Stay Tranquilo - The Story of Papoocho & Current State of Stay Tranquilo Media

Episode Date: August 27, 2024

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The beauty of being a creative is like you're not stuck in this box, right? You could start this way, but tomorrow you could be going this way, you know, going from podcast to then all of a sudden you're promoting documentaries, you know? Like, you don't really know. And that's the beauty of it because you have that creative liberty to be able to do what you want. This world, especially when it comes to videography, editing all that stuff, like it's a never-ending catalog of things you can learn. Yeah.

Like, it's so much stuff. Like, every day I'm learning something else. maybe a different tactic, a different way of lighting. Like, you can go into a wormhole where you're constantly learning stuff. Even, like, the best, even the guys at the top, they're doing new things. Like, they're learning new things.

They're trying, you know, experimenting. So that's the beat of it also. You can never really get bored of it because it's always changing. But I think what's important, especially for me, is just staying true to why I started doing this and why I chose to do this as a profession because, like I said, I might be a videographer.

I might be the best photographer, but I'm a damn good storyteller and that's the reason that I've been able to do what I do at such a high level because I know how did like I said take it from point A to point B and affect you so much that you'll remember that video more than a. What is going on everybody? Welcome to another episode of the Stay Tranquilo podcast where the pooch is on camera today and the camera is being manned by somebody else today, aka Vic Garcia in the back. Thank you, Victor Garcia.

Yeah, this is my second time on the state Tanakilo podcast sitting in this chair. I've made a few cameos here and there on the sports podcast, but this is my second official appearance on the podcast. As a guest, I'll get a graphic on the top of time. Well, technically you were the host the last time. Yeah, I was the host last time. Now I'm sitting in the guest chair. So now it's a little bit different.

So we're going to get into the mind of Papucho, aka Daniel DeVilleers. DeVilleers. There you go. He always knows, everyone thinks my name is pooch. You ever got to have a first and the last name too? Listen, buddy. I'm like, share.

That's what's going to happen. I'm like share. I think people forgot that I have a name too. So you're officially the pooch or papucho at this point. Yeah, no, it's, it started off as Papuchocho, and then as the years went on, it just became pooch. It just rolled off the tongue a little bit better. So let's actually, let's get into that. How did you even get this nickname?

Oh, man, the Papucho. So the story I tell people to mess with them is that I tell them I got bit by a don't. called Papucho when I was little. Okay. And that was just my nickname. But the real story is I come from a Cuban background. And like every Cuban mom has like a little like kid name for their, for their kid. And mine's love was Papucho.

And my mom called my mom called me Papuchocho growing up. And then it wasn't until I was in high school that she actually called me Papucho in front of all my closest friends. Yep. And it was actually my broadcast teacher, Mr. Dogado, he was there. And he's like, what if you just? call you? And I'm like, Babucio, he's like, what is that? I'm like, that's my...

That's what she calls me. And then he's like, well, good for you. That's your name now. And, bro, like, from sophomore year, up until now, like, I've just honed in on the name. I used to hate it. Yeah. I could see how... At first, it's kind of like, God damn it. How did this get out there kind of thing?

But it is a pretty fine nickname at the end of the day. It's gotten to a point that, like, I won't even introduce myself through that name and people will find out that's my nickname. Like, I was in college, and I'm like, I'm Daniel, I'm Daniel. And then one day someone's like, hey, Pooch, can you get this? I'm like, how the hell do you know that?

Yeah. Or like, even I'm like my last job, I was at, like one day they came by and like, hey, Papucho, how are you doing? I'm like, dude, how do you even know that? Like, it's one of those names. I just like, people don't know Daniel. They know Papucio. Like it just, that's kind of the point.

It's kind of got into. That's why I feel about like, Tranquilo. Like, no one calls me Andre. Everyone calls me Tranquito at this point. So it's just, you just embrace it because you're like, shit. If that's what the people want to call you, that's the people want to call you, and it becomes a part of your idea. Yeah, and like my dad was saying, like, I was talking to my dad, he's like, honestly, like, it's not even that bad a nickname. No, it's not.

It's like one of those things that's like a staple. I think people are confused at first when they first hear it. They're like, what is it? Like, what is it? Like you said, like, what is that? Yeah. But then once people like start rolling it off the tongue, they're like, I kind of like that. Yeah, like, people are just like, dude, honestly, like, I rather call it papucho because papucho just sounds like a good time.

Yeah, exactly. If I'm with a pooch, like, it's a good time. I'm happy. Like, you know, I just, you can't be mad and say pooch. You can't. You can't. You can't. You can't.

So whenever I don't, when I hear Daniel, I know it's serious. True. Like, if people call me my legal name, Daniel, which is with a Y. I know you know that. Yes, I know that. And Y, so I have a weird first name and I have a weird nickname. Like, when people read it, they're going to be like, how do I say this name? It's all my mom's fault.

Hey, but you made it work. So, yeah. Now, now I even put it on my Instagram. Like, now it's Daniel Papucho de Villiers. So I'm like, you know, I might as well. Well, just go all in on end. That's it. Now I'm the pooch. I like it. That's a great nickname. But let's get into about pooch. Let's get into who you are, what you do, and how you got into this world. Obviously, for people that know, some people know

already that you manage obviously all our video component for Stay Tranquilo, but go back, you know, into previous world of your life. Yeah, dude. So for me, growing up, Up until high school, I was adamant about working in special education. Because that's what my parents have done all their lives. My mom is she studied psychology. She got a doctor in psychology. And growing up, I was always in that world. Like every summer, like I was always like a camp counselor at her camps working with kids.

And like I was adamant about being a teacher or working in education at some point. And my mom, she actually said, and I'll never forget that, she was like, don't study education because it's always going to be here for you. You're always going to naturally know and what I can teach you they're not going to be able to learn that in school. So

going into high school I was like I'm going to be a teacher, I'm going to be a teacher and then the way I even got into media was my friends in middle school were like, hey, in Columbus there's like this video broadcast club called CCNN live and I'm like, what is that?

I was like, dude, they do morning news and stuff and it's like, dude, we should all try out. So I was like, all right, screw. I'll go with the flow. You know, me and my best friends are just going to go try out, talk some crap on camera. And, dude, we went. And funny enough, I was the only one that ended up staying. I was the one that didn't know about it.

And I was the one that I'm staying. And, dude, I just fell in love with it. Like, I really did. It wasn't even so much the video part of it. It was like what I could do with the video in terms of telling a story. Right. Like, that was always my knack. Like, and, you know, I'm sure, you know, with Mr. Dogato,

Miss Insua, like they're the ones that really pushed me to like really get into this because they knew like I would maybe I wasn't like a great videographer but I just had a knack for telling a story. Right. So dude, fast forward to four years through high school, I ended up doing CCCN in all four years, won a couple national championships, won a couple student Emmys. I think by the time I left I'd won five or six student Emmys as a high schooler. I was one of the like one of the first teams to win national championship.

they're at Columbus and I you know for lack of a better term you know we kind of built that championship reputation at CCN and have CCNN live has now shout out to them I mean those kids are freaking I mean what they do over there now I mean it's it can go to toe to toe with like a professional network and dude you know I was like and then when I left there I'm like okay broadcast journalism here we go and then I went to college I went to UM I went to UM I studied broadcast journalism there same thing I got into the broadcast program there I was actually part of a sports show called Sports Desk. By my junior year, I took over the show one best sports program in the nation, collegiate sports show in the nation, two years running. So I had a lot of success there

and I was like, you know what? I want to be in broadcast. I want to work as an executive producer. You know, I want to work for like an ESPN, like a CBS sports, all that stuff. So I didn't get my first job in broadcast because when I was in college, it was pretty much like hot COVID time. So from my junior to senior year, which is really like the job searching times, I mean, it was pretty much just like nothing, nothing, nothing. So a lot of people didn't get really good internships and a lot of people that were with me in my class, like they had a, not a hard time finding jobs, but it took a little bit longer just because a lot of these places weren't hiring as much. So I ended up working at a TV station for a couple, for a year, almost a year. And dude, it just wasn't what I expected

it to be. It really wasn't. Like, I was such a creative in terms of like, I I loved having that flexibility to like, I kind of call it experiment. And there was just no experimentation. Everything was just a fine line of, you know, you have to do it this way, this way, that way. And that's all fine and Danny. But for me, it was just like, you know, I couldn't be kept in a box. So then I started looking at creative media. Because in the past, I had done a lot of weddings, I've done like done like Kintzinez.

I love that ability to just like go in somewhere, not really have a game plan of sorts. no kind of more or less a structure, but just go in there and just create, you know, these pictures and just tell these stories with pictures. I'm like, I want to do something along those lines. And then, dude, I just kind of fully committed to that. And that's kind of where I've been now, just working in creative media and using my skills from broadcast, from storytelling it, but doing it in a way where it's not so much with, you know, the intent of, or not so much in a box, not so strict. Just like, go out there, have fun and do what I do, but, like, you know, have an effect on people with what my skills I've given, which is really just telling

stories. Yeah. That's really what I've committed myself to. It's crazy how much video obviously has evolved too. Yeah. Obviously it's it's a hot commodity right now. Everybody wants video at some component, whether that's for, you know, an Instagram or TikTok or whatever it may be. Like just video is king, I guess you could say. And people are consuming it at an all-time rate. And then obviously you have the other aspect of it, right? Like that's more like the social component of it. But you have the world of the Netflix's of the world, Disney Plus, Hulu, I mean, all these streaming platforms that the companies themselves are actually producing TV shows now, right? Which is crazy, right?

I mean, now it was just like, you went there, you watch your local TV stations and you watch the TV shows that were on there. And like, that was the gist of it. Then Netflix obviously came around. They kind of evolved that model where at first they were just kind of buying the rights to certain shows and movies and then broadcasting it on their. network, but now they're producing their own things. So what's your kind of point of view of like how everyone's basically gone into the whole production space? Man, I think, I think a lot of people

picked it up during COVID. I think COVID is really that point of turn in terms of more opportunity in media. Right. Just because I think right when COVID had started is when that kind of like, call it, influencer era kind of started, that's that push for really a lot of social media content. Because before that, I mean, Netflix was huge. Like, you know, all these places were huge. But so many companies looking for someone to just come in and take video and, like, produce stuff for their shop. Yeah. Like, that really wasn't a thing.

Like, you know, they didn't really see that that much. So I think a lot of people picked it up. And I guess, you know, some people decided to make personal channels for themselves. And then people also decided, like, you know what, let me pick up a camera and start making stuff for other people. Right. So I think it really opened a lot of doors for people to kind of explore. that passion of creativity. And once they got their foot in the door,

then you have people that are like, you know, the same thing will be like, once you finally pick up that camera, start producing, you kind of find out what kind of route you want to go. A lot of people will go of filmmaking route. You know, they like the scripts, the storytelling, you know, like having actors, like, you know, script writing, copywriting. So a lot of people will go there.

Then people, you know, take the creative media route, which is commercials, like going to like, you know, a Walmart of Publix and being on a big production team and then creating commercials. And then you have a lot of people that were just like, know what? I was going to feel myself doing an activity. The same thing we see with golfers. Now you have more golf influencers now than, you know, probably ever really. Like, you know, back when I was, you know, especially golf was even as big when I was in college, but you didn't

see a lot of influencers in so many different spaces. Now you have people that are creative influencers at their job is using their skills. I'm just like freelancing essentially, but they created an influence of themselves because of being a creative, you know? So I think it's just there's like, whenever I talk to people about media, they're like, honestly, media is just an umbrella at this point. Like there's so much stuff going on. And you just have to find kind of your niche of what you want to do. Like you can take so many routes, music videos, you know, underwater production, you know, outdoors, in the freaking indoor sports. A lot of people got into sports photography, videography. And then like social stuff. And now you even have bedding.

Now you have, you know, everything's kind of gone in such a productive way that if you even slightly know how to use a camera, you can find something. You can find work. It just a matter obviously you're putting yourself out there and finding something to do, but I mean, it's crazy. I think it's gotten too big to really understand like how much stuff you can actually do in it. 100%. What would you recommend to someone that wants to get into this space, right? Let's say a CNN kid or, you know, outside of CNN, obviously. But if they're dabbling in the thought of like, maybe I can get into something more creative, right?

Because I think that's the other thing. I think that narrative has shifted. 10, 15 years ago, being a creative was like kind of taboo. right now it's like it's almost endorsed more right like go out there and be as creative as you want and have that freedom to do it your way kind of thing what would you recommend if you want to be a creative man just pick up a camera and start shooting start shooting i love just holding the camera and pick up a camera and realize how much power you have in your lens like pick up your camera and do something with it other than just like don't go to someone and just shoot an

shoot an image, but try to tell a story. Like I can shoot this, you know, we have paintings all around here. Right. I can take a shot of a painting, but I have a shot of a, like, let's say a kid looking at the painting and observing it. Like there's so many stories that can be told through that. Right. So it's like pick up a camera and go out there and just shoot stuff that is meaningful.

And then just keep on doing it, man. Just be consistent with it because I will say, you know, I went to college and I appreciate to go into college. But the amount of stuff you can learn just on your own and kind of creating your way of doing things, doing things, like, it's insane the amount of resources out there for you to become the best videographer possible. Like, there are so many people, so many channels, so many tutorials that if you just dedicate dude.

It's crazy. I've learned so much shit from YouTube. That's where I learned a lot of stuff, lighting, video angles, podcast production. When I started this, I never done podcasts before, you know, just look at a YouTube video, see how other people do it. Yeah, sure. So really, man, just it's trial and error and just, find your thing.

Maybe you'll find more power and shooting, you know, going to the Everglades and shooting animals than you will go into a football game and shooting athletes. Well, that's the beauty of it.

You could literally shoot whatever the hell you want. And I will say I've done everything. Like I've shot in so many mediums. I've done music videos, documentaries, sports, food.

I've even done beauty. And, you know, I just kind of find myself doing something where I can, you know, I found myself more in a creative avenue where I can give messages,

which is where we, where we are now, you know, using what I can, but still dabbling in what I've, what that was my passion, which is broadcast journalism. So this kind of was like that perfect medium of being created behind the camera and creating awesome pictures while telling stories, but also using, you know, the people in front of the camera to like put out these messages of like, you know, different things, positivity, mental, mental improvement, mental wellness, all these things. So yeah, I mean, honestly, just trial and error and go out there and start shooting. Yeah? Start shooting. It's true. And you really don't know what you're going to able to

capture and then like you said I mean you kind of start to realize what it is that you like right I mean every day even with our iPhones right like when you go on a trip you're inclined what to go take a picture or video of something that's beautiful or something that you maybe never seen before right I think that to me is always really intriguing because it's like you're able to capture moments you keep memories you keep all these like amazing things right that a camera can kind of bring to life and like you said tell a story you know you're When you pick up a camera, you're in the business of creating memories. That's really what you are.

And like, that can be in so many different avenues, whether it's catching a big play or just capturing, you know, little kids throwing a football in Campo. Right, yeah, exactly. I mean, like, and the biggest thing, man, it doesn't even have to look good. It really doesn't, bro. It doesn't have to be the cinematic IMAX quality stuff.

Dude, if it's powerful imagery, like, dude, no one's going to care. It can be shot on a flip phone. I guess Bichita Motorola, but if it's like, you can't recreate those memories. It's all about the emotional touchpoints, right? It's, how does it make you feel? Does it make you feel happy? Does it make you feel sad? Does it make you laugh?

Does it make you feel entertained? Right? Like, there's so many facets that a video or a picture can do. And the reason you're going to engage with it is strictly about the emotional connection that you have with what you're seeing, whether that's something that it just hits like a pain point or it's like, damn, it brings back a memory. Whatever it is, there's something that a video and a photo can do that it just hits you a certain way and you're like, damn, like, I like that.

And that's why I call myself a storyteller because I feel like what what I do well is I can take you from point A to point B and I can touch on so many emotions in that point that like you're going to feel everything. You're going to feel sadness. You're going to feel happiness. You're going to feel like just anger even. Like you're just going to be maybe just anger at situations. 100%. So like, you know, that ability to tell a story through so many things and feeling. emotions. It's like the same way people look at paintings. Like when you, if you really look at a

painting, like you can go down so many emotions. And that's really the business, you know, just like using your videos to tap into the emotions. Like some people, when they go to a nightclub and they shoot the environment, it just gets you hyped up. Right. Yeah, you're looking at cool visions, but like that just that feeling of getting hyped out, going out, getting dressed up, you know, for the girls getting in their dress, putting on the makeup, going out and just having a good time. Right. Like that's an emotion, you know, for us, you know, whenever we're doing golf stuff, like just, you can feel the stress of the golf game through the camera, like, unwillingly.

And then it's the appreciation. Like, you're watching a golf video and you see someone hit a hell of a shot and you're like, fuck yeah. That feels so good, you know, and you're like, and then everyone gets hyped up, you know, or you bomb and drive up the middle. Like, yeah. And that's all strictly about some sort of emotional relationship that you have had in real life. You know, I think that's the cool thing about it.

And even going further, like, I was thinking about it. Like, look, think about scary movies. Yeah. Bro, like, they're tasked to make you feel scared, bro. Yeah. And some of them do a damn good job of making you feel scared. Even if it's something you've never even witnessed in your life, you just feel it. Yeah, man.

I mean, like, I love what I do, bro. Because you can do so much with it. And, like, you know, I guess the challenge with it also is that as much as media has become, like, so pronounced nowadays, like, I feel like some people just, like, don't completely get it. Right. It's a little saturated. Like, you know, like, especially with. like, you know, what I've tried to do in my life, like, even like going through college and stuff, like, no one ever saw me, like, working at a studio and just being locked in a box.

Yeah. Like, they all saw me doing something more with my skills and doing something outside of the box. And, like, some people respect it. Some people get it. Other people, like, they don't so much not respect it, but they're just, like, kind of confused by it. Like, oh, like, what do you really want to do with it? Right.

Like, what is, like, what's a camera? Yeah. Yeah. Yeah, what's the outcome. But I think that comes with, like, the creative landscape. Yeah. There's a level of openness, right? Obviously, you know what you're doing

and you have an intent and a purpose, but it's the beauty of being a creative is like you're not stuck in this box, right? You could start this way, but tomorrow you could be going this way, you know, going from podcasts to then all of a sudden you're promoting documentaries, you know? Like, you don't really know,

and that's the beauty of it because you have that creative liberty to be able to do what you want, the way you want, right? And I think that's where people don't have that connection. They say, okay, you're like, you're just filming videos, right? And it's like, no, it's a lot deeper than that. Yeah. And this world, especially when it comes to videography, editing all that stuff, like, it's a never-ending catalog of things you can learn. Yeah. Like, it's so much stuff. Like, every day I'm learning something else. Maybe a different tactic, a different way of lighting.

Like, you can go into a wormhole where you're constantly learning stuff. Even, like, the best, Even the guys at the top, like they're doing new things. Like, they're learning new things. They're trying, you know, experimenting. So that's the beat of it also. You can never really get bored of it because it's always changing. Yeah. It really is.

It's always going to be changing. And like now, you know, five years ago, we didn't have 360 cameras. Now 360 cameras are a huge part of video. Everyone has a 360 camera. You know, I'm sure that, you know, back before GoPro's or I think, no one ever think. Like, I can stop something to my head and go and go skiing. Yeah. like new stuff is always

going to be coming out. You know and the landscape of media is always going to be changing but I think what's important especially for me is just staying true to why I started doing this. Right. And why I chose to do this as a profession because like I said I might be a videographer, I might be the best videographer but I'm a damn good storyteller

and that's the reason that I've been able to do what I do at such a high level because I know how did like I said take it from point A to point B and affect you so much that you'll remember that video more than anything. I love that. That's awesome. So then that gets into my next next point. So what does a day in the life of Pooch working at State Tranquilo look like? A day in the life of Pooch where you stay at a Nankilo? Well, we start with a 4 a.m. wake up,

coffee, laundry. He's like, Pooch, how are you doing? And then he just hangs up. He doesn't give now. I'm just kidding. No context. He just like, get ready, boy. No, honestly, you know, for a day in the life of State T'anquilo, I mean, some days, you know, depending on, you know, our schedule, sometimes we film a lot, sometimes a lot of editing. So if I'm not editing, I'm filming, but, you know, day in the life, you know, I wake up, you know, call it 7 o'clock, I go through my emails, we go through our checklist that we made, you know, whether it's about different types of content we need to be put out for the different podcast, I mean the different podcast, getting different materials out. And then, you know, then from there, I usually get

into meetings. I follow up with some of the videographers that we have, you know, make sure they're on point, you know, make sure that we're getting all the elements. And then really, and then from there, it's really, you know, editing for a couple hours. I mean, for the most part, a podcast, for the most part, we'll take about anywhere to two to four hours, depending how long the podcast is. So the longer it is, sometimes the more detail you get, you know, I've been able to find a process where I've been able to push them out pretty effectively and pretty quickly. But two to three hours, I'll go to the gym, you know, I'll get my luncheon, I'll go to

the gym. And then for the most part in the evenings, we're usually shooting something. We're usually somewhere, you know, whether it's shooting a podcast, at a site, you know, shooting at a cigar lounge, you know, whatever it may be. So really it's just that constant, you know, kind of rotation of, you know, wake up, you know, go to the checklist, edit some stuff. And then, you know, if we're all cut up, we have some chances to just, you know, take a step back. You know, I like to hit my golf range.

Say some golf. I like, you know, sometimes I'll take a little bit longer in the gym. You can make sure I get my conditioning in. I like to go to my parents' school and help out whenever I can. So I usually go there. I help, you know, with different classes. Just walk around, you know, help out, you know, helping them with their own creative stuff for the school.

Yeah. So really, you know, just keeping myself busy as much as I can. So I want to go back a little bit, get into a little bit more detail of like what actually editing a podcast looks like. All right. Like if someone wants to do this and they're like, what am I getting myself into by editing a podcast? And like the work that goes into it, obviously.

Because this shit does not happen overnight. So editing a podcast. You know, editing a podcast, I would say is not hard. It's tedious. Right. It's tedious work just because since it's such a long medium, like to be able to go, it's easier to go through a minute video and catch your mistakes, but to go through a video that's like 46, 50 minutes long.

It's impossible. Like you really have to like, oh my God. Yeah. So, I mean, for me, like, especially when we're filming, you know, right now the camera with Vic back there, you know, I try to do everything as good as I can out of the camera so that I have the least amount of work to do in post-production. True. When it comes to the color and stuff.

Okay. But once I, so I pretty much layer everything out. You know, I work on the levels for the audio and stuff. Make sure we sound nice and crisp. You know, probably spent about like 10, 15 minutes on the audio alone. Then we get into the actual video, you know, we got to make sure we have all our angles. So depending on how many guests, we can have anywhere between three cameras to about five cameras, five angles in total. So instead of cutting between, you know, me and you and then our white shot, you know, we can cut between a ton of stuff.

So a ton of different angles. So then getting into that, making sure all those angles look good, make sure they look crisp. then you get into color correcting because the reason our stuff looks as vibrant as it does is because I shoot everything raw but my creatives out though you understand what it means to shoot raw and S-Log.

So I pretty much just bring color to life. So basically when I get the video and I put in my program it's a great scale. It's basically great. It looks great. So in my process I go and I kind of bring out the colors that I want to bring out so for us it's the pinks, the oranges, you know, the greens.

Which is cool because there's so much, like especially like in a place like this. There's a lot of color here. There's a ton of color. And then, you know, working on the skin tones, especially super hard, making sure we all have like a nice, you know, a nice summer, midsummer tan, you know, make sure we look good. And then when it actually comes out of the podcast, you know, just go through and then

make the cuts, you know, make the cuts as natural as possible. We have a few graphic elements that have been able to pretty much make automated, you know, just making a few editing there. So that doesn't really take a long time. And then you have to export it and then upload it, which can take anywhere between like an hour to two hours. Right. Have good Wi-Fi for that.

And then cutting the reels is actually what takes the most time. Got you. Cuting the rules because then you have to go to the podcast, find like a three-minute segment and then cut it down to a minute with captions, with visuals, adjust everything to a vertical timeline instead of a horizontal timeline. So that's the time. Which is where the magic happens. Yeah.

So I would say that's harder than editing the actual podcast. Yeah. Because you have to find like in a 50 minutes, you have to find the one minute of like this is going to. Yeah. I mean, ideally, you know, when as you know, as you grow like on your on a production team and things like that, you can have someone listening in right now and say, boom, marking this off, boom, marking this off, boom, marking this off. So then, you know, we know, all right, immediately into, like, post-report recording, we know, hey, at this moment, this was a pretty good

conversation. Yeah. At this moment, this was a pretty good conversation. So on that note, especially for me since I'm also behind the camera, the first reel is always the easiest to find. Right. It's the second reel that's hard to find. A hundred percent. Because that first perfect sound bite is always going to be the best one crisp easy we got it like i can you know for most podcasts i leave and i already told you i already know what i'm going to cut don't worry exactly it's finding that second and the third one where you really have to dig in um but then like even some pods are easier too than others too because there's just a lot of golden yeah yeah yeah and but like i said even like the hard part isn't finding like the conversation either it's cutting it down to fit

within those social parameters of a minute because right now the minute is the sweet the sweet spot in all of media. If you can keep your stuff around a minute, it's the most engaging, because, you know, especially what they teach for the most part is like the human attention span is getting so... Hypothetically, even shorter. Yeah. You know, I mean, it's obviously hard to garner a whole conversation in less than a minute. Scientifically, especially in broadcast, they teach you that like your visuals have to always be changing because the human attention span has like dwindled down to like such a short amount of time. It used to be 30 seconds. At this point in time, God knows where it's 15 max.

So like I have to keep you around for a minute where in reality, I really only have your eyes for 15 seconds. Yeah. So that's the challenge. The first like three seconds are really the hook. So yeah, the hook. Which is what, yeah, you know, that's something that we've been talking about focusing on, right? It's like that first three seconds, right, of a social clip is, is the bread and butter.

Because if you can't, if you lose them in the first three, right, one is the visual, right? So if I'm scrolling through a freed, right? I'm like this on my phone. I'm scrolling. whatever, boom, something catches my attention, right? You know, you see the cell. You're like, oh, that looks good. And you stop.

Now the question is, are you going to be able to garner their attention based of what they see? And if you don't do it in those first three to five seconds, boom, we're gone. You know, they're not going to consume actually what happened in that clip. And what's funny is that mentality has been around for way before media was in. Because the same thing with print articles. Yeah, exactly. If your first line isn't gold, no one's going to give you a chance to make your article.

thing, subject lines, it all came down to what your subject line was. Yeah, so. You gotta get people's attention off the bat. That's always been around. That's always been like a very common thing, especially in any sort of journalism, media, any sort of medium. Your intro has to be like your hook, the lead sentence. In print, it's called the lead.

It's your lead has to be gold. That's why, you know, a lot of times when you see news articles or you watch stuff on the news, they always start with like a, like a nap pop, like a natural sound. Yeah, exactly. know something that really be like oh what's that yeah so you need obviously you need that little pop in terms of you know trying to keep your readers your viewers attention in this sense but for a lot people it's their readers attention yeah especially in the beginning you like you're having a reputation to be built right so it's like why is someone going to stop if they don't really care about you but if

you can build that reputation you know maybe you can be a little bit more lenient about it because you know people are going to watch you no matter what because of who you are right but in the beginning it's really important to really try to get that attention early yeah um to So that you can keep coming back, right? No, it's going to be a constant battle as long, like in anything, really. It's a constant battle, whether you're a public speaker, like, if your intro to your speeches and kick ass, I'm going to listen. You're going to lose them. So that's something that can apply to so many different outfits in life.

You know, it's like the first day of school, your first impression, how you are, especially for me. I used to be a teacher too. So, like, your first day will set the, the, they'll lay out the land for the entire year. So, like, any intro is just super important for anything. So that process has been around forever. There's a guy, I think he's a comedian. He just gets like a picture of like a hot chick and he just puts it immediately when the clip starts

and then he gets into his bit. I'm like, savage, bro. Yeah, dude. I mean, there's different ways you can go about it, obviously, depending what your brand is and all that stuff. A lot of people like big bowl titles. A lot of people like sliding into the camera. Yeah, yeah.

Like it's, what was that sports commentary? He always used to slide into the camera. The sports analyst. Yeah. Was he for ESPN? Man, was it Collinsworth? Maybe, I have no idea. The Collinsworth slide, was it called?

That every time he'd start his broadcast, he would slide in. Yeah. Interesting. So, like, yeah, like, it's like anything. And it's the same reason why you come back to listen to something. It's like for us with, oh my God, who's the announcer that calls all the dolphin against it? We love when he calls it. Oh, my God.

Breen? Breen? No. Oh, God. Jesus Christ, that's going to kill me. Something green, right? Is it green? No, I don't think it's green.

Regardless, just so we don't, but like, you know what they're like that. Yeah, yeah, that's our guy. He's got Hill. He's got Hill. Yeah, that's going to murder me. Hold on to your hats. Here comes Waddle. Like, just like those little things are like, like, you know.

The dolphins are also notorious for just playing well when he's calling. Yeah, yeah. But it's stuff like that. Seriously, you come back to watching people. And like, honestly, once you catch somebody's attention once, like, you can get like that, that attention, like, continuously so quick. Yeah. So it's cool.

And that's like the biggest challenge now with us is like finding. You know, I love the way our content is, but like right now, I just like, we hope the right person sees it. Right. So that they can like find that there's a channel for them. Exactly. You know? And the diversity of it too, right?

It's, there's a leak over. We know there's no one dimensional kind of approach to this, right? Yeah. There's something for everyone and a lot of us also like multiple things, right? We're not, you know, for me, like I love business because I can apply it into my life, right? So I consume a lot of content in the. business world. I love like meditation and mindfulness, so I consume a lot of content in that world. But I also fucking love sports and I'm a fanatic and I love golf too, right? So there's no one

dimension. I don't just like one thing, right? And to me, there's a lot of things that bring me joy, that bring entertainment to me, but also bring value to me. And that's really what this is all about, right? It's kind of showcasing the diversity of what works for people, right? Because we all, you know, sometimes we need to disconnect, right? And sports is our disconnect, golf is our disconnect. But sometimes also there's times where we got to double down on our shit and we got to make sure we're staying educated, right? We're still learning.

We're improvising and growing our craft. And that means learning from other people that may have done it, that do it better than you and having that accountability, right? So there's so much content out there, but you also have to figure out what it is that works for you and it's delivered in a way that's meaningful, right? because for me, I consume a lot of podcasts, right? But there's times where I catch it and I'm like, this is redundant, right?

Like I've heard this before and this isn't really providing value. So you really got to find also what works for you. And even with sports shows, right? Like how many sports shows are out there? Can't stand some of these guys, right? And that's fine, right? Because there's an audience for those people, but for some people there's not. And you gravitate to the people that you like and the shows and the kind of the flow of the conversation.

So there's something for everyone. And I think that's the biggest thing about all of it. Yeah. And I think like with us, like what we're doing, like we go in so many different routes. But we stay true to like what we are and who we are. Of course, there's a core value. Our core values always stay the same. But, you know, I feel like that's the coolest part about doing this.

We go in so many different directions that it also tests me as a creative to like try to give everything like its own touch. Right. But not lose sight of like what the core is. So that's like the like that's the challenge I love about doing. this and being with Stay Tranquilo that, you know, we always, there's always something new coming up. So it's like, okay, how can we do this now? Right. You know, now with the wine pod. You know, now we have the untitled podcast. Right. You know, they're all have a different

theme to them. Right. But it's like, how can we- The intent behind them is all connected to our core. Exactly. So it's like, how can I produce this in a way that it looks different, but it's still stay tranquil. Yeah. So, like, that's the coolest thing about it. And like, going back to your point with, like, seeing, like, how much stuff there is out there, like, there. Like, the same thing how you see bad podcast, like I see bad content. Yeah, oh,

100%. Often. But you know, it's funny, I prefer bad content where you can tell the person just like really trying to make it look good rather than someone that's like pretty talented,

but they're like, eh, I was going to put this out there because it's like, I'm just going to like do whatever. Like I don't know. Like I just, half-assing it almost. Yeah,

kind of man. Like, I don't know. Like, like I said, like, if it doesn't look that good, like,

I think it's okay. Like, oh, of course. I think it's more about the authenticity behind everything. that's what people care about, right? It's about being authentic in the way you perceive the content, obviously the conversations you have, just how you carry yourself on camera as a person, right? Like, you don't want something to be scripted.

And some people do a better job of that than others, right? But ultimately what I believe is the most important thing is the authenticity that comes off in the content itself. And, dude, funny you say that because I always say is that, like, I feel like people's ability to read fake has gone up exponentially just because there's so much stuff being thrown at them but they know what is real and what's not

what's real and what's not like it's and like even for me and even like my little sister and like these kids like they know they can read bullshit like they can really they really do it's like the same way the attention span maybe gone down like their bullshit meter has like skyrocketed but people can read fake

and like people realize they whenever they see someone just like putting on a show like the same way like some people can realize when a country singer's fake in a country accent You know, like that same thing or like a like a rapper that's you know rapping about the hood isn't really from the hood Like they people can tell like that stuff they can read that stuff

Yeah, so I think like you know It's tough in that space, but like it's not tough because if you're just you you're gonna succeed Yeah, but if you try to be something you're not like especially in this content space like people are gonna know like They're just they're gonna be like you're doing too much Like that's my thing like I like when I see people like doing like all these flashes blah blah Color this I'm like dude like relax like Like, what's all these effects for? Just let the video breathe.

That's my model. I let the video breathe. Like, I hate seeing, like, all these flashes, this, that, this guy coming out of the ground, coming out of flower. I'm like, that's cool. But, like, I'm going to have, like, I think everyone's got their way of doing things, you know? Oh, 100%. A hundred percent. But, like, there's, even there's people that do it well, there's people that do it too much.

Right, yeah, exactly. Like, there's people that's, like, every, like, I feel like I'm having a trip. And I'm like, I didn't take acid this morning, but I feel like I'm having for it. Yeah, seriously. It's true. I don't do acid. I'm just kidding. He said it.

But yeah, like I said, the authentic thing, we always talk about, we always come back to it, like being authentic and just, yeah, especially as a creative and being in any space you are,

like, just be you and just don't try to like fake what you are. Like I know I'm not the best at this, what I do. I know there's people better than me, but like I have a good time doing it. When I'm doing it,

like people can see like, bro, like he has fun doing it. And like I'll get better as the years go on. I know that. That's what it's all about. I'll get better, but I'm never going to,

to change how I do my stuff. Constant improvement. No. The moment you think you've figured it out is a moment you've lost because there's always going to be an evolution to something. And there's always going to be someone out there that guess what? It's chasing you. So they're going to try to be better than you, right?

So as long as it, like you said, you're having fun with it. You're growing as a person in terms of your craft and just, you know, your overall demeanor and how you carry yourself and your character, right? I think those are the things that you have to always keep evolving because yeah, from any day to the next, things can change. And if you're not prepared, you know, things can go south. And I think the biggest thing that it really comes down to is, I think, are you having fun and are you carrying yourself in a good character way?

And I'm having a fucking blast, bro. This shit's so fun, bro. Which I'm going to get to that question later. But before we do, I want to ask you one more question. What would you say is like next for stay tranquil? Next for stay tranquil, man. I don't want to go crazy with saying everything, but I think we're going to expand. That's the best way I can put it.

We're going to expand. We're going to bring more stuff to more people. We're going to bring in people to help us do what we're doing, like-minded people, good people. And I think that you will start seeing stay tranquil in a lot of places other than just YouTube. I think you're going to start seeing a lot more of us. You're going to see a lot more people talking about us. And I think it's just going to be a, it's going to become a household name very soon.

I agree. I think that's a great way to put it. It's the most vague way I can put it, but I think that's kind of hard. Stay tranquil. What is that? All right, so let's get into our, our fun little rapid Q&A brought to you by Curele.

I was hoping for this. Yeah, of course, of course. It had to come. So let me, let me think about how I want. want to do this. I've been hiding them in my head, but they've been kind of fluctuating. Okay, so first question, I got you. What's your, what's your go-to movie? Go-to movie Wedding Crashers. Wedding Crashes. That's the-I knew you were a rom-com kind of guy. I don't even think it's a rom-com. It's like one of those like goofy comedies.

I know, it is a comedy. It has a romantic. There's a romantic side to it. But bro, like, I don't even watch it for the romantic. No, obviously. I'm like, my favorite, one of my favorite at all time is the scene where they're playing football and Vince Vaughn is like Red 7, Red 7, Red 7. He's like, what do you say? Hot Row. I'm like, dude, that shit is so funny. That movie is iconic. That movie has so much stuff. Whoa, the tandem of Vaughn and what's this other guys name? Yes, and Owen Wilson. Right, I think that really is so funny.

Dude, they have Christopher Walker in there. They're so big together. I know, no. And that's what they do. They get them to as a core and then they get like this good supplemental cast that just makes their movies like Iconning. Yeah, dude. Honestly, yeah. That's a good one. That and then another movie that I really like, and I call it a trilogy that I, like, really, really enjoyed was the Planet of the Apes trilogy. Really? I think that is like one of the most, I don't even think it's underrated.

I think people think people say that's like one of the best trilogies of all time. They just came out with one not that long ago, right? Yeah, but it's like, it's like the... Or is that separate from the... No, it's the same kind of world, but it's like the post-Cesar universe. Oh, okay. So like one, two, three were like Caesar story and now this is like everything afterwards.

But like bro, those first three like it's like dude like yeah, it's they're really good, bro. Who produces those? Who produced it? I don't remember the director. Yeah. I know the guy that plays the same guy that plays like, he plays, oh my God, the guy from the Lord of the Rings. He plays the guy.

I'm the worst. The guy. His name. Andy Serix. Andy Serix. He's a, he's like one of the like founders, like the CGI kind of movement. Oh, okay. Oh wow.

Like the motion capture, like how they did with Avatar. Like he was like one of the first ones to do for Lord of the Rings. Yeah. So he did like the actual movements of that character with like that precious. It's crazy. Like when you see behind the scenes of all that stuff that goes into that. So like yeah. And then like you see how these people actually had to like.

And that's what I love about like how these people got so involved in like becoming these roles that like it was crazy. It's impressive. So yeah, that movie's super. Those movies are super impressive. And then the Haves are wedding questions. All right. Solid. All right.

Next question. One of the next two questions will be stay drunkilo related. The next question would be, what's been your favorite memory and stay tranquil? Favorite memory and stay tranquil. Man, that's a good one. Because there's a lot of good moments. I got to think about this for a second, bro. There's, yeah, there's a lot that I could go down the list.

Yeah, bro, there's so much stuff. We've done so much fun crap. Like, I'm just trying to think of, like, maybe not so much fun, but just like, like a moment where I was like, yeah, this is, this is good. Um, damn. I think it was in Punta Kana when we were in our room and I walked down to the balcony and I saw like the beach. Yeah. And I'm like, am I really working right now? Like, it's my life right now. Like, that true was fucking awesome. Like, dude, there's so much stuff that I can't even recall, but I always remember that moment. And then like, dude, I just think like, and this is, like, and this is, and this,

This is more like a like a kind of like broad, but like the reaction to the guest after our podcast are over and we stop recording. I love those like five minutes after the podcast because you can see like they just had a good time. Like we have like I have mics on them. I have all these lights like bright on them. But like just like how they are after the podcast and they're like, bro, like that was awesome. Like they just seem like there's like that like that five minute period of just like happiness

and like not so much of the podcast is finally over. but like they just generally had a good time. Yeah. So I really cherish those like moments. I just kind of like to see like the reactions and stuff. Like I really love those moments. I love that response. I mean, also, you know, Putnamana was of course amazing and some of the

that was more like a visualization, but this one's more like just like putting myself in the moment. Yeah. Yeah. I mean, look and when we had these guests, obviously it's, there's a lot of thought that goes into. It's not like just like, you know, like pick and choose. There's a process into getting the guests we have. And there's a level of respect. to those people, right? Why? Because, especially when it's like the Stay Tranquilo stuff, right?

Like this pod specifically. They're going through similar grinds that we're going through, right? So I respect the fact that they're putting themselves out there. They're not really taking the orthodox path. They're creatives by trade. And they're putting their time and energy into something that they like, you know? So there's a level of connection there right off the bat where I'm like, dude, I just guy or girl, like, I respect the hell out of you because you're deciding to do something for a higher purpose than yourself, right? And I think that is something that is cool, but it's also something that it's great to be able to provide a platform for them to be able to do that, right? Yeah, maybe we don't reach the masses, but, you know, even if we reach a couple thousand

people, you know, even a couple hundred thousand people over time, like that to me is like, damn, like we got to be able to get their story out there, right? How many other people were doing that for them? Not many, right? So there's so many people's stories, and there's so many people out there doing amazing things. And it's kind of like that concept like we talked about, like the weekend warriors and the tranquil guy,

Tranquilo girl of the month, right? There's so many people do that are grinding out there every single day, right, that are not celebrities, that are not famous, that are not, you know, superstar, athletes, whatever it is. They're just out there making a living for themselves. And they're putting themselves there to, you know, with the hope, obviously something comes of it. But they're doing things that are uncomfortable. There's no doubt about it.

And they're having a good time in the process of doing it, which is, again, very admirable and a level of connection to that. Yeah, dude. For sure. Last question. And then it may be a bonus question. I don't know yet. But, yeah, we'll do a bonus question. But last question, which I think you know what it's going to be.

What does it mean to stay tranquilo? So I've thought about this, because I knew I was going to be asked this question. But for me, the way I've always heard that phrase of like, stay tranquililo, is finding your peace in the moments of like the most pressure. For me, that's what I mean to stay tranquil. Because usually when someone touches you is like, oh, tranquillicence is when you're amped up. Right. You're like at like a level where you're like, you're like kind of on the edge. So like for me, it's finding your peace in those moments where you're almost going over the edge.

And like finding a way to just like bring yourself back down. So like that can be like in a lot of ways. It doesn't really have to be like going somewhere and seeing someplace. Right. It's just that ability to like be in the moment and just like find a way to like almost like calibrate yourself. Re-calibrate. Yeah.

So like that's for me what staying that I'mquilo really is. And like this is a stressful life. You know, this is a stressful kind of route. It's a grind and like brother's moments where I have, you know, there's six podcasts out and like you have to do everything. I'm like. I know. How the hell am I going to do this?

Yeah, yeah. But it's just like the same thing. Like, you know, my dad, especially always told me, he's like, relaxed, tranquillicete. You're going to figure it out. Exactly. Always do. So it's like coming back down, mellowing out because when you're amped up, you're not going to achieve anything. It's when you find a flow that, you know what?

It might take a little bit longer, but it's going to get done. Yeah. So that's really what it means to stay tarantico for me, finding peace and like the craziness. Yeah, I love that. I mean, that's a big part of it. For sure. Big reason why I started it was almost like providing that reminder. So I agree.

All right. Bonus question. Dolphins projection on record. Oh, Fudge. My friend here, he's saying we're going 0 and 17 just to keep his hopes down. I appreciate that mentality as a dolphin fan, but I'm a little more optimistic than that. Dude. I'm not even going to give a record.

I just want achievements. We have to win the division. Okay. And we have to win a playoff game. Fair. We have to win a playoff game. If we do lose one, it has to be like the gladiator match of a lifetime. Yeah.

Like it has to be like a last second 60-yard field goal to win it. Yeah. And obviously it has to be against a good team too. Of course. Yeah. Like, but I just need it. Yeah, it's time. I agree.

I agree. I think that's. Yeah. Record-wise. Division will be hard to get, but I think we have the team to do it. And then like you said, in the playoffs host a home playoff game and bring this home crowd

that is in dire need of a win in this organization and need for a win to just get that feeling back home yeah you know yeah I think that's what that's that's really what's been missing this whole time like we've had we've had pretty much winning records for like a little good amount of time now we're on the we're just missing we're just missing that we're just missing that really big win

we haven't had like a really big win in a long time like the Cowboys one was good one was a good one yeah good. Yeah. We haven't, like, that one win that you're like, okay, this team looks different. Yeah. Yeah. Yeah.

So I think that's what we're really missing. And like, bro, we're playing some good ass people this season. Oh, yeah. It's not an easy schedule. We have the 49ers. We got, I guess, a 24th ranked schedule. Yeah. We got like, we got the Packers in there.

We got the Texans. Seahawks, Colts. Like, I know those aren't, like, those are like the teams that people are like undermining. Yeah, those are still good opponents. You know. Division's not going to be easy, obviously. We are going to have a tar. target on our back with every opponent that we play.

I just don't want another Tennessee game where it's like... I hope we, you know, we play them again on Monday night this year. I know, we have to kill them. We better, like, they better come out firing in that game. Better come out with extra padding. But no, honestly, like, I feel good about the season. I mean, we have to. I think this is a big year for us in terms of like what's going to, the future for the

Dolphins. So I just hope for a good year, win the games we have to. Healthy, obviously. And if we lose a couple games here and there, but, you know, as long as they're not, like, worse than us. We lose our 49ers, but like a field goal. Right. I'll be like, at least we're in the game.

Yeah. It's a home game for us. I just don't want to get embarrassed, you know? Like, we're not at a point to be getting embarrassed. We have too good of a team to get embarrassed. Like, the Baltimore games was embarrassing. All the bills games were embarrassing. So like, as long as you don't get embarrassed, we're good.

And then obviously don't be a, you know, be in the top three of the, of the AFC. I'll be ideal. But we'll see. Yeah. I agree. Well, I appreciate this comment. I think it was fun. I hope everyone got a ton of value.

And obviously, I appreciate the hell out of you and everything that you do for this. I'm excited. I think there's a lot of amazing things going on. And anyone that's listening, obviously, we appreciate you as well. I hope you got a little bit of a background into what happens behind the scenes here. And yeah, I hope you guys continue to follow us on our journey because there's a lot of exciting things coming. So we'll see you. And of course, shout out to Vic.

I've always, you know, giving us a space, purchase some artwork back here, whatever you like. If you don't like something here, hit them up. He'll make you something. Plus, a merch, bro. I get so many compliments on the merch. So get on it. It's good shit.

We'll put a link below around. We'll put something around here. All right, guys. Thanks for tuning in, and we will see you on the next one. Later, guys.