REAL AF with Andy Frisella - Easy Never Pays Well, with Andy Frisella - MFCEO160

Episode Date: July 20, 2017

In today's day of entrepreneurship, we have young people (and old people, too!) who are constantly looking for the grand slam or overnight success. They want to try to mimic the stories they read abou...t that say how someone took a rocket ship to mind-boggling wealth. Here's the reality: in spite of the rare stories that are posted all over the internet, there's no easy way to earn big money. You have to provide value. You have to execute in an exceptional way. You have to do the things that are difficult. But--in the end--these things pay off.

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Starting point is 00:00:00 What is up guys you're listening to the MFCEO project I'm Andy I'm your host and I am the motherfucking CEO guys today is Thursday Thunder before we get into what I'm about to get into I want to remind you that we're doing a review contest okay and we are doing if you go to iTunes and you review the podcast, which I hope that you all do, we're going to pick a winner, five winners for a 20-minute Skype with me to talk about business, life, whatever it is you want to talk about here in the future. I think we're going to draw that here in a week or so or a couple weeks. I forget what day we said. But if we bring you value, if you enjoy the podcast, if it helps get you where you want to go or at least turn in the direction of where you want to go, please leave us a review on iTunes.
Starting point is 00:00:52 That's how we get ranked. That's our lifeblood. That's all we ask of you. This is free information from a real entrepreneur who's built a real fucking company. I'm not this internet dude who posts pictures of fucking Lamborghinis that I don't own. I'm giving you real shit, real advice, things that should cost a lot of money for free. So if you could leave us a review, it'd be very much appreciated. Guys, today I want to talk about something that I've talked about in the past, but I've got to get at it one more time. Okay. And maybe five more times,
Starting point is 00:01:25 maybe a hundred more times. But the point of this podcast is this easy never pays well. Let me say that again. Easy never pays well. In today's day of entrepreneurship, we have all these young bucks, kids that are under the age of 27, okay? And entrepreneurship age and real age are two different things. So let's just say under the age of five in entrepreneurship or maybe three in entrepreneurship. And they are constantly looking for the grand slam. They're constantly looking for the grand slam. They're constantly looking for the overnight success. They're looking for the story that they read about on Forbes, on Entrepreneur, on Yahoo. They're looking to create something that mimics that story. You know, the guy who started
Starting point is 00:02:20 this company and three years later sold it for $20 billion. Okay. And they're so focused on the money that they forget that money is not the point. The point is to provide value. The point is to create a service, a product, and some, you know, whatever it is you create, the information you create to create something that helps people solve a problem. Okay? You shouldn't be looking for the ways to make the most money. You shouldn't be looking for the ways to make the most money the quickest way possible, the easiest way possible. That doesn't fucking exist in real life sure you read about these huge enormous success stories
Starting point is 00:03:08 on the internet every day but they're so rare it's like a four home run game in baseball or a perfect game that's how rare they are so you guys are dedicating all your effort let's just use this analogy as a pitcher you're dedicating all your effort to have a no fucking hitter every time. Instead of creating the skills and practicing the skills of pitching a good game, consistently feeling the ball right, helping your team win. You can't pitch a perfect game every time you go out. You can't create a billion dollar win or a $20 billion win overnight with no effort every time you go out.
Starting point is 00:03:51 And that seems to be the message that is being portrayed to everybody these days. Everywhere we look, it's buy this program. You'll be rich in 12 months. Do what I do. I'll teach you this. I'll teach you that. I'll teach you how to be a real you that. I'll teach you how to
Starting point is 00:04:05 be a real estate guy. I'll teach you how to trade stocks. I'll teach you how to trade Forex. I'll teach you my, how about this? How about you learn the fucking skills that you need to learn to be a well-rounded entrepreneurial professional and then use those skills to help solve people's problems. Commit yourself to 15 years. Commit yourself to 20 years. Don't try to look at it as a one-year thing or two-year thing or three-year thing. That's where most people fuck up. They get in a routine where they think that it's going to take two years, and when it doesn't happen in two years, they go and try something else, and then they do that for two years, and then it doesn't happen in two years, they go and try something else. And then they do that for two years and then it doesn't work. So they try something else. And then they do that for another two years. And then they keep doing that over and over and over
Starting point is 00:04:53 and over again until they're 38, 40, 60 years old. And they say, you know what? I wasn't a very good entrepreneur. You weren't the reason you weren't a good entrepreneur is because you lack patience and you're always looking for the quick, easy way. The easy shit is the fucking ESPN highlight reel. It doesn't really exist. And a lot of you guys who are listening right now, you don't own your own companies. You work within a company. So you come to work every day trying to be the dude who hides in the corner,
Starting point is 00:05:23 who's going to get by with the least amount of work. And you think because the rest of society thinks this way, that if you put enough fucking time in, eventually someone will come to you and they'll say, Hey, Kevin, I noticed that you've been here for 15 years and you know what? You deserve a promotion. No, you fucking don't. You don't deserve shit shit you deserve to do what you're doing and probably less than what you're doing because you come to work you hide in the fucking corner you do the least amount possible and you expect that if you put your time in that it's going to be a reward and that's not the way the world works maybe it worked that way 60 years ago but it
Starting point is 00:06:00 doesn't work that way anymore you're going to have to develop the skills that you anticipate needing now for your future position. Guess what that means, guys? That means doing your fucking homework. That means reading. That means researching. That means practicing. That means learning. That doesn't mean going home and sitting on the fucking couch and watching TV every night for seven fucking hours and then complaining how you don't have the fucking couch and watching TV every night for seven fucking hours. And then complaining how you don't have the fucking time to improve yourself. Quit looking for the easy way. Quit looking for the quick way. Quit looking for the overnight success.
Starting point is 00:06:35 And start looking for the fucking problems. How many times a day do you get annoyed at shit? How many times a day do you see things and you say to yourself, man, this shouldn't be run this way. This should be run this way. How many times a day do you think, man, it would be cool if this was the way it was. Or you see a product, you say, Hey, it'd be cool if this product did this instead of that. That's where the fucking ideas come from. They come from the fucking problems. And if you, unless you live in a perfect world and I know I don't, you, you, you, you confronted with these problems every day. And the great people that
Starting point is 00:07:15 come up with great companies that make a lot of fucking money are the people who are always looking for the problems and then figuring out how you could actually solve it. And then going out and putting that into fucking play. They're not the guys who are buying real estate programs on the fucking internet or Forex programs on the internet or fucking stock trading programs on the internet. And even if you do buy those things, I'm not even knocking those things, but you're, you're buying them with the, with the idea that you're going to have to put in fucking two months worth of work and you're going to be balling out. You want to be an expert at real estate?
Starting point is 00:07:50 You want to be an expert at stocks? Put in fucking 15 years. Nothing's overnight. Nothing's easy. And I'm going to tell you right now, when you're the guy who's thinking like that your whole life, you will never, ever fucking succeed. And that goes for everybody. It goes for the people who are out there trying to start companies. And it goes for, like I said, the guy out in the warehouse who's hiding in the corner every fucking day, trying to do the least amount of work possible so that he can get by and not get
Starting point is 00:08:16 fucking fired. But yet when he goes home on the weekend, he is sitting there thinking about and talking about and bitching about how he's getting screwed over and his boss or his manager is out there making so much more money and he should be getting paid more and all this other fucking bullshit that just isn't fucking true if you provide real value in your company you get fucking paid i don't care what fucking company you work for. There's no excuse. You want to make more money? Figure out how to be more valuable. You want to become higher paid? You want to move up?
Starting point is 00:08:54 Figure out how to become more valuable. There's not a company out there that fucking exists today that doesn't want more talent in their program. And guess what? If you do happen to work in one of these companies that quote-unquote doesn't want more talent in their program. And guess what? If you do happen to work in one of these companies that quote unquote doesn't fucking exist, guess what? If you develop the fucking skills that you need to develop by putting in the fucking work on your own, you can leave that company and go find a fucking company who does reward that and make more money and progress. The bottom
Starting point is 00:09:25 line of this whole conversation is this. Easy doesn't pay well. And you need to keep that in mind when you think about how you're spending your time. Most of you go through life doing the least amount of shit possible. And that's the truth. Most of you go through life thinking about how you can make the easiest money possible. Easy and money don't go together. It's like oil and water. They do not fucking go together. But we're all enamored by the easy money fairy tale, right? The overnight success, the lottery winner, the guy who made $17 billion in three years worth of work. But let me tell you something. You got to be willing to put in three fucking years before that,
Starting point is 00:10:14 and most of you won't even fucking do that. You'll put in a year, and you'll say, man, I'm not getting anywhere with this. Well, why aren't you getting anywhere with this? I guarantee you I'd come fucking work for your company and work in your company, and in a year, I'd be running the motherfucker. And that's fucking truth. You guys, you guys don't get it. I get it from the fucking questions that you send me.
Starting point is 00:10:36 You don't understand what I'm talking about. Whenever I say it's not going to be easy and you have to be patient and you have to put in the fucking time. You talked to me about three months, how you fucking worked your ass off for three months and it wasn't recognized. That ain't nothing. I take naps longer than three fucking months. It takes real fucking time and real commitment. And it takes that every single day. It takes a conscious effort to be more valuable, to be better than the next guy every single day. And that shit is not easy.
Starting point is 00:11:11 So quit looking for the easy way. Quit looking for the short way. Quit looking for the fucking overnight success. Fucking focus down, lock down, commit to something for 10 fucking years to be great at it. And guess what? Wherever you are in 10 years, it's going to be a hell of a lot better than where you are now.
Starting point is 00:11:30 Otherwise you could just accept where you are now. You could stay where you are now. You keep bitching about where you are now and your life will fucking suck. Like most fucking people's lives. Andrew, you're being mean. No, I'm not. I'm telling the truth. Most people hate their fucking lives. Most people hate their jobs.
Starting point is 00:11:52 They hate their careers. They hate their existence. And they put on a fake fucking smile for the world to see. Everything that people tell you, all the shit you've been taught by society, it's all bullshit. There is no quick way. There is no easy way. And only motherfuckers that win long term are the ones that are willing to do the shit that they know they need to do when they don't feel like fucking doing it. That's it.

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