Stuff You Should Know - We want our MTV!
Episode Date: October 14, 2025If you've ever wanted to hear a couple of Gen X'ers wax nostalgic about MTV, then you're in luck. See omnystudio.com/listener for privacy information....
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This is an IHeart podcast.
Welcome to Stuff You Should Know, a production of IHeart Radio.
Hey, and welcome to the podcast. I'm Josh and there's Chuck and Jerry's here too.
And we're just a few MTV generation babies hanging out talking about MTV on this MTV episode of Stuff You Should Know about MTV.
Dan, da, da, da, da, da, da, da, da, da, da, da, da, da, da, da, da.
That's, I could, I'll be able to do that with my dying breath.
It's so ingrained in my head.
Yeah, I mean, how can you not picture Neil Armstrong jumping off onto that moon?
Yep.
With an MTV flag?
For sure.
And, like, a multi-changing MTV flag that's just drawn over the American flag.
It's just iconic.
Yeah.
Yeah, but hey, people, the answers to who wrote that song and who came up with that idea,
they're all in this jam-packed episode about MTV where we are surely going to wax nostalgic.
I think it would be impossible not to.
As a matter of fact, I challenge us to try not to be nostalgic in this episode.
I've already ruined it.
I just air guitared the MTV theme.
We'll exclude that.
Okay.
So we're talking about MTV.
I don't think there's many people out there who don't know what MTV is.
It's a global juggernaut, or it certainly was at one point in time.
But for those who may not be familiar, MTV stood for music television.
And it was what most people consider the first network dedicated to playing music videos.
It's not true.
But it's close enough that you might as well just say, fine.
We'll go with that as the definition.
Yeah, for sure.
And this was not the beginning of music videos.
Music videos were MTV did not create the music videos.
They just were the first channel.
Well, that's not even true either.
So I'm just going to shut up now.
Some people point to the song,
Chantilly Lace from 1958, from the Big Bopper,
as maybe the first music video,
because it was not just a film of a band playing their song,
but there was some performative theatrics to it.
I saw one earlier by 16 years with Cab Calloway doing Minnie the Moocher.
Yeah?
Well, the Beatles are who people usually point to,
it's kind of starting out the music video thing
where they showed the band doing other things
and they were a little more elaborate
and had different scenes.
And you could see those on Top of the Pops on BBC
or the Ed Sullivan show.
And then that Bohemian Rhapsody video from Queen from 1975
was one of the big ones.
And they expressly did that
so they didn't have to lip sync a performance on top of the pops.
And that's a full eight years
before MTV came out.
So that was like a definitive music video
that they played on MTV
for like decades to come.
It was just a great video.
But it also kicked off something really important
that led to MTV,
which was it became kind of standard
in the recording industry
to create a music video
for maybe the top single or something
of a big album that a big act was coming out
with to use as a marketing or promotional tool.
So apparently Queen kicked that
off with the Bohemian Rhapsody video.
Yeah, for sure.
There were, some countries had, like, you know, music video shows.
It would be on maybe late night or something on a weird station.
New Zealand had a radio with pictures in 1976, a little on the nose.
The USA Network, and I do remember this, in 1978, they had a show called Video Concert Hall.
Oh, yeah?
Yeah, I remember I didn't, like, sit there glued to it like I did MTV because I was still
just seven years old.
and I think it was a late-night thing.
But it was really, you know, the MTV story goes in lockstep
with the story of cable television.
By the way, big thanks to Olivia for this.
And a little hint, upcoming on Thursday,
we're going to round it out with an episode on VH1.
What?
Yes, you knew that.
For real? You didn't know that?
No.
Yeah, I told you in an email.
Let's do MTV and VH1 this week.
I must have missed that.
All right.
Well, I'm glad you're talking about MTV.
We'd be in bad shape.
For real.
But the rise of cable as like 10 million subscribers in 1975 to 40 million in 1985,
that was really what grew MTV was cable being a thing and the U.S. government saying,
hey, cable, it's a little looser.
You can kind of do a little more.
And then cable company saying, hey, maybe we should start thinking about kind of different kinds of channels we've never had before.
Yeah, because there were a lot more channels.
that the FCC opened up on the bandwidth,
where before it was just over-the-air channels,
and those were full.
So don't even ask, shut up.
The networks have those locked down.
When cable opened, it was like,
what do you want to do?
You want to make a channel off for kids?
Great, let's found pinwheel,
and then eventually call it Nickelodeon.
You want to show reruns?
We'll call it Nick at night.
You want to show little kids,
even smaller kids' programs.
Great.
We'll make a channel call it.
Nick Jr. What else do you want? And people said, we got enough Nickelode and let's think of
something else. And one of the other things that was thought of was something called the
movie channel. And there's a guy named Bob Pittman who was working on it. And he happens to be
the CEO of IHeart Media, who we work for. And he's one of the big players with the founding of MTV.
And is usually the person that people will tell you who know about this kind of thing, who if you
ask him who founded MTV, the answer will usually be Bob Pittman. And that is true to an extent,
but he wasn't alone. One of the other founders who is sometimes called the architect of MTV
was already a very famous person by the time MTV came out. Are you talking about Mike Nesmith?
I am. Okay. This was in 1975, Mike Nesmith of the TV show and the musical group, The Monkeys.
He made a pilot called Pop Clips, which was backed by TV production legend and juggernaut Norman Lear.
And it was, you know, it was basically proto MTV.
They had comedians introducing music videos, like promotional videos that these record companies were making.
Right.
And there was a guy named John Lack.
I don't think we mentioned that Time Warner Cable Corporation was one of the early cable companies that they launched Nickelode and they were kind of experimenting around.
And in 1979, American Express bought half of that.
And that new company, John Lack, worked for.
He was the C-O-O.
And he ran Nickelodeon, and Nickelodeon did very well.
And he eventually hooked up with Bob Pittman, who, like you said, was developing the movie channel, which I sorely miss.
The movie channel was great.
That was my favorite one, too.
I don't know why, but it was my favorite.
Because it was only movies.
Yeah, I guess so.
I bet you that was it.
Because for a kid, even though HBO was great, they had a,
other stuff. And as a kid, you were like, I just want movies. And that's what the movie channel
was. I just want to see Outland. What's the problem? Oh, man. You ain't kidding. So Bob was
running that. Jack, John Lack came to Bob and said, hey, what do you think about doing something
if you're doing this movie only channel? What about a music only thing? And so Bob Pittman said,
great, let's call it TV1. And they went, oh, no, that's already a thing. And he said, and
He went, all right, how about TVM, like TV music?
And everyone went, well, what about MTV?
We think that sounds a little better.
And he said, all right.
Yeah.
And don't feel bad for Mike Nesmith.
He wasn't, like, squeezed out or they didn't steal his idea.
He was invited to be a part of the whole thing, and he was not interested.
He has always considered himself an artiste and didn't run and get into the corporate
nitty-gritty of it.
So he said, just buy me out and I'll go along my way.
but he did essentially kind of come up
with the concept in the format
and then Pittman and Lack
took it over with a couple of other guys
Fred Siebert and Alan Goodman
whose experience I think up to that point
had been working together
at a Columbia University
student radio station
so these people are
we're all young, pretty hip
it's the early 80s
and again
the idea that there are
promotional music videos
already in existence out there
and that the record companies
give them away for free
was the basis of where MTV
and all of the other like music video programs came from
because you could make this thing on the cheap
because again record companies
were giving these things away for free
and saying yes, play them via Condios.
It will only help us if you play these things on TV.
Yeah, I remember when I met Bob
for the first time in New York
at the iHeart offices our boss conall took me by i think we had an official meeting with them but
i was like i don't know like i got to say something about mtb i said is that foreboughton is that not
the kind of thing he's like oh no man he's like you should definitely say something uh and i met bob
and i was like mr pitman i said i just want to let you know i was like i was the guy i was that kid
who sat there at 10 years old gullude to my television watching mtb as as many hours as i was
allowed to consume it. I was like, I was that kid. And he was like, you know, he said,
we counted on you. And everyone like you doing that same thing. Otherwise, it would not have been a
success. So he thanked me, which I thought was very cool. Well, you have to finish the story all the
way. What was the end? Then he came around his desk with tears in his eyes and embraced you
for a good minute, Connell said. No, no, no, no. He did not. But I think I touched him maybe a bit.
I don't know. Who can tell? He sent me a little. He sent me a
of all a tequila one christmas so i got one of those too oh we'll see i guess you didn't make
him cry though did you no but i touched him that's right uh so he hires these kids from the radio
station like you mentioned they've got these videos they need the other stuff they need the logo
they need the theme song they need the stuff in between the music videos uh not only just the cast
which we're going to talk about but you know they're like the bumper the video bumpers and stuff
like that. So they brought in, again, teams of friends to do this stuff. Yeah, there was a, I guess,
a guy named Franco Linsky, who was a friend of Fred Siebert, remember one of the Columbia
Radio station guys. And he was creating a design studio, and he created the logo. And apparently
just got it right out of the gate. Like, it was, there were not many iterations of it. Like,
He just nailed it.
And there are very few logos that are more recognizable than MTV.
Yeah.
In part because it spells out the name in the logo,
so you kind of know exactly what the logo is for,
but it's still pretty recognizable.
It's a great logo.
It really is.
And then the musical riffs, including the one that you did at the top of the podcast,
those were created by a couple of guys named Scott Elias and Jonathan Peterson,
and they based it on,
the kinks you really got me yeah it's you know similar i guess yeah yeah it is i mean you can
definitely tell when you hear that but i never thought like yeah yeah same trip off you know yeah uh and then
that moon man uh the moon landing it became as as sort of tied to m tv as anything else uh and is it
because they thought hey we're also embarking on a journey not yet known sure uh is it
Because it was one small step for television and a giant leap for the music industry?
Of course.
Was it also because that stuff was public domain and rights free?
Absolutely.
Yeah.
If the U.S. government, which NASA is an agency of the U.S. government,
the U.S. government owns something you all own it to as an American.
It's in the public domain, buddy.
One of the other reasons, though, that I saw was that they were trying to basically say
like this is as monumental a cultural event as landing on the moon was.
Yeah, for sure.
They initially had a version with Neil Armstrong,
and I could swear I remember hearing, you know,
one small step for me, one giant leap for mankind.
And I guess I watched the first few days.
I mean, I know I did, so that must have leaked in there
because I definitely remember hearing that version.
But Neil Armstrong came forward, and he was like, no, no, no, no, no.
Like, that may be in the public domain, but that's my voice.
You can't use my voice.
So John Lack said he replaced that by saying a recording of himself.
Ladies and gentlemen, rock and roll.
And that was it.
Apparently, after the challenge disaster, that branding ended in 1986.
But I didn't know that.
I know the Moon Man is still the VMA trophy.
So maybe just parts of it continued on.
I don't know.
I could see them taking it off the air.
temporarily, because I definitely remember seeing it, too.
I would guess after 1986, but...
I thought so.
Yes, I could see the challenge of disaster happening and being like,
yeah, let's just not do anything space-related right now.
Yeah.
What about the taglines?
You had a couple of those early on, too, right?
The idents, you mean?
Oh, the tagline, sorry.
Yeah, apparently it was, you'll never look at music the same way again.
Pretty fun.
On cable, in stereo.
Yeah.
Yeah, they're okay.
That and ladies and gentlemen rock and roll,
they just sound like they're delivered by somebody
wearing rainbow suspenders, ladies.
Just real like late 70s, early 80s kind of branding stuff.
Yeah, yeah, I can see that.
But what about the idents, the identifying, I guess, snippets.
I'm not sure what the actual TV trade name is for them.
I think I called them bumpers earlier.
I'm not sure what the trade name is either.
But I don't know where you're headed here, so take it away.
Oh, well, it's like station branding, showing you what,
network you're watching, and MTV became really famous for all sorts of weird and bizarre ways
of showing, like, are you watching MTV? Like, one of the really famous ones that I remember was
it was a guillotine suddenly coming down, and you had no idea what was going on. It was just
the whole thing started on a shot of a guillotine blade falling, and then all of a sudden,
in the basket or on the floor of the gallows or wherever, a head falls down, and the head
in the shape of the M.
There's two eyes
and like a tongue sticking out
and it's this really weird
unsettling claymation head
but it's the MTV logo.
Yeah, you know, we did
if anyone saw our short run
of the stuff you should know TV show
we had some very, I think
it was almost like an homage
some very similar bumpers
that came in and out of commercial break
for our TV show
that were animations done by our friend Russ
who did a phenomenal job.
They're just like,
it's one of the coolest things
about that show still.
I think.
Yeah, and also, if you want to see some MTV eyedents,
there's something on YouTube titled Creepy MTV I Dent and Logos Collection, 1990s.
And it's, I think, like, 25 minutes of these 10-second clips.
Amazing.
I have to check that out.
Yeah, you definitely should.
Sorry you didn't send it to you.
Oh, that's okay.
No, it's not, Chuck.
I'm sorry.
On August 1st, just after midnight, 1981 is when MTV formally premiered, sort of, I mean, I guess it did formally appear, but unless you lived in just parts of New Jersey, then you wouldn't see it because there was only one cable operator who even carried it at the time.
And the cast even had to pile in a rented school bus to drive to Fort Lee, New Jersey at a bar called The Loft because they knew that they would have it there.
But the very first images that came on screen
was the Columbia Space Shuttle launching,
that moon landing that we spoke of,
the MTV logo, and of course that musical riff
all put together.
And what is now the most tired and obvious
tribute question of all time, probably,
the very first video to play,
and I'm not making funny if you didn't know this,
but it just feels like one of those.
It's like, oh my God, everybody knows
that the Buggles video,
Kill the Radio Star was the first MTV
video. Yeah, which is
appropriate. Video Killed the Radio Star.
Although it did quite the opposite,
though. It actually made
the radio star into even bigger
stars, as we'll see.
Unless you weren't good at videos.
No, or you didn't want to make a video.
You were basically making a massive career choice
right then in the 80s and
90s to just basically be like,
nope, I don't want to be that huge, so I'm not
going to play MTV's game.
Yeah, I think the question now,
at bar trivia should be
everybody knows
that video
killed the radio
star was the
first music video
played on MTV
what was
the second
oh do you know
because I don't
I don't have
that list
it is
it was Pat Benatar
you better run
in that
first 24 hours
there were
116 unique
videos
for 209
total plays
so yes
there were
plenty of repeats
the pretenders
brass in pocket
the who
you better you bet was the first one to be repeated.
Rod Stewart had
this is shocking.
On the very first day of MTV,
Rod Stewart had 11,
not just videos playing,
he had 11 different videos playing
for 16 total plays.
Yeah, that's amazing.
And your boys Iron Maiden were in that first,
they were in the top 20, buddy.
Number 16 was the song Iron Maiden.
Yeah, and then later on,
they played Rathchild too so they had two videos in the first 24 hours yeah so i mean if you kind of put all
those together what you what you're seeing is a very very varied um lineup even though they were
replaying stuff like phil collins in the air tonight and just between you and me by april wine
those were each played five times on the first day uh but you know they they had a uh to call when
you don't have a lot of stuff in stock problem uh i don't know
Oh, a big problem?
A supply problem.
Oh, okay.
Yeah.
So, yeah, it was so varied.
I saw that they played the video for Andrew Gold's.
Thank you for being a friend, which went on to become the Golden Girls theme.
That was the 54th video played on MTV ever.
Yeah.
And they only played it once.
But who was playing this, VJs.
They had to start out with an initial lineup of VJ's.
Bob Pittman very much had, I think it was kind of breakfast clubby.
He wanted very specific archetypes of, you.
youngish people.
He said, we need a black person, which was J.J. Jackson,
41 years old, by the way.
So he was sort of the old guy for the 10-year-old that was watching.
Wow.
We need a girl next door, which was Martha Quinn, 22 years old.
I think she was the youngest.
We need a sexy little siren.
Clearly, Nina Blackwood.
We need a boy next door.
That would have been Alan Hunter.
And then we need some hunky, Italian-looking guy with curly hair.
And that was, of course, Mark Goodman.
And I think Mark Goodman was the first viewing.
Oh, I thought it was Alan Hunter.
I'm pretty sure it was Mark Goodman.
I watched, like, there are all sorts of videos of, you know, the first hour, the first two hours, the first whatever hours of MTV.
And I watched the first little bit of it, and I'm pretty sure it was Mark Goodman who was first.
Oh, okay.
Well, we'll find out eventually one day.
I did see that I think VH1 rebroadcast the first 24 hours of MTV once.
not too many years ago.
Oh, well, that's fun.
Yeah, just as like a, hey, guys, we like you over here.
And also, I'm a semi-recent subscriber to Sirius XM.
Oh, yeah?
I don't know why I resisted for so many years.
Maybe I just didn't know as much about it, but I love it.
It's great.
It's fun to have somebody curating music and not constantly, for me, at least, be sitting around going like, oh, God, what I want to listen to?
I can't think of anything.
What can I play?
And it's great.
and they got great channels.
This is not an ad for them,
but I really, really am enjoying it.
And there are a few shows on a few stations
from those VJs.
I think Martha Quinn has a show.
Oh, yeah, yeah.
Alan Hunter has one.
Mark Goodman.
I think Nina Blackwood used to.
I'm not sure if Martha Quinn still does.
But, yeah, it's cool to,
and I didn't even know,
like I'll just be listening to a cool station
and it's like Mark Goodman pops up.
It's nice.
I feel like they owe you at least a free month.
Or a hat, a baseball.
football cap, at least.
Yeah, it happened a free year.
Okay.
Yeah, so did you finally cave when the offer for how much it would cost you a month
kept going down and it got into like the $1.50 area?
Yeah, and that's sort of the ticket.
You just wait for a good deal.
First 12 months or like five bucks or something.
And they said, well, there goes your free year, Chuck.
A couple of comedians early on that went on to be noteworthy were rejected.
Richard Belser, which is hysterical to think of him as an MTVBJ.
He was so cool, though.
I love bells.
And then Carol Leifer was a comedian who later went on to write for Seinfeld.
Yes, you did pretty well for herself.
Yeah.
The thing is, in retrospect today, you're like, yeah, MTV was huge.
Not at first.
Like you said, basically Fort Lee, New Jersey was the first and only place to have access to MTV.
And like you said, New Jersey was the only place, just a few small parts of New Jersey was the only place where you could see MTV.
So it wasn't out of the gate, like a sure bet that MTV was going to become a,
huge cable juggernaut.
And to kind of help spread the word that there was such a thing as MTV, an ad agency
called the LPG Pawn agency very wisely came up with the I Want My MTV Campaign.
And I remember seeing those on MTV, but they were originally designed to play on other
networks to get people watching at home to call their cable operator and say, hey man, I want
my MTV and it worked. Yeah, I mean, basically any musician that came through the MTV office and
studio, I think they just had like a standing set where they could say, just go in there and however
you want to do it, say, I want my MTV. And that's why they were also kind of fun and varied and
clearly off the cuff. But it became part of their branding such that the one of my favorite
group's dire straits in 1985 immortalized it via sting as a guest singer singing i want my mtv at the
beginning of the song money for nothing which would also become a huge huge music video uncredited guests i
think even well meaning that they didn't pay them no that they didn't say and sting ladies and gentlemen
well like in the song yeah that's what i would have expected who does that like before dolly parton's verse
and islands in the stream,
Kenny Rogers just goes,
and now Dolly Parton.
I could totally see that.
He would pull it off, too.
He totally could have.
So one of the things
that also helped the channel spread,
especially by word of mouth
among their target market,
which was teens,
especially teens who got
fat allowances from their parents,
is that some conservative places
were like,
we're not carrying this MTV,
and they made the terrible mistake
of actually publicizing
that they weren't going to carry MTV,
and they were like,
Christian organizations, the parents' music resource center,
we're kind of get in the craw of MTV,
but simultaneously give it really good press.
Right.
Because if your parents didn't want you watching it,
you definitely wanted to watch MTV.
Yeah, absolutely.
And, you know, I mentioned that supply problem.
I do have a number here, thanks to Olivia.
There were only 250 videos at first.
So if you look at the math,
they play 209 videos on the first.
day. So they sort of spent their allowance almost fully on that first day. So for a long time,
you were seeing videos and repeated heavily and heavy rotation. And even once they had, you know,
it was sort of like the radio, like the ones that were hit got played more even when they did
have the supply. I, friend, did a little bit of math. Ooh, oh God, it's always my favorite part.
At an average of three minutes per video, which I think is a good average. They would have to start over
every 12 hours.
Oh, if they just
didn't repeat ones and they just played
their whole supply?
Yeah, the whole Wad. Yeah.
One thing, though, there was
this, there's a documentary out on Devo
that's really good on Netflix.
Oh, I still haven't seen it. It's really good.
I think.
And they really kind of
talk a lot about how Devo, so Devo
in the early days, they were an art collective as much
as a band. Yeah. And so they made
quirky, weird films for
their songs. So they were making music videos before MTV, and they didn't have any more to show
them, and then MTV came along, and Devo helped make MTV. They gave them more really good
videos that people wanted to see. Yeah. And then as MTV got bigger and bigger and more
and more commercial, Devo got left to the wayside, forgotten, you could say. It's actually kind
of sad as things just kind of start to go downhill for the band. But that was a big point that
they made, and I think something overlooked, that there were a lot of interesting pioneering groups
that were making videos, even before MTV came along, that MTV digested and fed itself on and
grew big on, and then they just got left because all of a sudden, Kip Winger was like,
oh, if I took my shirt off and tease my hair out, put a little Aquanette in there, I can make a video
too, and they're like, no, no, no, it's not quite that easy. We need to film it in black and white
video and then you'll have a video he's like okay let's do it and kip winger's like yeah but like
don't you understand my song's about 17 year old girls yeah it really is there's no getting around it
the only one that's worse they're more blatant than that is um benny madrones oh no his is um
into the night where he's like trying to spring like a middle schooler or something like that
from her parents house oh i don't remember that if i could
fly i pick you up and take you into the night oh i know that song yeah yeah it's a great song
super creepy you just can't stop and think about what he's saying yeah or or watch uh the lionel
richie video for hello uh is it me you're looking for um it's kind of a sweet song but in the video
he's like a he's like a teacher that seem seemingly stalking a blind student right and a sculptor
sculptor, right?
An art teacher?
Yeah, I think so.
It's one of those at the time
and you're like, oh, that's sweet.
Now you're like, oh, my God.
Like fire that teacher.
Right.
There's a lot of 80s and 90s media
that's like that.
Yeah.
One thing I did want to say
when you were talking about Devo,
like I can say for sure
that 10-year-old Chuck
would not have known about Devo
or the talking heads.
Right.
Or like, do you remember the art of noise video?
Oh, like the super cool like animation?
It's like herky, jerky,
stop motion with like chainsawing
mannequins and what was the name of the song
I don't remember the name of the song but Art of Voice was the band
but like there's no way I would have known
like I was listening to Top 40 Radio and then
in a couple of years my brother-in-law would start feeding me
Southern Rock and Leonard Skinnered and
Almond Brothers and stuff like that and like there's no way
I would have been listening to any artsy stuff like that
because that didn't come along for me until I started listening to
alternative music
in like the ninth and tenth grade.
You know, and I think a lot of people out there would be like,
well, no, Chuck, you would have heard Devo on the radio
or you would have heard.
I doubt it.
Maybe talking heads on the radio.
Maybe talking heads right.
The point is, is the reason you heard those on the radio is because of MTV.
Because when it became clear that if you gave MTV promotional videos for free and they played them,
you were going to start selling records in that cable operators region.
That's just what happened.
And it became very clear, very quantifiable early on, that where MTV played a song,
and it didn't matter if it was a well-known band or someone you'd never heard of,
those records were going to sell in local record stores.
And from that point on, MTV was basically, it had its path set out for them.
Yeah.
Man, Devo's so good.
If your only experience with Devo is the satisfaction, the Rolling Stones cover,
or Whip it, both of which are great songs.
Yeah.
Like, do yourself a favor and just dive in.
It's amazing music.
I love Devo.
And shout out, of course, to Akron, Akron, Akron, and Firestone High School.
Chuck, we're 30 minutes in, and we haven't taken an ad break yet.
I thought we took one, no?
I don't think so.
Did we?
Let's ask Jerry to rule on this.
Jerry?
You have not.
Okay.
All right.
Jerry verified.
And hopefully we can leave that in there, Jerry's voice.
I don't know if she's going to be okay with it or not.
This one's clearly going to be supersized, so maybe 30 minutes is about right.
Okay.
So we're going to cut to commercial break right now.
Will you play us out with the music stinger?
No?
Oh, oh, me?
I thought you meant Jerry.
No, you.
Very nice.
Okay, Chuck, so one of the things I'd definitely associate with MTV is Michael Jackson's
Thriller. I was into Thriller. I had the red Thriller jacket. My mom made me a white sequin glove for my
first communion as a gift. I was super into Michael Jackson. And I loved Thriller so much that my family
bought the making of the thriller video on VHS. And my sister watched it essentially until it
broke. So I always associate MTV with Thriller. Anytime I knew it was coming on, I would go watch it. It was
Awesome. But it turns out, like, Michael Jackson and his record label had to basically fight to get on to MTV, which is mind-boggling to me these days.
Yeah, for sure. This was 1982 when the landmark album came out. There's a very funny Vincent Price story because Vincent Price, obviously, the legendary spooky actor, was in the 13-minute mini-movie that accompanied thriller as the video.
and Vincent Price had an option apparently
to either take a flat fee
of like I don't even know how much it was
20 grand or something
That's what I was going to say
Or get, yeah that sounds about right
Or get points on the thriller album
And he clearly opted for the flat fee
And would go on to regret that for many years
And apparently over the years
Called Michael Jackson a lot
trying to sort of get back that deal
which his calls were never returned
and I will just let the listener
look up the quote apparently
that came out about Vincent Price
when Michael Jackson settled with his
alleged victims many years later
I'm not going to say it here but you can go look it up if you want
okay
one other thing about that album too that was interesting
Billy Jean was on there
or no Beat It was on there they both were
but Eddie Van Halen played guitar on Beat It
that very famous guitar solo.
Oh, yeah.
And apparently at the time, Van Halen had like a no outside work deal with one another.
Yeah.
All they could do is focus on Van Halen.
And so Eddie Van Halen had the opportunities like, yeah, I don't think anybody will hear this record.
I'm just going to play on this dude's record and no one will know about it because it'll be uncredited.
And sure enough, it turns out that beat it and Thriller became one of the biggest selling albums of all.
time yeah i mean well people sort of like how could vincent price have done that but michael jackson
wasn't that level until after thriller so no i mean off the wall was out of course and he was
with the jackson five but no one knew it was going to be you know one of the best selling if not the
best selling albums of all time man poor vincent price i didn't know that yeah and also uh in regards
to thriller it was a nine hundred thousand dollar budget for that video um directed by john landis
and part of the funding came from Josh's parents
because they ended up selling, you know,
the making of on VHS, like you mentioned,
100,000 copies of that in advance.
For 2995, Showtime paid $300,000 to see the documentary,
or I'm sorry, just to air the documentary,
and MTV paid another quarter of a million dollars
for the ultimate right.
That's just the documentary.
Yeah, yeah, because the videos were free.
Yeah, for the making of three.
Thriller, the documentary.
And it was good.
It was like an hour and ten minutes long.
I looked it up.
Oh, yeah.
I watched it.
So one of the reasons why Thriller was a big deal is because there weren't a lot of black performers or artists on MTV at the time,
so much so that David Bowie very famously called MTV out in an interview on MTV with Mark Goodman.
And he basically just said, like, what's the deal here?
I think his actually quote is, what the holy heck is going.
on with use guys. And it was true. I mean, like, you just couldn't put it any other way. And
MTV basically said, well, we play rock. And it's actually rock's fault because they're the ones
who exclude Black Axe by calling them R&B and not rock. So blame the music industry, not us.
And that didn't fly. That wasn't good enough. And there's a guy who's, if there's a hero in
this story, it's him. His name is Walter Yetnikoff. I think he was the head of CBS Records at the time.
that if you don't start playing these singles,
these videos off of Michael Jackson's Thriller album,
we're pulling all of CBS Records artists.
You're not going to get a single video from any of them.
And that was significant
because they made up about a quarter of the videos
that were playing on MTV at the time.
Yeah, and part two of that,
and this is for real, he said,
we will publicly accuse you of racism
if you don't start playing these.
Yeah.
So I think that really hit home, obviously.
They got Billy Jean and beat it in the rotation fairly heavily at first,
but Libbya said she found that that didn't last too long.
I feel like I remember seeing those ad nauseum forever.
Oh, really?
I remember not seeing them as often as I wanted.
Oh, well, you also had a sequin white glove on.
You might have wanted to hear more than me.
I don't know.
Yeah, that's true.
I love those songs, though.
And I remember working a commercial job one time with my,
longtime production manager, Andrea,
and she very casually dropped that she was a production coordinator
on the Beat at video one time.
And I was like, excuse me?
One of the fun things about doing that stuff in L.A.
is you would always meet people that just worked on these legendary jobs
every now and then.
It's like, yeah, yeah, I was the lighting guy for whatever, for Thriller.
That's cool.
Yeah.
So by this time, we're talking mid-80s,
and MTV is now the place that is making the names of
the artists who are making videos for their music, right?
Yeah.
And the more daring you were, or the more Kip Winger-esque you were,
you could make a really big name for yourself.
It didn't matter all that much whether your music was particularly good.
Sometimes it didn't matter whether your video was even particularly good.
If you could get onto MTV and nail it in just the right way,
they would play it a lot and you would sell a lot of records
and your career would be made.
And it's no overstatement to say that Madonna's career was made.
Who else, Chuck?
Well, I mean, people that already had good careers were launched into the stratosphere.
Like people like Billy Joel, who was already a prominent artist,
all of a sudden he's putting out some, like some of the buzz bin,
like groundbreaking videos, like pressure.
And then when he married or was dating at least, Christy Brinkley.
Oh, yeah, I remember that.
that video. And like the video for Uptown Girl, and all of a sudden, the biggest supermodel on planet Earth was on MTV. It was a big deal. They started the top 20 video countdown in 1984. So all of a sudden, that is rivaling America in top 40 on radio as far as like where the kids are going to see the top content. The BMAs, the video music award started also in 1984 and had plenty of iconic moments. And very quickly, like,
Like music video directors, it became sort of a farm league for people that would go on to be huge, huge movie directors, started out in music videos.
Or it went the other way, too.
I saw that William Friedkin, who directed The Exorcist in 1983, also directed Laura Branigan's video for self-control in 1983.
Yeah.
You know the one where she lives among the creatures of the night?
Uh-huh.
She doesn't have the will to try and fight?
I remember that. I love Laura Branding.
That's a great song.
It beats the heck out of Gloria, if you ask me.
I like Gloria.
I mean, I guess you don't have to choose, but I still like self-control more.
But, yeah, William Friedkin of The Exorcist directed that video.
That's true.
But far more often, to be fair, it went the other way.
And people started out in music videos and went on to be very popular film directors.
David Fincher directed Vogue from Madonna, The End of Innocence, from Don Henley.
Janey's got a gun from Aerosmith,
not the Aerosmith videos that featured
Liv Tyler and Alicia Silberstone
that were also iconic.
He also directed the George Michael
Freedom 90 video, which talk about supermodels,
like every supermodel under the sun was in that one.
I was reading about George Michaels
I want your sex video,
and I was like, I guarantee
that was as controversial as anything was when it came out.
And so I went on to our beloved newspapers.com
and looked for some contemporary aeneous articles on that.
Yeah.
And, dude, the stuff that they were saying, like, should videos, should sexy videos be banned?
Oh, yeah.
There are limits to artists' rights and all this just junk, censorship junk, that today is like, this is what, like, you guys were amusing yourselves with in the mid to late 80s?
And it absolutely was.
And if you go back and look at the video, it is objectively sexy.
But to ban anything because of this video, it's just mind-bogglingly stupid today in 2025.
Yeah, for sure.
Another group of directors, Michelle Gondry and Spike Jones got their starts.
If you want to talk about just sort of groundbreaking videos, Peter Gabriel's Sledgehammer in 1986.
Yes.
It was directed by Stephen R. Johnson, the amazing stop-motion animation with the help of the Brothers Quay and Ardman animation.
That was a big one.
And then, of course, the aha, take-on-me video was a huge, huge breakthrough video.
Man, such a great song still.
Yeah.
Like the kind of song you can listen to on repeat still.
I mean, think about how many times you've heard Take On Me.
I love the song.
It's a really great song still.
But yes, that video is amazing.
And plus, I mean, it didn't hurt that the lead singer was about as dreamy as a person on MTV could be.
Yeah, they're all hot dudes.
Yeah.
I remember my sister with her hands clasped under.
chin just like staring at the TV whenever that guy came on.
We should mention just for Libya, too, because Libby wrote this, and she clearly has a
soft spot in her heart for Bonnie Tyler's Total Eclipse of the Heart video.
Yeah, she pointed out that there is a literal version that they sing, like they change the
lyrics based on what's going on in the video.
It's pretty hilarious.
There's some other ones, too, that definitely made MTV, because as we talked about in
Saturday morning cartoons, MTV provides...
a bardic function for American teenagers
and eventually teenagers around the world.
Like when you went and watched the top 20 countdown,
you were seeing, as all of your friends were seeing at the same time,
what was cool that week, right?
Yeah.
Or you talked about, like, have you seen the ZZ Top video?
Like Zizi Top had a trio of videos called The Eliminator series
for legs, sharp dress man, give me all your loving.
And it featured like that super cool, like,
a 1930s car or whatever with the ZZ Top keychain.
And their guitar and their bass would spin on the axis.
They could just twirl them.
You remember that?
And they were fuzzy.
They were just really cool videos.
And I remember just being like, wow, I like these videos a lot because they were super sexy.
But I recently read how essentially a feminist defense of those videos.
And they pointed out that the.
people who were the villains
were people who were sexually harassing
the three women in the Eliminator series
and they would always get their comeuppance
and Zizi Top was always cheering for these three
I guess muses or angels or whoever
who would come out of the blue and save the day.
Yeah, angels and fishinette hosts.
Exactly.
I don't know if there was ever a group
that was less likely to be MTV stars
than Zizi Top was.
They were saying that there was a quote where they were like, you know, we had basically had our run in rock, not even rock and roll.
Texas blues band.
Exactly.
I think this is in like Texas Monthly maybe magazine because, yeah, they're from Texas.
And then all of a sudden, because of these videos, because of MTV, they had a brand new career, essentially.
And I think Billy Gibbons was the one who was quoted who said, like, we got 16-year-old girls back as fans, you know?
Like, so, yeah, that's a really great point.
They were extremely unlikely, and that demonstrates the power of what MTV could do.
If you made a cool video, people talked about, you could have a brand new career on your hands.
I know you want to shout out Weird Al, somebody that I've never been that into, but I was an MTV kid, so I definitely saw and generally had a laugh with a lot of those videos.
They were great.
He apparently had 10 specials on MTV over the years called Al TV.
But yeah, that was another one, too.
Like, you'd be like, have you seen Weird Al's like a surgeon video or I lost on Jeopardy?
Yeah.
And then one other one, too, that was a really big video early on was the video for fishheads from Barnes and Barn. Do you remember that?
Yeah, I mean, I don't remember that being a very big song or video at all. I thought it was just noteworthy because it was Bill Paxton. Or was that a big song?
I think it was one of those ones that made people go watch MTV because it.
it would come on sometimes.
Okay.
I don't think it was like a huge hit or anything like that,
but it was one of those early videos that drew you to MTV by word of mouth.
Yeah, kind of like MC Scat Cat.
That's right.
Pauler Abdul.
Yep.
I remember that.
Wait, wait, we're getting nostalgic.
We failed.
I know, I know.
That failed a long time ago.
But we do have to mention The Hungry Like the Wolf video from Duran Duran.
Because that was, it certainly wasn't the first,
But that was maybe the best example of music video as like a very cinematic, you know, where all of a sudden it was like the band was in a movie.
And it was like, it's not like they weren't a big band before, but Hungry Like the Wolf really put them over the top.
Yeah, for sure.
And just changed the way that people made videos too.
They made them much more.
Like it was a movie.
Yeah, a pretty good one, I thought.
Yeah.
And a good song, too.
Should we take our second break here at minute 47?
Yeah.
All right, we'll be right back because there's plenty more to talk about with MTV.
So MTV was a pretty big success in the mid-80s, obviously,
so much so that Turner Broadcasting TBS tried to compete with their cable music channel.
I think the country music, I'm sorry, the cable music channel,
CMC started around the same time.
There were a lot of imitators, most of them fizzled out.
I think the Turner one was bought out by MTV for about a million bucks.
Yeah.
But in 1985, Viacom Inc. bought MTV from Warner, and leadership said, hey, why don't we stop just playing random videos and start sort of bucketing this stuff? And all of a sudden, they had thematic shows like 120 minutes and Headbanger's Ball and Yo MTV Raps and stuff like that.
Yeah. Yes. 120 minutes always has a soft spot in my heart because you had to stay up on.
Sunday night, it started Sunday night at midnight. So technically it started Monday morning at midnight and ran for 120 minutes till 2 a.m. It's like the worst time slot in the history of time slots. And yet that was the only place you could see like a Susie in the Banshees video or like Jesus and Mary Chain or whoever. Like that's the only place you could see those videos. And it was worth staying up for.
Yeah. The great Matt Pinfield. Shout out to him as host, Club MTV in 19.
With downtown Julie Brown, that was their dance show, their sort of soul-trained American bandstand style show.
I'd say just go listen to the heavy metal episodes if you want to hear more about Headbanger's Ball.
But Yo MTV Rap started in 1988, and that was like Run DMC had been on, I think in 84 with Rock Box.
But Yo MTV Raps cannot be under or overestimated, I guess, as what a role it played in bringing hip-hop.
and rap to the mainstream.
Yeah, and if you want a new trivia question
to replace the Buggles' video killed the radio star,
the first rap video played on Yohan TV Raps
was Shinehead's chain gang.
Oh, okay.
You remember that one?
I don't, not at all, actually.
Do you?
You know, the sound of the men working on the chain gang.
Yeah, I know that's all.
He did like a hip-hop version of that.
Oh, okay.
It's good.
Go listen to it.
Yeah, they were also famous for banning some of these
And again, you're going to get more attention by doing something like that.
So NWA had some of their stuff banned, Public Enemy.
The great song by the time I get to Arizona was banned in 1991.
And then also one of my favorite shows was unplugged.
Oh, yeah.
Started in 1989 where they did, you know, they had bands in studio live in concert doing, you know, acoustic numbers of their hits.
And some of the unplugged albums became just.
sort of iconic, legendary vinyl LPs for those bands,
just because people had never heard them that way before,
like Nirvana and Oasis and stuff like that.
Oh, yeah, okay, yeah.
I was like, I didn't really ever watch MTV unplugged.
I wasn't very aware of it.
Now that you said that Nirvana song, yes, I remember now.
Yeah, REMs was awesome.
And, you know, they had some sort of obvious unplugged stuff like Bob Dylan and Neil Young.
But I think it was when the rock bands did it is when it got the most attention,
and was maybe at its best?
For sure, or Depeche Mode.
So one other thing that was huge, just huge,
that started out as just some small thing that they tried
was in 1986, Alan Hunter took everybody to Daytona Beach.
And they basically just covered spring break.
And spring break became an annual event on MTV for decades to come.
It was just a huge deal.
Every spring break was covered.
And it was just people like doing shots or dancing or whatever, like on the beach playing volleyball.
It was just all lame and dumb, but it was exactly the kind of thing you wanted to see if it was like April in Northern Ohio.
Because it didn't look like that outside in April in Northern Ohio.
So like it just brought you down to the beach with all these beautiful people.
And it was a great experience for sure.
And that also kind of gave birth to Beach MTV or MTV Beach House later on.
which they would basically just rent a beach house
and broadcast from there for the summer.
Yeah, yeah.
It just made summer summer, you know what I'm saying?
Sort of like the official kickoff, yeah.
Yeah, or like even like in the middle of summer
just seeing that in the morning, you know,
as you're getting ready to go hang out with friends
because school was out.
It just, it was like a punctuation mark for summer.
It just made it more of a summer to me.
Yeah, for sure.
I totally agree.
MTV News was another non-music
show. That's kind of where we're headed in this segment. And it was a very big deal. I remember
that they had a very iconic intro, too, with the typewriter spelling out MTV News and that
sound that it made. Yeah. Do that louder. You just did it great. Your first try was better.
Kurt Loder, though, was a veteran rock journalist, and he was sort of the main face in 1987.
But, you know, they also had, like Chris Connolly, he ended up being the movie guy.
He was the MTV News guy for a while.
I had many, many crushes via MTV News like Tabitha Soren and Serena Alt-Shull.
And even a little bit of Kennedy.
Yeah, Kennedy.
Remember Duffy?
Oh, I remember Duffy.
She lived in a friend of mine's building in New York in the Greenwich Village in the mid-90s.
And I saw on the elevator once and almost passed out.
I'll bet.
I think the one who could top them all, though, was Daisy Fuentes.
Oh, yeah.
I forgot about her.
Daisy Fuentes.
Daisy Fuentes.
So anyway, moving on, there was a game show on MTV for, I think, just like a year maybe called Remote Control.
It came on in 1987.
And if anyone asks you what MTV's first regular non-music programming was, it was remote control.
And I loved remote control.
Me, too.
It had to be more than a year because Ken Ober was the host
unless they'd just replaced the host mid-year,
which I don't remember because another crush,
Kari Wur took over for Ken Ober at a certain point.
But remote control was very funny and a great game show
for people our age.
And to me, it was most noteworthy as launching the careers of Colin Quinn,
who was the sidekick and a young Adam Sandler,
And Dennis Leary got their start there.
Yeah, they were both writers.
And then Adam Sandler also played some early characters, one of which was Stud Boy.
Yeah.
But it was great.
I had one of the all-time best sets of not just any game show, but any TV show.
It was set in Ken Ober's parents' basement.
And it was all about all the questions were about TV and TV history and stuff.
It was really wonderful.
Like the people, the players played from recliners.
And if I remember correctly, if you were, if you lost your, like the Reclosure,
Kleiner went sailing backwards through the wall?
I think so.
That was a great show.
Yeah, and it's funny.
I haven't, I didn't watch any clips, but in my brain, it just popped into my head.
The intro was something like, I wasn't like the other kids or something like that, right?
Okay, it was, Kenny wasn't like the other kids.
Oh, that's it.
TV mattered, nothing else did.
The girl said yes, but he said, no.
Now he's got his own game show.
Do you remember that or did you look that up?
I remembered it.
I did not look up a word of that.
That's so funny, man.
I knew there was something there
about not being like the other kids.
No.
Because, yeah, he just wanted to watch TV.
So now he has a game show about TV.
House of Style, 1989,
a fashion show hosted by Cindy Crawford was huge.
As far as comedy goes,
it turns out, beyond remote control,
being very funny.
They launched, like,
they were sneakily one of the great comedy incubators
of the 80s, I feel like.
Yeah, and 90s.
Yeah, yeah, into the 90s,
because the state,
The great, to me, the best sketch show of all time was the state.
Oh, yeah.
From 94 to 95 on MTV.
The Ben Stiller show in 1990 was amazing and very underseen and underrated.
Did you watch that when it was on?
Oh, yeah.
I did not.
Yeah, I was into all of that.
I went, so that launched Janine Garofalo, Bob Odenkirk, David Cross, Judd Apatow, Andy Dick, for better or worse, Ben Stiller, obviously.
Because before that, he was just Jerry Stiller's kid.
Yeah.
And this was where he introduced himself to the world.
And we have severance thanks to the show.
So thanks a lot, MTV.
But it also brought together Bob Ogun, Kirk, and David Cross.
Yeah.
With Dinos de Matopoulos, who was also a writer on the show with them.
And they went on to make Mr. Show.
Now, that actually might be my favorite sketch show.
I think so, too.
But I went back, so I was like, I haven't seen a second of this show.
And I found a great sketch with Bob Odenkirk as Charles Manson.
Yeah, yeah.
But Charles Manson is Lassie.
It's like a black and white parody of Lassie,
but rather than Lassie the dog,
it's Charles Manson who's like the family dog,
but he's just saying crazy stuff.
And Bob Odenkirk does a perfect Charles Manson.
It's so good.
And that's where Ben Siller started doing the Tom Cruise impressions.
Yeah, such a good show.
Even though I wasn't into it,
we have to talk about Totally Polly.
Polly's show ran for five years,
so it was actually a pretty big hit.
The whee's.
Yeah, the wheeze.
And then one of my favorites,
which got, you know,
MTV had such good programming for a while there
with these other shows.
Liquid Television in 1991,
10 years at least before Adult Swim came on,
you could be a kid that was watching
this crazy weird experimental animation on television.
Yeah, Liquid,
television, right? Did you watch Aon Flux? I loved Aeon Flux. It was mind-blowing.
Yeah, if you've never seen Aon Flux, this is like a decade before Adult Swim came out. And this was not a time, like, there weren't such a thing as cartoons for adults. You had to basically watch heavy metal over and over again. Maybe Akira or something like that. This was like a cavalcade, a showcase of adult, weird, bizarre, hilarious cartoons. And it's actually where Beavis and Butthead got its start, therefore where Mike Judge got it.
got his start.
A.M. Flex was super cool.
And in addition to just kind of launching some careers,
it just laid the groundwork
and showed that there's a huge appetite
for people who are no longer in high school,
who really love pot, maybe acid a little bit,
and watch TV or willing to stay up late to watch cartoons.
This showed that they were out there.
Yeah, I didn't know until today
that the animated show
Daria was a spinoff of Beavis and Butthead, that Daria was a character briefly on that show until
you pointed that out.
Yeah, she was one of their classmates at high school.
Yeah, so Daria was big.
We can't, you know, we're running so long, we can't, like, dive into all these, but
we have to at least mention shows like Jackass and Cribs.
Yeah.
And then the birth of reality TV, eventually was stuff like the Osbournes in Jersey Shore
and punked.
But it all got started in 1992 with The Real World, which, I mean,
I mean, clearly, I mean, you know, there was a 70s PBS show in American family, but as far as the teenagers watching stuff, reality TV, I feel like, was birthed with the real world.
Yeah.
And you can make a case.
My hypothesis is that you can trace pretty much every problem that we have with the world today back to reality TV and, ergo back to the real world.
That show is really good for a while.
will stand behind the real world. I don't remember what season I feel like it really jumped the
shark, but I know that there are a lot of people that say it was the year that they, somebody got
in the shower with somebody else and it became really just sort of like people were getting on
there just because they knew they could be famous. But I feel like it had a more pure intent
before that as a kind of a weird social experiment. Yeah, no, it wasn't the show itself that was
problematic. It was the foundation that it created, the legacy it created. Oh, yeah, yeah. I know that.
I mean, if you like reality TV, great, good on you. I'm glad that it's out there for you, but
it wrecked TV until the streamers came along. Like, if you liked a written, scripted show,
T.S for you, because everyone went all in on reality for years and years and years. You had to basically
get a subscription to HBO
to watch like a decent TV show
for a long time because
reality TV got so popular
and it was so cheap to make.
Yeah, for sure.
I don't want people to get mad
if we don't mention Carson Daily
and TRL.
This was in the sort of days where I was
fading out of MTV.
So I wasn't as into it.
But Carson Daily did a fine job
on Total Request Live.
And I'm also a big fan
of the great Dave
Holmes, who's a really good dude in real life and does some great things these days.
Was he on Total Request Live?
Yeah.
I don't know if he took over for Carson Daily or sort of pinch hit or sometimes, but I know he was definitely one of the hosts.
So a lot of people are like, what's this MTV you're talking about?
And there's a good reason for that.
And the reason why is because MTV just started to die a thousand deaths by new channels
and networks coming on.
It, like, it would make a big decision when it went to half-hour shows or non-music shows even,
in part because, as was explained later, if you are watching MTV in its original form,
you're, like, you have no control whatsoever on what's going to come up next.
And I remember doing this quite clearly.
You'd be watching a perfectly good winger video.
And then all of a sudden comes, I don't know, some terrible video.
I'm not going to call it anybody.
favorite artists, and you would just immediately turn the channel. Because you knew you could turn
back in three minutes and see what else was next. And they just got bled by that. And they found
that half hour shows kept you in longer. And if those shows weren't made up of music videos,
but an actual narrative over the course of a half an hour, they lost less and less viewers. And so it just
became sensible for them to get away from music. But fear not, because they said if you still want
music videos, don't worry. We will have you covered for the rest of your life with MTV2.
That's right. MTV2 launched in 1996. It was like, hey, it's just going to be music videos.
We pinky swear. Trust us. Less than 10 years later, it was mostly reality shows and not music
videos. YouTube really sealed the fate because you could just watch any music video ever
by just typing it in your search bar on YouTube. Like Garman style?
Yeah. And, yeah, I mean, I watch music videos. There's still a show. I can't remember what it's called it. I see on Hulu that just runs music video. So I'll put that on sometimes if I'm like folding laundry.
Okay. For nostalgia, it's kind of nice.
If you go on MTV, it's still around, I believe MTV 2 is still around too. There is a 98.75% chance that you will find an episode of ridiculousness playing.
Yeah.
It carries MTV almost single-handedly.
It's a show where they just basically put together hilarious clips.
It's like America's Funniest Home Videos for nihilists and skateboarders, basically, right?
Yeah.
And it's a good little show.
You remember our friend Hampton Yout, who was in one of our variety shows in L.A.?
That's the only reason I know about ridiculousness.
Yep.
He was one of the writers on Ridiculous.
This is a cute little show.
But it has propped up MTV so much that it's been on for 14 years since 2011,
yet somehow it is in season 45.
Wow.
That's how many episodes they crank out to keep MTV going.
So hats off to Rob Drydeck.
It's the house hunters of MTV.
Yeah, essentially, for sure.
Well, before we leave, I do want to quickly kind of mention the MTV contests.
If you were a kid in the 80s,
they had these crazy, crazy contests
that you could enter.
And they always seemed to kind of want
to one-up the last
as far as what they would do.
And they were, I mean, it was like,
you know, you can win Bon Jovi's childhood home.
You can win a pink house
from John Mellencamp or John Cougar at the time
in his small town or whatever.
But they were crazy.
There was one very famous story
of the band, like party with Van Halen for two days.
And this was in 1984, and this, I was about to say, poor guy.
It's probably the best thing that ever happened to him.
This guy named Kurt Jeffries has a legendary story of basically, like, they took it seriously.
They weren't like, hey, let's just kind of get this kid in here and whatever, signed something.
Like, they partied with him.
They got him drunk and gave him cocaine and got a groupie to have sex with him in a bathroom.
And, like, he did the whole rock star thing.
Van Halen was very intent.
Like, apparently he woke up on day two and was like, I can't, I've got to go home.
And Alex Van Halen was like shoving a beer in his space.
It was like, you've got to do this, dude.
He said, you can't leave the spot until you drink that beer.
And it was a tall boy.
Yeah.
Yeah, I was going to say, after you rattle all that off, that that was just day one.
Yeah, that was day one.
There was a day two.
And this was a sponsored contest by MTV.
Yeah, there's no way you could do that stuff these days, obviously.
But they had a bunch of those
like party with the band
I know that the police
had a sort of a disaster
of a contest where they were supposed to fly
on their private jet with the band
and I think that went all pear-shaped
I remember very clearly
Madonna had a contest
that you at home could make the video
for True Blue and I just remember
seeing like bad
homemade video after bad homemade video
of True Blue over and over and over again
just so I could vote via phone
Yeah, the contest.
Those are a lot of fun.
There are a lot more kind of fun ones.
There's a kind of a cool page six article
that covers some of the wackier contest they had.
Yeah, it's definitely worth reading.
Thanks for sending that to me.
Oh, Chuck, you got anything else?
No, I mean, we missed a ton.
So it's just kind of one of those episodes
we tried to stuff as much as we could in here.
Yep, and keep an ear out for VH1,
which should be following this one right after, right?
Yeah.
I say we skip listener mail, even, it's been so long, and just say, go with God, go watch some music videos.
Yeah, everybody's tired.
Take the day off, everybody.
Yeah, exactly.
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