The 85 South Show with Karlous Miller, DC Young Fly and Chico Bean - #BlackMarket - Culture Genesis & All Def with Karlous Miller & Chico Bean

Episode Date: August 9, 2021

Learn something about the digital creative landscape with Culture Genesis and the All Def Digital team. They are Remixing digital technology for authentic urban culture and entertainment! Black excellence spotlight is now the Black Market!Hit Our Website for more info: https://www.85southshow.com/Get our custom merchandise: https://85apparelco.com/Subscribe To our Channel: bitly.com/85tubeWATCH KARLOUS' MILLER's COMEDY SPECIAL! https://vimeo.com/ondemand/karlousmil...FOLLOW THE CREWKARLOUS MILLER - https://www.facebook.com/karlousm/DCYOUNGFLY - https://www.facebook.com/DcYoungFly1/CHICO BEAN - https://www.facebook.com/OldSchoolFool/Director - JOE T. NEWMAN - www.ayoungplayer.comProducer CHAD OUBRE - https://www.instagram.com/chadoubre/Producer - LANCE CRAYTON - https://www.instagram.com/cat_corleone_/It's Jon - https://www.instagram.com/holaj_o_n/ Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

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and search IHeard women's sports to listen now. Welcome to Pretty Private with Ebeney, the podcast where silence is broken and stories are set free. I'm Ebeney, and every Tuesday I'll be sharing all new anonymous stories that would challenge your perceptions

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Are y'all ready to jump this off? You know it. Are you ready to jump this off? Let it do it. Welcome back to another rendition. I ain't even going to tell you what it's a rendition of yet. Because today is the day that we switch it.

Yeah. Like we started off doing black excellence. Right. Like now it's the black market. Yep. We didn't have had enough black. excellence that we created the black market of black excellence

exactly you feel what this is going right now bro we've been tiptoeing into the cryptocurrency and tech world and you know people who are tech savvy have been reaching out to us and trying to put us up on game yeah that's a good game to be here too

that's the way of the future so check this out guess who we got to hear with us today man one of them tech savvy ass dudes okay but he a hood dude but he know how to code. I already know. You know what I'm like? He probably know a lot of little stuff, too,

like how to watch porn and not get no viruses on the other kids. I don't know why you had to smut this man's name up off the top. I'm just saying those are the things that they don't get credit for that you deserve credit for. You know what's so cold about this dude, bro? It's like, we don't work with this dude

indirectly on multiple occasions. Indirectly, without even knowing it. Exactly. Man, without further ado, my man, Cedric. What's up, man? Thank you for coming and jumping in here with it. If you need to go Google them, it's Cedric Rogers. We introduce people like real-world introductions around here on the Black Morgan, man.

Because this is going to be the last time you see him. You don't really get to talk to the boss like that. He don't even like being seen. Like Batman. Come on, he got camouflage pants on night. He's hiding from something. What's up, said? Welcome to the trap, bro.

You know we're going to talk some shit. Appreciate y'all have me here, man. I appreciate you coming, bro. He finds out. Be in the trap. Love it. Man, tell the 85% man, give them a quick little rundown

to, like, how you got where you are and then brought it over here. Cool, cool, well, like I say, man, originally from Houston, Texas, like... Age town. Mo City, to be exact. Come on. Slow down and bang.

Shout out to Zero. All the way. You can't bring up Mo City and not bring up King Ki-Ran and Zero. Keyron? Yeah. For sure, for sure. Like I said, man, I'm from MoCity.

Went to No Kill, I,&T, undergrad. Okay. major electrical engineering. HBCU. Already, already. And so my focus was always technology. Always was in them cats that used to take shit apart, put it back together.

What did you start with? Man, you know the first one was a vacuum cleaning for some damn reason, man, I would go in. That's a, I was figuring. Because they were like black people, you got to get in there. When they belt break off, you got to get the butter knife. We got pop the little wheels off. Toaster.

Nah, I ain't fucking no toaster. That's level 10 shit. You know what I mean? Uncle's dad fucking with a toaster But this who I really got business with was a Christmas license shit I used to get home That shit, man That's when I knew I

Keep it real, you from old city You ever stole some electric? No Exactly, good answer That's what I'm talking about The cable, oh yeah Just a little bit till you got back on your feet You know how that go

Well yeah, man So that was always a thing I early on in life had a passion for technology Even though I grew up in this You know, you text, you playing football I ran track too at ANT So I was always, like, trying to do a little bit of everything, you know, while I was there. But, you know, that experience really prepared me to kind of go into a work for us.

So I just went to Apple. And so I started out at Apple really as what they call a system engineer. Yeah. And really kind of learning that technology. Because I started off as electrical and doing a lot of hardware. Brow, how do you get over there, bro? You don't see a lot of brothers that work at Apple, man. Real talk, man.

When I was there, it was, you know, it's been a minute now. But I was one of the few black people in that. So at what stage did you get into Apple? Like, which iPhone was out when you got this? iPhone went out, bro. It wasn't even iPhone. Oh, you was in there early. Okay.

With the computers with the color background, there had big ass on it. After that, you was after that, but before the iPhone. It was iPod. It was iPod. The iPod. The fat was, yeah, the big boy. Okay. So the big boy had just dropped and I was in there.

Them shit still worked, man. Still work, boy, that hard-ass, hard drive. Yeah. Denzel had one after the world ended on Book of Eli. He did What was he charging Is that? The same way he was charging him to-s

back in the day He's just an electrical engineer But yeah So I started at Apple, man And it was a great experience It was cool because he let me Stay here in the A So I was living in the A

And I would go back and forth Between the West Coast and here And so I worked there for several years And then I actually wound up Even getting my MBA at Emory So I was able to kind of Really get entrenched in Atlanta And during that

time, that's when I was kind of enjoying what I was doing, but I really wanted to do something else, right? I always wanted to be an entrepreneur. And that's why I met Paul Judge. So Paul Judge, folks don't know here in Atlanta, big time, serial entrepreneur, very successful. And he took me under the wing. And he was like, yo, man, you got the dreamer's dilemma. He said, either you're going to, you know, have the safety of building somebody else's, or you're going to take the risk of doing your own thing. And so I was just like, I'm about that. So I started with Paul. We actually created a startup called Look Live. We went through this kind of incubated thing called White Combinator.

So we had some success there, and I learned a lot from them. And then that's when I bounced from that in 2018 to create what is now the culture genesis. And so culturegenesis is what it was, is just a, or he is still today, a company that we said, we wanted to focus on the culture. We knew we wanted to take literally what we were seeing in tech, but applied to us. Oftentimes we're not thought about, right? It's always the white folks or anybody else that's kind of winning. So that's how we started with my co-founder, Sean Newsom,

and we started, like I said, in 2018. And cool enough, I got to know Jason Jeter, Tip. Grand Hustle Boys, right? So from there, they saw what we were working on, and they invested. So that was a big thing, too, I wanted to do was, like, have, like, the regular tech investors, but I wanted to have a culture, too. And, you know, with Tim, Jason, that was one of the things that they always wanted to focus on. like bringing that same energy.

Let me ask you this. Where does the culture and tech meet? Where are they in the spectrum? So if you read it, if you take a step back, I'm going to give you an example from my Apple Days and then right now. So if you really look at how the iPod really hit it hard, it was based on music. But if you look at all the music they highlighted,

it was always our music. And it was always showing silhouettes and showing people of color, right? And that's how, at the end of the day, culture leads in this country, but it also leads across the world. our culture specifically specifically makes everything dope and it's the way

that really adoption takes place in tech because we really look at tech dudes man shit you know we're carny geeky you know you're not going to necessarily hit it but if you had the right influences the right people that understand the technology and put it in front of the culture takes off so that's how it was in the apple

but I think today to answer your question it's like look at what we do in social media look at what happens in TikTok like right now there's a whole issue going on there that we working on. We talk about that later. But we actually make everything dope in TikTok. If we stop, it stops.

We didn't actually make white people cool. Right. Net-knit. You know how fucking hard? Yeah. That's true. For real. Like, to wear TikTok. A nigga had his shoes untied and made it a style. Right. And that's been

a style. It's just now you just, a lot of the things, and that's the question I have for you, a lot of the culture that we produce, been around for years but now since you have the transfer of information it's so fast you know you get stuff that look like it's new but it's not so how much of that do you take into account

when you think about putting out the culture like do you just deal with what's going on now or do you go all the way back do you have the open doors for people from you know maybe somebody that was cool in the 80s to come in and say an idea that you can translate now yeah I think that's I think everything is a remix to you to you that's the greater point right

it's a great book about this where it's like really nothing is new, right? It's really an idea that comes back with a little bit of twist and turn. Hell, the iPhone ain't nothing but an MP3 player and a cell phone merge, right? So it's just a mix of the two things. And I feel like in today's time, what we're seeing is like that's, you're right, it's moving so fast. It's a cycle. It's like instant sometimes. I was talking to Patrick these young brothers out of Atlanta. They were doing these dad jokes and they've been really catching on the a, you know, they're doing all that. But they actually took that from a white dude, which is funny as hell, right?

So, but the innovation moved. But I think where we can see a great opportunity is, like, bringing in people like you all, creators, right, because you all are seeing and understanding it's happening in the culture and merging with tech people. That's what really has to happen so that we can own it. Because, like, we're seeing it happen all around us, but we're not taking enough in the ownership. And so that's the big thing for me. How can we own more of this innovation?

You hear a lot of people talk about ownership, but talk about some of the responsibilities of ownership and what comes with the response. Because everybody say, own, on, own, but nobody really talks about the responsibilities that comes with being an owner. Well, I think the first thing to your point in ownership and responsibility, right,

is that you've got to truly understand it. I feel like oftentimes people reach into it with a very limited understanding and not understanding the impacts of what they're doing, the creations that they're making. right um and not crediting the true creators oftentimes that are really behind the innovations and i think sometimes it happens accidentally sometimes it may be maliciously but because people are moving so fast right they're not taking the time they're like oh i need a credit so-and-so or at least get so-and-so

or at least get so-and-so involved in the project because shit this is coming from some of their they're thinking from maybe 10 years ago or five years ago and i think that's the biggest responsibility to the innovators, right? We have to really take the time to like understand where it's coming from and bring those people in on the process. But I feel like sometimes that gets clouded because people are, they're on that chase, right? They're trying to get that fast money and oftentimes they don't do it. And I feel like that is sometimes the danger in technology, right? Because it just moves so fast. We got to figure out what we're going to do about the internet and all these social media platforms that are robbing black creators and

influences and just black people altogether. The culture. I mean but this is the crazy thing it's been going on but like you said just to transfer information you just see it. Now is the time where like the money is at the height of where it's ever been. It's so easy for motherfuckers to know where this shit came from. Everybody knows where it came from but it's like where the residuals. Somebody getting the residuals. To your point, to your point is that

the responsibility I feel like culture genesis that what we've now we've taken ownership of all death we have access to so many creators so the way we see it now is that we have a media platform we also as far as a network for media we have a network now for creators and i do feel like our responsibilities is to hop in there and represent the creators not trying to take my in their pocket but really going after up the check yeah to check right so how can i get all our creators who might be in some of our content their own channels their you know, influence it. Well, that's the thing about it.

They have to, as a white folks are getting. They got to up the check. They can't just wait on these moments to happen, and then you 300 million views up, and then they're like, okay, now we've got to figure out of pay situation. Well, that's what's happening right now. Exactly. That's what I mean.

Even with that being the case, how do you get us to stay with us? Because it's so easy with it. Like you said, you know, you have culture genesis, but if you bring in a group of young influences for culture genesis, and it starts to work, and then some major conglomerate, and say, hey, I got this, how do you keep that in pocket to say

this is more lucrative for us in the long run? It's not. Just sell it. They're going to get it anyway. They're going to get anyway. So here's how I look at it. So, like, there's actually some brothers here in Atlanta called a collab career, right? So they got all these young creators, like, they're all, like, 19, 20-something years old, all, you know, from the coach, right? And the way

I look at is, like, our responsibility is, like, to show them the game, right? Partner with them and help them get the bag. And then also making sure the corporations are paying them what they were. That's the thing about the game, though. It ain't no standard in it. You can be creating content and blow up on one small pocket of the internet.

And like you said, sign with some Russian tech company. And you'd be rich before anybody in America even know what the fuck you're doing. Walmart to pick your shit up and make you never know where these people are getting their sponsors. Like all these corporations reach out to who they like. So there is no standard way to say, okay, you got to work. watch these people like ain't nothing to watch Walmart looked out this time. I would say there's one thing that is happening that's

coming to our path is forced culture Genesis right? So like Facebook which includes Instagram, YouTube and even TikTok just last week have all come to us saying that they understand or they're starting to see it's a problem because they start to look bad

behind it right? Because they're starting to in their eyes they've been a problem for a minute but now they're starting to understand how bad it looks, to where you're taking down a black creator's content, but the same Asian or white creator's content stays up. You know, like, why is that? Or why is it the black creator not getting the same, you know, deals

that the white creators or the Asian creators are getting, or whoever it may be? It's just the same game, bro. That's just systematic racism. It's like you're going to waste so many time, so much time, asking the questions that you already know to answer to. So I don't have to go and ask them people, why, you know why. It's time to stop asking why. I think the only answer is it's just equity.

It's the same, to your point, it's the same conversation we have in, you know, anywhere else. So it's just like, yo, how do you give us our equity in the conversation? You got to stop asking to be giving shit. Yeah, just start taking it. Exactly. But you got to also have a structural, you know, balance that is able to deal with the ramifications are coming when you say, you know, what fuck are we going to take it now? You know what I mean? A lot of the reason why I think we can't.

go that route is because we don't have enough structure amongst each other to be able to keep it in a pop. Well, we don't have enough principle amongst each other. Nobody deleted their TikTok page. They're just going to sit there and wait on them to apologize and give them a new filter. They already told you

they don't want you on their app. Just go on Instagram with your black friends and let them have that shit. We got a problem with mass exodus on something. You know what I mean? On everything. I think y'all are doing it. So I look around who is trying to do it. I look at 85, I look at like Kevin Stades, what are you doing?

Like, y'all are building your own direct-to-consumer experience. Oh, yeah, wait till I really get my infrastructure. It's titty's in every episode. Only reason I haven't because we use and they shit. When I get my own app, tithes. There's a whole section, T-I-T-V, Titties in the building. And then you could go to Magic City and let you. No, I'm not.

I got my own titties. you need to learn about ownership but I was just like but no real time I think I'm just being the voice of unreasoning you got to throw that out there

it's actually right though it's like that's what I stand for is about building but it's unfortunately not as many of us still yet building the platforms for the creators to also tap in and have the ownership in

so that's what I was saying earlier we got to really partner together like you're saying Chico We'll come together and build these direct-to-consumer experiences so we don't need to go. Right. The next social media platform we get on, it need to be black-owned, and we need to be able to be black-owned. Let me ask you this question. How important do you think it is that because this, you know, a lot of this stuff that's necessary for the future is not being taught in our schools anywhere in America?

So, like, do you feel like it's necessary to start teaching these kids coding and how to operate these things so they can grow with it? And by the time they get to, you know, being adults and out here, they already have a keen understanding of the workings of it, so they can really start putting that effort into making the things that we need for us. Yeah, it's funny you asked that question. So, like, you know, Usher has Usher's new look here in Atlanta. And while I was living here full time, I would go there and do a lot of just that, right, helping the young people to understand.

It's like, it's cool to play the games, but you need to understand how to, like, break the game, how to, like, re-take-it-the-court. Oh, they know how to break the game. They lose. They break the shit out of it. But I mean literally coding, right? Learning how to code. My nephew's sitting out here, literally, he was like my use case for this.

Like, I taught him really about coding because I was at Apple, showed him what it was all about. And literally, he wound up getting very passionate about it, wind up getting a scholarship to Georgia Tech, but he actually got a ride to MIT. So he went to MIT and major computer science. Oh, that's dope. He's smart enough, not, yeah, he's know what to pick.

So he's now he's back here in Atlanta working in the crypto space. so he's big in that right so i think it is about us teaching the young folks right we got we do need to kick that knowledge back and i think it's not going to happen a lot though in the schools though cheek i feel like it's going to happen a lot of times in these like community organizations but i think that's important i guess important for us to use some of that revenue that we might receive and build to start to get guys like yourself and your nephew together to come in on a saturday and just had the kids and teach them you know what i mean like you said how to break the game because a lot of the information,

the information is being taught somewhere, but it's just not where we are. And I think that's necessary because a lot of these young kids are like, my daughter knows how to work the internet in ways that she's showing me how to do stuff. And it's just natural because you grow with it. So you have a different other thing.

You hear what he said? He's saying they want to set up a coding thing. Yeah, we got to. We got to. We got the black market. We got to, just to get the kids to come in. This is easy, and there's a lot of people I know that want to partner with y'all on this, right? Why do you ain't tell us?

Wait, you're talking right now, Bro, what advice would you give to the future black nerds who might be watching that? Those kids who, you know, those ones that they don't understand yet. Yeah, yeah, yeah, yeah. Well, I would tell them, like, you know, stay curious, right? Stay curious. And Steve Jobs used to say this thing all the time. He would say, when you look around the room, you've got to realize everything in that room was made by no one smarter than you.

This chair, this table. You got to kick you with Steve, Your Honor? I did. Was he musty? Tell the truth. Tell the truth, bro. In love and memory. In love and memory.

He's going to put that out there. Love and memory. He, rest of peace, right? But he had got off that whole fruit diet and all that. Because I was on the second iteration of Steve. Remember, he was there, left, and then came back. So I was on Steve Part 2.0. Steve, with the shirts up in that, yeah.

So those is Simiaki black turtlenex. So he was, he was clear. He was clear. Can they hear us right now? Yes. We all got to ask you. Yes. Real tough.

Now, I thought you might not want to get into that too tough, but like, do you think that privacy is over? Is there such a thing as privacy now? So I'm going to say this publicly. Don't say the wrong shit. No, I'm going to say the right shit. I'll say what I know I can say. Publicly, I know that Apple really did put a lot of emphasis on protecting the data.

Here's why. You always got to look at how a man makes their money. Now, if you ask me how Google makes their money, how do they make that money? It's advertising and selling eyeballs. So it's not answers. And then you asked me about Apple. I thought Google was getting money off answers, my name. I thought it was all correct answers.

All about data. Now, NASA, ask me how Apple makes their money. Apple makes their money out for selling you hardware, the phone, the Mac. So they don't need to sell your data, your eyeballs, because they don't need, it's not a part of their core business. Core business is like at the Apple store. There's got all that hardware in it, and that's how they're killing the game. Now, they have their own software to complement the hardware, but it's not the core business. Facebook, Google, they're selling you to someone else.

so when you ask me about protection there's some companies that are focused on open and having your data flying all over the place and there's some companies that are not so as we sit back and think about that you can kind of make that comparable anywhere you go it's like are they selling my data or are they selling me or are they selling me a product

how can I manipulate the data that they sell it is looking at the phone and they like that nigga brush his teeth this moment like that type of privacy I don't know how I can manipulate the data to work in my favor. Are you in your house? What degrees you have your house set to? Does he need new toothpaste?

Because that's all data. Wow. I need to manipulate that shit. Because I wanted to be able to bring me the exact shit that I want. Like if it's going to be done it. But I'm saying. Amazon does that right now, right?

With the push button, bring you the product. Like, all these companies are getting access to your data and using it to sell ideas. We should have been talking, Yeah, it's even, it's even, it's even, you know, you, you are, it's to the point now where you feel like you can think about something that you open your phone and it pops up. So it's like, why do you think that is? I'm asking you, man, you know how to break the game.

I mean, I mean, real talk, I mean, like I said, these phones all have a live mic in them for the most part. So that live mic is picking up conversation. And that conversation can be parsed in taking to say, like, oh, okay, he's talking about this. And the next time you do your Google search, that shit pops up. Like, why is that? Or you open up Instagram and that shit is in your feed. Like, why is that? Like.

For My Heart Podcasts in Rococo Punch, this is the Turning, River Road. I knew I wanted to obey and submit, but I didn't fully grasp for the rest of my life what that meant. In the woods of Minnesota, a cult leader married himself to 10 girls and forced them into a secret life of abuse. Why did I think that way? Why did I allow myself to get so sucked in by this man and thinking to the point that if I died for him, that would be the greatest honor? But in 2014, the youngest of the girls escaped

and sparked an international manhunt. For all those years, you know, he was, the predator and I was the prey. And then he became the prey. Listen to The Turning River Road on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. Your entire identity has been fabricated. Your beloved brother goes missing without a trace. You discover the depths of your mother's illness, the way it has echoed and reverberated throughout your life, impacting your very legacy. Hi, I'm Danny Shapiro, and these are just a few of the profound and powerful stories

I'll be mining on our 12th season of Family Secrets. With over 37 million downloads, we continue to be moved and inspired by our guests and their courageously told stories. I can't wait to share 10 powerful new episodes with you, stories of tangled up identities, concealed truths, and the way in which family secrets almost always need to be told. I hope you'll join me and my extraordinary guests for this new season of Family Secrets.

Listen to Family Secrets Season 12 on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. The OGs of Uncensored Motherhood are back and badder than ever. I'm Erica. And I'm Mila. And we're the host of the Good Mom's Bad Choices podcast, brought to you by the Black Effect Podcast Network every Wednesday.

Historically, men talk too much. And women have quietly listened, and all that stops here. If you like witty women, then this is your tribes, with guests like Corinne Steffens. I've never seen so many women protect predatory men. And then me too happened. And then everybody else wanted to get pissed off because the wife said it was okay. Problem. My oldest daughter, her first day in ninth grade, and I called to ask how I was going.

She was like, oh, dad, all they were doing was talking about your thing in class. I ruined my baby's first day of high school. And slumflower. What turns me on is when a man sends me money. Like, I feel the moisture between my legs when the man sends me money. I'm like, oh, my God, it's go time. You actually sent it? Listen to the Good Mom's Bad Choices podcast every Wednesday on the Black Effect Podcast Network.

The IHeart Radio app, Apple Podcast, or wherever you go to find your podcast. Damn, you got to get a mess out of that. You know what I yell at my phone every day, so. So, I mean, it's... I feel like... I feel like they also do it through our content, which is back to core of what we do, right? So now that we're creating content,

we're engaging, you y'all got the 85% of us, right? Right. Y'all got them all jumping on shit you're all talking about. But, like, brands are trying to listen to what they like. Who's the core demographic, you know, that's coming to all your shows, come, listen to the podcast. You're speaking straight face.

I ain't even going to tell you who reached out to me. And I was just talking about them, and they was like, We want you. Yeah, they know food. I'll tell you. To here, to hear. What's on here?

What are you talking about eating quick trip, hot dog? Quick trip popped up. Oh, yeah. That'd be crazy. Now, that didn't happen to us a lot. We got to do one episode where we just named Brands. Brands. Just see them all.

We could do it today. I'm talking about just name all our favorite shit. Right. Cookie crisp, everything. Shooth strings. All types of shit. Boy. Just whatever.

Just hope we did, hold one catch. That's what it is. That's a smart idea right there. Bro, I'm talking about just about two hours of just brand-horring. Bring the Jericho back. Right. Hey, I think it's real. I think, you know, any day, like I say, I know. Bro, you took too long to get over here.

You should have been came over here and put us up on game. I'm happy to be here. I really feel like it's your fault. They go to Apple people. This thing is fucking out. Shouldn't have said that shit, man. The real time, I ain't gonna say, but there's so much, right? I mean, at the end of the day, it's like, I think, when y'all just related to just data,

just think about that shit for a minute. It's all data. You got the all-depth digital. Like, what made you, did you, did you have a passion for comedy, or did you just see a business opportunity to merge with what it is that you're good at? I have a passion for the culture, and all-deaf and how it was created was all about the culture, right? It stems back from deaf comedy. the gym as we know starting there and you look at what that show represented for us at that time

some of the dopest comedians getting their first looks and just like but it wasn't like a regular comedy show like people engaged all over the place it's like representing who we are um so for me when the opportunity came up I looked at it as you know 2013 Russell Simmons created who he was and has always been for the cultures I like oh this is exactly what we want because it wasn't just about comedy, which was the core piece of it all, but it was about music. It's about poetry. It's about gaming cannabis. Like we were like, how can we take the culture and put our twist on all of those categories? So when I saw that and I went to, went back to Tip and J.G. They were like, oh, yeah, this is a win. So that's what made us quickly pull the trigger.

And real talk, they selected us. Because after we had the whole conversation and had been working with them on projects prior to them going out of business, they said, like, we will, like, catch like y'all to kind of take this and further the legacy because we feel like y'all will understand it and respect it and cultivate it and drive it further. And so, you know, I give us that credit for understanding, but more than that, though, it was all the creators

that have always represented all-death. And more importantly, the core unit, y'all know them as a lot of the squad. But, man, like, I brought, I made sure to bring a couple of them the day, right? So who you got? I brought Meg, Scoop Thomas. Hey, what's up, Cuban, Meg? Come on.

Come on, you get, Scoop. Come on, Nick. Come on, Scoop. Scoop. Come on, let me have a fuck. Scoop. You're told, done. Who else you got?

And walk, of course, Patrick Cloud. Oh, man, this guy. He was a hot man. In the game. You remember that Budweiser commercial. and a dude had the dog on his head. I'm welcome. That's how we're welcoming it.

That's how we welcome to the trip. Thank you for having me. I love you guys. I appreciate you. I didn't know. You don't tell a shit. I mean, listen, listen, before I get back, before I get let them rip, so Meg, you know, Pat, and also even Kevin on stage, I don't want to miss that late.

Bro, they came through here. We laughed. Rifted it. Yeah. Shout out to the whole stage crew Tony the Baker That's what I never knew

Look at who you came See You know what I mean So when we took ownership It was like November of 2019 Right And real talk I had already been able to work with

Kevin and Meg for sure to hear Because of the other project we had going So I like, oh We were taking over like let's build this thing back up and they hopped in feet first right you know hit first too shout out the doughboy man

and teddy ray been down since day one day one man day one hell yeah so what what meg you know a lot of you don't realize y'all see them often as the talent but they don't see the boy goes on behind scenes and so man yeah because they're behind the scene she behind me

it makes shit if they're behind them if they're walking up to see it they'll release them so with Meg head of production like she's she's the mom of running everything around there and then of course basically a partner in crime is pat who was like all of them i know he was he was shooting the sketches and shit when i was out there we was in that remember we was out there early on that was in corbara city or yeah oh yeah hell yeah out there in the street with doboy and teddy

ray in the office in the office oh shit so how much how much as uh you know the i would say you the business side of it, how much do you involve yourself in the content side or do you just trust them to do what they do and you just, you know, is it like a situation where... That's a minute. That's me. That's how he really is. Yeah, I'm mean.

He'd be like, I let y'all do it, but what y'all doing? And then, or, you know, but he's really good. He's pretty good. I mean, he, because he understands, this is what we do. We've been doing it for all there for a while. So it's like, okay, I trust y'all's vision, but he still is like, he's very hands-on. So he's still like, okay, so I still want to know what's going on. He has really good ideas.

He comes from the tech. world so it's like combining you ever seen him fix some shit fire I don't know if a toaster I was gonna have all this knowledge and not fucking use it fix this

because we got this hard drive that's been crashed for about a couple years you think we can get your nephew on that bitch man because we got some people who put us on the hit list because some shows didn't come out

because the hard drive got fucked up plug me in to some people okay we got you might know what we could do all right then and pat what would you say on the uh just the creative process what you've been able to do lately

um I think it's really just about like making new formats and especially now that we're out here in Atlanta and we get to like work with so much new talent but also like new style you got tired of that LA shit you were like well fuck it

we're going to Atlanta with black people are free right right well first of $3,000 we're getting more than a closet $3,000 a month and be paying $3,000 a month of living the Trump. And you're like,

you don't have a child. You don't have a child. You're going to fuck with me now. Just talk about me, like moving out here, because I love it out here. It's dope. And it is way less expensive.

Like, LA is, and it's, like, people are, like, actually nice out here. Like, everybody sucks in L.A. Everybody's just, like, super mean and faith. But aside from all that,

just, like, talent-wise, like, we're just really excited to be working with, like, a lot of new people, and we're going to be out here, like, expanding shows, like, roast me. And just, like,

you can use, a trap whenever you need to. Hey, that's, that needs a lot. I know, we're looking at this, like, we like this place. We've been, like, running behind you guys. I'll be honest, I think. You know what I mean? Yeah, it's a very famous couch.

Like, we've been kind of, like, looking at y'all for, like, six, seven years. Just, like, because I feel like 85 South, you guys do things well, but it's also cool. And it's, you usually don't get one without the other. It's usually cool, but not well done or well done, but not that cool. So, you know, there was a lot of, like, um, Besides you guys, a lot of formats and a lot of businesses that we got to, like, look at and see how things worked. So, yeah, thank you guys for even having us. That's a fantastic.

I appreciate that. That's a show. Hey, man. You got your hoodie? No, my booty. Oh, I thought you said you got your hoodie. I mean, that one worked too. That's cool.

You got a booty and a hoodie. How about that? There you go. Living with a hoodie, okay. Yeah, we're gonna make sure we get you straight. But man, yeah, Atlanta, it's a different energy here as far as just creating. Like you said, it's new looks, new feel, new talent, man, take full advantage of it. You know, it's a lot of people out here who are definitely open to working and building and creating and, you know, being part of the takeover.

Like, roasting is just a southern. Oh, man, the funniest motherfuckling you don't find ain't going to have shit to do with comedy. Right. Just some dude walking down the street. Fuck everybody. Stupid-ass shirt. We love it. We love it.

We're trying to do combines out here. It's not like really out there yet. but we really want to go to different cities and, you know, shout out to Ronnie Jordan. He suggested the idea of, like, the combine. Like a roast combine. Yeah, but just, like, finding people in different cities that, like, you said, they don't have to be comedians

or, you know, it's just, like, a new way to kind of, like, get new people in without, like, filtering them through comedy or acting. Have y'all started the screening process? Not yet. Like, somebody dropped an email or something. 85% is going to send their clips in, bro. Oh, absolutely.

We'll have to be a wheelchair man, bro. Well, wheelchair man. He won't have a roast. Oh, yes. He works up. My hair, every time I get a new hairstyle, he's chic-o. Like, there it comes. It's just like those people, like, that's what this, I would say this city creates,

like it creates an environment where it doesn't have to look like Hollywood. When it's in Hollywood, it has to look a certain way. It has to be polished and, you know, professional. You know what I mean? And here it could be whatever it is. And that's what the culture comes in, bro, because we make that shit look good. Exactly right. I think that's the biggest thing.

thing, like, just being authentic, right? That's what it means, genuine and authentic to the culture. Right, right, right. Not being unapologetic about that. And I think sometimes, like, getting out of certain areas like LA and coming to a city like Atlanta, you can just kind of get in by. It's a good time to regroup, man, especially with, you know, the world slowly walking itself back, man.

So, yeah, hit everywhere you can go. It's, man, we'd be all over the place. I just was in, what, OKC? More black people out there than I ever imagined. It was for the Juneteen? Oh, my God. They literally took over. And be surprising, like, when we go to that,

I was just in Columbus, Ohio, and it just be like, man, we must got a direct connect to all the black people. But the white people that come, it's like, wow. I didn't know. We reached this far.

Brough. Last black show, you look like you watched this dude. Who knows? You know what I mean? I'm talking about. I'm talking about. I'm talking about you. I was like, where are you watching me?

Right. You know, I watch everything you put up there. And I always ask, like, do you know who I am? Or did you just want to do something dangerous tonight? You know what I mean? And they like, no, we love you. You guys are the greatest. I came to see you.

You know what I'm the same white guy acts. They'd be the same one. That's who there. I come up here two times. I come see Chico and D.C.'s up here. Nice thing you. That way? Yes.

That is kind of white. Yes. That's the beauty of technology, y'all. Because at one point, we wouldn't have had that reach to the houses where they could break down those barriers to see like, no, I like this shit. But see, I think a lot of it don't even come from the household. You got a lot of people that watch, like that part of it, but they're watching us on their phone.

So, you know, you might work with that dude. And he's like, man, what's that you always watching over there on your break? And, you know what I mean? That is getting introduced in that capacity. So now it just spreads. That's crazy. Just knowing that something. we're the only black shit in the whole house like they don't watch nothing else

not wild and out nothing 85 sounds exactly crazy they probably learn a lot from it too and I'm talking about everybody in the house quiet listening paying attention dog everybody we didn't got videos my dog loves you they don't give me fucking what they don't get the shit about the content it's the pace of the conversation No, that's not a joke Like, no, no, how many videos have you got The people are sitting their dog in front of the TV?

Man, the fucking cat, like, be sideways watching this shit like this. Y'all, y'all, real talk, y'all didn't get new videos that Tony and let them come back with a voice up. Oh, we'll start saving. Man, when you send them now, make sure you send them what we can save them, bro.

It's this one lady that had a house full of cats like 11 cats, and they were all of them. I don't know what it is, but animals fuck with us hard. New animals and newborns. But not for like the owners of the animals, they just turn the TV up. I don't even, I'm figuring.

They shoot the video. You know what I mean? That's their job, I guess. We get some strange shit, man. That's a whole show in itself. Just 85% of family. Somebody made us this. It's a whole rolling trade that holds the lighter.

It got splots with a blunter. Oh, my gosh. Look around and the paintings and all this stuff that people create and stand in, man. I mean, we didn't have had all sites and stuff, and that's the beauty of this, and that's the beauty of what you guys are doing, too. You create an element of just peace of mind for people that they don't usually get from places that they go for their entertainment, you know what I mean,

because they're not saying anybody that looks like them or that they identify with. But with us, we can create content where people say, I understand that because I went through that. I did the same thing, and that is, you know, something that we got to take it back. We try to take advantage up as much as we can over here. Y'all are doing a great job, bro. I mean, like, real talk. Like, I like giving people their flowers while you've got a chance to see him. I smoke my flowers.

I tell people that, getting the flowers, it's cool. Flowers, why you can smell them. Now, I want my money while I can see it. That's real, too. But now, y'all are killing. Y'all leading away. A lot of ways, y'all are innovating, seriously. Well, let's take it to another level.

All the way. I mean, y'all came here for a reason. You know what I'm saying? I'm saying. We both have these platforms. We both creating this content. Clearly there's a working relationship. Let's just elevate everybody's shit, man. You make it look good.

All the way. And it'll be an 85 all-deaf summer. Yes. Hey, I like that. You were just stuck in LA watching y'all from across the world. Like, all these people like Miami and New York, so it's a really dope to be out here. Well, let's put

something together, man. It's something we can work on while y'all is. Don't let this be the last time. y'all stop to drop some links, emails, whatever it is that y'all need to get out here to find these people that y'all looking for for the up-and-comments. So what can they find, everybody?

I'll give you all sense. Oh, I'm Patrick Cloud and pretty much everything. What's your TikTok? I ain't given out my TikTok. Yes, you are. You're getting on there, man. I'll just be on that bitch lurking. I ain't posed the shit.

That's creatively smart. Let me send this to cheat, though. No, I don't have TikTok, that shit won't open. But yes, he will. Click that bitch. That's why I get all my kids. Him and my daughter, I can't get on TikTok. My brother, the most anti-social media person you'll ever meet.

He'd be on that bitch just sending me shit all the time. Really? He's one you actually like, but he don't even have a profile picture. He just likes shit. That's how my mom. I'm on there. I'm just on there. Hey, I don't know how to work this shit.

I don't even want to give a fuck to figure it out. So whatever. I feel like a lot of people do that. Just lurking. And they use those to talk. I don't be fucking when nobody, I ain't said. I was on there. I stopped because I try to do a dance and I look stupid.

And I was like, I'm done with this. I can see that. I really just watch most of the shit that they use my voice on. Yeah, voiceovers, yeah. No, that's tough. That's crazy. Like, that's the part of it that when you're not on social media. You know what I mean?

Time we don't win viral. And I'm talking about, like, my daughter comes like, look dad. I'm like, I'm like, how did that get on there? Clips and memes and everything. Like, it's crazy. Like, just how fast, like, said, the transfer of information. Like you do something that it'd been made its way around the world three times before you do you get the clicking them threads There's always an 85 South show laughing a little clip in there

That's the thing y'all had that with all that too for a long time like them roast me's and you know I mean like uh what's my man name this shit is historic at this don't know that teddy red double cheeked up book a Craig, what is my man? Craig Smith, man, I love that dude, man. That niggas told the nigger that your mama shot a nigga doing the L.A. ride, bro. He told the Asians, buddy, he said, your mama shot a nigga doing the L.A. rise.

But after that, I was like, oh, I am a fan of that thing right there. Yeah, Bucabon. Bucabon. Yeah, Bucabon. Yeah, exactly. You know what I mean? C.P. And all these dudes that we, you know, we've been working with these guys.

You know, I've never personally made Craig, but Bucupon, I met the CP we've known for years. So it's just, we all consume each other's content because, you know, we're fans of each other. So it's like now that y'all back in the game and back doing it, it's like it makes sense to just merge it all and get some good shit that's going to last longer than we're going to last. Hell yeah, I mean. Hey, man, if you ever tried to trim your balls by yourself, you probably have cut your ball sack. Not with this one, though. It's time to bundle up with Manscape Performance Packed 4.0. Their fourth generation tremor features a cutting-edge ceramic blade to reduce grooming accidents

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with Manscape. My bad. Okay, yes, yes. At Meg Scoop, hit me up all over. I have a Mommy podcast too. Mommy needs a break. You got some kids I do have a son Two and a half year old

Oh my mom needs a break I want a toddler I'm trying to get them away Trying to get them away I'm gonna get them back though Um yes mommy needs a break At MNAB podcast everywhere And then me

At Meg Scoop And also at all deaf Okay And shout out to Meg She launched we launched All deaf women All deaf women And so Meg is leading that

With Cynthia Luciette Which y'all may know Yeah yeah Yeah we know Of course You know what I mean But see that's that's That's all deaf women.

You might have a group of deaf women that might feel like you're not identifying. You gotta put some on that. They might not hear about it, but. When they see all deaf women, you gotta have somebody signing on there. You go ahead. That's actually, that's a good idea.

You know what I mean? Because it's all deaf women, so without their representation, you know how that's a stripper out here too. Oh, wow. Oh, for real. They got the deaf girl that's a stripper. See, that'd be dope, you know.

That's good. That's good. You have to ask her. Right. That is actually. Yeah. They tell me. But with that in mind, though, poor minds from y'all camp, right?

Yeah. Yeah. We fought with them. Shout out for mine. And then my shit is Cedric J. Rogers, simple. On everything, Twitter, Instagram, Facebook, all that. We're going to post. We'll put it in there.

All the way. We're still rolling. Anything else? What's the next joint coming out? Well, we've been here in Atlanta shooting, roast me battlegrounds so i don't know if y'all seen that so y'all used to regularly seeing us in the classroom right battlegrounds is a one-on-one head-to-head and so we still got i'm saying that too that's when is that the one when y'all had my man judge uh uh uh or was that the one

y'all would call different people then yeah it was like three on one person he had to survive yeah all the way it's that's a different it's a different game yeah it's a different game you're real well there you have it folks Black Market. I knew I wanted to obey and submit, but I didn't fully grasp for the rest of my life what that meant. For My Heart Podcasts in Rococo Punch, this is The Turning, River Road. In the woods of Minnesota, a cult leader married himself to 10 girls

and forced them into a secret life of abuse. But in 2014, the youngest escaped. Listen to The Turning River Road. on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. Join IHeart Radio and Sarah Spain in celebrating the one-year anniversary of I-Hart Women's Sports. With powerful interviews and insider analysis, our shows have connected fans with the heart of women's sports. In just one year, the network has launched 15 shows and built a community united by passion. Podcasts that amplify the voices of women in sports.

Thank you for supporting IHart Women's Sports and our founding sponsors, Elf Beauty, Capital One, and Novartis. Just open the free IHeart app and search IHard Women's Sports to listen now. Welcome to Pretty Private with Ebeney, the podcast where silence is broken

and stories are set free. I'm Ebeney, and every Tuesday I'll be sharing all new anonymous stories that would challenge your perceptions and give you new insight on the people around you. Every Tuesday,

make sure you listen to Pretty Private from the Black Effect Podcast Network. Tune in on the IHeart Radio app Apple Podcasts, or wherever you listen to your favorite shows. This is an IHeart podcast.