Right About Now - Legendary Business Advice - Dr. John Jaquish - Scientist, Wall Street Journal Best Selling Author, Partner w/ Tony Robbins, Inventor & Philanthropist

Episode Date: February 1, 2022

Welcome to another episode of The Radcast! In this episode on The Radcast, host Ryan Alford talks with Dr. John Jaquish, Scientist, Wall Street Journal Best Selling Author, Partner w/ Tony Robbins, Inventor & Philanthropist.Dr. John talks about his inspiration for realizing the development of health and biomedical engineering and why he decided to pursue this path. He also talks about the circumstances he encountered that made him decide what he really wanted to do.Ryan and Dr. John also discuss how the X3 technology’s approach is different from any other technology invented in this day and age. Dr. John shares the time he decided to have a partnership with Tony Robbins and Osteostrong. He also talks about how he believes social media has influenced people on maintaining a healthy lifestyle and improving their body’s strength through training.Learn more about Dr. John Jaquish you can visit his website: https://www.jaquishbiomedical.com/. Follow him on LinkedIn: linkedin.com/in/john-jaquish-ph-d-790b846 and Instagram @drjaquish.If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com Like, Share and Subscribe on our YouTube account https://bit.ly/3iHGk44 or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I met a guy who, I'm glad he had the foresight for this. He says, this is only going to work in a franchise model. To them, it's not about knowing what's right. It's knowing that they're right. When you're doing something like that, you really have to try and understand your audience and what they would need to understand what you're saying. You're listening to the radcast.

If it's radical, we can. cover it. Here's your host, Ryan Alford. Hey guys, what's up? Welcome to the latest edition of the Radcast. We're getting radically fit today, folks. Radical. Radical fit.

I was like, I can't believe it. Dr. John, Jaquish, what's up, brother? Hey, thanks for having me. Hey, man, I can't believe it. I was like reading, I listen to dropping bombs. Bradley and our buddies. I know you're on there. And I was like, I got to talk to this guy.

I was like, I want our audience to hear this because I know you've been out there, but I was excited to get you on and really appreciate you coming in studio. Well, it's going to be a better show because you're going to ask better questions than Brad did. Are you messing on Brad? Oh, yeah, I can give Brad a bit of a hard time. But Brad loves giving everybody else a hard time. Exactly. You know, he can dish it.

For the right kind of person. Yeah, he likes to dish it. I'm not sure he likes to take it. Probably not. But, uh, doctor, you know, bestselling author. We're going to talk about weightlifting as a waste of time. That's an attention getter in and of itself. That was the, that's the title of my book.

And, uh, the X3 bar. Uh, doctor, let's, uh, let's just start with you, man. Let's start with your background. Let's give everybody a taste for everything that you've been doing. You've been up to. We'll start there and then we'll dig into some of your journey and all those things. Sure. Uh, got started.

in life sciences. I had an MBA at the time. I just finished undergrad, went to my master's, was doing marketing sales for a software company, and I had always wanted to go to school for medicine,

but my father wouldn't pay for that. So it's like, all right, what will you pay for? No med school for you. Well, and he told me later on, you were going to do the medical thing anyway because like he knows me he knows when I read a book and I'm interested in it I remember every word I can tell you what's on you know page 65 uh so he kind of just knew that that was going to happen

and so what ended up happening was after as I was working my mother was diagnosed with osteoporosis and uh for those of you that don't know it's uh increasing the porosity of bone or or the porousness. It's literally what that means. So the bone becomes more brittle and is more likely to fracture. And a fracture in the hip joint after the age of 50

holds a 50% chance of death within one year. So it's a big deal. And actually, osteoprotic fractures, they're right in line about the same amount of people are killed by breast cancer every year than by osteoporic fractures. Wow, you don't hear about it as much.

No, you don't. Well, it's because, breast cancer is what does you in as opposed to the complications. So it's a little less dramatic. It's like, oh, yeah, my, you know, my mother slipped and fell. She broke her hip. She was in the hospital. She got fluid in her lungs, got pneumonia, couldn't move around, couldn't heal from the

pneumonia and eventually got her. And so that was like the kind of story that you'd hear all the time about osteoporosis. And my mother was terrified. And also she was very active back then. and I don't know she still is now. So I just felt sorry for her. I felt like she wasn't going to be able to live her life anymore. And so I told her, let me read up on this.

Let me understand more about bone health. And the approach I took was very different. I looked at how humans build bone density in the first place. So the way we build bone density is through high impact activity. Little kids, you ever in house a little kid? and they run around, they sound like elephants, but they only weigh like 50 pounds. They're pounding their heels on the ground, which gives them impact all the way through the spine.

And that high impact, that abrupt force through the bone mass, will trigger bone growth. Now, the minimum dose response for the hip joint is beyond 4.2 multiples of body weight as an adult. So people aren't getting that in the gym, which is why so much. many people have a bone density challenge later in life, even when they work out or go running or whatever. And now that I had worked in the field for a while, it's something I heard every day

when somebody would say, well, yeah, yeah, but I work out. I don't understand why I'd have this problem. Yeah, right. You need to put 4.2 multiples of your own body weight through your hip joint. You're not doing that. Like, I don't need to go to the gym with you. I know you're not. Like, pro athletes don't do that. Yeah. So something needed to be developed that was different. And so what I did was developed a series of impact emulation devices.

So gives you the benefit of high impact, places you in the position where you'd normally absorb the highest forces. So like in the upper body, back of the hand in line with the clavicle, 120 degree angle, upper to lower arm. that's how I would either absorb or produce the greatest amount of force. So taking that research and how to position the body like that, I did and developed a bunch of prototypes. And now Osceostrung is hugely successful. We're in 10 different countries, 150 locations. Wow. And Tony Robbins got involved, right?

That's right. Tony Robbins is a partner in the business. How did that come to fruition? probably the way like the best connections I've made in life I just did the right things to make these people come at me because most of the people where you want to get their attention they've got hundreds of thousands of people trying to get their attention and you're probably not going to get it unless they notice you first

yeah and like I've had strategies of trying to get in front of certain people because I want to show them very, like influential physicians, professors, like, they're being courted by pharma companies and stuff. It's just like, they've just,

you got to do whatever it is where you just happen to be in front of them all the time. Yeah, so one day I just get a call at my office, and my assistant hands me the phones, and some guy wants to buy the devices. I'm like, okay, take the call, and the guy said his name is Tony, just Tony, just that was it. But the voice sounded really familiar because he is a distinct voice.

But I didn't put it together who he was. And he's like, yeah, I want one of your whole setups. I want all of them. And I'm like, well, Tony, because I didn't know who he was. Like, it cost me like $300,000 to put these prototypes together. That's all I have. prototypes. These aren't in production.

He goes, I'll pay $300,000 for that. And I'm like, who is this? Yeah. What's your last name? And he laughs. And he goes, this is Tony Robbins. And I was like, okay. All right, now it's making sense.

And I'm like, well, Tony, you're going to help me get this all over the world? If I get you one of these things that cost? He says, yeah, absolutely. All right. So screwed one together, went down to, at the time, he had a place in, kind of near Palm Desert. Yeah. Like it was in Palm Desert. Yeah.

Yeah. Yeah. I hit a great house on a golf course. It was amazing. And I installed his house and showed him how to use it and we hung out for hours. It was great. That's awesome. Yeah, yeah, yeah.

Yeah, not every day does the phone ring and it's Tony Robbins. Oh, they're a lot. But I think if you're doing the right things. You end up attracting. That's right. The law of attraction, manifestation. Yeah. Yeah.

Maybe there's a lot of distortions of that. I think people are like, you know, write the word Lamborghini on the back of their hand. And they're like, all right, one of them is just going to show up at any moment. Yeah. No, you got to work. You got to work for it. That's interesting, though. So how is it distributed now?

Like, how's it working? How do you, does someone that wants to use it or, you know. So I met a guy who I'm glad he had the foresight for this. He says, this is only going to work in a franchise model. Yeah. And so Tony was already sort of involved talking to me. But this guy showed up and he goes, I want to make it into a franchise. And I want to get all over the world.

And that's the fastest way to grow. And that's the only way to grow is because as soon as people find out about it, they're going to want to do it. You don't want people to find out about it. And then the center shows up in their in their town. 10 years later. Like, they have long forgotten about it. Yeah.

So his name's Kyle. He's the CEO of the company. So he put the company together, raise the money, and then I'm licensing my intellectual property. Got it. To that. Because I don't know anything about running a franchise.

Yeah. So I'm just sort of the science. Great. Yeah. So let's transit. I mean, you know, you're a doctor. You obviously is super smart dude. It's like, but I'm hearing entrepreneur.

There's some people who would argue with that. All right. Usually they can't spell, though. Yeah. They're the bodybuilding community. So, yeah. We don't count the trolls. They'll say you're dumb and they misspell your and they misspell dumb.

Okay. But you sound like an entrepreneur though. I mean, is that, is that a threat of everything? I mean, are you entrepreneur at heart? Yeah. Is it like, is that come natural to you? It does. Yeah.

Yeah. I think I see. I see the same problems that every. everybody else does, but I see different ways of solving them. And it's just a way of thinking. Like, how else would we solve that problem? It amazes me how few people ask themselves that question. Like, you can think of hundreds of different examples.

My favorite one is the iPhone. Like, every tech reviewer, with the exception of Walter Mossberg at the Wall Street Journal, said the iPhone was going to not only fail, it was going to, going to cause Apple to go bankrupt. Yeah. Now, the wealthiest company there has ever been. I think the market cap report comes out today. Maybe later today.

I didn't see it, but I know it's going to be ridiculous. So when the iPhone came out, everyone said, well, it doesn't have a keyboard. Because back then, Blackberry was the thing. It had a really nice keyboard where every button you push, you could feel the click. And everyone's like, oh, it doesn't get better than this. I was involved with launching the iPhone. Okay. Nice.

Very aware of it. Worked with Verizon Wireless in their marketing. Okay. Yes. Yeah. I was very involved in all of those discussions of the Blackberry versus the slider device and not having a keyboard. No one's ever going to use a touchscreen. Yeah.

Yeah. You're exactly right. Yeah. And Walter Mossberg just said, you might think you know everything about touch screens, but I promise you don't. Because he read the technical documentation. And I don't think he knew exactly. how it was going to work, but he knew it was nothing anyone had ever seen before. So his attitude was just don't assume.

Try it. And I think, like, I was technological marvel. I think what I did is for exercise science when I invented the X3. The X3 is much more simple and elegant. But it works better than anything that has ever. been out there. Variable resistance works better than anything that's ever been out there. And for some reason, the fitness industry is very slow to understand or apply that. I think part of it is there's just the ability to understand science is really lacking in fitness.

Like there are sports scientists, like most of them go into coaching for, like strength conditioning coaching for NFL, NBA, college teams. Like, while they know what they're talking about, it doesn't really, the knowledge doesn't really make it into industry because the fitness industry is really selling supplements and selling gym memberships. So there's not a lot of motivation to actually help people get results unless it happens to be with their, you know, whatever, fat loss product or whatever. Right.

Yeah, and so it ends up being a kind of a, I think fitness discussions, especially online, really degrade to like an achieved ignorance. So it's like people went out of their way to learn sort of the way things are, in quotes. But the way things are is wrong. And I could disprove the way people approach cardio. I can just prove the way people approach strength. And those are really the only two things they're out there doing. Yeah. So, yeah, and that's so the full title of my book is weight lifting is a waste of time.

And so is cardio. There's a better way to have the body you want. Yeah. Where did the passion? Did it all start with, you know, the osteoporosis and your mom? Is that the passion for fitness? It all centered from there and built? Yeah, I never would have entered into fitness ever.

I thought it was a dumb industry. catering to highly unintelligent people. And you only need to go on like, just read the comments on a generation iron article. Like you'll fall on the floor laughing. Like almost every word misspelled, either no punctuation or punctuation all misused. Blows my mind.

But there's just something about the lowest common denominator in an interest in fitness, which, and I think your listeners will appreciate this, At first, we targeted a little more traditional audience with X3. So when launching the fitness product, developed the most ultimate strength building, muscle building product, and it's cheap by comparison. Most people have a home gym that spent $5,000 on it.

This one's $500. So, but instead of, like, they just didn't get it. They didn't understand why variable resistance was better. And then you show them a bunch of studies, and they can't, there's no way they can read them. So it's almost like it's written in a different language. So we pivoted really quick. And I think any entrepreneur needs to realize, like,

you got to be able, like, your advantage is a new company. And as a person who's doing something that's never been done before, you can change your strategy in an afternoon. Whereas, like, you know, a huge company can't do that. They can't turn the ship fast enough. Right. Yeah. Right.

But so immediately when we started looking at busy professionals, well, busy professionals, so they're smarter. So they won't go to the gym and get no results a year after year after year. A stupid person will do that and just think one day they'll just wake up and look like Arnold Schwarzenegger, even though nothing's happening. A smart person just won't do it. They'll say, like, well, you know, I'm doing what I was told to do, but something. something's missing. So I may just take a hiatus from fitness for now until I come across some better information. And that was like the majority of the people that were first into X3. And they just said, yeah, like everything you're saying is right. Like I tried doing everything

like everybody else was doing it and just got no results out of it. And I also, I laugh at the fitness industry because people are so like passionate about supporting the traditional way of doing it yet almost nobody's fit like you walk in and i'm not talking about gold gym in venice california that's where all the pro bodybuilders trained yeah most of are not naturally trained anyway so they're taking all kinds of drugs and that's up to them that's fine but um if you go into a planet fitness anywhere in America, the people in there look no different than the people at the pizza hut. Like, where are the results? Why is it that everybody I know with a really good six-pack has a supplement contract? Think about that. Like, it is so rare to have a really chiseled

abdomen. And it's so rare that the people that have that are paid to show it next to a bottle of whatever. Yeah. Yeah. And if it's, if really only one-tenth of one percent or one-hundredth of one-percent are really that, that impressive level of fitness, well, then why is everybody doing what they've been doing? Now, of course, the real answer is genetic, but it's not hormonally genetic. It has to do with where their tendons attach. So some people have an advantageous tendon layout. So instead of like, like my pectoral or is on my sternum, but the attachment is right under the bicep. But some people have a mutation, so it's on the other side of the bone.

They have a longer lever. And that lever is elastic in itself. So, like, I think it's so funny. But you see, what you're describing is that the problem, though, is, you know, let's be honest here. If it's the average is what, fifth grade reading level. Yeah. Like, you're too smart and too intelligent for your own good when trying to market sold a product because like it's just easier to say five minute abs you know or yeah you know

simplistic messages they do get a lot more attention but they're not working no yeah that's just what people want to hear you know oh i know yeah and it is funny what people want to hear and i i use the term a minute ago achieved ignorance yes i uh i came up with that and i'm gonna i'm gonna to try and drill that in everyone's head. I like that term. And, you know, either side of politics, there are people who, like, you'll see their position on things. And it's like, wow, you went way out of your way to be misinformed. Yes. Like, you tried hard to only read the things that reinforce your existing opinion. And you absolutely ignore the rest of it. So it's achieved. like you worked hard at being this uh stupid and and most people are like that and whether it's

weightlifting or or politics i see people on political issues like just not even understanding the words they're using but they don't care because it's not to them it's not about knowing what's right it's knowing that they're right right i love it so what was the What made you develop the X3? Like, what was this? I've read all as much as I could read. I was going through your website, reading all the reviews, all the science behind it. But like, where did the prototype for the X3 that come from?

Like, what was the, what was the origination of that? That's a good story. The physicians in the clinical trial in London were like, we're putting, like, incredible amounts of force to the body. This is with the bone density device. And they're like, what do people use when they go to a gym? Like, what kind of weight? Like, this seems like the forces are so high because these postmenopausal women, that's the subject to the study where postmenopausal women.

They were putting six, seven, eight, nine times their body weight through their lower extremities. You know, remember, the minimum dose response is 4.2. Yeah. So they're going way beyond that. And so I said, okay, I'll find out what people normally put through the body. Now, of course, when it's weightlifting data, it's full range training data. So weak range and impact range. So like in a push-up or chest press, the weak parts all the way back here.

So it turns out that most people who are beginning can lift 1.3 times their body weight. And the advanced lifters, meaning like the top 10%, are 1.53 times their body weight. So not a lot of strength gain there. But that's the way. Now, of course, somebody will be like, oh, I leg press like 1,000 pounds. Yeah, a leg press, a leg press is like a parlor trick. Because most of the weights going into the ground,

because you're pushing it at a 45 degree angle. Yeah. Like, I can push. It's called leverage. Right, right. I can push a car. Yeah. A car weighs 4,000 pounds.

Does that mean I can bench press 4,000 pounds? No. So, yeah, I mean, like, like true raw weight, like, you know, either on your shoulders or on, you know, like doing a front squat format for me. Yeah. Like on your clavicle. 1.53 is the highest levels of loading that the top 10% of people see. Now, I was blown away like, okay, so the human body is capable of so much more. Right.

And we're just not tapping that potential. So when you're in the stronger range of motion, you're capable, and I did this by comparing the different data sets, you're seven times more powerful in the impact ratey range of motion than you are in the weaker range of motion. But when we lift, we only pick the weight based on the weaker range of motion. So in the weaker range of motion is the only place for stimulates. muscle, which by the way, you have the least amount of muscle firing and you're getting the most cumulative joint damage. So, and, you know who Peter Atia is, Dr. Atia?

Heard of that name. Yeah. I don't know where, but I have. A smart guy. He's got a podcast called The Drive. Maybe that was not. Yeah. It's mostly medical.

Okay. Yeah, and he talks about my, this is my problem with weightlifting is that you overload joints and underload muscle. And it was great. Somebody sent that to me. and he probably said it like the same time, like right then when I was working on this. And I'm like, wow, like that guy identified the problem perfectly.

That is the problem with weight training. Like it just doesn't place force where it should, but it places a lot of force where it shouldn't. And so what if we had a weight that we could change as we move? Now, we've had band training for a long time, but the problem is bands, most bands that people have seen are just weak. you know, five pounds. That might be great for like rehabbing your shoulder,

but it's not great for anything else. Or the bands can get more powerful. And I ended up making my own bands because there wasn't anything powerful enough. And what we saw was that if you tried to use this banding just by itself, you could really hurt yourself. So like if you stand on a heavy band,

and try and do like a deadlift with it. Well, your ankles are getting lateral force. It only takes seven pounds of lateral force to break an ankle. But when I deadlift with the X3, I deadlift over 600 pounds. Wow. So I do not want that force going into the ankle joint in any sort of lateral way. So we needed interfaces. We needed a new ground to stand on,

which allowed the banding to run underneath, unencumbered. And we needed an Olympic. bar so the wrist could rotate but you could always stay neutral my Olympic bar is actually pretty smart invention yeah because the rotation yeah so so a bar that could handle that rotation and hang on to hundreds and hundreds of pounds of banding and then the plate and so uh then then after developing that at first I thought about just writing a book about you know band training and then it's just like but the problem is a band by itself is worthless. And we've known this because a lot of people have made the observation

that you have a strong range and a weak range and while banding could really help, but then they start doing like a curl with bands and then they're like, oh, my wrists hurt so bad. Right, because your wrists are being twisted outward the whole time you're doing it, so you can't really get a workout there. Like you have a process called neural inhibition, which just shuts your body down, shuts muscles off

because you're receiving pain, or you actually create a real injury, and then you're not training at all. What's the program with the X-Rae? Like, what's, you know, kind of listeners through what the structure of the program, the workout routine is like? So I do it six days a week.

Okay. You start off by doing it four days a week. Do you do anything else besides the X-3? Nothing. And you're, I mean, everybody watching the video. If you're listening, you can't see it, but this is why you should be watching. The IGTV or YouTube, simple plug.

But you look great. Thanks, man. I mean, I'm in better shape than I ever imagined I would ever be in. I'm best shape of my life, 45 years old. I have veins showing in my abs. I'm 240 pounds, six feet tall. I frequently cannot believe I'm in the condition I'm in. I have zero pain.

I wake up feeling just like I did when I was 18 years old. Like nothing hurts. And I actually have two hemorrhage discs in my back from rugby. I just don't feel them. I mean, they're still there. It's a permanent injury. But I have so much muscle supporting my spine because of the X3 deadlift. And here's another thing.

I can deadlift with 600 pounds for very high repetitions, 20, 30 repetitions. But the risk is almost gone. Like deadlift is, we all know. It's like one of the best exercises for your entire body. Your trapezeesies, like from the base of your skull, all the way down to your heels, like the whole backside of your body is involved in the deadlift. Most people don't do it, though, because they've hurt their backs doing it.

So you're in your 20s and you go for a, you know, a record deadlift. And you feel a little pinch and then you wake up the next morning. You're twisted up like a pretzel. And, you know, a couple months later when you're able to walk again, you're like, yeah, I'm not doing that. heavy deadlifting again. And that's the end of people's heavy deadlifting. And in fact, the NFL guys that I work with and the NBA guys,

they're not allowed to do anything heavy. Because if they get injured, they can lose their contract. In fact, NFL players, they may have a contract with a dollar amount, but that compensation is parsed out on a per game basis. if they miss a game, they get paid zero. Like it's all about the game. So if you get hurt during training, that's on you. And so they really try and have them do things that are going to lower the risk.

And getting stronger is like a distant second to keeping from getting injured. So they, of course, love X3. And you can see them all on the website. I think I got 19 NFL players. gave me their endorsement for free. A lot more NFL players use it that would not give me their endorsement for free for obvious reasons. I can't blame him for that.

Yeah, yeah, yeah. There's a there's a guy. I think he used to be in New England. He's a pretty good quarterback. Yeah. You know, and there's others. They might play in Florida now? You know, I'm not keeping track.

Okay. But yeah, I mean, like I can't mention the names of a lot of guys. who use it because it's their brand, I understand. But, but, uh, what about for the average Joe listening that's, you know, maybe they're working out now. They're listening to this podcast going, holy shit. I've been everything I've ever read and been taught about weightlifting may or may not be true. Not true. Yeah.

Is, uh, what's this, you're six days a week, but what's the standard recommended routine? Six days a week. I do exactly what I do exactly what I. tell people you. I go very... How long a day? For the average person. I mean, how long do you go?

So it's supposed to be a 10-minute workout, but the larger your muscles become, the more blood, obviously, that muscle draws. So, like, when I train my legs, my legs are big. I mean, I'm hands-in-nees, gasping for air at the end of a set. And it takes me a couple minutes to, like, catch my breath. So it takes me a little bit longer than 10 minutes. we have like if somebody looks at the forum we have a forum on facebook there's a guy named Daniel is a 300 pound bodybuilder he's 6-5 I think like when that guy's done with his set same

thing just gasping for air it's because the muscle's larger yeah you know when you see like a like a 14 year old kid doing bicep curls at the gym he can go to fatigue in like five seconds after he's done he's like okay on the next one yeah we're ready and right and right You know, like a bigger guy, like looks at that. And coincidentally, this is where the myth comes from that big strong guys have terrible cardiovascular endurance. No, we don't. We just have a bigger engine.

Yeah. So it's like there's a guy I used to go to Russia with and we always switch planes in Munich. And Munich is, I think, one of the worst airports in the world because they make you run up and down the stairs like four times because you've got to go through immigration and then they've got to look in your bag, even though you're going on to another country anyway.

And so running up and down the stairs four times. And then you get to your connecting flight. And of course, I'm like gasping for air because I'm, you know, skipping steps. And my buddy who weighs 100 pounds less than me, he's a British guy. And he's like, oh, your cardiovascular is terrible. And I'm like, no, you're just the size of a woman. And when you contract your quadriceps,

there's just not, you know, there's not a lot of meat there. or with me there's three, four times as much. So it's a bigger draw on my heart, which makes it seem like I'm out of breath, but my cardiovascular health is potentially greater than yours because endurance and health are not the same thing. So coincidentally, there's a meta-analysis that I referenced in the book

that is the collection of 100 different studies averaged altogether, it turns out the strength training is better for cardiovascular health than cardiovascular activity, what we call cardiovascular activity. Of course, the irony is, does your body know the difference between cardio exercise and strength? No, of course not. You're moving, you're contracting muscles, blood's moving around. Cardio is just really lousy strength training that has no effect. I mean, it does a little bit on the heart, but certainly not on musculature. of anything, you upregulate cortisol and you diminish your musculature

while protecting your body fat. Most people don't realize chronic cardio will keep you as fat as possible for as long as possible, all while getting rid of muscle, which is exactly the opposite of what people think they're getting. And there's 40 years of research here, but like I said, the fitness industry can't read research.

Yeah. People are comfortable. They like getting on those machines for 45 minutes and barely breathing hard. I think it's kind of a, marketing thing like people who market cardio equipment it's a high margin business right yeah you sell like a peloton or you sell a treadmill for a couple thousand dollars like you've got a marketing budget that can convince people that that's exactly what they need yeah the only thing

missing in their life is a giant piece of cardio equipment you know in their guest bedroom yeah they look so nice yeah right uh and uh i always love to see the conversals you know it says pimp you know New York, Manhattan, a condo, and you've got a beautiful apartment. You've got a bike in the corner. I could go without the bike. Right, right, exactly, exactly. Yeah, they always show like some epic view.

Yeah, yeah, exactly. You're killing the view with that bike. You can't X3 in the picture. Yeah. I bet it tucks away in the closet nicely because I'm about to order one when I get out of this room. I can tell you that right now. Yeah, yeah, I mean, your X-3 will fit in a drawer.

It's when you're done with it. I love it. But obviously, I know you talk about this in the book, and I've noticed the growth of the site and the other things. It's certainly about the workout, but diet is, you know, it's more. There's no more escaping. Yeah. Yeah, and it's a couple of things.

It's one, most people are protein underfed. They don't get enough protein or enough quality protein. And there's really bad information that's being pushed all the time. vegan sources of protein like yeah i mean you can eat pea protein all day long but it's not utilized by the body which we measure by nitrogen output waste uh protein that is digested and becomes waste is seen is nitrogen in both uh urine and fecal matter and we can measure that uh so so when you have like vegetable source protein, less than 9% of it actually goes into building your tissue.

The other 91% or potentially more than that just goes through in form of waste. So part of the problem that humans have, like in comparison to some primates, is our intestines are like one-third the length. So like animals can draw more nutrients out of a certain thing. but we just can't. Our intestines are not long enough. So we're genetically better at consuming more dense, nutrient dense foods. And really the thing that matters is the essential amino acids.

So not necessarily protein per se because, you know, like steak is 38% available. Eggs are 48% available for utilization by the body. So not anything's a 100 other than bacterial fermentation. You asked about the product I came out with fortigen. Yeah. Yeah, that's bacterial fermentation. It's basically 100% utilized by the body. And so like I'll do four doses of that.

So which would equal to 200 grams of protein. And then I only eat one meal a day. All the time. Right now all the time. Until I get to a percentage body fat, that is uncomfortable. So I want to take it to where I feel like it's difficult to manage or I'm just not happy there, you know, like it's uncomfortable.

So right now, my latest experiment, which is after the book, the book came out about a year ago. So I'm doing dry fasting 20 hours a day. So no food, no water for 20 hours. Then I hydrate, do my workout, and have a sizable meal. And then after about four hours, I stop all fluids and then repeat the process. Dry fasting, by the way, I know that's going to be your next question.

Yep. Why would you dry fast? Yes. Why dry fast? So your body can only become so dehydrated. Also, a lot of what you're told about dehydration and hydration are kind of silly. Like the idea that we need eight glasses of water a day. Yeah, that was never.

in any study ever. In fact, there's a study in 1945 that shows that if you just eat regular food, there's enough moisture in the food that you don't need to drink any liquids at all. So that's the science. So I love when

you turn on the news and you're like, oh, we're going by the science here and then they do something that's completely So there's no benefit of the filtration that water, you know, like, I mean, I've read that. It seems like that's the one thing that stood the test of times is people saying, if you want to lose weight, drink a lot of water.

If you want us, you know, you know. I mean, there's, so it's not like water's keeping you from losing weight. Right. However. Yeah. Yeah. Maybe it's that, you know, that waffle you had this morning with lots of syrup. Right, right.

So when you get a little bit dehydrated, your body has another source of water. It can tap into. It's called metabolic water. Right. It's the water that's in fat cells. So as the body starts drawing water. drawing water out of the fat cells, the fat cells can destroy themselves, which is a more permanent type of weight loss than caloric restriction or even intermittent fasting.

So, and there's so much nutritional argument going on right now, like between intermittent fasting and caloric restriction. I do both. Like, both of them have merit. I don't know why you wouldn't do both. But fasting does have some unique benefits. So intermittent fasting for you is how many. how many days without food?

Oh, I've gone five days with no food, but I was well hydrated during that period. Now, you don't want to drive fast for more than 20 hours. Yeah. And not because something bad happens after 20 hours that we know of, we don't. But that's pretty much the longest Ramadan fast that's been done. And that's, so you can't, based on, on like human ethics boards at universities,

tell people they can't eat or drink. But if someone's doing it for religious reasons, like with Ramadan, we can study that. And, you know, more than a billion people do it every year and have done so for hundreds and hundreds of years and nobody's ever been hurt. Most of the intermittent fasting, I think that I've done it a few times myself, like 16 hours.

Like, you can eat from 11 to 7. Yeah. And, but then from 7 to 11, 7. 7 p.m. to 11, you know, you don't eat. Is that, I mean, something like that. Yeah. So that, I mean, that would be more like a 20, 20 hour fast period. And I'm doing the same thing, dry fasted.

Okay. So now dry fasting gives you results two or three times quicker with fat loss. And it also accelerates autophagy, so cellular regeneration. In fact, like, I used to have a couple of scars. Like, I had my fraternity letters. handed into my arm and it was super thick you could see it you know even years and years after being in the fraternity house but as soon as I started intermittent fasting and going into autophagy like the scar started eating itself from the inside it's almost gone now uh in fact

there are people who look at it and they're like did you have your fraternity brand removed No, it's just eating itself from the inside. That's crazy. Let me ask you a different question. So I talk with people that are successful all the time like yourself. And, you know, steering you a little bit away from the fitness and the chemistry of all of this. Talk about what are your variables for success? What's made you successful?

I always like to ask entrepreneurs that I've brought. on the show if you have if you boiled you know if you've thought long enough or if you boil it down to like certain characteristics so i probably so the hardest thing to do as an entrepreneur is to launch something no one's ever seen before new concept and uh i've done that twice so the bone density device was like nobody'd ever seen anything like that before and had to argue with physicians all over the world like i spent like six like seven years flying everywhere talking about it. I just like I would I would not even know what country I was in sometimes.

I'd just be like wake up at some conference center or be at some conference center and I'm like, where am I? You know, like what country am I? Okay, yeah. And so that like when you're doing something like that you really have to try and understand your audience and what they would need to understand what you're saying. So, like, as soon as I realize physicians, they don't care about how shiny your brochure is

or how good your website is at all. In fact, if you just give them, like, data, you just send them a spreadsheet and say, you know, what we got out of the study, you know, here's, here's the data like some of the publications were just worded in an academic manner and published and as long as it went through peer review and it had the statistical significance they were looking for

that was it and like like it's honestly a really refreshing group of people to deal with because all they need is the evidence right but when it comes to the consumer and also now we you know we live in a time where I think there's, science is highly misrepresented, especially in this pandemic. So, you know, it's like they say three or four things and they say, well, we're doing this by the science. And if you're aware of the science, like, okay, every single thing you're doing is against what the science would tell you to do.

So it's just like something they say. So it's kind of lost. It's what it should mean. Yeah. Science in general. Yeah. but it's okay because it forced me because like I said you've got to learn how to how to communicate and each group that you're marketing to is just they might just communicate in a different way so

I really started summarizing the science but I'm also careful not to oversimplify oversimplification is another word for wrong right so really worked hard at trying to get uh some of these things explained in a way where at least a portion of the population would get it. Because at some point, your market is never everybody. Yeah. It's the group of people who's most likely to understand because when they get it, other people will just look at them and go, oh, okay. So that works.

I don't understand it science crap, but okay. Yep. Yep. I love it. what's um as we wrap up here tell me where everybody can kind of keep up with all things dr jakewish okay and you know find the x3 sure and and where i'm going to be ordering fortagen lately later sure i've kind of tired of weight protein anyway i was like well that's only 18% usable by the i know i'm like damn i'm wasting a lot of stuff it's so funny like so

many people think the key to their success is their weight protein and a lot of times I just don't want to say it you know like they'll come on the forum they're like I got X3 and I have six months of weight protein I've been saving for like the start of this and I'm like all right now I'll let somebody else break break them the break it is yeah so um I created a landing page my last name is kind of difficult for some people to spell. So my web page is just Dr.J.com, D-O-C-T-O-R the letter J.com. Hey, I remember that, Dr. Jay. That's right.

That's right. Well, Julius Irving's fishing right now, so he doesn't need it. He doesn't need it. No. So I probably do the most on Instagram. If you're going to follow me on one social media venue, that'd be it. That's cool, man. Yeah, and you can find everything.

X3Barr.com still. Yeah, X3Barr. But if you go to Dr.J.com, there's a link. So there'll be, it'll say superior exercise and superior nutrition. Superior nutrition takes you to Fortigen. Superior exercise takes you to the X3 bar website. Cool, brother. Yeah.

Man, I really appreciate you coming on. Thanks for having me. Hey, it's great. I like, uh, the Radcast is all about breaking trends, you know. I want people to get out there and get off the damn, uh, exercise equipment and, uh, do something that really works. That's right. I love it, brother.

Hey, guys, you know where to find us. We're at the radcast.com. Search for all the content. Today, search for X3 Bar. You'll find everything about Dr. J. Jquish. We'll see you next time on the Radcast.