TBPN Live - 100 Billion Bezos, SMCI Fully Sends GPUs (To China), Reddit CEO Joins | R.F. Kenmore, Mitch Lee, Bucky Moore, Steve Huffman, Quaid Walker, Ankur Jain, Michael Kratsios
Episode Date: March 20, 2026Sign up for TBPN’s daily newsletter at TBPN.com(01:13) - 100 Billion Bezos (21:29) - 𝕏 Timeline Reactions (26:13) - SMCI Fully Sends GPUs (To China) (52:57) - WSJ Mansion Section (01...:04:09) - RF, a menswear industry veteran with over a decade of experience, discusses the resurgence of the Upper East Side in New York City, noting its renewed popularity among residents. He emphasizes the importance of community in the success of modern menswear brands and highlights Buck Mason's expansion as a prime example. Additionally, RF shares his appreciation for hotel bars, describing them as offering a more curated and elevated experience compared to regular bars. (01:19:42) - Mitch Lee, co-founder and CEO of Arc Boat Company, discusses the company's mission to electrify the marine industry by developing high-performance electric boats that offer enhanced user experiences, such as reduced noise and instant torque. He highlights the advantages of electric boats, including lower operating costs, minimal maintenance, and environmental benefits, while noting that existing marina infrastructure is well-suited for charging these vessels. Additionally, Lee shares Arc's expansion into commercial and defense sectors, mentioning a $160 million deal to produce hybrid-electric tugboats, and emphasizes the company's commitment to modernizing maritime technology through electrification. (01:30:10) - Bucky Moore, a Partner at Lightspeed Venture Partners, discusses the firm's recent $9 billion fund closure and its focus on AI investments, particularly in infrastructure and application layers. He highlights the challenges for new AI labs in reaching the frontier due to increased competition and resource requirements, emphasizing the importance of deep technical risk-taking and high-conviction bets. Moore also addresses the evolving dynamics between AI model providers and application developers, noting the necessity for application companies to establish defensible positions through unique user data and specialized solutions. (02:01:16) - Steve Huffman, co-founder and CEO of Reddit, discusses the company's 2026 focus on enhancing the experience for new users by simplifying the platform's interface and leveraging machine learning to deliver personalized content. He emphasizes the importance of users discovering communities that resonate with them to ensure long-term engagement. Additionally, Huffman addresses the challenges and opportunities presented by AI, highlighting its role in content moderation and the ongoing societal calibration regarding AI-generated content. (02:29:56) - Quaid Walker, a guest from Basel, discusses the watch industry's current trends, including the rising interest in independent brands like F.P. Journe, and the impact of tariffs on watch prices and authenticity. He also offers recommendations for tech professionals entering the watch world, suggesting models like the Tudor Black Bay and vintage Rolex Submariners. Additionally, Walker touches on the challenges of detecting counterfeit watches and the role of AI in the authentication process. (02:50:48) - Ankur Jain, founder and CEO of Bilt Rewards, discusses the company's expansion into hospitality for restaurants, enabling seamless guest experiences and allowing patrons to charge meals directly to their apartments. He explains Bilt's evolution from a consumer-focused credit card offering to a primarily B2B platform, providing hospitality software to property managers and connecting residents with local merchants. Jain also addresses the challenges of integrating into the housing market, emphasizing the importance of building momentum through consumer engagement before partnering with property managers. (03:01:29) - Michael Kratsios, the 13th Director of the White House Office of Science and Technology Policy, discusses the recent unveiling of a national AI legislation framework aimed at establishing a unified standard to replace the existing patchwork of state regulations, thereby easing compliance for startups. The framework also addresses child safety, energy consumption concerns related to data centers, and the need for parental control over children's online experiences. Kratsios emphasizes the importance of bipartisan support to codify these initiatives into law within the current calendar year. TBPN.com is made possible by:Ramp - https://Ramp.comAppLovin - https://axon.aiCisco - https://www.cisco.comCognition - https://cognition.aiConsole - https://console.comCrowdStrike - https://crowdstrike.comElevenLabs - https://elevenlabs.ioFigma - https://figma.comFin - https://fin.aiGemini - https://gemini.google.comGraphite - https://graphite.comGusto - https://gusto.com/tbpnKalshi - https://kalshi.comLabelbox - https://labelbox.comLambda - https://lambda.aiLinear - https://linear.appMongoDB - https://mongodb.comNYSE - https://nyse.comOkta - https://www.okta.comPhantom - https://phantom.com/cashPlaid - https://plaid.comPublic - https://public.comRailway - https://railway.comRestream - https://restream.ioSentry - https://sentry.ioShopify - https://shopify.com/tbpnTurbopuffer - https://turbopuffer.comVanta - https://vanta.comVibe - https://vibe.coFollow TBPN: https://TBPN.comhttps://x.com/tbpnhttps://open.spotify.com/show/2L6WMqY3GUPCGBD0dX6p00?si=674252d53acf4231https://podcasts.apple.com/us/podcast/technology-brothers/id1772360235https://www.youtube.com/@TBPNLive
Transcript
Discussion (0)
You're watching TVPN.
Today is Friday, March 20th, 2026.
We are live from the TVPN Ultram,
the Temple of Technology, the Fortress of Finance,
the Capital, Capital, Capital.
Let me tell you about ramp.com.
Time is money, save both.
These use corporate cards,
Bill K, accounting,
and a whole lot more all in one place.
We have a massive show.
Two in-person guests today.
Let's pull up the linear lineup.
Linear, of course,
is the system for modern software development.
70% of enterprise workspaces on linear are using agents.
We have RF Canada.
Ben Moore from the menswear industry insider.
No, he just is a menswear.
He's an insider.
He's an insider.
Critic.
Mitch Lee from Arkboats is coming on.
Bucky Moore's coming in person from Lightspeed.
Steve Hoffman, the co-founder and CEO, Reddits, coming on.
Then Quaid from Bezell, who you know and love.
He's been on the show many times.
Uncle Jane from Bilt's coming on to talk about credit cards,
consumer cards, all the FinTech stuff he's working on.
And then Michael Cratios from the White House.
He's the science and technology advisors coming on to talk about the new policy proposals that the White House has put forward around artificial intelligence.
But first, I wanted to chat more about the breaking news from yesterday.
Jeff Bezos is in talks to raise $100 billion for an AI manufacturing fund.
There was a funny post that was like, he has $200 billion.
Why does he need to raise more money?
No conviction?
No conviction?
Oh, yeah.
It was funny.
It was like, this broke containment and got into kind of the anti-capitalist part of X.
And they were like, wait, why are you asking people for money?
You have all the money.
Yeah, yeah.
But of course.
But of course.
He wants to let other people in on the action.
Well, I want to let it.
I do wonder what his like GP commit will be.
That's what I was saying yesterday.
I was like, I would expect him to be like, yeah, I'm good for 20.
Yeah.
You know?
20 or 30 or something like that.
I don't know.
Maybe he'll go even long.
But in general, I think the idea of going around the globe, because he's an international person at this point, hoovering up money from all over different sovereign wealth funds, and then deploying that to help rebuild the American manufacturing base is a good thing. I wrote about it today in the newsletter, TBPN.com, and I also tried to do some searching and think about, like, what do you actually buy for $100 billion? What does a portfolio look like if it's a private equity style?
roll up. If you're just taking out the market caps and you're sort of assuming the debt and
continue to operate the business, but then bring more efficiency to bear, what are some of the
top options? What are some of the options look like? The other thing is I saw a very viral post
about someone that seemingly read the headline and thought, like, don't you have enough money
already? Why do you have to buy all these companies and fire fire? Like they saw automation and
You just assume, like, job loss.
And when I look at this, I'm like, okay, if he's successful, we will, you know, create, we will actually start adding a bunch of new manufacturing jobs, which we've been shedding over the last year.
Yeah, yeah, yeah.
Exactly.
So headline number is funny.
If he had done 99 billion or 101 billion, I don't think people would be making as many soft bank comparisons.
But of course, as soon as you hear $100 billion for a mega fund, you instantly have soft.
You think this guy's got vision.
He's got vision.
It's a vision fund for America.
I like the idea of an American soft bank of an American vision fund.
So I'm generally pro.
But of course, people are going to make comparisons to soft bank, which has had some huge
winners and a few black eyes.
Moss is a high vol guy.
He's been the world's richest man briefly during the dot-com boom.
It was reported that he was worth more than Bill Gates.
It was pretty temporary, unclear exactly how much.
Of course, there was no liquidity at the time.
But he's also held the crown for the man who lost the most money in human history after losing $76 billion in two years.
You're supposed to do the want-want for that.
But he made it all back.
I was preemptively hitting it.
Okay, yeah, yeah.
He did make it all back.
He's made almost $100 billion twice.
I think maybe there was a moment when he had the title of making $100 billion twice, one on Alibaba and then the second one on Arm.
He's made money on Nvidia and lots of other things.
But the idea of an American soft bank, especially one focused on revitalizing American manufacturing,
I like that idea.
There are a million reasons why this is an important project, job creation, economic independence, national security, et cetera.
And you might just get more cool stuff.
Like, as manufacturing gets cheaper, like the tools that you use, the cars that you drive,
the washing machine in your home, the tires on your cars, all these different things get better,
not just cheaper, but actually unlock new capabilities and new things that people enjoy.
So I'm in favor of more manufacturing, more economic development, basically.
I don't think the project is done by any means.
And so the question about, like, you know, Jeff Bezos's role.
Like, he's a great operator, and I think he's the right person to take the reins and actually deliver here.
So like Mossa, Jeff Bezos has been through the ups and downs of the dot-com boom and bust.
At one point, Jeff Bezos lost 85% of his net worth in like two years.
But he made it back.
He did make it back and more.
He was worth like $8 or $9 billion and got down to his last $1 billion, basically,
because of the stock drop in Amazon.
But he built it.
But he not only kept Amazon alive, which I think everyone knows that Amazon went up during the dot-com bubble and then crashed and then built back up.
But he also kept Blue Origin alive during that time because he founded Blue Origin in 2000.
Wow.
Before the crash.
Yeah, before the crash.
So he was...
Was it before SpaceX?
Yeah, before SpaceX.
Whoa.
Yeah.
So.
Because I,
Elon sold him out.
I assume that Blue Origin was just memetic with Elon.
No, no, no.
He did it earlier.
Wow.
And so he kept Blue Origin alive.
And can you imagine how stressful it is?
You're like, okay, I'm worth $10 billion.
Certainly I can have a little side project as a treat.
And you're like, okay, I just lost 85% of my money.
I deserve, I deserve a side project that loses 20 million a month.
Exactly. Yeah, I don't know how much they were really, but like, but that doesn't seem unreasonable.
But he was able to keep it going. Of course, Blue Origin was a slow story all the way up until like last year when they landed New Glenn.
And so he kept both alive and he's never given up on the project of Blue Origin that always has felt behind SpaceX for the two decades that has been operating, but is now sort of unlocking new capabilities and is feels more real.
They were going to turtle mode.
Yeah, turtle mode for sure.
But it's working.
And so, like, regardless of the fact that, you know,
SpaceX is still ahead of Blue Origin,
you have to give him credit for, like, operating that company efficiently
and actually delivering a product that we all saw go up and come back.
And so, like, the rockets did go up and land and come back,
and he's delivered people to space and back.
And so he's, he's, like, achieved the goal and not lost all the money
and not put the company in jeopardy.
And so, like, clearly there's some operational experience.
That's a narrative violation.
It is a narrative violation.
What makes Bezos uniquely equipped to take on this type of project is the nature of his business over the last few decades.
So he's never really had the zero marginal cost luxuries afforded to other pure play internet founders.
You think about Mark Zuckerberg, it's always been...
Except with his ads business.
Yeah, he has that now, but that's very new.
New, but a long time for decades.
A very real contributor.
A very real contributor now.
But even then, it is much thinner margin than a Google or a meta.
And it always has been because they've always operated in the real world.
And they've been competing with Walmart and Barnes & Noble and Romans and all the other borders.
He always said the big gross margins scare me.
Yeah, he's always had thin margins until AWS, really.
AWS was the first, like, okay, this is like a monster cash cow.
And even AWS doesn't have 80% gross margins.
You know, it is a cash cow.
But it's a different shape.
And of course, you go back to the Jeff Bezos lore,
and he had the door desk,
and the whole business was very scrappy for a long time.
And Amazon's just always interfaced with the physical world.
So it's been, even though it's a software company and a tech company,
it's always interfaced with the physical world.
And they've had to focus on operational efficiencies to scale.
So in 2012, Amazon bought Kiva Systems,
which turned into Amazon robotics.
And that's a big risk to buying a big company.
And we think that if this turns into, if this $100 billion fund turns into sort of a private equity roll-up,
you're going to ask the question, can Bezos buy a company for $1 billion, $5 billion, 10 billion, 50 billion, who knows, and operate it and scale it and actually continue to deliver value.
And he certainly did that with Kiva robotics, which turned into Amazon robotics, which delivered over a million robots that are deployed across the operations network.
So from fulfillment centers, warehouse automation, inventory flow, last mile delivery, all of these require tight integration between hardware and software to run smoothly.
Bezos clearly loves this stuff, and you can actually see it when you look at his face, whenever he gives a tour of an Amazon warehouse or a blue origin facility, he's just beaming, and he's absolutely obsessed with this technology and the physical world.
And so the question I had was like, what should he buy?
Yeah, the other thing is like, you know, seeing all the different volume.
across Amazon and being like, well, it'd be pretty convenient if that was made here or this was
made here or at least some of the components were made here. And it wasn't, you know, you didn't
just have assembly here. Yeah. I mean, yeah, there isn't, I hadn't considered that narrative,
but there is a different flow where you're, you're not sitting there being like, great, I love that
so much of our volume is having to be shipped or flown across the ocean.
A ton of that, yeah. And then also he's seen attacks from Timo and Shee and, and, and, and,
and Alibaba and Ali Express,
and a whole bunch of direct from manufacturing plant
to customer, and how do you respond to that?
Maybe getting into the deeper in the supply chain makes sense.
Although, I'm not entirely sure that there's so little reporting
at this point.
The only line is that he'll be buying manufacturing companies.
So there's a lot in the supply chain,
so I wanted to dig through some stuff
that could potentially be in the crosshairs for Bezos.
The first is Lear. They manufacture seats and electronic systems for the automotive industry.
And a lot of these companies have huge revenues and small market caps.
So Lear did $23 billion in 2025 revenue.
The market cap is around $5 billion.
And so the business is operationally complex.
I mean, on a PE ratio, it trades at like, I think, 13 priced earnings.
And so, like, you have these high revenues because you're in the manufacturing business, but at low margin.
Yeah, and this has been some of the concern around VC's, investing in manufacturing businesses.
Yep.
Are they used to it?
And just a general concern that they might today be getting valued on a revenue multiple.
Yep.
But as they get to the public markets, people will expect them to be valued on earnings.
And that is very different story.
Yeah.
Lear, interestingly, not the maker of the Lear Jet, which sold to the Gates company, which is not affiliated with Bill Gates.
I was like, is there a link here?
But there's not.
But Learjet and Lear are two different companies, although they both make physical things.
But there's an opportunity here for the Bezos thesis that we are sort of, you know, gesturing towards.
The business is operationally complex, and AI can be applied across plant, scheduling, supplier forecasting, visual inspections, and more.
This whole thesis of like the collars get less blue, there's upskilling that happens in the facility, and you're able to produce more at scale.
Borg Warner is another example.
They're a scaled auto supplier, $14 billion in 2025 revenue.
Market cap is $9.5 billion.
They're more focused on propulsion and power-related systems.
They literally make turbochargers for internal combustion engines,
although they have shifted their business a lot to be focused on electronic components,
both in terms of making battery packs, motors.
But they're actually already getting into selling turbine generator systems
for data centers. They're part of the AI boom already. And there's more opportunity to grow
into different industrial power applications. Hexel is another company. They're a leading producer
of carbon fiber reinforcements and resin systems for aerospace. They're guiding to $2 billion in
revenue, but the market cap is $5 billion, so a little pricier on a price to sales ratio.
Here's a fun one. Good year. Not only do you get blimps, which is got to be important,
if you're trying to go blimp for blimp with Sergei Brin,
you just jump to the front of the line.
It's only a $1.8 trillion.
It's a revenue multiple company.
Yeah, it's one.
So the market cap for good here is $1.8 billion,
and revenue was $18 billion.
So they're training at a .
Somewhere out there, there's like a VC-funded tire company.
It's like 100x revenue.
And they're like, we're going to go through
a thousand X multiple compression of the next decade?
Yes, you will.
But Goodyear is sort of the classic AI for manufacturing.
They got to focus.
They got to get investors thinking about their advertising blimp monopoly and scaling that business.
Yep.
So quality control is really critical.
There's opportunities for downtime optimization.
So if you can have better systems that limit downtime, you can produce more tires.
The tire market is extremely competitive.
You see Chinese tires on cars more and more.
And so these are thin, thin, thin.
margin companies, and that's why the multiple is so low.
But getting good here.
Scariest moment of my life in a car.
Yeah, Chinese tires.
Chinese tires.
Old Chinese tires.
But, you know, a lot of people go in, they say, I need new tires, just give me whatever's
cheapest.
And so if you're competing on price and you're a low-cost supplier, every dollar counts.
On the bigger side, you have Rockwell Automation?
I don't know if you ever seen those videos for the Rockwell Turbo and Cabulator.
Have you ever seen these?
We should pull this up.
Let me find...
The Discombobulator?
It's one of the...
best like, you know, marketing videos, turbo encabulator. Let me find this. The Rockwell
Retro Incabulator. I got it here. We'll watch this. This is a two-minute video and we'll see if you can,
yeah, yeah, any of these. Yeah, we got these. If we can pull this up and let's play.
Here at Chrysler Motors Automotive Operations, research has been proceeding to develop a line
of heavy duty transmissions that establishes new standards for reliability, durability,
and quality. With customer needs, as our primary focus, work is proceeding on the crudely
conceived idea of an instrument that would not only supply inverse reactive...
I think this is... Yeah, I think this is Chrysler's like joke. Let's play the one that I,
that I shared from Rockwell. This is the good folks at Rockwell Automation, who...
That was a cool video, that headquarters.
research has been proceeding to develop a line of automation products that establishes new standards for quality,
technological leadership, and operating excellence.
With customer success as our primary focus, work has been proceeding on the crudely conceived idea of an instrument
that would not only provide inverse reactive current for use in unilateral phase detractors,
but would also be capable of automatically synchronizing cardinal gram meters.
Such an instrument comprised of Dodge gears and bearings, reliance electric,
electric motors, Alan Bradley controls, and all monitored by Rockwell software, is Rockwell Automation's
retro encabulator.
Now, basically, the only new principle involved is that instead of power being generated
by the relative motion of conductors and fluxes, it's produced by the modial interaction
of magneto-reluctance and capacitive directance.
Passive interact.
Why so reluctant?
The original machine had a base plate of pre-famulated amylite, surmounted by a malleable
logarithmic casing in such a way that the two spurving bearings run a direct line with a
panometric fam.
The lineup consisted simply of...
It's just like such a funny in-joke for electrical engineers because it's just a whole
bunch of like slop basically.
Like all, none of those terms mean anything.
But it really, I don't know.
Start-up, good startup launch video concept.
Yeah, yeah, yeah.
It really, I mean, it helps you like detect like, are you in-group, out-group, basically.
Very, very fun.
But they are...
They are, what?
Well, were you able to clock it or were you like, oh, that sounds good?
Yeah.
I mean, it sounded silly.
It sounds silly.
So Rockwell Automation is on the bigger side, but they sit right at the intersection of factory automation software and control.
So although that video is a joke, Rockwell does work on factory automation already.
So the thesis with this one is that the business is already dedicated to industrial automation.
And so it's less of a turnaround, but it's a kind of.
control point for pushing AI to thousands of other factories here deeper in the supply chain.
It's expensive at 40 billion, but potentially in the budget.
Do you think there's a world where he just buys a Ford Motor Company?
That would be crazy.
Obviously, I mean, he would have to lever up.
Yeah.
But what is Ford now?
It's 45, but I'm not, but he's not going to just drop like raise $100 billion and then
and then buy a company entirely with equity.
I feel like it will be deeper in the supply chain
than a brand, but I don't know.
It's possible. It's possible.
But he might say...
Isn't he already a big investor in Rivian?
Yeah, sure.
So, like, looking deeper into that supply chain,
and there's a few other car companies
that they've been involved in.
I just don't know that there's...
that's where the big opportunity is.
It might be deeper in the supply chain,
like bending the metal that goes into the bumper
that this and that and like, you know, it's 12 steps deep. It's more boring. But it's even thinner margins,
less, you know, brand risk and brand value, but really focused on that, you know,
applying that actual like commercial excellence. But, but I mean, truly, like, your guess is as
good as mine. There's very little, there's very little to go off of. Also, there's a link to
Project Prometheus, which is the AI project. And so there's a chance that like this whole
project is more aligned with the software singularity, software only singularity. And you wind up with,
you know, buying a lot of things, but everything's in line with like more data centers. And this is
more of like, let's put the $100 billion to work towards building, you know, compute capacity
for Project Prometheus. That feels like not what we're hearing, but it is, it is one cost of
Do anything on like the solar side, right?
Yeah, yeah, yeah, that'd be interesting.
And then there's also the option that we get some sort of Elon-style megacorp with Blue Origin involved at some point.
Like, you know, X-AI and SpaceX merged.
It's possible that Blue Origin and this vehicle come together with Project Remethias in some way,
and then that goes public as a new entity.
A lot of these, he's actually mentioned the whole Space Data Center thing before,
I think a while ago.
Wasn't it like more than a year ago?
I don't think they also just filed something with the FCC.
Okay, yeah, for the new cloud.
Yeah, for the new...
It was like 50,000 satellites, I think.
Yeah, yeah, yeah.
So he wants, like, a direct Starling competitor.
And so when you think about the full AI stack,
if he's really, you know, off planet, you know, piled
and thinks he can get there,
even if it's like a year or two behind,
or I guess, what's the timeline for his Starlink competitor?
That would be like three years behind, four years?
years. Yeah, I mean, for the moon, he's supposed to be ahead, right? Oh, yeah. So maybe this will all go on the moon. Well,
either way, it's a big move from an experienced operator with lots of opportunity ahead, and it'll be
fun to follow along. And I'm glad he's back in the game in a big way. Yeah. Not just doing
random, you know, side projects. Bottle service. Or bottle service. He's got to be spending
more time and energy securing America's future and securing bottle service. Well, you know, I mean,
The guy can take a weekend off, but one photo from his weekend flies a lot further than, you know,
he could be completely locked in and just grinding 80 hours, and then he goes to get his bottle service just one time.
He was just there for 30 minutes.
Rinding on the yacht.
Maybe.
You never know.
Anyway, let's first tell you about Gusto, the unified platform for payroll benefits in HR, built to evolve with modern, small, and medium-sized businesses.
And let's also tell you about Figma.
No matter where your idea starts, Figma-M-A, clog code, codex, or.
a sketch, the Figma canvas is where ideas connect and products take shape, build in the right
direction with Figma. And let's go over to Jensen on the All-In podcast.
At the end of the year, I'm going to ask them how many token, how much did you spend in tokens?
And that person said, $5,000, I will go ape something else. Yeah, right. If that,
if that $500,000 engineer did not consume at least $250,000 with the tokens, I am going to be
deeply alarmed. Okay? And this is no different than one of our chip designers who says,
guess what? I'm just going to use paper and pencil. I don't think I'm going to need any cat tools.
This is a real paradigm shift to start thinking about these all-star employees. It almost reminds me
of what we learned in the NBA when LeBron James started spending a million dollars a year just on his
health of his body, like maintaining it. That's right. Here he is at age 41 still playing. It really is,
hey, if these are incredible knowledge workers, why wouldn't we give them superhuman abilities?
That's exactly what?
Where does that go?
If we extrapolate out two or three years from now, what is the efficiency of that All-Star
at NVIDIA and what they're able to accomplish?
What do they look like?
Well, first of all, things that, wow, this is too hard.
That thought is gone.
This is going to take a long time.
That thought is gone.
We're going to need a lot of people.
That thought is gone.
this is no different than in this, in the last industrial revolution,
somebody goes, boy, that building really looks heavy.
Nobody says that.
Wow, that mountain looks too big.
Nobody says that.
Everything that's too big, too heavy, takes too long, those ideas are all gone.
You're reduced to creativity.
That's right.
What can you come up with?
Exactly.
Which means, now the question is, how do you work with these agents?
Well, it's just a new way of doing computer programming.
In the past, we code. In the future, we're going to write ideas, architectures, specifications.
We're going to organize teams. We're going to help them define how to evaluate the definition of good versus bad.
What does it look like when something is a great outcome? How to iterate with you, how to brainstorm.
That's really what you're looking for.
The internet is having a lot of fun with this.
Noon, no says, guy that sells shovels says you should spend 50% of your salary.
on shovels.
But of course,
Jensen's point is
generally correct,
which is that you should give your best people
a lot of leverage.
Yeah, I do wonder what the
leverage ratio is
in other industries.
Like, if you're a crane operator
and you're making, I don't know,
if you should give him the best possible crane.
Yeah, like is it possible
that if you're operating a 10
million dollar crane or something, I don't know how much a crane costs, or a cargo ship,
cargo ship that's that's ferrying oil across the world. How much does that crew cost? And then how
much does the ship cost? And then what's the depreciation on that ship? Because it might be like
a hundred million dollar ship that will last 20 years. So you're looking at five million dollars a
year. And if the crew, total cost of the crew is like one million, well then you're actually
spending more on the capital asset than the underlying talent, and you're getting leverage on
top of that. And for a long time, software engineering has not been that. It's been, you know,
$100 worth of internet and a couple thousand dollars on a MacBook and a lot of open source software
because you're using Python and Linux and these things. And I mean, I guess you could maybe
burden like your cloud budget once you actually deploy the app. Like if you think about if you're
a Facebook engineer or Instagram engineer, you can push a feature that consumes a ton of compute.
But this is also going back to like the AI Talent War, where you get back into, if you're,
if you're an elite software engineer and you're like, look, I'm going to be in charge,
I'm going to be managing half a million dollars worth of token budget over the next year.
Well, I want comp that's higher than that or something like that.
It'll be very interesting to see how the, uh, the, the, the, the, the, the, the, the, the, the, the, the,
the value works there. A reasonable ballpark for the annual cost of a fully loaded cargo ship is
around $4 to $18 million, so including the cash operating cost plus the depreciation.
So I don't know. Yeah, this certainly isn't like the first industry to be hit with something
like that, but it'll be interesting to see how it changes.
In other news, the U.S. Department of Justice announced yesterday three charged with conspiring to unlawfully divert cutting-edge U.S. AI technology to China.
The indictment unsealed today details alleged effort to evade U.S. export laws through false documents, staged dummy servers to mislead inspectors, and convoluted transshipment schemes in order to obfuscate the true destination of restricted AI technology, China, said John Eisenberg,
Assistant Attorney General for National Security. These chips are the product of American ingenuity,
and NSD will continue to enforce our export control laws to protect that advantage. So the company,
SMIC, Super Micro Computer, Inc. They caught him, they caught him red-handed.
James Wally. He's arrested today or yesterday. He personally holds half a billion dollars of super micro stock,
still risked it all and now he's facing 30 years in federal prison. That is crazy.
He's charged smuggling billions in Nvidia servers to China, use Southeast Asian Shell Company
to funnel two and a half billion in servers to Chinese buyers. 500 million worth shipped in
just three weeks in spring of 2025. That's a lot. Two and a half billion in servers
feels like enough for like a frontier training run. Like that's a big,
big, that's a big push.
He built thousands of fake dummy servers
to fool U.S. compliance auditors
caught on surveillance camera
using a hairdriar to swap serial number stickers.
And so OX, Gigi says,
this man is a billionaire
and was removing labels with a hairdryer personally.
You're simply not grinding hard enough.
There's always a grind set lesson in any story like that.
Let's take this over to LinkedIn.
It's also notable because there's the export tax or tip that you're trying to bring chips out of the country.
The U.S. government kind of flips over the square terminal and they say tip, please.
25%. So you're looking at hundreds of millions of dollars, even if these were chips that were able to be exported.
We were debating the flipping the iPad around asking for a tip earlier today.
and I think our joint stance was if the iPad is turned around, you got a tip.
Yeah.
It's just the etiquette is that you got a tip.
But is there anywhere where that line crosses?
And you say, I can't.
I can't possibly push something.
Funny thing is Air One asks for tips on online orders?
Online orders.
Wait, but there will be a human delivering it or you pick it up?
No, there's two separate tips.
Okay.
There's the person in the store who puts the things in the bag, and then there's the delivery person.
And they flip it over twice.
Yeah.
The game theory of this stuff is always hard because I feel like, I don't know, there's regulations on taxes on tips, but it's very unclear if companies actually funnel, how they distribute the tips.
Like, are you tipping the person or the tips grouped together?
Were your tips pooled when you were a ballet?
Yeah.
They were pooled.
So even if you did a great job.
I had two jobs at the hotel.
The valets, they pool.
Bell, staff, the people that, like, take you down to your room do not pool.
And that was just the rules.
Oh, it's because I might be the one who parks the car.
You might be the one who gets.
Well, in a dynamic where you have a bunch of valets that are waiting for cars,
it would be a bad experience for the guest if the valets are like, they see a nice car
pull in and they're, like, fighting over themselves.
to deliver service, right?
It should just be like whoever's available,
should deliver the best possible service.
Whereas Bell work is much more one-on-one.
It's like I'm kind of your guide on the property.
I'm going to like, you know, you might have the person's cell phone.
They might be texting you, et cetera.
Interesting.
And so it makes more sense to not pool.
Well, tip your export control.
Tip your federal government.
I did have a funny story where there was a guy, a bean air,
who used to come to the property and everyone knew that every single thing.
That's not a word.
We still haven't successfully kind of willed it into existence.
Not at all.
I think we're the only people.
We didn't come up with his term.
It was delivered to us.
Then we appropriated it.
There was a guy who would come to the property.
Any single thing he got help with on the property.
You would tip?
You would tip 100.
And so it did cause chaos.
Okay, because people would just be like,
oh, I'd love to refill your diet code.
It'd be like waiting around, like trying to be in the right spot to open a door
because they knew it was a bit, it got a bit out of hand.
I saw a piece of alpha on Instagram reels that suggested that you tip the front desk person
when you're checking in before you check in.
Yeah, that always feels like a bribe, but it is the right move.
This is a big thing in Vegas, right?
It is supposed to put it in between when you give them the card.
Oh, I saw this.
Yeah, you stack the credit card and the I,
ID and you put the $100 bill in there.
That's even more like a bet.
Then they have plausible liability and they can be like, oh, like here you go.
Or they can be like, okay, thank you.
And I'm upgrading you.
And I think if at least this person on Instagram was making the case that if you, if
you average out, you're tipping $100 for every room and you're buying like a $400 room,
but you get a $1,000 room upgrade every five times.
The only, the only durable alpha is like you want to tip before the service occurs.
Yes.
If you tip the valet when they bring you your car,
yes.
How do they know what kind of service?
So if you're ordering at Starbucks and you want to make sure that they're going to enter your order correctly and get your name right,
you got to tip up front and then say what your order is.
Walk up to the counter. Say, flip it over.
Flip it over.
I'm tipping you first.
Now let's start the transaction.
Anyway, when a broker who had bought Nvidia powered servers from the Southeast Asian
company. Now walk up to the, walk up to the counter and say, what's your tempo address?
Oh, yes, yes. Sent him a machine payment. Yes, automatically. When a broker who had bought
NVIDIA powered servers from the Southeast Asian company sent Sonny, a text message containing a
link to an announcement about Chinese nationals being arrested for smuggling AI chips into China,
Sonny allegedly responded with sobbing emotions.
Scroll up, scroll up so people can see.
Morning Bruce says, hey man, you're probably going to jail.
Supermoker co-founder, crying emoji.
And scroll down and you'll see Nick Carter, literally this.
Your son has passed away.
It's the warthog explosion.
Oh, okay, I guess we can't find it.
It's weird.
Jordan Schneider apparently was all over this
back in August of last year.
he set a super micro ad in the middle of a Reuters piece
talking about how tracking devices and AI servers
is just priceless.
Whoa.
What did Jordan know?
What did Jordan know?
Deep Alpha in China Talk.
Head over to China Talk and subscribe.
He's got some amazing content,
some amazing interviews,
and is a good friend of the show.
And so there's clearly secrets to be unveiled
through the China Talk archive.
Let me tell you about CrowdStrike.
your business is AI, their business is securing it. CrowdStrike secures AI and stops breaches.
And let me also talk to you about Cisco.
Critical infrastructure for the AI era. Unlocked seamless, real-time experience is a new value with Cisco.
Thank you to the Cisco team for sending us these mini McLaren helmets. They're a sponsor of McLaren.
And we are honored. Yeah, we love F1. I'm sorry, but the super micro thing is awful, but parts of it are genuinely hilarious.
They literally used a hairdriver to move serial numbers from real servers to dummy servers to throw in a warehouse and got caught on camera.
And the pictures have actually leaked.
Literally caught red-handed.
Yes, it's a red.
It's a red hair dryer.
That is remarkable.
Trunk fans says, do things that don't scale.
Classic founder energy.
Yeah, definitely, definitely that.
What else is going on?
Let's pull up this video.
I don't know if Bone...
Six minutes long.
The legend bone is...
But Chinese entrepreneur boasts receipt of 200,
NVIDIA H-200 GPUs in Beijing,
despite the U.S. export ban,
and then explains how he circumvents the export ban.
Wow.
In January of 27th...
...based entrepreneur,
Suu di on the Chinese social media platform,
Doin, has sparked...
Wait, it's literally...
Watch this.
Look at that.
Rewind for a second.
You can see a super micro logo.
No way.
Sudi on the Chinese social media platform,
Zohin has sparked significant discussion.
In the video, Sue boasts of...
Oh my God!
That's like the biggest logo for Super Micro ever.
Well, bone is absolutely correct.
And this is from January.
No, I'm telling you, like a lot of...
I mean, I'm sure the Justice Department
we're working on this, like, earlier than this.
But a lot of times, like, legal action will happen
like downstream of, like, YouTube drama videos.
There will be some, like, you know, fake guru who's out there, like, running a Ponzi scheme,
and people will be dunking on it on social media, and then it will get picked up by the...
So almost a year and a quarter ago, somebody responded to Bone and says it's SMIC packaged.
And Bone says, do you think SMIC is smuggling chips?
Wow.
And the...
In a hotel firm guilty, but they are...
Family-owned business in Taiwan, I won't be surprised if there are some family members who want to make this money
by setting up fake shell entities and smuggling chips for business partners in China.
Wow.
It's good money.
Wow.
Wild.
This is crazy.
Wild.
Kevin Kwok has a good meme that everyone enjoyed.
They expect one of us in the wreckage brother.
And it's not Jensen.
The Bain meme.
It's very, very funny.
And yeah, the SMIC founder, I believe, was at GTC just a few days ago.
Oh, really?
I'm hanging out.
No way.
He was, I saw a picture of him.
with Jensen. Yeah, until the music stops playing, I suppose. Let me tell you about
label box. R.L. Environment's Voice, robotics, e-vals, and expert human data. Labelbox is the
data factory behind the world's leading AI teams. And let me also tell you about public.
Investing for those who take it to stocks, options, bonds, crypto treasuries, and more with
great customer service. Speaking of going insanely hard, says Joe Whitenthal, I'm obsessed
with the name of the rocket that will take the first Chinese astronauts to the moon.
It's called the Long March 10, the next generation crude launch vehicle. Long March is a great
great name for just locking in the lock in the lock in rocket lock in rocket and it's time what are we
talking about for kimmie gate Kimmy gate what's going on here then was so cursor yesterday announced
composer two which apparently was composed of other models did very well on cursor bench a little
bit odd with the charts on the higher cost lower cost but seemed like it did well for cursor's use case
Curser fans were satisfied, I suppose.
Finn says that he was messing around with the open AI base URL in cursor and caught this
account slash any sphere slash model slash Kimi K2 P5RL and then some other numbers.
So Composer 2 is just Kimmy K2 with RL.
At least rename the model ID.
Well, the co-founder, I believe, or someone from Curser chimed in and said it is in fact
R-Led Kimi K2, and this is why Openweight rules. We, the consumers, get new improved models with
minimal cost. And it's Lee Robinson, who is teaching developers at Cursor. Lee Robinson says,
yep, Composer 2 started from an open source base. We will do full pre-training in the future.
That's an interesting claim. I'm wondering if they even need to. I don't know that there's any
problem with using an open source model here. He says, only one.
One quarter of the compute spent on the final model came from the base.
The rest is from our training.
So they took whatever compute went into K2, and then they 4xed that or 3xed it and drop that into RL.
This is why evals are very different.
And yes, we are following the license through our inference partner terms.
So I don't know.
They're staking out their claim.
They're making their strategy known.
Jack Morris says, people are taking this the wrong way.
Look at it like this.
Composer 1, Deepseek, probably. Composer 2, Kimmy, certainly. Composer 3, likely will be the first
frontier base model pre-trained from scratch for a single domain coding. It's a scary thought,
isn't it? And so, people are taking both sides. Tyler, do you have a take on this?
Yeah, I mean, I think it's, like, very reasonable to do URL on, like, some open source pre-trained.
Like, that makes a lot of sense, right? Because, like, you can kind of imagine that there's this
dynamic where there's a post about this we can talk about. But I'm like, so there's all the stuff
about how, okay, Claude, Anthropic Trains the model,
and then Chinese open source labs kind of distill on it.
Yeah.
You know, the actual implementation of how they distill it
doesn't, maybe it doesn't matter that much.
But you're kind of getting some form of, like,
flawed a little bit, that's open source.
Yeah.
And then you take that, and then you can do RL
to do like a specific hill climb on some tasks,
like just coding.
And that's like a very good way to make a good model, right?
So Prime Intellect, their most recent release was,
I think it was GLM, like, 4.5.
Yeah.
And then so they take that base model and then you do RL on that and you get this really great model because like RL is like where you can get a lot of these like small
Small games on specific tasks which which can build up over time. So I think it like makes a lot of sense. It's not like a big dunk to be like oh my gosh they were just
Doing RRL on an open source model like that's a very logical strategy. Yeah that like makes a lot of sense. Yeah, I think the criticism of
I think I think they probably should have come out and said they did it and not try to position it as
like we did a, they said, what, this was our first continual pre-trained.
So they kind of like using that, using that word, like, it would have been easy to be like,
we took, we took world-class open source models and improved them in order to create a frontier.
Yeah, and I think people would have been like totally fine with that, right?
It's probably like, I mean, a lot of, you know, American labs have done this and said it.
And everyone's like, wow, this is great.
This is a great model.
Yeah, I'm happy to use it.
Yeah, it didn't perplexity at one point create like deep-seeked.
1776 or something like that where they were like we specifically made it more
American after I will say after I actually oh after you did that okay yeah so funny
that you did that um Saffir says cursive pros are treating Kimmy like Voldemort the
yeah I want to say the name he did in fact put it in a post yeah yeah um accelerate
harder says the funny bit is training from scratch impresses investors in Twitter but it makes
little sense from most teams while still while strong open source options
exist. So Cursor actually did the smart thing, but pretended they did the dumb thing, and it nearly
worked. So more of maybe a comms issue than a business strategy issue, but, you know, we'll see.
Yeah, I think there are some concerns maybe about the actual license of the model, because, you know,
technically, like, you are supposed to say that it is, like, Kimmy. Yeah, usually you have to
pass through these things. Like Android is built on Linux, and that's in the release notes.
Likely to be some deal behind the scenes that actually means it's fine. Yeah. We really have
Also, I would not be surprised if people have just not read the, like, the Composer 2 license doc yet or something.
And, like, it's actually just fully disclosed there.
And the people are, like, I found it in the URL.
It's like, it was also in the terms of service.
Like, it was just in plain text somewhere that you just didn't find.
Who knows?
Let's see.
So 3X, Ellie, is giving some comps on this.
So 3X, the training compute gets you a 1% improvement on sui bench multilingual and 21% on terminal bench 2.0.
But K2.5 is in non-thinking mode.
If those benchmarks are useless, it's weird that they're the ones reported in the cursor blog, then something is wrong.
So people are going back and forth.
But ultimately, I think this, where the rubber meets the road is ARR.
Like, cursor has been growing.
Curser continues to grow.
Even while they've been like steamrolled and the vibes have shifted.
If people love this and people are using the product and it's a growing business and the market is growing so fast that they have a great business.
that seems like, you know, business continues as usual.
Let me tell you about the New York Stock Exchange.
Want to change the world?
Raise capital at the New York Stock Exchange.
Let me also tell you about vibe.co.
Where DDC brands, B2B startups, AI companies, advertised on streaming TV, pick channels, target audiences,
and measure sales, just like on meta.
So should we move on?
Delvegate.
Another gate.
Another gate, delve gate.
So what happened here?
Where should we start?
Anonymous substack.
pops up.
Yeah,
these anonymous
stub stacks are
interesting.
Deep Delver
clearly created
just to
share this
particular story.
No idea who's
behind it.
Yeah.
Incredible,
incredibly professional
in their
presentation, right?
They're putting
backups of the
article.
Yeah,
they're saying
reporters who want to
get in touch.
Whistleblower.
They're sharing a
proton.
And so,
yeah,
they make an argument
that Delve
has had
a bunch of
kind of nefarious activity
kind of duplicating reports
not basically just like
a lot of their value prop I think was on
the fact that they were using AI
and speed
and
yeah it doesn't look
good at all
I don't believe we've had delve on the show
but I searched the calendar
and I got one hit for delve
and it's in a summary
it's in a summary
of Bill Gurley's book that says it's a page turner that delves deep into the surprising, often
zigzag and career paths of exceptional performers. There's something inspiring on every page
is a quote from the New York Times bestselling author that he gave to Bill Gurley's book and just
kind of wound up in our notes. Anyway, so what actually happened? What is Delve? Let's start there.
Delve does SOC2 compliance and HIPAA compliance. They've worked for a number of companies.
like lovable,
Clue Lee,
etc., etc.
And, yeah, you can kind of,
I mean, the article is like very, very, very long.
Okay.
And detailed, but it just goes into...
Aaron Griffith shares, like, the key claim.
Aaron Griffith, of course,
is over at the New York Times.
And she quotes this.
Delve built a machine designed to make clients
complicit without their knowledge
to manufacture plausible and deniability.
while producing exactly the opposite.
And a lot of people are having fun with the fact
that the Dell founders were in the 30 under 30,
which of course has surfaced a lot of people.
I think there's, are there really 1,800 30 under 30 every year?
That's true?
Or is that like DocuSci?
I thought you were saying, all in.
Oh, maybe overall.
I know that there's multiple categories.
So there's more than 30.
I think it used to be that there was just,
there was actually 30.
Yeah.
And then Forbes realized.
like, what if we scaled this?
Yeah, this is the plan.
Scale the Midas list.
100 Midas lists.
So you get 10,000 VCs paying you top dollar to rank.
It should be an auction.
So Austin Peter Smith says,
not going to lie,
as we've been going through a grueling
sock two process with Vanta,
one of our sponsors,
I have felt a lot of FOMO reading about Delve customers,
getting it done in three weeks.
If all this is true, then no-mo-fomo.
Milo.
are some things that you just can't short.
Milo pulled up a post from the CEO from April of last year.
It says, the CEO says, when you step into the office and you're founding AI engineers on his
third all-nighter, his team never stopped shipping.
Milo says, third all-nighter of what?
Compliance?
I don't want my security company shipping 3am code.
So very unfortunate situation, not going to make any.
any real assumptions, but this story's definitely not over.
Well, let me tell you about MongoDB.
What's the only thing faster than the AI market?
Your business on MongoDB.
Don't just build AI.
Own the data platform that powers it.
And let me also tell you about Lambda.
Lambda is the superintelligence cloud building AI supercomputers for training and inference of the scale from one GPU to hundreds of thousands.
Okay, so the snack post?
We're not doing the snake post.
You don't like snakes?
No, I hate snakes.
We're not, we're not doing it.
I refuse to pull up a snake pose.
We're skipping straight to Bruce Lee.
Okay.
We're skipping way down.
Okay.
I'm not going to make John watch a snake video.
I hate snakes.
I saw it.
I saw it.
This video is definitely like terrible to watch.
It's also fake.
It doesn't exist.
I'm Irish.
No snakes in Ireland.
We got to do that.
We got to do that bit where snakes are banned.
We got to do that bit where somebody attaches like a rubber snake.
No, no, you would not do that to me under no circumstances.
fishing line. We will be watching Bruce Lee fight Chuck Norris in the way of the dragon because this is the way that we pay our respects to Chuck Norris who of course passed away at the age of I think 86.
Norris. He was 86 and this is one of the most iconic fight scenes in movie history. Have you seen the way of the dragon? Of course you.
This scene was unique.
It was set inside Rome's Coliseum,
and it was often cited as a turning point
for how martial arts were portrayed on screen,
particularly because they didn't use actors.
So both Bruce Lee and Chuck Norris were legitimately high-level fighters.
Norris was world karate champion at the time.
They cast him in part because of that,
and it has a much more like grounded,
credible feel as opposed to like previously more stylized uh kung fu films and and you can see this
with the uh bruce lee actually directed and choreographed this himself so lee had full control so the
director didn't say anything and they do these cool like punch in shots look at this so you're seeing
nice wide you can see exactly where he is there's no body double and then we're going to zoom in
and then what are we going to do again we're going to zoom in again and so he see his face and he's
just sitting there waiting brilliant shot so so much time to breathe
and understand and feel what he's feeling.
The music, footsteps, breathing, clothing movement.
The cat, of course.
Any snakes?
Yeah.
No snakes, I don't think.
I haven't watched the whole thing.
Your camera often stays wide.
This is, this stays in contrast to something like the born identity.
Very, like, fast cuts, close-ups.
Much easier to get something that feels intense when you're cutting and chopping.
It's much harder to make something like this where you see the full.
body, you see, now we're in
slow-mo, they're shodding
back and forth. The empty arena
gives a gladiatorial vibe,
a sense of ritual combat.
Visually frames
the fight as mythic, not just physical.
Bruce Lee
is learning mid-fight.
Norris has the edge with his rigid
karate form, but Lee adapts,
he loosens his stance, increases his
mobility, switches his rhythm.
We got to talk over it or else we get demonetized and
banned.
So I got to figure it out.
Anyway, we're very sad that he is no longer with us,
but he leaves behind a massive legacy in a portfolio of films,
including the TV shows as well, Walker, Texas Ranger,
which was constantly on TV when I was a kid.
Well, rest in peace to a legend.
Let me tell you about Apple oven.
Profitable advertising made easy with axon data ad.
Get access to over one billion daily active users,
and grow your business today.
And let me also tell you about Century.
Century shows developers what's broken
and helps them fix it fast.
That's why 150,000 organizations
use it to keep their apps working.
Bernie Sanders, had a conversation with Claude.
He did.
The video was posted yesterday.
Justine Moore says he did the meme.
He did the meme.
Bernie says, pretend to be a scary robot.
I'm a scary robot.
Yeah, yeah.
Taylor Lorenz time time to this too.
This reminds me of that tweet
that was like typing I'm evil
into a Google Doc
and getting scared.
Yeah, there's a little bit of that.
Wilmanitis had another take.
He said a trillion dollars was spent on AI risk teams,
and no one thought to hard code into the model
to not tell Bernie Sanders that you do crimes.
Very funny.
But this is the correct way to disclose
that you're talking to an AI model.
Yeah, do you think he was inspired by the Vanity Fairpiece
and then immediately shipped this?
The Vanity Fair piece buried the lead,
and it was surfaced in a bunch of screenshots later
that made it look like the entire article
was AI generated, which it wasn't.
like the Vanity Fair article did have access to a bunch of people,
and there are some interesting vignettes in there.
But this is very clear from day one what's happening.
Like he's talking to Claude, and he's investigating and, you know, sharing his fears.
And I think this is a great way to actually share what you're doing and make it very clear.
And so people are mixed on this.
Miles Brundage says, worst part of the Bernie video is using Sonet,
not sure why folks are so mad about the other stuff.
That's very funny.
And then delicious tacos?
Delicious tacos?
I also spoke to grok.
It's burning like this.
No, no, don't click that.
But you can imagine what happens there.
And then, yeah, hopes revenge.
Did make the card for us.
Thank you.
Signed.
Signed in there.
It's great.
Anyway, let's move over to Montana.
One and only Moonlight Basin.
There's a property that made it into the timeline.
Ooh, indoor pool.
New.
Okay.
This is a new hotel.
Got to visit the property a few weekends ago with...
I saw some promotional material for this.
It is absolutely stunning.
I want to have Sam, the founder of Cross Harbor,
who's the developer being on the show,
because he is basically, in my view,
felt like he was the mayor of Big Sky.
He's developed and all these incredible properties.
Donated a hospital to Big Sky, too,
just said,
the hospital for the local community, which is amazing.
Does it have zebras?
No zebras.
Does it have tortoises?
For 5.1 million, this safari-like estate comes with zebras.
Oh, you got a solution to my problem.
I need zebras.
Animals Rome 3 at California's 137 Oak Hill Preserve, which has a five-bedroom lodge and a
helipad.
I'm loving the sound of this.
This is crazy.
Okay, wait, I can't believe the value here.
I feel like anything that has zebras and twasers.
Fortis is should be up in the double-ditch.
Each zebra, I don't know how much it costs to get a zebra, but you should get like a 10x
multiplier on it.
Yeah, for sure.
So, Brian Kraft, it's like having an AI researcher.
Visited Africa for the first time in the 80s, he said, but his heart never left.
He proposed to his now wife, Bernadette Kraft, in a hot air balloon.
That's elite above the Serengeti National Park.
A couple got married in Nairobi, Kenya in 1988, in 288, and two decades after, two decades ago,
after taking their three sons to Victoria Falls in Zimbabwe.
Brian started wondering how he could bring some of the African experience closer to home.
Can I recreate a mini Africa that's a short distance away from our house?
Thus began a years-long process of developing a roughly 137-acre safari-like sanctuaries in Ione, California.
Is that Ione or Ione? I don't know.
With a helipad and a collection of animals, including tortoises, alpacas, East African, plains, zebras,
and cattle.
Aoni.
Aoni.
Okay.
So now approaching the age of 70,
Kraft, who is a commercial real estate broker,
entrepreneur, and aspiring screenwriter,
is listing the vacation property for $5.1 million.
Approximately 15 animals are included in the offering.
That's only less than a 10x multiple per animal.
Known as Oak Hill Preserve,
the estate is about 40 miles from Sacramento,
where the crafts live.
The animals roam freely on the property,
with access to plenty of,
water and grass. Kraft likes to drive around the estate. An old pickup truck he outfitted with
benches in the back and lights in the front and rear. The idea is to go looking for animals
like you would on a safari. Craft assembled the property by buying three separate parcels
over a five-year stretch. Starting in 2007, it had the right amount of open space like a
savannah and the right amount of trees like you're in a thicket. Craft improved the land,
a former cattle ranch bit by bit starting with no climb fences, roads, and underground power lines.
Throughout the property, Kraft said he tried to evoke Africa with curved roads and building
with rounded edges.
One of the first structures he built
was a bunk house
for a group of friends.
I've got a group of knuckleheads, he said.
I did it with them in mind.
It was a guy thing.
The wives put up, put up with all of us.
If someone says knuckleheads,
and you don't immediately think of a specific group.
This is amazing that is in California.
Just driving around this California estate
and just seeing zebras roaming is amazing.
Ostriches, this is a tree.
This is a treat. A few years ago, Kraft said his friends chipped in to buy him a Jeep with animal print paint. We were all having breakfast all of a sudden. I hear the theme of out of Africa. He could recall, then one of the guys pulled up in the Jeep is quite a surprise. He completed the main lodge on the property around 2018, spanning around 4,200 square feet. It has five bedrooms. There's a cafe for dining near a creek in the property, as well as entertaining space that Kraft calls the cigar bar.
John, you have to get this place.
This is extremely me.
This is so you.
This is extremely me.
Kraft said that he is at the estate every week.
It's basically just a family getaway.
His children and their friends spend time there too, and his oldest son got married there.
Wow.
Why is he selling?
Why is he selling?
What's wrong?
This has got to be some Jurassic Park style thing where he's been doing some rare zebra crossbreeds
that are about to take over.
He was like, yeah, the electric fence works well.
It's no climb.
You're like, but they've learned to fly.
I'm not exactly sure.
The property has many outdoor amenities, including basketball court.
That's going to be big.
Basketball's making a comeback.
Craft said selling is a sweet, but he promised his wife to list the property when he turns 70.
Oh, okay.
That's when you should be selling your primary home moving to the, to your ranch.
Okay.
How far is it?
Ione.
Ione in Amador County is home to wineries and equestrian properties and it has become a second home market for people from the Sacramento area.
The local luxury is strong. Yeah, it's really far. But it has a helipad.
Yeah, six hour, six and a half hours straight shot, maybe seven hours straight shot in a car.
But if my plan to ban speed limits happens and you can drive there 200 miles an hour instead of 65, you'll get there in two hours.
It's a flat two hours right now in San Francisco.
Oh, okay.
this. By train, it'll only take you six hours.
Wait, did you guys miss this line? It says one of his friends discovered what he believes
to be a century old gold mine.
Wait, really? I did this. Okay, he's just prank. He's pranking everyone right now.
This is crazy. He just, I think he wanted to just show off his, I think he just wanted to show off
his ranch. So he's like, yeah, I'm selling. I'm selling. He's not selling this thing.
There's no way. He just wanted the, he just wanted the journal feature. We do, we do need to get
this guy on the show, though. He seems like he's just had a great life and a great time. Seems like a good,
good person to learn the ins and outs of commercial real estate from. Quickly, let me tell you about
Plaid. Plaid powers the apps you use to spend, say, borrow and invest, securely connecting bank accounts
to move money, fight fraud, and improve lending now with AI. And somebody who is selling is Orlando
Bloom. He put his longtime Malibu home on the market for $12 million. He spent millions redoing the
four-bedroom house. Now it's for sale. It can be you.
It is above El Matador State Beach.
You're going to have to tell me if that's a good beach.
It is a fantastic beach.
It was the after's primary home for a full decade.
A lot of tourists there.
A lot of tourists, okay.
Which is somewhat of a downside.
It's somewhat of a downside.
Okay.
So it's in a gated community.
It's in a gated community.
Only Jordy can tell us if it's a goaded community, though.
The Malibu House has interiors by the artist and furniture designer Roy McMacken.
Bloom did an extensive renovation that cost more than $20,000.
twice what he paid for the house. He bought the house in, sold it. He sold its separate Malibu House
in 2024 for for $4.1 million. How much did he actually buy the house for? I forget, but...
2.5.
2.5, and then I guess he spent more than five renovating it, and now he's looking for 12.
So he said he's reluctant to let go of the Malibu house, but he rented it out last year and
realized that he likely was not going back there. It felt like it might be the right time to let
go, he said. And he's somebody that picks up the phone when the journals call in, which we love to hear.
Listing agent is Chris Cortazo.
No way. Again, Cortozo. Basically, Chris has almost half of all the high-end listings in Albu.
Do you know how he described the ground floor when Orlando Bloom bought this house?
He described the ground floor as a bit higgledy-piggledy.
which is a great line.
It was a bit higgledy, biggledy.
But I needed it for my knuckleheads.
I needed it for my knuckleheads.
He said he's got the most amazing drives
through the Malibu canyons.
That is true.
It has a pool, a jacuzzi, and sauna, I believe.
And so you can go check that out.
There are some other amazing properties
in the mansion section, but we will have to get to those later.
First, let me tell you about Vanta,
automate compliance and security.
Vanta is the leading AI trust management platform.
And let me also tell you about graphite code review for the age of AI.
Graphite helps teams on GitHub ship higher quality software faster.
And without further ado, let's bring in our first guest of the show.
RF10 is in the restroom waiting room.
We'll bring people in to the TB, the Ultramed Doms and menswear inside them.
And we can give them a couple minutes because there is a tequila billionaire who is selling a
Bollyanese style Hawaii home for $32.5 million.
It's designed to look like a temple.
the house on Kiholo Bay
was built in Indonesia,
disassembled, and then rebuilt in
Hawaii. That is crazy. Billionaire John
Paul DeGioia's Hawaii home
has traveled almost as much as he
has. I like this home. Just take the home
and bring it to another... That's pretty
remarkable. Island. So in the 80s
he had
the Balianese style
Bali, from Bali,
that home designed
and constructed by artisans in Indonesia
then disassembled and
shipped to Hawaii's Big Island where it was rebuilt on a waterfront lot. The process cost a
couple million dollars. He's a co-founder of the tequila brand Patron and the hair care products
company, John Paul Mitchell Systems. Now the property with a shingled roof designed to resemble
dragon skin is coming on the market for 32.5 million. What a remarkable property. You really haven't
lived until you've gotten food poisoning in Bali. I've never been. Have you been to Bali? A couple
time. Surfing? Yes. A couple times. Isn't it a really, really long flight? It's a terrible flight. It's a
terrible flight, right? It's very inconvenient. Especially when you're college kid and you're broke.
Yeah. And you're just like, I used to, with surf trips, I'd go and I would just search the rough dates that I'd want.
Yeah, yeah, yeah. And then I would just buy the cheapest possible flight. Yeah.
Which would usually involve like a 17-hour layover and like the worst place on Earth.
Amazing. But I would do it because my time was basically worth nothing.
Love it.
and who's worth it.
But shouldn't you have just gone to an island
that has similar, like, features closer?
Like, we have the Caribbean.
Is there not good surfing in the Caribbean?
No.
No.
It's actually, yeah.
You can't surf in the Caribbean.
Good question.
Great scuba.
No, it's not to say there isn't good surfing in the Caribbean.
It's not like Bali.
But the Caribbean, all areas are seasonal, right?
So different times a year, it's going to be better conditions.
But the Caribbean, you have situations where, like,
really good for six hours and then it's flat.
Whereas Bali, you're going to have like more consistent surf and it's an island so you can like go around it depending on the conditions and whatever swells.
Okay.
Well, I believe we have our next guest in the rich room waiting room.
So let's bring in RFKMor into the TB<LTROD.
How are you doing?
Good to meet you.
Thank you for taking the time.
How are you?
What's going on?
Boys, how's it going?
It's fantastic.
And looking sharp.
of the weekend. You are looking sharp. We love having anonymous commentators on the show.
What can you tell us by way of an introduction? What is your focus? How would you introduce yourself
without doxing yourself? Yeah, big fan of menswear, big fan of the clothing industry,
brands, apparel products. Worked in men's brands in the industry for over 10 years now.
overnight success it also says here you're a hotel bar evangelist explain that that's right yeah
what's so special about a hotel bar versus just a normal bar i uh it's an elevated experience why it doesn't
necessarily need to be an elevated refs the riffraff out why you can't know about they don't know
about it follow rf kenmore yet okay okay it's uh it's a bit of it's a bit of a filter you know
you don't always have uh you don't always have people wandering in all
off the street. Sometimes the bar, you have to go through the lobby to a room to a room and
just kind of filters people out, you know? I wanted to get the update on the menswear industry
broadly where the like what's happening in clothing. Who's the biggest winner right now?
Yeah, who's a bit, yeah, who's the biggest winner? Yeah, who's on an absolute, like, generational
run? I mean, on, on the, on the, on the, on the, the, on the, the, the, the, the, the, the, the,
largest level.
I don't really
know in terms of luxury
or those major players, but on the more
specialty sort of scale,
probably Buck Mason, you know,
kind of big in the conversation.
They're opening tons of stores.
I think they're up to like 50 or 60 stores
now.
From what I last heard,
men still drives
a pretty sizable portion of the business,
which you don't really see.
usually women's overtakes as soon as you introduce it.
Oh, interesting.
Probably them.
So would you expect at some point women's to overtake men's at Buck Mason,
or is it just the name is like so, it's just incredibly masculine?
But maybe there's still an opportunity.
I would probably expect it to, from what I hear it's doing really well.
They have sort of a good foundational business going with t-shirts and sweats and sort
of like coastal, you know, linen and good fabrications.
Well, I would say a large part of their success is that they put a vintage Porsche in their
stores, right?
Yeah.
Have you guys ever seen their Porsches they have in the stores?
Do they actually?
We went to that suit fitting with the abuser.
It was at a buck made.
Oh, that was?
That's a buck made.
And they did have a vintage portion.
Yeah.
Yeah, yeah, yeah.
Yeah.
Where did that trend come from?
Is there like a clear lineage or is it just like a broad trend?
We need, you know, guys know your meme where it like traces the origins of every meme.
We need to know your Porsche.
Yeah.
I don't know.
I, I know that ALD had the Porsche in their little Soho pop-up that they did for their Porsche collaboration.
And that might have predated any, any Buck Mason.
Yeah, I mean, it makes total, I mean, it's funny because I've always appreciated it.
I really love your post when, when you're just kind of joking around.
like, no, they couldn't possibly put a car in their retail store because it is so cliche now.
But I think it's a way for, it's just a way for a brand to signal like who they are.
Because cars are extremely personal.
It says if you're a car person and you choose to invest your money in cars, your car does say something about you, whether you like it.
Yeah, I would love to walk into a menswear store that had like a Dodge Viper sitting there, a SRT, or, yeah,
Maybe like a Dodge Durango, S.RT.
I'm sure if we can find.
What?
The three-wheeler?
What's that one?
That they always play the loud music out?
Oh, is that the Ariel Adam?
No.
Slingshot or something.
I forget about that.
Yeah.
Who's going to be the first?
Who's going to stand up and be the first?
That would be good.
I like it.
I would shot a place.
What is actually going into how does a brand thrive today?
Everyone knows that apparel brands.
You know, you're putting it, you're having to spend so much money on inventory.
You don't necessarily.
know what's going to be hot. But what are the brands that are doing the best in
mens who are doing from a supply chain standpoint? Are they, you know, leaning into U.S.
manufacturing? Are they are getting, or are they still like dependent on Asia or Latin America?
What's the approach that's working? Yeah, I mean, there's no one, in terms of supply chain or
or sort of like the operational side of the business.
I don't think that there's one model that you have to adhere to.
I know that COVID really scared a lot of brands into diversifying their supply chains.
There were some brands that were just super,
super heavily concentrated in China,
even with just one vendor base.
And so that's really forced people to look into Latin America, India,
different areas like that.
But as far as like what drives success, I think community,
is more important than it's ever been.
You know, you look at the run.
What does that actually mean, though?
Yeah.
Usually when people, like, for example, like,
I've bought a bunch of stuff from Buck Mason over the years,
but I've never been, like, identifying as, like,
I'm in the Buck Mason community.
Community to me would mean, like, you walk in and there's, you know,
you got your Dodge Viper there,
and then they hand you a white monster,
and there's, like, a mosh pit that you can, like, go,
and like thrash to like limb biscuit in.
And like you're going to be fighting guys in the mosh pit,
but you're going to be building community through that.
Got it.
That's what it means to me.
Okay.
But maybe you have a future in men's work.
I think so.
It's possible.
You look like it.
You're looking, you're kind of mug and jorty right now.
Yeah, casual Friday over here has crept in to every day.
Well, you almost wore jeans.
I was very close to wearing jeans, but I did throw on the dress pants.
Walk me through the guide to visiting New York.
We head to New York every once in a while.
We're usually at the New York Stock Exchange downtown.
I believe it's in downtown Road Street.
Where's the best place to live?
Where's the best place to hang out?
What's the guide for the West Coast Fellow who's visiting or planning to move to New York?
Yeah.
Everyone's got different.
That's kind of the cool thing about Manhattan.
There's kind of different flavors depending on which neighborhood you go to.
I think the Upper East Side is coming back.
People are rediscovering the Upper East Side,
kind of like they're the first ones to do it,
which is funny.
But my favorite neighborhood still is like the nomad,
flat iron sort of area.
It's central,
but it's not in the middle of anything,
if that makes kind of sense.
Does the city feel of like it's back?
Because there was a lot of like doom and gloom over like Mom Dani,
everyone's going to move to Florida, everyone's going to leave.
But what's the actual vibe on the ground been?
Yeah, I think it's the same as it's always been.
I think, you know, you walk around anywhere busy.
You know, you go to any of like the shopping areas,
whether it's Fifth Avenue on Flatiron or you go to a nice restaurant somewhere that's popular.
They're slammed and they're impossible to get into.
So I don't think.
What is your pitch for?
tech people who want to dress more, want to elevate their wardrobes in New York specifically.
I feel like the finance guy has some sort of shape to them that's been established going back.
There's lots of great reference points.
You can say I'm a garden gecko guy or I'm a Patrick Bateman guy.
There's plenty of iconic cinematic portrayals of the Wall Street guy, less so in the New, the New,
York tech scene. The New York tech scene is certainly growing and it feels like it has an opportunity
to distinguish itself from the Silicon Valley scene. I don't know. I think you just establish like a
tribal council of tech leaders to really hone in on the personal aesthetic. But if you're an individual,
I mean, I think a uniform is always a great place to start. Just pick a couple of good things
atop, a bottom. And then buy really good versions of those things that are obviously well made and that
fit you really well. You need to take them to a tail or whatever to make that happen. That's good
too. And then just buy multiples. And then from there, you can kind of introduce maybe a
stylish piece that you found really interesting that just happened to be kind of like a one and done.
What's going on with various lifestyle brands in different kind of subcultures, whether that's running
or golf, are they all going to converge on a long enough time horizon because they need
need to scale.
What are you seeing there?
Well, I don't know if you saw my tweet about Malbin.
I guess they're converging.
They're just grabbing at whatever hype.
They can find transitioning from golf into run clubs.
But I don't know.
I mean, it's hard.
Like if you look at the hardcore running brands that are kind of driving the culture right now,
Bandit, Satisfi, there's a couple smaller ones.
like Uvoo or I don't even know how to say it in the UK or soar.
Could you imagine a world in which they pivot into golf or they expand, I guess,
better phrased into golf?
I don't know.
I think that would feel kind of disingenuous and you would end up with this like disparate
feeling brand identity and assortment.
So I don't know.
I think lifestyle is probably the more natural.
Yeah, it's an interesting dynamic where it's easier to break out and establish a foothold as a brand by really focusing on like a subculture, like running.
But then can you is running, you know, what are you running from, right?
Is it, is it somewhat of, is it an Instagram kind of, you know, fad, right?
Are people can can running support 10 different, you know, micro brands over time, probably.
but at the same time, like, it feels like very, like, on trend right now to, uh, and,
and yeah, we'll see, we'll see how durable it is.
So outside of following you, uh, what's a good way for folks to get into menswear?
If I'm talking to somebody in their interest in cars, I might recommend Doug Dumuro,
go down that rabbit hole. Uh, there's, you know, there's a whole, uh, you can pick up a copy
of car and driver. You could start watching drive to survivor, just watch F1. You'll learn about cars
broadly. What are the different entry points? What are the great, you know, either creators or
publications that you think help people get up to speed on menswear? Yeah, that's, that's kind of why I
started tweeting, honestly. It's hard. I don't know that there is, that there is one. And I think
the offering in terms of voices and publications and more of like the institutional side of it,
they're, I don't know, I feel like kind of aimed a little high.
Like they're looking at temporary brands.
They're looking at runway.
They're looking at things that may not be super useful to most people.
And so I found out really hard time trying to find relatable, digestible content or advice.
Sure, sure.
Yeah, for normal people.
I got one.
Jeremy Kirkland, blammo.
Okay.
He's a buddy.
but he's had a great podcast forever that kind of goes through and interviews a lot of the great kind of founders and creative leaders in the industry.
Yeah, he's cool.
There's that dude, now I'm blanking on his name.
I don't know.
Last question, do you think surf brands can ever make a comeback?
Do you think that people will be like, I got to get the new Billabong drop?
I got to get the new Quicksilver.
Is there a chance?
They've fallen off so incredibly hard.
What else were you with a warp tour?
Yeah, the falloff is just insane.
Like people just like young teenagers, they want to wear chrome hearts and, you know,
and streetwear.
They don't want to be caught dead in Billabong, but everything, all these things come back
around eventually.
Yeah.
It's kind of funny.
I was just talking to a, uh,
in the industry about this, how
Bill Bond, Quicksilver, whatever,
kind of, you know, they were tapped
into culture. They were kind of
running things for a little
bit, but now that
I mean, that vibe is probably running
brands or golf brands, maybe
a little bit. There is the one
brand,
Florence Marine X, which
John John Florence is the face of,
which is backed by
the Hurley family,
and he's having a
at this sort of like modern take on a surf brand.
You have Outer Known as well.
Kelly Slater's Outer Known brand that he co-founded.
It's definitely more of like a lifestyle.
Yeah, the question though is can any of these brands like break back into culture?
Can Billabong or Quicksilver break back specifically?
No, no.
I'm just saying like even Outer Known and Florence Marine X, like you don't see like Instagram kids in a G3RS, you know,
rocking like out of, you know, out or known. And my question is like, could you ever see one of those
people, one of those archetypes, you know, rocking a surf brand. It seems, it seems like a stretch,
but it's hard. Yeah, it's, it's hard to imagine, but I don't know. I mean, crazy things happen.
Billabong's got to sign ASAP Rocky as creative director. Most of the GT3RR center seem like
the type to put the surfboard on the roof, which is like ridiculous. Obviously, no one would
ever do that.
John knows.
I mean,
this is something I know.
Anyway, thank you so much.
Great to meet you.
Thank you for, thank you for all of your
enjoy your weekend.
And we'll chat with you soon.
Have a good one.
We'll find a portrait of the store somewhere.
We will.
You're the man.
Let me tell you about Turbo Puffer.
Serverless vector in full tech search.
Built from first principles and object storage.
Fast 10x cheaper and extremely scalable.
Before we bring in our,
oh, is our next guest to Vail?
Yeah.
Fantastic.
Let's bring in Mitch Lee from Arc boats.
That's the sound of the boat going.
You need to play that constant.
Let's bring in Mitch Lee from Arc boats.
How you doing, Mitch?
What's going on, Mitch?
I'm doing well.
Thanks for having me.
Thanks for hopping on.
I'm super familiar with you.
We talked on the phone a couple of years ago,
but since folks out there might not be,
please introduce yourself in the company.
Yeah.
My name is Mitchley, co-founder, CEO of Arc.
ARC is on a mission to electrify the marine industry, rebuild this very outdated industry
around more modern electric power trains.
This is similar to what happened in rail many decades ago.
Every train today is electrically powered.
They're diesel electric, hydrogen electric, battery electric, but they're all electric.
Marine industry is going to do the same thing, and we're out to a big lead there.
Yeah, we were talking to Travis Kalanick about how he, I think you got like, like,
a tour of Seronics factory and was like, I want a water ski behind that.
But I think you can technically water skiing.
He wants a drone to help him water ski.
He's like, I can't get anybody to drive a boat.
Yeah.
So talk to us about like what can you do on an arc boat, fish and wakeboard and water ski is everything on the table?
And then, and then, yeah, is there an autonomous vision in the future?
Yeah.
So briefly on the business, where we started was we, we,
We had this core thesis.
The entire industry is going to go electric over the next decade or so.
We started by hardening that technology in the consumer space.
So our first boats to market were consumer boats, a speedboat that you could water ski behind.
Now we're ramping production of a wake sport boat.
So something that you wakeboard behind.
John's a lake guy.
I'm more of an ocean guy.
It's lake boats, lake boats.
That's what I grew up with.
I love it.
So we're ramping production of that.
What's the goal?
Are you trying to, is there anything you can do on the electric side to make like the biggest wake ever?
Or is it more just kind of like, hey, we want kind of something.
Like the plaid was like for the price, like the fast is zero to 60 to time.
Is there an equivalent like, oh, electric unlocks this?
Because obviously everyone knows about the environmental benefits, the cost benefits.
Maintenance.
But the maintenance.
But like, is there going to be like a killer feature from electrification?
There is, I mean, there are multiple killer features. One of the biggest ones is actually sound.
Okay. It's quiet when you're on the boat and like operating. So you can just talk to people. That's amazing. That's amazing. You don't smell the fumes of it. The torque on it. So that's a downside for John. He loves the smell of, you know, fumes in the morning.
Yeah, seeing the oil pool of a jump into the water. Just the exhausting down into the water and cancer that you're,
Yeah, that's great.
No, but the torque at low speeds is very high.
So when you punch the throttle, it's immediate acceleration.
The way you corner, it handles like a jet boat.
So you could whip this.
It's electronic steering, electronic throttle.
So you could whip this boat around with a, like, you know, steering with one finger and throw people off the boat because it's so powerful.
And then it's software defined.
So every part of this is, yeah, powered by software.
You've got in-house firmware, in-house software, in-house telemetry system, over there updates.
You hit one button.
The wake is perfectly configured for whether you're wakeboarding or wake surfing on the left or right side of the boat.
We can set that all up in software, and it's just a punch of a button.
That's amazing.
So talk to us about where you're going next, how much money you've raised, what the plan is going forward,
because obviously you found this beachhead metaphorically and you're expanding.
Yeah, we just closed a $50 million series C that brings our total amount to fundraise.
Love the energy of the show.
Play the boat sound.
I want to hear the boat sound again.
Yes, we fired up in the morning.
I love it.
That should be your alarm clock to br.
So 50 million.
That's my, anytime somebody calls me, that's the sound that it makes.
That's great.
We just closed that.
Sorry, it's Friday.
We're having fun.
Sorry to keep it together.
Don't worry.
I'm hyped up on Celsius.
We're good to go.
Good, good.
So we just closed that round.
It brings our total funding up to 160 million.
And the, again, we harden this technology on the consumer side.
We're at a, call it a $40 million run rate on deliveries of those boats.
Every month it's going up.
Every month our margin is expanding.
Yeah.
we are now expanding that core technology,
the platform that we built to commercial applications
and defense applications.
We signed a $160 million deal for ship-assessed tugboats,
so giant tugboats out on the water
that push-and-pull cargo ships.
Oh, wow.
So that rapid acceleration and that turning capability
that you mentioned, I imagine, is huge for,
if it makes a tugboat potentially a lot more accurate.
it? You definitely get a lot of torque benefits from it, but a big part of it is they care about
profit. They care about like tugboat operators want to make more money. And the way that you make
more money is you cut your OPEX in half by reducing the fuel costs, by reducing the maintenance costs,
by keeping that vessel, which is a $20 million vessel online and running more like a greater
percent of the time. And then you also avoid a bunch of compliance burdens. These things are
cancer spewing machines. So by going electric, you avoid a lot of the compliance burdens for like,
hey, how do you more cleanly burned bunker fuel? Instead, it's like, this thing doesn't even have
fuel tanks on board. You can put a diesel generator on the back of it, but it's a much cleaner
What about autonomy? In the commercial space, that's not as big of a deal today. On the consumer side,
I mean, we have a fair amount of autonomy. You can hit a button and the boat will just hold its
position in the water.
Without an anchor, you're saying?
Yeah, yeah, anchorless anchoring.
That's awesome.
So if you're out in Lake Tahoe, it's pretty deep there.
You can't drop an anchor, but you can just hit a button and say, I'm going to jump into
the water because my boat's staying still.
And the boat just stays there.
That's amazing.
That's really cool.
I mean, we as kind of a little side project on a weekend, took the boat out and made it
remote controllable, so you could just kind of remote control it and $300,000 arc sport.
So if you want to, I mean, I don't think this is legal in maybe any state but Texas, but you can like hop out.
That's where Travis lives.
I think you got to give him a call.
Yeah.
You can get one of our boats and just remote control.
What about the, what about the elephant in the room?
Jet skis.
When are we going to see jet skis?
I'm saying, where are we going with this?
I don't, jet skis are a tough problem.
It's like, it's kind of like motorcycles.
there's a reason that they haven't gone
mainstream electric yet.
I think we might see that one day, but the cost,
I mean, they're low margin vehicles,
and so getting the cost down to be competitive of stuff.
What about...
You're saying so it's hard in low margins.
You don't care about me having fun.
Love of the game.
What about the charging infrastructure at different marinas?
You want a jet ski really badly?
I mean, the SaaS.
Well, you just want this because it'll tow you in
to the big waves, right?
I just jet skiing is euphoric.
Yeah. If you're at Nazare, you need an electric jet ski.
It's autonomous.
But the environmental, you know, it's hard with a jet ski.
You're thinking about, you know, the dolphins are not having a good time.
Well, they don't like them?
You need to do it for the dolphins.
Okay.
Okay.
For the dolphins.
That's our motto at our, for the dolphin.
Mark Ben-Hout is a huge dolphin fan.
Talk to me about the charging infrastructure at Marinas.
Is this something that you partner with docs to?
get up to speed? Is there infrastructure that's pretty easy to just plug into? How does that
been? The way I describe this is electric boats make way more sense than electric cars. That's not to say electric cars don't make sense. They just have hard problems to solve. You have to solve for road trips. Gas cars are really good at what they do. Like going electric on the water is a no-brainer.
Charging infrastructure is a good example of this. Marinos are already wired for power because big boats use shore power to power refrigerators.
or the entire boat charge up battery.
Yeah, because you're going to have batteries for a long time, so you need a lot of charging
of furniture.
And if you have a dock, then your dock is usually wired for power for lighting or if you
have a boat lift, that boat lift already runs 240.
Oh, yeah, that makes sense.
Charging is a pretty tractable problem.
It's not perfectly solved, but we're out to a huge head start there.
When you get into commercial and defense applications, we just design the vessels so that they
don't need charging.
We're installing charging, but you don't need it.
So everything is hybrid electric.
It's diesel electric or hydrogen electric or nuclear electric.
Like aircraft carriers today are nuclear electric, for example.
They have an electric propulsion system, but then where the power source is coming from is nuclear energy.
Interesting.
Yeah, it's fascinating.
Well, thank you so much for taking the time to come chat with us.
Congrats on the round.
We've got to get out on the water.
You got to do it.
There's nothing like this boat.
Come demo it.
sign up for a demo. I mean, to anyone that's watching this to come out for a demo.
It's a, it will shift your perspective on the industry.
Amazing.
Amazing.
Great to have you on the show, Mitch.
Super fun.
And we'll talk to you soon.
All right.
Cheers.
Our next guest is here in person.
We have Bucky Moore from Lightspeed.
Let me first tell you about Shopify.
Shopify is the commerce platform that grows with your business, lets you sell in seconds online,
in store, on mobile, on social, on marketplaces, and now with AI agents.
And without further ado, Bucky Moore.
How you doing?
It's great to be in the temple day, guys.
It's great to have you.
Yeah, I think the last time we did this,
I think we were both kind of just getting started on our journeys, right?
It was early last year.
And so you guys have just ascended.
More sponsors, bigger studio.
Yeah, you're a better hair.
I didn't know you were jacked.
Yeah, yeah.
It's a great day today.
We had leg day today.
Beautiful day in L.A.
What's the split?
Wait, yeah.
What's your split?
Once a week or twice a week?
Monday Friday.
Monday Friday.
Yeah, yeah.
We're all you guys.
It's business.
Wednesdays.
Wednesdays.
that because we didn't work in five days week in the gym with the team but we do like we've been doing a
technology brother split which is a more traditional upper body so it's like you know leg day would
be Wednesday but then you don't get the second leg day it's like oh it's Saturday again
recovery though how has how has lights been been been fantastic I mean I think we're all just
lucky to be in the center of the industry right now given all the amazing stuff that's happening
I think since we last spoke, we closed $9 billion in new funds, and we have been...
Don't hit the gong for us.
Smash that thing.
Congratulations.
Very good.
Very good.
So nine billion funding, and that's across venture and growth?
That is correct, yeah.
So Lightspeed is a generalist firm, and I think something that's very unique about us is we have produced really meaningful returns in just about every sector from health care and life sciences to enterprise, to consumer, to hard tech.
It's a shame that's unique.
And financial services. It actually is, though. And I think it took me a while to realize that it's the secret, I think, of the platform is that we're willing to take deep, deep technical risk and very high conviction bets early. And that's, I think that's the secret. Yeah. So what have you been focused on? More on the venture side? Absolutely. So I've spent all my time kind of in around AI on the early stage side. Obviously, we've been spending a lot of time kind of looking for these really, really transformative opportunities in the infrastructure layer. So new inference platforms, new model,
providers. And then in the application layer, I mean, I just feel like I'm seeing the future every
day. There are companies that are just bringing this intelligence to bear in unique ways with
these industries that I think is really going to be the tip of the spear in how the world adopts
this technology. So when we talk about the SaaS apocalypse, I think a lot of that is somewhat
overblown. Like, I would agree with what Pat and Carl said yesterday in the sense that people do
business with people. And ultimately, I think it is so much harder than a lot of these blog posts
make it out to be to actually get this technology into these industries, into these end
users' hands in a way that actually makes it actionable.
And so we've been very actively investing in both layers.
And I think there are places where the model providers are going to do a good job of that,
but they are still going to have to shoulder the responsibility of that last mile.
And then I think there's going to be places where app providers are going to be really
prolific and build very valuable companies.
Yeah.
Let's work through the supply chain a little bit of the stack because AI means so many things
right now.
Starting with like it feels like the ship has sailed.
a little bit on like training new models for the most part. The big labs are really big now,
huge, maybe going IPO this year. But Neo Labs are popular. What? I mean, there's so,
there's enough. There are a lot of, you get a new Neo Lab at least. Is that interesting to you?
So I would say as a firm, we have, we have been very active in investing in a lot of these
neolabreys. So we're an investor in Mistral, SSI, thinking machines. I do, I would also concede that I think
the bar to reach the frontier today is higher than it's ever been.
Yeah.
And so I think for us, it's really just a question of whether...
Yeah, we've now seen like you can have unlimited, effectively unlimited resources and not
meet the, get to the frontier.
And so as an investor, there really, you have to see that the team actually has like some,
like capital is not enough.
I think there's an argument to be made that there are just no secrets in this industry anymore
and scale is all you have.
And I think there are, you know, really three, maybe four labs that are, that are able to
really play that game.
I'm more asking, like, yeah, you've made bets on Neo Labs.
Those make sense.
Great teams.
Are you expecting to make a whole bunch more NeoLab bets that are like, truly,
we're not on top of any open source model.
We're going to do the full thing in 2026, 27, or has that ship sailed more?
Yeah, I want to be careful with what I say here.
Obviously, to remind myself that this is all about exceptions.
But I think what we're seeing is the bars way, way higher.
Yeah, yeah.
And so everyone talking about sample efficiency, everyone talking about continual learning.
I mean, these are things that the large labs are very, very focused on as well.
But I also think that there's a pretty valid argument to be made that the bureaucracy of these large labs is real,
like in the same way that OpenAI was able to exploit Google's bureaucracy by scaling a transformer before they could.
I think you can argue that such opportunities will exist in the future for, you know,
for Open AI and Anthropic being distracted by making the products that earn them all this money,
better.
Sure, sure.
Yeah, that makes sense.
What about like much deeper in the supply chain?
There was this article in the information a few days ago about a company called Gigga that has raised no value.
venture funding. It's a small team that got into building electrical infrastructure. And it's
in the AI narrative. They were initially selling, you know, transformer equipment, like physical
transformers, not the transformer architecture, to Bitcoin miners. Then they pivoted into the AI
data center. Boom. They were seeing a lot of success. Would you ever dip down that deep? Or is that sort of
out of your purview, obviously exceptions to everything? Oh, absolutely. I think my, a few of my
partners have been spending a lot of time on just the power problem. And I think from my perspective,
as someone who tends to invest more in the software layer, what I'm seeing is that a lot of these
neoclouds are actually blocked by their ability to raise the credit they need to actually bring
this power online by the quality of the counterparties. And so if your counterparty is open AI, for example,
the debt providers are going to be very, very aggressive and open to flowing you the funds that you
need to bring all this online. But on the other hand, these neolabs who aren't generating revenue,
may not have a near-term path to revenue.
They're looked at very differently as counterparties.
And so that's, I think, a big blocker for these neoclouds
to bring a lot of the capacity that they have online.
And so how do you unblock that?
Obviously, we need new and more efficient means to generate electricity.
And so we've been very actively investing in nuclear.
We're investors in a company called Base Power
that's doing some very interesting work, right?
Go Zach.
And I think we will continue to be very active in that area.
And my partners on the hard tech side are very busy trying to figure that out.
Then on the other side of the stack,
at the application layer.
What advice do you give to founders?
What are the green flags for?
Okay, you're building in the application layer.
You're never going to compete in training a foundation model.
Maybe you do some fine tuning.
But there's other secrets in the business.
There's other sources of modes and strengths
that you will see compounding.
And you don't think you're going to get steamrolled
by an open AI or an anthropic anytime soon.
Yeah.
What's interesting?
Right in this moment, I mean,
this week it's been top of mind
or the last couple of weeks.
is like I expect that the dynamic we're seeing right now between cursor and the labs is what we'll see for pretty much every other vertical, right?
I expect to see that in legal.
Like, you know, plot has come out with like plugins for legal.
But you can imagine them just saying like, yeah, we now have 100 people working on just the legal application of our technology.
And so I think that every across, that doesn't mean, you know, doesn't mean these companies can't still do well.
But I'm trying to think through like the timing where Open AI and Anthropic just like basically go all in on some of these bigger categories.
Yeah, so I'm glad you brought up cursor in like the software engineering space because it's obviously the most mature.
So I think it's very illustrative as is legal.
And interestingly today, you guys, I'm not sure if you guys covered this in the beginning of the show, but like the model that cursor launched.
So first off, you know, it's very obvious now that these companies are going to be training their own models.
And it's also the case that they're going to be starting with one of these open weight models,
which today are Chinese, which as an American citizen, doesn't sit super well with me.
We are investors in a company called Reflection AI that aims to change that.
But on the other hand, I do think what cursor is out to prove is that the user data that they're capturing
is going to allow them to set up this reinforcement learning loop that does allow them to build something
that is like frontier quality.
At the same time, it appears as though these companies are still sending a lot of their most
complex queries to codex to or rather GPT into Claude.
And there's obviously a margin problem there
that is pretty hard to compete with
when you think about the competitive products
that Open AI and Anthropic have.
And then when you shift gears to legal,
my assumption would be that like Harvey and Lagora
will have to do the same thing that Cursor is doing.
And so I think this is kind of an elephant in the room right now
as to whether post-training open models
allows you to combine with like unique user feedback
that you get from being an application provider
is defensible enough.
And so when I think about like the companies that we're looking to invest in,
I would actually say that I think that is just going to be an inevitable challenge for any of these industries that hit a maturation point of AI adoption like legal and software engineering have.
But on the other hand, I think there's some industries where they're very large,
they're far enough afield from where the model providers are today and probably will continue to be.
And the context engineering to actually get the customer data into the model is just so messy.
It requires going across different business functions.
It requires a lot of like hands-on forward-deployed engineering.
I think those are the kind of companies.
that we get really excited about,
because I think just being really good at that
is not only defensible,
but it also allows you to start to generate this,
like, feedback loop with your customers
where you hear a lot of their secrets.
And those secrets allow you to feed that back
into how you make your product better
at the expense of anyone else playing in the space,
because if you're serving the customer,
they're only telling you those secrets, right?
And I think Palantir is like a good example of this
in sort of the pre-AI era,
and I think we're going to see many companies
ascend in that same way.
And so the companies that were investing
in the application layer,
I think, have a really clear story
around how that is hard and defensible enough
that they can make it a core competency.
Let me throw out.
You that sort of rifts off of that,
and you can tell me if it seems like it fit.
Like Amazon, obviously the goal
was to be the everything store,
but there were certain categories,
regulated medical products,
Hems, Roman, those companies were able
to break through because it was out of the core competency.
Is that a reasonable thought
where it's not just about the flywheel
of what's happening with those customer secrets,
but it's also just such
sticky, messy problem that the big one-size-fits-all solutions can't necessarily attack them?
I think there's sort of a B-to-C version of this analogy, and then there's like the B-to-B one.
So the B-to-C one is where you started.
What you've seen with Amazon is they've obviously kind of done what Costco does, which is when
they see a category that's sort of commodity enough, they can create a generic version of it
and they can have sort of margin advantages there that allow them to make a lot more money
and compete.
But I think that the B-to-B analogy is the one that I think of a little bit more, which is to
say, like, if you look at Amazon Web Services,
sure. They've let companies like Snowflake and DataBricks
build really, really large businesses on top of them
because it's driving consumption of their underlying infrastructure.
Oh, interesting. That's a good one.
And while AWS still has data warehouse and data infrastructure products,
you know, they're probably 80% as good.
So if you're in the business of just kind of simplicity
and you just want to kind of buy everything from Costco
or buy everything from Amazon Web Services in this case,
like you're going to go that way and many large enterprises do.
But on the other hand, Databricks and Snowflake have built really,
really healthy businesses.
and the health of those businesses accretes to the success of Amazon Web Services.
I think you're going to see something very similar with the model providers,
which is they're perfectly happy letting 75% of the large industries out there just kind of sit on top of them.
And then I think the 25% of those industries that they're going to play in,
those are the ones that I think you want to be very mindful of and avoid.
And I think what the sort of hysteria around the SaaS apocalypse is right now
is that we're starting to see the aperture of that 25% like rear its head.
And I think what that means is you naturally take a step back.
and say, wait, like, it's not just going to be software illegal.
And so I think that's the conversation that we're having every day is, like, what's next?
And I think Claude Co-Work is sort of an example of where you could also just imagine that there's
sort of this new class of AI app company that essentially connects to something like Claude Co-Work via
MCP and actually is in a really interesting position.
So, like, we're seeing companies emerge where, for example, in the coding paradigm, there may be
places where you want to jump out of the code and jump to a design canvas, for example, right?
And so there's a company, for example, that's trying to just be called paper.
that we think is really interesting,
that is trying to provide a canvas
that literally just allows you to go
from like the code you generate in Claude
to the canvas and back, right?
And today that's something that Figma hasn't focused on as much,
but I'm sure will.
Granola, which is a company in our portfolio,
like they've launched an MCP server
and people are using it very aggressively in Claude.
And I think what you're gonna start to see happening
is that the monetization model of a lot of software companies
is gonna shift to actually monitoring,
or sorry, metering the rate at which the MCP server is consumed.
So for example, every time I call Granola's MCP,
Grinola should make a little bit of money that way, right?
And I think that's actually going to be a very healthy business model and one that's probably durable.
No sense.
Jordy?
Sorry.
Cut you off.
How do you think about opportunities at the super early stage where a lab could do it but wouldn't because it's only in the near term like a $300 million dollar, $500 billion revenue opportunity?
Because I think there's like lots of, you know, you look at companies like open evidence or Suno that have built like pretty big businesses.
and like I think like Suno seems to be a beneficiary of like the battle between
Anthropic and Open AI right now specifically because Open AI is like well we could put a bunch of
resources into a you know you know a music product but like that's not the most important
like if we just even if we knock it out of the park it's not going to like necessarily change
the dynamic at the frontier are you thinking about are you seeing opportunities at the early stage
where you're like yes the labs could do this they would be in a good position to win
but it's just not even a big enough opportunity.
And so a small, focus team can, like, get to a $5, $10 billion valuation
and then have the opportunity to, like, scale from there.
Yeah, so I'll start with Suno.
So we're also one of the largest investors in Suno.
Love Mike.
I was honestly very skeptical of the company as a music aficionado.
Like, it was just difficult for me to conceive that music could be generated by AI
that I'd actually want to listen to.
And I've been proven wrong and really changed my mind on the company.
And so I think the sky is the limit for them.
And, like, what's interesting about Suno and more broadly,
audio models is they're just not as big as language models.
Meaning, like, you don't need as much compute to build really good audio models.
And so I think the scale advantage that the labs have is just a little bit less of a thing in that
area.
Interesting.
Yeah, it's more taste-driven.
That's right.
That's right.
But I think coming back to this, like, hey, there's going to be 75% of the industries that
they sort of rule out as, like, just immaterial, given how big they get.
And obviously, they're growing so non-linearly that, like, what's material for them changes
by the week?
Yeah.
And so I think there is going to be a pocket of really, really venture-scale industries.
that the labs just do not service adequately.
And I think that's what we spend everyday thinking about
is like what are those spaces
and how do we find the best teams working on them.
And so I think that's again
why I sort of take the other side of this like, you know,
B2B app business is sort of over.
What's an overlooked category right now?
I mean, I wouldn't say it's underrated,
but I think like power is still overlooked.
It's just so important and such a bottleneck.
So big and such a bottleneck.
And the fact that you can name some nuclear companies,
you can name, you know, we've had base power on a bunch of times,
but, you know, you would think there would be a bunch of, like,
base power style opportunities.
I think we're probably rate limited by capital going into that industry right now.
That's just my intuition.
The other area that I think is, like, more core to where I spend my time
that I still think is underrated as inference, right?
So, like, the GPU supply crunch that we're seeing right now
is largely in part, as Dylan has said on the show before,
like due to the fact that not only these consumer products,
but the B2B products like ClaudeCode and Codex are just really,
taking off and creating like insane demand for inference. I actually think that in the end,
inference, if you look at it as a market, will be much, much bigger than cloud computing was
pre-chaty BT. And if you think about like, I mean, we're talking like hundreds and hundreds of
billions of spend every year. And if that's true, like I think there will be very, very large
inference platforms built in each modality. So there will be an inference platform for real-time
video models. There will be an inference platform for, you know, open source and custom
language models. There will be an inference platform built specifically for long-running agents.
So I think we're just going to see that industry, which today looks like one industry,
break up into many because of how big it is and how much room for specialization.
Yeah, I mean, there was some leaks around like fall this week, right,
who's just been on, you know, an insane trajectory and like kind of, you know,
they've done a bunch of rounds back to back, but going that quickly from a zero to a $8 billion
valuation while staying like relatively out of the, like, 10 years ago,
there would have been like a bunch of beat reporters just recovering, you know,
know, just covering fall and they're like kind of just like happily being like, yeah, we're
just building a huge business over here. And you can sort of imagine like inference specialization,
if that's the thesis that plays out, happens both on like the model level, the data level,
the taste level, the harness, but also down to the hardware. Like there's certain configuration,
certain chips. I mean, we see this through inference acts from semi-analysis like AMD chips will
outperform invidium chips with certain models. So if you're in some particular inference vertical
you might have a very different semiconductor supply chain.
Yeah, and I think one interesting thread to pull on there
is if you start to relax the latency constraint
when it comes to inference,
so for example, like if I'm just telling my software agent
to go do work and come back to me in a couple days
when it's done, I probably don't care as much about latency.
I care about throughput.
And if that's true, then you start to look at these chips
that Intel and AMD have and they look really, really good.
They're cheaper and really stand up.
And you can imagine that for like if I'm doing like blood work or something
and I have to physically mail blood,
and there's like no AI that can short-circuit that.
So I'm going to be waiting a day or two to get the data back.
And the model that processes the data or sequences it or something takes an hour instead of a minute.
Like that's not going to be mission critical to actually.
You don't need Blackwells for that type of work.
Exactly, exactly.
Whereas if I'm doing a Google search or I'm on my computer, like actively doing work,
throwing that on Cerebris or something or GROC is going to speed things up.
And specifically in the developer workflow too.
Yeah, I think where this starts to get really interesting is like if you ask yourself,
like, will there be more of those types of work?
or less, like, I think it's quite obviously more.
Yeah.
If we're moving to these long horizon, sort of more autonomous agents.
Yep.
And so I think there's a world in which the sort of latency constraint that drives a lot
of the hardware purchase and design decisions today starts to be relaxed.
And we see a much more heterogeneous ecosystem.
That makes sense.
Fundraising timelines today, faster than ever?
For venture or for startups?
Early stage.
No, no, yeah, yeah, I'm talking about startups.
Like, if you back company at seed, how long, how long, how long,
I think there are eight companies in the current YC batch that are raising over at over a hundred million valuation, which is crazy because demo day is next week.
And so how do we even know that this is happening?
Usually you wait until after Demo Day.
Not if you have the kind of momentum.
And I think the average prices around 40 and clearly deals are getting done very, very quickly.
Yeah.
And then like any, you know, is the global conflict that we've entered into?
Is that slowing things down at all yet?
Is there any kind of like pullback that you're seeing?
So I'm not seeing the geopolitical impact early stage fundraising anyway,
but coming back to kind of the velocity question.
Look, I think right now we, so first of all,
what I've learned is that you don't really get to decide
how much of the best companies you get to own.
And you don't really get to decide the valuation.
They decide it, and you have to decide whether you want to be involved with them or not, right?
And right now, I think early stage is in this tricky place
where, like, for a seed round, like, you're really generally
getting around 10% ownership, right, for the most competitive rounds. And as a result,
if you go back to kind of like what made the early stage model work, it was like owning somewhere
between like 15 and 20% of companies that become really, really valuable. So the way you kind of
have to play this now as a multi-stage firm is you get the 10% in the seed and then you effectively
have to be in a position to buy up in the next round, the Series A. But at the same time,
the Series A's are also ballooning in price. And there's really not a lot of derisking because
the valuation or because the velocity is so fast, right, by comparison to even like a couple
years ago. So right now what you see a lot is like you get 10% in the seed. The series A happens
somewhere between like 150 and in some cases like 300 post and then you end up kind of trying to
co-lead that or lead that and you end up in like the low to mid-teens. And so it's just a different
time but like that's what it takes nowadays. And there are obviously exceptions to that and I'll
gladly buy more than 10% of a company at seed if I'm excited about it and the founders are open to it.
But that is the reality that we live in. And I think what that means is you're just you're building
a basket of companies that tend to be kind of in that load of mid-teens ownership more often than
Are ghost ship zombie acquisitions affecting venture economics at all?
Or has it been generally good?
So these are like legacy software companies that are slow growers and not going to-
No, more like licensing.
I'm thinking of super fast growth startup with a bunch of venture capitalists that then a bigger
company comes along and says, we want to buy you, but we're public.
And so we can't just acquire the whole company and go through FTC approval.
So instead, we're going to hire the whole team, do a licensing deal, pay a
it into the cap table, but there's always this moment where you're like, did everyone get comped
what they expected? Did the employees get what they deserved? Did the venture investors get what
deserved? Do the founders get what they deserved? And it's sort of this renegotiation moment.
And there was a fear, at least last summer, that like the Silicon Valley social contract might
be violated. And it felt like at the moment maybe that was like a fear that didn't come true
because in every case, most people seemed like they wound up with jobs at cool companies, a big,
bigger companies and they did get paid out. But has the fear calmed down or is there still like a
low level ambient fear and venture? So first of all, I would say that the idea that an
acquirer will try to structure deals in a way that disproportionately rewards the founders is
nothing new. That's been happening. That's a tale as oldest time. And there is sort of this
term used in the industry called the founder bribe where to get a deal done, the acquirer may in fact
try to route as much of the proceeds toward the founders and the core team as possible. It's also
perfectly rational because like why why would they want to give me any money as the investor, right?
They'd much rather give money to the people that are actually doing the real work.
Yeah, your job is done at that point. And so it depends on, you know, is it an asset sale or
or a talent acquisition or somewhere in between and everything's sort of a, you know, a blurry line.
Yeah. And so with respect to these like creative structures that you're referring to, right,
like the scale AI, the windsurfs and so on. Like without commenting on specifics, what I would say is
this is obviously an artifact of trying to get around a lot of the regulatory environment that
It makes buying companies difficult for one.
Two, the bankers out there today are just pitching these left and right because they're,
you know, they're out there trying to transact and they think this is a much more realistic way
to transact.
That's what I didn't realize that.
And three, I think the jury is still out on whether the acquirer really gets like the return
on these that they're looking for, right?
Like a lot of these are still in flight.
And I, you know, I just don't know.
So, so, but what I can tell you is that like it's becoming more common.
I told you why it's becoming more common.
and the bankers are very, very actively trying to consummate these types of transactions every day.
How introspective should a new founder be as they embark on their entrepreneurial journey?
Yeah, I...
Because there's two sides to it.
Like, I totally get the Travis Kalanick was sitting here telling us that he just runs through walls.
Everyone was super pumped up about that.
I love that attitude.
I think that the chopping wood, putting your head down, incredibly valuable.
At the same time, I love the...
the Founder's Fund question, the Peter Thiel question.
What do you believe that very few people agree with you on?
That's introspection.
Like, you're actually just reflecting on like, where do I disagree with everyone?
Maybe there's opportunity there.
And maybe there's a combination, but I'm wondering how you deal with it.
Like, how much of the time are you just probing founders, market size, progress,
revenue versus where do you want to be in a decade?
What are you doing with your life?
Is this actually the right job?
or do you really just want to get back to working at Google
and this is just a way to get a promotion?
So my experience has been,
it is very hard to be an effective leader
without some form of self-awareness,
which requires introspection.
Let's just get that out of the way.
At the same time, I think, you know,
this sort of, this position that Mark is taking
or the retard maxing article that has been going around the internet
is, like, there is absolutely merit
to just, like, moving forward and putting one foot in front of the other.
And so I think it's healthy.
analysis paralysis. Exactly. And so I think it requires a healthy balance of the two, but I would
disagree with Mark that I just, I have not found it's possible to be an effective leader without some
form of self-awareness. But at the same time, in order to inspire people, you also have to demonstrate
an ability to move forward through difficult moments. I think that's where the, you know, the,
I won't say it again. And I think, I think that's, that's actually closer to his real belief.
But in the context of that conversation with David Senra, like, it's better to distill the overall thesis,
which is that right now, most people would benefit from just having a little bit more forward motion.
So let's collapse that into somewhat more of an exaggerated, you know, take that then can fly and it gets exaggerated in many ways.
Yeah, exactly.
What advice, if any, have you given portfolio founders that may be on the earlier stage side that seem like they're going to need to raise over $100 million in the next 12 to 24 months?
Like, how concerned should they be around everything happening in geopolitics right now?
Does the conflict in the Middle East kind of like turn off the tap or slow down any LP dynamics for some of these megafund?
Should startups keep their corporate treasury in oil right now?
Probably.
Not.
Probably not.
Look, I think, you know, what's happening in the Middle East right now is a tragedy.
and it goes without saying that many of the countries that are most adversely affected by that
have been very, very active players as LPs.
I think the impact that this could have on the way they behave in that sense is very unclear,
but it seems likely that there will be some impact.
And so that has a consideration on venture fund.
My example was like if somebody's doing a lot of angel investing and they're working at Google
making $3 million a year and a cushy job, and then they lose their,
job. Do they keep like, do they keep like ripping a bunch of checks? Maxios about this. And he was saying,
well, like the LPs that write checks from like Gulf sovereign funds, they live in New York and they
operate in New York and they take meetings in New York. But there's just a matter of like, you know,
that sovereign wealth fund is zero sum. And if it's going towards something else, it can't go into
a venture capital firm and work its way through the. And ultimately, you know, the royals get to decide.
Exactly. The priorities. And there's a whole bunch of other political considerations.
Priorities could be shifting right now.
Totally, totally.
So I do not know what's going to happen.
I think those are the considerations.
And I think when we advise the companies that we're working with that are in a position
where they actually can raise that kind of money,
we have not yet seen the market indicate that there isn't robust interest for companies
that are really scaling rapidly and have earned the right to go out and raise money that way.
Yeah, it seems like we're pre like some sort of correction where we're like,
oh yeah, like you can't raise the same round.
It's just you might raise 80 instead of 100
and your competitor's in the same boat,
so you're probably going to operate very similarly
with just a little more.
Yeah, I would say that I do think the bar
for these Neo Labs to raise that second round of funding
is much higher coming back to what we were talking about.
And so I think to be able to get one of these off the ground,
it's possible to do so as someone who has been a part
of doing really novel research at one of the big labs
and is someone who can probably build
a really outstanding research team.
On the other hand, I think to raise that second round of funding where you get to go really big and build out that frontier cluster, I do think it's going to require some mix of, hey, the work we're doing is unlocking new commercial opportunities and the work we're doing is truly, truly novel at the level of the research. And I think absent those things, what I've seen is that it's a lot harder to pull those second financing rounds together. And I think this is kind of a dead zone for these neolabs where if they can't go big with compute, it's really, really hard for them to be on the frontier.
Yeah. Did you have a conventional path to venture?
I would say I had a pretty unconventional path. So I grew up down here. I started my career in lower middle market private equity. I moved up to the Bay Area to work at CorpDev at Cisco. And then I think that's when things started to get a little bit more. Yeah, proud sponsor, right? And it turns out that the founding leader of the CorpDev team at Cisco is actually one of the co-founders of Lightspeed, Barry Eggers.
No way. And that team has definitely produced a number of VCs that remain in the industry today. And so that's,
That's kind of where I sort of got more conventional, but I think where I started was fairly unconventional.
So CorpDev at Cisco, were you working on a lot of M&A deals?
What was the M&A environment like back then?
Yeah, so when I was there in 2011, this was when we were sort of litigating whether there would be cloud computing or on-premise computing,
and whether cloud computing was something that would be more than like a test and dev environment for the average company.
Sure.
That definitely taught me that it's very, very easy to underestimate the future when you're one of the incumbents.
And the rest is history, obviously, with respect to cloud.
So at that time, we were trying to execute on a strategy
that would put Cisco in a position to own the right pieces
where they could both serve enterprises building their own clouds
and the cloud providers themselves.
So we were buying storage companies.
We were buying new next-gen networking companies.
In fact, one of the projects I worked on was trying to acquire unsuccessfully,
that is, Martine Casado's company, Nisira Networks,
which ended up going to VMware and really did transform the industry.
So shout out to Martine on that.
That's crazy.
And so, yeah, we were working on a lot of deals like that.
We were working on venture investments as well.
So sometimes the companies maybe are in industry is not fit to enter via M&A.
So you would invest in the right companies and sort of learn, right?
Sometimes you would partner.
So, yeah, that's the kind of stuff that we were working on.
It was an amazing job, amazing way to get into Silicon Valley.
And it helped me gain deep appreciation for how much impact these infrastructure companies can make across like every industry at a time where everyone was kind of focused on what the next Uber or Snap was on your phone.
Yeah, yeah, yeah, yeah.
So yeah.
It actually shows you like the breadth of the industry.
Because every day you're looking at some company that is not a household name, is not getting a puff piece in, you know, whatever Knight Legacy, you know, journal is out there.
But their business is fantastic.
They have an incredible team.
And there's a path to just absolutely massive.
Also being able to like level check with founders that that might be exploring M&A and just being like, well, I've actually bought a bunch of companies.
And like, yeah, actually helping them qualify themselves.
And so, like, are you ready for this?
And I carry that with me to this day, and I wouldn't have that experience.
I had not been for the time I spent over there.
Well, Bucky, thank you so much for taking the time.
Come chat with us.
Have a good rest of your show.
Have a good rest of the day.
I wish we could hang right now.
I will tell everyone about console.com.
Console helps AI agents build,
uh,
console builds AI agents that automate 70% of IT, HR and finance support,
giving employees instant resolution for access requests and password resets.
And I'm also going to tell you about Railway, Railway is the all-in-one
intelligent cloud provider.
Use your favorite agent to deploy web app, servers,
databases and more well railway automatically takes care of scaling monitoring and security.
And without further ado, you have Steve Huffman, the co-founder and CEO of Reddit.
Steve, how are you doing?
What's going on?
You're doing great.
Thank you so much for taking the time to come chat with us.
You gave a fantastic speech at my YC batch back in 2018, and I really enjoyed that.
And yeah, it's just great to catch up with you.
I would love for you to sort of just set the table for us for how 2020.
26 is going over at Reddit.
What are the biggest initiatives that you're working on?
How are you spending your day?
Just get us up to speed.
Okay.
2026 is going fast.
Yeah.
Actually, man, I can't.
I'm looking at the date now.
It's March 20th.
It's insane.
So right now we have a, I think, single-minded focus on making Reddit more successful for new users.
I think that's the part.
When I think about the Reddit machine and the Reddit business, that's the part that I think has the most potential or the biggest gap to close.
So like taking a step back, Reddit's got content communities for literally everyone.
And I think we've proven that Reddit can work for anyone.
You know, men, women, young, old nerds, normies.
And so now our task is can we make it work for literally everyone?
Yeah.
And making Reddit successful for those new users in that first session,
that's the thing that I spend almost all my time thinking about right now.
What are the qualities?
Like, what is the experience that someone has when they join Reddit that gets them to stick?
Like, what kind of journey are you trying to take them on?
Yeah, the classic Facebook one was like, if they add five friends, they'll stick around forever or something like that, right?
Yeah, and I'm not even sure that was true for Facebook,
although it's like a tail that's told in Silicon Valley.
But I mean, there's probably some two through it.
And the Reddit equivalent of that would be you find five communities on Reddit that you love.
But do you need five?
Because like, you know, I don't know, growing up.
Yeah, because for me it was like hip-hop heads in high school.
Like, if I typed in.
like R in my browser, it would immediately just like, you know, like populate R slash hip hop heads.
And I would just go there.
I think that's actually the answer.
You need to find one of those things that is uniquely Reddit, touches you and provides that experience that you can't get anywhere else online.
And then once you do, you find that.
Yeah.
You know, then we've got you.
Then we've got you.
Yeah.
So I remember the first time people were starting to use.
the TikTok algorithm. Like the feedback was like it's creepily good basically within like five
swipes. If you stopped and paused over a car video or a watch video for just one millisecond
longer, your entire feed would be cars or watches or whatever you were into. And I'm wondering
of that customer journey that you're trying to funnel people towards the right content
that they'll love, is it more of a user interface design problem or UX design problem? Or is it
just a compute problem and you want to apply more machine learning, more modern AI tools to
bring that content faster, learn what the user's interacting with or observing and then help them
along. I actually think it's both. We've seen this over the years. One of the things we can do
most consistently to grow is make the product easier. So that would be like the UI. You make it a little
bit easier, a little bit faster, easier on the eyes, maybe less chaotic or overwhelming, and we
just grow. Because we have people trying out Reddit every day, and it's just for some of them,
it just doesn't work. But also, right, the machine learning, the feeds, those early recommendations
and insights have almost unlimited upside as well. But I actually Reddit is probably in that
era of ML.
Once you're a core user and you're in your feed,
if you express an interest, yeah, we'll go really heavy on it.
Almost too heavy sometimes.
Yeah.
And it's a problem because I don't know if this is like a normal Reddit user experience.
Certainly mine.
Like people send me weird shit all the time.
And then, you know, if I view it and Reddit, I'm like, oh, okay.
Oh, no, my whole feed is going to be this thing.
That's my life.
Yeah.
Yeah. There's a lot of finesse required there.
Yeah. What is the shift to mobile been like? What is the story that you tell about making Reddit more mobile focused? Obviously, there's a huge shift in user behavior across all internet platforms. But what was your individual experience?
Well, so if you look at Reddit's story, like ARC, the shift to mobile for Reddit was slower because Reddit, like, we have so much text.
And so that was like a key we were like a keyboard and screen platform for longer than most.
Now like desktop, desktop is by far a smallest platform.
And so we don't really think about the shift to mobile anymore.
Like the shift happened.
Maybe for Reddit it happened despite ourselves in some ways, but it's happened.
And so now it's more of the shift to the app.
I think our
one of our largest platforms
I think our largest single platform is actually probably mobile web
and then
you've got iOS and Android
and so for us
we get so much mobile web traffic
because of the search
refers from like Google.
So people are, if you're just using the internet
on your phone, you're probably using Google. If you're probably
using Google, you're probably using Reddit.
But so getting
helping people kind of
cross that chasm between mobile web into the app and doing so in a way that feels good,
where we're not coercing a user to download the app, which is annoying.
Finding that balance and doing that in the right way, I think that, again, there's a lot of,
there's many ways to do it.
And I think there's a good way somewhere in the middle with a lot of finesse.
But that's actually where we spent a lot of time thinking.
How does the average Reddit user feel about AI?
Hmm. Well, I think the average Reddit user is basically the average person.
Yeah. So not good.
I think AI right now is polling less than politicians.
Yeah.
And last I checked, nobody likes politicians.
So, but at the same time.
But the difference, but the difference there that I think is funny is like, like, people like, you know, may have a negative experience of politicians.
but then, but with AI, like, people, like, say they don't like it,
but then they have, like, all these magical experiences in their life,
and they use it, like, crazy, and it makes their life better
and even a bunch of different small ways, in ways that they're aware of
and ways that they don't, they aren't aware of, right?
Like, it's happening under the hood.
And so I think at some point, I think at some point it will actually flip, right?
Just because it's, like, a very valuable, magical tool that anybody can benefit from.
We're going through that transition.
Yeah, exactly.
Do you like AI, people's overwhelmingly negative.
Do you use AI every day?
Every, it's like everybody.
Yeah.
And you can see this kind of, you can see this relationship with Reddit as well.
AI makes not just Reddit, but the whole internet safer.
Things like violence, harassment, bullying, we can use LLMs now to find and just
filter out to moderate out at platform-wide scale in seconds. It's incredibly powerful. Right? The
worst job in the internet used to be looking at the worst content in the internet. People don't have to do
that anymore. So that's really powerful. It also happens kind of behind the scenes. But then AI
writing like on Reddit and elsewhere is just kind of annoying. Right? And we're going to, you see
this on Reddit where it's not prohibited behavior. A human being with a human account uses
chat QPD to make a post. That's allowed. But then you see all the comments just flaming them.
Thank you bot. Thank you bot is like the new OK boomer. And then of course there's just like the
maybe spam and other bad behavior, which is definitely not allowed. But I think like on Reddit,
in emails, in school, we're going through the societal,
like calibration about where AI is helpful and not helpful.
Yeah.
How did you process Maltbook?
Oh, I think I clocked that one within five minutes.
I said, this will be a meme for about a week, and the world will move on.
And it was.
It was like a total insider AI meme, like fun thing.
You know, if the accusation is on the internet, the internet's dead.
things turning into bots. It's bots pretending to be humans. On MOLPoc, it was a bunch of humans pretending
to be bots. And so it was like, to me it was like AI fan fiction. It was like so so goofy,
funny, but goofy and otherwise insignificant. What has been, what is, like, walk us through like the
history of like bots on Reddit, how you've dealt with the problem, when they've been, uh, bugs, when they've been
features like that's a big i mean even even uh you know on on x right now it very much feels like
a bug there's certain accounts if you look in the comments so you can just tell like you know
every single comment was written by a bot it doesn't add anything to the conversation and yet
and yet five years ago everyone was tagging those bots remind me or bookmark this or oh yeah i would say
like like the ask rock yeah it's like 50% of the time it's annoying 50% of the time it like adds relevant
context that improves the experience.
Yeah. So I think the solution to this issue was and always has been through transparency and
intentionality. We've always had on Reddit helpful bots, right, the Remind Me bots and the
haiku bot and maybe less helpful but accepted like the grammar correcting bot.
And then we've had bad bots. But bad bots, we just call spammers.
Yeah.
Right?
They're submitting spam or they're otherwise manipulating Reddit.
That's always been forbidden and we do our best to remove those.
I mean, we do it at an absolutely massive scale.
It's like 100,000 to a million accounts a day that we ban.
And then with AI, it's not a new problem.
There's just new technology.
And so again, if you're manipulating Reddit, if you're spamming,
if you're pretending to be a human but you're not, that's not allowed.
You get banned.
But we also want to leave room for helpful bots or even agents.
But I think they need to be labeled as such.
And then there's that gray area, which is what we're talking about before, which is a human being using AI to write.
That's not forbidden, but it is kind of annoying.
But we'll let that one play out.
And right now what we're seeing is people download it, they complain about it, communities maybe ban it.
Yeah, but at the same time, for every, for every post, when a human with AI was, you know, writing something posting it and it's getting negative feedback, there has to be like a number of them that used AI that people don't even know. They used AI and it is just being additive, right? Like it's not all. It's possible. It's possible. In which case, it's probably okay. I think the question is, is there a human behind the point?
prompt? Is it a human's idea? Like, I'll give you an example of AI content that's totally
acceptable. Translated content. Like, I'm a non-native speaker. Like, help me write better. Like,
that's just the world we live in now. Yeah. And so for us, like, Reddit is for humans. Like,
that is our platform. That is our product. It's human connection and community. So we're going to
start actually talking about this more. So this is a really apt time to have this conversation.
This idea of humanness and human verification and what I call it ass and seat.
Because they're actually human using Reddit right now, regardless of the tooling that you're using.
Yeah.
How do you think about delivering on that?
I think the most lightweight way, I think there's various technologies.
The most lightweight way is something like face ID, face ID or touch ID broadly.
It's in the family of technology called pass keys, which actually didn't appreciate about these.
like a year ago,
that they actually require
human presence.
Like a human has to
touch or do
or look at something.
And so that actually
just proves that there's like
a person there.
Or it gets you pretty far.
Yeah.
And so I think
that's very lightweight
and accepted.
I think there's heavier
versions like
you know,
the ID checking services,
which we have to use,
you know,
for, you know,
regulations here or there.
And I think
there's in between
technologies,
that the internet really needs.
Like third party individual, no ID required, decentralized,
like, I don't want to say identity,
but like information providers that there's a need for on the internet.
Because not just Reddit, every platform wants to know,
is this a person?
Now, Reddit's version is, is this a person,
but we don't want to know which person this is.
Right, this part of our promise for our users is we don't know your name.
But we do want to know that you're a person.
And so it'll be an evolution for us, I think, for a while.
And probably every platform, I think, to find the right kind of middle of ground here.
Seed stage or Series A startup wants to unlock revenue on Reddit.
What advice do you give them outside of giving you ad dollars?
build a great product
build a great product
I mean that's my advice for every startup
yeah
build something
they shouldn't
they shouldn't do a hostile takeover
of a subreddit
uh look
because I know you guys
I mean I know that's like an ongoing
ongoing issue
look I think
I think that is a very difficult thing
to pull off
you know there
there's always that startup
that they build something
really great
and the founders are super authentic
and they can show up on Reddit
and say
hey, we built this, what do you think?
And everybody loves it.
And then the other 99% of companies get chased away for self-promotion.
Or they're manipulating Reddit in some way, and we end up banning them.
So it starts with building a great product.
And then from there, you've got a lot of options on Reddit.
Yeah, of course you can be an advertiser, but you can also talk to your customers.
You can provide customer service.
You can do AMAs.
There's all sorts of things you can do.
do. But I think the only ones who are successful are ones who, I think, have an earnest desire
to contribute to a community and not take advantage of it. Because people are very sensitive
to being taken advantage of. What are the unique dynamics on Reddit when it comes to creating
ad products? You know, meta, you know, and Instagram seems to be the ultimate state that a, that a, that a
user can be in just like pure consumption.
They get shown cool things.
And they're kind of whatever state of mind they're in, there's an openness to like,
you know, immediately just buying something.
I would say X is maybe the opposite of that.
I think did Ben Thompson describe it as like you go on Reddit to like get a night fight.
Yeah.
You go on X to get in like a nice, you know, you're like, you're there to like, you're
shopping.
You're shopping for everything.
I mean, Instagram's products would be better if it was only as.
ads. Yeah, I know.
Well, in some way, in some way it is.
For me, for me, my explorer page is just cars and watches.
Yeah, cars watches, clothes.
Not directly, they're not directly ads, but they're like, functionally, I'm, like,
being marketed to, but it's just UGC.
Yeah.
So on Reddit, you know, what's interesting about Reddit, and so people talk about their
interests and hobbies and passions, what I didn't see coming when we started Reddit is
that it turns out within people's interests, hobbies, and passions, it's a lot of commercial
conversation. They're basically asking the question of what should I buy. But they don't say what
should I buy. They say, what should I wear? What should I watch? What's the best gear? Like,
where should I go? And so it turns out that Reddit, which has this kind of anti-commercial vibe,
is actually extremely commercial. It's a hub for commercial activity. Because that's what people
people talk about.
Yeah.
Totally.
So that's why I say for brands, like, you can stick the landing.
Yeah.
Like it's there.
The conversation is happening.
But again, transparency and intentionality, that's what really matters.
And so, yeah, ads is the easiest way to do it.
But also, you can be helpful to your customers, which are definitely on Reddit,
talking about your product.
Yeah.
Can you help me understand the shape of the advertising business?
Is it is it the entire revenue stream?
I know that there's deals with other companies and there's other pieces of the business throughout history.
And then how power law driven is it?
A lot of ad platforms have like a super long tail of small advertisers.
We've talked to other folks with ad platforms where they're selling really big ticket packages to Fortune 500 brands.
And it's all shaken hands and kids and babies.
They're basically a politician on the road all the day.
I think that the story arc of any ad platform,
is basically the same.
You start with big companies and brand advertising,
because those are the companies that will test new platforms.
And then you simultaneously move down market
into mid and small businesses
and more performance-oriented.
What's great about Reddit is we do all of this.
So our fastest-growing segments were mid-and-small business last year.
We have a nice balance between brand and performance.
And so we're one of the few platforms that whatever your objective is and whatever the size of your company is, Reddit can work for you.
Now, almost all of our work in the ads platform, it comes down to better measurement and better targeting.
It's really just a game of inches, just constantly grinding that out and making sure that our ads actually work, actually deliver a return.
But Reddit, it's so funny to me because when we started Reddit, I didn't like ads.
Now, this was 20 years ago.
So the pressures of the real world have made an honest man out of me.
So it's almost surprising to me how good Reddit is for this.
And so it's a never-ending journey.
But to answer your question before, about 95% of our revenue is ads.
It's actually a great difference model because it just scales.
Yeah, it makes perfect sense.
If an investor came to you looking for Alpha, what subreddit do you think there's a $10,000
billion business opportunity brewing in?
I think like Chris Dixon has talked a lot about like you'd find a subreddit that was
a hive of activity.
Yeah, this idea of what people do on the weekend for free will all be doing during the
week in a few years.
that's an interesting question
we're in this funny state
we're in this like vibe coding takeoff
so I look at kind of the arc of
of my career over the last 20 years
and I was lucky to catch a couple of waves
but the first wave
was just the internet
and I think of each of these ways
as a lowering of the bar of what it takes
to start a business.
So first is the internet.
Then that was the access to capital.
So like Y Combinator and the more democratization of investing.
And then you got mobile.
And then you got cloud.
So now to start a successful company,
you can build an app and host it in the cloud.
The equivalent version of that 20 years ago or 30 years ago
was you had to know enough people to raise $10 million to even get your foot
in the door. You had to go to the computer store. Yeah, but you still had to be technical.
And now we're in this era with vibe coding. Vib coding is such a small word, I think, for such a big
concept, which is like, basically if you have an idea, you can basically bring it to life.
And that's becoming more and more true every day. And so one of the things I've been thinking
a lot about is, like the headlines are all, like such and such company, let's go of all of
their engineers. Like, engineers are going.
being replaced by AI.
I think that's missing the next step.
These engineers are builders.
What do you think?
They're going to lose their jobs and just go home and sit on their hands?
No, now they will probably start companies of their own.
And so I think there's this transition.
I think it's made very, very fun where everybody's a builder
and there's likely to be this like Cambrian explosion of creation.
of creativity and creation.
Yeah, when I think about it in the context of Reddit,
there's like all these subredits that might only have like
5,000 active members.
And historically, they maybe had an idea for like a little vertical software
product or a mobile app.
And like it would never make sense for a team of five brilliant engineers
to like raise millions of dollars and then go and build that product
because the TAM is like the 5,000 people.
But then you actually can do that now because it's just one person that's like, hey, if I can even get a like a few hundred of the people in this subreddit to pay me to use this product, I can like have a real business and I can create a life.
So it's like it's more like niche podcasting or having a Patreon.
It's like, oh yeah.
Same exact thing is what's happened in media, right?
A thousand people paying you five bucks a month?
Yeah, this, this show wouldn't have been able to exist with cable because like you wouldn't.
And we just be like, yeah, it's just, it's too niche.
And so, yeah, I think like every subreddit, like, there is a software product to be built.
And it's not necessarily like a venture scale opportunity, but you just do the math.
I'm like, can I get a thousand people to pay me 20 bucks a month?
And like, great, that's, that replaces the salary that that person may have gotten.
It's the whole story of the internet, which is the transition from centralized,
traditional power to decentralized.
It's this really enabling and uplifting force.
Yeah, podcasts are such a great example of the decentralization of media.
And so now I think with AI, there's just going to be this, a whole new era of creation,
which I think is the optimistic side of the story I'd love to hear more of.
Because I think the pessimistic side is the transition and the change.
But I don't think the outcome is all bad.
I think it's actually could be quite empowering.
I completely agree.
What are the, give us a guide to watches on Reddit.
What are the best sub-communities?
I'm talking about.
I don't know if I can, like, with a clear conscience,
recommend anybody get into watches on Reddit.
It's like, it's like, I've fallen into that for better or for worse.
So you can start with watches.
Okay.
And then maybe you should start with like watch, I forget it's called like watch hot takes or something.
But just to see like people who are coming out on the other side of this.
Okay.
But yeah, I mean like in ruins.
In shambles.
It's just a gosh.
Yeah.
It's a, it's a pit.
I don't know.
I don't know where to describe it.
Like the valueless consumerism like just it's like telling somebody it's like what's the best subreddit about smoking.
It's like I don't know if it's.
That's great.
Is Vastron underrated by the tech community?
For sure.
That's their whole strategy is to be underrated.
Yeah.
I think like high quality and unhyped.
I think their CEO just had an interview.
We basically said that's our strategy.
Yep.
I know, but people are going to figure that out.
Be like this is, you know, it's going to be properly hyped.
They're going to prop.
The internet will do its thing and it will hype it properly.
Slowly, though.
I think it's, I think.
Yeah.
Yeah, I know what, look, look, it's just the life cycle of hipsters, right?
I was there before it was cool.
Yeah, yeah, totally.
Maybe over 10 years ago, 2012, you taught me Python on Udacity.
I took that actual course, introduction to back-end development.
Why did you teach that course?
Oh, okay.
So the very specific reason is one of my favorite professors at UVA,
was at the company.
And so he invited me.
He said, Steve, do you want to teach a class?
And I did.
It was intro to web development.
That's right.
It ended up being in that era.
So it was like 2010, 11, somewhere 12, I guess.
Ended up being one of the more popular classes.
It was so fun.
It was so fun.
You know, it's actually funny.
Still, I get recognized in public.
From that.
From that, much more than Reddit.
That's crazy.
plane once. This guy behind me pops over my seat. He's like, Steve Huffman? I was like, yeah? I was like, you know,
and it's like, he's like, Steve, I heard your voice. I learned a program. I listened to your voice for like 40 hours.
Yeah. It's like in my brain. Yeah. And honestly, it's the greatest feeling. I would love to do that again. I should make time for it.
You should. Because I just meet people for whom it helped make their life better. It's truly, it was the great. It's the great.
greatest honor. Yeah. It was so fun. It was fascinating because, I mean, the content was good,
but there was something about the fact that it was coming from you, for someone who'd actually
built something. And the story of Reddit was so intertwined with Wycommonitor at the time
and building something sort of without the permission of the big machine that was, you know,
traditional, you know, software development or some megacorp. And, and yeah, it was just way easier to
attention, I think, because it was like, oh, yeah, like you could imagine yourself building something
similar. And it was, yeah, it was inspiring. I really appreciate it. Well, thank you so much for taking
the time. Have a great rest of your day. Have a great weekend. And we'll talk to you soon.
Yeah, great. Thanks for sharing that story. And guys, thanks so much for having me on. This was a real
pleasure. Yeah, this was fantastic. Awesome. We'll talk to you soon. Talk soon. Have a good one.
Cheers. Bye.
Let me tell you all about Octa. Octa helps you assign every AI agent, a trust agent, so you get the
power of AI without the risk. Secure every agent.
secure any agent. And let me also tell you about Restream. One live stream, 30 plus destinations.
If you want to multistream. Go to Restream.com. And we have our second in-person guest.
We have Quaid. How are you doing, Quaid?
You're doing great. Thanks for having me. Welcome back to the show. Thanks so much for taking the time.
Dude, look at this maugger right here. Look at this maugre. Look at this maugre. It's insane.
It's bodybuilding day on TV.
You guys. Every year comes in.
Dude, you need a bigger shirt.
I'm trying to keep up with you guys.
It's good. It's good. How's life?
It's great. You guys let me hear Steve talk about watches.
Yeah, yeah, yeah, yeah. It was good.
He's like, don't get it to watch it.
Yeah, yeah, yeah, yeah. We'll let you react to everything you guys say.
Vashron, underrated, overrated?
Underrated.
Underrated. Why? Explain their strategy.
Explain how they fit into the landscape of strategies that are run by other brands.
How do they differentiate? Why?
I mean, from a history perspective, been around for obviously an insanely long period of time.
I think they have the hype models.
They have the overseas.
Obviously, the 2-2-2.
You're seeing a lot of celebrities wear it.
I think, like, the famous Brad Pitt wearing it
and kind of the pre-of-the-F-1 movie
made it go crazy.
But it was the vintage example of it.
They released the new one.
But I think still, it doesn't feel like it's at the same hype levels
as like an automark-pegay of Rolex or things like that.
So it's in the top three.
But I think from a cultural perspective,
it's not totally up there yet.
So it's super cool to have that mix where it's got the heritage, but not necessarily the hype quite yet, despite being very hyped.
He mentioned a Reddit watch Hot Takes.
I don't know if you've spent time there, but what hot takes do you have about watches?
That's a good question.
Or what is a, even what is a popular hot take that you see trotted out that maybe you disagree with, something like that?
I think like the hot take in the watch world right now is like this quest for independent brands.
Like I think we have a lot of clients that are diving into the journe.
market, for example. And it's absolutely going crazy. And the journe elegant, for example, like the...
Dude, I added that to my bezel, like, watch list. And at the time when I was adding it, you could
get one for, like, 90, and now they're, like, 120. I was talking to... Talking to two clients yesterday
in 2024. We got each of them an elegant. One paid 42, one paid 53 for it. And now they're, like,
$170,000 at that watch.
And that's a quartz example.
It's very cool.
You put it on their wrist and it'll kind of go to the time it is once you put it on.
Oh, interesting.
It kind of stacks itself.
Yeah, yeah, yeah.
And tell the story of FP Journ.
Like, why is that company interesting right now?
It's just like a scarcity thing right now in the sense that it's like the, there's a few
of the brands, Jeune being one, like a cribia being one, that there's so much
storytelling around the mastery of the watches that they're creating.
but then also there's so few of them made,
and so they get wiped up in this kind of hype cycle.
And then they end up being so heavily demanded
by the same type of a collector
that would have maybe started their collection
buying Rolexes and moved to Patax.
And now this is like the upper echelon.
One thing that Join does really well
is whether you buy a jorn on the secondary market
or the primary market, they kind of welcome you into the community.
Oh, interesting.
Which is super awesome.
Yeah, it feels like a black mark
when you go into some of these stores.
Yeah.
And so, like, they're excited that you have access to it.
Sheevishly admit.
Is there,
should I,
can I mentally comps Jorn
to Konigseg
in the sense that
Konigieg is,
you know,
this very,
okay, the watches work.
But,
but a lot of people will say,
you know,
Konigseg's,
they're expensive,
maybe there's downsides,
but Christian Von Konigieg
is alive.
You can get on the phone with him,
you can see him at an event,
and you can't do that
with Ferrari,
you can't do that with the Lamborghini.
Yep.
And you,
but you can with a Konigseg.
And similar to Patech, AP, Vashron, the founders, the real creators are long gone, but not so with F.P. Jorn.
Yeah, I think the community aspect of Jorne is really vibrant in that sense.
There's a lot of events that are happening in L.A.
Sure.
In Geneva, there's a Michelin-Star Dijorn restaurant.
Whoa.
Yeah, so there's a lot of access to the brand in ways that I think builds that mystique.
But ultimately it comes down to the watches.
If you're a Jorn collector, you know that there's a period of time in the year where everyone gets emails.
and lets you know if you get an allocation that year or not.
It's not as sporadic as collecting other pieces.
So, like, everyone knows to check their email
around that period of time in the year.
And, like, we're in the collector groups.
They're talking back in force.
Like, college acceptances forever.
Exactly, yes.
I want a recommendation for you,
for a tech person getting into watches.
In terms of budget,
let's assume that they're just, like, a mid-range AI engineer.
They have, like, $100 million to spend.
What would you do?
Oh, I was just going to be talking about this backstage
with very different budgets than $100 million dollars.
No, yeah.
No, we can ladder it up.
What's a great watch that's just a good starting mechanical watch to actually get you into the world of horology?
Yeah, so that's the most fun part of my job is we sell the vast majority of the kind of whole spectrum.
Q4, cheap as off, we sold with $750, most expensive is $1.6 million.
Wow.
There we go.
And we just hit a billion in supply to America.
So a lot of access.
Gone, gone, gone.
Hell yeah.
But yeah, it really depends on price point.
Obviously, there's a lot of interest there.
Like, you know, I, for the sub...
Take me through, like, 10.
10.
Sub $5,000, I always go, like, Tudors and Omega's, things like that.
I love the, like, kind of Tudor Black Bay offerings.
That's a great one.
So fun.
Yeah.
It's really grown on me.
I wasn't super into the hand design, but over time.
I think the Black Bay 54 is, like, one of the best kind of vintage reissues
that's happening in kind of modern era.
Yeah.
Love that watch.
Sub 10, I think vintage Rolex or like, you know, NeoVintage, like 90s, Samariner's like a 16610.
And what's reliability like with a 90s Rolex?
Neovintage is great.
So I have a couple watches.
Okay.
My daily is a 16610 90 90s Submariner.
Okay.
It's probably the most vintage you can go while you're still trusting that it's like pressure tested and everything's working.
Sure, sure.
I surfed in it this morning.
No way.
I work out in it, I run in it, I love it.
I think I'm a big fan of using your watches.
Yeah, yeah.
As you scale up from 10.
Working out with a watch on, what are the downsides?
I think maybe curling is a little bit inhibited.
Yeah, sure.
Overhead press, maybe on the wrist, but, yeah, yeah, yeah, I don't know.
I think it's very, like, James Bondified for watches where you put the watch on in the morning
and then you, like, go work out in it, and then you go have your day in it,
and then you go to dinner in it,
and then you throw in a tux and you're wearing it.
I think there's something so cool about, like,
Sean Connery-era, black Submariners that I think growing up seeing that,
I want to recreate that.
And James Bond only wore Rolex in the books and maybe one movie,
and then Omega got the...
I think it switched to Omega in the Pierce-Prosnan era.
Prior to that, it was...
Yeah, I think Acquired Podcasts did a whole deal about him.
Yeah, that's right.
Winning that deal.
That's right.
What are you wearing today?
I'm wearing a
heavy hitter
Daytona and platinum
Heavy hitter
It's a heavier material
Right quite heavy
Yeah it's actually
You should afterwards
You should try it out
But it's very heavy
It's like a workout
Oh the watch sales
When comes by
It's like you can take it on my wrist
Take it for a spin
No no
Uh
Jordy
How is the watch industry
Navigating
Tariffs at this point
There's a lot of confusion
There's new tariffs
what is the approach from the manufacturer side?
I know on the secondary side,
if you owned a bunch of watches,
it was great because they just are going up in value,
even though there's not necessarily like more demand.
There's just like kind of a leveling.
It's funny to talk about it with you guys
because the last time I was here,
I think I had just gotten back from Geneva in like April
when they announced it.
Yeah.
And so it's been.
Oh, yeah, that was what was that?
What event were you?
Watched in one place.
Yeah.
Yeah, so the initial, I think it was like 10% or 15%,
whether the initial tariff was announced while I was in Geneva,
and then I came back and chatted with you all about the overall experience.
And then it shot all the way up to like 39, or high 30, 39%,
and then came back down to 15.
And so throughout that cycle,
the first thing that happened is exactly what you're describing,
where folks who had watches in the U.S.
immediately shot up in value and there was much more demand,
because two things happened.
One, the pricing goes up,
but also the access goes down.
If you're a dealer in the U.S.
that gets a portion of your supply from Europe,
now it's way more expensive to get the watches in.
And so the first order of fact is pricing, like you were mentioning.
The second is our authentication reports,
like the number of watches that we reject.
In H1 of last year, we rejected 27% of the watches,
and H2 we rejected 38% of the watches.
And my thesis on that is just,
if you were a dealer in the U.S.,
and you had less access to inventory,
and all of a sudden it became more expensive,
you were incentivized to get creative
and try to pass things through the system.
So maybe you're swapping dials,
maybe a watch that's been pre-owned is polished
and you're marking it as unworn.
You're doing what you can
to get the throughput through that you would expect
given the fact that the inventory is limited.
And so that's been kind of a second order of fact.
Where we are now, I feel like prices are still increasing.
There's less tariff talk than there was.
I think people are starting to accept the reality.
brands increased prices pretty broadly. Some brands then pulled back the price increases.
But like Patek, for example, pulled back the pricing increase. Some brands have not pulled back
the pricing increase. And so it's kind of a per brand thing. The reality is a lot of these
brands can charge twice as what they charge right now and everyone's going to still buy their
watches. And so I think brands have different things on that. The price increase from Potech doesn't
affect that many people. But as you'd be surprised, like collectors and groups felt slighted if they
they just felt opportunistic if the tariffs went down.
And so I think a lot of these brands are optimizing for building a relationship for hundreds of years with their clients, not just, you know, doing better in the short game.
I want to talk Oscars reactions.
Kevin O'Leary was spotted wearing two watches, a Cartier crash skeleton and a ruby set Rolex Daytona.
Yeah.
Potentially doubling the market size for watches.
Are you behind this?
Are you pushing this two watches on one watch on each?
You got the wisp on.
Yeah, I'm wearing a woup on.
I'm wearing a whoop on my other side, which I think I even feel like I'm kind of a clown for doing that at some capacity.
I'm like, I'm a one-risk man.
Yeah, yeah, yeah.
But, you know, it's good for our business if everyone wants to wear it on two wrists.
And I think if you are passionate about watch collecting, if you're doing it for that reason, they're amazing.
I've been seeing a lot of jump hours.
Those seem to be popular at the Oscars this year.
Is there a broader trend there that you're picking up on?
I think as people dive deeper into watches, the symptom of that,
is that I think people are more interested in like higher horology pieces, more complications
that's like that.
And so it's kind of that initial sweep that I was talking about with folks getting into independent pieces
where it's no longer just like to talk to myself, like I want to wear the platinum Daytona.
It's now, you know, I want something that is particularly an independent brand that other collectors will raise their eye bowed out and get interested about.
And so jump hour being a really fun complication.
It's also just a cool thing to look at on the dot.
Yeah.
I saw a guy on Instagram who basically just does 3D rent.
of ideas that he has for watches.
And he had one, the whole thesis was the watches are often photographed at 10-10.
So the hour hand this way and the minute hand this way, because that's the most aesthetic
presentation.
Yeah.
And so he designed a set of watches that the hands would be fixed at 10-10.
Yeah.
And then you would have a jump hour over here and a minute wheel over here.
And there'd be a whole variety.
One was like a flyback where you push a button and then it goes to the actual time.
Mostly it's a 10-10.
A lot of fun ideas.
Predictions for AP?
Rolex.
Yeah, I mean, so Rolex
came out with a landweller.
Oh, yeah.
A bunch of different watches that people love.
AP, you know, I don't, you know,
a lot of the watches are,
for better or worse, not super desirable
outside of the Royal Oak.
Yeah.
I'm assuming they want to change that.
I think they're doing a lot to make the code 1159,
like as interesting as possible.
And so like the Star Wheels great example
or it's like a really awesome complication.
It's really the most exciting 1159 right now.
Okay.
I'm hoping we get something in not 41 would excite me.
Smaller?
But what about an entirely new silhouette?
I think it's, it would be awesome.
I just think it's less likely.
When did the code come out?
I don't know.
And is there, do they have a reason for that?
They're just like, we don't need another one.
Well, I think it's quite hard to replicate the heritage and the excitement associated with the Royal Oak, right?
It's like, you know, it's the, like, Genta designed 39mm size, you know, the kind of the silhouette of the current 16-202.
There's only four watches, you know, that kind of feel like they have that degree of a mystique in history around them.
And it's probably like, you know, the Nautilus, the over-stile.
sees maybe the Royal Oak and then like maybe the Daytona I think are like the steel sports
examples that fall into that category of like hype cycle and I think it's very very hard to
recreate that and you think Rolex is more like Rolex being like we're going to create the land
dweller yeah and just like take a risk or well that's if you think about it it's like Rolex
Cubitus like you have like land dweller you have cubitus like why not take the risk
Rolex doing the Cubitus was like a crazy thing.
You made a protect.
Rolex doing the Lindelah was a crazy thing.
Like these companies move really slow and intentional.
And typically a new model is like the same reference,
but upgraded by one number, a new caliber,
slight different perspectives on it,
but ultimately the same model.
So maybe we're moving into a world
or watchmakers are starting to be more ambitious,
but I think it would be like a kind of change.
And so I would expect Rolex to not come out with a new model.
I would expect AP to do the same.
But we'll maybe get some interesting dial variations,
interesting metal variations, things like that.
I'm hoping for, as I was saying, like, we both wear the 15-300.
I like the 39 size.
I think if we got more access to that, I think that would be really exciting.
Pat Tech, it's the anniversary for the Nautilus.
So there's some conversation around what that's going to be
and what's going to come out there.
if it's going to be steel reissue, if it's going to be another precious metal example,
certainly we'll get something in the Nautilus side.
There's a lot of rumors around the Rolex Pepsi, and we've had those rumors for a number of years,
but there's some speculation on what's going to happen with that, if it's going to get to
discontinued and things like that.
Are there less leaks in the watch world?
Because in the car world, you have to actually, like, go and road tests the car.
Like people are posted up in Marinello, like, you know, like just, it doesn't matter that the car is
camouflaged, they're going to get a picture and be able to clock it if they pay enough attention,
Whereas in watchmaking, it's like you might have like a hand, like only like three people that actually have knowledge and that are working on it.
I can't profess to know the car example, but I would imagine that logic makes sense.
The way the leak cycle typically works is like everything builds up to Watches and Wonders in April.
And we're in the stage right now where you get like all the fake leaks and AI has just made that even crazy.
Because anyone now has the ability to like Photoshop whatever they think is and it looks legitimate.
It looks like it might look like a render, but they'll use a render.
Yeah, exactly.
But it's like I could go and cook on any of these models
and build out what I think is going to be cool.
And it looks convincing enough is like five years ago
that was challenging.
Yeah, totally.
But then as you get closer, you'll get real leaks.
And those are typically like they're uploading something
on the website for a new banner and they miss something
or there's a production video that's made
and someone has the wrong file somewhere and they leak it.
And so as you get closer,
sometimes historically those leaks have been correct.
And then Rolex will start teasing it themselves.
And so for the land dweller, like,
they teased a hint of the integrated bracelet.
And everyone was like, oh my God, like it's the ocean records or what is that?
I don't know.
And so that's when they like start to stoke it.
And then Federer was seen wearing the land dweller like, you know, a week before they announced it somewhere.
And everyone was like zooming in his wrist.
Like, is that a day chest?
What is that?
And so they play into it.
But it's typically how it goes.
It's awesome.
You launched a partnership with Calci, watch, price, prediction, markets.
I saw some funny criticism, people being like, this is dumb, just buy the watch, which I thought was like a really dumb criticism because like obviously like not everyone wants to invest like 20, 30, 50, 60, you know, whatever it is. And there's a lot of other dynamics that that make it pretty interesting. How does that product actually work under the hood? Like what is the what does the partnership look like? I'm assuming you guys have all of like the real time kind of like pricing data.
but tell us about it.
Yeah, so we built the price engine internally.
Like, you know, very nerdy, true machine learning model, mathematical consensus.
Our thesis was you can scrape public data.
So, like, we'll go out and we'll scrape it in time.
But there's only a few players that are at our scale that have enough actual data.
And what I mean by that is, like, you know, a watch might be listed for $10,000 publicly.
And that'll be what everyone scrapes.
But then it might actually be offered back and forth.
and sell for $8,700, and that is data that is only private to, like, us and other
marketplaces that have our scale.
Yeah.
Because that data does need to be public.
Exactly.
100%.
It's certainly not public.
And so our thinking was, you know, we can build what we feel is the most accurate data available
and built out that model, and it's designed to be predictive.
So it uses different inputs and values different inputs based on different models, and it's truly
predictive.
And so the thought was to use it internally for us to, like, badge listings as a good price,
for us to offer like some price guide rails for retail sellers, whatever it is.
And then Saw Calci was kind of moving into collectibles.
And so we connected.
And we were jamming on building some markets.
And so for us, we're just the data kind of provider there.
We have no economics from it.
For us, it's like just an exciting thing for the watch world.
The watch world loves it.
We're going to double down on it.
If the watch world hates it, like we're going to learn from that.
So far, the response has been largely very positive.
And we have two types of markets.
We have the qualitative ones.
that's like is the Rolex Pepsi going to be discontinued?
And the source data for that is like really Rolex if they're going to roll it out.
And then we have quantitative markets.
So like you can bet on the Rolex index or it can be model specific.
Like, you know, will the Starbucks be above this price threshold by the end of March or things like that?
That's cool.
Last question.
Will AI ever be able to catch fake watches?
Like could you have a process when somebody's trying to list a watch to just be like, yeah,
just don't even send this to us.
Like, we don't, you know, we don't want it.
The blanket's large, or like, quick answer is no.
We believe in every watch getting in the hands of, like,
the artisans on our authentication team.
They're smelling the papers.
They're feeling the weight.
They're looking at all aspects of it.
They're opening up all aspects.
However, we use AI and, like, computer vision at the listing process.
So if you wanted to list the watches on your wrist,
it would need to get approved by our team.
It needs to go through our model to make sure there's no,
like obvious problems with it. And then once it gets sold, it ships to us. And then we use AI to
optimize their flow. And so I don't want my team wasting any time doing anything they shouldn't do.
I want the product to be optimized for them. But ultimately, you have a watchmaker and an
authentication specialist. It's in their hands and they're feeling the watches. And I believe that
is forever how they will be authenticated, at least for the medium term. I love it. Well, thank you so much
for taking the time. Thanks, guys. Great to see you. And we will move on to our next guest. But first,
let me tell you about cognition. They're the makers
of Devin, the AI Software Engineer, Crusher
backlog with your personal AI engineering team.
And I will also tell you about Finn,
the number one AI agent for customer service. If you want
AI to handle your customer support, go
to fin.a.i.
And our next guest is Unker Jane, and this
is part of our Lambda Lightning Round.
Let's kick off the Lambda Lightning Round.
Uncle Jane is the founder of Built,
and we will let him
in to the TV Vin Ultram in just a minute.
Let's bring in Anker.
doing. What's going on? Good to see you again. It's been like a decade. I was about to say.
I saw your name. I was just trying to make sure I kept to the dock. It has been a long time.
It has been a long time. I think the last time we hung out was maybe in Silicon Valley,
maybe in New York, lots of good times. You've been on an absolute terror. Get me back up to speed.
Where's the business? What's life like now? How's your 2026 going?
2026 has been a crazy year so far. I can't believe it's already the end of March.
Yeah. Well, first of all, we're based in New York now. We've got to get you guys out to the city.
That's number one.
Today, this morning, I don't know if you saw, we just announced built hospitality for a restaurant.
Oh, wow.
We look, we spent the last five years taking housing, which is the biggest expense for people in this country.
And how do we bring hospitality to the housing market?
How do you make your $2,000, $3,000 a month rent expense feel the same as when you stay at a luxury hotel?
So you get rewarded.
Your experience is seamless.
They know who you are.
When you sign a lease, you're not sending in paperwork, all these types of things.
We're now bringing that to neighborhood merchants.
So today we announced with Chef Thomas Keller, Daniel Ballude, major food group,
Tao group, Boca group, now a bunch of these major restaurant groups across the country,
a way for them to design guest experiences end to end in the same way we did for housing
and allow you to do things like,
John, you go out to a restaurant
and you can say,
charge it to my apartment
just like you would at a hotel
and everything now becomes seamless.
Amazing.
Is the business entirely consumer-focused right now
in the sense that,
I think people think of built
as a fintech company,
but also a credit card company
with rewards component?
Is there anything else to the business?
And then I want to know, like,
why have previous attempts struggled
because it feels like there's been needed innovation in this space for so long.
No, for sure.
So, no.
So our business is actually primarily B2B, but we are a consumer brand.
Yeah, that's right.
So we provide the hospitality software for apartment managers across the United States.
One in four apartment buildings run on built.
Okay.
And that's our primary business.
Interesting.
We then have a marketplace with now over 45,000 merchants who are looking to connect with people
who live in these apartment buildings.
and we facilitate that connectivity.
So that's our core business.
Today, I think people often misunderstand this.
It's about 11% of the cards linked to your built wallet.
So when you move into an apartment building,
you can link your MX card, visa card,
get a built co-brand card, and use that to pay your rent,
get rewards, use it at your local merchants.
About 11% of the cards linked to built members' accounts
are our built co-brand card.
But 89% of the business still comes from the broader ecosystem beyond the card.
Okay.
And what's the difference in the flow?
Are people coming in for the built co-brand card and then expanding out?
Or are they, or are you selling customers who are already in the ecosystem through other touchpoints, the co-brand card downstream?
I mean, look, to your last question.
It is so hard to break into housing.
Yeah.
It is this crazy fragmented world that people have been happy to take paper checks up until six, seven years ago, which is crazy for your biggest expense.
And so we started this company trying to pitch property owners, fell flat on our face, and then pivoted to say, what if we went to rent to consumers to build some momentum?
That's how we launched the credit card.
The card then got us momentum, which then allowed us to go back to property managers and say, look, we have hundreds of thousands of people.
at the time that are now using this card to pay their rent.
And they want to pay with them.
Why aren't you using our software for all of your renters?
And then we kind of went back and then grew the business.
So today, almost all of our growth comes from our housing partners and people who move into
the building that want extra rewards get the card.
So it looked more like a traditional like Gap or, you know, Sephora or Delta.
Yeah, but just to be clear, so you could be living in a building that runs on or with a landlord
that runs on built.
You can still get rewards just through built,
but then you can add the card.
And so it's like B2B to C.
Yeah.
That's exactly right.
Yeah.
And again, most of our revenues come from the housing platform and the merchant platform.
Sure.
So if you think of it, property managers and merchants,
our business model is similar to Shopify for familiar with it.
Sure.
We provide the infrastructure.
What's Shopify?
They're a business sponsor.
No, no.
I'm kidding.
I'm kidding.
So these property managers in merchandise,
we want to connect neighborhoods like a hotel.
Yeah.
So they run on our experience platform.
They pay us for the software.
They pay us for the transactions
or the customer pays for the transactions
depending on the model.
And then we get paid when we send customers
to local businesses.
And that's how we're able to fund these rewards
across the ecosystem.
Yeah.
What were people getting wrong
during that era where there was a whole bunch
of skepticism around,
Like, is it ever going to be economically rational to give points for something as big as a rent purchase?
It felt like there must be some sort of narrative violation there because you have Ken from Amex on the board or it seemed like your close investor.
Like, it didn't seem like you went into that like blindly.
There was clearly a strategy.
So what were people getting wrong?
I think people were just missing what the business was.
Sure.
The reality is, as you know, it's not sexy and fun to talk about B2B software.
We think it is.
We love B2B software.
But yes, I completely understand that.
People talk about the program,
we love.
Yeah.
Sound effects should raise.
It's like, this is fun.
So a lot of people talk about the card,
and the reality, they're right.
Having a card in isolation
would never make sense in this business.
But when the card is part of facilitating an ecosystem,
which for us,
we believe every other major commerce platform
started with how do you sell car service
rides. How do you sell books online? How do you sell restaurants, you know, food delivery?
We said if you start with where you live, which is the home, it's the biggest expense for
consumers. So right away, if you can monetize two trillion dollars a year of spend on housing by being
the go-to platform and the brand for housing, you have Uber for ride share, you have DoorDash for
food delivery, there was no brand in housing. That's where we started. And then you start to think about
every major decision you make when you move in. You pick your new restaurants that are your go-to.
You pick your go-to bar. You pick your new pharmacy. You pick your new gym. You pick your school
district. All of that starts where you live. And we are just piece by piece looking to connect
that for customers. So if you saw, we just launched our concierge service and our buildings now,
like a hotel. You move into a building. You sign your lease through built. You pay your rent
through built. You get rewarded. And then you can ask the concierge, hey, I need a
reservation for three tonight or four tonight in our neighborhood, book me a dinner, schedule
me a car, and use my rewards to pay for it all. And it's all seamlessly done through the built
app experience. Yeah. Last question for me. How are you thinking about stable coins and the
future of transferring money? It feels like that's a very interesting place if you're moving a lot of
money that is potentially on top of Visa rails. You're potentially paying a fee. How are you seeing that play out?
So look, we're today, just to give you some sense, we'll do over $100 billion of housing payments to the built platform.
And that's, now we just added mortgage, so that's going to grow quite significantly too.
Yeah. I would say our general perspective is we're agnostic on how people want to pay.
Okay.
We just launched a partner with Venmo recently where people can pay with their Venmo on their rent payments or at the restaurant.
Yeah.
We obviously work closely with the big banks.
We work with the American Express Network, Visa Network, MasterCard Network.
As Stable Coins develop, we'll do the same with them.
If merchants want to pay through StableCoy, we'll support that.
If customers want to pay their rent through StableCoin, we'll support that.
I think for us, we look at ourselves as a layer above the payments infrastructure.
Sure, sure.
Really focused on orchestrating a seamless experience between where you live and all the books around it.
Yeah.
So just picking the right tool for the money.
the job has a user ever given you a feature request to be able to tip their landlord so so they'd
never come from there we haven't gotten it like as a core user request but what we have gotten is a
lot of property owners saying hey can we simplify the annual holiday tip process rather than having to
track a bunch of envelopes downstairs so that's actually something that's coming out this holiday
season you're going to be able to tip your building staff sure that's very cool that is cool
That is cool.
That is very cool.
Thank you so much for taking the time to come chat with us.
Great to catch.
I'll see you in New York next time.
Yeah.
Yeah, we'll talk soon.
Meet us at Nicey.
Yeah, that'd be great.
We'll talk to you soon.
Awesome.
Have a good one.
Thank you.
Goodbye.
Let me tell you about Gemini 3.1 Pro.
With a more capable baseline, it's great for super complex tasks like visualizing
difficult concepts, synthesizing data into a single view or bringing creative
projects to life.
And let me also tell you about 11 labs.
Build intelligent real-time conversational agents and reimagine human technology interaction.
with 11 labs.
We have our next guest joining in just a few minutes.
Michael Cratios.
He is the White House's science and technology advisor.
They launched a new national AI framework for child safety
and to standardize regulation
and balance innovation with protection.
We're very excited that he is joining today
to help us understand where the conversation around AI
might go on Capitol Hill and within the government.
Interesting.
information out of some obesity drug test trial.
This is crazy.
Kermew says,
this is not good.
People have learned that GLP-1s are really effective.
So if they're not losing weight,
they know they're in the placebo group.
So these people getting placebos are mad and just leave it in the wild.
And they drop out.
And the effect size is so big that they can tell.
So it's getting to be harder to do placebo-controlled trials,
which is what we need the most in the peptide conversation.
But I'm sure that they will figure it out.
Anyway, we have Michael Cratios in the Restream Waiting Room.
Let's bring him in to the TV channel.
Great to see you again, Michael.
How are you doing?
I am great.
How are you guys?
Happy Friday.
We are fantastic.
Congratulations on the progress.
I would love for you to take us through.
What was actually announced today?
And then I have a whole bunch of questions about where we go from here.
Absolutely.
Well, thank you guys so much for having me.
I think today was a big day for the White House.
As you know, last July that we've talked about before,
we put out a big AI strategy for the country.
But a big piece of it and something that we've been working on for some time,
is what is the actual national level legislation that we need?
What actually needs to be done by Congress
to pass sort of the actual law of the land for AI.
And we were tasked by the president to do this in December,
and we unveiled that today.
So broadly speaking, the main issue we were trying to tackle
was figuring out a way to get past this patchwork of AI regulation.
As you guys probably, I think I've talked about on your program pretty often,
there's lots of states doing all sorts of stuff,
while big companies can find a way to kind of navigate all the legal issues associated with this patchwork,
a lot of small startups have a really hard time doing that,
and we wanted to find a way to get past that and create one national standard for the country.
And that's what we put out today.
And in order to do that, we also included lots of other stuff on what we'd like to see on child safety,
on the way that we protect American ratepayers that may be affected by electricity prices,
stuff on American workers, and also on education.
So it's kind of the first comprehensive plan, I think, ever presented to Congress from the White House on what we should do on AI.
Yeah, we've been seeing a lot of polling about how AI is deeply unpopular.
Are you looking at polling to understand where the American population wants AI to go?
What are your sources of inputs to then make recommendations through?
Absolutely. We look at polling. We talk to industry. We talk to civil society.
We talk to all sorts of folks about what we're.
where we should be going.
But the numbers are what they are when it comes to the way that Americans think about
data centers.
For example, and that's something that we tackled a couple weeks ago.
You may have seen the president brought all the executives from the top AI companies around
the country to the White House and got them to commit something called the rate pair
protection pledge.
Yeah.
And this was them committing to build, bring, or buy their own power for any data center
that they build.
This is a big step forward, essentially a commitment to every American that if you are
going to build a data center in their backyard,
they will not pay more for electricity.
I think that's the type of thing that Americans want to see,
and it was great the president was able to push that.
I've been seeing rumblings of that
with various hyperscalers sort of putting out
small press releases saying that they were sort of going to do it independently.
It was great to see it to come together as like a unified,
everyone's holding the hands and, you know,
jumping off the chasm together, working together.
Do you think that this would eventually become a law,
or is there some sort of framework that should be carried forward,
or is the rate payer protection program enough of an effort
because the companies are public
and they can be held account by their shareholders and their constituents?
So in the framework to release today,
we urged Congress to codify the ratepayer protection pledge.
And I think one of the key pieces of it that would be great to put in law
is the ability to legally build behind the meter power.
This is something that needs exceptions that the Trump administration has allowed via executive action,
but it would be good to get that into law.
And I think it unlocks a whole new range of possibilities around how you can actually put power online
that can support these data centers.
Because now before, actually, an action by the Biden administration was to ban behind the meter power generation.
And there's something that makes it actually really hard for some of these hyperscalers and other data center builders to get the power that they need.
Jorny?
Timelines with Congress.
What is your optimistic outlook in actually getting this into law?
Well, look, our hope is that we can do it in this calendar year.
I think a lot of the provisions that were in the plan,
particularly the ones around child safety,
are ones that have had sort of bipartisan agreement for some time now.
And we hope that bringing Congress together and back to your polling question,
a lot of the issues that are covered in this framework are 80-20 issues.
If we think about what are the types of bipartisan things
that we potentially could try forward,
we think would make progress on things like child safety
and also bring along the other issues
that we bring in the framework.
How do you envision the child safety processes going out?
I mean, when I grew up, you know, movies had art ratings.
I couldn't really go to the theater.
It makes sense to adopt some of that.
People are aware of that stuff.
There's also, you know, issues with depression
and how the people interact with AI.
Like, where do you think the conversation
around child safety will,
go as we move towards more regulation around keeping children safe in America?
Well, we're trying to take the conversation is putting parents back in control over what their
children experience online. And for us in the framework, we urge Congress to move forward with
legislation that puts that control back in the parents' hands. They should have the tools
and platforms should provide the tools to parents so they have an understanding of what their
kids are seeing, what they're experiencing, what they're interacting with, who's interacting with
them. And they should also have the right features in place to allow parents to make decisions
for what their kids will be seeing going forward. And I think those are just common sense,
basic solutions that almost all parents around the world would want to have for their children.
Yeah, yeah. As a parent, I feel like that's something I would definitely want.
What's the reaction been like from industry? It feels like there's always the, you know, the fear that,
oh, they want to get them hooked young on whatever social media platform.
At the same time, I feel like if everyone has to, you know, YouTube's had YouTube kids for a long time,
they've segmented off different content there.
The movie theaters obviously have G-rated films.
It's not like the movie industry has been hurt by the ratings and the fact that kids can't go to R-rated movies.
Has there been positive reception from the leaders of technology companies that you've spoken to about that
concept? I think technology companies want to see a viable path forward. I mean, they see the
polls just like anyone else does, and they understand that parents want to have control over what their
children experience online. And I mean, to their credit, to some degree, they've put and
installed a bunch of features, as you mentioned, some on YouTube, you've seen parental controls on
Instagram for a while, there's things growing on Facebook and many other these platforms. And I think
they're already doing that. But I think for real certainty, what parents deserve is an actual
national law that enshrines this forever. And I think it's something that I think could be a bipartisan
push. Jordan? Any insights into the pressure that various industries are putting on states to try to get
these sort of like state level regulation in bans? I was seeing something out of New York that was
trying to make it so that AI couldn't give legal advice, which to me is insane. We live in America.
The rule of law matters. We're a very litigious country. If you can give,
anybody in the world access to legal super intelligence in an app in an ad-supported way.
Totally free.
Everyone should be able to sue each other.
No, no.
I'm just saying like you should be able to drop a contract into an LLM.
To actually understand the law.
And understand what you're signing up for, understand, you know, have transparency and not need, not, there's a lot of people that aren't in a position to be able to hire a lawyer for.
Yeah, totally.
$300,000 plus an hour.
Yeah, yeah.
understand contracts and everybody deals with this.
So, like, that's one example where I'm like,
okay, where is this coming from?
Maybe coming from some lobbying group for lawyers,
which I understand their point of view,
but it needs to be like some middle ground.
No, you're exactly right.
I think laws like that that, you know,
we are very against are the primary reason why we're trying to push forward
this framework.
There needs to be a national standard that essentially says that,
look, this is the law of the United States that the federal government has set.
And in so states are then can't make laws in those particular areas.
And the ones that you mentioned, sort of specific laws, banning particular verticals, things like law.
I mean, that's something that we want to make sure it doesn't happen.
And I think that's the power of having one national framework.
And that's why we're hoping to work with Congress.
What is the conversation like in D.C. right now around just the craziest Terminator AI Doom scenario,
the idea that we need maybe some, you know, big button that we can push to turn it all off.
There's been a lot of fearmongering on that.
Someone in D.C. creates a report around the issue.
Okay.
Someone else with AI, then someone else summarizes it with AI.
And then they create a response with AI.
And then it gets summarized with AI.
Yeah.
And it just ping pongs back and forth.
Potentially.
Potentially.
But is there anything to address, like, runaway AGI,
super intelligence, like the doom scenario that there are at least a few Americans who do think
is a serious issue.
Yeah, in the framework, we talk about that a little bit.
I think generally speaking, our view and what we put in the framework is that we want
the relevant national security agencies in the U.S. government to have the expertise and the
skills to be able to do the evaluations necessary to ensure our own national security
in the United States.
So, you know, it's great that there are a lot of people out there that have concerns
about the future and everyone has the right to that and they can, you know, wave their papers or
everything that you mentioned there. But the key thing, as governments, we need to have the capacity
as an independent arbiter to do our own evaluations and think about it ourselves. And I think that's
very, very, very different and distinct from it as a regulatory body. I think in the last administration
where a lot of this type of stuff was being thought at was at places that were essentially
regulatory bodies and saying, like, we're going to do these tests. And if we don't like the answer
this test, then, you know, we may ban you or nationalize you or something. I think in our case,
we think it purely from a kind of a national security standpoint, where we want our experts that are
thinking about the way that these models work to support our warfighters and ensure our own
cybersecurity, have the tools they need to do the testing to see where these models are
ultimately going. And I think that's probably a very natural and appropriate role for the government
to play. How are you thinking about the government's role in reskilling, upskilling, we here,
on the show talk a lot about the economic opportunity that we see coming downstream of AI that
might be some disruptive innovation. People might have new roles. I talk about how the job that I have
now didn't exist when I was a kid because live streaming hadn't been invented. Or the other side of it
when, you know, Bezos, there was some news around Bezos's new project, you know, a hundred billion
dollar fund focused on AI manufacturing. Our reaction was like, this is probably going to create a lot of
jobs. A lot of jobs. We're going to make more things in America. But a lot of people, you know,
maybe outside of tech responded by being like, oh, this is going to lead to a reduction in jobs.
But how are you thinking about reskilling, upskilling, just helping shape and help the American workforce
over the next decade as we go through this amazing transition?
At our most basic level, we have a large set of programs at our labor department and our education department,
our small business administration that are all geared towards this reskilling and upskilling category of activity.
And what we try to pull it out in the framework, we've been advocating for for over a year,
is those programs should be geared towards preparing American workers for an AI economy.
We should be creating programs and spending the resources that Congress is appropriating to the executive branch
to be able to go out there and actually prepare Americans for the next generation jobs.
And we talk about that in the framework, and it's something that we're going to continue to do.
You know, we've done a lot of work on how AI is affecting small business.
I don't know if you guys had an opportunity to ever talk with Kelly Leffler, who's her small business administrator.
Something that she talks about all the time, everywhere that travels is, is what the uplift that AI is able to provide to America's small businesses.
The vast, vast majority of Americans are employed by small business, not by all these big corporations that are signing all these mega deals with all the hyperscalers.
It's about all of these, you know, five to 50 person shops that power the American economy.
And it's really these AI breakthroughs have happened over the last couple of years that provide a whole new set of tool sets for these guys in a way that we've never seen before.
So I think it could be really, really important for that.
Yeah, still so underappreciated.
This is how transformative this is going to be for small business owners.
A person that's a one to ten person company, they're bit, you know, if you're an electrician, you're busy on a job, somebody calls.
You don't pick up the phone because you're in the middle of something.
Well, great. AI can pick it up, qualify the client, schedule it.
Like, that is going to be transformative.
Every extra challenge used to be a consultant or hiring a new person,
and you're going to have so many different opportunities to expand your business.
Well, thank you so much for taking the time to come chat with us, Michael.
We really appreciate it.
Yeah, I love how pragmatic it is.
Very pragmatic.
It's addressing the concerns that everyday people have,
and I think moving the conversation forward in a great way.
Yeah. Thank you. Have a great weekend. We'll talk to you soon. Thank you guys for having us.
We appreciate it.
Goodbye. Let me tell you about Phantom Cash. Fund your wallet without exchanges or middlemen and spend with the Phantom Card.
Is there any other news, Jory, that we should go through today? There is a call sheet here. Which companies will officially announce an IPO this year. Jersey Mikes is running away with it at 73%. Open AIs at 48%. Anthropics at 42. SpaceX is at,
Eighty-A-8. Cerebrus is at 91.
We got to do the Jersey Mike's IPO.
Jersey Mike's IPO.
If they don't get on the New York Stock Exchange, we're not doing our job.
We've got to have the founder on the show.
Skims at 31%.
Stimms at 31%.
Steadobricks, 22%, Sheehan, 21%.
Beast Industries at 14%.
Anderol at 13%.
This is an interesting.
I'm really into this market.
Anyway, thank you for watching.
I have to get out of here.
Big weekend.
I will see you all on Monday.
Leave us five stars on Apple Podcasts and Spotify.
Is there anything we going to do?
No.
We love you.
I love you.
That's up for the newsletter.
