The a16z Show - What Comes After Mobile? Meta’s Andrew Bosworth on AI and Consumer Tech
Episode Date: April 24, 2025Are we nearing the end of the smartphone era?In this episode, a16z Growth General Partner David George talks with Meta CTO Andrew “Boz” Bosworth about what comes after apps and touchscreens. From ...smart glasses to AR headsets, Boz shares how AI is powering a new wave of computing—one that’s ambient, agentic, and driven by human intent.They explore what it takes to build for this future, the risks of changing interaction models, and why the next big platform shift may already be in motion.This episode is part of our AI Revolution series, where we explore how industry leaders are leveraging generative AI to steer innovation and navigate the next major platform shift. Discover more insights and content from the AI Revolution series at a16z.com/AIRevolution. Resources: Find Boz on X: https://x.com/boztankFind David on X: https://x.com/davidgeorge8 Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures. Stay Updated:Find a16z on YouTube: YouTubeFind a16z on XFind a16z on LinkedInListen to the a16z Show on SpotifyListen to the a16z Show on Apple PodcastsFollow our host: https://twitter.com/eriktorenberg Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Transcript
Discussion (0)
Is there a better way? I think there is.
Every single interface that I interact with,
every single problem space that I'm trying to solve
are going to be made easier by virtue of this new technology.
If you were starting from scratch today,
you probably wouldn't build this app-centric world.
You can imagine a post-phone world.
The past 20 years of consumer technology
have been a story of apps, of touch screens, and of smartphones.
These form factors seemingly appear
out of nowhere, and may be replaced just as quickly as they were ushered in, perhaps by a new
AI-enabled stack, a new computing experience that is more agentic, more adaptive, and more
immersive. Now, in today's episode, A16C's growth general partner David George discusses this
feature with arguably one of the most influential builders of this era. That is, Meta's CTO,
Andrew Boz-Bosworth, who spent nearly two decades at the company, shaping consumer interaction
from the Facebook news feed all the way through to their work on smart glasses and AR headsets.
Here, BOS explores the art of translating emerging technologies into real products that people use
and love. Plus, how breakthroughs in AI and hardware could turn the existing app model on its head.
In this world, what new interfaces and marketplaces need to be developed? What competitive dynamics
hold strong and which fall by the wayside? For example, will brand still be a moat? And if we get it right,
Boss says the next wave of consumer tech won't run on taps and swipes, it'll run on intent.
So is the post-mobile phone era upon us?
Listen in to find out.
Oh, and if you do like this episode, it comes straight from our AI Revolution series.
And if you miss previous episodes of this series with guests like AMD CEO Lisa Sue,
Anthropic co-founder Dario Amadeh and the founders behind companies like Databricks, Waymo, Figma, and more.
head on over to A16Z.com
slash AI Revolution.
As a reminder, the content here is for informational purposes only,
should not be taken as legal, business, tax, or investment advice,
or be used to evaluate any investment or security
and is not directed at any investors or potential investors in any A16Z fund.
Please note that A16Z and its affiliates
may also maintain investments in the companies discussed in this podcast.
For more details, including a link to our investments,
please see A16C.com slash disclosures.
Boss, thanks for being here.
Thanks for having me.
Appreciate it.
Okay, I want to jump right in.
How are we all going to be consuming content
five years from now and ten years from now?
Ten years I feel pretty confident
that we will have a lot more ways
to bring content into our view shed
than just taking out our phone.
I think augmented reality glasses
obviously are a real possibility.
I'm also hoping that we can do better
for really engaging in immersive things.
Right now, you have to try.
travel to like the sphere, which is great, but there's one of them. It's in Vegas since it's a trip.
Are there better ways that we can have access to if we really want to be engaged in something,
not just immersively, but also socially. So it's like, oh, I want to watch the game. I want to
watch it with my dad. I want to feel like we're courtside. Sure, we can go and pay a lot for tickets.
Is there a better way? I think there is. So 10 years, I feel really good about all these
alternative content delivery vehicles. Five years is trickier. For example, I think the glasses,
the smart glasses, the AI glasses, the display glasses that will have in five years will be good.
Some of them will be super high-end and pretty exceptional.
Some of them will be, like, actually little and, like, not even a tremendously high-resolution displays,
but they will be, like, always available and on your face.
I wouldn't be doing work there, but, like, if I'm just trying to grab simple content in moments between,
pretty good for that.
So I think what we are seeing is, as you'd expect,
we're the very beginning now of a spectrum of super high-end, but probably very expensive experiences
that will not be evenly distributed across the population.
Yeah, yeah.
A much more broadly available set of experiences that are,
they're not really rich enough to replace, like, the devices that we have today.
And then hopefully a continually growing number of people who are having experiences
that really could not be had any other way today,
thinking about what you could do with mixed reality and virtual reality.
Yeah, we're going to build up to a lot of that stuff.
So throughout your career, I would say one of the observations I would have
is you've been uniquely good at piecing together various big technology shifts
into new product experiences.
So in the case of Facebook early days for you,
obviously you famously were part of the team
that created the news feed.
And that's a combination of social media,
a mobile experience,
and applying your old-school AI to it to create it.
Yeah, exactly.
But that's pretty cool.
And a lot of times these trends,
they come in bunches,
and then that's what creates the breakthrough products.
So maybe take that and apply it to where we are today
with the major trends that are in front of you.
Let me say two things about this.
The first one is I think if there was a thing that, not me specifically,
but I think me and my cohorts at it were really good at,
was like, we were really immersed in like what the problem was.
Like what were people trying to do?
What do they want to do?
And when you do that, you are going to reach for whatever tool is available to accomplish that goal.
That allows you to be really honest about what tools are available and see trends.
I think the more oriented you are towards the technology side,
you get caught in a wave of technology and you don't want to admit.
when that wave is over and you don't want to embrace the next wave.
And you're building technology for technology's sake.
Yeah, yeah.
So, like, solving a product problem.
But if you're embracing, like, what are the issues that people are really going through
in their life?
And they don't have to be profound.
I bring that up just because I think we're in this interesting moment where we, I think
all of us have been through a phase where a lot of people wanted a new wave to be coming
because it would have been advantageous to them.
Yeah.
But those things weren't solving problems that regular people had.
I think the reason we're so enthusiastic about the AI revolution that's happening right now is
it really feels tangible.
These are real problems that are being solved.
And it's not solving every problem.
It creates new problems.
It's fine.
So it feels like a substantial real nuke capability that we have.
And what's unusual about it is how broad-based it can be applied.
And while it has these interesting downsides today on factuality
and certainly compute and cost and inference,
those types of tradeoffs feel really solvable.
And the domains that it applies to are really broad.
And it says that's pretty unusual.
Certainly in my career, you almost always, when these technological breakthroughs happen, they're almost always very domain specific.
It's like, cool, like this is going to get faster, or that's going to get cheaper, or that's now possible.
This kind of feels like, oh, everything's going to get better.
Yeah.
Every single interface that I interact with, every single problem space that I'm trying to solve are going to be made easier by virtue of this new technology.
That's pretty rare.
Mark and I always believed that this AI revolution was coming.
We just thought it was going to take longer.
Yeah.
We thought we were probably still 10 years away at this point.
Yeah.
But what we thought would happen sooner was this revolution in computing interfaces.
And we really started to feel 10 years ago like the mobile phone form factor, as amazing as it was, this is 2015, was like already saturated.
That was what it was going to be.
And once you get past the mobile phone, which is, again, the greatest computing device that any of us have ever used to this point, of course.
It's like, okay, well, it has to be more natural in terms of how you're getting information into your body, which is obviously ideally used you through our eyes and ears.
and how we're getting our intentions expressed back to the machine.
You no longer have a touchscreen, you no longer have a keyboard.
So once you realize those are the problems, it's like, cool, we need to be on the face
because you need to have access to eyes and ears to bring information from the machine to the person.
And you need to have these neural interfaces to try to allow the person to manipulate the machine
and express their intentions to it when they don't have a keyboard or mouse or a touchscreen.
And so that has been an incredibly clear-eyed vision we've been on for the last 10 years.
but we really did grow up
in an entire generation of engineers
for whom the system was fixed
the application model was fixed
the interaction design
sure we went from a mouse
to touchscreen
but like it's still direct manipulation interface
which is literally the same thing
that was pioneered in 1960s
so like we really haven't changed these modalities
and there's a cost to changing
those modalities because we as a
society have learned
how to manipulate these digital artifacts
through these tools
Yeah. So the challenge was for us was, okay, you have to build this hardware, which has to do all these amazing things and also be attractive and also be light and also be affordable. And none of these existed before. And what I tell my team at times is like, that's only half the problem. The other half the problem is great. How do I use it? Like how do I make it feel natural to me? I'm so good with my phone now. It's an extension of my body, of my intention at this point. How do we make it even easier? Yeah. And so.
So we were having these challenges.
And then what a wonderful blessing.
AI came in two years ago much sooner than we expected and is a tremendous opportunity to make
this even easier for us because the AIs that we have today are a much greater ability to understand
what my intentions are.
I can give vague reference and it's able to work through the corpus of information as available
to make specific outcomes happen from it.
There's still a lot of work to be done to actually adapt it and it's still not yet a control interface.
Like I can't reliably work my machine with it.
There's a lot of things that we have to do, but we know what those things are.
And so now you're a much more exciting place, actually.
Whereas before we thought, okay, we've got this big hill to climb on the hardware,
you've got this big hill to climb on the interaction design, but we think we can do it.
And now we've got a wonderful tailwind, where on the interaction design side, at least,
there's the potential of having this much more intelligent agent that now has not only the ability
for you to converse with it naturally and get results out of it, but also to know.
by context, what you're seeing, what you're hearing, what's going on around you.
Yeah.
And make intelligent inference based on that information.
Let's talk about like reality labs and the suite of products what it is today.
So you have Quest headsets.
You have the smart glasses.
And then on the far end of the spectrum is Orion and some of the stuff that I demoed.
So just talk about the evolution of those efforts and what you think the markets are for them
and how they converge versus not over time.
So when we started the right-byad Meta project, they were going to be smart glasses.
and in fact they were entirely built
and we were six months away from production
when Lama 3 hit
and the team was like, no, we got to do this.
And so now they're AI glasses, right?
They didn't start as AI glasses
but the form factor was already right.
We could already do the compute.
We already had the ability.
So yeah, now you have these glasses
that you can ask questions to.
And in December to the early access program
we launched what we call live AI.
So you can start a live AI session
with your rayband meta glasses
and for 30 minutes until the battery runs out,
it's seeing what you're seeing.
Yeah.
And it's funny because on
paper, the Rayband meta looks like an incremental improvement to Rayband stories. And this is kind of the
story I'm trying to tell, which is the hardware isn't that different between the two, but the
interactions that we enable with the person using it are so much richer now. When you use Orion,
when you use the full AR glasses, you can imagine a post phone world. You're like, oh, wow, like if this
was attractive enough and light enough and had battery life enough to wear all day, this would have all the
stuff I need. It would all be right here. And when you start to combine that with images that we
have of what AI is capable of, so you did the demo where we showed you the breakfast.
Yeah, it did. And it's, yeah, and for what it's worth, I mean, I'll explain it because it's very cool.
Got to walk over and there's a bunch of breakfast ingredients laid out. And I look at it and I say,
Hey, Meta, what are some recipes? That's right. And a decent ingredients. So that is, for me at least,
when we think about Orion, initially it didn't have that AI component when we first thought
about it. It had this component that was very direct manipulation. So it was very much modeled on
the app model that we're all from there. Yeah, of course. And I think there's a version of that.
Yeah, of course. You're going to want to do calls and you're going to be able to do your email and
be able to do your texting and you want to be able to play games. We have to play the Stargazer game and
you know, you know, do your Instagram reels. What we're now excited about is, okay, take all those
pieces and layer on the ability to have an interactive assistant that really understands not just
what's happening on your device and what email is coming in. Yeah, of course. But also what's
happening in the physical world around you.
Outside, yeah.
And is able to connect what you need in the moment
with what's happening.
And so these are concepts where you're like,
wow, what if the entire app model is upside down?
What if it isn't like, hey, I want to go fetch Instagram right now.
It's like, hey, the device realizes
that you have a moment between meetings,
you're a little bit bored.
Hey, do you want to catch up on the latest highlights
from your favorite basketball team?
Like, those things become possible.
Having said that, the hardware problems are hard,
and they're real, and the cost problems are hard
and they're real.
And you come for the king, you best not miss.
The phone is an incredible centerpiece of our lives today.
It's how I operate my home.
I use it my car.
I use it for work.
It's everywhere, right?
And the world has adapted itself to the phone.
So it's weird that my ice maker has a phone app, but it does.
Like, I don't know.
I'm not sure.
Seemed excessive, but like, somebody today who's like, I got to make an ice maker.
Number one job.
Gotta have an app.
It's a smart refrigerator.
You're like, I don't need this.
Take it out of me.
I do think it's going to be a long.
That's what I said.
The 10-year view for me is, I think, much clearer.
I think these things are going to be available.
widely accepted, increasingly adopted.
The five-year view is harder because, man, like, even if this is amazing.
Knocking out the dominance of the phone in five years, it just seems so hard.
It's like unthinkable for us, right?
That's what I said, like, Orion was the first time I thought maybe.
Orion, like, putting that on my head, I was like, okay.
It's the first place I've had into that.
I was like, okay, like, it could happen.
Yeah.
Like, there does exist a life for us as a species past the phone.
Yeah.
Yeah, it still has the whole dynamic of, well, how do I envision my life without the operating
system that I'm so accustomed to it.
So I'm absolutely.
The physical stuff that you do, but just the familiarity and all the stuff that's
working in there. So what do you think of the interim period? So maybe you get to the point where the
hardware is capable. It is market accessible. But do you tether to the phone? Do you take a strong
view that you will never do that and let the product stand? Like, how do you think about that piece?
The phones have this huge advantage and disadvantage. Huge advantage is like the phone is already
central to our lives. It's already got this huge developer ecosystem. It's this anchor device.
and it's a wonderful anchor device for that.
The disadvantages, I actually think what we found
is the apps want to be different
when they're not controlled via touch screen.
And that's not super novel.
A lot of people failed early in mobile,
including us, by just taking our web stuff
and putting on the mobile phone
and being like, oh, the mobile phone,
we'll just put the web there.
Yeah.
But because it wasn't native to what the phone was,
and I mean everything from interaction design
to the actual design,
to the layout, to how it felt,
because we weren't doing phone native things,
we were failing with one of the most popular products
in the history of the web.
It's just like the major design field,
like the skeuomorphic idea versus the native idea.
Yeah, and I think having the developers is a true value,
and I think having all this application functionality is a true value,
but then once you actually reproject it into space
and you're manipulating it with your fingers like this
as opposed to a touchscreen, you have much less precision,
it doesn't respond to voice commands
because there's no tools for that.
There was no design integration for that.
So having a phone platform today feels like,
wow, I've got this huge base to work from on the hardware side,
but I've also actually got this kind of huge anchor to drag on the software side.
And so we're not opposed to these partnerships.
I think it'll be interesting to see once the hardware is a little bit more developed,
how partners feel about it.
And I hope they continue to support people who buy these phones for $1,200,
being able to bring whatever hardware they want to bring
didn't take the full functionality of that with them.
The biggest question I have is whether the entire app model,
we were imagining a very phone-like app model for these devices,
a bit of a very different interaction design,
input and control schemes are very different,
and that demands like a little extra developer attention.
I am wondering if, like, the progression of AI
over the next several years doesn't turn the app model in its head.
Right now it's kind of an unusual thing,
where I'm like, I want to play music.
So in my head I translate that to,
I have to go open Spotify or open.
title. And the first thing I think of is who is my provider going to be. Yeah, of course. As opposed
like, that's not what I want. It's extremely limiting. What I want is to play music. Yes.
And I just want to be like, go to the AI. I'm like, cool, play this music for me. Yeah.
And it should know, oh, like, you're already using this service. We'll use that one. Or these two services are
both available to you. This one has a better quality song. Or this one has lower latency, whatever
thing is. Or it's like, hey, the song you want isn't available on any of these services.
Do you want to sign up for this other service that does have the song that you want? I don't want to have to be
responsible for orchestrating what app I'm opening to do a thing.
We've had to do that because that's how things were done.
In the entire history of digital computing, you had an application-based model that was the system.
So I do wonder how much AI inverts things.
That's a pretty hot take.
Yeah, that's a hot take.
Inverge things.
And that's not about wearables.
That's not about anything.
That's just like even at the phone level, if you were building a phone today, would you
build an app store the way you historically built an app store?
Or would you say, like, hey, you as a consumer, express your intention, express what you're
trying to accomplish. And let's like see what we have. Let the system see what it can produce.
Yeah, but I do think if you were starting from scratch today, you probably wouldn't build
this like app-centric world where I, as a consumer, I'm trying to solve a problem and first
have to decide which of the providers I'm going to use to solve that problem. Yeah, of course.
That's fascinating. And again, I think it's a function of where the capabilities are today,
and I think where we have line of sight into orchestration capabilities. Because I'd say knowledge-wise,
that is probably capable today. I think orchestration-wise, it's probably,
or a little bit away.
And then, of course,
you've got to build
the developer ecosystem
to develop on the platform.
Which is incredibly hard.
That's the thing I want to see
that's the hardest piece, right?
That's the hardest piece.
Yeah.
The stronger we get at agenic
reasoning and capabilities,
the more I can rely on
my AI to do things in my absence.
And at first, it will be knowledge work, of course.
That's fine.
But once you have a flow
of consumers coming through here,
what you're going to find is that they're going to have
a bunch of dead ends.
Yeah.
Where they're going to ask the AI,
hey, can you do this thing for me?
And it's going to say, no, I can't.
That's the gold mine that you take to developers.
And you're like, hey, I've got 100,000 people a day to use your app.
They're trying to use your app.
Yeah.
They don't know they are, but they're trying to use their app.
Look, here's the query stream.
Here's what's coming through.
And we're going to tell them no today.
If you build these hooks, you got 100,000 people clamoring for something today.
Coming in for your service.
Yeah.
And it's totally fine for RAI to go back and say, hey, you got to pay for this.
There's a guy who does this for you, but you got to pay for it.
And by the way, I'm not just talking about apps.
I'm like, it's a plumber.
It's like, there's something about a marketplace here that I think emerges over time.
So that's how I see it playing out.
I don't see it playing out as like someone goes into a dark room and comes up with this app platform.
No.
What's going to happen is there's going to become a query stream of people using AI to do things.
And the AI will fail repeatedly in certain areas because that's a type of functionality that is currently behind some kind of an app wall.
And there's no.
or it hasn't been built native
to whatever consumption mechanism
There's no bridge that's been built
And everyone wants to build the bridges
It's like no no it's going to manipulate
the pixels
And it's going to manipulate
It's like fine, it can do those things
I'm not saying the AI can't cross those boundaries
But I think over time
That becomes the primary interface
For humans interacting with software
As opposed to the like
Pick from the Garden of Applications
Yeah, that makes a ton of sense
That's a very alluring in state
Just as a consumer, right?
Yeah, it's messy
And I think it creates these very exciting marketplaces for functionality inside the AI.
It abstracts away a lot of companies' brand names, which I think is going to be very hard for an entire generation of brands.
Yeah.
Like, the fact that I don't care if it's being played on one of these two music services, that's hard for those music services who, like, really want me to care.
Yeah, yeah, yeah.
And, like, they want me to have a stronger opinion about it.
And, like, they want me to have an attachment.
Yeah.
I don't want to have an attachment.
There are some things where you.
may value the attachment, you know, whatever.
In the world where I'm like, here's an app garden,
and these two are competing for my eyeballs,
the brand that they've built
is the hugely valuable asset.
In the world where I just care
if the song gets played and sounds good,
a different set of priorities
are important. I think that's net
positive because what matters now is performance
on the job being asked.
Actual product experience. And value and price
per performance, like matters a lot.
Yeah. I think a lot of companies won't love that.
Well, abstracting a way,
That's like effectively articulating, abstracting away margin pools,
which puts a lot more pressure on us trusting the AI or the distributor of the AI.
And so far as I'm floating between different companies that are each providing AI's,
the degree which I trust them to not be bought and paid for in the back end,
they're not giving me the best experience or the best price for money.
They're giving the one that gives them the most money.
Yeah, of course.
So it's the experience of Google's search today, right?
It's a very different world.
It's a very different world.
It's a very different world.
But you can actually see inkling.
of it today, right?
So certain companies are willing to work with the new AI providers in agentic task completion.
Yeah, yeah.
And then they're like, well, actually, wait a minute, I don't just want the bots executing
this stuff.
I want the humans coming to me.
I think I need that.
Yeah, but it's existential that I have this brand relationship directly with the demand
side.
Yeah.
So that's potentially messy, but a bright future, especially if we don't have to pay that,
like, brand tax.
Yeah, it'll be very messy.
I don't know it's avoidable.
because I think once consumers start to get into these tight loops
where more and more of their interactions are being moderated by an AI,
you won't have a choice.
That's like where your customers will be.
But it's going to be a pretty different world.
Yeah, it'll be a different world,
and there will probably be some groups that try to move fast to it
as a way to compete with things that are branded.
Yeah.
And just say, I'm going to compete on performance and price.
Yeah, that's right.
Where do you think that could potentially happen first?
It probably will mirror query volume.
I think of this a lot.
We do have a model of this,
which was in the web era
when Google became the dominant search engine.
So before that, the web era was like very index-based.
It was like Yahoo, and it was like links
and getting major sources of traffic
to link to you was the game.
And then once Google came to dominance,
which happened very quickly over maybe a couple of years,
I feel like.
All that mattered was like SEO.
All that mattered was like where you were in the query stream.
Yeah.
And the query stream dictated what businesses came over
and succeeded.
Yeah.
Because, like, the queries that were the most frequent, those were the ones that came first.
Yeah.
And so, like, I was like, travel sites that had that. Travels, travel is the one that's like,
travel came right away, right?
It was a huge disruption.
And travel agents went from a thing that existed, do I think that didn't exist in a relatively short?
Like, immediately.
And they all competed on the basis of, like, execution of the best deal.
It was literally, like, seamless fashion.
Totally.
With the highest conversion.
I think SEO's gotten to a point now where it's kind of a bummer.
It's, like, made things worse.
No, it's just like, it's just like game.
Everyone's gotten so good at it.
Especially with AI.
That's right.
So I actually think it's like we have this incredible flattening curve.
Now it's like starting to kind of rise up in terms of...
Especially with paid placement too.
Yeah.
That's so dominant.
So, da.
Yeah, that's right.
And this is like probably the cautionary tale for how this plays out in AI's as well.
I think there will be a pretty good golden era here where the query stream will dictate
what businesses come first because those are the queries that are...
That's the volume of people unsatisfied with the existing solutions that they have.
Yeah.
Otherwise, they wouldn't be at.
And product providers and developers will follow that and build specifically to solve those problems.
That's right.
Once it tips in each vertical, we get a lot of progress very quickly.
Yeah.
Towards better solutions for consumers.
And then once it hits a steady state, it starts to be gainsmanship.
Yeah.
And that's the thing to fight.
And that's decaying or a...
That'll be the true test today.
The true test.
Can it get through that?
Can it avoid falling into that trap?
Yeah, yeah.
That's right.
Well, a lot of that is business model driven, and we'll see how that evolves over time, too.
That's right.
You guys have also been leading from the front on this idea of open source.
Yeah.
And so talk about some of your efforts on that side of the business.
And then what is the ideal market structure of the AI model side for you guys?
There's two parts that came together.
The first one is Lama came out of Fair, our fundamental AI research group.
And that's been an open source research group since the beginning.
You know, since John LeCoon came in and they established that.
It's allowed us to attract incredible researchers who really believe that.
we're going to make more progress as a society working together across boundaries of individual
labs than not.
And to be fair, it's not just us.
Obviously, the Transformer paper was published at Google.
And, like, you know, big, we self-supervised learning was our contribution.
Like, everyone's contributing to the knowledge base.
But when we open-source a Lama, that's how all models were open-source at that.
Yeah, yeah, yeah, yeah, of course.
Like, everyone was open.
The only thing that was unusual was...
Everything else just went closed source over time, effectively.
That's right.
But before that, every time someone built a model, they open-sourced it so that other people could
use the model and see how great that model was.
Like that was like mostly how it was done.
Sure.
If it was worth anything.
There's certainly some specialized models for translations and whatnot were kept closed.
But like if it was a general model, that was what was done.
Lama 2 was probably the big decision point for us.
Lama 2.
And this is where I think the second thing that came in is a belief that I've had that I was
advancing really strenuously internally that Mark really believes in 2.
And he's written his post about this.
Which is first of all, we're going to make way more progress if these models are open.
Yeah.
Because a lot of these contributions aren't going to come from these big labs.
They're going to come from these little labs.
And we've seen this already with Deep Seek in China, which was put in a tough spot and then innovated incredibly in the memory architectures and a couple of other places to really get amazing results.
And so we really believe we're going to get the most progress collectively.
The second thing is inside this piece is, you know, this is a classic, I believe this is you're going to be commodities.
And you want to commoditize your compliments.
Yes.
And we're in a unique position strategically where our products are made better through AI, which is why we've been investing for so long.
Whether it's recommendation systems in what you're seeing in feed or reels, whether it's simple things like what, for,
Do I put at the top when you type you want to make a new message?
Who do I think you're going to message right now?
Of course.
Little things like that.
It's a really big, expansive things like, hey, here's an entire answer.
Here's an entire search interface that we couldn't do it for in WhatsApp.
Yeah, yeah, yeah, yeah.
That, like, now is a super popular surface.
Yeah.
So there's all these things that are possible for us that are made better by this AI,
but nobody else having this AI can then build our product.
The asymmetry works in our favor.
Yeah, of course.
And so for us, like, commoditizing your compliments is just good business sense
and making sure that there is a lot of competitively priced, if not on.
almost free models out there.
It helps the entire industry,
helps a bunch of small startups and academic labs.
It also helps us.
Yeah, you as the application provider.
So we're all super aligned.
Yeah, you're all in business model alignment and industry.
It's a strong alignment there.
Yes.
So it comes from both this fundamental belief in how this kind of research should be done
and then aligns perfectly a business model.
And so there's no conflict.
Yeah, societal progress plus business model alignment.
It's all together.
It's all going the same direction.
That's awesome.
It's great.
I want to shift gears to talking about the impediments to progress and what you think, you know, are kind of linear versus not.
So the risks to the vision, to the overall vision that you articulated, obviously, hardware, AI capabilities,
yeah, vision capabilities and screens and all that, resolutions.
We talked about the ecosystem and developers and native products.
So maybe just talk about what you see are kind of the linear path things and the things that may be harder or riskier.
we have real invention risk.
There exists risk that the things that we want to build,
we don't have the capacity to build as a society, as a species yet.
Yeah.
And that's not a guarantee.
I think we have windows to us.
You've seen Orion, so it can be done.
Yeah, it feels like it's a cost reduction in exercise.
It's a materials, improving exercise, but it can be done.
There is still some invention risk.
Far bigger than the invention risk, I think, is the adoption risk?
Is it considered socially acceptable?
Are people willing to learn a new modality?
Like, we all learned to type when we were kids at this point.
We were born with phones in our hands at this point.
Are people willing to learn a new modality?
Is it worth it to them?
Ecosystem risk, even bigger than that.
Like, great, you build this thing.
But if it just does like your email and reels,
that's probably not enough.
Do people bring the suite of software
that we require to interact with modern human society
to bear on the device?
Those are all huge risks.
I will say we feel pretty good about where we're getting
on the hardware, on acceptability.
We think we can do those things.
That was not a guarantee before.
I think with the Rayvan meta-glasses,
we're feeling like, okay, we can get through...
You feel like the acceptability.
Humans will accept that I'm using technology.
Within that super interesting regulatory challenges,
here I have an always-on machine
that gives me superhuman sensing.
My vision is better.
My hearing is better.
My memory is better.
That means when I see you a couple years from now,
and I haven't seen you on the internet,
I'm like, ah, God, I remember that.
We did a podcast together.
What's the guy's name?
Can I ask that question?
Am I allowed to ask that question?
What is your right?
It's your face.
showed me your face.
Yeah.
And if I was somebody with a better memory, I could remember the face.
So, like, that happened, but I don't have a great memory.
So am I allowed to use a tool to assist me or not?
So there's really subtle regulatory, privacy, social, acceptability questions that are, like, embedded
here that are super deep individually and can derail the whole thing.
Like, you can easily derail.
Yeah, absolutely.
Easily derail the whole thing and slow progress.
Yeah.
That's the thing is I think we sometimes think in our industry, it's like, feel the dreams.
If you build it, they will come.
And it's like, no, a lot of things have to happen right.
Well, you could also...
That's the whole...
That's the risk.
You're sure you get your hands slough.
Great technology can get derailed for a long period of time.
Nuclear power got derailed.
Yeah, for absolutely stupid reasons.
For seven years, for bad reasons.
We know we're bad now.
And they're just like, they just played it wrong.
Yeah, of course.
And they were like, ah, ignore this.
It's like, no, people actually feel this way.
So I think, yeah, I feel pretty good with the invention risk.
Acceptability risk is looking better than it has been.
But, like, I think there's still a lot of...
big hedges to cross there.
I actually think the ecosystem
was one I would have said previously was the biggest
one, but AI
is now my potential silver bullet there.
If AI becomes the major interface,
then it comes for free.
And I will also say that
we've had such a positive response from
even just set aside Orion, even
the Rayban Metas, companies that want to
work for us and building that platform,
it's not a platform yet.
Yeah, it's not a platform.
There's so little compute. There's still a little compute.
Connect an app.
We literally don't have any space yet.
Yeah.
But we did do a partnership with B-My Eyes, which helps blind and heart of vision people navigate,
and it's really spectacular.
And so there's a little window there where we can start building.
So, yeah, I would say the response has been more positive than I had expected to that.
So everything right now, tailwinds abound, right now, and to be honest, after eight years of
headwinds, it's been a lot of.
Nine years of headwinds, having a year of tailwinds is nice.
Yeah, I'll take it.
I'm not going to look at the face.
No victory loves, yeah, but that's good.
Okay.
But it's all hard.
Yeah, yeah.
And at every point, it could all fail.
Yeah, I like that you just started with.
invention risk. It's like, I don't know, there's many ways this just won't work. Yeah, that's right.
You know, if it does work, it might not take. Well, I'll say two things about this, and this is where
Mark just deserves so much credit, is we're true believers. Like, we have actual conviction. Yeah. Mark
believes this is the next thing. It needs to happen, and it doesn't happen for free. Like, we can be the
ones to do it. Our chief scientist, Michael A. Rash, who's one of my favorite people I've ever gotten
a chance to work with. He talks a lot about the myth of technological eventual.
It doesn't eventually happen.
There's a lot of people in tech.
They're like, yeah, AR will eventually happen.
That's not how it fucking works.
No, not.
That would actually, you have.
A.R. is a specific one that would just absolutely not.
You have to stop and put the money and the time and do it.
Somebody has to stop and do it.
And that is the difference.
The number one thing I'd say is like the difference between us and anybody else is we believe
in this stuff in our cores.
This is the most important work I'll ever get a chance to do.
This is Xerox Park level new stuff where we're rethinking how humans are going to interact
with computers.
It's like J.C.R.
and the human and loop computing, we're seeing that with AI.
It's a rare moment.
It's a rare moment.
It doesn't even happen once a generation, I think.
It may happen every other generation, every third generation.
Like, you don't get a chance to do this all the time.
So we're not missing it.
We're just like, we're gonna do it.
And we may fail, like it's possible.
But we will not fail for lack of effort or belief.
Great. Thanks for time, boss.
Cheers.
Yeah, cheers.
