The Chris Voss Show - The Chris Voss Show Podcast – Up for the Fight: How to Advocate for Yourself as You Battle Cancer―from a Five-Time Survivor by Bill C. Potts

Episode Date: February 28, 2025

Up for the Fight: How to Advocate for Yourself as You Battle Cancer―from a Five-Time Survivor by Bill C. Potts Amazon.com Billcpotts.com The guide endorsed by MD Anderson Cancer Center and the M...ayo Clinic, and used by Leukemia and Lymphoma Society and Multiple Myeloma Research Foundation patients. Imagine a road map for the entire cancer journey, for both patients and their loved ones. That’s what this book is. Think What to Expect When You’re Expecting, but for navigating the complexities of a cancer diagnosis, its treatment, and beyond. Up for the Fight empowers you to take control of your cancer journey with advice from five-time cancer survivor Bill C. Potts. Learn to be your own advocate, build the right care team, and prioritize your emotional and mental well-being. Discover practical tips for comfortable treatment days, side effect management, and understanding test results. Gain valuable insights on diet, exercise, and staying active while navigating the impacts of treatment and the disease on your immune system. Special sections offer guidance for supporting loved ones with cancer, facing mortality with peace, and realigning your priorities to truly live your life to the fullest. This book equips you with the knowledge and tools you need to fight this battle, all from the perspective of a tenacious cancer veteran.About the author Bill C. Potts is a motivational speaker, creative business leader, energetic community builder, and dedicated father and husband. A five-time cancer survivor, he pursues life with the utmost passion and drive. While his kids say he’s “sometimes slightly embarrassing,” they also admit he’s the “toughest man we have ever met.” He loves his job and wakes up each morning expecting an A+ day—because every day is an A+ day, no matter the circumstances. An IRONMAN triathlete and the co-founder of marketing agency Remedy 365, Bill lives in St. Petersburg, Florida, with his wife, Kim, and their dog Pippa.

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Starting point is 00:00:00 You wanted the best. You've got the best podcast, the hottest podcast in the world. The Chris Voss Show, the preeminent podcast with guests so smart you may experience serious brain bleed. The CEOs, authors, thought leaders, visionaries, and motivators. Get ready. Get ready. Strap yourself in. Keep your hands, arms, and legs inside the vehicle at all times because you're about to go on a monster education roller coaster with your brain. Now, here's your host, Chris Voss. Hey, folks. It's Voss here from thechrisvossshow.com. Ladies and gentlemen, the air lady Lady sings it That makes it official Welcome to the big show
Starting point is 00:00:45 As always, the Chris Voss Show's family loves you Doesn't judge you At least not as harshly as, you know The judge did last week When he gave that ankle and bracelet monitor to you But don't worry You'll get the other four off later on I don't know, a few years or something
Starting point is 00:00:58 Just be Try and be better Anyway, guys Go to goodreese.com Forge this Chris Voss LinkedIn.com Forge this Chris Voss Chris Voss 1 on the TikTokity and be better anyway guys go to goodreads.com for just christmas linkedin.com for just christmas christmas one on the tiktokity and all those crazy places on the internet i think that joke
Starting point is 00:01:11 came because i saw a gal who was getting married and she had an ankle under the dress it was pretty funny i think that's where i think that's where we drew from that on that joke as i stall to find the next tab opinions expressed by guests on the podcast are solely their own and do not necessarily reflect the opinions of the host or the chris faust show some guests of the show may be advertising on the podcast but it is not an endorsement or review of any kind uh we have an amazing young man on the show with us today we're talking about you know some fun but some serious matter and you know how to advocate yourself for in our health care system.
Starting point is 00:01:46 Wait, can we actually call it a health care system? Wouldn't that imply that it was healthy? Anyway, he is the author of the latest book out September 13, 2022, called Up for the Fight. How to Advocate for Yourself as You Battle Cancer. From a five-time survivor, Bill C. Potts joins us on the show today. We'll be getting into some of his knowledge, insights, and how he might be able to help you or a loved one or someone you know basically have the best chance for survival, as it were.
Starting point is 00:02:16 He is an entrepreneur, a leader, Ironman triathlete, and five-time cancer survivor. Bill C. Potts has waged a 20-year battle against the disease. In this valuable patient and caregiver guide, he shares his personal cancer story and those of others, outlining everything you need to know to take on this flight. Welcome to the show. How are you, Bill? Chris, I am great.
Starting point is 00:02:40 The luckiest guy I know, so thanks for having me on your show. Five-time cancer survivor, that sounds like an SNL bit. Maybe you should just stop going to cancer wards and we don't need any six or seven out of you. Maybe it's just cap it at five, is what I'm saying. Well, I tell you, I'd love to do that. I'm already working on number six, unfortunately. Oh, no. No. That's all right. We'll get that one handled. I'm not too concerned about number six. That's prostate cancer. It's the other ones that I got to keep an eye on. Give us a 30,000 overview. What's inside this book? Yeah, this book is What to Expect When You're Expecting, but for cancer patients. It's the book
Starting point is 00:03:20 I wish somebody else had written for me as I went through this journey. I've been doing this for over 20 years and I accidentally became an expert in cancer. And kind of the genesis of this book, it wasn't my idea. September 17th, 2020. And I woke up from surgery to remove a painful tumor below my right hip. I'd had thyroid cancer in 2002, lymphoma, 2008, lymphoma, 2014, lymphoma in 2019, prostate cancer in 2020, then diagnosed with lymphoma again. And this was surgery to remove the lymphoma tumor. And I woke up in the recovery room having an emotional breakdown. And I told the nurse that I was done and I was giving up the fight and I wasn't going to fight my cancer battle anymore because I knew what was coming and I'd had a great life and I was satisfied with all that and I was going to move on. And so I smartly called in a pastor and we spent an hour and a
Starting point is 00:04:16 half working through all the reasons why I should fight, why I should not give up. And those were fight for my family, fight for my friend, fight for my, which was meaningful and a fight to make God proud. And so at the end of that conversation, this past pastor leans in and goes nose to nose. She goes, Bill, I want you to do one more thing for me. I want you to turn your pain into purpose and write a book to help others. Now I was coming off fentanyl and morphineine so I was in a pretty bad shape you know mentally anyway but I said yes and then I'm like now what do I do I got to write a book and so I reached out to a publisher and the CEO the publisher calls me and says Bill we want
Starting point is 00:04:57 to do this book I asked her why she just lost one of her best friends to breast cancer she said this is a book that was needed for her, so let's do it for others. So that's how the book happened. Wow. When did you first get cancer? How old were you? Yeah, I was 42 years old when I got cancer the first time. And I'm 64 now.
Starting point is 00:05:17 And, yeah, thank you. My lymphoma is one of the 61 types of lymphoma that's not curable. So I get in remission, and then it comes back. And so this is what I'm dealing with. And however, the longer I live, Chris, the longer I will live because they're making advances so quickly in the cancer world that each day, each week, each month, each year that goes on that I'm in remission works to my benefit. I mean, we, you know, we've had lots of people on the show that talk about artificial intelligence, AI, and how there's a chance that it could solve something.
Starting point is 00:05:50 It solved something the other day, or at least there was a claim to it, that was some really, like, scientists or mathematicians had struggled for decades to solve this puzzle, and AI just went right to it and did it and solved something. And I don't remember what it was, but hopefully that would happen.
Starting point is 00:06:08 Yeah. I mean, they say we're the last generation to die, really, when it comes down to it. The newer generations will probably just have replaceable parts and stuff. You just 3D print yourself a new arm and stuff. Yeah, it's remarkable. AI is already making a difference in the cancer world. And it's happening exponentially. But already, you know, a lot of places are reading the radiology reports with AI, and they're using the radiologist to kind of confirm it. But the AI can see details that the human might not be able to pick up. So it's already making a difference there. Drug
Starting point is 00:06:41 development. I mean, Chris, I'm hoping that there's a time when my cancer comes back that I will get a custom treatment plan, you know, based upon my particular cancer and the genetic makeup of the tumors. I think we'll get there. It's just going to take a little bit of time, but maybe not as long as we think. Yeah. I mean, that would be great. I mean, if the AI could be the advancement that compresses that timeline to make it happen so far sooner than, you know, I mean, a lot of these things we've been working on this time. So AI's got, you know, a great shot at it. Talk to me about why, why is it important to advocate for yourself? You know, I'm, I'm, I've been, I've, I haven't, I haven't dealt with
Starting point is 00:07:21 the health system much. My mom and sister have. I've dealt with the veterinarian health system with my dogs when they had cancer. And in advocating for them, I've had to do a lot of it. Why is it important for you to advocate for yourself? Can't you just trust the doctors and nurses and hope everything works out fine? Oh, boy. That's a good answer. The answer is yes.
Starting point is 00:07:47 Not always. And so I learned my lesson the hard way back when I was diagnosed with thyroid cancer when I was 42. And I listened to my primary care physician and went to the oncologist he sent me to, which was a for-profit oncologist, and I did not get a second opinion. I went in and had my entire thyroid removed. I went through a massive amount of radiation. The radiation I received in pill form my entire thyroid removed. I went through a massive amount of radiation. The radiation I received in pill form was the same radiation that came out of Chernobyl iodine 131. And so I got zapped pretty good. That same for-profit oncologist told me a year later, my thyroid cancer was back. That didn't add up because I didn't have a thyroid. It had all been taken out and what was left was nuked. And so I thought, wow, this is not adding up. They're prescribing more radiation. I better go to a big high volume and non-for-profit cancer center, which was MD Anderson in Houston,
Starting point is 00:08:35 which was his is number one in the world cancer center. Yeah, Bill, you not only maybe we wouldn't have taken out your whole thyroid, if you come to us for a second opinion. For sure, we probably wouldn't have given you that amount of radiation. And in 2008, I'm back at MD Anderson with stage three lymphoma. We'll never know for certain, but that amount of radiation I received for the thyroid is one of those. So I learned firsthand that your life depends on owning your own journey. Getting that second opinion, going to high-volume cancer centers is pretty important. But it's counterintuitive to a lot of people that you trust your locals and you do what they tell you to do.
Starting point is 00:09:10 This is a case where your body is a Ferrari and you can't take them to a Chevy dealership. As we just talked about, cancer is really nuanced. And you've got to go to the experts that deal with a high volume with type of cancer. And those are always going to be the NCI, National Cancer Institute accredited cancer centers, which are found at cancer.gov. And so I've leaned in on that. And I have owned my own journey, even to the point that at MD Anderson, Chris, in 2008, for my stage three lymphoma, they prescribed a protocol, a chemotherapy called
Starting point is 00:09:45 R-CHOP. And I said, no. I'm like, what do you mean no? But now I've learned to advocate for myself. And I'm like, look, you're MD Anderson. I can't afford to lose my hair. You know, I love my hair. And I was in sales at the time.
Starting point is 00:09:58 And I needed to go on sales calls. And I didn't want the conversation to be about me. Where's your hair? I wanted it to be about them so I could get the sale done. And they came back to me and they're like, give us some time. So it was about two and a half hours. I almost missed my flight back here to Tampa. And I said, Hey, look, we're going to give this thing a try. You've never heard of it. I'm like, what is it? They said, it's called immunotherapy. And in 2008, nobody'd heard of it. And we're going to give this a shot.
Starting point is 00:10:26 I'm like, what if it doesn't work? So then you'll lose your hair. We'll go back to the other treatment. You've only lost some time. And so by saying no, I was one of the early benefactors, patient number 20, for immunotherapy for my particular type of cancer, and it worked. And so this is a case of saying no. I was able to continue to work. I was able to continue to sell. I got to keep my hair and, you know, they, they saved me with immunotherapy because I challenged the doctors. They took it as a, they took it as a challenge, not as,
Starting point is 00:10:55 as being critical. And it came back with an answer. That is awesome. You know, and, and plus, I think when you advocate for yourself, you feel a little bit more empowered, right? You've got to, what you're pushing in the book is, you know, a mindset, how to have a mindset of how to approach this and a game plan, right? So you might feel more empowered that way than the disempowering thing of cancer. You're like, what do I do now? And they're like, I don't go home and figure it out, I guess. It's a great point. I mean, that is a great point. And I treat it, I treat it like, like do I do now? And they're like, I don't go home and figure it out, I guess. It's a great point. I mean, that is a great point.
Starting point is 00:11:27 And I treat it like my jobs, right? I come up with goals and objectives. I come up with a business plan and then I execute it. And you're so right. You know, when you're owning your journey and you're not depending on others, all of a sudden, yeah, you have control over it. And this is what I deal with every day, right? Because my cancer will come back. So what can I do?
Starting point is 00:11:47 Instead of moping about it, I can do what I can do to prevent it from coming back, which is my diet is ridiculously clean. You know, exercise, deep breathing, grounding, all this socialization, all those things that I do so that when my cancer comes back, I'm in prime physical condition to deal with it. And that has helped me along the way, which is one reason why I got through number five. That's because I go into this treatment in great shape. So much so, one time I was alarmed up and they turned off the chemotherapy because my heart rate was at 42. They paged the doctor. The doctor says, no, no, no, no, no. He's an Ironman.
Starting point is 00:12:28 His resting heart rate's 42, so just change the alarm. His heart rate's 42. Is that during the Ironman? So when did you start doing the, let me stay on this for a second, on the advocate thing. This is why it's so important. I remember one of my dogs came down with anal sac cancer. And I remember going to the doctor and they go, yeah, we felt it up inside her and it's really bad. There's nodules up in there.
Starting point is 00:12:58 And they go, here's what you want to do is you can take and just go home and give it the three days, you know, take some pictures and stuff and come back. And we're going to call it. And I was like, okay. And, you know, it just hit me like a ton of bricks. And I went home and you just felt so helpless, you know. And I was like, what can I do? And, you know, the day creeped by and i just realized i'm
Starting point is 00:13:27 like they don't have any answers for me they're just calling it and i go i need to find out what is anal cancer what what are what are options what are people doing and so i started digging through the internet and i'm going to start sounding like a conspiracy theorist here if I'm not careful. I did my own research, but I technically did. And they said, if my dog's got a, and I came upon this thing called the raw diet for dogs that had cancer. And basically the diet was cut out their sugar, cancer hates fat, and feed them a raw meat diet meat diet which is you know they're
Starting point is 00:14:08 carnivores that's what they technically eat in the wild they're not sitting around eating fucking oats people it was like some wolf going give me some oats and so i put her on that diet and i didn't take her in for the three days and live for a year and a half or no you're in three quarters almost two years and actually the Arthritis is kind of what killed her in the end. It was kind of combination of both, but I remember feeling so Disempowered and then I got this knowledge and then I'm like if she's got a death sentence She's gonna die by the end of the week Fuck it. Let's try this and see what happens. She wasn't eating at the time. And so, you know, they were like, Oh, dogs don't eat. That's it's the end. They're trying to wrap it
Starting point is 00:14:50 up. You know, that's what they do in the wild, wrap it up. And it turns out the reason she wasn't eating is because the food I was giving her was sugar and poison and somehow their systems know. Yeah. But yeah, that, that whole advocating for yourself and feeling empowered, I think it puts you in a better mindset position, you know, other than just being like, I'm going to die. It's over. And I think once you get that depressive thing, that actually depresses your system and makes it harder to live, I think. That is really well said. And, you know, I struggle sometimes when I'm walking into the cancer clinic a day or two before, get quiet, pensive, get very kind of into my own head. But once I get in the parking lot and as I'm walking to the front door, because I'm doing everything I can and I'm confident with my decisions, it switches into my business mode.
Starting point is 00:15:39 And I can walk in there remarkably with few emotions. It's like, OK, game on. Let's get it done let's focus this is my journey let's do what i can and do what we can because it really is a team effort and yeah it's a game changer for the attitude and the attitude does make a difference it makes a big difference yeah so it sounds like the discipline i have to do when i go to the gym let's get in there and let's just do it and i know you don't want to do it. It doesn't feel great, but you got
Starting point is 00:16:08 to do it. That's a great analogy on sports. To get big and strong like you are, Chris, you've got to do it one rep at a time. It's the same way with beating cancer. You got to take it a rep at a time, a step at a time, a day at a time. Over time, it makes a
Starting point is 00:16:24 difference. when you're two fisting those mcdonald's hamburgers you just you keep them going like this up and down quarter pounder with cheese it's spell about the onions anyway now what time at what point did you begin you know you did iron man you did a whole mess of training and stuff like this. Tell us about that journey and why it's important to survival and getting people to live longer and survive cancer. Yeah, I've always been pretty health conscious, always been exercising a lot. But in 2008, I almost died with my treatment. And that kind of woke me up to the severity of what I was dealing with. And so I redoubled my efforts after 2008 to take good care of myself.
Starting point is 00:17:07 I worked for the Ironman Triathlon and I'd sold the title sponsorship to a race in Houston, the Memorial Hermann Ironman Texas. And I decided to go ahead and race that race in 2011 to prove to my kids that no matter what happens in your life, if you set goals and you're focused, that you can accomplish really special things. Anything is possible. So that was really a statement to my kids that despite what I'd been through in 2008 and almost dying, that I could come back from that and do arguably one of the world's hardest endurance events.
Starting point is 00:17:38 And so they learned from me while I was going through it. I tore my ligament in my foot about 60 weeks before the race. I would take the cast off and swim. I would take the cast off and bike, and I couldn't run for training. So I knew I was going to go into the marathon part because it's a 2.4-mile swim, 112-mile bike, and then a marathon. I was going to go into the marathon part a little bit undertrained. And somebody asked me when I was transitioning from the, from the bike to the run, are you going to finish? And I'm like, yeah. And they're like,
Starting point is 00:18:15 wow, I got a plan. They're like, what's your plan? I said, I'm going to run one mile at a time, 26 times because each aid station was one mile apart. So I'm going to, I'm going to eat the elephant one bite at a time. And by the way, that's also translated to the cancer journey. You know, eat it one bite at a time. And so I just kept that going. That really positioned me well for 2014 when the cancer came back and I was in such good shape. And I'm like, I'm going to keep it going. Now the prostate cancer is taking me off the bike. It's not very comfortable. And so I'm not doing triathlons anymore, but I am leaning into playing a ton of tennis.
Starting point is 00:18:45 Okay. Have you tried that pickleball? into playing a ton of tennis. Okay. Have you tried that pickleball? I know a lot of people like that pickleball, too. Oh, it's fun. As long as you're not the neighbor, it's fun. Funk, funk, funk. Yeah, a lot of people like that. But no, for you to take on the Ironman triathlete on top of all the things you're doing, man, I'd just be sitting at home being like,
Starting point is 00:19:06 but why is health so important? I mean, I mentioned you have a nutrition routine and everything else. Yeah, I do. It's, again, trying to keep the body in as good a shape as I can to prevent the cancer from coming back as long as I can and be ready when it comes back. But yeah, my nutrition wasn't always great, Chris.
Starting point is 00:19:24 And my wife joked it took me getting cancer multiple times before I finally cleaned it up. And so I wound up hiring a nutritionist and a dietician to try to coach me on this. And particularly, you know, when I was going through the chemotherapy, everything changes, sense of taste, what you can stomach and nausea and all those kind of things. So I needed help on that. And then I needed help. Now let's how do I rebuild my immune system? Because my immune system got wiped out to basically zero. And so I had to rebuild that multiple times.
Starting point is 00:19:51 And so I had to rebuild it each time. And so I started leaning in on, on diet in particular, of course, exercise to try to reboot, not just the immune system, but just to keep me healthier. And it's,
Starting point is 00:20:02 it's worked. Did you run into challenges? Were you in the hospitals during COVID and stuff yeah significantly so my chance of surviving covid with my particular type of kid was was was only 49 percent and sam i'm in the hospital during the during the biggest time of covid oh wow and i'm deathly afraid of getting it because it would you know a 50 50 chance and so i had to wear a mask i basically spent a year and a half pretty isolated from people because it took, it took about a year and a half to two years to get my immune system built up
Starting point is 00:20:33 enough to where I could be around people. So it was a little bit lonely, but I live here in Florida, so I could still do stuff outside. So you eat at restaurants outside, eat on our patio outside every day of the year. So it was okay. I just, it's kind of a couple couple years that I largely forget. Yeah. You don't want to get that COVID. I got that for the first time in September of last year.
Starting point is 00:20:56 The evil fucking thing, man. Yeah. I was lucky. I didn't get it until they had the antiviral Paxilvit out. And so I had an arrangement with the doctors that as soon as I tested positive, I could get it. So I did. And I was in pretty bad shape, but it saved my butt. Well, I'm glad you got through it because that thing is nasty, man.
Starting point is 00:21:19 I think I never had a cold like that in my life. That was something else. It was just trying to fill my lungs for two weeks. I think 10 days. No, 14 days. It was just trying to fill my lungs with garbage. So now you do, on top of the book, you do consulting. People can get involved with you through your website.
Starting point is 00:21:41 Tell us about some of the offerings you have there for people. Yeah, so I do healthcare consulting, particularly for firms that are trying to lean into the cancer space because I am one of the world's biggest experts on cancer from the patient perspective. And then I also coach and counsel a tremendous number of cancer patients that are going through their journey. I'm not a doctor. I don't give medical advice, but I can give great advice on a lot of areas related to the cancer journey. So I'm easily accessible. It's Bill at BillCPotts.com
Starting point is 00:22:10 or you can go to BillCPotts.com and connect with me that way. But the thing I did not expect about the book when it came out, I knew it would give people hope just by the title of the book, you know, from a five-time cancer survivor. But what I didn't expect, Chris,
Starting point is 00:22:24 was that it would save lives. And so I'm hearing back from patients that the advice I give in the book has helped save their life because they got a second opinion, things like that. And it's interesting how that comment from the pastor, turn your pain into purpose, has turned out to be true and has really changed the trajectory of my life in a way I never would have guessed. And honestly, getting cancer this many times hasn't been that much fun, but I can see now that I can turn it into my purpose, which is kind of cool. And you can help save others or help make others' lives better for the time that they're here. You know, this is one of the things about being an entrepreneur is you discover something
Starting point is 00:23:04 you can innovate for yourself or how you can help other people. And, of course, the beauty of capitalism is that if you can find a way to serve other people and help other people, you can benefit direct proportion of that. But the giving is the most important part. And, yeah, having people, you know, you do feel so much empowered. I've got probably some other stories and I'm sure you do too. But, you know, I just remember there was another time where one of my dogs just had a growth lump, you know, this little gross they get, but she got in between her organs. There's like shit that can grow between your organs and it won't get affected by penicillin
Starting point is 00:23:45 and stuff so we had this growth and i was literally taking her to three different doctors because doing what you mentioned the backup of having other people and and one guy was right and he was like this back alley chinese guy he just was and he spoke broken English he was always getting trouble because the records were never right but he was like renowned in the area as the honest straight up best vet and like you just have to get you want to punch him half the time because he has horrible bedside manner because he just barks at you you know if you've ever heard man or chinese general maybe in a movie and he and he just said the worst and but he was cheap as hell and on top of that he was right and out of the three different doctors i was going to he was the right one and the other two wanted me to put my
Starting point is 00:24:37 dog down again and so just having the empowerment of of advocating for yourself getting knowledge getting second opinion you know all this stuff can make you feel more empowered i remember when i read up on all this stuff on cancer with my with my dog than i mentioned earlier i just sat down and i'm like okay if this is our battle this is our battle i'm gonna learn everything i can what do i have to lose right i'm not gonna give up for sure and you know she's still coming to me for treats and wagging her tail. And she's not eating. But, you know, let's find out.
Starting point is 00:25:11 And we put her on an all-meat, high-fat diet. She started eating again like a pig. And, like, the doctors were just like, this is crazy, man. This dog's still alive. How is this possible? And I'm like, I'm giving her the tools to fight and, you know, part of health and stuff. But, you know, I mean, once I get out of quick, I kick the smoking habit, that kind of helped with the cancer. And I'm just doing dog jokes.
Starting point is 00:25:37 Anyway, so, Bill, as we go out, final thoughts for people to onboard with you and reach out to you, et cetera, et cetera. Pick up the book. Yeah, you can buy the book anywhere books are sold around the world. Amazon seems to be the place to go, but you can go to Barnes and Noble and pick it up. This is a book that if you don't have cancer, but you know, family or friend going through cancer, it's a great book for them. If you are the friend or family of a cancer patient, it is a great book for you because my wife and kids write about some tips for the friends and family that are going through the journey. And yeah, reach out to me at
Starting point is 00:26:10 BillCPost.com. All my socials are on there. And if you need some support or help, I'm happy to do it. That's so great, man. And mindset makes all the difference. Like just feeling empowered. I think, you know, I think there's research that's been done that if you stay positive after getting a deadly disease like this it makes a difference in your in your survival rate I think they did one of the Jews during the Nazi encampments and stuff and they found that the people I don't if they kept a positive attitude but they they they planned well they move well they, they would they didn't give up and those are the people that helped survive or something It was it was a tendency to their ability to survive, you know
Starting point is 00:26:52 I think it makes all the difference when when the human heart and mindset is more positive You know, I think the body responds and listens to that. Yeah. I remember there was a story of Neil Peart from the band Rush. His daughter had died in a freeway collision where she rolled over in a snowstorm into the meridian and been killed. It was their only child. And the mother went in this deep depression just super deep depression she couldn't go out of it and within a month or two she had cancer and um and she was dead in six months just like just like that and because and you know some of that you attribute to
Starting point is 00:27:39 depression and and and giving up and stuff and you know it's one of those sad facts of life. But yeah, fight the good fight. Every day is a day above ground. Yeah. Yeah. You know, that's a great point because the cancer has really taught me better how to live. And, you know, as we wrap up the podcast, you know, some of the key lessons that I've learned, you know, from almost dying more than once through my journey was to really live in the present. Because for all of us, you know, each day is a gift. And for me, that's particularly, it's because tomorrow I could wake up and my cancer could be back. I really live a more deliberate life. I stress about a lot different things, different things
Starting point is 00:28:20 that I did before. I generally am pretty low key about things because everything seems to be small stuff in my life that used to stress me out. I spend more time with friends and family. And I think one of the biggest things that I've learned, and sometimes it's hard as a guy, but it's for those folks that you love is to tell them that you love them. And if you have relationships that are broken, try to fix them. But once I started telling my friends that I love them and they told me back that they love me me it really was magical and one of the great blessings that came out of my cancer fight that is awesome what a great support system you know even as dudes we started telling each other we all my friends are spread out across internationally you know that i had known forever and hung out with we couldn't hang out with anymore because we used to hang out at a lot of the big events like CES show and NAB show and
Starting point is 00:29:08 other big shows. And so we would always hang out, you know, have a few drinks and party, but you know, we loved seeing each other and it was really wild during COVID. And we started to, as dudes, which, you know, we're not really big on that. I love you, dude. How's it going, man? Don't go up to people in the locker room and the gym and do that, folks. But we started saying that to each other, and it was an incredible support mechanism. And part of it was because we didn't know if you were going to see each other the next day. You know, they were taking people right into those wards,
Starting point is 00:29:37 and you couldn't hold people's hands as they would leave. But I'm glad you're doing this journey, man. I'm glad you're helping people. I mean, that's the beauty of stories and life and the human condition of hope is bringing hope to others and lifting other people up. And the fact that your purpose, man, you got to live forever, man. You got a lot of people to help. Cancer is a big thing. Thank you. Thank you. I appreciate you. I appreciate you having me on your show. You're delightful. I'm delightful. Thank you very much. I certainly appreciate it.
Starting point is 00:30:06 And give us the.com one last time as we go out so people have it. Yeah, BillCPotts.com. There you go. Thanks, Bill. Thank you. Thank you. And order the book where refined books are sold, Up for the Fight, How to Advocate for Yourself as You battle cancer from a five-time survivor uh thanks
Starting point is 00:30:26 for tuning in go to goodreads.com fortune is chris foss linkedin.com fortune is chris foss chris foss won the tiktok and all those crazy places the internet thanks for tuning in be good to each other stay safe we'll see you next time and that should have us out

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