the bossbabe podcast - 417. CEO Mama: The Intersection of Money, Time, + Motherhood: What Really Matters

Starting point is 00:00:00 Hello, welcome back to the show. This is Lindsay. And today's episode is another CEO Mama episode that is repurposed from my podcast, Motherload. And this episode was based on a post I had put up on my Instagram asking this question, does making more money lighten your motherload? Does making more money in your business change your mental load? And I got such a wide variety of responses and I talk about them on this episode. And I think a lot of it boiled down to a belief that I had and a lot of people that answered me had that the only way to make more money is to work more. And so no, it wouldn't really change my mental load because I would just be shifting mental load from one area to another. Yeah, I'd have more money that would make maybe stuff at home easier, but I'd have to be working more so that's harder so no it's a one-to-one trade-off it's not worth it and you

Starting point is 00:00:51 know I talked some in this episode this was two years ago that I recorded this so of course I wasn't working for Boss Babe at that time I didn't have all the the knowledge I have now but I do talk about it in there that there is this way of building a business where you can make more money without it taking more time. It may take more time upfront to implement these changes or the systems into the business. But of course, there's a lot of businesses that scale and make money and don't require one to one dollar per hour input of time to get out more money in the business. And, you know, so from where I sit today in Boss Babe, I can tell you building a sales engine into your business is the answer to this. And I've learned all of this

Starting point is 00:01:28 from Natalie. I've learned it watching it inside of Boss Babe. I've learned it being part of CEO Mama and watching so many women in there that already had really good businesses, have incredible businesses as they refine these systems and really pay attention to the repeatability of the sales engine. And so anyway, this episode I think is really valuable. It's good timing right now because we actually have a training coming up around how to build a system, a sales engine into your business. And so I'll share those links at the end of the episode. But I think it's a really interesting point of inquiry for a lot of us to talk about money and to think about money in relation to our ambition and our devotion, our mental load

Starting point is 00:02:09 around motherhood and our desire to be successful as entrepreneurs and question ourselves like, would making more money in my business lighten my mental load? Like, does it? And why or why not? And your answer may still be no. It may still be yes. But anyway, I loved this episode. I loved this conversation when I had this conversation in DMs with people because the opinions are so varying. And I thought, I guess maybe I assumed the answer

Starting point is 00:02:38 to everybody would be like, yes, of course, having more money would solve a lot of my mental load. But it wasn't that heavily weighted. I think it was very spread around yes and no and somewhere in between. So I hope this episode is valuable. I hope this is an interesting inquiry point for you around money and your mental load and how you think of your business and your ambition. And of course, as always, if you have thoughts on this or you want to talk about this topic, shoot me a DM because I'm always interested in updated opinions after you listen. And as I mentioned, you know, in the episode, I mentioned old motherload programs that I had where I talked about this stuff and I taught this stuff to my clients. Now, of course, those programs don't exist. Everything's rolled up into Boss Babe now and CEO Mama. But if you are someone who, if you listen to this episode and you're like, you know what, I do

Starting point is 00:03:28 want to know how to build this stuff into my business so that it can make more money without me having to put so much more time into it. I highly encourage you to attend the free training that we're doing at the end of this month. And that information, I covered a little bit more at the end of the episode, but you can also find it at bossbabe.com backslash training. So anyway, I hope you enjoy and I'll see you on a future episode. Hello and welcome back to today's show. Today is a little mini episode about money. One of my love-hate relationship topics. And I wanted to talk about this aspect of money because it's been coming up for me a lot lately. And because I shared about it recently on social media and got the most engagement of anything

Starting point is 00:04:17 I've shared in quite a while when I asked this question. And that question was, would you feel like your mother load is lighter if you had more money? Would making more money, having more money, lighten your load? And I love this question because as predicted, it's controversial and lots of different answers. And so many people sent me DMs in response and every single one was justified. You know, it was, I could see why they thought that and whether they said yes or no, or somewhere in between, they had a reason why they believed that about having more money. And I thought it was worth doing an episode on because I don't have the answer to this question. Obviously, I personally believe that in certain scenarios, yes, having more money would definitely lighten the mother load. But I can see why there's

Starting point is 00:05:06 a lot of concern about that, you know, where you may not actually believe that to be true, or you may equate making more money with spending more time away from your family, which is what a lot of people's concerns was, where it wouldn't seem so obvious that it would lighten your load, because in some ways, it might increase other aspects of the load. So the reason I think this is an important conversation is because I want us as mothers, as high achievers, as entrepreneurs, as people out there in the world, making money and working hard, loving to work, following our ambition. We're always measuring that against the impact it's having on our mothering, on our children. Like that's the whole point of the show is we're exploring this relationship between

Starting point is 00:05:50 our desire to succeed and follow our ambition and our devotion to motherhood. And I think money is at the central core pivot of that relationship for many of us. I know it is for me where I am a breadwinner in my family. You know, our family is reliant on me making money me where I am a breadwinner in my family. Our family is reliant on me making money. It's not a luxury that I can make money. It's a necessity for how we run our household. And so, yes, I love to work. Yes, I love to make money, but I also need to make money. That's part of our lifestyle. And I know that's the same for a lot of other women who listen and who I know and who are in the Motherlode programs where money is something that they want to make, but it's

Starting point is 00:06:28 also something they have to make. And so there's a complicated relationship to it when we start to look at the amount of time it takes us to make money. And so when I asked this question a couple of weeks ago, my goal was to poke at this bear. It was to say, if you had more money, if you made more money, and I didn't say how much time it would have to take, just if you made more money, would it lighten your mother load? And I got mostly responses from people saying, yeah, absolutely.

Starting point is 00:06:56 Because I could hire help. I could delegate out things that I don't like to do. I could have a lot more help around the house. I could have cleaning people. I could have lawn people. I could have, you know, all the things that we end up as mothers having to tend to a lot around the house are all things that we could delegate if we had the budget to do so. There was also some of the moderate responses of people saying, maybe, maybe it would lighten my load, but I feel like having a lot more money would just give me new problems. And that's a whole interesting mindset to explore because I kind of share that mindset too, where I'm like, man, I dream of having millions and millions and millions of dollars, like windfall, winning the lottery or business

Starting point is 00:07:34 succeeds at a massive level. But when you start to know people who have that kind of money, you realize they still have massive mental loads, like just for different reasons. So there's a whole conversation there. And then I got some responses from people who said, no, it wouldn't lighten my load because the only way I can make more money is if I work more. If I put in more hours, the only way that I'm capable in my current business or my current career profession, the only way I can make more money is if I spend more time working. And that makes my mother load feel much heavier, because that means I'm away from my family more, and I'm not as good of a mom. So it's not worth the trade off for me. Valid, right? You know, yeah, interesting. So getting these

Starting point is 00:08:14 three responses where we were really looking at the people saying yes, absolutely, because I would immediately hire help on and delegate some of the stuff that overwhelms me. And that would lighten my load. Then there was this moderate group of people saying, I think, yes, it would help in some ways, but it would probably increase mental load in other ways. So I don't know if it ultimately would really lighten the load, but it would be nice to have more money. And then there was a bunch of people who said no, because the trade-off isn't worth it to have to work more. So what I think is so interesting is when you look at some of these responses and you start to think about the mindset,

Starting point is 00:08:49 the money mindset behind all of this. And I wanna start talking about money mindset more with Motherlode because it comes up in so many conversations that I have. And it's one of my biggest points of work on myself to this day and has been my whole entire life. The belief around money and where it comes from and how it impacts my ambition and how it plays in these times where I'm fighting

Starting point is 00:09:13 that dissonance between wanting to just be a mom and like slow down and take a step back from the business and not be so visible and just be immersed in motherhood, but then feeling the pressure of being a breadwinner and having to work and knowing that I don't at this time, don't really have the luxury to just step away from work, even if I wanted to, but I don't want to, you know, and this money mindset that fluctuates as with our ambition and our motherhood, as we move through life going, man, I wish I didn't have to work and I just had all this money so that I could just be with my kids. But then I talk to women who are doing that and they're like, yeah, I miss working. You know, I miss having

Starting point is 00:09:55 something that I'm creating in the world besides mothering. And I can feel my ambition pulling me wanting to go create something. And it's not even about money. It's just about wanting to create. And then there's the women who work a ton and have to work a ton in order to provide for their family and have big jobs or big businesses where they do make a lot of money, but it does require that they're out of the house 40, 50, 60 hours a week. And they're feeling it in the opposite way where they're like, yeah, I have this big salary or I have this big successful business, but I'm not really home very much. And I do my best to be a present mother, but I see other people who make less money than me, but have nine to five jobs. And I'm jealous of them sometimes because they can come right home and they can switch off and they have consistent schedules. And so, you know,

Starting point is 00:10:43 I think all of this is to say a lot of us who are under the mother load, whether we are successful entrepreneurs, we are in professions, we are some mix of the two, or even if we're staying at home with our kids in this season, that the money aspect of our identity and how money flows in our life and how money impacts both our ambition and our mothering is real for all of us. I have yet to meet someone in all of the things that I'm a part of for the last many years doing this work to meet a mother who has no problem or no concern, not necessarily negative, but just no concern about money where it's neither something they talk negatively about

Starting point is 00:11:23 or positively about. Like every single mother I've ever met in all of my work over the last many years talks about money and has some relationship with money that is fluctuating and dynamic. So let's take a quick pause to talk about my new favorite all-in-one platform, Kajabi. You know, I've been singing their praises lately because they have helped our business run so much smoother and with way less complexity, which I love. Not to mention our team couldn't be happier because now everything is in one place. So it makes collecting data, creating pages, collecting payment, all the things so much simpler. One of our mottos at Boss Babe is simplify to amplify and Kajabi has really helped us do that this year.

Starting point is 00:12:04 So of course I needed to share it here with you. It's the perfect time of year to do a bit of spring cleaning in your business, you know. Get rid of the complexity and instead really focus on getting organized and making things as smooth as possible. I definitely recommend Kajabi to all of my clients and students. So if you're listening and haven't checked out Kajabi yet, now is the perfect time to do so because they are offering Boss Babe listeners a 30-day free trial. Go to kajabi.com slash Boss Babe to claim your 30-day free trial. That's kajabi.com slash Boss Babe. I know this is a potent topic and what I want to open here in this little mini episode is a thought for you around where do you fall

Starting point is 00:12:46 on this spectrum of answers for the question, if you had more money, would it lighten your mother load? And what's your initial response to that question? And then do you feel yourself resisting the answer being yes, you know, to say, yeah, of course, if I had more money, my mother load would feel lighter. Is part of the reason that you resist feeling that way, because you assume that in order to have more money, you'd have to work more. So let me say it again in a different way. Do you think that if you had more money, it would lighten your mother load? And do you believe that in order to have more money, you have to work more? Those are the questions that I have been really sitting with after this conversation a couple weeks ago that I

Starting point is 00:13:29 had on social media and that I am working through in my own belief systems and my own money mindset right now. Because I personally am so programmed to believe that in order to make more money, I have to work more. And that I, you know, I have to be all in. And there's like this masculine energy that I immediately feel rise in me when I start to think about how to make more money. Like, okay, well, I got to work more. I got to, I got to be louder. I got to be more strategic. I got to be like, more effort, more, more, more. And I'm wondering, per the suggestion of some of the very wise mentors in my life, I'm wondering if one, that's a common response for ambitious mothers who have lived a lot in the masculine and have really been ambitious their whole lives to think that,

Starting point is 00:14:17 yes, of course, I have to go work more to make more money. I'm wondering if what we all need, myself included, is a collective softening in our belief systems around money to go, hey, I wonder if I softened and I allowed and I trusted and I show up for it and I don't complain and I just do what I meant to do, whether that is my business or my career, that I trust that the money comes and that the money will come in the amount that I attract in, you know? And I hear myself say that even right now and I'm like, but you got to work for it. You got to have a strategy. But I have all the strategies and I still have money issues. Like I still have money mindset issues. I still have belief systems that in order to make the amount of money that I have in my mind that I want to make, it's going to require that I work a ton. And yet there's proof all around me that that doesn't have to be true.

Starting point is 00:15:22 I meet lots of women all the time. I'm in masterminds and I'm coaching in masterminds where there's women who make millions and millions of dollars working not as many hours as you think a week. And so the main point of this whole conversation to land the plane here is I am in this work too. And I want you to be in this work of questioning, is it really true that in order to make more money in my life, I am in this work too, and I want you to be in this work of questioning, is it really true that in order to make more money in my life, I would have to work more? Is that really true? And if it is, you know, for some of us it is because we're in professions where the amount of money we are paid is measured by how much time we've put in. So that may be true. For many of us who are entrepreneurs,

Starting point is 00:16:07 I think that there's a question that we can raise here around, is it really true in your business that you would have to work more to make more money? And that's where I am deep in this work right now is not only in the money mindset of what do I really believe about how money flows? Like, do I really believe that you have to effort for money? Do I really believe that? Or can I do work on the belief that money will come if I am in alignment with my effort? And it's the aligned effort that matters for the flow of money, not the amount of effort. That's big work for me. The other aspect of this that I think is important for Motherload, especially for my entrepreneur mamas, is, is it really true in your business that you would have to personally work more hours, time away from your child or children

Starting point is 00:16:57 in order to make more money? Or is that a belief system that you have prescribed to that maybe we could bring into question? Because I'm in that work too. On that side of the question is, you know, is my business, it is mostly a personal brand. It does rely on me. There's no redundancy for me. I can't really scale myself, but is my business strategy really tuned to grow in revenue without me having to put in more time? And I think that that's always a question we can ask ourselves in our business, especially as we enter into motherhood and as we kind of soften into motherhood to go, well, maybe there are some things in my business I could do differently in order to create more opportunities for revenue growth that don't

Starting point is 00:17:42 require more dollars for hour, like more time that I'm trading for that money. For today's episode, I just wanted to open that loop for you and let you in on this mindset work that I'm doing for myself, which is around the two facets of this question of would having more money lighten my mother load? And the two questions are, does that mean in order to make more money, I have to work more? Is that true? And what do I believe about effort versus alignment? And then the other facet being, is my business really set up to make more money without me putting in more time? And if it's not, what do I need to be doing my business? So

Starting point is 00:18:19 those are the questions for today. I hope this is helpful. I love to have these conversations. So as always, find me on Instagram, send a DM, and I will look forward to seeing you on a future episode. Thank you so much for listening to these CEO Mama episodes. I love being in this conversation with you, and I hope that you'll continue to tune in. And before you go, I wanted to invite you to a free training that Natalie is leading at the end of the month called Create a Profitable, Predictable, and Repeatable Sales Engine in Your Business. And if you are a mama balancing your ambition and your devotion, this training is for you. The frameworks that we teach in this training are the frameworks that we use internally at Boss Babe to operate.

Starting point is 00:19:02 They're the frameworks that we teach in all of our programs. And they're the frameworks we talk about with all of our CEO mamas all the time. You guys, even people with big successful businesses are always working on refining their sales engines. This is the key to having a business that you can set aside and go be present with your family. So I would really love to see you at this training. You can sign up at bossbabe.com backslash training. We'll have three different days that we're doing it. Natalie's leading it live. Again, it's bossbabe.com backslash training.

Starting point is 00:19:30 I think this will be so, so valuable, especially for our mamas. And I hope to see you there.

the bossbabe podcast - 417. CEO Mama: The Intersection of Money, Time, + Motherhood: What Really Matters

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