Right About Now - Legendary Business Advice - Weekly Marketing and Advertising News, November 12, 2021: Microsoft Teams Up with Meta
Episode Date: November 12, 2021Welcome to this week's episode of The Radcast! In this week's news episode, Host Ryan Alford and Co-Host Joey of JoeyJoe&Sean recaps guest Ultrafabrics VP for Marketing/Branding, Barry Silverman! ...Upcoming guest hit music producer, Alina Smith. Ryan announced the new mastermind program on brain and brands, The Radical School with Andy Murphy. Ryan and Joey also talks Social Holidays World #VeteransDay, #WorldKindnessDay, #FridayThe13th, #WDD.This week’s marketing and advertising headlines:Tim Hortons jumps on celeb-menu trend with Justin Bieber - three new flavors of Timbits donut holes, called "Timbiebs"How Disney balances entertainment and ad sales in the streaming ageArby's cracks into spirits with vodka flavors inspired by its fries - The Curly Fry Vodka and Crinkle Fry Vodka Facebook restricts abusive ad targeting, will allow users to avoid weight loss and gambling ads‘This is the wild west’: How an investment startup brand is building community trust with DiscordMicrosoft partners with Meta to integrate Teams into its Facebook-like WorkplaceFoo Fighters to Star in Horror Comedy Film 'Studio 666'Tom Hanks' 'Cast Away' Volleyball Sells for Over $311,000 USD at AuctionIf you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Like, Share and Subscribe on our YouTube account https://bit.ly/3iHGk44 or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcript
Discussion (0)
I got to assume someone has gotten fired from a social media job because they, like, said,
Happy Veterinarians Day or something.
Like they...
Probably for sure.
Wrong vets, guys.
Wrong vets.
People think, oh, this, that, or the other about the military and politics and all that.
But, hey, your ass would be grass if it wasn't for the military fighting for our freedoms.
It's all Disney's fault.
From Cinderella?
Because these kids grow up watching these movies where there are princesses and have these huge weddings.
And now the wedding industry is just,
What are you trying to copy Disney?
It'll be your social media profile picture for three years.
But if you're overweight and you want to avoid the weight loss programs,
I think you probably should be watching, you know?
Your ass needs to get off Facebook and get in the gym.
That's probably why they don't want them seeing it,
because there'll be less Facebook time.
Yeah.
The volleyball, Wilson, sold for over $300,000 at auction.
I think we should scuff up some volleyball.
I can't.
starting on again.
You're listening to the Radcast.
If it's radical, we cover it.
Here's your host, Ryan Alford.
Hey guys, what's up?
Welcome to the latest edition of the Radcast.
It's Friday, November 12th, 2021.
I'm joined by Joey.
My good friend.
Oh, friend?
Wow.
Hey.
I've been upgraded.
Good friend, my friend.
So, I didn't, you kind of.
surprised me there don't don't get emotional i'm not dude you're emotional bro i mean i only have like
five friends so like you're like one of them now oh i'm in your top five you're in the top five
from like mys you remember my space top five oh yeah who done uh most people born today but that's okay
literally everybody born today yes how's the week been it has been fantastic dude not as not as
Not as swagged out as your outfit is right now, dude.
Ooh, it is, it's swaggy, swaggy A, or Swaggy R.
Swaggy A-F.
Yeah.
There's an F missing.
Hey, I like that.
I like that quite a bit.
Yeah.
Q sound effects.
The, yeah, hey, I got my Bush Reagan 84 shirt on, you know.
I actually am wearing the exact same shirt.
It just, you under, it's a black light.
No, it's like you have to put a black light on.
I would show you, but.
Yes.
Yeah.
And for the record, I, I, I,
I'm more in the middle in my politics.
I just like the fact that I feel like Reagan was like the last, like, respected president
before they got like shitty both ways.
Sure.
There's a lot of, I've heard many adult men tell me how great Reagan was.
I wasn't alive.
I don't know.
There's just respect for the position.
There was respect after it.
But it's just, I don't know, you know, with Bush, you know, Bush the second, George W.
George W., you know, it started from there.
And then now it's like.
You know, you're either on one side of the other, and it's like everybody hates each other.
And it's, I don't know, it drives me crazy.
But Reagan, I respect it.
Sure.
Let's give it up for Ronald Reagan.
Give it up for Ron Reagan.
I don't.
But here, I will say this.
We'll get to our full social holidays, but I do want to send a shout out.
Yesterday was Veterans Day.
We take a lot of things for granted.
And, you know, we have a lot of fun on the podcast, and we make fun of a lot of social holidays.
But I, for one, will never make fun of veterans.
Day and my dad's a veteran, a lot of family veterans, and I think we take a lot for granted
for what, you know, freedom is not free. And I want to say, I'm going to play a little tune.
Okay. And it just brings it all together. I'm going to put my hand over my heart. I think you
should. Lee Greenwood would appreciate it. I had to get at least through that part. And, you know,
we have fun around here. And there's certainly some, a little cheesiness to that song. But at the same
time, like what it stands for, though, is solid.
Dude, there's not, if I was living in another country, I would probably be jealous
about how, like, why doesn't our country have a fucking kick-ass song like that?
Why aren't they patriotic?
Because they don't want to be there, probably.
Sure.
You're not getting that kind of shit in Great Britain.
I'll tell you that right now.
Exactly.
So all my respect, all my love out to all of the veterans, we appreciate you every day.
And I don't care if people think.
Oh, this, that, or the other about the military and politics and all that.
But hey, your ass would be grass if it wasn't for the military fighting for our freedoms.
You know, in today's world, there's a lot of feelings.
I'll tell you what we'll remove feelings and people getting canceled is a world war.
Yeah, exactly.
See what happens when you think about it when that goes down.
When there's a unified cause, I think people become hard asses again.
And I'm not saying we needed war, but I do wish people were a little tougher these days.
I agree.
I agree.
And my boy, Coffee Anderson, who's a friend who I've had on the show, I do want to give him a little shout out here with his song, Mr. Red, White and Blue.
It's more modern take on patriotism.
Sure.
I encourage everyone.
Go download Mr. Red, White, and Blue.
Tell Coffee Anderson and Ryan Alford sent you.
Inner promo code
It's the goods and it's hundred stripes
A hundred store
It's the pledge of allegiance
On the 4th of July
Yeah, go done with that amazing song
Amazing dude
He's out there actually putting his money
Where his mouth is
Supporting all the troops that have come back
From Afghanistan
And the shit show that was
And we'll leave all the politics there
Sure
I did a trunk or treat
With the Army recruiting station
Here in town this year
So that was cool.
Yes.
I love it.
Yeah, the Marines gave me more T-shirts,
free T-shirts than the Army did.
I did find out, though,
they do the branches.
We'll send each other memes
to diss on each other and stuff like that.
So I was like, okay,
I like the subculture here of...
Yesterday was the Marines' birthday, too.
Excuse me, or two days ago, Wednesday,
was the Marines' birthday.
They followed in succession,
the birthday of the Marines and then...
No accident.
No accident.
Let me ask you.
question. Do you think, I got to assume someone has gotten fired from a social media job because they
like said happy veterinarian's day or something. Like they, they weren't paying attention with an
auto correct was like. Probably for sure. Wrong vets guys. Wrong vets. Yes. I would probably
fire someone on my team that did that. Yes, there's so much respect. You can't. That's one of
No, you need to check twice, cut once.
We talked about that before.
Yeah, you don't mess that up.
You don't mess that up.
But it's been a good week at the agency.
We've welcomed several new clients.
It's going to be a couple of press releases on that.
We've got a lot of new business coming in the door.
It's been exciting.
And if you miss Tuesday's podcast, really insightful,
the VP of Marketing and Branding at Ultra Fabrics,
Barry Silverman.
talked about a really interesting topic. Cancel culture and politics and core values and the
fine line that companies and leadership at companies have to kind of skirt a little bit in
today's environment. And Barry talked about how brands can't hide anymore. They kind of have to
stay and, you know, take a position. That's, uh, I think it probably depends on what kind of
brand you have, right? Yep.
Where you are, it's, you know, it's hard I think about it. You know, as much as I hate to say it,
like in full, I'm an open book, but like, you know, even, you know, running the podcast and
running things, like, I am not a super political person. I'm like a common sense person. I
certainly have core values. And even I consider like, you know, I don't want to alienate people
talking about things that matter.
But I think like if people hear me talk
and they hear about what I'm talking about,
I'm just standing up for what I think is common sense.
Like, you know, talking about the veterans,
talking about respecting the presidency,
talking about like, you know, it's not politics.
It's just like these are just values we should have.
And I think, but even I struggle with knowing,
well, oh God, who am I offending by just saying that statement?
Yeah.
That's what I'm saying.
We don't need a war, but we need people to be like,
oh, okay, he's just busting my balls or like,
who cares? You know what I mean?
Well, everybody's just so damn sensitive, you know.
You can't have a healthy debate.
No.
And so, uh, but anyway,
it was a really fascinating discussion with Barry.
And on a lighter note,
Tuesday releases Alina Smith's episode.
Her latest hit,
grown fucking woman.
Wow.
She's more of a YouTube sensation slash social media.
She didn't come up through like the normal channels of got signed to Sony
and then whatever.
She's kind of been self-made,
so she's producing, writing, singing.
That's great.
She's kind of just a badass.
Grown fucking woman, dude.
That's it.
That's so funny.
Hey, guys, go stream my new single.
You know how they have like the little artist stinks?
Hey, Spotify, this is the weekend.
Check out.
Check out grown fucking woman, dude.
And she's cool.
But the only thing I wonder when I see these guys
and also the guys that name their songs incorrectly,
like they don't put all the letters in it.
Here's the problem. With SEO now, like with people go to search for songs, your song will never rank because people will search for it as the full name, but because you took out certain letters, it's like it messes up the algorithm.
Yeah.
I don't understand. They think, oh, it looks cool to be, you know, never mind, NVR, MND. And it's like, oh, that looks cool.
But no one will ever find you. I mean, unless you're just a gigantic hit.
Yeah. And the same thing with like grown fucking one.
woman like okay you know really rank for that term i don't know so i'll get off my marketing
SEO bandwagon but do okay does sceel pick up curse words like if you're trying to make an ad is it like
they're in there but you it's it's it's the algorithms kind of screwed up because they don't
really want to showcase anything that's like naughty naughty beyond the word so so you know but
anyway tuesday lena smith go listen to it on all the platforms and i do have
have a little bit of an early announcement to make. I'm starting a mastermind with a good buddy.
Andy Murphy, who's a neurolinguistic programmer. NLP, baby. Neurolinguistic programmer.
Well, we're going to be talking about brain and brand. We're doing a mastermind.
He's going to focus on the brain. It's going to be about how we take entrepreneurs to seven figures.
I'm going to talk about personal branding, branding, and the power of attention, which is current
these days.
And then he's doing...
What did you say?
I'm just kidding.
And then he's doing some brainiac shit.
I'm telling you.
Like subconscious, unconscious.
This isn't like, you know,
go watch a YouTube video stuff.
This is like legit.
Braw uncut nerd shit.
Only on the radical.
The radical formula.
Yes.
If you want to sign up,
go to Ryanofford.com.
I've got to pop up there.
Put your email in.
Be the first in line.
It's going to be killer.
We're going to do a weekly
sessions and you can get first hand access to me and Andy and we're going to be teaching on brain
and brand getting brain getting brainy getting brain you need to join uh i don't get your you can get your
mind right i need to get my mouth wash out with soap that's what i need yes oh man that's great
so yes the radical formula launching next month so we only have one more social holiday to talk about
Ironically, my team who put the outline together had Saturday is Friday the 13th.
So Friday the 14th or Friday the 12th, I guess it is.
Friday the 12th.
Which is what today is.
Yeah, is it like the day that is the precursor to the 13th, like super lucky.
Yeah.
Okay.
It is not Friday the 13th.
You only get a little taste of that.
Only a little taste.
A little taste.
I didn't get to scare you with it.
I usually scare you with it.
Well, here's the thing is that noise plays really loud and I'm not expecting it.
I'm like, whoa, whoa, whoa.
Freaking out over here.
You were expecting it, though.
I, well, you almost got me there, okay?
Yeah.
Do you know what tomorrow is, though?
Tomorrow is going to be the best day of my life because I'm going to, I'm going to wake up.
No, but you know what really is?
I don't.
I'd love to hear about it.
It's a world kindness day.
Fuck.
Son of a bitch.
You got to be nice to people.
tomorrow. I was going to do some really heinous crimes until I found that out. I had like a whole list of
just criminal actions I was going to commit. World kindness day. Great. But Ryan, let me ask you this,
buddy. Shouldn't every day be World kindness day? Yes, it should be. But unfortunately, it's not.
That's what we have a tip of date for. I'm going to remind my wife of this when she's yelling at me about some duty I didn't do on
Saturday. Do you know honey it's World Kindness Day? Oh. That cuts deep.
What about, uh, can we have a world like meanness day? I think life, it's got to have a
yingang to everything. It's probably like a mean girl day, you know? Mean girl day. It's called
my whole high school experience, Ryan. I don't, I don't want to talk about that. Well,
we're going to talk about some, some of the news topics of the week. Okay. This is marketing news.
some of which is not marketing, but everything's marketing.
What am I saying?
Everything is marketing.
The Ryan Alfred story.
Will you write that book for me?
Will you be my ghostwriter?
Yes.
I might have to fudge some details, so.
I want to write an autobiography without knowing anything about you.
It's like a perceived.
The perceived.
The perceived autobiography.
The once hidden story of
of Ryan Alford.
The once hidden.
Now not hidden.
I think perceived auto...
That's an interesting spin.
It's perceived autobiographies
writing people's life story based on how they perceived.
How you've seen them on social media.
Yeah, I'd like for you to do that.
Okay.
You get to see behind the scenes and in front of it,
so you should be able to write it for real, you know?
Yeah, I'm just going to have to,
if I could have like a check.
I think most clearinghouses are like five million,
Front.
Yeah.
Yeah.
Can we make it two?
Okay.
Are you familiar with Tim Hortons?
You ever eating it at Tim Hortons?
No, because I'm not a fucking Canuck, bro.
Are you hockey playing maple syrup chomping
Canucks out there?
I don't know about Poutine eating.
Well, guess what?
They're jumping on the celebrity menu trend.
Justin Bieber has three new flavors of Timbitt's donut holes.
They're called.
Tim Bebes.
Tim Bebes, dude.
It's a catchy name.
Jay Bebebe's got Tim's hole.
I like it.
I mean, look,
I'm all for...
It's a smart move.
Look,
Bebs, everybody likes to make fun
to Justin Bieber,
but let me tell you,
number one,
the dude's cash him checks
and snapping necks.
And you know what?
He's not an idiot.
And he is,
you know what?
I'm going to go ahead and say, I dare like some, some of his music.
It's gotten a little more hip.
The beats have gotten better.
You know, but look, if you don't think the brands don't need to cash in with using celebrities when they got nothing else to talk about, no, this is going to work.
You're going to sell some donut holes, I'm telling you.
Oh, absolutely.
Some Tim Bebes.
There's always the ironic factor of, like, someone being like, this is stupid.
you want to try it out?
Yeah.
They're the ones to say stupid,
and then you look in the back of their car
and there's a, you know,
12 packs of donut holes.
They had them at work.
What was I supposed to do?
Yeah.
There'd be cops eating Tim Bebes.
Like,
falling the side of the road.
I do like the visual of,
yeah,
a grown man that are rolling up being like,
can I get the,
Tim Bebs?
Tim Bebs.
Makes me feel icky.
It's for my daughter.
Don't worry about it.
Just the Justin.
I would make them say it, though,
you know,
like,
I'm sure guys like, give me the Justin Bieber donut.
And I'd be like, you have to say.
You have to say Tim Bebes.
In order to receive it.
Wait, wait, I didn't hear you.
Like, you'd have to make them yell it out.
There you.
Yes.
Anyway, good move by Tim Orton's.
I have no idea if it's going to save their brand, which has been slumping a bit.
But what do they do?
Are they donuts?
I think that's like a fast food chain.
They don't have them here in South Carolina.
I will say that I have seen a Tim Horton marketing point that people,
liked.
They hid a gift card in a block of ice.
And I saw it on TikTok and you had to wait for the block of ice to melt.
And in the center was this, it was unique.
Okay.
I like it.
Very unique.
I mean, what do you get when you, it's just a gift card once it melts?
Yeah, you get food poisoning at Tim Horne's.
What do you get?
So I, like, lettuce center or something?
We've got some bad lettuce over here in the ice cubes.
It's an actual card.
It's not the lettuce.
Yes.
I don't know.
Hallelujah.
So Disney had kind of rough day on the stock market yesterday because they're...
About time.
Their earnings are down.
That time.
Finally.
I'm getting fed up.
But they're having to balance now entertainment and ad sales in the streaming age.
Do you have Disney Plus?
Do you pay for Disney Plus?
I don't.
Okay.
Do you?
Of course.
I have kids.
I have four kids.
You don't think we have Disney.
I think I'm paying for it four times.
Do they, I saw a meme saying the Mandalorian carries that entire.
It helps, but they've got some other.
Look, you got the whole Disney catalog on there, like all the old Disney movies and, you know.
Like kids, you're not, you, you're so far removed from being 90.
years old. You can't relate to this.
No. Well, I don't know if that's a compliment or a
disc, but I'll take it either way.
I have my personal qualms
with Disney that I can get
into, but
yeah, I blame Disney.
I'm just going to go on this rant for a second here.
Okay, let's go on that. Let's go down that.
These extravagant weddings that people have, right?
Right?
It's all Disney's fault.
From Cinderella?
Because these kids grow up watching these
movies where they're princesses and have
these huge weddings, and now the wedding industry is just,
what are you trying to copy Disney movies all the time?
So what you're saying is you think Disney should...
Yes, I don't like...
With the weddings.
It's their fault that weddings are so extravagant these days.
Is it really Disney's fault?
I thought it was like Bridezilla's fault.
Disney makes Bridezillas.
Because where do you think they're learning these...
From an early age?
I need my Prince Charming.
It's like...
Like social, so you're saying social norms are established in Disney movies.
I think so.
I don't think weddings were, maybe, I'm wrong.
I'm probably wrong.
But I think the whole like, maybe.
Like chariots and like we grow up and you, you know, you're going to get married and it's going to be the biggest thing ever.
And your parents are you go broke.
Yeah.
Like, having it.
It's the American dream.
It'll be your social media profile picture for three years.
The best day of your life.
This is true.
So anyway, Disney's having to balance entertainment and ad sales because look, now they're a director of consumer brand forever other than like Disney World and Disneyland.
I guess that was direct to consumer.
But always before it was like selling product into other places where people used it.
Now they have to sell subscriptions to Disney Plus.
And, you know, that market's highly competitive for content and otherwise.
So, you know.
How would they survive, Ryan?
Oh, they'll survive.
Mickey Mouse will never die.
They're going to have to unmel Walt here soon and pick his brain.
Look, as long as they got Marvel and they can make another Marvel movie, make a billion dollars.
Yeah, what?
Hold on.
What?
They literally amoebized.
I don't know if that's the word, every major IP in the world right now.
Oh, I know.
I don't feel bad for them.
And I don't know how they'd be losing money, but I think it's a lot to do with the,
but there's a lot of investment in content now in these movies.
are got so big.
Like the investment's huge.
Oh, you're okay.
So, yeah, they make money, but it's a lot in.
I mean, think about, if you've seen like Netflix's number, how much they're investing in to make content.
I mean, it's like hundreds of millions of dollars.
Do you ever worry that no one knows what the hell is going on?
It's crossed my mind.
I think there's some finger crossing going on.
Yeah.
And everybody's life, though.
Everybody.
Right.
But it's just a bigger play for.
for them. How much money they're throwing at things. I like this one. So Arby's is cracking into the
spirits land, spirits being alcoholic beverages. Okay. And, uh, roast beef. No, we're not talking about
like Christmas spirits. Like, ooh, ghouls and goblins. We're talking about, uh, spirits being
alcohol with vodka flavors inspired by its fries. They have a curly fry vodka and a crinkle
fry vodka. Hell yeah, dude. Everyone was hoping for that.
anxiously awaiting
I mean
this falls into the
just because you can
I'm not sure
that you should
realm
oh I mean
who wants
like French fry
vodka
why do you just
fucking buy French fries
what do you mix that
I don't know
I mean I saw there
they said bloody
Marries
you mix it with depression
you
alcohol
depression
French fries
yeah you're killing
like lots of burns
because what do you
like you overeat
and drink when you're depressed
so
now you're you
get it all in one. There you have it. French fries and vodka. Self-medication from
Arby's. We have the, we have the DUIs. I don't know. What's a good, you know what I mean?
Yes. I would call this the, the pandemic juice. Pandemic juice. Like, yeah, how you get over it,
you know, like some curly fry vodka. Not for me. I will say I talked to a guy at a liquor
store yesterday and he told me, sir, please put the gun down. But after that,
He said all these, he calls them RTD, ready to drink.
Okay, RTDs.
RTD twos.
They're RTD twos.
Disney, you're struggling.
Make RTD twos.
Yes, okay.
Ready to drinks?
They suck.
He said most these companies.
And I had that thought because I was going to buy a gin and tonic yesterday.
They're like the pre-made one.
I said, I'll probably mix it better than these bozos will mix it.
I feel the same way about the curly fries, dude.
I'll just go buy curly fries and I'll drink the adequate amount of
vodka. Yes. I think that's a good plan. And yeah, I don't buy the RTDs. Like, no way.
RTD twos. RTTs. RTD twos. Literally, someone from Disney is listening right now.
So I'm going to go on record here. If this curly fry, crinkle fry vodka, like, makes it more
than a year on the shelf, sign me up for five grand on the under. It's not happening.
This is not, this isn't going to go on it.
Get roast beef sauce.
It's just kind of like PR for PR's sake to me.
Some of these plays are like.
PRVs.
PRBs.
Hey, I like it.
I like it.
But the,
I will say like, it's like, oh, we make a big PR splash.
We've got vodka.
There's French fry vodka and like buzz and all this stuff.
But then you're really not going to sell that much.
I'm sorry.
Are they going to sell it at the Arby's?
In the kids meals.
Okay.
Great.
It's the new tree mini bottles and the kids meals.
Yeah.
Let's go over one.
It should go over well.
No, it's really great.
What I do like about it is that if you're eating at Arby's, you're probably already depressed,
so you can just like get everything.
I like Arby's.
Arby's is on my menu.
If I'm going, if I have the choice of fast foods, like in it, you got to have fast food.
Arby's just fairly high up there.
It's a little higher quality than some of the other stuff.
Do they still do the five for five?
I don't think so.
Do you remember that?
Oh, I remember.
I used to eat them.
I used to have 10 for 10.
baby.
Really?
I'd much on those things.
How many could you eat?
How many Rby sandwiches?
I do kind of like the in-and-out burger thing where I put lettuce on top of the roast.
I'm kidding.
I don't do that.
No, I want to know how many R-Bed sandwiches.
I could house five.
You have house five?
My football playing days, bro, I would house five.
I'd go clink some plates and just start chomping.
You've got to have the cheese on it, though.
Cheese?
Oh, no.
You don't like the cheese?
I mean, I like it, but not like, give me some Rby and some horsy sauce.
Like, oh, yeah.
Like, I've won a side of meat with my horsey sauce.
Like, yeah.
Do they have horsy sauce flavored alcohol yet?
Where's that ad?
They say you mix it in with it, like for a Bloody Mary.
It's like horsy sauce, Arby sauce, Bloody Mary mix and the curly fried vodka.
Hell yeah, dude.
So was curly fried vodka on your next list when you go to the ABC store?
It's not on my, what's on my list, but it's clearly the perfect,
Christmas gift for everybody out there.
This is true. This is so true.
Yeah.
Thank you, Arby.
Today's episode of Rackass, brought you by Arby's,
Curly Fried Vodka.
We have the...
We have the meat.
Distilled.
We have the sauce.
I don't know.
I'm going to say.
That whole campaign, you know, that didn't work.
We got the juice, whatever.
I don't know.
We'll see.
We have the instant regret.
Instant regret.
We'll see.
The financial.
One year.
Let's see if it's on the shelf.
We'll see.
So Facebook is restricting abusive ad targeting and will allow users to avoid weight loss and gambling ads.
Can they help me avoid the ad for the metaverse?
I want to avoid that as much as possible.
Yeah.
Please.
Yes.
Are you not getting meta?
I don't think they're getting meta.
I think they saw the response to that.
And now they're like, hey, ah,
we're doing our own PR stunt too guys we can do it we're fun yeah uh i just i find it ironic
that okay if you want to avoid getting the gambling ads okay that's good okay but if you're
overweight and you want to avoid the weight loss uh drugs or not drugs but like programs uh i
think you probably should be watching them you know like that's not good for your health you know
it's not yes it's not one thing about avoiding gambling if you have a gambling problem okay
But if you need, if you're a little overweight, then your ass needs to see those programs and get healthy.
It will save your life.
Your ass needs to get off Facebook and get in the gym.
Yes.
That's probably why they want to, that's probably why they don't want them seeing it.
Because there'll be less Facebook time.
Yeah.
You know?
Honestly.
We'll let them not see the weight loss and the gambling ads.
That way they don't leave the platform.
They leave the platform to go gamble.
They won't be on Facebook.
If they go work out outside, they will, they'll leave the.
meta or the Facebook.
I got to assume it's going to be like a workout program in the metaverse, dude.
Hey, yeah.
Do you actually get to be in, is it VR interactive?
I certainly hope so.
I mean, I'm going to have my goggles on.
What are this things called?
Oculus. Rift, dude.
Oculus Rift, man.
I'll be rifting through the metaverse.
I'll tell you right now, if God answers prayers, then you can.
I'm going to be a rift.
rock star in the metaverse.
I'm going to be like just a punk rocker.
Like, you know, you can be anything you want.
Is that what you're going to do?
Nah, I don't think so.
I would do that except.
We joked last week, we're talking about like, you know, like,
or there's going to be a caste system in the metaverse of like the wealthy and the
non-wealthy?
Absolutely.
Yeah.
Like, he should be other side of the tracks.
Not hanging out with him.
That seems kind of likely now that you say that.
They're going to, there's going to be, like, extreme metaverse cyberbullying.
Oh, yeah.
There's going to be extreme.
That's the only thing I'm like, how it's just going to be better for the kids or worse.
This is going to be real life or fake life, you know, like, my kids are already in the metaverse on Roblox.
Yes.
You know, like, it's like, do you play Roblox?
I don't because I'm not a kid.
Okay.
Who watches Disney.
All right.
Do you game, though?
A spit game.
Oh, come on.
You know I'm not.
Do I game?
No.
Not anymore.
Okay.
But I'm aware of, yes, the submersive nature of things.
I just don't see a lot of people.
I can honestly imagine them saying, hey, guys, we were kidding.
We're not really doing this anymore.
Yeah.
No, they're not going to do that, man.
You don't think so.
A billion-dollar company.
You don't change your name and your logo unless you're in.
You're in the meta.
Okay.
I was going to hope you were going to end it at you don't change your name in company.
Well, they are.
But speaking of the Wild West, there's an investment, are you familiar with Discord?
No, but I see a Discord link below.
I always see that.
Is that like live streaming?
Yeah, well, it's no live chatting.
So, like, you can do chatting with brands and influencers and things like that.
You know, we have Slack at work, and it's kind of like the Slack, but with indirectly with companies and brands and people.
that you may not work with,
but more like community.
It's a community of chatting.
Can we get the Arby's Discord
on the line real quick?
And there is an Arby's Discord
so you can get in on it.
We can get them and talk about their vodka.
That's all I want to talk about.
But it's becoming powerful
for brands to build community
because it's like,
and I don't know who,
it makes me wonder if you are in the Arby's Discord,
who's on the other side,
out of the chat for Arby's.
Is it Mr. Arby?
I mean, like, who's representing Arby's in this Discord?
You know, some 22-year-old, like, social media manager?
I would imagine that.
They've got a script list for what they can and can't say, you know, like.
Oh, I'm not sure.
Yeah, here.
Sorry.
I'm not sure.
I need to talk to our manager.
I need to go, hold on one moment.
I'll be right back.
Watch this meme.
Pretty much.
Let me put this meme video on while I go.
Talked about manager if this is okay.
to say. After talking to him,
please enter promo code
for 10% off currently 5-b-b-b-a.
Exactly. At our online store.
It does raise a, you know,
everybody's getting a lot of play here today.
Definitely going to ask them for a sponsor.
But it does bring in the question
Who is chatting with brands?
Yeah, yes.
But the management of
when you're pushing food
versus alcohol,
you know, like a little different.
For sure. Yeah.
Well, okay, so Discord, though, you're building these communities.
Yes.
So investment startup brand is gone hog wild in the wild wild west with building.
No, they're essentially using the platform to have dialogue with customers before they even become customers.
And so it's actually a good way for startups to kind of build community and build customers that, you know, have that direct line of access.
I mean, I almost think of it as like this cross of customer service.
us with like like
tech support
yeah kind of sounds like tech support
yeah how many of you get on there
and say I'm really trying to get in this app
username bro
who knows
I've got to imagine there's a lot of
trolling going on in discord though
yeah
you think
another
another realm here
I found this quite meta
in another metaverse
in another
so this is so funny where it's getting
confusing because on some articles
Facebook's changed
their name and some they have it. Okay, yes. So I read this, Microsoft partners with meta to integrate
teams into its Facebook-like workplace. I mean, think about that headline for a minute.
Their, Microsoft is partnering with meta slash Facebook, slash Facebook, because it's not Facebook.
Facebook's not meta. To integrate teams, which is video calling into its Facebook like workplace.
Oh boy my head's spinning
This is like when
Kanye changes his name to yay
And people are still like
What's up Kanye?
You know what I mean?
Like no it's yay
Okay
Hey what's up Facebook
I mean no it's meta
Call me meta please
Sure
Didn't Ron Artesse change his name
To Meta World Peace
Oh yeah
He was way ahead of his time
He was meta before meta dude
I know
Pre meta
I wonder if he's
I think he changed his name back or something
or if he still met a world peace,
he might be sitting on a gold mine.
He changed his name back.
Hmm.
Sounds like someone else I know.
Yes.
But these headlines that just trip me out.
I don't even want to talk about what the article is about.
It's more to the fact that these headlines are Microsoft partners with meta to integrate
teams into its Facebook-like workplace.
Oh, Jesus.
Is anyone like...
The writer is just as confused as we are, though, about how to move forward.
Yes.
Are we talking about Microsoft?
Are we talking about meta?
Are we talking about the real world, the fake world?
Are we talking about Facebook?
Or are we talking about a workplace within teams?
I have no idea.
I have no idea.
So we're going to let you just think about that one for a minute, audience.
Get meta with it.
I just want to exist in the metaverse where I can still see photos of very mundane activities being done on a timeline.
Doesn't it like, I started to scream to me too big to fail?
like no matter how bad they fuck up like they will never fail you know like yeah yes it doesn't
matter so we've got two good fun ones and end the show today first food fighters is starring in a
horror comedy called studio 666 that makes sense for them because d's he was in uh he was the devil
in tenacious d's tribute video yeah so they've recorded uh essentially a large part of their
if not the whole thing, like in this haunted house.
Okay.
And they're filming and making a kind of a comedy film out of it.
So we'll see.
We will see.
It's fun.
I bet they're great actors.
That's what I'm saying.
I bet they're phenomenal.
Well, it's funny you say that.
I read these things like this and I'm like, okay, you're going to make a film.
And amazing rock band.
Can we agree that the Food Fighters are great rock band?
I like them.
I like their older stuff.
Me too.
Me too.
But they're, you know, catalog is diverse and good.
and they're a great rock band,
but doesn't necessarily mean you're a great actor.
Maybe they will be.
No, it does not.
But we will find out.
We will.
I actually ran the drummer,
Taylor Hawkins.
I was at a record store one time,
and he was checking out in front of me,
and the guy was like, oh, you're,
and he was the nicest guy in the world to him.
He's like, yeah, man, just looking for some records.
Yeah.
I, people love Dave Grohl a lot, too.
Yeah.
It's like, can we not come up something more original?
It's six, six, six.
No, that's the point.
It's the devil.
All right, whatever.
But I do, you know.
Studio 666, bro.
Studio 666.
We're really breaking new ground.
And finally, you know, I'm going to give a little teaser for this last article.
I'm sorry, Wilson.
Wilson, I'm sorry.
I'm sorry.
If you don't know that, then you're, if you don't remember that,
and if you haven't seen that movie,
which was cast away.
I'm with Tom Hanks.
Oh, God.
What was that?
That movie was awesome.
I mean, how great was that movie?
I've never seen it.
You've never seen it?
I know enough about it.
I know that scene.
I know.
Go ahead and boot me.
You can boo me.
Oh, gosh.
I'm going to let it play through it, too.
Go ahead.
Get the full flush all the way down with the drips.
I deserve that.
You've got to go home and watch that today.
Castaway.
Tonight needs to be on your agenda.
Cast away.
Sure.
I think Tom Hanks actually said they filmed that at Epstein Island, where he was.
But I'm kidding.
No, I did listen to an interview with him recently,
and he can make you believe anything about,
like even that clip you played.
Yeah.
Damn, dude, this guy's.
He's an amazing actor, and it was an amazing movie.
And the volleyball, Wilson,
I know.
Sold for over $300,000 at auction.
Okay.
Wilson.
Do you know why?
It's called Wilson?
Because it's a Wilson volleyball.
That's the brand.
No.
Okay.
It's his wife's last name.
Okay.
Right?
Well, I mean, but the brand of the volleyball was Wilson.
Yeah.
Oh, okay.
It said Wilson on it.
Well, I literally heard him say that anyway.
For the movie you've never seen.
Yes.
Yeah, okay.
And the interview.
I'm going to really, we're really going to take your word for it.
Take my word for it.
I'm a big Tom Hanksophile.
300,000?
That seems honestly, that seems less than I would have thought.
It seems fair.
I mean, what kind of condition is that thing in?
I mean, I think it was, he got written on, he had hair.
There was probably like 12 of them on set, so I don't know.
Yeah.
Which one's the real one?
Well, it's not like a painting or something that might be hard to recreate.
It's like, oh, okay.
I can be, I can be drunk.
I think we should scuff up some volleyball and sell them on.
And put them on some other bootleg of oxygen height.
This is Wilson's double.
It was a stunt double.
This is the one that Tom Hanks.
He got upset with the craft services and he punted this one in the ocean.
I think you're on to something.
We should also just go find popular movies
and look for obscure props
and just start recreating them.
Yes, recreate them, seldom say that they were.
This is the glove that Freddie wore
on the first.
Seriously?
How are they going to know?
No, it's not.
No, it's not.
How do you know?
It totally was.
I don't know.
So there's our articles for league.
Over 300 grand for Wilson and castaway.
I'm sorry, Wilson.
Oh, this is my favorite scene in the movie I saw.
I mean, the music.
I mean, everything.
Oh, my God.
It is pretty, you know.
I think I might go watch that tonight.
I might watch that tonight.
I don't know.
It's like way too long.
I might watch it this weekend.
It's still work time.
I fall asleep.
Just the passion of him talking to an inanimate object with such a...
Yeah, he talks to himself the whole time.
The whole movie's just him on the island.
That takes acting, my friend.
for a movie you haven't seen
I've seen
Toy Story
he did a great job in that
yes he did
there's a new toy story
coming out
okay
I cut it off it
they're done dude in my mind
oh really
actually I haven't seen the
I didn't see four
but I bet it's great
I bet everything Tom Hanks does
is great Tom I apologize to you
on behalf of the Radcast
for not seeing cast
No now I'm at the Radcast
yourself
on behalf of the Radcast
Joey apologizes.
I'm a big fan starting with Splash.
You see Splash with Daryl Hanna with the Mermaid?
No.
Unbelievable.
It's probably a really silly movie, but it was, I don't know, he's a good actor.
I've seen Bachelor Party.
Oh, yeah.
Oh, yeah.
Very good.
So what's happening, Joey, anything new in your world?
No.
As we close out the episode.
Not at all, actually.
I'm going to go outside.
and what uh
just rocking out some ads here at
at the studio
and uh
I we shot a solo video with our buddy Joe Hamrick
who's on the show.
It's a video about things actual fathers say
because I was just enamored by like there's so many people of my age
16 years old who make TikToks and pretend to be dads.
And I was like,
why don't someone who's an actual dad
make a video about dad stuff.
I like it.
So we'll be on lookout for that.
Yeah.
And we might have some other exciting news to announce pretty soon.
We might.
We might.
We're going to keep that on the deal, though.
Tom Hanks better watch his back, dude.
I know.
We're coming for you, Tom.
Well, hey, guys.
We appreciate everyone.
We appreciate all the veterans out there.
Happy Veterans Day.
A Veterans Day should be every fucking day is what I say.
So anyway, we appreciate you.
We appreciate your service.
You know where to find us.
with the radcast.com.
I'm at Ryan Alford, all the platforms.
We'll see you next time on the Radcast.
To listen to full episodes or to contact us,
visit us on the web at theradcast.com.
Or follow our host at Ryan Alford on Instagram.
Thanks for tuning in.
