Rich Habits Podcast - 22: How the Rich Keep Getting Richer
Episode Date: July 24, 2023In this episode of the Rich Habits Podcast, Robert Croak and Austin Hankwitz share three ways the rich just keep getting richer. Specifically, Robert & Austin dive deep into how the rich use lever...age, real estate, and tax strategies to keep building wealth. If you have a question for next week's episode, be sure to ask it through Instagram DMs! @richhabitspodcast---Be sure to check out Public's new High Yield Cash Account paying 5.1% APY. This is higher than anything else on the market and is FDIC insured up to $5M. ---Earn 5.1% APY using a Public HYCA, click here!Opt-in and share your email, click here!Learn more about our 4-module video course!Download our FREE Budget Template, click here!To learn more about Robert: https://stan.store/RobertJCroakTo learn more about Austin: https://stan.store/austinhankwitzContact: richhabitspodcast@gmail.com ---Hankwitz Group LLC has an existing business relationship with NEOS Investment Management LLC. The opinions expressed are those of the author, and the author owns several NEOS ETFs.
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Hi everyone and welcome back to the Rich Habits podcast, a top 10 business podcast on Spotify.
My name is Austin Hankwitz and as always I'm joined by my co-host Robert Croke.
Robert is a seasoned entrepreneur in his 50s with more than 200 million in company exits under his belt
and I'm an entrepreneur in my late 20s with a background in finance and economics.
Since quitting my full-time job in corporate finance a few years ago,
I've built a seven-figure media business and actively advised some of the most well-known
tech companies around the world. As the show name might suggest, every episode we talk about rich
habits as they relate to business, finance, and mindset. However, we try and bring you two unique
perspectives along the way, one from an industry veteran, which is Robert and the other myself,
someone who's still in the process of building wealth and figuring it all out. Robert, what are we
going to be talking about in today's episode? In this episode of the rich habits podcast,
we're going to be discussing the top three reasons why the rich keep getting richer. As a
as well as how you can implement these same strategies.
Specifically, we'll be talking about how the rich use leverage
good debt to build their portfolios of cash flowing
and appreciating assets.
We will also cover the most common real estate strategies
of the wealthy, as well as how they get away
with paying little to no taxes.
It seems like almost every day we hear people say the phrase,
eat the rich or something of that nature.
Let's be clear here, it's okay to be rich.
It's okay to be a millionaire.
It's actually,
encouraged. I think people see the ultra wealthy billionaires like Elon Musk or Jeff Bezos,
and they associate them with everyday millionaires as if there should not be a separation of what
their tax liability should be versus the everyday millionaire. We want everyone to be an everyday
millionaire, and we've even laid out the step-by-step playbook in our last episode to help your
children achieve that. In my opinion, mindset is one of the critical elements to building wealth and
living a financially free life. If seeing or reading about rich people triggers you, then you
definitely have a lack mindset and that needs to change. So with that being said, Robert,
walk us through the first strategy that we see the rich using to get and stay rich. Leveraging debt
to build wealth. Let's dig into that one because this is one that I believe most people on their
way up or most people that have this lack mentality mindset don't understand. Here's what I mean by that.
There's good debt and there's bad debt.
Bad debt is unfortunately the most common.
Think high interest consumer debt like credit cards, use car payments, student loans,
hospital bills and even taxes.
That debt is bad and we're not at all suggesting people to keep that kind of bad debt.
But there's also good debt.
This is the kind of debt we love,
the debt that produces cash flow and capital appreciation for the investor.
A couple examples of this are real estate and purchasing small businesses.
Yeah, a good example of this might even be like a car wash, right?
Shaquille O'Neal has hundreds of car washes in his portfolio, so I think he's kind of
figured out the playbook and we all know that that guy's got money.
Think about it like this, right?
Let's say you go out and buy a car wash and you borrow a million dollars to do it.
Let's now also pretend the car wash generates $40,000 in revenue.
Because you went in debt, right, good debt to buy this cash flowing and appreciating car wash,
you owe the bank $10,000 a month, principal and interest, leaving you $30,000 a month to pay your
employees, buy your supplies, and even keep some profits for yourself. This is a form of good debt because
one, it cash flows. Two, if you're doing it right, it's likely going to appreciate and value. So when
you sell it to the next person, you're probably going to make a return on your original investment.
And also, you'll be able to leverage tax strategies to help you depreciate and keep more that
money in your pocket at the end of the day. This is a very, very common way we see the rich get richer
is they leverage good debt to buy cash flowing and appreciating assets that also have some sort of tax
benefit. Yeah, I love this strategy. I've obviously been implementing it for decades now, buying and
taking over underperforming and sometimes really well cash flowing businesses for myself, adding it to
my portfolio because then it just gives me more profits monthly, more write-offs yearly,
and just it's a great strategy in your wealth-building journey. Okay, so leveraging good debt is a way
the rich get richer. What's another way the rich get richer, Robert? Yes, definitely real estate. You know,
you look around and all of my wealthiest friends all have real estate portfolios. And it's just a really
good way to implement further strategies in your wealth building journey. So let's get started on what
that means. Buying real estate is the most common form of leveraging good debt, except you're not
taking out a multi-million dollar loan like you might be to buy a business. Instead, you're taking
out a loan for maybe a 300,000, 400,000 or even a $500,000 property, while also
getting utility from the asset. This is key. I think what's incredibly powerful about real estate is
number one is you're able to roll your profits from the sale of one property into the purchase of
another property without paying taxes. This is called a 1031 exchange and generally speaking,
the value of real estate always goes up over time so you're perpetually doing these 1031 exchanges
and avoid paying those capital gains taxes on the properties. Real estate comes in many shapes and sizes,
which means it might not just be buying and living in single-family homes.
To the rich real estate might mean storage units, RV parks, shopping centers, and even Airbnb's.
Each form of real estate has its own respective tax optimization strategies.
For example, with Airbnb's, a common tax strategy is called a cost segregation study.
And what is great about this analysis is that the owner can depreciate 40 to 50% of the purchase value of the property.
in the first year, a huge tax write-off, allowing you to reinvest these profits elsewhere.
The pro tip here is to understand and utilize all of the tax strategies available to you when
building your portfolio. So read up and find the best real estate tax attorney in your area
and strategize when first getting started on your way up, and don't wait until you have multiple
properties to get your structure in order.
this is probably the most important to consider when you do have more than one property.
I mean, I know a bunch of Airbnb investors. They've got four or five properties in Nashville.
They do these cost segregation analyses. They're able to ride off 40 or 50 percent. But without having the specific holding companies or LLCs or things of that nature already in place, it's a recipe for disaster.
So I highly recommend if you're getting into real estate investing in general, make sure you have a really good tax account.
accountant in your corner. With that being said, Robert, we've talked about real estate. We've
talked about leveraging good debt. What's our last rich get richer strategy here? Yes, this is
proper tax strategies. Now, this one is nuanced. So definitely make sure you're consulting
with a tax professional and not just listening to two fellows on the internet. My favorite tax
optimization strategy that the rich use is the buy, borrow, and die strategy. Elon Musk is notorious
for this one. Here's how it works. Buy. Use your wealth to purchase appreciating assets like stocks,
real estate, artwork, or anything in between. For example, Elon Musk is both awarded and purchases
stock and his electric vehicle company Tesla. Next, borrow. You've purchased your appreciating
asset. Now you're going to borrow against them by using them as collateral at a favorable
interest rate. Historically, the interest rate is in the low single digits, far below how much
the asset would annually appreciate. In Elon must example, he borrowed against his Tesla stock to fund the
$44 billion purchase of Twitter. Finally, die. This is pretty self-explanatory as long as you have
all of your estate planning in order. This is definitely something the rich do. Before dying,
you've purchased an appreciating asset, borrowed against it in the form of debt, spent and enjoyed the
borrowed money on who knows what, and now you've died without paying a dime in taxes. Now one of my
favorite strategies that I think a lot of people forget about is a long-term capital gains and
qualified dividend income. As we might remember, there are two types of income. There's earned income
and there's portfolio income. Earned income is your 9 to 5 job. It's your hourly wage. It's
your salary. But more importantly, and unfortunately, it's taxed at 25, 30, and sometimes 35%. However,
your portfolio income, aka the profits you make when you sell a stock for more than you bought it for,
or the qualified dividends you earned paid to you from owning that stock, are taxed at a much more
favorable rate. In most cases, only 10% to 15%, and in some cases, even 0%.
If you're married and your combined taxable income was less than $83,000 in 2023,
you're not going to pay a diamond taxes on your qualified dividends. This is how the rich get richer.
Now, here's the pro tip.
Consider investing into equities that leverage Section 1256 contracts.
According to Section 1256 of the Internal Revenue Code,
these specific contracts allow their investors to only pay short-term capital gains on 40% of the profits,
while the other 60% of the profits are taxed at the more favorable long-term capital gains, right?
0, 15, 20% versus 25-30-35% with short-term.
My favorite ETF that takes advantage of,
these section 1256 contracts is called SPYI. It's an ETF that aims to track the price performance of
the S&P 500 while also paying a double digit annual distribution yield in the form of cash dividends.
Very, very interesting to me, especially as someone who's looking for continual passive income
through dividends. I have never really did a deep dive into the 1256 contracts. I love SPYI,
so this was a great tip, Austin. Love it. This episode of the Rich Habits podcast is brought to
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Now, Robert, with that being said, let's jump in to question and answer.
We received 12 questions like in a 24-hour period last week after our last episode about how to make your child a millionaire.
So keep the questions coming.
We're trying to get back to every single one of them as they come in, while also selecting
some of the most interesting and important ones to display for you all here.
Our theme for this episode is actually women.
We decided to take three questions from awesome women that listen to the podcast, starting
with Anna.
Anna asks, you all always talk about earning extra income, for example, laundromats, car washes,
and real estate.
That's actually pretty timely here, Robert.
But as someone who works full time and makes less than $100,000 per year, how do I do these
things without taking out millions of dollars in debt. Anna, this is an amazing question and I'm going to
take this. It really starts out, Anna, by you building your base. You're working hard. You're making
your money. You're getting your Roth set up. You've got the IRA going. And you've got that, let's say,
$100,000 base in traditional investments. You can get your base built, then maybe start looking at taking
these investments on $10,000, $25,000 or $50,000 at a time to own people.
pieces of these larger projects. You don't have to take on big debt to get started.
I think a really cool follow up there from a personal experience myself is I purchased
a vending machine business on one of these biz buy-sell websites a couple, about a year or two ago
now. I paid $40,000 for it and it cash flows about $2,500 a month. This is something you
could do as well, Anna. Maybe you start with vending machines. You go to, I don't know, maybe a different
small business or something around you that's more local and pertinent. Maybe you buy up some food
trucks or who knows right everyone's sort of background and strategies and interests are different for me
it was vending machines but there are tons of different ways to increase your income now i will say you
don't always have to go out and invest or buy a small business there are tons of if it's a reet
if it's a publicly traded etf like the spy i ETF that distributes 12% annually to its investors there's a
ton of different ways that you can take money right now in your brokerage account and earn
eight 10 12% on it in a consistent manner going forward without having the strong
of a car wash or a vending machine business or a laundromat. And this doesn't happen overnight, right? This
happens over 5, 7, 10, 12 years, not 5, 7, 10, 12 months. Okay, Lexi W, I'm going to take this one.
I have 5K and high interest credit card debt on my Discover card. Is it smart to take out a 5K personal
loan through SOFi with a lower interest rate to pay off that debt, then eventually pay down the
SOFi loan? I love this thinking LexiW. I think it's smart because at the end of the day, you can't
out-invest high-interest debt. And if you can positive arbitrage your money, let's say that the
high-interest debt on the Discover card is 24%, and the SO-Fi loan is 12%. You are then 12% to the good
in getting yourself cash flow positive. I think it's a great strategy. More people should think
like this because at the end of the day, you have to get positive arbitrage on your money
to build wealth. I think it's a great question. This is called a debt consolidation loan, right? This is
very common way for people to say, I've got $10, 20, 30, $50,000 in high interest consumer debt
at 24, 26, 28% interest. How do I still pay that debt off, right? The goal is to certainly
get debt free from these things, but not have to pay it at 30%, maybe paid at 12 or 14%. Like Robert said,
moving that money back into the good versus so, so much in this high interest debt. There's actually
going to be a link in the show notes below for not just you, Lexi, but other listeners right now
to explore their debt consolidation options. We've teamed up with the company called Engine. What
they've done is they built a marketplace of debt consolidation offers that rank from interest rate,
credit score, all the fun stuff that makes a lot of sense. So check that out in the show notes below.
And we're going to show you a great way to find a debt consolidation loan that actually meets
your needs. Now, our last question, Robert, comes from a woman named Taylor G. Taylor says,
you all talk about credit card debt, but what about student loan debt? Is there a specific strategy
I should be using to pay these off?
generally speaking Taylor G, the answer here is there are two strategies I think everyone should
always use to pay off their debt. One is called the debt snowball and one is called the avalanche method.
Look up at both of these. They're very simple to understand. I think the debt snowball is something
that people tend to gravitate toward. However, since we're math nerds, we like the avalanche method
because it's going to save you the most money in the long term. Now with that being said,
you can use either of these debt payoff strategies going forward to attack your student loans.
But something I want to warn you about is I think we've seen in the headlines here recently,
all this chatter about student loan forgiveness.
If it's paid back over 15 or 20 years with an income-based repayment model and all these different things,
please stay away from that.
That is how you have debt for the next 15 or 20 years and you pay every single month some sort of student loan payment.
But for whatever reason, your student loan balance keeps climbing, right?
That's because you're not actually paying anything down.
You want to get out of the student loans.
Use the snowball method or the avalanche method.
I think it's the best way.
and you want to get rid of this debt as soon as possible, Taylor.
I love the avalanche method because it takes interest rates into account, Austin.
What a great takeaway.
We want to thank everyone for joining and listening and following along on this journey of the Rich Habits podcast.
We are forever grateful that you guys have gotten us to the top 10.
We love all of your interactions and all of your questions.
It seems to be a fan favorite reading some of your questions in each episode.
And we appreciate you guys following along.
Don't forget, if you have a question for us,
go to Rich Habits podcast on Instagram, shoot us a DM and ask it.
This is how Taylor, Lexi, and Anna all got their questions answered on the show.
And as always, if you've enjoyed listening to this episode of the podcast, be sure to share it with a friend, your yoga instructor,
the guy at the Apple store that you just met yesterday because your iPhone broke.
Share the episode.
Let them know that you're learning rich habits.
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We'll see you next Monday.
Have a great start to your week.
