the bossbabe podcast - 294. I Fell Out Of Love With My Business... The EXACT 5 Things That Sabotaged Me + How I Turned It All Around!
Episode Date: June 6, 2023Today Natalie is back on the mic and sharing 5 of the biggest things that led to stagnant growth at bossbabe + the greatest lessons that came out of that season. She’s diving deep into the micro-det...ails, the small decisions, the backstory, and the patterns that were sabotaging the business and creating chronic burnout that ultimately led to her needing to take a step back completely. You’ll get all the juice in todays episode + hear EXACTLY what Natalie did to turn it all around, design a whole new approach to how she shows up as the best CEO possible, and fall back in love with the business. This episode is for all the entrepreneurs, ambitious women, digital CEOs, and mamas who are feeling that sense of overwhelm and want to do something about it asap. HIGHLIGHTS The secret to having uncomfortable conversations + how NOT having them is dragging your business down. The real behind-the-scenes on how the pattern of saying "yes" was secretly sabotaging my success + how to decide what you should ACTUALLY spend your time on. How I implemented my life + business rhythm and how that guides me each day and week to gain massive momentum. LINKS DM “FREEDOM” to @iamnatalie to be the first to learn about our brand new Business + Life By Design program! Save your seat at James Wedmore’s totally free Rise of The Digital CEO Training - http://www.bossbabe.com/rise FOLLOW bossbabe: @bossbabe.inc Natalie Ellis: @iamnatalie
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a boss babe is unapologetically ambitious and paves the way for herself and other women to rise
keep going and fighting on she is on a mission to be her best self in all areas it's just believing
in yourself confidently stepping outside her comfort zone to create her own vision of success. Okay, listen, I went through a period of time where I completely fell
out of love with my business. And as I've really dissected that, trying to make sure none of you
make the same mistakes I did, I was able to see there were five things specifically that I think
really sabotaged me. And so I'm sharing all of them
with you. This is a very transparent episode, and I'm also going to share what I did to turn it
around. So my hope is not only can you avoid the things that I think didn't support me in my
business, but you can take away and implement some of the things that I think really did support me
and have supported me in turning things around. And one really big thing, you heard my
episode with James Wedmore. He has been so important to me on this journey of falling back in love with
my business and finding my freedom and being able to scale in a way that feels really good. He's been
running an incredible free event. It's called Rise of the Digital CEO. If you want to sign up, you can
actually instantly get access to his replays want to sign up, you can actually instantly
get access to his replays. And in addition, you'll get to see the extra live events that
are happening this week. All you've got to do is head to bossbabe.com forward slash rise to sign
up. And at the end of this live event, something really fun between James and Boss Babe is going
to be announced. I'm very, very excited for you to hear about this. You'll be one of the first to hear about it if you've signed up. So make sure you do. That's bossbabe.com
forward slash rise. And with that, let's dive straight in because we've got a lot to cover.
So I wanted to take some time to deep dive into my own personal business lessons because I know
in the episodes with James, I shared little bits here and there, and we got a lot of his perspectives on some of the big mistakes that he made and what he did to
be able to pivot his business to create a life by design. And I wanted to get into that with you
guys and my own personal experience too, because I feel like there is so much that I can share.
One question that I get a lot is, Natalie, where do you spend your time? Because
a lot of people are wanting to grow a big audience, to build a successful business,
to bring in that revenue, to build a team. And I think there's a lot of confusion around where
do I spend my time? And so I always say success leaves clues. And I think a lot of people are
looking at others to say, okay, well, what are you spending your time on?
What are the things you're doing that's really moving the needle for you that I could internalize and think about how I can use that in my own business too?
So we're going to get into all of that.
But where I thought I would start was kind of the opposite.
Five things that I was doing that actually contributed to stagnant growth in my business, to burnout and falling out of love, quite frankly, with my business. I wanted to start there because my hope in being
really transparent and sharing this is that you can avoid the mistakes that I made and you can
kind of skip past that part and build something that does feel great. Because I've been in
business for a really long time and I feel like I have gone through seasons where things felt amazing and I felt really aligned. And then I also went through a very long season
where it didn't. I went through a long season where the business externally looked great, but
profit margins were being squashed. And externally, it might have looked like we were making a ton of
money, but actually the profit margins were starting to decline. And I could really see that. And so changes were needed.
And there's been times, you know, where I felt crazy burnout. And in those times, I've never
been able to show up and kind of say that things are going well when they aren't. It's just not my
personality. And so I've really retreated and, you know, step back from what everyone might see, you know, doing less content and stuff, which ultimately then doesn't
support the business. And so I thought now that I've come out of that season, being able to be
really honest about what those things have looked like, hopefully will support you and being able to
avoid it. So I've came up with five things that I want to share that I think really contributed to that place that I was in.
And then we'll talk about what got me out of that.
So the first thing, and this is not kind of in order of importance, but the first thing that come to mind that I want to share was not holding my boundaries strong enough.
And that's really interesting because you probably hear me talk about boundaries a lot.
But what I've learned is when you are really in love with your business, your boundaries are a bit more flexible because you have the freedom.
Now I'm so in love with what I do.
It doesn't matter to me if I hop on to create some content on a weekend or I create a podcast
after my baby goes to bed.
Whereas when I was in the season
of really not liking my business
and really not feeling invested in it in the same way,
there was no way I would be working weekends and evenings.
I would hold those boundaries strong.
However, what I wasn't holding strong
was the way in which people could interact me
within the business.
And I also just want to say,
I'm not trying to make anyone wrong here.
This is fully my responsibility
and my responsibility only a boundary is not you cannot vox on me at this hour a boundary is I'm
not going to respond if you do and so again I'm not making anyone wrong but I would get voxers at
all hours and if anyone doesn't know what that is it's's a voice app. I would get WhatsApp at all hours,
Slack. I would get assigned things in a sauna with like a day deadline where it would be impossible to do. I was really at the mercy of my business and the people in it. And I really struggled to
set the boundaries around that because I was so exhausted. It was almost like I just kept thinking,
okay, if I answer this, if I just get through this, then hopefully the list will get shorter and shorter. And it didn't. And so now that I'm in a place
where I have a really strong rhythm of my week, the way I run my week has a rhythm, the way I run
my month has a rhythm. And people don't just assign me something to do tomorrow. If they want
something recorded, they'll assign it to me for a recording day and
they do it with way more notice or people aren't just going to send me a voice note to ask a
question. There's a process now that they will run through to check whether I actually need to be
asked that question. And if I do, where's the appropriate place to put it and how long is it
going to take to get a response? So there's now rhythms in place and
processes in place that weren't in place before. That can take a toll on your relationships too,
because you can end up building resentment for the people that feel like they're breaking your
boundaries constantly when actually it's just you're not protecting yours. It can create a lot
of resentment. So again, it's actually really powerful and important for your relationships
to set those boundaries.
It's not you saying, actually, you know, this relationship isn't important to me, so I'm
putting a boundary around it. It's actually, this relationship is really important to me,
and that's why this boundary is here, because I don't want to build up that resentment.
Another thing was avoiding difficult conversations. This really, really contributed to my, I think, falling out of love
with my business, low motivation, getting really burned out, and ultimately the business stagnating.
Because ultimately, you know, as the CEO, as the primary revenue driver of the business, as the
content creator, if I'm not feeling inspired and motivated, then that's going to reflect in the
business's bottom line. And I have to take full responsibility for that. I am not feeling inspired and motivated, then that's going to reflect in the business's
bottom line. And I have to take full responsibility for that. I am not trying to shy away from that.
The reason the business was stagnant and growing was because of me and nobody else. And I was
avoiding difficult conversations. I was in a place of not wanting to upset anyone. So then I would
walk on eggshells and bury things down. I would not hold people accountable. And if someone wasn't hitting their metrics,
I would jump in and hit them for them.
You know, if we were in our weekly meetings
and I could see a metric was in the red
and it wasn't being hit,
instead of having conversations with that person
to coach them forward
and coach them to be able to hit those metrics,
I would just jump in and hit them myself.
And I would do that because I would be like, well, it's faster if I do it. Okay, well, I would just jump in and hit them myself. And I would do that because I
would be like, well, it's faster if I do it. Okay. Well, I could do that easily. Okay. I know what
needs to be done. That's often the easy way out. The more challenging, but the most important part
of moving through something like that is having those uncomfortable conversations to say, you know,
you aren't hitting the mark here. You're not hitting the metrics that we've both agreed on and coaching them either forward to hitting those metrics or figuring out if they're not in the
right seat or if they're not able to hit those metrics. Those conversations are really important
to have. And I think it's the kind of thing where you only get good at them by doing it.
It's not like you wake up one day and you're like, okay, I'm a serious businesswoman now. I'm fine having uncomfortable conversations.
It's just having them and holding strong in your own.
If someone does have an emotional reaction, holding strong in yourself to know that you
still get to have that conversation.
And that's the place I'm in now where, you know, if I need to have a conversation with
someone, if they have a big emotional outburst,
what I would do in the past is I would put my needs and the needs of the business aside
to comfort that person. And actually that's not serving me, the business or that person.
And so now after investing in a lot of coaching and learning, what I'm able to do in those
conversations is have those conversations to talk about where the metrics are falling, you know, where the agreements aren't being held up
and then be able to coach that person to hit that metric or to come up with a renegotiation of the
metric. I feel a lot more comfortable doing that now, but I really did have to invest in the
coaching around that because I just found it a lot easier to kind of park things to the side
and do more work myself. And that's just not helpful. That's not how we grow a business.
That's not how we grow as human beings. And it's such an edge, I think, for a lot of us as
entrepreneurs. So it was definitely a big reason that contributed to that. And again, it contributes
to burnout because then you end up taking on way more than you want to be taking on. And also,
if you're holding on to resentment, if you're holding on to annoyance, frustration with people that you're
working with, contractors, vendors, anything like that, if you're holding on to that, that takes
energy. That is an energy leak. That is going to make you feel burned out if you hold on to that
for long enough. Which leads me on to another thing. I had such a habit,
or should I say a pattern, of saying yes to things because I felt like a lot of my worth was being
proven through my productivity. My worth being proven through not letting people down, you know,
always coming through, saying yes, yes I can take take that on yes I can do that look how much
I can put on my plate and I had a real pattern of doing this and it almost just became to a point I
just said yes and sometimes I wouldn't even question if that thing was going to move the
needle I would just say yes because I thought okay I'm being asked for it's obviously important to
that person their role so I'll get it done.
Whereas now my team will tell you,
I push back a lot.
If I get assigned something and I go take a look at it
and it's feeling like
this is not the best use of my time,
I'm really going to challenge my team on that.
I'm going to say, hey,
this is feeling like
it's not the best use of my time
and here's why.
Tell me if you're seeing something different.
And even if they come back with a reason why they still feel like I should do it, I'll still push if I don't think so.
And the reason is because I want them to see through the lens I see through when I'm deciding
what to spend time on and letting them know, hey, if I say yes to this, I have to say no to that
other thing. So which one's more important to you? Which one's more important to the business? Which
one's more important for our results? And I definitely learned that when my time became a lot more
stretched after having a baby because I wasn't willing to just sacrifice time with my baby to
say yes to everyone else. I really, I would say became ruthless with my time because my time came
at a cost. Beforehand, you know, I had a lot
more time on my hands. It's not to say you need to have a baby to come to this realization. I just
did have more time on my hands. Whereas now I see that my time really has a cost because I adore
spending time with my baby. I adore being a mother. That's for me the most important role that I hold.
And so I'm not just going to say yes to please everyone else. And doing so meant that when I was saying yes to certain things, I was saying no to
certain things. And the things that I was saying no to were actually the things that were going to
grow the business and move the needle. And so I was saying yes, which meant I was falling out of
love with my business. I was saying yes, things I didn't actually want to be doing. I was saying yes
too often. So I was burning out. And then I was saying yes too often that the things that really needed my attention weren't getting
my attention. I also want to share you know as a business owner, as a CEO, your team might not see
the things that you're actually doing that is moving the business forward. They might not see
the contribution that you're having to the business because you're not sharing constantly everything that you're doing. And so it's really important that you communicate to the team
where you are best utilized, where your zone of excellence is, and what might not be, you know,
the best use of your time. It's really important that you communicate with them because chances
are they don't know and they don't know what your capacity is at and they don't know that what they've assigned you actually isn't the best use of your time. And so the more you
communicate is supporting them and being able to then work out how they can move pieces around to
still hit their metrics. Let's take a quick pause to talk about my new favorite all-in-one platform,
Kajabi. You know I've been singing their praises lately because they have helped our business run
so much smoother and with way less complexity, which I love. Not to mention our team couldn't be happier because now everything
is in one place so it makes collecting data, creating pages, collecting payment, all the things
so much simpler. One of our mottos at Boss Babe is simplify to amplify and Kajabi has really helped
us do that this year. So of course I needed to share it here
with you. It's the perfect time of year to do a bit of spring cleaning in your business, you know,
get rid of the complexity and instead really focus on getting organized and making things as smooth
as possible. I definitely recommend Kajabi to all of my clients and students. So if you're listening
and haven't checked out Kajabi yet now is the perfect time to do so
because they are offering Boss Babe listeners a 30-day free trial go to kajabi.com slash Boss Babe
to claim your 30-day free trial that's kajabi.com slash Boss Babe another thing was not making risky
decisions now you might think that sounds a little counterintuitive, but it's not. So I have
talked a long time about having one focus and going all in on one thing. And the reason that
I talk about it is because I really learned it the hard way. I made a lot of decisions that I
wasn't willing to take the full risk on. I'd say, yes, let's go and do this one thing. But I wouldn't say let's go all in on this one thing.
Even if I felt really convicted in it,
I would, you know, sometimes listen to others
that were feeling a bit more anxious about it,
which I get because also not everyone loves the risk.
That's why great entrepreneurs make great entrepreneurs,
I think, is because they're willing to take calculated risks,
but not everyone is willing to. And so I would sometimes listen to those who
had an argument why we shouldn't, and I would have my team kind of straddling strategies,
which really wasn't the best thing to do. And what I realized was I was letting my team down
if they were feeling anxious about going all in in something, I hadn't put the confidence
in them, in the vision. I just hadn't communicated the vision clearly enough. And I hadn't communicated
my confidence in the vision clearly enough so that they felt confident going all in.
And everything I'm sharing with you, by the way, this is our full responsibilities as business
owners, as leaders, as CEOs. There's no one else that can take responsibility for this.
And so again, yeah, I wasn't making enough risky decisions. There's no one else that can take responsibility for this. And so again,
yeah, I wasn't making enough risky decisions. There were times when I should have said to my
team, I get that this is a risk, but we're going to go all in and here's why. And not have people
with fragmented attention because fragmented attention will give you fragmented results.
Diluted attention will give you diluted results. Diluted focus will give you diluted results.
I was having my team with their focus diluted.
And that's just not the best way to run the business.
It would be so much better if I had all of my team rowing in the same direction towards
one goal, one launch, one number, one thing.
And I can look back and see a lot of points that I didn't do that.
And it's been a really great lesson. And I would say we've got a lot better at that. And we still need to hold
ourselves accountable because also I'm an entrepreneur just like you and shiny object
syndrome still affects me just like it probably affects you. Shiny object syndrome is real. I feel
like I have a new idea with every shower that I have
right and so I do have to hold myself accountable and I inside my operating system I have a place
for ideas where they can come out of my head and they can sit in my operating system
and I know that they aren't going anywhere and I can come back to them at any time
but we do all need to stay focused on one thing. And it's my job as a leader to allow people
to feel safe in that. And then the last thing was making decisions from a place of burnout and doing
things I probably wouldn't have done otherwise, whether that's certain partnerships I entered into
with, you know, the business and other businesses, whether it was certain launches, maybe,
whether it was certain hires, so many different things, you know, I definitely can see that I
made those decisions from a place of burnout or from a place of low confidence. And if I was
performing at my highest, in my highest self, I wouldn't have made those decisions. I would have negotiated
differently. I would have known what was actually going to be supportive for me in the business.
I would have known when a good deal was a good deal. Whereas when you aren't focused on being
your best self, when you're not, you know, well rested, when you're working on things that really
light you up, when you've got a big vision to work towards and a great strategy that's going to get
you there, when you don't have those things, you can end up feeling
really lost. You can lose your confidence. You can be in a place of tiredness where you're just like,
oh, that one person's going to make everything better. Or, you know, if we partner with this
company, it's going to take all of this stress away. And it just doesn't work like that. And so
I have a rule now that I don't make
decisions from a place of burnout and I don't make decisions if I'm not feeling like I am in a great
place to make a decision and so I will check in with myself before I say yes to any kind of big
decision whether it's partnership, team members, products, directions. I have to be in the best place.
And so it's my job as a founder to keep myself in that place.
And again, I've built it into my rhythm now.
I've built it into my operating system.
I even have a list of things that I know I need to do on a daily, weekly, monthly, quarterly
basis to be my best self.
That list is really, really important to me because I know if
I'm doing those things, I am going to be operating in a place that an eight-figure business owner
operates from. That's something James was talking about when we had that conversation about what
took you from two to 10 million. And he was like, I knew I needed to operate as an eight-figure
business owner. And if you're looking to make leaps, whether that's you just want to operate as an eight-figure business owner. And if you're looking to make leaps, whether that's you just want to operate, and not just, but you want to operate as someone who owns a business.
If you are working for a company right now and you want to be operating as an entrepreneur
or a six-figure entrepreneur, a seven-figure entrepreneur, an eight, nine, whatever your
vision is, you have to be able to get in the mindset of operating as that person.
And that often means that we really need to get ourselves in a great mental state and we need to get ourselves in a
place where we can do that. So that was a lot of what contributed to where I didn't want to be.
Let's talk about what contributed to getting where I am now and what has been amazing. The first thing,
which kind of goes without saying, but all too often we don't do it. And I love what James says
around creating a business by design. I step back to create a vision for what I wanted my business
and my life to look like by design. I've always been really intentional about creating
my reality and not just being in it. And I realized for a while I'd stopped doing that.
I just kind of kept going where the tide would take me. And it was really important for me to
step back and really draw a line in the sand and say, okay, here's where I know I want to go. Here's what I
want my life to look like. And therefore, here's what I want my business to look like. So I designed
my life and then I designed my business around my life. So I got really, really clear on what
that vision looked like. And I can share it with you. For me, it was really important to have a business with really healthy
profit margins. I wanted to have that freedom. I wanted to have a really healthy, profitable
business. That was really important to me. Instead of being able to set those financial goals
and have those margins felt really important. I wanted to have a business that gave me a lot of freedom.
I don't want to work a ton of hours.
I want my work to be very fluid based on my motivation.
I don't know if anyone can relate, but I go through sprints.
I have sprints where I really am so inspired and motivated and I want to work, work, work.
And I also go through sprints where I just want to really relax, reset, take a step
back, do a ton of reading, learning, gathering, getting motivated, coming up with the next idea.
That was really important to me. I also wanted to have a business where I could have a lot of
impact, but maybe with fewer people. And so what I mean by that is you know I have an audience of almost
if not more four million people and sometimes that means that a lot of the content I put out
I'm not 100% sure is it landing like I haven't had a one-to-one conversation with someone in a
while like I'm not 100% sure if it's landing and there was a sense of emptiness there I'm just
going to be totally honest with you and I've craved, which is why last year I did something about it.
I've really craved having those one-to-one connections, having those smaller groups that
I can work with and connecting with more people.
And that's been really important to me.
And it just makes me feel so much more motivated to really see the direct impact
that I get to have on people's businesses and lives and so that again has come through and
yeah I wanted my business ultimately to support the life that I wanted to create and the life
that I want to create is a really happy healthy abundant, exciting life for me and my family. So an example
of that is this summer, we are going away for months and we're going to be living all across
Europe all summer. That feels so expansive. It's going to be amazing for our relationship,
for Noemi to be able to explore like that, for our health to be able to just
unplug and reset. And it's just going to feel so amazing. And that's really important to me.
You know, we've built our dream house and we have made some investments in companies that we truly
believe are going to change the world for the better. That feels really, really expansive to me.
There's so many things, you know, the financial location
schedule freedom that I really want to create. And that's been something that I have intentionally
created. And, you know, I want to be able to take time away from my business to work on my inner
freedom. I talk a lot about inner freedom, but it's feeling free inside. It's not, you know,
living life out of obligation. It's not meaning that you're giving your entire life sacrifice for your business. I have hobbies.
I love doing coaching and therapy and retreats and learning about myself and my desires and how
I can be the best version of myself. That's really important to me. So I stepped back and I
really thought about creating my life, my business by design. I got a
lot of mentorship, both in business and in my personal life. I've invested so much money in
mentorship, you guys, over the years, and I've never regretted those decisions. Any single time
I want to make a change or I want to level up, I invest because I know it's going to shortcut my
success and I love to be supported through it, which is ultimately how I met James, which is why we now have the podcast that we have,
had to make some difficult decisions. That wasn't easy. I would say that's the thing that probably
gave me the most sleepless nights. That has been really challenging. And I worked with mentors to
be able to make those decisions and to come to the realizations that I did. That's been really challenging, but also really important. And then ultimately focusing
on where I can uniquely move the needle. In our business, you know, there's generally two places
that as the founders, CEOs, we want to focus. One, it is growing our audience, growing an audience
of people that we can impact and that
will ultimately eventually want to buy from us. That's kind of the long-term play. And the short
term play is actually getting those people to buy from us. So, you know, putting products in front
of them that we know are really going to serve them and we're putting them in front of the right
person with the right messaging and it's a fit for them. And that's kind of the shorter term.
And what I mean by that is you see the benefit of that instantly in your business in terms of revenue. The long
term, it's more of an investment in the long term. And the short term is when you see the benefits
and revenue coming in. And so it's really important as founders, we think about what that is for us.
What can we be doing to really grow that audience and that pool of buyers? What
are we really uniquely positioned to do? And then in the short term, how are we bringing in that
revenue consistently day after day, week after week, month after month, building that rhythm?
How are we able to do that? And what I've been able to do is figure out what those things are
for me. And I've created an entire life
and business rhythm around it
so that I don't even need to think anymore
about is what I'm doing moving the needle.
Everything is mapped out for me in a way
that I know on a Monday, Tuesday, Wednesday,
whatever day it is, I know what I'm doing.
I have a rhythm and it's all in a spreadsheet.
It's all pre-prepped for me.
And I know if I just follow this rhythm, I'm getting results. Follow the rhythm, get results. And every little
tweak I make, things grow. And I can honestly say the business has never been in a better place.
I've never felt more free. I've never felt happier. The business has never been so good. I really,
really will say that. And it's not, you know,
you make these changes and tomorrow everything's different. I'm not saying that. Listen, it's been
a long journey. I'm going to be totally honest about that. It's been a long journey, but I feel
so happy with where things are at and the rhythm I've built around this. Things are only getting
better and better and better. And it feels really good. So what I would encourage you
to do is really thinking about where are those areas that you can really uniquely move the needle
for your business to gain that momentum and then create a rhythm around that momentum so that it
stays. Because if we can keep that momentum going, we are growing. So with that, where do we go from here?
There's a couple of places
that we are gonna be going from here.
So the first place, and this is completely for you guys,
and I think every single person listening to this podcast
should do this because this has been a game changer for me.
I've already had all of this training.
So I'm literally giving you the training that I've had
that's changed everything for me.
James is, like he's already mentioned
on a couple of the podcasts,
he's doing a three-day event called Rise of the Digital CEO.
And the Digital CEO is the CEO that has freedom,
that builds their business by design.
He is having this three-day event.
It is completely free.
It is going to be an absolute game changer.
So what you're going to be doing is blending a lot of the strategy, the mindset, clarity,
focus. He's teaching you all of those things over June 1st, 6th, and 8th. Listen, you don't need
another vacation. You don't need a stricter boundary. You need to take action to actively
disrupt the pattern that is keeping you stuck. And James is goingter boundary you need to take action to actively disrupt the pattern that
is keeping you stuck and James is going to show you how to do that just like he showed me in this
event once you do this I know how possible it is to fall in love with your business again so what
you're going to do is go to bosswave.com forward slash CEO I've actually got my entire team attending
this event as well. So we'll
probably be emailing you during it, recapping some of the stuff, but still come and still be there
yourself and show up live because it is going to be incredible. So I want you to do this alongside
of us. Do something about feeling burned out. Do something about not being where you want to be.
We've got six months left of this year. We get to make those changes that are going to change everything.
The exponential growth that you can get
from just doing the free training
is gonna be absolutely phenomenal.
So bosswave.com forward slash CEO.
And then what's coming after that,
I'll just tell you all the things.
What's gonna be coming after that
is me and James are actually partnering up
to offer you something really, really cool.
Whether you decide to do it or not, it's totally up to you. You're going to get so much value from
the three-day free event. So if you just want to do that and that's enough for you, then go for it.
But then there'll be an extra option. We are going to be teaming up. So James is going to be offering
his signature program, Business by Design. And I've actually created a brand new offering called Life by Design.
And basically, all I'm doing is giving you all of the tools that I've been using to build
my life by design.
So James is taking care of all the business stuff for you.
And the way in which he has built a freedom-based business is freaking phenomenal, you guys.
I'm not even going to try and get
involved in that because he's crushing it. What I'm going to help you do is how to build your
life by design because I really care about that harmony we can have between our life and businesses.
As ambitious women, we have a lot going on and we get to feel good doing it. So inside of life by
design, I'll not go into the full details, but we're going to be doing
certain things like I have a life total reset workshop where I'm actually going to guide you
through resetting everything in your life, moving out of being really burned out into your most
energetic, most productive, most focused state. I'm going to be sharing with you my seven figure
CEO operating system. And I'll be literally sharing with you my exact daily, weekly, monthly schedule and
my rhythm that has created the white space that I have that is sharing with you exactly
where I'm spending my time and how I'm doing it.
Like I'm literally going to be sharing screenshots of everything.
I'm also going to be giving you my full life delegation playbook.
So basically everything in my life that I delegate, which is a lot. And I'm honestly not ashamed to say that.
I don't feel guilty for saying that. I love being able to do that. I'm going to give you that
playbook. And then me and James are going to be hopping on a live training together where life by
design is meeting business by design. And we're really going to be coaching you
on being able to bring the two together,
bring your life and your business together.
So all of that's coming.
It's not available yet.
But what you can do right now is go to bossip.com
forward slash CEO, sign up for James's training.
And then if you know you're going to want to get in
on the business and life by design,
just drop me a DM on Instagram at I am Natalie with the word word freedom and I'm going to get you on the waiting list.
It's going to be incredible. I feel so excited about launching this. It's something that just
truly has changed everything for me. And every day that I wake up with a free calendar and I get to
spend time with my baby and my friends and my husband and my family.
I actually have my family out with me right now. It's me just being like, I need to share this with
more women. I need to get this out there. And so I've been finding a way to make it happen. So I'm
really excited about it. And I hope me sharing my lessons has shared with you some things that
maybe you should avoid or that you could work on and hopefully you can shortcut some of the things that slowed me down so yeah dm me at iamnatalie with the word freedom
if you want on that waiting list and just generally let me know what your feedback is let me know if
it was helpful if it was one key takeaway because i really hope there was one bye you