The Commercial Break - Sailing On Noah's Ark!
Episode Date: August 21, 2025Pre-Order Merch NOW until August 22nd, 2025: HERE EP#816: Bryan has some weird tastes in TV shows. But The Pitt is a standout. Critically acclaimed, loved by millions and soon to get a 2nd season pre...miere date. But it's the lead, Noah Wiley, that has Bryan hot and bothered! Plus, Disney has an island full of virgins and Dua Lipa is a vibe! Finally, Cold Call Paul is back with part 3-4 (or 45??) of his Social Media to Sales seminar! Please let Bryan and Krissy know if you can make sense of ANY of it! TCB Tunes: Cold Call Paul! Watch EP #816 on YouTube! Text us or leave us a voicemail: +1 (212) 433-3TCB FOLLOW US: Instagram: @thecommercialbreak Youtube: youtube.com/thecommercialbreak TikTok: @tcbpodcast Website: www.tcbpodcast.com CREDITS: Hosts: Bryan Green & Krissy Hoadley Executive Producer: Bryan Green Producer: Astrid B. Green Voice Over: Rachel McGrath TCBits & TCB Tunes: Written, Voiced and Produced by Bryan Green. Rights Reserved To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
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The next episode of the commercial break is coming up soon.
But first, I wanted to tell you a little story.
The year was 2000-something.
My 12th child had just been born.
It was late at night.
I was feeding her, and she lovingly looked into my eyes and said,
Daddy, you're so very handsome.
And I thought to myself, I will never know love like this again.
And the only thing that could make this moment better would be a sweet, blue and white trucker hat
with an embroidered commercial break logo on it.
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Hello, my name is Paul.
Thank you very much for taking my call.
I have tried to find your home
since you tried to block my calls on your cell phone.
Be a friend, I'm your guy.
I'll be your laundry folder if you'll just buy.
Here's a deal, I'll sell it all.
I'm a black belt in the arch of the cold call.
Rang you once, rang you twice.
Showed up at your office, he is my advice.
Please don't run, don't try and stall.
You can't resist the power of cold call.
Co-call, Paul, I've tried so hard, I've been so kind, I've driven by your office 20 times, I've followed you on Instagram, I've
even sent your wife a stripp-o-ground.
Co-ca-pa
Co-ca-pa
Co-ca-pa
Co-ca-pa
Co-ca-pa
Co-ca-pa
Co-Caw-P
Kung Fu-Cails
Co-Caw
He is on a row
Call, Paul
On this episode of the commercial break
Get below this dick, Noah, service my yacht engine
I'll do respect to my wife, of course, she
Actually asked her to be like, whatever, go.
Yeah, good luck with that, Brian.
I've been there, done that. Good luck.
Been there, done that.
Don't need the T-shirt.
Thanks anyway.
Tell Noah, good luck.
He farts in his sleep.
Get out of there after sex.
See you later.
Do a leave, it would be like, did you shower today?
The next episode of the commercial
break starts now.
Oh yeah, cats and kittens.
Welcome back to the commercial break.
I'm Brian Greene.
This is my dear friend and the co-host of this show.
Chris and Joy Haudley.
Best to you, Chris.
Best to you, Brian.
Best to you out there on the podcast universe.
How the hell are you?
Thanks for joining us.
My new reality show obsession is,
will you be my first?
Are you my first?
A brand new show from the folks at Disney Hulu,
the family-friendly show about
36 virgins.
Is it on that?
It's on Hulu?
Everyone looking to get fucked on Disney's Island.
Oh, my God.
Ah, Disney.
I love Disney.
I just love Disney with all my heart.
And they took a left turn at Albuquerque.
We're betting.
We're gambling.
We're having sex.
We got aliens destroying people in the bloodiest scenes of television I've ever seen in my entire life.
And now we got 36 virgins all competing for the dick.
I love it.
Allegedly. Allegedly. Allegedly virgins. Yeah, how do you don't check? What is? Heimann check? I mean, what do you do? You can't do that. And even a hyman is in a for sure way to check. I mean, first of all, that's...
And what about the guys? That's like crass. Well, the guys?
That's easy. I think that one's easy.
Do you listen to Alex Jones? Virgin! There you go. Done. All right. Check your history. There it is. You got it.
No, there's no way to verify that information.
And I guarantee the producers aren't looking to verify that information.
And what's happening on the island?
They're deflowering each other?
Well, all of them have their varied reasons for being virgins.
One girl says it's a power move that she believes.
And by the way, nothing wrong with being a virgin, more power to you.
God bless America, I don't give a shit.
What do I care?
It's not bothering me one bit.
But this is meant to hook up fellow virgins to then have sex.
It is really the premise, right?
I think at the end of the day, yes.
They're hoping that a few people lose the virginity.
The one.
Are you my first, right?
I think they're hoping that a few people get deflowered on the show.
Makes for good television.
Everyone's rooting for everyone to get laid on these shows anyway.
Love Island, Bachelor, Bachelorette.
That's, you know, the overnights are really whatever.
They're doing it.
They're doing it on Disney Plus.
This episode is sponsored by D Plus.
You're going to have to change.
your name, like HBO Skinimax Plus or whatever they're calling that. Yeah. This is just, wow.
You know, TLC for a short period of time recently had that show, I'm going to move this table just a little bit.
If you need to move it to you, feel free. TLC for a very short amount of time had that television show like The Virgins or whatever it was called.
Okay. It only lasted for about four episodes. And then the fifth episode, they just wrapped it up really quickly.
with a quick synopsis of, I guess they took the last six episodes and just kind of put little...
That's like that other show we were watching about all the polygamy stuff.
Yeah, but there's a reason behind that. I got, I understood that. I think this was just bad ratings.
Or maybe they figured out that no one really was a virgin. They just wanted to be on television.
Yeah.
But they had it on. And I don't know that it's all that fascinating that someone is a virgin. Like, okay, but the varied reasons can be fascinating.
Like one girl, power move. I believe there's power.
in giving sex. I believe there's power and withholding sex. And I'm looking to keep that power in
my corner. Cool. All right. Girl boss move. Got it. 10-4. I don't know who loses in that proposition,
the people you would have sex with or you, because sex is quite frankly pleasurable.
It's one of those things. It's one of, I don't know. It's up there. It's got to be up there, right?
Yeah, yeah, yeah, for sure. Heroin, Crystal Meth, a new episode of the commercial break,
losing your virginity. On heroin. On heroin. On heroin. And crystal meth.
listening to the commercial room.
Best podcast to have sex to.
Yeah, it used to be.
But the varied reasons, I get that we can get into the stories.
Like, some people obviously have a religious spin on it, though I highly question whether
or not someone with real religious convictions would be on television, right, on an island
with 18 beautiful bodies trying to resist the temptation.
I don't know, maybe.
Some people just never had an opportunity to.
One girl's afraid of penises.
She's just afraid of penises.
She just doesn't like them.
She says, I don't like them.
I don't want that in me.
But I got to get over it.
So this is, this is all very interesting to me.
I've now watched about an episode and a half of it.
It is very much like the Bachelor Bachelorette, Love Island kind of vibe going on.
And the host is Colton Underwood, the guy who was the famous virgin on The Bachelorette that one season.
And so there's a little.
lot of dick jokes. There's a lot of virginity puns. It's really terrible writing. What are they
doing? Challenges. They put them on the island. They booze them up, obviously, right? That's a good
way to get everyone to get laid. Booze them up if that's what they're going to do. But then I don't
know because I've only seen a little bit of it. There's 10 episodes, but they put them through the
paces. Like, hey, we want you to give a sensual massage to this person. And then if you get your
V card, you are allowed to stay. If you fall in love, if you couple up, you can stay. Otherwise,
kicked off the island, and they'll bring new virgins in when some people lose their V card.
You know what I'm saying? So there you go. And I'm assuming if you get laid, you're off the island.
I don't know. Are they incentivizing the wrong thing? Well, right. I don't know. If you get laid,
you should be able to stay. Like, the person who's having the most sex should be the king of the crop, right?
King of the island.
How many virgins can you deflower should be the question.
That should be the ultimate goal here.
And I'm in it.
I'm in it to win it.
All right.
Listen, aliens Earth only comes out once a week.
And King of the Hill, so far, good, not great.
Only three episodes in, there's like 12 of them.
I'll keep you posted.
But Aliens Earth, very good.
But episode number three, it was a bit like we kind of just went in circles.
a little bit and got to a lot of slow motion shots of the creatures.
There's not only one alien.
There's five different aliens, five separate species of aliens that have been captured
on a deep space research vessel and crashed into Earth.
They left Earth 65 years ago.
They crashed back into Earth because they have these aliens that got loose and fascinating,
but episode three was not my favorite.
One and two started off really strong.
And then three, I felt like we took a step backwards a little bit.
And I'm misunderstanding, maybe I'm misunderstanding some of the plot.
But anyway, I'm keeping up with it, and I'll let you know.
I'm in it now.
I'm in it.
Yeah, once you started, it's hard to stop.
And I just wanted to share with you that I do believe there is going to be a far another season of Fargo.
And that will be the last season is what I've heard.
So, yes.
Anyway, that's what I heard on a podcast with someone who had starred in a previous Fargo season.
I would love that.
Yeah, listen, I'm all in it.
That Noah Wiley can keep out, Noah, not Wiley, Wally, No, Howley, Howley, Howley, Howie, Howie, Howly, the guy who's, like, the executive producer, the showrunner for all of these shows.
Noah Wiley was in the pit.
Noah Wiley was in the pit, which was my next point of, they're filming the next season of the pit.
It's a great show.
And so I saw a clip from, like, the Directors Guild of America, and they were, it was like a three-minute clip where they were talking.
to three of the directors of Pitt season one about what it's like to direct an episode of the Pitt.
And they were explaining that it is so highly detailed and they're so involved.
Yeah, I can imagine.
That they needed to look so realistic.
They wanted to look so realistic that everyone has a storyline, even the background characters.
They have their own storylines, their own purposes.
When they're moving behind the camera, they're moving with purpose.
Like, they're going to get blood.
They're going to clean this up.
They're going to check in more people.
And that all hundred people that are on the set at any given time to make sure that the background is covered when they're turning the cameras quick, all of those people have to work at the same time, take bathroom breaks at the same time, eat at the same time.
Where, like, some filming, some sets, you might have three actors in the scene with two background actors and then the rest of the cast is off doing whatever, and then they come back when their call time is.
It's like, and this show is unique in the sense that so many people are on set at any given time, all with storylines, all with characters, all with points of view.
And I just am fascinated by this show.
I think it's so fucking well done.
I agree.
I agree.
I'm glad you turned me on to it.
Thank you.
And then I finished it before you.
Yeah.
How did that happen?
I don't know.
Yeah, you did finish it before I did.
And I think you ruined one of the episodes before me, thanks.
But I don't care because it was so beautifully acted.
I hope they don't lose any of this mad.
I hope they don't have that sophomore slump.
some shows do you know where it's like season one's so good your expectations are so high and then
you get into season number two and you're like ah was it as good as i remember it too is it really as
good as i remember sometimes so the second season's better true then because then everybody's
caught on coagular together they're all together and so many questions is the drug addict doctor
is he going to be allowed back in the building to do his work uh is the nurse like the head nurse
Is she going to come back and do another shift is...
Right, because she was out of there.
She was gone.
She got punched and she was resigned to leave.
I'm sorry, we're spoiling this all for you, if you haven't seen it.
But catch up quick, because season two is going to be out before you know it.
You need to watch the pit.
Unless, of course, you are very queasy.
In that case, do not watch the pit because it is highly detailed.
And that's what makes the show fascinating to be, is that there's not a lot of extra baggage or drama in this show.
That's what I hope does.
not happen, that they add in all of these, you know, these two fell in love.
These two fell in love, and there's a love triangle.
Right. And this, not the other. It seems good the way it is right now.
Correct. And one of them comes down with a mysterious disease that another doctor solves
the problem in one episode. And then what is it so original and unique about this?
And I know this is like they're being sued by Michael Crichton's estate for being the ER, essentially.
But I don't ever remember. And I only watch maybe two.
hours of ER total. I don't ever remember ER being this good. Ever. I know it had details,
but it became a big fucking soap opera. It did. You didn't really, the medical, what was going on
in the rooms took a back seat to what was going on in some third-rate, you know, love story
that, yes, is interesting to some people, but just that's why I don't like medical dramas.
With House, maybe being the exception to that. Yeah, the drug addict doctor who can, like he's
Jackie was good.
I didn't watch Nurse Jackie, but maybe that's because I had been turned off to medical dramas.
But what I like about the pit is it's ultra-realism, and then it's one day.
You start the shift with the doctor at 8 a.m.
Yeah, that's cool how they did that.
It was just ten hours later.
Each an hour.
Yes.
You leave with them ten hours later, or in this case a little bit later because of something that happens during the episode.
But you leave with him, and every hour is tick by tick.
it's notch by notch. A patient comes in with a problem. You're there solving that problem. Even if that problem takes three hours, he's going to be there in the next episode while they work through it. So it's like an actual shift at an actual ER with all the realities of working in an ER. The, you know, the assholes who come in who don't believe in science, the all of it, everything. Yep, yep, angry people. The tracheotomies, I remember that. There were a lot of them. A lot of tracheotomies going on. Yes, a lot of people are getting their throats cut open.
And I started watching it, like, right after I got my throat cut open, and it started to
bother me a little bit.
Yeah.
Yeah.
But I stuck it through.
And then what else can we say about Noah Wiley?
I mean.
Fantastic.
Where has he been all my life?
Yeah, because what was the other thing?
And I don't know why I'm drawing a blank on what he was in.
E.R.
He was in E.R.
That's right.
Okay.
And then what was the other medical show came out around the same time?
Jacob's Crossing.
No, not Jacob's Crossing.
Jacob's Ladder was a fucked-up movie.
No, it's...
Anyways, okay, but he was ER.
Yeah, yeah.
Okay, yeah, and then what happened in between?
We don't know.
We don't know, but he was on many, many seasons of E.R.
He was there for...
If I'm not mistaken, he was there for a long time.
Let's look that up real quick.
I know which...
Yeah, I watched ER for, like, the first few years, and then I stopped.
Uh, no, O'I.
no ily a bit older than you and i uh in his career he looks right i wish 95 to 2005 uh he was on er 90 for 10 years he went on from 90 to 94 uh 90 to 94 he was on some he was in the movie a few good men okay um and some other stuff that you may or may not have heard of and
And then he got cast and Michael Crichton's executive produced by Steven Spielberg, ER.
He also was in Friends or somebody wanted him for Friends.
So he was in ER for 10 years?
10 years, 95 to 2005 is what it says here.
Wow, that's a long time.
And then 20 years later comes back to another medical show.
He plays a great doctor.
He was the final original cast member to leave.
2006 to 2008.
Gray's Anatomy, that's the other medical thing.
Yes.
I was thinking of it.
Yes, you're right about that.
So then, yeah, and then 2012,
he pops up on the pit.
Just a brilliant, all-round brilliant performance.
And he's an executive director and writer on that show, too.
And so I just can't rave enough about this show.
To me, there are shows that, like, hits you right in the fucking,
giggle box and then there are shows that hit you right in the heartstrings and then there
are shows and then there are shows that are just fucking interesting and this happens to be all
of those things kind of combined there are funny human moments there are certainly moments that
led me to a tear or two yeah for sure and it's fascinating it is it's fascinating so go watch the pit
season two it's coming up i don't know when but i hope it's not too long if we can get it if we can
get one episode of the pit in between the incredibly popular release of Stranger Things, Thanksgiving, and New Year's, like the three Thanksgiving Christmas and New Year's. You think it'll come out again this year? I don't know. It doesn't seem like it seems like a hard show to direct to get all those people to do that and film every scene. It seems very hard and the continuity that is needed. But I think they do a lot of those in one take. What I'm hoping is because it's a lot of one takes that they can flip it around.
really quickly. There's definitely demand.
Demand right here at the commercial break. I need my Noah Wiley. I've got a half hard. I need a
full raging hard on for Noah Wiley. Trake me. Trague me, Noah. Trake me. I am in love with
another man, and his name is Noah Wiley. And he could be my doctor any day of the week.
If Noah Wiley walked in, if, you know, I told my story about how I got a vasectomy and the world's
You know, four most beautiful nurses decided to come in and prep my cock.
And thank God I was on laughing gas and just threw, I just decided that pride was not a part of anything that I needed to be concerned about.
If Noah Wiley came in, I'd stand in attention, sir.
I would have prepped myself.
I would have been like, no, no, no, no, no.
No, it's beneath you.
Let me touch my own micropenus.
They needed four nurses because one had to hold them.
a microscope. The other one had a monocle.
A monocle. And the third
had to take a TikTok for their
micro penises of the world account.
And it was the fourth that put iodine on
and shaved me. Okay, but Noah would
Noah would... No, sir. This is beneath you.
Does Astrid know about Noah? About your love
for Noah? Astrid could not stomach a medical
drama like this. No way, no how. There are
dying children. There's a lot of stuff
that asked her to just be too anxiety riddled
with. She just doesn't like those type of television
shows where it gets her anxious.
But I'm not going to introduce her to Noah.
It's not going to happen. She's got enough
for those guys. So far, I've got Duolipa and Noah
on your list. Doolipa
and Noah. If they
could be my doctor and my nurse
for my next vasectomy, I would have
initiated it.
That doolip
has taken some time off
after her concert and I follow her on Instagram and I'm always like, damn, a day in the life of
Duolipa. Not only is she obviously a very physically attractive woman, not as pretty as my
wife, but you know, I don't think Astrid would argue with me. She's a physically attractive
woman. But she just live in the life. Oh, yeah, she totally is. She's out there in a Bitha.
Good for her. Do it up, girl. Parts of Spain that I could only afford for two months in
2023. For a lunch? For a lunch. That's right.
She is just living the life.
Good for her.
You know, she's got all these people around her that seem to love her.
She really does seem to be having just a great time with it.
And people love her.
You know, she's got great.
I was telling Gustavo, Gustavo and I were talking about this in Naples and we were out one night.
He says, you really like to, Elipa, huh?
And I said, man, her fucking, I thought she was attractive the first time I saw her.
But when I saw her, she was doing like a tiny desk concert or something.
One of those stripped down.
I don't know if it was a tiny desk, but it was like a stripped down acoustic, and she was singing one of her song, you know,
ha, ha, ha, ha, da-na-na-na-na-da-da-da-da-da.
And I thought, wow, not only is this girl attractive, but this is a jam.
And then I saw her play, I can't think of the theater in London, at Royal Albert Hall.
Okay.
She played Royal Albert Hall, and they filmed it for Netflix or for Amazon, one of the two.
And then I watched that a couple of months later.
And she's amazingly talented.
And her music is a vibe.
It's a whole thing.
I like it.
I'm all about it.
Duolipa.
Noah Wiley.
Three-sum.
Brian, do a leapa, Noah Wiley.
There you go.
On our private yacht in the Mediterranean.
They're sucking and fucking all the time.
On the below deck.
Below deck.
A cruise.
Get below this deck.
Noah, service my yacht engine.
I'll do respect to my wife, of course.
I actually asked her to be like, whatever, go.
Yeah, good luck with that, Brian.
I've been there, done that, good luck.
Been there, done that, don't need the T-shirt.
Thanks anyway.
Tell Noah, good luck.
He farts in his sleep.
Get out of there after sex.
See you later.
Dea Lepa would be like, did you shower?
Sanitizer?
I could see Dio Lepa's assistant running over like, sanitizer?
No, no, no, no, no, no thanks.
No, sanitizer?
Yeah, you need it.
The whole thing, all over.
All right, let's take a break.
Oh, listen, you guys reacted so positively to Cold Call Paul.
He got so excited that we did it.
I've got part three and four lined up.
Why not?
Let's just have fun this week.
It's a week we're getting back into work
after we had to take the week off,
yes, last week, from coming back from our vacation.
So we're still recovering from our...
Yeah, we're easing back in.
From our third summer vacation.
We'll be back with Cold Call Paul.
Hey there, cats and kittens.
It's Rachel.
I have a terrible cold,
But Brian wanted me to pass along the message that TCB's exclusive merch drop happens Friday, August 8th, through the 22nd.
You can pre-order your limited edition commercial break, hat, hoodie, university sweater, or t-shirts,
and get an exclusive TCB sticker free with every purchase.
Go to shoptcbpodcast.com Friday, August 8th, through the 22nd, to pre-order your merch,
because when the window closes, it closes for good.
So mark it on your calendars Friday, August 8th, through the 22nd, shoptcbpodcast.com.
Now I'm going to go take some dayquil and feed Axel more pork chops.
Best to you.
Hello, it's Lena Dunham.
I host a podcast called The Sea Word with my dearest friend and historian of bad behavior, Alyssa Bennett.
What is up?
It's a chat show about women whose society is called crazy.
We're going to be rediscovering the stories of women's society dismissed by calling them mad, sad, or just plain bad.
Listen to and follow the C-word with Lena Dunham and Alyssa Bennett, available now wherever you get your podcasts.
All right, so yesterday, as you're listening to this, we were having some fun with Cold Call Paul, who we had found back in, I think,
think, season three, if I'm not mistaken.
I remember we were sitting at the table earlier.
And we went through like a little run.
Power table.
The power table.
Power bottom.
We went through a little run, maybe three, four different videos of Paul doing live cold calls
that he was recording, putting on YouTube.
And man, was it funny because he would just, he was pretty bad at it, first of all.
But he was pretty persistent, second of all.
And then people would be like, well, listen, I'll let you go.
and I'll give you a call back if I need anything.
And Paul would be like, what do you say if I don't hear from you by Wednesday?
I'll call you next month.
And they'd be like, yeah, sure, whatever.
And he'd be like, see, that's a close.
Yeah, they'd be counted as a close.
They wanted to hear back for me, that's a close.
So Paul was kind of patting his stats a little bit, in my opinion.
So we got back to it yesterday.
Go listen to that episode if you want.
We came upon a series of videos he did.
This is about three years ago, by the way, a series of videos he did where he is
highlighting that he has now gotten on board with the social media sales strategy or what he's
calling the martial arts of social media sales.
Roundhouse kick.
Roundhouse kick to the social medias.
Roundhouse kick to Facebook.
But he'll leave it before this customer.
That's right.
If he finds his customers are on a platform, he'll leave it before they do.
So we don't understand exactly what Paul is saying.
We think that this is just a lot of buzzwords strung together to make it sound like he's
giving you some kind of information. The problem with Paul, like a lot of other people that are
self-help type people or gurus or sales consultants that are on the internet. And Frankie B.
falls victim to this, as does Pauli-Couche cushions. And the puas. The plas.
The plas. That's right. The puas. They all talk in circles, but they never give you any details.
They never give you an example. They never show you. They're not instructive. They're just, it's just verbal diarrhea.
It's not like the episode of the commercial break, only we don't make any promises you're going to learn anything.
No.
You probably figured that out a long time ago.
So let's get into, we did one and two yesterday, and so let's do three, and we'll see if we can get to four.
We're just going to have some fun this week and play with our good buddy, cold call, Paul.
Because this is another one of those.
He's a lovable guy.
He really is.
I have to say.
It really is.
So if you're listening, and it's likely you'll know that you're on these videos.
If you're listening, this isn't because we don't love you.
We do love you.
Actually, we make fun because we love.
We know that you're hustling.
And as I said yesterday at the end of our little, you know, review of the videos, a little breakdown of the videos.
I have mad respect for anybody who's trying to make content, hustle, whatever your gig is, whatever your game is, as long as you're not hurting other people, I have mad respect for you.
I don't see you hurting anybody else.
You're not selling anything particularly.
I think he's selling his own services.
Maybe. But when I say you're not selling anything, I mean, you're literally not selling anything. But at the end of the day, I don't see that you're harming anybody. You're like a Frankie Beat. You're like the sales Frankie Beat.
And it strikes a chord with us because we met while we were working in a sales environment and had quite a few of these type people come in.
That's right. I could easily see Cold Call Paul walking into a clear channel in 2008 and giving us this same information where we would leave with the same last.
lack of knowledge.
All right.
So number three, here we go.
Let's see what Paul has to say.
I'm excited for this.
Check it out, guys.
Oh, he's in jeans now.
Okay, so we went from yesterday he was wearing like tactical pants or something.
Dachers, khakis, black.
Well, they changed.
You got a hat on and the first one.
Hat and long hair.
Uh-huh.
Then he showed up with no hat and short hair.
And black, like, military.
Pants, essentially, with a lot of pockets in it.
And now he's got a black...
Now he's got my dad's outfit on.
Yeah, that is a suburban dad outfit.
Something...
Jeans and like a button down long sleeve shirt.
Something your dad would show up to like dinner on a patio in the middle of August
in Atlanta, Georgia with.
You know what I'm saying?
Like, Dad, why didn't you wear a short?
And that belt, I got to say, Paul, it's time for a new belt.
Yeah.
Because when it wraps around you twice.
it's probably too big. He has lost weight. Yeah, all right. Let's listen.
Series on my exciting social media investment strategy. How to get qualified leads through my system and my strategy and convert those leads into sales. It's very, very exciting.
Is that the title? How to get qualified leads on social media strategy. My strategy, very, very exciting platforms, all social media platforms.
platforms.
Leads.
Part three is how to get qualified leads on all of your platforms?
I love how his eyes dark back and forth.
I know what is?
He's maybe reading something.
Yeah, he's maybe reading something and there's someone there.
Right.
But he looks like the Cheshire, like he looks like he just ate at bird.
You know what I'm saying?
He's trying to get away with something.
He's like, what bullshit can I put here?
More importantly, how to convert those qualified leaves into sale.
Okay, now here's where we're going to get to the meat and potatoes, right?
Right? Right? Right? Right? Right? Right. We're going for it on this one. We've put up with one and two. Can we get to three? Yeah. Stay. By the way, he said how to convert social media leads into sales. And then he says, and this is where I teach you how to convert social media leads into sales.
Tune. Very exciting. Now for the introduction. Okay, you don't have to announce it. It just happens. Very exciting. Very exciting.
Why does he walk away?
I don't know.
I'm going to not do the introduction because it's very loud and it gives me a headache.
Okay.
Check it out, guys.
Welcome to the Marshall Arts of Sale.
This is part three of a five-part series on how to use my-
By the way, on the title of this video on YouTube, in case you want to go watch it yourself
on YouTube, it says part 15.
Whoops.
Social media.
Maybe he meant to put one slash five and it came up as one.
Mr. Strategy to help you accomplish three things.
One, getting qualified leads.
Number two, converting those leads into sales.
And number three, more importantly, increasing your monthly cash flow.
I love increasing.
I'm a big fan of increasing.
Isn't that what it's all about?
Yes.
Before we get into the topic.
I could see us in the back of the room.
Yes.
Get to it.
Please get into it.
Please.
Braves game at four.
Free bar tab.
You're watching this.
on YouTube, please hit the subscribe bar below.
If you like this video, smash the like bond, do share.
These boomers, got to stay, stop saying smash that like bar.
It's not a bar.
It's a thumbs up.
And I do appreciate constructive feedback.
Okay, well then you'll appreciate the last three episodes of the commercial version.
As it's, as he's standing further back, too, I have to say that those pants do not fit him.
Those look like pantaloons, like ballooned out.
Pansaludes, what's that?
That's my favorite kind of pants.
Part three.
How to get qualified leads on your social media platforms?
I love, love, love.
There's nothing that I love if you listen to the show, then you'll know it,
and I think Chrissy will agree with me wholeheartedly on this one.
There is nothing more exciting.
There is nothing that gets my pickle and a tickle more than someone showing up to a meeting
with a whiteboard or a PowerPoint that has the words you're about to say written.
on it.
Here's one of the things that I'm...
Classic move.
Classic move.
That's a power move right there.
That's a power.
It's from a power director.
When you walk in the door with a PowerPoint, with every word you're about to say,
written out on it, I say, this guy, he's got the balls of a buluga.
He's going to sell me on a billion dollar service.
The bloodline of every business, whether you're a startup company or an existing business of 20 years,
the bottom line is this.
Qualify leads that turn into customers, right?
That's what it is over night.
I'm pretty sure it's revenue, but okay, all right.
And if you're able to consistently do both of those things,
guess what happens?
Your monthly cash flow increases, your annual revenue increases,
the profits is depending on your expenses.
And bottom line, whatever your investment is,
you're looking to get a high return on your investment.
It's very simple business.
I call it the seven pillars of...
But wait, a return on your investment? I don't understand. A return on your investment? I'm not getting it.
Yeah, I don't know. Maybe your time investment?
Yeah. Hey, listen, time investment. I can understand that one.
But those who are on social media, the most important thing you need to know.
And there are just a few of those. It's a niche market. It's a niche market.
But if you're going to go there, let me tell you how.
Is this, that there's a lot of opportunities right now to increase your revenue.
Okay.
Okay.
The problem I see and I'm...
Uh-oh, he's identified a problem.
Yeah.
...run into is that people don't like to do the grunt work.
The drunt work?
The drunt work.
I hate doing the trunt work.
Oh, just a lonely drunt over here in my drunty job.
What I call the important work.
Why?
Because we're so used to everything fast.
We want everything automated.
We're not very patient people anymore.
We want instant gratification.
For me, I avoid that.
Me too.
That's why I hereby call for Noah Wiley and do a liba to be on my yacht tomorrow.
What I try to do is use the technology that's available to me
and complement with what I'm used to doing.
And that is cold calling.
That is taking call to action.
That is communicating with people verbally and physically.
Hey.
Folly. Hey, Paul, it's 2025. Let's settle down, buddy. I know you want to take off that parachute.
You've got a pair of jeans. Get down to action. But let's slow your role, buddy. Slow your roll.
So here's what's happening. How do you get qualified leads on your social media platform?
Exactly. Tell us. Okay, here we go. I have a feeling he's going to come through with one point.
To me, it's the easiest place to get qualified leads. Great. Let's hear it. Why do I see?
that.
Here we go.
Here we go.
I say that because
if people are following you
and they're liking your content
and they're commenting on your content
and they're sharing it.
What if people are mostly hating on my
content?
How do you convert those people?
Or if you have nobody following it?
What if this idiot talks too much?
Why is he sitting
like that? What are those are the type of comments
you get?
What better league can you ask for than that?
but you have to see that
because everybody's going on social media
most everybody
because social media is a long-term play
is to be popular
social media is not a long-term play
my friend it's a transactional
minute and a half at best
there's no long-term play about social media
people following you for a long time is good
that's great you want that
but I don't understand what you mean by long-term play
unless you're talking about like constantly feeding content
until someone gets engaged in your services
I guess so
like nurturing a lead
to follow you
and comment and share?
Yeah, we've been doing it for five years.
It worked out great for us.
It worked out great.
To be recognized.
Obviously, branding is important
to be influential.
But that's a long-term play.
In the meantime,
what I do is
I go after business.
I'm not going to wait for it to come to me.
Go get it.
I thought you said it's about people
following you and commenting
on your content. I have to build that. No matter what my password, no matter how successful
I was in the past, this is a different era, a different time, which actually is a better time
to accelerate your business. But there's some fundamental principles you need to know.
Okay. You have to go after the business. If you believe you have something of value,
I do. And it's in a competitive industry that is your duty to stick out like a sore thumb.
In other words, I hate stinking out like a sore thumb, but let's go.
stand out different than your competitors and you have to go out there and get it,
especially if you're a young entrepreneur, a new start of small business, or a young salesperson.
What I mean by you, I mean young in the sales industry.
You got to go get it.
After 30 years, I still go get it.
And I still get objections.
I still get people doubting what I do.
Where are you going to get it?
And what are you getting?
How?
Step one.
post a piece of content relevant to your business step two boost that piece of content step
three email everybody who've engaged in your content step four what are you gabbing on here
paul that it doesn't work but it does i'm here to show you that show show me let's get into it
all right here we go is target who your customer
will be.
Well, you've now said that on all three videos.
Let's go.
Here's what I've learned through cold calling.
You know, I used to have automated dollar systems and things like that.
While co-calling allows you to do, especially on social media, is you get to learn the target.
I love co-calling on social media.
Instagram, dial-up dad.
Who you want your customers to be?
And who you want your followers to be?
How?
Does it do that?
Just not how many followers you have.
It's the quality of the followers you have that could potentially become client and long-term relationship.
That is your job.
That is my job.
Go.
Is it a little bit more work than having automated?
Yes.
Did he say an automated dialer before?
Yeah.
It's just automatically dialing just random businesses and just calling?
Yeah.
Or you put it into a.
I've never had an automated.
automatic dialer, though I'm thinking about getting one for the commercial break.
Hi, this is Brian Green from the commercial break.
I got your phone number from a friend.
I'll do the old, hello, and then they'll go, hello.
Hi, this is Brian Green from the commercial break.
Recently, we've run into financial issues.
But you can help.
Are you there?
Yes, who am I talking?
This is Brian Green from the commercial break.
Available now on Apple.
Endorsed by none other than Dr. Phil.
The reputable.
The reputable, the honorable, Dr. Phil.
The honorable, Dr. Phil.
Did you see where Pete Hedith and Robert J.F.K. Jr. were at the
Jim doing a push-up contest.
I thought to myself, the only thing that rounds this out is Dr. Oz and Dr. Phil.
And you've got an episode of the Dr. Phil show.
I can't wait for the UFC fight.
Oh, God.
This should be automated.
Organic is one of the best ways to build your portfolio, increasing your cash flow.
So when you're able to...
I don't want to increase my cat flow.
it's the best way to increase your cat flow
in a position to be automated
you have a combination of both
what does that make sense
no no so you have to target
who you want your customers to be
okay okay who I want my customers to be
and who they and who I want my listeners to be
do a NEPA and do a LEPA
and no Wiley
who my listeners are
South Georgia Sean and Astrid.
I mean, I'm trying to kind of follow what he's saying.
I'm trying to say, okay.
Say I just started a lawn care company or something like that.
You know, let's go lawn.
Yes.
Okay, I'm going to target.
People with lawns.
Yeah, people in the neighborhood who have lawns.
And then how do I automate that?
I don't know.
And reach them on the social.
I don't know.
Last time I checked, Google doesn't have a section, people with lawns.
But I'm sure that there are services that offer that kind of information.
Well, and you could if you were doing the advertising part of Facebook and Instagram.
But he's saying don't do that.
He's saying don't do that.
You want them to be organic.
So what do you do?
You look for pictures of people with grass.
I think you actually do need to go call, call, but homes.
Yes.
You need to show up at the front door.
And then say, hey, will you follow me so that I can call on you later?
I want to stalk you on my Instagram growth strategy for converting sales to leads to sales.
So if you don't mind, can you open up your phone real quick and follow me?
And then comment and then I'm going to follow back.
And then I'm going to jump off the platform.
Do you have a phone number that I can call in the future?
Not yet.
We need to build a relationship on social media.
I got to get you to trust me.
Oh, poor Paul.
Why do I say who do you want your followers to be?
Because there's a strategy out there called bots.
People buy bots.
There's a strategy out there called bots.
It's just called bots.
That's who I want my followers to be.
Which strategy is that, Paul?
That's funny.
You pay for a certain amount of dollars.
certain amount of people to follow, you'll like you.
For me, I don't like that because it's not genuine.
You can't call on those bots.
No.
You can try.
Well, bots calling me all the time.
I generally have a service that sends them to spay.
Yeah, that blocks them.
And me talking to myself, and there's no business in that.
All it does is inflates your followers to get other real followers.
And you don't think they know that.
So I keep it simple.
I have no followers
That way you know that I'm real
My first follower is going to know just how real I am
Because I have no followers
I love this
This is so good
All right well listen let's take a
There's a strategy called bots
I'd like to introduce you to my revolutionary sales strategy
bots you give them the credit card they buy up a bunch of your products you pay back the credit card
revenue neutral but sales are through the roof it's a commercial breakway of doing business
zero out your revenue with my new bot strategy
looking for deductions on your taxes
have bots buy on your behalf
there's a new strategy
oh my god oh my god that should be
a whole episode in it of itself
there's a new strategy out there
I demand that Paul does a video on the strategy of bots
sales strategy called bots.
All right.
I can see why everyone was in love with part one,
because it is pretty.
This is pretty funny.
You got him.
I love you, Paul.
I love you.
You want to come on the show.
I'd be happy to hear you out.
And your strategy.
Yeah, I'd be happy to give you a chance
to define your sales strategy more in depth.
All right, let's take a break.
We'll be back.
Let me do something Brian has never done.
Be brief.
Follow us on Instagram at the commercial
break.
Text or call us.
212-4333-3-T-B.
That's 212-433-3822.
Visit our website,
TCB Podcast.com, for all the
audio, video, and your free sticker.
Then watch all the videos at
YouTube.com slash the commercial break.
And finally, share the show.
It's the best gift you could give a few aging
podcasters.
See, Brian?
That really wasn't that difficult,
now, was it?
You're welcome.
All right, back with cold call
Paul. I'd just take a minute to let my cheeks relax for a second. I was laughing so hard. Okay,
here he is. He's coming back. More is not always better. Less is more qualities, more value.
That's what I've always said. Less sales is better. Well, in just my view. Does that make sense?
No. Do yourself a favor. Really think about who you want your customers to be, who is fit for your
services, all your products.
That takes thinking.
That's number one.
Okay.
Number two, I call it discovery, research, and analyze.
I think discovery and research is probably the same thing, but all right, I'll follow
you.
When you want to target your audience and you want to identify or you have identified
who your audience or your customers will be, now this is where the work begins.
You have to discover what they have on social media.
How is their presence?
I know I do that.
That's just creepy.
Yeah.
Yeah, that's just creepy.
Yeah.
I mean, there will be an occasion.
Like, if someone follows the commercial break, right, on occasion, not very often, but on occasion.
If they have an interesting profile photo, I might go to their profile.
Like I saw, there was someone followed us.
They had cool art one time, right, on their profile photos.
So I went, I saw they had a bunch of other cool art.
So I liked a couple of the photos.
I even commented, hey, do a commissioned piece.
Like, you know, that's cool art.
But you don't just follow people and then, like, like, stalk them.
Again, I don't, it seems almost like he's talking about business to business.
Yeah.
Okay.
If that's the, if that's what he's talking about.
Because it doesn't seem like consumer.
No.
Because how can you target the consumer without doing, you know, targeted advertising?
Yeah.
And even then, I mean, I've looked at Instagram.
I mean, Facebook does have a pretty, Facebook, which owns Instagram meta, they have a pretty in-depth targeting system.
for Instagram and for Facebook.
You can really dive down into what they like
or what they may like,
like more likely to own a Mercedes-Benz
or whatever the deal is.
But then again,
just go ahead and spend the money
and target them with a message
that looks good to them.
Why are you going to go through
every Instagram profile
and stock them?
Yeah.
It doesn't make much sense.
What do they have?
What do they have?
What do they have?
What do they need?
How do you know that from Instagram?
People don't put, I mean, older people might.
The next door, Mike.
Spot it.
Mexican.
And get in tune with who they are as far as their business.
How long they've been in business, you know.
Okay.
So he is business to business.
All right.
If it's business to business, then you can understand why he's doing this.
That's part of discovery.
That's part of research.
Then once you get that data, you start to analyze.
You know, these people are just to go to their website?
Yeah, just go to their website and read the summary page.
That's what I used to do.
And call or email them.
Yeah, that's right.
You know what I used to do?
We put proposals together, and, you know, my boss would say, you're going to write a cover page, you know, with the summary of what they do in their business.
I'd go to their homepage.
I'd take their summary paragraph.
I'd rewrite it, and then I'd put it on the proposal.
That's what you do.
Don't worry about all this.
Take them to the strip club.
The Bravescape.
The Bravescape.
Book on Twitter, LinkedIn, whatever the case may be, everyone has a different strategy.
So you analyze that.
And then you determine, okay, I want these people here to be my customer.
These are potential customers.
Now you have a game plan that's called a plan of attack, which I mentioned in part two.
Does that make sense?
Well, I can't respond to you, but okay.
Yeah, this is pretty salesy 101 type stuff.
And I do get the sense that Cold Cold Cold Paul is really targeting very newbie salespeople,
people who don't have much information on the actual science of selling.
And you do have to do some research, but I wouldn't suggest stalking them.
No.
That's just a waste of time.
You need to understand if they're interested in your services first.
And then if they are, then it's worthy, unless you're doing like huge business-to-business sales.
Like you're going to go in, like I used to sell Kellogg's.
One time I sold, not Kellogg's Post, consulting services.
Yes.
And for five days, me and the team who was going up to pitch this, you know, multi-million dollar consulting package, for five days,
we researched the division we were pitching, the people who worked for the division,
what they had bought in the past, what software they had now, what that software did and didn't do.
So we understood where the weaknesses are, the places we could fill in the gaps.
But, you know, if you're selling lawn care services, do you have a lawn, do you do it yourself?
Would you like some extra time on the weekends?
Yeah, that's pretty easy.
Because you want to be prepared.
One things I've learned when I started calling people on social media, the reaction I got was like shocking.
the price people calling them.
I understood why after a while.
How do you call on social media?
I understood why.
People were shocked.
I understood.
Why are you talking?
When it said Facebook calling.
LinkedIn calling, I'm shocked.
Why that was.
Either some of them were using bots as of getting people to respond to them or automated responses.
So they didn't even know who they were following.
They were just paying somebody to do that.
So I learned that.
I became more effective, more efficient.
Now I have more communication, more dialogues of people on Instagram.
I see he's like Rocky and Rocky Four.
He's up in Russia.
He's learning.
He's putting his strategy down before he makes any accounts.
Rise it up.
Up on the streets.
Took my time.
Took my chances.
Put a huge belt around my kneecaps.
And now I've got big old pants.
I'm the cult call Pauli
Facebook and Twitter
and LinkedIn
does that make sense
so remember this number two is discovery
research and analyze
got it committed to memory
this is where people become hesitant
you start the initial call to action
yes what is your message
typically is
when you have a website
or you have a posting
you want to make sure that you have enough hook
in your content
to get people to take call to action, right?
Right.
So the one of the things I've learned to take call to action.
Right.
Okay.
Because I'm not influential.
I'm not huge on the Internet.
I do have a decent presence.
And I'm not going to wait for the people that like my content or following me or commenting
to do a call to action.
Okay.
I'm going to kidnap.
And by gunpoint, I'm going to force them to click on schedule an appointment now.
I'm going to do their job.
Oh, okay.
I'm going to go call them.
Got it.
Because they like my content and I share my content.
And they're commenting on my content.
What more can I ask for?
Them to reach out to you and say I need your service.
Because there's no reason they'd be following you.
That's it.
Yeah.
I mean.
There's a lot of people that follow the commercial.
I say a lot.
There's a few people that follow the commercial break.
I don't think all of them listen to the show.
And I'm not going to call them and ask them to.
Yeah.
That's kind of silly.
That's a, they're taking a call action to me.
My job is to follow up.
You did it first.
You started it.
You followed me.
Don't click like.
Now don't you need my surgeon services?
I can see if you like one of his posts.
You're just in a never-ending world of cold calls from Paul.
Does that make sense?
No.
But if you don't have the right target customers that you want them to be,
and you haven't done your discovery research and analyzed their online presence,
what are you going to call them about?
What kind of action are you going to talk to him about?
Because remember this, when you do.
I was researching, discovering, and analyzing your middle child,
and I noticed he lost a tooth.
And I wanted to call and say, congratulations.
I can cut your lawn for 49.
I can play the tooth fairy for $10.99.
And you take the action, then in reverse,
are going to try to sell you their services, right?
No, what?
No, never once has that ever happened.
Never once, except at a dealership,
but to be fair, I said I was in the market for a car.
You've got to be prepared for all that.
And every single platform, that's where the martial arts can be going to deflect.
Yeah.
Yes,
you have tremendous amount of qualified leads that are ready to buy from you.
Sweep the leg.
Sweep the sale.
Don't let them sell you.
Don't let them sell you.
And what most people do is they don't go after it unless there's an ad.
What?
So what I'm trying to teach and show and help you understand that Facebook ads,
Instagram ad and boosting and promoting, there's nothing wrong with that.
It works.
I get it.
What I'm trying to do is compliment that.
So using your money wisely.
So let's say you do a boosting at Facebook.
And you get, let's say you reach 4,000 people.
Let's say you get 200 likes and maybe it's, you know, 20 shares.
200 likes.
Geez, that's a really high percentage.
Yeah.
Well, and you're going to have to go through each one of those likes and determine if they're interested in your services.
What if the strategy is bots?
What do we do?
That's exciting, right?
People like McCona.
Where's the business from there?
See, the purpose of that is to get recognition.
Regnition.
Regnition.
I don't want much recognition.
Recognition, I'll take.
Popular is to be known as for people to see you.
That's good.
But why not generate business at the same time?
At the same time.
I should make fun.
I mean, you know, some people talk different than other people,
but there's a lot of miss speaking of words.
Just something to think about.
For me, I've never done a Facebook ad,
a Instagram ad, a Twitter ad.
How would you know?
How would you know?
How are you teaching a social business?
media strategy without ever having done an ad on social media they do work that's there's a reason why
people spend billions of dollars on them every year i've never done any boosting of promoting i go out
and i get it wow how how i don't want to fall into that trap what trap the trap of having more
revenue in your pocket i don't want to fall into the trap does that mean i won't do it no i'm
going to eventually do it i'll eventually fall into the trap i just don't
want to fall into the trap now. I still don't get what his call to action is. There is no call
to action. He's saying that if someone... He's putting that on his, on his website, or on his
post, is call me? If someone follows him and they like his post, he assumes that's an open
invitation to go ahead and call them. But he's, he also is aware they're going to try and
sell him their services. So he's got to be prepared. Again, it seems like a revenue
neutral proposition that someone's going to try to sell you their services while you sell you your
services. I don't get it. I wish there was just one bullet point that we could take away from here
and say, at least we got that out of it. Well, guess what? Bottom line is, I want to convert leads
into sales. Yes. Bottom line, I want to build my relationships. Me too. And by building the
relationships and getting the right customer, they will help you establish a stronger following
and a stronger audience. Huh? Does that make sense?
That's the best word and mouth you could ever get.
Which?
Follow me so far?
So something to think about.
I hope this has been helpful to you.
And I've really thought that you take action on this.
Before we leave, again, I want to thank every one of you being part of the martial arts sales.
I didn't understand.
A fucking word.
No.
Oh, my God.
Damn it.
He's got heart.
He's got something.
There's something there.
There's some kind of Jeunet Seiquois.
I can see how if you're, you know...
He's really trying to figure out the social media after he was, you know, in the phone book land before.
Way in the phone book.
Smiling and dial.
Had a headset on, Smiling and Dialen.
Automatic dialers.
Yes.
drinking lots of coffee, coffees for closers kind of situation.
When Raphael and I started a search engine optimization company,
we were desperately looking for, you know, customers.
Yeah.
I could see this guy coming in, and we would probably hire him.
He would work for free and just cold cold.
Yes.
You know what I'm saying?
Kind of kill what you eat type of thing.
But it is funny.
I believe it that it's so funny.
This is the pit of cold calling
It's very real
There's not a lot of extra
Mustard on the hot dog
There's no trekiotomy
All right, just one more day
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at the commercial break on Instagram.
Get into our web of fall into the trap of our social media.
We're going to be calling you.
Oh, definitely.
That's our new social media strategy.
All 9,000 of you.
We're just going to start calling.
So I said at the commercial break on Instagram.
Oh, YouTube.com slash the commercial break for all the episodes on video,
the same day they are here on the audio.
And of course, you can go to the website,
TCBPodcast.com.
links to the shop in case you want to do it that way the audio the video and your free sticker not
the same one you'll get with the uh with the merch but a different one all right chrissey i guess that's
all i can do for now i think so tell you that i love you i love you best to you best to you out there
in the podcast universe until next time chrissey and i will say we do say and we must say goodbye
i'm chris hadfield i'm an astronaut an author a citizen
of planet earth. Join me for a six-part journey into the systems that power the world.
Real conversations with real people who are shaping the future of energy. No politics, no
empty talk, just solutions-focused conversations on the challenges we must overcome and the
possibilities that lie ahead. This is On Energy. Listen wherever you get your podcasts.
I get ass.