Right About Now - Legendary Business Advice - The Week of September 15, 2023 Marketing and Business News: Aaron Rodgers Stars in ‘This is Sportscenter’- Style Office Mockumentary for Amberjack Shoes

Episode Date: September 15, 2023

Welcome to The Radcast! Get ready for the most exciting marketing and business news of the week! We've got some mind-blowing updates on advertising, business, and yes, even UFOs. Trust us, this is not... your usual business podcast. We'll be diving into some major news, including Aaron Rodgers' hilarious mockumentary for Amberjack Shoes and the rise of nanoinfluencers. Plus, we'll be discussing the fascinating topic of changing feedback culture. And hold onto your seats because we'll also be talking about Warner Music's record deal with an AI-generated popstar. Don't miss out on all the latest marketing and social media news. Tune in and stay in the know! News Aliens in Mexico (00:50) Aaron Rodgers Stars in ‘This is Sportscenter’- Style Office Mockumentary for Amberjack Shoes (04:30)https://adage.com/creativity/work/aaron-rodgers-stars-sportscenter-style-office-mockumentary-amberjack shoes/2515581 Nanoinfluencers Give Brands a Better ROI Than Kim Kardashian (10:14)https://www.adweek.com/social-marketing/nanoinfluencers-brands-better-roi-kim-kardashian/ ‘Feedback is Now Too Harsh. The New Word is FeedForward’ (12:30)https://hbr.org/2019/03/the-feedback-fallacy  Warner Music Signs Record Deal With AI-Generated Popstar, Noonoouri (17:42)https://hypebeast.com/2023/9/warner-music-signs-record-deal-ai-generated-popstar-noonoouri-artificial-intelligence   Sponsor (20:29) Vaycay: Premium Wellness Products Delivered Straight to You in the US  Website: www.RolloffthePain.com  Podcast: www.thevaycaypodcast.com   Radnews Last week: Jason Duncan - Founder of The Exiter Club (21:56) Next week: CJ FInley (22:26)  More News Dunkin’ Features Ben Affleck And Ice Spice In Ad For New Munchkins Drink (23:40)https://adage.com/article/marketing-news-strategy/dunkin-puts-ben-affleck-and-rapper-ice-spice-ad-new-munchkins-drink/2515566 Musk, Zuckerberg, Gates to Join US Senators for AI Forum (29:31)https://www.usnews.com/news/top-news/articles/2023-09-13/musk-zuckerberg-gates-to-join-us-senators-f or-ai-forum Coca-Cola launches beverage created with the help of artificial intelligence (32:10)https://www.marketingdive.com/news/soda-artificial-intelligence-AI-coca-cola-launches-beverage-AB-InBev/693376/ Learn more by visiting our website at www.theradcast.comSubscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcastIf you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript
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Starting point is 00:00:02 You're listening to The Radcast, a top 25 worldwide business podcast. If it's radical, we cover it. Here's your host, Ryan Alford. Hey guys, what's up? Welcome to the latest edition of the Radcast. It's Friday, September 15th, 2023, or weekly marketing, advertising, business, and UFO news of the week. my friend. Chris Hansen, what's up, brother?
Starting point is 00:00:37 As of this week. I'm just pumped to talk about these aliens, bro. I know, man. Curveball for the news. We're business and marketing news, but let's be honest, between Aaron Rogers and mummified UFO aliens, we've got to get to the big stuff.
Starting point is 00:00:55 This was breaking news. How bigger can you be than aliens? This is true. So much alien talk, it's really picked up lately. It's like all these flying objects moving too fast, the Navy, the Army, Air Force, all these videos. And then now we'll put it to the side the fact that this is Mexico's Congress. I don't even know that Mexico really had a working government. But in all serious.
Starting point is 00:01:20 They're like, oh, the U.S. has sightings. We have really aliens. Yeah, we're going to bring up the real. We found these mummies in Peru or wherever they were in 1917. but we're going to bring them out now. They just happen to look exactly like E.T. They look exactly like the aliens from every alien movie we've ever seen. It is weird.
Starting point is 00:01:42 These are government hearings. So let's just put aside our feelings for the legitimacy of certain governments. But it's still like supposedly really smart people. If a U.Fologist, I've just learned which is a term, is talking about it. U-Fologist U-Fology, the study of you, and I'm putting this all together,
Starting point is 00:02:05 but is bringing out these mummified creatures saying they have three fingers, they have eggs inside them, they are taking over the world 800 years ago. I don't know what to think about this stuff. My brain in my intelligence tells me
Starting point is 00:02:23 that if you and I and how many every billion people are walking around this plan, that there might be another planet with other beings on it. That makes sense to me. However, it just seems like at a certain point, it's like ghosts. At a certain point, you're going to see them regularly. You're going to have clear visible video of it that's not grainy, that's not a mumified ET,
Starting point is 00:02:57 that there's going to be like undeniable. 100% proof, no gray area if these things existed, right? But yet, everything is always, if you use your imagination, this thing is flying way faster than any aircraft could possibly fly.
Starting point is 00:03:16 You see this dot on the screen? That's not a fly. That is an alien. Alien craft. And then these mummified creatures that look exactly like Hollywood versions and it's, okay, if I see a fucking alien
Starting point is 00:03:29 and walk by on the trail right here outside of my building. And it pulls out a laser on me. Okay, I'll believe in UFOs. But until then, I'm skeptical. Yeah, I'm right there with you. You can show me these videos, which is now with AI and all this stuff. It's hard to know what's what, but I'm right there with you, these intelligent beings that can travel through space and time.
Starting point is 00:03:54 They can't just do a real-life intro. Yeah, obviously, they're going to stay so behind them. scenes they don't want to freak us out. This is a metal that is not made of this earth. You'll read the articles. It's a combination of adamantium and krypton. At this point, I don't think
Starting point is 00:04:11 anyone would be like shocked. They're just like, oh, at least we know for sure now that you guys are here also. Welcome. Yes. Like some men in black type shit. I know. Like, we'll see. But Mexico's claiming they've got mummified aliens and we need to pay
Starting point is 00:04:27 attention because of you if all it just says so. But in bigger news, Aaron Rogers, this is a marketing business show, but there's just some things that we can't ignore this week in our small talk. It was really quite the fizzle.
Starting point is 00:04:45 So much noise. The poor Jets, they just are doomed, as we already knew they were. There's the only people that thought they weren't doomed was maybe Jets fans themselves. And four plays in, I was watching it live.
Starting point is 00:04:59 And I'm like, dude was getting rushed. Like, it was four plays, but the first three plays, Aaron's getting buzzed on every time. Like, he got knocked down the first throw. And I'm like, they can spend all this money on Aaron Rogers, but they don't have that office of line buttoned up. He's not going to last very long. And sure enough, fourth play. And when he went down, I saw him throw the football. I'm like, that looked weird.
Starting point is 00:05:25 That didn't look right. And then when he laid down, I'm like, you got to be kidding me. And I feel bad for him. I'm not, I don't have any skin in the game. But as an older dude, I'm like, rude for the older guy. How old is he now? He turns 30. He's either 39 or just turning 39 soon.
Starting point is 00:05:41 And still playing at a high level, got himself in best shape of his life, supposedly. And he's ready to play. And then freak your Achilles gives out because they're playing on turf. This is another argument. There's a huge buzz about that. Turf causing it. But so there you go, Jets fans. Super Bowl for you this year, as if you were going to make it anyway.
Starting point is 00:06:03 I know you aren't a gigantic NFL fan, but I'm sure you've heard all about this. I'm Aaron Rogers fan, though. Yeah. Yeah. I respect his game. Iahuascas. Is it ayahuasca or ayahuasca? Is there an H in there?
Starting point is 00:06:20 Yeah, there's an H. It's probably, I mean, I think, yeah, he's like the NFL spiritual guru now it appears. Yeah. He's probably already headed down to his. next get away. He needs to clear the air. Clear that energy out. Yeah, I know.
Starting point is 00:06:35 He might be in a walking boot, but he's taking some mushroom potion and clearing out the demons of falling over. I felt bad for him. Now they've got to go back to Zach Wilson, who's, you know,
Starting point is 00:06:48 immediately through an intertops. Look, they won the game, but that was mainly because of their defense and special teams. So we'll see what happens for all you. If you're a Jets fan out there, I apologize for you being cursed and I feel bad for Aaron but you know what I only feel bad for half a second he's a
Starting point is 00:07:07 multi-millionaire he's got a lot of options he can either suck it up and do all the rehab and come back until career to be wrong or he can never come back and tell us all to go to hell because he's yeah a multi-millionaire and yeah and doing commercials like the one that he's doing that's a mockumentary for Amberjack. This article from adage.com. Aaron Rogers' season may have ended prematurely on Monday night, but the endorsement game continues as the New York Jets quarterback is starring in a just-released mockumentary, a work of fiction that's presented in the style of a documentary
Starting point is 00:07:47 for Amberjack Dress Shoes. Check that commercial out. We'll have a link to it in our feed, but it's pretty funny. And I do think air is pretty good in commercials. I need to see this. I haven't seen it yet. I've also never heard of Amber Jack's shoes. So I'm curious now.
Starting point is 00:08:06 Hey, that's what I'm saying. You haven't heard of them. Now you have. I'm going to click the link in the bio when you post this. I want to check it out. Exactly. Hey, you need to get high on our own supply. Feed our own links.
Starting point is 00:08:19 So those backlinks work for the show. Get it's clicks. Yes. Even if it's my own clicks. Exactly. Click is a click. I love a good mockumentary. though.
Starting point is 00:08:28 Yeah. I think documentaries are underrated. I love anything that's parody and playing off like, this is serious,
Starting point is 00:08:36 but it's really not. I think that's like the guy humor in us. The original for me was like when Will Ferrell and it would do like different skits.
Starting point is 00:08:46 And then when freaking like Tommy Boy was big, I'm completely blanking on Chris Farley would do these market minors on SNL.
Starting point is 00:08:56 And I remember this one. And if you're listening, you probably remember this. Like, they used to have these coffee commercials, which is tasters choice. And they'd always go into these fine restaurants. And they would, it was taser's choice. And they'd go into a fine restaurant. They'd go, we've secretly replaced their everyday coffee with tasters choice. We're going to see what the reaction is from guests that are having the coffee. They go ask them, they go, oh, it's so delicious, whatever. And they do this skit with Chris Farley go
Starting point is 00:09:29 I go up to him and it's on an SNL skit and you're like, sir, we've secretly replaced your coffee with Tasters Choice coffee and instead of going along that Chris is like you did what you're son of a bitch
Starting point is 00:09:45 and he like throws down his napkin and starts fighting the waiter it's funny. Go watch it. Go Google Tasters Choice mockumentary with Chris Farley. So there you have it. S&L was the best of this. S&L's gone downhill.
Starting point is 00:10:01 I wish it was as good it used to be. But that's how we always say. Big time. Yeah. So this has come to us also, not to confuse ad age with AdW week. All the ad, the weeks, the days, the ages, the months, ad month. I'm going to come out with AdMuth. AdMuth.com.
Starting point is 00:10:18 Adweek.com. Nanoinfluencers give brands a better ROI than Kim Kardashian. It's funny. I thought it was micro. Now we're at nano. Not micro influencers. These are nano influencers. They are so small, they're nano.
Starting point is 00:10:35 No, you can't, if you got 1,200 followers, you're too big. We want you with 400 followers. Right. Where's the cutoff? Exactly. It's like, where is there enough scale for it to matter? What are the metrics for nano versus micro? You've got to manage a thousand of them.
Starting point is 00:10:51 Yeah, they're, so social media users with smaller followings generate a higher engagement rate. while the celeb entrepreneurs generate typically less than 1%. And look, this makes sense. And if you want to manage 1,000 nano influencers, great, if you've got the team to do that. But the problem is 12% of 1,000 versus 1% of 200 million. Give me the 1% of 200 million. Right.
Starting point is 00:11:23 So like, hurricane or you might be low. but a reach is so high that you still get to more people. So I need to see more data here. I think they should have mentioned that little, yeah, that they miss. This is where data lies. It's 12% is better than 1%. But 12% of 1,000 is not enough people if you're selling a lot of T-shirts. I need 1% of 200 million.
Starting point is 00:11:52 But the one thing that would be better than engagement rate would be like conversion rate. that's where you get into it. I can see, and we've seen this with our own stuff. Some people move the needle. Some people don't. Is the product relevant? It's one thing for engagement, but what's conversion rate? And so I do think you can get really good ROI out of micro-influencers,
Starting point is 00:12:13 nano-influencers, whatever the fuck you want to call them. But you need to recognize that to get scale, you're going to have a lot of them and manage them appropriately. whereas you could just hire Kim Kardashian. I hate to stay on the soapbox, Chris, but I just wanted to share something from the Harvard Business Review. It's really touched my heart, really in a too harsh. The new word is feed forward. Not feedback, it's feed forward.
Starting point is 00:12:48 Traditional feedback, which includes praise and criticism, may not effectively help employees thrive due to biases and ratings, the brain's response to criticism, and the subjective nature of excellence. Instead, managers should focus on recognizing and reinforcing employee's strengths and successes. As neuroscience suggests that growth is driven by a focus on strengths rather than weaknesses. This shit is just like, feedback. Can we just not use the word feedback and just tell managers focus more on strengths?
Starting point is 00:13:27 It's like, how do you get better at anything if you don't know what you suck at? If you only focus on literally. Oh, Johnny, you're really good at taking notes. You're really good at spelling words. But you fucking suck at math. Like,
Starting point is 00:13:44 but so how do you get better if you don't know? Oh, my God. I do. When is it in? I'm all about positivity, but sometimes you get a fire under your ass. But you want to get better at something. You got to know what you suck at. I'd rather have someone shoot me straight.
Starting point is 00:14:00 And yeah, I might not like it at the moment. Once you get over the initial kind of, oh, you do better, right? Like you can take that and either, you know, be a victim or be like, okay, maybe there's some validity there. Let me take a look at myself and try harder. That's just nuts to me, man. Yeah. Like this corporate culture.
Starting point is 00:14:22 The subjective nature of excellence isn't subjective, man. We all know when we see it. Like, it's like we can all choose to, here's what's subjective. Happiness is subjective. Excellence really isn't. It's right. So we're confusing two words. It's okay if you're happy being an everyday person,
Starting point is 00:14:44 you don't want to work 80 hours week. You do not want to like, you want to live. to live more than you work and you recognize that might come with a limited amount of money, but you're happy. That's fine. But excellence in sport or a job, it's not really that subjective. It's not, especially if you have measures to grade and they go, okay, you have checks and balances for these things. And I don't have a problem.
Starting point is 00:15:16 I'll find myself, I have no problem. changing like criticism or negative to opportunity for improvement or I like the word opportunity. So I'm okay with a little bit of lingual change here. But let's not confuse it. If you don't know what you're doing bad or not hitting objectives, we have to have expectations. This just feels like we're wiping out expectations. when you are no longer going to criticize or tell where you can improve,
Starting point is 00:15:53 you're pretty much extinguishing any real expectation. Yeah, and you're just, you're not empowering people, I feel like you need people to push you out of comfortability in order to get better. And that could be even a personal trainer in the gym pushing you to get two more reps when you don't want to do it. I just feel like humans evolve through hardship and challenge, not coddling and pats on the back. Yeah. One would think. Call me biased.
Starting point is 00:16:29 I really need you to. And believe me, I've had some harsh managers in my day that definitely hurt my ego if I got some criticism. But if I'm honest, they were probably right about the things I needed to improve on. And it might have pissed me off, but it made me do better.
Starting point is 00:16:48 take it as fuel. Yeah. Just next time, just don't give me feedback. Just give me feed forward, Chris. Yeah. My fragile ego just can't take the feedback anymore. I just want to go forward. These word games, man.
Starting point is 00:17:10 So noise. Cameron, one of our producers and stuck this in there because she knew that I would love it. And I did. It's right up your alley. Maybe she's trying to tell you something, Ryan. She doesn't want any more feedback from me. She only wants feed forward. Yeah, adopting a new philosophy at the radical agency.
Starting point is 00:17:32 Feed forward only, guys. No criticism. Absolutely no expectations and no grading. It will only be positive. All right, moving on. Warner Music signs a record deal with an AI-generated pop star. Nuneuri. I think I said that.
Starting point is 00:17:51 That's what it looks like on paper. Nunei is a virtual influencer with over 400,000 Instagram followers. Just keep in mind that means they're not real. And as achieved the distinction of being the first strictly digital pop star and secured a record deal with Warner Music. It was created by Munich graphic designer. George Zuber initially gained. fame as a model and an Instagram influence before venturing into the music industry with her debut single Dominoes created using Generative AI.
Starting point is 00:18:28 The revenue from the song will be shared among all contributing creatives. So essentially, this graphic designer created a totally virtual influencer, i.e., not real, i.e. a robot, digital robot. Nunuuri and it has 400,000 followers and it makes music. Man. I like how it still refers to Nauri as a her, like with her debut single. It's not real.
Starting point is 00:19:01 Is it a she, him, it, her, or us? I think it should be a we since it's AI generated and it comes from so many people. I'm going to call Nunei them. The positive I can say, at least the revenue shared. Yeah. By everyone contributing.
Starting point is 00:19:18 Exactly. Cool. I'm going to get on after this and listen to some new newry. And they can follow them on Instagram and see how many pronouns they have. I bet it sounds pretty good because a lot of stuff starting to sound fairly similar, especially the poppy stuff. Throw it in the generative AI machine and it pops out a hit track. and it just might sound a lot like Drake or whatever.
Starting point is 00:19:50 I don't know what the genre is. This comes from hypebeast.com. They always have some random shit. And they also, if you want to know, if you want to go to like their brand meter, you can see what brands are most popular on Hype Beast. I'll go check it out sometimes. Nike's always up there.
Starting point is 00:20:10 And some of the more, they always have pretty cool. It's cool stuff. Yeah. I like that. And then you can also see the up-and-coming brands. Maybe the hipsters are starting to wear or whatever. It's like creeping into the top 10.
Starting point is 00:20:24 So go check out our friends at hypebeast.com. And while you're checking out friends, go take a vacay. V-A-Y-C-A-Y-T-A-V-A-K.com, the official sponsor of the Radcast. Premium wellness products will be straight to you in the U.S. Mood boosters, sleep boosters. Whatever you need boosting, Chris, got it. We got it all, baby.
Starting point is 00:20:46 Mood, sleep, pain, free boosting. It doesn't, we don't boost pain. We reduce the pain. Go to takeovacay.com. We've got natural vapor, gummies. And my favorite, I have to smell my arm because I smell the peppermint. Coming, radiating off of my tennis elbow. Like a peppermint candy.
Starting point is 00:21:10 Like, I want to lick it. But don't do that. It's not edible. Our product. are not edible, even though you want to sometimes. But you can also go to roll off the pain.com. That goes straight to our CBD. Roll on 4,000 milligrams of CBD and the cooling effect that you get from all the other things.
Starting point is 00:21:29 But then what you really get is actually the numbing this. Like right now, my elbow is good and numbed up. It was cool coming in. And now the pain's numbed up. My favorite part, my least favorite part is like four hours from now when I like tweak it, like lifting in the gym or something. something like that. But that's why you go right back to it.
Starting point is 00:21:48 But go take them out. Take a vacay.com, V-A-Y-C-A-Y, C-A-Y. The only way to vacay, official sponsor of the Radcast. Hey, if you didn't check it out this week, exit without exiting with my friend Jason Duncan. So if you own a company and you're too involved in it, is how you exit without exiting. He teaches entrepreneurs how to get out of the day-to-day
Starting point is 00:22:11 and how to work on the business instead of in the business. If you haven't checked out that episode, hit the back button here and listen to Jason Duncan. Good guy, good southern guy from Tennessee. I don't know about those southern accents. What? Just kidding. We all got them. Next week, CJ Finley, Thrive on Life.
Starting point is 00:22:32 This is a really fun episode. Got down and dirty. Another entrepreneur working in and on the space of companies that are helping others. and really what I respect about CJ is he's carved out a niche that he's working in and it's something he's passionate about and he's built a brand around it. He's got a popular podcast, Thrive on Life, everything that is around their brand and what he's doing. So check that out, really insightful on mini fronts next week on the podcast. And yesterday we had a big day. We had reality TV stars sports broadcasters.
Starting point is 00:23:09 So it's heating up on the radcast. stay tuned and look check your local listings i.e. Instagram, Facebook or LinkedIn. Check your local listings for all the newest and updated episodes that will be coming out. Keep joking those local listings. Chris. I always do. You always do. Stay up to date. Speaking of up to date, Ben Affleck's always up to date. Duncan. Yeah. With Ben Affleck and I, Spice are in a new ad for Munchkins drink. Benafleck is back in another Duncan's ad, this time joined by Ice Spice for a new fall drink in a bid to lean into the rappers. Gen Z fandom, three words I enjoy, is the fandom is a fun word. Fendom.
Starting point is 00:24:03 I don't know if that's like good or bad. I'm like, oh, oh, fandom. It's heavy. It is heavy. I do these Benaflect Duncan commercials, though. I like him behind. I don't know what is. Like seeing him like with the headset on in the drive-thru line.
Starting point is 00:24:16 It makes me think for a second that he's in everyday, man. It makes sense. Every time I've seen Pop Pratsy photos of him, he's got like a dunkin in his hand. Yeah. It's because he's sober. So he's always drinking coffee. Yeah. I don't know if it's to sober him up and he's just, it's just disguised.
Starting point is 00:24:33 But after that one, what was, it's like, he's been really sober because it showed him like he looks sloppy as hell at like one of the parties. with gin and I don't know. I hope he's maybe she's uh I don't know if you saw there was a video of them walking to their car and he opens the door for and he like slams it where it clearly looks like they were having a tiff maybe it's how he just copes with dealing with her maybe I'll tell you this much why is it that all all celebrity couples never it never. 99% of, if divorce rates 50% for the uslings, it's 99% for celebrities. Like you got all the money, you got all the fame.
Starting point is 00:25:21 Why can't you fucking make it work out? Like, I'm rooting for them, man. They're on round two. God knows she's been engaged, I don't know, four or five times. I think it's now. 45 times. Yeah. Maybe.
Starting point is 00:25:34 I think it's more than that. Yeah, it's a lot. I'm rooting for them. I just don't understand. At the end of the day, unless it's, he's hitting the bottle again, which maybe that's the problem. But if it's not that, what do they really
Starting point is 00:25:47 have to argue about? She looks great. She's 50-something and looks 30-something. He looks pretty good. He's a good-looking guy. He was bad man. And they got more money and they can do anything. It just shows you money and success does not make happiness.
Starting point is 00:26:01 But unless he's, he might be hitting the sauce again. That might be why they're pissed sometimes. Who knows? It could be, man. But I like these don't get commercials. And I like me some ice spice. My kids like ice spice. Are you an ice spice fan? Yeah, she's, I can't say, I'm going to go in the car and look her up on Spotify, but she's had some catchy tunes. I like her vibe.
Starting point is 00:26:22 I like her style. I think she's got a unique style. Yeah. I always want to call her Spiced Ice Ice Ice, though. I don't know. Ice spice. Hey. Spiced ice.
Starting point is 00:26:32 She should be doing like a spice chylote. Exactly. She needs to be on like Starbucks. That was her agent. I'd be like, all right, we need to get an ice coffee at. Starbucks with some spice on it. And I guess you could do that at Duncan, but I'm sure that's somewhat related to the munchkins drink on some level. Maybe they have a spicy chie munchkin flavor or something.
Starting point is 00:26:53 Good for her. I used to drink the hell out of Dunkin' Donuts. When I was in New York, it was on every corner. And I would have that tall. Like, I'd feel so good for 20 minutes. And then an hour later, I'm like, I don't know. It was so good, though. That's the only coffee I really drank.
Starting point is 00:27:10 yourself a dunkin guy I don't drink coffee. Like I'm an energy drink guy. But you just fucking slam monsters. Today it's You're an energy drink guy. Oh, you're switching it up. Different blend, different formula.
Starting point is 00:27:25 Yeah. We're trying to get up all the potential sponsors. Optin nutrition. Give us a call. They've got their amino energy. This one's pretty good. So I got 100 milligrams of caffeine. This is not too bad.
Starting point is 00:27:37 But I had 600 earlier this morning. So I figured I'd, to go like for the show. You didn't want to be having heart palpitations while on the show. Look, I think I can have like 2,000 milligrams of caffeine and take a nap. I don't know. I'm right there with you, brother. I mean, I had a venty right before this and I'm, I could lay down and take a nap right now.
Starting point is 00:27:55 Yeah. Maybe it's the sun hitting me. I'm like a reptile with a heat lamp. Possibly. But I stopped drinking coffee because I was like, once I realized, like, I finally saw an article or was smart enough to go. All right. is a lot of cream and a lot of sugar. I'm like,
Starting point is 00:28:12 and yeah, it had caffeine, but once I realized it was really just like dessert in a cup, I'm like, I'm just going to go to energy drinks. And I think I lost 10 pounds just cutting up the extra extras. Dude. Yeah.
Starting point is 00:28:25 Those drinks now, their Starbucks is dropping the fall stuff. I saw this morning. You're right. It's absolutely dessert in a cup. Like, it looks delicious. I don't,
Starting point is 00:28:34 I just do black. I don't do any of that. Yeah. Maybe. once every three months I'll do a caramel macchiato if I'm feeling funky I'll tell you what I anticipate a stomachache all day
Starting point is 00:28:46 yeah I could never get into Starbucks though my wife like Starbucks I was always a Duncan guy fair just have a debate so if you're listening drop us some DM or something are you a Starbucks person or a Duncan's person
Starting point is 00:29:02 and why and if you try to throw in like some brand that's not one of those two we're not listening to you because don't come out We're not us with Caribou coffee. None of that. None of that.
Starting point is 00:29:12 We're not supporting small business with local shops that we've never heard of. This is all about big corporate America that might sponsor the show. I'm kidding. But for real, we want to keep this clean. Duncan versus Starbucks. Who's winning? There you have it. Mark Musk Zuckerberg Gates to join U.S. senators for an AI forum.
Starting point is 00:29:38 Lawmakers are grappling. with how to mitigate the dangers of the emerging technology, which has experienced a boom in investment in consumer popularity. After the release of open-ey's AI's chat, GPT, lawmakers want safeguards against potentially dangerous, defaics, election interference, and attacks on critical infrastructure. This comes to us from us, news.com. Yeah, I think they should be involved in this discussion. It makes me laugh
Starting point is 00:30:11 It's like Everybody that's making all the AI That might do some scary shit All is getting into a form Yes Yeah It's exactly my thoughts The people are responsible for it
Starting point is 00:30:23 Yeah And I venture to say Some of those people Have had some questionable business tactics In the past I don't want to name names But everyone knows these people
Starting point is 00:30:32 Yeah This would be like Like let's get the Marlboro Family And Skull family Tobacco and the dangers of it and, you know, what they're going to do about it. They're not biased at all.
Starting point is 00:30:42 Yeah. And what's the family like the painkillers? Let's get the Purdue family in and talk about how we're going to regulate opioids. Yeah. Oh, my God. Yeah. We'll say about that. And because those senators are so well versed on AI, these young tech savvy senators.
Starting point is 00:31:01 I think, you know what? I don't get that involved with politics, but put me on the, I think senators should be from 35 to 45 years old. And I think presidents should be 50 to 60 period. Because there's your two terms, 50 to 60. If you want to run for president, then you need to be between 50 and 60 years old. That way, you've got the energy, the stamina.
Starting point is 00:31:31 You're somewhat plugged in to the old school and the new school. And you can get your two terms in. You just need to start running when you're 50 And or somehow Or 48 or whatever back that out So you get your two terms in while you're 50 to 60 Anything older's too old You think younger's too young
Starting point is 00:31:49 I can get behind that Yeah me too And that means my window's coming up buddy Hey Better start prepping that campaign boy Got to start raising that money Exactly That's the last thing I want to do
Starting point is 00:32:07 Oh, finally today. Coca-Cola launches beverage created with the help of artificial intelligence. Also known as AI people. Coca-Cola has launched Coca-Cola Y-3,000. A beverage, the company said, is the first flavor co-created with human and artificial intelligence. It's the latest limited edition flavor to launch under its Coca-Cola creation's platform and the third one to debut this year. They'll have a zero sugar and a full sugar version launching in select markets around the world. Coca-Cola started the creation's platform in 2022 to highlight the company's signature beverage while drawing in younger consumers.
Starting point is 00:32:51 So far, it's launched seven flavors. Yeah, this comes to us from the marketing dive.com. You get to try some Y-3,000? I'm intrigued. I definitely am open to it. I'm just fascinated how they did this. And what? Yeah, what were the, it's got to be, it's probably good as shit.
Starting point is 00:33:14 It's probably really good. Maybe. The first couple of, I've tried the first couple of these. I was, I didn't like it. Like the, they were taking two. The AI ones? No. I think this is the first, this is the first AI one, Chris, according to this article.
Starting point is 00:33:27 The, but it's, they had a couple other flavors under this creation's platform that I've tried. They've had them in stores. You've probably. saying, they've had the funky labels. Like, they've been like too fruity. They don't taste it that great. But I don't know how much. I'd let them know how much they're selling of this.
Starting point is 00:33:46 Are they really selling? Are they bringing in more customers or are they just diluting the people they buy regular Coke? That's what I'd like to know. Because that's the real truth. Are they pulling people over that might be drinking like the orange soda, the purple sodas? The non-Cola's.
Starting point is 00:34:04 Okay. And that strategy makes sense. But if you're still selling like a billion coax and you put in these new flavors, I guess if it's bringing in the younger demo, but I just want to know if you're cannibalizing your regular Coke sales or are you actually bringing in new consumers. Yeah. That's the question. That's the business question.
Starting point is 00:34:27 And I would assume time will tell. Time will tell if it's doing one. I did. I will say this. Nicole turned 40 last weekend. We were down in Charleston on Folly Beach. had a great time. And after the weekend,
Starting point is 00:34:40 it was very tired. And we stopped at the Waffle House. And on the way home, had by a normal double waffle. Delicious. Don't mess around with anything else. It's the fucking Waffle House. Get a fucking Waffle.
Starting point is 00:34:53 Get it double it up. Butter and syrup. Call it done. Don't get anything else. Don't try to tell me about this bowl or that bowl or this bowl. No, get the waffle. I had a regular Coke with that waffle. This was the most unhealthy meal.
Starting point is 00:35:06 I've probably eaten it. I don't know how long. Double off on a Coke. However, that Coca-Cola original was delicious and reminded me of why it's so addictive and probably so bad for you. So there's my Coke story. 100%. And we did have a fan this time. You're a regular Coke guy.
Starting point is 00:35:27 Yeah, I am. I'm a definitely regular Coke guy. Although I did think of you when I was buying one the other day of trying the zero. You ever tried it? I think that this year. I've had it, but I think it would particularly, we talked about the zero cherry, which I've got to get that, dude. You have to get zero cherry.
Starting point is 00:35:43 I know. Dude, it's the best. So good. So bad for you. So good. Yeah. Why 3,000, though. When I heard this, I was thinking more of, what's that?
Starting point is 00:35:51 I feel like it was like a Rappertor's name. Like, Y 2000. Andre 3,000 from outcast. Yes. I knew. I was like, why 3,000? It's, yes, Andre 3,000. He's going to sue him.
Starting point is 00:36:03 be like, that's too close. That or he's going to be rapping about it. I am curious where that comes from, the Y-3,000. I don't know. Who knows? Yeah. Maybe the AI said, you need a name it this. Yeah.
Starting point is 00:36:20 Just to make you go, why? There we go. That's today's big headlines. Don't forget, void the aliens, and send a love note to our dear friend. Aaron Rogers. Get well soon. Yes.
Starting point is 00:36:39 Get well soon. There's a song about that. But any final words, Chris? Just keep an eye out for the aliens and have a Coca-Cola classic. There you go. You're going to find us to radcast.com. Search for aliens. You'll find all the highlight clips from today.
Starting point is 00:36:56 I can't remember an episode we talked about more aliens than we did today. Give us a follow on Instagram and on YouTube and check out our newest podcast. The Vacay podcast right there behind Chris's head. V-A-Y-C-O-I, The Vacay podcast. All your wellness biohacking and insider tips for getting the best out of your wellness life. You can find it there. We'll see you next time. All the Radcast.
Starting point is 00:37:21 To listen or watch full episodes, visit us on the web at theradcast.com or follow us on social media at our Instagram account, V. dot rad.cast or at Ryan Alford. Stay radical.

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