Right About Now with Ryan Alford - Ben Higgins - 'The Bachelor' Alum, Author, Entrepreneur and Podcast Host

Episode Date: July 27, 2021

Welcome to this week’s episode on The Radcast! Get ready for Ben Higgins, Entrepreneur, Author, Podcast Host and ‘The Bachelor’ Alum.In this episode on The Radcast, host Ryan Alford talks with g...uest Ben Higgins about the “Business of being The Bachelor”, what inspired him to write his book “Alone in Plain Sight”, his relationship with Chris Harrison in and out of the show and more...Ben also has a quick take on RAD or FAD trending topics;1. TikTok2. Traveling to Space with Jeff Bezos - Space Tourism3. Being ‘The Bachelor’4. Indiana Football School5. Pop-Country MusicTo learn more about Ben Higgins, follow him on LinkedIn (https://www.linkedin.com/in/benjamin-higgins-6828ba61/) and Instagram (@higgins.ben).  If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast  If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 

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Starting point is 00:00:00 But I don't care who you are. You get thrown on a show. It feels exciting. It's a change up in life. I necessarily wasn't prepared for those kind of things. And at first I was like, when my ego was getting bigger and the attention was coming on and I was starting to feel this fame thing.
Starting point is 00:00:14 I'm cool, man. Like, you know, I'm not just that normal dude. I've got some swagger. And one of my best buddies, when he called me, he goes, cool, man, now you're just king of the nerds. And I was like, yes, dang it. Like, as soon as I started to feel like I had something going, I got shut down fast. So, and my wife said, hey, can I get a picture with him?
Starting point is 00:00:34 I was like, honey, he's not going to be in the office, you know. He's going to be on the screen. You're listening to the Radcast. If it's radical, we cover it. Here's your host, Ryan Alford. Hey guys, what's up? It's Ryan Alford. Welcome to the latest edition of the Radcast. It's an interesting day for me, my friends. I don't always get to talk to some of my secret pleasures, which I'm going to talk to in a minute, like between my wife and I. We don't have a lot in common, but we do have some secret things. You're going to learn a little bit about me today and some of our interests. But Ben Higgins, man, former bachelor, author, entrepreneur. I could kind of go on and on with the titles now that you're doing, but philanthropist. What's up, brother? What's up, man? How you doing? Good
Starting point is 00:01:29 to hear from you. Those titles are weird. Even when you say them, it's like, ah, kind of. Like, I don't know. Let's just, yeah, you know, we can hold the two back. How about two dudes? Just chatting. Yeah, two guys hanging out trying to make it work in life. Exactly. That's what we're trying to do. Exactly. work so um what's happening ben i you know i think a lot of our audience will have at least heard of you uh i don't know how many bachelor nation people there are we're gonna find out i'll find out in our dms and everything else over the coming weeks you know how many uh either closet or real bachelor nation fans there were, but, how things been going? You know,
Starting point is 00:02:06 things are, uh, it's a super interesting season of life. Um, and I kind of spoke out about it a couple of weeks ago. I was doing an interview and it was a rough day and I was kind of talking about, I feel like I'm in a season of transition in a lot of ways.
Starting point is 00:02:21 Um, all for the better. The headlines came out. If you google my name right now i think you what would come out is i'm gonna i had a breakdown i i didn't know i had a breakdown i thought i was doing pretty good um but uh what i meant was like uh and maybe it comes from my my faith but like when i break down things in my life and I transition, usually there's something that breaks through and there's some clarity and there's some movement. It's not always the most fun season. In fact,
Starting point is 00:02:51 I don't really enjoy it all, but I know that it's, it's healthy and it's good. And so I'm going to really healthy and in good season, but there's a lot of like contemplation. There's a lot of things changing a lot of questions unanswered don't don't know the path that's that's happening right now but uh but i'm in it and i know something good will come from it no it will and i think you know it's interesting it's probably both the blessing and the curse of being you know my wife and i watch every show religiously every season religiously and and you always stood out as being i don't know a little different as a contestant like i felt like
Starting point is 00:03:32 you're one of the first contestants i was like you know like not only could i have a beer with that guy but i feel like he's like real and like transparent and like being honest about things and i bet like but your best thing in your curse is probably like and then those headlines hitting is like you get transparent a moment being ben higgins being really you and like maybe it backfires like oh i you know i said uh you know you're you're you're not in some doldrum yeah i mean i well i appreciate that's one of the best compliments i could get um we could have a beer together uh in fact, it's early in the morning here. I'd do it if we could. But, you know, and people bring that up a little bit.
Starting point is 00:04:14 And at first I took it offensively. Like, hey, you seemed really relatable. You seemed like a normal guy. Those kind of things. And at first I was like, when my ego was getting bigger and the attention was coming on and I was starting to feel this fame thing first I was like, when my ego was getting bigger and the attention was coming on and I was starting to feel this fame thing, I was like,
Starting point is 00:04:28 no, like I'm cool, man. Like, you know, I'm not just that normal dude. I've got some swagger. And then over time I realized I didn't.
Starting point is 00:04:37 And I started to really enjoy the, the piece of, of being able for people to say, Hey, I just, I related with you or you or you did feel different. And I credit that a lot to my family and my friends, because when I went on, when I was announced The Bachelor, some some of my family and friends were very excited, some fans of the show.
Starting point is 00:04:58 And one of my best buddies, when he called me, he goes, cool, man, now you're just king of the nerds and i was like yes dang it like as soon as i started to feel like i was had something going i got shut down fast and they always have done that which has been great because uh truth is like you know i'm i don't think i'm a terrible human but i'm not that great i'm not i don't think that my life looks a lot different than probably most people's. I just happen to get really lucky in my mid-20s and get thrown on a show that kind of changed things forever. No kidding, which I want to get to some of that. But I think, you know, just telling you and maybe pouring on the compliment or being more specific is I think that relatability is your swagger. That is swagger. I think the more and you get into social media and all the fakeness and
Starting point is 00:05:53 everything else that goes with it, I think hopefully you've realized that's your true armor. Yeah. Well, and honestly, I'm learning this, like, and I'm learning this a lot about people. And I know we're going to talk about the book in a bit, but I've had a great year of being able to do things that involve a lot of people and hearing a lot of people's stories. And and I think one of the best things about life is not acting like we got everything together. And not acting like we have it all figured out. And not trying to put on a front to impress the masses. Because that's pretty isolating. pretty isolating i think the one thing that just seeing people as equals and also at times seeing yourself is less than uh what it does is it allows you to open up your arms to a wider group but when
Starting point is 00:06:54 you find yourself thinking of yourself too high and that you're better than it's isolating it's lonely and at some point that catches up with you I don't know when. Some people can hold on to it for a long time. But not to go on a tangent here, but there's a great book called Pappyland. And the author of Pappyland, Wright Thompson, does this interview with Michael Jordan after his career is over. And it talks about the transition from being Michael Jordan, the player, to Michael Jordan, the retiree. the transition from being Michael Jordan, the player, to Michael Jordan, the retiree, and how people view now that and how he doesn't maybe get the attention that he once did and what that feels like. And so at some point it catches up with everybody.
Starting point is 00:07:36 I love right, Thompson. I just want people to be around. I love that. But that's an interesting point. Let's go down that path because what was that like and how has that played into? I mean, you're at the pinnacle of awareness and mindset and being the bachelor and being involved with that. And that will always be, you know, attached to you in some way. But the highs and lows of that waning a bit, is that it was that a challenge? It is a challenge. I'll say yes.
Starting point is 00:08:08 Because I don't care who you are. There's a few factors that play into this that I think are interesting now as I look back on it. There's a few things. But I don't care who you are. You get thrown on a show. You have lights. You have cameras. you have attention people are asking about their your personal life they're even diving into your personal life it feels exciting uh it feels it's a it's a change up in life that i necessarily wasn't prepared for uh but at the same time uh you get all this attention uh and it and i never i always almost had a grievance towards the attention and this is why uh and and i think i can be proud of some things i've done since then but i didn't do anything to get on that show like i i didn't work there was nothing
Starting point is 00:09:06 in my life that had prepared me to become the bachelor i had never i have no skill sets that really i had worked on and tweaked it was it i had no practice at this and so it's hard for me to have a lot of pride in it you know and at some point that hit me that yes this is a title place of my name it's a reality television show. My buddy calls me king of the nerds. And I don't have a lot of like like this isn't my identity. Like it's not who I am. And so then and now, especially.
Starting point is 00:09:36 Is this switch in my mind from being known as a bachelor and having the thing that people most recognize me for as the bachelor now be becoming a husband in a few months and excited for that and releasing that identity completely of being a bachelor. And then also knowing that, you know, I'm six years out of the show now. And so it's about my leg. It's like, what am I going to do with my life that leaves a footprint and an imprint in
Starting point is 00:10:02 the world? Because the bachelor doesn't really have much to do with that anymore. I think that is right. And I never thought about it the way you didn't win. It wasn't like it was a contestant to become The Bachelor. They choose you. I'm sure you applied or someone applied for you. I forget that exact play for you.
Starting point is 00:10:19 But nonetheless, other than being a good-looking guy and just an everyday guy that seemed to make the cut, like, you know, but now you look at what you're doing. And I do want to talk about the book Alone in Plain Sight. And I mean, because that's I think that's what we're building to with what you're talking about. I mean, you know, like, let's talk about the book. And like, you know, I think we're diving right into some of the subject matter. Yeah, definitely. about the book and like you know i think we're diving right into some of the subject matter yeah definitely well the book really came from a journal i've been keeping since college and i went through some seasons of uh addiction and depression um some seasons of just confusion
Starting point is 00:10:56 disorientation not really knowing what i was and and uh and so i started journaling down a lot of my thoughts um it was recommended to me by a counselor so I can so I could track like what I was thinking and what I was feeling because day to day would be different. And as I got older and I went on the show, I started to write down that season of life and my not only my prayers for how this all turned out, but also just my confusion of what like almost like a dream like what am i doing on the cover of people magazine uh i don't know what is it like to have my family uh have people show up to their house wondering you know if they were at home like it just almost felt like a dream it felt really really odd. I'd say disorienting is the word I've used in it. And I continue to use it. And so finally, I started to talk about how one,
Starting point is 00:11:50 I feel unlovable. Like I always worry that as people get to know me more, they'll like me less. And I don't know necessarily where that comes from as much as my own insecurity and my own ego building into that. As I started to speak about that, other people started to say, hey, me too. It was something I held so close to my chest that I never wanted to talk about. And when I finally talked about it, it was healing for me, but then it was also healing for me to see the masses say, yeah, I'm there too. And so I got the opportunity to write a book, and I knew this was the message I had to share So I got the opportunity to write a book and I knew this was the message I had to share because I knew the personal struggle of with mental health, with addiction, with feeling
Starting point is 00:12:30 isolated. And I thought if I could write a book that would allow others to feel more connected to themselves, to others, to romance and to God, then possibly it would be a benefit to not only myself, but maybe somebody else. And so that's where Alone in Plain Sight came from. It's why it's out there now. It came out just a few months ago. And it's a book, not necessarily just about me, but about me and a couple other people in my life who have had struggles, sorrows, and pains. And I'm hoping that the reader just feels and goes, hey, I'm not alone. Other people have this too. What do you think, I'm sure you've talked about this,
Starting point is 00:13:14 What do you think, I'm sure you've talked about this, but what molded you into this person that seems to be grounded and giving back in some way? Which is what, I talk to a lot of people and they talk about their book and it's I, I, I, I, I, I. And I heard you talk more about others there talking about your own book. But what I and I'm really curious, though, where you feel like that guidance, is it just your upbringing and a good Midwestern kid like you like? What are you know, like what? Where do you think that's seated in? Yeah, I mean, I think there's a few things. I think one, the biggest thing is my faith and seeing how my faith has not only disappointed me when it comes to the dealings, you know, especially when I was on the show, like with the church, but also saying, OK, if I still believe in Jesus, even with the disappointments that I have with the Christian tradition, then what does that mean? Like, what are the things within that, that I, that, that I know are healthy, that are dear, that, that Jesus spoke to. And one of those things is having a fear of the Lord is my strength. And I think the fear has been misinterpreted
Starting point is 00:14:22 so many times. And really the fear of the Lord is having just an obedience to loving God and loving others. And so within that, as I make that a mission or cry with everything I do, I'm not very smart, man. When I think about like making decisions, it really comes down to that.
Starting point is 00:14:38 Is this, is this loving God? Is this loving others? And then if it is, then I'd probably go and do it. And so that's one of the reasons I just believe that we are meant for community that we're meant to hold others uh with high esteem that we're meant to lift others up and to use our gifts and our talents to try to bring something better to this planet um that's one of the things uh the other The other, personally, is anytime I've gone on the path of I, I, I, it's never satisfied.
Starting point is 00:15:10 It's always disappointed. It's never ended well. It might be fun for a while. It might feel good for a bit. There might be monetary gains. There might be other gains. But it always ends tragically. And I'm tired of living a life of tragedy. Tragedy comes no matter what. I don't want to put myself in the position to be
Starting point is 00:15:33 disappointed all the time. And anytime I focus on myself, I find myself becoming very disappointed and very lonely. And so those are probably the two biggest factors outside of family, outside of good friendship that have really made me go, okay, if I'm taking all this into consideration, what are the right choice here? And that's trying to make this about us and not about me. I love it. A lot to learn there. I'm going to highlight that for our highlight clips for people to learn from because some some people get that naturally but not many uh and so uh i really uh admire you for holding true to your faith the uh let's talk a little trans a little bit about like you know obviously the bachelor's become big business
Starting point is 00:16:18 you know and you know from the influencer side for every contestant to you know the you know, from the influencer side for every contestant to, you know, the, you know, engagement sponsorships, all those kind of things. Like, is it like for, I'm in marketing. So like, I've always watched the show kind of with that eye, which is probably a little different than the average person. But do you think the average person even recognizes the machine and the business that it is? they do i mean you're hearing about it more and more uh where people are getting criticized for not you know the the show's always had this really beautiful uh explanation for people's intentions you're there for the wrong reasons and i can't hardly even say anymore without laughing because i hear
Starting point is 00:17:01 so much in my in my other world which is bachelor bachelor focused. But it's a great way to explain it. And it used to be you're there for the wrong reasons just to have a good time, maybe. Now you're there for the wrong reasons to get the promotion and the fame and the monetary value. It's interesting for me to see the transition because what people don't fully recognize, I don't know the data to prove it, but I would imagine the monetary compensation now is tenfold to what it was 10 to 15 years ago, because there's so many new revenue streams that influencers are being a part of. When I started on The Bachelorette, Instagram still wasn't a thing. It was just getting started. And so this conversation
Starting point is 00:17:50 wasn't even being had. I don't remember anybody ever asking me like, after this, what are you hoping to do with it or whatever? I don't remember having that until I was The Bachelor. When I was The Bachelor, Instagram was out there. It was kind of the hot new social media thing. People were using it. People were paying for it. I think I've gotten to see uniquely both sides. The pre
Starting point is 00:18:15 influencer side of it and then the post. I kind of walked the line in the middle and saw it from both ends. It is a big business now. There's a lot of money that gets poured into it. I think probably rightfully so. Social media is a very engaged audience.
Starting point is 00:18:36 You get a lot of people following people for reasons. But I think it's a really scary proposition, too, to some of these contestants that come on the show, and they go from zero to hero overnight and they don't know. Like immediate fame is can be like suffocating, paralyzing, confusing. You can wake up one morning and have a million followers and lose yourself in the process because it goes from you just highlighting your life and sharing it with family and friends to now asking yourself the question, how do I stay more relevant and how do I get engaged with my followers? And so your lifestyle starts to turn into that. You start to become a character.
Starting point is 00:19:13 And I think that's scary. I think it gets really, really hard for a lot of these people in all aspects. Now it's transferred over to sports. It's transferred over to, you know, churches. It's I mean, it's transferred, you know, executives. It's transferred everywhere now. And and it's it's something interesting to study. Yeah. And hey, I had a business idea. Bachelor boot camp. You could start it. You know, like here's how to manage all of it.
Starting point is 00:19:41 Yeah, that'd be great. You know what? Also, that can just be a phone call. I really love talking to any leads coming into the next season. I try to connect with each of them, especially the men, and just kind of give them – I really just want them to know that, hey, if I can do it, they can do it too because it's a really scary thing. You're like, what in the world am I walking into? It's like, hey, take a couple deep breaths. You're going to be fine.
Starting point is 00:20:07 You're going to survive this and you'll probably thrive actually, um, in ways you can't even imagine. So I know you're still involved. Like, obviously, like you said, you talk to guests, you, you come back to reunion things. I'm sure you're doing almost famousous podcast with Ashley, where y'all talk about it. I mean, are you embracing or are you, I'm sure at some point you're like, maybe we're like over it, but like, do you embrace now like, like that opportunity to still, you know, have influence in and around the show? Ryan, I mean, let's be honest, like life's been
Starting point is 00:20:43 really great for me post show. I've gotten to do a lot of cool things that I'm really proud of. But I'm not naive enough to say that I want to be doing like I want to have a book out that we're talking about. I want to be talking to you if it wasn't for that show. So I embrace it because I'm thankful for the show. Now, I know the show has its issues and I know some people like it. Some people hate it. I get that.
Starting point is 00:21:11 I understand that. But for me personally, I'm very grateful for that experience. I always will be. It's changed my life for the better. There's so many things I could ask myself. Would I, would my fiance now have answered my direct message if she didn't, you know, see the little blue check mark and go, this guy can't be that creepy. Um, I don't know. And, and so, uh, yes, I, I want to stay involved until the show no longer wants me involved, um, to try to give back what I can
Starting point is 00:21:46 to something that didn't enhance my life. I love that, man. I mean, so speaking of love, like, or hate, I mean, having been, you know, part of watching, I don't know if I, I never said I'm part of Bachelor Nation. I don't know. I just feel a little creepy. You are.
Starting point is 00:22:00 You got to still know that. I guess I am. I've admitted it now. Now that, if I want a big hang-ins on my podcast and my wife and I watch it, then we're definitely part of it. But not to get into controversy, but Chris Harrison was obviously a huge part of the show. He was the pillar of the show.
Starting point is 00:22:20 We loved Chris. I don't really have anything to say or judge about why or how you know everything transpired with him other than missing him already i mean do you still talk to chris i mean what's what's your relationship there and how have you felt about all of that uh well you know chris is a great buddy of mine uh he has been, I can't understate how incredible he was and has been to me personally and in these years of my life. As a friend outside the show, as somebody on the show, that was always kind of a comforting force to me. And I think he was that for most people. I think most contestants had a good relationship with Chris.
Starting point is 00:23:08 You know, this has been weird. It's a weird season. I think there's a comfort to seeing him on the television because it's been there for 20 years. But for me, I really appreciate him. Now, when it comes to the unique situation, it's a hard thing to process through, I think, for a lot of people because they've seen him for 20 years. He's held himself well for 20 years.
Starting point is 00:23:41 If there's one dude in Hollywood that could have gotten Hollywood, it could have been chris he never did and uh he goes on an interview i think that the interview was not handled well i think there was things said that if he could say differently or elaborate on more could have been perceived better and if he didn't do it it was a bad interview um now did that have to end where he's gone forever i don't know that's that's a very drastic move uh but i do think that he is missed by many and i do think that he was always respectful of the cast and the crew uh and he's still been respectful of me so i do get to talk to him every once in a while.
Starting point is 00:24:25 He still reaches out. But I also would imagine Chris is taking a little break from anything relating to the franchise. I think it's probably pretty hard for him to watch this season from a distance. I'm sure. I mean, just to close on that,
Starting point is 00:24:42 would you, you think it's completely done obviously for a a little while, but you never say never, or do you have any inkling that he would ever be involved again? I found out about his departure officially as soon as everybody else did. I don't know any details of that. I don't know how somebody who receives a severance um and who has kind of an ugly breakup can come back to a show with in the same capacity that they were before at the same time too chris is you know 50 years old he's had a really successful
Starting point is 00:25:19 career it does he want to i don't know that answer but would he want to? I don't know that answer, but would he want to even come back? I feel like this was the end. If I was a betting man, I would say yes, I think it's the end. I just don't know. I don't see a path, at least if I put myself into Chris's shoes and the show's shoes, where that can be reconciled. Fair enough. We'll just have to see. All you Bachelor fans out there to be continued but uh maybe get used to the new normal the uh and i think the the girls are doing a good as good a job as they possibly could this year i mean you know impossible situation impossible so like you know they have half a fan base that base is madden in just for taking the job. Another half of the fan base is judging them like they've been doing it for 20 years.
Starting point is 00:26:10 What an impossible situation. But anybody would have said yes to that job, and I think they're doing a great job at it, given the circumstances. Agreed. Let's transition a bit into your entrepreneurial journey with the coffee business and all of that. I mean, what's that been like becoming, you know, an entrepreneur and, you know, managing a business and all of that? I mean, how's that been going? It's a roller coaster, buddy. You know, so three and a half years ago.
Starting point is 00:26:43 So I've been a part of a nonprofit called Humanity Hope United since the formation of it. My buddy started it and I was on the board and I was a part of, I was on, I was kind of in charge of fundraising. And at some point in time, we got really tired of calling our friends and family asking for money all the time. And so my buddy and I, who started the nonprofit, we just went on kind of like a week-long trip. We rented a car in Central America and started driving to talk through, to investigate ways that we can maybe figure out how we can fund better or maybe even tell a better story. was, hey, what if we sold a product that's universally consumed, that are globally consumed, that brings people together, that can tell a story behind it, and then we agree to donate 100% of the profits to nonprofits,
Starting point is 00:27:39 and the nonprofits specifically being Humanity Hope United. And that's where Generous Coffee came in. So we decided on coffee. We sell coffee at generouscoffee.com. 100% of the profits are donated to nonprofits. It's a passion project for me. It's still nothing that pays me a salary or income. It has a bunch of incredible people around it.
Starting point is 00:28:00 Some people even in your area that are ambassadors that advocate for Generous. And we sell it online mostly we deliver it to your door it's been it's been an incredible experience because of the things we've gotten to be a part of it's been really hard too because we're telling this story we're donating this money and you would expect it to catch on like wildfire and spread and it's not been that easy which has taught me a lot because for a period of my life a lot of things were pretty easy and uh and this has been a humbling experience but also a really exciting experience because we i believe in it fully but yeah to any of your listeners thanks for asking you can go to
Starting point is 00:28:40 generouscoffee.com right now buy your coffee it would be a huge gift. This episode of the Radcast brought to you by GenerousCoffee.com. We'll have links on the show notes for everyone. We have an office full of coffee lovers. We'll get some ordered for the office as well. We'll put a subscription. You probably have a subscription service. We'll make that like the coffee of the next six months or something. At least we can do it.
Starting point is 00:29:09 That would be incredible. It's really fun because with the donation model, we do get to see the world become a better place. We do get to invest in these individual stories. We're focused on humans. We focus a lot in poverty alleviation and education, um, and, and job creation. And, uh, it's been, uh, it's been a really like magical ride, which is not always easy. And yeah, it's my full-time job. I'm right. When I hang up with you, I'll probably, I don't know what my calendar looks like today, but I'm sure I'll have something and I'll be trying to sell coffee.
Starting point is 00:29:41 So I guess I'm working right now too there you go well if you need marketing help you you give us a call you never know right what um what's the future hole brother i mean where are we headed i mean we're embracing and staying involved with bachelor we've got generous coffee we've got a book out i mean where where are we headed uh i mean and i know you're figuring that out you're getting married man i mean you know, the bachelor fully concludes, as you said, you know, you know, the future is really interesting right now. It is a season of transition. Uh, I I'm investing a little bit more into things that I've always dreamed of being able to do. So I did start another podcast called hopes to wins. Hope Still Wins is interviewing people around the world who have stories to share and allowing the audience and myself to learn from them and with them, asking them the ultimate question, do they believe that Hope Still Wins? If so, why? And if not, why not?
Starting point is 00:30:37 That's been really fun. It just launched a month ago. That's something I want to continue to do. For years of my life, and then this is kind of the clarity I have today. It could change tomorrow, but for years of my life, I, I was living for the last five years, especially when, when I, uh, when Jess wasn't around yet, starting things, um, creating things, uh, finding new things to get involved into and take up my time I created an apparel
Starting point is 00:31:06 company that does print on demand apparel called My Fan Threads that kind of took off at the beginning took up some time Generous Coffee's there Hopes to Wins the book was there Almost Famous is there I have a couple restaurants here in Denver so like all this was surrounding me
Starting point is 00:31:22 and I was just trying to fill my plate. Now my clarity is that it's time to dive deep. Uh, for whatever reason, that scares me a bit, for whatever reason, I'm hesitant to dig in. And, uh, I think I've been masking that with saying I'm so busy because of all this other stuff. And, and maybe I was, maybe I wasn't, I think everybody's busy at some level, but now it's time to dive deep and invest into these things and create with create within these things.
Starting point is 00:31:52 So I think that's what the next season looks like is really, um, committing. Uh, and maybe that's the next word for this year. I just came up with it, but like commitment, like I'm getting married and I'm going to commit to these businesses i'm going to commit to my friendships and relationships commitment um i love it and like let's change all those articles from breakdown to breakthrough brother that's right i think that's what i always thought i was doing yeah i guess i guess it doesn't really uh it's not as catchy no oh the downer sells man you know clicks really, it's not as catchy. Oh, the downer cells, man, you know, clicks. I mean, it's not that easy.
Starting point is 00:32:30 And I think that's one thing I'd like to highlight is there's been many a days here during this kind of like refocusing where I've sat alone and just felt empty and felt confused and disappointed and sad. confused and disappointed and sad. Uh, and then there's been days where as I sit in that, I'm learning something like, why am I feeling empty and sad? What is it that I'm missing? What is it that I'm, uh, reacting to mentally? And so I knew over time it would come to some breakthrough. Like I knew my life was not over. Uh, I knew this stuff was not ending. I knew my life was not over. I knew this stuff was not ending. I knew excitement was not disappearing from my life. And that joy was still entering in. I just needed to focus on it for a bit. Love it. You got time for a final segment we do.
Starting point is 00:33:16 It's called Rad or Fad. I give you like one word. Well, maybe multiple words, but a concept or a thing. And you can give Rad or fad response to it. You game? Good. Gotcha. And you can give context.
Starting point is 00:33:33 It doesn't have to just be one word. If you need to explain your answer. All right. Yeah. First one, TikTok. I knew you were going to ask about TikTok. I think it's rad. I think it's rad. I think it's sticking.
Starting point is 00:33:47 Yeah, I agree. How about... Which sucks because I hate them. Traveling to space with Jeff Bezos and or just space tourism. Bad. I agree. Being The Bachelor. Is the show going to be around?
Starting point is 00:34:08 No, it's just, you know, just the overarching. I think you kind of answered it already. It's a tad. Yeah. I mean, it has both. Like, seasons of radness. And like, for me, as I get married, I don't think my fiance right now is going to love it in five years if I'm still talking about my time as the bachelor. This is true. Hey, you're smarter
Starting point is 00:34:27 than most guys headed down this path already. Indiana is a football school. Oh, Brad, we're going to stay. You got me fired. Tom Allen is one of the best humans alive. Everybody wants to play for him. If they don't want to play for him, they should want to play
Starting point is 00:34:43 for him. We're getting four-star recruits, three-star recruits. We're getting a couple five-star recruits. I am telling you what, Indiana University is on its way. I love that one. He's a coach. He's awesome. All right. What was our last one here? Oh, pop country music. I hope it's a fad. I'm a big outlaw, red dirt country fan, turnpike and Canadian ragweed, and then you go back to the Waylands of the world. I turn on country music now, and it doesn't sound any different.
Starting point is 00:35:23 It doesn't make my heart ache. It doesn't make me want to pour a glass of bourbon. It just makes me want to tear it off. I love it, brother. Good answers. Good answers. Well, Ben, I really appreciate it. I know you're a busy man, as we all are, but I really appreciate you coming on.
Starting point is 00:35:38 I think we've done a human highlight commercial here for the most part, but I would, I do want to give you opportunity. Where can everybody find everything? A lot of, is there kind of a central location for, for all your stuff? Yeah, there is probably my Instagram is the best place at Higgins, not Ben.
Starting point is 00:35:55 You can go on there. And like I said, if you drink coffee in the mornings, we'd love to give you your coffee, read the book while you're doing it alone in plain sight. If you need apparel for your corporation, your business, your fundraiser, email or message us at MyFanThreads. Yeah, this is like a human infomercial, so I'm very thankful for it. Thank you.
Starting point is 00:36:17 No, man. Hey, I get to self-select the people I want to talk to. And you've always been on the list, but I figured maybe we were getting towards a season of the right time, you know, coming a few seasons after the Bats are always respected. Well, you handled yourself and as a fan. And my wife said, hey, can I get a picture with him? I'm like, honey, he's not going to be in the office, you know. He's going to be on the screen. Well, hopefully one day then. No, you know? He's going to be on the screen. Well, hopefully one day then.
Starting point is 00:36:46 No, I know. When you get to South Carolina or you're in Nashville or something like that, let's grab a beer. Who knows? That's right, Ryan. Well, thanks, man.
Starting point is 00:36:53 I appreciate it. Hey, guys, you know where to find us. Ben just said where to find him. We're at theradcast.com. I'm at Ryan Alford. I'm verified on all the channels. You can look us up, find all the highlights,
Starting point is 00:37:02 all the content, and keep up with everything The Radcast. We'll see you next time.

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