She's On The Money - Ways To Set Yourself Up For & Track Your Success
Episode Date: January 23, 2024Setting yourself up and having tangible ways you can track and review all aspects of your business will be pivotal to your success. It is so easy to just have an idea and run but as soon as you decide... to make this an actual way of making money you need to see how everything is tracking. Which is why today we are going to give you a stack of super helpful tips and practical pieces of advice you can implement today to keep better track of your business! Acknowledgement of Country By Natarsha Bamblett aka Queen Acknowledgements.The advice shared on She's On The Money is general in nature and does not consider your individual circumstances. She's On The Money exists purely for educational purposes and should not be relied upon to make an investment or financial decision. If you do choose to buy a financial product, read the PDS, TMD and obtain appropriate financial advice tailored towards your needs. Victoria Devine and She's On The Money are authorised representatives of Money Sherpa PTY LTD ABN - 321649 27708, AFSL - 451289.See omnystudio.com/listener for privacy information.
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Hello, my name is Natasha Nabanunga-Bamblett. I'm a proud Yorta Yorta, Kernai, Wolperi and
Awadjeri woman. And before we get started on She's on the Money podcast, I would like
to acknowledge the traditional custodians of the land of which this podcast is recorded
on Awadjeri country, acknowledging the elders, the ancestors and the next generation coming
through. As this podcast is about connecting, empowering, knowledge sharing and the storytelling
of you to make a difference for today and lasting impact for tomorrow.
Let's get into it.
She's on the money.
She's on the money.
Hello and welcome back to the Business Bible. I'm Victoria Devine, the owner of several
successful businesses. And as always, I am joined by one of the hardest working side
hustlers I know, Miss Jessica Rucci.
Hello. I'm so excited. It's our first Business Bible ep of 2024.
Yes. And I feel like we're on the same page. Like not only are we excited about the Business
Bible, but like I'm wearing a dress with pink and white stripes and then you rock on in
wearing what, Jess?
coincidentally a dress with pink and white straps. I mean, they're both completely different styles.
So like we're really diversifying in 2024, but like Slay, I'd wear that. We're on the same
wavelength, clearly. I am genuinely so excited because obviously we've got a whole season of
content for you. The Business Bible is going to be back every single month on the She's On The
Money feed, which I'm really pumped for because it's something I'm so wildly passionate about.
Jess, you and I sat down late last year and we did this massive brainstorming session of like,
all right, we want to be really structured about the business Bible so that our listeners and our
community are getting the most out of it. We've basically planned the whole year, haven't we?
Who are we? No, like I'm impressed with us, but like I am so excited for the content because I
feel like historically we like had a plan. We're like, yep, this is what we want to roll out.
But now we're like, we have a whole year ahead of us. Like think about where people are right now
and where they can be in 12 months. And we get to be on that journey and we get to share it,
which is exactly why this episode is ways to set yourself up and then track your success.
Because I think sometimes, I don't know, people feel a little bit like icky about it because
they're like, oh, I don't want to quote track my success. Is that not being full of myself?
No, it helps you understand the process and learn and grow and also celebrate.
We should be celebrating. And I think I said this in 2023 at some point,
was the year of celebrating. Yes. But no, this year is now the year of celebrating. So
more champagne, more literal celebrations for nothing. I think it'll be really great. But
talking about setting yourself up in the new year and actually putting yourself in the best
possible position to kick all your business goals is really important for me because I've done a
lot of reflection recently on what I want and how that looks. But I feel like everyone listening is
in the same, I don't know, space. We're all motivated. We're all ready. And there's no time
like the present, Jess? No, new year, new us, new business plan and strategy. Yeah, I'm so excited.
Also, the She's On The Money team have later this month a whole strategy session where we're going
away together and it's just going to be, hopefully, obviously I won't be drinking the margaritas,
but the place has a really good looking pool, Jess. So I don't know how productive we're going
to be, but we will try our hardest. In all seriousness though, setting yourself up and
actually having tangible ways that we can track and review every single aspect of your business
is going to be pivotal to your success. It's also a reflection of your commitment to your business
because if you're not willing to do that, like how are we actually able to measure, all right,
Jess, let's sit down. What happened this month? What worked? What didn't work? Let's just be
really pragmatic about it so that we can every single day be 1% better. Like if you're doing
that, you're putting your business in the best possible position, but also you individually.
so for me we actually need to be doing this it's not uh oh it'd be nice if you just tracked your
success as well no you have to do this it is a key metric for me so it's obviously so easy to
have an idea and run with it but as soon as you decide to make this an actual way of making money
we need to see how it's tracking so that we can continue to make money yeah i'm like for a business
owner we're not doing it because we want to be earning minimum wage let's be honest we're doing
it to create a lifestyle and like I look at your content and what you're doing and every single
time you post about you know being a side hustler and earning additional income you're like so I can
achieve my best life or so I can you know go on a holiday or buy more stuff or do this life in a way
that makes the most sense to you so I feel like tracking things is fun also love a spreadsheet
so this is right up my alley Jess absolutely the spreadsheet queen I feel like as well tracking
and monitoring where you're going is so important because many times, personally, I've had a plan
and been doing something and hindsight is always 20-20 and I get to the end of, you know, a year
or the end of, you know, a particular goal or a particular project and I go, oh, if I had just
adjusted something along the way, I could have got here a lot faster. I could have made things
a lot easier. I could have saved a lot of money. Didn't have to be that hard. Exactly. I could
have made my own life so much easier and more straightforward. Let's make it as hard as
possible. Life's not hard enough. I do that to myself all the time. Why don't you want to do it?
Yeah. But I think like checking in and tracking those successes and assessing your shortcomings
at the same time means that you can really adjust and course correct as you're going. And,
you know, that can theoretically put you further ahead a lot faster.
100%. Which is exactly why we're going to be giving you, I would say, all these helpful tips
and tricks and practical pieces of advice that you can actually start implementing today to keep
better track of your business and be more on top of it and like as I said before what a better time
than January you know so first and foremost you absolutely need to sit down and write your goals
like earlier this month at the start of January I released my best year yet course and I'm really
excited about it because it's something that I am passionate about as you guys know I do mood board
every year and I sit down and I track my goals and you do too Jess like it's such a she's on the
money, girly thing to do. We love it. And a lot of people have, you know, embarked on this journey
to create a life that they're really excited about. Some are business owners, some are just
individuals from our community. It doesn't matter. But the feedback coming from that is, oh my gosh,
this is the first time I've actually sat down and written down all my goals. And it looks really
powerful to see it on paper. Or I'd never really thought about it. And when I started writing down
my goals, I realized my goals were actually bigger than I thought they were. Or I actually realized
my goals weren't as unobtainable because once you have it in paper in front of you go hold on
it's already in front of me now I can create another plan to making these things happen
so I know we've all heard it a million times like Jess write down your goals you're more likely to
achieve them like literally research says that you are more likely to achieve a goal if you write it
down but it's actually so liberating to do it so if you're hearing it and being like yeah okay
noise. V, what's the next tip? No, no, no. It's actually do that one. Write down your goals.
It's obviously all well and good to get your notes app out and say, look, I really want to make money.
I want to grow my business. I want to find joy in my job. But like, tell me also how you're actually
going to get there. Because if you say, I want to make more money this year. Like, let's look at you
and I, Jess. If I look at my business and go, Jess, I want to make more money this year. You're in
charge of partnerships. You'll be like, all right, V. You have a number of different income streams,
like what on earth does that actually mean? Are we, you know, doing more partnerships? Are you
launching a new course? Are you doing another podcast? Are you going to do more speaking events?
What is actually going to grow your business? What's going to have an impact? And you're the
same. Are you personally going to, you know, change your job? Please don't, please don't leave. But
like, are you going to change your job if your plan is to, you know, make more money? Are you
going to take on more brand partnerships? Are you going to hustle harder in your content creator
space. What does that actually mean? Because do you want to make more money? Yes. Everybody does.
Everybody does. But how are you doing that? And that's where we need to introduce,
we call them the SOTM goals, but you can just use SMART goals if you want. These are the key
to making sure that you have specific, measurable, achievable, realistic, and time-bound goals. And
when you do this, you are more likely to achieve it. Sounds fluffy. Sounds like stuff you've heard
before, but like, I'm not trying to reinvent the wheel. I'm actually trying to get you to use the
wheel for the first time because we all know that we've heard of it, but let's be really honest with
ourselves. How many of us have actually dedicated the time to ourselves and to our business to sit
down and actually do it, Jess? Yeah. And I think with a business too, people fall into the trap
of maybe thinking that everything needs to be treated completely differently to the way you
would treat things for yourself as an individual, which isn't always the case. Like goal setting for
a business at least for a small business from my experience is very similar to goal setting just as
an individual human being because for most people listening to this let's be honest you're not big
corporations business is quite personal like these goals you know even for me are quite tied up with
my wishes and my values and what I want to achieve and the point in life that I'm at right so I think
it's super important to be not only writing them down but also giving yourself permission to do
that? Because how many of us are going to go, I really want to do that, but also I need to do my
accounting. I really need to do the bookkeeping. I haven't even looked at this payroll thing or,
oh, I really need to go in and, you know, filter through all my emails. I have 50 outstanding
emails for you. Like this is just not the time. Do you know what? There's never going to be the
right time. Carve out two hours and sit down and dedicate it to your business because I can almost
guarantee that when you do that, when you write out your goals, when you write out why you want
to achieve them and what that actually looks like, do you know how much more motivated you
are going to be to do payroll? Yeah. To actually get all that stuff done so that you can then focus
on everything else that's going to go on. Yeah. Because like you get your motivation back,
you're giving yourself your spark back and to be honest, your business and you deserve that.
Yeah. And having those goals really clearly laid out will then allow us to pull up how we want to
get there specifically, which is obviously really important to then achieving them over the course
of the next year or five years or however long you kind of want to look at it. Yeah 100% and
obviously it can be really hard to get there and sometimes if we're writing down a goal you might
feel overwhelmed but the important thing is if you're writing down a goal and you're you know
feeling overwhelmed by it good that doesn't have to be overwhelming let's actually just break it
down a little bit further like Jess if you're like I want to make an extra 20 grand this year
I'll be like oh that's a big goal Jess like you sure and you'll be like yep I do but then you go
actually that's a lot and really well actually let's break it down what does that 20 grand look
like on a monthly basis on a weekly basis is that actually achievable and you might go well actually
yeah if I can meet this KPI every month I'll actually achieve that bigger goal all right well
Jess what do you need to do that well actually 20 grand is a lot maybe I need a few extra hours a
week to be able to achieve all right well let's carve those out like if the goal is too big break
it into smaller goals that are actually obtainable and if the goal is something that you go I've done
all of that v and it doesn't seem to work all right well let's reset the goal it doesn't mean
we can't achieve it Jess but you might go all right well that 20 grand that I want to make
just obviously a really big stab in the dark really good guesstimate maybe instead of saying
this year we go over the next two years and we spread it out it doesn't mean you can't achieve
the goal but we might change the time frame to make sure that these things are actually
happening. So I think it's really important to understand where you're standing and what's going
on. But I think once we have our SMART goals, we then need to look at KPIs. So KPIs is more of a
business term than a personal term, but essentially a KPI is key performance indicator. So I want you
to be breaking things down into measurable steps. And these KPIs are going to allow you to track
your progress, I would say closer than you would be because like, are you saving Jess? Yes. All
right. Well, actually, if we introduced some KPIs, I would be like, all right, on Friday, Jess, I need
you to have already transferred that $7.80 or whatever it is to your account to actually achieve
this. We have measures in place that are going to help us achieve our goal. So it doesn't matter if
it's a number of new clients or revenue growth or an increase in social media followers, having
specific KPIs that are going to help you stay focused on what truly matters is going to mean
that you're more likely to achieve it. So if it's like social media, right? Social media is so
overwhelming. And just saying, I want more followers, like I want more followers too.
But that doesn't mean that that's just going to happen because I've set it as a goal.
Break it down. Like Jess, you and I know how hard it is to create content that's engaging,
that actually breaks into a new demographic of people and you get more followers from that. But
like there's a wider strategy there, isn't there? Yeah. It's about being consistent. It's about
actually creating the content and actually getting ahead. How would you get more followers in 2024,
Jess? Yeah, I would start by not listening to every person on TikTok who has their own.
I feel like there's a real. Oh my gosh, I know exactly what you're talking about. An uprising
of people saying Instagram's not dead in 2024. You can grow by doing that. I think, yes, like
listen and learn and take in from lots of sources but also keep an eye out because a lot of the time
these people are like you can do all of this and I'm going to teach you in my one-on-one coaching
course for five thousand dollars I'm sorry if anyone's listening and that's you but if that
is you I'm so confused like I do some serious snooping we all know I'm a little bit of a creep
right I get so interested when they're like yep I'm a social media expert I'm like are you yes I
clicked to your profile and you've got 450 followers and I'm like okay no worries maybe
you've worked in social media for a long time yeah you best believe I've probably looked them
up on LinkedIn Jess like when I say I'm a creep I mean next level so I look them up and I'm like
you worked in payroll for 15 years and now you're a social media expert yeah I don't mean to be rude
but like why am I going to take advice from people who are not in the position I want to be
Yeah. So I think consuming a lot of free advice is great. Making sure you're looking into anything
that you're going to purchase and the credentials of the people that have created it is a big one.
But if you want to grow on social media, and this is something that we have planned to tackle later
this year, so stay tuned for that episode. But I think it's really about finding your authentic
community and providing value. Yeah, I agree.
So if you look at She's on the Money, the value that we provide there is education. We provide
so much free content to help people save, invest, start a business. We're providing
that knowledge to help people. On my platforms, I'm really providing, I think, a community space.
I think that a big goal for me is just to be a friendly, nice place on the internet.
You're a friendly, nice place in person, so it makes sense that that would convert to the
internet. But I think my value is in, I talk a lot about DIY and creating beautiful things.
You make me feel bad because there's no way I'm going to have time to do any of that stuff,
but I want it.
Kind of like showcasing that you can have a life that you want within your means. And,
you know, it's kind of hard to articulate. Maybe this is something I need to sit down and do.
You need to sit down and do your value proposition, Miss Jessica Ricci.
I do. But I think, you know, if you want to grow, you really have to find the people that
you're speaking to and find how you can give them value. Because just saying,
I want you to follow me, isn't good enough. Like, why are they going to follow you?
And I think consistency is a big one that I fall down on all the time.
Like I look at my personal socials and you and I have had this conversation before, Jess,
where like, just so busy, I don't have time.
And then you see other people doing so well on social media.
And if you really start to break it down, usually the difference between success and
not being successful is that consistency.
Like they're showing up, they're getting two views.
That's fine.
But they're showing up.
and then over time those two views is four and four is eight and eight is 16 and it just
compounds out of control because of that consistency in the community that they're
building. I'm just like radio silence sometimes and that's not helpful for engagement.
No, but then that KPI, I guess there, if we're coming back to what we're,
you know, kind of outlining people is maybe I'm going to post every day, Victoria.
Yeah. Or if you're setting a SMART goal and you go, oh, well, every day is just not achievable.
I'm Victoria Devine and I am doing 10 billion things at any given time and about to have a
child. Let's be realistic. Maybe go, okay, I'm going to post two high quality videos every week.
In my head, because I have unrealistic standards, I'm like, why can't you post every day like
everybody else? Everybody else posts every day. Victoria, you are lazy. But that is not the case
at all. Let's get back on track and talk about KPIs though, because you're correct. We need to
be setting them and actually being realistic about them. But the next thing I want to talk
about is, I guess, taking the time to develop what I would call a comprehensive business plan
that actually outlines your goals, outlines your purpose, your target audience, your marketing
strategy, and any finance goals that you have. So regularly revisiting this is actually going
to be something that you can do and you're totally allowed to change it. In fact, I want
you to revisit it so often that it just gets tweaked every single time because the more
you're revisiting it, the more updated it's becoming and the more relevant to you and your
abilities and what your business is, is going to mean that you're more likely to achieve it.
So what you're saying is we're not going to write it in January and then revisit it next January
when we review our goals? I mean, some of you probably do that. That's how I used to do it too.
Hide it in the bottom of the decks. Well, no judgment if that's what you want to do,
but that's not helpful. Something that is helpful for me is actually printing it out. I totally
understand your notes section on your phone might be your best friend, but printing it out, like if
you work from home, putting it on the fridge, putting it beside your desk, making sure that
it is a visual reminder that these are my goals. And if you're having a bit of a flat day looking
at it and going, well, actually that's pretty cool. Like I am on the path to doing this.
I don't know, Jess, did you see recently that the Stanley CEO was actually talking about how
they didn't change their product, but only their target audience for their cups?
Well, I've seen the videos of people mobbing targets to try get the Valentine's Day edition
Stanley Cup.
I saw that on TikTok too.
And I mean, you're sitting here with your Stanley Cup in front of you.
I have a Stanley Cup and we're just Stanley Cup girlies.
I love it.
But isn't it interesting that that cup existed literally years and years and years ago?
We weren't interested in it.
No.
They just targeted different demographics.
fix. And yeah, once females started getting on board with the Stanley cup, Jess, you know,
the chokehold. Do you know there are people in the US, there's probably people in Australia,
but it's such an American thing that collect Stanley cups. Like they have every single color
and they have these like shelves in their houses, hundreds of Stanley cups on their wall. I mean,
I don't even know how you would use one a day. Yeah. I just have my wife. She comes with me
everywhere. Same. In fact, my husband got one for Christmas cause I'm a nice wife,
but that's what I like and I buy presents that make sense.
But as soon as females started getting on board their product,
they obviously had to pivot and change their target audience
and marketing.
But do you know now the hashtag Stanley Cup, right?
Like Stanley, if you go back years and years and years,
was a thermos flask that my dad had his tea in to take to the footy.
I was just going to say, who was the original target market?
Yeah, like tradies and dads and picnic wear people.
Then they made them pastel and off they went.
and now the hashtag Stanley Cup has over 6.8 billion views on TikTok. And according to figures
that Stanley shared with CNBC, Stanley's annual sales for 2023 projected to be $750 million.
Oh my God, that's crazy for such a like low cost item. It is expensive for a cup,
don't get me wrong. It's a very expensive cup, but also-
$750 million divided. It's a cup, Jessica.
half yeah divided by 60s a lot of Stanley cups being sold it absolutely blows my mind especially
because I can vividly remember my dad's green Stanley it was like a thermos and it had stackable
cups on top and if we went to the footy or went to any type of like sporting event or picnic or
whatever like dad would put tea or hot water in it and then we would have tea at the event
and it just that's not the target demographic anymore is it no not at all I think it's such
a good example of how you don't necessarily have to change everything that you're doing. But if you
change the audience that you're speaking to, or you adjust your strategy a little bit, I would
love to have been a fly on the wall of whatever conversation it was that prompted this change,
where someone in some meeting somewhere said, what about the girlies? What about the girlies
who want to carry around basically one litre with a sippy straw? I've never drunk more water in my
life. This is the thing. It's the best thing ever. You know what? Maybe we've been brainwashed by
them. But let's go to a really quick break, probably fill up our Stanley cups. And there
are going to be a heap of other tips and tricks on the other side of this episode. So don't go
anywhere, guys. All righty, VD, we are back and we have chatted about setting smart goals,
organizing and creating a nicely detailed business plan. And I think I might know what's coming next.
Will you run the show then? We need to chat about the cash, don't we?
Money, money, money.
Can't run a business without it.
Yeah, look, of course.
And you know I'm going to tell everybody to get a very sexy spreadsheet to track those
finances.
But if you're at the stage where you can get some accounting software, I 100 million,
10,000 percent would recommend getting it because it is going to change your life and
save you so much time.
Like, I don't know if you know how obsessed I am with Xero.
You do because I always print off the reports and I'm using them for everything and I'm
snooping on my own business.
and it just makes sense. And it blew my mind how, you know, I've obviously used a number of
different softwares over time, just currently using Xero, but my business started on a spreadsheet
because it was free and I had no money, Jess. Like it made no sense to be paying for accounting
software when I hadn't even made a sale yet or hadn't even attracted a proper client yet. So like
I get it. We all start somewhere. We graduate. If that's within your breadth, go for it. But also
So if you're still in that side hustle stage, you need to get on my favorite platform ever,
Excel, and start taking control of your finances and set yourself up with some form of finance
tracker. Like not just you going through and being like, oh, January, I made X. Like we want
as much detail as possible. And if you have the capability, putting in some graphs and some charts
that actually show it to you visually so that you can go, oh, that makes sense. Or this makes sense.
or that does this and that and the other. So I think it's really important to have your finger
on the pulse. And obviously, I am in the process of making a finance tracker that you guys can
download and use on Excel. And I think that that would be really helpful. But honestly, you can
also make your own. Yeah, it's not too hard. And if you even just go into Excel and try and open
a new project, it will give you a heap of templates that might be really helpful. So those
are literally free right now. Yeah. And if you don't have a Microsoft suite, I think Google
Sheets is really similar. And there's a lot of, if you Google, you'll probably be able to find
that they have a lot of their own templates that you can use too. Yeah. There are so many out there,
but you need to find one. And I guess the summary of this part of the conversation, Jess, is there
is no excuse to not track your finances. It is so important. And burying your head in the sound
about money in a business is a fast track to failure. Yeah, no. Like dramatic, but it's
definitely true. I'm going to go home this afternoon. I'm going to have a little tweak
of my own spreadsheet that I have for all of my side hustle income to make sure that I know
exactly what I'm doing for this year. Can I watch? Absolutely. A little creepy, but that's all right.
That does sound creepy, doesn't it? But I'm like, oh, you make a spreadsheet. Can I have fun?
You're like, let me get in on that hot, hot action. I think it's actually funny that you
should say that and that you're going to get on that ASAP because we actually need to have the
conversation. My next point that I've written down that I wanted to talk about is that we always need
to continue to grow and develop. So it doesn't matter what industry we are in, whether you are
in content creation like you, Jess, or you have dress hire, like you do so much stuff. It blows
my mind. Like I do, I need a nap thinking about what you do, but like you do content creation,
but you could also be creating a really cute product for sale at a market, or you could be
doing some, I don't know, casual babysitting. But often the needs and trends in your industry
are fluid and they change a lot and you need to track what you're doing so that you can make sure
that you're on the right path and things are working out. And I guess I cannot describe how
many webinars and workshops and working events I was going to when Zella was really small because
I just, one, genuinely don't believe that you can ever stop learning. And the second that you think
that you know everything you are destined for failure like if you think you know everything
get in the bin but also if you think that you're the smartest person in the room
time to find a new room yes like that's not a good place to be and it is not a flex like
I'm always like Jess I don't know what I'm doing here like let's find out let's work it out
but the reality is right if you're not ahead you're actually staying behind so staying on top
of like what your industry demands and what other people are doing and what your customers are
looking for is really important. Like, you know how you always say, Jess, put your blinkers on,
like don't compare yourself to others. Sometimes it's actually really important to sit down and
be like, all right, well, what's my competition doing? What are they selling? Where are they
marketing? You know, what's their target audience? You know, what are their consumers commenting on
their TikToks, on their Instagrams? Are those the types of conversations I want to be eliciting in
my community. We're not copying them. We're just making sure that we are always having our finger
on the pulse. Of course I do that for my own businesses. Like as much as sometimes I'm like,
oh, I can't be bothered with this. Sometimes I'm like, oh, I probably should read through
their comments and see the types of, you know, things that people are asking for and demanding
because that is market research, Jess. That is really, really important.
Yeah. And it helps you to be constantly growing and developing and looking at other people and
looking at other changes in the industry or things that you could bring into your business or ways
that you could do them, I guess it gives you the opportunity to stay excited and engaged and
keeps things fresh, which is really important. And I guess that's where getting feedback,
as you were saying, from your clients or your community online or just even the people around
you can be super helpful. Feedback is critical. Sometimes I don't like hearing feedback. I think
feedback can sometimes say, and I've said this in the office before, I'm like,
hey, Jess, you can give me feedback. But what I mean by getting feedback is that you can pat me
and tell me that I'm pretty and I did a good job. And you're like, oh, that's the type of feedback
you're after, is it? However, the negative stuff is actually the stuff that builds your business
and helps you grow and be better. And, you know, no one likes negative feedback, but see it as
an opportunity to change and pivot. Like Jess, you sell a lot of stuff on Depop. If you've got
a four-star review on Depop and it said, oh, my only critique is like shipping was a bit slow.
What would you do? How would that work? Like I know you and you 100% will be like, all right,
well, I just have to get better at shipping. Yeah. Like that's the most important thing.
That's the easy fix. But like, you'd be probably pretty salty at the four-star review, right?
I'd be a little bit sad, I'm not going to lie.
You'd be a little bit sad. You'd be like, um, the audacity. Do they not understand that it
was Auspost? Yeah. I'd probably cry, but that's okay.
That's all right. What you need to do is make sure that you're actually taking the feedback
seriously and also just tracking it so that we can use these as indicators of success and of
being better in business. Don't bury your head in the sand. If someone is giving you feedback
and saying, this doesn't work, or this is not my style, or, you know, you're getting some feedback
that makes you uncomfortable. That's when we need to step up even more and track it even more
instead of burying our head in the sand. Because if you just bury your head in the sand,
it's going to be an ongoing problem. And like you and I have both worked in corporate before, Jess,
and we all know someone who gets consistent feedback and ignores it and is still just
a little trash demon. Don't be that guy. Don't be that guy. We aren't being trash demons.
So I think it's obviously important, but also let's remember that feedback is mostly not given
maliciously. Genuinely, people want to help. More often than not, they're not like, oh,
like Jess's shipping was awful. They're like, oh, it would have been so good if this was just a bit
earlier. That is a change point. That is a good thing. I think assuming the best of people is
what I prefer to do. One, it makes giving and getting feedback much easier because you go,
they just want to help me. That's so nice. As opposed to, what are you talking smack about?
excuse me but look at it and see how you could implement that into your business and I think that
yeah feedback we always say is a gift there's so many quotes on it doesn't feel like a gift but I
promise the gift is the business success if you actually implement something off the back of
getting feedback yeah don't tell me that a negative thing is a gift absolutely not I think as well you
should remember that if you do receive some feedback and you do make a change that's a
success point. Like instead of looking at it as a failure and going, oh, people don't like this
thing. If you can take the feedback on board and rejig it to solve the problem, I would argue
that's a success. That is a great success. I always say in our business, there's no such thing
as a failure. Like something is either a blessing or a lesson. If it was a blessing, great. Like it
all went well. We did really well. Jess, let's high five ourselves. Like we knew that the thing
we were going to implement worked. And to be honest, that was why we did it, right?
If it doesn't work, it is a lesson. What are we learning from it? What are we taking from that
so that we can be in the best possible position moving forward so that it doesn't happen again?
Yeah. Like you've just learned something great. You've learned something that didn't work.
What is going to work? How does that work? I think it's so important to remember that
success isn't a straight line and it involves being agile and being willing to adapt. And
as long as you're working towards your goals, the way that you get there isn't as important
as the fact that you are staying on track and you're reassessing and you're navigating towards
whatever that north star is for you. And I think it's important to remember that
success isn't a destination. Like to me, I feel incredibly successful right now and I am not
in the position that I was historically. Like if you wrote down on paper, V, what did you use to
earn when you were a full-time financial advisor and content creator. I earned way more. But if
you now look at it, I go, oh my gosh, I have the lifestyle that I've always dreamed of. Like my
husband and I get to go for a walk every morning. And like these indicators of success to me look
very different. So I think comparing success doesn't make any sense because obviously I'm
like, oh my gosh, like I'm about to have my first baby and this is all I've ever wanted. If you were
in that position, Jess, you'd be like, what the hell? I messed up really bad. Like this is not
what I wanted at all. So I think looking at success and looking at, you know, the fact that
it's not a straight line, but it's also a journey is really important because I think all the time
we go, well, when I'm successful, what's that mean, Jess? What do you mean when you're successful?
Because if I look across the table, I go, she's really successful. And everyone looking in is
saying that you're really successful. How do we actually not only measure that, but also give
ourselves permission to celebrate the journey. You don't have to be a multi-million dollar business
to be successful. Like what does it actually mean? So I think, you know, obviously if you take all
the tips we've chatted about, you'll be able to keep on top of your business and actually put
yourself in the best possible position to create, I would say a really good income stream for your
business or your side hustle, or even take your side hustle to being a full-time gig if that's
what you want to do. But like this year, Jess, I reckon is about having our best year yet and like
get on these things so that you can set yourself up for success we're gonna have a great 2024
everybody they're the rules it's 2020 for the plot jessica oh i love it that is so iconic all right
let's go unfortunately that is all we have time for today we will see you on the next episode of
the business bible bye bye
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