Scamfluencers - Dana Giacchetto - Swindler to the Stars | 208

Episode Date: April 6, 2026

In the late ‘90s, Dana Giacchetto wasn’t just managing money, he was managing access. As a financial advisor to Hollywood’s elite, he moved in the same orbit as rising stars like Leonar...do DiCaprio. But Dana’s real addiction wasn’t wealth – it was the scene. Positioning himself as a punk rock money manager, Dana blurred the line between business and nightlife, chasing clout as much as returns. Seduced by fame and proximity, he began dipping into client funds – mixing accounts, backing risky deals, and using their money to finance his own lavish lifestyle. What started as access turned into a con, where trust was the currency – and Dana spent it fast.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Starting point is 00:00:00 Audible subscribers can listen to all our episodes of scam influencers ad-free right now. Join Audible today by downloading the Audible app. A note to our listeners. This episode contains mentions of suicide. Please take care when listening. Sachi, I feel like a recurring theme of the show is like a person who will find any way to get close to celebrity, even if it means doing boring stuff like being their butlers or handling their money. You know what I mean?
Starting point is 00:00:33 Yeah. A lot of the scammers. we talk about don't come into it because of need, they just want to be seen by somebody with name recognition. It's really sad. Yes, and one thing that always gets me is when someone has a legitimately good idea, but they just get way too thirsty getting remotely close to the spotlight, you know? Yeah, it's a weird kind of stage fright almost. Yeah, like you did all that to get there. And then you biff it? Exactly. Well, today, I'm going to tell you about someone who really couldn't accept his role being behind the scenes. Despite tapping into a lucrative market of up-and-coming
Starting point is 00:01:11 Gen X stars that we still know today, our guy almost went out of his way to scam. Despite having it all, it was never enough. It's March 1998 and Hollywood's biggest heartthrob, Leonardo DiCaprio, is watching his latest movie clean up at the Oscars. The film has already won 10 statues, and as Sean Connery opens the envelope to announce best picture, Leo is hoping it's about to win number 11. And the Oscar goes to Titanic. Leo watches his director, James Cameron, bound to the stage to accept the award,
Starting point is 00:01:55 while his co-star, Kate Winslet, beams from the front row. But there are no cameras on Leo because Leo isn't at the Academy Awards. He's 3,000 miles away in a long. loft in lower Manhattan, watching the ceremony projected onto a wall. Leo was invited to the Oscars, of course, but he's 23 years old and the most in-demand actor of his generation, already commanding $20 million a movie. Attending a rager probably seemed way more fun than walking the red carpet at a stuffy award show, particularly when the party features guests like Naomi Campbell and Kate Moss and two
Starting point is 00:02:32 white cockatoos named Angel and Tiberius. Oh, wow. Nothing says wealth like mysterious birds. One of these cockatoos belongs to Leo. The other belongs to the party's host, Leo's money manager, Dana Jeketto. Dana is 35 with floppy blonde hair and round metal-framed glasses. And tonight, he seems to be the king of the world. He's got a Soho penthouse filled with modern art, a closet full of Prada,
Starting point is 00:03:02 and the coolest people in fashion, movies, and music in the world. his orbit. These A-list celebs aren't just Dana's friends. He also manages their money. Dana's client roster reads like the front page of variety. Ben Affleck, Matt Damon, Cameron Diaz, Courtney Cox, and of course, Leo himself. Some people call Dana the rock and roll broker or the stock broker to the stars. Altogether, Dana handles millions of dollars for around 300 VIPs, and hosting Leo's Oscar party is Dana's biggest flex yet. I think it's embarrassing that, like, your big thing is that you threw somebody else a party. That sucks.
Starting point is 00:03:45 It does suck. And it is loser behavior. Yeah. Which get used to this for the story. Okay. Behind all the glamour, there's trouble brewing. Because Dana has been lying about a lot of things. like where he went to school, where his client's assets are invested,
Starting point is 00:04:04 and how much of their cash he's using to bankroll lavish parties like this one. Dana has been spending millions of borrowed dollars to maintain his man-about-town reputation. Right now, the champagne is flowing and the music is pounding. But soon, federal investigators will start asking where the money went and who paid for nights like this one. Then, Dana will face federal charges, a torrent of back. and worst of all, being ghosted by all his celebrity friends. From Audible originals, I'm Sarah Hagi, and I'm Sachi Cole, and this is scam influencers.
Starting point is 00:04:56 In the late 90s, Dana Jeketto was a money manager to the stars, but his true addiction wasn't money, it was the scene. Dana started out as an aspiring rock star who happened to have a knack for investing, but he didn't want to just be another boring financial. financial advisor. He wanted to be a punk rock money manager playing the market like a vintage Stratocaster. And for a while, it worked. But, seduced by clout, cash, and proximity to fame, Dana began sinking his client's cash into questionable deals, commingling their funds, and using their money to fund his extravagant lifestyle. In less than a decade, Dana went from
Starting point is 00:05:35 Leo's inner circle to Hollywood pariah. He thinks he's living his Wolf of Wall Street dream, but the line between cool and cringe is razor thin. And when Dana crosses it, his entire scheme will sink like the Titanic. This is Dana Jeketto, Swindler to the Stars. It's the 1970s, and Dana is growing up in a middle-class suburb of Boston as the golden child of two Italian Americans who weren't sure they'd ever be able to have kids. When Dana finally came along, he was born premature,
Starting point is 00:06:11 and his parents were terrified he would. wouldn't survive. When he does, they swear to support him no matter what, which means often looking away when Dana gets into mischief. The result is a kid with a flexible understanding of consequences. In 1980, Dana graduates from high school. Sachi, can you read his senior yearbook quote? He wrote, quote, partying, New Year's Eve, car accident, bondage, Coke, whip it, good times. This is something a virgin would write. This is someone who has never done drugs before is scared of Tylenolp.
Starting point is 00:06:49 Writing down Whippets? Also, they let him do that for a senior quote. Okay. Yeah, I guess no one's paying attention. It's the 80s, Haggy. You're right, you're right. It was different then. They didn't know what was going to happen.
Starting point is 00:07:01 No, they had not yet said no to drugs. They were just about to. Well, in any case, Dana heads off to UMass Boston and forms a band called Breakfast in Bed. He plays keyboard, sings, lead vocals and writes all the lyrics. The band actually starts to take off in the early 80s Boston punk scene. Dana just knows he's on his way to New Wave rock stardom.
Starting point is 00:07:24 But the band never breaks out of Greater Boston. So Dana takes a side job in the mailroom of the financial firm Boston's safe deposit and trust. And despite the white-collar world of finance being extremely square, it fascinates him. Dana gets so wrapped up at the firm that he pauses school and starts climbing the corporate ladder. This is literally an S&L sketch where a band starts working at a white collar job and then they're like, actually, the boss is kind of cool.
Starting point is 00:07:56 Yeah. I mean, sometimes people, they crave the structure. And Dana learns the ins and outs of asset management and adopts a financial golden rule. Invest conservatively. His philosophy is, this is your client's money, so play it safe with blue junk. chip stocks in well-established companies. For the next few years, Dana lives a double life. By night, he's a rocker playing at grimy punk clubs.
Starting point is 00:08:23 By day, he's a senior financial analyst making $85,000 a year, which would be over $250,000 today. Eventually, he can't keep up, and breakfast in bed disbands. But Dana isn't ready to give up his rock and roll identity. He still sees musicians and artists as his, his people, much more than stuffy Wall Street types. So in 1988 at 26 years old, he gets a $200,000 loan from his mom
Starting point is 00:08:52 and launches his own investment firm for artists and creatives. He calls it the Cassandra Group. Here's Dana explaining the name in a 2014 Vice interview. Cassandra was a Greek mythological figure, right? She was never believed. So she knew the future but was never believed. and in investment circles, like Cassandra is a contrarian. Punks love being contrarians,
Starting point is 00:09:18 and finance guys love to believe they can see the future. It's perfect. Now, Dana just needs to find clients who actually will believe him. It's 1991 in New York City, and 29-year-old Dana tosses and turns on the floor of his brand-new office in Soho. He just moved here from Boston, after finally graduating from UMass more than 10 years after he started. He's rented an office in Soho, the hub of the downtown art scene,
Starting point is 00:09:49 where musicians and models rub elbows with movie producers and fancy gallery owners. It's exactly where Dana needs to be to find more clients for his young firm, the Cassandra Group. But New York is expensive. He can't afford to rent an office and an apartment in the swanky neighborhood. So at night, instead of going back to his tiny apartment across the city, he often crashes under his desk to stay in the more aspirational part of town. Back in Boston, Dana and his girlfriend would host cocktail parties and invite up-and-coming painters and sculptors from the local art scene.
Starting point is 00:10:25 After a few cocktails, Dana would make his pitch. He told them, as a former musician himself, he understands how unpredictable a career in the arts can be. So his investment philosophy is simple. Avoid dramatic ups and downs by investing in boring, predictable companies. But after three years in Boston, Dana felt like a big fish in a small pond. So in 1991, he moved to Manhattan. In New York, Dana starts cold calling downtown galleries to drum up business,
Starting point is 00:10:56 including the highly influential Pace Wildenstein Gallery. The gallery president is impressed with Dana's eagerness and hustle. So he connects Dana with his exclusive circle of New York artists. But Dana is still a punk rocker at heart. So while he's still working his way into the New York art scene, he's also hard pitching himself to the ultimate indie music label 3,000 miles away, Sub Pop Records. 90s kids will know subpop as the legendary indie label
Starting point is 00:11:26 that launched a little group named Nirvana. Dana has a friend who works there and he wants them as a client. So he starts calling their offices over and over. And soon, he's taking regular calls with Sub Pop's chief financial officer. Dana learns that, despite being home to one of the biggest bands in the world with Nirvana, Subpop has been struggling to stay solvent. It's mostly due to atrocious accounting practices, and it's starting to impact a reputation.
Starting point is 00:11:56 Bands aren't getting paid, and tour vans break down with no money for repairs. The label needs an in-euvreousal. influx of cash just to survive. Dana genuinely wants to save Subpop, so he convinces them to hire him as a sort of deal broker to find someone to buy a minority stake in the label. And over the next seven months, Dana orchestrates a bidding war. It's a masterclass in hustle. He pits high-powered billionaires against each other, like calling up Geffen Records to go on
Starting point is 00:12:28 and on about Sub-Pop's incredible roster of bands, then cutting off the conversation. and claiming he has to go talk to other buyers. It's a bold way to negotiate, especially since Dana's never closed a deal of this size before. But it works. In 1994, Dana brokers a $20 million deal with Warner Music Group for a 49% stake in Subpop. The label is saved and it still retains a majority of its ownership so it won't lose its soul. It's a total win-win for the label and for date. Dana. Dana is officially on the map, but he's far from satisfied. At just 32, he's conquered the
Starting point is 00:13:11 art world and indie music. Next, he's coming for Hollywood. About a year later, it's summer of 1995, and a caravan of rafts is rushing down the Colorado River. Paddling through the rapids are about 20 luminaries of the entertainment and publishing worlds. They each donated 50 grand to an environmental charity just to be here. There's hotelier Andre Belage who owns the Chateau Marmont, Jane Pratt, the founder of Sassy Magazine, and of course there's Dana, trying to look smooth while he rides the rapids. Leading the pack is Dana's new bestie, the mastermind behind this epic fundraiser, an up-and-coming Hollywood power broker named Jay Maloney. Jay is six feet tall with soft brown hair and a boyish face. He's only 30 years old, but he's
Starting point is 00:14:03 already a hotshot talent agent at Creative Arts Agency, or CAA. Jay likes to party, as they say, which is 90-speak for, runs on cocaine. His superpower is making everyone in his orbit feel special. I think people would also say that about me if I was running on cocaine and had cocaine and could offer cocaine. Yeah, you know, it kind of is, you know, a bit of a social lubricant. Pretty good party favor, yeah. Everybody thinks that the guy who has cocaine is like a great conversationalist.
Starting point is 00:14:38 Yeah, in the 90s, especially. Oh, for sure. When Jay met Dana a couple years earlier, they hit it off right away. Jay quickly invested some money with Dana and started telling his friends and colleagues to do the same, including his boss, CAA co-founder Michael Ovitz and Rick Yorn, high-power talent manager representing rising stars like Cameron Diaz and Leonardo DiCaprio. Jay's charity Whitewater Trip introduces Dana to a whole new level of networking, and the timing is perfect. Dana's fresh off the huge sub-pop deal and looks like a financial genius.
Starting point is 00:15:16 Thanks to Jay's intros, Dana's client list explodes. Stacey Sher, the young producer of Pulp Fiction becomes a client. So do Alanis Morset, Toby McGuire, Michael Stipe from REM, and the entirety of the band Fish. nearly all of these can be traced back to Jay giving Dana his stamp of approval. As a Canadian, I'm mostly stressed out for Alanis. The rest of them can take care of themselves. But what's going to happen to Alanis?
Starting point is 00:15:43 If some high-powered agent connected me to a financial advisor, I wouldn't really question it. I'm not going to lie. Yeah, I would take it. And he signed all my famous friends and also fish. Exactly. Dana gives them the same pitch he gave his very first clients, A career in the arts is unpredictable, so invest in predictable companies. And that would be a really smart approach if Dana actually stuck to it.
Starting point is 00:16:10 But there's one shiny object Dana has never been able to resist, the sparkle of celebrity. And chasing this glow is about to make him reckless. A year later, in 1996, 33-year-old Dana is pacing inside his new penthouse. His days of sleeping on an office floor are behind him. Now, he lives in a spacious loft in Soho with the view of Lower Manhattan. And a Bruce Nauman print on the wall that reads, Pay attention, motherfuckers.
Starting point is 00:16:42 But tonight, Dana is so worked up he can't even enjoy the view. He's just heard through the grapevine that an old deal has come back to haunt him. Two years ago, Dana got involved with a little company called Movie Phone. Sachi, do you remember it? Yes, I mean, I sort of. I don't remember calling movie phone, but it was a number that you could call, and it had a very trademark deep voice, and it would tell you what movies were playing in your area. There was a very famous Seinfeld episode about it, extreme 90s ephemera.
Starting point is 00:17:18 I was calling movie phone. Were you calling movie phone? I wasn't calling movie phone. I remember looking through the phone book and being like, I'm going to call movie phone. Right. I would just get the movie listings in the newspaper. in the printed paper on Thursdays. Well, Dana met the movie phone founders
Starting point is 00:17:34 while schmoozing with Hollywood types. And when the company went public in 1994, the Cassandra group bet big. Dana insisted his clients be given a chance to buy in. But the stock tanked almost immediately. And Dana did something shocking, or to put in another way, illegal. He refused to pay for the shares he ordered,
Starting point is 00:17:56 skipping out on a $100,000, bill. Amazingly, no one seemed to have filed an official complaint at the time. But now, rumors about Dana cheating movie phone are starting to swirl, probably because his reputation is on the rise. And for people who know the rules of finance, this looks bad. Not only did Dana back out of a stock purchase, he placed an order on behalf of at least one client who didn't even want movie phone stock in the first place. Dana knows that in this industry, reputation is everything. He can't afford to have people talking behind us back.
Starting point is 00:18:35 So he settles his debt with company funds and the rumors eventually subside. Okay, so here our friend is no longer obeying his own financial philosophy of like being boring with your money and making good bets. And I don't think he would have ever paid this money back if it wasn't going to cause him reputational damage. Of course. The movie phone deal is a harbinger.
Starting point is 00:18:59 of things to come, because it's clear that Dana isn't sticking to conservative blue-chip investments. He's starting to get more creative with his client's cash without telling them. Movie phone should have been a wake-up call. Instead, it seems to be proof that he can break the rules and still walk away. But the next time Dana gambles with other people's money, the stakes will be higher, and the fallout won't be so quiet. I feel like I It's 1997 in Los Angeles, and in a lush green courtyard of the Chateau-Mermont Hotel, Dana is in full pitch mode.
Starting point is 00:19:48 Sitting across from him is film producer Bill Robinson. Bill is Diane Keaton's business partner, and hopefully Dana's soon-to-be client. Dana cracks open his laptop and starts walking Bill through potential portfolio options. He also sprinkles in a few enhancements. Dana tells him he's, He's part owner of the Chateau Marmont, and he's not.
Starting point is 00:20:11 He also tells Bill he manages over a billion dollars in client funds. He does not. Dana makes a habit of exaggerating details like this. He tells people he manages $7 million for Steven Spielberg, but that's also a lie. And one of his favorite lines is that he's just a few credits shy of an MBA from Harvard, when the truth is that he only took a few extension courses there at night. that's like when Tyra Banks was talking about how she graduated from Harvard. And it was like that weekend business course.
Starting point is 00:20:43 Yeah, she like took one online. She was on a Zoom. Yeah, classic scam. I wouldn't even count this one, everyone's saying this one. Well, Dana brushes his blonde bangs out of his eyes and tells Bill he usually doesn't take on clients without at least a $1 million investment. But he hints that he might be able to bend the rules today if Bill moves. quickly. The pitch kind of sounds like Dana's selling a timeshare, but Dana really is on a hot
Starting point is 00:21:12 streak right now. His clients have been seeing sweet returns lately, sometimes north of 40%. Can you read what Courtney Cox said about Dana in an interview with The New York Post? Yeah, she said, quote, every time everyone's panicking about the stock market going down, I just say, go Dana. Ugh. Oof. That's not going to age well, is it?
Starting point is 00:21:34 And girl, if the stock market's going down and you're making money, something is up. Or you're doing something evil. Yeah. Yes, something bad is happening, basically. According to Dana, he gets such great returns because he invests the money in stable, boring companies like AT&T. But, of course, the truth is a lot more complicated. As a money manager, Dana has total freedom to make whatever trades or investments he thinks are smart play for his clients. It's a lot of trust to give one person, but his clients seem fine with it, perhaps because
Starting point is 00:22:10 the accounting for these trades should be pretty straightforward. This gets a little dense, but please stay with me. Dana keeps his client stock holdings with a Boston brokerage firm called Brown and Company. If they own 10 shares of Nike, for example, Brown and Co. records those shares. If the client wants to see how their Nike stock is doing, they can read their Brown and Co. monthly statements. And if they want to buy or sell that stock, Dana calls Brown and Coe to place the order. But Dana also handles what he calls private placement deals. Over lunch at overpriced restaurants, Dana will hear that someone is building a new hotel or starting a new business and he'll make handshake deals to invest on behalf of his clients. Brown and Coe does not handle these deals. They are all
Starting point is 00:23:02 Dana. And Dana doesn't always bother to tell his clients where their money's going, which, to be fair, is how some of his clients seem to like it. They're busy and they're paying him to make these kinds of decisions. Dana's dealing with really rich people, but it's interesting because he's also dealing with artists with a lot of money and they're not really inclined to think too hard about their finances. They maybe don't have a ton of financial literacy. Like we see this a lot with celebrities who burn through their cash or even athletes who burn through their cash, like just because you're rich doesn't mean you really know what to do with that money. So I guess it makes sense that they'd just be like,
Starting point is 00:23:39 I trust you, do something with it. Yeah, I also feel like just having someone deal with your money is enough of a solution when you don't know anything about money, right? And in order to move money quickly without chasing down client signatures, Dana develops a workaround. He has Brown and Co. cut checks made out to his client. say Courtney Cox, then because he manages Courtney's money, Dana is able to deposit that check made out to her
Starting point is 00:24:07 straight into the Cassandra Group's bank account. From there, he can invest in whatever deal he wants. In Dana's mind, this is essentially a concierge service. It's like giving the cleaning staff access to your home or handing a valet the keys to your car. But there is a problem with Dana's workaround. It's totally elite. legal. In the eyes of the law, depositing someone else's check into your account is stealing.
Starting point is 00:24:35 It's less like giving the valet your keys and more like the valet driving your car to his house and promising to return it later. Which, to be fair, is what I would do if I was a valet. Yeah, I would also be like, well, you're not using it. I can't use it. Like, what's the problem? Nothing bad's going to happen. It's all good. I think there is a reason why we don't work in financial services. Yes. And why we're not valets. Well, that too, but one is probably worse for us than the other. You can only kind of steal one car at a time. You know, you can kind of do this over and over and over get at the same time. Yeah. It's also hard for clients to find concrete info about how these deals are doing. The money's all going into Cassandra's coffers forming a single slush fund. So picture that valet
Starting point is 00:25:22 driving a thousand cars to his house and never writing down whose car is whose, to your point. In Dana's mind, he just keeps things fluid for his VIPs, but what he's really doing is freely commingling his client's money with his own. And soon, this will present a problem for someone who actually needs answers. It's November 1997, and while Dana's career is soaring, one of his closest friends is hitting rock bottom. CAA agent Jay Maloney has spent the last year in an episode. out of rehab for a crippling cocaine addiction. For a while, Dana thought Jay might be turning a corner. Earlier that fall, Jay had gotten clean and was staying at a halfway house.
Starting point is 00:26:09 Then, one day in November, Dana gets a call from Jay, who sounds panicked. He tells Dana that a drug dealer is threatening him. He needs Dana to withdraw $6,000 from Jay's account and bring it to him now. Dana's got a dilemma. On the one hand, Jay is obviously struggling, and giving him this money could jeopardize his recovery. On the other hand, Jay is asking for his own funds. And as Jay's money manager, Dana feels he's legally obligated to comply. Now, Dana's not quite right about that.
Starting point is 00:26:46 Legally, he has some leeway to deny a transaction if he believes it will be used to commit a crime, which would include buying illegal drugs. but Dana has trouble saying no to his friends. He wants everyone to like him. What an embarrassing reason for forking over enough money to an addict for them to harm themselves. Like, there isn't a good ethical argument here, I don't think. Yes, and also, you care so much about people liking you,
Starting point is 00:27:16 maybe don't be messing with their money, bro. So Dana withdraws the money and delivers it to Jay, who takes it, and immediately disappears. Four days later, Jay resurfaces in a New York hospital, recovering from a drug binge and a suicide attempt. Dana is devastated and feeling pretty guilty. But when Jay's family confronts him, he goes on the defensive.
Starting point is 00:27:42 Here's what Dana later tells a Vanity Fair reporter. Quote, I felt horrible about it, but I don't feel I did anything that I wouldn't have done for someone I loved and cared about. I don't think I was an enabler with Jay. I tried everything to help Jay. But Jay's mother sees it differently. Sachi, can you read what she said to that same reporter?
Starting point is 00:28:04 Yeah, she said, quote, to me, he tried to kill Jay. In fact, he almost killed him. Oof. Yeah, that's brutal. Jay's an adult, and he is responsible for himself, but I can understand feeling like this. For sure.
Starting point is 00:28:19 Jay eventually recovers, and to Dana's relief, doesn't even blame him. But Jay's family takes action, sending Dana a formal letter requesting that Jay's money be transferred to a trust that can't be touched without his family's permission. It's a way to protect Jay from himself.
Starting point is 00:28:37 However, when the Maloney's actually try to get Jay's assets, they hit a wall. Between Jay's art collection, stocks, and liquid funds, they estimate he has between $2 to $3 million invested with Cassandra. But oddly, Dana won't reveal exactly how much. The Maloney spend months trying to get an earning statement, a spreadsheet. Some numbers jotted on a napkin. According to Jay's family, Dana keeps them waiting.
Starting point is 00:29:05 Eventually, the Cassandra Group sends a check, but it doesn't come from the brokerage firm where Jay's money was supposedly being held. The check comes from the Cassandra Group. Jay's money was clearly mixed in with everyone else's. Very sloppy. Very obvious. Sloppy and obvious. Oh, big time.
Starting point is 00:29:25 And somehow, this doesn't destroy Dana and Jay's friendship. But Jay's family can clearly see that Dana's accounting is fishy. And the more money Dana manages, the harder it will become to hide this. Because Dana, like Jay, has an appetite for excess. And his next moves are going to require even more cash. It's the holidays of 1997 and 35-year-old Dana has a treat for his VIPs. He's invited around 30 of his most influential clients on an exclusive trip to Havana, Cuba. Dana had to get special permission from the American and Cuban governments, so this trip is quite the flex.
Starting point is 00:30:09 And the guest list reads like a vanity fair spread. There is Jesse Dillon, Bob Dylan's son, taking in the sights next to Chris Cuomo, the news anchor and brother to future Governor Andrew. Alanis Morcette is also here, and near the front of the pack is the 23-year-old movie star Leonardo DiCaprio. By this point, Dana and Leo are basically besties, or at least, that's how Dana sees it. When Leo needs a place to crash in New York, he often ends up at Dana's Soho penthouse. And yes, this is the penthouse where Dana and Leo keep their cockatoos, angel and Tiberius. These talking birds are basically BFFs. necklaces with wings. We actually have some pictures of the guys with their birds. Sachi,
Starting point is 00:30:55 could you please describe them? I don't think we talk enough about how Leonardo DiCaprio is a loser, because these photos are of a loser. Yes. In one, he's wearing a white tank top and a backwards baseball cap, and in another, he's wearing a t-shirt. I think he's smoking a cigarette, and there's a big white bird in both of them. They look like magicians. I don't even know what to say. Yes. And, you know, at least he's only, he's a 23rd. old movie star who is willing to do anything, but Dana's far too old to be doing this stuff. Yeah, and Dana's really old to be sitting there on this couch with a bird on his shoulder. Yes, and I really cannot stress enough that Dana's loft is no place for exotic pets.
Starting point is 00:31:37 Here is Dana explaining how he trained his birds to party. Really smart animals. It's like, you know, you put cocaine in a little, in a nozzle here, and the parrot will say, you know, coke and get the cocaine versus water. Wait, is he just giving the bird Coke? Because that's not a party trick that the bird is getting addicted to cocaine. That's just feeding a bird cocaine. Yeah, but it has a trick if you really think about it. Is it? No, it's not. Okay. Well, by this point, Dana is doing everything possible to dazzle his celebrity friends. When he's not hosting an exclusive 30-person tour to an embargoed nation, he's taking him out to lavish dinners and racking up five-figure bills.
Starting point is 00:32:19 dinners that are often being funded by the same big slush fund that his client's money goes into. So these outings and dinners are essentially being paid for by the very people he's whining and dining. Dana's also financing his VIP's pet projects. When Andre Bellage needs funding to build a trendy new hotel called The Standard, Dana convinces his other clients to invest. And when Andre's wife, Katie Ford, the CEO of Ford Models, starts her own business, Dana sinks his client's money into that too. Unlike some of Dana's other moves, this isn't technically illegal.
Starting point is 00:32:56 But it does introduce a lot of risk. He's using client A's money to prop up client B, whether or not client B's project is a solid investment. Remember Dana's whole invest in Blue Chip stock strategy? This isn't that. It's more like what happened with movie phone, where he gambled with his client's money, just because he was friends with the project's founders.
Starting point is 00:33:20 I think there is a bit of a difference now between him taking the money of his rich and famous friends and putting it in a fund or whatever and moving it around and maybe he's irresponsible with it and now funding their little vanity projects. Like that is a level of obsequiousness beyond repair. Yes. But luckily, not every risky investment
Starting point is 00:33:44 goes belly up like movie phone did. The standard hotel, for example, is still standing. The point is, Dana's more concerned with impressing the Andres and Cades of the world than he is with protecting his client's wealth. And the bigger he dreams, the more money he needs, by any means necessary. It's New Year's Eve, 1998. Dana is 36 and hosting a rager with his most impressive guest list yet. There's Leo, of course, but also Winona Ryder, across the room from her famous ex, Johnny Depp,
Starting point is 00:34:21 Q-tip from a tribe called Quest is DJing, and over in the corner are a couple of Bostonites named Ben Affleck and Matt Damon. The party gets so out of hand that, just before dawn, Toby Maguire and Leo decide to climb the water tower of Dana's building. The party eventually triggers a fire alarm, at 7 a.m. on New Year's Day, which I think makes Dana a fit. the worst neighbor in lower Manhattan. But Dana doesn't care about the damage. The wilder the party, the bigger the clout. And more cloud is what Dana is seeking this year. Dana has big dreams for the Cassandra group.
Starting point is 00:34:59 He's made some key hires that he sure will take the company to the next level. First, he found someone to help him clean up his accounting. Remember, sloppy bookkeeping is what almost bankrupted subpop records all those years ago. And even someone as chaotic as Dana knows. he needs to get it together. So he hires an investment banker with a serious face named Soledad Bastionchik. Soledad is a Yale law school grad with superb credentials,
Starting point is 00:35:26 and she's actually taken a pay cut to become a VP at Cassandra Group. On any given day, Guineath Paltrow could just breeze in for lunch. That's got to be more exciting than clerking at a law firm. It seems that they've hired Soledad to come in and kind of be like a bit of a grown-up. Yeah. And to manage everything a little better, but they are still picking people who would take a job and a pay cut in order to see Gwyneth in the 90s. That's maybe a bad start. Yeah, I mean, maybe Soul Dad, as skilled as she is, could be willing to look the other way for the sake of celebrity, you know?
Starting point is 00:36:04 Mm-hmm. And Dana has also started a partnership with a 40-something venture capitalist named Jeffrey Sacks. Jeffrey's Silver Fox aura and background in politics set him apart from Dana's wannabe punk vibe. Jeffrey's a serious investor who got his start in the public sector working for two different New York governors. Now a trusted financial consultant, his rolodex is full of big finance firms, health care groups, and entertainment networks. These are whales, huge institutions that Dana would never have access to on his own. Jeffrey's Sterling reputation is the key to Dana unlocking deals on a much larger scale. In October 1998, Jeffrey and Dana co-found a $100 million venture capital fund underwritten by Chase Manhattan Bank.
Starting point is 00:36:54 They call it Cassandra Chase Entertainment Partners, but its nickname is just The Fund. Venture capital funds or VC funds exist to invest in promising startups. In this case, the fund is looking to invest in new entertainment companies they think could be the next big thing, and that Dana thinks will elevate his status from stockbroker to Kingmaker. But the same manic energy that makes Dana magnetic also makes him a liability. And it won't take long for his new partners to realize that. It's January 1999 in Maya Bay, Thailand, an idyllic island covered in lush jungle, and ringed by steep cliffs.
Starting point is 00:37:39 The air is warm and humid and the calm sea sparkles a perfect turquoise blue. But Dana can't see any of it because he is dead ass asleep, stretched out on the vinyl cushions of the boat where he and Leo were slamming cocktails the night before. Dana's here to visit Leo on the set of the beach where Leo is playing a young backpacker seeking adventure in Thailand.
Starting point is 00:38:03 But now that Dana's made it here, he's not exactly treating it like a client trip. Instead, it's basically one big party in paradise. I don't want to hang out with anybody who manages my money, and I think it's suspicious if somebody works with you, or in fact, for you, and is having too much fun on your dime. Yes, and while Dana slurps up my ties in the sun, back in snowing New York, Cassandra's new VP Soledad is freaking out. She's starting to understand just how impossible it is to sort out what Dana's been doing. First of all, there are massive discrepancies in the ledgers.
Starting point is 00:38:45 A client might call thinking he has $75,000 in his account, only to discover the real total is $20,000 less. Others call in thinking that they own bonds of AT&T, because Dana told them they did, but those bonds are nowhere to be found. Soledad starts to worry that Dana's bookkeeping isn't just sloping, be, it is full of intentional lies. When Dana returns to the office, tanned and smiling, he's shocked to discover that
Starting point is 00:39:16 Soledadad is coming for his head. She tells him the only way forward is a forensic accounting audit to go through his books line by line. Jeffrey Sachs, Dana's partner in the fund, agrees. So Dana relents, even though the audit itself costs a quarter million dollars. But Soledad doesn't stop there. She calls a company-wide meeting and suggests that if the audit finds anything shady, Dana should exit the securities business and leave her in charge.
Starting point is 00:39:49 Two months later, she sends Dana a wild four-page letter citing everything he's done wrong, from his excessive travel and entertainment bills to his inaccurate client statements. She demands that if Dana wants her to stick around and salvage the company, she wants to be promoted to president of the Cassandra group. She signs this note with a smiley face. Vampire! Wow, I love her. Yeah, I hope she gets everything at the end.
Starting point is 00:40:18 But craziest of all, her power play blops. We don't know if the forensic audit actually happened and if so what it found, but Dana refuses to agree to Soledad's terms. And a few months later, she leaves a company to become a writer. Having survived an attempted coup and a narrow brush with regulation, Dana turns his attention to a new project, one he believes will cement his legacy. Instead, within weeks, it will destroy him. And the friend who helped him build it will pay the ultimate price.
Starting point is 00:41:03 It's April 1999, and Dana is sitting in the Cassandra offices brimming with excitement. For the past few months, he's been obsessed with his latest pet investment, a struggling media company called Paradise Music and Entertainment. Paradise had been limping along, producing albums, music videos, and commercials. But by last Christmas, it was nearly bankrupt. That is, until Dana directed several million dollars' worth of clients' money into it, he convinced celebs like Ben Affleck and Matt Damon to invest. He also invested funds on behalf of,
Starting point is 00:41:40 of Benicio del Toro, Cameron Diaz, screenwriters, and agents. He envisions an exciting new production hub, churning out films starring Leo and Benicio, and music videos and albums with Fish, Alanis, and REM. Paradise could be the thing that finally makes Dana as famous as his clients, the move that transforms Dana from just a money guy into a mogul. And who better to run it than a man Dana believes deserves a second chance? his long time newly sober friend Jay Maloney. In April 1999, Dana hires Jay as president of paradise.
Starting point is 00:42:21 He feels like a job will give Jay purpose. He's no longer a practicing agent. After spending months working to stay sober, Dana figures it'll be good for Jay to focus on some real work. But as April turns to May, something happens that rattles Dana's world. The New York Times Magazine publishes a long feature on Hollywood mogul Michael Ovitz. Michael Ovitz was an early client of Dana's and was Jay's former mentor at CAA.
Starting point is 00:42:52 Dana went on record with the Times reporter, giving what he thought were fantastic quotes. But when the article was published in May 1999, it paints Dana as kind of a joke. The reporter reversed his bangs as a flock of Siegel's haircut, and she describes how Dana interrupted their interview to shout, quote, get me Leo and get me Michael. But the thing is, there didn't seem to be anyone else in his apartment at the time. As far as she could tell, he was shouting to no one. Here's just one quote from this piece.
Starting point is 00:43:26 Sachi, can you read it? Yeah, it says, I represent artists, Chiquetto says, waving his arms around the room. I'm tired of everyone referring to me as a downtown sex addict party boy, pretty boy who's friends with Leo. I am interested in creating equity. He's like, everyone keeps calling me a pretty boy and that I'm so fun. And I'm just not like that.
Starting point is 00:43:51 He's just a guy running around screaming, being like, don't put it in the paper that I'm mad. Everyone thinks I'm just like Leo. And guys, I'm so much more than that. Well, misappropriating client funds is one thing, but looking like an unhinged douchebag in the New York Times magazine, that is catastrophic. Shortly after the profile comes out, Michael Ovitz withdraws his $300,000 investment.
Starting point is 00:44:18 Ovid says he's not leaving Dana because of the profile. He claims it's just because his financial statements are too hard to decipher. Sure. Once Michael is out, a lot of actors follow suit. No more Cameron Diaz, no more Courtney Cox. Matt and Ben get out almost immediately after joining. They don't appreciate the way Dana constantly drops names, including theirs.
Starting point is 00:44:44 But Ben later told a reporter that the get-me-leo moment was what really sealed the deal. Yeah. Like, you can fire anybody who works on your team if you think they're just lame. Of course. And that would do it. Yeah. It's like you're uncool and that is the biggest sin in Hollywood, really. It's one of the worst things you can do to Ben Affleck, I'm sure.
Starting point is 00:45:05 During this time, Dana's hours become more erratic. He rolls into the office in mid-afternoon after clubbing and popping Vicodin all night. Dana has always said that partying keeps him on the same wavelength as his A-list clients. But not all A-listeres want their money manager doing lines in club bathrooms. Sachi, can you read what actor Ed Burns reportedly said about Dana's nightlife activities? Yeah, he said, quote, When Dana began showing up on page six more than I did, I knew it was time to get out of there. Yeah, the trouble with what Dana was doing was that he started to get more attention than his clients.
Starting point is 00:45:45 And it's not even about it being like good or bad attention. They just don't want anybody to get more than them. Of course they're going to be mad. Yeah, and it's like, you're not supposed to be there, buddy. Yeah. As celebrities start to desert him, Dana also sees some of his major investments go south, including a telecom company called Eridium. It stock tanks almost immediately after he sinks millions,
Starting point is 00:46:09 of his client's dollars into it. And Paradise Music, sadly, that doesn't pan out either. Turns out, putting Jay in charge was a horrible mistake. Dana thought having a project would give his friend a purpose. But he also put a ton of pressure on Jay to make Paradise succeed because he'd poured so much of his client's money into it. But leading a corporate turnaround is famously difficult, even without a president who's fighting to stay clean.
Starting point is 00:46:39 Jay was only a few months sober when he took the job in April 1999, and the pressure got to him. Before long, he was using again. In August, just five months into his tenure, Jay stepped down from his position. But Dana barely noticed. He's got bigger problems because Leo is about to leave him. Leo probably never looked too closely at his financial statements when they came at all,
Starting point is 00:47:05 but by late summer, the young star has clocked the situation. All told, Leo had more than a million dollars invested with Dana, and he ended up losing about 20% of it. In October, Leo officially parts ways with Dana. So do the guys at the fund, Dana's big VC project. And just one month later, in November 1999, Jay Maloney is found dead in his bathroom. He died by suicide at the age of 35. Jay's passing breaks data emotionally. Leo may have been his trophy pal, but his friendship with Jay ran deeper.
Starting point is 00:47:43 Dana can't process that he may have played a role in Jay's decline. He starts behaving more erratically, popping pills, and freaking out his friends. Paradise's stock plunges, sending most of its investors' money up in smoke. And then Dana's behavior goes from desperate to despicable. Determined to hide his losses from his A-list clients, he starts dipping into the accounts of his less famous clients. Essentially, he borrows from clients whose names aren't on IMDB and shifts it to clients whose names Grace Variety's front page.
Starting point is 00:48:20 And of course, he sometimes takes some for himself. In late December, two days after Christmas, the New York Observer publishes a scathing expose on Dana. It impacts basically every lie or embellishment he's ever told, including the fact that Harvard has no record of him being a student there. That same month, the band Fish discovers around $4 million missing from their account. And Dana doesn't even fight it. He just signs a letter of confession.
Starting point is 00:48:52 One by one, his few remaining clients disappear. This New Year's Eve, his party has way less star power. Only his most faithful friends are in attendance. And he thanks them by forcing them to listen as he, reads from the Greek tragedy Agamemnon as the ball drops behind him to ring in the new millennium. I've got to tell you, Sarah, of all of the parties described herein, this one seems the most compelling to me. It's about to be 2000. Everyone's scared. They think the planes are going to fall out of the sky. Nothing's going to work. People are panicked. And they're all in this weird penthouse, probably,
Starting point is 00:49:30 with a guy who I would assume is doing, you know, weapons-grade amounts of cocaine. And he's making Listen to a Greek tragedy while he frets about the rest of his life. That is exactly the kind of New Year's Eve party you want to have been at so that you can talk about it forever. If I was at that New Year's party, I'd be talking about it today. Yeah, I would have written a film about it at that point, you know? It would be my whole career. So in less than a year, Dana has gone from the most talked about money manager in New York to a social pariah. He thinks the worst is over, but unbeknownst.
Starting point is 00:50:06 to him, the Securities and Exchange Commission has quietly been making calls to Dana's clients for the past eight months. They're building a case against him, and the hammer is about to drop. It's April 2000, and at Newark International Airport, a flight from Las Vegas has just touched down on the tarmac. As the passengers start streaming out, a few heads turn because one of the first-class passengers is being arrested. In front of everyone, Dana's Jeketto is handcuffed and taken into federal custody. The SEC alleges he stole nearly $10 million in misappropriated or missing customer funds.
Starting point is 00:50:49 He could be facing 20 years in prison. During his arraignment, Dana was instructed to stay put. But instead, he went to Vegas with his girlfriend. When he's nabbed at the Newark Airport on his return, he's holding a doctored passport, 80 first-class plane tickets, and four grand in cash. At his next hearing, his defense attorney argues
Starting point is 00:51:12 Dana was just looking for a romantic spot to propose to his girlfriend. But the judge is definitely not buying it. He revokes Dana's bail, which means Dana is headed to a federal prison facility. Reality finally starts to sink in. Four months later, in August, Dana pleads guilty to one count of financial fraud
Starting point is 00:51:33 and is sentenced to nearly five years in prison. In 2002, he gets out early for good behavior. For the next few years, Dana tries his hand at a few side hustles, like an upskill food startup. But nothing really takes. In 2014, Dana is indicted again for charging $10,000 worth of food, travel, liquor, and dental work to a friend's credit card. Dana pleads guilty and is sentenced to two years probation.
Starting point is 00:52:03 In an on-camera interview with Vice later that year, Here, he chocks it all up to a misunderstanding, just like everything else he's ever been accused of. Here is Dana explaining why his crimes weren't actually crimes. I thought I was gifted with the ability to bring these fields together, and I could empower the artist by demystifying the capital markets for them and helping them. And the horrible thing about being painted the brushes as a thief is that I'm not a thief. It's like you kind of are. though, bro. That's like literally what he is. The definition of stealing is sort of what he did, right?
Starting point is 00:52:43 Yes, but I mean, is he really a thief in his mind? Well, no, he's not because he does paintings. Exactly. He's punk. Yeah. Well, that is the frustrating thing about Dana. Even when directly confronted with his mistakes by reporter after reporter, he genuinely seems like he hasn't learned anything from them. and tragically, he never will. It's a sunny day in Manhattan in June 2016. Sunlight streams into the windows of Dana's apartment on West 100th Street seven miles north of his old Soho neighborhood. A knock wraps hard on the door, but Dana doesn't answer.
Starting point is 00:53:24 Dana spent the previous week partying hard and self-destructing, mixing Vicodin and cocktails, overdosing, being revived at the hospital, and heading back out to the bars again. He got into a scrap with bouncers outside of a club where he used to saunter through the door. Dana's ex-girlfriend and the mother of his two kids tries to reach him on Saturday night. But he doesn't call her back. It's a downward spiral that looks a lot like the one his friend Jay experienced before he died.
Starting point is 00:53:56 And now, in his quiet uptown apartment, Dana's own spiral has reached its end. His roommate discovers Dana unresponsive in bed and calls 911. But it's too late. Dana Jeketto is dead at the age of 53. Dana named his company for a doomed mythological prophet. But if this story is a Greek tragedy, Dana isn't Cassandra. He's closer to Icarus. He flew high and fast before ultimately being brought down by his own hubris, greed, and pride.
Starting point is 00:54:29 In the aftermath, there is one detail Dana might have appreciated. And headline after headline, he's referred to. to as the stock broker to the stars. His name is splashed across newsprint and forever linked with Ben Affleck, Matt Damon, Courtney Cox, Naomi Campbell, and in every single article, Leonardo DiCaprio.
Starting point is 00:54:53 Sachi, is it crazy to you that, like, his downfall wasn't even necessarily just the mismanagement and thievery and all that, but that he came off as an absolute losing. to a reporter? Yeah, I mean, we've seen stories like this before. Part of it almost reminds me of, like, Lou Pearlman, who really wanted to be kind of like in the gang,
Starting point is 00:55:19 but couldn't. And so the best he could do was, like, hold him hostage in a way. But it's such a tragedy that the worst thing that happened to this guy was that he was called a loser and not that he took advantage of people and took their money. And he had the trust of a lot of really vulnerable artists. It wasn't just, like, super famous people. I think they all knew he was a loser and they were kind of waiting for confirmation that he was unhinged enough to sound like a loser on the record.
Starting point is 00:55:46 When is Leonardo DiCaprio going to look in the mirror and ask why he is surrounded by these people all the time? Yeah, I mean, think about it. He's like former child actor who got so famous in a time where, like, there wasn't the same level of scrutiny in social media following his every move. and I think he just kind of is susceptible to losers who will let him do whatever he wants, but it is pretty interesting how often it seems like Leonardo DiCaprio is around a loser. I feel like we've covered so many financial scams.
Starting point is 00:56:24 This kind of falls into a category we've seen before. Did you learn anything about how to avoid such scams? Because so far what I'm learning is just like, don't be rich. If you don't have that kind of money, you won't meet Dana. You know, I think it's just, again, this is like one of those situations that is so easy to fall into, I think, regardless of being rich or famous, it's like knowing someone who someone else is vouching for without doing any type of due diligence to figure out of the person's legit or not. And like, yeah, artists don't know anything about money. And I just think it's so boring that like these people weren't motivated to see if it was a scam or not because they're like, money, oh, who cares? Figure it out for me. This is a weirdly simple one. It's just like a simple failure of personal ethics.
Starting point is 00:57:13 He already had associations with all these people if he could have just been happy with like a little piece of it, but it wasn't enough. And so he just kept lying and kept lying and kept lying and kept lying. You know, Dana was stuck in a rest of development. Like he wanted it to be a party in 1992 all the time. And he couldn't have that. And so I imagine it was a very lonely existence.
Starting point is 00:57:36 Like, even as party friends are sort of starting to fall by the wayside, or to descend into, like, tragedy, into real devastation and, like, a real death toll on this scam, interestingly enough. Listen, I think he was really talented in some way. Like, he clearly had some skills. It's just, like, it was bound to crash and burn. I don't think he ever thought he did anything wrong. I think he is a kind of person who probably always thought that he was just doing the thing everyone else was doing. to get by, which is basically every scammer.
Starting point is 00:58:08 Yeah. I guess the lesson, Sarah, is that we need to stay away from losers. If you smell social desperation on someone who also has a lot of money, run. Yes, of course. It's like losers seem harmless because they're losers, but they will screw you over because they are losers. Words to live and die by. Follow scam influencers on the Audible app or wherever you get your podcasts. You can listen to all episodes of scam flencers ad free by joining Audible.
Starting point is 00:58:40 From Audible Originals, this is Dana Jeketto, Swindler to the Stars. From Scamfluencers, I'm Sarah Haggy. And I'm Sachi Cole. If you have a tip for us on a story that you think we should cover, please email us at scamflincers at audible.com. We use many sources in our research. A few that were particularly helpful were leveraging the stars by Marine Oath for Vanity Fair. You will make money in your sleep by Emily White,
Starting point is 00:59:04 profit and loss by Nikki Fink and Kevin Gray for New York Magazine, and The Real Wolf of Wall Street, produced by... by Gianna Toboni and Scott Pierce for Vice. Katie Clark Gray wrote this episode. Additional writing by us, Satchie Cole and Sarah Hagee. Olivia Briley is our story editor. Our senior producers are Sarah Eni and Ginny Bloom.
Starting point is 00:59:23 Our associate producer is Charlotte Miller. Our managing producer is Desi Blaylock. Fact-checking by Gabrielle Jolet. Sound design by James Morgan. Additional audio assistance provided by Augustine Lim. Our music supervisor is Scott Velasquez for Frieson Sink. The executive producer for Audible is Jenny Lauer Beckman.
Starting point is 00:59:42 Head of Creative Development at Audible is Kate Navin. The head of Audible Originals, North America, is Marshall Louis. The chief content officer is Rachel Giazza, copyright 2026 by Audible Originals LLC. Sound recording copyright, 26 by Audible Originals LLC.

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