The Chris Voss Show - The Chris Voss Show Podcast – Unleash Your Moxie: A Girl’s Guide To Becoming Fiercely Bold, Incredibly Happy & Practically Superhuman by Crystal O’Connor

Episode Date: May 19, 2023

Unleash Your Moxie: A Girl's Guide To Becoming Fiercely Bold, Incredibly Happy & Practically Superhuman by Crystal O'Connor https://amzn.to/3Mm7tqg Richfitandhappy.com Crystal O’Connor’s Unle...ash Your Moxie delivers a powerful punch of irreverent motivation with a twist of love and compassion. With a unique blend of saucy wisdom and street-smart advice based on her incredible experiences, she walks you through her insights into success, life, and money. She’ll show you how you too can transform your life practically overnight by changing the way you think and unleashing your Moxie to create success from the inside out.

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Starting point is 00:00:00 You wanted the best. You've got the best podcast, the hottest podcast in the world. The Chris Voss Show, the preeminent podcast with guests so smart you may experience serious brain bleed. The CEOs, authors, thought leaders, visionaries, and motivators. Get ready, get ready, strap yourself in. Keep your hands, arms, and legs inside the vehicle at all times, because you're about to go on a monster education rollercoaster with your brain. Now, here's your host, Chris Voss. Hi, this is Voss here from theecosponsorshow.com, thecrisvossshow.com. Welcome to the big show, my family and friends. We certainly appreciate you to the big podcast in theshow.com thechrisfoshshow.com Welcome to the big show, my family and friends.
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Starting point is 00:01:20 It's crazy the way we're just growing the show. You can see it over on TikTok as well under Chris Voss One and the Chris Voss Show podcast as well. As always, we have the most smartest minds, brilliant authors on the show. Today we have Crystal O'Connor on. She is the author of the book Unleash Your Moxie, A Girl's Guide to Becoming Fiercely Bold, Incredibly Happy, and Practically superhuman. You might need a cape for this. Does it come with a cape, Crystal, the book? It doesn't, but I'm going to put that on my list.
Starting point is 00:01:51 There you go. I don't think anybody's sold a book like that on Amazon. That might be brilliant. You get a little cape that you put on. See? See? Do I get a cut of that action? I don't know.
Starting point is 00:02:00 I'm just kidding. May 1st, 2015, it came out, and she's going to be talking maybe about a future book that she's working on. So we'll talk to her a little bit about that as well. Crystal is a three-time celebrity-endorsed author. She's the creator of Moxie Entertainment. Or I'm sorry, Moxie Entrepreneur. I'm still learning to read. I'm 55.
Starting point is 00:02:23 Look at those old eyes uh moxie entrepreneur and moxie media solutions with programs like high ticket mastery wealthy wellness academy moxie bod that's probably what i need moxie bod i've been i've had that brad pitt figure you know everybody knows uh rich fit and happy and author of elisha moxieie, endorsed by Barbara Corcoran from Shark Tank. You may know her. She does a lot of investments too. Crystal teaches women and small business owners all over the world how to create six and seven figure incomes by getting raw and moxie in business. Welcome to the show, Crystal. How are you? I'm very good. Thanks for having me here today. And thank you for coming by.
Starting point is 00:03:07 We really appreciate it. So give us your dot com so people can find you on the interwebs. Sure. Well, Rich, Fit and Happy is what I'm focused on this year because that's where I want everybody to go in terms of their mindset. But Rich, Fit and Happy, it's a program and they can go find me there. They can find me at the little at symbol on Instagram and the crystal O'Connor. I love TikTok by the way.
Starting point is 00:03:30 So I'm on TikTok, the crystal O'Connor and O'Connor has got an OR on the end and almost nobody knows that when they search for me. Oh, wow. They want to put ER. You know, I,
Starting point is 00:03:40 I get, I mean, most, most people just search for me in four letter expletives. So that's, there's that. So is the website then richfitandhappy.com? Yes. Okay, there we go.
Starting point is 00:03:52 And so tell us a little bit about your history, your origin story. What made you kind of get into the area of work that you're in? And, you know, can you tell us what Moxie means for those who are laymen? We'll lay a foundation to what that means, or at least what it means to you and how you motivate people with it. Sure. They used to call me Moxie and I didn't know what it was. An older man called me Moxie when I was in sales. So I went from education to sales because money, right? I had three kids in a short period of time and I did not see myself successfully being a teacher, leaving my kids to be with other kids only to give all of that income to daycare. So I shifted and worked for a TV station and I wrote commercials, I sold
Starting point is 00:04:39 commercials, I sometimes did the voiceovers and I learned a lot and worked with small business owners. So that is where I got the name. An older guy called me Moxie because that is what it takes to hit the sales numbers. That's what it takes to get anything going. And it, you know, it means energy. There you go. You've got to have the energy and that gives you the confidence. The action turns into confidence. There you go. and uh having a moxie i'm trying to think of the definition here it definitely uh it definitely gives you a force of character determination or nerve according to uh i guess the internet as it were uh and so you kind of use this as a as a brand thing for yourself yeah i, I did. And you know what? It started out as Moxie Mompreneur because I like the word. And then I switched it to Moxie Entrepreneur because I didn't
Starting point is 00:05:31 think Mompreneur was something that was taken seriously back then. So I just shifted it to Moxie Entrepreneur. That is not where I'm staying because entrepreneur is suing people that use the word entrepreneur in their business. So we won't get into that. Yeah. They think they own the word and they want to take anyone down that uses the word. Really? Wow. Yeah.
Starting point is 00:05:50 I've actually stopped reading entrepreneur magazine because of that. Not a good, not a good thing for me to be saying. That's crazy. Does anyone still read entrepreneur magazine? I don't know. Not me. It also,
Starting point is 00:06:03 according to Merriam Webster means energy, pep, courage, determination, and know-how. So, I mean, this is a great word. So, I've done a lot. It is. I love it. It's something that has just kind of stuck with me. I used to use it a little too much with my kids as they were growing up, so they do not like the word. They're coming around.
Starting point is 00:06:24 They're in their 20s, and they're totally getting what I am putting out, or they're picking up what I'm putting down. So here's the thing about moxie and energy. I noticed that it takes a lot of energy. I noticed that extroverts had that advantage. Introverts don't necessarily have it. They kind of struggle with it. So I started working with a lot of different types of personalities and started to really go deeper on the subject of moxie and energy and what it all takes. Because as an entrepreneur, you've got to do a lot of different things, right? You've got a lot of different departments and you got to be able to shift and pivot your thinking. And that does take a certain amount of energy. So I thought to myself, what do I have that someone else doesn't have? And I tried to really perfect that. So, or not perfect it, but really find where they
Starting point is 00:07:10 were struggling and help them in that area. And there are so many ways that you can help in that area. But today I want to talk about Rich, Fit and Happy, which is my new podcast, but Rich, Fit and Happy will come out as a book. And the objective of rich, fit and happy is to get a person or a woman or even a man for that matter, in a place the sweet spot of feeling moxie. And that actually can go as deep as getting your hormones in check and your hormones balance. So one of the things I noticed in my business in, let's see, I think it was 2013, 14, when I started noticing a lack of moxie in me, what is going on and not being able to sleep and all of these things. And what it was, was perimenopause. And I'm sure Chris, you're dying to talk about women's and women's perimenopausal issues. But hormone imbalance is, there's a fact. Hormone imbalance, there's a lot of talk about it because it's a big problem.
Starting point is 00:08:09 And it's not just both men and women. And it's not just, and women talk a little bit more than men, so you probably hear more. You think hormones or you hear hormones and you think women, right? I think that probably is the case in most where women are talking about it. They're talking about their symptoms. And there is, so I'm going to be adding that. And then I added it into my program
Starting point is 00:08:33 as a big part of the fit part. So what I've done is I've incorporated, the rich part is how to make more money and how to manage it, okay? So some of it is just basics, but not so basic. There's some advanced experts in there. And I'm being very selective of the experts. And then, of course, I'm one of them in terms of what I did to make more money and then what I do to manage. But the fit part and feeling fit and feeling like full of energy and moxie has to do with hormones and nutrition and mindset so you can't
Starting point is 00:09:07 just sit and manifest um you know energy however i do talk about vision boards and i talk about writing and what that does neurologically to the brain but sometimes that kind of power pivots or directs you to the right expert, which it has done several times in my life. And there are a lot of doctors out there and so-called experts talking about hormones. I feel like a lot of them aren't really an expert at all. So I went deep and I found someone that I, that has a lot more experience and she's worked with thousands and thousands in the clinic. Not just have, you know, the MD by her name or a PhD, but actually working with them one on one. And she teaches doctors this because doctors are in need of understanding it, too.
Starting point is 00:10:00 So here's the thing. You will lose your moxie if you don't have enough estrogen. And that might be contradictory because a lot of people are thinking that estrogen dominance is the problem, right? Estrogen has this bad name. I remember watching a movie years ago, and this is, I think this was in the nineties. Do you remember this movie where it was supposed to be a comedy, but there were some big names in it and they were in prison and they started a football team do you remember that uh i think so it was actually it was actually pretty funny and i if i remember correctly i think maybe burt reynolds was in it maybe anyway i could be wrong about that but there was this funny thing that happened and someone had gotten a hold of some estrogen and they put it in the other team's drinks and they were out on the field and they were losing their moxie.
Starting point is 00:10:51 Right. They were losing their moxie and they were, you know, and so that just like that, that's a perfect depiction of what isn't really true for women. Estrogen, too much estrogen. Yes. Estrogen dominance can can give us a lack of moxie but we need estrogen and higher doses than people think in order to think straight some of us are we start to get brain fog we lose our we can't function because we can't sleep so what happens is women will start reaching for alcohol and wine to relax. So they're like wired at night and they can't function during the day. And this is a real problem for women. And so what I started noticing was that when I would work with women, they would start to lose momentum.
Starting point is 00:11:38 So I became obsessed with trying to figure out why are they losing momentum? And then why did I start losing momentum and then gaining weight and feeling exhausted and not being able to handle a lot? Think about it. Our estrogen is really high when we're at the point in life where we're having babies, right? And there's a reason for that. Because we're supposed to be able to multitask, we have the strength to manage a lot. Think about little babies. We're cooking. We're handling a lot. That's why we were given a lot of estrogen in our twenties, right? Because it helps our brain. It helps with brain fog. It helps with a lot of things, procreating for one. But I have learned, and I'm going to bring this expert, I won't say her name now, but I'm going to bring her expert into Rich, Fit, and Happy. She has proof. And there is a lot of coming up. She's a little different in the way
Starting point is 00:12:31 she thinks, but I love it. She thinks that menopause can be prevented, not managed, prevented. So this is something that I want to talk about more. And I don't want to bring in a plethora of experts because they're not really all experts. And it's confusing and a confused mind doesn't buy anything. So I was trying to be very selective in who I brought on. And I'm really excited to bring her on. He teaches doctors and has for years. She's very passionate about it. But we've got to not be confused as we're going to an expert. We've got to know who to go to and what to look for. Because what's happening is there's a lot of doctors jumping on the bandwagon for the money part of it.
Starting point is 00:13:21 And they don't really know what they're doing. It's like they're throwing they're throwing uh what do they call that putty on the wall to see what sticks and uh and what what do people in general i think for years too many years we looked at an md oh they they must know what they're doing right not always the case especially this okay so there's the longest yard was the uh the movie was that the movie with are you looking it's that the longest yard was the uh the movie was that the movie with are you looking it up i did for you was it yeah it was burt reynolds and there's a movie the longest yard at least that's what google's feeding me yeah so here's my point
Starting point is 00:13:56 in bringing that up is that i remember that watching that when i was younger and thinking oh estrogen is bad for men well too much is estrogen is just bad in general it's been given this bad rap but it's not true and there was a study actually done um that on the wrong group so it's like like a clinical study and it was done on the wrong group like an older group of women that led to in the late 90s or mid 90s it led to estrogen being bad and causing breast cancer and it's not true it's not true so i want to turn that around and be a leader in that area because we've got if we can reverse menopause think about what that can do it keeps us in the game longer a lot of women don't want
Starting point is 00:14:46 to be out of the game. We don't want to be out of the game. Not to mention there's a lot more women that need to stay in the game to make income, but not just that, to create the kind of life that we actually want and have a very happy midlife, later in life time. There you go. You know, I think when we all kind of reach our 50s, at least I did, and, you know, we start really thinking about how our energy, you know, like I'm drinking a cup of Moxie right now, you know, it's called coffee, 1400 milligrams of caffeine. That's one of my Moxie tricks. But, you you know i started looking at my testosterone and i think women look at their estrogen and they start going hey you know my body's slowing down you're not producing enough stuff you know collagen is another thing that i've had to start thinking
Starting point is 00:15:33 about you know your skin and you know your tissue and all that stuff because and so i've been on a journey since uh about 45 and i think a lot of women do and people do you know we start feeling that slow down and we're just like hey man i'm not i don't have that pep or that moxie as you like to put it uh anymore and so we start you know taking better care of ourselves our diet you know our chemicals yeah i as a man i looked at my testosterone levels and started uh you know taking a look at ways to keep that up and higher uh and you know we i think each of us as human beings, men and women, we both have a certain balance of estrogen and testosterone in our systems. And if we get too much of one thing, I think it can be bad.
Starting point is 00:16:15 But we have to keep that balance so we can keep everything working. There is definitely a sweet spot. And it can be, it's just little tweaks can actually get you there, but doing it, trying to do it yourself is one way. I mean, I've been there where I was just trying different things and trying to learn different things. We're all because, Hey, you have to try. Um, but you, I think what is even more important is if you can find an expert and know what to look for in the expert, okay, know what they're at, what they need to ask, know, their, their experience with them, like starting to ask them questions, like, how long have you been in a hormone expert? Do you even consider yourself a
Starting point is 00:16:57 hormone expert? If not, you know, and if they refer you to books, you know, I'm, I'm of the opinion that I can go and search for books online, I'm going to the doctor for their, their knowledge, not they're telling me to go read more books, because I can do that myself. So there are different ways that you can apply hormones. Okay, so there's topical, there's oral um they there are different generations of hormones okay so that is something to ask them and if you're working with someone that's in you know still using generation two and three when there's a four and they don't know what you're talking about that is a good thing to um to take note of so it's it's these types of things that are really important. And
Starting point is 00:17:48 it's important for everybody, because we're all aging, and we're all wanting to feel moxie. We're all wanting that. And I the most important thing is to not give up, and that's something that, you know, I definitely have in my personality is like, I don't give up you know and that's something that you know i definitely have in my personality is like i don't give up but i want i want i want to get down to the root of it and there are functional medicine doctors out there that have a lot of really good tips but even they sometimes don't have the root cause like or the root answer like they say they do there you go so you uh how are health wealth and happiness related and how do you balance all three because you're talking about success in your book and and your materials that you work with uh how do you how do you find out how to balance all three of those so you have moxie in all three places well you look at your habits okay
Starting point is 00:18:42 and you ask yourself about your negative thoughts. Why are your thoughts the way they are? You start to change your thoughts by doing certain things. And I know it sounds really simple, but it actually works. And that is you write it, you say it out loud, and you visualize. If you don't see a drastic change and you find yourself going back to the negative thoughts then start asking yourself why that is usually when you write and you say and you visualize you will actually i know the term manifest is overused but you will actually
Starting point is 00:19:18 start to draw to you the right teachers i believe that with all my heart you will start to attract the answers to some of your problems. But you also have to know what you want. Okay, that's really important. And it's shocking how many people don't just like if you go to a hormone doctor, you need to know what you're wanting, like what's the outcome that you're wanting. And some people have been in a state of mediocrity, or they've been in a state of tolerating what they shouldn't be tolerating and not even realize it completely. So you can feel good and look good for a very long time. And you can feel really energetic about and excited about what you're doing.
Starting point is 00:20:01 And if you can't do that with your, you know, doing what I, those three things that I just told you about, like taking the three prong approach, then maybe start watching, um, the experts and, and that come in your, uh, come into your view like I did. And I attracted someone that I feel like I'm actually going to start doing business with and creating more joint ventures with. Cause I feel like she definitely has the answer. Well, I know that she has the answer. So,
Starting point is 00:20:27 so start attracting what you want. Do a, just do a self check to see like, where is your mind? Like if you are turning into a Karen in the parking lot at the grocery store, it's time to ask yourself why? I mean, it could be a legitimate reason.
Starting point is 00:20:42 Okay. It could be a legitimate reason, or could be a legitimate reason or you need to get your hormones in check there you go note to self quit being a karen in the parking lot there we go why is that so popular i almost hate the name i have a i have a couple friends named karen so i actually hate using that and i'll never use the term i only used it on this podcast because you know everyone knows karen is these days and and uh you know i like how you talk about the balance between those three things because it's hard to develop wealth and work hard and work smart and use your brain especially as you get older uh if you're not
Starting point is 00:21:16 healthy you know i've lost 100 pounds i've uh i intermittent fast now you know i've always like you mentioned uh you know look good i always have that have that Brad Pitt sort of image throughout most of my life. He calls me for tips and, uh, but, uh, you know, I started slowing down in my old age and I was like, you know, Hey, it's, it's harder to, you know, sometimes wake up and work through the day. And, you know, I had to start saying, Hey man, you got to get eight hours of sleep. Uh, we've got an eight sleep bed that uh makes sure that i you know it's heated and warm it gets me in the deep rem sleep and like my whole life revolves around
Starting point is 00:21:50 eight hours of sleep like i even saw jeff bezos talk about it one time he was like he's like hey man they're like what are your keys to success he's like eight hours of sleep yeah and you know what what i found to even take that next have you ever noticed Chris that you it's when you go to sleep that you get the deepest sleep and this is what you know I won't I won't hold up that one finger but see that that aura ring that I use started showing me that I get the deepest sleep when I first go to bed oh yeah which is like at 10 so if I stay up too late sometimes I'll do that because you know I have some Filipinos that if they're 12 hour difference and they're helping me with things sometimes i'll try to stay up later in case they have questions
Starting point is 00:22:29 and start texting me but if i go to bed right at 10 i'm getting the deepest sleep and i feel best in the morning so that's a little tip another tip is this isn't coffee this is actually uh lemon water and now i drink lemon water. It's very, oh my, it does actually give you energy. So one of the things, I mean, there are so many tips like that, that we don't talk about enough. And there are those of us that don't give it a chance long enough, right? Cancer. And then, and then we need to be maybe even kept in check because by getting someone that's holding us accountable, because I used to work in the weight loss field with dieticians, by the way. There aren't very few dieticians I agree with, by the way, about a lot of things.
Starting point is 00:23:24 I learned that by working with them. Dieticians aren't going to like me saying that, I guess. But I feel like they worked too closely in the medical field. And anyway, okay, so I won't get into that. But lemon water helps with inflammation. We got to get the inflammation down, right? And I noticed when I would try to hold people accountable while they lost weight, I'd have to have them write it down and show me. And that
Starting point is 00:23:50 consistency create helped create the habit. So habits make us happy. I use an app, by the way, it's the happiness app. Yeah. And so you create little goals for yourself. And I've tried several things. I tend to like that one. It's got little reminders. Did you get your steps in today? And then I'll adjust my schedule, meaning if I have a phone call, I'll actually take it outside. I live in Florida. It's getting really hot here, by the way.
Starting point is 00:24:14 But I'll take it outside to add to my steps. Because another thing that not everyone understands is that activity helps your hormones move around. You've got to move your estrogen around, for instance, so that it leaves the body and it's circulating. And so that leads to estrogen dominance, but not in a good way. Like you need enough estrogen, but you don't want it to hang around too long, right? Because it can turn into not so good symptoms. So you got to keep activity helps you do that. There you go. You know, I, with my intermittent fast, my pattern is we have coffee in the morning. And then when I start kind of feeling kind of pangs or some buggery to maybe eat something, I have lemon water. So I have two lemons and water. And there's an alkaline effect to it too.
Starting point is 00:25:07 I don't know if you've studied alkaline water and alkalinity and the body's alkalinity. And that's what's great about lemons because my understanding is, I'm not a scientist, people, so don't sue me. But my understanding is it creates an alkaline water that the alkalineness helps balance out your pH system in your body. Yes, that can help. Yeah. And it helps take the pains away too if you're just needing.
Starting point is 00:25:33 Yeah. And it goes along with the whole helping keep your inflammation down. Inflammation does lead to disease. And I think people are starting to understand that more and more now. Mm-hmm. Yeah. And sometimes I'll, I do that, I'll do that. And then I'll do a cup with a tablespoon, not a whole cup.
Starting point is 00:25:51 Make sure I get that right of, uh, apple cider vinegar and just a little tablespoon. And then, uh, if I want to repeat that method, I'll do that throughout the day and I can intermittent fast most of the day doing that and using some salt. So I can attest to the lemon water. It's really great for you. I'm glad that you're doing that. And so how much weight did you lose, Chris? I've lost over a hundred pounds. What? Did I miss that part? Did you say that earlier and I just missed that? I might've, but you know, there's a lot going on with the show. You know, I lost 75 pounds, and then I gained most of it back after my dog died. And then I lost 100 pounds.
Starting point is 00:26:32 So there's that. And all through intermittent fasting and alkaline water. It's amazing, and it makes you feel good. And I think it's good for your liver and kidneys and just kind of cleaning all the nasty stuff out of you yeah autophagy right yeah autophagy is like something that needs to be talked about more and i know that it was a japanese guy can't can't pronounce his name or think of it at the moment but he it was pretty important what he did and a few years back he got a no Nobel Prize for his research in intermittent fasting and autophagy specifically, and how autophagy actually can help prevent cancer. And so why
Starting point is 00:27:16 that those types of things are not talked about more to the general public, and they're looked at as controversial, kind of bugs me that's a really important piece of information and so autophagy is important anything to boost autophagy and intermittent fasting does it like so much better than most anything else have you heard that too uh i haven't studied what's it called autophagy autophagy and it's just like the rejuvenation of your cells, like your cells cleaning each other and getting rid of any old. So it's like renewing yourself.
Starting point is 00:27:50 Okay, it's the renewal process. Okay, I pulled it up here on the thing. I'll do some studies on that and learn about it. That's a new term. This is why we do the show, so I learn stuff. Yeah, and so the Japanese guy, I wish I could think of his name right now, the Japanese guy that did that study, yeah, he won a Nobel Prize in medicine for that. So you can Google that too.
Starting point is 00:28:11 Yeah, and this is a way, evidently, I'm just kind of paraphrasing off what I'm Googling here, but evidently it helps with fight cancer because it gets rid of bad cells. Yeah. So there you go. That's always good to have. So you teach in your courses and stuff, uh, different ways to, uh, build entrepreneurs. Uh, what are three skills you've acquired as an entrepreneur that you'd never have as an employee? That I never did. Oh, that I never acquired as an employee. Um, I think, um, as an employee, um, I felt very, um, more creative and I liked,
Starting point is 00:28:42 and I was never, I never felt like a leader as an employee. And so I wanted to be a leader. And you know, I didn't know that as a kid growing up, I, I felt like I was kind of like the troublemaker. And I kind of share that in my book, some funny little stories about, you know, I went to a Catholic school, and we had nuns, and I kind of got I loved, by the way, I never have anything bad to say about the nuns. They never hit me or anything. So I wasn't from the 50s and 60s. I grew up in the 80s.
Starting point is 00:29:10 You missed that whole thing. Yeah, I missed it. Thank God, right? And I even had nuns that were great aunts. So I think I shared that in the book as well. And so one of the things that I really didn't like is that they showed me habits. I didn't want to know habits. I didn't want to understand that as a kid right yeah but one thing that I didn't get as um an employee is
Starting point is 00:29:34 the freedom to be creative yeah and I didn't rec you know, in their defense, my employer's defense, I probably wasn't showing it. I needed to show that I needed or wanted to be a leader in other ways. But that was one of the things. I love to be creative. And one thing that I'll do is I'll work extremely hard when I have that freedom, when I have the freedom to come and go. And I saw that when I was in sales and I didn't see that until I was in sales. And I started getting different feedback from my employers. And that's when I thought, okay, so I was supposed to be in sales all along. They gave me that freedom when I when they saw I would go above and beyond with sales numbers, and had great relationships with clients and bringing on new clients. That is, by the way, one of the hardest things to do. I talked about that. And I see companies not taking care of the
Starting point is 00:30:36 clients that they have. So getting new acquiring new clients is expensive and hard. Retaining them should be easy, right? Maybe focus on that is what I like to tell people. So, and then the third one, I don't know if I should mention another. I mean, you can, unless you want to tease it out and people have to contact you to find out more about it. Freedom is obviously was like really important to me. You got to ask yourself, like, what's really important to me you got to ask yourself like what's really important to me i will say that one of the most motivating things to continue on as an entrepreneur when i when things were rough is me knowing that i was unemployable me knowing that if i go back to be an employee they're not going to like me because i'm going to take over and i'm going to
Starting point is 00:31:19 try to redo their systems and some of them are just not open for that. Some are. Most are not. So more creative. And I will work my hiney off for freedom and creativity. You know, you bring up really good points and some factors that I think people need to think about in business that own businesses. I've been, you know, I have the same sort of problem i do not play well with others uh i i started my first company 18 i've owned lots of companies since then and uh uh yeah i could never be an employee ever and anywhere uh i'd probably get fired in
Starting point is 00:31:58 the first day because of my mouth and and but i would be in the same mode that you're in where you want to be creative you want to do stuff you want to do and and sadly a lot of employers box up their jobs as as uh you know kind of like a process manufacturing where it's like you here you do this little activity right here in the in the process and that's all you do and one of the things I used to teach my employees is, is the why as to how we would do things. So they would kind of look at the process and we would encourage them to say, you know, how can we do this better? Is there a way I can do this better? Um, and, uh, and, and companies need to do that, but they're not very good at it, especially when they're like real huge, big companies. But I think that's the real great thing about being an entrepreneur you know that ability that we have
Starting point is 00:32:48 to create to have a vision for something and and constantly make things better and you constantly have to do that as a company too yeah you also have to hire and be around people that aren't like you and sometimes um that's not easy to do and but when you realize that's actually really important because if we if we're all you know too many chiefs in that what do they what do they say that too many chiefs at the tribe in the kitchen yeah let's think about that like if you are the driver of ideas um and you don't do well with accepting others idea other ideas or you lack something you know you really need to make sure that you have that like Like somebody that's well grounded with an idea. I tend to think big.
Starting point is 00:33:29 And then those big ideas that almost get too big, they need to be whittled down, right? To actually actionable steps. And that's where I need somebody that's like super hyper focused on implementation. Right? Yeah. Go ahead. need somebody that's like super hyper focused on implementation right yeah um go ahead and yeah i mean that makes a difference in in getting stuff applied uh you know it's it's my my success was i had a business partner for about 13 years who uh i was the visionary i was the creative one i was the always coming up with the ideas, but, uh, I'm really bad at repetitive tasks. You know, those tasks where you're just like,
Starting point is 00:34:10 uh, boring as hell. And he was really good at that. And he could oversee people that did that, where I could oversee the sales field of people who have to be creative and, and to get along with people. And so you're right. What you said earlier of hiring people that aren't like you, because you don't want a bunch of creative types you got to have somebody who does the work every now and then the hard work the repetitive tasks that really kind of kill creativity and so you're right you have to have that balance that makes all the difference in the world uh what are some other things we haven't touched on that you talk about in your book well i started i started wealthy wellness academy and so i have two programs, Rich Fit and Happy and Wealthy Wellness Academy. And Wealthy Wellness
Starting point is 00:34:49 Academy is for people that are in the health and wellness field. So we're actually, like I mentioned the joint venture earlier, where I've brought in someone that actually teaches hormones. We're going to be in Wealthy Wellness Academy. It's for doctors, nurse practitioners, health and wellness coaches that want to add that or want to just break away and start their own business. But they've not taken the time because they were overworked as a doctor. They've not taken the time to learn all the many different systems and how to brand themselves and put themselves out there and all the many different facets of that. So Wealth and Wellness Academy, think of it as for the doctor's experts. And then Rich, Fit and Happy is for anyone that wants to be rich, fit and happy.
Starting point is 00:35:35 It's important to be rich, fit and happy. Talk to us about wealth, because I think that's one of the things that you talk about in your stuff is the big lie. How rich and fit can lead to being happy after all? Talk to us a little bit about the money part of that. Because I think a lot of people have hangups with money, don't they? They can be angry at their parents sometimes. Yeah, for a lot of different reasons. But we've also seen changes in our environment with inflation. But I mentioned how we've been lied to.
Starting point is 00:36:06 We have been lied to. And you know, our brains have been lied to for years, because TV was really the only outlet. And programs which programmed our minds, some of the human mind can be programmed. And that's why it's important that we be very aware of what is programming our mind, because sometimes we can be programmed and not even realize it. So when we look at programming our minds, what was your question, by the way? The question was how do money and things like that, money topic. So we were programmed, and I don't know who ever started it. We were programmed to believe that money is bad. Money is evil,
Starting point is 00:36:48 right? It's the root of evil. And I say, it's the absolute opposite. And I, as a teenager lived in my car and I know what it's like to not have a whole lot. Okay.
Starting point is 00:36:59 That was pretty scary. So, um, I got myself out of that situation very fast and and it will never happen again, thank God. So I look at it as a little blessing in disguise that that happened. And yesterday I had this memory. It comes up every once in a while. I had this memory.
Starting point is 00:37:17 I was in Naples, and I looked up, and I saw Merle Norman. It's a cosmetic store. And I had this whole flashback of the time that I was living in my car, but I needed a job. And I walked into Merle Norman and cause they had a hiring and I was able to, I light on the application, gave a phone number of a pay phone.
Starting point is 00:37:40 Remember the pay phones back in the day? And I stayed by the pay phone until they called. I would just go back to that pay phone every once in a while. I didn't just like sit there the whole time, but it was a very scary time, but I was able to get a job as a sales manager there. I didn't even take the job because I ended up moving. But what that did for me was prove just how resilient and resourceful I could be when I was at rock bottom. And if you are listening and you feel like that, just know, keep going, keep going, keep taking actions. And I'll never forget that experience.
Starting point is 00:38:13 But I'm also aware that staying in that place and poverty is actually linked to bad, bad, everything. You will surround yourself with people because here's the thing it it doesn't just affect where you live it affects your mindset mindset mindset rather and how you see yourself if you stay in that place too long and you start to see yourself as somebody that is lower class somebody that doesn't deserve it affects your your, it kills your confidence, and you're putting yourself more at risk, risk to stay there, and start attracting more of it and more problems. There are so many problems linked to poverty, we cannot, we can't deny that, right, Chris,
Starting point is 00:38:56 we can't deny that. So if you want to live a better life, you've got to do different things, you've got to surround yourself with the five people that have the lifestyles that you want, that are doing the things that you want. And so getting back to that lie part, I believe it is linked to so many problems. You cannot live the life that you truly want of health and happiness when you're living in poverty and surrounding yourself with others that are in that place. I'm going to stand by that. And it doesn't mean that you can't be happy with simple things. I like simple things. You're kidding. I actually like, I don't want to
Starting point is 00:39:35 live a lot. I don't need, I shouldn't say sometimes I want, sometimes I want to just take the day off and go stay at the Ritz, which there's three of them here in Naples. And I could if I wanted to. It's not necessarily what I want to do all the time. It doesn't make me so happy that I want to do it all day. I actually want to help others. And you've got to be able to afford helping others. Am I right? Yeah, because your time, when you have money, your time is valuable and you sell your time.
Starting point is 00:40:07 You know, James Baldwin said, anyone who has ever struggled with poverty knows how extremely expensive it is to be poor. If you Google it, I mean, it's far more expensive to be in poverty, especially when it comes to health insurance uh maintaining your health you know we've had a lot of authors and doctors on the show that have talked about how you know if you don't do pre uh pre-medicine you know pre-health checks on yourself and stay ahead of the curve it's more expensive to be on the post end of that than it is to be on the front of it so there's lots of different examples of what you're saying. Yeah. So, um, but you can't give back much either. Not in the way that you, that's a really good point. You can't give back. And when you can't give back, you're just focused on trying to just survive, right? Yeah. That's a really good, excellent point. Well, as we round out the hour, uh, what, anything more you want to tease out, Crystal, on your book
Starting point is 00:41:06 and some of the different things you do with your coaching? We've talked about your podcast as well. What's the name of your podcast? Let's get a good plug in for that too as well. Rich, Fit, and Happy. Rich, Fit, and Happy. I love the brand you're using. Is the new book going to be called Rich, Fit, and Happy then?
Starting point is 00:41:20 I think you mentioned that, but I just want to clarify it for people who want to Google it. Do you have an anticipated date for release on that? I am actually within the next three months. There you go. And then you probably have a whole community and stuff that you built so that people can get rid of it. If you look up Rich, Fit, and Happy on Facebook, there's a group that is just starting to bud and grow. And I'm going to focus on those topics.
Starting point is 00:41:45 So I want to teach how to make money, how to manage it, and then how to actually start taking care of yourself better. That's another thing that, you know, we talk about self-care, self-care. If you're being, if you are at a job that you don't like, which is surrounding, which is causing you to surround yourself with people that complain and you don't like to be around them. You're affecting yourself in so many negative ways right there. Yeah. And so that is something that I want to teach people. You've got to make different income streams. That's why I started Max Entrepreneur in 2008. I was actually, I got my real estate license to work with investors. And I told that story and I've told that story several times on podcasts.
Starting point is 00:42:28 What really changed my life almost overnight was going to a Robert Kiyosaki event and learning about real estate. And the interesting thing was I didn't really stick with it, meaning I flipped a couple of properties. I didn't like it. But what I did learn out of that was it was just my mindset and passive income. I learned passive income. So he has this game. And in that game called the rat race, cash flow, I think, or something like that, either rat race or cash flow. It really is a great game to help you understand. Because again, we were programmed in school to say, go get a job, go get a job.
Starting point is 00:43:12 And that's not really the answer to it all. The answer are income streams, creating more time for yourself. So that game does that. That changed everything for me. And I immediately quit. I immediately started doing what I wanted to do once I got that in my head. And many times in order to quit the job that you don't like, you have to focus on creating a little nest egg, right?
Starting point is 00:43:38 And passive income. And so that's what I teach. I teach how to create those income streams, setting it aside so that you can quit and shift and then taking it to the next level. So I was able to start my coaching business with Moxie Entrepreneur and do six figures in a short period of time, which I had never been able to do as an employee. And that changed everything for me. There you go. It makes all the difference in the world. So this is a great reason why people should reach out to you, buy your book, get to know you better, and work with you on future projects.
Starting point is 00:44:08 Give us your dot coms, Crystal, so people can find you on the interwebs. RichFitAndHappy.com, WealthyWellnessAcademy.com, and then Instagram is TheCrystalO'Connor. TikTok is TheCrystalO'Connor. And join me. And then when you get there, you can see my little links inside my link tree on my bio and my Instagram. There you go. Crystal, thank you for coming on the show and enlightening us.
Starting point is 00:44:33 This has been wonderful and informative, and I hope people reach out to you and get to know you better. Thanks for having me, Chris. There you go. And thanks to our audience for tuning in. Order up the book wherever fine books are sold, but only go to the fine bookstores. Stay away from those alleyway bookstores.
Starting point is 00:44:47 I had to get a tetanus shot when I was in one yesterday. I'm just kidding. It's just a joke. There's fine bookstores everywhere. Please support your local bookstores. You can buy it on Amazon if you'd like to as well. Unleash Your Moxie, a girl's guide to becoming fiercely bold,
Starting point is 00:45:02 incredibly happy, and practically superhuman. Who doesn't want that? I think there should be a cave that sells with your book there, Crystal, but I'll let you work on that project. Thanks to my owners for tuning in. Go to goodreads.com, Fortress Crispus, youtube.com, Fortress Crispus, linkedin.com, Fortress Crispus.
Starting point is 00:45:19 Subscribe to the big LinkedIn newsletter. That thing grows like a monster every day. It's crazy in the big 130,000 LinkedIn group. Thanks for tuning in. Be good to each other. Stay safe or else. I don't know what that means. We'll see you next time.

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