Right About Now - Legendary Business Advice - Weekly Marketing and Advertising News, February 4, 2022: Spotify Artists VS Joe Rogan

Episode Date: February 4, 2022

Welcome to this week's episode of The Radcast! In this week's news episode, Host Ryan Alford and Co-Host Joe Hamric discuss the latest trends in the Metaverse, Social Holidays, Jeff Bezos’ $500M superyacht, next episode’s guest Jaren Johnston, and more... Take a look at this week’s biggest marketing headlines:Frito-Lay Reimagines Salt-N-Pepa's 'push It' In Super Bowl Ad For Flamin' Hot BrandsCaptain Morgan Unveils Smart Punch Bowl In Time For Super BowlBudweiser Is Bringing Clydesdales Back To The Super BowlSpotify Backlash Over Joe Rogan Did Little To Boost Its Streaming RivalsMichelob Ultra Unveils Streetwear Line To Reflect Growing Wellness StrategyIf you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com Like, Share and Subscribe on our YouTube account https://bit.ly/3iHGk44 or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A bunch of older artists that pulled their music for Spotify because how dare him. But here's what's really interesting. These older artists that thought pulling their stuff was really going to matter. Well, it's done absolutely nothing to Spotify's subscriber base. So in the Metaverse, real estate sales are going through the roof in the Metaverse. I'll bet they are. $500 million in real estate sales in the last year. It's expected to double this year.

NFT money laundering is a small. but growing sector in the world of not surprised. Right. Money laundering with NFTs. Yeah. No kidding. Well, I mean, Bitcoin. I think people use Bitcoin, right, to do that as well.

Yeah. You're listening to the Radcast. If it's radical, we cover it. Here's your host, Ryan Alford. Hey, guys, what's up? Welcome to another edition of the Radcast. It's our weekly marketing, advertising, and any news you can handle.

It's Friday, February 4th, 2021. Joe Hammerick's always with me. Hey, Rye. What's up, brother? Man, I'm just kicking it. Kicking it. Yep, you know how I do. I know how you do.

Mm-hmm. You had a good week? I did have a good week. I had a TikTok, like, blow way up. Yes, you did. It was kind of a surprise. J.H. underscore comedy on TikTok, folks. Go check out Joe, and he's blowing up with his son.

Yeah. Playing video games. My son is in three of the most recent videos, yes. We're trying to corrupt him and see what we can do. It was essentially like dads playing modern video games. Yeah, correct. Yeah. It's exaggerated a little bit.

I'm not quite as stupid. A parody. Yeah. It's funny. Pretty close, though. Pretty funny. I like the Golden T shot. That's probably more my speed.

Yeah, that's what everybody in the comments like, oh, the golden T's awesome. I'm like, cool. Yeah. That's like half the comments in a lot of videos are, but, oh, I like that T-shirt, that guy's got on. I'm like, damn it. Yeah. It's not about the T-shirt. It's not about the T-shirt. But it is. It is. About half of it is. I mean, we got over half a million, 600,000 views so far.

640 something? You know, people spend real money to get that many pressures. Well, I don't have any money, so lucky for me. Lucky for me, it worked out. I liked the dad at the games. I don't know the exact name of the skit, but it was Dad's watching kids games. Yeah. Something like that. Very, very real. Yeah, it was very real. I like that a lot. Yeah.

Anyway, go check about J-H underscore comedy on TikTok. Hey, he's not just a Radcast star. He's actually, you know, legitimately funny dude. I'm also a client. Also a client. Also a client.

It's been a good week. I know, you know, I had this in my show notes that I'm, you know, probably now just printing out. We used to have a digital board. It was like, you know, Nick's trying to run, you know, the soundboard, the video production,

and scrolling at my reading level, which is quite slow. It's low. It's very low. So we're just, hey, we're a professional show. We've got show notes here. We've got paper now. Paper. Put it on paper.

You know, I know you're involved in this project. I want to give you props on it, acting in it. You know, we talked about radical productions, but we are officially shooting this week, a series called Up and Coming, loosely based on our town here in Greenville. Sure. Loosely. Yeah, we'll say loosely. It's being filmed here, and it's somewhat related in the growth. but a group of city planners yourself included accidentally being successful with unlimited growth here.

That's pretty much what it's going to be. Is it an accident? Accident. But a lot of funny characters. We're excited about it. It's one of the first productions for radical company productions. And so I am excited about all that. More to come.

We've got some press coming out here shortly. We had some of the upstate press. I heard. It's exciting stuff. and lots more to come. You having fun? Yeah, it's been pretty fun so far. Yeah, we're doing more tomorrow.

So we'll see how it goes. But yeah, it's been a good experience so far. Yeah. It's a lot of work, a lot of writing and a lot of buildup to get to this point. So it's funny how, and I, you guys have been doing all the heavy lifting, you know, Joe and Sean writing and kind of directing all that and you acting and writing and everything. But it's like seeing the sausage. truly get made. I mean, you appreciate, like, what goes into it.

Yeah. And it's, and it's something that I've learned fairly, fairly recently is it's not as glamorous as it looks sometimes. It can be a lot of standing around or, like, putting a piece of paper down a certain way, like, 10 times in a row. Like, try it. Now do it like this. Now do it like this. So it's fun, but it's not quite. It's work. It's actually work. It is a little bit of work, actually, which I, you know, you know how I feel about work. I know. It's not your favorite thing. Not my favorite. Not your favorite. Exactly. The, you know, in similar news, there's similar perspective of importance and size and scope.

Jeff Bezos has a $500 million yacht being delivered. And the poor town of Rotterdam is having to dismantle a historic bridge for it to be delivered. Worth it. Yeah. 100%. how they had to take down Highway 11. The power lines. You know.

Yep. They had they take down all this power lines. Actually, it was just us, you know, in a rickety. You hit the power line. We hit the power. And they fell down. They might not. Yes, they did.

They didn't electrocute many people. No, just some fish and wildlife. Yes. Short circuit a couple of C-dos, I think. Yes. You know, it happens. It does. We're just going on lots of screams.

It's early today. But, you know, like, you know, I mean, and Bezos is starting to spend some of his money here. He's been counting it for so long. He's like, this thing is legit. I was looking at it and I'm just going, and I like boats.

I have a budget. Sure. It's not, it's about one thousandth, the size of this. But, uh, it has a helipad.

Your boat does. Yeah. Yeah. Two actually. Yeah. Yeah. Yeah. Yeah.

Me and Nicole want to leave. We need our own. Staggering. Yeah. But yeah. Bezos, I mean, he has like an airport on the front of the front of.

it is. It's pretty sick. It looks like an aircraft carrier, actually. I mean, it looks sexier, but it's about the size of an aircraft carrier. Good Lord. What do you? I mean, I guess you just want to. You have your closest 700 friends over. Boat and luxury, I guess.

Yeah. Right. Yeah. I mean, at a certain point, I mean, it gets to be like too much maybe, right? Yeah. You would think. How big, like, they've got the big, nice RVs. Like, how big and nice do those really need to be before you're like, all right.

Yeah. Just stay around. I got, he's going to need, like, too, he's going to need. like a GPS cordon it's on his yacht like you might get lost in that thing yeah right like where's jeff oh he went down to get some wine out of cellar and he got stuck in the arcade yeah yeah the archery yeah he got hitting the ass by uh bow and error he got yeah or an error he went down to uh he went down to get some uh some goat cheese uh sandwiches for everybody but then he uh he got lost in the stables and we haven't seen him since we're

The search party. Lobster Thermador, Mr. Bezos. Steak sandwich. Steak sandwich and a steak sandwich. And lobster Thormador. So congratulations to Jeff for all this success. I mean, really. Yeah.

He deserves it. He really does. He really did. I'm proud of him. You know, I don't hate on them because I kind of like the convenience of Amazon. I don't love all other marketing practices, but I do appreciate that I can get those batteries I need like same day next day sure the same day stuff is incredible is it not yeah like holy shit like really i know how's that happening i said we're going to move to get to this like 15

minute world like everywhere one day just boom like boom instant gratification which is the best kind of yeah who doesn't like that nick who doesn't like that anybody everyone likes nobody i can think of my wife would say hey do you need anything from walmart i'd be like oh yeah i could use this stuff and literally two hours later there it is Yeah. You know what I mean? Perfect. Yeah.

It's how it is mine too. But Nicole goes and gets it. Well. You know, and I'm like, it's not very efficient. There's a little bit of that, but it's, if there's not a Walmart or Amazon box on my porch,

yeah. Something's wrong. Oh, yeah. I was, you know, having to carry up the packages from Amazon this morning at our place. Oh,

yeah. You got to. Like, oh, this is great. Yeah. It's really fun. And our mail room at our loft is quite a little bit of a trek. A hall.

Yeah, I never know what kind of surprises are going to be in the box. I wish I'd brought my forklift. Yeah. Oh, like 10 boxes. They have like a locker? Yeah. Yeah. Put it in the codes.

Yeah. Well, the things we do for our wives, they, I know. Yeah. I know. They should be so thankful for us. They should. And if either one of them listened to this, I'm sure that they would be saying right now. I'm sure they're nodding.

nodding along with thankfulness. I'm sure gratitude. Yeah, that's right. That's right. We did have Dr. John Jaquish on the show this week. Talking about fitness and books and how weightlifting is a waste of time. And he's ripped. Yeah.

We talked about that one other time, I think, right? Yeah. Like briefly. He has the, I think, X5 bar. I think I'm saying that right. Some of my episodes are together. But he has this bar that you can do. all these exercises and he's ripped and he's like going to the gym and just throwing much of weight

rounds of waste or unnecessary. Do you agree? I'm kind of in between. Yeah. I don't know. I think, you know, everything in moderation, including not going to the gym. Right, right. Right, exactly.

Yeah. But I don't know. I thought he was credible, but I thought, hey, you could, you could skin this cat a lot of ways. Yeah. Yeah. There's a lot of ways to get in shape. So I did P90X. Have you ever known that? Yep. Yep. I got in great, I like great shape doing that.

And it's not that time consuming. Yeah. The problem is you just got to have a place to do it. Yeah. Like you're not, I'm not doing pull-ups in my, you know, living room. Exactly. So. Yeah.

So he was on. He was very interesting and really cool guy. And I've been enjoying, like, following him on Instagram. He's like living the life. He's got some really nice cars. Like, holy shit, he must be doing all right. From selling the X-Barr or whatever is? Yeah, I guess.

The X-5 and other things. He's partnered with Robbins, Tony Robbins, too, and a few things. I thought you meant like Red Robin. Yeah, Red Robin, the Burger, Troy. Burgers and fitness. Go hand in hand. And next week, I am excited. Jaron Johnston.

He's a member of the Cadillac 3. He's written nine number one hits on the country music charts. Wow. He's a writer, country rock band, front man. and just a badass dude and he was awesome you're getting a lot of country music content hey i love country music so i'm having you know you start to get to pick and choose who he want i'm like i saw jaron i don't know i probably heard about his music a few years ago and then he's gotten some of his hits from writing have been hitting my instagram radar like they would say whoever it was

which was you know what keith urban or whoever yeah somebody you knew then it would say saw him by jaron i'm like damn, I started listening to him more. And I was like, and he's just cool dude. So he's a writer slash performer. Yep. Cadillac 3 is up for awards too. They're legit that he's the front man of. But he came on several weeks back.

We obviously pre-recorded a lot of these. But really great episode about the music business. He had some really insightful things. I wouldn't call it controversial might be strong. But Jaron didn't hold back sharing his opinions on artists in the way kind of stars get made now and the revenues he's taken. He certainly wasn't hating.

I just liked his transparency for how he's growing his audience, how they go about things, and how they've done it their own way. Yeah. I could agree with that. I'm not going to get too much into it because I'm sure whatever.

We don't really need to. But TikTok is a perfect example of making stars out of people doing fucking nothing, bro. Yeah. Nothing. You know what I mean? A lot of bikini dancing and whatnot.

Yep. Get the fuck out of here. Yeah. So it's a... I guess I did just get into it, but... I guess you did. It's fine. It's fine.

Don't worry about it. Don't worry about it. But Jaron was great. You'll see some of the teaser content coming out if you're following my stuff in the radcast. And don't miss it next Tuesday comes out, Jaron Johnson. We've got some big hitters coming. Like, we had a great month in January. But February is going to be a blaze.

as well. And I've been looking at some of the bookings we've gotten here recently. And names that you've heard of. Okay. Let's just say that. Do you care to tease any of them? I'm not even, we're just going to go down. We're just going to leave it there.

Okay. And if anyone watches a little show called The Bachelor, the newest host, I'll leave it there. You can connect the dots. Oh, boy. So, and then. That's pretty good clue. Pretty good clue. Yeah.

You, and then just a lot of really great professional journey stories. and insights. So excited about February on the radcast. But let's not wait any longer. I can't. It's time for another absurd holiday. There's no shortage of dumb things to celebrate. A radcast, social media holiday segments.

Yeah. Boom. Got them. Social holidays this week. February 4th. Today we got several, Joe. We're on the cutting edge. Yeah, we're on the cutting edge.

Today's social holidays that you need to be aware of people so that you can celebrate them before the day's over and hopefully plan better for next year. Yeah, get on it. Don't rely on us for your planning. But today, number one, on my show notes, is bubblegum day. Today's bubblegum day, Joe. I'm glad you're not chewing any. It makes for bad content. It's bad content, yeah. Unless it's about bubble gum or if it's, as we said, ASMR. Yes. We could have a little ASMR on popping bubbles maybe. Sure. A little chewing. Do you like bubble gum? I do.

I don't. It's like I could take it or leave it. Yeah. Like if I'm kind of like out of funk in my like after eating lunch or something, there's one or I'll take a piece. You know. If you got a bad breath situation. Yeah. But just every day.

Yeah. I can't remember the last time I chewed gum. Oh, you know what I do? It's when I was on an airplane to get the ears from popping or whatever. Yeah. That's the last time. And you had it behind your ear because that's where you keep it. That's right.

Kept it afterwards. Yeah. It's a sticky situation. Yeah, it is. Right behind your earlob. Yep. It's also give kids a smile day. I thought you're going to say smack.

I wish it was. Give kids a smack day. Not that I'm not that anyone's saying you should do that. Don't do it. If you do that with your kids, that's your own business. Sure. But it would be much better as a social holiday for us to make fun. Some kids deserve a smack.

I think we get down to it. Mine do sometimes. But I don't. Sure. You know, I want. I want to. I don't. Maybe on the,

a little pop on the rear, but not a smack in the face like I want. No, but. Mine's son is big enough now to where he might retaliate. Yeah. You don't want that. So I don't want to. I'm still strong than he is,

but let's not test a thing. He's probably a better shape than you. I could slip or something. You know, his cardio might out last year's. It would. 100%. 100%.

This was an interesting one. Nick had to explain this one to me, but it's National Create a vacuum day. Actually, it's like a space vacuum. So it's not like the vacuum, like this rug that looks like it could use a little. I think my brain just exploded. I don't know. A space vacuum.

How do you do that? I don't know. Nick? Absence of matter. Which this whole sheet is full of. Absence of matter. That's the name of my new. Hey, that should be the name of our podcast.

Yes. Well, right. Absence of matter. Absence of matter. That or create a vacuum. We're going to leave that. We're going to leave that there. In more important news, it's National Hemp Day.

Ooh. Okay. Yeah. All right. Not marijuana, though. Not marijuana. Not the stuff, not the, not the HACC. Yeah.

It's hemp. Hemp bracelets, hemp bags. They make shirts out of hemp. Yeah. But is CBD hemp? Made from hemp, right? Nick? Yeah.

It's the CBD hemp. Um, byproduct. Yeah, sort of. Byproduct. There we go. I had a hemp shirt one time. It was actually a Ben Harper shirt. And it was the most uncomfortable shirt I've ever worn.

Rough. So scratchy. Scratchy. Fuck that. Oh, uh-oh. Scratchy by mic. Yeah. I don't think so.

Nope. That's my thoughts on a ham shirt. Very nice. Yes. Uh, it's National homemade soup day. So tonight when you go home here on a Friday, you need to have some homemade soup. Uh, my wife makes soup for my son a good bit.

like Mexican chicken soup. Like if you go to Monterey's or something like that. Yeah. Loves that. So she makes it for him. Nicole makes some good soups too. I like soup. There's something, I don't know,

efficient about soup as a meal. Yeah. Like you eat the soup, you have one bowl, you're full, you get your meat, your potatoes, your corn,

your starch, whatever's in it. Even if it's a pasta soup with chicken, whatever, it's a meal in one. And it's all efficient. I agree. So let me ask you this.

This is a hard. question. This may be very controversial. Yes. Is chili soup? I don't want to. No, I don't think so. It's not liquidy enough. If it's like there's a taco suit that my wife makes.

It's a little soupier. Yep. So that's soup, but I think soup needs a percentage of liquid. Viscosity. Viscosity or liquidity? Liquidity. I don't know. Liquidity, sure. Sure.

I make a Cincinnati chili that is excellent. Ooh. Yeah. Well, that's it got to be Cincinnati. Because it's just the way that it's like have you ever heard of that? No. Like Skyline chili. It's got a bunch of different ingredients.

It's got like a baker's chocolate in it. It's got cinnamon, all this different stuff. It tastes different, but it's real nice. Yes, thank you. It's the one you see people eating over spaghetti and stuff like that. Oh, spaghetti. Chili. I've seen that on like the Food Network or whatever.

Sure. I should be on the Food Network probably. Like stuff you should never eat. The, uh, never eat this. Chili on spaghetti. Diary of City. Yeah. It's also National

Think of Mail Carrier Day. Okay. Like a male, like a... USPS guy. I don't know your mail guy. I don't know if I've ever thanked a mail carrier. I've wanted to smack one. Sure. National Smack of Mail Carrier Day.

It's tomorrow. That's as well. I tipped my mail lady last year. I don't remember how much. But then this year I went to do it and it wasn't her. It was like she took the holidays off and I was like, Oh, you might have tipped her too much. much. Probably. She took the year off. I need to see if she's back. You're such a good tipper. I'm a good tipper.

So go thank your mail carrier. If it's not too late, if you've watched this early enough or listened to it early enough. Go or circle your calendar for next February 4th. You could go tomorrow. Belated. Belated, thank a mail carrier day. Sure. It's also National Wear Red Day. Oops. Look, I celebrated. I got nothing. It was accidental, but purely coincidental. but it worked out. You nailed it. I nailed it. Yeah. I'm wearing my,

my classic Jordans. You are all blue. Yeah, that's weird. The shoes are black. Sort of. I blew it. You didn't celebrate. Nick didn't either.

Nowhere. I'm the only one that wins the prize of national wear. Red day. Congrats. Yeah. Thank you. It's a big deal.

Thank you. So tomorrow, February 5th. Sure. is ice cream for breakfast day. Okay. Well, might have some.

Maybe I will. I don't know. I'm not going to let them. I have kids ice cream for breakfast. It's probably not a great. That's more of like a birthday deal. Yeah. You know what I mean?

Maybe. Maybe. It's also a national chocolate fondue day. Lots of desserts here. Those two could go. I would put some chocolate fondue on the ice cream. Oh, yeah. Yeah, no question about it.

Yeah. I might go to melting pot and have. Yeah. I like some milk. It's on the menu every week if you don't cook your chicken long enough. Yep. Yep. You got to really pay attention.

Yeah. The only restaurant you go to where you could actually yourself. You might. You make yourself sick. Yeah. Hey, they never get a liability because, hey, if you get sick, you must not have cooked your chicken. How long as you cook it? Oh, well.

It sucks has said eight minutes. You took four? Okay. You got meat and mirror chicken there, buddy. You volunteered to come in here and be a line cook, so. honestly you got nobody to cook your own food nobody to think but yourself what a genius thing I don't need cooks in the back they see people that's like slicing things up right prep yeah and you get to cook your own stuff and then the the servers make the cheese what the fuck they do all

the shit yeah I stirred it's pretty tasty though it's really good I had it oh all for being honest okay I do like today's episode brought to you by melting pot the melting pot come on down and cook it yeah cook it enough chicken Yeah, raw. Raw. Raw, raw dog it. That's their tagline. That's their tagline.

Come on in and raw dog it if you want. Oh, it's actually national play outside day. Oh. So after you have ice cream for breakfast, chocolate fondue, get on out. Get outside and work that shit off. Play some basketball. Yeah. Right.

Play outside day. It's going to be cold as shit. Yeah. In raining. Yeah, I think so. We think they'd have that like in May or something. Yeah, February? April, like a universally warm day.

Really any month other than December, January, February, you would think. This next one is perhaps one of my most favorite days of the year. And I haven't said that. I mean, we celebrate a lot of days on this show. I haven't heard you say that. It's National Shower with a Friend Day. What the fuck? A friend.

I know. Not spouse. No, it's like, okay. Nick, what are you doing tomorrow, buddy? He's like, I'm not your friend. I'm not your buddy, buddy. Yeah, yeah. Shower with a friend day.

A friend? Yeah. What the fuck? Hashtag. Shower with a friend day. Did you? What? Yeah.

Is there more information at all? No. You just, your mind can go a lot of places there. Shower with a friend day. It's Friends with Benefits Day. sure at that point good Lord yeah I'm not going to celebrate that I don't think I will either but I liked it it's a spicy that's a spicy holiday spicy yeah it's spicy yeah it's it's fine chocolate fondue day with shower with a friend of yeah ice cream for breakfast

you get a little messy yeah that's yeah and finally it's chocolate fondue it's also world Nutella day okay Saturday February 5th so you could have you can heat up your Nutella yeah make it a fondue, dump it on the ice cream. Shower with the friend. That's fantastic. It all comes together.

I'm still a little flabbering acid with shower with friend day. I'm not sure what that's supposed to mean, but... I mean, it's pretty straightforward, but... It's very straightforward. I don't know who does that. Yeah.

Sunday, staying down the theme here of food, which it all seems to kind of gravitate around. We make everyone hungry on this show. February 6th, is National Frozen Yogurt Day. Froyo. Froyo.

Fro yo, bro. Yeah, Froyo, bro. That's the hashtag, actually. That, is it? No. Holy shit. I should be in marketing. Yeah.

It went away and then came back frozen yogurt, right? It was TCBY. And then that shit, the bad, extra bad. And then it came back. Yeah. It's the places where you put all the stuff on it.

Yeah. Right. Hallelujah. Yeah. There's not many of those left, though, are there now? I like getting in there and dumping, like, I'm always,

one that uses all the cookie dough. You like the cookie dough? Oh, yeah. Okay. It's like, we need more cookie dough on Al Four or whatever. Wait, that was just filled. Well, yeah. See that guy?

That guy. Yeah, he ate it all. He ate it all. He's eating handfuls of it. Handfuls before he checks out. I, uh, you know what? I like when they have something coconut. I like a coconut.

I have to put some fresh blueberries on there. Uh, you know, they get you with the heavy stuff. Yeah. Right. The hot fudge and stuff. If I own one, one of those places you know how i would do it as soon as you come in the door they

you weigh as your whole body yourself yourself okay and that way no one's cheating because then you weigh them as they leave and then they pay as they leave that way what how much ever more they weigh is how much they ate okay wow that seems because you know how much you know how people are snacking on that stuff before they took out

oh so you're trying to catch the grazers the grazers on the yo yogurt bar. I got it. You know, weigh them when you come in, weigh them when you go out. And minus the,

I guess really nothing. Because you just, if you already ate it. Yeah. See? I think that's a good invention. And there's really no way to beat it either.

No. Because you, unless you got a drink or something, but I just serve no drinks, just make it all about the ice cream. Fuck a drink, dude. I don't know drinks. I mean,

what is yogurt if it's not? Yeah, it's like syrupy ice cream or liquidy ice cream. Liquidy ice cream. You know, there's still a TCBY in town. Yeah. You know where it is?

The country's best yogurt. Yeah. Do you know where the TCBI is? Yeah, it's over there off of Patewood or, uh, yeah. Yeah. Or, uh, uh, subway right next to the city. It's the biggest chiefs.

Old chiefs. Chiefs for wings and firewater. Yep. Firewater. Oh, I can use some fire water right now. I wouldn't mind some. Um, finally, Sunday, February 6 is National Chopsticks Day.

Okay. So go have some, I don't know. Lamain or cream of some young guy. Yeah, there you go. I don't know. Some Mugu Guy Pan. Muguay pan. Or is that, that's the S Chinese.

That's one. Yeah. Get some habachi. That's Japanese. Japanese. We go Chinese. Hey, chopsticks are universal, right? I think so.

Asian. Have you seen the trend or the thing where people are playing like video games and they're eating potato chips and they eat them with the chopsticks so they don't get their hands greasy? Brilliant. Pretty smart. I like that. It's pretty smart. So, yeah.

So celebrate. Go eat your yogurt with some chopsticks. Yeah, well. Celebrate both at the same time. Or I could eat cookie dough with the... Oh, yeah. Chopsticks. Yeah, you could eat the toppings with the chop.

You could probably eat the yogurt if you just kind of wrapped it up. Probably could. So there you have it. It's time for another absurd holiday. There's no shortage of dumb things to celebrate. A redcast, social media holiday segments. Yeah. Dab.

Gab it up. Please just write into trends in the Metaverse. You guys can hear that, right? I certainly hope so. We have some real trends today, folks, and it gets real today. So in the Metaverse,

real estate sales are going through the roof in the Metaverse. I'll bet they are. $500 million in real estate sales. In the last year, it's expected to double-diverse. this year. What? So far, real estate sales have been concentrated on the big four sandbox, decentralized, cryptovoxels, and somnium. Oh, somnium. I thought this was like prescriptions. I thought this is like a... It sounds like it. Wasn't one crypto box? Cryptovoxels.

Oh, crypto voxels. Yeah. I got some, you know, you know, I got bad cataracts and need some crypto voxels. I need some crypto voxels. I haven't been sleeping about it. I have been sleeping about I got some somnium. Yeah, that's a great idea. I heard that's really, really works. It's really good. When I stay up too late in the, in the metaverse, I take some somnium. I snort them up.

I snort them. You're abusing somnium at a really intense low. At a high rate. Yeah, at a high rate. It's a problem. Yeah, I'm going to send you to the central land to, you know, get off of it. He centralized a little bit. Yeah.

$500 million in virtual real estate, and it's going to double this year. And so a lot of this being driven, because, like Snoop dogs bought a house and bought stuff and people want to get next to them. Sure. And like I didn't understand this because I thought the whole point of the, you know, the metaverse was like you can teleport anywhere anytime. So suddenly like land being gobbled up like I got to be right here at this spot in the metaverse. Land. Land.

Yeah. Bible. Land. Land. Yeah. That's the, that's going to be the Christian Metaverse Bible on it. It was Tammy. Tammy.

Yeah. not tape you maybe that rest her soul yeah whichever one of those people's left Jerry Falwell

yeah is he a lot I don't know if teleangelist who's the newer guy uh you know I'm talking

Nick name a televangelist yeah there's one his last name is dollar crispo or something like that or Crespo dollar yeah

if you want a real laugh go Joel Osteen that's who's going to start the Metaland there you go Metaverse Metaverses

of the Bible. Yeah, that's excellent actually. Yeah, you like that? I do like it. I don't, and I do. Yeah, I don't really like the... Like, I don't. You know.

So, yeah, sandbox. DeCentraland, Cryptovoxels, Ansomnium, lots of real estate being sold and bought. And look, we've said it on here. No one's fighting these trends, but it's just...

It seems like a real opportunity to get your ass lost in money if you ask me. Sounds like a dot-com bubble. It's a little early maybe. I don't know. It's like... Like the early days of VR kind of to where it's like... Yeah, it might.

It probably will be in VR land at one point, but it might still be 20 years away. And whether or not I want to buy some property on insomnia land or whatever the hell. You know, like... Ambien land. Ambient planet. Good. You're on fire.

Hey, hey, hey. Hey, they're marketing. You pay for this stuff. I don't, I don't, uh, I don't, uh, I don't see a scenario where I purchase anything in the Metaverse. No, your son might. My son might. He's an idiot though.

I'm just kidding. He's actually very, very smart. Sure. And he probably already, I mean, what do you count like a fortnight? Does that count? Yeah, it's getting in there. That's today. That's today's actually reality of where this stuff is taking place.

It was in video games, you know, Roblox, which we've talked about. So we'll see. We will see. There is some issues going on that's somewhere related to us. So NFT money laundering is a small but growing sector. Say it says chain analysis report. This comes to us from the verge, theverge.com. In the world of not surprised.

Right. Money laundering with NFTs. No kidding. Well, I mean, Bitcoin. I think people use Bitcoin, right, to do that as well? Yeah. The report found a small but growing portion of activity on NFT marketplaces that could be attributed to money laundering, which quantified this amount by tracking value sent to NFT marketplaces from cryptocurrency addresses known to be associated with scams.

I actually did read a little bit, a little something on that. That's pretty funny. The total tract was around 1.4 million. billion in Q4, but this year alone, it's going through the roof. Through the roof. 10x. Wow. Just this far.

I'm like, you know, okay, we have open currency with no regulation, not really taxed. Anonymous essentially. And NFTs selling shitty artwork for nothing or for a lot. That seemingly should be worth nothing. Right. But has value because it's being driven. And look, it's real. I'm not, no one's, no one's being grouchy and saying this shit isn't happening,

but the fact that it's, uh, Monday laundry, it's happening. What? What? No kidding. I can't believe it. I cannot believe it. Yes, I can. Yep.

Um, in other news, I mean, I feel bad if we didn't. Trends in the metaverse. So, I thought this was interesting. Really interesting. So, free to relay. is reimagining. I'm going to get into a lot of Super Bowl commercial stuff. Let's do it.

It's fun. A lot of it started to leak out. So Frito Lay is reimagining Salt and Peppa's push it in a Super Bowl ad for flaming hot brands. Frito Lay is leveraging the massive state of Super Bowl to shine light on its flaming hot Doritos and Cheetos. Okay.

Push it. Remember? Push it real good. We were in elementary school. Yes, we were. That song is a, about sex as far as I can tell. Correct?

I thought so, but you know. I will say I had some flaming hot dill pickle lays. Hallelujah. I thought they were a little spicy, but they kind of taste like salt and vinegar. I was a little... I like salt and vinegar. I'm not a huge fan, so I was a little bit disappointed. Oh, you're not a fan of salt and vinegar?

Not really. Come on. Not really. I don't know if it's the salt or the vinegar that bothers me. I love salt vinegar. My kids love salt vinegar chitch, too. not every fucking body likes it right everyone likes it everyone likes it nick oh yeah of course of course of course i can't believe you did that to me nick no no he's just being honest you know uh-huh

uh yes also captain morgan i like this a lot i like these brand plays i do like for delay bringing back salt and pepper and i like all the flaming hot stuff so sign me up for that sure captain morgan brand has unveiled The Captain Morgan Super Punch Bowl. The company said, Super Bowl Punch Bowl, excuse me. Okay. And it's a smart punch bowl at that. Oh.

I'll get to that in a moment. The Super Bowl smart punch bowl. Say that three times fast. Nope. The company said to press release, The punch bowls offer the punch bowl holds four gallons of liquid. Wow. And displays the core of the game on the base in real time.

What? Oh, yeah. How the fuck does that work? The punch ball dubbed as the most unnecessary, necessary invention in the history of sports. I kind of like that. I could, yep, I can agree with that. We give that a ding. Measures over 18 inches in diameter holds four gallons of liquid, and it can serve up to 32 people.

I don't know. At our party, maybe both of us. Four people, yeah. How do I purchase one of those? You wish. Only 20 exist. and fans can win one by sharing their information on a microsite. Of course.

Yeah. I like this a lot. I wish there was more than 20 of them. Yeah, that'd be cool. Captain Morgan, having fun. I like it. Their marketing is fun. It is fun.

When they did the captain thing, people would stand like that or whatever. They'll take themselves too seriously. No. And just like most people to drink it. Sure. Sure. I don't,

you like Captain Morgan? I mean, it's okay. It's okay. But, you know, when I'm drinking it, I'm definitely not taking myself very serious. Or taking your choice. It's usually like. Captain Morgan?

Yeah. Yeah. It comes and goes like my choices in the moment. Yeah. Yeah. You want some Captain Morgan? Yeah. I guess.

My overall consciousness comes and goes. Yeah. In the tank. In the bowl. Yeah. I'm not a bit rum guy. Yeah. But, you know, once you get going.

Yeah. I'll take wrong. It's not bad. Yeah. I like a dark rum. Sure. They have a, what's it called? Well, like, they make, like, BBC.

I'm going to the Caribbean here soon. Yep. They make, like, a couple of things called BBC's bananas at Bailey's and, like, has dark rum. Sure. And very tasty. And then there's another drink that I'm forgetting. This is a bad radio. But I can't remember the name of it.

It's really good, though. It has dark rum and, like, orange juice and, like, peanut colotam mix. Sure. Yeah, what is that? Pain killer. That's what it is. Fair enough. Got it. I'm going to go drink some rum, I think.

Yeah. I feel like drinking rum. Hungry and thirsty if you come to the radcast. But hey, hats off. Captain Morgan, I like to play here. Smart Punch Bowl. Pirate hats off. Pirate hat off.

So Budweiser's coming back. They're bringing the Clydesdales back. Of course. Emotional play here. Turning to a familiar emotional formula as it comes back to the Super Bowl after taking off last year. The ad stars, a Clydesdale,

dog as they do as they do comes to you from ad age thank you at age for letting us know about budwiser coming back yeah not going back the uh so this this was interesting and nick and i had

an interesting discussion about this so Joe Rogan um had a little controversy this week yeah for the last couple weeks uh from a guest he had on how dare him have on someone with an alternative point of view uh got a lot of backlash and a bunch of older artists that you know, I give them props for their day and certainly people listen to them.

New Young, Johnny Mitchell, a few others. Pulled their music for Spotify because how dare him fight the narrative that, you know, that there might be opposing points of view. Yeah. And so his response was he'll try to be more balanced, right? Yeah. What he kind of said? Yeah.

So. But here's what's really interesting. So these artists, these older artists that may or may not have already seen their day, thought pulling their stuff was really going to matter. Well, it's done absolutely nothing to Spotify's subscriber base. No one left. No one's leaving. And it might have actually ticked up a bit. Well, again, if you subscribe to all press is good press.

I subscribe to has beens or was bins. Right. And they have no impact. And I also think that everyone's whising. up that we're allowed to have a, we're still in a free country. Right. Yeah. It is interesting that all the, all the artists that, I don't want to say all because I don't

know for 100%. But like it's from the 70s and 60s and 70s. Yeah. I wonder why that is. I don't know. I just think, look, I'm not a conspiracy theorist. I'm not Joe Rogan. I don't, I think some of the things he says is fucking stupid.

Yeah. But I will fight to my death on his right to say it. Yeah. And to have opposing views, a. especially when at best the data on a lot of things is suspect. Yeah. And I, and I'm not an anti-vaxteran.

I'm not like a conspiracy theory. I'm not saying any of that. You hate dogs, though. Yeah. Yeah. Dogs are not my favorite. But I am saying we're allowed to have an opinion. Yeah.

And we're allowed to voice concerns about the mismatch of data and opposing points of view. And, you know, it's just bullshit that you can't let. like share an opinion. And I know that I get the point, well, he's got influence and if he has influence, people start thinking this. Okay, I understand that, but it's still a fucking free country. Yeah. And to me, that's...

Or you used to be. Well, man. You can say pretty, you know, you can't yell fire in a crowd of theater, right? Yeah. You can say what, and if some, if he says something off the wall and some dumb, dumb believes it, what are you going to do? Yeah. Well, what are you going to do?

That person was going to believe anything they heard anyways. You know what I mean? Yeah, exactly. So like, what are you going to? Yeah, I know. So we're allowed to believe one level of truth and one narrative. But as you can see, not everyone's falling for it because Spotify's numbers are sitting still. Yeah.

Even though people are a lot of older artists or, you know, fighting it. I do like this, Mickelope Ultra is partnering. I do you like that. I do like an ultra. Yeah, you do. And supposedly there's a Nike next Nike. Hey, that's that's branding for you. Sure.

I was even talking about, it's because of sportswear. But Budweiser is coming out with like zero-car beer. Zero. At the Super Bowl, supposedly. We'll see about that. We'll see. But Mickelope Ultra is partnering to launch the brand's first sportswear collection known as

Mickelope Origins. The campaign reflects Mickelope Ultra's shift towards marketing itself as a healthy lifestyle forward brand. Okay. I know it's a little bit of a disconnect. Right. And I know I have a soft place of my heart for Ultra. So much.

I do like this, though, because it's, it is a healthy alternative for beer. It's a light, lighter beer. Healthier, sure. I like pounding 14 of them in the summer. Correct. And not feeling as hungover as I would have. It's, it's, you know, it plays into my healthy lifestyle. Sure.

And I'm going to wear one of these origin shirts. And it will make me feel even less guilty. I like that. I like that. I'll do quasi-hungover sit-ups in my sportswear. Do you have any idea what they look like? Are they like the old Pepsi or Coca-Cola shirts where they have the thing across? No.

They're all right. They're actually pretty fashionable. Oh, really? Yeah. They've got a Hispanic flair to them, too. You do? Yeah. I don't know.

Yeah. I do have an Hispanic flair. You do sometimes. Riano. That's what my teacher used to call me. Really? Yeah. I didn't take Spanish.

I'm still pretty good at Spanish. Yeah? Yeah. Kianza La Bocca. Shut your fucking mouth. Oh, boy. Okay. You got me.

Gotcha. Nick liked that one. Yes, yes, yes. And that's our article today, my friend. That was great. I thought the news was good. I liked my printed out notes. I did.

I think that makes me so efficient and official as well. I like that reminded me. J.H. underscore comedy on TikTok. That's me. Go follow this guy. See more of his pranks and antics. Like my little goof about my spoofs that I like to do. Yes.

Also, more to come on up and coming. I'm excited about that project. Joe's involved. All the greatest hits. All the good guys, Sean, Joey. These guys are funny, and we're bringing it to you. And Greenville, is it going to know what hit them? Buckle up.

Buckle up. That's all I can say. Yep. More to come on all of that. Anything else from you, Joe? Man, no, I think that's about it. I feel very fulfilled right now. I'm going to go and make some homemade soup.

I am too. And maybe buy a Mikkelob Ultra shirt or some pants. Yes. We appreciate everyone out there. You know where to find us. We're at the radcast.com. Search for Mickelope Ultra. You'll find all the greatest hits.

You'll probably find like 17 episodes. Probably. Who knows? I'm at Ryan Offord on all the platforms. Find me on TikTok. Go find Joe Hamrick. J.H. underscore comedy. We'll see you next time.

All the Radcast. To listen to full episodes or to contact us, visit us on the web at theradcast.com. Or follow our host at Ryan Alford on Instagram. Thanks for tuning in.