REAL AF with Andy Frisella - Only Three Types of People: Which One Are You?, with Andy Frisella - MFCEO208

Episode Date: January 25, 2018

There are 3 types of people: Number 1, Number 2, and Number 3. Most people are Number 3. They aren’t extraordinary in any way, but can perform basic tasks. Number 2 is good, but not great. Number 1?... Those are the type who demonstrate initiative, creativity, and execution.  They are rare and valuable.  They get paid extremely well because they deserve it. They have the life they want because they earned it. In this episode, I talk about how to manage all three types and how to become a Number 1.

Transcript
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Starting point is 00:00:00 What is up guys you're listening to the MFCEO project I'm Andy I'm your host and I am the motherfucking CEO today is Thursday Thunder before I get to that guys thank you so much for all the support that you show the podcast. You know, we don't advertise this. We don't go out and push this down people's throats. Everything is organic and we're consistently in the top 50 podcasts in the world. That says something about you guys. You know, I've always asked you guys, if you know a like-minded friend, tell them about us. If you could take a minute to leave us a review and click subscribe, that helps us a ton. And guys, I know you're doing it because I'm seeing the numbers. So guys, thank you so much.
Starting point is 00:00:51 Thank you for bringing attention to this movement and attention to this podcast. It means a lot to me. This is not something I make money doing. It's something that I do because I have a passion for helping people know the truth about what it takes to succeed. Now, with that being said, guys, if this is your first time listening, what I just said is what we always ask. If you enjoy the podcast, if you get something out of it, whether it be motivation for an hour or whether it be a lesson that you take with you for the rest of your life, tell somebody about it. Share the podcast.
Starting point is 00:01:32 I'm giving you this information in good faith. Hit me back with a solid on the backside. Guys, look, here's the deal. Today is Thursday Thunder. And while it's usually motivation, and motivation is practical, because just like a shower, guys, you've got to be motivated, right? You've got to be motivated on a consistent basis. I preach discipline. Discipline is the most important thing, but it's always good to have that extra kick in the ass or that extra boost of energy to help you get shit done. Usually, on Tuesday,
Starting point is 00:02:05 we have practicality. And on Thursday, we have a little bit more motivational message. Today, I have a very practical reflection tool slash message that I need you to absorb. It's going to be short. It's going to be sweet, but it's something for you to think about. Recently, I had my good friend, Ryan Hardwick, here in St. Louis. Ryan is a tremendous entrepreneur, okay? He owns a company called Mountain Motorsports in Georgia, and they have eight locations.
Starting point is 00:02:37 It is the nicest motorcycle ATV, UTV dealership that I've ever been to, on par with my good buddy Len who owns Pitbull Power Sports in Springfield, Missouri area. These guys are entrepreneurs. Okay. They deal with people day in and day out. And while Ryan was here, we had a discussion over dinner, which I thought was super interesting. And that day in particular, I was, we were both about the same age and we're sitting here and I'm kind of going through, uh, texting on my phone and reaching out to some of my guys. And I look at him and I'm like, dude, do you ever get tired of people not fucking getting it? Because here's how I was feeling at the time. And if you manage people,
Starting point is 00:03:22 you're going to understand this too. I lay out a very specific plan within my companies. It's very specific. That plan is developed over the course of years. It's not something I just pulled out and say, Hey guys, this is what we're going to do today. This is years and years and years of trial and error. And it's very simple. Okay. It's hard to execute because it takes things like effort and discipline, but it's simple to understand. And we started talking that I feel like the reason that most people fail isn't because they're dumb. It's because they're too fucking smart for their own good. For example, I give somebody a list of things that they need to do to be successful in one of my retail stores. I say, here's the list. A, B, C, D, E. It's very fucking simple. So the first time that they come into the
Starting point is 00:04:21 company, they go out and they execute the list. A, B, C, D, E, F, E. And what happens? When people first come to my company, they've never worked in a store before. I give them the list. This list that I've made up over years of trial and error. It's, you know, one, two, three, four, five, six, seven. Very simple. Just do those seven things. They come in not knowing anything, not being trained anything, and they follow the steps because they don't know anything else to do. They go out and they execute the plan. One, two, three, four, five, six, seven. And what happens? They're successful. They do great shit. Okay. They succeed. But what's soon to follow is where the problem comes in because they, they start to think
Starting point is 00:05:06 like this, man, I'm good at this, man. I'm doing pretty good. I'm seeing some results. I'm seeing some success. And then after doing one, two, three, four, five, six, seven for the first six months of their career, they start doing one, two, three, five, four, seven, six. Okay. They start doing it out of order because they start to believe that it's them. Or instead of doing it out of order, they just make up their own steps. One, two, three, four, five, five and a quarter, six, six and three quarters, seven. They start adjusting the plan to suit their taste because you know what? They're a natural.
Starting point is 00:05:46 They're a fucking natural at what they do, even though you gave them the exact recipe to follow. Okay? This would be the equivalent of somebody who was going to bake a cake and the best cake baker in the world, let's say it's Martha Stewart, which I know it's not. All you foodies out there know it's not, but I don't know food, so I just know how to eat it. But let's just say it's Martha Stewart. She gives you the recipe for the cake and you go out and you make 50 cakes off of her recipe. And you're like, fuck, I am the best cake maker in the world. And instead of following the recipe on the 51st time, you start
Starting point is 00:06:18 making up your own. Okay. 52nd time, you make up your own. 57th time, you make up your own 50 57th time you make up your own. And all of a sudden a plan that's been working now because your ego has taken over your thought process because you start believing that it's you, not the system. What happens? You start to sell less cakes. You start to get negative feedback. You start to have not good interactions. Things start to fall apart. And where you're on the top of the world and you're the fucking best ever, you soon zoom to the bottom. And when you're at the bottom, you lose that confidence. You're frustrated because you're looking around and you're saying, well, I'm doing this. I used to be great. And you start to put all this accountability
Starting point is 00:07:05 onto some mystical force that doesn't even exist instead of looking at yourself and saying, I'm not following the plan. And this cycle repeats itself over and over and over. You get really good when you're following the plan, then you get shit when you start thinking you're the shit you start to follow the plan again because you have to regroup and go back to basics what happens things start to go good again then you start believing in yourself again and then
Starting point is 00:07:36 you start thinking you can fuck up the recipe and what happens you go back down. And this cycle goes up and down, up and down, up and down. Sometimes for people's entire lives. This is why so many people can find small bits of success, but not maintain it. And it all comes down to their own ego. You start believing you're the best. You start thinking you're great. If you're an athlete, you start skipping practice. You start cutting corners. You stop practicing layups and you start practicing 360 dunks. You stop worrying about the team. You start thinking you're the shit. You guys have to understand being successful is about being consistent at the right things and I know a lot of you are listening and thinking wow that's me well no shit it's you the system that is out there for success does not change it's when you start to change it because
Starting point is 00:08:41 you start to believe that you're the shit that it crumbles. I call this the Midas touch. A lot of people in business on a bigger scale, okay, right now I'm talking about employees, but on a bigger scale, they build one successful business. Then maybe they build another one that's similar to that. Then they think like for me, this would be like me, right? I'm good at sports supplements and I'm good at health supplements and I'm good at manufacturing and distributing and retail and all these things that have to do with one thing. And then that would be
Starting point is 00:09:17 like for me to say, I'm going to start a cell phone company. I don't know shit about cell phones, but because my ego is so fucking big, because I've had some success in this other area, I said, fuck it. I'm going to do it anyway. And I start believing I have the Midas touch that I can go around and anything I do will work because it's me. And I'm going to tell you on a large scale or a medium scale or a small scale, that mentality will crush you because it's not you. It's your understanding of what goes into what you're doing and your expertise at that specific skill that keeps you successful. When you start thinking it translates to all these other things, that's when you start fucking with the plan. Now,
Starting point is 00:10:01 am I saying you couldn't go start a cell phone company? Absolutely not. You definitely could, but you got to realize that you're going to be starting at the bottom. You're starting over again. Okay. And the point that I'm getting to, which I understand is long-winded here is this. When you're an employee, you have usually a system to follow that gets you successful. I know we do in our company and I was frustrated and venting to Ryan and we started talking about how the ups and downs and ups and downs and ups and downs, how they come to be because I can't understand that behavior because I'm the kind of person like I don't look at my own shit and think it's because of me. I know that I fucked up every single thing and this is what works and I just keep doing what works. I don't need to go fuck with the recipe. Okay. I keep doing what works over and over and over again.
Starting point is 00:10:56 And then when it doesn't work, that's whenever I make the change. I don't make the change just to fucking make the change. So we were talking about this and we, we, we, we talked and we talked and we talked and we came up with this. There is three people in this world, just three, only three. Okay. There's the person who can look around where they are, they can make a list, they can take initiative, they can make a list, and then they can do the list. Those people are the highest paid people. We're going to call those number ones. Number twos are people who you can give a list to, and they can do the list. Those people can still be paid pretty well, but we're going to call those the number twos. No matter what they do, they will
Starting point is 00:11:52 never look around and be able to make a list on their own. And for you as a leader to think that they're going to is only going to frustrate you. And then there's the number threes. Number threes, they can't make a list, and they can't do a fucking list either, and these people still have value. Even though they can't make a list and they can't do a list, they can still do basic tasks, and every company needs those kind of people at some level. They can be guys who sweep the floor or clean the warehouse, okay? There's jobs for those people, but they are going to constantly fuck up they're going to constantly make mistakes they're going to constantly not do what you tell them to do
Starting point is 00:12:29 and no matter how many times or how long you tell them they are never going to be better than a number three okay so you have one twos and threes and the reason I wanted to bring this up to you is because I want you to think about where you fit in. Because only one of those groups is truly successful financially. The number ones. Those people are valuable. They can come in a situation, look at what needs to be done, and fucking do it. And they can do that over and over and over and over again.
Starting point is 00:13:04 All entrepreneurs fall into that category. Real entrepreneurs, not entrepreneurs. You know, right now, entrepreneur is the hot thing. A lot of people don't fall into that category. Even though they want to be an entrepreneur, they never will be. All real entrepreneurs fit in number one. Most managers fit in number one. Most executives fit in number one.
Starting point is 00:13:22 Most high paid individuals fit in number one. Now, are there high paid number twos? Absolutely. There's high paid people who are salespeople that Now, are there high paid number twos? Absolutely. There's high paid people who are sales people that are given a list of people to call on and they go out and close the fucking deal. They get paid very well. Those people can make five, six, seven, $800,000 a year selling shit, okay?
Starting point is 00:13:38 But they will never be the kind of person who can run on their own. They will never be the kind of person that takes initiative. They're only be the kind of person that takes initiative. They're only going to do what you tell them to do. And that inherently limits their value. Most of these people are not high paid. Most of these people are moderately paid, even low pay. Okay. There's not that much value there. And I know as I describe this shit, all of you think you're number ones, but I'm telling you right now, you're fucking not. Because number ones are consistent number ones.
Starting point is 00:14:10 Number twos are consistent number twos and number threes are just number threes and they're always going to be number threes. Okay. Now, can you move from one to the other? Absolutely. That's what personal development is about. That's what this podcast is about, is to give you the tools to move from three to two to one. Okay? But you got to execute them. It takes practice. It takes commitment to personal development. It takes a want to become a number one.
Starting point is 00:14:39 You have to understand, very few people are born number ones. They're made number ones, and they become number ones because of necessity. Either they want to make a bunch of money or they got to survive. So they become that way. But there are very few number ones. And a lot of you guys out there listening right now, you think you're number one, but you're not because number ones never falter.
Starting point is 00:15:04 Number ones never cut corners. Number ones never take breaks. Number ones never do shit that isn't necessary. And the best part of it, number ones don't drop the fucking ball. They are on it. They have a sense of urgency. They fucking care and they're going to get everything done that they need to get done to win. And that's not most of you. Most of you are probably number twos. You're looking for someone to tell you what to do. You're looking for someone to give you orders or give you a list or give you this or tell you that. There's a big need for that, but you've got to realize what you are. Because if you're a number two and you think you're a number one and you think that
Starting point is 00:15:45 the whole system and the whole world and hold this is fucking you. Like we talked about on a few podcasts ago where people say, Oh, no, my worth motherfucker, your worth is your worth. You are worth what you're worth. The world tells you what you're worth real quick. So what your paycheck says is exactly what you're worth. Now you may be working to be worth a lot more, but what you're worth real quick. So what your paycheck says is exactly what you're worth. Now you may be working to be worth a lot more, but what you're worth when you say, Oh no, you're worth your worth is on that fucking paycheck. It's accurate. There isn't anybody out there who's number one, who's a hidden gem somewhere in the fucking pile of people. Number one, stand out. Number ones are valuable. You know why? Cause number ones are rare. They're extremely,
Starting point is 00:16:25 extremely rare. And guys, the reason I'm sharing this breakdown with you is because I know it's true. I've lived it. I've been there. I've seen it. You can change, but most people think they're better than they actually are. And they're not. How many times do you drop the ball? How many times do you miss making those sales or miss making that call? How many times do you drop the ball? How many times do you miss making those sales or miss making that call? How many times do you fuck up your list? How many times do you have to go and explain why shit didn't get done? Those are all huge indications of number two behavior. You're not a number one and you don't deserve to get compensated like a number one. And if you're an entrepreneur and you're a number two, you're going to fucking lose. Your goal should be to accurately be aware of where you are in the system
Starting point is 00:17:07 and how to move ahead. And the whole point of this conversation was this. Ryan was trying to explain to me and we were trying to discuss how we could not be so angry when people can't follow a simple list because it's frustrating. It's frustrating as hell when you give someone a fucking blueprint on how to win and they can't fucking execute it. It's even more frustrating when they look around and can't see what needs to be done. Those people are not valuable. Those people will never earn six figures. Those people will never have the dream house and the dream car and the shit they say they want to have. They will constantly go through life being frustrated because they can't figure out how to fucking execute and they can't figure out how to take initiative.
Starting point is 00:17:52 But you, if you're the CEO listening to this and you have employees like this, it could help you mentally figure out why people are a certain way by placing them as a one, two or three. So if you own a company right now and you're frustrated like I get when I give somebody the exact fucking plan and they can't fucking do it, look at yourself and say, hey, are they a one, two, or three? And do I have the wrong person in the wrong spot? Because the reality is it's your responsibility just like it's mine. But this system can help you figure out where you are and where you need to be. If you're a number three
Starting point is 00:18:27 and that's what you're going to be, that's fine. Go be a number three, but don't expect to get paid like a number one or a number two. If you're a number two and you can't figure out how to take initiative, you can't figure out how to get shit done. If you can't figure out how to look around you and see what needs to be done and get it done, that's fine. You're valuable in certain places. You're just never going to be paid like a number one. If you're a number one, you know you're number one because that fucking paycheck that you're looking at right now has a lot of fucking zeros on it. And if it doesn't, you're not a number one because you haven't stood out enough to fucking command that kind of pay. Nobody comes and gives you that kind of pay. Nobody comes and offers it to you. It's commanded because you're so fucking rare and so fucking
Starting point is 00:19:09 valuable. And I guess the lesson here is this, wherever you are on the scale, the reality is this initiative pays, executing pays, leadership pays, knowing how to sell pays. Knowing how to replicate yourself when you're a number one pays huge. Everything else is bullshit. So remember that system. Number one, can make a list, can see what needs to be done, can fucking execute the list and can do that over and over and over again and show other people how to do it. Number two, you can give them a list and they can do it. They can't create a list. They can't see what needs to be done. They don't have vision and they can't replicate themselves. Number three, you can't do a list. You can't make a list, but you can do simple tasks. Which one are you? And if you clearly identify which one you are, you'll understand why you are where you are. Your goal should be to move through the ranks. It should be to develop the skills you
Starting point is 00:20:10 have to have to be a number one. You've got to take initiative. You've got to learn how to execute. You've got to learn how to lead. You've got to learn how to sell. And you've got to learn how to replicate other people into people that will be number ones as well. If you're not one of those people, you're making far less money than you could be, and that's just the bottom line.

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