Sixteenth Minute (of Fame) - a woman's history of the manosphere, 2014-2024
Episode Date: December 17, 2024In part 2 of our manosphere series, Jamie takes a look at what the manosphere has become since it became a mainstream topic a decade ago. She traces its media and in-community responses from Gamergate... and the Isla Vista killings, through the first Trump administration, into the #MeToo era, around the Kavanaugh hearings, and all the way to manosphere podcasts being name-checked at the second Trump acceptance speech. How has this space mutated to enter our governing -- or was it always that way? Part 3 releases this Thursday. Listen to Boys Like Me (on the Toronto van attack): https://podcasts.apple.com/ca/podcast/boys-like-me/id1596370720?at=1l3vpUI&ct=LFV_4ba3316d6e3d7eb6707b80c71864cc16&itsct=catchall_podcast_show&itscg=30440&ls=1 Feels Good Man: https://www.feelsgoodmanfilm.com/ More on the Black manosphere: https://www.youtube.com/watch?v=4y0nR0E8pk4&list=PLCloiJ2glw55nFdhlvB0ojBYIWKzROjbv&index=4See omnystudio.com/listener for privacy information.
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Sixteen minute of fame
Sixteen minute of fame
Sixteen minute of faith
One more minute to face
Welcome. Welcome to 16th minute, the podcast where most weeks, we take a look at them
and what that moment, and what that says about us and the internet says about us and the internet.
But not this week, queens, not this week.
This week, we are entering part two of our Into the Manosphere series.
Taking a look at how this space has both continued to grow in influence and in our inability to talk about it.
Last week in part one, we took a look at the history of Manosphere spaces all the way back to the 1970s and a little bit about how it's been covered in the month following the election.
And spoilers not particularly well.
I personally feel that the people best covering the Manosphere have already been doing it for years.
But first, I just wanted to do a little housekeeping at the top.
Thank you so much to everyone who has reached out to me after last week's episode.
It means a lot.
As much as I hate hearing how many of my listeners have had assault experiences similar to mine
and that they were also encouraged to not think of it as assault at the time.
If you have experience something similar, be gentle with yourself.
And thank you for listening.
But I really do appreciate your listening.
I firmly believe that we need each other to be able to survive times like this
because the systems are obviously still not acknowledging it.
I heard accounts that came nearly a full decade after my own, which is honestly frightening.
Domestic violence exists at rates that should,
qualify it as domestic terrorism, but that's just not how we've been taught to see this kind of
violence. And more than anything, as I was preparing for this second part, as I was taking a look at the
different areas of the Manosphere over time, it became very clear to me that for the most extreme
areas, misogyny is usually step one, sort of the bait, because it's so normalized and we hear
it so often that most people may not flinch if they hear something casually misogynist,
and some might even feel validated by it. And if they're into that and decide to watch,
some Manosphere shows will slowly turn up the ante. How about some transphobia with that? How about
some racially charged comments about this type of woman? And not every listener is going to be
receptive to it. Not all men. But let's be honest, many are. And the nature of these shows
can sort of function as a frog sitting in a pot full of lukewarm water,
not realizing that it's coming to a boil.
And again, I will place some content warnings here.
There's a lot of information in this episode,
and some of it is pretty heavy.
So if it's not a good time for you for this kind of thing today,
I really enjoyed Wicked Part 1.
Check it out.
I also really quickly just wanted to issue one correction from last week's episode,
where I failed to be clear enough,
I characterized custody statistics
that men's right activist cite
as their reason for pushing back
against mothers and women's rights
and characterizing them as vindictive
when I should have said
that this is the idea that motivates them,
not that it's actually based on historically true data.
In reality, while mothers are more likely
to be granted custody,
that's in large part because fathers
requests custody far less frequently than mothers do. So I apologize for making that sound as
if it was a fact. It is very much a straw man argument. And that is certainly an important
distinction in spaces like the Manosphere where so much is straw man arguments. So this week,
I want to break down the Manosphere starting from when many consider for it to have crossed into
the mainstream. And from where it started to affect me specifically, Gamergate, a 2014
harassment campaign where men's forums previously thought to be niche
targeted women working or commenting on the gaming industry,
particularly those who had explicitly criticized games for misogyny,
anywhere from explicitly critiquing the industry
to simply speaking out against an intimate partner
who had literally posted revenge porn of them.
Violent depictions of women being beaten, raped, and run over by cars.
It's not the movies, it's video games.
And now the women calling for change in the,
this multi-billion-dollar virtual industry are facing a very real backlash, including death threats.
And as we discussed, the second event of 2014 that brought the Manosphere into the mainstream
was the Isla Vista massacre, perpetrated by Elliot Roger, who went on to become, and still is
a figurehead of the in-cell movement, who is considered a martyr to the cause of fighting back
against matriarchy.
However, his misogynist manifesto, which was deeply connected and posted to in-cell
forums, was only mentioned in passing in many mainstream media outlets.
The same outlets who are 350% more likely to bring up mental health as the central issue
of these killings as they would for a Muslim shooter.
Here's a Barbara Walters broadcast from the time.
I'll tell you the story, Barbara.
Chilling details you've never heard until now.
about a loner obsessed with finding a girlfriend.
In the next 10 years, it became lethally clear that this loner angle
hugely underplayed where Roger was getting positive reinforcement for this violence.
Make no mistake, Roger was pushing this parting message to the in-cell boards.
Not only did it reference Black Pill ideology,
the death cult mentality that indicated that women would never like him and made him a martyr,
the incels were inspired by this.
And just so you know, I will not be including quotes from any of these guys' manifestos.
There are spaces where that's not unproductive, but this is my show and no manifestos here.
And finally, to the guy last week in my comments who was like, interesting, you didn't talk to many men.
Yeah, if it was my goal to platform men, I would own a house.
So come with me, if you dare, to the spring of 2014.
During the fallout of the Isla Vista murders, which claimed six lives,
mainstream media was still trying to figure out how to cover the story
while the in-cell communities that Roger spent so much time in were celebrating.
The In-Cell rebellion has already begun.
We will overthrow all the Chads and Stacey's.
All hail, the supreme gentleman, Elliot Roger.
However, there is an ongoing argument amongst analysts of Incel and Manistphere Space,
as to whether these forums can be singled out as the sole cause of Roger's violence,
arguing that much of his own misogyny was already reinforced by the culture that existed outside the Internet.
Again, it's this systemic versus is it these boards specifically.
Michael Kimmel, whose thesis on the Manosphere I cited in last week's episode, argued this in 2014.
It would be facile to argue the Manosphere urged Roger to do this.
I think those places are a kind of solace.
They provide a kind of locker room, a place where guys can gripe about all the bad things that are being done to them by women.
I don't fully agree with this, and I think it fails to acknowledge a certain amount of gray area.
On one hand, I think Kimmel is right to emphasize that Manosphere message boards are places where men can take the societally encouraged disrespect of women and validate each other's prejudices.
but to suggest that these places don't amplify the violence of those actions is not true, in my opinion.
And this is what we're going to bump up against over and over.
More than one thing is going to be true in some of these cases.
And as it pertains to this show, more than one thing being true tends to be bad for social media engagement.
But still, Kimmel is, I think, right to say that Roger didn't have to do a 180 ideologically to arrive at insults.
logic. The way that Western media conditions men to see themselves in terms of virility,
in appearance, and in entitlement had already gotten him pretty far along. And while we can't
know what motivated Roger definitively, there is no doubt that he turned to these spaces as a way
of validating his low opinion of both women and himself, frequently posting front-facing YouTube
videos of him jeering at couples in the street and monologuing pretty point-for-point in cell rhetoric,
using black pill logic that he will never be the object of anyone's affection and might as well
die instead of, you know, not being openly hostile to every woman he ever came in contact with.
In the days leading up to the Isla Vista shootings, where Roger also took his own life,
he began to refer to this premeditated plan as the day of retribution and a method of punishing
the women that he felt rejected by.
And Roger's influence is clearly held in these spaces to this day.
with a number of subsequent killings, citing his manifesto or shouting him out by name.
Look no further than the Umpqua Community College shootings the next year,
the Christchurch Mosk shooter in 2019, or the 2018 Toronto Van Attack that claimed 15 lives.
The killer in Toronto said specifically,
I was thinking that I would inspire future masses to join me in my uprising as well.
And for more in this case specifically and its relationship to the Manosphere,
I would recommend the CBC podcast, Boys Like Me, from a few years back.
But in addition to claiming to be in contact with Elliot Roger shortly before his death,
the Toronto shooter told authorities that he had been radicalized on in-cell forums
shortly after the Isla Vista killings and referred to his attack as another day of retribution.
And of course, most people in the Manosphere aren't extremist killers.
But that doesn't mean that they are not encouraged to cheer on those who are.
are. That was a fixture of spaces like 4chan, 8chan, and earlier Reddit. Robert Evans tracked this
explicitly in the case of the Christchurch mosque shootings, which claimed 51 lives, where fellow
Manusphere adjacent racists watch the murder on a live streamed video. And that's not the only
killing of that kind. Because as it probably goes without saying, very few Manosphere denizens are
just misogynists. These communities very often intersect with racism, xenophobia, homophobia,
transphobia, and on and on. These communities are locked into a view of women that is entrenched in all this
jargon, but it boils down to this binary chestnut. Women are defined by their ability to provide
sex and children for men and should be subservient, as well as men must make themselves high value.
and what determines high value is entirely decided by capitalism.
It requires monetary and career success in addition to appearance
and can rely just as much on men's self-hatred as it does on their hatred of anyone who isn't a man.
But that doesn't mean that people locked into the manosphere aren't from a diverse array of backgrounds.
I was actually pretty surprised at how diverse this space is.
Around the same time, the mid-2010s,
the black manisphere began to grow, led by influencers like Kevin Samuels,
who started a YouTube channel in 2013, spewing shit like this.
I'm not even willing to put a possible time frame on it.
Oh, so we need a time frame you think.
Well, no, we need a, we need a cooperative woman.
Oh.
We need a woman that understands what men want and understand that, yes, this is going to be a part of it.
And I've asked you the question how many times, so what are you willing to tell you?
If you're not willing to answer a question, it's not a trick to it.
You're a grown woman.
Yeah, that makes sense.
I mean, I'm learning, still learning about different personalities.
It's not different personalities.
It's a lot of you ladies tend to want men to do all the work.
Samuels took on a similar but a little bit harsher persona to Jordan Peterson,
presenting himself as a fatherly professional who is just helping men and women understand the world
and improve their confidence, while slowly but surely escalating into full male supremacist logic
that encourage men to be cruel and dismissive to the women around them.
The difference is that Samuels, a black man himself, focused on talking to black men in particular.
And while he passed in 2022 rather suddenly, his channel continues to post until this day,
and his influence is certainly still felt.
Dr. Umar Johnson is another big black manosphere public figure, who at this point has basically
given up on distancing himself from his overt homophobia and misogyny, saying back in 2014
that Planned Parenthood, quote, was using homosexuality as a population control strategy in the
black community. And as this misogyny is being pushed toward black viewers specifically,
it tends to be extremely vitriolic toward black women in particular. And unfortunately, the most
Harsh version of this is also the most popular feature of the Black Manosphere right now,
the ultra-popular podcast, Fresh and Fit, whose hosts are particularly cruel to black women on their show.
Because remember, no matter who's talking about Manosphere shit, they are operating on a fundamentally white supremacist logic.
First time don't any just say Myron is a real one, don't change for nobody.
Yeah, fuck out of here, bro. We don't change. I don't even know who she is, so I don't care.
That's King Von Girl.
You don't know who King Vaughn is?
No, I know who King Vaughn is, but I mean...
I don't have to know who his girl is.
I don't have to know who his girl is.
It's King Vaughn because, like...
Hold on.
The fact you said is King Vaughn's girl instead of it was her.
Yeah, that tells you right.
That's everything.
And let it be known, that is the least convincing reading of,
I don't care, that I've heard in my entire life.
Similar spaces existed for Asian men interested in Manosphere content.
I mean, don't worry, fellas.
Everyone can hate women in...
the manosphere. And boy, do they. These influencers delight in broadcasting themselves,
making women uncomfortable, and sharing the content as if they're owning them. And you might remember
this. If you were on YouTube around this time, there was a notorious style of video that had
titles like this. Jordan Peterson repeatedly owns Australian feminist. Ben Shapiro
dismantles third wave feminism. Kevin Samuels ladies hate when the
roles are reversed.
Patriarchy, which is a system of male dominance of society.
Yeah, but that's not my sense of the patriarchy.
So what's yours?
Well, in what sense is our society male dominated?
The fact that the vast majority of wealth is owned by men,
vast majority of capital and is owned by men.
Women do more unpaid labor.
It's a very tiny proportion of men,
and a huge proportion of people who are seriously disaffected are men.
Most people in prison are men.
Most people who are on the street are men.
Most victims of violent crime are men.
Most people who commit suicide are men.
Most people who die in wars are men.
People who do worse in school are men.
It's like, where's the dominance here precisely?
And these kinds of videos would have millions of views.
And Peterson there is virtually giving a list of classic men's rights talking points.
That is, listing out statistics about how patriarchy negatively affects men,
then presenting it as an argument against.
feminism for some reason. And while it's perhaps the most obvious point on the fucking planet,
no conversation about the strengthening and empowerment of the Manosphere would be complete without
the 2016 election of Donald Trump. There is ample proof that Manusphere groups embraced Trump
and loved his proclivity for saying the quiet part loud. Laura Bates, author of Men Who Hate Women,
traced back the history of these groups and found that with the exception of men's rights
activists hyper-fixating on custody courts, these Manusphere groups were not particularly political
pre-Trump. But when he enters the sphere, they actually organized on his behalf and the groups
steadily become more politicized. And that's not a mistake. Former Trump chief strategist and
current disgusting goblin Steve Bannon admitted to courting in cells specifically during the 2016
election cycle. He said this.
was very much in the margins and in the fringes of society to bring and recruit people who would
otherwise not necessarily engage in conventional politics, but would engage with particular
kinds of ideas that Cambridge Analytica promoted online. That can make an impact. If you get
an extra 1%, an extra 2% in that swing state, and you win that swing state, that might mean you
win the presidency.
And of course, Trump continued to deliver on both rhetorical misogyny that was reflected in
his policy and extended to a hatred of immigrants and trans people, who he has repeatedly
targeted in the years since.
So, to be clear, I'm not saying that the Manosphere elected Trump.
They're not quite that prominent.
But Bannon and Trump were successful in getting men who were otherwise ambivalent towards
electoral politics to become engaged because of him, the misogynist rhetoric, the whole...
And when you're a star, they let you do it. You can do anything.
Whatever you want. Grab them by the...
I can do anything. God, I can't believe that's the second time I've had to play the
Grab Him by the Pussy clip on this show. Unfair! What's also worth mentioning here and why I think
there's such a high barrier to entry for people to understand these communities is that there is
a full and infuriating multiverse of vocabulary, of specific memes, and of deflective ironic humor
that can make these Manusphere boards pretty hard to understand.
When it comes to irony-pilled humor, that was already tied into comedy that was popular
in the early to mid-2000s, the same time that comedy was becoming increasingly influenced by
the internet, and in general, pretty heavily reliant on shock.
This was the era of ablest Helen Keller jokes, of dead baby jokes, casual or overt racism,
and stuff that mainstream culture thankfully sort of moved on from after the peak of Judd-Apitaup romance movies.
But the Manosphere never really moves on from this edge lord humor.
And you'll find time and time again that very often after saying something completely horrific about a marginalized group,
a member of the Manosphere will say,
What? I was joking. You took me out of context. A likely story. A great example of this is
famous misogynist pickup artist influencer Julian Blanc was under fire back in 2014 for advocating
that rape should be legal if one commits that rape on their own property. Hilarious, right?
And his response to the understandable backlash to this was going on to CNN and claiming that people
misunderstood his hilarious joke.
You intended every part of this, true?
My intentions weren't ever bad.
I agree it was a horrible attempt at humor, and unfortunately a lot of it also got just put out of context.
And you probably will not be surprised to hear that shortly after this,
he returned to preaching the same stuff for years after the controversy,
and all but admitted in a blog post that this apology was insincere.
As for vocabulary, terms that began in the Manosphere that have since gone mainstream include,
obviously, red and blackpilling, and mis-injury, or a hatred of men, which started in
MRA forums.
There's femoids, gross, and there's red pill wives, which is a particularly disturbing
subgroup that consists of women who are frequently characterized as just wanting to remain
in the home, which would be fine, if true.
But what red pill wives actually depend on is thriving on their own self-hatred and
projecting the same misogyny at other women using red pill logic.
There's alpha and beta and sigma men.
The list goes on.
And then there's the memes.
Much of the reporting around in-cells and eventually QAnon
was how frequently memes spread racist and misogynist jokes
that set the tone for the community,
while also making it a safe space to say the most fucked up thing possible.
In the mid to late 2010s,
this meant stuff like the tremendous,
successful co-opting of Pepe the Frog, a creation of comic artist Matt Fury, who had nothing
politically in common with the people turning his cartoon into a horrific sign of the alt-right.
I would recommend checking out the documentary Feels Good Man for more of that.
But memes let these communities say the quiet part loud, while maintaining the illusion of
it's just a joke, you guys.
Though why a Pepe the Frog in a KKK robe is funny remains.
I mean, it's just hate speech, right?
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On 22nd of July 2015, a 23-year-old man had killed his family.
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He never thought he was going to get caught.
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Sometimes it's hard to remember, but...
Going through something like that is a traumatic experience, but it's also not the end of their life.
That was my dad.
reminding me and so many others who need to hear it that our trauma is not our shame to carry and that we have big bold and beautiful lives to live after what happened to us i'm your host and co-president of this organization dr leitra tate on my new podcast the unwanted sorority we wade through transformation to peel back healing and reveal what it actually looks like and sounds like in real time each week i sit down with people who live through harm carried silence and are now reshaping the systems that failed us
We're going to talk about the adultification of black girls, mothering as resistance,
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Fast forward to 2017, Trump is inaugurated and both the Muslim band protests and the
women's march take place early this year. By this time, I had moved to California to live
with my rapist who thankfully never picked me up at the airport and so I proceeded to become
a successful comedian. At the time, though, I was working part-time and doing freelance writing,
much of which centered around the Me Too movement,
which began in late 2017 after a year where bosogyni was more in mainstream discourse than ever.
And in case you don't remember, there were a few moments early in the Me Too moment
that made huge waves in Western culture,
while also indicating this movement's shortcomings from the jump.
Now, the hashtag itself was created by Tarana Burke,
a black survivor of sexual assault,
on MySpace all the way back in 2006.
But the hashtag didn't really take off in the mainstream until late 2017.
The big story was Harvey Weinstein,
as prominent actresses were finally comfortable enough to come forward
and say that he had raped or assaulted them,
thankfully leading to his likelihood of dying in prison.
What I think the major accomplishment of this movement was
was making it socially permissible to talk about experiences
of assault, harassment, or gender discrimination of any kind.
And given that the Women's March, Pink Pussy Hat, remember that, had taken place in early 2017,
Me Too at the time felt like an opportunity to at least keep the conversation moving.
And I was all about Me Too in its early days.
It was during this time that I remember first hearing a swath of feminists rightfully argue
for rehabilitation and de-radicalization of the men who were brought.
perpetuating these abuses, specifically where I work in comedy.
But at the time, still being pretty fresh out of this abusive relationship
and working a day job at fucking Playboy magazine, I don't want to talk about it.
My response was just like, rehabilitation, fuck you, just get these men out of here, make them leave.
Because this was the first moment in my adult life that that seemed even remotely possible.
So in a freelance column for Pace magazine in December 2017,
I wrote that.
The piece was literally called Make Them Leave.
I began with the example of trying to bargain with male comedy bookers to stop giving
known abuser's time on their shows and expanded my frustrations into these talks of
rehabilitation in a moment where I felt like our frustration was only beginning to be addressed.
Here's a passage from that.
I was driving from one gig to another with a friend this past fall when she mentioned
needing to, quote, rehabilitate our communities, unquote, as it pertained to men
assaulting female comedians, and the involuntary wave of anger it sent through my body.
Rehabilitate? Make them leave. That's the least we can do. It's not my responsibility to explain to
someone why they can't touch me, berate me, or rape me. Make them leave. I didn't say anything for the
rest of the night. I also don't think she was wrong to bring the idea of rehabilitation into the
conversation. It's a complicated issue that I think we will have to grapple with in the coming years
with predators who are finally being held accountable.
Today, right now, I think we should make them fucking leave.
It's weird to read this now because I don't even disagree with what I'm saying here.
I'm 24 and in a lot of pain and also kind of naively optimistic
that writing this is going to liberate me and all of the women around me.
And I do believe that white women specifically owe it to others to do some of this
de-radicalization and rehabilitation work, but in the moment I was so angry that mere weeks after
women being able to speak freely about this, the conversation went back to, what do we do about the
men? I don't care. At the time, I was so angry and so convinced that getting these abusive men
out of my sight would mean that either they would have to learn or disappear. And some of them
learned, but many of them didn't. And none of them disappeared. And of course, the far
reaches of the Manosphere fucking hated the Me Too movement. Here are some comments from forums
around the time. The main reason is that real victims don't get heard because hundreds of women
tell us that someone accidentally touched their ass once on the bus 10 years ago. It belittles
women who have actually been subjected to rape or gross sexual harassment.
I also wonder why women repeatedly end up alone in parks, take black taxis, etc.
Why did you ride an elevator alone with a strange man?
Would a better option have been to wait for the next elevator?
And this is way mild in comparison to some other stuff I saw.
In retrospect, I think Me Too was actually an excellent recruiting opportunity for the
Manosphere, because for a moment, it was socially permissible for women to speak out.
And the Manosphere could pitch this as a moment that proved their point.
Look at these women.
They want you to lose your job.
You can't say anything anymore.
You can't do anything anymore.
They're trying to ruin our lives.
I want to say, Me Too is a rightfully criticized movement.
Because as with virtually every other American feminist movement before it, it's interesting.
disproportionately prioritized the wealthy, cis, and white.
This is a pretty popular point of view at this point.
And while the Weinstein story initially felt like the beginning of something that could
cut across class and race boundaries, that's not really what happened.
So like every feminist movement that came before it, Me Too during 2017 into 2018,
failed to get meaningful results anywhere other than with the financially privileged and mostly
white. At the time, it was such a cathartic moment for speaking out about misogyny being publicly
acceptable for the first time in a generation. It improved some media representation and allowed
people to feel safe sharing their experiences, but the lack of an end game led the movement to get
tangled and sort of fizzle out in this whiff of pink pussy hat performativity. A few abusers
being ejected from Hollywood is great, but to treat that as sufficient while women in the
working class's struggles remained unchanged and largely unacknowledged, means that enough wasn't
done. Not to mention that when it came to intersectionality with trans women, this era was bad.
So while it was deeply imperfect, Me Too's prominence in the media gave certain Manosphere
influencers the opportunity to double and triple down. From soft misogynists who serve as an
entry point for many, the previous generation had Rush Limbaugh, we had Ben Shapiro,
and, yeah, we got there, guys like Joe Rogan.
Is there a photo of this flat earth?
No, like I just said again.
That's what I asked.
There's no photo of the flat earth from space.
There's no photo of the round earth from space.
That's not true. That's not true.
And it's around this time that Rogan becomes extremely popular.
He'd been around for a long time,
and the podcast had been around in some form since all the way back in 2009.
But before that, he'd been a stand-up, an actor, a UFC announcer.
Yes, that is how he met Dana White.
And my personal favorite, a guy who makes people eat bugs on TV.
Fear Factor has been known for dreaming up some of the most outrageous and insane stunts you could possibly imagine.
Over the past three seasons, contests have been confronted with over 165 stunts.
Tonight, we're going to count down the 15 most outrageous moments on Fear Factor.
And from the beginning, Mr. Joe presented himself as not an outright bigot, but usually a guy who would talk to anybody.
I talked about this a little bit in my interview with Becca Lewis last week, but I would classify Rogan as an I'm just asking questions guy who would have people on the show that were likely to get the show a lot of attention.
He does push back on guests he doesn't agree with from time to time,
but the question I wish more of his fans ask themselves is,
if Rogan knows who these people are in advance,
and probably the points will argue,
why air something he disagrees with so thoroughly?
You're not dumb, you know why.
And it wasn't and still isn't a fully political show,
which I think is actually part of its appeal.
It's always been very masculine.
Their own website admits that 90% of guests
are men. And the show's early recurring guests were male stand-ups of Rogan's generation,
guys who aren't afraid to drop a slur or a light misogyny every few sentences. But he'd also
host athletes, musicians. It was a general interest show that kind of became a lifestyle
marker for its longtime listeners. But occasionally, and often successfully,
Rogan would platform just a full-blown supremacist, male supremacist, white supremacist,
And heavy hitters at that.
Stefan Malineau, Candice Owens, Gavin McKinnis, Milo Yianopoulos, Jordan Peterson, Alex fucking Jones, dude, more than once.
Now when you fight the system, you automatically know what to do.
Like when you talk about something the president, word for word repeats, I mean, Trump, this is what freaks them out.
Word for word, a whole speeches, like whole things.
And I'm on Power Trip.
That's what they flipped out about at the CIA and everywhere else.
And they're like, well, Jones is like connected to Trump.
And I think Trump's like an idiot, Sivan.
What does that have to do with this speech?
And to get ahead of it, yes, Rogan has also had his fair share of leftists on, your Bernie Sanders,
your Edward Snowdens.
And a lot of people like to cite the fact that Rogan supported Sanders in 2020.
But the fact remains, Rogan has said on many occasions that he books these guests himself.
And so the repeated visits of white supremacist on the show is not an accident.
It's been happening for over 10 years.
trace it back to 2013. And while he still hasn't been a proper guest on the show,
someone who comes up a lot on the Joe Rogan experience is one Andrew Tate.
And we'll come back to Rogan and the podcasts inspired by him in a little bit,
but we're going to take a detour to Andrew Tate, a male supremacist currently under house
arrest in Romania. So if you had the pleasure of not being aware of this guy until this moment,
you might be like, what's happening in Romania?
And the answer is worse than you could possibly imagine.
No conversation about contemporary Manosphere influencers would be complete without discussing Andrew Tate.
Next to Jordan Peterson and the Fresh and Fit podcast, this is the name that's come up in most of my interviews about significant Manosphere influencers among young people specifically.
I talked to a middle school teacher who is beside themselves about how frequently they'd find their
students engaging with his content. The content is like this. Life for a man is harder than life for a
woman. We need to have a lot of shit to be an important man. To be a woman, you need makeup. If you're
truly beautiful, you don't need anything else. I've been on boats in Dubai with 19-year-old
Moldovan girls. The guy who got that boat needed a hundred million dollars. That bitch
makeup. Never say you go into bed. Going to bed is emasculent. Cowards need sleep. Well, I'm texting
you, you beautiful girl, but I'm tired. I'm go to bed. You know what I like to say at fucking
quarter past one in the morning? I'm going to work. Work at this time, money never sleeps, baby.
Then I go to bed. The most beautiful girls in the world are not walking around shopping centers
in England or fucking Nebraska or Idaho or wherever you dorks do your day game. So people go,
I picked up a nine at the mall. There's no nines in that mall, you fucking moron. I could
sit outside that mall for a month and analyze every single chick who walks in there.
and I'll see a single nine, and you're telling me every weekend you go find the only nine in the mall.
Do you fuck? She's a five, and you're desperate.
Yeah. Tate, as you can hear, is pretty high on the extremist scale,
joining the cadre of Manusphere influencers who explicitly advocate for assault and rolling back women's rights.
Beginning as a kickboxer and Big Brother contestant,
Tate's popularity steeply increased throughout the 2010s through overtly miscar.
misogynist ventures like Hustlers University and the pill-thinking driven the real world.
And to get back to Romania, this past summer, he was arrested there for charges of rape,
human trafficking, and forming an organized crime group to traffic women.
And the investigation has since been expanded to include charges of trafficking minors and money laundering.
He is literally under house arrest for rape right now, and his content is still,
very popular among children. And the tates of the world definitely need the Joe Rogans of the world to
survive. Because yes, seeing this unhinged man could be appealing to a kid on its own, but to see that same
unhinged man being validated as worth talking about with a prominent, well-recognized figure,
is a legitimizing move. And again, to draw the line, that's what the, I'm just asking questions
corner of the Manosphere really offers. It's easier for them to remain mainstream while not getting
arrested, but they are open to these ideas. Okay, we're in 2018. At this time, other already
existing corners of the Manusphere continued to pull in new recruits. And as I'll discuss,
the Manosphere expanded in every sub-community. In-cells, men's rights activists, pickup artists,
men going their own way, and even subgroups among these categories.
And what I find particularly dangerous is that both these creators and social media algorithms
became very good at finding young people who fit the bill as being susceptible to this content,
young people who are insecure in their bodies, or lacking in real-life spaces and support systems
to turn their head another way.
And remember, this is an issue that's just as much driven by social issues,
as it is by algorithms. Algorithms are powerful tools, but the ideology is the real weapon here.
Economic disparity fuels the manosphere. Like I mentioned earlier, most Manosphere participants are
encouraged to see themselves in relation to their quote-unquote value and success.
And in an increasingly difficult economy, where men are trained to project and blame this
economic insecurity on women, well, you can see how it can get bad pretty quickly. And so for
young men who felt socially awkward or sometimes were neurodivergent, these spaces could become
tremendously appealing. And that's not even to mention how young people are targeted at. In the era of
the iPad Kid, we see algorithms and influencers target kids as young as 10 years old, according to
Manosphere Influencer Andrew England in a leaked best social media practices document in the early
2020s. And this is an extremist group that is targeting children. So why can't we call this what it
is? Extreme misogynist groups were very slow to be classified overtly as hate groups, and their
crimes were almost never called out for what the killers, like Elliot Roger, were explicitly
telling us that they were. The Southern Poverty Law Center was the first to add male supremacy
onto their registry of hate groups, and that wasn't until 2018.
And while this was a step forward, it's a bit concerning that it took that long,
given that the SPLC had been well aware of these spaces since 2012,
but resisted classifying them as hate groups for half a decade.
According to SPLC's Arthur Goldwag in 2012,
It should be mentioned that the SPLC did not label MRAs as members of a hate movement,
Nor did our article claim that the grievances they air on their websites, false rape accusations, ruinous divorce settlements, and the like, are all without merit.
But we did call out specific examples of misogyny and the threat, overt or implicit, of violence.
And while these institutions lagged to acknowledge what the Manosphere had become, others took it upon themselves to try and slow its spread.
Welcome to Pretty Private with Ebeney, the podcast where silence is broken and stories are set free.
I'm Ebeney, and every Tuesday I'll be sharing all new anonymous stories that would challenge your perceptions and give you new insight on the people around you.
On Pretty Private, we'll explore the untold experiences of women of color who faced it all, childhood trauma, addiction, abuse,
incarceration, grief, mental health struggles, and more, and found the shrimp to make it to the
other side.
My dad was shot and killed in his house.
Yes, he was a drug dealer.
Yes, he was a confidential informant, but he wasn't shot on the street corner.
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He was shot in his house, unarmed.
Pretty private isn't just a podcast.
It's your personal guide for turning storylines into lifelines.
Every Tuesday, make sure you listen to it.
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Tune in on the IHeartRadio app, Apple Podcast,
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What would you do if one bad decision forced you to choose
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Unfortunately for Mark Lombardo, this was the choice he faced.
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These programs aimed to provide a shock of prison life, emphasizing strict discipline, physical training, hard labor, and rehabilitation programs.
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The first night was so overwhelming, and you don't know who's next to you.
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Listen to shock incarceration on the I-Heart Radio app, Apple Podcasts, or wherever you get your podcasts.
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My name is Ed. Everyone say hello, Ed.
Hello, Ed.
I'm from a very rural background myself.
My dad is a farmer, and my mom is a cousin, so, like, it's not like...
What do you get when a true crime producer walks into a comedy club?
I know it sounds like the start of a bad joke, but that really was my reality.
nine years ago.
I just normally do straight stand-up,
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On stage stood a comedian
with a story that no one expected to hear.
On 22nd of July 2015,
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And then he came to my house.
So what do you get
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A new podcast called Wise Crime.
where stand-up comedy and murder takes center stage available now listen to wisecrack on the iHeart radio app
apple podcasts or wherever you get your podcasts sometimes it's hard to remember but going through something
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bold and beautiful lives to live after what happened to us.
I'm your host and co-president of this organization, Dr. Lyotra Tate.
On my new podcast, The Unwanted Sorority, we weighed through transformation to peel back healing
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Listen to the unwanted sorority, new episodes every Thursday on the IHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Following the 2016 election and the Me Too movement, there was a serious.
of online creators and thinkers
who were beginning to see the manosphere
for what it was,
increasing in both toxicity and size,
and a space that needed to be deradicalized
if there was any chance of decreasing its influence.
There were many people doing this work at the time,
but I'm going to hone in on the YouTuber
who I've heard most commonly cited
by young men who were de-radicalized around this time
and in the years since.
Contra points.
A very talented creator
who is no stranger to being a main character herself.
I watched these videos at the time they were released, too,
and they're extremely good.
Natalie Wynn, the channel's O'Tour and researcher,
brought the perspective of a trans woman to the conversation
and acknowledged that when she was living and being socially conditioned as a man,
that she found the in-cell and other irony-pill hate forums appealing
because of the validation it gave her of her discomfort in her own body,
and an answer for why she was.
is so frustrated. Of course, this answer was not true. Once Natalie began to explore her gender,
identify as non-binary, and eventually came out as a trans woman, she was worlds happier than she was
living as a man who hated women. Using this experience in addition to incredible research
talent, delivery, and oh my God aesthetics, Natalie was able to bring personal experience and
an impressive amount of thoughtfulness regarding these groups.
And critically, she knew how to speak their language.
To give you an idea of how these videos were structured,
here's a clip from Incells, a 2018 video that has 6 million views at the time of this writing.
The word InCell refers to a more specific community of mostly heterosexual men,
centered around forums like InCell.Me and R-slash Brain Cells.
This group has recently gotten a lot of bad press
because for the last few years,
they've been churning out mass murderers faster than Marvel can make Avengers movies.
But most incels aren't violent killers.
They're just men who've formed an identity around not getting laid.
In this video, I don't want to mock incels or lecture them or even sympathize with them.
I just want to understand who they are and why they're like this.
Natalie Wyn's strategy was extremely successful at the time
because unlike so many media outlets that were ignoring or miscovering the issue,
she understood that to reach disaffected in cells,
it was ultimately an algorithmic game.
So in order to get her videos seen, she was using the same hashtags, the same aesthetics,
the same language that extremist in-cell videos were.
And she had a lot of success in covertly infiltrating the YouTube algorithms of the in-cell
curious, and effectively showing them some empathy and encouraging them to know themselves
better versus, you know, signing a C-org-style infinity contract to hate women forever.
And this turned into a series of videos that got the ContraPoints channel a lot of attention,
but became too large of a burden for one person,
and so eventually she moved on to other topics.
And besides, her algorithmic strategy only worked as long as that was the way that the algorithm was.
As we've talked about countless times on this show,
the YouTube algorithm was all but unmonitored in the mid to late 2010s
and was very difficult to do well consistently within.
Natalie's successful algorithm infiltration validates a consistent truth in the Manosphere.
YouTube is an integral part of it.
After all, YouTube is now more popular than standard television among young men,
and as of the early 2020s, was the most used site in the world.
I don't think the fact that Rogan began his podcast on YouTube all the way back in 2009 is any coincidence.
Maybe a lucky mistake, but what his ideology became makes it clear that the YouTube algorithm
that favors his guest with extreme or weird views has worked consistently.
And make no mistake, YouTube's algorithm was also a part of why Manosphere spaces were so successful
at bringing new people in at higher rates in the mid to late 2010s.
And I want to be careful here and not blame this growth of the Manosphere on the algorithm wholesale.
In our interview last week, Becca Lewis emphasized that this spirit of misogyny was already
very much normalized. But what algorithms can do
by serving users the same shit over and over and over
is make a user's worst instinct seem like a far
more mainstream opinion than it actually is. If your algorithm
is flooded with Manosphere content and you don't fully understand
how that algorithm works, it's easy to envision a world where a kid
can think, oh, everyone must feel this way. Studies now
indicate that changes to the YouTube algorithm made in 2019 have pretty effectively slowed
the unhinged radicalization phase we heard talked about so much during the 2016 election cycle and
beyond, but it won't surprise you to hear that this happened, let's say about half a decade
too late. It's great that the algorithm is no longer directly targeting people to be radicalized,
but once someone is radicalized, as ContraPoints discusses in her videos, it takes a lot of time
and effort to undo that.
And it's no surprise that in those years of algorithmic, infinite growth from the highest up at
YouTube, the value of their platform skyrocketed.
Going from a valuation of $1.7 billion in 2012 to $15 billion in 2019, and its value has only
continued to rise from there. Fixing and tweaking the algorithm is good, but let's not
give them a shred of credit. YouTube waited until bad PR via lawsuits and public pressure made it
advantageous to change their algorithm, certainly not when they first became aware of it. And remember,
as Andrew England said, people in the Manosphere were targeting young men specifically, and men
ages 18 to 49 watch more YouTube than they do anything else. I regret to inform you that we are
still in 2018, because another inflection point in the U.S. for the Manosphere,
was the Brett Kavanaugh hearings.
I, and probably you, remember these vividly.
I was sitting next to producer of this show, Sophie Lichten,
at work during these hearings,
as a woman named Christine Blasey Ford
came forward to accuse Supreme Court nominee Brett Kavanaugh.
I believed he was going to rape me.
I tried to yell for help.
When I did, Brett put his hand over my mouth
to stop me from yelling.
This is what terrified me the most and has had the most lasting impact on my life.
It was hard for me to breathe, and I thought that Brett was accidentally going to kill me.
And like many aspects of the Me Too movement, most Manusphere forum spaces met this moment with unbelievable cruelty.
But others, the just asking questions guys, took a slightly softer approach.
Sure, it's possible that Brett Kavanaugh is a rapist, but what if there's some ulterior motive as to why Ford came forward?
Here's Rogan around this time.
Like, I'm fascinated by these Kavanaugh hearings.
Like, I watch little clips of it before I just have to tune out and talk about fuckery.
Talk about fuckery.
I mean, I don't know what that dude did or what he didn't do, but I think what's happening is more than that.
Again, there's no one way that these spaces approach big cultural moments like that.
Everyone in the media had something to say about the Kavanaugh hearings,
and it remains a cultural touchpoint to the extent
that a secretly Republican spinning instructor in Maine
jumped scared my entire class last summer
when she began to play a Kavanaugh testimony house music remix?
I'm serious.
By the way, spinning is that sexy, weirdly Christian stationary bike thing.
Which I gladly do, and which I fully embrace.
working out, automatic, whacking out, automatic.
Catholic all-girls schools, automatic, still is.
I will never understand, in any case,
the Manasphere mocked, harassed, and doxed Christine Blasey Ford,
lamenting that this moment was yet another example
of what feminists were trying to take from them.
Which is interesting, because Brett Kavanaugh was sworn in
and has gone on to vote in such horrific legislation.
such as overturning Roe v. Wade, voting yes on Grants Pass, a recent Supreme Court decision
that makes being unhoused an arrestable offense. And of course, the presidential immunity
that I'm sure will not at all benefit his homie Donald Trump in his upcoming eternity term.
And this testimony came less than a year after the Me Too movement began. So consider how
quickly the public tone changed. The questions that Christine Blasey Ford endured from
an all-male Republican committee pretty closely reflected that of Anita Hill's experience all the way
back in 1991 after Hill had leveraged allegations of assault and harassment against Supreme
Court Justice Clarence Thomas. And I'm resisting getting into how mad these decisions make me,
but the point is the institution won here. Yes, it was challenged and Ford received a lot of
support. But Kavanaugh was sworn in and went on to enforce all the far-right policies that
antagonize anyone less marginalized than himself as intended. But the Manistphere continues to cite
this hearing as a public humiliation that is a problem. So why are they doing that? I'm not saying
anything new here, but I firmly believe it's because being called out for their abuse of women is
embarrassing for men. The aggressor is afraid of being made to feel small.
and the person who is an object to them is afraid of being killed.
And the more marginalized they are, this risk increases.
But by this time, the Overton window for the American public
had clearly shifted right.
American men polled before and after the Ford testimony
generally said that women were more likely to scapegoat
and harm the lives of the careers of men than they had been before.
You didn't need to be an active part of the Manosphere,
to be profoundly affected by it.
And there's more to the Manosphere historically that we could get into.
We could talk about the right-leaning or far-right communities
that have significant overlap with the Manusphere.
Flat Earthers, QAnon, I could keep going.
But we'd be here for six hours.
And I promised this series would be the basics.
So let's get back to Joe Rogan.
In 2020, Rogan's show was popular enough to pull the biggest podcast deal in history,
a $200 million
exclusiveity deal with Spotify
that quite literally changed the medium forever.
Thanks for fucking nothing.
But he was just that big at the time.
He averaged around 11 million listeners
an episode across platforms
while welcoming guests like Ben Shapiro
and Dan Crenshaw and Tony Hawk, that's nice.
But it's no coincidence that Rogan
never had to pivot to video
the way that many podcasts are struggling to now.
Rogan was pulling more from the traditional radio setups
that had launched early Manosphere figures like Rush Limbaugh
and seamlessly made it work for a new technological landscape.
Another great example of this is Charlemagne the Gods Blockbuster Radio Show
The Breakfast Club, which began as a radio show
around the same time that Rogan premiered in 2010
and then became a nationally syndicated show in 2013
and expanded to the internet with a lot of success.
And yes, Charlemagne platform.
forms a lot of the same misogynist and particularly homophobic and transphobic messaging that's characteristic across the mannosphere.
One of our interns here, she said that you make music for gays.
I do.
I'm not the intern. She looked at me.
What's wrong with that?
Nothing at all.
So?
What now?
I mean, it's not specifically for that audience.
You just make music, right?
I guess.
That was Azalea Banks.
We don't have time.
And there were plenty of imitators pulling from the Rogan Charlemagne playbook, including Theo Vaughan, another stand-up who hosted a string of podcasts over the course of a decade before he started his own, I'm Just a Guy Asking Questions Video Podcast, to tremendous success.
And so by the time Donald Trump is doing this speed run of I'm Just Asking Question Manosphere podcasters in 2024, UFC founder Dana White,
gives a specific list of people to thank in this space during Trump's acceptance event.
I want to thank some people real quick. I want to thank the Nelp boys, Aidan Ross, Theo Vaughn,
bustling with the boys. And last but not least, the mighty and powerful Joe Rogan.
And this is fascinating, because based on what I have learned and talked to other people about,
these shows don't represent the Manosphere as it's existed in the last 10 years,
but rather expands the definition of the Manisphere to include
male-dominated, misogyny-fueled media spaces that have explicitly endorsed
or share the values of Donald Trump.
Trump is now inextricable from this space,
and that would be an inconceivable way to describe the Manusphere a decade ago,
but I think that that's probably how we'll hear it referred to moving forward.
And all of these men have experience gaming the algorithm online.
The Nelk boys began as highly successful prank vloggers,
much like fellow Trump supporters, Jake and Logan Paul.
Aidan Ross is a 20-something Edge Lord gaming streamer
who got booted off Twitch for saying slurs,
hosted white supremacist Nick Fuentes on his streams,
and is a close personal friend of Andrew Tate himself.
Trump's appearances ranged from the guys asking questions
like Rogan and Theovan
to the full-blown extremists
like Aiden Ross.
And while it's fully possible
that a handful of these guys
might be deplatformed someday,
if there's anything that this space
has demonstrated to me
is that when one Manusphere influencers fall,
three pop out of nowhere
to take this fallen figure's place.
And when people talk about
building their own Jill Rogan or whatever the fuck,
that's not possible for so many reasons.
The primary of which is that
the left just does not have the money that the far right does.
Taylor Lorenz made this point explicit in an election postmortem in user mag, writing,
The conservative media landscape in the United States is exceptionally well-funded, meticulously constructed, and highly coordinated.
Wealthy donors, packs and corporations with a vested interest in preserving or expanding conservative policies,
strategically invest in right-wing media channels and up-and-coming content creators.
This creates a well-oiled pipeline for conservative influencers.
Young TikTokers, YouTubers, live-streamers, or podcasters are discovered, developed, and pushed to larger platforms,
often with the financial backing of conservative billionaires or organizations on the right
who have long recognized the content creator industry as a valuable means of shaping public opinion and policy.
Look, I didn't say it was encouraging news.
YouTube remains the most popular place for this, but as streaming platforms continue to become more success,
so do the extremists that populate them. Look no further than the top 10 streamers on Twitch
the night of the election, with only one left-leaning creator, Asan Piker, obviously,
getting meaningful numbers while the rest were right-wing streams. And if you get deep platform
from Twitch, no problem. There's a right-wing alternative in the form of kick, where Aiden Ross had to
switch to after his third Twitch ban. So I know that this was a lot of information. But how I see this
space moving forward, this new manosphere is going to exist with a gradient. At its most extreme,
it's full on, take the women's right to vote and get them back in the home style male supremacy.
And at its most mild, it's taking those same people and saying, I don't know, let's hear what he
has to say. Misogyny will remain the bait because a dismissal of women has always been
generally socially acceptable. And so many creators, along with the algorithms,
who push them, will essentially test the waters of someone's ideology by introducing misogyny.
Oh, you watched a full video about how the Me Too movement went too far?
Maybe you'll watch this video.
Maybe you'll join this community.
And it's not said enough.
Most won't, but some will.
And the more this content is pushed, the more likely it is that young men will give it a try.
So, is there any fucking hope of navigating out of this?
On Thursday, I will talk to two experts who have spent years asking that same question.
My conversations with FD Signifier and Robert Evans up next on Into the Manosphere.
16th Minute is a production of Cool Zone Media and I Hard Workout.
It is written, hosted, and produced by me, Jamie Laughness.
Our executive producers are Sophie Lichten and Robert Evans.
The Amazing Ian Johnson is our series.
Supervising Producer and our editor.
Our theme song is by Sad 13.
Voice acting is from Grant Crater.
And pet shoutouts to our dog producer Anderson,
my cats flea and Casper,
and my pet rock bird who will outlive us all.
Bye.
Tune in to All the Smoke Podcast,
where Matt and Stacks sit down with former first lady, Michelle Obama.
Folks find it hard to hate up close.
And when you get to know,
people and you're sitting in their kitchen tables and they're talking like we're talking you know
you hear our story how we grew up how bro i grew up and you get a chance for people to unpack and get
beyond race all the smoke featuring michelle obama to hear this podcast and more open your free
iHeart radio app search all the smoke and listen now the u.s open is here and on my podcast good game
with sarah spain i'm breaking down the players the predictions the pressure and of course the
honey deuses the signature cocktail of the u.s open the u.
This Open has gotten to be a very wonderfully experiential sporting event.
To hear this and more, listen to Good Game with Sarah Spain,
an IHeart Women's Sports Production in partnership with Deep Blue Sports and Entertainment
on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts.
Brought to you by Novartis, founding partner of IHeart Women's Sports Network.
Hey, I'm Kurt Brown-Oller.
And I am Scotty Landis, and we host Bananas, the podcast where we share the weirdest,
funniest, real news stories from all around the world.
and sometimes from our guest personal lives, too.
Like when Whitney Cummings recently revealed her origin story on the show.
There's no way I don't already have rabies.
This is probably just why my personalities like this.
I've been surviving rabies for the past 20 years.
New episodes of bananas drop every Tuesday in the exactly right network.
Listen to bananas on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts.
Welcome to Pretty Private with Ebeney, the podcast where Salinas is
broken and stories are set free.
I'm Ebeney and every Tuesday
I'll be sharing all new
anonymous stories that would challenge your
perceptions and give you new
insight on the people around you.
Every Tuesday, make sure you
listen to Pretty Private from the Black Effect
Podcast Network. Tune in
on the IHeart Radio app, Apple Podcast
or wherever you listen to
your favorite shows.
If you're looking for another heavy podcast
about trauma, this ain't
it. This is for the ones who had
to survive and still show up as brilliant, loud, soft, and whole.
The Unwanted Sorority is where black women, fims, and gender expansive survivors of sexual violence
rewrite the rules on healing, support, and what happens after.
And I'm your host and co-president of this organization, Dr. Leah Trotate.
Listen to the Unwanted Sorority, new episodes every Thursday on the IHeart Radio app,
Apple Podcasts, or wherever you get your podcasts.
This is an IHeart podcast.
Thank you.