Right About Now with Ryan Alford - The Week of September 22, 2023 Marketing and Business News: Elon Musk’s Neuralink Approved to Recruit Humans for Brain-Implant Trial
Episode Date: September 22, 2023Welcome back, Radcasters! Get ready for another thrilling episode of The Week of September 22, 2023 Marketing and Business News. Today, Ryan and Chris dive into some captivating topics covering Elon M...usk's Neuralink, Dwayne Johnsons' WWE SmackDown return becomes the most viral video of 2023, while Taylor Swift's collaboration with Google for a vault song reveals hits a snag. We also discuss AI robots infiltrating an NFL game and the internet's fascination with "PR relationships.", and more!Halloween preparations are in full swing, and we have some insightful tips that can benefit your business and other endeavors. Tune in now for an episode packed with valuable information you won't want to miss!NewsElon Musk’s Neuralink approved to recruit humans for brain-implant trial (01:30)https://www.theguardian.com/technology/2023/sep/19/elon-musk-neuralink-human-trials-brain-implant The Rock's WWE SmackDown Return Viewed 103M Times; Most Socially Viewed Video of 2023 (06:11)https://bleacherreport.com/articles/10090011-the-rocks-wwe-smackdown-return-viewed-103m-times-most -socially-viewed-video-of-2023 Taylor Swift partners with Google for a vault song reveal — but it seems there’s been a ‘Glitch’ (09:20)https://www.nbcnews.com/pop-culture/pop-culture-news/taylor-swift-partners-google-vault-song-reveal-se ems-s-glitch-rcna105915 AI robots infiltrated an NFL game with a secret mission. Welcome to the future! (13:36)https://www.marca.com/en/nfl/los-angeles-chargers/2023/09/14/650343b6ca4741fe388b45b2.html The internet's interest in 'PR relationships' has turned into an obsession (16:54)https://mashable.com/article/celebrities-pr-relationships-timothee-chalamet Shaquille O’Neal talks investing in edtech and startups that are going to ‘change people’s lives’ (20:00)https://techcrunch.com/2023/09/19/shaquille-oneal-investing-edtech-and-things-that-are-going-to-change peoples-lives/ Frito-Lay enrolls Megan Thee Stallion at Flamin’ Hot University (25:00)https://www.marketingdive.com/news/frito-lay-megan-thee-stallion-flamin-hot-university-hbcu-campaign/6 94077/ Pringles just unveiled a $140 collab with The Caviar Co.—here’s what’s inside the limited edition kit (26:08)https://www.cnbc.com/2023/09/19/pringles-and-caviar-limited-edition-collaboration.html Sponsor (30:24)Vaycay: Premium Wellness Products Delivered Straight to You in the US Website: www.RolloffthePain.com Podcast: www.thevaycaypodcast.com Social Media Holiday (32:20)September 26: National Pancake Day #NationalPancakeDay Learn more by visiting our website at www.theradcast.comSubscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcastIf you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.
Transcript
Discussion (0)
You're listening to The Radcast, a top 25 worldwide business podcast.
If it's radical, we cover it.
Here's your host, Ryan Alford.
Hey guys, what's up?
Welcome to the latest edition of The Radcast.
It's Friday, September 22nd, 2023. Our weekly marketing and business
news of the week. My good friend, Chris Hanson. What's up, brother?
I can't believe we're already nearing the end of September.
I know. It's starting to really blow by. I feel like I was saying it's July 11th,
and now it's September 22nd.
It's almost Halloween, baby.
We had quite the discussion at the Alford house
about Halloween costumes this weekend, actually.
Are you doing a family-style costume?
Not normally.
Nicole and I rarely have time to plan it out.
We've done it a couple times where I just wear something stupid,
but the boys are already in full gear planning it out. We've done it a couple times where I just wear something stupid, but the boys are already
in full gear planning it out.
Just talk about robots
and AI and all kinds of stuff.
It could get interesting.
I don't want you to
spill the beans on their costume ideas yet.
No, I'm not going to give it away.
I'm not going to give it away at all.
I don't want to give any secrets.
Speaking of AI,
in our kind of small talk,
I thought this was interesting. I know you're going to like this. Elon Musk, his Neuralink product has been approved to recruit humans for brain implant trials. Elon's brain implant startup,
Neuralink, has received approval to be in its first human trials targeting people with paralysis for a six-year study using experimental brain-computer interface device.
That's four words I'd say daily.
Brain-computer interface device.
Yes, Neuralink faced skepticism due to ambitious claims and ethical concerns
imagine what those would be what could those possibly be putting a chip in your head
the company is now approved for investigational that's a big word device exemption past animal
testing allegations led to investigations for multiple departments. They're now going to be able to go out there.
But look, if it could cure ALS.
There's a lot going on here.
Yeah, like it's a lot going on.
But if it can help with ALS and paralysis, all for it.
But it just starts to teeter real fast into scary world.
It's interesting because he's the one, he's one of the AI kings right now, right?
Oh, yeah. And he's one one, he's one of the AI kings right now, right? Oh, yeah.
And he's one that is openly discussed.
We need to put safe holds in place because this can get out of hand.
Where I'm like, and they always do this, right?
We can help paralyzed people in ALS, and I'm all down for that.
But if you get one bad actor, start messing with the brain implant what i see a lot of negatives
that can come from this too you know i'm saying yeah it's a little scary taking control of your
brain and telling you what to do yeah dude don't get me wrong i would love to see someone that's paraplegic be able to walk again, that would be amazing.
But where's the cutoff?
What's the cutoff? It reminds me of
you ever watch any of the
Marvel movies?
Captain America, Winter Soldier.
The guy that's taking out the Russians
put something in his head and they can activate
him as essentially an assassin at any time.
I think it's like the same thing. I don't really want can activate him as essentially an assassin at any time. Yeah.
I think it's like the same thing.
I don't really want to get activated to be an assassin, personally. That reminds me of the Bourne series.
Jason Bourne, where he didn't have an implant.
They just brainwashed his ass and they could activate it.
So I guess, I don't know, man.
Just anything hooked up to an internet connection, literally in your body, could be hacked.
Yes.
That's the part that gets scary.
It's hard to know where you draw the line.
Like, all this stuff.
When do you start playing God?
I think we're teetering close.
I think that's when God's going to send an asteroid to hit the planet.
It's probably going to happen at some point.
That or another flood.
Yeah, exactly. Get your harks ready. i'm hey i'm gonna heed that advice you're ready bro you know how people laughed
in the bible about oh there's no flood coming i'm building a fucking arc if they tell us it's coming
you already got a step ahead you got the houseboat yes that thing will float uh but keep your eyes out keep your brain out on the look for uh
neural link news because the implications are endless like you can upload all kinds of memories
they got everything you could do like well just reprogramming the brain completely is insurance
going to cover this because i hate to say it but our medical system
is a for-profit system this is gonna if we're really healing people on this level
you're affecting a lot of medical establishment business too yes like the physical therapy world
and medication world i wonder if i'll be able to if I put this in my wife's brain,
and if I did something really stupid the day before,
could I just delete that memory?
We woke up, we're always happy.
We didn't fight the night before.
We don't fight often.
Ryan didn't actually do that.
Look into this.
Yeah.
He didn't say the right thing when I tried that dress on.
Okay, we'll just delete that one.
Yeah, yeah. Delete that memory. Okay, we'll just delete that one. Yeah, delete that memory.
We're going to start over.
Exactly.
That's, joking aside, those are the implications you start to think about.
We can just implant every brand we want them to love without even having to show them an ad.
Oh, dude, yeah.
Oh, in lighter news, the most socially viewed video of 2023 happened last week.
I bet you know this because it's in our show notes, but you probably wouldn't know it if you were trying to guess.
It goes to show a couple things.
It shows the popularity of two things.
It's The Rock, Dwayne Johnson, also known as Dwayne Johnson.
He doesn't really call himself The Rock anymore.
It's just Dwayne Johnson.
But he's got to be The Rock if he's going back to WWE.
He was on SmackDown.
His return to wrestling was viewed 103 million times.
The most socially viewed video of 2023.
The Rock's getting 103 million. Just for the record, I had a dentist
in Greenville get 10 million views on Facebook. So eat your heart out on that. It was a nobody.
We were the most socially viewed video in 2018 that wasn't a celebrity. Just for a little fun
fact. But The Rock appeared on SmackDown,
and it was the most socially viewed video of the year.
He made his first WWE appearance in four years.
He was on there with the guy we talked about last week, Pat McAfee.
Pat McAfee's everywhere.
Delivering his signature, the People's Elbow.
Entertainment wrestling, it's fake.
And it's still this popular i don't buy it i think there's some algorithm plays going on here you doubt the wwe's buying views yeah man
dude who cares that wrestling i'm telling you man it's still hey you're right they think it's real
and they love it it's a man's soap opera yeah it is it was never my thing but i had
a lot of my buddies growing up where when i was a kid i would watch it i just never i knew it was
fake it's entertaining i watched it my parents yelled at me and said i couldn't watch it and
i'd sneak and watch it in my room or something. And like my dad go, why are you watching that garbage, son?
I'm like, because it's garbage.
It was Ric Flair and the Four Horsemen then.
He is a world superstar.
Yes.
Could be possible.
But The Rock is pretty popular.
I don't quite agree with everything
from the political side with him
and how he's gotten a little Hollywood-ish for my taste.
But I respect the hell out of his transition from athlete to superstar actor to everything else.
He's slept in I don't know how many different brands.
And now he's the most viewed social video of the year.
So, if you haven't seen it
and you're really into wrestling
in the Rock, go check it out.
It comes to us from BleacherReport.com.
This hit my radar
quite a bit over the weekend because I was watching football
and it was not exactly for this reason
that's in the article. It was more about
Travis Kelsey and Taylor Swift dating,
who's a tight end for the Kansas City Chiefs.
That would be a match made in heaven.
That would be like a super, I don't know,
they'd be like a super singer or a super athlete or something.
That just seems like good DNA getting together.
But nonetheless, Taylor Swift is partnering with Google
for a vault song reveal, but it seems there's a glitch.
She launched a virtual Easter egg hunt
to reveal her new 1989 track titles,
which was followed by technical difficulties
and an eventual spike in Google Twins searches
for her names due to the air.
Sometimes I think they fuck these things up on purpose.
It's like more buzz.
That's the first thing that came to my head.
Yeah.
Oh, it messed up. It's like more buzz. That's the first thing that came to my head. Yeah. Oh, it messed up.
More chaos and more hype.
Agitation creates engagement.
And when you have Swifties, isn't that what they're called?
Swifties?
Yeah, Swifties.
Got it right.
Hey, when Swifties get upset, they take action.
And action leads to views.
They let the world know.
They tell Twitter and get those Twitter fingers going.
Yes.
Are you a Taylor Swift fan?
No.
Don't get me wrong.
When she first came out, she's got hits.
She has hits.
But I also, it's just like when you're that big and i hate to say it bro but
even when you're talking about this guy she's dating i'm like there's another breakup song
coming out of this one yeah like we talked about last week the celebrities can't stay together
locked you down yet is my question yeah exactly she's attractive she can sing she's taylor swift
and she can't lock down the guy what the fuck's's the problem? I don't know. Now that I'm more mature, I'm like, I just see a lot of red flags.
Yeah.
I do like her new album, though.
It's a little, got some jams on it.
She makes hits, man.
She does.
She makes hits.
I like the remix is better.
Her master is getting sold without her permission or whatever that whole deal was.
I give her credit because from my understanding,
she does write a lot of her own stuff and has done she does no she's a true musician like i respect the hell out of her on some levels like the musician level yeah like getting where she is
more if she was more independent now i feel like it's become so theatrical and cult-like.
But that's the irony is she plays that I'm the independent woman and I'm doing all these things.
And she's clearly self-made and done this.
No one's taking that away.
But then the irony of that positioning is what you just said is the Swifties that just are protecting her at all costs.
And I don't know, trolling everything.
I had a friend go to the recent concert
and he called me after he went with his wife
and he's, dude, it's a little funky,
like how emotionally involved,
and this could apply to any celebrity for that matter.
Oh yeah.
People literally, like you said,
will kill for these people.
Yeah.
Or spend their last dollar going to see their show
yes she's one of i don't know that there's 10 of these stars on the planet anymore there's not
as many as there used to be she's one of them that draw that has this emotional right she's
obviously her songs are catchy but then this this, I don't know, attachment.
It's like The Rock.
It's like his level, him, Beyonce, her.
You're right.
There's a very select group, maybe Ronaldo.
Yeah.
And there's some of these just mega stars that have this kind of pull on them emotionally.
And with the pocketbook, like you said said spend their last dollar on it and so
i think if as a marketer and even as i think like hollywood types if you knew how to bottle this up
and recreate it people would do it it's what generates obviously it's where talent and looks
and ability and persona like magically formulate to what this is but you can't quite
put your finger on what makes it so magnetic right and i guess it's just those things and
maybe there's just such so few people that have all of that together baby yeah x factor it's the
x factor taylor swift go look for that song reveal if it's not glitching still.
Next here, coming from Marka, M-A-R-C-A dot com.
AI robots infiltrated an NFL game with a secret mission.
Welcome to the future.
Welcome to the future.
Robots were seen among the spectators at the week one NFL game between the Chargers and the Dolphins promoting the upcoming film, The Creator.
These robots representing characters from the movie were situated in various locations around the stadium.
This is a pretty smart activation for this movie.
I've seen the previews for it.
It looks pretty fucking good.
I want to watch it.
This kind of scares me a little bit.
But the creator is set to release on September 29th and explores a conflict between humans and AI.
Who could possibly see that coming?
Maybe a bunch of people with neural links that get hacked
and all of a sudden start fucking killing us.
Or these robots that we've made too smart
think that we make no logical sense
because humans don't a lot of times dude you can see what we're this is all going do you feel it
but no one wants to get in the way of stopping it if we're looking this is a glimpse into the
future if you ask me terminator right exactly do we not learn anything from that work of non-fiction
that's why i'm like all right like elon is super smart but maybe we need to like
reel it in a little bit yeah they had these robots that were characters for the movie
just sitting in the stadium like regular fans.
I think it's a really smart activation.
Yeah, I saw this one viral. I feel like I saw a bunch of clips on this all over Instagram the last week or two.
Yeah.
It would have been even cooler if they hadn't asked permission.
They just bought regular tickets.
I'm assuming they had permission and did all this.
Dude, that would have been some guerrilla.
Yeah, some guerrilla shit right there.
That's a way to do it.
If you got to, here's borrowed here's borrowed take stealing an idea if you're like something like that you're not gonna
obviously if you're holding up signs you're doing something that would be signage it's permanent but
what keeps you from paying 20 or 30 people affordably. Okay. Cost you whatever that is. $100 a person.
Okay.
Cost you two grand
to get them to wear
you're an independent movie maker
or you're a small brand.
So we should do this for vacay.
We should get like 20 people
to wear vacay t-shirts
to a big sporting event
and just have a
to where you couldn't miss it.
Obviously, we're not going to have
400 people there.
But what's the numbers of 20 or 30 people and have them wearing your brand?
You can't stop someone from, you can't stop that. So if we just bought tickets for someone and they wore our shirt,
they might get on TV.
They likely would because someone would spot if there's 30 people,
the same shirt on, start walking by.
What's that?
It's a pretty good guerrilla idea. Get some vacay jerseys made like some nfl exactly vacay and be like what are all these
vacay jerseys i keep seeing see all right there's a see we're giving ideas that we need to steal
ourselves chris but if you're out there listening these are ways you think of gorilla marketing
ideas stuff like this you steal from the ideas ideas of the agencies and the movies that have billion dollar
budgets. And it's not even steal.
You just borrow a good idea. Most ideas
are borrowed and then made better.
It's a fact. The internet's interest
in PR relationships
has turned into an
obsession, Chris.
Tell me more, Ryan.
Yes. This comes from
Mashable.com.
Relationships perceived as inauthentic by fans face accusations of being merely for pr celebrity relationships typically begin
with tabloid rumors followed by an insider confirmation and some casual paparazzi photos
but then if you want to know that it really gone to the next level,
it's a public event together.
There's like a sequence if there's a relationship for celebrities and the
viewing public is starting to get aware of these things and view them as
inauthentic.
Yeah, totally.
I'm like,
did you really not you and I've been hit up from a pr agency to get us into
a magazine or oh yeah gq or four yes right exactly we'll get you in there and it's but i will say
paid it's just obvious now but it's also obvious when maybe two B-list celebrities that seemingly have nothing in common.
You're like, you can't even quite see them together.
And then these rumors start swirling and you're like, is they really together?
Is this just to drum up lots of articles?
And I think that's what they say.
Like people start to read between the lines because there is this exact sequence. Oh, we saw Leonardo. I guess he's A- Like, people start to read between the lines. Because there is this exact sequence.
Oh, we saw Leonardo.
I guess he's A-list, but whatever.
You get the point.
Brad Pitt was out with Jennifer Aniston, and this was 25 years ago.
I'm really aging myself.
And then it was the photos that are blurry of them in a taxi.
And then a month later, they're at the award ceremony together.
Oh, they're official.
They're at the award ceremony.
The public isn't buying that shit anymore, Chris.
No, I thought the prime example I thought of was like that SNL guy, Pete Davidson, I think, and Kim Kardashian.
I was like, fuck is this?
Yeah.
And who knows?
Maybe it's real.
But also at this point, it's like, who cares?
Who gives a shit?
No,
but they're just trying to borrow,
they're borrowing interest from one another
to generate
attention from the press.
And then it creates this story.
Because inevitably,
if you really pay attention,
one of them has a book or a movie coming out.
It just happens to be. Yeah it's a timing or a new makeup line or something and look some of it's real but
i don't know man it just seems like a bottle like a total manufacturer job like two publicists said
i really think it'd be great if Tom and Lucy got together.
I think it'd really bump their press.
Do you think they could do that?
Maybe go have coffee a couple of times?
We could make this happen.
We'll call the paparazzi.
They'll be waiting outside the coffee shop.
Yes.
Shaquille O'Neal talks investing in ed tech and startups
that are going to change people's lives.
This comes from TechCrunch.
Shaq.
He owns a bunch of pizza places, if you didn't know that.
A bunch of Papa John's.
Shaq discusses his passion for investing at TechCrunch Disrupt,
citing the importance of education, literacy, and driving positive change and shared successes such as being a lead investor in ed
soma an ai platform for reading ed soma i'll sit that on paper tripping over it mentally
you like shack i got i don't have anything bad to say. I just, I don't know, man.
I just feel like if you're that big, you're that famous,
like you're compromised somewhere.
I hate to say it,
but when I was a kid,
huge Shaq fan when he was on the Orlando magic, definitely. And I, yeah,
even now he's one of these guys I almost look at like Mike Tyson, like these dudes have been around a long time and now they're in their more wise years.
So I do think he spits some good game and some even business wise, like he's got some good stuff he shares on some of these podcasts.
So yeah, he's translated his experience into some wisdom.
Some of these guys, yeah.
Athletes that kept building right yeah
he's kept the momentum outside of sports so i respect that for sure yeah he's he's so soft
spoken like when he talks on tv a little bit that you if you don't really listen you dismiss it
because you're like okay this is big shaquille O'Neal playing basketball or whatever but if you really pay attention dude's pretty fucking smart fucking
funny too yeah like he's both he's got some good humor so yeah so he's but he's talking about
investing he does seem to have his hand in a million things like I'm starting to see him
everywhere I'm sending him on podcasts, obviously, lately.
He's on the NBA shows.
And then I have seen him popping up at some of these tech and investing stuff.
Cameron, he needs to be on the short list for the Radcast.
Shaq O'Neal.
He's getting in business.
Seems like a good fit.
We can talk about Ed Soma.
His AI-powered platform for reading.
We can talk about Ed Soma, his AI-powered platform for reading.
Free LA has enrolled Megan Three Stallion at Flamin' Hot University.
Who knew?
I didn't know it was a school.
They got that shit everywhere.
Flamin' Hot, every time I go to the store, it's on something else.
I'm like looking at bread.
It's like Flamin' Hot bread, Flamin' Hot cookies,
Flamin' Hot Mountain Dew. I'll tell you what, they've taken that brand but okay frito-lan is not good for us no it's so hot it like it turns
your stomach inside out i think i do the flavor i'll eat there was a study that came out recently
like literally about all too many kids eating these hot snacks like whether it's doritos or
these and that it's literally like ruining their stomach lining like we're creating like long-term health effects from
these products it's look my i have middle schoolers it's cred they're like oh i'm eating my takis
today like it is like true getting credit in middle school flex oh it's a flex if you're eating
that bag of takis and not blinking with With no drink. Are you kidding me?
The feats of strength.
The feats of heat.
Hey, feats of heat.
That should be a campaign for them.
Flamin' Hot feats of heat.
Fredo Le is teaming up with Megan 3 Stallion to promote its Flamin' Hot flavor.
Megan 3 Stallion.
I'm going to correct you so your your watchers don't make fun of you
meg and these stuff yeah dude sorry i'm adding an r that was it's all this flavor hot flaming
through a the stallion sorry that's restyling better like that way she's got three horses
through a humorous online video short courses and limited edition merch collection
with proceeds benefiting the
Pete and Thomas Foundation
and a scholarship fund at Texas University.
I like her.
She's a Texas girl.
She had a soft spot for that.
Megan
the Stallion.
I just want to go to Flamin' Hot University.
Might be too hot for me, bro.
It might.
Is this like hot or not?
Remember that?
Yeah.
That was the app before.
What is it now?
You guys, you youngins and single like Chris, you know all the apps.
Swipe left or right.
What's the number one?
Throw me a bone here.
What's the name of the app, Chris?
Yeah, thank you.
Bumble, Hinge.
Yes.
Farmers Only. What's the name of the app? Tinder. Yeah. Thank you. Bumble. Hinge. Yes. Farmers only.
That's your favorite.
Yeah, bro.
You put that cowboy hat you got on there and it just, it all went.
I need some acreage for my barn dominium.
Those things are so popular.
Yeah.
Barn dominium.
Dumbest name ever.
I really like this Flamin' Hot University, though.
I want it to be a real place.
And, like, to go there.
I feel like they have to have some kind of R&D lab going on.
No shitting.
Have you paid attention to the grocery store?
How many things have this stuff in it now?
A lot, bro.
Yeah.
100%.
Even, like, drinks.
It's in mac and cheese.
It's in drinks. It's in mac and cheese. It's in drinks.
It's in sweet things too.
Like they're mixing it.
I'm like,
I think that's crazy.
I've seen it.
A lot of the Mexican candy would have that like spicy chili,
like seasoning on it.
And I'm like,
what is like Clamate?
Yeah.
Clamate.
The rim of the Coronas and stuff.
Oh, yeah. Beer and tomato juice.
I call it a red eye.
That's what I have when I go to Mexico.
Those are delicious.
It's got a little hot sauce in it.
But I will say this back to the Flamin' Hot.
Let me give a little marketing.
It's called brand extension.
This is what when you have a brand and you have a product that has the ability to extend beyond the product that it's in,
and you want to gain more awareness, more reach, and extend beyond the brand that you're in,
you do these kind of licensing deals.
And that's what Free Delay has done.
I don't know who owns the original.
I imagine it's Free Delay since it's them on the Flamin' Hot
that owns the license for Flaming Hot.
It's trademarked.
And now they're in products that aren't Frito-Lay products,
obviously Mountain Dew, other things.
And this is how you get, again, borrowed leverage, borrowed interest,
increased leverage from other brands,
and it's a natural brand extension play.
And for example, for us, if we did a vacay thing where it was powered by vacay
or something with someone else or another brand or tennis shoe company,
something like that, it is a forever long marketing tactic that works.
And it's working because I see that Flamin' Hot stuff everywhere.
Yeah.
So go check it out.
You might get into the university if you apply.
Pringles just unveiled a $140 collab
with Caviar Co.
Caviar and Pringles.
Two things I naturally thought would always go together.
Here's what's inside the limited edition kit.
They announced a partnership with a caviar company inspired by a TikTok trend
that garnered over 10 billion views,
which involves topping the chips with high-end caviar.
The limited edition Pringles and caviar collaboration offers three product options priced at $49, $110, and $140.
And they are available as of this week.
Comes to us from CNBC.com.
You like caviar?
I'm fine with it.
It's not.
You don't crave it?
It is. No. Not at all. I'm fine with it. It's not... You don't crave it?
No.
Not at all.
Nothing screams class like Pringles and caviar.
Yes.
It's like a salted cracker, right?
That's right.
It might be on to something.
Maybe I'll love it more.
Yeah, I think I would like it with on a Pringles though.
A nice ranch Pringles or cheddar with some caviar.
Caviar is just salty, I feel.
It's just some extra salt.
Exactly. It makes it saltier.
Get some pizza
Pringles with some caviar.
They do have some Flamin' Hot Pringles
too. Bring that full circle.
Oh, man. The Pringles and too. Bring that full circle. Oh, man.
So the Pringles and Caviar Company, this 10 billion views.
Like, when I read these things, Chris, that are like, okay, 10 billion views,
I'm not saying they're fake views, but I'm like, really, 10 billion?
Really?
That's so many people, dude.
The United States is, what? 380 million?
Yeah.
Fucking 10 billion.
Is it really that interesting?
Or I don't know.
Sorry, have you seen this?
Honestly, maybe these other countries.
Okay.
They probably think we're idiots.
Like these other countries are like.
China is the one that's introduced.
And they don't allow TikTok in their country.
But they force it on ours. Because they know it's like some of this mindless shit.
Go figure.
But it's a good it sounds like it's a good collab for Pringles and caviar.
You never know.
Anything could improve caviar, at least the flavor, because it's just salt.
Like you said, it's salty.
at least the flavor because it's just salt like you said it's salty and i could see people just doing this like as one of these viral trends like everyone just goes to grocery stores like oh let's
do this and record it maybe that happened yeah yeah i think you're it's like the flex okay i'm
flexing except on caviar and then i'm putting on a pringle like it's that double thing i'm flexing
with the caviar but i'm so cool Cause I put it on a Pringle.
Like I'm,
I'm like,
I don't want to look too hoity toity with caviar.
So I'm going to put it on a Pringle.
So I'll get my,
my cred back.
I've uncovered the secret to this collab and trend.
That is a thing.
It is a thing.
That's all of the news for the week.
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Chris?
Damn, man.
Couldn't have said it any better myself.
Exactly.
It's so true.
We talk about this in marketing. You're always trying to move from point A to point B.
It's like in life, we're always going somewhere.
Destination, either your mind, your capacity, or physically.
We like to help people get to the destination the right way.
That's what vacay is about, right?
Just want to get away.
Get to your destination in that first class vibe, baby.
That's right.
Go give them some love.
Chris and I will thank you for it.
I hope no one misses a couple of these social holidays
as we close out today's.
Because this one I just couldn't really miss on.
It's September 26th, Chris.
National Pancake Day.
I hop here I come.
I'm eye-hopping it, baby.
I'm telling you.
What is that?
Today's the 22nd, 23rd.
It's like Tuesday-ish.
I think pancakes for all.
There's going to be some specials.
Pancakes for all. There's going to be some specials. Next week, we're going to be talking
about somebody overeating
and dying from
eating too much pancakes or something.
I'll tell you what. There's a few things
that are as good in the morning. Either a
waffle or a pancake with butter
and syrup on it. Are you kidding me?
Maple syrup? Real syrup?
Not that fake shit. Don't give me that
log cabin stuff that says syrup
that has a disclaimer under it i need the stuff that gets popped out of the tree
yeah baby i want that shit drained right out of the tree trunk
exactly high high grade maple high grade maple yes september 26th corn Don't give me that fructose corn syrup shit. Yeah, I don't want any of that. I need the real stuff.
Straight to the vein.
Yeah, that's right.
That's all we've got for this week.
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I'm Ryan Alford.
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