The a16z Show - Balaji on How Tech Truly Wins Media

Episode Date: August 1, 2025

What really caused the breakdown between tech and media—and what comes next?Erik Torenberg sits down with Balaji Srinivasan (entrepreneur, investor, and author of The Network State) to explore the l...ong-building conflict between Silicon Valley and legacy journalism. Balaji explains how the collapse of traditional media business models gave rise to political capture, clickbait, and adversarial coverage of the tech industry.They discuss why “going direct” is no longer optional, how tech became the villain in establishment narratives, and what it would take to build a new truth infrastructure - from decentralized content creation to cryptographic verification.This episode covers power, distribution, and the future of media, with a signature mix of historical insight, social analysis, and Balaji’s forward-looking frameworks.Timecodes: 0:00 Introduction 1:26 The Media vs. Tech Conflict2:11 The Collapse of Journalism Revenue2:39 Rise of Wokeness and Political Realignment6:50 State vs. Network: A New Framework9:00 The Power Structure of Media Institutions19:25 The Role of Distribution and the Internet29:20 The Social War: Red vs. Blue America30:05 X Day and the Shift in Social Media Power42:56 Strategies for Technologists: Go Direct48:36 The Importance of Individual Creators1:10:00 Decentralized Truth and the Ledger of Record1:36:00 The Future of Media, Democracy, and Equality1:37:08 Conclusion & Final ThoughtsResourcesFind Balaji on X: https://x.com/balajisStay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures. Stay Updated:Find a16z on YouTube: YouTubeFind a16z on XFind a16z on LinkedInListen to the a16z Show on SpotifyListen to the a16z Show on Apple PodcastsFollow our host: https://twitter.com/eriktorenberg Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Transcript
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Starting point is 00:00:00 We want to build Googles and Facebooks and AI and giant companies, giant cryptocurrencies and now internet communities. What they want to do is they want to exert authority over others.
Starting point is 00:00:12 What is the reason for the hostility between media and tech? So for them, the best thing they can do is to put a man out of work. And for us, the best thing we can do
Starting point is 00:00:21 is we can put a man on the moon. Today on the podcast, I'm joined by Bologi Shrina Boston, entrepreneur, investor, and author of the network to date. to talk about one of our longest running shared topics, the conflict between tech and legacy media. We get into the rise of GoDirect, the financial collapse of journalism, the media's political capture, and how crypto and AI might offer a path to rebuild trust, on chain, and on our own terms.
Starting point is 00:00:45 Biology calls for a total rethink of what truth infrastructure looks like and why tech needs to play offense. Let's get into it. As a reminder, the content here is for informational purposes only. Should not be taken as legal business, tax, or investment advice, or be used to evaluate any investment or security and is not directed at any investors or potential investors in any A16Z fund. Please note that A16Z and its affiliates may also maintain investments in the companies discussed in this podcast. For more details, including a link to our investments, please see A16Z.com forward slash disclosures. Bology, another day, another journal hit piece.
Starting point is 00:01:29 We were sort of talking offline about Mark and Ben's Evolution of Media episode. And let me just more broadly reflect. You know, I've been friends and collaborators for last 10 years. And one of the topics we've spent a lot of time talking about is the media, sort of the state of the media, what needs to be fixed about the media, and how to do that. And we, with your leadership, have actually been a part of that trend of that evolution. And so I wanted to take the opportunity to talk to you, kind of reflect about that evolution and talk about where we still need to go. Yeah. Well, okay.
Starting point is 00:01:59 So there's so much I can say on this. I'm going to show one graph that, of course. It wouldn't be a biology podcast if we didn't start it with a graph. Yes, exactly. This shows that essentially newspaper revenue rose to like $70 billion in the year 2000. And then right off the financial crisis, it just suddenly collapsed over the course of like four or five years. And Google went vertical and Facebook went vertical, right? And the thing about this is this was the internet disrupting Blue America.
Starting point is 00:02:31 Okay, there's a similar graph for manufacturing that shows China disrupting red America, almost exactly the same time, right? So just to focus on this one, though, for a second, once you see the internet disrupting Blue America, because media is like a core thing from them, this is actually what led to wokeness because, you know, you've heard the saying, go woke, go broke, right? Yeah. But in their case, it was actually go broke, go woke. Okay, not my original coinage, but applied to this graph, it's relatively original because Wokeness was what happened was they just fell off a cliff like this.
Starting point is 00:03:02 And from 2008 to 2012, Tech was just part of the Democrat Party. It was like, you know, Steve Jobs was there. And there's actually this article from 2012 on the Atlantic, like the nerds go marching in but Tech helping to reelect Obama. And Facebook was helping Obama. Yeah, exactly. All that stuff was basically solidly on the Democrat side up until 2012. After the 2012 election, right after Obama's inauguration, you can date it to right after that.
Starting point is 00:03:26 Because even in 2012, like New York media and so on was saying there's no such thing as a programmer. Okay? You can Google that article. So 2012, tech was part of the coalition. So there's no reason to attack them. After the inauguration in 2013, and it's literally that spring and summer, the knives came out and media started attacking tech. Okay. And there are these articles, you know, would you just look at all these rich people where it's actually in Slate?
Starting point is 00:03:52 That was before they got radicalized. and they're saying, oh, it's actually bad to attack people just for the sake of being rich. It was before all media had updated to actually tech as our enemy now, right? But unless you understand the economics of it, I don't think one can understand why the journal suddenly went crazy. Now, the thing is, we're now in 2025, right? It is now 17 years after the collapse in media revenue, right? So somebody who was born then, who was 18 years old, airplane, like multiplayer, video games like quake or whatever you know all the new stuff you know mobas right you can get spawned
Starting point is 00:04:29 into the middle of something where everybody's shooting at each other right that's what like the gen z kid is today okay so for the structurally of someone who's 18 years old the war with the journals has basically been a feature of their entire existence okay but it actually wasn't like that because in the 90s and the 2000s the journals were secure enough in their economic position because you could write like four or six articles for Time Magazine a year and get paid a nice salary and travel around the world. Did they kill? Yes, they killed. But they didn't feel the need to kill all the time. It's funny because these ways I'm putting it, Nellie Bowles actually did a thing for Barry Weiss a few years ago. And it's like learning how not to kill, okay?
Starting point is 00:05:13 It was funny because she's one of the few converts. She made the transition. She was able to get to the other side. When you look at that, where you look at, there's another one by Hamilton Nolan at CJR. okay, which is basically like the powerful don't need the media. Journalism, particularly at its highest level, is about raw power. See, they admit it, right? Go ahead. I remember you had this old quote. Was it some journalist who was like, we know our profession is kind of like immoral.
Starting point is 00:05:40 That's an old quote. Oh, yeah, yeah. That's actually a great one also. Ready? That is the journalist. All right, this is a book report. Anybody who has read this book cannot look at the journals the same way. So Janet Malcolm talks about this, and her opening line, this is a great book called The Journalist of Murder, and her opening line is this famous, famous thing.
Starting point is 00:06:01 Hold on, let me find this. Every journalist who is not too stupid or too full of himself to notice what is going on, knows what he does is morally indefensible. He is a kind of confidence man, praying on people's vanity, ignorance, or loneliness, gaining their trust and betraying them without remorse, like the credulous widow who wakes up one day to find the charming young man and all her savings on. So the consenting subject of a piece of nonfiction writing learns when the article or, you are, you. a book appears his hard lesson. Journalists justified their treachery in various ways according to their temperaments. The more pompous talk about freedom of speech,
Starting point is 00:06:29 the public's right to know, the least talented talk about art, the seamless murmur about earning a living. Okay? And now, this is actually a very important thing because this is, by the way, rated one of the top 100 nonfiction books of the 20th century by the modern library. So this is a great book to read. There's another book you shall also read,
Starting point is 00:06:44 The Great Lady Winged by Ashley Rendsberg. Okay. So with those prerequisites out the way, let's talk about the specifics. First is, there's like 10, 15, things I can say, let me just go point by point. The first is, what is the reason for the hostility between media and tech, right? It's actually the master framework on the whole thing is it state versus network, right?
Starting point is 00:07:04 This is basically from my book, The Network State, I think it's a useful frame, which is like, for example, Elon versus Mainstream Media is Network versus State, right? Social Media versus Mainstream Media is Network versus State. Or when it says, what is this whole article that was attacking Luke Fariner? It's like, why did this programmer attack the institutions of the U.S. network versus state, right? Like this tech programmer attacking the state institutions, right? And it's the people on social media
Starting point is 00:07:29 that tech people who are mad at the fact that this state-aligned institution is attacking our tech people. Once you apply that framework, that applies to everything. For example, SpaceX is network, NASA is state. Uber is a network, taxing medallions are the state. Bitcoin is the network, the Fed is the state,
Starting point is 00:07:45 and so on and so forth, right? And those are two different organizing principles for how you think about the world. basically the state is someone should pass a law and the network is someone should write some code, right? The state is everybody who is directly or indirectly paid by essentially either the U.S. government or a government more generally. And the network is all those people who are directly or indirectly monetized
Starting point is 00:08:06 and make their living on the network. So when someone goes from NYT to substack, they're moving from state to network, right? And now the network is actually taking parts of the state where all these tech guys are getting into government, getting into politics, getting into media, into finance, getting into the traditional niches that were for the state. That's why they're so mad because their share of the global pie and the local and the American
Starting point is 00:08:29 pie is shrinking and the network spy is expanding, right? They're like, stay in your lane. Why are they saying that? They're like, you should just be like hitting keys on computers and being a nerd and making like LED light bulbs at flash. You should not be like rewriting the code base of how the world works, right? And as I'll get to, there's a deep question of legitimacy, right? The network is new money.
Starting point is 00:08:53 The state is old money, right? And when I say the state, by the way, there's like the literal state in the sense of the U.S. government. And there's the unelected institutions that surround the U.S. government in a ring that give it instruction. Example, the newspapers tell the state what to do. The universities tell the state what to do. The philanthropies tell the state what to do and so on and so forth, right?
Starting point is 00:09:14 But they're also in turn funded by the state. So universities obviously directly get federal funding, right? Some of them are literally public colleges, but they're very dependent on tax exemptions and sort and so forth that the state grants. So they only exist because of that. The Philanthropies also ditto. NGOs, they have compounding foundations or their foundation endowment compounds because they've got favorable tax treatment, which normal companies don't get, but they're a state
Starting point is 00:09:36 affiliated. And finally, the media, that's the least obvious. How are they upstream of the state? Well, obviously, they quote, hold somebody accountable by publishing a negative article on them. Of course, they never hold themselves accountable. accountable because they're always like, we're speaking truth to power. I'm like, obviously they're not. Why? Every journal is so courageous as to attack your boss, but never they're wrong. Okay? Basically, whenever you're talking to a journal, you're not talking to their boss, right?
Starting point is 00:10:01 Ultimately, for example, Bloomberg, when Bloomberg was running for president, actually, Michael Bloomberg is one of the better of them because he's actually like a tech entrepreneur. So I'm not like completely anti-Michael Bloomberg. But Michael Bloomberg, when he was running for president, Bloomberg News, his pit bulls, they actually post. this is amazing thing which said, we will report on but not investigate Michael Bloomberg. Amazing, amazing phrase. Report on what an amazing phrase.
Starting point is 00:10:26 What it means is, basically, if somebody else says something, we will reprint it in Bloomberg, so you can't say we didn't report on him. Okay. But we're not going to go and dig through his trash. We're not going to do it adversarial. We're not going to stalk him.
Starting point is 00:10:39 We're not going to spam his family like they did to our boy, Look Farrier, right? They're not our boy. Well, so that's the thing. They didn't masker him because he's got our support. court, right? But they did attack him. I'm just referencing the meme. Yes, I know, I know, I know. That's right. Yeah. But the thing is, they don't do that because if you were a Bloomberg journal, and you went after Michael Bloomberg, that's what's known as a CLM, career limiting move. In fact,
Starting point is 00:11:00 actually, the entire journal establishment, that's all nepotous. That's all old money, right? They project onto us what their lifestyle is. Like Salzberger, who inherited the New York Times, Murdoch, the guy who inherited Fox Newsdowne. And the news, the news, houses who inherited Wired and Condi Nass. Basically, Kondi Nass was a parent company of that. Basically, they're all heirs, right? They're not self-made. And the journals don't have equity. See, old money treats the journalists much worse. Tech people, we treat our employees so much better because you give them equity, right? They level up. Journalos is a completely two-tier system where there's the publishers, the owners of these papers, and there's these serfs, the journals.
Starting point is 00:11:39 So how do they compensate them? They compensate them in status, where the journal is made to believe that they're like some independent, like freewheeling attack dog. Of course, they can't actually attack True Power who is their bosses, right? They'll never even mention them. That's the thing is, if I say Zuck, right? If I say Zuckerberg,
Starting point is 00:11:56 Zuckerberg, whether you like him or not, Zuckerberg deserves our respect because he's the man, he really is a man in the reader. He's taken the hits for 20 years, right? And he has survived so many things. And crucially, he's CEO, he's founder, he's out there, and you can criticize him by name.
Starting point is 00:12:10 And if I say Zuckerberg, everybody can summon a face to the name. They can summon all this body and so. But if I say Selsberger, it's a blank. 99% of people don't even know the guy exists, right? He's like, you know the usual suspects? Yeah. He's like Kaiser Souser, so is a Kaiser Selsberger.
Starting point is 00:12:25 Okay? Honestly, I've heard his name a million times, but I don't even know what he looks like. You don't even know what he looks like. But this thing is basically Zuckerberg is somebody who, again, for better or worse, he runs a major communications channel. And so he's covered, right? But Salsberger doesn't get good coverage. He gets no coverage. Yeah.
Starting point is 00:12:43 Right? that is actually really interesting, right? Who's holding him accountable, right? Journalism for the privacy for me. Exactly. The guy who's surrounded by thousands of journalists at all times is the only person in the world who has any privacy. Okay?
Starting point is 00:12:59 Yeah, that's good. You've never seen this guy's face, right? Who is this guy? Yes, he's on the New York Times. And people say, oh, my God, he's on the New York Times, you never seen his face. But the point is, if you did word face association, in terms of a number of impressions,
Starting point is 00:13:10 it's a quantitative thing, right? If I use AI, I could quantify it. How many people can sum in the face of Zuckerberg with a word? Like millions, billions probably, right? How many even know that Sulzberger exists? Basically nobody. Why? Because it's Zuckerberg's company.
Starting point is 00:13:23 He is considered a person who is in charge of the company. And people don't just say, oh, Facebook has some policy issue. Facebook is this policy issue? Meta is this policy issue? They go after Zuck personally. But the NYT, they're granted the enormous shield of calling it the NYT, calling it the institution, as opposed to Salsberger's favor. It is just Sillsberger's favor.
Starting point is 00:13:41 It's his blog. right? There's nothing that is printed there without his approval, right? So he inherited it from his father's, father's father's father, okay? It's like five generations. Here's a big one. Okay. And then let's get back to poor old Luke. Okay. So Dranti. Okay, Walter Durante. So let me show you. There's basically, as said, journalers never hold themselves accountable, right? So here's a great, great, great tweet by Paul Graham. And then here's my reply to it. So look at Paul. One of the biggest surprise of my adult life is how unethical reporters are. And movies are always the good guys. Everyone in Technostores alike. Now, by the way, this is actually a deep point, why? Paul is saying this. In movies, they're always the good guys. So this is a concept I call Jurassic Ballpark. And Paul has said something like this many times, right? Jurassic Ballpark is, like, you know the movie Jurassic Park?
Starting point is 00:14:24 And in it, they are missing some DNA for the dinosaurs. They use amphibious DNA. And of course, that leads to issues because then they can reproduce and so forth, right? Okay. So in the same way, when you have a missing segment of history or culture, you just ballpark it with what comes out of a movie, right? Jurassic ballpark, right? You just ballpark it.
Starting point is 00:14:45 But that could be really, really wrong or fake because it's a movie after all, right? Unless you have personal experience of something, your impression of it is the movie version. And this is a non-obvious point, right? So, like, how else could it be because visuals are very persuasive, right? And video is a high bandwidth pathway to the human brain, right? And it's not like your brain was like built. Maybe in system two versus system one, you know, system one is like instinctive and system is like logical thinking, right?
Starting point is 00:15:11 Like maybe your system two can distinguish true and false for the video, but your system one can't. Right? Okay. So essentially people see all these things like journals are the good guys and so on. We just saw the journalists and the murderer, right?
Starting point is 00:15:23 We just saw, once you actually understand the space, they're more like Kaiser Soze, Kaiser Salzberger, where they are the unreliable narrator, right? They write the story and everybody else dies and they're the good guys. And you never actually hear the story of how the story is written, which is actually much more important than the story. Like whenever you see the New York Times has obtained.
Starting point is 00:15:41 How did they obtain it? Oh, they got some stolen documents. Oh, or they told a source, give me this, and then I'll write favorably about you, and don't give me this, and I'm going to name you in the thing, and you're going to lose your job and get attacked. They do all that kind of stuff. And go ahead. I remember your definition of journalism, invasion of privacy for profit. Yeah, exactly.
Starting point is 00:16:00 The non-consensual invasion of privacy for profit is what legacy media is. Let's take that definition, okay? non-consensual. Can you opt out? Can you say, Jerno, stop stalking me? Can you say, Jerno, stop spaming me? Can you say, don't mention my family?
Starting point is 00:16:17 See, the thing is, in normal English, we have words for this when Jerno's go through your garbage. Like, there was somebody who's like stalking people online and looking at all their families. Like, Luke Farriter had somebody going and spamming all of his friends and contacts and whatever, and they were just like some, like, drug addict or crazy person. He could say, okay, that's stalking, that's spamming. you could get a 50-foot restraining order.
Starting point is 00:16:39 I actually want to see, by the way, today's court system, I want to see people use anti-stalking, anti-spam kind of things because can-spam. It's an unsolicited messages, right? Like, you can try and use that on the journals, and maybe there's a sympathetic court system now, right? Like basically they get one warning, go the F-OA, and the second is they've got money,
Starting point is 00:16:57 so go after them on that, right? Okay, fine. So now I'm sure there's some process where basically there's all New York Times were sold and there's various things where, you know, they've had historical precedents that protect them. but basically once you think of them as spammers, as stalkers, as scammers, because they are scammers, the journalist is the murderer. What is the definition she used?
Starting point is 00:17:13 A con man, right? The journal is a con man because they'll always write this email to you, which is like fluffing you up and flattering you and saying how great you are, blah, blah, blah, and pretending that they come in under Flag of Parley. They get their quote, if you're dumb enough to talk to them. And then they stab you in the article. That's why Janet Malcolm said the consenting subject of a piece of nonfiction learns when the article appears his hard lesson because you talk to this person, they present to themselves as a
Starting point is 00:17:41 human being as a person you're having a conversation with, and actually they twisted every word to try to stab you, right? Okay. Coming back up. So the point being, basically, they're actually the stalkers, the spammers, the scammers, that's what the journals are. You can't get them to go away. So that's a non-consensual part.
Starting point is 00:17:56 The non-consensual invasion of privacy for profit. So there's this saying that sometimes journals use is self-defense saying this is like, journalism is printing something that someone does not want printed. Everything else is public relations, right? Now, what does that mean? Why does someone not want to print it? Usually because private information, right? So the non-consensual invasion of privacy for profit,
Starting point is 00:18:17 let us not forget that these are multi-billion dollar media corporations, right? It took a long time in the 2010s for people to finally realize the New York Times, the journal. They're just dot-coms, right? They're not referees. They're not neutrals. For some reason, people give them the imprimatur of like an institution. We need to save our institution.
Starting point is 00:18:36 But what's the difference to New York Times and Facebook? They're companies. Exactly. They're a corporation. Fair game. Right. And in fact, that's why they got so mad at us because we actually believed in what they said that we had freedom of speech and that free markets existed.
Starting point is 00:18:54 Actually, until really the early 2010s, there's no actual practical freedom of speech. You know why? Because, you know what's saying? Never argue. the man who buys ink by the barrel, right? Basically, freedom of the press belonged to those who owned one. So think about how expensive it was to get a radio license, a TV license to own a newspaper and send trucks to people's houses with all the ink and the printing press.
Starting point is 00:19:15 That was like the super high capital cost, right? These are guys who basically own like essentially factories that cranked out papers. And you at home could say something to your friend, but you didn't have distribution, right? And we understand what distribution. Now, you know, Tiel talked about distribution years ago before was quantified with social media. Now, very roughly, distribution is like number of followers, number of people on your email list, but also quality of them, right? Not just quantity, but quality and quantity of your follower base is roughly distribution. So you didn't have distribution, and I mentioned this before, but in the early 90s, you know the Unabomber?
Starting point is 00:19:44 Yeah, of course. Yeah. Why did he kill those people? He killed those people so you could get an op-ed in the Washington Post, right? Now, why? Because distribution was so scarce back then that he wanted to get his manifesto out, so he literally killed people for the distribution. right? That was just within our lifetimes, just 30 years ago. That's how scarce distribution was. Today, he'd be a crazy person on the internet, right? He'd get his message out there.
Starting point is 00:20:06 But if you realize Unabomber is willing to kill to get his message out, you also realize why there's some people who are like crazy trolls on X, because they might not be able to kill, but they're certainly willing to attack somebody else, attack their character, or reputation assassination, and now you get to the journals, right? So journalism as the non-consensual invasion of privacy for profit really captures what it is that these critters do. Now, up until about 2020 or so, there was no force that could resist them. They were just like rampaging, right? I mean, we could resist them economically, but especially in the 2010s, they were so mad at us taking their money, right?
Starting point is 00:20:40 And what did that mean, by the way? It just meant that, like, you refresh NYT.com, you see a Rolex ad or whatever. You see some car ad. You see some clothes ad. And if you refresh meta.com, right? Facebook.com, Instagram. What do you see? You see an ad for exactly the same company, right?
Starting point is 00:20:56 Yep. And so that means the sales account executives at both of these organizations, right? What they're doing is they're competing for literally the same customer, right? And obviously the Facebook, Google, et cetera, ad has much more scale. It has much more analytics. It's built internet first and so on and so forth. So the NYT just starts bleeding out there. But the point being, we're being them economically.
Starting point is 00:21:23 They couldn't code search engines or social networks, but they could, right? stories and shape narratives. I know the difference between a Dropbox product announcement and, you know, NYT story, their stories have villains, right? Our product announcements are all basically really making the world a better place. It's like, guess what? 10 gigs more storage or whatever, right? Guess what?
Starting point is 00:21:43 Now you can like do like comic book style AI or whatever, right? All that stuff doesn't hurt anybody. That's just essentially, this is adding cool things to the world. Oh, here's a new robot. That's what we're doing. and what are they doing? Like the highest award in journalism, what's the most prestigious thing you can do?
Starting point is 00:22:01 They want to catch the theranos. Well, even higher than that is Watergate. Right. Right? So basically, whereas for us, it's like SpaceX, right? So for them, the highest, the best thing they can do is to put a man out of work. And for us, the best thing we can do
Starting point is 00:22:15 is we can put a man on the moon. Okay? So literally the number one thing that they can see, and this again, state versus network, right? We want to build Googles and Facebook, and AI and all this kind of stuff, drones. And we want to build giant companies, giant cryptocurrencies and now internet communities.
Starting point is 00:22:32 What they want to do is they want to exert authority over others. But they want to do so in a deniable way, right? Because if you go to the Pulitzer website or something like that and you look at these prizes, they'll all say something like, our reporting held, you know, these is so-and-so accountable and led to an FDC investigation, blah, blah, blah. So they're really willing to take credit
Starting point is 00:22:52 when their words on the page lead to, the state golem going and animating and smashing somebody, right? It led to an SPC investigation. It led to a new FAA regulation, led to this, led to that, right? Leading to some person getting fired, some program getting set up. And the ultimate thing, obviously, is to get the president of the United States fire. That's why they wanted to get Nixon fired, right? They were essentially like, think of Walshry Journal, NYT, and Washington Post as the three
Starting point is 00:23:18 board of director seats on top of the presidency. The president was like the titular CEO, but the journal, the Times, and Washington Post if they all put their multi-sig key in the lock, they did their board of directors vote, they'd get them fired, right? So that was actually the state of affairs. That's what I meant by holding the government accountable. Nobody in the government was really in power. The journalists could write enough to anger stories and they were out of power, right?
Starting point is 00:23:39 So the thing is that when it comes Pulitzer time, they will admit that their stories led to something. But when it comes BLM time, they deny that their stories led to, you know, half American game burned down, right? So it's a one-way ratchet where they take all. all the credit and avoid all the blame. Because could you actually show the trace of that image coming into somebody's eye and then them setting fire to this building? Once in a while you might be able to show it, right? They publish a manifesto saying, I read X, Y, and Z and that's why I burned it down.
Starting point is 00:24:10 But that causal effect, right, the cause and effect, and basically demonstrating that is, you know, there's an impression, a page view that comes in over here through the eyes and the ears. And then there is a burn down the building kind of action on their side. It's funny because they're quick to use causal in other direction. They're quick to say, hey, Facebook is causing people to be depressed or to whatever, turn right wing or whatever. So tech, there's a causal effect
Starting point is 00:24:35 for everything negative. Yeah, exactly. There's a causal effect for everything positive. That's amazing. Wow, what an amazing, right? Everything you do is bad. Everything they do is good. Amazing flipping.
Starting point is 00:24:44 Once you see this, though, you can basically be like Neo, you know, in the Matrix and just like block everything like this, right? And they're a big piece of this. They stopped doing this. But one of the things they were doing years ago is they're like, oh, my guy, everybody in tech is so. why and blah, blah, blah, right?
Starting point is 00:24:58 And obviously it's so much more international than the journals. If you go and take that famous photo of Elon in the conference room and you compare the people there versus the NYT editorial boat photo, right? And you'll see they're like well-dressed, essentially mostly European ancestry people. And again, I'm not the kind of person who thinks like white is an insult, but they do, right? So it's all projection, right? The journals themselves have these tyrannical, evil, meritless nepotists, as bosses, right? The journalists themselves can never actually make it anywhere and it's all
Starting point is 00:25:30 favoritism and glad-hending and there's no merit and it's all luck and connections. And the journalists themselves essentially are these envious people who exist to harm you to increase their career prospects. And they project all that out to everybody else, right? So once you see that, like every accusation is a confession or whatever, you realize, oh, this is how the world works in their stupid Brooklyn side of things. And they think of us as a rival tribe that acts the same way, right? Okay. So now, that's like part of the macro. Now I have bad news for them,
Starting point is 00:26:00 which is to say that bad news for us and also bad news for them. But let's start with the bad news for them. The bad news for them is that they, and the gigantic war between the internet and blue America, right? And by the way, we didn't actually intend to start that war. We were just building great stuff.
Starting point is 00:26:15 And it became so popular that we took away all of the customers of these guys. But it's not like you set up Twitter or Facebook or Google to go and blow up the times and the posts and the journal, right? That was just something like, Bezos got the post out of petty cash, right? Like, it was just something where we built a valuable enough business that it generated so much wealth that, okay, he could just go and acquire this thing, right?
Starting point is 00:26:36 And of course, I understand why they got mad, but what they should have just done is rather than try to beat us, join us, or whatever. Part of it is also, there's three or four different things. There's a scenario where if Steve Jobs had lived that when Bezos bought the post, Jobs buys the Times, and Larry Page buys the Wall Street Journal, and we'd be on Mars by now. Yep. Okay? So like the thing is at the end of the day,
Starting point is 00:26:57 there's actually, as much as I think there are like evil twin in some ways, there's a deep sense in which there's a similarity, which is we're all about the collection, dissemination, and presentation of information. That's the similarity between tech and media. The collection of information, like the raw, you know, data, whether it's a user generated content or so on, dissemination, which is a distribution, the posting, circulation,
Starting point is 00:27:19 and presentation user interface. They do think about their charts or infographics. They also obsess about copy. and so and so forth, right? So we're a fork of them in the same way that like Yale was a fork of Harvard or America was a fork of Britain. Then it's a fork of the East Coast culture.
Starting point is 00:27:36 And that goes deeper. People like Paul Graham, Catherine Boyle, Mike Moritz. Yeah, yeah, yeah, exactly. That's right. So in another life, right? Yeah. Mike Moritz was a journalist, became an investor. Catherine Boyle, also journalist, became an investor, right?
Starting point is 00:27:49 Peter Thiel would have been, probably, they'd have been born 20 years earlier, probably would have been a Supreme Court jurist, Right, you probably would have been like Chief Judge of Supreme Court or something. Paul Graham would have been a professor. Larry Page, a professor, Sergey Brian a professor. Mike Salana in Brooklyn, probably. For sure, you'd probably be in a book publisher or something like that, right?
Starting point is 00:28:07 I probably would have been a professor and so forth. And that's true for Andrew Ng, Daffney Kohler, Martin Casado, right? Dixon. Because the thing is, with computer science, there is an amazing connection between the word and the deed. Actually, AI makes that even closer. You write it down and it's done. It's this amazing thing, right? So ultimately what we're doing is we're also writing all day, right?
Starting point is 00:28:28 We're writing all day to see an impact in the world, right? So the difference is their impact because they're doing it through the state and a failed state at that is almost invariably negative, right? And because we're doing it through the network, we have feedback loops where, for example, when we type something in and it's actually factually wrong, like the compiler throws up on it and it just doesn't compile. There's fact checking like on the page when we type something. they have no such thing. Their only fact check is actually crucially, not by the world, but by their peers. That is say it's only when they lose status among other journals
Starting point is 00:28:58 that they actually ever course correct, right? Ever. And that's like very rare, right? So long as within their tribe, they're not losing status, there's nothing. Okay. Now, basically what happened is once you see this kind of model, by the, going back to the original point,
Starting point is 00:29:13 the internet disrupting blue America, China disrupting red America. You can understand essentially the last 18 years in the following way. Blue America was disrupted by the internet, and so they began wokeness to take a piece of Red America's pie, and the tech lash to try and take back control from the Internet. Red America was disrupted by China, so the trade war was against China, and Trump was
Starting point is 00:29:35 against Blue America, right? Because both their pies, they felt they were shrinking, and so they launched two front wars on Blue America, on Red America and the Internet, Red America, and Blue America and China. Okay, we'll do the China a bit later, okay? But Blue America versus Red America and the Internet after a massive push has lost, right? I mean, it was close, but basically Elon and X Day.
Starting point is 00:30:00 It's like literally D-Day. This feels like eons ago. It's only three years ago. Literally three years ago, X still hadn't been in a quarter. Twitter was still Twitter. We are in like wartime speed of things happening. It's insane how quickly things, right? Okay.
Starting point is 00:30:10 So X-Day was something where, by the way, it wasn't just Elon. $44 billion. even Elon, as amazing as Elon is, that's like at the right tail of what even Elon was capable of actually having as a race. That's a big raise for anybody, right? So it took, but the richest man of the world, the wealthy, he's launching rockets, doing ships, he's all this other stuff and he decided to take on this enormous extra thing and somehow managed it, which is actually crazy to think about because everything else.
Starting point is 00:30:36 Elon is the end of one because whenever I talk to a founder, I'm like, focus, focus, focus, okay, after you have your first whatever billion dollar company and it's $10 billion, and it's $100 billion, then you can do your next or whatever. Right, fine. But so Elon's end of one. Point is, in 2022, where it looked like the free world was just completely on the ropes by these like racial-obsessed woke psychos just having us pinned like this. You couldn't even say whether men and women exist.
Starting point is 00:31:00 Like we're genuinely talking about like a permanent midnight, like descending. It's really, really bad stuff, right? How evil they were. They just burned down half America. They were just getting psycho, more and more and more psycho, right? And so amidst that, basically, all the resources of all the, centrist tech and finance guys. Because that's with the 44 billion,
Starting point is 00:31:19 there's that famous message of Elon to Ellison that's being made public or whatever. He's like, what are you in for like one or two? Okay, but, okay, Alison could put him one or two. But like so many other people who's like Avengers assemble put in a mill, whatever they could afford. A mill, 10, 20, I mean, 50 is a big investment for almost anybody, right? Like 50 is like, you know, this is a serious LP meeting.
Starting point is 00:31:38 So Elon being Elon was able to pass the hat and assembled this gigantic coalition of $44 billion, all of our remaining forces for X-Day, right? And so the landing was extremely contested, right? They basically wanted whatever the opposite of what he wanted. Yes, that's right. So she basically essentially, whether forced to quitter acquisition or not, right? Or I think, like, Elon is actually 40 chess, right?
Starting point is 00:32:07 So he actually is that smart, right? So it is possible that Elon just essentially made people think, just reverse psychology, got the judge who had negated. his pay package or like forced him through this whole court process to get it back to say, okay, same judge. Now this time we'll do reverse psychology. So net net, he got Twitter. So anyway, point is X day was the day.
Starting point is 00:32:31 X day was also liberation of meta and liberation of YouTube, right? All the countries that these racial fanatics at the NYT had occupied, right, the networks they had occupied. You know how like the Nazi empire was at like its peak? and they thought they were going to win and then D-Day and then they just collapsed like this, right? So Salzberger and Soros
Starting point is 00:32:52 they thought they were going to win and then X-Day, boom, came in and just there like with X-Flipping, YouTube uncensored, like meta-uncensored, everything uncensored and so on and so forth because X was upstream of the conversation.
Starting point is 00:33:05 Anyway, point is, it took Elon's personal intervention in June 2023. See, his first round of firings hadn't done it, his second round hadn't done it. It was like the third round of chemo to get rid of the war. that had just infested Twitter, right, to actually change things.
Starting point is 00:33:21 And by the way, you know, again, Elon's intuitive more than a philosopher per se, just his philosophy is his execution, right? But there's actually a real logic to why he renamed it X. You know why? Among other things. This is one of many reasons. Why? I'm not saying this is why he did it, but it is an implicit aspect of how he did it.
Starting point is 00:33:37 It's just like them renaming all the schools and like tearing down the statues and so on, right? Every journal had put years of effort into building up their profiles and all their blue checks were stripped and all their profiles got renamed and it was just X, right? Another example is fake news, right? Fake news had actually been used in 2016 for a few weeks in the context of all that social media news is fake but the New York Times is real news.
Starting point is 00:34:05 And Trump turned it on them and it's like actually the NYT is fake news, the fake news media, right? Which is perfect, right? So in the same way the blue check went from something that was something that journal's value, something that just Elon just stripped from all of them, right? He just stripped their status, stripped their distribution. I don't know whether the ban on outbound links, again, whether it's intentional not.
Starting point is 00:34:23 I have no personal information to what I just speculate for. Again, and even if it wasn't intentional, this is just like part of the effect of it, the ban on outbound links meant that suddenly X became the place you just go for the information and you don't go to the journals anymore, right? So he stripped their status. He stripped their control over the central stream of media. he stripped their traffic from links. He renamed the whole thing to show that he had root control over it.
Starting point is 00:34:46 Because you know what a pain in the ass it is to do a rename, right? This X.com was, in a sense, tech's revenge for making every fucking GitHub rename from master to Maine. Okay. Now, is Yale renaming its master's degree? No. Okay, of course not, right? Is master class?
Starting point is 00:35:03 Whatever. Like, anybody who's at the New York Times, are they saying I've got a main degree now rather than a master's in journalism? I think Columbia says a master's in journalism, right? So the whole point was, again, the journalists have a double standard. They would impose that on us, right? You, one million GitHub repos have to rename from Master to Maine, whatever 100 million Ghetto.
Starting point is 00:35:24 Do you know what a pain of the ass that was? It was huge pain of the ass. Every single dev had to go through some stupid exercise on this, which was just a demonstration of their power over us at that time. That was what renaming means. It means you cause a massive inconvenience for everybody to show that you have institutional power. So now, Elon returns a favor. And does it at even greater scale, right?
Starting point is 00:35:41 Okay. So now what that is is network overstate where we fought in the domain in which we were stronger. And in a sense, also, by the way, taking back X and renaming X, you know there's like a hard fought city in some countries or some wars. Gosh, there's a city, I think, how many times it's soul change hands during the Korean War? It was like several times, right? So, yeah. It's just sold change hands for four times. Okay, went back and forth, right?
Starting point is 00:36:06 And so you think of X as being like Seoul during the Korean War. Okay? Because it's a social war, it's a digital war where blue and red tribe, and actually just to make that really explicit, this is a good visual. All right. So this is from 2017. And the interesting thing is it's the same on both Twitter and Facebook, right? This is from eight years ago.
Starting point is 00:36:28 You can see they label nodes as blue and red based on whether they had said, I'm voting for Clinton or Trump, just parsing the text, right? And they looked at their connections. and blue people were connected to blues and reds connected to reds. And the only large red media outlet was Breitbart. And blue was over here. And the hill was one of the very few outlets that both sides tend to link because it just gave neutral political news like so-and-so was running, so-and-so results, one neutral, truly neutral
Starting point is 00:36:52 argument, right? And so here you could actually see that this was a social war, right? And, you know, I've made this point in the past that in 1861, like when it was in North versus South, we take. for granted that the ideological and the geographical coincided, right? The North was the Union and the South had the slaves and slavery is legal here and illegal here, and the geographical and ideological coincided, right? But by 2016, the geographical and ideological did not coincide. You didn't have a clean red states and blue states. It's very fractal. Red states and blue states do exist, but it's a preponderance
Starting point is 00:37:28 as opposed to something that's as clean as this. Now, to be clear, if you showed ideology here, it also looked more fractal. But it was more distinct. ideologically back then, and here it's much more geographically overlapping. With me so far? Yep. Okay. But there is a domain where these two factions are completely distinct, and that is the domain of the cloud, right?
Starting point is 00:37:48 So on the land, red and blue are higgledy-piggledy right next to each other. They can't invade each other's territory, like what you're going to invade, like, the cities or the cornfields or something. You can't invade the lands. So instead, the social war is fighting over the mines, invading the mines, right? Now, once you see this, you can actually understand a lot about the last 10 years, right? We've basically been in the middle of this gigantic social war. And the goal was for Blue, like, how do you win a social war against Red?
Starting point is 00:38:19 Their goal, you're playing the game, Othello? No, I know the game, but I've never played it now. It's like you flip tiles, you've got black and white tiles, and you surround other tiles, and you flip them from black to white or white to black. Okay. And so essentially, the goal for Blue was to win. ideologically and flip every red node to blue. One way to think about it is, you know how an ant colony, individual ants, they don't actually know what they're doing. But the colony has an
Starting point is 00:38:45 intelligence. So even if the ants don't know what they're doing, the colony has an intelligence, right? This is the same for a flock of seagulls or a school of fish, right? There's colony intelligence, and insects in particular are like this, right? So once you start thinking about ideology is just like that, right? Think of woke as like blue, right? Or like radical? eyes blue. It's like laser eyes, right? Like basically, go broke, go woke. They lost all this money as the internet disrupted them. Blue laser eyes come online and they start going to their old religion because they don't have the money anymore. So go back to the old civil rights rhetoric and so on. It's like basically when countries got blown up in the Middle East and other places,
Starting point is 00:39:26 when countries go on hard times, that's when fundamentalism returns, right? Because they don't have the economics anymore. So their economics went away, laser eyes glowing blue. So the eyes glow blue of these chernos. And they basically were like, okay, it's life or death for us. And they started going and trying to capture as many institutions as possible in the social war. So that's why they were just going after random seeming nodes and canceling them. Remember how they wanted Amazon to put BLM on its. So they did get Amazon to put BLM on its homepage.
Starting point is 00:39:55 Like for a long time, you'd load Google and it'd have some BLM thing on there, right? You know what I'm talking about, right? Yeah, of course. So everybody, you know, Brian Armstrong during the 2020 BLM rights, like people who were like trying to force him to say Black Lives Matter on Twitter. What was the point of that? It's like the shahada in Islam, right? The point of that was to show you're a convert to blue, right?
Starting point is 00:40:15 To flip a red node blue because it's a checkmark over your head to show you they flip that node. Now that's part of Blue Tribe and now they can turn attention on the next one, right? And so all of the cancellation, all of the censorship, all the deep platforming, all of the unbanking, all of the insane ideological fervor, you can conceptualize, as an attempt from Blue to reunify red versus blue on blue terms by turning every internet company into something that was paying tribute to Blue versus worthless DIY jobs, and every red into somebody who is paying tribute to Blue
Starting point is 00:40:51 by essentially not just giving up the presidency, but assuming the position. Like, for example, why do they want to defund the police? They wanted to fund their NGOs. That's what is all about. They wanted to redirect the budget. That's why there's like 200 homeless NGOs in San Francisco alone. the homeless industrial complex, that shows that the NGOs, as their budget rises, the homeless
Starting point is 00:41:10 population rises with it. They're basically paid to get people addicted to drugs. It's the Department of Dependency Department, right? And so the point is that basically all of this stuff with defund the police to fund the NGOs, all of that can be conceptualized as this broad social war of blue against red to flip all red nodes blue, right? And what is their main weapon? You're racist, you're sexist, you're homophobic, you're this, you're that, transphobic, blah, blah, blah, blah. And with this language, that same language they could use to force you out of their institution because they'd fire you for being accused of any of these things. And they'd also say your institution, they'd bust your borders and they would swarm you
Starting point is 00:41:51 with unqualified hires or else you'd be accused of this. So the same language they'd use to strengthen their borders and deport reds, and they'd use to bust your borders and import blues. Do you see what I'm saying? Right? Because if you're a racist, you get fired from a blue organization, and you're a racist unless you hire blues. Okay? Now, of course, today we see they don't actually care about brown people or black people,
Starting point is 00:42:13 only blue people, right? So it's more clear in 2025, there's less clear several years ago. Fine. Okay. So now coming back up the stack. So once we realize that it was a social war, now we can actually understand why the Gernos want to kill you. Like, basically, you know how at various times in history,
Starting point is 00:42:31 France and Germany have traded. and France, Germany have fought, and France Germany have fought. We are in wartime mode with the journals. So it is like extremely stupid for anybody to, now let's go to concrete brass tax. What should technologists do, and what should we do specifically do generally, right?
Starting point is 00:42:46 So first, just at individual level, right? Number one, go direct. Build your own distribution to avoid distortion. Okay? That is to say, any content you have, it should be posted on your feeds. Why would you go and feed it to some journal? you've got some scoop.
Starting point is 00:43:02 You don't need them for distribution anymore. It's more obvious that they need your content to build up their channel. And they will distort it in the process because, remember, they get credibility within other journals by being hostile to tech guys. If they write a positive story, then it's like, well, you write up, you're a flack, you're running a press release. Also, by the way, there's another point, which is conflict is interesting, right? Like any movie, if you're writing a screenplay and it's just somebody sitting on the grass
Starting point is 00:43:29 enjoying a fine sunny day, that's boring. Right. But if a meteor hit, suddenly you've got attention, right? So it works in a movie setting is not what works in real life, right? So the journals want conflict. And so our concept of, hey, it's 10 gigs for Dropbox or whatever, that might be helpful to the public, but doesn't tell a story and they want a story. So they're always going to take what you do and put it through some distorting lens to get to the other side and they will get more page views at the expense of your company that you worked on so hard, right? So number one, go direct. Number two, build your own distribution to avoid distortion. Now, the thing about that is hire creators. There's two kinds of creators. There's those who are at the storyline level. And you probably only need like one of those per company. Because if you have too many very strong will personalities in a company, like you can only have one Steve Jobs at Apple, basically, right?
Starting point is 00:44:19 However, you can have a lot of people assisting with production, right, with making content with scaling that creator or what have you. So usually you're going to have a founding creator. And I don't think it's 100%, by the way. Sometimes once you get to a certain scale, it's good to have like some person For example, actually, Jesse Pollock's doing a great job at base for Coinbase, right? And he's got his own distinctive style that's complementary to Coinbase's style and so, and so at a certain scale, you can have multiple personalities that are driving certain product
Starting point is 00:44:43 lines or what have you. And so then that's fine, right? But at least for a startup getting up to a build, you probably only want to have sort of one storyline, one main creator, and you have a lot of production support behind them, right? And that can really work. You can get very far with that. Video, images, all this kind of stuff, right? So A, go direct.
Starting point is 00:44:59 B, build your own distribution to avoid distortion. And by the way we have thinking about that, they called them the media because they mediate your experience or reality. When you're putting anything through a media, it's like an Instagram filter that makes you into a villain. Okay? Why would you do that to yourself? It's like paying the journal with free content to make yourself look bad and get a permalink that's attacking you. I remember our good friend Flo Covello was launching his remote office startup during COVID, and he gave TechCrunch the exclusive. And they criticized it.
Starting point is 00:45:28 They basically didn't make it look good. And he's like, why would I give you my launch announcement? I'm here to advertise my company. I gave it to you guys. I gave you the exclusive. And you made me look stupid. Like, why would I ever do that? And the fundamental thing is, it's a business development relationship.
Starting point is 00:45:43 Literally think of it as tech crunch is a corporation. Why are you giving them something for free? Right. Literally, it's that. It's like that journal has a spreadsheet, whether it's them or their manager who's looking at it. And there's a row of the spreadsheet for that URL. And it's got the number. of clicks and the number of conversions and the ad revenue on that article. And that's the only
Starting point is 00:46:04 thing they care about. That's the only thing they care about. You know, it's not there, the valuation or health of your company. Obviously, they don't care. They would literally light it on fire. That's what they did during BLM. The journal would light your house on fire and sell tickets to the blaze. Okay? That's their business model, right? And so obviously, it's like the dumbest possible deal. People still do this stuff. And I'm like, I mean, Elon uncensored Twitter, you can post whatever you want, right? YouTube's uncensored. Like, everything's uncensored now. Get good, right? Anybody who's talking to journals in 2025 hiring public relations? What are you doing? What are you doing? Right. Okay. Now, I will say one thing. This is very important.
Starting point is 00:46:42 Over the last several years when we've done like the tech and media kind of ecosystem, there has been something that's worked and there's something that didn't work. What worked? Individual led projects, right? Mike Stallone is pirate wires. That has a real style to it. TBPN, right? Which exists to, I think, make Ramp get more conversions, which is very funny, right? It's very funny. Of course, Rampe is our main sponsor.
Starting point is 00:47:06 They've got them on the hats. They've NASCAR it, it's funny. Ramp's a good product, by the way. So, TBN, great, right? Kugan, he stuck with it, he did a lot, you know, and obviously All-In has done very well, right? Obviously, Elon has done very well. And, you know, I think you did with Maws
Starting point is 00:47:21 and now, you know, he's disease, I think that's, right? But what I think has not done as well is the thing. that are institutional. Because if it's too institutional, you're playing it safe. And you're playing it safe and there isn't any conflict, there isn't any opinion,
Starting point is 00:47:35 there isn't anything novel, it's focus grouped, right? Certain things benefit from averaging, right? For example, the velocity of a plane or something like that. You don't want large deviations. You want it to be within an envelope, right? So there's certain kinds of phenomena
Starting point is 00:47:49 where you want averaging. Opinions and theses are usually not like that, right? So one way of thinking about it is the entire 20th century was the centralized century. And even the movement from the widescreen to the portrait size, like a phone is like 9 by 16 versus the movement from widescreen to portrait size is visually the movement from institutional to individual. Because a portrait kind of thing, a TikTok style thing doesn't have room for a panoramic shot of a huge crowd. It's for a person standing there, right? So it's amazing that even the screen itself captures that move from institutional to individual, right?
Starting point is 00:48:24 And you see this also on X and other platforms. These journalists, I don't know what they were doing, if they were fake numbers or whatever, they have like 20 million followers or whatever, and they have three likes on their tweets now, right? So something happened there where either it was all fake or there's just low engagement or just boring, but people just don't trust those institutions anymore, right?
Starting point is 00:48:43 So that's another really important lesson, individual over institution. If you're doing social media, it should be the amplified voice of your founding creator, right? And the founding creator is as important as a founding engineer. Because the founding engineer is an implementation, but the founding creator is the distribution. The founding engineer is the how, but the founding creator is the why. Because the founding creator has a community that they're tapped into. And they're saying,
Starting point is 00:49:07 why should this product exist? Right. So you can often start by understanding your community and building a product for them and then hiring the engineer. It's actually like a third kind of person, right? Normally it's been like there's like the engineering founder and there's like the business founder. this is like the content founder, right? Yeah. And actually, this is where Colson and Altman have observed, where are the Gen Z, where are the younger founders, who are not in tech, they're in content.
Starting point is 00:49:33 Yeah. Right? Because actually that's where extreme leverage is. That's a Mr. Beast. That's the guy who actually looks like you, Aidan Ross. Some of the younger guys are there. I show speed is like that, right? And they're very talented at what they do.
Starting point is 00:49:46 And it's just not something that we thought of as a thing because, you know, there's still like the startup kind of thing, but that's actually now a, I shouldn't say it's a game for 30 and 40-somethings, but millennials are good at startups and we're still good at startups, and we still are, you know, Palmer's doing a new thing, Altman's doing a thing, obviously not a new thing, but we keep doing stuff, right? But the 20-somethings are often very good at content,
Starting point is 00:50:09 and content is actually upstream of product. There's room for a lot of collaboration there potentially, where they're doing the marketing. It's kind of like beats by Dre, but you start with Dre rather than Apple, right? I'm not saying anything people don't know, but right now those have been, I think doing things that are relatively low tech, like Mr. Beast Feastables or T-shirts or stuff like that. Brian Johnson, I think with Blueprint, is starting to get higher tech where you start with the creator
Starting point is 00:50:34 and then ideally you can distribute like quantified self-stuff through that if that makes any sense, right? Huberman could also do something like this feed to get into that area. Any biotech company, genomics company, secrecy company could do deals with Huberman, for example, for distribution, right? Okay. So this, by the way, is starting to make the case for why don't outsource your creation. Are you outsourcing your engineering? Don't outsource your content. Content says key as code.
Starting point is 00:50:58 Content happens in the house, right? Content, you have to sweat over it. And actually, so for example, here's a few things that I'm like half implementing, partially implementing, or I am implementing, but I want to implement more, right? And it's this kind of thing you want. Obviously, come to Acese or come to network school, come to NS. Ands.com, come to network school, come and work with us. But for example, GitHub allows a bunch of people
Starting point is 00:51:19 to contribute to code at the same time. We take that for granted. How do you get a bunch of people to contribute to content at the same time? Something like frame.io is pretty good. You know, frame.io, you can put all these clips in there, all these images in there, and then you have something for people to work with.
Starting point is 00:51:32 Or Capcut web interface, right? You can log into that and just basically load stuff in there and you have a few accounts that are shared among team members, right? So now you actually have something where creation was a single player app. You start making it a multiplayer app, and now internet connections are good enough that you can do versioning on big files and reviews of big files and so and so forth
Starting point is 00:51:51 you start thinking about your content base like your code base. Okay. And obviously AI is a big part of that though it's not the only thing since I think, you know, any new tool, people use a tool and they overuse a tool and you bring it back
Starting point is 00:52:05 and you're like, okay, it's a percentage of my thing but it's not everything, right? If we did this whole podcast as AI and we had like computer generated us, it wouldn't be as interesting or would have you, right? Because it's generic. AI is necessarily, it's almost like, like a search engine, it pulls like the, it's funny.
Starting point is 00:52:18 I was saying this other day. Midwit writing used to be woke. Now all midwood writing is AI. Like, it's not this, it's that, right? So it's like a super intelligence yet midwit. Right? But that's because it's building the average from the whole entrance. It's useful when you prompt it.
Starting point is 00:52:33 Anyway, point is, so that's another piece on media. So build your own distribution to avoid distortion. Go direct, if you have something to say, hire creators. You know, no journals only influencers. That's a related point. Do not bring journalists to your conference. Do not bring journalists to your event. Do not bring journalists anywhere.
Starting point is 00:52:54 Just like they would try to unperson you and cancel you on everything, like you need hard borders, no journals. Right. The reason is because as Janet Malcolm said, they're like a con man, right? There's normal people who will talk to you like a normal person. There's a journal who will come there with a mic and try to get someone to say something. then attack them, right? And the problem is, this is another big piece of it. Like a lot of people, you know how the journalists get them is they get them on ego. Okay? So it's actually very similar to like the CIA. Do you know what I'm saying? Like, yeah, it's like mission. Yeah, exactly. See, most people don't understand this. Like much of what the NYT and what these guys do, and they're so much
Starting point is 00:53:35 weaker than they used to be. Like so, so, so much weaker. Thank God. They've lost the center, right? What happened is they just piled up the subscriptions and they got all the wine moms. and lost the Anderson's. Amazing trade for us. Oh, my God. They lost Glenn Greenwald. They lost Mark Anderson. They lost Nate Silver.
Starting point is 00:53:53 They lost Barry Weiss. Right. Amazing trade for us, right? Like for the center. Because they actually got tech envy and they just optimized the money and they lost actually all influence and power over the center. Thank God.
Starting point is 00:54:06 Right. Fine. And actually, that's a good trade, by the way. To be clear, I actually want everybody to have a good life. It's possible that in some alternate reality, some of the journoes would be good people.
Starting point is 00:54:15 Not all. Some of them are genuinely like evil people, like a stalkerish personality, but a good chunk of them. Like, for example, Derek Thompson is not a hater. Yeah, he's good. Yeah, but that's why you left the Atlantic,
Starting point is 00:54:26 right? So all the ones who are not haters eventually leave. Because you have to have the soul of a hater to be a journal today. You have to like a soul, which is like a stalker, envious kind of person,
Starting point is 00:54:38 Gallum-like personality or whatever to be a journal, right? And also, you have to not get it. You have to be like not numerical enough because, you know, the pay is better in tech in general. The employees are treated better. So you have to be like a hater of a certain kind, a very specific kind, right? Anyway, the point is, the journal is another key concept when interacting with them or not
Starting point is 00:54:57 interacting. You shouldn't interact with them, but let's say when dealing with them. Is there like a private, a for-profit CIA or FBI? Should I explain this point? Actually, especially, okay. So the thing is, most people think from, again, remember the Pall Graham thing about you learn from the movies to dress, blah. So most people think that what the CIA does,
Starting point is 00:55:14 is like assassination. But a lot of what it does is actually character assassination. It plants stories. Isn't that much cleaner to just have somebody plant a story and then they're discredited
Starting point is 00:55:26 and it's so much cleaner than bullets and blood and so forth, right? In fact, they do this in East Germany as well. By the, Wikipedia is actually just as bad as a media because Wikipedia's,
Starting point is 00:55:36 it's garbage in, garbage out. What happens is you can only cite articles from legacy media. You can't cite social media directly so it can be a rehash. So in any other, anything that's contemporary, anything is political, they're really terrible. Nevertheless, there's some articles from when they didn't get corrupted. So a psychological warfare used by the
Starting point is 00:55:52 Ministry of State Security, it served to combat alleged through covert means. Basically, Zerzseng was because the communists were also fighting a similar social war. They had conservatives, they had libertarians, they had non-communists on their territory. They didn't want to kill them. They wanted to convert them, just like the blues flipping the reds to convert to blue, right? They were targeted to stop activities of political dissent and cultural and correctness, right? And what's the kinds of things they did, right? Like, they do things like go and mess up your sock drawer to make you think you're insane or tell people you're having an affair, right? So it's like subvert and undermine an opponent, right? So disrupt the targets,
Starting point is 00:56:27 private lives are unable to continue their hostile negative activities toward the state. This is what they did to Luke Faradur just now. Yeah. Exactly this. The aim was to disrupt the targets from private or family lives that are unable to continue their hostile negative activities for the state. Do you see that? What they're mad is that Luke, I didn't care when Luke was just analyzing some old, you know, museum pieces or whatever, right? But once they're going after the state, when Doge is going after state, that's their bread, right? That's their power center. That's their Golem.
Starting point is 00:56:55 The FTC investigated this after our articles, right? So anything that's upstream of that, they don't want us to be upstream of that. They want to be upstream of that. Make sense? So Zersetsung, you know, like the communists and the journalists are the same, but I repeat myself, right? And the reason, by the way, I say that is all, I may have mentioned this, but like John Reed, Walter Durante, Herbert Matthews, like David Halibersham, Edgar Snow, just take all those names. And those are all the journalists who did the PR for the communists. It's literally the reason that Castro is in power. For example, there's this book, The Man Who Created Fidel, right? The man who invented Fidel, Castro, Cuba, and Herbert L. Matthews is the New York Times. You see that one, right? Or here's another one, which is Durante, Ukraine, and. Amazon, like basically Stalin's apologist. Isn't that amazing? Stalin's apologist, worked at the New York Times? Kastra's apologist, worked at the New York Times. Crazy stuff. Actually, there's another one,
Starting point is 00:57:51 perfect spy, right, which is the Vietnam one, right? The incredible story of double life of Fams Juan on, a Time magazine reporter of Vietnamese communist station. Isn't that interesting? See, when I say, journalists and communist, but I repeat myself, I'm like being completely literal. We just pulled up three books in 30 seconds that were about journalist communists. So Dylan Matthews from Voxi talking about the Luke Farad argument. He says the negative reaction to this is wild. If you join the government and your primary legacy is helping to kill millions of people through aid cuts, you can handle some criticism if you can live with yourself.
Starting point is 00:58:25 The Salzburg's primary legacy is killing, not like through aid cuts. The Solisgris primary legacy is killing millions of Ukrainians. Where is their criticism, huh? Right? Again, Dylan Matthews is too much of a coward to do that. Right. The logic is just insane. It's claiming that by Dylan Matthews not giving all of his money to aid, he's killing people,
Starting point is 00:58:43 or by not making more money, he's killing. I mean, just it's, you know, accuses 23-year-old of killing millions of people. Why are we giving money in the first place? Every policy. One of the things about what they're doing here. With the Hall of DeMore, there's actually a very clear-cut case where Durante wrote 13 articles that basically said Stalin wasn't liquidating the Ukrainians. He just meant it metaphorically.
Starting point is 00:59:04 They're literally covering up like a murder in progress, okay? So that was like a very clear-cut case. Here, you're talking about, okay, this is the feed-the-pigeon society argument, by the way, right? Like, essentially, as the number of the population grows is dependent, any cut to budget whatsoever for the blues is equated with murdering their dependents. And they probably believe that, right? So it grows to the sky and everybody gets alms that, of course, the blues get nice paid non-profit jobs out of, right? And of course, you have more and more dependent. And by the way, guess what?
Starting point is 00:59:34 He's absolutely completely wrong here as well. You know why? Go to Easterly and Levine. Eastern Levine said, stop the aid, right? Why? Because all the aid is used for these warlords in Africa, right? Actually, there's something where in Nigeria there's a business plan competition that was the most successful, quote, aid project ever because they're making businesses.
Starting point is 00:59:54 Like, the thing is, I saw this myself in India. Guys like these effective altruists or these guys, they don't want peers, they want pawns, right? brown people in India were starving in the 80s or whatever, and they were pawns of these NGOs who sent the aid. Now India doesn't need aid. India is actually number three in unicorns. It's landing on the dark side of the moon. I'm not saying everything is perfect, but it's rising. So the fundamental premise of his point that aid helps is incorrect. Aid actually hurts because aid, you know what? It's kind of like testosterone supplementation of biosynthetic pathway. If somebody takes too much of an exogenous hormone, it cuts off their natural production.
Starting point is 01:00:36 right? Like basically, if people take too much of the way of steroids, you know, it can cut off your natural hormonal production. You have to get it exactly right. The actual charity is investment. This is actually a deep point. Should I explain this point? Yeah. So imagine you've got two, quote, rich guys, okay? And one of them is Soros or USAID is kind of like a rich guy's institution or somebody who's handing out aid, okay, grants, seeming grants. And another person is an investor. So for the people who are queuing up to write those grants to seek aid, okay, they are making themselves as sympathetic or as pathetic as possible. And in the limit, it's like the movie Slumdog Millionaire, right, where you see it's dramatized, but the limbs
Starting point is 01:01:21 of the kid are cut off to make them more sympathetic. It's almost learned or caused helplessness. It's either become, to pretend to or become as helpless and pathetic and sympathetic as possible, so you get the maximum amount of money. You win the competition. for being the biggest loser, in a sense, the biggest victim, right? That's what wokeness is, right? By contrast, if you think about our culture in tech and VC, right, when we respect more than the else is strength, right? Essentially, you come to us, you come to us for a check.
Starting point is 01:01:49 And what we respect the most, in a sense, is if we didn't put a check in you, but you still win, and you raise from someone else or you do it on your own, you bootstrap, and then a year later, we're like, I respect you, I was wrong, you were strong enough on your own. And one way of talking about this is fake it until you make it. But another way of putting it is, rather than the slumdog millionaire
Starting point is 01:02:08 are people chopping off their limbs and thinking about how depressed and pathetically are to compete for grants and aid. Instead, imagine a bunch of people who are all running a race, like a mile or whatever, right? They're running a mile and 20 people compete only one wins, but the other 19 at least got a workout. Right?
Starting point is 01:02:24 So everybody who's in the process of trying to raise venture or not that you have to raise money, obviously. You can just totally bootstrap it yourself now. It's the single person startup is much easier than it's, been. But anybody who's in that process becomes stronger as a consequence of it because you constantly want to keep giving updates to the investor on all the stuff you're shipping. And that means, like sometimes the easiest way to do that is to actually just ship. I mean, most of the time these ways, right? So in the process of proving yourself to others,
Starting point is 01:02:53 you prove yourself to yourself, right? Yeah. So that's why a small amount of capital when 20 people compete for it strengthens the whole ecosystem. But a small amount of aid when 20 people compete for it weakens the entire ecosystem. So, and another way of putting this also is, take these woaks who purport to believe in equality, okay, the Soros types, or whatever. Are they walking down the street and they're saying, oh, here's some guy in the street, I'm going to give them half my fortune, now we've achieved equality? Are they going to knock it down?
Starting point is 01:03:21 So let's say they've got a billion dollars. Are they going to find a hundred thousand people and each give them a thousand dollars or $10,000 so they've all got $10,000 and they're down to $10,000, so they're all equal? it's within their power to do so. They could literally hit a button to do so. If they actually believe in equality, they could instantly achieve equality right now.
Starting point is 01:03:40 Okay? And indeed, I actually do believe in redistribution for every self-proclaimed socialist just for them to take their fortunes and redistribute them. Opt in to socialism will take all their money, all the wocks, right? Redistribute it.
Starting point is 01:03:53 Yeah, exactly. That's right. Look, we basically opt in to that, right? What they actually want, of course, is to take your money and do something with it. But you take them at their word they actually believe in equality. What they mean by equality, by the way, is equality between themselves and the people they're looking up at.
Starting point is 01:04:05 They're not thinking about all the people who they're wealthier then or whatever in that sense, right? Okay, fine. And in our way of putting it is, if somebody's walking on the street and they see somebody and they're down their luck, they might give them $1 or $10. They're not going to give them half their salary. So charity decelerates. The more somebody rises, the less sympathetic and pathetic they are. And in fact, people have talked about like how once somebody gets out of the total underclass into the working poor, they actually sometimes make less money from all the grants and stuff because all those cut off since,
Starting point is 01:04:31 now they're considered self-sufficient, right? You actually can earn your way into a local valley before you earn your way out of it. It's a disincentred to work. Okay. On the other side of things, for example, take Teal and Zuck, this is a very famous example,
Starting point is 01:04:44 as many more like this. Zuck started out much, in a sense, poorer than Teal. Teal put in a 500K. Zuck is now much richer than Teal, but Teal also became much richer in the consumments, right? So that's an example of investment actually achieves redistribution of fortunes or creation of fortunes
Starting point is 01:05:04 or greater equality in a way that charity never would. Right? So capitalism is the ultimate socialism. The same way like the phones that got to everybody in the world, the billions of phones, capitalism did that.
Starting point is 01:05:14 Aid didn't do that, right? All this USAID stuff is just aiding blue NGOs. What he's actually mad about, go ahead. I was laughing at the truth of that. That's the truth of it, right? So the fundamental premise of his point
Starting point is 01:05:27 is exactly wrong. And so you're taking, away their pets, you're taking away their ponds, you're taking away their reason for existing, and of course they'll pathologize that, right? But actually they're doing harm to them, right? They're not helping them. Helping is investment. I mean, it obviously goes to the old saw of like teach a man to fish versus give a man a fish, right? But give a man a thousand fish forever. They become completely dependent, and that's actually the goal of it. Really, what's happening is the cutoff of USAID is rolling up Blue Empire. So it's killing the Blue Business model.
Starting point is 01:05:57 That's what they're mad about Luca. Okay, keep going. I think going back to Luke, what's our advice to him? Or how do you sort of react or reflect in the situation? Yeah, what should he do now? So I don't know how they got that photo of him. Did he sit for that photo? No, no, I don't think so. Yeah.
Starting point is 01:06:10 So the point is, I think overall he didn't talk to Journows, which is good. Look, Luke will be fine. Why will Luke be fine? Because his tribe supports him, right? And the journal's ability to impact somebody's else. With that said, the reason they do this stuff now is, and this is an unfortunate part, they do this stuff and they post this, take this Dylan thing. Like, by his logic, oh,
Starting point is 01:06:31 then someone would be justified in Luigi type stuff, right? This is really the very dangerous thing about what these journalists are doing. They're trying to essentially foam in hatred against tech guys. What have we done besides make things cheaper, faster, better, right?
Starting point is 01:06:44 Wow, I can now communicate with anybody anywhere at any time for no money. I can find all the world's information on my fingertips. I can do math and computer science. I can do simulations. We can launch rockets. We've got electric cars.
Starting point is 01:06:57 Oh, we're the bad guys, right? versus the people who were just like stalking and spamming everybody all the time, right? So first thing is just to have incredibly strong moral bedrock frame, understand that everything the journalists are doing is projection. I think advice to Luke, the first thing, by the way, is I actually think that had tech ignored that article, it wouldn't have gone anywhere, right? That's another piece about it. Don't take the bait.
Starting point is 01:07:17 The irony is that this is the opposite of a hit piece for him in that he's now got defenders, we know it's a puff piece in our circles. Like it's a badge of honor. That's right. So I think what I would say is I think his family and friends should consider going to Starbase, Texas, or something like that, right? Basically, you want to now sort at this point, and you want to sort and be amidst communities of people who share your values, right?
Starting point is 01:07:41 And the sooner you do that, the better. And the reason is you just don't want to have crazy blue people around you, the Tesla terrorists and so on who are blowing things up, the Luigi's phone and so forth, right? So that is actually the danger here. And I don't say that lightly. And in fact, if you want, we can just bleep out Luke's name, you know, and so and so over because I don't want to, you know, but basically, I think the issue with this is, here's our kind of recommendation for tech guys.
Starting point is 01:08:07 There's a decision rule. Don't take the bait. The journals only get traffic for their articles when they get range views from us. And guess what? They got 700K views or whatever for this tweet. And they got conversions because they sold ads, right? And so that's a dub for them in a sense, right? I mean, look, it's not like a total dub because it certainly not getting anybody fired or anything like that.
Starting point is 01:08:28 It's much less of a dub, but it's some kind of dub. So, okay, a while ago, there was some journal who was, like, doing some, like, coverage store or something like that. And they put people on a tech guy for, like, 15 months or something. And he just completely ignored the entire thing. And it got no clicks and it got no views or anything. The opposite of love isn't hate. It's indifference, right?
Starting point is 01:08:50 The fact that, like, another way of putting it is, so we've built up much of the supply chain, but not all of it, right? So the most important thing is we've gotten X and we've reestablished control over the platform because they had gone deep into our territory and actually had crazy blue stuff in some of our synodels, right? Like our VC firms.
Starting point is 01:09:09 So one of the things they were doing is they're trying to target the stuff that's upstream, the platforms, the venture capitalists and so on to try to hit the, you know, why they go after Uber, right? They didn't want a note of trillion dollar company, certainly not a libertarian one. Why they go after VCs?
Starting point is 01:09:21 They're the ones distributing capital. If they go after these nexus points, these critical nodes, they could try to hit those. if you're in a social war, it's like taking a capital city or a town. These are important nexus points, right? You don't want to go after a desert. You go after nexus points, right?
Starting point is 01:09:34 So they're deep in our territory. So now we took back the platform, that's good. And we're flanking mainstream media with tweets and podcasts, right? Ultra short form and ultra long form content where they don't have as much establishment oomph, right? We figured out the formula that works, which is individual over institutional. Now, the next step, and this is the big story for the next. five years or so, the ledger of record, right? Ultimately, you can't be a critic. You have to be a
Starting point is 01:10:03 constructive critic, right? Like Ron Paul said, end the Fed, and Satoshi implemented Bitcoin, right? So you have the criticism, then you have the construction. So we actually have to build something better. We have to build internet first media, right? So that is that whole talk I gave on the ledger of record. And that, by the way, that talk was originally from like 2020. And I actually feel pretty good about that essentially predicting that GPT3, the next version of it would be able to summarize things that happened faster than I thought, but like I think the projection was correct, right? And the box scores, the box score, exactly, the fundamental premise is if you think about a sports article, it's essentially now we'd use it and I phrased it slightly differently then, but it's essentially
Starting point is 01:10:43 a wrapper around a box score. Or you take a financial article, it's essentially a wrapper around stock ticker symbols and you take a political article and it's a wrapper around tweets. That's the raw feed. It's the numbers that underpin the letters. Right. So now, if you think about what a blockchain is, it's a cryptographically verifiable feed. That's in a sense what Bitcoin is, right? What a blockchain is, it's a stream of events similar to Twitter or any other event-based feed, except it's got much harder cryptographically verifiable guarantees. Proof of what, when and where, right? Or proof of what when and who?
Starting point is 01:11:15 What is the hash? When is the timestamp? Who is the digital signature? You can also do like proof of location and proof of where and other kinds of proofs, right? So that stream of cryptographic proof is like a better Twitter in that. sense. It's a cryptographly verifiable Twitter. Then you have AI referencing that to create articles, right? That's a high-level concept of the ledger of record that replaces the paper record. We have to play to win. And so we have to essentially realize that that is the center of the whole
Starting point is 01:11:44 thing, right? Truth. And actually, we have a better form of truth. You know what that is? It's a form that is native to us. Crypto. Yes. And specifically, there is a good book actually by a reform journal are two somewhat reformed journals. These are like the ones who are not haters, right? Vigna case they're okay. But the truth machine, the blockchain, if you show it, this is like seven years ago. And the thing is, this just basically puts in book form, a concept that existed for a long time.
Starting point is 01:12:11 So I've just got a citation for the concept, right? So essentially, the point is that Bitcoin is decentralized cryptographic truth. Like essentially, the whole thing about Bitcoin that's so hard is how do you get global consensus on who owns what BCC? And we have something now where, whether you're a Democrat or Republican, Japanese or Chinese, Indian or Pakistani, everybody agrees on the state of the Bitcoin blockchain. They have global consensus on this thing, which is worth trillions of dollars. People fight wars over billions of dollars, millions of dollars. They kill people or thousands of dollars sometimes.
Starting point is 01:12:43 So to have global consensus of this with no policemen or no military backing it, right? You know that's saying like how many divisions has the Pope, which Stalin would say, right? How many long divisions has the New York Times? Right. they don't have any, right? Bitcoin has. Right. So we actually have truth on our side, a more powerful form of decentralized cryptographic truth.
Starting point is 01:13:04 It's not headquartered in downtown Manhattan. It's on the internet. Let me wait for a second. This all sounds compelling, but I also just want to celebrate right now we have John Coogan and Mike Solana and us and lots of other folks doing such great work without sort of the crypto elements. And so why is that necessary? Like what's- Yes. Great question.
Starting point is 01:13:22 So what we're doing with all the comments. commentary is necessary but not sufficient, right? Because commentary, it's humorous, its opinion, right? And we need reporting. We need news. You need reporting. Exactly. That's right. So commentary and summarization, right, is over here. But news is the update. Now, the thing is Twitter is obviously a feed of raw facts that people are putting out there in decentralized way. Bitcoin increases that because it actually says, once you can get consensus on who owns what BTC, you can also get consensus on who owns what stocks, what bonds, what Ethereum, smart contracts. And actually, as I did an article that our day, all property becomes cryptography that we can do that
Starting point is 01:14:02 in a different session. You basically have consensus on who owns what property. So all valuable things you can get cryptographic consensus on, right? And chain link and stuff like that, they built essentially armored cars for information, sending it up and down to the blockchain, polymarket, armored cars for information, where information on the internet that's commercially valuable can be protected by cryptography. said there. So let's take the case of pirate wires in 2PN. That's great. But let's say there's some dispute over whether a photo is real or not, right? Like a great example is the Atlantic
Starting point is 01:14:35 published this crazy piece calling for invading Brazil because they saw a photo of the Brazilian fires. Okay. And it's like, here, it's like this crazy piece. And was the photo not real? Yes, exactly. Right. That's a very clear example. Okay. The Amazon fires are more dangerous just a WMD. Okay? This is a great example of, when I said, they'll literally kill you for clicks, right?
Starting point is 01:15:00 This is something they're calling for the invasion of Brazil on this basis, right? Because they're like, oh, the Amazon fires are burning. And it was all on the basis
Starting point is 01:15:07 of a fake photo that actually Macron had tweeted out, which turned out to be a photo that was taken by a photojournal who died years ago. So it's from like some stock.
Starting point is 01:15:17 So there was a timestamp that showed that that photo existed many years ago, right? So it wasn't of a current event. Okay.
Starting point is 01:15:26 And so, is that amazing? Right? That's something where etiology, right, in a sense, cryptographic, why? Because you load the website, you see that it's H-TPS, right? That means there's actually a cryptographic authentication that it's like Getty images or wherever it was.
Starting point is 01:15:42 It was basically had some stock photo thing. We could see the old timestamp, you might hit archive.com. So you have implicit cryptographic verification of the timestamp of that image that was going to be used to cause a war. right? So that's a concrete example of why control over truth is so important to them. Why do they put up the billboards there? Because once you determine what is true and false, did Russia collude with Trump? Right? No. It's all fake, right? It took a massive court process to adjudicate that. And fortunately, the court system wasn't corrupted enough that went through. But the New York Times collect all these polsters for this for basically false information, right? One way that's interesting, though, And this actually helps give some insight into it.
Starting point is 01:16:25 There's a tech person who's a lib, okay, who I won't name. But basically during the whole Rushagate thing said, oh, yeah, I know this is just as good as like a Game of Thrones or something. And I realized, oh, wow. Remember that Paul Graham thing about the movies? These people were treating this as if it was like an entertainment show with Trump as a villain with the Times or with any legacy media. And this is a very obvious day, but, you know, it was obvious in the past. you can predict what they're going to say about somebody before they say it.
Starting point is 01:16:54 They have very low information content on each thing, right? It's Trump bad, blue America good, and it's like a cast of characters, it's almost like Seinfeld, where the same cast of characters, the good guy and bad guy appears on the page, and you can just auto do it, right? In fact, did I show you the Robojourno
Starting point is 01:17:11 from three years ago? I'm trying to remember. Oh, yeah. So this was a bounty. I just put up a prize I put up, where as soon as AI came out, and we can do a lot more with this, by this. by the way, but I'll show you this.
Starting point is 01:17:22 So I put out a call to use AI to generate NYT tier clickbait from tweets. Remember my thing? Oh, yeah. Yeah, I put up the theory. Yeah, the theoretical article was in 2020 where I'm like, you know what? We could have a feed of data and all of these journals are just a wrapper around that feed. And the reason I knew GPT3 might get there is there's a company called narrative science, actually. Have you ever seen them?
Starting point is 01:17:44 No. So narrative science, it went bust. It was a good company, just a little too early, okay? So this was a few years before the chat GPT moment. Okay. And narrative science, what it did, which at the time was really cool, is it took your financial reports, right? And it would say revenue was high in the northeastern segment, 65K, you know,
Starting point is 01:18:06 so it would basically generate a narrative from your raw data. So it was like a readable narrative. Make sense? Yep. So because I saw that I knew that it was probably possible as this technology advanced to take raw feeds of data and summarize them, in essentially story form, right? Let me so far?
Starting point is 01:18:22 Yep. Okay. So that was the kind of theory in 2020. And then the practice by 2022 was once chat GPT came out, right? I put out a call to his AI to generate NYT tier clickbait from tweets. One brave engineer answered a call student who learned how to code and rubble is starting to say it. His app takes a tweet generous an article. It's already in the ballpark.
Starting point is 01:18:42 And you can see from this video the GPT Times, right? You see this? Right. Yep. Okay. See, let me just, I'll rewind this, okay? So here it takes the Elon thing, right? Elon tweet.
Starting point is 01:18:53 It goes here, paste it in. It churns a little bit. Okay, it calculates. He's showing all the other articles. He looks degenerated with the aesthetics. It looks like NYT, right? Yeah, so good. Oh, my God.
Starting point is 01:19:05 All right. This is three years ago. We can do so much more with this. All right. Now, boom, putting the cocaine back in Coca-Cola. And look, it looks exactly like NYT or ClickFate, right? No journo, only wrote. Robo.
Starting point is 01:19:21 Okay. No journal only crypto because we can also have these be, look, see, there's a code and so and so forth. There's a saying system administrators have, be careful, well, replace you with a very tiny shell script. We can just automate, right? Automate and completely obviate. And the thing is, actually, all the journals have these unions where they're against AI. They're against AI. They're against AI.
Starting point is 01:19:43 They're against AI. This is, by the way, similar to, I think, the U.S. imposing tariffs or the red American imposing tariffs on China is like Blue America imposing tariffs on AI. I don't think it's going to work. But basically, Blue America imposing tariffs on AI is a protectionist late-breaking thing where they think, okay, we can protect our revenue from this and there won't be any AI-based disruptors of us, but there will be.
Starting point is 01:20:04 And they're going to be internet first because there's a lot of English speakers online and most of them don't live in the U.S. And so there's a lot of talent all online. And so one piece of this is what I just showed. And the crucial thing about that is those stories there, can have all the backlinks and citations, right? So they show the raw tweets that are underpinning it.
Starting point is 01:20:26 And if you click, you can just change the style. I want this conservative. I want this liberal. I want this. You essentially now have turned all of the massaging and Russell conjugation. Russell conjugation is you're doing a bad thing, but I'm doing a good thing. Like Zuckerberg has another great one. They attack Zuck for having dual class stock.
Starting point is 01:20:44 Just to show you how just evil these guys are. You can't fire Mark Zuckerberg's kids. That's the problem with tech companies using dual-class stock schemes, right? So it's all like presence are not kings, right? So now this, maybe you'd believe this argument on its own, okay? But the next day, what do they do? Or the previous article, it's like, how punch protected the times, right? So here, the solution was to give that.
Starting point is 01:21:06 So dual class is good when they do it, and it's bad when tech doesn't. Right? Now, the thing is, you have to have a long context window. Like, I have a long context window because I remember this article from 2012, and remember this one from 2019, right? She has to have a long context window, and until recently, I didn't know how to show somebody else
Starting point is 01:21:25 to find all these internal contradictions. But guess what? AI can do that. AI can do that. AI can find every internal contradiction to NYT ever. Okay? And so you could just have them,
Starting point is 01:21:37 NYT versus NYT, they're enslaving people, and then they're pretending there are just so many things like that, right? The Ukraine, pro and con, right? Okay, so coming back to your point, we need to have a stronger form of truth
Starting point is 01:21:50 because if we don't have that, you're essentially accepting their premise that this event happened, right? Right. The crypto stuff I buy, but even before that, we haven't been able to build commentary, but we haven't,
Starting point is 01:22:02 to your point, had enough sort of pro-tech reporters. So the ecosystem had to be there, right? The ecosystem had to be there. Things had to work. Blockspace had to get there. AI had to get there.
Starting point is 01:22:11 Like, we needed the field clear for what we're going to do, which is, decentralized cryptographic truth. Right? Decentralized cryptographic truth where it's free. It's verifiable on your computer, right?
Starting point is 01:22:25 That's the thing about the Bitcoin blockchain you can verify. Now, one of the things, I should be more clear about exactly what I mean by true or whatever. When a statement is posted on chain, what you can verify is the metadata. Right?
Starting point is 01:22:36 You can say, it's very hard to falsify the time at which this was posted. It's very hard to falsify the hash because of properties of cryptographic caches. and it's very hard to falsify the digital signature of what entity posted it, right? Each of those three things has certain cryptographic guarantees that I can get into why they're hard, but they're hard to falsify that.
Starting point is 01:22:55 That doesn't mean that it could be an AI image that you posted on chain, but it would have been hard to, five years later, to say that AI image never exists before when I can see proof of it. It's like the Brazilian fires photo is a great example of that, right? Another example, in a Chinese court, actually, blockchain evidence was used to show, that someone had a patent that was invalid because somebody had posted something very similar to it many years ago so it could use the hash to show they had priority. Does that make sense? Right?
Starting point is 01:23:25 So there's enough stuff that we've done in crypto with proof of location, proof of this, proof of that, proof of solvency. There's many kinds of attestations and proofs that you can put on chain that are pretty hard to fake. That is a fundamentally new set of primitives that journals aren't equipped to deal with because we're talking about math, right? And they can't do math. They're anti-selective. They can do math. They'd be in tech, usually, right? But math is a universal property of humans. You don't need a subscription to the New York Times to do math. I don't need to pay Salzberger to do math, right? Someone in India, some in the Philippines, someone in the south, someone in the north, wherever you can do math. You don't have to subscribe here for the truth, right? Like, the truth is actually everybody's thing, right?
Starting point is 01:24:06 Everybody should have access to the truth. You should have to pay the Salzburgers for the truth. And in fact, I refuse to pay the Solzbriders for the truth. Right? I don't know. allow them to centrally determine what truth is. That's exactly the same thing as proved on the Soviet Union, right? So it's a very fundamental thing where tech guys are sensing there's something here, but ultimately the network has to supplant the state as the form of truth. That's what Bitcoin represents, the truth machine, and it gives a set of primitives, as I mentioned, the who, the what, the when, and then with other things, we can send
Starting point is 01:24:33 that to the where, that we can actually have a feed of facts, right? So once you have the root feed of facts, and think of it as like Twitter, but with decentralized cryptographic verification. That's one way of thinking about it, right? Imagine you have a bunch of checks, community notes, but a bunch of check marks at the bottom, like a continuous integration with GitHub, right? Where you have a bunch of check as green or red if the site is deploying properly. You have a bunch of assertions on it. Think of it as Trugel, right? It's like Google, but for truths. And you just run every assert and all these models are saying whether something is true or not, right? And there's some computation there, but if it's valuable enough, I should
Starting point is 01:25:07 put out a prize just for this, by the way. You know what? Actually, it is a at nz.com, we'll put out a prize. Go to n.com process earn. Actually, we'll put that up on screen. I'll send that link to you right after this. I'll put it a prize for decentralized cryptographic truth and Farcaster, right? Where essentially you can maybe pay a little bit of crypto for model
Starting point is 01:25:24 evaluations to just fact check something. It's sort of like at Grock do this. But I think a better way of doing it is have multiple models to it, give like the premises, give the backlinks and so on and so forth. And then eventually those things should be on chain where it links to. And by the you know who agrees with me somewhat, I think on this is Solana, where he's like, needs to do more. reporting, not just commentary and so on.
Starting point is 01:25:42 And a good version of that is Nick Carter's work on Operation Choke Point, right? That's great. So that's a great example of something which is reporting and not just summary, right, not just commentary. Another example of this. And what's interesting, by the way, is notice that our first party testimony, see, when we give first party testimony in aggregate, that's actually reporting. So we're doing things.
Starting point is 01:26:05 Like, you know how someone who has like raw talent in basketball or football or something can do things, and they don't necessarily have great form, but they can just somehow get it done with just raw athletic talent there. There's a lot of things we're doing that are good that are done on raw, like intuition. Because when you have a bunch of people who are posting on X and not talking to journalists,
Starting point is 01:26:24 then the quotes get pulled, because people would use to say, I'm canceling my subscription. And that was always fake and stupid, right? Because who cares? They've got a million subscribers. That doesn't do anything, really, except on Moss. See, they can get another subscriber,
Starting point is 01:26:37 but they can't get another quota. They can't get another supplier of quotes, right? Because there's only one A6 and Z. There's only one Elon. What is Elon when you email like PR, Tesla or something? It just replies back with a poop emoji. What do you reply back to the Washington Post? He's like, send my regards to your puppet master, right?
Starting point is 01:26:56 Because he knows, right? He knows that basically like, that they won't criticize their boss only yours, right? So we did this thing intuitively by freezing them out, of quotes, not talking to them, and posting the stuff ourselves. Now they're just reduced to bloggers. Now they're not sourced. See, that's another thing, by the way. Like, an important concept is, like, how did the good journals operate?
Starting point is 01:27:19 You'll see some of them, they are almost like a CIA station chief. They'll post in their Twitter for tips, email, you know, message me at signal, this, that, and the other, right? They're literally saying, it's like a CIA bureau chief who's set up their office there in this country. And like some weak country can't do anything about that, right? It's like a KGB officer who's there in the country and they can't be deported. or whatever because they're like some embassy rights, right? So they're like spying on Facebook. They're spying on meta.
Starting point is 01:27:44 They're trying to solicit leaks. And why do people leak at these companies? If they leak at these companies, it's for the same reasons. I think it's like MICE, you know what that is in the CIA? Money, ideology, compromise, and ego, right? So why do people leak to journals? Why do people talk to journals?
Starting point is 01:28:02 Sometimes it's money where there's, for example, at Uber, like the VCs there wanted money. and Travis didn't want to sell or IPO, so that's why they did it in part. Ideology, why? Because sometimes they're far left within an organization and they want to attack that organization. Compromise, well, that's interesting. That's often, sometimes the journal will have something on somebody and they'll say,
Starting point is 01:28:26 I won't print this if you give something else. That's not an economic transaction, but that's a very dastrily thing. So it's like, yeah, don't talk to journals. Everybody, what happens is the NYT or WSHA or whatever, they'll message you and they'll put on their nicest kind of thing. They're taught to flatter and sympathize in the email. You know what it's like? Actually, you know what's exactly like?
Starting point is 01:28:45 Our SDRs. Our sales development guys, our sales guys, right? They send out emails that are really crafted, cold email, blah, blah, blah, things, right? To make the sale. And it's a completely calculated thing, okay? Go and look at, I don't know, Mark Craney stuff on sales. If you need a filter and analysis,
Starting point is 01:29:03 you understand the journals. The journals are sending you sales emails. The difference is, they're scam sales emails. It's like a Nigerian whatever. It's like a scammer email, right? So at least when we're doing enterprise sales, maybe it's an aggressive sale at times
Starting point is 01:29:16 or something's doing it. But the product has to work. They can cancel subscription or whatever. It's, aha, you bought the product. Now we got malware on your property. You're going to destroy your company. That's actually what the journal sales email is like. Okay?
Starting point is 01:29:27 So there's an analogy you can only go so far, right? And the point being, the ego part, M-I-C-E, just like the CIA, the beer chiefs, people will do it to get their name, in the press, they'll do it because they think, oh, it'll work for me. I'll be the one. I can charm them. Everybody has to, you know, learn this lesson somehow, right?
Starting point is 01:29:47 I do want to call it that there are some, you know, we named some of them, but there's some other new media folks who are sub-stackers, et cetera, who are doing journalism but are not the same journal. Okay, okay, so, all right. So now, let me get to a very, very, very, very, very important point, okay? Many words have been corrupted in a certain way. So when I say journalism, I mean blue journalism. Okay, because if you were to ask some journal, is Ben Shapiro a journalist?
Starting point is 01:30:15 They'd say, no, of course not, right? If you ask them, is Nate Silver, still a journalist? Is Glenn Greenwald still a journalist? Barry White, then. Yeah, Barry. Are they said, no, they're just running a blog, right? Obviously, NYT is Salzberg's blog, in the same way free press is Barry Weiss's outlet, right? Okay, so this is a very important point.
Starting point is 01:30:31 Let's say that Zuck competes with TikTok, right? Zuck would never say TikTok's not doing technology. right? Yeah, that's Chinese technology versus American technology but they're still doing, they're recognized to be playing the same sport.
Starting point is 01:30:44 You might say they're like, it's under the Communist Party surveillance, whatever, you can make all those points and argue all that and Trump is flipped on, whatever. Leading that aside, the point is that you wouldn't say they're not doing technology just because they're adversarial.
Starting point is 01:30:56 They are doing technology. They're just doing it on the Chinese side, right? Versus the blue journalist will actually deny that sub-sack is journalism, right? that Ben Shapiro's journalism because even if Ben Shapiro has like millions more followers than they do in a much larger audience and so and so forth
Starting point is 01:31:14 even if he's smarter than they are in many ways and you know and like a better comp, certainly he's better than like their opinion editors and so on and either the subsections by the way are doing original reporting what they say when they say journalism they mean he's not in the club right so remember the social network thing with the blue and the red once you think about it as a network right where the borders are fuzzy but no
Starting point is 01:31:36 less real for being fuzzy. A network of blues, right? So like Glenn Greenwald's on the boundary of that, right? Seymour Hirsch maybe arguably is on the boundary because on substack and so and so, and so forth. Like Barry Weiss arguably is on the boundary in some ways because she was formerly in the club and so and so forth. So it's a little bit like being an MD or a JD where you have a formal state license. To be a blue journal is to have an informal state license, right? Why is it informal? Because if they were formally state license, they could say, that it's a state-controlled press. Yeah.
Starting point is 01:32:10 So instead, what they get is a White House press pass. It's a press-controlled state. The point about that is that what you can see that it's a network, it's a club, right? That's when you realize, oh, don't talk to blue journalists is actually really what I'm saying, right? Yeah. And when I say tech journalist doesn't count either,
Starting point is 01:32:30 just tech journalists, like tech crunches on, that word has been. The problem is words have been tortured to mean the opposite of what they mean, right? Yeah, it's anti-tech journalists. Like science. Yeah, it's anti-tech journalists, right? Exactly.
Starting point is 01:32:41 Like, science got tortured to me and masks don't work before they do, right? So you actually have to have some prefix or something, which is like science in the form of independent replication, not procedure citation, right? We're trying to coin new media, something new. That's right. And another example, this is democracy.
Starting point is 01:32:58 Like, for the Democrats, it means California is a one-party state, right? Here, let me show you this, just to show you. So Democrats and communists have both built one. one party states, right? So here is Newsom taking lessons from Xi, and he's explaining how this is an amazing, amazing visual, right? Where total Democrat Party control, right? Democrats and communists have both built one party states, right? This is more than just like a one-liner. It's a deep point. Just like when they said science and they turned into the opposite of science, right, which was masks don't work before they do.
Starting point is 01:33:35 just like they said media or they said journalism and they turned into opposite journalism which is basically it's not neutral reporting on anything it's reporting on the enemies of blues and protecting blues right here they turned democracy into the opposite democracy where they destroyed competitive multi-party elections right in California elections are held but the party always wins exactly like China okay Democrats destroyed democracy
Starting point is 01:33:59 in California deep point this is why things got so bad there. Because with no Republican check, with no multi-party competition, this is when the California train of $100 billion, this is when the graft really got underway, the homeless industrial and complex explosion
Starting point is 01:34:17 because there was no accountability at government level for all the Democrat abuses. They built a one-party state and started looting it just like the communist did, but I repeat myself, right? When a Republican is elected,
Starting point is 01:34:30 that's a threat to democracy. But when a Democrat surveils or sanctions or D platforms or unbanks. That's just democracy, right? Now, the thing is, to be fair, it is true that many Republicans in response to this have started to build Florida, especially, into their own white party states.
Starting point is 01:34:46 So the problem is that you have Democrats, Republicans, and communists that have all created basically one-party states where the only democracy then is going to be the right to exit. To vote with your feet, right? Go ahead. That's the perfect place to wrap this episode in terms of it gets to the network state. The network state.
Starting point is 01:35:04 Now you can vote with your feet and go to California or go to Florida or go to wherever. That's right. And we want to combine these because Star Base shows that you can combine all threes. And I'll end with just two things. So essentially, this is a really important point. We reclaim free speech. We need to reclaim democracy, right? We cannot give up on democracy.
Starting point is 01:35:22 Democracy is actually, first of all, that's an important interpretation where I just said. It was not an abundance, but a deficit of democracy that resulted in California's downfall because the Democrats built a one-party state. destroyed all multi-party competition. They gerrymandered it. And that's how they started all the looting, the hundreds of billions of dollars in looting, right? But we can have a rebirth of democracy.
Starting point is 01:35:42 And maybe we can do our next talk about. Democracy is creating startup cities, right? Why? People voted over their feet to move to Starbase. They vote with their wallet to build up Starbase. And then finally they incorporated Starbase by voting with their ballot. That's the future of democracy, not a two-party system with the illusion of choice,
Starting point is 01:35:57 but a thousand city system with a reality of choice. 97% for Elon, right? This is essentially a precursor to what's coming next, where you vote with your feet, your wallet, and your ballot at the same time. And that's the only way that you can vote against the Democrats or the communists. The only remaining vote is that vote. That's where the true vote is. And what we need to do is reduce a barrier to exit to give everybody that practical franchise, right?
Starting point is 01:36:24 Reduce lock-in, make it possible for people to actually have choice over the government that rules them. Right. And this is also, of course, basically we need to become the largest funders in the world of media, of democracy, of science. And we actually mean it in the uncorrupted versions because I actually do believe in those things unironically, right? I do believe in media, in books, in writing and all this kind of stuff. As I said, remember, we're a fork of the East Coast. Yeah. Right.
Starting point is 01:36:51 We're a fork of that session. So we basically, with technology, we can have a new birth of media, science, democracy, equality on the internet because that's what the internet is, is a peer-to-peer-neouser. We're all equal on the internet. And truth is everybody's property. It is not salesperson's property. It's cryptography. That's a great place to wrap. Apology, always a pleasure.
Starting point is 01:37:12 Thank you so much for coming on the podcast. Thanks. Thanks for listening to the A16Z podcast. If you enjoy the episode, let us know by leaving a review at rate thispodcast.com a16Z. We've got more great conversations coming your way. See you next time.

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