REAL AF with Andy Frisella - 953. Q&AF: Managing Multiple Businesses, Becoming Undeniable & Building Vs Operating Your Business

Episode Date: October 20, 2025

On today’s episode, Andy answers live call-in questions on how to best manage your time between multiple businesses, how to become undeniable at your job during difficult times, and how to level up from working in the business to working on the business.

What's sleeping on the flow. Now my jury box froze. Fuck a pole. Fuck a stole. Counted millions in a cold. Bad bitch, booted swow. Got her on bank road. Can't fold.

Just a no headshot case closed. Close. What is up guys? It's Andy for selling. This is the show for the realists. Say goodbye to the lies, the fakeness and delusions of modern society. And welcome. It's a motherfucking reality.

Guys, today. We have Q and AF. That's where you submit the questions, and we give you the motherfucking answers. That's right. So DJ, tell the good people, the very fine people, how they can submit their questions. Yeah, what's up, Jibs? Yeah, you guys can email your clip. Huh?

Something I learn from Brendan. I really don't know what it means. Okay. I like a jib, something like that. All right. Is that Gen Z talk? I think so. or a Tylenol talk.

All right. Tell them where they can submit their questions. Yeah, guys, email these questions into Ask Andy at Andyficella.com. You guys can also click the link in the description below and submit your questions for a chance to call in or you can leave your questions in the comments of the Q&AF videos on YouTube.

Yep. And we'll answer them. All right. So if this is your first time listening, this is Q&AF and we have shows within the show. all right tomorrow we're going to have cTI that stands for crews the internet is where we put topics of the day up on the screen we speculate on what's really going on we make fun of these people and then we uh talk about how we the people have to solve these problems going on in the world

other times we have real talk real talk is just five to 20 minutes of me giving you some real talk and then sometimes we have 75 hard versus that's where people who have completed the 75 hard program come on the show they talk about how they were before how they are now and how how they use the 75 hard program to completely transform their life. If you're unfamiliar with 75 hard is the initial phase of the live hard program, and it is available for free at episode 208 on the audio feed only. Again, that's 208 on audio feed only. There is a book on this, and by the way, the whole program is on episode 208 for free,

but there is a book. It's called The Book on Mental Toughness. you can get at andyfercella.com it covers the entire live hard program beginning to end plus a whole bunch of other content regarding mental toughness why it's important and how you can use it to become the person that you ultimately want to become now we do have a fee on the show the fee is very simple we need you to share the show all right so if the show makes you think if it makes you laugh it gives you good information if it teach you something do us a solid and don't be a hoe share the show all right what's up

what's going on man nothing yeah what is that that is the tower of power the tower of what power what freedom power freedom power that's right now i noticed that you only have three of the flavors over there i do have only three of the flavors and i have only one of the flavors that key to your happiness. Thanos going on. And do you know how I got these? You stole them. I stole them.

Why do you seem so happy about that? Because I learned, I learned everything about stealing from you. Yeah. And I just want to say thank you. Well, you know, it's actually, it's funny you brought that up because I do think, I think we should talk about this because, you know, I've been with you for six years now, man, you know. And it's like every time you look. for something you immediately come to me like where is it at motherfucker yeah you know like what is that can we racism I was okay man where's my light you got my

fucking bro I don't have your lighter man well I didn't do that cigars you did the cigars you got my cigars I don't have your cigars bro I was confused okay I was tired man I talked to 5,000 people yeah I was tired too I was tired yeah that's fine all right yeah you talk to 5,000 people too you didn't remember where they were either I didn't yeah I didn't it took me a second yeah took me a second anyway be a tower of power the tower of power for a dollar days for dollar days so rolling 7-11 we have three more days left that's it all right now guys you guys have been kicking ass for us and it's it's been incredible I just want to say thank you so much for

everything that you guys are doing and supporting this initiative with 7-Eleven we have three days left, man. And we got to figure out who the king of $7.11 days is going to be. I think there's going to be multiple kings. I think so. Yeah. I see people getting out there. All the different rounds. Yes. Maybe even an emperor. Well, I mean, so you think about this. We've done L.A. last week. We did Tampa last week. Yeah, we might have a surprise this week. Tomorrow maybe? We might have a surprise this week. Tomorrow? Yeah, maybe. We might be somewhere else. Okay. Some more musically yeah somewhere some we're musical we might be so uh

love a good musical me too especially like never mind no say it nope so here's the deal guys we got to finish this off strong yeah we do all right so let's keep at it buy one

share one right the share one's very important right because we're getting the product out in other people's hands we're stepping on the throats of some of these other people. We all like to win, right? Winning is more fun than fun is fun. That's what we like to say around here. That's a quote by my good friend, Mr. Ed Milet, that you guys may have heard on the show. So I just want to, first of all, say thank you so much, guys. And then, you know, also ask that we finish off strong and show these motherfuckers what we're all about. So

buy one, share one. A few more days. That's it. All right. So what's going on? Dude, it's a beautiful day. It has been. been incredible seeing people get behind this been crazy yeah it's been one of the most incredible things that i've seen in my entire business life the amount of support that that everybody's been showing yeah and how fucking cool the people have been that have come out to these events yeah like dude i just want to tell you guys man like and this is real shit you guys know i don't leave here very often and i kind of stay in my own little bubble and getting out to these events and hearing your stories um it's one of the most inspiring things that i've ever i've ever been a part

of you know it's one thing to have someone message you those things or it's another thing to have someone look you in the eye and and and with their family talking about the changes they've made and how they've gotten better and how their family's gotten better and how you know their kids are out getting into you know follow them around on 75 hard or whatever dude and um Just hearing that and seeing that has really done a lot for me. I'm just being real with you guys to realize that like, because I'm in here all the time, man. And sometimes I wonder if like what I'm saying even gets heard at all.

And it's been a very, very, not even good, but one of the coolest experiences of my life getting out there and meeting you guys. And it made me feel like, you know, we're doing some good. So I just want to say thank you guys for sharing that with me Because there's a lot of times where I'm like what the fuck am I doing and it reminded me that that what we do here really matters a lot and I really appreciate you guys showing out for these things Beautiful man. Yeah, absolutely awesome But yeah, so we got to stay on it bro. It is Monday which means one thing. Yeah, I have three good ones for you. I know it I know it really good ones all right I'm so excited let's make some people better

That's right. Let's do that. We're going to start off. Let's get a call. Let's give our good buddy, Joey. A call. There we go. Hello, Joe.

Can you hear me? Yeah, I got you. Hey, what's going on, brother? How are you? Not too bad, man. How are you? Not too bad, man. Where are you calling from?

Tampa Tampa Tampa huh we were just there what's what's up Joey oh just there because I just heard that you guys are coming here

this airs on Monday you got to play long it was great meeting you Joey yeah that was great meeting you guys that was awesome that was awesome I uh

yeah you know I've got to a point now you know we're um I got the opportunity a few years ago to partner up with some guys and started a divisional office for a construction company. And we've grown to an eight-figure company in the past three years. That's crazy, dude.

It's been a crazy experience. Yeah, that's awesome. And, you know, over the past year, you know, it's been a challenging year for us economically, but we've been able to sustain and really get gritty and kind of blow past the rest. and I'll be honest with you Andy and I attribute a lot of that to you you know being able to to help me hone myself as a as a leader and to be the best example for my guys for my family

for everybody and uh you know I I appreciate that that's probably the longest thank you've had on here but you know I I really can't I can't even express like how much this this means well brother I mean look man uh I appreciate that but you know you're you're doing that that's not me man i'm just trying to share with you guys the stuff that i've learned and picked up along the way and um you know you guys got to go out and do it so i i greatly appreciate that but just remember brother that's all you man you did that shit yeah no i i i understand no i i and i get that what what what specifically are you struggling with brother i just well i i don't want to take from my current opportunity

like I don't want to take like I invest a lot of time into this I mean I I you know I do invest a lot but I've got I've got an opportunity to do something with and and just kind of get my my kids involved in something and I've got one that really kind of spearheading it behind him and I want to be able to dedicate my time back and forth but at the same time I don't want my current opportunity to suffer I know you've you know been able to start and you know build multiple different businesses and and at the same time you know manage and grow your other ones um what's the some some tips and some good ways that I can do this to not take from my current situation and be able to build my opportunity to the fullest

extent okay all right so first of all dude um you got to give yourself a little more credit bro you're already doing it okay so you know I know I know has driven people we don't like to admit how well we're doing, which is kind of weird because most people would over exaggerate how well they're doing. But when you're driven and you're successful and you have that thing that you have and I have, we tend to not give ourselves proper credit because we don't want to lose the edge of our ambition and drive. And when we do that, it creates a scenario where we are not as confident as we would be if we were just able to give ourselves the proper amount of credit so when it comes to you know acknowledging our own

skills and gifts and results you always just want to tell yourself the truth you know you don't want to downplay it you don't want to overplay it you want to be factual about what it is so that you can have the proper amount of confidence because as you know building anything requires real confidence you have to be a confident person and when we don't give ourselves the proper amount of credit that it hurts us so I hear that in what you're saying and I just want you to be aware of that but I know I struggle with it a lot I struggle with being you know the confidence to to really do more I mean I just I was never in an environment and I know this you know we go back to just like you know being a victim is cool type shit but i mean it's i was never in an

environment that was conducted to being successful yeah well it was always most most you know it's like you do this and you get you know you get what you get out of life and this is what it is and it's never been a thing so i've lost almost everybody around me and it's lonely so it's like you don't really have anything if you don't have anything but an internal dialogue pushes you alone do you want that shit back fuck no okay so then what the fuck i don't think anybody really that honestly feels the way that we do really wants to go back to hold on bro listen to me you're fucking putting value on shit that you lost that means nothing those people are never on the fucking path you're going to be on they they won't understand you they're not

going to fucking get you and you just have to not worry about it bro and i'll be i actually think you're wrong about the environment that you grew up in most people who are successful grew up in an environment exactly like the one that you were describing they didn't grow up with a silver spoon in their mouth they grew up with a bunch of motherfuckers telling them they can't do shit they grew up with a whole bunch of people who didn't do shit telling them that and because of that it's driven them and it's given them fire and it's let them have this feeling inside of fuck you i'm going to prove you wrong and i actually think the environment that you grew up in you need to switch your perspective on and say actually this is

is what produced me and because dude that's the truth okay if someone grew up with the best dad and the white picket fence and the perfect family they're so comfortable they never have the ambition that you have so you should be grateful about where the fuck you come from bro that's the first thing the second thing is if you want to create opportunity outside of the one that you have you have You have to approach it. There's two ways to do it. I've done it in verticals. Okay.

So most of the companies that I own are vertically integrated and customers or vendors of each other. All right. Whatever it is that you do in construction, you can start thinking about what should I do to vertically integrate? Should I start a company that supplies me with? The concrete, okay? Should I start a company that supplies me with the steel? Those are things to think about. And I know those are just abstract, you know, I don't know exactly what you need to do, but you know what I'm saying.

I know what you're saying. Right. Right. And then the other thing is, is if you do have an opportunity, let's say, that is outside of the realm of verticals, you have to understand that just because you're successful at this one realm, you are not guaranteed success at this other thing. I see lots of people ruin their lives because they're experts at one thing. They're really fucking good. And then they think, well, because I'm good at this one thing, everything I touch will work. And I call it the Midas Touch.

These people think that they have the Midas Touch, but they don't. And I have seen actually most of the people I see ruin their lives start to venture outside of their skill set into things. into things that they perceive are going to be great opportunities without thinking like, hey, I'm starting at kindergarten level here, and I really don't know what the fuck I'm doing. And I say all that to say this, if this opportunity that you're talking about for putting your kids in a position is outside the realm of what it is that you do, there are plenty of sea level operators out here that you could hire to run that operation and just have them report to you. Okay.

So you could go out and you're used to doing everything yourself. I'm used to doing everything myself. No one ever came to me and said, hey, you know, you could just hire a CEO and they'll run your company. And if they did, I didn't believe that they could run it as good as me. But here's the thing. they can because our skill set at CEO level is really just about driving the brand, managing the brand and making sure that, you know, things continue to move down the right path.

And there's plenty of people with experience and other things that that will translate to what you do with your advisement. So you need to start thinking of yourself as more of a chairman level person than the actual builder operator of the business and what I would do is if you want to create something outside the realm instead of starting at zero like you're in kindergarten you you go hire someone who knows the business and yeah you're going to have to pay them a lot of money but the thing is what you're paying for is to catch up in that expertise when that person has 20 years 25 years 30 years of doing what it is you're trying to do and you got to pay them a million bucks a

year well that person's going to turn around and save you 30 fucking years of lessons and that's how you have to look at it so that's going to cost fucking right bro it's that's cheap that's cheap a million bucks a year is cheap as fuck to catch up for the amount of time that those guys will will catch you up yeah okay and um the cool thing about this opportunity it's pretty much it's pretty well within my wheelhouse okay um and it's not really a competing business um because it's the last thing i want to do is start something competing against myself for sure but you know it's what it is is it solving a problem that we really aren't chasing to fix that it's a solution you know what i mean yeah and solutions solutions are always the best always the best way i mean i

preach to my guys every single day like be the solution be the solution for the clients that's right i mean it just it worked it's that simple hey we're here you know so yes sir so so you know i i i just i don't want to i don't want to upset um you know the guys that have trusted me with building this brand and building the division like i have um you know and just to to go with to go through that you know what i mean because i i i put myself just like you said in like a chairman type position now um you know like as we've grown to different size businesses i've had to pivot there's no book for that it tells you when you pivot you know so when we were when we went from zero to 10 million I was this person in the business and then what we jumped up to in the

20s I was this person and now we've jumped up higher than that now I'm a different person that's right time I've had to wear different hats now I'm to the position where I just I'm behind the scenes the whole time and I just I try to advise my people but the least amount of I don't know I I'm just not here to do their jobs but I'm I'm here to just try to give them the best advice I can correct and you know that way everybody has some ownership and everything and you know they kind of take the take the bull by the horns they run with things you know and and and i i just i've got some kids that have a lot of the same mentality and mindset is me and uh you know i want to i want to give them an opportunity to

to have a piece of their up well yeah man um yeah i guess i'm sort of confused on what you're asking for well what i'm i what i'm trying to figure out is you know like how how how do you manage your time in between businesses you know how do you manage your time and say okay well I can dedicate this one and you know it doesn't upset you just I mean it's just you develop powerless for each one of those businesses on tasks that you do you do you have one master powerless for everything yeah I got one I've got one for everything and I do this thing it's called whatever the fuck it takes yeah you know what I'm saying like it doesn't matter if it's midnight it doesn't matter if it's three in the morning it doesn't matter if I got to get on a plane

and travel the country to meet thousands of people and put fucking you know asses in seats and whatever I got to do I'm going to do and uh you know that's the thing that we signed up for so I don't necessarily look at it as I've got to spend X amount of time here or X amount of time there X amount of time there I'm not in any of my businesses to for for second place so I'm in to fucking win or I won't do it and For me, it's, yes, I have one main power list logistically, and that's how I, that's how I operate. But that powerless will have items that have to do with everything that I have going on.

So that's the one thing. The second thing is, is I make sure, like I said, I have competent people in those positions to run those plays that, and that I can trust, that understand what's going on. And the third thing is, is that I make sure that I am available to. of my employees and that I spend time with them and that we work on, uh, you know, relationships and culture through that contact. So, you know, while you may be behind the scenes, it's very important for you to get out and shake guys hands, tell them thank you. Um, you know, make sure they understand that you care about them and all of those things. Because

dude, the reality is, is that most of these people that you deal with, they don't have anybody in their life that gives a fuck about them. Okay. So, you going out and helping them develop and by the way like you said you're letting them do their jobs so that they can develop themselves that is a that is a great form of personal development for them and when they develop those skills they will attribute those lessons to what you are allowing them to do and not do so you know it sounds to me bro like you're a little bit scared to do it because you think you're going to fuck it up but running two businesses is really no different than running one when you have the experience when you don't have the experience

like all these 19 year olds out here who believe this shit of oh you got to have seven streams of income to be a millionaire or whatever right like those people get killed because they don't have the experience to operate so they're slivering off their energy and trying to compete with people who are in at full bore and this is why I highly recommend getting someone to run that division of the business who's competent as competent as can be with your advisement and I think that's how you're going to balance it out the right way because every business that I'm operating or that I'm involved in has a competent operator inside of it so or two or three depending on you know how big it is so that's the route I would take when you started first form when you started

first form you didn't just go and just kind of say all right well I'm going to get down and bootstrap this and be the guy that's going to be in here doing this that and the other you you found a competent operator and no okay we're going to partner up on no no that's not what I did I started and did it all myself until I found someone that could run the business and I then I developed that person over the course of eight years and then I handed it over to them and the reason that I did it that way was because the person that I found I operate the business was not a CEO from another company with experience. It was my brother who is one of the best salespeople in the world, but over the course of time, developed the ability to

become a CEO. What I'm telling you is that if you want to hand it off immediately and get to the point where you're trying to get, you need to go out and find a CEO with experience and plug them into that position. This is what we're doing. This is how we're going to do it. This is how I want you to do it. And he's going to say, well, that's not how the fuck it's done? And you're going to say, well, how is it done? And he's going to say, well, in 20 years of me doing this, it was done this and this and this and this way. And then you're going to say, oh, and then he's going to run the business and you're going to learn from him. So we're saying two different things. Does that make sense? Yeah. So I'm not telling you

to hand the business off to, uh, you know, whoever, I'm telling you to find someone who's competent who can save you that eight years. All right. Now, I'm very proud of my brother. He's probably the best CEO that I fucking know. But we develop those skillsets together over the course of time. And what I'm saying is you can collapse that time, which I didn't know at the time. And I wouldn't have done anything any different anyway. But I didn't know at that time that I could just hire someone to do those things. And I thought of CEO as founder CEO only. I didn't think of CEO as a for hire position. And these guys exist and they're out there. And by the way, a lot of them are really fucking good. So if I were you considering what I've heard for me,

you. You're already successful. You're doing good business. You have the ability to invest money into this new opportunity. If you value your time, I would hire an experienced CEO. I would collaborate with that CEO and advise that CEO and let them take the horns right away. Now, if you want to do what I did, you could take someone from your other company. You could put them in there and you could get your ass beat for the next eight years trying to figure it the fuck out. So what I'm actually telling you is don't do that because it costs you valuable time. Now I'm like I said, I'm very grateful that we did it that way because I end up with probably the best CEO in the fucking world, one of them. But took a year. Yes, at a minimum, bro. So what I'm

trying to do is get you where you want to go without making, uh, you know, an eight year ordeal out of it. Yeah, for sure. No, it makes sense. Yeah. It does. What's your hangout? Um, I mean, I, I say it, I say it's capital, but it's not even capital because it's like I figure this out. I figure everything out.

Brother, you know, you're fucking making excuses, bro. You need to go fucking do it. Just go do it. You already did, bro, you've already done this massive thing. You run a hundred fucking plus guys. do you know how rare that is you know how rare it is to have a company with a hundred motherfucking employees that's a fucking huge deal bro if anybody can go out and start another business and be successful it's somebody like you so there's no reason for you to hang up for some

reason you're hung up on this past version of yourself you're a fucking badass motherfucker bro nobody can do what you've done you got to remember that bro and you got this is what I was talking about in the beginning of the call. I know a fuck ton of business owners. You know how many I know that have 100 employees? Not very many. So you're doing fucking great, bro. In fact, I think you're doing exponentially better than what you think.

And I think this misunderstanding of how well you're doing is costing you time to go do the other thing, which is eventually something that you're going to win at too. Like you're already a fucking winner, bro. You don't think like you were like you did in the beginning. where you're like, oh, I'm not sure if I can fucking do this. You know, bro, look at all these people trying to run businesses and get to 100 fucking employees. You, listen, you're ready to do this.

All you got to do is go do it. You're telling yourself bullshit stories about why you're not going to. And I don't mean to be rude, but I'm just telling you the fucking truth. You know, like if you were my fucking homie, I'd be like, Joey, the fuck is wrong with you. Go do it. Yeah. Like, what are you talking about? Like, what do you want?

You want me to write you a permission slip to go do it? Like, what the fuck, bro? Like, you've got this down. Look, man, you're ready to do this. I promise you. I can hear it. Nobody can fucking get to a... Dude, you're so much better than what the fuck you think you are.

It's almost like, for me, like almost laughable. Because I know what's out there. Like all these motherfuckers on the internet, they're all fucking lying. They're all lying. To run a real business with 100 employees, that's fucking amazing. it's it it I understand yeah I understand what you're saying yeah well dude listen I got to get to other calls bro because it's like 36 minutes long the show's an hour long sorry brother yeah it's not sorry it's fucking you

need to go do it you know what I'm saying yep all right I'm serious you guys yeah it was great meeting you bro yeah Hey, real talk, bro. You're going to come out? We're going to be there tomorrow or Friday. Yeah, I'm, I, I, I, I need to, I need to, I need to shake your hand. Yeah, come out, bro. Come out, come fucking hang out.

Look, dude, you're doing so much better than you fucking think you are, bro. You just got to snap the fuck out of that. I know. You're a stud, bro. Nobody does 100 fucking employee companies. Fucking nobody. I look at it like it's nothing, man, and it's not enough. Yeah, but that's because you're fucking driven.

My competition's got 1,200, and I'm just like, man, I got to get there. Yeah, but they got to 100 and they said, you know what they said? The reason they got 1,200, because they got to 100 and they said, I'm bad motherfucker. I get 1,200. You're getting to 100 saying, fuck, I don't know if I can do this, which means you ain't going to do it if you don't change your perspective. So, so look, man, I'm telling you as someone who fucking coaches thousands of thousands and thousands of business owners,

you're fucking doing it, dude. For real, man. Like, you should be fucking proud of yourself and you should walk with your shoulders back and your chin up high and say, I'm a bad motherfucker. I'm Joey, the bad motherfucker. That's what you should be doing.

I'm going to get you a fucking t-shirt. It says, Joey, the bad motherfucker. Yeah. You put a buffalo on there. Yeah. Fuck. All right, brother. Appreciate you guys, man.

I really do. All right, bro. Hey, we'll see you on Friday, all right? Yeah, sir. All right. Appreciate you guys. All right, brother. Bro.

So many people do that to themselves. You know, they're so driven. They're so hungry. It's never enough. And because it's never enough, they think they're shit. And they think, like, what are you? So far from that goal. Yes.

Like, bro, how many motherfuckers do you guys know that have 100 employees? Like, if someone came to me off the street and said, yeah, I got a business, I got 100 employees, I'd be like, holy fuck. That's pretty fucking big. Yeah. Pretty big. But I mean, dude, that's, you know, that's the, that's the fucking paradox of being driven.

You never feel like it's enough. Successful people, people who win, people who achieve, people who the whole world sees as great, always feel behind in what they're doing. Because their ambition is so strong and they're so driven that all they can see is what I'm trying to do not what I've done and that is actually a great thing because that causes you to continue to go down the path further and further and further and further and further and while it might not be fun while you're doing it you're going to eventually look back one day and say motherfucker I did that and you're going to be proud of it so we have to stop this thinking of

well you know I don't know especially when you have evidence in front of your face it says I'm fucking I'm good enough to do this there's proof here yeah there's putting here. Dude, I want to ask you this too. I think it's an important piece in this, you know, because his main thing was like, you know, how do I balance this time between focusing on a new project while not letting this other thing suffer, right? No, that's not his main thing. His main thing is he's trying to find excuses for why the fuck he hasn't, can't do it. That's real. Yeah. That's not his main thing. His main thing is, I don't come from a good family and I've never had of this. And you know what? I'm not doing

it because my competitor's got 1,200 and I've only got 100 and I'm not good enough. That's his main thing because the fucking solution to what he said is bullshit. It's real easy. I love it. Yeah. But I do want to bring this up because it's something I've seen you do a lot, bro, and I think it's an important piece just for anybody struggling with that. But just being present and you're having your intentions correct and present with whatever

you're doing at the moment. Yeah. That's a very, very, I think that's a very important piece. When you actually are working on business one, you are fully invested in business one. When you turn to the task of business two, you are not now, this goes away and you're focused here. But dude, I'm telling you, the best thing that you can do for him, because he's already got the cash flow to do it, is to hire a motherfucker. It's already done what he's trying to do. Like, how are you going?

So you're going to go to China, bro. All right. What are you going to do? Are you going to fucking try to navigate your way there with a compass? Because that's what they did 400 fucking years ago? Or are you going to hire someone who's gone to China 4,000 fucking times? Be a travel guy. There you go.

Yes. Like, that's what you're going to do. Yeah. So, and by the way, this took me forever to figure the fuck out. I didn't know it either. But, you know, that's how you saved the time. And I wouldn't have done it any different because now we have this amazing thing. But for where he's at and what he's trying to do, that's the role, that's the way to go.

Yeah. Not everybody has the opportunity to hire someone like that. Or cash flow. Yeah, right, right. He's in a position to do that. That's why wealthy people compound their wealth. They take their money. They invested into things because, dude, your employees are not a fucking expense, bro.

They are an investment if you've hired them properly. So you're going to pay this motherfucker a million bucks, but he's going to drive $50 million to your fucking top line. That's a pretty good deal. I'll take it. Yeah, I'll take it. I love it, man. Let's get another question in, man, guys.

Andy, there's another question for you. Andy, I'm a sales rep at a well-renowned company in the construction building materials industry. Due to the current economic climate, with rising costs due to tariffs and the slow housing market, the company has had a recent wave of layoffs. that just occurred this month. These layoffs have affected all areas of the company, not just the sales team. With the future of the economy unknown,

we can't really predict what the housing market will do next year. Since I've been at the company, my territory has seen steady growth, and even in this downturn year, I've still grown in the territory to be profitable. I feel like I'm an asset to the company, but right now it's just hard to know what will happen in the future.

My question to you is this. How would you go about navigating this? We don't know if there will be additional layoffs, but what can I do day to day to continue to show that I am an undeniable asset who produces? Everything you fucking can. Everything you can. You can sell the most shit. You can be the best team player. You can clean the bathroom the best.

You can take the motherfucking trash out. You get every single thing that you can possibly do you should be doing right now. And it doesn't go just for this gentleman. It goes for everyone because there is. cuts happening everywhere not because necessarily that sales are bad but because new technology is emerging that replaces human capital as we've talked about on this show for years all right now i've tried to get everybody to understand how bad this was going to be for everybody and everybody thought i was crazy but now here we are and there's tons of layoffs happening across the spectrum

The motherfuckers that developed AI are getting laid off, okay? So we're in a predicament and you as an employee, all of you, are in a fucking pickle. And I'm going to tell you this, I don't give a, I don't care where you work. I don't care. You could work anywhere. If you are an employee of a company right now, you need to understand that your job either can be or will be able to be replaced in the near future. And that means that if you're going to continue to be employed,

you're actually going to have to perform at a much higher level than you do now. And that is something that I urge everybody to take serious. And if you don't take it serious, you're going to come back and you're going to say, fuck, I wish I listened to them. This is the time where you better show your motherfucking skill set to every, Everyone. And not only should you be showing your skill set, you should be anticipating needs, you should be taking initiative, you should be driving people forward. Because I'm going to tell you, if you don't, there's going to be enough skilled people out here because they're getting laid off everywhere that even if your job doesn't go away as a human asset, you will be replaced by someone who is willing to do the things that you are unwilling. to do. There is no place for coasting right now. I'm being dead serious. If you coast and you're one of these people who hides in the corner and pretends to work and acts like, you know,

they're busy, you're going to get fucking fired. Those days are over. Yeah, they're over. They're over. Okay. And some people just haven't realized that yet. Yeah. But it's going to become very apparent. And I give this guy very much respect for recognizing that, hey, fuck, the Axe is coming down, bro, and I better figure out how to be an asset. Bro, that's everything you can do. You better sell the most shit. You better be the best employee. You better drive the motherfucking culture.

You better wipe the fucking piss off the toilet seat, even if it ain't yours. You better do everything. And if you do everything, when that conversation comes of who we're going to cut, you're not even going to be in the conversation because they're going to say no fucking way. Yeah. Joe fucking is a killer. We got you. Yeah, we can't even do it without him.

Right. That's what being undeniable is about. We cannot do it without them. You guys think being undeniable means being pretty good. No. Being pretty good is being pretty good. Being undeniable is we cannot fucking do it without them. We cannot do it without them.

If you could position yourself to be one of those people, you will always have security. And to be quite honest, that's a lot of. going to become the new standard because everybody is going to be able to be replaced everybody and people like where they say oh well not blue collar no blue collar's going to get replaced eventually too because when they start doing AI and robotics it's going to be what it is they already got fucking machines that fucking lay tile floors they already got machines that put roofs on how long until they have a machine that pulls the wire through a house or um i don't know frames a house or I don't know like 3D prints a house which they already do okay so if you're sitting

there thinking oh I'm fucking safe pro you have no fucking idea what's going on no I want to bring this up because I mean I know we there's an entrepreneur base show but we have a lot of entrepreneurs man right and I think you know you've mentioned in the past there's there's three real really important skills to have as an entrepreneur you can either sell uh learn how to lead people, that third one was being able to take initiative on problems. Can we, because I think that's going to be a really fundamental skill set needs. Absolutely. Okay, initiative, there is multiple lanes of initiative that have to be had for you to

become undeniable. One is coming up with ideas, trying to look out for the company. If you're, you know, on a content team, you know, making fucking amazing content without having to be told, these kind of things, okay? Then there's an initiative of you see a problem and you fix the problem before you actually take it to your leadership. One of the most valuable types of employees is the person who says, hey, let me talk to you about something. We got a problem here. This is blah, blah, blah.

But don't worry about it because I already solved it. Okay, super valuable. Everybody brings problems. Everybody can bring a problem. Yeah. Like if dude, if you don't saw There's three kinds of people There's the kind of person that brings the problem

That person sucks Okay There's the kind of person that brings the problem But doesn't do the solution Even though they know the solution That person is a little bit better They still suck Then there's the third guy

The third guy fucking identifies the problem Fixes the problem Then tells you about it That's the guy Yeah Okay People don't understand that A lot of success comes down

To taking initiative Inside of a company then there's the person who can see a project through the entire way from start to finish by taking the initiative to do so that person is fucking undeniable you cannot operate without those people so like being valuable inside of a company is very easy but we have a culture of fucking lazy fucks that have been put into you know society for the last 20 years and And those people are teed up to get their fucking nuts clipped. Yeah.

Okay. So yeah. I mean, that's it. You know, if you're- Max is coming, man. It's coming, bro. It's coming for everybody. There's no stopping it now.

Okay. Like when we talked about people need to stand up and be vocal and stand against this shit, you guys, nobody did it. So now, and by the way, it happened exactly like I said it was going to happen. I said they would implement it by leveraging people's greed. And that's what they've done. Now they have all the tech company It doesn't matter

Here's the fucking point It's coming And it's here And if you don't become undeniable There's good Look at what What's the fucking new Sora?

Yeah Okay New Look at Sora Look do you Do you guys You're being replaced Do you not understand that

And so many people are sticking Their head in the sand Being like not me no you my boss loves me by the way especially yeah there's no there's no like or love now okay like you have to survive all right and if a company it's like steroids and baseball bro once someone starts hitting 70 motherfucking home runs everybody's starting to take steroids because dude that guy's getting a hundred million motherfucking dollar contract 500 million contract and the rest of the guys ain't getting it.

So what do you think they're going to do? Okay. It's the same thing with companies. When the first company, which by the way is already happening, starts to implement all these technologies to reduce their human capital, then everybody has to do it because if they don't, that guy had, that company has so much margin in their fucking operation that they can outspend you on their customer acquisition and their branding and everything else and fucking put you out of business.

So it's no longer a matter of ethics. The ethics went out the window when everybody fucking didn't stand up. Now it's a matter of actually adjusting and surviving. And because of that, those things are going to happen in every company. It's just reality. It's no different than when the internet came around. It's no different than when social media came around. Only this time, it's super dangerous for everybody that's employed.

So there's going to be people that make it. And there's going to be a lot of people that are going to be like, fuck, I wish I had tried a harder when I had that great opportunity to actually have a job. I actually think a lot of it's pretty good if I'm being honest because for so long there's been so many people in American culture that have just showed up to their job and clock the fuck in and don't do shit that you know they feel owed like I'm owed to have this. Yeah and it's going to fix that. Now it's going to go back to if you even have a job, you're fucking very fortunate to have it. So you should operate that fucking way right now and if you operate that way right now you won't get cut

that's how it's going to work i love it dude all right let's uh let's get another uh another call here we got landin give landin the call oh hello landin what's going on bro what up big dog hey what's going on with you brother how you doing not too bad another day another dollar another dollar Landon what's up bro it's Andy what's going on man how are you brother not too shabby where uh where you calling in from today Nebraska oh yeah what part uh Lincoln oh cool I like Lincoln Lincoln's a cool I spent quite a bit of time up there I like it a lot oh no shit yep yep I sure do so what can we help you with today tell me a little bit about what you got going on So, a little backstory, uh, uncle owns, uh, drywall business and, uh, what, so it's probably been, I don't know, seven years ago or so, uh, I was getting out of high school and that were, I was already working for him, but I was getting out of high school and he wanted to take on doing something else. We started doing insulation that is the step right before drywall, you know, so it really makes sense. So we took that on. And, uh, so now we

do drywall and insulation and i've been kind of the main guy in charge of uh the insulation crew and just i mean learning everything about it and we just kind of we provide that service now to all of his builders that he had already had and uh yeah so i mean i've been working my dick into the dirt and uh bro just trying to get you and me both so sorry to cut you off bro i just we're laughing because like we're all fucking exhausted because we none of us slept in like three days you're good yeah but uh yeah i mean i'm just trying to get to the point where like i'm not so so involved i'm i'm the do-it-all guy you know i'm like i'm on the job i get like everything facilitated i'm like literally hands-on 100% of the way and i'm just

trying to get to the point where i can get guys trained up enough to like be able to able to trust them to handle the business you know and kind of step away from it a little bit and be able to handle more of like the actual business side of things and go out and like get more work and you know shit like that so you're trying to get your dick out the dirt yeah look yeah well he's trying to a little bit i mean i i don't want to get away from work that's the thing i'm not scared to work but like well i just don't i'm tired working fucking balls of the wall like and then dealing with a bunch of idiots honestly i mean fuck it's just i hope they don't listen i hope those idiots don't listen to the show bro what's that i said i hope the idiots don't listen

to the show yeah no i mean i that's the thing i try to get them to listen to it too and like a lot of them don't really get on it you know i wish they would well that's why you're you and they're them i thought i guess yeah all right let me help you let me help you here what you're talking about is something that all entrepreneurs go through, okay? You're moving from working in the business to working on the business, all right? That's what you're describing. And what, how many guys do you have on your crew?

Right now it's like a five-man crew. We just lost one like a month ago. So, yeah, we're down to five again. Okay. And you want them to get to a point where they're taking enough initiative to manage the projects and complete them at standard, right? So you're not having to actually show up and do the work, correct?

Exactly. Okay. So the reason, you're not going to like this, but the reason that they're not developing into the people that you want them to develop into is because you said the thing right at the beginning. You said, I'm the do it all guy. Well, if you're doing all the shit, bro, how do you expect them to learn? Okay. And by the way, nobody likes people. Nobody gets engaged in a job or a project or any of these things that we deal with if they aren't valued and involved at their craft.

And while it may sound silly to say, well, you know, putting in insulation is kind of like, you know, that's not really a craft. They want to contribute, bro. People want to be part of a team. And they want to. want to be trusted and they want to be yeah trusted to go out and execute so that they can have some value to take home bro they want to be proud of their work they want to walk in the door and say i'm important to this job or this company and by you being the do it all guy you're sort of standing in the way of that and so you have to adjust your mindset because i know why you do this bro we've all been through this shit you're afraid they're gonna fuck up so bad that it's gonna fuck everything up and guess what they're gonna do they're gonna they're gonna do it okay they're gonna

fuck up every single fucking thing that you could possibly think of but you have to change your framework of how you think of those fuckups those little fuckups that they make let's be honest there's very few that people can make that would be fatal and cannot be fixed so You want to get to a place where you're trusting them with that level of responsibility. And when they do make these mistakes, instead of saying, oh, man, see, that's why I should be doing it. You got to start saying, all right, Steve, come here, man. You know you fucked that up, right? And he's going to say, well, I, why?

And you're saying, okay, well, you don't think that's fucked up. And he's going to say, no, I think it is a little bit. explain to me why you think it is all right and he's going to say well you know i did this and this and this and you're going to say and also you didn't do this and this and this and then as long as they don't make the same mistake again you have to look at it as an investment in their education and skill set that will eventually allow you to work on the business the way that you're describing and by the way bro we all go through this dude i went through this same shit because I was so desperate for my company to make it that I felt like I couldn't afford to have any

mistakes. And that's just not true. In fact, sometimes when people make mistakes, it actually provides the best opportunity to wow your customers because you can say, hey, I know we fuck that up, but guess what? We're going to make it right and we're going to do it for free. And then And also you do something extra. So that gives you a measuring stick in the customer's eyes of how great you actually are when those mistakes happen. So this is really just a perspective switch that you've got to make in your brain, all right? And what I want you to do is realize these guys, while you may see them because they're very

frustrating, right? You may be like, what the fuck, guys? that's our emotions dude and we got to take our emotions out of those situations and evolve ourselves as leaders and say okay and here's this will help you with that do you have any kids no no yeah okay i don't either but what i do is i look at these dudes when they're making mistakes like little kids i see them as little kids like they don't really know how to put the square hole in the square block in the square hole yet i got to show them how to do these things and we what's easy for us we take for granted we we have this tendency to think that because it's

in our brain it's also in their brain and that's a that's a very bad mistake and then what happens is because it's so easy for us we get fucking pissed off because they can't do it and so we have to really take the emotions out remember what we're dealing with here and remember these are little kids that have to have their confidence built they have to be coached just like a little kid has to be shown how to hit a baseball off the tea and when you think about it like that you actually gain a lot more patience and become a much better leader because now they're saying well you know he's not mad at me dude he wants me to win he's showing me this and this and you know what I got to get better So when you start to like operate in this other way it shows them that you believe in them which gives them the confidence to get better and then you end up with an entirely different culture and if you did this for the next year, you would call back on the show and you would say my fucking team is the best team ever. But we got to get out of our own way for that to happen, man. And we got to understand, you know, like I used to do this thing where

I when we weren't performing I automatically went to everybody's lazy that's where my default judgment went these motherfuckers don't care they're fucking lazy and to be honest I still struggle with this okay but I have to walk myself backwards and remember that's not really what it is most of the time and if someone is lazy it's because they have seen you come in 4,000 times and fix the problem. So this is just a perspective switch on your part to, one, realize that if you want to scale your business, you are going to have to start allowing them to have responsibility. Two, you're going to have to coach them like they are brand new employees and build them up,

not beat them down. Three, remember that these guys do not have what you have in their brain. They just don't have it. all right so it's your job as the coach to make sure that they have it and four remember that it's not always that they're lazy most of these guys want to contribute they want to feel proud they want to go home to their wives and their girlfriends and say dude the guys at work love me man i'm working hard i'm doing good everything's going good because dude that's what people want ultimately bro they they want the feeling of contribution and respect

from their company. And when you can give them that by developing that, you create this entire different culture that allows you to do exactly what you want to do and you won't have to worry about a motherfucking thing from them because they're going to be so grateful for your leadership and your mentorship and the way that you allow them to own the project that, bro, they're going to go to fucking war for you. So it's a totally, you know, 180 degree from where you are. But this isn't them, dude, it's you. And you just got to remember that. You know what I'm saying?

Does that make sense? Yeah, 100%. Yeah, bro. I struggle with this shit too, dude. This is like, this is a hard thing. That's why leadership is such a difficult thing because when you're competitive and you want to win, you know, you see that like leadership is, I'm just going to pick up all the fucking weight and carry it.

And sometimes, yeah, sometimes in crucial situations, you know, you see that, you see that, you You do have to do that, but in situations where you know, like, okay, if this guy messes this little thing up, I can fix it, I can create an amazing experience for the customer. And when he gets it right, you got to, you got to, you got to be like, bro, fuck yeah, man. That's how we do shit around here. And you got to build them up to that standard. So how old are you? 46.

Do you say 26? 26 or 46. 26 26 bro leadership what you're talking about is a lifetime skill set that we we never master it people will say you master it but dude you don't you continue to improve throughout your entire life and and i'll be real man like where you're at 26 is much further ahead than where i was at 26 with this so um you know just keep this in mind dude It's about developing as a leader, you know, building the right culture and allowing you, because, dude, you know, you're not going to be able to scale the business unless you do these things. You're going to always be on the job.

You're going to always be fixing the little things. And, you know, I can hear the frustration in your voice. And I can also relate to it because it's annoying as fuck when you're paying people to do a job and they won't fucking do it. But usually it's because we're not allowing them to do it. That's the truth. got you yeah you got any you got any thoughts about that yeah i mean it's just like i mean i try to give them the basic like i start them from the bottom and work them up you know what i'm saying like i started with this easy task and i slowly progressed into like giving them a little

bit more difficult things and then like if they can't handle the simple task you know i just struggle to give them like a higher up task because i just feel like there's no way they're going to figure this out if they can't get that if that makes any sense right yeah for sure bro but also remember not everybody's going to make the fucking team not not not everybody gets to play fucking football for the university alabama you know like if you can't fucking if you can't fucking run some sprints and lift some weights do the bare minimum you fucking ain't going to be here you certainly aren't going to play in the game so you know like if you got somebody you say hey uh i need this and this is very simple

shit and they refuse to do it uh you probably got the wrong guy you know so there's a level of competency that has there's a minimum level of competency that has to be had the other thing do that i think would benefit you greatly with what you're talking about here is making sure that these guys these five guys that you have understand how it's going to benefit them if they actually put their thoughts in their mind and their initiative and their care and their intent behind the work okay what does it mean like if you're my boss and I work for you, why is it important that I do things right? What does that benefit me? Because I'm going to get paid either way. And then you have to convince this becomes now you become a coach to

them, right? You have to make them understand like, hey, look, dude, is this all you ever want to make? And if they say, yeah, then you got to get rid of them. They won't make it. You want guys with some drive some guys that have bigger dreams and I'll be honest with you dude um you want these are going to be young people that you're going to find because once people get into their 30s and 40s and shit they've already accepted the lifestyle that they're going to have most of the time it's very rare for someone in their mid 30s or 40s to break out of the identity that they've created for themselves in terms of what their life is by that time they've lost their ambition and they've reconciled that this is my life and I'm happy with it

and they start telling themselves all this shit about how this is always what I wanted and this is what you know this is what I got blessed with and all this other bullshit okay here's the truth you didn't work hard you didn't do the right things you didn't make the right decisions and now you're convinced that this is all you're going to ever get and that is very common with people in their 30s and 40s and it's very hard to break them out of it when you find someone who's young they're fucking they get they understand that they have their whole lives in front of them so they want to make the most out of it so your job is to paint that opportunity for them coach them up and the way i usually think about coaching

people is as long as they you know because people are going to come and go bro you know you're going to teach some of these guys how to fucking swim and they're going to swim the fuck away from you and that's going to piss you the fuck off because you've invested all this time in them. So how I think about it is, all right, I'm going to pour all this into someone and I want them to look back later in life and say that's where I learned how to be successful. That's where I learned how to win. I'm very grateful for that opportunity because what they're going to say about you in the community, especially a small one like Lincoln, is going to be very important to your reputation. So care about them, even if they go somewhere else, want them to win.

And think of it like this. Even if I teach them everything I know and they leave, I want them to say, hey, man, I was very grateful that I worked for that man because he taught me this and this and this. And bro, that's a noble thing. That's a good thing. It's something that you'll be proud of later in life. Fuck yeah. Yeah, all right.

you don't sound too enthusiastic today bro you need some of this you need some of this form analyzing analyzing and I'm trying to see how I can how I'm going to apply it you know you know what you need to do you need to go to 7-11 for dollar days that's right I got no fucking 7-Elevens in Nebraska man no seven really shit dude I don't know how there are no 7-Elevens are the speedways yeah speedways out there anyway What's the fucking Casey's, too.

Yeah, well, go wherever the fuck you got to, bro. Get yourself form energy. That's right. Make you feel better. Hey, Lando, dude, we appreciate you calling in, man. Oh, yeah. I appreciate you guys, everything you guys do. Appreciate you, bro.

Think about what we talked about, man. That's, you know, this is something that's normal for anybody in your position to struggle with. So the fact that you're aware that it's a problem is a great indication that you're going to solve it very quick. so for sure hopefully next year this time I'm getting it figured out it's not sooner that's right bro that's right you will I have no doubts all right brother appreciate you I appreciate you guys see brother yeah do that that's cool I want to ask you this with it being such a small team just on the leadership aspect real quick would you also recommend maybe like just taking one of those guys maybe you see somebody in that group that has a little bit more potential

to try to start building them up, hoping everybody else starts following? Is that a good, would that be a fair? It is, but there's things that you have to be aware of with that. Okay. First of all, they have to be the way. All right. So if you're going to do that, that's a good thing to do. But if you pick the wrong person out of those five because you like them

or because they're the one you get along with the best or they're your drinking buddy you're a funny joke you're going to lose the rest of the motherfuckers okay so if you do pull someone in tight it has to be the person that all the other guys understand got the opportunity the fair way that's the truth yeah so you will undermine your entire culture by pulling someone in that they perceive doesn't deserve it um and sometimes when that person is the best person they're going to perceive it that way but that's okay because what it really does is it shows them how they have to be in order to get pulled into the inner circle and then what happens is like you said they start adopting that behavior yeah

by the way that mentality goes for a macro level too right like if you own um multiple locations of a company right or a retail company or a service company or a restaurant and you're trying to manage let's say five six you know 20 locations and shit ain't going right you're going to go find the one that is going right and you're going to point all the credibility of that one and say guys you know these guys are fucking doing it this is my homie this is this and this and this but the minute that they stop doing it because here's what happens sometimes too sometimes you praise those guys and they start thinking they're the shit and they don't do the things that made them the shit anymore because they believe that they are the shit no matter what they do so you got to be very

conscientious about how much praise you put on people but yes generally that's a way to do it there's just things you got to be aware of before you do i love it yeah i love it man well guys andy that was three yep all right guys don't forget we got a couple more days a dollar days buy one share one you guys You guys are doing a fucking amazing job, and I appreciate everything that you've done. Well, let's finish strong and show these motherfuckers who we are. We're from sleeping on the floor.

Now my jury box froze. Fuck a bull. Fuck a stole. Counted millions in a cold. Bad bitch, booted swole. Got her on bankrope can't fold. Just a no headshot case closed.