The 85 South Show with Karlous Miller, DC Young Fly and Chico Bean - HERide | BLACK MARKET w/ Karlous Miller

Episode Date: February 5, 2025

HERide founder Jillian Anderson sits down with Karlous Miller for another episode of the Black Market! Learn more: @getherideSee omnystudio.com/listener for privacy information.

This is an I-Heart podcast. I knew I wanted to obey and submit, but I didn't fully grasp for the rest of my life what that meant. For My Heart Podcasts and Rococo Punch, this is The Turning, River Road. In the woods of Minnesota, a cult leader married himself to 10 girls and forced them into a secret life of abuse. But in 2014, the youngest escaped. Listen to the Turning River Road. road on the iHeart radio app apple podcasts or wherever you get your podcasts welcome to pretty private with ebonye the podcast where silence is broken and stories are set free i'm ebeney and every

tuesday i'll be sharing all new anonymous stories that would challenge your perceptions and give you new insight on the people around you every tuesday make sure you listen to pretty private from the black effect podcast network tune in on the iHeart radio app apple podcast or wherever you listen to your favorite shows. Your entire identity has been fabricated. Your beloved brother goes missing without a trace. You discover the depths of your mother's illness. I'm Danny Shapiro, and these are just a few of the powerful stories

I'll be mining on our upcoming 12th season of Family Secrets. We continue to be moved and inspired by our guests and their courageously told stories. Listen to Family Secrets Season 12 on the, IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. Summer's here, and with the kids home and off to camp, it's easy for moms to get lost in the shuffle. On Good Mom's Bad Choices, we're making space to center ourselves with joy, rest, and pleasure. Take the kids to camp.

You know what? It was expensive. But I was also thinking, you have my kid. This is kind of priceless. Take her, feed her, make core memories. I don't have to do anything. Main thing, I don't have to do anything. To hear this and more, listen to Good Mom's Bad Choices from Black Effect Podcast Network on the IHeart Radio app, Apple Podcasts, or wherever you get your podcast.

Yeah, yeah. Put some extra blasts on. Thank you. Welcome to the black market. Thank you. Pick you a camera and tell everybody who you are today. And what you got going on? My name is Jillian Anderson, and I'm the founder of Her Ride.

Her ride is the woman's Uber and Lyft. We have all women drivers on our platform, about 250 drivers, and we are up and running in Atlanta, Georgia. I believe everything you say just based off how you talk. The voice definitely does not match. You're like, hi, my name is Jillian. Yeah, that was real professional. Thank you. Oh, yeah.

So look, what we got going on today? What's this ride share situation? So I have a ride chair company. I used to, when I moved to Atlanta in 2017, I started driving for Uber and Lyft. I was trying to go pro for basketball, so it worked out best with my schedule, and I would mainly drive at night. And so what happened was I was picking up a lot of women at night. Striples and ladies of the night. Yes, yes indeed.

A bunch of fine-ass ladies with no cars. And the good Amazon workers. The good Amazon workers. Yep, but yeah. Some people smart enough to just ride shut of work and not even have to deal with all this. Exactly. But yeah, when I used to pick them up,

I used to keep hearing over and over again. Either they were canceling trips until they recognized the woman's name. My name's Jillian, so. I do that. I do that. Sometimes I look at the picture, no. Not ride with him?

They would, or they would like share an uncomfortable experience that they had in another Uber lift. And so this kept happening over and over again. I was like, why haven't they solved this? problem like why haven't they just added a feature where women can pick women drivers and when I realized they had no intention of doing it I just decided to do myself that's what's up what some of your best nights as a riot shell driver some of your favorite stories man new year's eve was always interesting try to drive as much as you can until somebody

throws up in your car because that's gonna happen um football games are always fun and I had a crazy I had my only bad experience because I didn't even have any bad experiences my only experiences was I picked up a guy he was drunk and he wanted me to stop at the McDonald's on Ponce and everybody knows at night that McDonald's on Ponce is crazy like no one's waiting in that line it wasn't even part of his trip and so I ignored it and I just took him home and he refused to get out my car and I was like oh you don't want to get out my car so I have like Bluetooth in my car I just called the little emergency line or whatever when he heard it over the Bluetooth

he was trying to now you want to get out of the car I was like no stay in the car wait till they come but I was out of that I ain't never had any issues I mean I had a couple of guys tried to hit on me, and I'll be like, are you good? Like, you straight? That was your response. You good, my mom. Yeah, I had to make sure, like, you're all right. But, no, outside of that, I didn't have any issues. I just noticed that the pay kept going down, and I was like,

oh, yeah, they're tripping. I got to find something else to do. Now they've got this thing where they got to pay them a certain amount, right? Like an hourly wage or something? In certain states. I think the only state that got that was Minneapolis. I think they got that together. Minnesota. Oh, I'm sorry, Minnesota, yeah.

So they, Uber and Lyft is actually leaving, I think, at the end of the year out of those states because of that. So that was the inspiration to start your own rash here? Yeah, outside of looking how much money they make. What's the, like, what's the process that starting your own rash shit? Well, my background's in computer science, so that's why I went to school for. Nerd ad. Yeah, you know, hey, I am. That's why your voice's all clearing technical.

I am, but I went to school for computer science, but I didn't build an app. I'm not that smart. So what I did was I found a company to build it for me. I own the source code. I own everything. It took them about six months to do it. Once they finished it, I uploaded it live on the app store. The only thing about that was we went live in March 2020.

So that's when the city shut down. Yeah, so we couldn't do nothing. But what I did was focused on social media engagement and stuff like that. Community building. We went viral on Twitter in June of 2020 and 7,000 people signed up in one day. Now, clear this up for me. Is this like, when you say her ride, is this like women drivers, or are they only picking up women? We pick up everybody.

We pick up everybody. But the way we market is the same way pad companies and tampon market, tampon companies market. Like, they don't market you guys. Even though y'all know tampons and pads exist. That's because they need to find us something that we can use them for. But that is how we market it. There's going to be somebody with a pad stuck to their head. Keep the sweat out of my eyes.

We'll shoot these threes. Do pads, dude pads. Since they got dude wipes, they need to make. some dude pads. No, they don't. No, the hell they don't. But now, if I see a dude with a pat, never mind. Man, what happened to your hand?

Man, I cut my shit. They're always with the wings, though. Keep it so I ain't had to get no stitches. Oh, man, somebody's going to congratulate that just because they heard this. Come on, man, they're going to be emergency. But yeah, that's how we market. So we're just real discreet with our marketing. We just really focus on women.

And then if a woman tells her husband or whatever like that, yeah, we pick them up. Like, it's not an issue. our drivers have full discretion over that. So if they don't feel comfortable, then they're not gonna pick you up. Right. Mm-hmm.

That's hard. Thank you. So how's business been, like, getting the word out and all of that? Business has been all right. Business has actually been great, I'm not gonna lie. So we're the third rideshers. You was about to lie. Yeah, I was.

I was. No, we are the third rideshare company to be put in Atlanta airport. So, I know you fly. You fly through up there all the time. I didn't know y'all was, now I know. Our name is up on the ride share signs. If you go and look at the rideshare signage, we finally got our name up there. They did that in February.

I was giving them hell about that. Yeah. When I do need a ride, I got this old dude that picked me up. Oh yeah, I understand. Yeah. O.G. You know how you hire a drive. I'm like, look, if you never need somebody, call me. So I got the old dude.

Oh, yeah. I know he'll be reliable too. Yeah. It grabbed the bags and all that. Mm-hmm. Yeah. No, luxury drivers do the same thing if you ever want to try something new. You've got black truck.

Let him see me getting in the car with one of y'all. How are he going to see you? Because he'd be, that's all he do. He wears a little suit and go to the airport. As soon as I come up to them, I see him, he'd be working with somebody. You got right. You good, because I can get you in. I don't know how to hell he be doing that.

You got to try us one time. Most ever, all right. I will. My next joint. All right, that's a bit. That's a bet. I'm going to be looking out because I look at the dashboard every day. You don't be picking people up.

Nah, not anymore. I actually stopped driving in January. Now, that would be the honor if you actually picked me up. Like the owner? Can't nobody say that the owner of Uber pick them up before. At first, there's a, there's a few customers that can definitely say that about it. They ain't gonna never be on the black market though. Yeah, you're right.

But we can work something out. I can definitely do that. All right. I don't know. I have to see what y'all talking about. Y'all got little waters in the bag. Yeah, all that. Especially my lux drivers.

They definitely have all that. Oh, okay. Yeah, they have all that. What if I called you and then you had the driver pick me up in my old school? In your old school? lab with you that's a whole other business right now that's people up in the old school now that is definitely a niche market but that'll work in Atlanta I'm telling that definitely work in Atlanta it would definitely work in Atlanta we need

to rap we're gonna know the people who make the app exactly what can they where can they sign up or get on the app store Google Play Store anywhere you download apps that's where we're at you can make an account we're live right now I didn't think you said the name her ride yeah oh yeah her ride y'all got to this is your commercial you're supposed to promote it Ladies, if you want to choose to be unbothered, choose her ride. All right, we have 250 drivers in Atlanta. We haven't had any incidents over 5,000 bookings completed.

Choose her ride. I promise you, you will not regret it. That's the hell of a promo. No incidents. No incidents. I'm about to call it. I'm starting to incident. I'm calling.

I'm starting to incident. I'm starting the incident. First complaint coming from me. Dan. You know how you lead reviews? It just be a doubt. Anonymous, it's gonna be like. Now, our reviews, I ain't gonna lie to reviews,

this crazy. 40 years old, black male, why she driving so damn fast? Man, you need to go look through our reviews. When our app wasn't working, people were throttling us in reviews. I was like, well, the app's not working. There's nothing I can do about it. I try not to read those.

Yeah. Yeah. Well, I'm proud of you. I love to see black professionals stepping out into fields that we ain't necessarily represented in. Thank you. And, you know, trying to solve. issues in our community, man. You got to protect our black women to make sure they get

their safe. Yes, that's true. And yeah, and on time too. Yes, and on time. I'm about to say, most women on our platform actually pre-booking events. So those like... And still be late. Ain't that crick? No, I'm sorry. I know right. I know right, but yes, it actually working out really good for us. That's what's up. And just so you know, we ain't talking over, we ain't just talking over here. Oh, yeah. I'm about to download your app right now. Thank you. Thank you for that. That's real. Yeah.

Her ride. And y'all better pick me up. No discrimination. It will not be any discrimination. I'm definitely going to have to warn them. Whatever driver it is, the claimed drug trip. Hey, I'm telling you now. Mr. a shopper.

Secret customer. I got you right here. All right. Now we've seen you download it. Yeah, there you go. Yeah, we're in there. Purple and white is the colors. Yeah, purple and white.

I got the, I got my own little, um, everybody on my staff has their own letter jacket. Oh, y'all getting big paper. Yeah, I play sports in school, so, like, I'm just big on, like, doing everything. That's what I was about to pitch you. Now, what if we had an app, right? Mm-hmm. Where you was hooping, but you didn't have nobody hoop with it. You can hit somebody, they'll pull up and hoop with you. I ain't gonna lie that already exists. But you can make your own. You can make your own. I'm saying, like, through her ride, though. Oh, through her ride? Her ride. Or somebody can pick up and hoop. Somebody, uh, if you want to get dropped off at a jam or something like that? Man, no, you might just need, like, somebody

to pull up and hoop with you. Add that to her ride? What service we're going to add that up here? Man, send Jillian over here and she almost went pro. Don't send the rookies. Send somebody who can hoot? I like that though. Have you seen that girl on social media be hooping with the dudes?

Yes, I follow her out. She'd be wearing all the crazy outfits. They'd be like, maw, she ain't nothing in this. She wham, all over there. In their career. I want to play with her. I do. I want to play at least one.

I'm not against her. I want to play with her. Yeah, I don't want to play against it. You almost with pro for real? Harlem Glove Troters recruited me out of college. recruited me out of college that's what's up what you think of this new boom uh w love it i absolutely love it they deserve every dollar they're getting all the attention they're getting they deserve it all most definitely yeah i love it i'm a fan i'm a fan i'm gonna stay a fan um working on becoming

season ticket holders next year i've been a fan since lisa leslie oh what yeah i was only four then i was Lisa leslie was first she was my first no i was i was yeah w nbaa He ain't crushed. Then his scoot is on down, though, Candace Parker. Now, I got to see Candace play. Every couple years, every couple years at Scoot, I find me a little cute in play basketball. So who's your fave now? See, I got old now. All the women I like, I don't like them too young. Understood.

But, like, I think I cut off it, like, Scholar Diggins. Okay, okay. Okay. She's really like the first N-I-L girl. I ain't a lot. It's just something about that lady. I like her ears. Her ears. Her ears. It just look like they smell like peaches. I love a good smelling woman, right?

That ain't got nothing to do with that, man. Make sure y'all go support her ride, hit the app store. Go get some rides from these ladies and keep it safe and sorry and on time. Yes. You'd rather be safe than sorry. Yes, yes, yes. And on time. And we're supporting black business over here on the black market.

Anything else you're going to head them with? We just got a loan from the city of Atlanta. That's what they're talking. They ain't even know Atlanta had paper like that. Yeah, invest Atlanta. We just got a loan from them for their startup growth loans. So we got around $75,000. But we need to keep raising money.

We do. We are trying to raise about $2.5 million. I'm not going to lie. Okay. So, you know, anybody that's watching that knows anybody with any expendable income, tell them to call me. Somebody out there got some money. Yeah, we got equity for you.

We got equity for you. I might have to get it in there earlier, too, because this could be big. Yeah, just to run some numbers by y'all. The airport did two and a half million ride share rides just from the airport alone. The average ride is like $30, so that's about $60 million in revenue. You're so damn smart. I know everybody at the church is just proud of you. Like, girl, go on here, baby.

We're trying to get about 30% of that market, and that's just from the airport alone. So there's definitely money and rise here to people that think there's not. Oh. Yeah. Well, you heard it here first, folks. And I don't know what you've been doing with your life, but the black market is wide open. Yeah. I knew I wanted to obey and submit, but I didn't fully grasp for the rest of my life what that meant.

For My Heart Podcasts in Rococo Punch, this is The Turning, River Road. In the woods of Minnesota, a cult leader married himself to 10 girls and forced them into a secret life of abuse. But in 2014, the youngest escaped. Listen to The Turning River Road on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. Welcome to Pretty Private with Ebeney, the podcast where silence is broken and stories are set free. I'm Ebeney, and every Tuesday, I'll be sharing all new anonymous stories that would challenge your perceptions and give you new insight on the people around you. Every Tuesday, make sure you listen to Pretty Private from the Black Effect Podcast Network. Tune in on the IHeart Radio app, Apple Podcasts, or wherever you listen to your favorite shows.

Your entire identity has been fabricated. Your beloved brother goes missing without a trace. You discover the depths of your mother's illness. I'm Danny Shapiro, and these are just a few of the powerful stories I'll be mining on our upcoming 12th season of Family Secrets. We continue to be moved and inspired by our guests and their courageously told stories. Listen to Family Secrets Season 12 on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. Summer's here, and with the kids home and off to camp, it's easy for moms to get lost in the shuffle. On Good Mom's Bad Choices, we're making space to center ourselves.

with joy, rest, and pleasure. Take the kids to camp. You know what? It was expensive. But I was also thinking, you have my kid, this is kind of priceless. Take her,

feed her, make core memories. I don't have to do anything. Main thing, I don't have to do anything. To hear this and more, listen to Good Mom's Bad Choices from Black Effect Podcast Network

on the IHeart Radio app, Apple Podcast, or wherever you get your podcast. This is an IHeart podcast. Thank you.