The Bossticks - How To Stop Making Yourself Sick & Start Thriving In Your Personal Environment Ft. Branch Basics Founder Allison Evans
Episode Date: September 7, 2023#607: Today, we're sitting down with the founder of Branch Basics, Allison Evans. Branch Basics is one of our favorite brands for many reasons, and today we delve into why it's so important to know wh...at's in your household cleaning products. Allison discusses her journey with PCOS and how she healed her body by making changes to her products. She also addresses the dangers of using common cleaning products and offers advice on how to shop for non-toxic products. We also explore all things microplastics, non-toxic feminine products, and how to take baby steps towards clean living. To connect with Branch Basics click HERE To connect with Lauryn Evarts click HERE To connect with Michael Bosstick click HERE Read More on The Skinny Confidential HERE To subscribe to our YouTube Page click HERE For Detailed Show Notes visit TSCPODCAST.COM To Call the Him & Her Hotline call: 1-833-SKINNYS (754-6697) This episode is brought to you by The Skinny Confidential. In case you missed it, The Skinny Confidential launched the HOT SHAVE CREAM redesigned on July 11th. No artificial coloring, new key ingredient: Allantonin & now she's travel sized
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The following podcast is a dear media production.
She's a lifestyle blogger extraordinaire.
Fantastic.
And he's a serial entrepreneur.
A very smart cookie.
And now Lauren Everts and Michael Bostic are bringing you along for the ride.
Get ready for some major realness.
Welcome to the skinny confidential, him and her.
I mean, our bodies can only expend their energy doing so much.
And when we are in a home that has an exterminator, we use raid, and we have fragrances and we lay our head down at night after eating a meal that's most likely has some pesticides on it because, okay, does organic really matter?
We lay our head down on a pillow full of, you know, synthetic laundry detergent.
How does our body have the energy to work on healing the deeper things?
Instead of resting, rejuvenating, restoring, detoxifying, which is what it's meant to do.
It's detoxing these chemicals that it's exposed to.
Today, we're sitting down with the founder of Branch Basics, Allison Evans.
Branch Basics is my favorite brand for so many reasons, especially because it's non-toxic.
In this episode, you are going to learn everything that you need to know about household cleaning products, endocrine disruptors, estrogen.
We're going to go into hormones.
Allison discusses her journey with PCOS and how she healed her body by making changes to her products.
We're even going to go into fertility.
Okay. She also addresses the dangers of using common cleaning products and offers advice on how to shop for non-toxic products.
We explore all things, microplastics, non-toxic feminine products, and how to take baby steps towards clean living.
What I absolutely love about this episode is anyone listening can take action on this episode and change their lives immediately.
We did this in our house. It was a simple, easy change. It really didn't require much. It's all very cost effective, what you'll hear in this episode.
and to Lauren's credit, I have noticed an immense difference.
Allison Evans, founder of Branch Basics, welcome to the Him and Her show.
This is the skinny confidential, him and her.
I think of you and your company every single time that my son crawls on the floor,
that my daughter runs around barefoot, that my chihuahua has her nose to the floor.
I think about your company because it's been so life-changing.
And why I wanted you to come on the podcast is you have an incredible story.
And I wanted to use this as an outlet to tell this story.
So why don't you tell us your first epiphany when it came to wanting to switch over to clean living and non-toxic cleaning supplies?
I love that.
And we thought of towns and Zaza and your Chihuahua as we were doing all of our iterations years ago.
I'm so excited to be here.
Yeah.
For me, it wasn't about, oh, let me educate myself on non-toxic cleaning or ways that I can, you know, better my life or heal myself. I mean, the company was really born out of my sickness and just the desperate desire to understand what was happening to my body. I guess I could kind of go into my story a little bit right now, but my two co-founders are my best friend Kelly and my aunt, Marily. You know, I grew up eating standard American diet. I was, you know, quote unquote healthy. I had my first
period in sixth grade and then never had another one. So in high school, I went, I was born and
raised in Houston. I went to a fertility doctor who told me that I had the worst case of polycystic
ovarian syndrome he had ever seen. So I had thousands of cysts on my ovaries. I was put on birth
control indefinitely told I would never be able to get pregnant on my own. Basically, you know,
come back when you're ready to get pregnant and we can figure out what to do. So fast forward to college.
I actually went to University of Texas here in Austin and met Kelly. And I came down with,
pain that started as, you know, my shoulders are kind of tense. I'll see a masseuse. Okay, maybe I need a
PT. And then by Christmas, my freshman year, no, sophomore year, my pain had traveled down to my low back.
I was registered as a student with disabilities. I was traveling all over the country. I was on hydrocodone
twice a day, pain, you know, painkillers, muscle relaxers, antidepressants, sleeping pills, and steroid injections.
We had no idea what was happening to my body. It was just crumbling. And I had all the top doctors
doctor's working on my case. I'll never forget the last doctor I sat across from Houston said,
look, he was looking all over my UKGs and MRIs and cat scans. And he was like, I don't really know
what's going on with you, but it looks like MS. And I was like, okay. And I kind of just took that
diagnosis. I kind of owned it. But at the same time, I felt like there was something more. So my
aunt merrily comes into the picture. And at the time, I knew her as my crunchy aunt, she's now in her
70s. I adore her. But she lives in the Texas Hill country and she was making, you know,
her own food and using pure soap and didn't have a cell phone. I'm like, how in the world is she
going to help me? I have been to all the top doctors in the nation. And she starts talking to me
about toxins and our diet and our environment and essentially how our bodies are created to heal.
And they want to run in the direction of healing if we will just get out of their way. And so
drop by drop our entire lives, you know, we could be using these products that we think
think aren't affecting us. Some people get headaches and asthma and allergies. Some people wake up
with cancer in their 70s. But in the end, like these chemicals on a very small level are adding
up and harming us. And so she said, you know, you just need to cut out all of these toxins from
things you're putting in on and around your body. So I had nothing to lose. And I did. I did the
best that I could given I was in college. And after a couple weeks, I was able to drop down on dosages
of painkillers and such. And so graduation is approaching.
Kelly and I decide we're going to go live with Marily in the Hill Country. I had seen such a shift.
For someone listening, what are the little shifts that you made before you went to live with your aunt?
So I stopped using the Windex. I, you know, we didn't do an exterminator. You know, I used to think
Splenda was healthy. I mean, it's just these little chemicals that I just never thought twice about
because I had been using them my whole life. Had anybody else in your family developed any symptoms?
No. And I had just moved into a brand new apartment complex, which we believe also played a huge role.
and kind of the straw that broke my back. We have, you know, formaldehyde, written cabinetry and windows
that don't open and, you know, all the different toxins and chemicals found in paints and carpets and
such. So I think that was kind of my breaking point. But Marely seemed so disinterested in my labs,
my symptoms, my genetics, and the questions that she was asking me were unlike anything that
anybody else had asked. What are you eating? Have you recently moved or
remodel. Do you use pesticides? You know, what kind of skin care and cleaning products are you
using? And at first I'm thinking, what does this have to do with my health? And then I almost felt like
this empowerment. For the first time, I've seen all these doctors. For the first time,
someone is giving me something that I can change and do. And it felt like there was this fresh hope
in me. And so I did. I saw a huge shift. And we went out and lived with Maryland in the Hill Country.
This is 2008. And we spent that summer, you know, learning how to cook real food and eat real food.
lived in a home completely free of toxins. And I have to just veer off this for a second and just
and tell you Merrily's background because it's really the underlying reason why our company and
our success is even here. And Marley had two catastrophic events in her life. The first was in her
20s. She was told she needed a kidney transplant. And she basically looked at the doctors and said,
I respect you, but I feel like there's something more. And so she learned about using food as
medicine. For 10 days, she ate only real food. And within those 10 days, she had a huge shift in
her body. Her kidney numbers were normal. She avoided dialysis, and she has not been on a prescription
or over-the-counter drug since. And she's, like I said, in her 70s. So then the next catastrophic
event in her life happened when her son was 10 years old. This is my first cousin. He was exposed to
a large amount of a now banned pesticide called Chloridane in school here in Texas. And he went from
being a coordinated, obedient, bright, athletic boy to being picked up from school. His lips are
blue. He can't spell a three-letter word, walk a straight line. How is he exposed to this?
He was actually in an auditorium along with several other children who were also chemically injured.
They had sprayed chlorine the night before and there was a flood and the water had come up
from the auditorium floor. Merely was told by the top poison control doctors and environmental
specialist that he would never recover. He would be a bubble boy, basically create a safe room,
give him 16 shots a day, keep him as comfortable as possible, but there's no turning back.
Of course, this is before we understood that the brain can regenerate neuroplasticity,
et cetera. And this was in the 90s. Merely once again had that feeling, look, I'm glad you're
not God. We're going to heal my son. So at this point, she knew about using food as medicine.
She didn't understand the environmental aspect. So he was so sensitive. He couldn't come
inside of a building. They couldn't even stay in a tent outside. They lived in cots outside for a few
years. So what are the symptoms that were manifesting for him? Yeah. So he would be exposed to,
let's say someone would drop off this happened. A bag from Target. He would smell, whatever smell
was adhered to that plastic bag. His lymph nodes in his neck would swell up like little
babies. You couldn't talk like this. You had to whisper because everything was a scream to him. He had
severe ADD, ADHD, emotional outbursts. He was completely disobedient. He was basically deemed
autistic. I mean, he was a completely different child. Couldn't sit still. Couldn't, like I said,
be inside of a building. So they're laying in their cot one evening and merely has this idea.
She's like, what have I, what is it about my house that he can't come in? Because they had done
everything to try to create a safe environment. And there was a box and it had her favorite
cleaning products, perfumes, some pesticides, and she had put it in a cardboard box and put it in a
closet and shut the door. And she thought in her head, she thought, what if I were to remove that box?
Maybe he could stay in because he could only be in the house for seven to ten minutes without,
you know, he would get severely irritated and have to leave. So the next day, she removes the box,
doesn't tell him. He comes in and he says, Mom, what have you done? I don't feel bad. I feel like I can
stay. And she's like, okay. That was from then on, that was really the crux of his recovery. So it was
that last box of just that small amount of chemicals. And she kept doubting it. And two days later,
she's at the grocery store and she's going down the cleaning product aisle. And you know when
you're on the cleaning aisle. It's horrible. And she has this aha moment. She thinks,
okay, so I can smell this. I'm a healthy human. My son, who is chemically injured, who represents a
ton of children who are sensitive, the elderly people who are immunocompromised, they are reacting
on the parts per million, billion, even trillion level. And so by removing this
box, it allowed his body to stop expending its energy on detoxifying, instead work on healing.
So his healing was at warp speed after that. He fully recovered. He was the first homeschooled child
to get into the U.S. Naval Academy. He's 45. He has three children. So she went on to consult
with thousands and thousands of people on this exact concept of removing toxins and allowing your body
to heal. So that's when I came in the picture. And this is the house that I'm entering into. So it's
completely clean, free of toxins, and that summer totally changed our lives. Kelly and I went
after that. We thought, I've never been on a prescription drug since. All of my symptoms went away.
I ended up going back to that same fertility doctor. All the ovarian cysts were gone.
My period came back naturally. 13 years later, I woke up and had a period. Of course, I stopped
birth control because that was not part of Merrily's protocol. I've tried three times. I've had three
kids all at home. It was really the power of pure. I mean, that's why we always say that. It's the power
of pure. Our bodies know how to heal. But when we get up, if we have a scab, we get up every morning,
we pick at it. It's never going to heal. If we get out of its way, we'll look down in a couple
days and it'll be gone. So, wow. I mean, that is powerful. Your whole story, I feel like there's
so many people listening that are like, oh, I've had that symptom. Oh, I feel like that. Even when
were talking about light sensitivity and sound, when I had breast implants in, I told Michael,
like, I was so sensitive to sound and light. I ended up getting an x-plant and it's gone away.
Like, I can sit under these lights without, I mean, I'm still a little sensitive, but it was bad.
It was like I would have to like scream at Michael whenever he turned the lights on.
Unbelievable.
So it is really, really crazy.
So once you started healing, at what point do you decide to actually launch a company?
With Kelly and Merrily.
You know, that summer, we went just because, oh, this will be fun.
You know, should we go to Italy and learn how to cook or should we go live with Aunt Merrily,
who seems to know a lot about healing, you know.
And Kelly and I thought, this will be great.
We had no idea that it would change the course of our lives, that would ignite this passion
that you can't unknow things.
And it felt like we would listen to her talk to her clients over and over and we were eating
real food and we were grounding.
We were drinking juice.
Guys, this was 2008.
people were drinking OJ and grapefruit juice.
We were drinking celery and ginger and limit.
I mean, our friends thought we were nuts.
We were, you know, we had EMF protectors on our phones.
And we kept saying to ourselves, we got to put Maryley's brain on the internet.
All the stuff that people are doing normally now.
Exactly.
Exactly.
We are an education company way before a products company.
We never set out to sell soap.
We've always used branch basics products as a vehicle for our mission to educate people on
identifying and removing toxins from the home so that they can heal.
Can I ask you maybe an ignorant question?
But I was thinking about this.
Lauren jokes all the time.
Like I grew up in a house with like all of the the household name cleaning supplies.
I was just bombarded.
And now obviously I have this stuff.
And when I go either to places that use that stuff or like, now I'm sensitive and
I'm the one complaining about it.
Tell them how you complain.
But I didn't know.
I didn't know.
Like my dad was the guy like you woke up in the morning and just slap the lights on full
blast and like get up.
Like I was like go.
There was no like, shoot, Lauren's got the meditation music.
I was going to say you need some nervous system healing.
I've healed it.
He's sensitive now, though.
Because I get all these brain scans and talk to all these different people and everyone says, like,
yo, the thing you need the most is nervous system, you know, reset.
Thank God you married me.
That's the stuff.
But anyways, I'm wondering from your perspective, there's obviously some people that are way
more sensitive to this stuff than others.
Because not to say that I didn't have an impact because now I notice it when I don't use
it.
but I would have gone through life maybe not ever really noticing.
Right.
You don't know what you don't know, though.
It's exactly what you just said earlier, Alison, you said once you know you can't unlearn it.
But now that I've removed these things from my life, I'm like, oh, I do feel way better and I don't like being around them.
Yeah.
But I'm wondering if there's like just different people that are more sensitive to certain things.
Absolutely.
And listen, some people have incredible constitutions and have really strong genetics.
But genetics loads the gun and our environment pulls the trigger, you know.
So if you're born with these strong genetics and a wonderful constitution, and it sounds like you have an amazing detoxification system, you have a strong brain health, maybe you need a little bit of nervous system health.
But, you know, you also don't know, let's say you would continue on that trajectory and continued with the big fat Greek wedding windex style.
You know, you don't know if you're going to wake up with cancer in your 60s.
You don't know what kind of neurodegenerate diseases that you would battle, you know, ALS, Parkinson's, all the time.
These are all related to the toxins that we bring inside of our home.
Pesticides cross the blood brain barrier.
Exposure to synthetic chemicals has been shown to create birth defects if you're exposed
in your first or third trimester, you know, prenatally.
So you just don't know.
I mean, for me, I love getting red flags.
I love walking into a paint store or Home Depot and getting a headache and getting
sniffles and feeling kind of cloudy because that's my body unmasked, telling me,
hey, I don't like this. Get out. Get out when you can. But when you're exposed over and over and over,
I mean, someone that smokes cigarettes, a pack a day, they don't smell cigarettes. They stop smoking.
They can't even be around it. You want your body to be unmasked.
No, that makes a ton of sense. And to your point, like, I don't see any, like, I only see
benefit and not using chemical based things, right? Like, I think that's the biggest thing is,
you know, we're products of the 80s and 90s, right? And like, this is the rise of a lot of
commercial enterprises that use, you know, like the old Sunday commercials, right? And so you just,
like, you see a tiger and like, oh, that's a healthy cereal. Or you see, you know, like,
you know, you see a bald guy, like, that's the healthy cleaning stuff. And so I think, like,
a lot of our generation and parents generation has just been trained to think like, this is,
this is what is clean and healthy. And what is healthy? I mean, people say, oh, I feel fine. I'm like,
well, really, let me talk about your sleeping pills and your birth control and, you know,
fertility issues and menstrual cramps and body odor. I mean, Kelly, we joke you,
there have to be sick or smart to get on this train. So Kelly goes out to the hill country that summer
in 2008, and she's the healthy one. You know, she's the smart one. I'm the sick one. She had no
idea that her body odor, her dry eyes, her constant, you know, cramps, PMS, body aches,
they all just went away. And so just because it's common doesn't mean that it's normal.
Sure. I think that's really important.
You know how serious I am about my razors. I take my razors very seriously, especially because I tend to get rashes on my legs. And the razor that I use is Athena Club. So it's white, first of all, aesthetically pleasing. It's not like a gross razor. You guys know the ones I'm talking about that don't fit with the vibe or the aesthetic. It also has like a magnetic hook. Okay. So you can hook it in your shower. It's absolutely genius. But also, I feel like it.
It keeps bacteria off the razor because it's in the holder as opposed to just sitting next to my shampoo.
However, the best thing about this razor is it's surrounded by a water-activated serum with shay butter and hyluronic acid.
And when I shave, I don't get a rash and I don't get razor burn.
And I use this razor on my arms, my legs, all the parts, if you will.
And I never, ever, ever get those, like, pesky bumps from it.
You should know that the razor kit is only $10, so it's very affordable. It comes with two blades, the magnetic hook, and also your choice of handle color. I got the white. It's beautiful. If you're looking for a shaving foam for your legs that will leave your skin soft, they also have an incredible shaving foam. So they got you covered in all areas. Switch to the better razor and show your skin you care with Athena Club. Get started today by shopping in store at Target stores nationwide. Just head to the shaving aisle to find the razor kit.
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There is one thing that I cannot stop with, and that is the symbiotica magnesium spray.
It is like this lavender spray that you spray on your skin and your skin absorbs it.
It makes you smell so good, but it also winds you down and it gives you a little dose of magnesium.
And how I use this is I'll wind my room down.
I'll put on my red light, my 528 frequencies, and then I will spray my magnesium on my neck.
I sprayed on my arms. Zaza asked for a spray. It's absolutely amazing if you have not tried it.
They also have magnesium 3 and 8 that I will put in my coffee or my matcha too. I'm all about the
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magnesium is an essential mineral and it's required for 80% of the body's metabolic functions.
I've also heard from Peter Attia how many adults are magnesium deficient. So if you're
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sent off sitewide. I would love to take this even like more detailed. And I would love for you to
tell the audience some common toxic chemicals that are found in cleaning supplies that we should be
aware of. What are some things that we're not seeing as a consumer? Yeah. So if someone were to just
go home right now and want to, you know, want to start tossing the toxins, I would say number one is
pesticides. We don't smell them. They're insidious. They're insidious. They
They are the number one underminer of our health efforts.
And that is on our fruit, right?
That, I mean, we're in the South, you know, or we are South and we have exterminators.
And you think it's just the perimeter, but you are bringing those things inside, mildewicide, herbicide, lice shampoo.
These things are sealed and shut and they are leaching chemicals into our air.
And pesticides love fat.
What about the desecrated Earth stuff?
That diatomaceous earth.
Yeah, that stuff.
It's amazing.
Okay.
That stuff's okay.
Borg acid, Dieter Teletious Earth.
And we have a whole PDF on our website.
So we're not saying you need to live with pests.
So like for the roaches out here in the south.
Oh, yeah.
That's okay for those.
Absolutely.
You put cornmeal and powder sugar and boric acid and equal parts and put it around little
water bottle tops in your house.
The roaches will all be gone.
Pesticides love fat.
They seek lipid dense areas.
And what is the fattiest part of our body?
Our brain.
So pesticides are directly linked to neurodegenerative disease.
diseases, lower IQ, low birth rate weight. I mean, I could go on and on. So pesticides, number one,
get them out. There's no place for them inside the home. Number two would be your laundry room.
So if you think about it, the toxins that are affecting us on a consistent everyday level are
the things that we are putting next to our skin that we're breathing in our pillowcase. If we're
naked in a shower, we have a washcloth. I mean, we do not escape what we use in our laundry.
and they're impregnated with fragrance oils that are actually designed to adhere to the skin.
Fragrance oil has 100% absorption rate.
And those synthetic fragrances are endocrine disruptors.
And so anyone that's dealing with infertility, I mean, gosh, I have a friend who her seven-year-old
daughter started developing pubic care.
And she uses branch basics.
They have, you know, Austin Air purifiers, organic mattresses, and she's reaching out to me.
And she's like, I went to the doctor and he says there's something I could do.
And I use all your stuff.
And I said, have you taken every cent out of your house?
She goes, well, I don't buy them.
But, you know, with birthday parties, the party favors, the Play-Doh, the stickers, the stupid silicone shoes the kids wear.
They all are impregnated with these fragrances.
You know, our toilet paper, our trash bags.
So what shoes do you get them?
Well, I mean, no, no, no.
I'm saying there's certain brands, which I'm not going to mention that are, that actually
smell, that they add a fragrance to.
fragrance of this.
Wait until Zaz's a little bit older.
No, I got Zahzah's a smelly stickers.
So you're saying like those smelly stickers have got to go.
Like the slime, all the, all the Play-Doh.
All of the things that are they've added the fragrance.
Or unsyented Play-Doh.
So anyway, she removes all of these things.
She calls me back a month and a half later.
Not only had everything halted, all of the pubic hair had fallen out.
She literally reversed this testosterone blocking estrogen-estrogen-dominant.
issue just by removing the synthetic fragrances. So I would say pesticides, laundry, synthetic fragrances
are the top things to get out. So you're saying stickers. You said plato, slime. What are other
hidden little things? It sounds like anything with artificial smells, right? You are not going to be
the target customer for these brands. But if you go to the store, you'll notice that trash bags,
tampons, toilet paper, I mean, pins, stationary. They're putting these synthetic fragrances. They're putting these
synthetic fragrances and almost everything. I'm not a tampon girl. I'm not a tampon girl.
I told this to Michael, sorry. I don't, I have never in my life felt comfortable shoving a plastic
applicator up my vagina with a piece of cotton that has God knows what on it. Yeah. In like,
I don't get it. I've never got, since I was little, I'm like, I had this inversion to it.
But here's the other thing. What's on the pad? Exactly. I will say that that downstairs area,
it soaks up everything. It's thirsty for all the things. And so you got to get rid of every single
pesticide that is in contact with it. It's sometimes thirsty for all the things. It depends on the day.
It's been really great talking to you.
No, but seriously, like, I don't want a disgusting tampon up my vagina. You want pesticide-free toilet paper
and you really want to use bamboo, whole roll, caboo, bamboo, bamboo toilet paper because that BPA truly,
is that area is going to take it all in.
Do you like real toilet paper and real?
It's called R-E-E-L.
See, you know why Michael's so lucky?
This is like handled for him.
Yeah.
You're wiping your butt hole every day with like the best toilet paper that they're
I bet every time he does it, he's thinking about you and gratitude.
Anything that touches that area, toilet paper, tampons, pads.
So like organic underwear.
Yeah.
I mean, we work with so many people who have terrible menstrual cramps and they get,
They changed their toilet paper, their tampons and their pads, women, obviously.
And their cramps are gone.
In fact, I have a friend who's been using organic products, lady products down there for years, ever since I've convinced her to stop.
She was in a bind one time and had to use one of her friends conventional tampons one time.
And she got cramps.
So think about that.
Think of all the women out there that are taking percaden, mytile, all these things.
I don't mean to brag.
I swear to God.
I've never understood what people are talking about when they have cramps.
So that's so weird.
I've never had cramps in my life.
Well, you also don't shove pesticides.
That's what I mean.
Isn't that weird?
Yeah.
It's not.
We have the benefit of speaking to people like yourself and being aware of these things.
And I think just so many people like, it's not a thought.
Like you go down the aisles at the grocery store or Target or wherever and you just pick up
the stuff that your parents probably picked up when you were a kid.
Like I know, like when I first moved out of the house and I was like, I don't take care of myself.
What was in your grocery cart?
No, no.
Like all the, basically all.
I'm not going to name any brands because I just want to get all the shit.
Like, it's all the stuff that you see down the main aisles.
And I was like, oh, Saw that, saw that.
Charming.
And it's an unregulated industry.
That's what's so sad.
There's 80,000 chemicals less than 1% have been tested for safety.
And if you turn the bottles around, many of them require to be disposed of at a hazardous waste site.
Yet we're disposing them around our children.
They're going down our sinks, our showers, you know.
So it's interesting that it's not regulated.
Yeah.
Huh.
So like, wait, hold on.
So if you are putting.
out a detergent. That is not regulated?
The ingredients are not regulated.
So the European-
So you're telling me a supplement, like a workout supplement, is more regulated.
Yeah, so skincare supplements, regulations, yes.
Strict enough, no, in my opinion, but cleaning products, unregulated.
We did an episode with the-
In fact, you don't even have to list the ingredients.
So we have to go by, you know, if it says caution, warning or danger, those are actually
EPA signal words that mean that there are certain ingredients that require those warnings
to be put on the label. So anything with caution, warning, danger, hazardous, get it out of your
house. Well, it's interesting. I'm throwing away that sauna cleaner that you've hidden. No, that's all natural
sauna cleaner. I'll be sending Alice in a picture. All natural and unregulated term. No, no, no, it's all,
it's just, it's just, um, it's just water and, I had to go slow. It's like little, little death by a
thousand cuts for him. No, but my point is, is like a lot of people just, they just assume, you know,
they're doing the right thing, getting the basic cleaning supplies that they've always cleaned with. And I, what I,
realize having it removed by force, really it was like she just busted in and took everything out.
I, like, you know, wasn't resistant to it. But now I noticed the difference. I told you, we just
checked in this Airbnb and I almost had a heart attack when we went in there because of all these
plugins that were in the walls with the sense. And even the detergent. Like if I, if somebody
washes the clothes and something other than this stuff in their sense, and I can't handle it anymore.
You don't know how good you feel and you don't know how much these toxins are affecting you
until they're removed. I mean, my nanny the other day, we've done a whole clean sleep of her
I mean, she's eating all organic food and she's using branch basics. She said, I didn't even know I had
anxiety in muscle aches. And now they're gone. And I'm like, oh, this is great. There's no fatigue in the
afternoon. She's full of energy. Her acne's gone. It's unbelievable. Talk to me about microplastics.
A lot of people are high in microplastics. How can we eliminate that? Yeah. I mean, listen,
plastics, the molecules are not tightly bound. They're constantly seeking to, you know, transfer,
transfer and ingress into the thing that they're in contact with. So, you know, I would say focusing
on the big things like drinking, anything you're drinking out of, can usage. I mean, they did
a study once they had, for five days, they had one group eating soups made of fresh
vegetables and then another group eating soups with vegetables but from a can. And on the fifth
day, that second group had 1,200 percent more BPA in their system.
The thing about BPA and phthalates, both of which are found in plastics, BPA makes plastics flexible.
Thalates make plastic unshatterable, basically.
They're transient chemicals.
So once they're removed from your environment, your exposure, they're going to leave your body quickly.
They're not like Phaas, which are forever chemicals.
They're everywhere, plastics are everywhere, but they leave quickly.
So you can easily detoxify these plastics.
But the microplastics, it's a big deal.
It's, I mean, it really goes down to this idea of epigenetics where we used to think with the old toxicology model that the dose makes the poison.
And science has proven this wrong.
It's actually flipped it in the entire thing on its head.
And we now know that tiny amounts of chemicals are enough to turn on and off cancer genes.
You know, we used to look at rats in a lab and we're like, okay, does it affect them between zero and 50 milligrams of exposure or 50 and 100?
We saw that the highest amount of detrimental effects were actually between zero and one.
And what you're also saying is if you have some kind of illness and underlying disease and your body's trying to heal all of these different chemicals are also blocking that process potentially.
That's exactly right. I mean, our bodies can only expend their energy doing so much. And when we are in a home that has an exterminator, we use raid and we have fragrances and we lay our head down at night after eating a meal that's most likely has some pesticides on it because, okay, does organic really matter? We lay our head down on a pillow.
full of, you know, synthetic laundry detergent, how does our body have the energy to work on
healing the deeper things, to work on turning off genetic expression? Instead, it's spinning all of
its energy during that night instead of resting, rejuvenating, restoring, detoxifying,
which is what it's meant to do. It's detoxing these chemicals that it's exposed to, which is why
when people go on cleanses and they do these clean sweeps, a lot of times old pains, like, let's say,
a football injury from high school will start actually aching because your body is actually now
spending time healing the old things. You know, and people will call and they're like, okay,
we did all these things. We changed all these things because my son has some, you know, mood disorder.
So merrily will talk with them and she'll say, okay, you know, these fragrances, these pesticides,
there are neurotoxins. They affect our mood. Let's do a clean sweep of the house. The mom calls back,
I've lost 14 pounds. It's like, yeah, because these chemicals store in our fat. And they're metabolic disruptors.
the more that we're exposed to these things, our body is amazing. And it has this incredible
ability to actually sequester toxins into fat cells. And when we have reached our limit,
those fat cells will either expand or they'll duplicate. So when we get rid of toxins,
we're actually, you know, losing that weight because our body doesn't need to have those excess
fat cells. What about cookware? Cookware is a tricky one because you wake up, you crack
the organic pasture-raise, blah, blah, blah, blah, blah, egg that you think you're being so healthy
with the ghee or whatever it's called and you cook it. But then you're cooking it on something
that has all this shit in it. How can we protect ourselves around cookware? Yeah. I mean,
stainless steel and we have entire articles on cookware because this is, it's a really, really big one.
But we love ceramic cookware. It actually cooks the food a lot more evenly as well. But yeah,
you're right. I mean, and that's kind of the whole ironic thing is that we do these,
juice cleanses. We buy this, you know, organic food and we go these efforts. And then we're,
you know, using cookware with Phafos with forever chemicals that have a half life of a very long time,
which is why they're called forever chemicals. And then we're washing our dishes and dish soap,
not naming any names, that I can literally taste the dish soap. If it's, you know, some of those
strong pesticide type chemicals, a lot of people don't realize that we're really undermining our health
with these toxic chemicals and focusing so much on just the clean food, which is huge. That's half the
battle. You know, it's so funny. I watch sometimes the chatter online about what people are saying
the topics we're going into. And it's all of the board. You know, sometimes I see comments of people
being overwhelmed, like, oh, my God, let me live. Like it's just too much. But I thought about it because,
you know, we have people like yourself come on the show and talk about all these things that, you know,
require people to make changes in their life. But I don't think people realize how much we've started
to bombard our system in recent history.
Like this, like there's been so much development in technology and so many things that
we've advanced.
Like I, we have all these people talk on about evolution.
And I was like, we're like outpacing a lot of what our evolution's capable of handling.
Cleaning supplies, cooking supplies, clothes, the things we're putting in our body, the things
we're putting on our skin, the things were eat, all of these things.
EMFs.
I mean, we've never been exposed.
Yes.
It's this unprecedented amount of chemicals.
Like the amount of progress we've made in the last hundred years compared to like,
if you were to go to the previous thousand years, it's a drastic jump. And so I understand why people
get overwhelmed. But I think it's just, they have to realize like this, this is recent how much
we're bombarding our system with so many things that we just didn't have access to 100 years ago.
Also, what is more overwhelming to me is having to go to the grocery store and buy 16 different
brands for 16 different things. I would rather just have my core brands. I know they're non-toxic.
I have kids. I have a dog. I have you to worry about. Like, I would rather just, if you can control it,
why not. What's frustrating to me and I wonder what you do in regular life, Alison, is you go to
the gym and we talked about the soft air and you're like working out and panting and sweating and
someone's next to you cleaning a mat with like windex. And it's frustrating. You can't control it.
Do you just let it go? You karate chop them right in the deck. Like what do you do when you're in a
restaurant and you're literally eating, you know, your soup and someone next to you is cleaning a table.
You don't worry about it because you're going home to a house. It's free of toxins.
and your body is strong and it's able to regenerate.
The problem is when we have a home that has this low-level chemical soup.
And so not only are we exposed to the things that we can't control, which we just can't worry about, right?
But then we're coming home and we don't even get a break.
So to create a safe haven of your home is getting you in a place of strength so that you can work out of the gym and have these toxic exposures and go to.
a restaurant and smell the windex. And, you know, Michael, I hear what you're saying and people say
this to us a lot. Oh, I feel overwhelmed. And we always say, don't. This is an opportunity for you to
understand that your body is not a victim of genetics. You are not the victim of some dire diagnoses.
I was told that I would never be able to recover from PCOS. There was nothing that I could do.
I would never be able to have children. I would have to be on painkillers for the rest of my life
until we figured this out. And I'm so thankful that someone like Marily came in the picture
and gave me hope. And if you really think about the idea of creating a healthy home, it's a
finite process. I mean, I will say eating clean is a day-by-day decision, meal by meal by meal.
But creating a healthy home is not hard. What's hard is Dr. Bills. What's hard is horrible insomnia
and mood swings and all those things that these toxic chemicals have been linked to.
We try to also on this show, like when we learn it from, I always say like we
learn at the same time as the audience, sometimes maybe a little earlier because we release this
later. But like a lot of the things we've learned talking to people like yourself on the show,
we've implemented into our life. And I also it's like, you can listen to what people say,
but like also really like the biggest thing to pay attention to is like watch what they actually
do. And our lives have improved over time by taking better care of ourselves in these kind of
areas, right? Like this is what we use in our house. Exactly. This is what our kids use.
And so. And Lauren, look how you felt postpartum was Zaza versus town.
Sure. That is a wild nutty. I was thinking about that.
I never even thought of it in terms of a toxic household, but what's it called like greenwashing when they
pretend like they're green? Yeah. And the problem is those products are better. But when you start breaking
down kind of the last ingredients on the list and oh, it's just a little bit of this, a little bit of that.
Right. They get, yeah. We were using just a bunch of brands that were like sort of fake green brands.
So they sort of get you on the marketing. And probably had a lot of fragrance too.
A lot of fragrance and also a lot of candles, all different kinds of candles.
my house that that I just like put out and a lot of fragrance and also a lot of EMF huge fucking
TV in the bedroom huge huge thank God you got over that admit that that's been so life-changing but
I wouldn't say that's the hugest EMF exposure I think it's more about putting your blue blockers on
when you watch it because I just think of you know just all the light in the room in the evening
I will never have a TV in my room again I've never had one in my bedroom it makes he's he had a
movie theater in our room
And then we had two chargers plugged on each side of the...
Okay. Now you're talking about...
Your constitution just wasn't as strong.
Listen, but here's the thing.
I'm not saying like I'm perfect.
My way is perfect now.
It's definitely been slow little changes.
I look at it like a diet, but like a diet for your, for clean living.
Carson, pull that clip where she's saying, I'm not perfect.
My way is not perfect.
And send it to me.
I want to keep that on my phone.
It's going to be your new ringer.
That's my minute.
Every time she calls, that's what it's going to start with.
But yeah, we completely changed our entire life.
to Moot Austin, the entire, like, infrastructure of every single thing we do. Even, even, like,
the towels we use. I try to, like, find organic. Yeah. It's not possible for everybody. I'm not out of
touch, but sometimes it does maybe take a change in environment to change. Like, there was even,
we could have done everything in that place. We were in an L.A. and they're just, it still would
have been a mess. Just the area we're in the building. We're in. Listen, y'all are smart. You didn't
have some huge health crises or one of your children was really sick or you struggled with
years of infertility. I mean, you were just smart. You decided, hey, this is kind of preventative
health care here. The postpartum was pretty bad. Okay. So that was kind of your turning point.
I didn't know that it was, I didn't know what I didn't know. No, it's not that, I mean,
thank you for that compliment, but it's, it's for what we get to do, we, we, like, we would kind of,
we would be stupid having all these conversations and then not like questioning the way we're
living in our life. Again, like, I started taking care of my skin and my health and all these things.
Not that I wasn't doing before, but to a greater degree once you start talking to people
and having conversations and understanding the benefit.
And our hope is that like this translates to the people listening.
It's not that big of a deal to just go through your cabinets and say, okay, like maybe
get rid of the chemical stuff and switch it for stuff that doesn't have those properties.
Exactly.
It's all about the small tweaks, not drastic changes.
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I am always looking for creative ways to get my protein in, especially because I lift heavy weights.
I also lift light weights.
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I'm sure you've seen this protein powder all over time.
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What are things that we're eating that make a big difference when you take them out?
Yeah. Seed oils, aka industrial sludge. Just kidding. It's so hard. I would say oils are one of the hardest things, you know, because you can go to a nice restaurant and you can get the wild caught fish and the amazing, you know, sides of vegetables and you think you're having this balanced meal, maybe a little bit of rice for some carbs. But then if it's all cooked in canola, sunflower, sunflower oil, I mean, they're inflammatory oils. And they affect our brain. They affect our skin. They affect our skin. They affect.
affect our reproductive organs. So I think the oils, and I will say one of the sneakiest things
that's going on right now, especially in our health foods, are ingredients called excitotoxins.
So I think xanthan gum, citric acid, and they are there to add flavor, but they are actually
exciting our brain cells to the point of like cellular death. I know that sounds a little bit
dramatic, but I can't tell you what we have seen in terms of parents who have worked with
Marily because their child is not able to concentrate. They're hyperactive. They're having
horrible mood swings. They're, you know, just talking back disobedient. And you get rid of
these excitotoxins. It makes all the difference. You know how I know this is so true. I did an
experiment. I took my daughter to Disneyland and I let her, I let her, I mean, we're at Disneyland.
am I going to do? Right. So she has the deader alive churro in front of the haunted mansion. We had the
Dolewhip. We had the mini mouse breakfast with the waffle and the sausage and the bacon and the hot dog and
the pickle and all the shit. The next day, she had the worst tantrum in her whole three and a half years
on this planet. I have never seen anything like it. I was like jarred by the tantrum and I was driving in the
car. I'm like, what was that? Yeah. Her brain just couldn't handle it. It was out of control. Do you remember
that tantrum that she had? No, I forgot it. I mean, and I also felt like shit the next day after just
having bites of stuff. But like, it really is crazy what it does to their little brains. I mean,
that is not a coincidence. No, but again, for us, we had not had any of that. Like, that's not in our
normal routine or diet at all. We're pretty clean. And so when you do that out of nowhere, it's like,
such a jarring experience. We're like, whoa, what is this? And I remember going to those places
of a kid and not feeling the way I do. It's just been so removed for so long for us.
And, you know, our children don't ever have that stuff. And to see that kind of disparaging
difference is it was crazy to me. And eczema too, guys. I mean, just that one ingredient
citric acid, we have seen over and over and over removing that from the diet. Examine just goes away.
after seeing the doctors and doing the ointments and the steroid creams. And sometimes we just got
to look at the ingredient list. What are some really great brands for kids that you recommend? Or maybe
even it's a product for kids to like bathe in shampoo. I mean, we use branch basics. Literally,
we, everything from your toilet and oven and stains all the way to baby butts, makeup remover,
we only use branch basics. Hold on, hold on. I don't have branch basics for the skin.
Yeah. I don't know. We have a bottle that has a body. It has a baby,
a foaming airwater and it creates a foam. And I mean, my kids have never had diaper rash. You can get it
in your eyes. They bathe each other. I never knew that you could use the household products on the
body. So you, I mean, I knew you could wash your hands, but I didn't know you can like pull it through.
It's a gentle surfactant. The same is like saponified plant oils, like a soap, except it doesn't
sting your eyes. That's why I love it as a makeup remover. My doctor calls me and says,
you're high in triclosin. And I'm like, really? What? I use all your products. I'm
like, what are you talking about? Like, triclosin, okay, it's a disinfectant in a toothpaste. My
toothpaste is like non-toxic toothpaste. Yeah. I'm looking, I'm looking, I'm looking. Up pops on
my Instagram. The most famous wipe on the planet has triclosin in it. Oh, probably like a
0.03%. So not only have I been absorbing all these triclosin all day long, I've been wiping my kids,
butt, hands, face the sensitive area. The thing about triclosan is that it's a transient chemical
and it will leave the body as quickly as you stop using it.
So that's what they say.
We had Ken Cook from the EWG on this show.
I love Ken.
He was saying the same things.
They're going to leave.
So you take your branch basics.
What do you mean you spray the water bottle?
I don't understand what that means.
You're talking about the diaper thing?
I mean, I literally will just get the all-purpose bottle.
Okay.
And I just spray her skin.
But it's water.
I wipe it.
I mean, mine's very diluted because I don't usually follow the fill lines.
I probably should.
but essentially you can just spray water and use a dry wipe.
What kind of pushback do you get when you're talking about this versus, I guess,
traditional household supplies, if any?
I don't, I feel like at this point, people have really woken up.
And listen, I mean, like I said, we're an education company first.
And if you're following us, you want to know more.
You desire to understand more about your products.
And the fact that the cleaning products industry is unregulated, the fact that, you know,
there are non-toxic cleaners that do the job just as well. I mean, I could go on and on about
the whole disinfecting versus removal of bacteria and our whole, you know, fear of germs. I mean,
even the CDC during COVID said the best way to get rid of germs is soap and water or a mild
surfactant. We're a mild surfactant. So I actually don't feel like we have much resistance at this point.
It's just about educating people and having them take the time to turn around their bottles. There's
not an ingredient list, get it out because they're hiding something. And if there is one,
you know, we always tell them to start with the last couple ingredients. And so let's say,
you know, most green cleaners usually add something like methyl isothiazolinone or potassium
sorbate or sodium benzodia. And these are tiny little amounts of preservatives. However,
they don't get good ratings on the EWG. And we say if it's a three or above on a scale from
one to 10, toss it out. Every single ingredient. So we do recommend using the EWG's Skin
deep database. We love it. However, we actually recommend using it to look up ingredients in a product
versus just the product as a whole. Smart. Yeah. Really smart. If you could wave a magic wand and just
have three products be deleted from everyone's house, what are those three products? Because if someone
can take something away, maybe they can at least eliminate three products after this episode that
you just think are horrid. Yeah. So pesticides, anything with side at the end, side means to kill.
designed to literally cause cellular death.
Just herbicides, mildericides.
We use the another, what is it called?
The diage is Earth?
Okay, amazing.
That's awesome.
See, there's amazing ways to work around the pesticide issue.
So pesticides all out, synthetic fragrances, all out.
There's really never a reason to use bleach in the home.
Studies have actually shown that you can fill up a 3% hydrogen peroxide bottle.
I actually literally take the dark brown bottle and I put a trigger spray.
from range basics on top of the bottle and apple cider vinegar, separate bottles. You can spray
a surface one with the hydrogen peroxide and then the apple cider vinegar and the killing effect is
actually greater than bleach. What about bleach in our hair? Yeah. I dye my hair with all
nutrients and I make sure that there's no ammonia, no formaldehyde, no bleach. Your hair looks great.
The color looks great. You'll have to tell me what you do to get that color. My hair is brown right
now, but if I ever went back blonde, I would love to know exactly what you do. I have sent so many people
to all nutrients because I vetted so many different lines. I was determined to be able to dye my hair.
That's the cleanest one I found. I just tell them to go as blonde as they can get me.
What I would love to end this with is maybe telling us why you created this line and where everyone
can find you and maybe doing a giveaway and a code. Sure. I love it. Yeah. So I mean, if our mission is
to help people identify and remove toxins from the home and we have an entire course online, you can take a
module or online module called TOS the Toxins. So you've removed everything. Well, honestly,
we created this product. It took us over 18 months, over 100 iterations because it is the best way
to streamline the entire cleaning process. It's economical. We have a all-purpose, a bathroom
bottle, a laundry bottle, and a foaming wash, all used with the same concentrate to fill them up.
So you never have to buy the empty bottles again, either glass or plastic. We have 10,
of thousands of people on subscription. So every, you know, one to two months, they get a concentrate,
they refill their bottles. So it's just an easy way to replace all the toxic cleaners that you
have just gotten rid of. And yeah, let's see, Skinny 20 for 20% off, all starter kits.
And what I like about your product, because I've been using it forever, a big fan of the brand
before you came on before anything is I love, yeah, I'm obsessed with this company. And I want to
tell you something that's really cool. But first, the glass bottles,
that you get are so cool. I think they're beautiful, they're chic. They have different colors on them,
a little name. And they don't break. They don't break. They're reusable. The people that recommended me to
use this were really powerful, smart people. So Test My Home came on. Have you heard of them?
Ryan, yeah. He is incredible. And he said branch basics all the way. And you know how he is,
you want to talk about someone who's picky about you guys. That's awesome. Test my home. He, he recommended it. I've
had a lot of people behind the scenes just rave about your brand. So I feel so good about recommending
this. I just have to ask you one more question out of curiosity. How do you clean your fruit and your
vegetables? Just with the all purpose. So you can do it. That's what I mean. Absolutely.
Yeah. You can do so do everything. We can use a lot. We've been using this. We can do a lot more.
And this is the all purpose. Yeah. I mean, you're filling the all purpose, the bathroom, the window
and glass bottle with the same stuff. It's just a concentrate.
cleaning formula. And we are made safe certified. So it's been tested to not have 5,000 different
chemicals and our sourcing is really clean. No toxic preservatives. So you can literally put this on
your fruit in a little bit of water. Let your fruits sit, like sit and then eat it. Yeah. So sometimes
if I've just gone and done a huge haul at the store, I'll stop my sink up, fill it up with water,
put all the fruits and vegetables in and just put a little capful or little squirt or the concentrate and
just let it sit for a few minutes and then just rinse it off.
Because you keep mentioning how bad pesticides are and I'm starting to go down like fruit
and vegetables.
Yeah.
It's starting to spiral.
The dirty does and does matter.
Okay.
For anyone who would give pushback on the cost, break it down for us.
Absolutely.
So, okay, a starter kit is $75 and you may initially think, oh my gosh, that's a lot of money.
So you are getting the all purpose, the bathroom, the streak free, the hand wash and the laundry
bottle all in there, which you never buy a.
again, you just use the concentrate to fill it up. The concentrate makes three of each of those
bottles. And for laundry, it does 64 loads of laundry. So the all-purpose bottle, for instance,
comes down to less than $3 per bottle. It's about 25 cents per load of laundry. So it's actually
extremely economical. And also you have, like you said, 25 different cleaning products that are all
adding up to a huge amount. Exactly. And then when you re-up all you need to do, you keep all the
bottles and you just need to buy the concentrate. That's exactly right. Yes. We have lots of people on
subscription that just received the concentrate and the oxygen boost in the mail every six to eight
weeks. But yeah, you know, we walked down the cleaning product aisle and what we don't realize is that
it's all a bunch of marketing. Like our toilet cleaner and our oven cleaner, they're really not that
much different. And it's mainly a ton of water with a couple drops of chemicals. So you're potentially
buying the same thing like that, like that oven cleaner could clean the toilet and the toilet
cleaner could clean the oven, by and so. But they're just marketed as two separate products.
Yes, that you wouldn't dare use on the other use, you know. I also think.
that you're saving time and you're also giving people an efficient way to clean. Like,
it's so much easier for me not to have six million cleaning products and just have Branch Basics.
Yeah. It really streamlines the entire process and it's 100% safe. And it actually works.
All right. Code Skinny 20. You can shop at BrantBasics.com. Where can everyone find you on Instagram
and Branch Basics? Yeah. Just Branchbasics.com. Branch Basics on Instagram. We can
kind of got the market on the Branch Basics name.
Okay.
And then can we do a giveaway of all my favorite products?
Do it.
Okay.
All you guys have to do is follow at Branch Basics on Instagram and tell us your personal
favorite takeaway from this episode.
I know I have a page full of notes on my latest Instagram at Lauren Bostic.
Allison, thank you for coming on.
Next time you have to come on with Merrily because I need to hear.
I need to hear from this guru.
Yeah.
Thank you.
Thank you.
Thank you guys.
Wait.
Don't go.
Allison gave you guys a code to shop. You can use code Skinny at branchbasics.com for 15% off and free shipping.
Branchbasics.com code skinny. And then definitely enter the giveaway to win their starter kit.
All you have to do is tell us your favorite takeaway from this episode on my latest post at Lauren Bostic and follow at Branch Basics on Instagram.
