SignalsAZ.com Prescott News Podcast - Cottonwood Reinvents Itself with Exciting New Brand Makeover
Episode Date: October 30, 2025Send us a text and chime in!Visit Cottonwood today announced the launch of its new brand identity, built around the tagline Savor the Moment. The brand celebrates Cottonwood’s unique blend of vibran...t wine culture, outdoor adventure, unique shopping, and one-of-a-kind experiences that define the heart of the Verde Valley. More than a logo or tagline, Savor the Moment reflects the way visitors experience Cottonwood: inviting and unpretentious, yet filled with memorable, premium moments. From leisurely afternoons exploring Old Town’s tasting rooms to kayaking the Verde River or enjoying locally inspired cuisine, Cottonwood offers stories that leave a lasting impression long after a trip ends. "Cottonwood’s story... For the written story, read here >> https://www.signalsaz.com/articles/cottonwood-reinvents-itself-with-exciting-new-brand-makeover/Check out the CAST11.com Website at: https://CAST11.com Follow the CAST11 Podcast Network on Facebook at: https://Facebook.com/CAST11AZFollow Cast11 Instagram at: https://www.instagram.com/cast11_podcast_network
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Visit Cottonwood today announced the launch of its new brand identity, built around the tagline,
Savor the Moment. The brand celebrates Cottonwood's unique blend of vibrant wine culture, outdoor adventure,
unique shopping, and one-of-a-kind experiences that define the heart of the Verde Valley.
More than a logo or tagline, Savor the Moment reflects the way visitors experience Cottonwood,
inviting and unpretentious, yet filled with memorable, premium moments.
From leisurely afternoons exploring Old Towns tasting rooms to kayaking the Verde River or enjoying locally inspired cuisine, Cottonwood offers stories that leave a lasting impression long after a trip ends.
Cottonwood's story has always been about authenticity. Visit Cottonwood's new brand, anchored by the tagline Savor the Moment, gives us a way to share that spirit with visitors while honoring the character of our community, says Trisha Lewis, tourism and economic development director for the city of Cottonwood. It highlights the charm of Old Town, the richness of our wine.
and culinary scene, our abundance of outdoor recreation opportunities, and the sense of welcome
that makes Cottonwood so memorable. The refreshed brand identity includes a new visual system,
enhanced messaging, and a storytelling approach designed to showcase Cottonwood's dual identity,
a premier wine and culinary destination and a gateway to outdoor exploration. It also positions
Cottonwood as a hub within the Verde Valley, providing visitors easy access to Jerome, Sedona,
Clarkdale, Camp Verde, National Monuments, Heritage Sites, and the natural
beauty of the region. About Visit Cottonwood. Visit Cottonwood is the official destination
marketing organization for Cottonwood, Arizona. Dedicated to promoting the city's wine, culinary,
cultural, and outdoor offerings, Visit Cottonwood connects visitors with authentic experiences in the heart
of the Verde Valley. Learn more at Visit Cottonwoodis.org. Read more stories from Cottonwood on
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