The Best One Yet - 💏 “The Prenup Podcast” — Prenups’ Millennial pop. Salesforce’s boomerang job. NFL’s turf obsession.

Episode Date: September 18, 2023

The unspoken trend in Millennial weddings right now? Prenups — The prenuptial agreement has gone from taboo topic to financial fun.Jets QB Aaron Rodgers is out for the season… thanks to artificial turf — So we’re looking at why NFL owners are in love with fake grass.And Salesforce has a new strategy: Boomerangs — The software company is re-hiring 3,000 people… who they already fired. $CRM $TTC $LZSubscribe to our newsletter: tboypod.com/newsletterWant merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.comFollow The Best One Yet on Instagram, Twitter, and Tiktok: @tboypodAnd now watch us on Youtube Hosted on Acast. See acast.com/privacy for more information.

This is Nick. This is Jack. Welcome back. It is Monday, September 18th, and today's pod is the best one yet. It is a T-boy, Jack. Are you packed over there, by the way? Yeah, we have a T-boy off-site in Los Angeles this week. I'm very excited.

We're going to L.A.X. We'll sit in traffic at L.A.X. We'll get into more traffic, and we'll end up in Santa Monica eventually. I got a haircut just for the trip, so at least I'll look sharp. I was going to say you're looking fantastic over there. I'm not bringing layered collared shirts. Don't worry. Los Angeles.

It's less about the collars. More about the collagen. True. Let's get the show on the road. All right, let's hit it. First story, what do we got, Jack? The number one unspoken trend in millennial marriages, it's the pre-nup. Pre-nup, Yeti's prenuptial agreements have gone from taboo topic to financial fun.

For our second story, we're looking at Salesforce. Salesforce fired 3,000 people, and now they're rehiring those 3,000 people. It's called the boomerang strategy, and it looks like it works. And our third and final story, get this. More football injuries happen on fake grass than on real grass. But grass doesn't make as much money as turf. Just ask Ed Shearren. But Yeties, before we hit that wonderful mix of stories.

I also ask the Jonas Brothers and a couple other more people. We're just trying not to say with Taylor Swift again. Yeah. A wonderful mix of stories. I can't wait to see a beautiful mix to start the week. Yeties, we are in the heat of PSL season right now. Oh, September. It is the heart of the pumpkin spice.

But Nick and I discovered that we may be facing a pumpkin spice backlash. Jack and I discovered that we may have hit peak pumpkin spice. Yeah. Because according to an Ipsos poll, only one out of five Americans even drinks pumpkin spice. And according to that same poll, 46% of the United States has never even tried a pumpkin spice latte. And they don't even want to either. We're not even rounding up on this thing. What we're discovering is pumpkin spice fatigue.

There's a backlash against pumpkin spice latte. Lates. And guess what that Paul said, Nick, which I find really interesting. This was really interesting. Northeasterners are most likely to hate pumpkin spice flavors. So PSL stock is going down. But we're going to tell you whose stock is going up as a result. Get this. Apple is the new flavor beating pumpkin. Not Apple the company. Apple the fruit. Yeah. Companies are hedging their pumpkin spice bets with investments in Apple, the apple flavor. For example, Bath and Body Works, they are sold out of their apple cider soap this year. Another example, Grove is selling 32% more apple harvest scents than pumpkin spice sense.

And Pinkberry is now low on their apple-spiced frozen yogurt. But Jack, what is the biggest sign yet that we're entering a post-PSL epic? Even Starbucks is pivoting away from the old faithful from pumpkin spice flavors. Because Starbucks just launched the iced apple, crisp oat, shake, and espresso, real thing, actual name. So Starbucks is spending more. more time in an apple orchard than a pumpkin patch. So Jack and I gotta ask, besties, what really is the flavor of the fall? Is it Maple Mojo?

Is it cool cranberry? Is it sweater-weather cinnamon? Yetis, hit us up at T-Boy Pod. We want to know what you think. I'll take all of the above, except Pumpkin Spice Latte. That's not for me. Who can beat the Pumpkin spice? My name is literally in Jackalanturn, and I don't want a pumpkin.

Let's hit our three stories. 15 years before this song Two boys from the Northeast met in the dorm They had an idea That caused a cultural storm It's the best one 50% That's a fat tip

Tea boy city on your at list If you know you know Cause we're ready to go We can't wait no more So just start the show Our first story The unspoken new wedding trend That no one is talking about right now

It's the pre-up The pre-up is trending Millennials are causing a pop In pre-nuptual agreements and we found three reasons why. But Yetis, before Jack and I jumped to this story, trigger warning. If you just got engaged to a Sugar Mama,

you might want to switch the pod to something else. Pause the pod. You're not going to like the rest of this story. Because besties and yetis, we need to talk about the pre-nup. Yes, we do. The pre-nup, the most controversial contract in all of love. Well, before we get to the story,

let's flip open the glossary here. A pre-nuptual agreement is a contract. An agreement. Before. pre the marriage nuptials prenuptial agreements determine the financial conditions of a divorce if there's no prenuptial agreement then that judge is going to rule 50 50 in the case of a divorce over all those assets if there is a pre-nup then the situation will probably go back to like the pre-wedding situation for both sides now yet he's jack and i should sprinkle on some context here because

historically the pre-nup was an offensive concept yeah the pre-nup means you're putting money over romance It means you're putting finances before forever. Yeah. Remember George Costanza? He tried to break up with a woman by proposing a pre-up, and she laughed in his face. He literally used a pre-up as a weapon to get out of a relationship. That's how tough it is. Needless to say, it didn't work for George.

Good luck, Susan. Another historical element of the pre-up is that they were only for couples with a major wealth imbalance between the two. When a celebrity marries a normie, she doesn't want to lose her whole fortune in a breakup, so she has him sign a pre-na. Again, that's what we think about the pre-up when we get it in our heads. But here's the news. Millennials have officially embraced the pre-up. Millennials have normalized to the pre-nup. The pre-nup is the new wedding trend nobody's talking about. Yeah, it's like a photo booth.

Or a donut wall. They're at like every wedding and you didn't realize it. Get this, Yeties. According to one survey in 2010, only 3% of couples got pre-nups. But another survey last year by the Harris Poll showed that that percentage is up to 15%. 15% of couples now get pre-ups. Say yes to the dress and then say yes to the pre-up, Jack. I actually say my lawyer is going to have to see this before I say yes.

So yet he's Jack and I got curious about this story. We jumped in T-boy style and we discovered three reasons why millennials love pre-ups. Three reasons that our generation is popping the question on paper before at the altar. Three reasons why you get down on one knee and ask sign here and here and initial here. I'm just going to need your John Hancock on page 12. The first reason, it's just realism. Because our generation grew up seeing a lot of divorce all around us. So it's naive to think that all marriages last forever.

The number one reason for divorce is money. The millennials don't want to repeat that mistake. No, they don't. Which leads to the second reason for the jump in pre-nups, the delayed wedding. Millennials are marrying later than previous generations, so they have more assets of their own by the time they get married. With more money at stake for men,

And women, you're more likely to get a pre-up. And the third reason we think there's a pre-up trending right now, it's that we've all misunderstood the pre-nup. The third reason, it's our takeaway. Jack, let's lawyer up and hit that takeaway. So, Jack, what's the takeaway for our buddies who are everyone getting married? It's time to redefine the pre-up. Yeties, full disclosure here.

This is Nick, that's Jack. And neither one of us actually has a pre-naut. Yeah, I didn't sign a pre-nup. But we do have friends with pre-tri-tri-fell. But we do have friends with pre-ups, and not all of them had pre-ups because of a wealth imbalance. We think the pre-nup has been misunderstood. It's been defined by an old, outdated reputation. So, besties, here's the new way to think about the pre-nup.

The pre-nup is an open conversation about all your finances. The pre-nup is hoping for the best, but having a plan if the worst should happen. The pre-nup is having an awareness and an agreement about what each brings to the table. Which is their assets. And what each owes. Which is their debt. Marriage is the biggest legally binding contract of your life. The finances should be clear.

And divorce is the biggest legal change of your life. You don't want it to be messy, should it happen? So Yetis, we're not endorsing the pre-up and we're not judging it. We're just saying that what a pre-up means today is different than what it's meant in the past. So it's time to redefine the pre-up. For our second story, Salesforce is hiring 3,000 boomerang workers. That's right. boomerang workers. We'll get to the boomerang in a second, but they're doing it because Salesforce

has discovered the biggest hidden cost in business. Yeah, it is Salesforce. Salesforce needs a Salesforce, literally. That's the news from Salesforce's CEO, Mark Beniofeyoff, last week at his Dreamforce conference. Salesforce, it is the biggest employer in all of San Francisco. The Salesforce Tower is the tallest tower west of the Mississippi River. And this $200 billion dollar customer a relationship company sells software used by salespeople across all industries to sell stuff. That's pretty straightforward. Their mission, sell. The name is the business. And the stock is up 60% this year. But Benioff wants to supercharge growth of his company and their software sales. The plan for salesports to grow faster is higher 3,300 people as soon as possible.

Now, the reason that's a shocking plan, he just laid off 8,000 people earlier this year. Just make sure I got the number straight here, Jack. Salesforce just fired 8,000 people, and now they want to hire 3,000 people? Sounds like Mark Benioff has some regerts. And it shows out quickly the economic mood has flipped from gloomy to rosy. Six months ago, Benioff wanted less Salesforce. Now he needs more Salesforce. But here's the funny thing, Yetis.

You know who exactly Salesforce is targeting with this big new hire? Salesforce wants boomerangs. Boomerangs. Boomerangs. A boomerang. Specifically, someone who has worked at a boomerang. Salesforce before, but doesn't work at Salesforce right now. And Salesforce has got a whole lot of boomerangs because Salesforce was founded back in 1999 before Y2K. Salesforce may have a bigger alumni

base than the University of Michigan. Jack, Salesforce should be sending a team to the Olympics. Mark Benioff wants to hire ex-salesforcers back into Salesforce. He wants boomerings. Bring back the boomerangs, baby. And why does he want boomerangs? Because they're cheaper to train. Yeah, they used To work here, they remember the core business. They remember the core this. They even remember that the bathroom's on the left and you need to jiggle the key just like this to get in. Yet he's working at Salesforce is like ratting a bike.

You never really forget your first Salesforce dashboard. It's like it was yesterday, Jack. For boomerangs, there's no orientation needed. They can get back up to speed really quickly and be productive for Salesforce again. And it's a pretty simple calculation on the revenue side too, right, Jack? X Salesforceers will sell Salesforce software better than a newbie who's just learning the rope. She sells seashells. I know.

After all, Yetis, there are 8,000 people who worked at Salesforce just a few months ago, and now they need a job. Honestly, we hope they don't take it because that would be like emotionally tolling to work for the company that just fired you. And because of our takeaway. So, Jack, what's the takeaway for our buddies

over at Salesforce? The greatest hidden cost of business is turnover and training. Now, yet, is this boomerang plan? It sounds simple. It sounds clever. It sounds solutions oriented, but it hides a dirty secret. It hides the cost of turnover and training, which are huge for businesses.

Huge. First, there are the financial costs of firing. If you fire someone, you have to do HR paperwork, you have to get the lawyers involved, you may have to offer severance payments. And then there are the financial costs of hiring. You have to recruit somebody, interview them, do a background check on them, maybe give them a drug test, then you need to hire them and train them for months. And then there are the brain drain costs. costs. Institutional knowledge gets lost when employees leave the company. And there are the opportunity

costs. Nick, it takes a long time for a new worker to become as productive as the old worker they replaced. And we haven't even talked about the unquantifiable emotional costs. The emotional cost of layoffs is huge. Moral? It goes way down across the whole company during layoffs. And then you're hiring new people. You got some rando sitting next to a young lunch. That's awkward. Those are the many reasons why Benioff is going after boomerangs right now. It's also why he shouldn't have done such a big layoff in the first place. Because the greatest hidden cost of business is turnover and training. For our third and final story, the biggest injury of the NFL season was bad news for artificial turf, but it was great news for grass. But Nick and I are going to tell you why NFL

stadiums are sticking with artificial turf anyway. Jack, let's go back to last week in the very first drive of the very first quarter of the very first football game of the year, the entire Jets season was over. The quarterback Aaron Rogers, who was supposed to be the Jets' savior, tore his Achilles and he's out for the whole year. Now, yet he's won a fourth-time MVP quarterback gets hurt. The people, they look for a scapegoat. New York fans, they look for a scapegoat. And this time, they didn't blame the Patriots or Bill Belichick. And they didn't blame any other NFL team either, or the Bills who they were playing against. They didn't even blame Rogers for microdosing on mushrooms before the game.

Jets fans blamed artificial turf. They blamed the turf. They blamed the very ground that the game was being played on. They blamed the leaves of artificial grass that grabbed Rogers' foot and didn't let it slide out and instead ripped his Achilles. Yeah, including the little rubber bubbles that are in there that get in everyone's socks after the game. And this is actually part of a greater movement. The NFL Players Association wants to make all 32 NFL teams, go all natural.

They want the entire football league to grab some fertilizer and plant some grass on those fields. They want to ban artificial turf in the NFL. Now, Yeties, Jack and I got curious about this. So we jumped in T-boy style to the data because we had some questions. Is turf really worse than grass in terms of injuries? Is turf actually tougher than grass when it comes to playing on? I played four years at Middlebury College. And I played the first two on grass and the second two on artificial turf.

And Jack, I played lacrosse frequently on. on concrete in New York, but also on grass and turf. So you and I, we are uniquely qualified to answer this data question. I can tell you that turf is faster than grass. That's for sure. You run faster on that turf. Jack, let's talk about the injuries when it comes to turf-first grass, because that's where it gets interesting. We looked at the data and we can tell you, more injuries occur on artificial turf than on natural grass. Get this yet is. According to the NFL Players Association, in 10 of the last 11 seasons, there was a higher rate of injury on synthetic surfaces than on natural grass. In fact, last year, the injury rate on turf was 37% higher than on

natural grass. Hang up the cleats and grab the lawnmower. Turf should be getting eaten up by grass when you hear those numbers. Yeah. If turf is literally injuring our players, why are the stadiums switching to turf? Jack, I heard Mark Sanchez pulled a hammy just by smelling the turf a few years ago. Now, the teams with domes, we understand they can't grow natural grass. But what about MetLife Stadium where Aaron Rogers got hurt. Well, the answer for why there's more turf than grass is business. So, Jack, what's the takeaway for our buddies holding the cow skin? The real reason stadiums have artificial turf is concerts.

Yeties, we know what you're thinking over there. Turf, it's cheaper to maintain than grass, no lawnmower, no water. That's the reason why they're not using grass. That's true. Stadiums save money by using turf. But the real reason stadiums love turf is concerts. Guess what you can do with turf that's really? really hard to do on grass.

Put up a huge stage for Taylor Swift to put on an epic concert. NFL teams, they know they can sell more tickets to Beyonce than to a Buffalo Bills fan. Nick and I jumped in T-boy style. MetLife Stadium in New Jersey hosts the most football games of any stadium because they have two teams that play there, the Giants and the Jets. That stadium will host 17 football games this year, but it will also host 22 concerts. That means they have higher ticket sales for concerts than they do for NFL. games. So besties, the real reason why they don't want to use grass in the NFL, it's because

turf brings the eras tour to town. The real reason stadiums prefer artificial turf is concerts. It's the concerts. They tell Taylor Swift to break a leg, and then they literally break a leg. Jack, can you whip up the takeaways for us to kick off the week? Millennials are normalizing prenuptial agreements. 15% of couples last year had one. Yeties, that's why it's time to redefine the pre-up. For our second story, Salesforce is hiring 3,000 new salespeople targeting boomerang workers. Boomerangs reveal the biggest hidden cost in business, turnover, and training. And our third and final story is the NFL. It's under pressure to go all-natural grass, but they won't do it. The real reason stadiums prefer turf, it's not the lawn mowing costs, it's the concerts.

But yet, this pod's not over yet. Here's what else you need to know today. First, on Friday, Like we worried about, the auto workers walked off the job at three car making plants, one of Ford's, one of GMs, and one of Chrysler's. So 150,000 worker auto union plans to walk off even more factories as the strike continues. And second, this is weird. Planet Fitness's legendary CEO of 10 years suddenly like disappeared. He is gone from the company and no one knows what's going on. He was fired by the board. And the stock plummeted by 15% because we don't know why. And finally, we just got the.

The number is Mattel just announced that Barbie's toy sales jumped 25% since the movie debut. That's not just a movie ROI. No, it is not. That's a positive investment. And that's a real auditing term. Now, time for the best fact yet. This one sent in by Melanie Brooke from lovely Portland, Oregon. Do you know, Nick?

This is a trivia question. Which U.S. state contains the most lakes? I mean, Jack, we are license plate guys. I'm going with the license plate thing here. You know, Minnesota, home to 1,000 lakes, right? They literally have a butter company called Land of Lakes in Minnesota. There is more lakes than there is land in that land. But the answer is not Minnesota.

It's actually Alaska. Alaska, there are 3,000 named lakes in Alaska. And that's not even the shocking part. Get this, there's 3 million unnamed lakes. That's just scary, Jack. Alaska should sell the naming rights to these lakes. Apparently, Alaska accounts for almost half of the United States. surface water. That's because Alaska

is bigger in terms of land than the next three biggest states combined. Yetis, if you're thirsty, don't eat a watermelon. Just go to Alaska. It's roomy. Yiddies, you look fantastic to kick off the week, but Jack and I want to know, what is the flavor of fall that

could unseat pumpkin spice? If it's not pumpkin spiced, what is it? Maple Mojo, cool cranberry, maybe a type of squash, what could it be? Let us know. Nick and I, we'll see it tomorrow. And before we go, congratulations and good luck to John Dutcoe, who is running the DC half marathon. And congratulations to Jessica Hecht, who just passed her med school exam in the Bronx. And Jared Frost and Allison Gibble are two pharmacists with a new baby, their first baby,

over in Wisconsin. Congratulations to Francisco and Andrea, who are celebrating six years together after getting married on a boat in Austin. And congrats to the entire Niantic team in San Francisco. They just launched the Monster Hunter Now game, and they already have 3 million users. Congratulations to Frank, Tariq, and Megna, who just launched the Table 1 app to get hard-to-get restaurant reservations. And Andrew Valleha, the king of Murray Hill, is celebrating at Dorians tonight. Happy birthday to Big Papa Josh Waldron in Brentwood, California. And three-year-leddie, legendary Yeti, Jen Torres is having a birthday down in Miami. Happy birthday to Libby Frost.

the trendsetter of New York City celebrating with their buddies. Xavier Hernandez, enjoy that birthday in the Jerupa Valley of California. Happy birthday to Dave Brila. And honestly, thank you for teaching this pod to your class at Northwestern. To all the Northwestern Wildcats out there, celebrate the wins.