The Bossticks - #142: Suzy Batiz - Extreme Hardship, Ayahuasca Trips, Relationships with Money, Victimizing Ourselves VS Personal Accountability, & Overcoming Difficult Times
Episode Date: October 9, 2018On this episode we sit down and have an extremely deep conversation with Suzy Batiz who is the founder and CEO of Poo-Pourri. We discuss what it's like to go through extreme hardship and grow from it ...instead of victimizing ourselves. We also discuss personal relationships with money and how to create strategic futures. This episode also goes into detail about using Ayahuasca as a medicinal healing tool. We end the episode with a discussion around creating a new business category and celebrating personal success. To connect with Suzy Batiz click HERE To connect with Lauryn Evarts click HERE To connect with Michael Bosstick click HERE Read More on The Skinny Confidential HERE For Detailed Show Notes visit TSCPODCAST.COM To Call the Him & Her Hotline call: 1-833-SKINNYS (754-6697) WOO FOR PLAY is the all natural and organic coconut love oil that is changing the way we have sex. With only 4 all natural ingredients WOO is the perfect personal lubricant to spice up your sex life. All Him & Her Listeners will receive 20% off your entire order plus free shipping when when visiting www.wooforplay.com & using promo code HIMANDHER at checkout. This episode is brought to you by THRIVE MARKET. We use Thrive for our online grocery delivery on a weekly basis. They provide the highest quality products and ingredients delivered straight to our door with unbeatable prices. Be sure to grab our deal by going to to https://thrivemarket.com/skinny to receive 25% off your first order + free shipping and a 30 day trial. This episode is brought to you by Skillshare. Skillshare is an online learning space offering more than 20,000 courses. Join the millions of students already learning on Skillshare today with a special offer just for our listeners: Get two months of Skillshare for just 99 cents. That's right, Skillshare is offering The Skinny Confidential listeners two months of unlimited access to over 20,000 classes for just 99 cents. To sign up, go to www.skillshare.com/skinny.
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She's a lifestyle blogger extraordinaire.
Fantastic.
And he's a serial entrepreneur.
A very smart cookie.
And now Lauren Everts and Michael Bostic are bringing you alone for the ride.
Get ready for some major realness.
Welcome to the skinny confidential, him and her.
Aha.
So let's look back to those people that are griping about money.
They're in a job they hate.
They're in a relationship they hate.
They're bitching all the time.
Their life force energy is being reduced moment by moment by moment
because they're not going towards what turns you alive.
And what I realized is when I had the luxury of losing everything, I had a fuck-it attitude.
At 38, and I was just, I was done.
I was like screw business because I'd had a million businesses.
I was always scraping and clawing and fighting, you know, selling shit out of the trunk of my car.
Because I bought into the system that if I could just have money, then I could be happy and find my way out.
Welcome back to the Skinny Confidential Him and Her Show.
If you are new to the show, thank you for joining.
from our guests of the show today, Susie Bates.
Susie is the founder and CEO of Pooparee.
On this episode, we discussed growing through hardship,
ayahuasca, self-confidence, celebrating success,
how to define our relationships with money,
and how to stop blaming and victimizing to find success.
For those of you are new to the show,
my name is Michael Bostic.
I am a serial entrepreneur and brand builder.
Most recently, the CEO of the podcast network,
Dear Media, which is a new kind of podcast network
focusing on female voices and content.
And I'm Lauren Everett's,
the creator of the Skinny Confidential, which is a blog, a brand, a YouTube channel, and obviously a
podcast. You know what Michael's been doing lately? Trying to scare me. What do you mean I've been trying
to scare you? You have been trying to scare the shit out of me with American Horror Story.
Are you scared by that? No, we're one season behind. We're watching the cult one. And it's pretty
scary. But you know, I feel like it's getting, it's getting less scary over time.
No, the anxiety before I go to bed is giving me anxiety the next day. It is, that show is so
creepy. The holes in the body with the bugs? I don't know. Is this bad? Does I sound like a
psychopath that puts me to bed kind of? Maybe I'm a little bored at this point. Okay. Well,
I like the show, but sometimes I get a little tired. Maybe you're a psychopath. You roll over with
your skin mask and your moisturizer and your chihuahuas and go to bed and your barefoot dreams
blanket. True. So we had to pre-record this episode because we're in New York now, one of our
favorite cities. Yeah, we're in New York this week. We're taking meetings. Lauren's taking meetings.
And then I get a little bit of a boys trip. Weston's coming.
in. Lauren's going out and we're going to run around, eat, stop our face with heavy foods,
drink some beers and whiskeys, have a little boys time. So while Michael's having a boys trip,
I am going to Boston with Mimi and we are going to be on the work party tour. Create and
Cultivate has a brand called Work Party and I'm going to be in conversation with Jacqueline Johnson.
So if you're in Boston, definitely head to www.orgpatty.com and check out
the Boston date. It's October 11th. I would love to meet you guys in person. And also check out
the work party podcast, which is produced by Dear Media. Oh, a little plug there. And yours truly,
yes. So yes, we just did this interview with Susie. It was an amazing interview. I love when
guests come in and we think it's going to go in one direction. I thought this was going to be a very
entrepreneurial interview and it ended up being more of a, I don't know how you're saying,
not spiritual, but. She just talks about self-care working on her
creating the foundation in herself so she can be the best version in her business and her personal
life. And I think it's really unique that a CEO speaks about that other than just coming in and
speaking about business, entrepreneurial journey. She's talking about things that have transformed her
overall. Well, it's like the personal stuff. It's the same thing happened with Justin Anderson,
right, where I thought he was just going to be coming in and talking about hair care and we really
got into some deep subjects with him. I always, this is why I love this show so much as you think you're
getting something and you get something else. I think that's been the theme of this show.
from the beginning. It's kind of like me in the morning. You think you're getting something and you get
something else. I know what I'm getting. A very grumpy, grumpy, bad mood. Certain words come to mind
person in the morning. That's rude. Side note, you guys should for sure listen to the Justin Anderson
podcast. It's one of my favorites too. I don't want to talk to you before 11 a.m. until you've gotten
some food and some coffee in her stomach. Okay. Susie Boutis is the founder and CEO of Poo-Pourri,
which is a multimillion dollar company that she has built into an empire. Susie's mission is to keep pushing
the boundaries of conversation, empower women and men, and in her words, do epic shit, which I loved
in the interview. This interview has really stood out as one of our favorites. Susie is an enlightened
person with a lot to say. With that, let's welcome Susie to the show. Before we get into talks with
Susie, let's talk about the ride market. There's nothing better than coming home and having
groceries and beauty products and household items delivered straight to your door. I know this because
I travel a lot. So to have everything at my door ready to go for when I get home is extremely,
you guessed it, efficient. So Thrive Market. Let's talk about it. Let's talk about what I like.
You guys know I'm obsessed with the Comtee. If you haven't tried the lemon raspberry flavor,
put that in your cart and thank me later. Before I list everything that's on my Thrive Master list,
I want to let you know that I put up a post last week, and it's called TSC Master List Thrive Market Essentials.
You can find all my essentials on there.
It's not too overwhelming.
It's just things that I think everyone should have in their fridge or their cupboard.
These are things that I've tried over and over again, and I keep going back to.
So there's things like Rouse homemade sauce, Yum Earth candy.
I got some organic pumpkin, which I do for the dogs.
Every morning they get a little scoop of that.
Anyways, it's basically just all the groceries that I keep going to.
back to on Thrive and it's really streamlined and laid out for you. You can even find one of my
secret wellness tips on this post. So make sure that you check it out. Just Google the skinny
confidential Thrive Market. There's a whole post there for you. Everything's streamlined.
I want to give you a little bit of information about Thrive. Thrive Market is always 25 to 50% off retail
because they cut the middleman out. So you're getting a lot of value here. Thrive source is all the best
brands and only provides the best quality. Tons of organic stuff on there. So you get some supplements,
maybe you do your grocery shopping, throw in a couple of beauty products. It's just a win-win all around.
We're obsessed with having Thrive as a partner on this show. It's so on brand. You guys seem to love it.
So if you want to check them out, go to Thrivemarket.com forward slash skinny. Remember, this isn't a
coupon code. It's an actual link. That's Thrivemarket.com slash skinny. And they're offering all Skinny
confidential, him and her listeners, 25% off your order and free shipping with a one month trial.
All you have to do is go to Thrivemarket.com slash skinny and shop your heart out, 25% off your
first order plus free shipping. Pretty great. Definitely check out my wrecks. There's a few in there
that are real standout stars. And whatever you do, make sure you pick up the Egyptian magic cream.
You will not be sorry. Put it on your boyfriend, put it on your dog, put it on your face at night,
sleep in it, wake up, think me later.
So you sent your son down to the jungle.
Yeah, I sent my son down to the jungle at 18.
No cell phone.
No cell phone, no Wi-Fi.
And the Shaman had told me, like, he's going to be in the jungle down in the Amazon
for 10 days.
And I said, can I hear?
And he said, well, I'll come out of the jungle at day four.
And if you want, you can call.
So I called and he's like, he's doing fine.
That's all I heard.
And 10 days later, you know, my son went in and I told you, it's like, you know, kind
of, F God, there's no such thing.
and he was just in a really dark place.
Ten days later, he calls me from Akitos down in Peru,
and I answered the phone, and his first words were,
I still get emotional, but he was like, Mom, God is real.
Like, his heart was blown wide open.
He's bawling.
And he said, I'm healed.
Like, I understand everything.
From ayahuasca?
From ayahuasca of 180.
Yeah, from five, he drank five times in that 10 days.
and he came back, you know, he got back like at, you know, 10 o'clock at night.
I stayed up to like 3 a.m. just questioning him as I would a guru.
Like, what did you see? What happened?
Like, you need to tell me about this because I didn't even know it.
Can he, could he explain it or was it?
He did. Yeah, he was able to explain it.
And he just said, you know, I was able to get outside of myself and really see and see the truth of what things are.
You know, he's no Christian holy roller, but he definitely knows that there's a reason for us being here.
and that there's a bigger experience happening.
And so anyway, I went down to the jungle the next trip going, okay, I need to know what this is, right?
So then I started going, and that was 13 years ago.
And our family ended up going.
I think I told you I've checked all the dysfunctional boxes.
So we had a hard life.
So let's go back.
What does that dysfunction and hardship look like?
Well, you know, like I was, when I was young, I was raised.
My father was a bipolar alcoholic.
My mom was depressed on pain pills.
My first memory was cooking at four years old for my mother, for my family.
And then, you know, they got divorced.
And then my stepdad came in the picture.
I was molested by my stepdad.
You know, I was married to 18 to get out of the house.
I bought a bridal salon at 19.
I was bankrupt by the time I was 20.
I tried to kill myself when I was 21.
Met a guy ended up in an abusive marriage when I was 22, pregnant at 22.
Had two children, escaped, you know, doing an escape from the enemy thing.
from that and then married a man, my ex-husband now, we were together 26 years, that really
offered me some safety and stability just so I could rebalance. But we weren't super functional.
We were really just scraping by and trying to survive life. I was. Because honestly, had I not
had my kids, I probably wouldn't be here. They gave me a reason to kind of hang on. And then my
second bankruptcy when I was 38 when the dot com crashed and I was just like fuck this I'm done is poopery out at
this time at 38 no okay no so I'm 54 now at 38 I and I was just I was done I was like screw business
because I'd had a million businesses I was always scraping and clawing and fighting you know selling
shit out of the trunk of my car because I bought into the system that if I could just have money
then I could be happy and find my way out.
Well, I think a lot of people buy into that system, right?
Well, yeah, but that's what I am.
I was just clawing.
I sold out, I overrode, I compromised.
You know, like I had no value system or what I was doing.
To just go back, you said that you were 22 and you wanted to kill yourself.
What did that look like?
How did you get so low that was it, does it have to do with money?
Was it a relationship?
Was it a medley?
Yeah, it was both.
So I divorced my first husband and had met my new, you know, this abusive guy.
And my family hated all.
But you have to understand from my background in my childhood, like I just had a rough life.
And I was like, who wants to be here?
Like, this shit is hard.
So I'm just going to go.
Like, it really was what I considered my only option at that time.
So how did you come out of that and realize, wait, there's a better road?
Yeah, well, I didn't die.
And then, you know, obviously.
but I, you know, I was pregnant soon after and decided to have my first child.
And what I realized, and I was 22, and I was super young, but what I realized is that there
was something beyond me, like my whole world had just been wrapped up in me, you know,
it was me, me, me, me, me, I've had a hard life, woe was me, super victim mentality.
My grandma used to tell me, get up.
outside yourself when I would call her and complain. Exactly. So having Dustin really got me
outside of myself where I had, I wasn't willing to fight for myself because I had such, I felt
worthless. I had low self-esteem, right? I just had a hard life and I was just, I was knocked
out and I was just like, I don't want to be here. Like I really don't, to the point I'm going to try
to kill myself. I see now, a lot of times when I hear about suicide attempts, you know,
I have such empathy, but I understand.
I'm like, yeah, man, sometimes you just got to shut the craziness going on in your mind.
Not that I condone it.
You know, that is not.
But you also, there's a point to where you think that your only option and it's not your only option.
I can empathize.
Like, I totally get it.
And no, there are more options.
So what I want to teach people, there are lots of options out there.
You don't have to do that.
That's not a great way out.
You know, the way out is actually to go inside and through.
you know I get in I sometimes I get in trouble on this show because I you know depending on you know you had a really rough upbringing I think that sometimes people can get into the blame game when they start victimizing themselves and to me I'm hard on I'm not hard on people like I empathize with them but I always say like it doesn't help you get out of the situation when you're constantly playing the blame victim game because no it it just holds you back and I sometimes people say well you don't get it or you don't understand and it that's true maybe I don't understand some past experiences but I do understand that
That's not a winning formula for someone to get out of the situation there is.
No, yeah, absolutely.
I'm about 100% accountability to the point where even, I remember going to Byron Katie.
I don't know if you are familiar with the book God Loving What Is.
It was one of the first spiritual books.
And I'll tell you a bit after my second bankruptcy, this kind of spiritual awakening I had.
But I remember talking to her about being in this, well, with my stepdad, molesting me.
And she said, did you ever say no?
radical right and I went back and I was like I didn't like I never said no it was sort of this and I've
had people really push up against me like you were young and how would you and I'm like I get that but
there's no power in that the power is me owning the fact that I didn't say no and I can say no now
does that make sense wow that is powerful isn't it powerful yeah no it's creating the boundaries
that come from within not relying on anyone outside no it's
It's like once I realize that I'm like, like I can say no and I didn't do it.
Does it condone it?
Hell no, right?
But it brings me back into an empowered state is when I am accountable for my, what I did.
It makes sense when you say it.
But like she said, it's a powerful thing to say.
And it's a, there's a delicacy to say.
And you have to understand like not a lot of people get to that point that you got to.
Right.
Like that's the challenge.
And like if anything here on this podcast, helping people get to that point is the whole reason.
and we do this type of stuff.
That's it, yeah.
So you're 38 years old, the crash happens, and what do you do?
You have two children, a boy and a girl?
Three children.
Yeah, so I had a daughter after that.
At this time, are you still in the marriage?
I'm still in the marriage.
Everything crashed.
I'll never forget the sound of the tow truck, like in my, you know, in my back driveway.
You know, the driveway is back in Texas.
I never forget that sound in me just thinking, holy shit.
Like, this is real.
Like, I've really done it.
Repo truck.
Yeah.
Like I've really done it.
Like I've done it again.
So it was the truck, the car, the house, like everything was just.
So I literally, we moved.
I lied to everyone, right?
It's what you do.
Try to save face.
So ridiculous.
I lied.
I even lied to my children.
Okay.
So I often tell people, imagine when you're at a point that you feel like you have to lie to
the people that love you unconditionally.
Like I get emotional with that, you know?
Like that's where I have.
was. I was like, just lie. Tell them that we need to move closer to work. We need to, like, I was
just scrambling. And I put on headphones and I played disturbed for like two months. And I was
just painting in my house and just like, like all of this is like anger and just like I just let
myself feel all this rage coming from inside, you know? And then I was really like I just kind of
had a truce with God. And I just said, you know what? Like I'm done. I'm literally done with
all that shit. I am not going to kill myself, but there's not a chance in hell I'm going back to that.
And I really did. Like I literally got down on my knees and just said, I'm done. Like, if you're,
you know, take me out because I'm not here anymore. Like, it's not worth it. And a couple days
later, I had the book Loving What Is in my hands. And I was like, Loving What Is, yeah, right, you know.
It's like, are you kidding me? I'm in a shithole. I've lost everything I have. I've lied to everyone.
I've no idea who I am.
your husband at this point? He's just there on the side, you know, trying to work a job,
you know, trying to keep things together. Yeah, he's doing what he can. He's a great guy, you know,
and I'm just spinning out. And I went to a 10-day workshop and I came out. I went in drinking like a double,
you know, the double big thing of wine. I don't know what you call them. Like a, I don't know,
like a jug. I know exactly what you're talking. It's like, yeah, they're like the yellow tail.
Yeah, they're like yellow tail and they're, they look like a huge sparklets water jug. Yeah, yeah, yeah.
I think we used to get those in college.
So did we.
That's what I was drinking every night.
A whole one?
Oh, yeah.
Oh, yeah.
Like, I was just like, shut it up, you know, just, ugh, I was a mess.
And I went in there to this 10-day workshop, and I walked out, and I didn't drink for eight years.
Like, literally, I didn't try to quit drinking.
But once I kind of calmed some of the craziness going on in my mind down, and started really taking accountability.
So that's what Byron Katie taught me is, did you say no?
You know?
And really to find me.
my place. So there's no accountability in being victim. So I love that you call people on that.
There's no power in being victim. Yeah. I have a really difficult, like, I believe everything in life
is my fault, right? And maybe that's not healthy. Maybe it is, but I really like, you know,
if something goes wrong, like, hey, that's, what did I do here to make this go wrong? And maybe that's
not the healthiest relationship I have with myself. But I, no, it is. I don't like the idea that other
externals or other people have power over my life. So it's like any position I put myself in good or
bad. I say, okay, that's on me. I just think with adversity that you have a choice and a fork in the
road and you can either choose to let it fuel you or victimize you. And it's a, I think it's a very
black and white choice. I don't see a lot of gray there. So it sounds like you shifted that.
I shifted. And I always tell people I had the luxury of losing everything. Because what happens is we're
so caught up in our own world. We don't have that stopping point to really have the clarity of going,
holy shit, like I need to seriously change my life.
And sometimes it takes that to really have that clarity.
So I love if people can wake up and go, hold on, how can I be accountable?
And that's what I teach people to do.
Well, here's the thing.
Like nobody gives the shit, right?
Yeah.
As soon as you start complaining, like my dad always says, like, smile in the world,
smiles with you, cry and you cry alone.
And I really believe it because everybody has their own problems.
And so when you go to them and you start piling your problems onto them,
it's just like more bad energy they need to take on.
And once you understand, like, really, that's not a winning formula.
And people don't want to hear your problems because they have a set of their own.
That's just say, okay, well, let's start being productive now instead in positive.
Totally.
And I don't believe it's bypassing.
What I appreciate what you said earlier is how have I created this?
There's a difference.
And it's just going, I'm just going to think positive thoughts.
It's like, okay, but it doesn't necessarily get rid of all the crap that's floating around.
But I love in going how, if I'm creating my reality, if I'm, if I'm creating my reality, if I
I am, and that's, you know, I believe that.
I believe that we're all creating exactly what we want.
How did I create this?
And where was my part?
When I can take accountability from my part, that's when the energy can start shifting.
Because otherwise you're on a drama triangle of, you know, victim, villain, and hero.
And it's just drama.
So once you have this epiphany, what do you do with it?
Yeah, so I had that epiphany.
and I really started looking at in my life.
So I had a breathing.
It's almost like coming up for air.
So that workshop kind of, I came up for air, like, okay, what do I want to do?
And I was like, what is my relationship with money?
And I did the work.
So there's a process of four things that's, do you know it's true?
Is it true?
Do you absolutely know it's true?
How do you react when you believe that thought?
So there's a little system she has.
And I did the work on money for six months.
I wanted to see every belief that I have about money.
That is genius.
I need to do that.
So do you.
Money is the root of all evil.
That's really genius.
I've never thought about my relationship to money.
Huh?
That's an interesting question.
So I spent six months doing that.
And then ironically, the idea of, I didn't want money.
I'm sitting in my home listening to Gangagie, you know, just in bliss, right?
I'm just like, well, you know, this is right.
I don't need money.
I don't need anything.
And then all of a sudden this idea comes in that just, you know, was too delisting.
delicious to ignore. And that's when that whole journey started.
Wait, so you're sitting in your house listening to music and what do you mean the idea
comes in? Like, walk me through because it's such a unique idea. I think when you get into
that state of mind when your focus isn't the money, because most people we talk to when their
focus is not that end up finding it, which is strange, right? Well, that's what I said.
Ironically. Recent story. Yeah, but I was, there's one thing that I wanted to ask you.
And then we can move forward. But for young people that are,
in a financial strain and in the position where they're in a weak in financial state.
And maybe some of those same thoughts that you had are going through their head.
Looking, you know, now at the point of your life, looking back, what would you, what would you
tell of those people?
Well, I would tell them first take accountability on how you're contributing to your financial
weakness or this financial strain.
Okay.
For example, I may be in a job I hate.
I may be in a relationship I hate.
I may be walking around bitching all the time.
All of that energy is only going to create more conflict and more energy and you can't
really get ahead like that. So really start taking accountability. Like actually, I hate my job.
Okay. What are you going to do? Right? Are you going to change jobs? You know, start at night.
And if you're not, shut the fuck up. It's like, I feel like you have to pick. Like, if you're going to
complain and you're not going to do anything about it, then shut up. Nobody wants to hear it.
It's like, then I hear that you're willing to sit there and be miserable. Yeah. Then that's fine.
I'm not going to listen to it. Right. So you need to really, you know, I isolate. I don't have
anybody in my life like that because they know if they come complain to me, it's going to be like
complaining to you. And I'm fine with that. My favorite thing to say to Michael if he complains is,
I'm not going to entertain this. It's my favorite thing to say. But that is a guru statement,
because otherwise, what happens is you get down into the energetic vortex and you're actually
shifting your energy when you do that. I agree. And both those energies combined, actually
you have, and we'll talk a little about life force energy, but you actually reduce your life force
energy. So what I would tell people is, first of all, be accountable. I took a job I really didn't
want to take because I thought it was going to get me ahead. I'm in a relationship that doesn't turn
me on because I'm afraid to be alone. I, you know, listen to my family bitch at me all the time and I
really can't stand them, but I hang out with them all the time because I think I have to. Like, start looking
at all the things in your life that you're not turned on by and that you're hating. And when you see
that, the sum of that is going to be financial strain in a miserable life, right? Yeah. Yeah. And then also
look at those belief systems around money. If you really think money's going to get you anywhere, good luck.
There's a lot of miserable rich people.
And I think the more money you make, sometimes the more issues it causes.
100, it's harder.
I know a lot of old miserable rich people.
Yeah, Lady Gaga was on Howard Stern the other day and he said,
what's been the hardest part of everything with her growth?
And she said, the hardest part has actually been how the people react around me.
Her friends and families' reactions have changed as she's gotten more famous with her
relationship to money and finances and what can you do for me.
I thought that was interesting out of all the hardships she picked that one thing.
Yes.
And you know how we think it's hard to make it?
It's harder to keep expanding.
You look at how many people crash and burn at the top.
The reason is to keep expanding into more and more goodness.
Our brains are wired for struggle and survival and fear from an evolutionary standpoint.
We have to rewire our brains, which is what you guys are doing, which thank you.
We have to rewire ourselves.
for more love, expansion, and joy.
That's what's hard.
You know, the hard thing is to keep thinking,
oh, wow, I deserve even this, and I deserve this,
and I deserve this.
That's the hard part, I think, of being successful.
The problem is with that fight or flight instinct,
you know, we developed that, you know, like you said,
throughout history, to be able to cope with, you know,
fight or flight to get out of dangerous situations.
The problem is, is now we're stretching that feeling to years, months.
That's what anxiety, fear and all that.
But people don't understand the relationship to fear.
But it took me a long time.
This is recent.
It took me a long time to figure out all these things that we're talking about, relationship and not complaining.
And so I don't want people to think that I've been this way forever.
It takes a lot of work, still work in progress.
It takes a lot of work.
People think of an entrepreneur and to the outside world.
That's why I'm known for my success.
What I'm most proud is my internal evolution.
That's it.
My spiritual and personal development work is really my full-time job.
I just happen to express through business.
One of my favorite things that you've said this in an interview, I think,
is that people think that you've known what you've been doing all along
and that you really haven't.
I don't know anything.
Who knows what they're doing?
I don't know shit.
I want someone to come on the podcast that says they 100% know what they're doing.
No one knows what they're doing.
I, you know, you put the good face forward and you know, always confidence.
But there's been a million times, like even with this during the day and everything,
like, I don't know, right?
We just, I'm going and I'm doing the best.
And I think that it's like going in the right direction.
But I don't have the playbook, right?
No, and you never will.
Well, you will have the playbook, Michael, if you're playing it safe.
If you are not playing it safe, there's no playbook.
Oh, that would bore me in Michael to tears.
I think we would break up if he played it safe.
But do you know how many people are sitting around playing it safe saying they want to change their life?
Because they don't want to get past that point of, yeah, you're going to be afraid.
I wake up so much afraid.
Yeah.
You know, I'm launching a new company.
I'm terrified.
You know, what people are like, oh, my God, what if it is, blah, blah.
You know, that chatter doesn't stop.
It only gets bigger because you have more to lose.
And, you know, it's just your attachment to it.
You know, when you develop yourself internally, you learn to just see the noise.
We're diving into a lot.
But let's talk about skills.
Who wants to learn some new skills?
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This episode has a lot to do with being curious.
and Skillshare can help you take advantage of those curiosities
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As I mentioned, Skillshare is an amazing platform.
I've talked about it before.
Lawrence talked about it before.
And I just feel like it needs another mention.
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Skillshare is basically the Netflix of learning
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personal branding, and many more.
As we built out Dear Media and our production team,
I'm constantly directing new hires to the platform
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Taylor, our producer, who you're all familiar with,
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If you want to learn how to build out websites or e-commerce sites,
there's a course for you.
There's also some big names on the platform.
Gary Vee, who Lauren and I both admire,
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video editing. Skillshare has a course for you. It's really about leveling up, right? You could be
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go to Skillshare.com slash skinny. Again, that's skillshare.com slash skinny to start two months
of learning online now. That's Skillshare.com slash skinny. I think the more you put yourself out there,
it's practice. It's a practice. The longer you put yourself out there, the more it becomes noise.
and the more you don't look at it.
Exactly.
And I think that the less you focus on what other people think,
the more successful you've are.
That's been a common theme I've seen.
And again, it's a practice.
It's constantly putting yourself out there over and over and over again
until you just don't really give a shit anymore.
Well, you build a tolerance, right?
Like things that used to really bother me and scare me.
Now I'm like, I've got to happen.
No big deal, right?
But I remember certain things like being like, oh my God, my life's over.
This is, I'm screwed.
And now you look at it like, okay, that's no big deal.
You do this and this.
but it takes, you have to constantly be pushing to get to those places.
Yeah.
I want to go back because I have to know this question.
Okay.
Michael interrupted me.
So you're sitting in your house and you have an idea.
Like I want to know how this idea forms.
Yeah.
So actually it was my brother-in-law's idea.
He said, can bathroom odor be trapped?
And I remember like having this, like I felt like this.
It's like the room went in high.
deaf. And I remember like a chill at my arm and I was just like, yeah. And I can do that with oils.
And he said, what are you talking about? To me, my hobby was essential oils. And I just thought,
oil floats on, like I saw the whole thing. Oil floats on water. Like I can do this. And he was like,
really, you think so, you know, that sort of thing. But I went home. And the difference before when I
pushed so hard is they were all strategy from my logical mind. This just makes sense. If you put A and B
together at equal C, right? And then it's pushed through. I just need drive. This was I was being
pulled towards the idea. I was obsessed. Like I was day up every night mixing every single person in my
life thought it was a bad idea. Like everybody was like, you're doing what? With what? Does everyone
hear about you guys? If you have an idea where your whole entire family says that idea sucks,
still do the idea. If you believe in it. If you're drawn to it. If it turns you on.
100%. So yeah, I teach people now how to identify in a live idea because I've gone back and sort of
reverse engineered. Like how do I know an idea is alive? For me, you normally have some body
sensation. You know how you're talking to somebody? You go, oh my God, I just have chill bumps
right now. Lean into that. There's a heightened sense of energy. Like I was awake all night.
Like I was just, I would mix and mix and mix. It took me nine months to formulate it, but it didn't
matter. Like I just knew I was being pulled toward something. Synchronicity, you kind of happen
to see the billboard that's the same thing you're thinking about. You know, that happens.
and the idea does not go away.
Like it just keeps coming back.
It just keeps going.
It doesn't fade.
So that's what happened.
When I look back now, it's like that's exactly what happened.
It's really something.
I just get chills when you're talking about this.
Yeah.
So later, as I've started really looking back at how did it happen?
Why was it different?
I could say, oh, I got rid of all my beliefs about money and it was a super coincidence.
Yes, I did that.
We could say, well, it was an amazing idea.
It was.
But what the difference was is that I was coming at business from an entirely different angle, not from something I wanted, but I was literally being drawn into it.
So your intention changed. Your intention to begin with was to make money when you were younger and then the intention shifted.
I didn't know if it would ever get to market. I just wanted to see if I could make it work.
So let's talk about so what does getting drawn into it look like to you?
Because even to me, like I think I get what you're saying.
but in layman's terms, how would you describe that feeling?
Yeah, so, yeah, I had a friend who was going to interview me about four years ago.
This is when this whole ideas are alive thing kind of came to me.
And I said, what do you want to talk about in the interview?
And he goes, I don't want to talk about success.
I go, you know me either.
I'm tired of talking about it.
He goes, well, how do you know which idea to follow?
And I was like, wow, what a great.
And I was trying to tell him in my body how it feels.
and he said, well, I don't understand what you're talking about.
Oh, yeah, let me get back to you.
So that became my sort of reverse engineering inquiry, right?
Like, how do I know?
How do I know when to create, how do I know to go that, like, we need to go and we need to create a viral campaign, you know, even though that was my intention, but how do I know those things?
So I started going back, and the one thing I realize is when an idea turns me on, and I hate that we use that in a sexual sense, but you're literally lit up.
Yeah.
You're lit up.
You know, you're excited about it.
And you want to tell everybody, but, you know, the whole thing is you can't tell anybody.
Just to let the listeners know right now I'm launching a brand called Supernatural, I've told people
about it for two years as I'm developing it.
It didn't stop my launch.
Okay, nobody's copied it.
Most people don't even want to do their own ideas, much less someone else's.
So I want to break that whole myth.
Can we please pull that bit for the Instagram?
I love that.
Everyone's so worried about their ideas.
They're getting copied.
No.
I agree with you.
I refuse to sign NDAs or give NDAs.
I don't care like, if somebody can out-execute me on anything, then they deserve it.
Exactly.
See?
Yeah, but it's like people, they don't even do their own ideas.
You know, they have a million.
I started to realize these ideas turn me on.
So I called the cellular biologist, Dr. Bruce Lipton, and I said, our ideas alive.
And he said, well, why do you say that?
And I said, well, I have this theory that the ideas I follow that are alive seem to work out
better than the ones that aren't that I create with my strategic mind, like, we have to do this.
it just feels like they're not as successful.
There's some resiliency that my alive idea has.
And I said, and how come a virus, I've heard recently it's not actually a lie, but we consider it living.
And how can a meme or a thought that goes across the world or an idea not be living?
Because it travels from person to person the same that a virus does.
And he goes, it's a great question.
And he said, everything's alive.
Everything is an energetic vibration.
And he said, and everything is looking for more life force.
So you did you get that?
Yeah.
Like just from our core nature, we're all looking to be more turned on and be more alive.
So as I started thinking about this, what happens is society conditioning, that fear brain, right, all gets in to where we sell out, we compromise, and we don't go towards those ideas that turn us on.
So what I found out is that what happens within me is I get excited and I started looking at what I'm curious about.
I look at what my interests are.
example, I was watching this politician in Texas, and she had this great commercial. And I watched it
10 times in a row. And then I stepped back, and I'm like, why am I so curious about this commercial?
And what I saw was that she had this theme of doors and the way she did it. And I went, shit's the
throughput of my life. And then all of a sudden, like, I blocked my calendar. I was at the office.
I told my assistant, like, just leave me alone. And I wrote, and you guys are going to see this
in a month. I wrote this spoken word that is just incredible. I use the word shit 80 times,
but it's just like going for it, but it just literally came through. What do you mean you wrote a
spoken word? What does that mean? Well, I wrote a ho spoken word that I'm going to perform.
But it's, yeah, it's, you know, it's just really great. It's like people ask me how to be rich,
you know, so buckle in and hold on because, you know, this shit. But anyway, so I wrote this
ho spoken word. It was literally a download, but it was because I became curious. Like, why am I
interested in this. And then this idea started becoming alive within me. So become curious about your own
curiosity. Yeah. It's like, why am I so interested in? Instead of beating yourself up for watching
that sitcom recently, I just got through watching Jane the Virgin. But you know, what happened was I watched
19 episodes in four days. The reason this is radical is because I haven't watched TV in 20 years.
Wow. So I was like, why am I so interested in this? It's this telenovela type thing. And I was super into it.
And then I realize like, oh shit.
So now we're going to do like a poo novella.
Right?
But do you see what I'm saying?
Like I stop and start looking at my own actions rather than beating myself up.
Like I wasted four days, you know, watching those things.
I start going, why am I interested in that?
And then something alive starts happening within me instead of me.
What happens is normal complaints or drama, you know, watch 19 episodes.
Yeah.
Yeah.
So instead of getting anxious or upset at yourself for doing something that's maybe,
you would consider, not lazy, but like a relaxing activity, get interested in why you're interested in it?
Get interested, yeah. Why am I fascinated with this? What is it I like about this? And then what happens is that
starts stimulating ideas, you know? And then all of a sudden when you, okay, so let me finish this Dr. Lipton.
So he says, everything's seeking more life force energy. And he said there's something in physics that may
explain that to you. And I said, okay, what? And he said, resonance. So resonance is when two energy waves,
are traveling similar patterns come together, those two energy waves create a bigger energy wave
than they do apart.
Does that make sense?
That is so funny that she just said that because of what Neil says about emotional
residents.
Go on.
Yeah.
So then he said, so that means you are more when you're with a resident idea or a resident
person than you are apart, okay?
And he said the opposite is dissonance.
That's when you have two energy waves that are traveling at different energetic wavelengths.
It's not right or wrong, good or bad, right?
Not bad person, good person.
It's not that.
It is, they're different.
You have less life force energy.
It flatlines.
It's like noise-canceling headphones.
Literally, you have less life-force energy.
So let's look back to those people that are griping about money.
They're in a job they hate.
They're in a relationship they hate.
They're bitching all the time.
Their life-force energy is being reduced moment by moment by moment
because they're not going towards what turns you alive.
And what I realize is when I had the luxury of losing,
losing everything. I had a fuck it attitude.
Yeah, you're already there.
I'm already there. Like, what are you going to do? It's a clean slate. Like, I don't have anything
to lose. I'm just going to do what turns me on and what I feel good about, right?
Never thought about being the company. I'm still amazed. Like, what? Okay, we're still doing
this. Okay, cool. Become curious about that, you know. But basically, it's, you know, I just do
what turns me on. I watch the series and I go, let's do that. You know, there's no,
I have no business plan, never had a business plan. There's nothing strategic. It is a
literally what is turning me and the team on in any moment.
Okay, but you have this idea, and you've grown it into this massive company.
There has to be some kind of strategy behind it.
I mean, well, what do you do when your stuff is all packaged?
Did you get a manufacturer?
How'd you go about it?
Like, can you walk us through that?
Yeah, so I was just recently talking to 30 women CEOs.
I just did a small little group the other day, and this girl asked the same question.
And I said, that's boring.
Okay, because here's the deal.
I can tell you how I did it, and I can tell you what I did, and I called manufacturers,
but you're going to have to call me the next time you need to know how to do something.
What I will tell you the truth is that when you go inside, you're going to be shown what to do.
Anybody that ever has a child does not come with any strategy and any playbook.
Okay, you can read on the Internet, you can do it.
Everybody's going to tell you how to do it, but you feel in and you go, yeah, that feels right.
And you're literally, you know, I was like, what do I do?
I need to make this product.
You figure it out.
You figure it out.
I think that's amazing advice.
It's like, don't copy my formula, do your own formula, and listen to your voice.
My formula is going to get you some diluted version of what I did.
And the world does not need any more of that shit.
That's the gym.
That's such a gem.
That's the gem.
Michael and I talk about this all the time what you're saying.
You know, we started this podcast just on a whim, same way we were sitting down in Cabo
drinking margueries.
Like, hey, we could just do that.
And literally along the way, like we didn't have any other formula.
I didn't know how to do it.
I don't come from this background.
She doesn't come from this background.
But we always say, like, if we were trying to follow some playbook, it never would go.
Because you can't duplicate that.
You're just some watered down version of somebody else.
And that's already been seen.
There's something that I wanted to ask you, you touched on in the beginning.
And that's worrying and caring about what other people think.
Yeah.
How do you, like, for young entrepreneurs that are maybe struggling with, or businessmen, women,
struggling with self-confidence, how do you get to a point where,
you can kind of put those thoughts and those feelings behind you and get to a place you're like,
okay, like it doesn't matter what those people think.
You're probably never going to be self-confident.
You're only going to be self-confident when you've done the run a hundred times, right?
I remember asking once the shaman, like, when will ayahuasca not make me cringe when I first drink
it?
And he goes, about 200 times.
That's kind of the recipe for anything.
You do it a couple hundred times.
You start getting the groove of it.
So anytime that you're kind of going outside anything, you're never going to be
comfortable and you're never going to be confident. So first of all, just realize this is, I'm not going to be
confident and I'm not going to be comfortable and I'm still going to move forward.
But then moving forward places, the important parts of how do you get there? Yeah, you just
vulnerable and telling people what I did with my business is that I've never done this before.
I need help. Do you know how to do this? And then they started answering questions for me.
How long ago did you start your business to today? 13 years ago.
13 years ago. Yeah. And what's,
spend the biggest struggle throughout those 13 years?
Everything's a struggle.
You know, I mean, it's being turned on, really finding myself,
realizing that it's not about the money,
not getting caught up in the success or that success story
and really staying on my being curious.
Like, why?
Why am I here instead of, oh, yeah, I'm the big badass,
you know, poo queen, whatever, which I did ask that in Iowa's session once.
But it's kind of hard to be big-headed with that.
But really to not be so enamored or taken off track with that and to really realize like,
what am I doing?
What do I really mean?
And what is my value system?
You don't drink your own Kool-Aid.
Yeah, no, no, no.
I don't.
And also, whenever it's so easy in business to go, you know, there's competition.
You need to do this.
And I've lost my way many times.
But you always just come back.
Like, hold on.
Why are we really here?
And that's what I keep going back to our team is what do we stand for.
We have three words within PooPri.
is defy, liberate, transform.
Are we doing that?
Like, are we doing, we just came out with a new campaign
because girls do poop.
We talk about shit.
We talk, you know, girls are talking about shitting.
Like, it's radical.
You know, people are like, wah, and they love it.
But I'm like, what, what are we doing here?
So I just keep going back.
I think the hard thing is not to get caught up
and enamored in it all and to get off track
from yourself and from, you know,
oh, I need to be successful because the world,
my company's worth this,
and then it could be worth this.
And that's a whole.
One of the things I struggle with,
is celebrating milestones and success, right?
Like I'm really bad at doing that.
I typically don't.
It's always like, okay, I always explain like I'm like the dog chasing the car.
If I catch the car, I don't know what to do with it.
I just want to keep going.
How does that process look for you?
Yeah, I'm a horrible celebrator.
Because celebration isn't what, because I'm not doing it for any end game.
I'm not doing it for the result.
I'm doing it because it turns me on.
I'm already on to the next idea.
Like we just launched this campaign and I'm like, oh yeah, okay, you guys celebrate.
Like I'm already on to the next idea.
Okay, I'm going to do that.
And every time I think there's something like that I can reward myself and get, it's always
disappointing, right?
Because it's like, okay, what's next?
Because you've put expectations on it.
Yeah.
No, that's 100% it.
And anytime you have those expectations, you know, then you're either let down, you know,
what are your KPIs?
I'm like, where we turned on, did we have fun?
Did we do epic shit?
That's one of our mantras at Poopery.
No, seriously, like, was it epic?
And if it wasn't, how can we continue doing epic stuff?
That's our KPI.
You are one of the most spiritual CEOs we've ever interviewed, I think.
Maybe you and Aubrey Marcus.
But I'm actually very curious about how you lay the foundation of your day.
You seem to me to be someone that wakes up with set intentions in the morning before you even start work.
I would just guess that.
Yes.
And if that's true, I would like to know specifics.
Yeah, so my morning is about three hours.
So I wake up around 5.30 or 6.
Her morning is three hours.
See?
Go on.
Yeah.
I have a cup of tea.
Okay.
Mandatory.
Okay.
And then I meditate.
Those two things.
That's a non-negotiable for me.
And then I usually do some sort of ride, depending on what my exercise, I do some physical
movement, whether it's yoga, crossfit.
You know, I have trainers come to me.
Thank goodness I have that luxury.
and but I also do something creative I write.
So that's when I write.
It's less about bringing stuff in and more about can I get it out expressing.
My mentor says that whenever we get off in light,
we look at we're experiencing versus expressing.
So expressing is that creative flow.
So I make sure that I have that.
So I get to the office around 10 and I leave the office around 4.
So really my workday at the office is about 24 hours a week.
And how has social media changed the trajectory of poopery?
Because I can imagine that it's changed since there was no social media.
Yeah, I'm not sure that it's changed that much.
It's just a different way for us to talk.
You know, we were one of the leaders in YouTube.
So that was our thing back then.
Now it's bigger.
It's Instagram and Facebook and, you know, all these other things.
What was Facebook?
And now it's Instagram.
and it's just a different way to express, and it's a different way expressing.
What's been fun for us is finding our creative outlet within that particular space.
For example, we pushed YouTube as far as we could, and then Facebook comes on.
It's like, wow, what is this?
And how can we do this?
We remain really curious and excited, you know, let's try this and let's try that.
We do lots of testing online and to see what works and what doesn't work.
So I think it's changed us by giving us just more places to.
talk. I have a selfish question. Yes. You said you've done ayahuasca over a hundred times. We talked about
your son. I know this is kind of switching gears, but it's a question I would ask you off air,
but I might as well ask it on. Good. So over a hundred times. Yeah. Okay. What does this process
look like and why do you have to keep doing it if it's supposed to work? It's magic. Like,
I don't understand why you can't do it once and have this epiphany. Like, why do you have to keep
going back to it? Yeah, well, you could. And people do. So that is,
So let's think, go back, do you remember I told you about my life?
So think of all that shit that was built up for 40 years, right?
It's hard to get it all worked through it in a couple hours.
And what I love about the medicine is you're working on your subconscious mind.
There have been things that, lots of things that come up in ayahuasca that I never would have consciously worked on.
You know, you go into a therapist and you say, this is my problem, my relationship, whatever.
And ayahuasca, like all those rules are out, out the door.
and it's like literally like this and you're like what you know I did that 20 years ago I didn't even think it bothered me I want to try ayahuasca so bad I'll report back you guys okay yeah I want to go down to the jungle and do the whole thing I've had too many people come on here and tell me now you know the person asked because there's some people that are going to the wrong you know I'm sorry I think we should talk about that too because someone said like there's like stuff in Malibu I'm not I don't know the exact stuff but yeah it's illegal yeah it's illegal in the United States
States. So just know that. When you're going to a ceremony, if it's in the States, it's illegal.
But down in Peru, like, you know, 13 years ago, it was much different than it is now.
It's way more tourism than there is when I first started going down. But there are still some
really good camps. I have a really amazing camp down in Ecuador. Yeah, that Tyler Gage, one of the
founders of Runa T. He's a partner with that, with, I think, Channing Tatum and a couple people.
but they have an amazing center, healing center down in Ecuador.
That's how I'll connect you with.
So there are some really still integral, like really about healing and not just about let's go down and trip out in the jungle.
I'm just happy people are talking about it like this because, you know, for me, I'm somebody that's never really partaked in recreational drugs for fun.
For me, I already have fun on my own.
Yeah.
But in these recent conversations like this with natural, medicinal, whatever you would call it.
A plant, right?
Plant medicine?
Oh, it's plant medicine, yeah.
It's interesting to me because I can see the benefits and I can see the people that do it and the benefits they get.
And so I think it's interesting now that people and powerful that people are talking about.
Because there's just before you think, oh, you're just doing this to trip out and go and have fun.
And that never resonated with me, but these types of conversations.
I think it's important to, and correct me if I'm wrong, that you do it in the right circumstance.
Like, I think sometimes people take drugs and, like, they'll go to, like, a concert.
I think that's very different than going in nature and having that natural nature experience.
Yes, absolutely.
And the thing about ayahuasca, what's so amazing, is you would do it once as a drug,
and you'd never go into your second ceremony if you weren't in for healing, you know,
and really to straighten some shit out.
So you have to understand my first 32 ceremonies, my husband at the time kept looking at
going, why do you keep doing this?
It's like each time there was more and more and more clarity.
It's like a sailboat, and I kept getting redirected just a little bit.
Like, okay, that's gone.
Can you just walk me through really quick what it's like?
Oh, gosh.
Every ceremony is different.
Okay, what's your favorite one?
Do you have one that you look at and you're like, that was one that's really standing out to me?
Actually, recently, I had an amazing one.
I had an amazing shaman and he said, because I was telling him about, you know, like the first night I drank and I said this happened.
And he goes, you know, the next time, ask the medicine to take you to the source.
It's like, I drink ayahuasca 90, you know, whatever times.
And nobody's ever told me to tell the medicine.
is going to take you to the source. So I was working through shame. And I'll become, you know,
you can feel this coming on. You're like, oh, no, not shame. There's this dread feeling like,
we're going to go there. And then I saw a societal shame. And I went through that for a while.
And I was like, okay, I see. Thank you for showing me, take me to the source. Then I go through
body shame. You know what I'm saying? Like, you know, I had my. When you say you go through,
what do you're, are you looking at it? Like I don't, is it something. Yeah, you're being shown.
So you can see, like, you can see visions.
You can see visions, but they're less, they're less.
More cerebral.
It's more cerebral.
It's more of a knowing vision of where you're being shown.
I say shown because it's literally not coming from within you.
You are being shown, but it is outside of yourself.
It's like you're being shown a movie, but it's not in a, like you're watching a television screen.
So I go through the body shame, you know what I'm saying?
Like I had my boobs done like 30 years ago.
and I was like, why did I do that?
And then, you know, so I go through all of that.
I see society's shamed, like, what are we doing?
And then I go through, like, sexual shame, any kind of sexual deviancy, anything.
And each time I just kept saying, thank you for showing me, where you take me to the source.
I go all the way back to my conception.
And when my parents conceived me, when they were 18 years old, they were Church of Christ, Christian, small town in Arkansas.
Can you imagine the shame they must have felt getting pregnant?
So I went back to that whole source.
And then it was just like freedom, like, oh, that's where this comes from.
Okay.
And then it was just like this elated feeling of like, thank you.
Now I know where this shame came from.
So I'm free of this.
Then all of a sudden a curveball.
You guys are going to be like, what?
Then I heard you've built an entire company around shame.
Whoa.
I was like, oh my God.
I go, what are you talking about?
Don't get rid of embarrassing bath.
Yeah, embarrassing bath odor.
You know, sprit the boat before you go.
so no one else ever know.
How do you make the world believes?
Your poop didn't stink.
So then I'm just being shown every marketing.
Even though that Bethany's talked about her creamy behemoth and mother load, it's like you've been selling shame in a subtle way.
Or hiding shame.
So what do you do with that?
Like where do you go?
So.
It's pretty crazy.
Oh, it was a curveball dude, right?
I was like, whoa.
No.
So I went back to my team.
And, you know, after that, after those ceremonies, and I said, I get some.
tell you what we've been up to. And we didn't know it. And they all were like, you know, set back and we're
like, shit, what are we going to do? And I said, we're going to have to shift it. Like, we're
going to shift the shit. That's what we're going to have to do. So that's this new campaign.
Girls do poop. That's what it's all about. And the first words are, you know, let that shit out.
Yes, actually shit. Don't just pretend like you're, you know, nothing comes out of your rear end.
Like, we're just going for it. It's like, you can use poopery as a courtesy, but we're not going
to tell you that you should be embarrassed about pooping anymore.
And we didn't even, I didn't even know what I was up to. Does that make sense?
Oh my God. That's, that's a 360.
That's why I wanted to finish telling you the story.
180.
So that's, 180.
Do you see what I'm saying?
Thanks are keeping on track.
That's the power of the medicine.
It comes back and it shows you this stuff that you never could have seen.
It's from a completely different angle.
And that's why it's interesting to me now because you're the second person we've had on
here that's talked and we've gone into more detail here.
Book my ticket to Peru.
That's what I want for my birthday.
Yeah.
I'm serious.
Not joking.
We could talk off one.
If you're drawn yes.
I am.
People ask me, should I go?
I say, if you're drawn, yes?
If no, why would you do that?
I've asked so many people, so many questions about it.
There's something that's like calling me to it.
She's had a lot of trauma early in her life and she's been looking for something.
Yeah.
I really want to try it.
Oh, sister.
Yeah.
I just got chill bump.
See?
That's an alive idea.
An alive idea.
So let's go towards that.
I'm going to steal that from you.
An alive idea.
Yeah, I like it.
Yeah.
So what is a book or read?
source or podcast that you can recommend to our audience that's, it could be anything that's something
that's life-changing or change the direction of your career.
Or something current.
It could be anything.
Yeah.
Anything you like to listen to.
Yeah.
So again, if I told you that, you're going to be following my path.
What I would do is go into a bookstore and I would look.
For example, when I saw Byron Katie's book, I was just sitting in a bookstore.
I was sworn off self-help books.
I'm like, I don't do any of that shit.
And I look over and there's her book facing me.
And it said, loving what is?
And I was like, what?
And I walked over to it.
But you're going to be drawn to what you need and what you need and what you learn.
You're drawn to ayahuasca, not because everybody's doing it.
There's something in you.
Go towards that.
So I can tell you books I've did.
I've read so many, you know, Loving What Is, Man Search for Meaning.
That's a great book.
It's a great book.
It's one of the first books.
My mentor, Gay Hendricks, The Big Leap, you know, that's amazing.
He just came out with the new one, the joy of your genius.
I would just go trust yourself and what you're going to be.
resonates with you is the right thing, period. And nobody can tell you that ever. You can't tell people
that, you know what I'm saying? Like, we really can. We can offer suggestions. But when you feel that ding,
go towards the ding. And don't ask people, should I go towards the ding? It's like just go towards
that feeling. If someone's out there and wants to try poopery, I personally like the lavender one.
It's lavender vanilla mint. Is that correct? Am I saying it right? There's a, there's a lavender.
Vanilla.
Lavender vanilla.
That's my favorite one.
And they also have little ones that you can put in your purse, which I love.
Yeah, it looks like a little lipstick, which is awesome, you guys.
Yes.
If someone has never tried it, can you just kind of give us the spiel?
Which one should they start with?
You know, what's your favorite scent?
I would love to know.
Yeah.
So Poo-Pourri is a bathroom freshener that you spray on the surface of the water before you go.
So it gets rid of bathroom odor.
traps it, you know, it gets rid of it before you even begin.
It's much more effective because we're getting rid of the odor before it starts.
That's it in a nutshell.
But my favorite has always been original citrus because that was my baby.
That's the one I, you know, first created.
But recently, I love the lavender peppermint.
Or is that the one you like?
That's the one I like, lavender peppermint.
It's my favorite.
Oh, it's so good.
Yeah.
Yeah.
Yeah.
It really does cover up any smell.
Michael, I left it by your toilet if you're wondering and you want to use it.
I got the hint.
Okay. But we have an automatic unit now. I'll send you one. Yeah, or a couple. How many ever you need. Let me know. We would love that. Yeah. Going straight to the source. Exactly. Yes. So Poopree is amazing. It's an amazing company. I love what we're doing. What people don't realize is our underbelly. They don't understand defy, liberate, transform. That yes, we want you. We've really been about speaking up. We've taught, we have the world talking about poop. Like we really do. We were the forefront. You know, we were the category creators of this. She created a category. My favorite thing ever.
And I want you to know for the first year, I was begging people to try the product because I knew it was so good that they had to try it.
So nobody thought it was a good idea.
There's so many times I wanted to quit.
Everybody was like, they would, are you imagine?
Can you imagine 13 years ago?
I was like, Poopree, they would go, what?
Do everybody pull back?
Thank God everyone's more open now.
Well, and we help create them.
Yeah, I'm obsessed with that.
Yeah.
So now, of course, everybody's doing poo puns and it's funny.
And I just kind of sit back going, yeah, okay, cool.
But my question is, okay, now what can we talk about?
Right now we can talk about ayahuasca.
See, the dog chasing the car, what's next?
But that's what turns me on.
So, 180, not a 360.
Complacency doesn't turn me on.
Same with me.
Yeah, so there's no problem with it to me.
So we'll just not celebrate together.
Where can everyone find you and poopery if they want to follow along?
I'm such a bad promoter.
No, you're actually an incredible promoter.
Oh, really?
Yeah.
Okay, good.
Poopery.com.
P-O-O-P-O-U-R-I.
And on Instagram.
Instagram. We're a poopery.
And we'll link everything. We'll link everything in the show notes.
Thank you so much for being on. You're incredible.
Oh, thank you.
Very inspiring. You are too. Yeah, thank you.
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