TBPN - FULL INTERVIEW: Mark Cuban on Robots, AI, Self-Driving, and Advice to Students

Episode Date: March 19, 2026

This is our full interview with Mark Cuban, recorded live on TBPN.We discuss why he believes AI agents are spawning a new wave of startups across every vertical despite most still struggling to find traction, unpack his contrarian take that humanoid robots will fail as the world instead redesigns environments around specialized machines, and debate how AI is reshaping everything from cold email and small business operations to Shark Tank, self-driving cars, and what the next generation of founders should actually be building.TBPN is a live tech talk show hosted by John Coogan and Jordi Hays, streaming weekdays from 11–2 PT on X and YouTube, with full episodes posted to podcast platforms immediately after. Described by The New York Times as “Silicon Valley’s newest obsession,” TBPN has recently featured Mark Zuckerberg, Sam Altman, Mark Cuban, and Satya Nadella. Sign up for TBPN’s daily newsletter at TBPN.comTBPN.com is made possible by:Ramp - https://Ramp.comAppLovin - https://axon.aiCisco - https://www.cisco.comCognition - https://cognition.aiConsole - https://console.comCrowdStrike - https://crowdstrike.comElevenLabs - https://elevenlabs.ioFigma - https://figma.comFin - https://fin.aiGemini - https://gemini.google.comGraphite - https://graphite.comGusto - https://gusto.com/tbpnKalshi - https://kalshi.comLabelbox - https://labelbox.comLambda - https://lambda.aiLinear - https://linear.appMongoDB - https://mongodb.comNYSE - https://nyse.comOkta - https://www.okta.comPhantom - https://phantom.com/cashPlaid - https://plaid.comPublic - https://public.comRailway - https://railway.comRamp - https://ramp.comRestream - https://restream.ioSentry - https://sentry.ioShopify - https://shopify.comTurbopuffer - https://turbopuffer.comVanta - https://vanta.comVibe - https://vibe.coFollow TBPN:https://TBPN.comhttps://x.com/tbpnhttps://open.spotify.com/show/2L6WMqY3GUPCGBD0dX6p00?si=674252d53acf4231https://podcasts.apple.com/us/podcast/technology-brothers/id1772360235https://www.youtube.com/@TBPNLive

Good to see you. How's your 2026 going? We haven't talked this year yet. What's life like? I'm loving life. I got no complaints whatsoever. Yeah. That's amazing. Yeah, I'm loving life. That's great. Are you, so you're not disappointed about the rollout of ads in LLMs thus far, that. Is that same? It hasn't ruined your year. Because I saw the first ad. It was for the Wall Street Journal, and it was just a little little bubble at the top. Hey, you might want to take out the journal. Seemed innocent enough to me. But how are you feeling? I haven't seen it at all, so it hasn't ruined my life at all. Okay.

What's your information diet? Because it's hard not to log on the internet and not start black pilling these days. Yeah, no shit. So my first stop, my first stop is a site called MimiO Random, which kind of gives me an update on all the, what's happening in the world. My second stop is Drudge Report because that gives me the hyperbole on everything that's happening in the world. And then after that, all the different newsletters and emails that,

that I get just that try to keep me up. How are you processing the flood of cold emails that appears to be thoughtful, but is AI generated? Because you are notorious for your response rates and getting back to so many people that have reached out. But it feels like maybe an impossible task now. No, I do what everybody else does. I bought a Mac Mini.

You did. You know. Yeah, for sure. And I'm still learning. So you're just like, you hit me with AI. I'll hit you with AI back right away. Right back, right? Because it's not even like the cold emails, because that's pretty obvious.

Yeah. You know, it's pretty easy to see. It's people subscribing me to shit. And, you know, the good news is email has an unsubscribe button. So you just got to train it to hit the unsubscribe button. Then I just review it and all that shit. So it's still a work in progress, but at least I have a path. Well, the issue with us is that historically,

you had a podcast and somebody wrote you an email and said, hey, I really appreciated this moment where you're talking about this one thing. Totally. You're like, oh, they actually listen to show. And then you could actually tell like, hey, at least they press play and at least they found a moment. But now AI just does it instantly. So there's no way to clock whether whether somebody is really not. Yeah. And that's okay, right? Because they're going to the response rates most likely will be so low. We're in that trial and error phase where people are like, we're going to try and see what happens. you know, maybe we'll get lucky and then they'll get bored and then it'll drop off. Yeah.

Is owning a Mac Mini a green flag for entrepreneurs these days? Talk to me about what you're seeing in early-stage startups in this AI era. Like where are the interesting builders? What patterns are you seeing that are like, oh, I didn't think that this person would be going down the founder road, but they are now. Yeah, agents for everything. Yeah. You know, it's just because once you figure out how to do agents, then you can do them a little better than most other people. And then you can turn that into what would have been a SaaS business in the past is now, you know,

we'll create your own marketing team and we'll, you know, do all these different things for you that you no longer have to do and we'll charge you X number of dollars a month. That's it. And I'm seeing dozens of those, you know, typically one for every industry you can ever possibly imagine. And are they growing revenue faster? Are they growing profit faster? Neither. They're just still trying to get some, just trying to get some traction at all.

Yeah. you know um because if you're growing revenue quickly you're probably not coming to me yet okay you know you're because you know the marginal cost to start is so low and it's so fast and you're using the agent so if they can get anybody to give them a credit card you know or sign up or you know now there's a little bit of a battle to use um um us dc for payment as the payment rails you know to make it so that you know just give me your wallet and that's you know it's going to end up being a scam and a lot of people are going to get ripped off there but all right But I think the real thing right now is agents for verticals and trying to turn that into replace all your employees so you can start up or you can cut costs.

Do you think any of those agent focused sort of like niche, at least niche to start businesses, would be a fit for Shark Tank? Yes and no. Yes, they should be. No, people won't understand them. And the other sharks wouldn't understand them. Sure. But yeah, I mean, effectively, anything you can do. But you only need one shark to understand. Yeah. And I'm not on the show anymore. It's time to go back. It's time to go back. You've got to be. Yeah, what was the anatomy of, I think we talk about what makes for a great company all day long.

We'll talk about that throughout the show today. But what makes for a company that will put on a particularly captivating shark tank appearance? You got to remember it's for TV. you have to be entertaining yeah and if it's not entertaining in some shape or form it's just not going to work regardless of the quality of the business if you don't have a you know charisma you don't have a compelling pitch that's entertaining it doesn't matter you can be selling dollar bills for 50 cents and it would fail interesting uh how important is like the visual component there's a lot of physical products but at a certain point it gets too big for the studio

how important is it like the physical product presentation well the good is that producers will work with you on that. And they make them practice over and over and over. And of the hundreds, if not thousands of pitches I saw in 15 years, we only had one really just choke, right, where they couldn't spit it out, maybe two, which is amazing. It's a testament to Mindy and the producers there

and how hard they prepare them. Yeah. How do you think Shark Tank and shows like it will change in the era of AI, video generation, you know, endless content. Is it stronger than ever because it's a known brand? Or is there some weakness there? Like how do you see that playing out?

It all depends on platform. It's like you guys, right? You know, it really just depends on reach of the platform and quality of the product. I think for Shark Tank, it's not gonna have to change because of AI or technology, simply because you're really communicating to a family audience. And the message you're communicating isn't, hey, here's a, here's a bunch of businesses that are great. The message you're communicating is that could be

you on the carpet. The American dream is alive and well. And so that's really what makes Shark Tank successful, not the quality of the businesses. Yeah, what about sports? I've seen some robots playing tennis. They're going to be playing basketball soon. I don't think I'll be watching robot basketball, but how do you think live events, sports, basketball will change? over the next decade. I mean, maybe for the referees like you've seen in tennis, but that's it. I think in reality, more people will want to go to in real life events than before. Because if you're just managing agents, looking at output, looking for exceptions,

you're going to want some human touch, right? You're going to want to be able to engage. And I think that's really, really important. And I think that's where sports will grow. I mean, you're starting to see that now with, you know, what happened with the Olympics, the world baseball classic, you know, became much more popular because people want that disengagement

from all the stress that's happening right now. Yeah, at the same time, it feels like there's almost an opportunity for not to bring it back to targeted advertising, but AI can tell me, okay, my favorite teams in town, I should go to this particular game, I should remind me at the right time, instead of just signing up for the newsletter.

Yeah, that's not really AI, yeah. Yeah, that's just targeting, right? And I'm gonna tell you what, in terms of, I'm gonna take it down a different path because I'm contrarian on this. And that's with robotics. I think everybody's making this push for humanoid robots. I think they might have a five year lifespan

and then they'll fail miserably, maybe 10. Yeah. You mean the companies or the device or the individual? Physical robots. Or both. Both, right? Because I think everybody defaults to, well, we live in a human,

world and humanoid will take the place of humans for various functions, particularly in the home. And I think there's just no chance. I think if you look at warehouses and what Amazon does, they're not humanoid robots carrying boxes. The robots that are designed to fit the environment. And I think, you know, I've heard people say, well, a house is a house. You need a humanoid. I think houses are going to be redesigned completely so that whatever the optimal robot is, allows it to simplify the house, that's where houses will go. So I'll give you an example. If we had robots that looked more like spiders that could, you know, but had, you know,

the ability to carry and lift things, where more like ants, I guess, maybe, right? But you could create a house where the pantry and the refrigerator and the washing machines were hidden behind the garage, if you even have a garage. And that way you could redesign it. So all the living space was for people, because you know that the robots aren't gonna be full-form humanoids, they're gonna be whatever

the optimal shape is, and they're kinda co-designed. You design the house to fit the robot, you design the robot to fit the house. And I think that way you could go a lot less expensively on both. You know, the humanoid founders, will tell you, you know, how do you solve stairs, right? Like it doesn't work for wheels.

But if the robots are really great, people, you could put like a mini robot elevator, right? Like if it's on wheels, like you could just put it. Yeah. Like you seem like the old house dumbwaiters, right? Where there's just the thing where you pull it, you put it in there and you pull it up and it goes up to the next floor and somebody opens it up.

You're gonna see, you know, a mechanized equivalent to that, where it recognizes the little, you know, ant robot that's coming up, and it opens up a little door that leads to the size of whatever it is it needs to carry or whatever. And then it goes up the dumbwaiter, does this thing on the next floor, the next floor, the next floor, and does what it needs to do. I don't think, you know, stairs are an issue at all. Yeah. How do you think about just these types of ideas, AI products, generally getting

rolled out and then hitting it bumping up against like human guardrails like when I hear that I think like that sounds incredibly sci-fi and potentially possible from an engineering perspective but then you know you try and you know remodel your house and you're stuck in permitting for two years and so that tends to slow the progress down a little bit is that is that a real technology okay yeah of course it is but that's all technology during the interim period right sure there's always a transitional period when you go from the old to the new like Back in the day, you know, there wasn't enough electrical outlets for your PC. There wasn't enough, you know, you had to go into the walls to run all the Ethernet cables and all that shit, right?

You know, and so the houses and offices weren't designed for that because it wasn't considered when they were built. But they adapted. You found ways to adapt. And there'll be the same thing with homes. There'll be same thing with offices. We'll find ways to adapt. I think, you know, the biggest challenge going forward is, going to be as we go from an LLM world to a worldview world of AI where you know we're taking in video and learning from the video and extracting rules from the video a lot of the

things that we're going to do are going to be outside or and are going to be going to have to consume in the interim at least either satellite bandwidth or 5G bandwidth and I don't think there's going to be enough bandwidth when you're working with video-based AI models. Interesting. Interesting. You mentioned maybe a garage not existing in the future. Is that a way to say that you're excited about self-driving cars? Like what are you, what are you thinking is going to happen there? You know, I played around. I have a Tesla and I upgraded for a couple months and it terrified the shit out of me. Not that I didn't trust it. Oh my God, because like when you're going 25 miles an hour, it's no big deal. Yeah. You go on the highway and you're going 70 miles an hour and there's a median right there.

there in the middle of the highway. I was like shaking like I don't you know Elon's cool for whatever but you know I ain't trusting them that much right you know and I'm not waiting for the mode you know about Mad Max mode no no no no no you know but you set a delimiter where it's like how much about the speed limit are you willing to go and if the speed limit is 65 or 70 you know you gotta go the speed limit and it was scary as fuck trying to go 70 miles an hour And I don't want to be there when somebody paints some adversarial, you know how there's graffiti in the weirdest places? Wait until there's adversarial graffiti.

Oh, yeah. Yeah, like somebody, if somebody paint, if they put it up on a brick wall, it's roadrunner. It's roadrunner. It's roadrunner. It's going to. Wiley Coyote is going to. No, that's like ridiculous shit, right? Why are you going to paint the tunnel and then you're slamming it?

There's somebody somewhere trying to figure out how to fuck up. self-driving mode, right? For sure. And just because it's just taking video input. Yeah. And you know, what it could be some pattern and all of a sudden you're seeing this pattern on medians or, you know, overlaid on stop signs or whatever. Yeah.

You know, because you know somebody's got to do that because it's just too easy not to. Yeah. Hyper-realistic camo wrap gets confused, you know, eventually. Whatever, right? You wrap your car in camo and if the camouflage is a lot of, you know, effective you're going to confuse the AIs it's just like and there could be a predator right alien versus predator yeah predator could show up right and if Arnold isn't there to save us it's possible I mean it's speaking of Arnold are you it sounds like you're in a good mood

you're optimistic about things are does the question of AI doom come into your mind these runaway robotics are you worried about that at all oh not even the least for for the reason I just mentioned, right? In order, like right now, LLMs are basically bimodal with some video, right? Where it's almost all text and pictures with some video. You can't model the world with that. You just can't. A.I. right now doesn't understand the consequences of its recommendations. It has no idea what happens next. A two-year-old kid with a high chair and a sippy cup knows if it pushes the sippy cup over the off the high chair. Mom's coming running and and the kids gonna start laughing at mom, right?

Large language models don't understand. Every time. Every time, right? And there's no large language models ever, right? Ever. And it's hysterical, unless your mom, right? But you get the point, right?

The large language models we have today can't do that. And so we have to evolve to models that can capture the world and physics, and deal with the latency of capturing or not being having access to video that you can't see and so you have to try to model that and not only does that take up a lot of processing power but it takes up a lot of bandwidth as i mentioned before and so the terminator's taking over i just don't see how it's going to happen now you can have you know localized brains for for military applications and power get better and manual dexterity will get better all that but that's that's not going to allow you

to take over the world. That's going to be application specific. So I'm not afraid of that at all. And I also think that we're talking about agentic applications. I think particularly for small medium sized businesses and some large businesses, they're not going to have that skill set. It's not going to be natural for them to do that. And I think kids coming out of school today

that have taken some Python, don't have to be comp side majors, but have done agentic AI. Like when I go talk to schools, that's what I tell them. You know, get into Claude. you know, teach yourself all the gentic stuff and then go to small businesses because they're not going to understand how to do any of that shit at all. Yeah. What advice are you giving to friends, portfolio companies, etc., around navigating as a business leader during a time where we have major global conflict. I don't know what exactly you're working on in 2002, 2003, 2004, but there's so

much I mean right now everyone's hoping for a quick end to the conflict but it's hard to lean on that you know it's funny in 2002 when we attacked Iraq I created something called the Fallen Patriot Fund which you know it was just money available that I funded myself money available for the families of soldiers who didn't return or soldiers that that were horrifically injured or disfigured or whatever it may be. And we paid out millions of dollars, but the bigger point was the way the media world was effect,

and we kind of just trusted what was presented to us by the gatekeepers, right? You could have an opinion whether it was right or wrong, but hey, there are WMDs, right? Weapons of mass destruction, destruction, and we kind of trusted. Now there's so many information sources and social media and we really only consume what the algorithms show us,

and each one of us has a different algorithm. Like the three of us are out, algorithms are like fingerprints, no two are alike. And because of that, everybody's got a different perspective on what's going on in Iran and what's happening around the world. And to me, that's scary, right? It's hard to know what's real and who to trust,

and now with AI, video, you know, what's been created, created and we really are in across our fingers and hope things work out for the best because i don't know that there's a way for anybody to to really participate in decision or make a good decision yeah we're all trying to predict the future together but based on different well based on wildly different kind of influences exactly you know we don't have access to the information we truly would need in order to make a cogent decision or even have a decent opinion. I mean, we just don't. And we spend more time trying to filter and determine what's real and what's not so that

it's almost impossible to really do anything but just hope and pray. We have a couple questions from the chat. The first one is about cost plus drugs. Can you give us an update there? How is it going? What's the thesis? Crushness. Crushness.

Crushing it. Fantastic. But give us a sense of scale, give us a reminder of the strategy, reintroduce the company. Sure. So what, you got to cost plus drugs.com and you put in the name of the medication, if it's one of the thousands we carry, then we actually show you our actual cost. Then we show you that our markup is only 15%, and we charge you $5 for shipping and handling, and then the credit card fee.

And in doing so with only a 15% margin, we're going to you. we're, unless it's like a $4 Walmart drug, we're almost always the cheapest option for anybody. So if you're underinsured, if you don't have insurance, you know, even to compare it against your co-pay or co-insurance, we may be cheaper than your co-pay. And because of that, our business is just skyrocketing. So that's part one of our business.

Part two to our business, for my company, for my employees and their families, I went around and talked to the CEOs and CFOs of a lot of hospitals and found out where they were getting ripped off by the insurance companies. You know, if you think about this, and I don't think many people do, if whatever your deductible is, if something happens to you and you can't afford it, even if you have great insurance, you might have a $1,500 or $2,500 deductible, which is big company good insurance, but if you don't have that money and 40% of people don't have $400 for an emergency, when you go to the hospital

as an example, they literally end up loaning you the money. And that as a result, we've turned hospitals and providers into subprime lenders. Think about that, right? And then you have the denials and then they underpay, late play, call, but so anyways, so I went to local hospital, Baylor Scout and White, who's a really forward-thinking hospital system. And I said, look, I understand where you're getting ripped off by the insurance carriers. I'll pay you on time.

I'll pay you what we committed. I won't claw back, I won't lay pay. In exchange, I want two things. I want a better price. I want it as a reference price of Medicare, about 100 to 100% of Medicare, unless it's really complicated. And more importantly,

we created a site called cost plus wellness.com. And we are going to post this contract on cost plus wellness.com so that any business, you guys, TBPN, anybody any size that wants to direct contract can reach out to Baylor Scott White and get the same pricing that we get. And it's just blown up.

I mean, it's just incredible. We have more than 9,000 providers. And what we're trying to do is teach companies who self-insure in particular that they can take control of their expenses. You don't need to be dependent on the insurance company to come up with the right deal because they won't.

They'll steal from you. Did you ever, I mean, it's such an interesting, it's such an interesting company, for you because I feel like when you have as big of a presence as you do, it could be a book or a course or a protein powder. Did you look at anything else? Yeah. Protein powder. Protein powder.

The Cubanator protein stack. I'm in the, this is obviously much more, much more important. Yeah, I just thought, you know, nobody looks at health care and says, you know, the economic side is great. We're doing it the right way in this country. It's the exact opposite. And so if you're gonna try to disrupt, go big or go home, right? Another question from the chat. What's the most underrated business you've seen in your career?

I think they're talking about something that like you, it is the moment you saw it clicked and you were like, okay, this is like a wildly mispriced asset or something that could really fly. Streaming. Streaming. Yeah, we called Internet Broadcasting. I sat down with a buddy of mine,

the 1995 at a California pizza kit. And he was like, how can we listen to Indiana basketball in Dallas, Texas? Yeah. And this is right when the internet had just started, right? It was brand new to everybody. And I'm like, let me figure it out. And so we started a company called AudioNet and got the right stuff, you know, hundreds of schools, hundreds of radio stations, TV stations. You know, back then the copyright laws were different, created our own internet jukebox and unlived a number of internet radio stations and started streaming until we sold it to Yahoo.

That was the most obvious thing I'd ever seen in my career. What was the domain name negotiation like? Jordy's a big fan of great domain names. Great question. Great, great, great, great question. So when we started, it was AudioNet, and I just registered it. Nobody had it. Yeah.

But then-Odiomnet.com or audio.net.net. No, audionet.com. Okay. I like it, yeah. Because we were just doing audio in 1995. Yeah. And then by 97, we started to do video. not even up, wasn't going to cut it.

And so I found Broadcast.com, because we wanted to broadcast everything and anything, and found the guy and paid him $8,000. And he was thrilled to get the $8,000. Wow. Yeah, this is 1997. Did he ping you after that? Did he ping you after?

Yes, he did. Yes, you did. But wait, it gets better. Well, wait, there's more, right? And so I'm like, oh shit, this is nothing, right? It's an automatic traffic generating. And so I started going out there and just glom, you know, just grabbing all kinds of URLs so that we could put content on them and then

drive it back to broadcast.com. So literally, I own Final4.com. I own baseball.com. I own Sandwich.com. You name it. I bought it. I bought it for, I would buy like just packages of URLs, right? And this is because people were just going to their browser and being like, sandwich.

Before search. And they would type it in. Google didn't exist. Exactly. Exactly. Everything was a portal, right? Everything was a front door. And so I was like anything that generated traffic. And I've done it since like I own Mr. president.com. I own democracy.com. All kinds of privatized democracy. He checked democracy private. I was worried. I was worried. That's the most American thing I've ever heard. I love that. That's incredible. Okay. The

The last question for the chat and we'll let you get back to your busy day. I want to flip it around. What's a business that you've seen in your career that you wanted it to work so well, but for whatever reason, the business just didn't achieve what you had in mind and why? Yeah. And you don't need to be specific about this particular company. I mean like a technology or maybe an anonymized company, something like that. Yeah.

God, I'd have to think about it. You know the what was not the motorized skateboards, they weren't called it with the two wheels. Hoverboards. Hoverboards. Yeah, hoverboards. So I agree. I want the hoverboard future.

Everyone traveling on hoverboards. Yes. So a buddy of mine, his son was an engineer and I was like, okay, this kid could try to come up with some new ways to do hoverboards, make them safer, etc. And so we started a company that did hoverboards. And there were so many more patents already in place than I ever imagined. We couldn't get past them. it failed miserably.

Yeah, yeah, yeah. That was a very interesting boom, the hoverboard boom. It sort of came out of Shenzhen fully formed because there was a massive supply chain and they were all over, but there was no one brand. There were like a ton of different brands because really what was going on was there was one amazing supplier in China that had like 20 different companies that were reselling it all. And they were.

Oh yeah. Yeah. What is it still possible to create a widget and make like a hundred hundred million dollars from it or does the cot or do the clones come because I I know the guy who made like the the fidget spinner like his claim to fame right right that's cool and but but he didn't it got knocked off like that yeah I mean it was it was a kind of thing that like was a hit product all on Amazon okay all on Amazon so so I started talking some Amazon resellers like mid-24

because I was just curious about some things I'd see some things on on X and And as it turns out, if you're an American seller, it may have changed, so correct me if I'm wrong. If you're an American seller, you can have one company that sells on Amazon, right? For your, but if you're Chinese, there's no limit. And you don't even have to have a nexus. So if you're at that American company

and you're making sales and making money, then you have to pay taxes and define your nexus. And you know, all these dude. Because you're just screwed. You're screwed. Yeah. Yeah. So these Chinese companies, to this day, as far as I know, these Chinese companies don't have to have an nexus, don't pay the taxes, even though they're supposed to, right?

You can literally have a Chinese bank account and Amazon will send the money right to that Chinese bank account. And I was proposing to these guys and talking to some legislators at the time that Chinese companies should have to post a bond before they can sell the product and post it on a website that whatever, whatever.gov so that, you know, the fidget spinner guy could come in. and say, you know, we're have an agent now that continually continuously checks to see if there's a knockoff with their product and then can challenge it. And then at least there's that $10,000 or $25,000 bond that offsets the risk for that fidget spinner. I know I know one I know one widgets company that bought the next five most popular widget. Oh, wow. Companies in the category that were knocking them off. Yep.

And they just continue to operate them. Yep. But they have enough ranking on Amazon. and they have the scale. But it's just wrong. It's wrong that, yeah, because any, whether it's China or Vietnam, any country, if you're outside the United States, you immediately have a cost advantage, not the manufacturing, but just from an IP and from an Amazon cost perspective.

Why in the world is it cheaper for a Chinese or Vietnamese company to sell on Amazon and to easily knock off than it is for an American company to sell the original product? That makes no sense. And, yeah, and legislatively, you could fix it in a heartbeat. You got to post a bond. $25,000 bond, depending on the size of the market, maybe more. And then give everybody 90 days to check it. And all of a sudden, the whole industry changes

and American manufacturing skyrockets. Because that cost of knockoff isn't just about the cost of losing sales. It's the administrative, the legal cost. that there's just so many nuanced things that you have to spend money. Yeah, we have a, we have a knock off issues and like we spend thousands of dollars to have our lawyer like chase them down and send take down from our merch like just t-shirts and stuff. Yes. Oh yeah, merch is crazy and then IP too, right? All the take the DMCA take down notices because they're just scraping and you know, reposting all that shit, right? That's easy to fix if, you know,

someone has the guts to do it. What is the anatomy of using your likeness once you've made an investment? What does the best relationship look like? I imagine it's very open and transparent, but I imagine that anyone who's been associated with you at all is trying to like slap your face next to their product and like pump it all over. And maybe you haven't invested yet. And you just said, oh, it looks nice. And then they're like clip it. He said it looks nice. Yeah. I mean, It depends on the company. Okay. Usually I don't even care, but two things.

One, you know what Synthesia is, Synthesia.io? Yeah. Yeah. They've been on the show. Oh, yeah, yeah. Yeah, yeah. They have the avatars. They have Victor and all those guys.

Well, I was their first investor, so I send them there. Okay, yeah, yeah. Your dog, that's a unicorn. Come on now. Come on there, yeah. And I gave them a lot of money. I gave them a lot of money. This was 10, 12 years ago, way ahead of the curve.

Yeah. There we go. There we go. Okay, so it's it easier. Yes, so it's easier. So I'll push them to them, or like I'll just fuck around, like you saw it was Sora. They had, so I just, I put one picture of me out there, but I was playing with it because I want to learn all this stuff. And they, sort of had this thing where you can put conditions on how, when they can be used.

used. And so I made the condition. I made a condition so that at the end of every video that used my likeness, it showed the logo for cost plus drugs. So smart. And it's been used like hundreds of thousands of times. And I know we've seen a bump as a result. So smart.

John did the less commercial thing. He said, portray me as a bodybuilder. It's funny. It's funny. A lot of less commercial. But unfortunately, the source of sorts kind of falling behind now. So they kind of, I don't know if the opportunity is good.

It's going to, it'll just get added into chat chbt and then you got a billion people just pump in cost plus drugs. Yeah. It's always crazy to me to see it. Like I tell it, you know, don't, you know, because it has terms of service. You can't show drug use and done it. And so there's pictures of me like doing lines of coke and shit and I got, you know, so it's kind of crazy. Ridgulous. What, when is the right time for a company to apply to Shark Tank?

Anytime. You just don't know. I mean, they have open auditions all the time. So if you go to Shark Tank's website, it'll give you all the information there. And you just got to go out there and have fun. Go out there and have fun. How are you processing the peptide boom? Both FDA approved.

Non-participant, non-participant. I'm not a believer in that shit at all. Like every single LLM that I put it into and ask for, you know, show me the trials and show me the research. You mean the non-FDA approved? just the stuff coming off the boat. Or are you short Eli Lilly? No, no, no, no.

The insulin, like the real, when people talk peptides, you're talking supplement stuff, right? Yeah, right. But yeah, the Eli Lili stuff. Not, not, not OZMPIC that's running Super Bowl ads and like very heavily regulated, yeah, that makes sense. No, because that stuff's gonna come down in price

and now, you know, Lily and Novo are smart now with the GLP ones. Yeah. They're working around the PBMs and doing direct to patient, direct to company. And that was brilliant. That was really smart. Yeah. Yeah, that's very cool.

Well, thank you so much for taking the time. Jordy, yeah. It's always fun. It's always fun. It's always fun, guys. Enjoy the rest of your day. Appreciate it. Good time.

Goodbye.