Right About Now - Legendary Business Advice - Weekly Business News for May 24 | Open AI Faces Lawsuits

Episode Date: May 24, 2024

Instagram has surprisingly surpassed TikTok in user acquisition for video content, becoming the preferred platform for businesses to invest their advertising dollars. While TikTok boasts a vast audience that businesses should not ignore, Instagram currently offers a more lucrative opportunity for ad spend.Hims has introduced a new drug similar to Wegovy at a price 85% lower, signaling a trend in the telehealth industry. Other telehealth companies are likely to follow suit, offering discounted weight loss injections. The rapid growth of the telehealth industry is expanding access to affordable, on-demand care for more people.Don’t miss out on these intriguing discussions and Ryan and Chris’ thoughts and opinions surrounding these issues. The world is changing and if you want to stay informed of every new update, come back every Friday for our news of the week episode right here on Right About Now with Ryan Alford.TAKEAWAYS AI's impact on content creation raises copyright concerns Legal battles over AI companies using content without citation Ethical implications of repackaging original content without permission or credit GPT-4o release combines text, vision, and audio processing, further complicating content reshaping and repurposing issues Instagram surpasses TikTok in user acquisition for video content Businesses prefer Instagram for advertising spend TikTok's vast audience remains important, but Instagram offers better ROI on ad spend than TikTok Hims releases a new drug similar to Wegovy at 85% lower cost Other telehealth companies are likely to start offering discounted weight loss injections Rapid growth in telehealth expands access to affordable, on-demand care TIMESTAMPSThe introduction (00:00:00) Introducing the show and setting the stage for the conversation.Retail numbers and gardening (00:04:12) Discussion about retail numbers, DIY projects, and gardening experiences.Impact of AI on content creation and copyright issues (00:12:29) Exploration of the impact of AI on content creation, copyright issues, and the legal disputes related to AI-generated content.Announcement of GPT-4o (00:21:46) Discussion about the announcement of GPT-4o, its features, and availability to users.The omnipresent GPT (00:23:08) Discussion about the advanced capabilities of the GPT technology and its potential impact on society.Concerns about AI and technology (00:24:09) The hosts express concerns about the potential negative consequences of advanced AI and technology, referencing movies like "Westworld" and "Terminator."Instagram vs. TikTok for marketing (00:29:08) Comparison of the effectiveness of Instagram and TikTok for user acquisition and marketing, based on survey data and personal experiences.Telehealth and wellness (00:33:54) Discussion about the democratization of personal health and wellness through telehealth services and the affordability of prescription drugs.Business opportunities in telehealth (00:37:23) Exploration of the potential for personalized medicine and the business opportunities in the telehealth and wellness industry.  If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This is Right About Now with Ryan Alford, a radcast network production. We are the number one business show on the planet with over one million downloads a month. Taking the BS out of business for over six years and over 400 episodes. You ready to start snapping necks and cash and checks? Well, it starts right about now. Yo, what's up? Welcome. About Now. I'm Ryan Alford, your host. Today is May 24th, 2024.

It's our weekly news show. We're taking the BS out of business, baby. It's all business. No bullshit, because you don't need it, and we don't want it. Speaking of no bullshit, my friend Chris Hansen down in the AK Lounge. What's up, Chris? What's up, my man? Happy Friday.

How you doing? I'm good, man. Feeling good. About now, powered by my good friends at Branded Bills. We'll talk a little bit more. about them later. Chris and I have actually not been rocking our hats lately, but I got my back in style here, my radcast, or OG hat from our good friends of Braided Bills. We'll talk a little more about them later, but it's been a good week, man. I'm pumped to be here, blessed. We appreciate everyone out there

for listening, making us number one in business and marketing on Apple, number 75 in the U.S. All Podcasts. We beat out. Swift's, Kelswif's sitting at, that's Travis Kelsey's show, sitting at 80. We're officially above Kelswift. Hey, we're making waves here, baby. It's a big deal. I know. And I like their show, so no hate on those guys.

But we appreciate everyone for listening. Keep listening. Keep telling your friends and leave us a review. We appreciate all that. It's been a good week in business. All kinds of shit happening out there. Is Miami rocking and rolling? You're here in May.

It's heating up, I'm sure. Is it just, are you feeling like the swell of like summer coming? Yeah, it's miserable. It's really hot. It's really hot. It's slowing down. The snowbirds are migrating back up north. So that's the upside.

There's less traffic. But it's swell turning hot outside. Yeah, I bet. It's warming up here, an old South Kakalaki, as we call it. And actually, We produce here at Greenville, South Carolina. It's a lovely place. Please.

Yeah, that Greenville. Come visit. Don't live here, but come visit. But number four, best places to live in the United States, Greenville, South Carolina. We're on every list, Chris. It's the word's out, baby. I'm an OG. It's born and raised right here.

That's why I have my show here, my family here. I know the secret, but now the secret's out. Yeah, yeah, you're ahead of the game. You're going to be Nashville soon. Yeah, it is. Mini Nashville, mini Austin. I'm a cross between all those.

Yeah. The music scene's starting to catch up here. There's some pretty cool music venues and stuff coming alive. I think we, that's the one that's sort of lacked here a little bit, but I think it's getting a little better. It's pretty big, like, seeing, like places that are, like,

we have the big place. where the big X come in, 20,000, 30,000, whatever it is. The Bon Secours Center. It used to be the Bilo Center. And that's great for these huge artists, but we didn't really have the best, like, in-between places. But a couple of those coming, so we'll get a lot, I think, better variety and none better than our producer, Sawyer Rice's band.

We've got to get some more venues for you, Sawyer. Live music, underrated. Completely. We've underrated. I grew up with live music. And my dad's still in a band and plays around. But very few things I enjoy more than going and having a beer, listen to live music, supporting kind of the local music scene.

I'm glad Greenville's starting to maybe get with it a little bit there. I think we used to it. I think we went backwards. Like we had a few locations like 20 years ago that were like the scene, just like country music and kind of the in-between artists. But I heard we got some pretty cool places open. And so I'm pumped about that. And it's been an interesting week in business, Chris.

This wasn't on the show notes, but I did see, like, I was looking at like the retail numbers. Lows and Target numbers are off. Retail numbers. Down. Less retail. I don't know. I think the Lowe's Home Depot thing.

Home Depot is off a little bit too. Makes sense to me because the housing market, there's not. You don't have this. When you have lots of houses being bought and sold, people are always doing the DIY stuff, right? So when that slows down and maybe budgets are tighter and everything else on top of that, but you just don't have the influx of,

okay, everybody wants to put their little spin on their house, right? The DIY stuff is people are like sitting still, which makes sense. You a DIY guy? I can be. I prefer not to now, but I'm in a condo, dude. I'm renting. So at this point, like I'm not putting time or energy

or money into where I'm living. Did you're... I did... The washer machine broke. I didn't try to fix it myself. I called fucking repairmen. Washing machines you don't really mess around with. Yeah, that's a little bit advanced of a...

We don't need to mess with a washing machine. Air filter, a project. You've been wanting to build a desk or something. I don't know. Build a desk. When you don't have a yard, my mind being, I'm going to see... Yeah. Like, we have the garden at home.

Yeah. This is actually bared fruit this week. I made homemade salsa two nights ago, Chris, from the garden. I really felt like a pilgrim or whatever gardener. You're feeling good about yourself. I don't know. You had a little pride afterwards. Yes.

I was like, I don't know what I spent on this salsa and putting this garden together. Like, I might get, I might get bought it. But it came from the ground in my yard. So, I felt good about it. Yard to table, bro. Yard to table, man. That's right. Behind the garage.

I'm jealous. 10 by 10. hot peppers, tomatoes. I didn't know I could do it, but it's actually, it's coming to life. The only thing I'm growing is a bamboo plant. That's not bearing any food. Yeah. But it's cleaning my oxygen, so I guess that's a place.

Hey, it is. It's bearing oxygen fruit. But we had this little cherry tomato plant. I didn't, usually most of this stuff in South Carolina, like June, mid-June, you start really popping, like the garden stuff. but plan this little cherry tomato bush, whatever you call a plant. I don't know. Anyway, that thing is putting off like the more tomatoes.

Like, we pull seven or eight least cherry tomatoes off every day. It's growing like a wildfire. I'm like, maybe I should enter this into a contest or something. I don't know. You're like, is this normal? Is this normal? But I'm serious. Or would we just do a really good job at this?

We had a bowl full of these cherry tomatoes before it was even mid-May. I'm like, dang. What are you doing with them? Is that where you're making the salsa? I use those in the salsa. Pretty tasty. Maybe you need to hop on a little like marineria. Try some Italian homemade Italian sauce.

There's going to be a lot of tomato recipes. That doesn't even count. We have these heirloom tomato plants to come. I think we're going to have 50 tomatoes a week. Like when things start rolling. That's big, bro. Maybe you need the boys out of the farmers market on Saturday hustling. No, it's going to be on our street.

We're going to be selling those things because we get a lot of traffic. We're right downtown. We're going to set up the little offered produce stand or something right there on the street. Be like, hey, fresh tomatoes. Downtown green. Radical fruit. Yeah. Yes.

We got tomatoes coming. We got hot peppers, cucumbers, cucumbers. Okra. Fried okra. Yes. you've got to get some fried okra everybody's going Everybody's listening if you're not in the south

going what the hell are they talking about fly out of okra Yeah But look hey I want to personally bring The DIY back We've got to get Home Depot And Lowe's back for the business man

And gotta get that garden Hey it's not too late Plant your gardens Get your seeds I'm a lot of people doing gardening now Yeah it's fun We go out there with the kids

We look at it And Cole goes, how's your garden doing? I'm like, you see all those tomatoes crowding up the counter? And yeah, so I'm pretty proud about that. But back to the retail news. The target thing, not surprising. I don't know. I feel like we're in this weird time like right now, Chris.

I feel like the economy is not bad. But it just feels like it's not awesome either. And we take the. bullshit out of business here. Like, we can look at all the data you want. I'm the one that told everyone that wasn't going to be 18 months ago and everybody said, oh, my God, we're going to do a depression. We're going to look.

And I said, no, or not. And we didn't. So I pay enough attention and know what's going on. I look at the numbers. It's more just like sentiment and then stuff like this, like you see in the retail numbers on stores that have traditionally done well. And I just think this housing thing combined with the inflation is just percolating into just something.

And I don't know that it's like a bad dip, but I think people are being a little more cautious. And eventually, $9.00 loaves of breath, bread catch up to you. And $10 for a dozen eggs. Yeah, exactly. So I don't know what all that means. But in the long term, I just think we're, we need to get that shit under control. And we need the housing market to start flowing again.

And that moves around a lot of money. And it really fuels a lot of the economy. So I think those, and that's the thing. It's like the negative stuff is kind of feeding itself. The inflation is high so the interest rates won't come down. It's like then people aren't spending. So the interest rates stay high. People won't sell their houses.

We need something. A bit of a holding pattern. It is. It's like we need something to kind of shake it up. But I think that's the shit that's kind of drive me crazy. in the election, like the election coming up. I just, I'm getting my earplugs ready, man. I'm just not going to be able to.

Real drama fest. Yeah. I just, anyway, but it, I know. I think I might sit this one out a little bit, not watch so much of it, you know what I mean? Yeah, exactly. This one's interesting.

First article of the day, real article of the day. A.I. And look, the AI shit is great. But this is, I have been saying this, since the beginning, which I never quite understood. Like, this information is coming from somewhere, the chat pots. Like, so who has the rights to that information, even if it gets regurgitated?

This from MSN.com, AI chatbots sucked up troves of data. Now copyright holders want a cut. Litigation is ongoing against AI companies in at least 20 cases, most of them in California or New York. Some have been brought by news organizations. Others involve authors trying to recover some income from the use of their stories. The case that legal experts are watching most closely, New York Times in late December

are against open, a case against open AI. The newspaper is seeking as much as 450 billion in damages, claiming open AI, claiming open AI infringed its rights by using Times articles to develop chat GPT. The complaint is distinct from others and that it also accuses the chatbot maker of engineering its products to reproduce Times articles almost verbatim when prompted. The Times said the company spent months negotiating before it filed suit. Open AI said an emotion dismissed that the examples of regurgitation cited in the complaint were highly anomalous and the byproduct of a bug in the chatbot.

Oh, so. Coding error guys. We didn't mean to. We didn't need to copy all your stuff. Like, our bad that we did that and it massively benefited us. I think we should let them off the hook then. They've made how many billion dollars on their $20 one thing?

It's okay. Copyright away because you have a bug. It's understandable. I made a million dollars last year. but I put a dollar on my tax return because I had a bug in my computer that took seven zeros off. And is that okay? The zero button wasn't working. Mistakes happen.

Like, I understand. I let them off. Really? Come on. Another lawsuit accuses Facebook and Instagram owner meta platforms of illegally copying books by the authors, Sarah Silverman and Richard Cadry for its AI tools. There's a lot to this article. I wanted to bring it up because AI is all over business and all this stuff is going on. But look, this, look, you remember growing up, Chris, I'm a little older than you, just a little like six months.

But remember growing up when you'd write papers or type papers? what did you always, you'd have to do something and what would you have to do to your sources? You would have to cite your sources. And your teacher would always say that. And because we weren't, but we weren't profiting from them. We were just writing up papers and it was just to get a grade. We weren't like making money from them. But we had to at least cite them even when we were just using them.

The example here, though, is a company is making billion. of dollars off of content that is generated by the remanufacturing, making, sim-flang, engineering of those original works. The ingredients, if you went to the store and you wanted to make some chocolate chip cookies, those cookies don't just get made. They're delicious. But you know what? You got to buy the flour.

You got to buy the sugar. you've got to chocolate chips. You've got to pay for that shit because those ingredients are needed. Even if, God, when put together in the right way, it's magic. Chocolate, gooey. Those cookies are delicious. And no, the flour and the sugar alone is not as good as a cookie. But you know what?

It took that to get there. And guess what? When I go to the store and I tried to leave, not buying them because I go, I'm going to make chocolate chip cookies with this shit. So I'm just going to take it for free because what I'm making is going to be so fucking good that I don't even need to pay for the ingredients. That shit don't fly. So that's what we're dealing with here.

And someone might try to regurgitate and tell me why, oh, that's not exactly how it worse or whatever. Bullshit. That's exactly what we're talking about. And as a creator of content, I'm on my soapbook. I'm in the pulpit. but I am asking the deacon for an amen and a hallelujah and I praise the Lord over there because I know I'm right and I know what it's like to create content and have people rip it off. So this isn't going to fly. This has been my question about this in the very beginning is it's great.

I love these tools. They're wonderful for business. They shortcut a lot of things. But it's still taking the ingredients of other people's stuff. and using it to create something better. I have a great example because I have a friend who did this. He published a book essentially, but he just used Chad GPT to write a book with famous quotes from like Marcus Aurelius

and these Stoic philosophers. So he basically just created an e-book on Chad GPT and said compile quotes of all these famous Stoistoke philosophers. Put it up. And he even said it, he goes, yeah, I don't know if it's going to get flagged or not. I put it up for $9.99. Yep. And I was even, I remember hearing that, I'm like, I have both, I know that have quotes, daily quotes and stuff.

So I'm like, maybe this is okay. That's the other part of it. There's as someone on the other end of the spectrum, as a user of it, if chat GPs allow me to do this, part of me is to think, this is fine. If I'm allowed to do this, there's no copyright infringement here, right? Yeah. Just say. It's interesting time.

It's a weird time. time. And it's Chris, you and I as human beings, non-robots, at least as far as I'm aware. You might be the best AI I've ever seen if you're AI. But I got too much sold to be a robot. You and are having this discussion right now. And we're talking about articles. And we cite those articles and we cite and we give opinion on it. But you and I don't have prescripted thoughts that are generated from someone else's content. We have free will and are having just a discussion of what our opinion is on this or that or other things. So our sources, we're certainly influenced by the world.

But we aren't just, we aren't capable of processing. Like, we didn't come in like before this discussion and listen to 20 people say something really smart. And then we regurgitate it out like here on the show. Yeah, we're like out of those 20, these guys sounded smarter. So let's stick with that opinion and we'll talk about that. Yeah. So we're creating original content here based on our free thought, free opinions, free will.

And you can like it, love it, hate it, listen to it or not listen to it. But we're not regurgitating and or remanufacturing the thoughts of anyone by our own. So it's just, it's a really, and I bring all this up and I get on, I think it's a real perspective. And it's something I'm going to be fascinated where these lawsuits go because it is a big question. And you think about the difference between Google search and Open AI. So Google makes a lot of money. They sell ads on top of other people's websites on keywords and they develop the software to do that.

But you know what? Google delivers a lot of fucking money back to those website owners. They can sell ads on their site. You're selling product on your site. You're getting ROI for creating that content or selling that product, even if it's on Google, right? Because even if Google's selling ads because they developed a proprietary way, which people look up information, you still get to that information, right? If you get to the website to buy something with which you or I would or whoever selling would profit from.

and especially like the information side of it. Chat GPT just gives you answers that gives no benefit back to where it got that answer from. It's just pulling it. It's pulling it off the backs of the people that wrote the content to begin with. And it raises a lot of fucking questions when you really think about it. And I don't know where it's going to go. And I think it's going to have a big impact on business and the cost of doing this.

Get to make sure right now I think we're paying for the cookie, but not paying for the ingredients. It's going to get real fucking expensive when you got to pay for both. You and I know because when I want cookies, I got to buy all the ingredients. You got a lot of more hands in the pie. Yeah. More hands in the cookie jar. That's right. More to come on that.

Another AI news, OpenAI announces GPT-40-126-9er. Just kidding, it's 4-0, I think. Really? Can we not just come up with a multimodal voice assistance that's free for all chat GPT users. The multimodal GPT-40 just rolls off the tongue. Sam Altman teased the announced last week. This rumors swirled. It's unveiled.

GBT-40, new AI model that combines text, vision, and audio. And it's highly anticipated a live stream event. It shared that chatGBT-40. I really need something cooler than chat GBT-40. Come on. These guys are creative. You'll see the bottom of the article that explains it. Keep going.

I know. I wish it would, it would. Can I get five more? Can I get five more creative names? I use chat Gb dash 40 to create five more creative names for chat GBT dash 40. It even bothers me visually. All right. It can process text audio envision in the model.

GPD dash 40 will be available for free to all chat CPT users slash payers slash cookie buyers but not ingredients buyers. It is available in the API. It is half the price and twice as fast as GPT. 4 turbo. The O of the names teams for Omni. So it's O not zero. Oh, Omni. Referencing its combined modalities in one model. Modalities in one model. I love that statement. Flows off the tongue, right? God. These guys need to hire some people to make this shit like simpler. People working for them, not fucking robots. Because this is made for a robot to read not normalize human. I know.

This came to us from Mashable. Mashable.com. Great tech news all the time for Mashable. Love those guys. But so 4-0. Chad DPT-4-0. Sorry, not 40. It's O for Omni.

You know what? Is this mean it's God? Is it omnipresent? Is this what they're saying? It should be just, this should be these GPT God. I'm a GPD God. It's an omnipresent for its. modalities.

Look, it's amazing tech. It's badass. I've played around with it. I'm making like a little bit of the name. But it, and it's getting a little freaky some of the shit it can do. I'm telling you, China's going to have some robots walking around that have this shit. And they're going to look like West. Go watch Westworld on HBO.

Yeah. We are this close to Westworld. We're inch in there real, real quickly. And you know what? you don't want that West World robot kicking your ass and forget what her main character name was. She was a badass and she wrote a horse and she'd shoot you like the face, not care.

And she was self-aware and Omni present. Why are we really going to let Terminator and West World happen all at once in the world? Are we really that stupid? I think are we really that dumb? It feels like it. It feels like it we are. Speaking of Netflix, there's a movie called Upgraded,

all about a guy getting to plant, chip in his brain, and it going wrong. And I'm watching it thinking, all right, me and Ryan, we're talking about a neuralink last week in a microchip going wrong in some guy's brain.

It's where every movie, it's becoming reality. I feel like I'm in the Matrix now. I think we might have gone in the Matrix, like actually in 2000 you know we were we were in the world was going to end in what 2012 on the Mayan calendar whatever it was I think we might have why 2k why 2k I forgot the other earth ending event yeah we might have actually entered it at that moment we didn't know it like it it just happened so fast we're all plugged into something I mean is it really that far

fetched now I don't think it is no it's now just it's going to happen but when is how I feel Yeah, you can't make it up. We made it up and it's become true. So now it's, I don't want us to make up anything else because it seems to all become true. Can we like make up some positive shit? Yeah. Not going to kill the human race potentially. Yes, that would be awesome.

Like everybody happy and I don't know. Better growing healthier plants and vegetables, for example. Yes, just growing plants and vegetables, listening live music and drinking beer. Hey, can you figure that out? Let's figure that out. Multimodal voice assistance. Chad, GPT, go check it out and get scared at the same time. I'll tell you the one thing that doesn't make me scared is every time I order a new hat from branded bills.

And because, look, I'm surrounded by them. I can sit on the belt here. Oh, I don't want to get this shown. That's number one. There's three on my counter right across. I'm looking at right now. Yes. look, it's the OG partner, baby.

One of the original partners of the radcast is back in business, baby, because of the synergy. I wear a hat all the time. Chris wears a hat all the time. We are, look, I'm not only a, what was that guy? You get a shave. I'm not only a spokesperson. I'm also a user.

Look, they don't even have to pay me. I talk more about branded bills than I talk about my eight-year-old. I'm like showing people off and they're like that's nice that's a cool hat I'm like yeah I mean to show you it's uh customized this leather patch and they're awesome sam the founder good guy look this is like the salt of the earth people making the best quality hats yeah in the country branded bills branded bills dot com and here's the thing custom is where you go I'm a brain guy marketing guy and look, it matters. It matters what your brand looks like. It matters the stuff you hand out to your customers and your clients and your kids and what you wear. You want it to look good.

Yeah, you can go buy 5,000 hats and ship them in from Tokyo or wherever they come from. I don't know, wherever across the world somewhere. And you know what? You're not proud of them because they're not well made. They're not custom. I'm talking about branded bills, brand of bills. brand of bills.com official partner. We're powered by Branda Bills because look, I'm always wearing the cap.

It's just comfortable. It looks good. And their designers are amazing. Literally, send them the logo. And they're like, start playing around stuff. I'm like, damn, that's pretty cool. They give you the rubber patches, the leather patches for the hat, designs on there. And look, they'll make your brand stand out.

People will ask you. Where'd you get those done? They asked me, I say branded bills. Brandedbills.com backslash pages, backslash custom. Go there, tell them the Radcast and Ryan Alford, the Radcast Network, and everyone, they write about now. Chris and I support them. We love them.

But look, I love them before they were a sponsor. I was wearing it, like original. I love their stuff. They got hoodies. T-shirts, everything. You get your custom logo on it, and you'll be proud of it with your brand. Braida Bills,

official merchandise sponsor of right about now. All right, dude, this wasn't surprising to me. Instagram beats TikTok for video-based user acquisition. Marketers prefer Instagram as their platform for video-based user acquisition over TikTok, according to global research. This came from us exclusively for marketing dive. I want to make sure we're citing our sources.

When asked to split their user acquisition spend between Instagram and TikTok, 79% of survey respondents allotted at least 75% of their budget to Instagram compared with 25% to TikTok. However, when asked which media source they worked with in 2023, 50% of respondents said both TikTok and Instagram. The survey was conducted in February and March before U.S. lawmakers approved a bill required TikTok to sell from Chinese ownership. So here's, let me digest this for everyone. What they're saying is when given money and from testing, they think their dollars go further and better and more quality spend on Instagram. They're testing TikTok, which they should be. And I want to be clear, no one's not a TikTok.

If you're not on TikTok, you should be testing the waters. There's too much organic reach over there. You throw in the ad stuff. You should be totally testing budget over there. So let me get that out of the way. However, for acquiring users, the people that keep coming back in a more quality impression, they're finding that Instagram and their opinion and from the data, they're getting from the ad spend that it's better spent there.

That's really what this is boiling down to. And I think it depends on what industry. I don't know that you can make this a blanket statement. But this has always been my whole problem a little bit with TikTok. How only is it overwhelming and you get down the damn rabbit hole? And I understand, like, it's fun. It's cool. And they've got a badass platform.

It's great for what it is. If you can use it responsibly and manageably and not getting six hours, a day locked into it. But I always feel like I have a richer experience on Instagram with the brand or feeling like I know who what and where the content came from. And on TikTok, it's just like this, I don't know,

all in effect where maybe it's chaotic. It's chaotic and it may be viral and I'm watching it. But even when if it's a good ad on TikTok or something, I don't feel like I remember it as well. This is a terrible way to do scientific research. I admit that. So I've tempered that a little bit, but then when I read stuff like this that validates the way I feel about it, it's, I don't know. I think you get a more quality impression potentially elsewhere, but the volume is so high on TikTok.

That's why you need to be trying. If you get the right product and the right creative, TikTok, is absolutely going bonkers for the right stuff. But I think, like, universally speaking, it's like the DMing, man. Like, I can manage my DMs on Instagram. I get a lot of them. I ignore a lot of them.

There's probably hundreds a week that I don't even get to because it's just garbage, but I can know it because I can glance at it. I go into that TikTok DM, man. I am like spinning. I'm like, what is this trying to tell me? Because someone's waving at you, someone's liking this,

activity over here. It doesn't just say Chris Hansen messaged you, hey man, what's up? Can you call me later? Good luck getting to meaningful conversation in the DMs on TikTok. Bring your pocket translator and your abacus because not happening. So it has nothing to do with the video, by the way. Just impressions. Just things I would say get better. But better impressions on it, Instagram, according to a lot of marketers. But I think it depends on the product. Finally, today, this is big business. Look, Chris and I do another show called Vibe Science.

Should go check that out. Vibiscience.com Media. We're posing questions, man. It's modern. I think we all admit health is my body spirit, my body energy. There's just so much that goes into it. Chris and I want to get the best.

We both biohackers to it. degree. And so we just like talking about health and wellness and all that stuff. And we're posing questions. We're bringing on people at both ends of this spectrum. It's not just some kind of woo-woo. Chris and I are a woo-woo. I look like a granola eating tree hugger. And I love trees. And I love all. Look, I've got friends, but we're not. But I'll tell you what we are. We're not conformist. And we know when we're getting fed a bunch of bullshit. And so we're just asking questions and bringing on people that have different answers. And so that's vibe science.

But this kind of aligns to that a little bit because it's just interesting because it's telehealth and wellness at home, all these companies are exploding and trying to bypass some of the traditional ways with which we get access to things. So this is from Bloomberg.com. Hems debuts $199 weight loss shots at 8.5.1.8. 85% discount to Wagovi. That's the manufacturer that makes the peptide. This is all the talk.

If you're listening to this, you've heard about this. Somebody is probably taking this stuff. And it works well. It seems to have a lot of upside for everyone that takes it. The firm says treatment offers same active ingredients as GLP-1s, Wagovi, copycat drug made by undisclosed compounding pharmacies. It costs roughly $1,350. a month for injections of the prescription drug made by Eli Lilly.

Hemsett is offering a treatment with the same active ingredient for $1.99 a month. The center cuts Big Pharma by as much as 85%. That's popping everywhere. Yeah. Especially down here, I've seen a lot of guys pushing these peptides, you can see my glutides online. Yeah. And so far, like, the data is, like, incredible.

Like, it helps, like, with all kinds of markers. I'm just waiting. Call me the Senate. I'm sort of waiting for the other shoe to drop. But it does cause a third year to grow out of the top of your head. Yeah, we do that at the med spa. I've heard both sides. I've had older friends that have been on and had not great experiences with side effects

and then I have other people that are completely ecstatic and it's changed their life. Yeah. So the point of this article and why I wanted to talk about it was less the debate of the drug itself and more the proliferation of telehealth and medicine and overall kind of personal health being democratized. And because 20 years ago, 15 years ago, 10 years ago, just like you and your personal doctor. And that was good. And now this stuff for good or bad, I think it's mainly good because I like that people can take it in their own. hands. I see the better side of this, but also can see the negatives. It's, but now there's,

I don't know, shop around for just about anything. And access and affordability. Yes. The access, the availability of prescription, drugs, and just your overall health and wellness is widespread. You got a lot of options. And I think the business of this, we're the current. like the bell curve, we're barely halfway up the bell on the front side. I think of where you're going to see, I don't know, personalized medicine and the business of health and wellness and how it's changing. That's why we need to open some more of those med spas. I know, man, but on the flip side, we just need to open a telemed pharmacy online. We got a doctor, Dr. Joel.

I know. Yes. Yeah, we do. We do talk about that for sure. Yeah. Yeah. I just became a patient if it is as well. Yes.

Dr. Joel is my longevity doctor. Now Chris is as well. He's the man. She's check him out. Let's give Joel a shot. What's his Insta? Longgevity. Dr. Longgevity?

Oh yeah. Yeah, yeah. He is Dr. Longgevity. And so if you Instagram that, Dr. Joel, Dr. Longgevity. Great videos. Really down-to-earth guy. Yeah. Easy on the eyes.

Yeah, he's the full package, ladies. Yeah, yeah. We'll get Dr. Joel married up. Yeah, we got to get together with him down to Miami. That was fun last time. Anyway, big things coming in telehealth and medicine and all that stuff. It's big business, billions of dollars. This is a big news.

If you're undercutting the pharmacy 85%, they're going to sell the shit out of this. I mean, this is a trillion-dollar business. So it's in Bloomberg for a reason. So pay attention and go buy some stock. Their stock jumped 38% when they launched this because that's the freaking market knows how big this is. Huge. That kind of jump in one day.

How many people have heard about this? Yeah. Couldn't afford it. $200 a month? That's a different story. $1,300? Yeah. That's the one percenters, but or maybe five percenters, but still the, but.

But this game changer. So maybe we should, we need buy a compounding company. Compound pharmacy. Yeah. There it is. There's your insights. We're taking the BS out of business, baby. Chris, any final words?

Have a great weekend, everyone. Yes, you were to find us. Ryan is right.com. Find all the highlight clips. The full video. Go to YouTube, man. Look, we got the new set. Sawyer's got some kind of like

smoke screen going on behind me. I don't even know what it is. It's the coolest thing I've ever seen. And you've got to watch this. Speaking easy on the eyes, Chris is really easy on the eyes. He's single too. Come on, get on that YouTube channel. And you want to see this belt just for yourself. 60 pounds of pure steel,

whatever that is, metal. You got to see it. We appreciate you for making us number one. That's why we got the belt. Ryan is right.com at Chris Broby Hans. I'm at Ryan Alford. We'll see you next time. We're right about now.

This has been right about now with Ryan Alford, a Radcast Network production. Visit Ryanisright.com for full audio and video versions of the show or to inquire about sponsorship opportunities. Thanks for listening.