Right About Now - Legendary Business Advice - The Week of June 30, 2023 Marketing and Business News: Your iPhone Will Soon Be Able To Replicate Your Voice

Episode Date: June 30, 2023

Welcome to The Radcast, your source for the latest Marketing and Business News during the Week of June 30, 2023! We've got some exciting stories to share with you today. As we wrap up June, let's not forget that Independence Day is just around the corner, along with the delicious Hotdog days on the 4th of July.In this episode, we'll be discussing the latest update on the Titanic sub, with international agencies investigating the Titan implosion. And have you heard about the new Grimace shake trend? It's causing quite a stir! But that's not all - imagine your iPhone being able to replicate your own voice after just 15 minutes of training. We'll be diving into that fascinating topic as well, and a lot more social media news! So grab a coffee, sit back, and join us as we bring you the latest scoop on marketing and business trends. Let's stay ahead of the game together! Small talk: 4th of July (01:02) Grimace shake trend (02:30) Titanic sub update: Titan implosion to be probed by international agencies as memorial held for father and son (03:20)https://www.independent.co.uk/news/world/americas/titanic-sub-implosion-debris-remains-latest-b2365445.html Your iPhone will soon be able to replicate your voice after 15 minutes of training (04:30)https://edition.cnn.com/2023/05/16/tech/apple-accessibility-features/index.html  RadnewsLast week: Harder Than Life with Kelly Siegel - CEO of National Technology Management (NTM) and a successful author (06:04)  Sponsor (06:57) Vaycay: Premium Wellness Products Delivered Straight to You in the US  Highlight CBD Roll On Product www.RolloffthePain.com  Social Media News OpenAI’s ChatGPT app can now search the web — but only via Bing (09:02)https://techcrunch.com/2023/06/27/openais-chatgpt-app-can-now-search-the-web-but-only-via-bing/ Twitter’s former CEO has a new app that looks a lot like Twitter (11:04)https://edition.cnn.com/2023/04/28/tech/bluesky-social/index.html TikTok is testing a new option to create AI-generated avatars for profile pictures (12:24)https://edition.cnn.com/2023/04/26/tech/tiktok-ai-avatars/index.html  Marketing News Oreo and Super Mario team up to defeat Bowser with limited-edition cookie (13:22)https://www.marketingdive.com/news/oreo-super-mario-defeat-bowser-limited-edition-cookie/653978/ Taco Bell serves up Y2K nostalgia with Paris Hilton for Volcano Menu return (15:21)https://www.marketingdive.com/news/taco-bell-volcano-menu-paris-hilton-y2k-nostalgia-campaign/653867/ Malibu joins remix trend with update of ‘The Piña Colada Song’ (17:15)https://www.marketingdive.com/news/malibu-jax-escape-pina-colada-alcohol-summer/653627/  SponsorRemember to www.Rolloffthepain.com Learn more by visiting our website at www.theradcast.comSubscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcastIf you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You're listening to the RADCII You're getting down You're getting down for you You're sitting to get me now You're listening to the RADCAST A top 25 worldwide business podcast If it's radical, we cover it Here's your host, Ryan Alford

Hey guys, what's up? Welcome to the latest edition of the RADCAST. It's Friday, June, 30th, 2023. Our weekly marketing, business, news, and grimace stories of the week. Grimmest stories of the week. Yes. Which is what I'm on Tondra.

I know. Last week before the 4th of July. Yes. And before the 4th of July. Yes. Last day of June. Yes. And we've got Independence Day on Tuesday.

Yes. Is that a hot dog day? Hot dog days. Hot dogs and burgers. Yeah. Grill out. Yeah. Yeah.

The hot dog eating contest. I think the island is on. You're right. You're right. How many hot dogs. Could you eat? Like, give me the number. Like, how many could you put down?

Empty stomach. Give me a number. You guys stick to it. We might do this one day. God's honest, at least six. Okay. Six. Yeah.

With chili or just basic? They don't eat chili on the middle. No, I wouldn't dip it in water. But bun and winner six. Interesting. Sawyer. And that's like my low estimate. Could you do six?

Okay, four. All right. Grace is in the room. You got to name yours. How many grace? Okay, yeah. I think I could do four. I can easily.

I feel like I could say six. Yeah. And I'd get after four, I'd go, done. I think I could do six and not feel great, but feel okay. But probably eight would, I could get eight down, but then I would be like, I am out. You should join like one of those food eating in contests or something. No, I should. Then they're done that have the T-shirt moving on.

Oh, interesting. A story about to get into later. Back in my day. Yeah, back in your day. But yeah, Independence Day coming up. Yes. And we got the grimace shake, which is the turn we just started talking about. Yes, we did.

Pre-episode. I'm like, all trending. Trending in business was literally the McDonald's grimace shake. A purple, berry flavored special edition shake. It's all enraged on TikTok. Yes. And we talked about this a couple weeks ago, maybe last week, but McDonald's is trying to bring back their mascots. Other than the hamburger.

Right. They're all going to come back. They're all coming back. But now they have this grimace. shake to celebrate grimace's birthday and the internet has just taken it to the next level. Yeah. The joke is it's funky color. So you take a sip and things go south in a hurry.

They're doing all kinds of almost like short films practically. Yes. They're almost reminiscent of vine. Yeah. Which is how unhinged. Yeah. They are. Yes.

And literally things go south in a hurry. They go either instant death or. Death by violent vomiting. Yes. Yes. Episodes. episodes like i.e. Blair Witch. Yes.

It's quite funny. I'd give a shout-out. I don't know if this is what McDonald's was going for, but they say what is a good publicity. Any publicity is good publicity? Yep. They're selling more of them just to make these videos. They're not complaining. No. Speaking of any publicity is good publicity.

I don't know if this applies. But the Titan sub, you have an update, as everyone I'm sure knows, it did in fact implode. Yeah. And the area where they believe it imploded is being probed. and they're going to have a memorial for the father and son who are on board. It's not funny. It's not funny. I'm not laughing.

But the only way I can think about it without going to, without spiraling is to, God, laugh at it. Right. Because it's just so ludicrous. But it is ludicrous. That's the update. That imploded how fast it employed like 30 miles. Like smashed like a can on your foot.

Yep. Just like an egg. That's much better than being on the bottom of the shin. Oh my God. And being like trapped with your oxygen and going out. I can't think about it. Would you like to be dry, die instantly or die? or die slowly.

Just done and done. Blow the candle up. Or would you just not be dumb enough to get on an aircraft that's going to $12,000 or a craft that's going. Here's the thing. I would skydive. I would go scuba diving. I would snorkel all of those things. But if.

They're all proven to be safe at least for 99.9. I'm not going to be the. There hasn't been enough trips down there to prove that it's safe. There's been one million flights. Also, it's the Titanic. Have we not learned our lesson? Let them rest in peace. I know.

It's probably cursed. That's what I think. But that's my thought. Yeah. You got some iPhone news. Your iPhone will soon, this is so creepy, your iPhone will soon be able to replicate your voice after 15 minutes of training. Does Apple get your name right?

Does Siri get your name right? Yes. Yes, Siri does not get my name right. It didn't, but it learned, I think. Like how to do Alford said Alford. Yeah. As always, yes. Because everyone was calling me Alford.

It's been the curse because there's only one L. Yeah. Ryan Alford. It's Ryan Alford. And totally. I would do the same thing. because it's ALL is all. Right. Yazi with his MSNS.

It's not a Z, it's fine. But Apple has announced a series of new accessibility tools for its iPhone and iPad devices, including personal voice, a feature that replicates a user's voice after 15 minutes of training. Yeah, it's a little scary. For people with...

I got to hear it. Vision and hearing. Think a lot more longer than 15 minutes to train this accent that lived in New York, so it's not as bad as it used to be, but it's still southern and it's deep. And I got to hear it to believe. It might be very easy.

I already sound like Siri. You kind of have that radio like a very nice female voice and actress voice like a professional voice. Sure. But I would think maybe because of how polished it is, it might be easier to replicate. Oh, this already sounds. The new voice of Siri. Yes. That would be my goal.

Maybe. Fun, freaky. It's fun and freaky. We'll see. I don't know what they're going to do with that. Yeah. Speaking of someone who is fortunate and not visually or, I don't know, all really. Impaired. Orally impaired.

R-L-A-U-R. Auditorily impaired. Yeah, we got some Radcast News. Yes. This week on the Radcast Tuesday, we had Kelly Siegel. Kelly, truly hard as in life, including his abs. Barely, barely. Had a great time with Kelly. He came in, flew in. We spent a couple days together talking business, life. And all things, his journey, he's recovering alcoholic.

He admitted that. He's been through it all. But he just drew a line in the sand and said, I'm changing. And he's never having, he's having the time of his life still. Yes. He is the gregarious guy and really. A infectious personality. One can say. And I like, I don't know, just positive.

He'll say anything. And he's just himself. Unapologial. Got a respect. Kelly Siegel. So I hope you check that out. It launched on Tuesday. And it'll, wherever you listen to podcast, wherever you're listening to this,

just go back one track. Yep. Yeah. You'll listen to Kelly. And you can follow. vacate.global on Instagram to find some footage of Kelly with our brand new CBD roll on. Yes, that's right. You may not be, you may or may not be able to paint on the ads.

We cannot confirm nor deny. Yeah, we can't confirm nor deny. But if you go to roll off the pain.com, get it? I get it. Yep. Gold star. Yes. Look, I did a video.

You're going to see this on the, if you go to vacatea. global on Instagram, it'll see it. It'll be on the gram. I think it's the next few days. who got a schedule. But literally, I had some ligament issues, major issues on my left hand overdoing it like we always like to do. And then thinking it was fixed and it wasn't fixed and hurting it again, it's been the only

thing that made my arm feel better. And I have a tennis elbow thing. I'm not getting old around here. You're falling apart. But luckily, I roll it on and the pain falls off. Boom. Roll off the pain. Yes.

CBD roll on the highest strength, four times stronger than the competition. Yes. That is true. Yes. It actually has healing properties. This isn't, oh, it feels good for 15 seconds. It doesn't just treat the symptoms. No, it doesn't.

It has healing properties. It's been great for me, and I've had a lot of feedback from people that we've given it to. And so it's now available for sale at Rolloff the pain. That'll take you right to it. And it is a game changer. If you work out, need sore muscles or have any ligaments or strains and certain things, it's a topical roll on. It feels good.

It does have that cooling effect, which people like. We love the peppermint. Yes. Tingly. Rub it on sore muscles. Remember wherever you want, especially your abs if you want to get them six bag. There you go.

Give them a shout out. You always go to takeoffaK.com to see the whole product line or roll off the pain.com for the CBD roll on. You'll thank me for it. I'm telling you because it actually works. All that other shit out there doesn't really work. I see hot talking about you. Sorry, I've used you.

This is a testimonial. This is a non-testimonial for you. I don't care what Shaq says. does. Jack's paid. We are not. That's right. Give me a shout out.

On to our social media news. We've got chat GPT all up in here again. OpenAI's chat GPT app can now search the web, but only on Bing. The app has added a new feature of browsing that allows users to search the web with AI powered chatbot. The new feature is enabled from the settings page and is available for both iOS and Android versions of the chat GPT app. Here we go. Like the browser wars again. So it's only on bling or bling.

I always think should be called a bling. It should be called Bling. That would have been better. I'm thinking of one of the girls at our office got a gaze this week. And she's got bling on. I think I'm like the big and the bling nature. But, yes, Bing.

So Bing versus Google. Google's going to have their own version. But I do. I do chat. I freaking love it. I know it's coming for some people's jobs. But it's making my job easier. But it's good for jobs.

It's even good for ideas. Like I found myself, I have the app now, which is very handy. Like things that I would have never used it for, I'm like, maybe I'll see what that says. We asked. We asked last week.

How should I punish my son if he does? We asked last week if a gorilla or a grizzly bear would win in a fight. And ChachyPT came back with some very interesting. Who was it a summary? It gives like all of the stats of each animal and says that hypothetically in this situation, the grizzly bear would probably win. But this would never happen because these two animals are never in the same place. No, never.

but I gave up with an answer. They are, they are significantly larger. Yeah. And the grills are pretty strong. I don't know. I'll forward you. I'll forward you with Chad GBT said.

But we had a poll in the office. It's the answer platform. Yes. There's answers. Not problems. Solutions. That's what I like about it. I think that's what I like about it.

There's everything else in my life's a problem. And this just makes it easier. It's not everything. But you know, pretty good. You're the father of kids and my husband like that. You're just kind of always put. out fires. It's always put down fires. Yeah. Yeah. They're starting them. I'm not sure. My wife is

that I'm in. Just a contained dumpster fire. But it's fine. At least it's contained. Twitter's former CEO has a new app that looks a lot like Twitter. Jack Dorsey, the co-founder and former CEO of Twitter, has developed a new social media app called Blue Sky. It's been downloaded 375,000 times already from Apple, 100,000 times on Google Play. But it's invite only. I went to download this today. And you didn't get an invite? I had to app. I'm on the wait list. I'm on the wait list. Jack sent me a personal invite. I haven't got on yet.

I have too many apps as it is. Blue Sky. But it's like, what do you? Do we need another one? I am always torn. I can't swing between, we don't have a new one and I want to be on it first before it takes off. Yeah, it's fine.

And I get it. I want to go back to the original. And I get it even talked to Mobe, who was on our show. I'm going to name drop a little bit. There you go. Moby talked about he's not on Dore and Murray because he said he was buddies with Elon. He said he's even gone.

off the cliff the reservation a bit. I'm like, and so Jack's probably like, all right, I'm going to start it and make it. Right, right. Get it back.

To get off. Back on trend. Yeah. We'll see. But I just don't want to have to deal with another app. Totally. I hear that. How many times like?

It's overwhelming. Yeah. It's overwhelming. So it's not surprising though. Nope. You got a lot of money and a lot of time. So much time. Let's start with the blue sky.

Right. TikTok is now testing a new option to create an AI generated avatar as your profile picture. I don't know who wants this. Yeah. It's a big deal. It's one of these things for the sake of doing it. Yeah.

And to be the first. Yeah. And it feels like it's, they're playing back to their main demographic. They had the thing. It was probably, I'm going to say before the holidays, like October to the word time frame.

They had this app going like very viral. Everybody's doing like, you upload your picture. Yeah. Or seven pictures and it'd give you like 20 things. Yes. I did take part of it. of that was fun, like seeing like superhero versions of yourself or whatever.

I'm assuming it's a similar type thing where they create an avatar. Sure. That might be, you know, a little overblown version of yourself, whatever that looks like. Animated almost. But to your point, someone asking for this? It feels like bit moji. It just feels like good moji to me. Yeah.

But I'm old. Or I'm getting there. I'm feeling old. That's it for our social media news. Now we're on to marketing news. Oreo and Super Mario are teaming up to defeat Bowser. with a limited edition cookie, you never know what Oreo is going to pull. They're just, you walk down that aisle and all of a sudden you have pickled flavor Oreos.

It's insane. But Oreo and Nintendo have teamed up on a limited edition cookie inspired by the Super Mario video game, while also sending consumers on an interactive mission. The limited edition Oreo double stuff cookie is embossed with, they're embossed with 16 unique designs depicting Super Mario heroes and villains. I think we talked about this on a past. there used to be absolutely one type of war. He had the Oreo, then he had double stuff forever and forever.

Like, I believe it wasn't that long ago. No. Like five, six, seven years ago, maybe. Well, a little longer, but when I was a kid, that's how it's all rolling together. But they never mess with it. He's had the double stuff if you needed the extra cream. And now we're on the furthest end of it. Like, ultimate, have you seen the ultimate stuff, the ultimate stuff?

They're in the triple-prime stuff. And they have the thin ones. Yeah. Don't give me that shit. And then bidet, you got peanut butter stuff. You got like, strawberry stuff. I'm a golden Oreo. That's amazing.

I'm a golden Oreo. The rest I can give up. Golden Oreo is my favorite golden. They're out there in the kitchen. Don't tell me that. I haven't had lunch either. That's what I had for a lot. I might.

But look, they're doing, they've obviously pushed well outside of that realm and experimented the product line. And so now they're teaming up with Nintendo. Yes. Did you know that Oreos are vegan? Absolutely not. Yes. The stuff is vegan.

They're 100% vegan. It's all oil. There's no dairy in those suckers. I'm not surprised at that. So do with that in front of what you will, but I ate them a lot back when I was Is this kind of like a tweaky? Does this mean it will last forever? Probably.

And not. They never really expire. An uncomfortably long time. The ultimate stuff might last forever because it's really just stuff. Yeah. An STUF. Stuff. Just stuff.

What? It's oil-based stuff. All right. Don't think too hard about it. it. Taco Bell is serving of Y2K nostalgia with Paris Hilton for the Volcano menu return. The brand is partnered with Paris Hilton for the return of the 2000s fan favorite the volcano menu. This returned this week yesterday actually and Taco Bell is becoming the latest brand to tap into 2000s nostalgia in pairing the return of a fan favorite menu with

the icon that is Paris Hilton. What was the volcano menu? I don't remember. I don't remember, but I know Paris Hilton made the name. Yeah, and Paris Hilton made the phrase, that's so hot famous. Yeah. So they're combining that. I think she might be ageless. Like she kind of looks the exact same. She is like a force.

And now that she's post whatever her teens, she's brilliant. Yeah. I think she's way smarter and a better business person. But she doesn't like she ever ages. That she's got really good. Yeah. She's got some great people who work on her face.

That's for sure. Because I see her and like her body looks the same. And her petite and then blonde hair. She doesn't. look like she's had a ton of work done, but she looks amazing. No, and you would have thought, I don't want to make any assumptions here, but living the party lifestyle doing all that, that it would start to, and maybe put up wet, so to speak. I'm trying to find this volcano menu.

But I think she's done a great job of staying current. Yeah. And obviously not partying too hard. And when I look back and think, like, I don't see Nicole Richie. Maybe partied a little too hard. Or even Lindsay Lohan, who is on the upswing. But you've got Lindsay and Brittany and. Yeah.

All the women of the Y2K galleys. But yeah, and then you look at Brittany, just completely lost it. And maybe she was always susceptible to that. But she was with all of her, what is it? Conservatory ship. Yeah. All that nonsense.

Conservatories, like, Professor Plumman, the conservatory ship. Or like her dad owned her. Oh, yeah, I love the game. That's a great movie too. Yes. We're talking too much. Malibu, Rum, which I love, is joining the remix trend with updating the Pina Colotta song.

We just talked about this song last week. Remember? Oh, yeah. And Malibu has now released a remix of the Pina Colada song. And the remix is accompanied by a limited edition, Pina Colada themed clothing collection from resortwear brand, Kenny Flowers, as the rum brand attempts to tap into the cocktails summer surge in popularity. I have to hear the remix, but I love playing into this.

It makes a ton of sense. It's a very nostalgic song. I had the lyrics on my notes. So good. The line is drops on July 10th, which is National Pina Cina Cine Cone. Kalata Day. Yes. Fun fact.

There it is. We'll have Pinacoladas maybe for the next third act. That's the Friday. Next Friday's the, what, seventh? I'm like that. Yeah. Seventh. So we'll need to have a pinoclotta in honor of,

we'll pregame Pinacolata. And we'll get sorry to queue up. If you like peanut. Exactly. There you go. So you can, are you just singing. No,

that's terrible. That's not terrible. I tried a little too high. I probably couldn't get a whole song in that key, but. We get sorry to play a guitar to it. and then you sing it. Oh, and I'll drink a peanut clout while you guys perform.

This is sounding great. Hashtag day. I'm loving this. Grace in the back using the roll on. Oh, yes. So we got for our news today. I know.

Very chill summer themed. Hey, we got to keep it light, folks. It's summer. You're having a good time. We don't need to weigh you down with lots of. We are not at the bottom of the ocean.

Yes. I'm still obsessed with that Titan. It's bad. It's enthralling. I bet. It's my personality now. Yeah. I just, I try to think about it.

It makes me kind of creepy. Just being deep down in the ocean like that. That was the, when all that was happening, I could not pay a engine cause. I was like, it made me, maybe a big guy, even that too. I can't get like claust hurry sometimes. I'm like, but that's us being. Too much. You can't go anywhere.

No. Yeah. Heat it. Rest in peace for them. Yep. And hopefully no more. Yeah. Stay out of the damn ocean, y'all.

Go to the beach, leave it alone. Yeah. It's called body surfing. and serve for both the water. I think we belong that deep below the water. No, that either. Go check out, roll off the pain if you really want to truly remove pain. Vacay, take a vacay.com.

You ever find us to radcast.com. Search for Oreos. You'll probably find at least seven or eight episodes that we talked about it. Very literally. Yes. For your seat, Yossi. Saw your eyes. I'm Ryan Offord.

We'll see you next time. The Radcast. To listen and watch full episodes, visit us on the web at the radcast. or follow us on social media at our Instagram account, v.rad.cast or at Ryan Alford. Stay radical.