The a16z Show - The Economics of Carbon Removal with Nan Ransohoff
Episode Date: November 30, 2022What happens when there’s demand for a solution that doesn’t quite exist yet?Today, we bring on Nan Ransohoff to talk about this exact problem as it relates to carbon removal, and how Frontier —... the initiative out of Stripe that she is leading – is using a nearly $1B advanced market commitment fund to try to jumpstart this market.If you don’t know what that means, don’t worry – we’ve got you covered.Throughout the episode, we discuss the multivariate carbon equation and why emission reductions are not enough, the difference between offsets and permanent removal, who’s paying for tons today, what solutions already exist and how Frontier is vetting them, moving down the cost curve, where policy fits in, and ultimately what success might look like in this nascent industry.This is part 1 of our 3-part series on carbon removal. Look out next week for part 2 and part 3, where we dive into a growing marketplace for carbon and showcase several carbon removal solutions. Resources: Frontier’s website: https://frontierclimate.com/Nan’s Twitter: https://twitter.com/nanransohoffNan’s article: https://nanransohoff.com/A-mental-model-for-combating-climate-change-846be1769d374fa1b5b855407c93da66 Stay Updated: Find us on Twitter: https://twitter.com/a16zFind us on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures. Stay Updated:Find a16z on YouTube: YouTubeFind a16z on XFind a16z on LinkedInListen to the a16z Show on SpotifyListen to the a16z Show on Apple PodcastsFollow our host: https://twitter.com/eriktorenberg Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Discussion (0)
This field is so early, we don't want to pick a horse yet.
What happens when there's demand for a solution that doesn't quite exist yet?
Today we bring in Nan Rantahoff to talk about this exact problem as it relates to carbon removal
and how Frontier, the initiative that she's leading out of Stripe, is using a nearly $1 billion
advance market commitment fund to try to jumpstart this market.
Now, if you don't know what any of that means, don't worry, we have you covered.
Throughout this episode, we discussed the multivariate carbon equation and why you
carbon removal is becoming an increasingly important part of that. We also discussed the difference
between offsets and permanent removal, what solutions exist today and how Frontier is vetting them,
how we might move down the cross curve, who's paying for these tons today, where policy fits in,
and ultimately what success might look like in this very nascent industry. This is also just
part one of our three-part series on carbon removal. In part two, we dive into a growing marketplace
for carbon, and in part three, we showcase several carbon removal solutions with the founders
that are building them. Enjoy.
The content here is for informational purposes only, should not be taken as legal business,
tax, or investment advice, or be used to evaluate any investment or security and is not
directed at any investors or potential investors in any A16Z fund. For more details, please
see A16Z.com slash disclosures. All right. Today we have a very exciting guest in topic.
We have Nan Ransahoff from Stripe, who's also running their frontier.
program. And if you're wondering what frontier is, we're going to get into that. But it covers a topic
that a lot of people are becoming increasingly interested in. And that is carbon removal. And before
we jump into carbon removal specifically, I think it'll be important for us to understand what we're
going to call the carbon equation, right? So what goes in, what goes out, how those balance one
another, and how collectively we address the carbon problem that we're facing as a world.
So with that said, Nan, I'd love to jump into this idea of the carbon equation.
But before we do that, I think it'll be important to understand how much carbon dioxide is in the atmosphere today
and how that is different from what we've seen in the past.
So what are we seeing in terms of those parts per million or just how much carbon is in the atmosphere?
Today, there are roughly 416 parts per million of CO2 as of 2021.
For context, back in 1900, this was around 290 parts per million.
So that is 43% increase in the amount of CO2, in the atmosphere in the last 120 years.
This is the highest level that we've seen in at least 3 to 5-ish million years.
It's pretty substantial.
And the vast majority of this is driven by humans pumping fossil fuels from the ground into the atmosphere.
Yeah.
So this has been very closely charted for a very long.
time. And the other important aspect of this is that it doesn't seem to be reversing, correct?
How are we seeing that number go up every single year as we aren't collectively changing our actions?
The source of these emissions is effectively from humans using energy. And humans have been using more and more energy as we've grown in population and as the quality of
living has increased. That has traditionally been associated with more fossil fuel usage to dry cars,
to power air conditioning, to build things, to get around.
These all require energy.
And the primary sources of energy to date have been dead plants and dead animals that we have
found underground and brought those to the surface and used it to create energy for humans.
The crux of decarbonization and the work that we have to do is figure out how can we still
enable economic growth for humans and other living things without harmful
climate and environmental impacts. And there has been a lot of increasing evidence that this really is
possible to do. But that is the work of decarbonization, increasing growth without harming the climate.
I love that you mentioned that because for a while, as people were trying to address the climate issue,
the response typically was, okay, we need to pare back our emissions, which I think is part of this
overall equation that we're talking about. But I think maybe that narrative has shifted to,
It's going to be really hard for us to effectively pair back emissions with so many global players,
so many people acting in their own interests.
And so what are the other inputs to that equation?
And you wrote a really good article called A Mental Model for Combating Climate Change,
which really broke down that multivariate equation.
And I think one of the reasons that this topic in particular sometimes overwhelms people
is because I hear about all of these things that are contributing to the equation and how we might
reverse it, whether it be renewable energy or individuals pairing back their concerns.
or the grid, or now we're talking about carbon removal. But how do you go about thinking about that?
How would you break that down to help people maybe understand, as you say in your article,
the forest from the trees? It is complicated. And I think the thing that is true about climate is it's our
entire global infrastructure. So you have to grapple with the whole thing. But to your point,
I think it's hard to digest the details if you don't have a framework to hang those details on.
So the way that I think about it is roughly the world admits about 50 billion tons of CO2 equivalents every single year.
And in order to stay within reasonable warming targets, we need to get that number to net zero by 2050.
And the reason that we say net is because there are some parts of the equation that are going to be really hard to decarbonize.
So if we're emitting 5 billion tons by 2050, we also need to be taking out 5 billion tons as well so that,
The plus 5 minus 5 equals zero.
And there are two main things that we can do to do this.
The first is we can stop emitting in the first place.
This is the priority and should be roughly 90% of our collective efforts.
The other thing that we can do is take CO2 that we've already put into the atmosphere,
already put into the ocean, take it out and store it permanently.
Both of these things, you can further break down into supply and demand.
There are the things that on the emissions reduction side that consume energy.
And then there's where does that energy come from?
So we can talk about that in detail, but these are things like making sure that all of our
appliances and vehicles can digest renewable energy.
And that functionally means making them electric.
So we need to make those appliances electric.
You need to then power those appliances with renewable sources of energy.
So switching from things like natural gas and oil to.
to solar and wind and nuclear.
And then we need to attach those two things by updating our grid infrastructure.
We're going to have a lot more demand.
And we're going to have supply that is intermittent.
The sun is not always shining.
The wind is not always blowing.
So we have to figure out how to attach those two things in a way that works for this new
world.
And that's going to mean a big rewrite.
There's plenty of other things like food is another source of energy and how do we
decarbonize heavy industry.
How do we make our stuff like steel and cement?
Those are big components of it too.
On the carbon removal side, we can also think about this as supply and demand.
Supply are the companies that are removing CO2 from the air or the ocean.
And demand is the customers that are buying that CO2 that are essentially paying those
companies to take CO2 out of the atmosphere and ocean.
And we can get into the problems of why this has been so tricky, but functionally at a very high
level, we want to get from 50 gigatons of emissions to next year by 2050.
We need to reduce emissions.
we need to remove a bunch of CO2 from the atmosphere,
and you need to do all of that very quickly.
Yeah, and so there are two parts of it, like you're saying,
there is the reduction in emissions,
but then there is also this need for carbon removal,
and something you mentioned in the article
is that actually already today we have too much CO2 in the atmosphere,
so even if we do get to that net zero,
this removal part of the equation is really important.
Something that people may be familiar with are carbon offsets.
is that the same thing as carbon removal as we're going to talk about it in this conversation?
Or can you highlight what maybe some of those differences might be?
Offsets have become a very loaded term.
And when people use that word, I think they often mean different things.
So offsets can be used to refer to both the emissions reduction side of the equation
or the carbon removal side of equation or the sort of counterfactual side of equation
of I'm paying for something such that I want to be a short.
that it doesn't happen in the future, the sort of catarfactual piece. The problem with offsets
is that the range of quality is very broad, and we have trained ourselves to think that we can
solve climate change at $2 a ton or $10 a ton. And if that were true, we would have done it by now.
We aren't going to do that at this point in time. And so what we're really focused on, I suppose
you could say, is like a very specific subset of offsets as canonically defined, but we
are really focused on permanently removing carbon dioxide from the atmosphere and the ocean and storing
it for at least a thousand years. So that is how we have scoped our area of focus. And this is really
intended to be, again, a complement to the emissions reduction side of the equation, which again
has to be 90% of that, but in order to remove CO2 already in the atmosphere and in order to
help offset some of the really hard to decarbonize sectors like cement and steel, which we may be able
to fully decarbonize that. But as a hedge, we want to make sure that carbon dioxide removal is another
built-out tool in our toolkit. I like the term tool in your toolkit because as we've talked about
so far, there are so many contributing factors to this equation. And this is just one of them.
But Frontier in particular has given this definition of specifically removing carbon from the atmosphere
for at least 1,000 years. And I think that's clarifying, right? Because I know certain offsets have gotten
some flak because the math's not adding up or maybe there's not enough trees in the world to add up to the
offsets that people are in theory delivering. But I think what you've outlined so far is a really clear
framework or definition for what specifically Frontier is looking to do. And so let's jump into that.
I know it's a broad question, but what is Frontier? Frontier is an advanced market commitment to buy
an initial $925 million worth of carbon removal over the next nine years. And the need for frontier
is really grounded in what you just said. Roughly the IPCC says that we're going to need about
six billion tons of CDR by 2050. And we have some of the solutions that we need to get there today.
But it's very unlikely that planting trees and soil carbon sequestration by themselves are going to
scale to that $6 billion per year number, right?
$6 billion is about what the entire United States emits every single year.
It's just a very large number.
And we need to develop a portfolio, and we basically don't have that yet.
The reason that we don't have that is because historically, first of all, we didn't really
realize we are going to need as much CDR as we now do.
And this became very clear in the 2018 IPCC report that in addition to emissions reduction,
we're also going to need to do a huge amount of carbon removal.
The solutions that exist today on the supply side are basically non-existent,
and the solutions that do exist are very expensive.
And that is in large part because there haven't been customers for carbon removal.
Unlike with energy, humans derive value from energy, right?
We can use it to do stuff, to build stuff, to make stuff.
With carbon removal, like, you're pulling CO2 out of the air and storing it somewhere permanently,
you're intrinsically not using it.
And so there hasn't been a natural market for CDR.
And as a result, if you're an entrepreneur, why would you want to start a company if nobody
is going to buy the product that you're selling?
If you were an investor, why would you want to invest in a company if that company isn't going
to have a revenue stream?
And so what we are trying to really solve via frontier is this chicken and egg problem of
how can we create a compelling enough market to pull entrepreneurs into this space and
to pull investors into the space such that we can start to build this really exciting portfolio
of solutions that we're going to try a bunch of stuff. Some of it's going to work. Some of it's not,
but that collectively has a chance of getting us to that 5 to 6 billion tons per year number by 2050.
That's the idea. And it's a fascinating concept to pursue it specifically as an advanced market
commitment fund. So we want to dive into that for sure. But I have to ask you, you brought up this really
important question around supply and demand. So we have these companies that are now working towards
these carbon removal technologies, and in the past, they haven't had a customer. Now there is somewhat
of a customer through Frontier, and there are several companies, I think, that are contributing to
this fund, including Stripe, I think, Meta, McKinsey. Why are these companies choosing to invest? What do
they get? Because I assume they don't get any equity within these companies, and they're not getting a
monetary return. And let me know if I'm wrong about that. But what is that?
the incentive at play for the supply side to show up? You highlight a really important distinction,
which is think of the $925 million in Frontier as customer funds, right? We are the customer
for carbon removal companies. We are not making an equity investment in them. We are putting
money in and we are getting tons out. And Frontier was co-founded with Stripe, but also Alphabet and
Shopify, Meta and McKinsey. And all of these companies have their own Net Zero programs.
governments and companies are lining around NetZero.
And the fundamental principles of NetZER are, one, measure your missions, two, reduce them as much as you possibly can, and three, deal with the rest.
And the deal with the rest is a little squishy right now.
Everyone's trying to figure out, like, what does that even mean?
What do we do with this?
And the problem is, as we've talked about, there's really no supply.
So the motivation for a company is really to make sure, in part, that both we as companies, but also the world, has the set of,
solutions that we need to meet our collective net zero targets. So these are an important part of our
corporate programs. They're an important part of government net zero programs. And without early buyers
who are willing to buy at inefficient prices and are willing to buy at a premium right now,
we aren't going to have the solutions that we need in five, 10, 20 years to meet those goals. So it's
in part in line with our existing corporate programs and it's in part a little philanthropic
in nature and that we are overpaying for these tons so that there's,
cheaper tons available later to a larger set of the market that also has 90-year commitments.
And is the hope that not only we will reduce the cost of this carbon removal, but that
there is some sort of policy in place because something that I'm curious about is you have
half of Fang in this initial cohort who is willing to kind of front-load this investment,
but there aren't that many companies that have the funding or really the margins,
to deploy into this net zero approach.
And so what I'm wondering is whether that will actually be mandated or regulated into the market
or if the hope is that you see many other smaller companies step up and do it through that
philanthropic lens.
Do you have any thoughts on how this market actually evolves past this initial investment?
I view the voluntary market.
So we would think about Frontier as voluntary, right?
These are companies volunteering and saying, hey, we want to help drive this ourselves.
I think of the voluntary market is a great way to get us to first base, but to your point, it's not going to get us all the way there.
If we contextualize this in what the market is going to need to be by 2050, right?
If we're talking about $5 billion per year at $100 a 10, or even, let's say, best case, we can get this down to $10 a ton.
That is $50 billion to $500 billion per year.
Frontier is $1 billion over nine years.
So there's a huge gap between where we are now and where we need to get to.
At the same time, Frontier is both a big step and a small step depending on the lens that you look at it.
Because prior to this, $30 million cumulative had been spent buying permanent CDR.
So compared to that, a billion dollars is a massive step.
But compared to $50 to $500 billion per year, we still have a long way to go.
And to your point, it's very hard to imagine voluntary markets getting us really,
anywhere close to that. And that's global GDP is like $100 trillion. It's just that we're talking
very large numbers at this point. And so policy is really going to have to play an important
role here. And that could be in the form of direct government procurement. It could also be in the
form of the government creating a compliance market effectively by pricing the negative externality
of a ton of CO2 and then pushing that on to private companies and emitters. I think there are like
a number of different mechanisms for doing that, but you are very right to call out that voluntary
markets and altruism alone are not going to get us to the volume that we need. And that's almost
systematically true with something as big as climate. Yeah, I am very much a fan of philanthropy and
the idea that people would contribute to the market just out of empathy or the goodness of their heart.
But we've seen that historically not always be a driver, especially to the size of a problem like
climate change. Since we're on the topic of government and policy, the Inflation Reduction Act,
has recently gone through government. And I just wanted to ask you about this in particular,
as this relates to carbon removal or the carbon equation, does this fundamentally impact the
things that Frontier is working on or carbon removal solutions in particular? And if so,
how is that changing this market? So the IRA is a largely fantastic piece of legislation.
and it for the most part focuses on the emissions reduction side of the equation.
And that's great. I think that is and should be the focus right now.
So there's tons of good stuff to unpack there.
On the carbon removal side, the most important thing was changing some of the numbers around 45Q,
which is a tax credit that goes to carbon removal.
And effectively what the IRA did was increase the price of the tax credit associated with
permanent carbon removal, specifically direct air capture, and lower the threshold for companies
that are eligible for that.
They also added something like direct pay.
So they basically sweetened the 45Q pot for carbon removal companies.
That is great.
The challenge, and one of the things that we are focused on in the next coming years,
so the way that 45Q is written right now and not to get too wonky into tax credits,
but it's basically written in a way that is only accessible by a really small subset of companies.
So it's written for companies doing more traditional direct air capture.
But if you are doing kelpsyncing or enhanced rock weathering,
or bio-oil injection, you can't get access to 45Q,
or even if you're doing injection and mineralizing it underground
versus just injecting a CO2 stream,
those kinds of solutions are not eligible for 45Q.
So a big area of focus for carbon removal policy for us
is how do we make sure that, one, we get the right macro policies in place
to support a healthy ecosystem that will grow over time.
And two, how do we make sure that those pieces of legislation
and that these benefits are accessible to a really broad set,
of carbon removal companies.
This field is so early, we don't want to pick a horse yet.
We just outline the criteria of what it is we want to see.
What does great carbon removal look like?
It's permanent.
It has a path to low cost.
It considers environmental justice and other safety implications.
But we want to make sure that we're not saying,
oh, it has to be DAC or it has to be enhanced rack weathering,
or it has to be kelpsyncing.
How do we invite lots of solutions to the table and then double down on the ones that are
working as they scale up. Right now, policy accidentally picks a horse, not because it ever
intended to, but because we wrote it before a lot of these other potential pathways even existed.
So we need to figure out how to thread the needle there. That's fascinating because I did not
realize that policy in particular highlighted one solution, which sounds like it's direct air capture.
Is that just because you said it seems to be somewhat of a timing thing, but it is also because
the measurement or the verification exists for that particular technology and not the others, or is it
strictly just like a first horse to the race. I don't know the full genesis of 45Q,
but I imagine it's a compilation of a number of different things. I'm glad you brought up these
different solutions because it is fascinating to consider that we're so early to the market that
we truly aren't sure what types of solutions will be the winning horses in this race. Hopefully
there will be several. But it sounds like right now it isn't clear and there isn't one candidate
it that we can count on to scale up to the need that you mentioned before. So something that would be
helpful is to understand the suite of solutions that we're seeing out there. And I know you alluded to them
already, but maybe also if you could speak to where some of the gaps are, are certain ones really
low cost but not scalable? Are other ones running into certain challenges that are really important
for us to unlock? Could you just speak to maybe the market that we at least have today?
We could spend four hours in this topic. So I think that on this,
supply side, as you mentioned, we need a portfolio of solutions. And I'll run through some of the
ones that we're seeing right now. And as you said, highlight some of the gaps. So a lot of people are probably
familiar with direct air capture. Climworks is very photogenic. You've probably seen pictures of
there. They look like giant fans. They sex CO in into these boxes. They find the 412 parts per million
of CO2. They condense that. And then they mix it with water to make fizzy water and inject it
underground into basalt rock in Iceland where it will mineralize. That's an example of a direct
air capture company. We also have charm industrial, which is taking waste biomass like cornstober,
and they're pyrolyizing it, which basically just means heating it up and turning it into oil
and then injecting that underground, where it will then stay for thousands of years. We have companies
like Running Tide that are kelp sinking. So they essentially have 100 foot strings of rope. They seed that
rope with kelp spores. They drop into the ocean. It grows over six to nine months. And when it
becomes mature, it sinks to the bottom of the ocean because kelp is negatively buoyant and it will
stay there forever. There's another company called Undue that is essentially, so rocks are a way
that nature captures CO2 naturally. It just does it really slowly. So there's a number of companies that are
trying to figure out how do we speed that up. Undue crushes up rock, basalt or olivine,
spreads that over land. It absorbs CO2. And then eventually,
makes its way into the ocean as bicarbonate. And these are just to give you a flavor of the kinds
of different approaches that we are seeing. There are lots of gaps. And recently Frontier issued our
fall RFP and we highlighted some of these gaps. I think one area that we are particularly excited
about is synthetic biology. So nature does carbon and removal for free, right? Plants do it with
photosynthesis, rocks do it. And the nice thing about nature as well is that it self-replicates. Machines
don't self-replicate for free. Nature does. The challenge with nature is that many solutions
aren't permanent and many solutions take up really valuable, arable land that we are likely going to
need to use for other things. So a company like Running Tide is interesting because it combines or
attempts to combine the best of what nature does and mitigate some of the downsides. It is storing
carbon on the proverbial desert floor of the ocean and is making it permanent by getting it below
the thermocline. And so there are a lot of different possible solutions in this space. I think that we
haven't yet seen. In our last round of purchases, we gave a little bit of R&D money to a company called
Living Carbon that has a core business that's focused on trees, but they're also interested in how they can
engineer recalcitrant biopolymers. So they're basically trying to figure out if they can get algae
to create sporopolin, which is a rather inert form of biomass. And if they can do that at
scale that potentially unlocks a promising, quote unquote, nature-based solution that's permanent
and doesn't take up a lot of arable land. So we could talk about this for hours, but that's at least
the flavor of the kind of thing that we're excited to see more of. Thank you for going through those.
And for people listening, we will be going into several of these solutions in a little more depth
with some of these founders. How on earth does Frontier vet these solutions? Because it sounds like
they're very early and there's such a broad range of solutions. It's not like someone can walk in and
say, hey, we have this many customers and this ARR and this turn and all of these metrics that people
who invest in SaaS as an example are very familiar with and can parse very easily or at least
compare to other companies. How does Frontier go about selecting these companies and what are
you paying attention to here? Because it sounds like some of these companies may even be pre-solution.
They have an idea for a solution. They're not actually taking the carbon out yet. So can you speak a little more to how you actually orient this fund and decide where the money goes?
It is a great question. It's a challenge and we are reiterating on this. So a little bit of context here. Frontier was an outgrowth of what initially started as a small stripe commitment for a million dollars of carbon removal back in 2019. So we did a round for ourselves. We then launched Stripe Climate, which makes it easy for any business to
put their money into carbon removal, which we then collate together and use it to buy even more
carbon removal down the cost curve. So we've done two rounds of purchases with our money and
buy a strike climate. And then we had this most recent rounds. We've done this four times.
We've evaluated four cohorts of companies. And our general process here is one to get really crisp
on the criteria of what it is we're looking for. And we have kind of three buckets of things that we
look for. The first is, does it mean our criteria?
Or do we think that it has the chance of meeting our criteria, right, that we've laid out?
This is a thousand years of permanence.
Does it have a path to being less than $100 a ton?
Does it have a path to being more than half a giga 10 per year at scale?
And does it make use of storage that's not using a lot of arable land?
That's the bucket one.
The second is, do we think that the team has the ability to execute on the proposal?
And three, how does this fit into our larger portfolio?
We want to build, at Frontier, a risk-adjusted portfolio of solutions that we think collectively
has the best chance of getting to scale. In order to evaluate that, we have written a pretty
lengthy application for projects, and we rely on a set of internal experts and external experts
to help us evaluate those. The tricky thing in evaluating these companies is, for one company,
you need a biochemist, and another one, you need a geologist, and for somebody else, you need
a lot of different kinds of expertise. So we have an in-house team of science experts, but we also
have a pretty extensive roster of wonderful scientific and technical and commercial experts and
governance experts that help us evaluate these applications. For every application that we get,
we give it to at least a couple of these reviewers. We then take it back, synthesize all of it,
and make calls. But I think to your point, we're learning a lot every single round that we do this,
and we are continuing to edit our process to best reflect those. The one other thing I'll call out is
we have two separate tracks with Frontier to get at the stage question that you raised.
So for really early stage companies that are just getting started, we have a pre-purchased
track.
And these are $500,000 checks that we give to the company before they've given us the tons.
So it's like an advanced purchase, so to speak.
And if they don't deliver, we don't have any recourse.
And that's okay because they're relatively small numbers.
But we are willing to take a fair amount of risk at this stage because of the volume and
because we think that there is some nugget of something really interesting that we want the company
to really dig into and explore. For later stage companies, we are offering offtake agreements.
And this is effectively an agreement for a larger amount that a company could take to a bank
and use it to help them get financing. And for these companies, we are looking for more mature
solution development, right? This isn't their first tens. They've had some success actually delivering
tons in the past. And we don't pay them until they deliver us.
the ton. So it's de-risked for us from that perspective, but it's helpful for the company because
thanks care a lot about if anybody's going to buy the thing that they're financing. So there's two
tracks, and we have a more thorough diligence process, as you can imagine, for off-takes.
We're just actually in the process of doing that for the first time. We kicked that off actually
a couple of weeks ago along with this round of purchases. So stay tuned there, but we'll try to
tailor the diligence process to the stage of the company. I'm glad you covered that because it does
clarify almost like different stages that are merging in this carbon market. On the latter example,
where you are paying for a certain number of tons to be removed, how are you determining that
price? It sounds like it's being determined by the efficacy or the price that the company can achieve,
right, through their solutions. But I want to understand a little bit more about that market,
because I know we're early stages, but if we imagine some efficient market of the future, who is setting
those price points. And are you with these companies saying, hey, we'll pay for this amount of tons at this price,
but we hope that you can get it to this before we're willing to put more money in? Or can you just speak a little
bit more to how you see this price market evolving and if it can become an efficient market in the future?
If you imagine a bunch of cost curves for different kinds of carbon removal solutions, they have
different intercept starting intercepts and they have different slopes. So some of them are really
expensive at the beginning, but they drop really quickly. Some of them are pretty cheap at the beginning,
but they have slightly gentler curves because there aren't maybe as many economies of scale or the learning curves aren't as deep.
So they're all over the map.
And I would say that we are closer to the left side of the chart than the right or just getting started.
So you are right to call out that, especially in these early days, the price setting for the off takes, it's like more judgment-based than that.
And we are effectively going to work with a company to really dig in and understand their costs today,
understand what their costs look like in the future.
What are the key assumptions driving those
and trying to figure out how would an offtake from us
accelerate them down that cost curve?
And so it's like we're backwards evaluating
and forward evaluating on the prices.
We're very far.
I get worried when people start to talk about carbon removal
as a commodity.
You can't commoditize something that barely exists.
Like we can't be treating these all
as having the same price because they don't today.
But that doesn't mean
just because they're expensive today, they couldn't be cheap in the future. And so what we're
trying to balance, and it is a hard balance, and we will get it right, I hope most of the time,
and get it wrong sometimes, is how do we help support the solution that we think have the best
possible chance of achieving our criteria in the future rather than evaluating them on exactly
where they are today? Can you speak a little bit more to that specific price point? So it sounds like
it ranges. But what is that range that we're seeing today? And then you mentioned that maybe best
case in the future will hit $10 a ton. How far away are we from that? Today, we have purchased via
our strike climate portfolio and frontier up to $2,000 a ton and as cheap as $75 a ton. I would say
our weighted average is probably somewhere in the maybe $3 to $700 a ton range. In the future,
everybody says $100 a ton. I think it's a little finger in the air. Directionally, we know we want it to be a lot
cheaper. I don't know whether it's going to be $200 or $50, but roughly in that direction,
at the volumes that we're talking at $5 billion per year, getting it from $100 to $50 or $100 to $90 makes
a big difference. So we want to push it down as much as we can without compromising on quality.
And I don't think we know yet exactly where it's going to land. And that's okay. We just know
that it needs to be a whole lot cheaper than it is today. Yeah. And we've seen technology go down exponentially
in price and efficiency.
So we'll hope that this applies the same way here.
But you mentioned the idea of carbon removal eventually becoming a commodity and we're not there yet.
But one aspect of a commodity is having, as we talked about before, an efficient market.
But as part of that efficient market, you have very clear measurement, very clear reporting.
In this case, very clear verification that people are doing what they're saying.
They're doing.
They're taking the carbon out at the level that they're reporting on.
So can you speak a little bit more to how you're going about?
about that process? How are you working with these companies to ensure that they're reporting
the right metrics, that they're verifying them? And then as we talked about before, I'm sure
it's so different across every company because some of them are working with kelp, some of them
are working with direct air capture, some of them are working with getting the carbon dioxide
into rocks. Like, how do you actually verify all of these processes effectively? You have highlighted
a very large existing challenge for carbon removal. It's hard for the reasons that you mentioned,
right? One, there's so much diversity in the kinds of carbon removal solutions. How you do
MRV for bio-oil sequestration is very different than kelpsaking, and that's very different
than direct air capture. There's just a lot of heterogeneity and process. The second reason it's
hard is because a lot of these companies are basically just getting started. They are bench scale
or just post-bench scale and trying to prove out the core technology. And the third reason, I suppose,
is that unlike other parts of climate where we are transitioning existing infrastructure or in an
existing industry, carbon removal is a new industry. And so a lot of the surrounding ecosystem
infrastructure isn't yet set up. And Charm, for example, delivered their first tons for us last
year and we've face-timed with the injection well to validate. It was just this obviously doesn't
scale. And that's okay at really small scales. This is a couple hundred tons. But just to give you a
sense of how early we are. They've since come out with a really well-developed protocol for their own
MRV. But just want to give you a sense of like where we're starting from, there's a long way to
go. What we are actually working on right now in conjunction with carbon plan is prototyping MRV for
our existing portfolio, for a few sample companies in our portfolio to take this kind of gnarly abstract
concept and make it more concrete. And I think one of the big themes is that it will be really
beneficial for the proverbial us to move away from thinking about carbon removal as a binary thing
of yes, it happened or no, it didn't, and moving towards more of a probabilistic way of thinking about
uncertainties. So there are going to be a lot of uncertainties, especially with open systems like
help sinking. There are less uncertainties with closed systems like direct air capture.
But how can we develop robust measurement and verification without stifling innovation and meet the
field where it is rather than pretend that it was this sort of like perfectly measurable world.
Like the world is complicated and that is just the reality of the situation.
So let's figure out what we can do most effectively within the constraints of the world that
we live in and thinking in terms of probabilities I think is going to be for us a really big
concept.
I keep coming back to the comparisons with maybe more traditional technology companies and software.
Vaporware is a very common term.
It sounds like there's going to be some sort of parallel.
with carbon removal. And what we see in many industries is pine the sky ideas and then hopefully
meeting those ideas with execution. And hopefully Frontier will help in that process. As you design
Frontier, how are you actually defining success? Because it sounds like we're so early, you can't
really define it on, we're going to take out this many tons of carbon dioxide. Is it that you have
three solutions at the end of the decade that bring out a certain number of tons or a certain
price point or that the market has this many companies in it that are trying to produce solutions.
How are you thinking about what success might look like?
It's a great question, and you've highlighted why it's tricky.
Where we are with carbon removal, we're not optimizing for the number of tons right now.
We are optimizing for really trying to get carbon removal on its best possible trajectory by 2030.
So we think about where we want to be by 2030 is essentially breaking that down.
a couple of the things that we want to be true. One, we want demand to no longer be a growth bottleneck for
great carbon removal companies. And that is going to mean a very large number. We can debate the exact
specific care, so to speak, but we want that to be true. We want there to be a diverse portfolio of
great companies that are pursuing the most promising pathways and scaling really quickly. I'll give an early
leading indicator for this past RFP. We had a 120 pre-applications, and we saw half of
that just six months ago in our spring cycle. So I think we're starting to see this field inflect.
This whole thing might actually work. But we want to shake the tree for the best possible solutions
and try them out. By 2030, we basically want to know which carbon amululal pathways will and won't work
and what collective scale so that we can double down on the ones that we think have a shot of really
getting to those huge numbers and so that we know how high we need to turn the dial up on other
climate solutions. As we talked about the beginning, carbon removal is one tool in a larger toolbox.
And once we get more information on how successful do we think that this field might actually
be, we can balance that with other tools in the climate toolbox. I think this is a really important
decade to shake the tree, try all these promising solutions, weed out the ones that don't work,
and really double down and scale up on the ones that do. I'll also say that to your comment on vaporware,
there will be some maybe fraudulent activity in the space or bad intentions, but I actually think for the most part, all of the founders that are getting into this space are out on a limb trying something that they want to work and scale because they care about the climate. And my hope is that when we discover that solutions won't work, which we absolutely will, we don't skewer the people who started them. It's just this is what early innovation looks like. People are going to try things. Some of them are going to work. Some of them are.
of the things that we try and frontier won't work. And that is not because there weren't good ideas grounded in a good hypothesis. It's because we have to test those hypotheses in reality. And I think that bringing this sort of innovation first and compassionate mindset to the field is going to benefit everybody. I definitely agree. And I think something I'm excited about are also maybe the dovetails of some of this technology. If we think back to the space industry or the first space race, the goal there was to get someone on the moon. But the amount of technology,
that was then applied to other industries.
I mean, Silicon Valley was born out of that.
And I think that naturally, as we invest money into carbon removal,
some of those solutions can likely be applied elsewhere.
I mean, there's no certainty around that,
but we've just seen that throughout history,
that when you invest a lot of money and a lot of smart brains
into solving a problem, that they come out with all types of things.
And I think I heard on a podcast, listeners can let me know if I'm wrong,
but the technology behind direct air capture
may have actually come from another industry. So we constantly see this throughout history,
and I'm excited to see where that might apply as well. I wanted to come back to this idea of cost
and the cost curve. And I know it's impossible to tell how cheap things will get and how quickly.
But have we seen early signs of technologies that you're working with or companies that you're
working with go down that cost curve in promising ways? We have, and it's early. So I think this is a
difference in hard tech, right? It takes time to build your first deployment, figure out what's
working, what's not, and then translate those learnings into second, third, fourth, plus deployment.
So these are very early indicators, but Charm has made some good progress in optimizing their
pyrolyzer and the transportation of biomass. ClimWorks is getting down the cost curve through
their Orca and then Mammoth is going to be next. But these are things that you have to do in the
real world and then incorporate the learnings. What in the lab is not.
not the same as what in the real world. And you should talk to Peter about this in your interview
and some of the learning that they've gotten. What do learning curves look like in practice? I think
we talk about them in the abstract a lot. But this is, I think, could be a really interesting thing
for you to bring up with the founders that you talk with. What are you actually seeing on the field?
How is that changed your next version of the thing? And how does that impact your costs?
Yeah, I think you're right that a lot of the time we talk about things in these abstract
terms, but I think naturally as we do see more companies working on this, there will be best
practices. And naturally, we want to see competition in this industry where we don't have just one
direct air capture company or one kelp sequestration company. We want to have many in this industry
so that we do see competition. We do see new ideas and we see these companies learning
from one another. I want to hear from you to see if there are particular areas where you wish
there was more attention or you wish there were more founders pouncing on certain ideas because
it sounds like there are certain, as we talked about before, horses in this race that are getting a lot of attention, maybe a lot of funding as well. But are there areas that you see a lot of promise that maybe aren't getting the intention or interest that you think that they should?
Should give you a flavor of the kinds of things. Within the supply side of carbon removal, things like the synthetic biology solutions that we talked about earlier, we would love to see more rigorous measurement reporting and verification for ocean alkalinity enhancement.
There's an opportunity to do a lot more. We think in geochemical CDR, there's a number of things on the supply side that we would love to see. At the ecosystem level, there are a lot of gaps on the demand side as it pertains to getting more money into this guild. And I'd love to see more corporates and more governments really focus on how does permanent CDR fit into their strategy today for net zero. As you said, a billion dollars is a good step in the right direction, but it is nowhere near enough. And we are going to need to,
more corporate buyers to lead the charge on getting money into the pot while we, in parallel,
figure out how to accelerate the policy piece of the puzzle. So there's a lot of work to be done
there on the demand side. And then from a general ecosystem perspective, I think there's a lot
of infrastructure that we're going to need around making sure that we even have an infrastructure
of MRV to scale, right? When you think about measurement reporting verification for something like
kelpsyncing, right? If somebody's doing kelpsyncing in the Atlantic versus the Pacific,
for example, will likely need different verifiers to go out and look at those companies.
What are the protocols that we accept? How do we get all that information in one place?
There are a lot of sort of system-level questions on the MRB side that we're going to need
answered. And so this is all sort of part and parcel of building an ecosystem. As a buyer,
it would be great if we could just sit back and only focus on buying stuff, but if you do that,
you'll get bottlenecked, right? We need MR.
in order to scale up as a buyer. And so we have to pay attention to that. If we don't have the
policy in place to take us past this initial billion dollars, this billion dollars won't have done
much, right? Like we need somebody to pass the baton to, so we have to pay attention to the policy
side. So this is a long-wood way of saying there are gaps across the supply side, the demand
side, and this sort of ecosystem side. And we're going to need different types of talent and
resources focused on each of those different components. Yeah, it sounds like you're going to need a lot of
talent to help verify these solutions. Sounds like maybe there are entire companies that can slot in
here once the market is large enough to actually be the verifier or to actually create the right
process for that. It sounds like for now, Frontier is closing that gap. But naturally, with such a
big problem to solve, the gap for solutions, whether again, it's individuals that want to lend
their talent, companies that want to plug some of these gaps is immense. I want to ask you a little bit
more about the international aspect of this all. So obviously, climate is a problem that we solve
collectively if someone emits across the world that eventually impacts us and same vice versa.
As we think about these carbon removal solutions, perhaps this is a strange question, but how do you
think about the international relations aspect of this if one country is focused on
removing a bunch of carbon, does then another country who maybe has less altruistic endeavors or
plans just think, oh, now I can emit more? Or even if you remove the country aspect of this,
if you bring that down to a company level or an individual level, is there a sense of,
okay, now that we're removing carbon from the atmosphere, I now have more room, I have more runway
to actually be a bad actor? Are you thinking about those things, or is that a topic that's
come up within the community? People often refer to that as the moral hazard problem. And that can
exist at the company level or the country level or the individual level. The benefit of the world
moving to a net zero frame is that the sort of fundamentals of this are first focus on emissions
reduction and get that as far as you possibly can and then deal with the rest. But the sort of spirit of it is
we have to do both. It is a yes and. And this is a consistent. And this is a consistent.
consistent with the science that came out of the latest IPCC report, right? In order to make the math work,
we're going to have to do both. And so my hope is that while I do understand, and I'm certainly
empathetic to the moral hazard risk, we have to figure out how to walk and chew gum at the same time.
We have to do both. And that is just the reality that we are in. If we had done a better job with
emissions reduction 50 years ago, we could be in a different situation, but like we're not. So
let's just do the best we can with the information that we have and make. And make a better job.
sure that our efforts to remove CO2 are not negatively impacting emissions reduction efforts.
Yeah, I think you're right that maybe it's natural to imagine this more pessimistic take on the
world and how people sometimes are bad actors, but in general, people are good. And I think it's
very exciting, as we've talked about throughout this conversation, that people are focused on these
solutions. And we hope to see a lot more of it. I want to close out with a question about you,
because throughout this conversation and even our conversations prior to this, you're clearly very passionate about the subject. You now are working full time on these solutions and leading frontier. But I want to ask why, because some of your previous career endeavors were not focused around climate or carbon removal. So how did you get into this space and why in particular are you so passionate and excited about this particular endeavor?
My first foray into climate was back in 2012 at OPEO power.
And I was a management consultant for a couple of years after undergrad.
I learned a huge amount.
It was great for many reasons.
But I personally realized about myself that I am not problem agnostic.
I care a lot about what I now call my 2 a.m. test.
Will I be excited to be working on this at 2 in the morning?
And I thought climate would pass that bar.
So I gave it a shot.
I was at O'Power and kind of validated that hypothesis and met a number of truly
wonderful people, many of whom are still in the climate space. I worked at Nest. I went to Uber to
focus on Uber pool. The sort of hypothesis was to get more people and fewer cars. And I honed in
on carbon removal in large part from reading, I was reading the 2018 IPC report in 2019. And as we've
discussed, one of the big takeaways there is in addition to emissions reduction, we now also
have to do a lot of carbon removal. And I sort of went on the
supply rabbit hole and said, maybe I'll work at one of these companies, but I'm not a scientist
or an engineer by training. Then I thought to myself, well, maybe I'll go work on the policy
piece, but I'm also not a policymaker. So the question I became obsessed with and framed for
myself was how do you build a market for carbon removal in the absence of policy? And at the time,
Stripe had just published a blog post about how the sort of theory of change behind this initial
million dollars. And I read that and was like, okay, that's not a lot of money, but this is the
right way to think about it and had a couple of conversations with the team and we were jamming on a
bunch of different ideas and they basically said if we turned this into a real team, would you be
interested in leading it? So that is what brought me to stripe the carbon removal piece. I think
I've learned that I approached this, I guess, job search, if that's what you'd call it, in more of a
top-down way of looking at the climate solution holistically trying to figure out where is there a gap
that I'm positioned to solve and where's the best place to do it from. So that's what I'm in to strike.
Awesome. And I'm glad that you mentioned this idea of being not industry agnostic, as in you wanted to specifically address an issue within this space. Just because you mentioned it and this idea of designing a solution in a specific way, we spoke to it earlier about Frontier specifically being an advanced market commitment fund. Could you just quickly speak to why it's structured that way and why you and the team at Stripe and Frontier believe that is the way that we can build this market versus perhaps, I'm
sure people can dream up infinite other ways that you could address this problem. Why specifically
that route? So this is the concept that we borrowed from vaccine development. And it was invented by
some economists at the University of Chicago back in the early 2000s. And the idea here, let's pretend
you want, say, a malaria vaccine for the developing world. Big pharma companies may not be excited
to make the investment to build that vaccine because they are wondering, is there going to be a
customer on the other end that will buy this at a price that will justify my costs.
So the idea with this initial AMC per vaccines was for a bunch of governments and
philanthropies to pool their money together and say, hey, pharma companies, if you can build
a vaccine to this spec, there is, in the case of the PVC vaccine, $1.5 billion for you
at the end of it in revenue. And it worked. This accelerated the development of this specific vaccine
and by doing so saved what is estimated to be almost a million lives from doing that.
But the sort of interesting thing about a advanced market commitment is that you can send a really
loud demand signal before you've picked a solution.
You can send a technology agnostic demand signal to say, this is the spirit of what we want.
Again, it's our criteria.
We want permanence.
We want path to low cost, et cetera, et cetera.
But we don't care if it's direct air capture.
We don't care if it's enhanced rock weathering or.
kelpsyncing, we want a diverse set of solutions, and you can send that signal now.
The other interesting part about an AMC is you can get a lot of benefits without actually transferring
the cash now. Like the signal in itself is really powerful. And so I think there's actually a really
interesting arbitrage there of like you get many of the benefits before the money actually changes
hand. The commitment itself is really impactful. So we picked a billion dollars effectively
because it was the smallest big number that we could reasonably go after. But as we've talked about,
a billion dollars is not the entirety of a market for carbon removal. It's a step down the cost
curve. But unlike vaccines, there's still a long way to go. Yeah, but it's a stepping stone.
Because if you were to just say, hey, this is a multi-trillion dollar market in the future,
but you get nothing today until you create the solution of the future, then that's not very compelling.
So I think you're right that sending the signal out there into the world is an important step
towards the future that we hope to get to in many years. But you have to provide a short-term incentive.
You can't just say, hey, eventually you might get something. So it sounds like this particular
advanced market fund worked in the pharmaceutical industry in the past, but it's being applied now
to a new industry. Were there ways that you had to adjust the approach? And if so, what did you need
to incorporate there? Yes, there were, as you said, a number of different ways that we had to
take the core concept of an AMC, but apply it to work for the specific dynamic.
dynamics of carbon removal. One of the ways is that, as we just talked about with carbon removal,
a billion dollars is not the entire market. For the case of the PVC vaccine, $1.5 billion
was enough for the pharma companies to justify their investment in this space and the development
of the vaccine. That is one sort of big difference, and it was a bit of an experiment,
but like we couldn't go raise a trillion dollars. That wasn't an option for us. So that was one of
the ways that this differs. Another is that in the case of big pharma, these are large companies,
with other businesses, and they have big balance sheets.
So the financing piece isn't as important for them, whereas in the case of carbon removal,
these are upstarts.
They don't have another big business that they can use to get financing or as collateral.
And so we specifically leaned into the off-take portion of this as a way to help mitigate that
challenge.
The off-take piece is really important for small companies, especially in this industry,
but for small companies that don't have other things to fall back on, they need to
to be able to take that to a bank in order to get financing, whereas that's not as important
for pharma companies. Another piece is that with vaccines, we've scaled vaccines before, right?
We know how to do it. With carbon removal, we don't even know which solutions we are definitely
going to be scaling. And so as a result, we have to help these companies get down the cost
curve, build the Tesla Roadster, and then keep getting down the cost curve. Whereas with vaccines,
those intermediary steps aren't as significant.
And then I think the final piece is we've really tried to lean into criteria that lay out a technology
agnostic solution here because we are so early.
There's a lot of technological distance, so to speak, and figuring out which solutions are
actually going to scale.
So those are some of the key differences in how we designed it.
And about last fall, sent a cold email to Susan Affie and Chris Snyder and Rachel
Glenister, who ended up some of the key economists who designed the initial PVC vaccine, who have
partnered with us really closely to help us fit the concept for carbon removal specifically. We ended
up last fall meeting for a couple of hours every week to talk through all these different
details because it really isn't a copy pace. And I think there's a huge amount of value in the
concept of an AMC, but it has to be carefully fit to the industry. And we tried our best to do that.
I'm just going to ask you if you think that this concept could be refit into other industries and why it hadn't before because it sounds like the AMC is uniquely suited to pharma, as you said, because a lot of these companies have these large balance sheets to make some of these bets.
But now that you have almost refit it to a new industry, do you think that new model could be applied or should be applied in other domains?
I think there's huge potential for AMCs to make.
a big difference in other areas and specifically within climate. At a very high level, think about,
you know, there's a market price for something and the price of something today, over time it comes down
and the kind of area under the curve is almost what we could call the green premium. I think AMCs can be
very accelerative in areas where either there isn't a market price or accelerating the technology
down that cost curve. So basically, whether that's sustainable aviation fuel,
or hydrogen or green steel.
I think that there are a lot of different areas within climate that this concept could be applied to.
I don't think it's the only market mechanism that we can use.
And the IRA has a huge amount of really important subsidy and other interesting market mechanisms
that are going to help accelerate technologies down that cost curve.
But AMC is, I think, are a really compelling option when you have a place that you want to be,
but you have hesitant suppliers because they're not sure that,
anybody is actually going to buy something and therefore they don't do anything at all.
Yeah, I think this is probably a terrible analogy, but it reminds me of if you've ever
seen this video where there's one person dancing on a hill and it takes so much energy,
so much inertia to get the second person dancing. But then the third person sees that second
person dancing. And inertia is like such a fundamental part of our world. And I think it's
fascinating to hear how you're using some of these new mechanics. You're almost designing them
to bring enough people into this industry or at least get that inertia going. So I think if I've learned
anything from this conversation, it is that there's so much opportunity within this space,
as we've talked about, not just with the new market dynamics, but new companies, new needs for
talent. And so it's fascinating. And something that we hope that people take away from this podcast,
regardless of the episode, is that there is so much opportunity in the future and that there is,
particularly in the space, a lot of room for people to get involved. So Nan, thank you so much for
the work that you're doing at Frontier for the time that you spent with us today. And we will, of course,
share a lot of the resources that you mentioned, your article. On the Frontier website, there's a suite
of your portfolio where people can go and view some of these solutions. And if there's anything
you wanted to end off on, I'll give you the mic. But again, thank you so much for your time today.
I think you perfectly summarize the conversation. So thank you so much for having you step. It was a treat.
Awesome. Thank you.
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