REAL AF with Andy Frisella - Join the 2 Percent, with Andy Frisella - MFCEO22

Episode Date: October 22, 2015

Everyone believes the competition in business is fierce.  But if you think you face overwhelming odds, you're wrong.  According to Andy Frisella, only about two people in a hundred actually have wha...t it takes to press on and finish what they started.  Will you join the 2 percent?

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Starting point is 00:00:00 Hey guys, this is Vaughn Kohler and you're listening to the MFCEO Project. The competition for success in business is fierce. Is there any hope that you can really succeed? Today Andy talks about how you can be part of the 2%. Hey guys, what's up? You're listening to the MFCEO Project. I'm Andy and I am the motherfucking CEO. That's not to say I'm the only motherfucking CEO. You could be a motherfucking CEO too. And that's the point of this podcast. The point of the podcast is for you to discover what it takes to become the motherfucking CEO of your own life. I'm here with my cohost, Vaughn Kohler. What's up? The MFPOD. That's right. The pastor of disaster. That's right. The impaler.
Starting point is 00:01:02 That name is really stuck. I get quotes or I get posts on IG all the time about that. I'm doing great. Yeah. Yeah. We said it before, and it's kind of inane to repeat it, but the weather outside is beautiful. I'm loving fall. It's hard to beat fall here in the Midwest.
Starting point is 00:01:20 It is. You know, I've been all over the world. I know you have too. It's just something about the weather right now, this time of year in the Midwest. It is. You know, I've been all over the world. I know you have too. It's just something that about the weather right now, this time of year in the Midwest, it's crisp. It feels good. It's always a good deal here. Yeah. Yeah. It's easy to be in a good mood, but you know, I've run into some people online who are not in a good mood lately. You have? Yeah. Shocking. They're haters. Yeah. Yeah. You know what they're hating about? They were likening business gurus and motivational speakers like yourself to the kind of people that run the lottery.
Starting point is 00:01:54 You know what I mean? No. Okay. I don't know what you're saying. Explain it. It's kind of hard to connect those dots here. Well, basically, they were saying that the people who run the lottery are all about peddling hope, right?
Starting point is 00:02:05 They're all about peddling hope that you're going to succeed. You're going to make a million dollars. The reality is the numbers are stacked against the average person. The competition is so fierce that there's no human way possible that, you know, they're going to win the lottery. And they were saying that that's really what people like, we'll say us, people like us do. We get people excited. We get people hopeful.
Starting point is 00:02:31 But they would say, you know, the competition, the business competition is so fierce that you're kind of wasting your time. This is a constant thing I've noticed throughout my lifetime between successful people and pretenders, okay? People who say they want to be successful who really never accomplish it people who are successful learn that becoming successful is cause and effect um it is action and reaction action result however you want to say it um it's not magic you know and people who do not become successful they believe there's some sort of magic to it you know and most people
Starting point is 00:03:13 believe that they believe that there's some sort of little success fairy that fly and i said this a million times little success fairy that flies out of the sky and shits hundred dollar bills on people's heads for no fucking reason right other than you know you decided to be blessed with success and they did it and the reality of the situation is that people who believe in that sort of magic never make it because they never are willing to do the work because they feel like if they do the work that there's still a good chance they won't make it so they never do the work because they feel like if they do the work that there's still a good chance they won't make it. So they never do the work and then they blame the odds against them. But it's the people that I know personally, and I can only speak for myself and the people I've seen, but I know a lot of successful people. I talk to multimillionaires on the phone,
Starting point is 00:04:01 through email every single day, probably dozens of them a day. And I know hundreds of them. You know what I mean? Literally hundreds. Hundreds. Not a hundred. Hundreds and hundreds and hundreds. Okay?
Starting point is 00:04:12 It's my network. It's what I deal with. It's who I talk to. And if you talk to any of them, they all believe in the same thing, cause and effect. If I do this action, I'll get this reaction. If I put this work in, I'll get this result. They believe in that. And so they go out and they do the work. So it would be very easy to say that same person.
Starting point is 00:04:29 If you were to go out and do the work, would you be willing to do that work knowing that you might not be successful? And that person usually says no. And they're the same kind of people that'll say, I won't do this extra work at work because I'm not getting paid to do that. And I'm not going to go the extra mile for this customer because I'm not getting paid to do that. And I'm not going to go the extra mile for this customer because I'm not getting extra compensation for that. And those people, those kinds of people never move outside of where they, you know,
Starting point is 00:04:53 the basic, the basic spots in life in terms of success, which would be average because they're not willing to do anything outside or take a step of faith other than what they can see factual. And that's the reality. So if you're the kind of person who's going to let people or let the odds stacked against you conversation deter you from being successful or doing that extra work, you're sure as shit going to be sitting on the sidelines of life saying the same thing this guy is probably saying. Oh, it's all bullshit. Right.
Starting point is 00:05:23 Well, of course it's bullshit if you haven't fucking done it. you know let's let me talk to that guy let's get him on the fucking podcast let's talk to him about how many businesses he started how many he's failed or how many um lessons he's learned or how many books he's read or how many of the things that he's done that all these successful people make habits of doing and i guarantee he's done none of them right he's just chosen to see you know oh this person these people are successful they won the fucking success lottery and and that's what they choose to believe and that's fine because the world needs people just like that to work for the people that choose not to think that way yeah which I wish if I'm not mistaken you refer to as
Starting point is 00:05:59 the two percent yeah so what so what do you mean by that what do you mean by the two percent most people are fucking pussies okay and yeah you're not going to get on very many podcasts you're gonna hear the host say pussies but this is the mfco podcast and i like to use that term regularly okay just like i like to use the term fuck now you like to use the term shit and if it offends your little eardrums get the fuck away all right Most people are pussies. That's the reality. Okay. Miserable excuse making, underachieving, negative, blood sucking pussies that ruin the idea of
Starting point is 00:06:36 success for most other people because they whine and cry and pout about how life isn't fair. And when they die, they're going to say RIP, rip but it's not gonna mean rest in peace it's gonna say really i was a pussy all right that's what it means that's what their headstone right exactly okay so most people when it's rip and nobody remembers your fucking name it's really i was a pussy okay and that's the reality most people are i, I'm sorry, I'm a South County, St. Louis fucking redneck. That's how we talk here. They're pussies.
Starting point is 00:07:08 They're not willing to do the work. They're not willing to take a step of belief. They're not willing to sack up and say, I'm going to fucking do this. They just don't. So if you broke up the general population into groups of 100, how many people out of 100 would you say qualify as that? I would say probably 70%, man. 70% are going to be just total pussies, all right?
Starting point is 00:07:29 They're going to be, I'm going to whine, I'm going to cry, I'm going to talk about how I'm going to do this someday, but they're never going to do it. They're never going to execute. They might execute for a day, they might execute for a week, and ultimately they're going to come in and they're going to say, oh, that didn't work, okay? They're going to pretend to give an effort. They're going to come in and they're going to say, oh, that didn't work. Okay. They're going to, they're going to pretend to give an effort.
Starting point is 00:07:46 They're going to pretend like they tried and they're going to talk about the rest of their life on that happy hour bar stool on Tuesday afternoon at three o'clock about how the world screwed them over. And they did the same effort that all these successful people did. And they may have, but they only did it for a fucking week. They didn't make a life out of it. And that's the difference. So I would say no longevity no longevity no they're not consistent they they try they talk they try they learn they do but they don't do nearly long enough they might do for maybe they
Starting point is 00:08:14 do for six months when it really takes six years you know what i mean yeah so in their mind they truly believe they gave it a fucking heave ho all in badass i tried, badass, I tried as hard as I could shot, but still they don't get what it takes. I mean, that's pretty crazy. You just knocked out 70% of the competition. Right, okay, so that's 70%. Out of 100 people that are going to start the business that you are dreaming of starting,
Starting point is 00:08:38 that you're the listener right now, 70% of the people are going to fucking quit in six months. Maybe one month, but I'm going to fucking quit in six months, maybe one month, but I'm going to give them credit. Maybe they're listening to the motherfucking CEO podcast and they're going to stick it out for six months. Right. Right. So let's say six months. All right. Now out of a hundred people, you got 70 people automatically out. All right. And this is why when you, when you look at like starting a business, you think, Oh my God, think of all this competition. Think of all of these people that are doing this. How am I going to fit in? 70% of people already gone. Right? Right. So
Starting point is 00:09:14 that's seven out of 10 people that you're going to compete against on day one, when you're at the bottom of the mountain and there's a hundred people that are doing your business, 70% of those people will not be there in six months. Okay. So start there. Now we have 30%. Now we have 30 people left in the same business that you're going to be in. Okay. So out of that 30, I'm going to say 20% of those people. So 20 out of the 30 people they'll act okay they will start serious they're gonna try they're gonna fucking listen they're gonna learn they're gonna become students of success but the minute shit gets hard the minute things go wrong the minute their store gets broken into or vandalized the minute they have a car accident the minute they get sick the minute somebody stabs
Starting point is 00:10:06 them in the fucking face okay the minute an employee steals the minute their company gets flooded the minute any sort of resistance comes in and fucking stands in their way they're gonna quit they're gonna fucking quit and they're gonna say you know I did it, but it didn't work out for me. And they're going to say, I wasn't destined for that. Like they're going to take a major blow. And they're going to quit. And they're going to fall. That's right.
Starting point is 00:10:34 Okay, so that's 20%. So now you've got 90% of the people out of the equation. All right? Because here's the reality. Those things I just mentioned, they're fucking hard to deal with. Dude, your mom gets cancer. And don't sit here and think, I don't know what the fuck this is about because my business partner's mom died of cancer while we were building our business.
Starting point is 00:10:55 He drove every fucking other day to St. Louis from Springfield, Missouri, which is a three-hour drive, but kept our business going. You see what I'm saying? So I fucking know what this is about. And when I say stab in the face, that's our business going. Wow. You see what I'm saying? So I fucking know what this is about. You know? And when I say stab in the face, that's me I'm talking about. I'm not talking when I say car accident, that's me I'm talking about. When I say stores getting broken into or vandalized, that's me. That's happened. That's happened to us. I've heard this shit. I've lived through it. I know what it takes. And you might have challenges that are
Starting point is 00:11:22 different. Okay. Cause we all have asterisks. There's asterisks to everything I say and you might have a situation that is harder than the ones that we faced. But the reality is, is that when most people face serious life-changing situations when it comes to business, they quit. They lay down, they say, fuck man, this wasn't meant for me.
Starting point is 00:11:41 I'm going to go back to working for, you know, A&A autoly down the street. You know what I mean? Absolutely. And that's what they do. And then they say that, and they also choose to believe, like the gentleman that you mentioned,
Starting point is 00:11:56 hating on whatever, you know? Right. That's why people like that choose to believe that, because maybe they stepped out and tried something, and then when it got hard, they fucking stopped. All right? So now you've got 90 out of 100 people that wanted to do what you want to do have quit okay 70 of them quit because basically they're just total pussies okay they can't do shit they can't even balance their fucking checkbook all right they want that they want the prize they don't want to do the work. Most people, okay?
Starting point is 00:12:25 20% can get their shit together, but they can't overcome obstacles. Okay, so now you've got 10%, right? You've got 10% to deal with, all right? So let's take eight out of 10 of those people. These guys get it, okay? They're decent guys. They're hardworking guys.
Starting point is 00:12:44 They're busting ass. They believe decent guys. They're hardworking guys. They're busting ass. They believe in themselves. They believe in the dream. But they don't attack the process on a daily basis. They are not mentally disciplined enough to execute every single day, okay? When things get mundane, when things get boring, when things get mundane when things get boring when things get um routine instead of becoming great and and excelling and looking for ways to improve they just kind of fade away so these guys they can take a blow they can take a major blow yes what they can't take is the
Starting point is 00:13:19 the grind the grind right extended periods of time. The same shit day in and day out. Yeah. Executing at 100%. Right. You know, they let the routine numb down their hunger. They let the routine numb down their fire. And instead of saying every single person matters, every single customer interaction matters, everything fucking matters. They say, hey, you know what?
Starting point is 00:13:44 Don't worry about that today. And they let things slide. Gotcha. You see what I'm saying? Yeah, makes total sense. Hey, you know what? That customer's pissed off. That's just one customer.
Starting point is 00:13:52 Yeah. Hey, you know what? Our product, it didn't ship right away today, even though that person ordered overnight shipping. That's just one day. They start thinking like that. All right? So they start sliding.
Starting point is 00:14:04 They start fading away they start going down the hill and eventually those people get beat and they get put out of business all right so what are you left with you got 70 pussies you got 20 that they're not total pussies but they can't handle they can't handle the bad shit all right you got eight percent of the people who get it but their their attention to detail and their attention to execution fades over time okay now what are you left with you're left with two percent two people out of a hundred that started the same way that you wanted to start when you look and you said god there's a
Starting point is 00:14:40 there's a hundred people that are doing the same thing I'm doing, but only two of them are going to make it. Two fucking percent. Okay? Those are the people that got their shit together, they can overcome obstacles, and they stay sharp and they execute play after play after play after play. Those are the people that end up in the Hall of Fame. Those are the people that end up with an empire.
Starting point is 00:15:04 They're the people that end up with whatever the fuck they want to end up with. They're the people that end up with an empire they're the people that end up whatever the fuck they want to end up with they're the people that get it done okay and it's very easy to sit on the sideline as a 98 percenter and say oh those are the guys that that were blessed with the luck those are the guys that blah blah blah those are the guys that blah blah blah blah blah you know it's like the lottery for these guys you You know, oh, you got lucky. Oh, you're so fortunate. Oh, blah, blah, blah. Oh, really?
Starting point is 00:15:27 How lucky was I when I was living on the fucking mattress in the back of my first retail store, having a shower at my friend's fucking places? How lucky was I that in 2012 I had a nervous fucking breakdown and ended up in the hospital because I'm so fucking anal about perfection that I fucking lost my mind. You know, people don't get it. They don't get what it takes. Most people are not cut out to do the success entrepreneur route. We just had a podcast about this. I know that, but they're
Starting point is 00:15:59 just not. No, you're right. So, so, I mean, you always say perception, like how do you see things is huge. I mean, it's absolutely indispensable. So, you're really telling me that deep in your heart, you believe that the best way for people to assess the competition out there is, no, you're not look at people, when you look at your competition and when we, when we say it is a battle of persistence, it is a battle not quitting. I mean that from the bottom of my heart, most of the people that you compete with on day one and your small business are not going to be there in three years. They're not going to be there in fucking one year, most of them. All right? You have to understand that if you get up, go to work, educate yourself to improve, okay? Give nothing but your best effort and accept nothing but perfection. You cannot fucking fail, okay? It's impossible to fucking fail. Impossible.
Starting point is 00:17:04 Impossible. You cannot fail. But most people don't buy into that. Most people still buy in to the lottery mindset. And you have to And so the good news is, is if you stop being a pussy and you stop playing business and you get serious and you start killing it on a daily fucking basis, you will be in the 2% by default. Just don't quit. Don't quit and don't let the little things slide and you cannot fail. It is impossible to fail. So when you, when you're one of these people who writes online oh you motivational people are the equivalent of tv evangelists and blah blah blah blah because i get that shit sometimes too and if you write that on my page i feel sorry for you because you just don't fucking get it you're going to be miserable for your entire life so let's leave it at this because this is thursday thunder this isn't a this isn't 45-minute or an hour and 10-minute podcast.
Starting point is 00:18:07 I'd rather you guys go out and kick some fucking ass, all right? So stop believing in fucking magic, okay? When you're seven and you're at your birthday party and the fucking clown comes, which clowns are terrifying if you ask me, but the clown comes and he pulls a little rabbit out of his fucking hat, that's still not magic. He had a fucking rabbit in his hat the whole time. So quit believing in fucking magic.
Starting point is 00:18:28 It's not magic. It's action and results. It's cause and effect. It's not mystical powers of fucking universe tap me on the head and shit a $100 bill and it hit me on the nose. Even if it did, you would find out a way, if you're in that 70% of pussies, to see that as a negative thing. All right?
Starting point is 00:18:48 So stop bitching about the competition. Stop seeing all the ways that you can't. Start realizing that all it takes is for you to execute and not quit, and you're going to become part of that 2%. You do that, you know what your chances of success are? 100%! Now go be great! All I do is work

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