Start With A Win - Mitch Matthews: Why Most Goals Stay Small (and How to 10x Them)

Episode Date: April 15, 2026

This episode of Start With a Win challenges leaders to rethink how real growth actually happens - not through rigid planning alone, but through bold vision, intentional experimentation, and the courage to act before everything feels certain. Adam Contos sits down with success coach and top-ranked podcaster Mitch Matthews to explore how high-performing leaders and entrepreneurs can break out of incremental thinking, ignite bigger possibilities, and turn ambition into measurable momentum. It’s a powerful conversation about cultivating the C word, building the A word, and leading with both imagination and execution - designed to help you unlock smarter strategy, stronger teams, and results that compound. If you’re ready to lead beyond limits and create meaningful wins in business and life, this one will stretch the way you think.Mitch Matthews is a success coach, keynote speaker, and host of the top 1% podcast DREAM THINK DO. For more than 20 years, he’s helped high-achieving leaders and entrepreneurs clarify their purpose, think bigger, and take bold action. He’s interviewed world-class performers - from bestselling authors to Oscar winners - and coached leaders at NIKE, NASA, Disney, and United Airlines. Mitch is also the creator of The Authority Bridge™, helping professionals build aligned, impact-driven coaching and speaking businesses.  Mitch lives a highly caffeinated life in Des Moines, Iowa, with his wife Melissa and they have two wildly creative sons.00:00 Intro02:04 This concept is a three-step process…05:07 You can’t do this alone…08:55 Do you know what this is and we’re not talking about goals12:02 Never ask your team this…replace it with this14:15 When you move into the next step you have to become a scientist!16:25 Leadership habits and the biggest factor of the leader!   19:40 Oh the A word again.24:50 The P word is hugely important as well as the C word.   27:10 Do I shoot straight vs what should I say!www.mitchmatthews.com DREAM. THINK. DO. Connect with Adam & listen, rate, and subscribe to his podcast!https://linktr.ee/adamcontos===========================Subscribe and Listen to the Start With a Win Podcast HERE:📱 ===========================YT ➡︎ https://www.youtube.com/@AdamContosCEOApple ➡︎ https://podcasts.apple.com/us/podcast/start-with-a-win/id1438598347Spotify ➡︎ https://open.spotify.com/show/4w1qmb90KZOKoisbwj6cqT===========================Connect with Adam:===========================Website ➡︎ https://adamcontos.com/Facebook  ➡︎ https://facebook.com/AdamContosCEOTwitter  ➡︎ https://twitter.com/AdamContosCEOInstagram  ➡︎ https://instagram.com/adamcontosceo/#adamcontos #startwithawin #leadershipfactory

If you look up the definition of hypothesis, it is a best guess. But the key is you start to experiment. And as we experiment, let's measure. Let's test these things out. Let's have short feedback loops to see how things are going. And as long as we're moving forward, there's no failure. Even if our hypothesis doesn't go the way we thought, as long as we're learning and we're moving forward, that's success.

Welcome to start with a win where we unpack leadership, personal growth. and development and how to build a better business. Let's go. Coming to you from Area 15 Ventures and Start With a Win headquarters, it's Adam Contos with Start with a Win. What if you could dream bigger, think better, and actually do more of what you were put on this planet to do. My guest has built his life around helping people do exactly that.

Mitch Matthews is a success coach, a keynote speaker, and the creator of the top 1% podcast, Dream Think, Do. He's interviewed some of the top brilliant minds out there from Brennan Bouchard and Michael Hyatt to Oscar winners and elite athletes. He's also coached leaders from powerhouse organizations like Nike, NASA, Disney, and United Airlines, helping them find clarity, purpose, and impact in how they lead. Mitch is a pro at turning big dreams into real results, and he's here to help us do the same. Mitch, welcome to start with a win. I am excited to be here, Adam. Thanks so much.

Awesome. Hey, you're doing a lot of great work. I love this idea of dream bigger, think bigger, and do more. I want to dive right into that because I think there's a lot of value for all the entrepreneurs and business leaders on this podcast to gather from that because, you know, it's first of all, it's first of the year. We can always do more for ourselves. Everybody limits themselves somehow. So how did you come up with that concept? What's funny is that, you know, my podcast is called dream think do and a lot of what. we do falls under that umbrella. And I do hope it's a catchy name, but it's also a three-step process. And I really do believe in the steps of dreaming bigger first, thinking better next, and then doing more. Those are all critical, but you also have to divide them out because I think dreaming is so

important for everyone. But oftentimes what happens, especially as entrepreneurs, is we give ourselves. a little permission to dream, but then we start to think too early. And when I say think too early, I don't mean dismiss thinking. Thinking is wildly important. You know the importance of what we're thinking. You also know the importance of planning. And man, I'll tell you what, my spreadsheets are things of art.

Like they are things of beauty. So I'm a big fan of thinking. But the key is to not think too early. And what I mean by that is to say, we got to give ourselves. the permission in space to say what if. Like what could we do to, you know, 10x, 100x what we're doing and not move into thinking too early? Because when we move into thinking too early, we tend to get incremental goals as opposed to

exponential goals. So got to give ourselves space and time to dream, then move into thinking and do that strategically, but then also never forget to move into doing because that is the most of the critical, most critical step of all of them is we got to start experimenting and getting after it. Oh, totally. That's, I mean, it's a very logical process, it seems. And right now there's a lot of people dreaming, you know, after the first of the year. Yeah.

You know, what if I looked like that? What if I had abs or something? Exactly. Or if the, you know, revenue of my organization increased by 20% this year or something like that. Right. How do we realistically dream and fall within some of these parameters where we're not, I've always met the person who throws our goals up there and they never achieve them. I don't want to be that person.

Exactly right. How do we read this in? Yeah, absolutely. Well, you know, it's interesting. We do an event called a big dream gathering is where we go around. And we actually get people in a room and get them dreaming together. And it started off by accident. I was working on one of my own entrepreneurial dreams and everything had fallen apart.

I know as an entrepreneur, you probably had a season like that too. And instead of giving up, I just, I realized we needed some help. And so we invited some of our friends over and in the email inviting everybody to come. We put in the subject line, big dream gathering because I thought if I put big dream committee, nobody's coming to that party. But basically I said, hey, come over. We're going to write some dreams down on our wall. we're going to put them up and just see if we can help each other out.

And it was supposed to go for a couple of hours. We lost control of it. It went for a full week. And it was pretty crazy. And that actually has continued on. And now we do them all over the country. But that first big dream gathering taught us a lot about giving yourself permission and time and space to dream, but also some important things. So one of the things that we learned with that is one, you can't dream alone.

right so part of allowing yourself to step into truly bigger dreams not just incremental dreams not not that hey how could i do 5% better than i did last year but to say hey how could i do 10x better than i did last year right whether it's in work or in life uh in your marriage or uh you know in your family whatever it might be how we do exponentially better this year so you can't dream alone um but part of it too is to be able to give yourself space and time and intentionality of dreaming in different categories. Because I think as entrepreneurs, it's sometimes easier to dream for work and to forget about dreaming for your life. Right. And I think work life balance is a misnomer. It's all life, right? Like, especially as entrepreneurs. Like, it's all life. So to say, hey, what are some of those things you want to do in your career and your businesses, all of those things?

but also don't forget, what are some of those things you want to do in your relationships, in your life, and what do you want to experience more this year? So with the big dream gatherings, we introduce categories. And it's a great reminder for people to say, okay, you know, one of the categories is business and career, but other categories are family and relationships. Other categories are travel. Other categories are media and entertainment and publishing. You know, you're an example of this.

you wrote a great book. It's it definitely you didn't have to. Obviously, you're busy enough with your day job, but that was obviously a dream of yours and you made it happen. But again, it's not something you had to do, but he probably gave yourself a little space and time to think about that and then make it happen. So a big part of it is, you know, giving yourself that permission to say, what are some of those things I want to do or achieve at work? But also, what are some of those other categories that you might be exploring to. I was going to ask you, how do you get specific with your dreams? But I guess the categories start to refine that, right? The categories, what's interesting about the categories, and really we came across that with the big dream gathering as a happy

accident. You know, we started having hundreds of people come to these events and we're like, we need to organize this a little bit more. You know, it was happy chaos because people were walking in the room just, you know, giving themselves permission to dream because they saw other people doing it. but we needed to order it, you know, a little bit. And so we started to throw these categories up. And what was interesting was is the categories did help help people, you know, like start to organize the dreams and find people with similar dreams. But one of the other things that we realized was the categories started to give people permission to dream in different areas. It's interesting. People would often come to a big dream gathering with one dream in mind. And interestingly enough, that first big dream gathering that we held, you know, we invited 31 of our friends. And as you can imagine, it was a weird idea. And I was really needing help. So we gave them short notice. Now, we are Midwesterners. So we made it a potluck. So that always helps your numbers. But like, we invited 31 friends and 29 of our friends showed up, which was crazy. But a big part of the feedback that we got from our

friends. And, you know, we've got great friends, a lot of entrepreneurial friends and people that I'm really connected with, you know, in entrepreneurial spaces. And what was interesting was is that people said, you know, I got this email from you saying, hey, what's my dreams? Come over. Let's write them down on the walls, help each other out. Some of them knew exactly what their dreams were, but most of them didn't. Or they said, well, I can tell you what my goals are for my business, or I could tell you what my goals are for my team. But when it came to my dreams, I couldn't answer it. So they're like, that's why I came.

I didn't come knowing what my dreams are. I came to like figure out what my dreams are. And so, you know, a part of that dreaming together was seeing other people's dreams and going, oh, yeah, I'd like to go to Italy or yeah, I'd like to take a cooking class or, oh, yeah, I'd like to write a book. And so sometimes it's just the spark of someone else's dreams. is what's needed to be a catalyst for your own dreams. And so that's been a real life lesson for us.

But yeah, the categories is one of the great ways to get specific. And in some ways to dream in areas maybe you haven't before. Okay. Yeah, it's, I mean, I love the aspirational aspect of this in order to create some, some alignment and direction.

And, you know, obviously the next two steps and the final one of doing. Right. I want to talk about building accountability. into that as well while we're on here. But let's talk about leaders. You know, you're leading an organization.

It seems like, you know, and I'm using air quotes here, dreaming as a leader doesn't quite seem like it's as organized as it should be when it comes to, you know, looking out for stakeholder value and, you know, the employees and the direction of the business. You can't go to your board and go, I'm dreaming of doing this. Exactly. I mean, they would throw you out so fast. What are you supposed?

How do you translate that into key business leadership? Yeah, it's great. That's a great question. And I agree with you. It's funny, I just had a TED talk. And in the first minute of that TED talk, here I've got a podcast called Dream Think Do. And we're the top 1% of all a podcast.

And I confessed in the first minute that I have a love, hate relationship with the word dream. For that very reason that oftentimes we can all. acknowledge that dreaming is important. I mean, you think about, you know, some of the best stories of innovation or breakthrough or comeback. Usually you can trace that back to at least one person giving themselves permission to dream. So we can all acknowledge that it's important, but the word itself feels a little touchy-feely. And you're exactly right. Like, we have to bring it back to things to say, hey, what's tangible from that? And sadly, you know, what's a challenge

that comes with the word dream is often people stay there. That's why we talk about the three steps is dreaming is important and it's important to start there, but we have to move into thinking. We have to move into doing. And there is a certain category of people that just stay in dreaming because it's fun and it's, you know, it's inspiring all of those things. So I do talk with leaders about this all the time and the importance of giving space, you know, in time to dream, but to also bring that back to.

all right, how do we translate that into goals? What are some, you know, specific things? Now, what's interesting, too, about dreams and a big thing that I talk with about leaders is I ask them, I plead with them, never ask your team, what's your big dream? Never ask your employees. Never ask your key players. What's your big dream? Because oftentimes that locks people up.

That puts a lot of pressure on one thing. but to be able to say, you know, I even say, don't even worry about the word dream. Throw that out and say, hey, what do you want to experience more this year? I like that. What would you love to achieve more this year? Because people do get hung up on the word dream. People have a wrestling match almost immediately. Some people put up walls.

Some people feel pressure, all that stuff. So maybe it's just throw that out, although it doesn't, it's not sing-songy as, you know, if we say experience think and do, it doesn't quite fit as well. But like honestly, I'm the first one to say, hey, dream, the word dream locks you up, throw it out and replace it with experience. But that's a big thing to ask your team, ask your core people, ask your spouse, ask your best friend. Hey, what's something you want to experience more this year? Awesome. And that's a really big thing.

You know, for a sales team, it's like, well, hey, I want to experience more breakthrough. I want to experience more wins. I want to experience, you know, higher sales this year. That's great. but what does that lead to? I want to experience more of a sale of a, you know, a feel of accomplishment. I, you know, I want to be number one this year, all those things.

It's like to be able to dive into that, that what's exciting about that is that, again, operates somebody to, you know, give them space and time to operate impossibility. Because oftentimes when we think too early, we start to think about the restrictions. We start to think about the time. We think about what we don't have as well as what we do have. And those things are important. but you got to give yourself a little space to dream first. But then to say, hey, how do we move into that?

What are some specific things that you can do, you know, steps that you can take? And I always say when we move from dreaming to thinking, I always suggest we take on, you know, basically the mindset of a scientist, we put a lab coat on and we start to experiment. Because I don't know about you, but I was like a B minus C plus science student in high school in college. Yep. But I've fallen in love with the scientific method. And I love the scientific method because a scientist, if they walk into their lab,

basically, you know, they're wanting to prove or disprove something. And what they need to do immediately is to develop a hypothesis. And you probably know this, Adam. But if you look up the definition of hypothesis, it is a best guess. It is a well-informed guess. at how something's going to go. And I actually think that's the best definition of a plan, right? It's our best guess.

And what's beautiful about science is it's not failure if your hypothesis doesn't go the way you thought. It's learning, right? But the key is you start to experiment. So my thought, especially as I coach, I do a lot of coaching with executives and leaders as well as to say, hey, let's put a hypothesis together of how we think it's going to go and let's start experimenting. And as we experiment, let's measure.

Let's test these things out. Let's have short feedback loops to see how things are going. And as long as we're moving forward, there's no failure. Even if our hypothesis doesn't go the way we thought, as long as we're learning and we're moving forward, that's success. I like that. It's kind of that plan, do, review, improves loop. Exactly.

It goes in there. So, let me, speaking of that, I mean, you've worked with, leaders from NASA to Disney. I mean, a great deal of great leaders that are well established in their organizations. What leadership habits are you experiencing when it comes to, you know, some of those commonalities you're seeing at these high levels that are, that comes through in this process? Absolutely. What's interesting is, I don't know about you, but everybody's talking about engagement and how, you know, if you look at numbers, you know, Gallup looks at. You know, Gallup looks at engagement numbers each year in the United States.

They just keep getting worse. It's like, hey, maybe we should just give ourselves five years, guys, because this is not looking good. But what's interesting about that data is if you want to have a more engaged team, you know, Gallup will be the first to say that the number one factor that increases or decreases engagement is the engagement level of the leader. Yes. 70% impact on an organization.

It's absolutely amazing, right? And it's one of those where it just makes sense when you hear that. But as you well know, obviously you lead a great organization, but you've probably been a part of other organizations where you maybe didn't see great leadership. You know, when I think back to some of the teams where I was a team member, not the leader, it's like, absolutely. You know, you can have a leader that says all the right things and maybe even get some pretty good results. But if they're not, in fact, engaged in an authentic way, you don't feel loyalty. You don't feel connection. You can definitely inspire yourself to deliver because that's just what you do.

But boy, when a leader is engaged, it makes all the difference. And what's interesting about the dream think, do step is, as you can imagine, dreaming, whether it's dreaming at work in your career for the team, dreaming at home and life, all of those things, that takes a little risk, especially when you put it out to the team and talk about some of those things you want to do and achieve and experience. It takes a little risk. And you know, you're stepping out a little bit. And it's amazing when we do this, I do this one-on-one with leaders first and then we do it with their teams. And it's always interesting to see when a leader is able to confess, hey, these are some of the things that I'm going for this year. And some of these feel

like a real stretch. Like, I don't know. I'm going to say this, but I don't know whether I can achieve it. What's interesting is, is that oftentimes leaders, as you well know, to admit you don't have all the answers or to not be entirely sure you're going to get it done, that feels like a risk. But team members, when they see it, often will say, okay, all right, if they're willing to step out, they're willing to risk. They're willing to admit they've got a hypothesis, but they're not exactly. are you sure how the experiments are going to go, well, that really lets a ripple effect of permission happen within the team where you can have those open feedback loops, communication, you know, and it's that that authenticity and that risk also tends to inspire a lot of

loyalty and engagement. And so, you know, it's funny in that dreaming, I agree with you, it's, you know, it has the risk of feeling really touchy-feely. But boy, it's amazing what that can spark in the sense of connection and engagement. This is great. And I think it's interesting. I think the think the think better part of it is the, I would guess that's the one that gets people most excited. And it's the most, in many ways it's the most practical. And what's funny is, is like, it's in the middle.

because it is, as you well know, our thinking is the tipping point. Right. Yeah, totally. But that takes me to kind of my next question that I want to, you know, really dive deep into here is the due part. Yeah. And that is, that's the riskiest thing for, you know, what's people get through this, this dream think part? They're like, yay, okay. And then you go do and they're going, oh, this is when I can fail.

Right. And this is the hard part for the employees and the leaders not necessarily talking about accountability yet. And accountability is a dirty word in a lot of organizations because people hate accountability. If the accountability has been, you know, the risk-averse organization or something like that, it's hard for people to face the facts because if somebody, if this fails, this particular project or whatever, people are like, oh, am I going to lose my job or are we going to get in trouble? So how do you get people to step up for the do more part and set that risk aside? You know, obviously you got you talked about permission, which is a big word. Absolutely. It does. It does come back to permission. What's interesting is the accountability word. It's one of my favorite words. But just like dream, it can be a loaded word. Like, I don't know about you, but I had a vice principal in high school. He's no longer living. I won't say his name.

But he loved accountability. But anytime he said the word accountability, there was a finger being pointed. You will be held accountable, right? And oftentimes people have, you know, an adverse reaction to that word accountability because somebody's probably used it in a negative way in their life. But I love accountability because just like we were talking about earlier, you have a positive and effective feedback loop. there is no failure as long as we're learning and moving forward. Right. So to be able to say, hey, here's our hypothesis.

Here's what we think is going to happen. Let's try it out. And then next week, let's talk about it. And it doesn't even have to be delayed. It's like, hey, let me know how it's going. And what's beautiful about this, especially as a leader, is that when we have that mindset of a scientist, you know, you can't do it in every situation. but I'm always looking, even with my own teams, I'm always looking for those opportunities for

people to try things out where we're really not sure how it's going to go. I'll give you an example, kind of a funny, embarrassing example. We had a new team member that came on and we were doing some new things with some of our marketing strategies and some of our automation. And I'd given her the task of growing this particular area, this particular project. and she came up with an idea of using a particular software and tool. And I didn't tell her, but we'd tried it before. And it had not gone well, like two years ago. But I thought, you know what, this is a safe space.

This is how, you know, we wanted to give a room to be able to explore. This was her hypothesis of what she thought might work. And deep down, Adam, I'm, you know, embarrassed to say this. I thought, you know what, it's probably going to be good if this goes down in flames because boy, she'll really learn. And oh, you know, we'll get to be, you know, we'll be able to show her that, hey, we're, we're behind you. You're not going to lose your job. We, you know, put an emphasis on experimenting and all this stuff. And I kind of knew like, hey, I tried it. Not going to go well, but let's give her room to try. She went out and tried it.

And it was a home run. She killed it. Like, it's one of those, like, who knows whether, you know, it was timing, whether it was slight change in messaging, whatever. but the very thing I thought was going to go down in flames because it had done that before for us was a huge success and it's made a huge difference for us. And what I love about that is that again in the heart of experimenting, the doing is as long as we're learning, as long as we're moving forward, there is no failure. And a big part of that, especially as leaders, is giving your team and your people space to hypothesize an experiment. and even when you think things might, you know, go differently.

Of course, I did put some guardrails up around being able to say, hey, this could be your spend, let's try this, those kinds of things. It wasn't just like carte blanche, but it was amazing to see. And, you know, we go back to the engagement conversation. Like she felt so proud that it had worked out. And I shared with her afterwards. I was like, hey, we tried that two years ago and didn't work for us. So I'm so frigging proud of you.

Like I didn't want to burn your idea down before before you got to experiment. So I didn't share that with you. But I'm so proud of you. I'm so excited for this. And she's just beaming. So, you know, it's just, it's one of those things as leaders. We got to give ourselves permission to experiment. And we got to give and create, you know, a safe environment, a laboratory for our teams and our people to experiment too.

That's great. And one of the key things I've noticed in talking to you about this is the clarity that you wrap this concept in. And that's so incredibly important as a leader because we have, you know, employees are very reticent to come in and do this type of thing initially. If they're in a culture of, you know, let's not call it accountability, but call it criticism, a culture of criticism or something like that. And this should be able to pull them out of that and put them into a culture of growth and, you know, the dreaming and actually accomplishing things. So just the way. Just the way that you're framing this is outstanding. So kudos to you. I appreciate that. I wanted to remind the

audience to check you out at the podcast Dreamthink Do, one of the top 1% podcasts out there. A lot of great guests on there. So make sure you check it out, everybody. Also, Mitch, where can we find you online if our listeners want to learn more? Best place to go is to just go to Mitch Matthews.com. We spent our whole budget on coming up with that domain name, Adam. But yeah, Mitch Matthews.com. there's a lot of free resources there and tools to help you as you're helping your team to do the very things that we're talking about. Awesome. And in doing my research on you before this podcast, I learned a lot about these concepts. And I've been studying leadership and business growth for decades. I actually teach executive MBA students. And what you have here is real gold. I have to say,

I really appreciate all that you're doing to help people grow their businesses and themselves, frankly. So Mitch, I have a question. I ask all of our great guests on the show. And that's how do you start your day with a win? I love this question. And I'm glad we've got four more hours. So here's what's funny about this is I was like, oh, man, do I shoot straight or do I tell them what I should say? Right.

Like what's funny about this is I know what I should say. And that is I never checked my email before 9 a.m. You know, all of those things, right? Right, right. But I'll be honest, like today, even though we were talking, today I still checked my email as I got up. Yeah. It's that thing of going, oh, but then I gave myself grace to go, you know what, I can get off this. I don't need it.

And, you know, nothing's blown up. The world is still here. I'll get back to this at nine. So I would say part of starting your day is give yourself some freaking grace. Yep. Second part is just what you did. Get yourself some freaking coffee. There you go.

I know not everybody does. But I tell you what, my goal in the first half hour of my each day is to get really good coffee. My mantra is caffeine, then hydrate. I do it in that order. I do know the power of hydrating when you wake up. But the first thing I really want to touch my lips are other than a kiss for my wife is a really good cup of coffee. So I nurture that.

I enjoy that. I definitely get a good cup of coffee. And then the big thing is I decide it's a little bit of what can enrich my heart, my mind, and then my body. So each day, especially when I'm not traveling, but even when I'm traveling, I try to do this is I basically have a ritual of 30 to 60 minutes of reading, thinking, meditating, praying on for me, scripture is a big part of how I start each day. and I'm a nerd.

So I love to dive into scripture, but I have a Bible that I use that allows me to get into the Hebrew and the Greek because I just love to go deep. And so I do some things to look at maybe what might be common, but I always try to look at what I know or what's common and try to see it from a different perspective each day. So that's a part of it is to say, okay, I'm going to do this activity.

And again, sometimes it might be visiting scripture or another author, another writer, those kinds of things. But I'm always looking for how can I see this thing from a little different perspective today? And that helps wake me up, right? Because I don't know about you, but I can look at scripture or I can look at a good book. And oftentimes I can read and I can go for a half hour. I could read a full chapter or two chapters and then not remember a thing a half hour later. But if I'm asking myself, how can I see the common and see it differently today?

That engages my brain in a different way. So like there are days. Like today, I looked at two paragraphs and they were pretty short paragraphs. And that took me all like 45 minutes, but my brain was engaged. and I got to see a Bible verse. I'm very familiar with, but I dove into one word in the Hebrew that kind of changed everything, right? And now I can remember it.

It's amazing, all that stuff. So I always try to look at the common and then say, hey, well, how can I see that differently today? And that's, that's one of my lead questions because I need something. Because I don't know about you,

but, you know, I can fall asleep in my coffee if, if I haven't engaged my brain. And then I always try to find something to do for exercise and I've done extreme sports. I've done martial arts, but I'm in a season right now where one of the things I love to do is we have a big dog and he needs steps and so do I. So we always, like this morning was an hour hike and we saw an owl, we saw some fun stuff, all that kind of

stuff. It's that kind of thing too where it's like you got to find something that works for you for exercise and it may not be the thing that everybody else does, but find that thing where you can get a little bit of exercise, movement, all of those things. And it doesn't have to be the coolest, hipest sport or exercise, whatever. Find that thing that works for you so that you can do it consistently. Actually, sounds very similar to my mornings. So yeah, yeah, very much so. You know, I'm not going to lie about the email thing either. Exactly. I know it's not supposed to do it. but a quick check to make sure the world hasn't blown up is like, okay. Totally.

Yeah. Why not? I like to go to the office without any emails in my inbox. I mean, I'm not an inbox zero person. I save a whole bunch of them. But the reality is I want to know what's pending for me. So, you know, that type of thing. But any of, Mitch Matthews, amazing interview.

Thank you so much for helping us dream bigger. And I love the due part. This is, you know, I believe in action-taking. But it's got to be calculated action. Absolutely. Let's get it done out there, folks. Everybody, make sure you check out Mitch online, listen to his podcast. Some great guests on there.

Mitch, thanks for all you do and thanks for starting with a win. Hey, I'll tell you what, it's an honor to be here. Adam, keep up the great work. The world needs this.