Right About Now with Ryan Alford - Weekly Marketing and Advertising News, March 18, 2022: NFTs To Be On Instagram

Episode Date: March 18, 2022

Welcome to this week's episode of The Radcast! In this news episode, Host Ryan Alford, Co-Host Joe Hamric, and guest Christina Yasi discuss the Latest Trends in the Metaverse, Social Holidays, the Mar...ch Madness, a recap of our previous guest, Jason Feifer, and our next guest next week, Mike Sancho.Here are this week’s biggest marketing headlines:Rick And Morty Reunite With Wendy's For March Madness-Themed Las Vegas ActivationWill Ferrell Is A Life Coach With Giant Hands In This Absurdist Nordic Bank AdTwitter Has Introduced Twitter ShopsWell… Facebook Has A Tiktok NowFlippy, Meet Chippy, Chipotle’s New Tortilla Chip-Cooking Robot ArmJack In The Box Enlists Extra-Large Billboard To Melt Mcdonald’s Ice-Cream CredibilityIf you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com Like, Share and Subscribe on our YouTube account https://bit.ly/3iHGk44 or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 

Transcript
Discussion (0)
Starting point is 00:00:00 My four I'm gonna bank on the 401k in the metaverse. Oh, you guys have 401ks. That's cool in the metaverse. Ah You like Rick and Morty I do I tried I tried I tried I tried I do like I just I think it's it's so dumb. It's it's super dumb It's but at the same time. It's also pretty smart Yeah, that's what everyone tries to convince me. Actually. It's really brilliant Christina and I hate it Facebook Started their tick tock account this week. The brand. What a choice. Of course it did.
Starting point is 00:00:30 What's Facebook doing on TikTok? Why wouldn't they? You're listening to the Radcast. If it's radical, we cover it. Here's your host, Ryan Alford. Hey guys, what's up? Welcome to the latest edition of The Radcast. It's Friday, March 18th. That's crazy. March Madness. March Madness.
Starting point is 00:00:57 It's here. It's crazy. Welcome to the show, Christina Yassi. You got it right. I did. Two weeks in a row. Joseph Hamrick. Nailed it. Hey, I'm getting good. There it right. I did. Two weeks in a row. Joseph Hamrick. Nailed it.
Starting point is 00:01:06 Hey, I'm getting good. There we go. I didn't think about it at all. I wasn't asked prior to the show. I need like a liar button. Liar! Buzz me in my chair. My nose got longer.
Starting point is 00:01:20 Oh boy. How is everyone this week? Good. Good week. Daylight savings. Oh, yeah. Hey, right? You've lost that hour.
Starting point is 00:01:28 It's really like not helped, right? I mean, you know. You need that hour back? I think it should stay. I'm of that persuasion. I think there's a bill in Congress to do just that. There is. Or the Senate or some form of government.
Starting point is 00:01:40 Yeah, it passed one of them. Yeah. I used to know. Yeah. I like it when it's lighter, longer. It doesn't, right? I could give a shit. I mean, one way or the other, it's going to be light longer.
Starting point is 00:01:51 Time is time. Right? Right. Actually, but then in the wintertime, even at its darkest point, it's 630, 645, it's still light. Where now, what, like 515? It's dark, like in the doldrums of winter. In the morn. Pressing
Starting point is 00:02:10 issues on the Radcast. Pressing issues. Everybody filled out their brackets for March Madness? I filled one out hastily this morning. I didn't. And I'm part of some group, so I really did let people down. But oh well. Yeah. I didn't fill one out. Priorities. I have to admit I didn't do it. It's been a while. I've watched a lot of games though. I didn't fill one out. Priorities. I have to admit, I didn't do it. It's been a while.
Starting point is 00:02:26 I've watched a lot of games, though. I watched the games last night. Double overtime. It kept me up a little late. Which game was that? Notre Dame and Rutgers. Yes. Yes.
Starting point is 00:02:36 I did watch that as well. Notre Dame squeaked it out. Yep. Exciting. It was exciting. Riveting. Riveting. They had that Catholic power.
Starting point is 00:02:45 They were like, let's get it. Sign of the cross. Yeah. So St. Patrick's Day was yesterday. Riveting. Riveting. They had that Catholic power. They were like, let's get it. Sign of the cross. Yeah. So St. Patrick's Day was yesterday. Sure. Everyone has green on. To celebrate St. Patrick's Day week? Some more than others. Question mark.
Starting point is 00:02:55 Yes. Is this a week or a day? We were having this debate before the show. We had it in the show notes. I'm ready for some contentious debate. Hot debate action? What side do you want? I'm going to go with it's a week-long thing just because
Starting point is 00:03:11 companies come out with celebratory merch and food items. It says day right in the thing. I know. People do choose this. Christmas Day? Yeah. True. Maybe. I don't know christmas is kind of
Starting point is 00:03:28 standalone yeah saint patrick's no one ever says saint patrick's don't mess with christmas it's on it's saint patrick's saint patrick's time you don't celebrate but people do seem to choose what day they uh sure uh in vibe what's what's it's a vibe imbi You got it Yes thank you And that's what I'm here for Yes thank you Thank you for that Yeah A bunch of other things Joe Yeah
Starting point is 00:03:51 We need some Comic relief now Well You know But similar to Halloween As well Halloween kind of moves Depending on where it falls
Starting point is 00:03:58 In the week Sure Yeah But I think most people At least kids I think go trick or treating The night of I think the The, at least kids, I think go trick-or-treating the night of. I think the kids and the adults kind of choose when to party on St. Patrick's Day or do both weekends.
Starting point is 00:04:12 When can you get drunk? There's always like this debate in my neighborhood. Like if it's on a Friday, like, oh, should we do it on Friday or should we wait to do it on Saturday? Or since it's on a Wednesday, should we just do it? And everybody's like, no, fuck what? No, you do it on the day. Yes. Nobody's going to be,
Starting point is 00:04:26 I mean, you can come out on Saturday, but you can get fucked. You're not going to get anything. I was working in Chicago and it was pretty cool because they did, they dyed the river green and that's pretty cool.
Starting point is 00:04:37 That's pretty awesome. I mean, maybe drink at least 10 more beers. Sure. Celebrating. That day. Yes. This is another miss, another rare miss for us. We should probably more beers. Sure. Celebrating. That day. Yes. This is another miss,
Starting point is 00:04:47 another rare miss for us. We should probably have beers. Yes, we should. We should have beers. Yes. Well, you know, St. Patrick's Day was technically yesterday.
Starting point is 00:04:55 Sure. But if we celebrated the week, that's all I'm saying. It's fine. I mean, I have my Alani new. Well, it's not. I guess we're just up the river. We gotta fuck ourselves, I guess.
Starting point is 00:05:05 There's some sort of green on there. Not really. Well, read my lips. I'll give it to myself. No. Self-aware. So, yeah, it's been a good week. I did see a stat.
Starting point is 00:05:19 This was interesting. The U.S. online grocery market is eight and a half percent from last year and 40 in delivery i thought that hit my radar on the google trends right before we came in so delivery of groceries to the stores up 40 year every year just significant delivery from the stores to your house yes yeah that does not surprise me neither i don't think that genie's going back in the bottle he's just gonna to eventually be what, like 80% of everyone gets it delivered? Probably. Yeah.
Starting point is 00:05:49 I mean, if you can, why not? Yeah. You go into the Metaverse shopping center. There you go. And, you know, feel the peaches. Buy some meta meats. I only want the meta. The best meta peaches.
Starting point is 00:06:00 Fuzziness. Soft. Meta peach. Fuzzy. Is this avocado hard or soft? That's what she said. Avocados areiness. Soft. Meta peach. Fuzzy. Is this avocado hard or soft? That's what she said. Avocados are green. Okay.
Starting point is 00:06:10 Sure. Is this bag on track? Sure. Yes. But yeah, I just saw that and I'm like, okay, that makes sense. And we do this at our place and I think it's we don't shop every trip online delivered but i just see that becoming oh yeah like have you guys done it you guys get groceries delivered you should see the dead eyes of the people pulled up to my house with like four cases of water and
Starting point is 00:06:38 like gatorades and all this like the heaviest stuff you can imagine. All the heaviest stuff. Yeah. Seven cases of. I'm not even kidding. Four cases of water the other day. Fucking the big ones. Yeah. Yeah. My wife was like, go out and help her. What a hydrated king.
Starting point is 00:06:52 We love to see. Well, it's in case of the apocalypse. Ah, I see. Prepping. But yeah, my wife actually made me go out and help the lady. She's like, go help her. I was like, oh my God, dude. She's getting paid.
Starting point is 00:07:03 That's whatever. Christina, delivery? Yes, no. I haven't, but that's because it think it's just me i live alone i really haven't you know it's an excuse me to get out of my apartment half the time there we go you might meet someone you're sure that's exactly where i want to meet someone the grocery store the hair is better than the bar is it i don't know i don't think it is i don't but when i go grocery shopping it's just me and like a bunch of moms. Yeah. So I could meet friends
Starting point is 00:07:28 maybe get some babysitting gigs. Maybe you're going at the wrong time. Yeah. You're not getting that out. When do the hot singles
Starting point is 00:07:33 go to the grocery store? Now I'm wondering. I would say between 7 and 9 p.m. Yeah. Probably. 7 and 9 p.m. Definitely after 7.
Starting point is 00:07:39 After 7 for sure. 5 p.m. is all the work You can tell a lot about a guy based on what he buys from the grocery store. See? It's not bad. Number one you can tell what he eats. Yeah. Yeah. That would to eat people. You can tell a lot about a guy based on what he buys from the grocery store. See? It's not bad.
Starting point is 00:07:45 Number one, you can tell what he eats. Yeah. Yeah. That would be a good. If it's like, you know, Slim Jims and junk food, like you have to go, oh, this isn't working. I can fix it. Yeah.
Starting point is 00:07:56 That's right. You can cure his meats for him. Oh, boy. Sorry. That was very layered. I didn't even mean for it to be. We love some multiple entendres. It was a Slim Jim thing.
Starting point is 00:08:10 I didn't even mean to go there. Well, yeah. In other news, it's a good news, a good week for the Radcast. Jason Pfeiffer was on, editor-in-chief of Entrepreneur Magazine. Just a small journal.
Starting point is 00:08:23 Sure. You know. Yeah. Jason's cool. A little startup. Yeah, a little journal. Sure. You know. Yeah. Jason's cool. A little startup. Yeah, a little startup. Jason was very down to earth. The champion of change.
Starting point is 00:08:32 Okay. This was one of his many outlets. He's got podcasts. He's writing books. He's a smart guy. And he was actually really approachable.
Starting point is 00:08:40 I thought he was very insightful. All right. So getting some good feedback from him. And Mike Sancho next week. Go ahead. The Sancho.
Starting point is 00:08:50 Yep. There it is. I call, I like my, Mike was like the nicest. Why are they one of the nicest guests we've ever had? Um, really unassuming even for how successful he's been. And he's teaching people how to make multiple income streams and all kinds of
Starting point is 00:09:03 stuff. Younger guy. Yeah. But very impressive. But I just want to call him the Sancho cause he's like, how to make multiple income streams and all kinds of stuff. Younger guy, but very impressive. But I just want to call him the Sancho because he's like a vibe. It's an excellent nickname. Yes, it is. If my name was Sancho, I'd want you to call me the Sancho. Oh, yeah.
Starting point is 00:09:16 Yeah. You'd be like, Ryan. You'd be like, no, no, no. No, no. Sancho. Like an icon. Yeah. Yes.
Starting point is 00:09:22 Mike was great. Tuesday, that releases, so check it out. Wherever you listen to podcasts. If you didn't know, we're on like 30 platforms now. At least. At least. You have no excuse. No excuse.
Starting point is 00:09:34 You can find us. Search Radcast. We're also at the top of all SEO. All you've got to do is put Radcast in. It'd be harder not to listen to Radcast. We're difficult to avoid. Yes. That's right.
Starting point is 00:09:45 So tell all your friends. I do want to mention I've got a different hat on today. Our merchandise. Green. Official merchandise sponsor. Branded Bills. I have my U.S. hat. I had my South Carolina hat last week.
Starting point is 00:09:59 Yes. Now I've got the U.S. hat. It's going to be bigger and bigger. I feel patriotic. Yeah, there you go. You know, growing. You're going to have one with the earth on it next week to be patriotic yeah there you go you know growing you're going to have one with the earth on it
Starting point is 00:10:06 next week and then the radcast you know sure because that's bigger than it's all the metaverse it's bigger than all
Starting point is 00:10:14 so yes go visit brandedbills.com we've got a 20% discount on all merch they've got incredible high quality hoodies as well
Starting point is 00:10:23 so you need to check that out the great thing about them is you can do everything custom. So if you're a business out there and you need high-quality custom stuff for customers or staff or you just want a cool hat, all custom hats, hoodies, T-shirts, brainabills.com. Use Radcast20 for your promo. And you can share that with friends, family, anyone. No limits. Get some Christina Rosiassi merch. There you can share that with friends, family, anyone. No limits. Get some Christina Rosiassi merch. There you go.
Starting point is 00:10:48 I know. Cry. Yep. I'll get some for my cat because he has an Instagram now. Oh, boy. Yeah, let's talk about that. You set up an Instagram for your cat. I did.
Starting point is 00:10:58 I did. I'm whoring him out because I don't want to be an influencer, but I figured he could be. And he's got like 40 something followers. Not bad in a day's work. Less than a day. Are you going to give us the info? Oh, yeah.
Starting point is 00:11:11 It's at the marvelous Mr. Marshall on Instagram. Okay. Yeah. I like that name. Yeah. Okay. That's totally normal. Exactly.
Starting point is 00:11:21 Exactly. He's going to be a bandana ambassador. Does he scratch people or is he a nice cat? He's going to be a bandana ambassador. Does he scratch people? No, not at all. Or is he a nice cat? He's precious. And totally deaf. Oh, like 100% deaf?
Starting point is 00:11:31 Mm-hmm. I thought all cats were deaf. Because they never come to you. When they want to be. He does. I just thought it was like a normal thing. Because they don't want anything to do with you most of the time. He's been here when we filmed for Up and Coming.
Starting point is 00:11:46 That was Marshall? He's been here. There have been multiple cats in this location. Wow. I'm scared now. Cat friendly. There could be a cat anywhere. Yes, there could.
Starting point is 00:11:59 Marvelous. Mr. Marshall. So everyone go follow Marvelous Mr. Marshall. He's going to blow up now. Instagram. I would love that. Please do. 20,000 followers by the end of the day. Yes. Guaranteed. Wow. I will follow him.
Starting point is 00:12:12 And I'll get some Brandon Bills merch for him. I know. You could have it. There are a lot of, like, look, the riches and the niches. Like, cat lovers, dog lovers, like all these accounts that have, like, those kind of characters or animals or whatever seem to all blow up. Oh, yeah.
Starting point is 00:12:27 Especially if you know what you're doing. Which you obviously don't. Hashtag cat lovers. Cats of Instagram. Catstagram. It's got to be that, right? Yeah, yeah, yeah. Of course it is.
Starting point is 00:12:39 Is it catstagram? There are multiple. Okay. We don't discriminate against. No. Cat hashtags. Cat hashtags We don't discriminate against. No. No. Hashtags. But without further ado.
Starting point is 00:12:49 It's time for another absurd holiday. There's no shortage of dumb things to celebrate. A Radcast social media holiday segment. Yeah. Yes. It's the best. If you don't like that song We don't like you You're wrong
Starting point is 00:13:06 Yeah Even if you don't Even if you hate it But you think it's The silliest stupidest thing ever That's okay too It's got camp value Camp
Starting point is 00:13:14 Camp We've only got three dates Because we've got a jam packed Show notes here We've got five pages today Don't think we're gonna get to all of it But Our producer Zoe
Starting point is 00:13:24 Didn't trim anything down. And I started going through and I was like, these are all pretty good. So March 18th, today. National Awkward Moments Day. Perfectly set up.
Starting point is 00:13:40 There it is. Awkward silence. We did it. Achieved. Celebrated. What's your most awkward moment ever? Oh boy. Or just one that's memorable. Awkward moment, like recently or just.
Starting point is 00:13:54 Yeah, just whenever. Oh my God. So I have one from when I was a little kid. I was in a, uh, this is embarrassing as well. I was in a play.
Starting point is 00:14:02 I believe I was, I was George Washington, I think. End of sentence. Pretty much. So there's like a piano bench that I was in a play. There it is. I was George Washington, I think. End of sentence. Pretty much. So there's like a piano bench that I was supposed to be sitting on. And my only thing I really had to do after I introduced the play is take that piano bench and put it behind the curtain. And I did not do that.
Starting point is 00:14:18 And so when the curtain closed, it knocked that piano bench off the stage onto the ground also leaving me in front of the curtain. So it was the loudest, the loudest noise that's ever happened and I was like, hey everybody, I had like left,
Starting point is 00:14:35 I like jumped off the stage and like walked out the door. Did you? It was bad. It was bad. Yeah, sounds pretty good. It stuck with me too. I was like,
Starting point is 00:14:41 obviously it stuck with you because that's a core memory. You went there in a hurry. Formative. Yeah. Yes. Formative. Well,
Starting point is 00:14:47 I was thinking about it because Joey was telling me a story the other day that was one of his most awkward things. It's not appropriate for this. Yeah. I can tell you about it later. It must be really inappropriate
Starting point is 00:14:55 because it's a fucking rad cast. Yep. It is. You would be mad. All right. You would probably be mad. I'll let that go there. Okay.
Starting point is 00:15:01 All right. Christina, what do you got? I was on a date and- End of story. Yeah, exactly go there. Okay. All right. Christina, what do you got? I was on a date and- End of story. Yeah, exactly. Truly. You didn't get it.
Starting point is 00:15:09 And after dinner, he was like, I have a surprise. And I was like, which is how Dateline starts. And he took me to VR. And I was in heels and I put the goggles on and I'm really competitive and bad at everything. And my goggles didn't calibrate to the room. So before me, I saw an open field and I'm really competitive and bad at everything and my goggles didn't calibrate to the room so before me I saw an open field
Starting point is 00:15:28 and there was actually a wall and I ran like full speed ahead into the wall and the goggles hit first cut my face open first date first date last date also
Starting point is 00:15:37 didn't work out didn't work out last date nice what do you got you know I was sitting there I asked you guys that and I was like what's the most awkward moment?
Starting point is 00:15:47 I couldn't think of my most awkward. Yeah, you're just so cool. No. You don't have awkward moments? No, it's not that. It's just like I couldn't think of something as, I don't know, meaningful as that. If I hadn't thought about that yesterday, I probably wouldn't have come up with it, to be honest,
Starting point is 00:15:59 because it's so long ago. Yeah, I don't know. I tend to. I think about my. I now know that I'm going to say this and I'm going to walk out of here. But I've been blessed to avoid a lot of awkward moments. Like there's been bad moments, but awkward. You know, I haven't had like, no, it's not about cool.
Starting point is 00:16:19 It's about lucky. Like to not get the awkward moments. Fair enough. Fair enough. Do you cause awkward moments? Maybe. That's the problem. If this is reversed around...
Starting point is 00:16:29 I don't think it's awkward, but other people are very uncomfortable. That could be it. You're making the awkward moments, and so you're just like, whatever. I don't give a shit. And people are like, ooh. I mean, you know, like, I don't...
Starting point is 00:16:39 Compared to, like, my wife, I don't give a shit about a lot of things, like about what people think. And so thus, it's hard for me to think of it, but there's things where I bet you if you asked her, she'd probably come up with like 10. Oh my God. You know, like, and I'm like, that wasn't really awkward to me. We should do a call-in one day. Yeah.
Starting point is 00:16:55 Nicole. Yeah. I guarantee my wife would come up with like five or six like this. Oh, which one do you want? Do you want the one where you were- Doing it alphabetical or by when it happened? Drunk at the one wedding? Is that the one you want do you want the one where you're doing it alphabetical or uh by when it happened drunk at the one wedding is that the one you want or yeah yeah so we're happy for you thank you it's also uh national moving lacy oatmeal cookie day l-a-c-y is that a brand
Starting point is 00:17:20 was my question you know didn't get that in the show notes. You got anything, Nick? Anyone? No. A brand? A typo? Let's just call it Oatmeal Cookie Day. Sure. Like oatmeal cookies? Yeah. Okay. As long as there are no raisins involved, I'm fine. If you're out there and you're an oatmeal cookie brand, you're fucked.
Starting point is 00:17:37 If you didn't already plan your social calendar. Sure, yeah. Yeah. So it's also, I do like this, National Sloppy Joe Day. There he is. This guy. I wore my green t-shirt just for Sloppy Joe Day. You should, that should totally
Starting point is 00:17:54 be something for you. There's a brand there. There's a video there. Something. I know. You know, we could get a sponsor. We could totally get like a... Manwich. Manwich. Copyright trademark. i like a good manwich yeah and a tuna i like you can get manwich t-shirts we sponsored by manwich fuck out of a man which exactly see man which if you're out there sloppy joe right here call us mike's hard lemonade still
Starting point is 00:18:21 still no no but mike's never calling us. We had some issues with Mike's. Yeah. We tried to like it. Tried so hard. And tried to drink it. Yeah. I don't think that Mike's Hard tastes good after you're 21. Or.
Starting point is 00:18:34 Or before. Ever. Some would say. Nick loves it. Yeah. So. He does. It's his favorite drink.
Starting point is 00:18:41 It's his favorite. He has it with lunch every day. It's also World Sleep Day. Friday. The day after St. Patrick's his favorite. He has it with lunch every day. It's also World Sleep Day. Friday. The day after St. Patrick's Day is World Sleep Day. Complimentary. It makes perfect sense. Not at all. Nope.
Starting point is 00:18:55 Saturday. International Read to Me Day. Well then. Are you reading dirty to me? Sorry. I like the Irish accent you reading dirty to me? Sorry. I like the Irish accent. That was a little subtle edge. You know?
Starting point is 00:19:09 Was that what that was? Yeah. I don't know. Irish whiskey accent. Sure. Oh boy. I don't know. It's National Backyard Day as well.
Starting point is 00:19:17 Oh boy. Sleep in your backyard. I have an apartment. National Corn Dog Day. Sad. So sad. I have an apartment. Every single one of these I'm allergic to corn dogs
Starting point is 00:19:27 I'm like I can't National Corn Dog Day I like a corn dog I love corn dogs Hallelujah Hallelujah With no comment Yeah
Starting point is 00:19:36 It's Let's Laugh Day as well Today? Saturday Oh Saturday The 19th We're ahead of it We nailed it today. I mean, who makes this shit up?
Starting point is 00:19:50 I like how specific the wording is. It's not laughter day. It's just, it's let's laugh day. Let's all laugh day. National poultry day as well. Well. And that's just in the States, ladies and gentlemen. National awkward moment day.
Starting point is 00:20:03 Finally, Saturday. If six wasn't enough. National Quilting Day. Oh, it's my favorite. Christina, I knew that would please you. I bet you do. You have a quilt somewhere. I actually, I'm not. I know you do.
Starting point is 00:20:14 I've always wanted to be. I did take sewing lessons and I can crochet and I can knit. You quilted that sweater. You did. It's not quilted. It's a knit. Okay, knit. You knitted that quilting sweater.
Starting point is 00:20:25 I purchased it. I don I purchased it I don't know I do knit though alright Sunday March 20th International Day of Happiness well there you go
Starting point is 00:20:34 yes I guess remind me best of luck everyone I don't want to be if anyone's down you need to get happy it's also National Proposal Day
Starting point is 00:20:43 look at me I didn't get any promposals could be your last chance down. You need to get happy. It's also National Proposal Day. Look at me. I didn't get any promposals. Last chance. National Ravioli Day. So make her some ravioli and you propose. There you go. All working together. I cannot possibly say no.
Starting point is 00:21:01 And then, what do you do after you propose? It's National Oral Health Day. Yikes! Okay. I didn't know what was... I was like, oh, oh, okay. Okay.
Starting point is 00:21:12 I had no idea what was about to happen. And then lastly, World Storytelling Day. Hmm. Tell us a story, Ryan. Yeah, yeah. Once upon a time,
Starting point is 00:21:19 there was a sloppy man. His name was Joe. He was on the Radcast. He was on the Radcast. He was on the Radcast. The end. That's all we have time for today, unfortunately. It's time for another absurd holiday. There's no shortage of dumb things to celebrate.
Starting point is 00:21:37 The Radcast social media holiday segment. Yeah. Yes, it is. That's maybe one of the shortest social holidays ever. I know. We have a lot of news to get to. Let's get to it. And a time limit and a attention span limit of our audience.
Starting point is 00:21:55 That's the big issue. We're creeping up on it already. So with that, we've got to get to trends in the metaverse. I love it. Oh, yes. There's what's not to love. Today's first news in the metaverse, NFTs, all that shit. Mark Zuckerberg says NFTs are coming to Instagram soon.
Starting point is 00:22:22 Well, meta wants you to mint in the metaverse mint in the metaverse in a conversation it's south by southwest mark zuckerberg announced that his company plans to introduce nfts into instagram in the near term quotes air quotes while the meta ceo and founder didn't offer a ton of detail. He characterized the integration of non-fungible tokens into the company's photo and video sharing app as something on the way. Once the Instagram team works out some of the technical challenges. We're going to get to that as soon as we figure out how to do it. Right. Yep.
Starting point is 00:23:01 Your turn. That's when I'm going to start making NFTs. The second I figure it out. Once I know what's going on I'll be right there with you guys you're gonna no idea
Starting point is 00:23:07 mint it right in the metaverse mintiverse mintiverse meant to be copyright trademark yep I don't think that's how it works you know the whole premise
Starting point is 00:23:17 of this I thought was like on open networks without the walled gardens and so the whole premise of NFTs taking place on Instagram strikes me as a little bit of a disconnect. But I guess anything can be some crappy digital art, too.
Starting point is 00:23:35 Sure. Yeah. We could make, actually, we'll make NFTs out of these highlight clips. Yeah, why not? Of us talking about the NFTs. I'll make my cat an NFT. There's no reason not to. What's more meta than making an
Starting point is 00:23:48 NFT out of this last clip? The first NFT was about us talking about there might be NFTs. NFTception. There you go. Never seen it. So yeah, we'll see where that goes as soon as they figure it out.
Starting point is 00:24:06 Thanks for letting us know, Mark. I like that once they figure it out. Thanks for letting us know, Mark. I like that once they figure it out, I will still be just as confused. That's what's fun for me. I'm not even confused about it. I just think it's all like focus on email and some Facebook ads. Right. And worry about NFTs and else in like a couple of years. Yeah.
Starting point is 00:24:23 I mean, you pay attention. We pay attention. We're doing it for the right clients, but the other 99% of them, there's other ways, another energy to expel. HSBC enters the metaverse by partnering with the Sandbox.
Starting point is 00:24:38 HSBC, a British banking organization, in case you weren't familiar with it. I was lost from the job. Yeah. With little to no positive words and approach to the cryptocurrency industry until recently will collaborate collaborate there's a lot of words here that's a lot with the sandbox to foray into the metaverse the announcement informed the new partnership will allow the banking giant to open up a host of opportunities for virtual communities across the world so they can learn more about financial products where they want to.
Starting point is 00:25:10 That sounds really boring, man. We're getting banks involved. Yeah. You can take a nap in the metaverse while you're hearing about financial services from HSBC. I would absolutely have to. World Sleep Day. World Sleep Day. Wrap it up.
Starting point is 00:25:22 That's right. Bring it all back. You think you didn't like it before. What do you try in the metaverse? What do you try? You think you hate it now. You hate it now. What are you getting to put some goggles on and get dizzy?
Starting point is 00:25:35 And you really learn what you didn't want to learn anyway. Yeah. That you're a 401k and going up fast enough. Nor will it ever, probably. I'm going to bank on the 401k and the Metaverse. Oh, you guys have 401ks? That's cool. And the Metaverse.
Starting point is 00:25:48 Ah, that's where I'll get mine. 401M for Metaverse. Amazon just introduced a bizarre Metaverse-like game to train people how to use AWS. That's their cloud where pretty much everyone that's now on the internet is pretty much using AWS. We won't go down that road, but I will say the game has users create their own avatar. Who moves through a virtual city helping its citizens solve technical-related cloud issues. Users earn points for completing AWS simulations and puzzles that will unlock such things as new character styles, pet companions, and virtual items.
Starting point is 00:26:30 Like a hoverboard. And a unicorn pool float. Oh. So you're an IT person in the metaverse. Yeah, and you really care about unicorn pool floats. Yeah. High stakes. I'm so busy fixing other people's technical problems in the metaverse.
Starting point is 00:26:47 I don't have time for a pool. What am I going to do with that? It's bullshit. Wow. Work-life balance. Not in the metaverse. I mean, if I'm writing these articles and you can't keep a straight face, like, look, no one's knocking brands for trying this stuff out, getting ahead of it, especially when
Starting point is 00:27:03 you've got a gazillion dollars like amazon it's just when you read it though and you think about the practical like right it's it's all pr and mark and branding it there's no real practical i feel like scalable use for this like this really driving like a business today it feels like an over complication yeah we're just gonna give you more steps. Make it harder. But they think they're making it easier. Instead of the frequently asked questions section. What is this? Put these goggles on and go into the metaverse.
Starting point is 00:27:36 This will not confuse you at all. Gamification meets the metaverse. I would run into a wall. Yes, you would. We've clarified that. You definitely know that. Yeah. No question.
Starting point is 00:27:48 Hazardous. And there you have it. It's time for... Oh. Trends. Hybrid. Hybrid. In the metaverse.
Starting point is 00:27:57 A mashup. That's what the teens call it, I think. Right? Yes. Collab. Soundboard mistakes. There we have... Even though I think some of these other news gets into it, cause they're all the news now is something to do with NFTs or something.
Starting point is 00:28:11 Otherwise with that said, Rick and Morty reunite with Wendy's for March madness themes, Las Vegas activation, Wendy's and Ricky Morty are at it again. This time in Las Vegas, they're going to be doing Morty's Mayhem, a Las Vegas activation that coincides with March Madness. You like Rick and Morty? I do. I hate it. You do so much.
Starting point is 00:28:34 I tried. I tried, I tried, I tried. I do like it. I think it's so dumb. It's so dumb. It's super dumb. But at the same time, it's also pretty smart. Yeah, that's what everyone tries to convince me.
Starting point is 00:28:45 Actually, it's really brilliant, Christina, and I hate it. Brilliant was probably pushing it. I hate it. Brilliant was probably pushing it. I like Big Mouth as far as adult cartoons. No Rick and Morty for you? Thank you. Too stupid?
Starting point is 00:28:57 Yeah. He's not allowed to watch it. Virtual high five. He's not allowed to watch it. Yeah. Big Mouth is funny in a different way. Yeah. Sure.
Starting point is 00:29:07 So Wendy's has had a lot of success with this partnership I think The breakfast stuff and all that It was McDonald's with the Szechuan sauce though wasn't it Yeah Adult Swim You watch Adult Swim regularly No I watch Rick and Morty on Hulu
Starting point is 00:29:21 Sorry Comedy Central or Adult Swim or whatever I have watched it. Yeah. Some of this stuff is just like not even too dumb. It's just like too like, what are you doing? Right. Right. Cartoon Network After Dark, right?
Starting point is 00:29:35 Yeah. That's when the sexy ones. So they have the sexy ones. Yeah. Yeah. You're a big Adult Swim fan, aren't you? I've not watched Adult Swim since I lived at home and had like tv and not just streaming services when you were when you weren't supposed to be watching it six months ago right
Starting point is 00:29:49 two years ago actually oh boy that's okay i just moved out of my parents house too so it's all good i moved out during the pandemic so that's a win for me smart yeah excellent timing do it anymore ryan do you like rick and morty i do I do. I'm not like a raving fan. Sure. But I do think it's completely stupid. Oh, yeah. But there is some intelligence there. It almost has to with how stupid it is.
Starting point is 00:30:16 But I'm not like a raving fan. Sure. But I get it. Right. Some of this shit, I don't like. I'm like, I don't get it. I get what they're doing. Totally.
Starting point is 00:30:23 I like how sometimes it's completely improvised. Right. Sure. It's so shitty. You're just like, what? Sure. You could fix that, but they don't care. I just can't get into it.
Starting point is 00:30:34 I do like Wendy's marketing team, though. Yeah. I mean, it started with Twitter back then, and they're still, I think, crushing it for the most part. Yeah. Fuck around and find out. Yeah. That's and find out. Yeah. That's what Wendy says.
Starting point is 00:30:47 Will Ferrell is a life coach with giant hands in the absurdist Nordic bank ad. So Will Ferrell is starring in a Nordic ad where he has giant hands. Well, the Radcast. What is there to say? I'm not sure. Is that all the information?
Starting point is 00:31:09 In a series of outlandish scenarios and outfits, he constantly drops instant Instagram-worthy self-help quotes about finding your inner power, treating your body like a temple, and becoming one with Mother Nature. Hmm. Yeah. He's playing Will Power,
Starting point is 00:31:27 I guess from Nickelodeon or something. I don't know what that is. A self-described happiness guru. Maybe not. That was a different power. Austin Powers? He's playing like a life coach and super happy
Starting point is 00:31:39 and he's got, I don't know what the giant hands had to do with any of it. You know what they say. I just think Will Ferrell is funny. He do just about anything. And I'd probably think it was, I love him. He's good.
Starting point is 00:31:50 Yeah. It's good stuff. Old school, still a classic. I haven't seen that in a long time. And it was on TV the other day. I caught about half of it. I was like running through the quad.
Starting point is 00:31:59 All right. I remember this. He's good. He's good. Nordic bank. Everybody back there. Happy for him. Happy for him. He deserves it. He's good. Nordic Bank. Everybody banked there. Happy for him. Happy for him.
Starting point is 00:32:06 So happy for him. He deserves it. He needed that. We were talking about Twitter. Moving on. Moving on. I got a lot. I got like six pages here, folks.
Starting point is 00:32:14 Oh, Jesus. Joining other social platforms and adding shopping features. Twitter has introduced Twitter Shops, which lets sellers choose up to 50 products to showcase on the social media ad. Anyone shopping on Twitter? I can't say that I do. Yeah. Sounds, add that to the, we didn't need that. Right.
Starting point is 00:32:35 Right. Just trying to keep up. Yeah. I want everybody, you know, attention on the platform. Sure. They're shopping everywhere else, so we got to add it. Yeah. You know.
Starting point is 00:32:44 I mean, it's probably smart play. Yeah. Right. I mean, because you have a lot of brands on there. Sure. They're shopping everywhere else, so we gotta add it. Yeah. I mean, it's probably smart play. Yeah. Because you have a lot of brands on there that are active. Wendy's for one. Yes. I'll shop Wendy's on Twitter. Shop some Wendy's t-shirts or something. I don't know. Will you? I guess you could order straight to
Starting point is 00:32:59 the app or something and get a cheeseburger delivered to you. Oh, yeah? I don't know. Be a good activation. They should edit. Read my lips. No. Probably not. Probably not, no. I get why they're doing it, but to your point, it's like
Starting point is 00:33:16 good God. Complexity. Focus where you... Twitter's great for news, quick one-liners, kind of relationships and like building at a kind of an educated level. Totally.
Starting point is 00:33:31 Yeah. But like I, you know, so focus on how I don't know how it improves that as much as it feels like a me too. But with small business, it feels like it would just be another expense. Yeah. Yeah. If it's in lines of like an Etsy shop or something. i'm not gonna buy nikes off of twitter and i love social shopping i get it but it's like it's i don't know right how many platforms do we need we'll see they're
Starting point is 00:33:56 unlimited yeah i'm just coming radcast shopping network's coming up yes i can't wait for that. Well, speaking of social networks, Facebook started their TikTok account this week. The brand. What a choice. Of course they did. What's Facebook doing on TikTok? Why wouldn't they? Scoping out the competition?
Starting point is 00:34:17 DMing Charlie? Recruiting beta testers. Buying ads will soon know because the social network has set up its own TikTok account. It's already amassed 15,000 followers which seems quite low. There aren't any posts, I don't think. The account is
Starting point is 00:34:33 verified by TikTok and Facebook. Facebook. Facebook. Facebook is confirmed as legit. And Snapchat has an Instagram page now. And also, Twitter has a...
Starting point is 00:34:48 I'm just kidding. What do they say? Keep your... Friends close and your enemies closer. Yeah. There you go. There you have it. It's important.
Starting point is 00:34:58 It's important. It's going to be interesting to see what they post, though. Yeah. It's just Mark Zuckerberg. They're going to be like... Is it going to be anti-tiktok slurs like that'd be pretty funny or just like the stuff you're crazy and like political stuff you're crazy ant posts it's just like screenshots of that like they want to like get the algorithm
Starting point is 00:35:14 all screwed up that's what it is that'd be hilarious if they were like somehow from the inside like screw the algorithm yeah they've got donald trump like you know tweets and like just all it's like everybody we screw him up everybody's getting the opposite of what they want like i'm getting all christina's like cat related stuff it is predominantly cats yes i know i know it's like a virus for the algorithm yeah it just flips it completely right smart yeah they're smart guys they are congratulations to them um so again here here them. I thought this was interesting. It has very little to do with marketing.
Starting point is 00:35:49 Flippy, meet Chippy. Chipotle's new tortilla chip-cooking robot arm. Really? They have robot arms. Robots are coming for all the jobs. From the company that gave you Flippy, the hamburger-cooking robot arm, comes Chippy, who does the same for tortilla chips.
Starting point is 00:36:09 Miso Robotics today announced that it's teamed with fast casual Mexican restaurant Chain Chipotle to develop a system designed to keep deep fry and seasoned chips. Not too much of a stretch, really, after Flippy,ippy two figured out how to make French fries for white castle last year. Yeah. It's pretty, pretty easy to do. Right. Just get a robot arm.
Starting point is 00:36:30 That's dropping chips, raising them, salting them. The other arm. Oh, got a little heavy on the salt there. Yeah. The industrial revolution again.
Starting point is 00:36:38 Yeah. Is it? Yeah. Yeah. Machines are taking jobs. They took our jobs. Yeah. I mean, who really wants to be the chip hooker anyway, you know?
Starting point is 00:36:48 I would think it'd be more sanitary in a post-COVID world, you know? But you don't know what that robot's doing in the metaverse all day. Wow, you're right. And I don't. And I don't. If the robot shows up an hour late, hungover, the manager of the manager, you have to be like, look, robot.
Starting point is 00:37:03 Listen, listen, this is your third offense. Yeah, I've already written you up twice like I know that you're not a sentient being but like and they're like but I need this job like
Starting point is 00:37:12 I have a life on the tortilla maker like you know takes them out to the bar just carries the arm yeah just like
Starting point is 00:37:20 the arm is pointed just so he can cheers himself because he has no yeah he's so hands on yeah I'm sorry that's wow ouch that was bad just so he can cheers himself because he has no friends yeah he's so hands on yeah I'm sorry that's
Starting point is 00:37:26 wow ouch that was bad read my lips no but uh Chippy he's got robot arm kids to feed
Starting point is 00:37:35 wow so clever who gets who gets turns taking Chippy out you know his robot arm wife's gonna be pissed damn it I gotta clean I gotta clean Chippy again
Starting point is 00:37:42 yeah instead of having to do the chips, you just have to clean the robot. I think I'd rather do the chips. Right? Yeah. Yeah. This guy's taking your job.
Starting point is 00:37:51 Took our jobs. Yeah. Jack in the box enlists extra large billboard to melt McDonald's ice cream credibility. Oh boy. Citizens of the city of angels wishing to cool off with a refreshing ice cream and milkshake are being urged not to get mcshammed by choosing a mcdonald's mcflurry over a limited edition oreo cookie mint shake from jack in the box this is funny so jack in the box is like completely going at mcdonald's they did this billboard and they also bought i'm i forget the
Starting point is 00:38:24 name of the website but you'll understand where i'm going with this you know what's what's always the issue when you want an ice cream at mcdonald's broken machines broken there's a website that literally keeps up to date with the exactly the number of machines that are broken in the united states you plug in your zip code you go there and jack in the box uh either bought or sponsored the entire website, took a whole takeover. So it's like about how all the ice cream machines are broken. That's so good.
Starting point is 00:38:51 They just say they're all broken no matter where you go. It's like, no. They can't. They can't. Broken. I did put the ones up in Greenville, and it was like half of them were down. And supposedly it has like a four-hour update window. I don't know who
Starting point is 00:39:05 keeps up with this shit now they're selling ads and they're monetizing so my god hey you just pay a kid to call around to the you know all of them be like hey i'm coming by with my grandmother to get a mcflurry and yeah machine and the person answering the phone is like fuck you what the fuck is your refrigerator running yeah is your ice cream machine running? There was a whole shenanigans around that as well because supposedly the company that made them made them defective on purpose. I think we talked about this once. So only they could work on it. They had the software for it. Fascinating.
Starting point is 00:39:37 Genius. Absolutely. And also probably illegal. Possibly. It could be problematic. What are you going to do? Not get ice cream at McDonald's. But kudos to Jack in the Box.
Starting point is 00:39:47 I like this play. I don't think I'd get ice cream at McDonald's anyways. Right. Do you? Nah. Your kids maybe or something? Not with all the yogurt places and stuff like that. It's like, eh.
Starting point is 00:39:58 Right. Seems like it's time has passed. Am I going to get a soft serve or am I going to get like you know some cookie dough on top of there you're going to get into some real shit I like to get ice cream with my cookie dough right if you're going to
Starting point is 00:40:08 fuck with ice cream fuck with ice cream yeah yeah no little soft serve cone I had to like cut those out because we deal with like with the kids and stuff
Starting point is 00:40:15 I'm like I'm just going to get this small cup and I'm just like yeah alright gummy worms falling off of it and shit I'll let Nicole take them now
Starting point is 00:40:21 and I'm like just keep me away from that yeah you know your limits. Unlimited access to Reese's Cups and cookie dough. I'd put the tiniest bit of ice cream in.
Starting point is 00:40:33 I don't give a fuck about the ice cream. Just eating really expensive candy. $7 a pound. Probably way more than that. $27 a pound. Yikes. I'm going to go get some frozen yogurt after this. Yeah, I might have a hangry.
Starting point is 00:40:50 Any final words, peeps? No. Christina? No. My final word is yogurt. Yogurt. I did see a promo for Up and Coming, the series. We got a little highlight clip.
Starting point is 00:41:06 I have not seen that. You didn't see it with a lie. I know. It's secrets. Little secrets. Even though you were in it, I get to see it first. Well, you know. That's how the world works.
Starting point is 00:41:18 The world works. I will say that Joey and I filmed a Mail Karens on Saturday. So that should be coming out by Wednesday really funny i've actually got some some clips from it and uh we did a little women's history month a salute that i think everyone's gonna really enjoy love it yeah sure so i'll just leave it at that the rest of it's probably not appropriate for for the radcast but uh where can everyone keep up with those videos, Joseph? You can find them on my Instagram, which is at JoeJolene,
Starting point is 00:41:50 which is a dumb name, but it's too late for that. Joey Thompson Comedy. Joey Thompson Comedy on TikTok. Notice how he keeps it in his name. Yeah, smart by him. And then I am JH underscore comedy on TikTok, which, you know, I got myself up to about 7,500 followers there.
Starting point is 00:42:08 That's good. Congratulations. Thank you. Slow applause. Hurry that clap up. Speed that clap up. Yeah, but you may be only that many followers, but you got like hundreds of thousands of views.
Starting point is 00:42:20 Oh, yeah, yeah, yeah. Lots of impressions, friend. I send your videos to my friends all the time. You better. I think you're very funny. You better. I appreciate that. You're welcome. I'm being genuine. I send your videos to my friends all the time. I think you're very funny. You're better. I appreciate that. You're welcome.
Starting point is 00:42:27 I'm being genuine. I'm not even messing with you. Your TikTok is there, too. Yeah, it is. I have one video of my comedy. Which is actually funny. It actually is a funny video she has on there. What's your TikTok handle, Christina?
Starting point is 00:42:41 At ChristinaRoseYossi, which is what I am on Instagram as well. Hey, guys, do yourself a favor. Go watch these guys. They're funny. That's why they're here. We try. More importantly of the cat one though. Follow the Marvelous Mr. Marshall. Sponsored by the Radcast.
Starting point is 00:42:52 So much more important. Cool. Well, you know where to find us? TheRadcast.com Search for cats. You'll find Mr. Marvelous. Cool cats. All this stuff. Go support Branded Bills. Brandedbills.com. All your custom gear. Bad cats. Cool cats. Okay. With all this stuff. Hey, go support branded bills, branded bills.com.
Starting point is 00:43:07 All your custom gear, bad-ass hats like this USA. Don't forget where you live. Still waiting for ours. Everyone in America, at least still waiting for our broadcast gear. I know it's coming two weeks for certain ones, five weeks for others.
Starting point is 00:43:19 And you'll see them here first on the show. And we'll send you, we'll do a contest. We'll do something. Give them away. You can buy them the show. And we'll send you, we'll do a contest. We'll do something. Give them away. You can buy them on Twitter. Yes. Hey.
Starting point is 00:43:28 Hey. Hey. Ding. Ding. Very good. Go support Brainerd Bills. We support them. Radcast 20.
Starting point is 00:43:36 20% off all your merchandise. Tell them we sent you. You know where to find us. I'm at Ryan Alford on all the platforms. We'll see you next time on the Radcast. To listen to full episodes or to find us. I'm at Ryan Alford on all the platforms. We'll see you next time on the Radcast. To listen to full episodes or to contact us, visit us on the web at theradcast.com or follow our host at Ryan Alford on Instagram.
Starting point is 00:43:55 Thanks for tuning in.

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