Right About Now with Ryan Alford - Weekly Marketing and Advertising News, September 17, 2021: The Return Of "Normal Shopping"

Episode Date: September 17, 2021

Happy Friday and welcome to this week’s marketing and advertising news on The Radcast! In this radical episode on The Radcast, host Ryan Alford and guest co-host Sean, celebrate as The Radcast hit Top 25 on Spotify Business Podcast Chart! Recaps episode guest Forbes Mental Performance Expert, Andy Murphy, and upcoming episodes with Tyler Rich, Alina Smith. Talks social holidays #TalkLikeAPirateDay #PeaceDay #MiniGolfDay and more marketing news.Take a look at this week’s biggest marketing headlines:Fireball Whiskeys ‘Firekeg’ holds 115 shots of Red Hot Hooch​​Rolling Stone publishes new version of ‘500 Greatest Songs of All Time’ listShoppers returning to their earlier pandemic behaviors, research findsCompanies are coworking in the metaverse to stave off Zoom burnout and spark new types of collaborationIntuit’s $12B Mailchimp acquisition is about expanding its small business focusWalmart to launch autonomous delivery service with Ford and Argo AIEveryone will be able to clone their voice in the futurePolaroid's Now+ Instant Camera Is Its Most Creative YetIf you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford | If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 

The keg of Fireball holds 115 dots. That sounds dangerous. I think a keg full of any form of liquor is probably not a good idea. I've already ordered one for the office. I'm thinking it might increase productivity for the first half of the day, and it goes to shit after that. Like, how much are you really getting done if your boss is talking to you and he looks like an avatar?

I'm probably not listening to him, seriously. If I get fired, I want it to be by some creature. Or if you fire me, could you be Godzilla or something? I've always wanted to get fired by Godzilla. I'm going to fire you over the phone on a video call as Godzilla.

As Godzilla. You're listening to the Radcast. If it's radical, we cover it. Here's your host, Ryan Alford. Hey guys, what's up? Welcome to the latest edition of the Radcast. It's our weekly advertising and marketing news and who knows what else. Joined today on September 17th, 2021 by my good friend Sean from Joey, Joe and Sean. What's up, Sean? What's going on? Good to see you. Good to see you. Glad to have you. Thank you. Excited to have you. I can't look at you without thinking about Ron Burgundy character though. I kind of like go looking for the mustache. Yeah.

Yeah. I can grow it back pretty quickly. Yeah. Or glue it back on. Yes. And if you're not aware, you can go check mine or radical social channel. Sean does acting and writing here at radical amongst podcasting and just being an all around great guy.

You know, thank you for that. Yeah, man. Appreciate that. You're a good soul. I already know it. Thank you. I knew it the day I met you, but now guy. Thank you for that. Yeah, man. I appreciate that. You're a good soul. I already know it. Thank you.

I knew it the day I met you, but now I definitely know it. Especially anybody that could wear that Ron Burgundy costume and smile afterwards. Yeah. One of our clients, we did a nice little parody, and it's quite hilarious. Yeah. Well, I don't have high hopes myself, so.

Yeah. I can laugh after that one. There's been a good week. I mean, for the podcast, at least. Yeah. We just hit top 25, brother. Oh, nice. On Spotify. Congrats.

Number 24 on the business chart. I wanted to say hot list, and I said chart. Yeah. But they do charting for all the major categories. And how long have you been doing the podcast for? Three years. That's awesome. The top 25 in business. We're top 100 on Apple.

Apple has more listeners overall, but Spotify is like close second. So it's. Yeah. But I'm getting a little nervous. Like people are really listening. Can you can you handle that? I don't know. I'm like, just stop doing it. I'm, I'm getting a little nervous. Like people are really listening. Can you handle that? I don't know. Just stop doing it next week.

I'm like thinking more about what we say. But maybe that's why it's so good. It's like we don't think too much about it. Yeah. So yeah, pretty proud of that. And I think, you know what happened is when Joey, Joe and Sean came on, it just went through the roof. It went through the roof. Yeah.

It went from 26 to 24. No, it's been good. It's been a good ride. We've recorded almost 190. I think we've released about 175. Nice. And you're doing them how many times a week? Twice a week.

Twice a week. We might increase that. We're getting more and more guests that want to come on. Yep. They're crawling at the doors to get in the radcast. And how do you choose your guests? Or is it all business and marketing? Yes. No. Here's the lens. We're the radcast. And so if it's radical, we cover it. Now, we're a marketing and business podcast. So it has that thread running through it.

But when you think about it, we're having everything from chief marketing officers for companies, which is straight down the center of it, to, okay, a country music artist like Tyler Rich, who's, you know, really up and coming music stars, got two or three top hits. who's really up and coming music stars, got two or three top hits, and talking both the music and the business of country music. We talk about his story and his background and all that, and everybody has a journey. And then talking about the business and marketing aspects of whatever they do. So it gives us a lot of leeway. Because people don't see that.

They just see him playing music and touring. They don't see what goes on behind the scenes. Exactly. So we try to keep it interesting, some interest from entertainment and other things. And we had Alina Smith on this week. It hasn't released yet. She's a producer and writer, has had a lot of hits for other people.

Fall Out Boy, like well-known names. She started her own career as an entertainer and singer-songwriter. But she's written and produced songs for like big like K-pop groups and different things like that yeah that's always been interesting to me is these like ghost writers who make millions of dollars doing other people's music you never hear about them but they're they're like they just make you know pennies on the dollar or dollars on the dollar yeah for writing it yeah yeah you know and just i call it mail money yeah yeah the bigger the song is so it's been good so uh yeah we had and this week we had andy murphy his his episode released um he's a renowned mental coach a lot more than that but like he literally uses some very tried and true principles for training people from like within like their ego like within like

the neuroscience of training it's really fascinating and how do you how do you become qualified to teach them he got like really like i guess like certified through like it's an established like training system yeah and then he's been doing it with celebrities and large CEOs and just built a reputation. They're like, shit works. Yeah. I always wonder how the personal life of those mentors are. They're teaching everyone else how to be successful within themselves. I asked him that very question. Really? Yes. Yeah. How is his life going? It's like crazy. He? Yes. Yeah. How is his life going? It's like crazy. Yeah. He's like raging

every night. You know, people like that usually think they're always right about everything. Yeah. Well, he's not that way. Yeah. He is very, and we're going to do some work together on a mastermind that's going to be like mindset and marketing. Yeah. He's going to teach the mindset part. I'm going to teach the marketing. Nice. More details on that. Thank you for keying it up. But I get a percentage of the profits. You do. I'm marketing marketing. Nice. More details on that. Thank you for keying it up. Yeah. But. I get a percentage of the profits now. You do. You officially deserve it.

I'm marketing your marketing company. Thank you very much. Thank you. Speaking of that, we're going to be releasing a couple parodies that we've done for the agency social media here. They're hilarious. The behind the scenes of what a marketing meeting may or may not look like. Oh, yeah. Yeah.

Those ones. And then the. Clients. Yeah. Clients that meeting may or may not look like. Oh yeah. Yeah. Those ones. And then the, uh, clients, the clients that you may or may not want. Yeah. Not all clients are good clients. Yes.

Yeah. Yes. Quite funny. Yeah. There's a lot of material there. So I don't know why I think of that too. Yeah. Sniffing out the rat.

Yeah. You smell like a rat. Oh, it's good. It's good. We do have some key and really important social holidays. This has become a mainstay. We are marketing. There's a lot of marketing holidays of importance.

And there is a really important one if Nick hadn't moved them away from it to where they were. Now they're back. Tomorrow, Nick is, you're fired. Why wait? From the scrolling. I need you to produce the show, but you can no longer

scroll. Well, why wait until tomorrow? Why don't you fire him right now? Today is Fire Nick from Scrolling Day on the Radcast. But in all seriousness, this is a serious holiday. The 19th, which is Sunday,

is International Talk Like a Pirate Day. Okay. It's serious stuff. Yeah. I'm waiting for the first person to go at it. Are you going to do it or am I? I mean, I can't. I'm waiting for the first person to go at it. Are you going to do it or am I? I mean, I can't. I don't.

Arr. Arr. Yeah. Arr. Arr. Yeah. That's it. You have to speak like that for the entire day or just pieces of your head.

Gonna wake up and eat a protein shake. Arr. We're going to go to the park. Shout out to my friend, Todd Willis. He actually makes a living doing pirate reenactments in Virginia Beach. He's been doing it for like 20 years now. I've never seen him not dress like a pirate. I'm serious.

Like him and his, he has a company there. Is this a well-paying gig? I think he's doing all right. He's got kids. He's married. He's got kids. Hey, if he's got kids, he's doing okay. He's doing better right. He's got kids. He's married. He's got kids. Hey, if he's got kids, he's doing okay. He's doing better than me.

Right? Yeah. Anyone can have kids. It doesn't mean you're doing all right. That's true. I can speak from experience. You know? That's very true.

Yeah. There are times when it wasn't all right. Yeah. There are a lot of people who shouldn't have kids. Yes. We can all agree with that. Thank you. Thank you. Thank you.

The crowd agrees. Yeah. And not to be left out on Tuesday is International Day of Peace. Like, I mean, that's a little more serious. Yeah. We want peace in the world and we're all by for it. It just sucks it's only once a year. It's only once a year.

That's the problem. Yeah. Yeah. We're all by for it. It just sucks it's only once a year. It's only once a year. That's the problem. I wonder if everyone agrees on that one. Does everyone agree that it's the only day of the year that we'll have peace? That's when Afghanistan will probably go to shit. Who knows what? On the 21st. Just to mock us. International pay of peace.

No way. International violence day. You know, like international pay of peace. No way. Yeah. You know, like. International violence day. I know. And then the same day, which is, you know, it's hard to share a day with international day of peace. But if there's one that could, they could possibly do it. It's miniature golf day. That just shows you how important international peace day is.

They decided they're going to go and put it on the same day. Yeah. Like we know. We got space. We know how much of a farce it is to actually keep the piece. Yeah. We're just going to put it here. I mean, but if I, you know, are you going to get a miniature golf?

So I haven't seen any miniature golf places since I was a kid. Yeah. Well, Frankie's Fun Park here in Greenville. Okay. They have go-karts and lots of expensive video games that my kids like to play for tickets and that we spend three hours deciding what they want afterwards. I'm not at all...

You don't sound like a fan. I don't begrudge it at all. They have miniature golf. Growing up at the beach, everyone played miniature golf. They still do. Quite regularly. Right through that clown's face into the windmill. Like growing up at the beach, that was, everyone played miniature golf. They still do. You know? Yeah. But I've. Quite regularly.

Right through that clown's face into the windmill. Yep. Great way to take out your aggression. Yeah. How hard can I hit it? Yeah. And hit it through the clown's face. And I, you see like that kid that's been going a little slow and you kind of want to peg

him in the head. Or hit him. Through the clown's face. Yeah. You know. Or. You know, just in the back. Maybe not the head. Or head over. Through the clown's face. Yeah. You know, just in the back. Maybe not the head. Or physically hurt the kid. Yes, exactly.

Amen. Thank you. So, yeah. So, important holidays. You know, an International Day of Peace is maybe more important than talk like a pirate day or a miniature golf day. I would say so. But look, at the Radcast, we want you to be aware so that these holidays don't sneak up on you on your marketing calendar.

Yeah, you don't want to get approached by someone talking like a pirate and think you're being attacked. Yeah. Arr! Yeah. Give me all your money. Yeah, exactly. Yeah. Oh, I was just kidding.

Yeah. And you scream. If I didn't know, I would probably get into a physical alter money. Yeah. Exactly. Yeah. Oh, I was just kidding. Yeah. And you scream. If I didn't know, I would probably get into a physical altercation. Yes. Yeah. We wouldn't want that. No. So moving on, we've got some fun holiday, not holiday, but key news today.

First of all, this one excited me. It hit the radar. And, you know, there's kegs for beer, right? We have one here at the office. And there's also kegs for other things. Okay. They've come out with a fire keg for Fireball. The keg of Fireball.

It holds 115 shots of fireball. That sounds dangerous. Yes. I think a keg full of any form of liquor is probably not a good idea. Probably not. But I've already ordered one for the office. We're called radical. We're going to have a fireball keg.

Yeah. I'm thinking it might increase productivity for the first half of the day. And it goes to shit after that. Everybody gets a buzz. They're charged up. The ideas are flowing. Then they get sleepy and sloppy. You've got good insurance here, right?

Yeah, it's pretty good. You should be all right then. I think so. I think we paid our policy last month. Yeah. I think we should have. You never know. Are you a Fireball I think we paid our policy last month. Yeah. I think we should have. Yeah. But, you know, you never know. Are you a Fireball fan?

You know what? I can take maybe one. Okay. It's like one of those drinks. You can have one or two. Yeah. And then it's too much. You don't want five. No.

Not the Fireball. No. You might, but you might have a problem. It'd be a terrible hangover. Yeah. It's like when I was younger, I had Southern Comfort. I would drink like a bottle of Southern Comfort. Now I can't even smell it.

I'm smelling it when you talked about it right there. Yeah. And here's the thing. On the line of the Fireball, Goldschlager came out when I was in college. The gold flakes. Yep. Yep. Super thick. We thought this was wonderful. Oh, Goldschlager came out when I was in college. The gold flakes. Yep. Super thick.

We thought this was wonderful. Oh, Goldschlager and Sprite. It's terrible. Worst hangover I've ever had in my life. I was like 22. Is it around anymore? I think so. I don't know.

Maybe not. Anyone out there, let us know. And what are the gold flakes actually made of? It's real gold. Real gold. Fool's gold. That's why it's so expensive It's real gold. Fool's gold. That's why it's so expensive. Yeah, it's fool's gold.

Yeah. And it's fool's gold for those that drink it. Yeah. People don't realize that they're actually drinking liquor and just shards of metal. Yes. Then that might be what happened to my inside. Because the next day, it was not pretty. Not good.

It was not gold either. Honestly, it's... It may go in gold, but it didn't come out that way. There's probably still some of it left in your body. I'm pretty sure there is. Yeah. That's why my weight's never kind of gone back down. Yeah, exactly.

That gold sits on you. That's the excuse. Right. Yeah. I didn't put on freshman 15. I put on freshman gold. Slogger. That's what it was.

That's why you had that beautiful complexion. Yeah, it is. You're always slightly tan. Exactly. It's gold. Sager. That's what it was. That's why you had that beautiful complexion. Yeah, it is. It's always... They're always slightly tan. Exactly. It's gold. I know. Don't give it away. Okay. Hey, gold Sager might not be out there. I am going to look for it next time. Nick, next time we stock the liquor cabinet, we need some gold

Sager. Hey, this is cool. The Rolling Stone, who know every like 15 20 years updates their top 500 greatest songs of all time updated their list here includes some some recent ones i'll start with number 500 because it was my most relatable and actually a song i like which was kanye west was stronger is that a surprise that it's even on the list or surprised that it's most relatable and actually a song I like, which was Kanye West with Stronger. Is that a surprise that it's even on the list or a surprise that it's that high? To me, I'm surprised it's that high, but are you excited?

You know, when you're someone like Kanye West, do you get excited that you're top 500? That seems like a lot of song. I know there's obviously a lot of music out there. Yes. But to say, hey, I'm top 500. I want to be number 500. That seems like a lot of song. I know there's obviously a lot of music out there. Yes. But to say, hey, I'm top 500. I wouldn't want to be number 500. Yeah. You can't brag about that. I might maybe in the top, even if it was like 330. Okay. I mean, you can say I'm one of the top five. I have one of the top

500 songs all the time. Yeah. And I guess Kanye can still say it and he might look being in the industry. They might realize better than we do how many true songs there are. So they might be thrilled. I think they're probably thrilled. But yeah, I could see Kanye going, what, number 500? Yeah.

I'm top. I'm top 10 only. Yeah. Top 10 only. Yeah. But speaking of which, we're going to go down the top 10 and building to number one. Number 10 on the list, which was my jam in the day, is Outkast with Hey Ya. That in their song Roses was my top favorite song at that time.

I know you know. That's not it. Was it not that? I was thinking something else. You're thinking of Shaggy. Shaggy. The Didn't Do It song. Yeah, that's what it was.

Number nine, Fleetwood Mac Dreams. Okay. Okay. I get it. I'm hearing it. Number eight, Missy Elliott. Get your freak on. Congratulations.

Also, what happened to you? Yeah, I know. There's a lot of where'd they goes and then just classic song. Yeah. Like, where did Missy Elliott go? She's kind of falling off the radar. What happened? It was great.

Yeah. And that? She was great. Yeah. And that was a good song. A little surprised it was top 10, but they're mixing it around. I like that they have a lot of diversity on here and that they've kind of gotten with it into the program. Yeah. I'm also going to say, you know, you can't really trust any of these lists anymore because there's also so many different uh messages behind them yes yeah that's true number seven the beatles strawberry fields forever okay classic song get it i get it number six one of my all-time favorites marvin gaye what's going on yeah okay

i love that don't like my singing but i like it. Number five, Nirvana. Smells like teen spirit. I'm just going to throw this out there. I feel like it's a man in his late 60s, early 70s, and maybe his 20-year-old nephew that made the list together. Yes. I don't know how you can go from Marvin Gaye to then Nirvana and then to Public Enemy. Yeah. Number four, Bob Dylan, like a rolling stone. Yeah. know how you can go from Marvin Gaye to then Nirvana and then to Public Enemy. Yeah.

Number four, Bob Dylan, like a rolling stone. Yeah. Yeah. Okay. I get it. Sam Cooke, number three, a change is going to come. Yes. I'm nodding.

I'm hearing it. And number two, back to your statement, Public Enemy, fight the power. Yes. Yeah. Did that surprise you? Yeah. Yeah. It's just a weird list. It's, Fight the Power. Yes. Did that surprise you? Yeah. Yeah, it's just a weird list. It's all over the place. Yeah. Well, it's definitely not genre. They're just saying greatest songs of all time. Yeah.

I like Public Enemy. I like Fight the Power. Cool. It was revolutionary, if you call it, in its day. I don't know if it's number two greatest song of all time. If you're going're gonna you know what about like Biggie Smalls yeah or NWA

or Tupac or you know that would be more in my camp as well if some of these are gonna be on here yeah Beastie Boys Beastie Boys should be in the top ten I mean you know number one don't really have a problem with this either. I mean, Aretha Franklin, respect.

Okay. Okay. Top five easily. So if I kind of nod that you're in the top five, wherever you fall, fine. But a few head scratchers. Yeah. There's a few in there. A few in there.

A few that come to mind. I mean, you know, where's Milli Vanilli? I mean. Right. Come on. You know, Blame It On The Rain? Yeah. Is mind. I mean, you know, where's Milli Vanilli? I mean. Right. Come on. You know, Blame It On The Rain? Yeah. Is this, I mean.

These like, you know, just because they lip sync the whole thing doesn't mean they shouldn't have made it. Come on. The song was made. Yeah. And let's see Hammer. Yeah. Hammer don't hurt him. Nope.

I wonder if this is like, this isn't based on like record sales or anything like that. Is it? Or is this just personal opinion? I think it's a subjective personal opinion of of someone and music is so subjective how are you ever going to like agree on that list i mean we're the rolling stones in this yeah where's queen right yeah come on oh yeah like yeah come on then lizzie michael jackson michael jackson may you yes i mean may i you ever heard of him yeah ever heard of him yep ever heard of him? Yeah. Ever heard of him? Yep.

Ever heard of Beat It? You know, like, how are there not some songs on here? Maybe the legal issues behind that. I think so. Yeah. They might be. Very subjective top 500, but hey, it's Rolling Stone. They can do what they want.

Yes, they can. Moving on. So, some of the least shocking news in marketing right now. People are actually moving back to doing what they did before the pandemic. Like buying things in stores and visiting the grocery store and, you know, trying to act normal. Yeah. It's almost like human beings usually do the same things over and over again. Oh, yeah.

Creatures of habit, as they call it. Have you had things that you do or that you did before the pandemic that you are back to doing that you stopped for a while? You know what? I actually didn't really stop doing what I usually do throughout the whole pandemic. I didn't want it to affect my daily life. I didn't want to fall into that mindset of don't go into stores, be scared of people. I tried to maintain normalcy the whole time for me.

So yeah. And I mean, South Carolina too, it kind of stayed open for the most part. I was in LA for the first nine, 10 months of the pandemic

where everything shut down. Where literally no one, people were afraid to go outside. Yeah. So the contrast of that in here has been awesome. And you know what's interesting about that? Not to get political, but everywhere has had issues.

They've had spikes. They've had ups and downs. And maybe the data's out there, but from what I can tell, and not even getting into the vaccinated, unvaccinated story, but just even before that, I don't feel like it was any worse in South Carolina than it was in California. No. And we didn't lock everybody down and scare the shit out of it. Like we definitely put masks on.

Some businesses did stay home, work from home, all that kind of stuff. But we didn't like completely shut the world down. And yes, we had spikes, but so did Californiaia at different times so you could play the political game well look you're spiking right now because you didn't close down and then two months later california's spiking with everybody at home and so like i don't know it seems like you kind of had to live your life a little yeah and just be conscientious no exactly exactly and i mean i came here i was only supposed to be here for a couple of weeks and I loved the mindset that the people had here of, you know, you got to live your life and that's why I stayed. Yeah. Hey, we're glad you stayed.

I appreciate it. The, this is interesting. I'm going to skip one of the planned articles and go straight to, uh, coworking in the metaverse. So basically, um, there's an article out and we'll give them, we'll give them credits. Digiday. They're great. You need to check them out. Digiday.com got all the latest digital marketing news, but, uh, basically, you know know there's a lot of burnout from getting on zoom and or webex or video calls in general so uh basically when they display there's there's companies i'm going to take this a couple different ways there's companies now that are showing you co-working and having video calls but it's like your avatar okay like you're in the metaverse like it's uh you're at work but it's all characters if you've ever seen or watched something like roblox or something like that or even any of the

other games like when you're literally, here's our metaverse office, but you're home and it's your avatar. And so you're coworking in the, as an avatar at home. And so it's like, I don't know. Fun with it. Totally having fun with it,

which is pretty, I mean, that's pretty cool because if you're're tired of getting on Zooms and being in a call with physical people being seen, if everybody's like an avatar of themselves or like a character in a video game and you're talking and doing things, it's maybe less fatigue. Yeah, I think that could be an outcome. It's also like how much you're really getting done if your boss is talking to you and he looks like an avatar. I'm probably not listening to him seriously. I'm going to get my avatar done and test this.

Yeah, if I get fired, I want it to be by some creature. We do remote work on Mondays and Fridays, and we're going to start doing our team meetings on Mondays, even though everybody's remote. But I'm going to maybe set this up as an avatar. We're all going to be avatars. Just make sure we don't get burnout. Or if you fire me, could you be Godzilla or something?

I've always wanted to get fired by Godzilla. I'm going to fire you over the phone on a video call as Godzilla. As Godzilla. I'm going to fire you over the phone on a video call as Godzilla. As Godzilla. And could you make yourself like something really small and little? Yeah, yeah, yeah. So that I really feel powerful doing that? Yeah. Oh, definitely.

Make sure it's your small avatar that day. Yeah, my boy avatar. Your boy. You're like a little boy. A 13-year-old me. Eating you. You'll never do anything with your life. Hitting the button. I'm going to have a button on my thing that's like

eat employee. Hey, Sean, we're going to have to let you go. Or step on me. Yeah. That'd be like a weird way of hanging up.

Like, okay. Click. do you fire you he ate you he ate me yeah yeah we're moving we laugh yeah it doesn't feel like we're kind of moving in that direction like everything's gonna be we're gonna be at home working and we're gonna have goggles on like oculus rift or you know any other ar and we're gonna be have goggles on like Oculus Rift or, you know, any other AR and we're going to be doing our work, but kind of within the world. I mean, it's the matrix.

Yeah. I mean, if humanity is going to fall apart, we might as well have fun with it. Yeah. You know, so it's all crumbling. Yeah. We'll see where it goes.

So in some serious b2b news mail chimp was purchased by intuit this week for 12 billion dollars we use mail chimp pretty good i like i like good emails platform they've expanded into more than that crm and other things but well b with a billion by intuit intuit's like uh quickBooks. Probably their most known product. They have other products. So how do you make a purchase like that knowing that you're going to, or you hope that you're going to make that money back? How can you project that far into the future and say, yeah, $12 billion, that sounds like a good idea? Well, you look at the revenue today. So I don't know MailChimp's exact

revenue. I didn't see that in the numbers, but let's say they're selling a billion dollars worth of stuff and they're making 25% margin. They're making $250 million. I'm hyper. Yeah. Just making it up. You can time that out over 10 years. And so you look at that combined with the overarching ability for Intuit now to package a group of services that they might could sell for more or it improves or escalates the value of their brand. Did they ever want to sell to someone larger? So there's brand aspects. Then there's revenue from the company um so do businesses like do they package themselves with like with other brands like that in hopes of probably selling themselves in the next three or four years after that sometimes it just depends

but like because you think about facebook bought instagram in like 2012, 13, somewhere in there, maybe a little later than that, but for like two or $3 billion, which sounded at the time, like, holy shit, what are they doing? Yeah. Well, Instagram wasn't either, was barely starting to sell ads or wasn't doing it very good. And Facebook was like, this, these guys are starting to kick our ass with photos and being a little more simple, better user interface. And they saw the opportunity with ad sales.

And they've made like profit probably 200, I mean, I don't know, 100, 200 times what they paid for the company. So sometimes you see something they're doing really well that you think you could improve to do better. Like Facebook saw them, said, oh, we could sell our ads on that platform, make it better and make the money back.

Or then sometimes you see that maybe they're not maximizing revenue and you could help do that. Or by adding their services to what you do, you can then charge more for your total services. So it could be a lot of things. So you see opportunity there. To change it a little bit. Yes. And sometimes

it's like, I don't think in this case per se, but I'm not as ego-driven like the big getting bigger. They can do it, but they're usually so complex. These types of purchases to companies are so large, so many players to make it happen.

Yeah. Like $12 billion sounds like an insane amount of money to buy MailChimp. It is, but they have a pretty established business, and they're kind of the platform for small business. There's a lot of small business spending $30 to $60 a month on email. Now it just went up to $90 a month. In better news for consumers, this is not good. So we'll see. We'll see what happens.

So Walmart's going to be launching an autonomous delivery service with Ford and Argo AI. with Ford and Argo AI. So they're going to be doing more delivery services from their stores, leveraging working with Ford and a company that does AI, which is more of the technology platform behind it. But you've got the ability. So you've got a couple of different things going on here. Obviously, Walmart delivers their goods and services, but they're going to be using,

um, some of their infrastructure to help with delivering Fords because what's happening is people are buying more and more cars online. Yeah. And so like delivering literally forged people's houses. They're going to have that going on along with

some kind of integration with using Ford cars in the Walmart delivery. I don't know. Mechanism. So now they're both collaborating. Collaborating a lot.

Multiple fronts. Yeah. So we'll see where this is going. It's going to be interesting with retail where uh or cars we talked about this last week or a couple weeks ago like you got all these dealerships selling cars and people are buying more and more new cars online like what happens dealers exactly

and does that lower the prices on the cars maybe you You don't have to pay for the undercarriage upgrade anymore. That clear coat special, $695 on the invoice. You're like, I might not pay that if you deliver. Yeah. And when you go to these dealerships, you don't know how screwed you're getting either. That's my biggest problem when you're buying a car. When you're there, you just know you're getting screwed. But you don't know how. Buying it online, you just, when you're there, you just know you're getting screwed, but you don't know how,

you know, buying it online. You just bypass all of that BS. Well, that's their hope, but they're just going to, you're going to know now how you're getting screwed. Yeah.

Yeah. It's not going to be unknown. Here's the price, no matter what you say. No matter what you say, there'll be no more haggling. Yeah. So everyone's going to be able to clone their voice in the future so you know how

we have like voice assistants and all these things yeah but in the future gonna be able to clone your voice this sounds like a a great idea on paper and a terrible idea in practice terrible idea because then people can take that and yeah they call people phone calls fake phone calls you're gonna be back you remember the jer the Jerky Boys or Jersey Boys? Jersey Boys. I think it was Jerky Boys. Something where they prank call people. Then they pretend to be someone and go,

you know, Johnny's down there selling drugs on the corner. Call a friend's mom. Oh, yeah. This is Betty Ann down the street. Pretending, knowing the name of a neighbor. Yeah, you know, this is, this is Betty Ann down the street, you know, like pretending like knowing the name of a neighbor. Yeah. We actually did this. They used to do this on Z100. You know that radio station? Oh yeah. Yeah. And every morning Elvis Duran would do that. Yeah. And now someone could do it with your voice. Yeah. That's scary. It is scary. I mean, think about how easy it is for people, uh, like that gets scammed by the emails from like those people like in Africa who are like, oh, yeah, I'm stuck here.

I need 50 grand. They're going to call is like their daughters. Like they're going to get a hold of their daughters like voice track or something and call and say, mom, send money. Now you got 10 minutes. Yeah minutes yeah well you have like deep fakes online now like videos yeah like you know like keanu reeves robbing the gas station or something yeah that it looked pretty real i know it's scary it's scary now you're gonna have voice fakes yeah you know i think it's time the government steps in and maybe goes hey this illegal well we'll see they might but uh

i think you know at first it's like oh that'd be great that'd be funny i can no no go south in a hurry yeah it's funny until someone steals your voice yes or unless someone does something good with it you know like i don't know what that is. Apologizes for you? Yeah. Could you, you know, give the apologies to everyone I've offended over the years? Exactly. Here's a list of a thousand people. Can you call them and just let them know I'm deeply sorry for everything I've done? We're automating everything. Yeah.

Hey, mom, dad, I love you. You just get your voice assistant that's going to be your own voice to do tasks for you. There you go. Maybe that's what the people who invented this thought. We're here to help people. We're here to help the criminals get a hold of them. Yeah, exactly. Last but not least, Polaroid Now.

The Now Plus coming out. Instant camera. You know Polaroid camera? Oh, yeah. When I hear Polaroid camera? Oh, yeah. And when I hear Polaroid, I go, I didn't take any Polaroids or anything. I think there was a Fletch show. It's like, did you know Fletch lives with Chevy Chase? Okay.

The pastor goes, you've sent, right? He's like, yeah, I've sent. I didn't take any Polaroids or anything. It's like, no proof, but it happened. But yeah, so old Polaroid cameras are back in style. Now they're like mixed with your smartphone, but you still get that instant film. So they've got a new version with an updated lens and everything. It's kind of cool.

I think I might get one for the office. Yeah, no, I love Polaroids. I think that company has done a very good job in becoming progressive because they could have went in a style a long time ago. Yeah, they got close. Like Kodak. But now it's cool.

Shooting on film is cool again. Yeah, Polaroids. I think I could take Polaroids and have them like as wall art or something you know like when people come in and like

hopefully don't abuse the what is it the fireball keg yeah the fireball keg take a Polaroid to a keg stand yeah

if you do three fireball shots you have to take a Polaroid imagine a fireball keg stand someone would die yeah that's not good.

That's what a stomach pump looks like. Yeah, I think so. Yeah. Goldschlager pump. Yeah. I'm digging Polaroid. I like the instantaneous having a physical picture. Mm-hmm.

You know? No, I mean, even like for me, shooting my sketches and projects, I love shooting on VHS cameras still because it's just it adds like just a different graininess to it. I think things are just so clean now. Like the 4K TVs, you don't even feel like you're watching a show. You feel like it's happening in your room. I don't even feel like you're watching a show. You feel like it's happening in your room. I don't like that.

I like the difference of like, oh, this is, this is a, this is a movie. This is a picture. This isn't like a real super clean experience that I'm going through right now. Yeah.

I like the physical, Hey, everything's gone digital, but there's something in all this metaverse stuff, but I don't know. Even the kids are like in the Polaroid stuff. Like, well,

cause you, and you can't delete a Polaroid, you know, like that's the cool thing is like called a lighter. I guess you could physically light it on fire. Yes. The delete button. Yeah.

But you have to be purposeful on what you're, what you're taking. I agree. So you think about it a little bit more because now the problem is you take like 27 shots with your iPhone. Yeah. You can. Yeah.

And it's digital and you find the best one. You delete it. Yeah, exactly. Or you don't. They clog up your memory. Yeah. Now I just sound like an old angry man, but. You do sound like an old.

You are. But I am an old angry man. That Jersey old angry man coming out. Yeah. Anything on the horizon with Joey, Joe, and Sean? Or just Sean? Just Sean. Yeah.

Joey, Joe, and Sean were supposed to be performing on Saturday at the Greer Arts Theater. Okay. We have a sketch show that's lined up. There's a little bit of doubt in that. We're supposed to be. Yeah, well, it's supposed to be at their outside theater, but it's supposed to

rain. So they're figuring out whether or not we're going to hold it on Saturday. We got a couple new sketches coming out. We're still working on the live performance center stage performance live show. And then I have two movies in pre-production right now.

Nice. Yeah, that we're moving forward with. That's great. Which is exciting. Congrats. Thank you very much. As long as you don't leave and stop writing for us, I'm very happy for you. Yeah, we'll just talk to my investors and block the investments and I'll stay here

forever. I like it. Yeah. Cool, man. Appreciate you being on today. You know where to find us. We're at the radcast.com.

Search for all our content. Search for Polaroids. There might be some good ones out there. Oh yeah. Sean Polaroids. Joey, Joey, Sean Polaroids.

Don't look that up. Don't look that up. Don't Google that. Don't. You know where to find me. I'm at Ryan Offord on all the platforms. Joey, Joey, Sean on Instagram, TikTok, YouTube. We'll see you next time on the Radcast.