Something You Should Know - Digital Communication Done Right & Buy What You Love Without Going Broke

Episode Date: March 3, 2025

Beer should be served ice cold. Bottled beer is better than canned beer. These are just 2 incorrect assumptions people have about beer. This episode begins with a look at common beliefs about beer tha...t just aren’t true – and what the real story is. https://www.mentalfloss.com/article/61195/11-common-misconceptions-about-beer You have a lot of options when it comes to communicating with others. You can text, video chat, email, phone or speak face-to-face. What you may not realize or think about is that the method of communication you choose itself sends a message. Choose the wrong method and you send the wrong message. Here to discuss the fascinating research behind all this is Andrew Brodsky. He is a management professor at McCombs School of Business at the University of Texas at Austin and author of the book PING: The Secrets of Successful Virtual Communication (https://amzn.to/41h5fQH). Have you ever really examined what you spend your money on in say, the last 90 days? When you do, you just may learn some fascinating things about yourself. That is why it is one of several recommendations you will hear from my guest Jen Smith. She reveals how once you are clear on what is truly important to you, you can stop wasting money on things that don't matter and buy what you really love. Jen Smith is a personal finance expert and co-host of the Frugal Friends podcast (https://www.frugalfriendspodcast.com/) who has written for and been featured in Forbes, Money Magazine and Business Insider. She is co-author of the book, Buy What You Love Without Going Broke (https://amzn.to/41dBBM9). What is the best way to deal with a hostile boss? Perhaps using a little hostility in return. Listen as I reveal how a little passive-aggressive hostility may be the perfect way to manage that belligerent boss. https://news.osu.edu/news/2015/01/20/hostile-boss-study-finds-advantages-to-giving-it-right-back/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:00 Today, on Something You Should Know, some things you probably believe about beer that just aren't true. Then, how electronic communication can help or hurt your message. For example, if you're engaged in a potential conflict with a friend or an acquaintance and you're doing it over text or email, it would sometimes be really beneficial to say, hey, it seems like we're beneficial to say, hey, it seems like we're not reading each other correctly, can we have a quick phone call? But people tend not to do that.
Starting point is 00:00:30 Also a great way to handle a hostile boss and an insightful glimpse into how we spend our money. So there's a disconnect on what we love and what we spend money on. I think when we ask people, what is most important to you, they usually have these answers of like family and friends. Then when we talk about like what do you love to spend money on, we jump straight to things. All this today on Something You Should Know. Recently I was asked to try a supplement called Mitopure and then talk about it here. And I said, well, let me check it out.
Starting point is 00:01:09 So Mitopure is a precise dose of Urolithin A. That's a metabolic compound that is clinically proven to target the effects of age-related cellular decline. And it's also found in small amounts in certain fruits and nuts. As I've talked about many times here, I work at staying fit and healthy. It's important to me. And when I researched some studies online and found Urolithin A, which is what Mitopure is, is shown to deliver double-digit increases in muscle strength and endurance, and I saw that it was safe to take, I started taking
Starting point is 00:01:45 it. And I've been taking it a while now and I see a change. I have noticed improved muscle strength and endurance. Mitopure works by promoting an essential cellular cleanup process. It clears out dysfunctional mitochondria. And it's the only urolithin A supplement on the market clinically proven to target the effects of age-related cellular decline. So look, I invite you to join me and awaken the strength, power, and resilience already
Starting point is 00:02:14 in you with the first and only supplement clinically proven to rejuvenate health at the cellular level. And I'd love to hear about your results. Timeline, that's the company behind Mitopure, Timeline is offering 10% off your order of Mitopure. Go to timeline.com slash something. That's T-I-M-E-L-I-N-E, timeline.com slash something. Something you should know. Fascinating intel, the world's top experts and practical advice you can use in your life today.
Starting point is 00:02:50 Something you should know with Mike Carruthers. And we're going to start today with some practical advice you can use in your life if you're a beer drinker. Hi, and welcome to another episode of Something You Should Know. We drink a lot of beer in this country, yet there are some misconceptions about beer and how to drink it. For example, people believe that beer should be served ice cold. Actually, it should be served at 44 degrees.
Starting point is 00:03:18 The reason is that taste buds become dead to the taste of the drink when it's served any colder than 44 degrees, which means you're really not getting the most enjoyment out of the beer. Drinking from a bottle is best. Well, not really. Much of the taste of beer or anything else is smell. When you drink out of a bottle, the aroma doesn't make it to your nose because the bottle opening is too small. Many people believe that canned beer is cheap beer. But cans are actually a great way to protect beer. In the old days, beer in a can could sometimes take on an aluminum taste. But today, most cans have a water-based liner so the beer isn't actually touching the aluminum.
Starting point is 00:04:03 You might think that all beer bottles are the same, but they're not. Clear bottles or green bottles might be pretty, but they don't do much to protect your beer from light. Light interacts with the hops in beer and can make it go bad. Dark beer bottles work best to help retain its flavor. You might think beer causes a beer belly, and maybe it does, but beer is not the worst offender in the alcoholic beverage category. Many cocktails are much more fattening than beer.
Starting point is 00:04:35 Margaritas are probably the worst. And that is something you should know. When you choose to communicate with someone miles away or just in the other room, you have a lot of options. You didn't used to, but now you can telephone or text, email, FaceTime, there's all kinds of apps or you could just walk over and talk to the person. What's interesting is that which mode of communication you choose to use sends its own message, which I don't think most of us think about. Some means of communication are much more effective than others
Starting point is 00:05:16 depending on the circumstance. Here to dig a bit deeper into this and explain why it's important to understand is Andrew Brodsky. Andrew is a management professor at McCombs School of Business deeper into this and explain why it's important to understand is Andrew Brodsky. Andrew is a management professor at McCombs School of Business at the University of Texas at Austin and CEO of Ping Group. Andrew is author of a book called Ping, The Secrets of Successful Virtual Communication. Hi, Andrew, welcome.
Starting point is 00:05:41 Thanks for having me on, Mike. So let's start here because I remember years ago when I first saw this happen and it just bothered me. And that is how people will use electronic communication, meaning text or FaceTime or even just the phone function on their phone to communicate with someone who is 10 feet away. For example, my son might text me from his bedroom,
Starting point is 00:06:07 what's for dinner? And he could easily get up and talk to me, but he doesn't. And I see this a lot. So when your son texts you from the other room, for instance, that's showing low effort. And when people purposely choose less rich technology that's easier for them in many ways it's it sends a signal like I can't be bothered to walk the five feet away to ask you that question and
Starting point is 00:06:31 So understanding what we're telling the other person by which mode mode we choose is really important But I'm not sure he sees it that way. He I doubt he would say yes I'm using low effort to ask what's for dinner. I think he sees it as the most convenient, efficient, and yeah, takes less effort, but he doesn't see it as low effort. He sees it more as an efficient way to get the message to me. And that's a great point. I actually did some research and what I was looking at this set of studies is how do we evaluate effort or authenticity based on the mode of communication that others choose. There's two kinds of authenticity. There's the true authenticity that I really feel what I'm saying and then there's a
Starting point is 00:07:21 second type of authenticity that I also talk about, which is you're you want to seem like you're authentic and you care, but you don't necessarily actually care. And there's a lot of reasons for this. So maybe you had a really bad day. Then you're going out to lunch with one of your friends and they're telling you some really exciting news and you're not excited because you're so upset about what happened earlier in the day But it wouldn't be good for you to tell them about that when they just announced that they're engaged or something like that So that's what we call surface acting where you engage in this in business They call it service with a smile But it's this idea that you're putting on a good face for somebody else even if you might not be feeling that underlying emotion So first what my studies found is when you are being truly authentic, you actually are feeling what you want to express,
Starting point is 00:08:11 choosing the richest mode of interaction, whether that's in person or whether that's a video call, that's best because that is seen as the highest effort and it lets your authenticity shine through. But when you're engaging in the surface acting, so you're faking your emotions potentially for the other person's benefit, it's a little bit tricky because when you choose
Starting point is 00:08:35 the richest mode of communication in person or via video, yes, it's seen as the highest effort, but the downside is that your cues of underlying emotion can sneak through and other people can tell. And I found that when people were not being truly authentic, you know, they were trying to fake it, that they tended to be more likely to end up using text or email. But that also backfires because text-based communication is just seen as so low effort that it doesn't seem like they care.
Starting point is 00:09:07 What I did find though is that audio serves as this interesting sweet spot where it is much higher effort than email, text messaging, instant messaging, but you don't have to worry about all your nonverbal behaviors that happen in face-to-face interactions that happen in video. So all you have to worry about is your wordsverbal behaviors that happen in face-to-face interactions that happen in video.
Starting point is 00:09:26 So all you have to worry about is your words and your tone of voice, so you don't end up having that inauthenticity leak through. So in that way, audio can be this kind of sweet spot. And so when you say audio, you mean a phone call. Yeah, phone call, voice note, or video call with cameras off. There's more ways. But yeah, the most common one is still phone call for audio. Well, to me, that's the big aha here,
Starting point is 00:09:52 because I don't think people think about what message am I sending by the method I choose to send it, that the means of communication in itself is sending a message. Yeah, and this is this default bias that we just tend to default to whatever we normally use. So if we're in the middle of an email conversation, we don't think to switch modes. Or if we always do something in person,
Starting point is 00:10:18 we don't think to switch it otherwise. There's some downsides to this. So if you're engaged in a potential conflict with a friend or an acquaintance and you're doing it over text or email, it will sometimes be really beneficial to say, hey, it seems like we're not reading each other correctly. Can we have a quick phone call?
Starting point is 00:10:36 But people tend not to do that. So there's a lot of these times where it would be really beneficial to switch or to change what we normally do, but we don't put in the effort or the time to think about, is this actually the best approach to this communication? And I find it interesting that this is so not on people's radar. Like, I know people who will have very important, potentially minefield kind of conversations
Starting point is 00:11:06 that I can't imagine doing any other way than in person and they'll do it on text. And I think, wow, I mean, that, there are so many things that could go wrong here and this is way too important to be texting about it, but they do, they do. That's, and that And that just floors me. When I teach my students, one of the classes
Starting point is 00:11:28 I teach is negotiations. What students will often tell me is, I prefer to negotiate via email. It gives me time to think about it. It feels safer. And one of the first things I point out is engaging in these kind of conversations, whether it's high conflict, but just between friends, whether it's a negotiation.
Starting point is 00:11:47 Oftentimes, text-based communication is absolutely the worst way you could go for a few reasons. One, it's really hard to read the other person over text-based communication, especially when you don't know them well. And secondarily, let's just say you think the conversation is going well, and suddenly they indicate that it's not for some reason. And let's say you manage to figure
Starting point is 00:12:11 it out over text-based communication. The problem is, if it's texting, minutes have probably already passed. If it's email, potentially hours have already passed, and you've lost that opportunity to immediately correct it. So if you're talking over a video call or in person, and you see them suddenly frown, you realize, uh-oh, something I said didn't come across as I meant. And you have that immediate opportunity to fix it, and that's lost when you use less rich communication. There does seem to be like a timeline
Starting point is 00:12:41 where these things become acceptable over time time it seems. There was a time when you can't have that kind of conversation in a text but it gets normalized because I guess so many people do it that then it becomes the standard and for better or for worse. There's some research to indicate that it's not necessarily always for worse either. There's this theory called channel expansion theory, which is simply what it says is that when you're more familiar with a communication technology, the topic of the conversation, or the person you're interacting with, the differences between modes matter less. So for an example, if I get an instant message
Starting point is 00:13:26 or text message or email from a stranger, or someone I barely know, there's a good chance I'm gonna misinterpret their underlying meaning. But alternatively, if I were to just get a text message from my wife, I know exactly what she's saying. I can fill in the gaps in between the lines with all the information I know exactly what she's saying. I can fill in the gaps in between the lines with all the information I know about her.
Starting point is 00:13:48 So the idea being that when you have a really strong relationship, you know about the person, and you're just really, really good at the technology, those differences between them start to shrink. They definitely don't disappear, and there's definitely strengths and weaknesses for each, but there are certain situations where that choice is much more meaningful than others.
Starting point is 00:14:07 We're talking about the different methods of communication we use and what message it sends. My guest is Andrew Brodsky, author of the book, Ping, the Secrets of Successful Virtual Communication. FedMGM, authorized gaming partner of the NBA, has your back all season long. From tip-off to the final buzzer, you're always taken care of with a sportsbook born in Vegas. That's a feeling you can only get with BedMGM.
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Starting point is 00:15:18 that makes your favorite burger? Now you can. With partial shares from TD Direct Investing, you can own less than one full share, so expensive stocks are within reach. Learn more at td.com slash partial shares. TD, ready for you. So Andrew, is there a hierarchy of,
Starting point is 00:15:36 for me, an in-person conversation beats every other kind, and text is probably at the very bottom of that list, but is that an objective list or is that a subjective list? It really depends on what you're trying to accomplish. So for instance, this conversation you and I are having now, I'm someone who's fairly talkative, so each of my answers to you are multiple paragraphs long, and you've got a bunch of questions for me.
Starting point is 00:16:02 If you had emailed me these questions, and each of my responses were five paragraphs long, this would have taken me a long time to write. And so here's the time when having this conversation is much quicker than text. But let's push it in the other direction. When is text better than having the face-to-face or the synchronous interaction that we're having?
Starting point is 00:16:25 Well, an example is, let's just say we're trying to brainstorm something. There's a lot of limitations for group brainstorming, whether it's you're in a business team or whether you're a bridal party trying to come up with ideas for the party. And what happens when you're in a group is a few things with brainstorming. Only one person can talk at a time when you're engaging synchronously. We tend to be more concerned that other people are going to judge your ideas negatively. And we tend to anchor on to other people's ideas. So someone says an idea and then all of a sudden all of our ideas are kind of sticking close to their ideas.
Starting point is 00:17:03 But research shows that when you engage in brainstorming the initial stages separately and virtually, you tend to come up with more novel ideas because a everyone can do it all at once and B you're not anchoring each other on your ideas here. So there are a lot of situations where less rich modes of communication can be really useful. Yeah, like if I'm at the store and my wife wants me to pick up eggs, a text is probably fine, but only if I have the ringer on to hear the notifications because it's happened plenty of times where she's texted me to get something and I didn't think to check my phone, I didn't hear the text come in, and I forgot. And maybe if she had called,
Starting point is 00:17:47 there would have been a better chance for me to feel the phone ring or hear the phone ring and get the eggs. And that gets to one of the core pieces of advice about making the implicit more explicit when it comes to communication. The research on this started in email. And what these researchers found is that there's this email urgency bias. In that, when we receive an email, we think the other person wants a response much sooner than it turns out they actually do. So, Mike, if you sent me an email, I'd be like, okay, Mike's a really important guy. I got to respond real quickly. I bet he was expecting know, is expecting me response. But in reality, you're like, I don't care if Andrew
Starting point is 00:18:28 doesn't respond for a couple of days. And the problem with this misunderstanding is that can create a lot of stress because everyone's potentially checking their phone all the time. And what these research researchers found is that when you're explicit about response expectations, it ends up taking away that stress. So if you say, hey, could you respond within a couple of days, that ends up really decreasing people's stress, their need to constantly check these things. And then taking that a level up,
Starting point is 00:18:55 what I generally recommend in people's relationships, on their teams, is actually having conversations about, hey, you know, what response speed should we have for text messages? What about phone calls? How should I get in touch with you if there's something urgent?
Starting point is 00:19:12 As opposed to just leaving people wondering. And this relates to all those stories about, you know, you're early in a relationship and you text someone and they don't respond for five hours and you think they must hate you. But the other person really just generally doesn't respond to texts for usually a day. And by having those conversations more openly,
Starting point is 00:19:31 you don't end up making these false assumptions that can undermine relationships, that can stress you out, and really just make everything worse. Isn't there sort of a hierarchy of methods depending on how urgent it is. Like if you need to talk to me right away, call me. If you maybe need to talk to me pretty soon
Starting point is 00:19:50 and communicate pretty soon, text me. If it can wait a little longer, email me. If it can wait even longer, send me a letter in the mail. But like there is this kind of, at least that's the sense I have of those methods. Yeah, so there definitely are these norms associated with different modes. One of the examples that I like to use is, you know, instant message or chat versus email. In theory, they're both text-based communication, but we feel like, you know, texting and instant messaging should get quicker responses than email because we have these associations tied to it.
Starting point is 00:20:27 That said, you can't assume that everyone has the same hierarchy as you, particularly for younger generations now. They really hate phone calls and voicemails, although they're okay with voice notes, which is kind of funny when you consider how it's not all that different from voicemail. But there are these norms that are associated
Starting point is 00:20:44 with different things for different people, depending on what they're used to, where they grow up, how old they are, what technology they're used to. So it's not always aligned. And even if you have the same hierarchy as someone else, they may expect quicker response times to everything. They have the same ordering, but they expect response times in half the time that you do. And just by having these open conversations and getting on the same page, at least for those important relationships that matter,
Starting point is 00:21:11 can really avoid those awkward situations where people are misreading the situation. So talk about video meetings, Zoom meetings, which have become pretty normal since COVID, where people, six, eight people will be on a Zoom call and everybody can see each other. And there's something about that that makes it more stressful than say just a phone call. And yeah, I suppose you can turn your camera off
Starting point is 00:21:38 or not turn it on in the first place, but I think that sends a message. I think it sends a message of either that you don't care as much, or maybe you had a bad night and you look like hell, or something. So you can't turn your camera off if everybody else's is on. What do you think? When it comes to video, I always get this question, should we have video on video off calls or meetings and
Starting point is 00:22:08 This gets to the idea of the best mode or the best choice depends on your goal in the situation So as you noted having videos on Can be useful for showing you're engaged. So in the conversation. So imagine you're interacting with someone who maybe you don't think is that good a friend or that hard worker. If you don't see them in an interaction, you may assume that they're doing something else.
Starting point is 00:22:38 Maybe they're looking up recipes on their phone or doing emails to somebody else. But when you see them, it creates the illusion that they're more engaged. And I say illusion because it doesn't necessarily mean that they are because they could still have their emails up instead of your face on the screen. But we interpret it as, okay,
Starting point is 00:22:55 they're looking at us a little bit more. But less somewhat irrationally, let's say, seeing the other person is also useful for building trust. We trust those that we feel familiar with. So if we understand what someone looks like, if we understand their mannerisms, then we tend to trust them more. If we've never met someone
Starting point is 00:23:19 or we've only barely seen them, having that opportunity to gather more information about them so we feel more familiar with them can help build that trust. But now let's go to the other side of things. Video off. There's a lot of good research on what's called Zoom fatigue or video conferencing fatigue.
Starting point is 00:23:38 And the idea behind this is that having your camera on can be really fatiguing. It can be really exhausting. There is some research that shows that we spend a good chunk of the video calls just staring at ourselves during the call. And that's correlated with our negative emotions during the call. So if your goal is to conserve energy, then video off.
Starting point is 00:24:00 If your goal is to show that you're engaged, to try and build trust, then video on and and there's just always the The issue of you know, you got to make sure you got to look at look at what your camera sees before the call Make sure nobody sees your socks on the floor or you know Whatever it is and you know, how's your hair look and all that and what are you wearing? And it just seems like a lot of I would just rather not and what are you wearing? And it just seems like a lot of, I would just rather not.
Starting point is 00:24:25 Yeah, and I feel the same way too. And there's research that shows that, at least in work context, being able to wear more casual clothes can make you feel more authentic during these interactions. And it's just, it's stressful to have to engage in this kind of impression management. And it's even worse on video,
Starting point is 00:24:42 because at least in person, you're not staring at least in person you're not staring at yourself in the mirror as you're engaging in a high importance conversation. Whereas on video you see every little thing you're doing and that can be really stressful in conversations where you're trying to make a good impression on somebody. So I know you say that things like typos actually send a message, send a motion. Talk about typos. We found that typos actually send a message, send emotion. Talk about typos. We found that typos can relay emotion. So it's kind of like putting your fist up in the air,
Starting point is 00:25:14 where it's not clear what emotion you're showing by doing that, but it can amplify emotions. So if your fist is up in the air, it can make you seem more proud or more angry or more excited. Typos act the same way. So in an angry email, they make you seem angrier. In a happy email, they make you seem happier. Because the idea here is that by showing that, hey, I wasn't overly proofing this message, I was just so excited or so angry that I wrote it, people interpret that as your emotions being stronger.
Starting point is 00:25:46 But there was an interesting finding in this set of studies as well. So first, there was the obvious finding that typos generally make you look less intelligent. But we found that in the context of emotional emails, the centers were penalized less for typos. They weren't seen as as less intelligent as much and the idea here is that when we're receiving messages We're looking for reasons why something happened. So there's a typo. We say, oh the person's often not as intelligent But there's some alternative explanation. Oh, they're emotional or are there in a rush Then then we intend to lean that interpretation on something more favorable.
Starting point is 00:26:28 And there's other research that shows that when you have sent from my iPhone in your signature, typos are penalized less. So a key thing to take away from this, aside from we're sending more motion cues than we realize is that sometimes giving the other people a little more information like, hey, I just want to get back to you ASAP. I just heard I'm really excited, as opposed to being overly professional or overly scripted in your communication can be really
Starting point is 00:26:55 useful for helping to make sure that any mistakes you do make are attributed to something that makes you look good as opposed to something that makes you look bad. Well, this is great because we all use some or all of these modes of communication you're talking about. And I don't think most of us think about, wait a minute, this would be better on a phone call. This would be better in a text. And it really does make a difference. Andrew Brodsky's been my guest.
Starting point is 00:27:22 The name of his book is Ping, The Secrets of Successful Virtual Communication. And there's a link to his book at Amazon in the show notes. Thanks, Andrew. Really enjoyed having you on. Of course. It was a great conversation. A while back we had Ramit Sethi on as a guest. He's one of the smartest people you'll ever know when it comes to everyday money matters. And he was here talking about money and couples.
Starting point is 00:27:47 As it turns out, he has his own podcast called Money for Couples. Which if you're part of a couple, then I highly recommend you listen to this podcast. Because when you do, instead of fighting about money, you and your partner will discover how to start building a rich life together. Money for Couples is a podcast full of real-life actionable advice like how to pay off your debt and still enjoy your life, how to build a shared financial vision, how to spend extravagantly on what you love and cut back on what you don't. And you'll learn from real-world stories of couples facing the same money challenges as
Starting point is 00:28:27 you. All of the episodes are helpful, but if I had to pick one or two, there's one called �We Make $300,000 a Year, But Spend Like We Make a Million�. That's a situation I think a lot of people can relate to. And another is called �We've Saved For Retirementirement but Have No Money to Spend Now. Money for Couples is the name of the podcast hosted by Ramit Sethi and all you have to do is search for Money for Couples wherever you listen to your favorite podcasts. For a long time now I've been recommending The Jordan Harbinger Show as another podcast
Starting point is 00:29:01 you might want to listen to. The Jordan Harbinger Show is different than something you should know, but as you'll see, it aligns well with this audience. Meaning, if you like this podcast, you're probably going to like that one. The Jordan Harbinger Show. Each episode is a conversation with a different, fascinating guest. Recently, he had on Amanda Ripley talking about how to survive an unthinkable disaster, which strikes close to home for me having just been through the fires and mudslides in California and evacuated twice. He also
Starting point is 00:29:35 spoke with Jay Dobbins who's a former ATF agent who went undercover with the Hells Angels. Now that's a conversation worth hearing and listening to his conversations will make you a more critical thinker about the world around you. Check out The Jordan Harbinger Show and there's a good chance it finds its way into your regular rotation of podcasts. The Jordan Harbinger Show on Apple Podcasts, Spotify or wherever you listen. You understand enough about money to know that you can't buy everything you want.
Starting point is 00:30:12 That would be crazy. But maybe you could buy everything you love, really love. It's a unique way to look at how you spend your money and opens up a conversation you have probably never heard before. way to look at how you spend your money and opens up a conversation you have probably never heard before. But you're about to hear it now as I discuss this with Jen Smith. Jen is a personal finance expert and co-host of the Frugal Friends podcast. She has written for or been featured in Forbes, Money Magazine, Business Insider, and others. And she is co-author of a book called
Starting point is 00:30:46 Buy What You Love Without Going Broke. Hi Jen, welcome to something you should know. Hey Mike, thanks so much for having me. So start by explaining the philosophy here because you're not saying buy what you want, but buy what you love. Well, the title, Buy what you love without going broke, was very intentional.
Starting point is 00:31:06 We say love because so often we think about what we buy between want versus need. And really, the lines are so blurred. So often we will buy things and we will justify them as a need. Even so, a house, for example, is a need on the surface, but for plenty of decades, families of four and five lived in a two-bedroom, one-bath house, and they considered that to be enough, to be a need. Whereas, I live in a 2,000-square-foot house, and there's just four of us and I love that, but I don't need all of it.
Starting point is 00:31:46 I want the other thousand square feet. And so there's no shame in that. But then also there are needs that we have as humans that we don't always think about. They're the things money can't buy, yet money is still required to pursue them, like deeper relationships with family and friends, spiritual practices, fulfilling work.
Starting point is 00:32:09 And so we're really trying to get away from what common practice in society and just like a long time of referring to want and need and kind of rebranding it starting fresh with figuring out what you individually love, what you love aside from what everybody is trying to tell you to love. But if you were to ask a bunch of people, what do you need? What do you want?
Starting point is 00:32:41 And what do you love that people are pretty clear about what's in those individual buckets? I think when we ask people what is most important to you, they usually have these answers of family and friends. But then when we talk about spending money, what do you love to spend money on, we jump straight to things. Like I love to spend money on coffee. I love to spend money on, we jump straight to things. Like, I love to spend money on coffee. I love to spend money on eating out. So there's a disconnect on what we love
Starting point is 00:33:11 and what we spend money on. So we're trying to create systems and kind of a framework so that when we think about spending money, we have, at least in the back of our head, this motivation to spend it in most alignment with what we truly value. Like when I buy coffee, am I just going through the drive-through because it's a habit?
Starting point is 00:33:36 Or am I getting coffee with a friend? Is it connected to something that is one of those higher needs? Well, where in the equation, though, is, like, how much do you have? You've got to afford all this. Right. And so that's where the not going broke part comes in.
Starting point is 00:33:53 And so we prioritize. We can't, we can want anything, but we can't usually want everything. We don't want everything. So it comes first to honoring what season you're in. There are gonna be times in your life where you may not be able to make as much as other times. And hopefully those are just seasons.
Starting point is 00:34:18 Hopefully we can reframe and believe that it's not a permanent thing, it's a season, and we're always working to to be content without being complacent. And then we prioritize like what is most important in our lives and just work on those biggest, highest values, most important values there. So I get the philosophy, but maybe you could give like an example of some of the plug some things into those holes of what you're talking about. So for like example this instead of that or this and to get a better sense of like how somebody would go through this process. Right. So before I had kids something that was really important to my husband and I was traveling. We
Starting point is 00:35:07 something that was really important to my husband and I was traveling. We paid off $78,000 of debt in two years and we decided to celebrate. We wanted to take a trip to Bali and we did it. We saved and that was super important. We were at the time living in a house we had just bought and we had moved from a 1-1 to a 3-2 and had bought no extra furnishings for it. So two of the bedrooms, most of the living room, one of the bathrooms, completely empty. But we decided it was more important to us at that time. We wanted to take the trip. We wanted to travel. And we knew it wouldn't be forever,
Starting point is 00:35:45 that it was a unique season in our lives. Now that we have kids, putting systems into place that make life easier is much more important. All the way down to like buying the pre-cut veggies at the grocery store. So I spend a little bit more money there on those things. So it makes my life easier. I could, for somebody else,
Starting point is 00:36:07 it could be house cleaning every week or every other week. So it's honoring the season I'm in in my life and knowing that it's not forever and choosing the things that I wanna spend my money on versus feeling like almost a societal pressure to be doing and spending on everything. When you like when you just gave that example, so maybe you buy the cut vegetables, but is there a goal there?
Starting point is 00:36:36 Like, I mean, how much are you going to save doing that? And how do you know that's worth it? I mean, it would there must be some sort of barometer or something. It's checking in with my financial goals. So everyone is going to have different financial goals. Looking at your financial goals and figuring out, what is the thing that I can do now? Instead of doing everything, there
Starting point is 00:36:57 are so many good things you can do financially. What's the one thing that I can do that makes future financial goals and future things easier or unnecessary. We all know people who seem to lead a simpler life. They're not driven by getting all the latest gadgets and the newest car and all that. And they seem quite content that way.
Starting point is 00:37:21 And maybe it's a personality driven thing, but then there are people who really want to have everything and are very, you know, almost call them materialistic. How do you decide whatever personality you are, how do you decide what it is right now with all the things that I would love to have? What should I have right now? I don't always think it's a personality thing.
Starting point is 00:37:48 Marketing has been so carefully crafted to make it so easy to buy, and they've crafted these problems that never existed before just so they can sell their product or service as a solution to these created problems. So the way that we're consuming isn't always a needs versus wants versus personality like issue. So I think part of it comes down to knowing how you're being marketed to and knowing that so you can take a pause
Starting point is 00:38:23 before you buy something. So if you want a good baseline to start out at, we call them the four Fs, family, faith, friends, fulfilling work. And so you can start there and you can usually tie a lot of your purchases back to something like that. But really taking the time to ask yourselves to get
Starting point is 00:38:47 curious with yourself and doing starting with like a 90-day transaction inventory and looking at your transactions and asking what was I trying to get at when I made that transaction? Not why because if you ask yourself why questions it kind of puts you on the defense. So getting really neutral, taking out the judgment, and just looking at your transactions with curiosity, and looking at what was I trying to get at by making this purchase? Something that I think happens a lot
Starting point is 00:39:21 is that people convince themselves that if I buy this thing, this car, this house, this computer, whatever it is, that that's what's going to make me happy. And they convince themselves of that. So they justify buying it. But in a short time, it's just a house, it's just a car, it's just a computer, it does what it does. We get used to it. Now you need something else,
Starting point is 00:39:49 because now something else is going to make you happy because that thing that you bought didn't make you happy for the rest of your life. And that that's what drives a lot of what people buy. The way I see it happen most is when we're trying to buy our self-esteem. So I see so often people will go out and buy new cars because their car, they do, they need another car because the other car is breaking down. That's a good decision to go buy another car and will justify buying a brand new car because they need it,
Starting point is 00:40:25 or the safety features, or I deserve it. And in reality, of course, yes, you want to be safe. And yes, of course, you deserve it. But does it financially make sense to you to get a brand new car, which has its $200 more a month, or get a three-year-old car, which saves you that maybe a little bit more in interest, but it still saves you overall in the long run. We go out and we buy these new cars or these shiny new cars because we think I deserve
Starting point is 00:41:01 it when people see it. They're going to have more respect for me because they're gonna think that I have a job and I'm a functioning person in society versus driving a beater. And we're trying to buy our own self-confidence, feeling good driving in a shiny new car and by other people's respect. And then we quickly find it doesn't work like that.
Starting point is 00:41:26 And so then we're off to the next thing. And so if we truly knew what we were trying to get at in the first place, then we could much more easily justify saving the money on the car and investing our time and maybe even our money into things that truly increase respect of others and self-confidence in ourselves. But we don't, we just so easily fall into the cycle
Starting point is 00:41:55 that has been given to us by automobile marketing, makeup marketing, skincare marketing, fitness marketing, what have you. And it just doesn't take, we don't think critically about that downfall that, oh, it didn't work. So maybe I should think deeper about myself and what I'm really trying to buy. No, instead we'll just think,
Starting point is 00:42:19 okay, what's the next thing I can buy? This didn't solve my problem. What's the next thing I can buy? And maybe that'll solve my problem. So how do you monitor your spending? How do you keep track of this so you can make those right decisions? So it starts with that 90 day transaction inventory.
Starting point is 00:42:36 When you're finding patterns, you're going to see transactions on there that just did not get you what you wanted at all. For me, the first time I did it, I realized it was beer, like breweries. That was a thing that my friends were doing very frequently. And I realized I don't like beer enough to keep doing that. I would much rather meet with my friends somewhere else and even spend my money elsewhere than keep going to breweries
Starting point is 00:43:11 and drinking a beverage that I don't really like. And so for me, beer and breweries became the first thing on my easy no list. If people are going there, then I can easily say no. Or if I really do want to meet the need of connection, then I can go there and just not buy anything. Nobody looks at you weird. It's totally fine. Nobody's going to criticize you for sitting there not buying anything because everybody else is buying something. So that's kind of how you can come to this easy no list. And there should be at least, looking through that inventory, you could pick three to four things right off the bat
Starting point is 00:43:55 that you can put on your easy no list. And then you can also pick three to four things you can put on your easy yes list. It's just as important to have both of those lists. And the more you do it and the more you get acquainted with what you value and what you don't, your no list becomes longer. Well, I love that idea.
Starting point is 00:44:16 I mean, whoever stops to think like you did, I don't really like beer. Why am I doing this? And you just go along with the crowd, or you go along because that's just something to do. And so why? Why do that? Why not do something you want or just stay home and read a book?
Starting point is 00:44:38 But it makes so much sense. And yet, I don't think people really stop and think, yeah, let's rethink this whole thing. Yeah, because it's not an inherently bad thing to go to a brewery with your friends, especially since connection is one of those big, higher needs. But when you can think about these higher needs and prioritize getting them first.
Starting point is 00:45:05 And then you don't become like at somebody else's whim and how you achieve your higher needs. But like you say, it's, it is always a moving target. I mean, it's, it's, it's never like you do this once and now your life is fine. It's, it's always a shifting and changing and you just, you gotta kinda stay on top of it. And your needs change, your desires change. I mean, what I wanted in my 20s is not what I wanted in my 40s. You know, it's, everything changes.
Starting point is 00:45:36 You're always living in a season, and sometimes it's a short season, sometimes it's a longer season. But, so it's just a great idea to do an annual check-in. What happens when you throw into the equation the fact that you have debt to pay off? You have credit card debt. And you also have to live your life.
Starting point is 00:45:54 And you want to do things that are important to you. But you also have that nagging debt that you need to attend to. Yeah, we felt that, my husband and I did, because we paid off, we were paying off $78,000 of debt with an income of around $88,000 combined. So we went very, very hard. And I don't necessarily recommend that to other people.
Starting point is 00:46:22 It was a miserable time for most of it, but I learned a lot. And it's where I started to figure out this idea of values-based spending. Because I had essentially cut out all discretionary spending in order to achieve this one goal. And because we only had one goal, we were able to achieve it much faster than if we had had competing goals.
Starting point is 00:46:49 But I realized on the journey that what I wanted wasn't the coffees I gave up, it wasn't the dinners I gave up or anything else, but it was the reason I was going to those places. It was the connection with friends. And as a newlywed with no kids, that was really the most important value to me at that time. And it was what made me most hesitant to pay off my debt,
Starting point is 00:47:14 too, because I didn't want to give those things up. I didn't know why. But I was like, I don't want to live under a rock. I want to go to happy hour. I want to do all these things. So when I realized what it really was that I was missing after giving up all of that, then I was able to pursue that instead of the happy hours
Starting point is 00:47:36 and the dinners. And so I started inviting friends over to my house. And we would all bring a bottle of wine, which obviously isn't free, but far less than happy hour. Or we would do coffee at home, we would do game nights. We would go, we would find free events on our city's website. So free movies in the park, fun runs at the running store,
Starting point is 00:47:59 stuff like that. And that, when I started doing stuff like that, when I was engaged in that, it made paying off debt not as miserable. I was still sad when I would see my friends on social media buying new cars, buying like houses, all of this stuff that I had decided wasn't my current goal, but I was getting what I actually wanted and that made it better. And so I would say to anybody
Starting point is 00:48:28 else that has a lot of debt, look first to your needs, your higher needs, your core values, and see if you can get those without spending as much money as you currently are. And then whatever you're saving is money that you can afford to put towards debt. And if you made that pay off your only financial goal for the next year, what could you accomplish? Well, I love this. And I really liked that idea of the 90 day review
Starting point is 00:48:59 of your spending. And you discovered, you know, you're spending all this money on beer and you don't even like beer. so it became very easy to cut it out of your budget but but unless you actually do that kind of review you never know I've been talking with Jen Smith she's a personal finance expert host of the frugal friends podcast and she's author of the book by what you love without going broke and there's a link to her book at Amazon in the show notes. Hey Jen, thanks for coming on and talking about this.
Starting point is 00:49:29 Yes, thank you so much Mike. If you've ever had a hostile boss, it can be very stressful because you just don't know how to deal with them. Well, there's some interesting research that says the best way to deal with a hostile boss may just be be hostile right back to them. Not by yelling or insulting the boss, that that's not gonna work, but rather doing things like ignoring the boss or acting like you have no idea
Starting point is 00:49:59 what he or she is talking about or putting in a half-hearted effort. While these are passive aggressive forms of retaliation, they do seem to work on several levels. In some interesting studies, they found that people who did not retaliate this way had higher levels of distress and less job satisfaction, as well as little commitment to their work. People who did retaliate in these passive-aggressive ways didn't seem to have those negative consequences. They also didn't feel that retaliating hurt their careers either.
Starting point is 00:50:34 Plus, those employees who fought back gained the admiration of their co-workers. We tend to respect people who fight back and don't take the abuse, according to the researchers, and having the respect helps employees feel more committed to their work We tend to respect people who fight back and don't take the abuse, according to the researchers, and having the respect helps employees feel more committed to their work, even if the boss is a jerk. And that is something you should know. Well, this is one of those episodes where I certainly learned a lot, and I hope you did too, and if you would like to share this knowledge with some people you know, that
Starting point is 00:51:02 would really help us by helping to grow our audience. And somewhere on the player that you're listening to this on, whether it's Apple Podcasts or Spotify or Castbox or wherever, there's a button somewhere that you can share this episode easily with other people and help us grow our audience. It's probably the best thing you can do to support this podcast. I'm Mike Carruthers, thanks for listening today to Something You Should Know. For a long time now, I've been recommending The Jordan Harbinger Show as another podcast you might want to listen to. The Jordan Harbinger Show is different than Something You Should
Starting point is 00:51:41 Know, but as you'll see, it aligns well with this audience, meaning if you like this podcast, you're probably going to like that one. The Jordan Harbinger Show. Each episode is a conversation with a different, fascinating guest. Recently, he had on Amanda Ripley talking about how to survive an unthinkable disaster, which strikes close to home for me me having just been through the fires and mudslides in California and evacuated twice. He also spoke with Jay Dobbins, who's a former ATF agent who went undercover with the Hells Angels. Now that's a conversation worth hearing. And listening to his conversations will make you a more critical thinker about the world around you.
Starting point is 00:52:24 Check out the Jordan Harbinger Show, and there's a good chance it finds its way into your regular rotation of podcasts. The Jordan Harbinger Show on Apple Podcasts, Spotify, or wherever you listen. Hello, I am Kristin Russo. And I am Jenny Owen Youngs. We are the hosts of Buffering the Vampire Slayer once more with, spoilers, a rewatch
Starting point is 00:52:47 podcast covering all 144 episodes of, you guessed it, Buffy the Vampire Slayer. We are here to humbly invite you to join us for our fifth Buffy Prom, which, if you can believe it, we are hosting at the actual Sunnydale High School. That's right! On April 4th and 5th, we will be descending upon the campus of Torrance High School, which was the filming location for Buffy's Sunnydale High, to dance the night away, to 90s music in the iconic courtyard, to sip on punch right next to the Sunnydale High fountain, and to nerd out together in our prom best inside of the set of Buffy the Vampire Slayer. All information and
Starting point is 00:53:29 tickets can be found at bufferingcast.com slash prom. Come join us.

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