The Diary Of A CEO with Steven Bartlett - The Savings Expert: They're Lying To You About Buying A House! Tariffs Are About To Skyrocket Cost Of Living! Here's The Truth About America Collapsing!
Episode Date: April 28, 2025Is buying a house the biggest financial mistake you could make right now, and will the next Great Depression hit even harder? Morgan Housel reveals the real story. Morgan Housel, partner at Colla...borative Fund and bestselling author of ‘The Psychology of Money’ and ‘Same As Ever’, is one of the world’s top experts on financial psychology, economic collapse warnings, and building true financial freedom. His life-changing insights have transformed how millions approach money, investing, and wealth-building. He explains: Why America’s economy could be quietly collapsing How devastating tariffs could trigger another Great Depression Why robots are replacing the middle class faster than ever The hidden $30 trillion debt threatening the future of the US Why buying a home right now could be a financial trap How to build true financial freedom even during turbulent times 00:00 Intro02:10 Timeless Lessons of Greed, Wealth, and Happiness04:51 The Current Tariff Situation in 202507:05 What Are Tariffs?11:51 Trump's True Reason for the Tariffs18:24 Why Is China the Factory of the World?20:35 China Stopped Being a Cheap Labour Country23:04 What's the Impact of the Tariffs?25:07 America's Trust26:42 Are We Heading for a Recession?29:30 The Importance of Backups During a Recession30:48 How to Be Financially Free in 202535:59 The Evolutionary Desire to Show Off — Status40:42 Salary Differences43:09 We Have a Distorted View of Financial Wealth44:28 Advice for the Economic Crisis45:55 How Much Money Do You Need Saved?46:56 The Impact of AI in Our Wealth Building56:22 The Skills You'll Need in the AI Era57:56 How to Have a Money Mindset01:00:56 Why People Get Stuck in Crypto Scams01:03:34 Women vs. Men: Who's Better at Saving and Taking Risks?01:06:15 Crypto01:07:23 What History Tells Us About New Technologies, Wealth, and Failure01:08:51 Could the Crypto Security System Be Broken?01:10:21 The Strategies Wealthy People Use01:11:55 Intelligence vs. Endurance01:13:28 Why Is Perseverance Key?01:15:12 The Best Way to Have a Big Investment Return01:17:01 The Power of Compounding in Your Savings01:22:06 How Money and Psychology Are Linked01:27:03 You Need to Change Your View on Savings01:31:10 Biggest Regrets of People on Their Deathbeds01:37:20 The Most Asked Questions About Finances01:41:17 Where Are Your Investments Allocated?01:42:03 Vanguard Index Fund01:49:54 Where to Invest Spare Cash?01:56:24 The Dangers of Retiring02:03:31 How to Live a Happy Life You can follow Morgan, here: Twitter - https://bit.ly/3RzBBSc Website - https://bit.ly/42LM4PD Instagram - https://bit.ly/449vnQp You can pre-order Morgan’s books, The Art of Spending Money: Simple Choices for a Richer Life, here: https://amzn.to/3GmHRu4 (US) / https://amzn.to/3EEy5mE (UK) You can find out more about the books mentioned, here: ‘The Intelligent Investor’, Benjamin Graham: https://amzn.to/4iwqHHW The 1% Diary is back – limited time only: https://bit.ly/1-Diary-Megaphone-ad-r… The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb Get email updates: https://bit.ly/diary-of-a-ceo-yt Think like a CEO – join the 100 CEOs newsletter: https://bit.ly/100-ceos-newsletter Follow Steven: https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Get your hands on the Diary Of A CEO Conversation Cards here: https://bit.ly/conversationcards-mpPerfect Ted - https://www.perfectted.com with code DIARY40 for 40% off Learn more about your ad choices. Visit megaphone.fm/adchoices
Transcript
Discussion (0)
How important is this tariff situation?
It has the potential to be the biggest economic story of our lives.
People are losing a lot of money on tariffs,
and you're probably a matter of weeks away from empty shelves.
And there's a button on the president's desk that says,
end it right now.
So can you tell me what a tariff is?
I'll keep this very simple.
Morgan Housel is the money mindset guru
who's shaking up everything you think about wealth
and how to achieve it.
I looked at the most Googled questions around money,
and one of the most popular is how to achieve freedom financially. It is largely a mindset. You have an obligation
to understand how money works and how to manage it and it's one of many topics in which you're
going to learn the best by experiencing the downside. I'll come back to that. The next
question is how to save money. So most people view saving money as it's just wasted sitting
there but you need the push-in so that when the economy goes south and there is a recession, I want to have a level of control
over my ability to support my family.
So how much money do you think it's sensible to have saved?
This is a bad answer that no one's going to like, but...
When you look at all these people through history
that have generated great wealth,
are there certain strategies they've deployed?
One thing that virtually everyone listening to this
could learn from is they were way more patient
and had way more endurance than anyone else.
Also, I wanted to understand investing and this idea of compounding interest.
So compound interest is the most misunderstood thing about investing because that's what
builds wealth. If you look at like Warren Buffett, he wouldn't want to get haircuts
because if he invested that money and leave it alone for 50 years, in his mind a haircut
would cost $10,000.
And then do you recommend people try and buy houses or is it just to rent those houses?
So the truth is...
I find it incredibly fascinating that when we look at the back end of Spotify and Apple
and our audio channels, the majority of people that watch this podcast haven't yet hit the
follow button or the subscribe button wherever you're listening to this. I would like to
make a deal with you. If you could do me a huge favour and hit that subscribe button, I will work tirelessly from now until forever to make the show
better and better and better and better. I can't tell you how much it helps when you hit that
subscribe button. The show gets bigger which means we can expand the production, bring in all the
guests you want to see and continue to do in this thing we love. If you could do me that small favour
and hit the follow button, wherever you're listening to this, that would mean the world to me. That is the only favour I will ever ask you. Thank you so much for your time.
In 2020, my older brother Jason came to me after spending more than a decade working in the finance
industry. And he said to me, Steven, there is one book you need to read to understand money.
And that was your book, The Psychology of Money.
And that's how I came into your world and understood who you were, what you think.
And really this book has shaped how I think about money ever since.
And this is why I loved having you on the show last time,
but I was insistent to speak to you again with everything that's going on in the world right now. Morgan,
what is the most important thing we should be talking about at this present moment based
on I guess the subtitle of this book, Timeless Lessons of Wealth, Greed and Happiness?
Thank you, Steve. It's so good to be back. I think what I like about what you just said
and thank you for that is that you said the book changed how you think.
And that's important because the book
does not tell you what to do.
Nowhere in the book do I say,
this is how you should invest your money,
this is how you should spend your money,
because you're different from me,
and everyone else, we're all different.
I've always just been interested in how people think.
Like what's going through your head
when you're making investing decisions?
And if you can understand greed, fear, risk, envy, jealousy, those topics,
that is way more important than anything they will teach you in a PhD finance course at
Harvard. Not that the technical stuff doesn't matter, but the psychological stuff with money
is everything. I mean, so much, so many money problems in the real world have to do with impatience,
envy, greed.
That's it.
It's not that people don't know the formulas, don't know the data, don't know how to calculate
compound interest by hand.
None of that matters.
It's envy.
It's impatience.
And so that, as a writer, that's what I was always interested in.
Like I'm tired of people giving advice and saying, these are the stocks you should buy.
And here's what the economy is going to do next quarter. I was like, no one was any good at it.
But I was always just fascinated in what's going on in people's heads. And you asked why is that
important right now? I think it's always important. Like those topics of, you know, the subtitle is
timeless lessons, because I think a lot of these things were as true a thousand years ago,
as they will be a,000 years from now.
Greed and envy and impatience is just ingrained in how people think.
It always has been.
And so you see what's going on right now with tariffs and the economy.
Stock market's gone up a lot.
Bitcoin's gone up a lot.
So these points have always been true, but a lot of them are magnified right now.
A lot of people have made a lot of money on Bitcoin.
A lot of people are losing a lot of money on tariffs. So greed, fear, envy,
it all kind of just collides. It is right now.
How important is this tariff situation that we find ourselves in? Because we're seeing
all over the news everywhere, tariffs, Trump's done this 10% here, blanket tariff here. Does
it matter? And maybe even more specifically, does it matter to the average person?
It has the potential to be the biggest economic story of our lives. It doesn't have to be.
One thing that's very interesting about the tariff story is that if you compare it to 9-11,
or COVID, or 2008, the banking crisis, the tariff issue that we're going through right now can be
ended in one minute. There's a button on the president's desk
that says end it right now.
And even if that did happen,
there would still be some lingering damage
in terms of trust and reputation,
but there was no button on the president's desk for COVID
that said end this all right now.
It didn't exist.
And 9-11 and Lehman Brothers in 2008,
once those risks hit,
we just had to deal with them through their finish.
This is different because it can and is changing by the day. brothers in 2008. Once those risks hit, we just had to deal with them through their finish.
This is different because it can and is changing by the day. So when people have a take on
what's going on right now, that take might be stale an hour from now. But it's absolutely
true that the global economy, to an extent that I think people don't appreciate enough,
is a very complicated, intricate machine. And most economic problems come when people
try to fiddle with that machine a little bit.
They're like, oh, let's turn this dial by one degree
and see what happens.
And then like, oh, it blows up.
Oh, I shouldn't have done that.
Tariffs is like, let's hit it with a baseball bat
a couple of times.
Let's hit it with like a crowbar and see what happens.
The global economy is so interconnected.
And if you go to your local grocery store,
Target, Walmart, whatever it might be,
and go around and look at where that stuff was made.
It's, I mean, and it's all over the world.
It's like very, like it's everywhere.
And once you shut that down and put barriers on that,
it can become a big problem very quickly.
One thing I've noticed in the last couple of weeks
that I think is very interesting
are the number of educated and smart friends that I have who send me a text or a call or an email and say,
hey, can you explain what a tariff is? I see this word, but I don't really know what it
is. And I think that's important because I don't think the average person understands
what can happen to the economy if this persists for a long period of time.
I'm so glad you said that, because I've been waiting for weeks now to ask somebody like
yourself who studied economics to explain in a simple way what a tariff is and feel
free to use an analogy.
I think about 50% of people have no idea what a tariff is.
And then on a sort of an incremental scale,
people's clarity gets better and better.
I would estimate about 5% of the general population
could articulate what a tariff is, 5% or less.
So can you tell me what a tariff is?
The first I would say is tariffs have been used
for hundreds of years.
And there is, there can be a very good useful purpose
for them in the economy.
I think as they're structured right now in the United States, it's a huge mistake.
It has a potential to be a catastrophe.
But they can be a useful thing in the economy.
This is not a black and white thing.
What a tariff is, is let's keep this very simple.
The United States buys a bunch of computers that are made in China, a bunch of iPhones
that are made in China.
They're on a container ship.
They ship them to United States.
When they get to the port in the United States, the importer, which is Apple, bringing the
iPhones in that are made in China.
An American company.
Has to pay the tariff.
Oh, OK.
That's put on it.
And a lot of people, and it's very understandable why they would think this, would say, well,
no, in that situation, China pays the tariff.
And there could be a situation where China starts discounting the iPhones. The the company that's making the iPhones would discount it. Like there can be some
offset. But the person who's paying that tax is the importer.
So often we think about, we've applied the tariff to China. Right. So what's happening
is China having to spend the 10% or I think the tariff currently is like 125, 145. The
number doesn't matter because trade will eventually will just stop at those levels.
It just won't happen.
So if Apple import an iPhone now with that tariff level, then Apple would have to pay
the 145% when it arrives at the shore.
Correct.
Here's an example that most people will understand.
Sales tax.
You know, in most states in the United States, it's 6% to 10%.
If you go to the store and buy something, you add the sales tax to that.
VAT in the UK.
Oh, yeah, fair.
Who pays that is not the store, it's the customer.
So even if the tax is put on the seller, the seller passes it on to you, the customer,
and it says right on your receipt.
You bought something for $10, and then there's your sales tax, and here's what you're going
to pay in the end.
And so it's similar from that.
Now, let me explain this.
Why there would be a very useful case for tariffs to show that this is not black and white, and this is not, oh, all tariffs are bad.
This happened in the United States during COVID. We were virtually 100% reliant on mass and 95 mass
that were made in China and Korea and not in the United States. And so when you have a medical
crisis in the early days of COVID, and we're like, we need hundreds of millions of masks yesterday,
they're all made somewhere else.
We do not want to be in that situation.
So it would absolutely make sense to have a tariff on masks
to make sure that they are so expensive to import overseas
that we have to start making them in the United States.
That makes sense.
Same with military equipment.
You do not want to go to war with a country
and be reliant on that country to make your military gear, your bullets and your bombs and your tanks and whatnot. Absolutely makes
sense to have a tariff on that to make sure they're made in the United States. That said,
so it's not black and white, but to have a blanket tariff and say, everything that comes from any
country, anywhere in the world, and China's going to be this to an extreme degree, is going to have
a tariff on it. And whether that's between 10% for all countries or
145 percent from China that you know, I've used this analogy before that if you talk to dieticians
There is a huge amount of debate over. What's the best diet? Should you eat? Should you be?
Keto should you be vegan like everything in between they don't there's so much debate
All of them agree that processed sugar is bad.
Nobody thinks processed sugar is good.
And tariffs are that with economists.
Like there are so much debate among economists
on what should the tax rate be?
What should subsidies be?
Should we, you know, like free market versus subsidies.
There's so much debate.
No serious economist thinks that you should have a trade war.
And the thing is, this is not new.
We've been doing this for hundreds of years.
And it's very well known that in the 1930s, the Great Depression, we put huge tariffs
on in the early days of the Great Depression.
They didn't know it was called the Great Depression back then because we put them on and it shut
down global trade.
And it's easy to think that if you put tariffs on your own country, that will make it easier
to manufacture.
Like, all those jobs that we shipped overseas of building cars, they're all going to come
rushing back to America.
And it very rarely happens like that when you have a trade war.
But what I mean by trade war is we put tariffs on China, they respond to put tariffs on us,
and you just go tit for tat, and you go back and forth. And it's like mutually assured destruction in
economic terms.
So why is Trump doing it then in your view? Because he's given lots of reasons. He said
that they're ripping us off. He says lots of countries have been ripping off the United
States. How do you unpack what he's saying there? And what do you believe the true reason
is underneath there?
To his credit, Trump has been very consistent on this for literally 40 years. You can go
on YouTube. He gave an interview in, I think it was 1986, he went on Oprah in 1986, talking
about how free trade wasn't free and that Japan and other countries were ripping us
off and that the solution to it were tariffs. So this is not a new view. This has been a
lifelong quest that he's had. I would say not necessarily Trump's views, but I would say it absolutely makes sense
that there is a large chunk of America that looks back to the period of 1950s, 1960s, when we were a
manufacturing powerhouse and says, that was better than what we have now, and we should go back to
that. I get why people would say that because it's true that we have lost a lot of Manufacturing jobs in the last 50 years. I think manufacturing jobs peaked in the late 1970s
And we've lost something like 10 million manufacturing jobs that we had, you know
The versus what we had back then and I get why if I was in that situation
I would probably feel the same where I'd push back is
The situation that we had in the 1950s and 1960s, where it was just
America manufacturing powerhouse, were a very unique period that I think is virtually impossible
to bring back.
And I'll tell you why.
At the end of World War II, 1945, Europe and Japan were in rubble.
They were decimated from the war.
America was not decimated whatsoever. And
so we had basically a global manufacturing monopoly for a period of time. China was not
in the equation. South Korea was not in the equation. India, Bangladesh, they were not
in the equation. It was basically Japan, the United States, and Europe, two of which were
just struggling to feed their citizens. And once they got that under control, it was like
we have to rebuild the damage from the war.
So America had about 20 years from 1945 to the mid 1960s
of we have a manufacturing monopoly.
And then we had 16 million US soldiers come home from the war.
And there was so much pent up demand for them to buy homes
and washing machines and cars and radios
and all these things.
And all of them were built in America
because nobody else could build them.
And that created a really special time
when like because we had a manufacturing monopoly,
it was just like factories everywhere.
We built up so many factories during the war.
There was endless demand for those products.
And this is an important part too.
White collar workers during that period
didn't make that much money
relative to what they did before or since.
And that was important because the wages that the blue collar manufacturing workers were
earning felt great by comparison.
So if you were an auto worker in Detroit and you compared your wage in 1955 to the local
accountant or dentist or doctor, by comparison, relative to today, you're like, oh, it's pretty
good. Yeah, the doctor makes more than me, but not that much more than me.
I drive a Chevy, he drives a Cadillac, his is a little bit nicer, but we're living mostly
the same lives.
And so I think that was a lot of the feeling of prosperity in the 50s and 60s was this
very unique period of manufacturing monopoly as Europe and Japan were rebuilding.
And by comparison to other workers, it felt amazing.
And then about the 1970s, Japan and Europe had gotten themselves back together from the
ravages of World War II.
And they became manufacturing dynamos in their own right.
And I don't think we really understood this in America until three companies came in,
which were Toyota, Honda, and Nissan.
And they started selling cars in America.
And at first, it was very easy to be like, look at these little lawnmower toys that they're
importing.
Because you compare an early Honda Civic to a Chevy Camaro in the 70s.
And it was like, you can't even compare them.
So at first, the reaction of American car companies were like, these guys are a joke.
No one's going to buy these little cars.
But then gas prices surged in the 70s and 80s.
And all of a sudden, the cars that Americans wanted
was the tiny little Honda Civic
that got really good gas mileage.
And then once they started buying them, they're like, hey,
this Toyota, this Honda, this Nissan,
it's actually a pretty good car.
It's actually pretty well built.
And I think there was a lot of denial among that,
among American manufacturers that these other
nations that didn't exist for 20 years in terms of a global manufacturing source, we're
actually pretty damn good at it now.
Then one other thing happened, to wrap this up, and this might be the most important part
of it, the reason that you cannot reasonably expect the manufacturing powerhouse to come back as it
was is yes, we did ship jobs to China and Mexico and Canada and India that used to be in America.
And that has contributed to the massive decline in manufacturing employment. But a bigger factor
in there is automation. And if you look at a mon... I would challenge people to do this.
Go on YouTube and look at a Tesla assembly line
in the United States.
I'll put it on the screen.
It is, what you will see, it's amazing.
It is a miracle of engineering.
What you will see are armies and armies of robots
and very few people.
And if you compare that to the 1950s assembly line,
what you see are biceps and backs and
people hauling around material.
So because we got so good at automation, even if we bring manufacturing back to America,
and that we still do a lot of manufacturing in America, it doesn't require the amount
of employment that it used to.
It doesn't require the amount of manpower.
And the people who do work on Tesla manufacturing lines, by and large, are working on computers
overseeing the robots.
Here's one stat that I thought was always interesting to me.
In 1950, there was a US steel plant in Gary, Indiana.
It produced 5 million tons of steel and had 30,000 workers.
Today it's still operating.
It produces 8 million tons of steel and has 2,000 workers.
So it's producing more steel today than it was in the 1950s, and it went from 30,000
workers to 2,000.
Because what used to be done with biceps and backs and shoulders is now done with machines
and robots.
And it's no different than what happened in agriculture, where a farm 200 years ago
was rakes and shovels, and today it's tractors and combines.
Like that same thing happened to assembly.
So to wrap all that up, like I understand
and I empathize with people who say
we need to bring back manufacturing to America.
We lost what we once had.
I get that and I respect it.
But I think the unique circumstances and automation
makes it just extremely unlikely to ever happen.
How did China get in there?
And why are they the factory of the world?
What are the core components that went into them being able to produce
all of the things that we use on a daily basis
at a fraction of the price that they're able to produce them here?
Tim Cook of Apple gave a really interesting interview a couple weeks ago.
And he said, you might think that we manufacture iPhones in China
because it's cheap labor.
He said, that's not really true anymore.
It used to be, but China is not the cheap labor country anymore.
That's moved on to Bangladesh and Cambodia and other places.
The reason they manufacture in China is expertise.
I think it's okay to admit, and people should admit, that your country and also your company
and you individually can be very good at some things and not very good at others. China is just extremely good and extremely talented at
particularly low-end manufacturing. Low-end can be anything from inflatable swimming pools on up to
basic electronics. They're extremely good at it. I was talking to a CEO a couple weeks ago, and he
extremely good at it. I was talking to a CEO a couple weeks ago, and he said, and he's generalizing here, but
he said, if you go to a Chinese factory and you say, I want this part made, and here's
step one, step two, step three, and how to make it, they will do it better than anybody
in the world.
Nobody can beat them at that.
But if you go to that same factory and you say, please go design me a new part, they're
not very good at it.
Americans are way better at that.
And that's why the back of your iPhone says, designed in California, made in China.
It's just specialization of labor.
And I think America is the best in the world at a couple things, entrepreneurship, technology,
services, and high-end manufacturing, like planes and rockets.
And we're not the best in the world at low-end manufacturing. And that's OK. That's not an insult. That's not a put down. There's
specialization of labor. And so I think China just got very good at one thing during a time when
we've always been very, very good at different things. And I think that is why global is like
why for a lot of people, not for everybody. So if you disagree with this, I get it. By why
the economic system works so damn well
over the last 30 years is because we really got good
at specialization of labor.
You design the iPhone, you make the iPhone,
we're both better off for it.
I wanna play that clip you're talking about with Tim Cook
because I remember seeing it as well.
And it did, it was a bit of an aha moment for me.
For anybody that doesn't know, Tim Cook is the CEO of
Apple and he's been at the helm of Apple for more than a decade. And as you know, most
of Apple's products, from what I understand, are made in China.
There's a confusion about China. And let me at least give you my opinion. The popular
conception is that companies come to China because of low labor cost.
I'm not sure what part of China they go to,
but the truth is China stopped being
the low labor cost country many years ago.
The reason is because of the skill
and the quantity of skill in one location
and the type of skill it is.
Like the products we do require really advanced tooling
and the precision that you have to have in tooling and working
with the materials that we do are state of the art.
And the tooling skill is very deep here.
You know, in the U.S. you could have a meeting
of tooling engineers and I'm not sure we could fill
the room.
In China, you could fill multiple football fields.
It's that vocational- I think when I watch that, I can understand
why there'd be a natural reaction for people to be like, no, if they can do it, we can
do it too.
Again, I don't think it's an insult to say countries say like, countries are like, we're really good at some things
and less good at others.
How could that not be true?
Are they on a different living wage?
From what I understand is that?
Oh yes, absolutely.
I mean, so much of it is, you know,
if you asked Americans to work those for those wages,
they'd absolutely refuse to do it
just because of the expectations we have. And that's a good thing. We should be proud of that, that we have a standard
of living which does not allow or people would not put up with earning $5 a day or whatever
it would be.
Which means that the products can be made cheaper.
Yes.
Significantly cheaper.
Right. Right. And you know, this is where I understand why people might raise an eyebrow
at this, but so much of why, of what the modern system, how it's supposed to work is when you have that specialization,
products become cheaper.
And then the iPhone costs $1,000 when in any other world, it would cost $4,000 if we're
building it in the United States at paying wages that people would put up with in the
United States.
So what's the impact on the average person listening to this now?
If this trade war continues, if these tariffs continue, what is the impact they're going to see in their life? It's so unpredictable because as I said earlier, it can literally change an
hour from now. So anyone giving firm predictions of, oh, here's what's going to happen next,
that's not how any of this works. But you can say though, that if the tariffs last,
one of two things will happen, or both of these two things will happen.
Things that we import will get much more expensive, or what's more likely in places like China,
if it's 145%, is the trade just stops.
And then you're probably a matter of weeks away from empty shelves for certain products
in certain cases.
If you're buying a pair of slippers from China for $1, and now all of a sudden, they're $2.45.
If you're an importer, for a lot of those situations, they'll say, like, we're just
not going to work.
Or if the iPhone that used to cost $1,000 is now going to cost $2,500, Apple might just
say, there's not really a market for that.
We can't really sell those.
Let's just pause and wait for things to happen.
We're already seeing that.
I'm sure this news will change by the time this airs.
This is moving so quickly.
But our shipping container imports from China have plunged in recent weeks, which is exactly
what you would expect when you put that high of a tax on it.
I mean, if you were buying a house for a million dollars and all of a sudden they put on 145%
tax on that, you're probably not going to buy the house.
And that's what's happening now.
You'd be dumb not to wait.
Right.
I was sat here yesterday with the CEO and she said to me that she gets the majority
of her products, pretty much all
of them from China. And when she's looking at the tariff situation, she's figured out
that if she buys those products and sells them at her current price, she's losing money
on every unit. So she's like, I'll lose $9 on importing a, for example, like a dress.
It's like, so I have no incentive now to continue to sell that dress. And if my only choice
is to raise the price by like 150% to my customer.
Right.
The two likely outcomes if it persists are much higher prices and empty shelves.
And I don't think anyone knows when or to the extent that could happen.
And the button on the desk that says end this all could be pressed before that happens.
But if it persists, that's what's likely to occur.
What about the impact it has on trust in the United States?
Because...
Yeah, it's huge.
Can you explain that to me?
Trust is hard because you don't know how valuable it is until you lose it. But once you lose
it, you're like, oh, that was everything. And, you know, foreign investors, people who
don't live in the United States, have $30 trillion invested
in America.
That's just in stocks and bonds.
That's not housing or office buildings, just in stocks and bonds, $30 trillion that they've
invested.
And a lot of the reason they do that, well, there's many reasons, one of which is because
it's by and large seen as a trustworthy economy, a stable economy, an economy of rules and
predictable laws and trust that you could not say the same about Russia.
And so when global investors are looking where to park their money, this has been the case
for the last 80 years, America is usually at the top of that list.
There's also a thing where a lot of the reason that they invest money in the United States
is because they have to, because they have a trade deficit with us.
So if China is selling us a lot more stuff than they're buying from us, like we're importing
a lot more from China than we're exporting back to them, they're going to end up with
a lot of US dollars.
And what they need to do something with those dollars, they have to invest them somewhere.
And historically, that's been in treasury bonds, which lowered our interest rates, and
that was good for everybody.
And what's a treasury bond?
It's debt that the government issues from the federal government. So it's a bond, you're
loaning money to the government and they're promising to repay you plus interest.
Okay. So less people are going to do that if they have less trust in the United States?
Less trust and also less need to do it because they don't have as many dollars that they
need to invest.
Are we heading for a recession? Because I saw some stats earlier on that said the probability of a recession
has surged by 45%, which is the highest since December 2023, because of the tariffs. That
was from Reuters.
It's interesting when people point like the odds of recession at 45% because they can't
be wrong. Like if there isn't a recession, they'd be like, yeah, we said it was 45%.
We didn't say it was going to happen. So my answer, if you said, are we heading for
a recession? Would always be yes. If you asked. So my answer, if you said, are we heading for a recession,
would always be yes.
If you asked me a year ago, if you asked me five years ago,
like historically, there's a recession.
In modern times, it's been every four to five years
that it's occurred.
And so we shouldn't pretend that when they happen,
that they're this crazy, out of the blue thing.
It's an inevitable feature that you're always
going to have recessions.
But is this going to cause it?
What is a recession? A recession, technically, is when It's an inevitable feature that you're always going to have recessions. But is this going to cause it?
What is a recession?
A recession, technically, is when GDP in the economy, GDP is just like economic output.
How much the economy is moving.
When that declines for two quarters in a row, that's the technical definition.
For most people, you don't need to worry about technical definitions because a recession
in your mind is when you are feeling worse off economically
for a long period of time. When you feel like you can't get a job, or your neighbors, your
roommates can't get jobs, and it's starting to hurt on you. It's kind of like, what's
the definition of being sick? Well, it's when you don't feel good, but you can get more
technical than that. But a recession for most people is when you don't feel good economically.
You're not concerned about a recession?
It's not that I'm not concerned, but it would be like saying if you live
in Florida, are you concerned about hurricanes? The answer is yes, you should be concerned about hurricanes, but you also know with 100% certainty that they're going to come. If you choose to live
in Florida, and you live in Florida for 40 years, you know you're going to get hit by one 100% chance.
And so it's not that I don't worry about it.
I think it is inevitable, always, no matter what's going on.
This has nothing to do with tariffs.
No, with tariffs, that's always been the case.
And so this is where, at the individual level, personally, like room for error and your finances
is so critical.
What I mean by that is just like savings, cushion, being scared of debt.
It's when everyone is, when you're well, when you're gainfully employed and you have a good paycheck and the stock market's going up and Bitcoin's going up, everyone feels great. You
feel amazing. And it's very rare in that situation that you want to envision yourself losing your job
or losing a job and not being able to find another one for six months or needing to move or getting divorced or having a medical, like no one wants to envision that.
But the truth is like, what are the odds that one of at least one of these will happen to
you and I over the next 30 years? Major job loss or just a major impact in our businesses,
divorce, cancer, wayward children, I can go on down the line. What are the odds that at least one of those
will occur to you and I in 30 years?
100%.
And for a lot of people, they'll experience all of those.
And so the idea that life is fragile,
the economy is fragile, countries are fragile,
is like people don't necessarily want to admit that
because it's hard to get out of bed in the morning
if you admit that to yourself.
But I think it's inevitable.
And it doesn't have to be necessarily scary if you have the right psychology around it of just,
yeah, when times are good, I don't expect them to last forever. That's not how the world works.
And the right finances around it of like, yeah, when times are good, I'm going to save because I
know this might not last forever. And what I value more than anything with money is independence.
It's not flashy cars or homes.
I want to be independent so that when the economy goes south and there is a recession
and things are going bad, I want to have a level of control over where I work, where
I live, what I'm able to do, my ability to support my family.
That's more than that's the top of the list.
And so when things are going well, and for a lot of people they haven't for the last
couple of years, but for a lot of people they did, I think that's always important.
I think it's a major psychological skill in life in general.
This goes beyond money.
Is recognizing when things are abnormally good and preparing yourself for them to go
the other way as they inevitably will.
Independence you value.
It sounded like freedom to me.
Can you tell me how to achieve freedom financially and what I should be thinking about in the
context of a world that's changing at such incredible speed?
When we're talking about tariffs and recessions and now AI, I've been thinking over the last
couple of weeks, like, what should my personal financial strategy be? How should I be thinking
about it? Is it a strategy? Is it a psychology? Is it a mindset? What is it that I should
be thinking about to survive this area of tremendous change and Trump economics and
get through the other end with that freedom and independence that you and I both desperately
value? and get through the other end with that freedom and independence that you and I both desperately value.
This sounds like such a squishy BS kind of answer, but I think there's a lot of truth
to this and I'll explain in a second. It is largely a mindset. And that sounds crazy,
but I'll explain what I mean. My grandmother-in-law, she passed away a couple years ago. She was
92 when she passed away. She, for 30 years, she lived off of nothing but Social Security.
I think she
got $1,700 a month from Social Security. She had nothing else. No savings, no pension, no nothing.
She was the happiest person. I've met half a dozen billionaires in my life. I'm sure you have as
well. None of them were as happy as she was. And she was technically, she was like financially broke.
But she had this level of psychological wealth
that was like unparalleled.
And the reason was off $1,700 a month,
that was all she needed.
She was perfectly happy toiling in her garden,
watching birds, going for walks,
hanging out, reading from books from the library,
perfectly content with all of that.
She didn't need anything else.
So she had very little money, but she wanted even less.
And that, so like she had a level of independence that a lot of billionaires do not.
Because if you are a billionaire, if you have a billion dollars in the bank, but you are
so encumbered by your business, your employees, your suppliers, your customers, you're waking
up at three in the morning sweating because you got this email and you're stressed out
about it, you actually have very little independence in that situation.
Your shareholders, regulators are coming down on you.
We see this, there's no one in particular here, but we've seen very wealthy people kind
of become sycophants to politicians.
And the truth is a lot of those mega billionaires absolutely rely on politicians and regulators to keep their machine moving.
And so my grandmother-in-law on $1,700 a month had a higher level of independence than a
lot of those people do.
And that's why I say a lot of this is a mindset, because the truth is the vast majority of
people listening to this could have a level of independence.
It's not that you can retire tomorrow, but you can have a level of financial independence
once you realize that the key is managing your expectations
more than it is, how can I just pile up as much money
as I possibly can?
It's easy to think,
how do you become financially independent?
Save a ton of money.
And there's truth to that.
Of course, that's part of it.
But more of it is just in,, what kind of life do you want to live?
Because if your expectations are growing faster than your net worth, it's never going to feel
like it.
You'll never be independent.
Never.
You have $100 billion.
But if you want more and more and more, like it's never going to feel like it's enough.
Or if you enjoy bird watching and reading books, like my grandmother-in-law,
7,800 bucks a month, you're all set.
You're set for 30 years.
You're rich.
You're rich.
I'm free.
She was psychologically rich,
even if she was financially poor.
And I think that's the biggest thing about it.
Adam Smith, who was the greatest economist to ever live,
this was 300 years ago, he once wrote about this.
He was like, why do people work so hard?
And he was just like, there's a simple question,
but why do people work so hard? And he was just like, there's a simple question, but why do people work so damn hard? And he's like, it can't just be for our sustenance
because even poor people, as he was writing about it, had homes and adequate food most
of the time. He's like, there has to be something else. And what that something else was, he
wrote, was to be seen by other people. And it was attention and admiration.
They wanted to be getting rich so that they could have a bigger house and a nice car,
not in his day.
But they wanted to be, they wanted detention from other people.
But he was like, it's not that you needed the money.
Because even in his day, 300 years ago, in Scotland, I think he was, he was like, look,
people have homes and food.
Like, what are they doing this for?
And he was not criticizing them. Like, his whole point was like, they're going out and
innovating, they're going to have great technology, and it's great to go do that. But the reason
to do it was not because they had to stop. Now, of course, most people to get shelter
and food do have to keep working. But they're working more than they absolutely need to,
because they want something else besides independence.
Is there an evolutionary basis for this? I was thinking the other day after watching
an interview with Naval where Naval talks about how from an evolutionary perspective,
humans don't really understand the concept of wealth because once upon a time when we
were cavemen and women, wealth was what you could carry. Yeah. But we do understand the concept of status, which really meant a lot to us in our sort
of tribes and was life or death for many of us.
So even though billionaires get all the money in the world, the next thing they want to
do is start a podcast.
You know what I mean?
Right, right.
Because there's just not enough.
Like everyone I know...
What a lot of them do too is when they have all the money in the world, what they want
is immortality.
And you see these guys trying to live forever.
Yeah.
So that happens as well.
That's interesting.
But that's linked to status because status was longevity.
Yes.
Like if you had status, you had food, you had the reproductive potential once upon a
time.
Yeah.
So it's the same evolutionary sort of desire to like live survival.
Yeah.
Harvey Firestone, who was a tire magnet 100 years ago,
Firestone tires during the explosion of cars 100 years ago,
he wrote about this in his biography.
He was like, every rich person he knows, once they get money,
buys a house that is way too big than they need.
Not only bigger than they need, bigger than they want.
Because a giant house is just a huge pain in the ass.
The roof is leaking and everything is breaking down.
It's a huge pain to manage.
So he wrote in his biography, he was like,
why do we do this?
And he was like, he did it too.
He was like, I bought a house that is way bigger
than I'd want and it's a pain, it's a burden,
but we all do it.
And he's like, why?
And he's like, it has to be status.
There's no utility to a 40 bedroom house, zero.
There's a lot of downside and upkeep,
but he was like, every one of us does it.
And he said, even Henry Ford, who was like the cheapest SOB out there, lived in a giant
mansion in Detroit.
He was like, it's so natural.
And he was like, it's just because we want to show other people.
It's not utility.
It's not making our lives better.
It's actually making our life worse.
But we have this evolutionary desire to show people that we made it. That's
the calling card. But if it's hard, why then is there much we can do about it?
I think it's true that virtually everyone who I really admire in life, they're by and large,
they're not hugely successful people that you've heard of. They're just people who have met
and they're ordinary people with ordinary jobs. And I'm like, man, you seem like you've got it all
figured out. They took themselves out of the system that they were people with ordinary jobs. And I'm like, man, you seem like you've got it all figured out.
They took themselves out of the system
that they were supposed to be in.
And they're like, I'm going to go figure out my own way.
And there's a really interesting story.
A guy named Chuck Feeney, he started
a company called DFS, the duty-free stores in airports.
He made, I think, at the peak of his wealth,
he was worth about $9 billion.
And this was like in the 90s when that was a lot of money.
It still was a lot of money.
But the well-known part of Chuck Feeney is that despite that wealth, he lived like an
ordinary person.
He lived in like a one-bedroom apartment.
He flew coach.
He drove like a normal car, lived like a normal guy.
And some people criticize that from that.
He gave all of his money to charity.
He gave $9 billion away, lived like a monk himself.
The less known part of Chuck Feeney that I think is very, is more important is that when
he first got wealth, he became wealthy in the 1980s, he lived the life of a billionaire.
He had a fleet of private jets.
He had mansions all over the world.
He had a yacht.
And after doing it for a couple of years, he was like, I don't like any of this. He's like, I like being an ordinary, simple person. And so I'm
going to go live an ordinary life. I don't care what the world, the world tells me this
is what I should want now that I have money. But he's like, but I don't, I want simplicity.
And what I like about that is not that he chose to live like a monk, because I personally
wouldn't want to do that if I had that. I would have a jet if I had that kind of money.
So it's not to say that he did it right,
but what I like that he did is that he said,
I don't care what the world tells me to like.
I'm gonna do it on my own terms.
And that's true independence.
That's true status.
That's true status too.
He's like, I don't care.
That's the ultimate definition of F-U money.
Of like so much money that like, I don't care.
You tell me I'm supposed to live
in a mansion in Beverly Hills, but I like my one bedroom apartment in San Francisco. I like my
buddies over here. Another person who's done that to a very real extent is Warren Buffett. Lives in
the same house today that he bought when he was 27 or whatever it was. He's got 100 billion or
something. Right. And of course he could live anywhere. He could buy anything. But he likes
being with his friends, doing it on, you know, like playing a bridge
with his buddies.
In the first case though, that gentleman had to have his dream fail him first before he
realized. And so this raises another question, which is, does the viewer at home have to
make the hundred million dollars and then taste it by the mansion to realize that it
was never about the mansion?
I think the answer to that is yes.
Oh, gosh.
That it's very difficult.
There's a thing where, I forget who said this, but they're responding to the quote, money
doesn't buy happiness.
And they're like, okay, but let me go figure that out for myself first.
If you don't have a lot of money and you see rich people tripping over themselves and people
like Will Smith saying, I was no happier at all when I was rich than when I was poor.
Actually, I was happier when I was poor.
If you are poor when you hear that, you're like, bullshit.
I don't believe it.
I have to go figure it out for myself.
I think a lot of lessons in life you have to learn firsthand.
Especially when all the problems staring you in your face are somewhat associated to money.
Like the pain in your belly, the bills on your desk, the threats from the court. I'm
thinking of myself here that I was getting the letters coming through with the red text on them
telling me that my credit cards were going to be shut down. The inability to feed yourself,
to socialize with your friends, the heating in your house, your child's pencil case costs,
all of it seems to circle back to money. And so when you hear
costs, all of it seems to circle back to money. And so when you hear people who are wealthy, being subjectively honest about their own experience and then what's made them happy,
it is hard to hear.
Yeah.
Like I was just mentioning, if I was hearing this, you know, these stories when I was in
that situation, I would still fucking go for anyway.
Right. Now let's say that there's a, there's a big difference between not being able to buy food for your
kids and making 200 grand per year.
And the difference between 10 grand a year and 200 grand a year is massive.
Takes away so many stresses, so many worries about being evicted and whatnot.
But the difference between 200 grand and 500 grand is not that much.
And the difference between 500 grand and 500 grand is not that much. And the difference between 500 grand and 20 million is not that much.
And there's between 20 million and 20 billion is zero.
I think that's a lot of what it comes down to.
And even I think there is such thing as like a peak net worth that you would want in life,
after which all the money that you accrue becomes like a social liability.
I mean, who has more social liability or like pressure
than the mega rich, you know, Musk, Bill Gates, Jeff Bezos.
There's like huge amount of pressure.
Like you better donate this money
and you better do a good job doing it kind of thing.
And so, and I think that number of like,
and at a much lower like realistic level for people,
it's when your friends learn you make a lot of money
and we go out for dinner and they're like, you're paying, right? And that's a small thing, but
it can really grate on people that like, oh, it's going to change how people think about
me. Now, that's a good problem to have, of course, but it's a thing. And I think the
idea of there is a maximum amount of like, there is a net worth level at which your happiness
is going to be maximized. And it's probably lower than you think.
Do you think it's important for people to have an idea what their number is?
I don't think anyone really does because I've done this in my own life. I'm sure you have too.
When I was 19, I was like, oh, if my net worth was this amount, I'll be happy forever.
And then I was fortunate enough to get hit that amount. And I'm like,
okay, but what if what if we got over here and you just keep going up the ladder forever?
Is there such thing as FU money?
Is there a number where you think you've hit FU money?
I saw some thread on Twitter and I was like, comment below what you think FU money is.
And it was interesting to see the variation.
I have a friend, Ben Carlson, he's a great financial writer.
He came up, this is very subjective, there's no science behind this, but he was like a
net worth of seven to $10 million is you can live an amazing life in the United States, have an amazing house paid for, send
your kids to great schools, go on great vacations, drive brand new cars on $7 to $10 million.
And he brought that up.
Some people might wince at this, but he brought that up of it's a lot less than people would
think because there'd be a lot of people who would be like, oh, I'm gunning for 100 million,
even if that's just a fantasy, it's a dream. And $7 to $9 million is out of reach for a lot of people, would be like, oh, I'm gunning for 100 million. Even if that's just a fantasy, it's a dream. And seven to nine million dollars is out of reach
for a lot of people, no matter how hard they're working.
But I think, particularly for young people
who their definition of, I think about my son a lot,
he watches Mr. Beast, Mr. Beast is an amazing guy,
I think he's one of the great guys,
but because of Mr. Beast, like my son's definition of wealth
is a private island, a private jet, you know,
keep your hand on the table and win a private jet, you know, keep your
hand on the table and win a million dollars kind of thing. It's a different level. Whereas
when I was growing up, like ordinary people drove dirty pickup trucks and rich people
drove clean pickup trucks. That was like that was the stratification of what I saw growing
up. And I think because of social media and other things, kids have a very different view
on what like financial wealth actually is these days. Going back to this issue of tariffs recession and everything that's going on at the moment,
are there any things practically for those that don't understand the economy and economics
generally that we should be thinking about to make sure that we don't get burnt?
This is less advice going forward more than just like something to remember next time,
which is that if you are worried about being laid off,
if you're a small business owner worried about going under, the need for room for error and cushion
and savings and backup plans were just as important a month ago as they are today. You're just learning
how important they are today. And I challenge you to remember that in the future, when this is all
over, whenever it's all over, that when the economy is going well and you feel stable in your job, stable in your career,
that is when you also you absolutely need backup plans and room for error and
savings and eschewing debt and whatnot. I have a very high level of cash as a
percentage of my net worth and a lot of financial advisors would look at that
and say like what are you saving for? Like what's what's going on here? And I'm
like I don't know.
I'm saving for a world that I know is very fragile.
And I have no idea what's going to happen to me personally or what's going to happen
to the economy.
But if you're a lay student of history, you know that things break all the time.
And so my advice to you, if you're realizing that for the first time, that how fragile
the world can be and how the job security that you thought you
had might not have been as strong. Remember this next time, how important room for error and backup
plans are. And relative to your personal costs, your personal monthly costs or overheads as they
call them, how much money do you think it's sensible to have saved? It's so hard for that
because everyone's in a very, I'm sure people watching this will be in a massive range
of incomes.
I would say this is a bad answer that no one's gonna like,
but pretty much as much as you can.
I mean, I'll give you one example of this.
When COVID first hit in March of 2020,
the average restaurant I heard had enough cash on hand
to last them for 14 days.
And then all of a sudden they were looking
at a six month lockdown.
And so I think one answer to that question is however much you think you'll need, it's
probably more.
The other more practical example of this is in 2008 during the financial crisis.
A lot of people were losing their jobs not for two weeks or one month, but they're losing
their jobs for 12 months, and they got unemployment benefits, but it wasn't enough.
And so is it practical to say like you should have 12 months of savings? It's probably not practical for a lot of people. But the answer
is as much as you can, while realizing that the world is more fragile than you probably
think it is.
The other protagonist of change at the moment is artificial intelligence. And I've spent
a lot of lonely quiet hours in my room thinking about the impact it's going to have and trying
to develop my own thesis and what it means as a creator, as a podcaster, as an investor.
And I wanted to understand how significant you think artificial intelligence is and if
it at all impacts your thesis around money and wealth and investing and saving.
I'm not even remotely an expert in AI, but as someone who's looked at like the history
of technology, one thing that sticks out clear as day when you study technology,
in hindsight when you're looking at a new technology
that you know went on to change the world,
the computer, the car, the airplane, those things,
when you know this was a turning point in civilization,
if you go back and look at what the optimists were saying
at the time, they massively underestimated it.
And that's what the optimists were saying.
Forget the pessimists on it.
So go back to the 1920s and see what were the optimists
saying about the airplane.
They were underestimating it by a hundredfold.
What did the optimists say about the car?
They underestimated by a hundredfold.
Computers, same.
And the Wright brothers themselves,
came up with the first airplane in the United States,
the Wright brothers themselves only marketed their plane,
primarily marketed their plane to the US Army Army because they did not really foresee much use for an airplane
outside of the military. They knew you could strap a machine gun on it and the army might like that,
but did the Wright brothers foresee Delta Airlines, like an Emirates, an A380, like not in a million
years? And so I think it's true that in a lot of things in life, I think it was Peter Thiel
who said this.
He was like, when things are going wrong, you underestimate how bad they're going to
get.
But when things are going right, you underestimate how big it's going to be.
I may have butchered that quote, but it's something like that.
And it's clear that AI is right.
And so it's almost certainly the case that even the optimists, even the Sam Altman optimists
are underestimating where it will go.
And a lot of the reason for that is because new technologies is not what the inventor,
whoever that might be, built. It's what other people go on to manipulate it as. And that's why
the Wright brothers came up with the plane and now we have the A380. Like it's other people
manipulating things along the way to create something just gigantic.
One perfect example of that with AI is OpenAI have created this large language model which
can do all these wonderful things, but then people are using that same technology to create
AI agents, which are equally astonishing.
I spent the last couple of weeks using AI agents to build some software.
I'm someone that has no ability to code at all, but I can sit in my bedroom and speak to this agent and tell it to build me a new to-do list or a new website for the podcast that tracks
who's been on the show and follows them in the news.
I can tell it to do anything.
And for what's probably costing me a dollar a day, it's building me software now.
And we're just at the start of that exponential curve.
So if we now think that these large language models are going to be able to create things,
create digital things, things on the internet, this podcast is on the internet, we know that
it can create podcasts, we know it can create videos, images, software.
I look at that and go, you play this forward.
And if I apply your optimism analogy, your optimism
lends to it where I go, we're underestimating this curve. It's hard. It's really hard to
see how this isn't tremendously disruptive in the long term.
Not even the long term, but in the short term. I'll give you one example. You talked about
coding there. We're doing a little remodel on our house right now. And one of the things
you can do is take a real picture of a room, upload it in, we use chat GPT for this
and said, hey, paint it this color, remove this wall,
put this in, it is better than any designer
will be able to do it.
And it's right there, boom, in front of you.
Seconds.
And you can multiply that story
by 10,000 different versions of that story
for 10,000 different jobs.
I'd see it as a writer where I don't use it to write.
I write all my own words.
But one thing that I've played around with,
I don't really use this as that much of a tool,
but just more of an experiment of like,
oh, I'll upload a chapter from a book that I wrote
and say, hey, give me some feedback on this.
And it wasn't that good a year ago.
It's pretty good today.
It's pretty good.
So if you're looking for like a writing assistant,
it's amazing.
Now, the downside of that is everyone knows
like the high schoolers and the college students
who use it to write the essay, just write the whole thing.
That's probably not great.
But if you're using it as a helper,
it's probably the best writing teacher that's out there.
So right there in my just like tiny little world,
I really don't know anything about AI,
but interior designer, editor, going down the list of jobs Right there in my just like tiny little world, I really don't know anything about AI, but
interior designer, editor, going down the list of jobs that like literally three months
ago I would have been like, oh, that's a very valuable job.
All of a sudden you look at this tool for a dollar a day, as you said, you're like,
it's pretty good.
What does history tell us about how this shakes out?
Like when these industrial revolutions come along with the technological revolutions,
where does the value accrue?
And how do I participate in that value?
I guess one good analogy from my hear, and it's probably not as powerful as what we're
dealing with right now, but the closest is probably, you know, it wasn't that long ago,
the late 1800s, that 80% of Americans were farmers.
That's what it was.
And then the Industrial Revolution
and the tractor and the combine came along. And all of a sudden, it was like, we don't
need that many farmers doing this. What people used to do with shovels and rakes can now
be done with the tractor. And a lot of those people found themselves out of work. And for
them, it was very disruptive. But they also, the farmer, the farm laborer found himself pretty easy
to go into the factory because they were working on, they were good at working with their hands
and whatnot.
And so to go from that into the factory was not an easy transition, but it was a transition
they can make.
Now do you have that, that same transition did not take place from manufacturing to technology.
The auto worker in Detroit could not just learn to code and work at Google like that.
And so it was it was much less seamless.
And I think what we're dealing with now will be even more of a disruption that the people
who are being disrupted out of AI are going to have a much more difficult time historically
to move into where the economy is going next.
So the idea that an industry is disrupted and you need to go figure out something else to do,
I think has gotten progressively harder over the last 150 years.
And when we moved from machines to technology, it was a significant leap also for the user
and for the customer and for the, as well as for the employees.
So that transition took time.
But I was reading something the other day that said, now that we're native internet users,
we all are billions and billions and billions
of people use the internet.
This is like a new application on the internet,
which explains why it's growing so fast
that we haven't had to learn.
You know, this generation know how to type something
on a screen.
So there hasn't been this big jump in fundamental skills
like there was from like going from a,
I don't know, from
a piece of machine to an iPhone. So this acceleration will be quicker. So therefore you, one would
assume that the transition will be more severe. And I think about even things like driving.
I think Tesla are releasing in Austin this month or next month, the first autonomous
vehicle, the cyber taxi, the robot tax, whatever it's called, and it has
no steering wheel. And the profession of driving, from what I understand, is the biggest profession
on earth.
The biggest profession, truck drivers, drivers in general.
On my way here today, I did not touch the steering wheel. I did not touch the pedals
because I'm in a cyber truck and there's a button on it which auto drives you to wherever
you want to go. And typically, I'd probably have got an Uber.
But now I can sit there, do my work, and it drives for me.
And that's also AI.
Yeah.
No, it's crazy.
And back to the analogy, like when the farmer had to go work in the factory, it was a transition.
He may have had to move, but he did it.
And that's why we went from 80% of the population were farmers to 2%, which is what it is today.
But they were able to move in.
The manufacturer to technology struggled.
And I think it's going to be now like the truck driver.
To tell the truck driver, well, just go get a job at OpenAI
kind of thing.
It's funny to even think about because it's preposterous.
But the thing with OpenAI, from what I understand,
is they have less than 100 employees.
Right.
And the reason they have less than 100 employees is because they're using AI to build.
To do the work.
To do, and they'll increasingly do that, especially when they hit AGI.
Right, they're probably going to four employees.
Yeah, and this is why I think they have 100 employees. I think they've purposefully kept
it low because they think AGI is around the corner, which is this very, very advanced
form of AI, which is going to be able to like, I think they call it self-reinforce,
where it teaches itself.
Synthetic data, right. So, hmm. which is going to be able to like, I think they call it self-reinforce, where it teaches itself.
Synthetic data, right.
So, hmm.
Kind of going from there.
Now, I think if there is an optimistic side, it's always been, it was the case that when
farming was being disrupted, there were a lot of people who just said, these people
are never going to find jobs.
Like if you put the farmer out of business, there was, it sounds comical today, but there
was a big push when the car came about to be like, no, what are all the horses going to do?
Have some dignity for the horse and the people who are raising horses and whatnot.
It's always been the case that you cannot foresee what's going to happen next.
The optimistic side of capitalism is as messy and as hard and as much personal damage as
you can cause to families along the way.
Those people will eventually figure out something to do. And when people say that, it sounds so callous
and coarse. And that's why you have so much debate and angst and anger and things like
with disagreements like what we're dealing with with tariffs right now.
You have your son in the green room watching us right now. How old is he?
Nine.
Nine. Okay. So he's got some decisions.
He's wincing right now, I'm sure. Now that we're talking about him.
In terms of him building his career, acquiring skills, generating wealth, based on everything
you know about how people have made money through history, what are the prevailing skills
that your son would have to have to assure that he makes money regardless of what
the industry is?
Learn how to communicate. Learn how to get along with people you disagree with. I think
that's a very underlooked skill in life, particularly in a social media driven world where people
have very different views on fundamental topics. Learn how to get along with people who you
disagree with. Learn how to communicate. Those would be the top two. Those are extremely high level. Like I'm not saying go learn
calculus four kind of thing or go learn engineering, but those are timeless skills.
And I think those two skills can get you pretty far in life. And I look back at myself, and if
you had a similar example of this, but I was not a good student. My ability to do math is not any good.
My grades in science were not any good whatsoever.
I think if there are two skills that I was,
that I didn't even know it at the time,
I was not really conscious that I was doing this,
but learn how to communicate and don't be a jerk.
Just learn, because that for me as a writer,
that was like learn how to communicate as writing
and in the writing business, learn how to get along with people so you can move ahead,
move your career, like be nice to this person so you can move on up. I think you see that
a lot.
What about in terms of money, making money? When you think about great people through
history that have accrued a lot of wealth, what principles would you instill in him so
that he had a money mindset?
It's hard for a parent. I'm not filthy rich by any means, but I've sold a couple books.
And it's hard as a parent to be like, I want to use money to give you a good life, but
I don't want to spoil you. The last thing I want is for you to be a spoiled little brat.
And it's very difficult for a lot of parents to do that. And so one of the things I want
him to learn about money, and I want him to learn in a
very stark way, is like learn the scarcity and the value of $1.
And I think the only way to do that is to experience it firsthand.
So when he was born nine years ago, I wrote him a little letter, and I published this
on a blog.
And one of the things I said was, I hope you're poor one day.
And I said, not struggling, not broke, but I hope the only way to understand the value
of a dollar is to experience the power of its scarcity. And I hope there's a period when my
wife and I are able to say, look, you're never going to fall flat on your face. You're not going
to be homeless. You're always going to have good health care. But I hope you're able to experience
the scarcity of a dollar so you value it. I did.
My parents taught me that in a way that they didn't need to,
but they let me be poor for a while.
And most people will experience it because they have,
that's the situation they're in.
So that's one thing I think about,
and I think actually quite a few families deal with that,
is like, how can you help your kids?
And it goes beyond money. This
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Men are struggling in a variety of different ways.
Obviously your son is gonna be a man someday.
If I think about some of the stats here,
men's labor force participation
has declined dramatically over time.
For prime working age men between 25 and 54, participation fell from 98% in the 1950s to about 80 something
percent in 2024. 10.5% of men aged 25 to 54 were neither working or looking for employment compared to with just 2.5% in 1954.
And we had a study that came out in the UK recently.
I think it was the Center of Social Justice that showed that for the first time in a long
time in recent history, more young men are out of work than young women.
I think it was like one in seven men are out of work. So it's a different world for a man.
But we still have this sort of prehistoric caveman mindset of being a protector and a provider.
Yes, absolutely.
The world has changed.
Yeah. I think Scott Galloway recently said that like a really aspirational definition of manhood
is wanting to procreate, provide and protect. You want to have kids and you desperately want
to provide for your family and protect your family. And I do think that there are,
yeah, there's men all over the world to a higher degree than there's ever been that
feel like those three things are out of reach for them.
And because of this, a lot of people get involved in get rich quick schemes.
Yes.
Crypto coins, meme coins, all this stuff.
Daniel Kahneman, the great psychologist passed away last year. He had a saying, he was like,
when all of your options are bad,
you become very risk-taking
because you have nothing to lose kind of thing.
So whenever you see people participating
in get rich quick schemes,
you know it's because they feel like
all their options are bad.
If you knew, if you believed
that if you could go to college and learn,
or not go to college,
but if you can go learn a skill
and go work hard and earn a stable paycheck
to provide for your family, 99 out of 100 men
are gonna say, that's the one I want.
But if you believe, whether it's true or not,
if you believe that that option's not available to you,
you're like, let's throw it all on this new coin
kind of thing.
And so I think you see that quite a bit.
There's a lot of things in life where you see people making bad decisions or what you
think are bad decisions, and it's easy to mock them or look down upon or just say they're
idiots.
But deep down, there's always a reason that is kind of is there's a deeper reason why
they're doing it.
And for a lot of these things with financial risk taking, it's like a lack of not necessarily
a lack of self-esteem, but a lack of self-confidence in their ability to earn a good, dignified, stable wage to provide for their family.
Testosterone plays a role though, no?
Because when we think about who becomes gambling addicts and who takes the biggest risks with
finances through history, it's often men.
Women do seem to be generally better with managing money than men.
Yeah. With men, what a lot of it is, is the inability to say that's enough,
particularly with the risks that they're taking. So you see this with a lot of hedge funds. Hedge
funds are just giant investing pools of money of rich people on Wall Street managing money.
They have quite a long history, not lots of them, but quite a long history of them blowing up.
have quite a long history, not lots of them, but quite a long history of them blowing up. And it's because this very smart, genius billionaire Wall Street trader who has a PhD from MIT
could not say that was enough.
They kept taking more risk, more risk, more risk until it blew up.
And we definitely see with women managing money that they tend to not earn as high returns
on any given year, but they don't blow themselves up, so
to speak, financially. So they're like, men are much more willing to swing for the fences.
And women are much more willing to say, I'd like to just take a calm, casual swing, but
I want to keep it going for a long period of time. Now, who's going to do better over
the course of a lifetime in that situation?
Your book profiles a few scenarios of who does better over a lifetime. And although
I read your book, I think it must've been four years ago.
I will always remember reading a story about it.
I think it was like a stock broker
that you write about in your book.
It was Jesse Livermore.
Tell me that story.
Jesse Livermore was a trader,
a Wall Street stock trader about a hundred years ago.
Did most of his work in the early 1900s
through about the 1920s.
And he was the best in the world at getting rich, and he had no ability
whatsoever to stay rich.
I think he became the equivalent of a billionaire, adjusted for inflation, four separate times,
and went bankrupt four separate times.
He eventually at his end committed suicide when he went broke for I think the fifth time.
And in between there, he would become literally the richest man in the world at one point,
but he had no ability to say, that's enough.
So when he was the richest man in the world,
he's kept taking more risk, more risk, more risk,
and then it blew up, and he did it over and over
and over and over again, until he eventually killed himself.
It's amazing, it's an amazing story
because punctuated through his story of failure
and bankruptcy and eventual suicide is a
Level of success that like Steve Jobs could not even fathom. He has no one in history
I think was better at getting rich than he was and he could not keep it and
For most people are like a much better situation
Of course is like you don't need to become the richest person in the world
You can just make a modest amount of money that's gonna support you and your family, but keep it don't need to become the richest person in the world. You can just make a modest amount of money that's going to support you and your family,
but keep it. Don't keep taking more risks that's eventually going to blow it up. Just keep it and
it's okay. What do you think of crypto? I don't own any. So maybe that's the summary of how I
feel about it. But I also think the only take that I've had on it is like, if you don't think that
some of it is inspiring, then you're not paying attention. But if you don't think that some of it is inspiring,
and then you're not paying attention.
But if you don't think that 99% of it is a joke,
then you're not paying attention.
And I say that because most people are one or the other.
The other thing, the whole thing is a scam,
and then all I understand any of it,
it's a bubble, it's gonna burst,
or it's literally the greatest invention of human history.
And I think whenever there's a new technology, you're likely to get like those extreme one
of those camps.
But also in the history of technology, what you would see is that 99% of the new players,
the new companies, the new products won't exist in 10 years.
And a couple of them will turn into Ford or Microsoft or whatever it might be.
That's always been the case.
So you can't envision a world in 20 years in which crypto is not having a big part of the
global economy. And I also think you cannot envision a world in which in 20 years,
99% of what exists today doesn't exist anymore.
Yeah, I have owned Ethereum for a long time. And more recently, I just changed it all into Bitcoin,
because I think Bitcoin is the safest bet.
So it seems to be where institutional money has gone to.
And I'm doing the same thing as you.
I've never like traded coins in my life or anything.
But I think most of it is probably going to zero as we've seen.
But I think Bitcoin feels like the place that the market has decided will be the stablest, but who
knows?
It's not contradictory in history to say that this new technology will change the world
forever and at the same time, you're probably not going to make that much money on it.
The best example of that were the railroads, which was probably the most transformational
new industry in US history.
To have a railroad going from the East Coast to the West Coast, that changed everything in such a profound way.
And the vast majority of railroad investors lost all their money.
So you could get it right.
This is going to change the world forever.
It does not mean that you're going to make that much money on it.
And that's not to say that most crypto investors, no, actually, I would say it's almost certain
that most crypto investors will not make that much money.
That's pretty standard, historical.
The other thing is in cars.
In the early 1900s, there were 2,000 car companies in America, and 1,997 of them went bankrupt.
You ended up with GM, Ford, and Chrysler.
The rest virtually disappeared.
So it's always the case that in a new technology that changes in the world, there's a big gap
between this is going to change the world and everyone's going to get rich on this.
One of the things that made me question my hypothesis on crypto was Google released this
new computer. I don't know if you saw it called Willow.
The quantum computer that can crack. In theory, in the future. I've talked to people about
this, that like you can't believe in crypto and quantum at the same time. People who are
much smarter than me say that's not the case, that you can augment the system. I don't really understand
it, but people who are much smarter than me say they're not worried about it. Google built a
powerful new computer called Willow that uses quantum technology. Some people worry it could
one day hack Bitcoin by breaking its security system, but right now Willow isn't strong enough
to do that just yet. And they pose that quantum computers may well become strong enough that they'll be able
to hack Bitcoin's system that keeps it safe.
Because there is a certain amount of compute that could affect...
That doesn't exist right now, but in the future with quantum computers.
So like all assets, I mean, if you look back through history, we've used different things
as stores of value.
And many of those things, whether it's the tulips or whatever else, aren't our current store of value. So it's conceivable
to think that Bitcoin as a store of value does have a shelf life.
Yes. But that's, I mean, of course that could be the case. I mean, gold, which has been
a store of value for thousands of years, has gone through periods where it surged and then
fell 90% and sat there for 20 years, you know, kind of thing.
So even when you have something that is a historic,
like, you know, very objective store of value,
that doesn't mean that you know what the price is gonna do
next month or next year, or even the next 10 years.
That's a totally different thing.
When you look at all these people through history
that have made money, lost money, et cetera,
generated great wealth,
are there like certain strategies they've deployed?
Because when I think of like Warren Buffett, I'm like, okay, so he like compounded for like 80
years, blah, blah, blah, invested. He was an investor. Then you've got this other strategy,
which might be entrepreneurship. Some incredible company like Elon Musk making SpaceX or Tesla.
Do you have it distilled down into a set of different strategies that are often deployed to equal wealth?
I think if there's one big one that is applicable to ordinary people, you can come up with different
marketing things, but that's not going to apply to me or you.
One thing that sticks out, that is a common denominator that virtually everyone listening
this could learn from, is they were way more patient and had way more endurance and kept
it going for longer than anyone else.
David Senra, who's a great podcaster,
right, so he has a podcast called Founders.
He said this one time, he was like,
he hears from entrepreneurs who are like,
man, I listened to your podcast, I'm a founder,
I have a company and I'm gonna sell my company next year.
I'm gonna do it, I'm gonna sell it to Google.
And David's like, did you learn anything
from the historical entrepreneurs of Rockefeller
or Steve Jobs or Bill Gates?
Those people ran their companies for 50 years.
They ran their companies until they died kind of thing.
These are not people who are looking to be like, I'm going to create a company and then
sell it.
I'm going to start another company and sell it.
They keep it going for as long as they possibly can.
The big wealth usually does not come.
It almost never comes from like
a great idea that this surges out of the middle of nowhere. It's usually like a pretty good idea
that you can keep going for 40 years or 50 years. That's where the big money comes from.
If Rockefeller, I wrote this in the book, 99.9% of Warren Buffett's net worth was accumulated
after his 60th birthday. So like, when Warren Buffett was 60, he was worth $2 billion, like an incredible amount of money.
He could have sold then and sold everything and retired and had an absolutely amazing
life.
The reason that he has accumulated, if you count the money he's given away, $250 billion
is because he kept it going.
So now he's 93 years old and he's still going.
Same with Bill Gates could have sold Microsoft
in the 1970s and made $10 million
and had a great little life.
But he kept it going, he kept it going.
Yahoo offered Mark Zuckerberg a billion dollars cash.
And he was like 19 at the time.
And he said, no, I'm gonna keep doing this thing.
That's the common denominator
that ordinary people can learn from
is like endurance and
longevity is usually where the big wealth is made.
Endurance.
Keep it going.
Endurance is hard.
Yeah.
Larry Ellison, who was the founder of Oracle, did an interview in the 1990s.
And they asked him about Bill Gates, who was a friend but also rival back then.
And Larry Ellison was like, the secret to Bill Gates,
yes, he's very smart, but there's a lot of smart people
out there.
And he was like, no offense, but there's
a lot of people smarter than Bill Gates out there.
But nobody has more endurance than Bill Gates.
He will outwork you every single time.
You cannot.
He'll keep it going for as long as he needs
to keep it going to beat you.
And that's his skill.
It's not intelligence.
It's endurance.
On this point of perseverance,
why is perseverance so key?
Like if we break it down into what's actually happening
when you persevere.
I think it's two things.
It's one in any endeavor that's gonna pay off,
it's gonna be difficult.
It's gonna be, there's gonna be more roadblocks
and speed bumps and collapses than you want.
It's absolutely inevitable.
The unofficial model at Nvidia, the giant
chip companies, one of the most valuable companies in the world is we are always 30 days from
going out of business. Now, they're not. It's one of the most successful companies in the
world, but they understand what is true for every business, which is that business is
hard. Like every business is a knife fight. Every company that you own or start
is gonna be very difficult.
You need the perseverance to get through that.
That's one element.
The other is compound interest.
That's what builds wealth.
What compound interest is and why it is so powerful,
like the people who get rich from it
are not the people who earn very high returns.
It's people who earn good returns for a long period of time. Like all compound
interest is, it's returns to the power of time. And if you remember like eighth grade
math, that exponent, like time, that's doing all the heavy lifting in there. And so in
investing, if you can be good, merely good, or if you can just be average for an above
average period of time, you do phenomenal.
And this is where this is like the most misunderstood thing about investing. Most investors are
like, how do I earn the highest returns? I want to make the best investments, highest
returns. And you can do well doing that. You're much more likely to do well if you're like,
hey, I just want average returns, but I want to be so durable and have so much endurance
that I can earn average returns for 40 years. And if I can be average for 40 years, I'm going to end up in the top 1%.
How do you make that real for someone listening who's making $1,000 a month disposable income?
So they've got $1,000 to play with a month potentially.
How did, like, how, if they've never heard about this idea of compounding interest before
and the magic that it can create if left to its own devices
for a long enough period of time.
What is the simple way to show them the power of it?
So take index funds, which are just a very simple collection of businesses at a very
low fee.
You can buy one stock, but it's a collection of hundreds and hundreds of different businesses.
You own Apple and Amazon and Coca-Cola.
You own all the companies in the world.
And so it's the most boring, bland, average way to invest.
If you invest in that in a very simple way, and you do that consistently for 20 or 30
years, with no skill, with no expertise, you're not getting stock tips from anyone.
It's the most boring way to invest.
If you do it consistently for 30 years, you will almost certainly end up in the top 1%
of investors.
You almost certainly beat literally 95% of Wall Street pros who were trying to outsmart
the market, trying to outwit the market, and were unable to keep it going for 30 years.
And so this is where if you can just be average for an above average period of time, you'll
be amazing.
I mean, it's probably similar in health, that like, if you wanna be healthy,
yes, you can go out and become the best bodybuilder
in the world, the best marathon runner in the whole world.
But actually, if you just work out,
just like modest workouts a couple times a week
for 30 years, you're gonna be one of the healthiest people
in your town.
If you can work out two or three times a week
for 30 years consistently, and eat a good diet
consistently for 30 years, you'll be one of the healthiest people that you know.
And it's the same in investing.
It's like the people who do the best are not the geniuses.
It's the people who are ordinary for a very long period of time.
I was thinking about a very simple example.
So there's a coffee in my cup today and the coffee might cost $5.
Now with the laws of compounding returns, if I don't have that coffee today, in 40 years, if I got 8%, which is I think the S&P 500 gives about 8%, then in 40 years time, instead of the coffee that I had every day, with an 8% interest
return, I would have $440,000.
If you did a coffee every day.
Yes.
Yes.
Assuming the coffee costs $5.
Now, I like coffee.
You do too.
I don't want people to listen to that and say, I should stop drinking my coffee.
But it's a powerful example.
There's a book called The Snowball,
which is kind of the most detailed biography
of Warren Buffett.
And it would talk about how when he was on his adulthood,
he wouldn't want to get haircuts.
Because in his mind, a haircut would cost $10,000.
Because it was a $2 haircut.
But if he invested that money
in the way that he knew he could
and leave it alone for 50 years, whatever it would be,
he didn't want to get a car wash. because he would tell his wife, he's like,
that's a $5,000 car wash.
She's like, what do you mean? It costs a dollar.
He's like, no, no, no, but if I invest that money and leave it alone.
So he was always thinking about not what something costs today,
but what he could grow that money into in the future.
I was just thinking about Warren Buffett getting his haircuts.
So I thought, how old's Warren Buffett now? He's...
93.
Okay, so let's say for 80 years, if Warren Buffett didn't get a, say a $5 haircut and
instead took the put it somewhere in the S&P 500 and index fund, which by the way, you
can invest in on your phone. 80 years later, Warren Buffett would have 10.3 million.
That's it. That's it. And that's why he And that's why he's worth a quarter trillion dollars today,
is because you go through 90 years of thinking like that,
and it really adds up.
Now, you always have to preface this by being like,
please drink your coffee and get a haircut.
It's always a balance.
But also understand how incredible it
can be by putting away, doing very ordinary things
for a long period of time can lead to magic.
It is magic as well.
That's such a perfect word for it because it seems...
It's magic because it's not intuitive at all.
Yes.
You don't understand it.
You're like, wait, what?
I can't understand how a haircut can turn into $10 million.
It's not intuitive.
There's a great example from my friend Michael Batnick.
He said, if I ask you, what is eight plus eight plus eight plus eight?
You can figure that out in your head quickly.
But if I said, what is eight times eight times eight times eight times eight?
Forget about it.
Can't do it.
We're not made to think exponentially.
We're not meant to think in multiplicative terms.
Because nothing was exponential once upon a time.
That's largely true.
Yeah.
I mean, I can't think of anything that was really exponential before.
Yeah.
I'm sure we can come up with a couple of examples in nature and whatnot.
There's lots of compounding in nature and that's kind of the core of evolution is like
things building upon each other.
Maybe brushing your teeth or decay.
Yeah.
Yeah.
But you know, certainly the stock market is the most pertinent example in most people's
lives.
But there's also a lot of like bad habits compound. Smoking one cigarette is not that big a deal.
Smoking one cigarette every day for 30 years, big deal. Smoking two packs a day for 30, a big deal.
So there are things that in small doses, they're not that big a deal. But if you do them consistently
for a long period of time, it leads to negative magic.
What's your view then on saving money? You're working on a book currently which is
being released in October this year called The Art of Spending Money. What's your view
on saving money? You told me to have the coffee cut my hair.
Yeah. I view savings as, well one thing is most people view saving money as like, as
idle saving. Like if you're not spending it, it's just sitting in the bank doing nothing.
And it's just kind of a, it's just wasted money sitting there.
I've never viewed it like that at all.
I view savings as little tokens of independence.
And every dollar that I save is a little piece of my time in the future that I own and I
control.
It's just deferred spending.
And I view that as independent. So if you have a lot of savings, it's not just like hoarding money and I control. It's just deferred spending. And I view that as independent. So if you
have a lot of savings, it's not just hoarding money and I'm not going to do anything with
it. And it's not even that I'm saving this money so that I can spend it in the future.
If I save a dollar today, I have a dollar more independence today. I benefit from that
today right now. I feel more independent because of it. And I am more independent because of
it. So I view, again, my top financial goal by far, and I think this is true for most people, whether
they know it or not, what they really want out of money is independence and autonomy,
and is being able to do things on their own terms, live the life that they want to live.
And I view the oxygen of independence is savings.
And what's the opposite of that? Is it debt?
Yes. Yeah. Debt is a piece of your future that somebody else owns. It's the polar opposite
of it. When you go into debt, you're saying three years from now, this company owns a
part of my time. They own my labor in the future. And savings is the opposite. Savings
is in the future. I have this stored up. I have this consumption stored up in the future.
I can do whatever I want with it.
I think you've written a book called The Psychology of Money, but as you were talking there, I
was thinking, gosh, this is all psychology again, because at the heart of this, we will
have our own unique relationship with money. And there's lots of people that won't even
look at their own bank statements. They won't look at their own Revolut or Monzo app in
the morning. They avoid their credit cards in terms of like their credit card statements.
And to even start talking about these subjects of saving and spending,
we probably need to preface it with some kind of like mindset
or mentality towards your relationship with money.
Yeah, I think the most important is there are two topics in life
that will impact you, whether you like them or not.
That's health and money.
It doesn't matter if you're not interested in those topics.
Those topics are interested in you and they will impact your life.
You can have a wonderful life not knowing anything about chemistry or meteorology if
you don't care about those topics.
You cannot have a good life if you don't care about money and health.
And that's true for everybody everywhere.
And so I think everyone has an obligation to understand their own relationship with
money.
Now, some people are going gonna be fanatics about it
and other people just view money
as just kind of like a necessary tool
that they need to get through life.
But you have to understand how it works
and what it's doing to you financially and psychologically.
And so much of modern ills have to do with envy, jealousy,
feel like you're falling behind relative to other people.
The core of that is usually financial.
And so even if you're not the kind of person people. The core of that is usually financial.
And so even if you're not the kind of person who's like, I don't care about the stock market
and like, I don't really care that much about money.
I like having fun with my friends.
That's great.
But there's a huge component of sociology and just what's going on in the world all
the time that is financial.
And I think money is like such an interesting window into people's lives.
You can learn so much about somebody if you understand what they do with their money,
how they think about money, how much they talk about money, how much they want to show
off, how much attention they're putting into their clothes and their cars and their jewelry
to show other people how much money that they have.
You learn so much about someone's psychology.
If I learned about your politics, I don't know what they
are, but if I learned about your politics, I might learn something about you. But if
I sat down and I said, tell me everything about your money. Tell me how much you make,
how much you spend, what do you value, what do you want to do? I learned so much about
your personality.
In your work on the psychology of money, how much did you think about trauma as a protagonist
in the story of one's financial relationships?
I think less about trauma. That's a component of it. But more so, it's just that we are
all prisoners of our unique past. No matter what that is. That's trauma for a lot of people,
different forms of trauma. But you grew up in a different country than I did. You have
different parents than I do, different values, we're slightly different ages. And so you
saw a different side of the world than I did. And that taught you different values. It taught you to aspire to different things than I did.
And you and I, in a lot of ways, are a lot alike.
I think if we sat down and like talked about broader topics,
we'd agree on 90% of things, but we are different.
And so we shouldn't pretend that what I want to do
with my money is what you should do.
And I think a lot of times when people argue about money and they're like, oh, you're investing
wrong or you're spending, you're not spending enough, you're spending too much.
It's not actually people disagreeing with each other.
It's people who came from very different backgrounds talking over each other.
And they just have different aspirations for what you should want to do.
So everyone is so different and they're a prisoner of their past.
My brother-in-law is a social worker.
I may have brought this up
when I was the first time I was on your podcast,
but I think about it all the time.
And in social work,
when you're working with very disadvantaged kids,
a lot of those kids who are homeless and foster children
behave very poorly at school.
They do very poorly.
Their grades are terrible in school.
They're always getting into fights.
And he said, as a social worker,
he said, we have a saying in social work.
It is all behavior makes sense with enough information.
So you look at this child who is getting into fights
on the playground and failing all of his classes,
and it's easy for the teacher to be like,
what's your problem?
This is not that hard.
Just behave, just stop doing this.
And then you look at what that kid's going through at home.
Maybe their parents are beating them. Maybe they're foster children, they stop doing this. And then you look at what that kid's going through at home. Maybe their parents are beating them.
Maybe they're foster children, they're orphans.
Once you piece together what's going on in their life,
you're like, I can't understand.
All behavior makes sense with enough information.
And I think you can apply that to a lot of areas in life,
money especially, where you're like,
you see someone driving a yellow Lamborghini,
there's a story there about someone's past.
I'm not judging it, but there's a story there about someone's past.
I'm not judging it, but there's a story in there
of someone being like,
I want people to know how much money I made.
And it's not a criticism, but there's a story.
There's something that happened in your life
that led you to there.
And we all have, that's not a criticism
because I have bits of my past
that influence how I manage money today too.
So just recognizing that there's no one right answer.
In math, two plus two is four for me and you.
There is a right answer. Money's not like that.
We're all just kind of trying to figure out what works given the lens that we see the world through.
This is a bit of a bizarre question, but it had me thinking as you're speaking about mortality as it relates to money, because one of the perspectives on money is, YOLO.
Do you know what I mean?
I'm only going to live once, so I might as well have a good time.
I think I definitely have more of a bias in that direction, although I'm not fully in
that direction.
And my brother, who's a year older than me, that went as one that gave me your book and
has worked as a stockbroker, an actuarial scientist, at 12 years old, he was budgeting
his pocket money on an Excel document, whereas I was just spending, spending, spending.
And he thinks much more long term.
He's like investing in his pension at 21.
Whereas I was like at the casino, not the literal casino, a figurative casino.
I was taking bigger risks and just rolling the dice.
And my somewhat illogical way of rationalizing my behavior
and not investing as much in my pension was,
I'm not going to live once anyway, so I might as well just enjoy my life.
And when we talk about the coffees and saving and all this stuff,
a lot of people will be thinking, yes, but compounding is fine, but I want to enjoy life.
I think about a thing when I was I was in my early 20s at this point, and I met there's
a coworker of mine, and he was 10 years older than me. And he had $25,000 of credit card
debt, which I could not fathom at the time. That was such an incomprehensible amount of
credit card debt that he was paying 17% interest on.
And at the time I just thought, and all the debt came from trips that he had taken.
He traveled Europe and traveled through Asia and had a great time doing it,
but he put it all on his credit card. At the time I remember thinking, you idiot,
do you understand what this is going to do to your future? And then he died when he was about 32.
Wow.
And then I remember thinking like, I'm so glad you took those trips.
I'm so glad you went into that credit card debt because the truth was at age 32, he had
seen more and done more than most people would at age 62.
And so I think about that a lot of like, it's always a balance.
And the truth is that you and I don't know, are we going to live until we're 110 or die
tomorrow?
Nobody knows, of course.
One thing I think a lot about as a parent is that I've been a big saver my entire life.
Since I got my first job at age 16, I've saved the majority of what I made in every job that
I've ever been in.
And it would be easy to look at someone like me and say, Morgan, if you were on your deathbed
tomorrow, you'd probably regret the vacations you didn't take and the dinners you didn't
have, right? You'd regret that. My answer is absolutely not because if I was on my deathbed tonight,
I would take so much joy knowing that my wife and kids are going to be okay because of what I
saved. The worst situation I would be in is on my deathbed and looking at my wife and kids and
knowing you guys are screwed. I'm leaving you debt.
But that might change as I get older. And so when my kids are hopefully financially self-sufficient,
will I still think that? Will I still have that need to be like, I need to work and save
to provide for my own kids. That's not going to last forever. So it'll change throughout your life.
That is literally the worst thought in the world, isn't it? To think that you could be
on your deathbed and look over at your family and know that they're about to struggle with
bills and with food and they're probably going to have to sell the house and their lifestyle
is completely going to change when you go. I don't even have kids yet, but I was just
thinking about my partner.
There's no worse nightmare than that.
I think there's an opposite of that, which is in several of the books and studies that
have been done on dying, you know, there are quite a few people who have very peaceful
deaths, people who know they're going to die of terminal illness and they're pretty much
at ease with it.
And when you dig into like, what's, what is those people's psychology?
How do you know you're going to die in six months?
And you're kind of at ease with it.
One of the big factors is knowing that your family is going to be
okay without you because they are sufficient and they don't rely on you for wisdom and
advice as much as they can take care of themselves. But the opposite, if you're on your death
bed and you're like, my children, my spouse is going to have a real hard time without
me. That is, that's the most painful thing you can imagine.
I could also imagine that one of the great regrets one might have on their deathbed is
just not having lived.
Because I was thinking about, I sometimes ponder if I die now, how would I feel?
Like if I was given a diagnosis, God forbid, how would I feel?
And I feel like I've really gone for it with my life.
Yeah.
I feel like I've traveled, I've seen things, I've done things,
I've met people, I've lived.
So there's a certain feeling of, there's a certain smile on my face or gratitude
when I think about this being the end.
Yeah.
So it's a balancing act, isn't it, between like,
I guess you could do both.
Between the two, between my friend who buried himself in credit card debt,
even though I'm glad, like I'm glad he did it given his short life,
versus the people who save everything for the end.
David Cassidy, who was a very famous childhood actor
and had an incredible acting career.
He died, I don't know when he died, 10 years ago,
15 years ago, whatever it was.
His last words were, so much wasted time.
Those are his last words.
And like you think about,
and this is someone who was like very rich and famous, had like a very enviable life. And you can't think
of sadder last words than so much wasted time. And I think like no matter, this is like the
Jeff Bezos philosophy on business was he started Amazon because he was trying to imagine himself
at age 90, looking back and having the fewest regrets.
He was like, that should be your framework for life,
is that when you're on your deathbed,
you have the fewest regrets possible.
And he did it because he was like,
if I don't start Amazon, I'm gonna regret it.
But if I do start Amazon and it fails, I won't regret that.
So just understanding like, I think that's a good philosophy.
That's probably the broadest definition of risk
is understanding what you're likely to
regret in the future.
And I don't think anyone has a perfect calibration on that.
There's a good chance that, heaven forbid, if you did get a diagnosis tomorrow, as you
just said, that yes, you would look back and say, man, I really went for it.
But you also might look back and be like, man, not you individually, but any of us would
look back and say, man, I wish I had done this differently.
I wish I was nicer to that person.
I wish I had called this person more, you know.
Worked less.
Right, maybe.
Yeah.
I think Brony Ware found that, that palliative nurse in Australia, when she interviewed people
in their deathbeds that like, I wish I'd worked less was super high.
And not a single of those people looking back in those situations on their deathbed when
they're 90 years old will look back and say, I wish I worked harder.
But virtually every one of them will say, I wish I spent more time with my kids.
I wish I spent more time with my family.
I wish I was nicer to myself.
I wish I'd let myself be who I actually was.
I think the top regret of the dying from her work was that I wish I'd lived a life more
true to myself, which I kind of interpret as like I wish I'd done something else.
And this gets back to the Chuck Feeney idea of the billionaire who said, I don't want
to, I want to live my way. Like being independent is so core to people's happiness. And as I
said earlier, like we come from different backgrounds, we have different aspirations,
but independence is a very human, natural, universal aspiration to be able to live life
in your own way.
I'm not sure if we talk about this much, but for that person who doesn't have financial
independence because they're entrenched with debts and bills and all these kinds of things,
how does one get out of that situation? Because we can't necessarily just save our way out
of that situation, can we?
People do. It's difficult because it's likely that the mindset and psychology that got you there
is going to be very difficult to break, extremely difficult to break.
I heard this statistic one time that this is a completely different topic, but I think
it applies to a lot of things that the statistic that will, is most predictive on whether you
will cheat on your spouse is how many people you slept with before you got married.
The implication being it's very difficult to just flip a switch
and say I'm a different person now.
And I think that idea can apply to a lot of different things in life.
And the psychology of I spend way more than I make,
and I don't care about money, and debt, debt, debt.
Some people can wake up one day and say, no more of that. I'm going to run in the other way.
A lot of people find it very difficult to do.
I think one of the hard things about money that's hard to admit for a lot of people,
but there's truth to it, is that on the nature nurture spectrum, a lot of it does lean towards
nature that some people are just wired.
Your brother was wired to plan and save and you were wired to take entrepreneurial risks
in maybe a way
that he wasn't. And so a lot of it is yes, you can learn. Yes, you can learn from others
and learn new ideas to think about, but we shouldn't pretend that we can fundamentally
rewire who we are.
The hardest conversations are often the ones we avoid. But what if you had the right question
to start them with? Every single guest on the Diary of a CEO has left behind a question in this diary.
And it's a question designed to challenge, to connect, and to go deeper with the next guest.
And these are all the questions that I have here in my hand.
On one side, you've got the question that was asked, the name of the person who wrote it.
And on the other side, if you scan that, you can watch the person who came it and on the other side if you scan that you can watch the person
who came after who answered it.
51 questions split across three different levels, the warm-up level, the open-up level
and the deep level. So you decide how deep the conversation goes. And people play these
conversation cards in boardrooms at work, in bedrooms, alone at night and on first dates
and everywhere in between. I'll put a link to the conversation
cards in the description below and you can get yours at thediary.com.
Just to close off on this point of saving money, are there any tactics or tricks or
ways to think about how to save for those people that might be working in a factory
and that don't have a ton of excess income every month?
I think if you view savings as I need to save for something
in the future, that's hard for people to do.
If you have a little bit of a mindset shift
and say, I'm going to save so I can become more independent,
so that if I lose my job, I don't
have to panic and go find the first one that's available.
I can take my time and find another one.
That's independence.
If you have a medical emergency, you're
going to have some options on how to treat it and where to go. That's independence. If you have a medical emergency, you're going to have some options on how to treat it and where to go. That's independence. Viewing every dollar that you
save as a token of independence, I think is a mindset shift that makes it a lot easier
for people to do versus if they're just saying, I need to save to buy a new car.
I asked this because earlier when I looked at the most Googled questions around saving,
and the most popular question is how to save money.
Yeah.
How to save money.
Now they might be asking like what to do with my savings.
Do I put in a checking account?
Do I put in a savings account?
Do I invest it?
That might be part of it.
Or it might be as similar to saying with tariffs, people genuinely don't know what it means.
The second most Googled is what is a high yield savings account?
Yeah.
And this, I think that those questions,
they're not bad questions.
There's no bad questions.
I was asking those questions at one point in my life too.
But it gets to the point of like,
you have an obligation to understand how money works
and what it's going to do to you and how to manage it.
It's not a nice to have.
Everyone's going to have to deal with these topics
whether they like it or not.
I love this quote from your book where
you say, one of the most powerful ways to increase your savings
isn't to raise your income, it's to raise your humility.
Yeah.
I think you get there when you realize like,
nobody's looking at you as much as you are.
And nobody cares about your Range Rover
and your Rolex as much as you did.
They may have meant a lot to you,
but no one else was thinking about them that much
because they were busy thinking about themselves.
They were busy thinking about their own car.
And you realize how much modern spending,
and this has increased in the social media age
the last 10 or 15 years,
is trying to get strangers' attention.
It's trying to put on a show, put on a performance
for people that you think are paying attention to you,
but they're absolutely not.
They're not paying any attention to you whatsoever.
And so like lowering your,
or raising your humility is one way to think about it.
But it's also just realizing like,
who do you want attention from?
It's different for everybody.
For me, I want my wife, my kids, my parents,
and like three friends to love me.
And I desperately care about their attention.
I desperately care what my kids and my wife, my parents think love me. And I desperately care about their attention. I desperately care what my kids and my wife
and my parents think of me.
And it's fundamental to my happiness.
And from there, it declines real quick.
There's a couple of really close friends who were in there
and then there's some colleagues and whatnot
and it declines very quickly from there.
And strangers, the person driving around the street
could not care in the slightest.
And maybe that sounds obvious, but so much of what we do with money is a performance
to impress that guy who's not paying any attention to you whatsoever.
And so I want to put a lot of effort into fostering the relationships with those six
or seven people.
I want to put tremendous effort into that and very little every from there.
And here's the thing, if I got a Ferrari, would my wife love me more? No. Would my kids admire me
more? No. And so the people who I want to love me are not impacted by the fancy things that I would
buy. So what do you spend your money on? We live a pretty decent material life, but I also spend a
lot of money. So the biggest expense that I have when I spend money on is independence.
And I view that as a thing I'm spending money on.
I spend money on controlling my calendar.
I spend money on the ability to say no to work that I don't want to do.
I view it as I'm financially independent.
And so I can do the work that I want to do.
And I've been working on that for 25 years.
What else do I spend money on?
Here's what's interesting. My son back in the green room, you asked about him, is the thing I was thinking about on that for 25 years. What else do I spend money on? Here's what's interesting.
My son back in the green room, you asked about him, is the thing I was thinking about just
a couple weeks ago.
I grew up as a skier.
I was a ski racer in Lake Tahoe.
And always, particularly when I was younger, there were always people on my ski team who
had better gear than me.
They had the newer skis and newer boots and cooler gear and whatnot.
I hated it.
It made me so insecure.
I hated it. And one of the things that I did was when my son started skiing a couple years ago,
I was like, I'm going to buy you the best stuff because I was insecure and I'm going
to, I'm going to make up for that little chip on my shoulder.
I'm going to buy you the best gear.
And here's the thing.
He couldn't care less about it.
He could not care less about the fancy stuff that he has.
Couldn't care less about it.
So everyone's different in that. But he could not care less about the fancy stuff that he has, couldn't care less about it.
So everyone's different in that.
And it also gets back to like, a lot of spending is based off of a story or a scar that you
had from earlier in your childhood.
And where is your capital allocation today?
We spoke about this a little bit last time, but in terms of percentages, you have a ton
of cash, you said roughly what percentage of your...
20, 25% maybe.
We own a house outright and then the rest in stocks.
It's a very simple, our entire net worth is a house, cash, Vanguard index funds and shares
of Markel where I'm on the board of directors.
That's it.
That's my entire net worth.
It's as simple and boring and bland as you could possibly get.
And what I want to do with that, the reason I keep it so boring is
the variable that I wanna maximize for is endurance.
So as we spoke about earlier.
So if my finances are so simple,
then I can spend all of my like mental energy,
all of the strategy is,
how can I make sure that I can just keep this going
for as long as I possibly can?
So for someone that doesn't know
what a Vanguard index fund is,
if you had to explain it to your son,
he probably knows, doesn't he? To someone of your son's age, how would you
explain a Vanguard index fund? Because you said you've got cash, people understand that,
people understand the house. Vanguard index fund.
So an index fund is a collection of hundreds, if not thousands of businesses. So when you
buy an index fund, you're owning a little bit of Apple, Amazon, Google, Facebook, all of them, every public company that's available, you're owning a
tiny slice of them. One way to think about it is when you buy an index fund, you're owning
a little slice of American capitalism.
And which index funds do you invest in and why?
There's lots of them. Lots of, I mean, there's tons of them that are equally good. So this
is not to say that one is better necessarily better than the other.
You must have a thesis.
Most of what I buy is called the Vanguard Total Stock Market Index, it tickers VTI.
Not a recommendation for others, but it's the broadest index.
It basically owns every stock that's available to buy in the world,
and it does it at a very, very low fee.
And so I'm not making any bet on AI, I'm not making any bet on this industry or that company.
You're owning a little bit of slice of American business.
And what has that yielded as on average
over the last couple of years?
If you look at like a good historical comparison
to what it would be, which is like the S&P 500,
if you go back, you can go back 100 years.
There's a guy from Yale University named Robert Schiller
who has data going back to the 1880s on US stocks.
And basically what it shows is over time, on average, which that phrase is doing some
heavy lifting here, but on average, 8% to 10% per year.
And why that is like, there's a big asterisk there is you almost never earn 8% or 10% in
any given year, you're much more likely to be up 30% or down 15%.
And it averages out to 8 eight or 10% per year,
but it's always chaos in any individual year.
And is there a reason why you don't just bet
on technology, for example?
Well, there's a lot of technology in that index fund.
That's the highest weight,
because those are the biggest companies in America,
Amazon, Google and whatnot.
But there's also tremendous amount of value
that can be created by a company like Procter & Gamble,
selling toothpaste and deodorant.
And there can actually be more value in those kind of companies than technology, because
I would bet good money that in 30 years, people will still be using Old Spice deodorant.
I would not bet good money that in 30 years, Google is going to be the dominant way that
people find information.
And so companies that sell the same product for a long period of time, have endurance
and longevity, can actually create a ton of value for their investors.
You mentioned the other thing is houses.
You have a house.
Yep.
House sales in 2024 total just 4 million, the lowest rate since 1995.
Yeah.
I mean, it's one of the biggest social problems and it's so much bigger than housing and so much bigger than money.
I think you can tie everything from homelessness
to heroin to suicide to the fact that we in America
and a lot of areas around the world
have not built enough homes in the last 50 years.
That has pushed the price higher and higher and higher
and it's pushed out what was a small sliver
and now a growing large chunk of society who
rightly feels like they cannot afford a basic middle class home.
And it's probably the biggest, one of the biggest societal problems that we face right
now is a housing shortage that has pushed housing out of affordability for tens of millions
of people.
Do you recommend people try and buy houses or is it just to rent those houses?
So I've purchased three homes in my life.
Every one of those three homes, I don't feel like I got a good deal.
It wasn't like, oh, this is a bargain.
This is a great deal.
None of the three were like that.
I bought them.
I could afford them.
They were in my...
I was not going, you know, doing something that I should not have been doing financially.
But the reason I bought them is because they were a good, safe home for my family in a
community that we wanted to live in.
And I was not thinking about, is this going to be a house that I can make a fortune on?
Is this going to go up in value?
Is this going to go down in value?
That was never part of the equation.
It was, yes, I can afford this and it's not imperiling my finances at all.
But the reason I'm doing it is because it's a safe, good place for my family to live.
And I think generally that's the way to do it. And once people start thinking through the lens of,
is this a good investment? Is this going to go up? Are home prices going to fall? Maybe I should wait
six months because they're going to fall. That's when you're just, you're shooting yourself. You're
just rolling the dice at that point. And people get into a lot of trouble doing that,
when they're like, oh, I know I'm going into a ton of debt,
but I think home prices are going
to double in the next three years, so it's OK.
That should not be ever be part of the equation.
It should be, I can afford this, and this
is where I want to raise my family for the next five
or 10 years.
I think that's the formula.
So it's more about freedom and security
than making a quick return.
Absolutely.
Here's what's interesting, like the psychology of housing too.
We bought a new house eight months ago and sold our previous house.
And that house, the house that we just sold, we did end up making a little bit of money
on because Seattle real estate has gone crazy in the last five years.
And really interesting something that happened.
This was just eight months ago when we sold the house.
The day that we closed on selling that house and I got the proceeds wired to me in my bank
account, logged in my bank account, I see that number from selling the house. The numbers
meant nothing to me, but the house that we sold meant everything to me. It was like my
daughter took her first steps at the bottom of those stairs. My son had his first day
at kindergarten, Christmases, Thanksgiving's like, and it was like, these numbers don't mean anything to me. These numbers are just
going into the new house. But that house that I left behind meant everything to me. So that
gets back to like, don't think of it as a financial transaction. It should be this is
where you want to raise your family and build some memories.
How does it compare to investing in that Vanguard thing if we look at the returns on housing? I have no memories of my daughter's first steps in my Vanguard index funds. That's really
it. You are investing in a Vanguard index fund because you think you're going to make money over
time, whereas you should not have that mentality when you buy a house. It should be within your
financial means, but you should be doing it because it's a good place to raise your family
for a long period of time. It does beg a question for younger people who are thinking about building their wealth,
because the first thing and the most common thing we're taught as it relates to wealth creation
is to go buy a house. Like it's the thing that everybody knows, you leave university, you get
a job and you save as much money as you can to put that deposit down.
Yeah, that was true in previous generations, because if you go back to the 1950s, 60s,
70s, we were building so many more homes than we are today that they were much cheaper.
Even when interest rates were higher, they were much cheaper.
And so the advice of, hey, you got an entry-level job, you should go buy an entry-level house
probably made sense in the 60s and 70s in a way that it doesn't today.
The other element here that is very easy to overlook in the housing problem, the housing
debate is that the homes that we found adequate in the 50s and 60s, we would not find adequate
today.
So Levittown in New York is like the prototypical example.
That's when like end of World War II, build big, like build the middle class community,
to build this huge new community called Levittown
in New York.
And that was like the typical white picket fence
middle-class home that we like long for today.
And they were cheap, they were affordable.
The average new house in Levittown was 700 square feet.
It had two bedrooms for an average of a family
of five or six moving into it.
One bathroom for those six people,
no air conditioning, no garage.
It would be a house that if I showed you today,
you would be like, it's a crack house.
Nobody would say that is a beautiful middle-class house.
So expectations over time have increased tremendously.
So now the average new middle-class house
is 2,200 square feet, where it used to be 700.
So what an entry-level house is 2200 square feet, where it used to be 700. So like, what an entry
level house is, the definition of that has expanded tremendously over time.
And if your children come to you and they say, Dad, I'm 25 years old, and I've just
got some excess cash here, I've got $20,000, $40,000, I'm thinking of putting a deposit
down for a house.
My wife and I rented for years and looking back at the time and looking back, it was
the best thing that we ever did.
We rented for 10 years before we bought a house because we lived in five different cities
and we could as easily just pack up and go and we weren't tied to anything.
We had flexibility and it was pretty much the week that our son was born when we had
our first kid that it was like a switch in my head.
I was like, I need to go have my own house because the flexibility that I enjoyed when
we were childless, it was the opposite.
I was like, I value stability now.
I want a stable house for my family.
And it was like instantly that switched.
And so that was not a financial decision of like, I need to go out and buy it because
I have some extra savings.
It was like, I want my house that is mine. And there's not, there's not going to be a landlord that sends me a
letter and says, oh, sorry, you're, you're evicted or sorry, we're, we're, we're selling
the building. You need to leave. This is my house. That's that, that, that was the shift
for me.
It feels like when we rent, we're wasting money though.
But it's not in the slightest. I mean, for anyone who's owned a house, you know, the
expenses that go into a house, it's not just the mortgage. It's the broken water heater.
It's replacing your roof.
It's the expenses that go into it.
Like you want to talk about throwing your money away.
Try replacing your roof on a house that you own.
That feels like throwing money away.
And it's hard for the brain to conceive, you know, that renting might be the same
as buying a house when you net out and you factor in opportunity,
cost and flexibility and the ability to get on a plane and go to London to do that job.
And you can't quantify that flexibility. So my wife and I lived in five different cities. Some
of those were because we got jobs that we didn't, you know, in different cities we had to move.
You can't quantify that flexibility, or it's very hard to, but in the moment it was everything.
It was, I remember when my wife got into grad school,
and it was like, great, pack up this city and move to this city.
And it's just like no handcuffs, just get up and go.
Versus if you own your house,
anyone's trying to sell a house, it's a nightmare.
And so you can't quantify that,
but it meant everything in the world to us now.
My brother said this to me, he's a very smart guy,
now I reflect upon it.
He said this to me when I was younger,
because I think at 25 when I got some money, I was telling him,
maybe I'll buy this house.
We should look at this house.
And he explained to me in simple terms that the flexibility that I had to get up and move was actually worth so much more than maybe some of the equity that I might accrue from buying a house.
And now I look back on it. From that day
onwards, I then moved to New York and I lived there for three days. Then the pandemic happened
and I suddenly quit my job out of the blue unexpectedly. And I moved to Portugal, then went
to Germany, then went to Bali for several months, then flew back to the UK, London. Now I've just
moved to LA. And that's all in the space of four years. London. Now I've just moved to LA.
Yeah.
And that's all in the space of four years.
Incredible.
And I've gone with the opportunity.
So when the opportunity comes knocking
and the podcast starts doing well and then this happens
and then Dragon's done this,
I've just moved with the opportunity.
And if I bought a house.
You'd be locked down.
There are so many people today who bought homes
in 2021, 2022, and their mortgage rate was two or three percent.
They have a two or three percent mortgage.
And a lot of those people want to move today because they can get a better job in another
city.
They want to move and they feel like they can't because they have golden handcuffs for
the super cheap mortgage.
Because if they sold their house and bought a new one, their new mortgage rate would be
seven and a half percent.
And so those are people who like a lot of those people look back and when they bought in 2021,
they're like, we won the lottery, 2% mortgage.
This is amazing.
And looking back, they're like,
gosh, it would have been so better off renting if we did,
if we had the flexibility to move.
So interesting.
So much of economic prosperity over history
is your ability to move.
And that's been true for hundreds of years.
Like if you want to see like a basic measure of how wealthy any economy is, like how often do people move? Because moving
is usually a symbol of opportunity. And the more that they're locked down and feel like they can't
move, the more stagnant and like sclerotic that economy is going to be. What's this idea that you
have of asking three dollar questions? I heard you talking about. I stole that from an author
named Rameet Setetti. Oh yeah.
He's a very well-known author.
And he says, too many people ask $3 questions when they should be asking $30,000 questions.
What he means by that are when people say, how can I save more money?
They say, I should stop drinking coffee.
That's a $3 question.
And that does not make any difference to you.
What you should be asking are $30,000 questions like, where should I go to college?
Should I go to the cheap school or the expensive school?
Where should I live?
The cheap city or the expensive city?
Should I rent or should I buy?
Those are $30,000 questions.
And we spend a lot of mental energy on $3 questions that actually don't move the needle
that much in our finances.
For most people, they're only a couple of expense items that actually matter to your finances.
That is your housing payment, either rent or mortgage, your car payment, child care, health care.
And that's pretty much it.
And yes, you're going to spend money on other things, but those four,
that's the vast majority of what people spend money on.
But when you hear people talk about how do you save money, it's like, oh, well, stop, stop going to Starbucks.
You can pack your own lunch to work. It doesn't make that much of a difference. It's those
big four things.
So am I right in thinking that you think we should avoid either extreme end of the financial
like approach that people take? So you got YOLO on one end and you've got caring about
every coffee on the other end.
I think those are what are you are most likely to end up regretting.
What do you mean?
There are a lot of people in the FIRE movement.
FIRE stands for Financial Independence Retire Early.
It's this big movement started 10 or 15 years ago of people who are like, I'm going to save
as much money as I can in my 20s, learn how to live as cheaply and frugally as I can,
and retire at age 27 with 600 grand in the bank.
And I'm gonna retire off of that.
And it was a huge movement.
So many of those people ended up regretting it
because they retired at 27.
And six months later, they're bored out of their mind,
if not depressed, because they wake up and they're like,
what do I do now?
Do I just go play golf or something?
Like all my friends are out working, what do I do now? And I just go play golf or something? All my friends are out working. What do I do now?
And so I think the extreme ends of like, oh, YOLO, I'm just going to spend all, like live
for today.
I'm going to spend it all.
I'm going to go party and travel and whatnot.
There's somewhat of a chance that you're going to end up regretting that because you didn't
save enough for a time in your life when you want to retire and you can't.
On the subject of retirement, me and my friend Jack over there, we were talking about people
who retire and the impact it can have on the individual. And I think I'd be quite scared
to retire because there seems to be lots of data that suggests that once we retire, it's downhill
from there in many respects, from many people in terms of purpose and meaning and connections.
How do you think about retirement? Is that something we should be aiming at?
My dad, I think, retired and went back to work three different times. We eventually had to tell
him, like, no more retirement parties. Like, you only get one. But he would retire, and then
a month later he'd be like, man, I really miss work. And in his line of work, he could go back.
He could go back part-time and whatnot. So it worked out for him. But I think he starkly saw what a lot of people overlook,
which is how much of his identity was his job
and how much, like when he retired the first time
and he like woke up and looked in the mirror and said,
I'm not the person who I used to be.
I used to be a this, but I'm not anymore.
And he didn't like it.
And I was like, it's easy, like, look,
every job has downsides that are stressful
and you don't want to do them and they're a pain
and you hate them.
And you can't wait to live a world where you don't have
to do the stressful parts of your job.
But for a lot of us, like what we really want to do
in our soul is like be productive in the world
and add value to the world, add value for our family,
add value to the world.
And one of the quickest ways to become depressed
is to be very productive and then immediately stop.
That's a quick path to depression for a lot of people.
And so some people are very good at retirement.
My mom on the other hand was very good at retirement.
She retired, never looked back,
and has a very full life in retirement.
She keeps herself very busy with hobbies
and friends and
whatnot. So some people are very good at it. Other people who found their identity in their work,
that's a lot of people. That's me. I think that's probably you, would go crazy if we end up retiring.
You can't say your own book, but if you had to recommend a book that would equip us to
understand money, wealth creation, and all these kinds of things, what book would you recommend?
Oh, I would say my own book. No. No, I think a couple of that were really important for me.
It's not bedtime reading, but a guy named Benjamin Graham wrote a book called The Intelligent
Investor. He wrote it in the 1930s. So it is written in 1930s English, and he was a professor.
So it's written, it's not quite a textbook, but it's not bedtime reading. But there is more wisdom
about investing in that book than any other book that's been
written in the last 100 years.
And even though he wrote it almost 100 years ago, 90% of it is timeless.
He says certain things that are obviously dated, but there's more wisdom in there than
anything else that's ever been written.
That's why the book still sells a lot 90 years after it's been written.
That was a big one. Learning about World War II and the Great Depression was very influential to me and
many other people because both of those events, particularly World War II, saw the highest
range of human emotions that I think has ever been documented from the most agony and despair
and torment to the most like elation and happiness that it's over.
Like so many, the fullest range of human emotions
were documented during that period
from probably 1929 to 1945.
Those 16 years, I think if you learn about what happened
in the United States and all over the world, of course,
you learn so much about humanity.
Like when you study World War II,
you're not really learning about military tactics, even though that's part of it. You're
learning about the psychology of how people deal with uncertainty, dread, risk, doubt, fear. You
can learn more about those topics during that 15-year period than anything else.
– One of the things that I learned from listening to your podcast, which is fantastic,
I highly recommend people go listen to the Morgan Housel podcast, was you were talking about the dangers
of rapid growth. And I actually, I took something that you said in the podcast around the danger
of rapid growth, I sent it to my CEO and my chief revenue officer, because it's a cautionary tale
for a generation of entrepreneurs who are obsessed with growth or costs to slow things down.
In your view, what is the...
And this could be the dangers of rapid growth in any field.
It could be someone running a podcast or someone building a business or anything, someone investing money.
Why do we need to be cautious about rapid growth?
There's a really interesting analogy that I like with tree growth in
nature that if you plant a tree out in the middle of an open field, because
it's out in the middle of an open field, it's gorging on sunlight because there's
no other trees shading it. It's just gorging on sunlight. Because it gorges on
sunlight, it grows very very fast. It can grow like ten times faster than a tree
that's covered in shade.
So you might think that that's great, that's amazing,
it's growing so quickly.
If you're a farmer, you love that.
But when a tree grows that quickly,
it never has a chance to grow dense and hard.
It never has a chance to grow
a very established root structure.
And so those trees, even though they grow very quickly,
they die very quickly.
They're very susceptible to rot
because they never have a chance to grow hard.
It's just kind of like mushy softwood inside.
And if you see a lot of the lumber that is harvested these days and you compare it to
lumber from like old growth forests, you might as well be looking at a completely different
tree.
A lot of the wood that we harvest today that was grown very quickly is soft and weak compared
to the old dense hardwood that they used to make.
And I think that's a good analogy that like
fast growth is fun, it's exciting,
but there's always, it's like speed always comes
at the expense of durability, always.
There's a theory in finance,
just kind of like a tongue in cheek theory
that however fast you grow,
that's the half life for how quickly you can die.
So like the faster you grow, the quicker you can die as well.
And you see that in nature, you see you can die as well. And you see that
in nature, you see it with businesses as well. The hard thing is that if you're an entrepreneur,
if you're the CEO or working at a company, there is nothing more thrilling and exciting
and gets you up in the morning than fast growth. You love it. You love every second of it,
even if it's a danger.
You just reminded me of an idea I wrote about in my last book about the music industry where
they found the same thing.
The faster a song went to number one in the charts, the faster it came out.
Because people get bored of it basically very, very quickly.
It's everywhere.
It's on every radio station everywhere.
And then it falls out the chart.
All the time.
At the same speed.
And the companies that can produce tons and tons of money, even like look at Apple, it's created in the 1970s,
didn't really find its stride, so to speak, until the mid-2000s.
And so it's like sometimes there's companies like Facebook, I guess, and OpenAI that found product market fit,
found like incredible success virtually overnight, the day that they were invented.
But one of the problems with rapid growth too is that the difference between building
a product that's going to grow very quickly, that is a very different skill than managing
a company that now has a thousand employees.
Those are night and day different skills.
And so you might be a very talented entrepreneur who can build a product and get thousands
of people to buy it.
That does not necessarily mean that you have the skills to manage a 50 person team or a thousand person team. How does your work or dovetail with the subject
of happiness, Morgan? Because at the very heart of it, clearly everyone who's clicked on this
conversation and got this far, although they might be thinking it's money that they're looking for,
or wealth that they're looking for, probably at the end of the day, they just want to live a happy
life. They think money or wealth is a pathway to a happy life. With all the work that you've done and the people that you've studied through history and all that
you've written, what is your current view on how to live a happy life? What's interesting is that
like when you say happy, when anyone says happy, you're like how can you disagree with that?
Everybody wants to be happy, but a lot of why people run into problems when they're seeking
happiness is because happiness is not the emotion that you wanna go for. Happiness is always a five minute emotion.
It comes and goes.
You experience it, but it's a thrill
and then it kinda wears off very quickly.
If you hear a funny joke, you go to a comedy show,
it's funny, you laugh at a joke for 20 seconds
and then it's not that funny anymore.
What you wanna go for, I think, is contentment.
And a lot of people, like money can buy a good life,
but when you imagine yourself with the new house,
the new car, the nice vacation,
when you dream about those making you happy,
what you're actually envisioning
is yourself being content with those things.
You envision yourself on the beach in Maui,
being content with it.
And that's why it feels so good.
The feeling that you want,
the feeling that you're actually chasing,
whether you know it or not,
it's not happiness, it's contentment. The feeling that you want, the feeling that you're actually chasing, whether you know it or not, it's not happiness,
it's contentment.
And I think that little shift too,
is because most people are out there seeking happiness,
but they're like, I'm not, I'm not,
I don't feel that much better than I used to.
Because what you actually wanna seek
is what my grandmother-in-law had,
which was being content with the little bit that she had.
And that's why she was so happy.
And maybe again, that's the wrong word, but she was content.
She was perfectly content with her very simple, very basic, boring life,
boring in other people's eyes.
She was content.
And that's why a lot of people would look at her, including me,
with a sense of envy is probably the right word.
How did you do that? How are you so happy?
It's because she was content with what she had.
I was thinking about the goals that I wrote in my diary
at 18 years old where I said that I wanted to be
a millionaire girlfriend, range over six pack.
And actually when I envisaged that life,
what I envisaged was contentment.
Yes, everyone does.
I imagine that I would be content.
When you imagine yourself driving in the Ferrari
and you're like, oh, that would be so great.
Well, you're actually imagining yourself,
is yourself in a Ferrari being content with that Ferrari.
But what ends up happening is when, if you are in the Ferrari, you're like, oh, look at that
Lambo. That's nicer than mine, isn't it? You're not content with it. When I get the Lambo, I will be
content. Right. And then you want the Rolls-Royce, whatever it is. Like you're always, whether you
know it or not, that's what you're actually seeking. Is you just want to be content with what you have,
because that's true joy. How does one be content now?
People have been talking about that for thousands of years.
The philosopher Arthur Schopenhauer
has this quote that I love.
He said, if you only want to be happy,
that is very easy to achieve.
But people want to be happier than other people.
And that is much more difficult.
I think that's what it is.
It's like, so much of it is just a comparison game.
And for a lot of people, it's like,
I don't necessarily want a nice house.
What I want is a house that's nicer than yours.
I don't necessarily want an expensive car.
I want a car that's more expensive than yours.
That's a weird thing to say, but at the core,
that's what a lot of people want.
And so being content, to answer your question,
is moving from the external benchmark of comparing
myself to you and others and towards the internal benchmark of, as I said earlier, the only
thing that's actually going to make me happy in life is my family, my health.
That's pretty much it.
I can end it right there.
I put a period there and say, that's what's going to make me happy.
It's the internal benchmark.
It's not comparing what I have to what you have.
It's just, if nobody else was looking, would I be happy with this?
Cause the truth is nobody else is looking.
Another really interesting example is just if everyone else was made extinct
on planet earth and it was just you.
Right.
What would you do?
What kind of life, if nobody was watching, what kind of life would you live?
And I think in that life, would you want a Ferrari or would you want a Toyota pickup truck that has utility that actually like
makes your life easier kind of thing? There's a great like a thing that I heard a couple
years ago, which is that a high-end Toyota is a much nicer car than an entry-level BMW.
Because a high-end Toyota is like you got the cushy seats and the moon roof and
the good sound system.
And entry level BMW is just status or the appear like you think it's status.
It's just you're buying it for the chance that you're going to influence somebody else's
view of who you are.
And people like massively overestimate how much it's going to actually influence other
people.
Do you not think there's something hardwired into humans that makes us want to strive though?
Yeah, because life is always a competition for resources. It always has been. There's
a limited amount of food, a limited amount of land, a limited amount of mates, a limited
amount of potential. And so what has mattered historically is not whether I'm a good hunter,
it's whether I'm a better hunter than you.
And the reason I'm here now is because my ancestors-
Outcompeted everybody else in that situation.
Yeah.
So I have competition in my DNA.
Absolutely, and always will.
We're never going to get to a world.
This is what Adam Smith wrote about 300 years ago.
He's like, if people just needed basic food and shelter, they could stop right now because
virtually everybody has those.
But we keep going because we want to be seen by the people who are we competing
with and showing you, look, I'm better than you.
I made more money than you.
I'm more worthy for a spouse or attention than you are.
It's always a competition.
It's kind of a sad thing to think about.
And of course, I think people are intelligent enough to know how silly that game can be
and to take themselves out of
the game to some extent. But we're never going to be at a time when that's not the case.
That's definitely hardwired in us.
What is the most important thing we didn't talk about that we should have talked about?
Is there anything that comes to mind? For the person at home that's dealing with all
of this tariff, craziness, AI, all of this stuff.
It might seem like the world is more uncertain today than it's ever been.
And I don't think that's the case with tariffs and AI.
It has been more uncertain at many points in the past.
It just doesn't feel that way because we know how the story ended in the past.
And we don't know how this story is going to end.
So it's always the case that the world that we're living in today feels
especially fragile and
especially uncertain.
And I think historically it's not.
It's uncertain and fragile in its own unique new way.
But it's always the case that it feels like the world used to be great.
We used to have it and now it's not anymore.
There's a great John Stewart quote where he says, the reason the world felt like a better
place during your childhood is because you were a child. And just because we know how the story ended,
it makes it feel like today is a very uncertain place, even if it's kind of par for the course
historically.
We have a closing tradition where the last guest leaves a question for the next one,
who they're leaving it for. And the question left for you is, what is one thing you valued
starting out that you no longer value?
One thing that this was not necessarily changing my mind as it was just kind of growing as
an adult was when I was in my 20s I really valued travel and getting out and seeing the
world as you should in your 20s. When I became a father, I valued being at home with my kids. And it's almost like
in my 20s, a terrible night would be at home on the couch. That's a failed night. And in my 30s,
there's nothing, or in my 40s now, there's nothing better than being at home on the living room
floor playing Legos with my kids. Nothing better. So that was a shift in values, but it wasn't
because I changed my mind. It was just a different state of life. Morgan, thank you for doing what you do.
It's so incredible because you know you referenced that book, The Intelligent Investor?
I tried reading that book and I just bounced off it straight away.
It's tough.
It's really, really tough.
But your book, the one that my brother gave to me all those years ago, has probably made
me millions and millions of pounds because I read it when I was young enough.
Because it helped me to have a lens and a framework to think about a lot of this
tempting, get rich quick, investing mentality that you see today, I wouldn't even call it investing.
It helped me to understand the emotional elements of saving, spending, investing.
And ultimately, it gave me a strategy for what to do if I ever made money.
And although it's a boring strategy, it's
a timeless one. And that is part of the reason why so much of my money currently is in really
safe places like index funds. And it's so important to read books like this because
when you read it and you hear the stories of these individuals and what happened and
what didn't happen to them, whenever you experience an
emotion that is similar or you find yourself in a similar situation where you can relate
to one of these characters in the story, you have a blueprint for what happens next. And
so you ultimately can like, oh my God, that was like that guy in the book who couldn't
stop gambling
even after he'd won or he predicted the stock market correctly once and then he predicted
it incorrectly the next time and then ended up killing himself. And it's for so many moments
in my life, whether it was crypto or investing in certain particular stocks, when I used
to like pick stocks or starting businesses, it's given me this wonderful framework. And
same as ever is the book that I wish I had written myself. And
it's written in a style that I wish I'd written myself. And in fact, my last book, which many
of my listeners would have listened to, was very, very much inspired by your writing style,
because it is so accessible. It is so story driven. And it's so, the subjects you talk
about in this book are so diverse, but they're so pertinent to everything all the time and it's... they're such wonderful books. You're
the author I admire the most of all authors that I've ever met.
That means the world to me.
Because of the way you write your books.
Well thank you. That means the world to me. I think you're the absolute best in the world
at what you do. Keeping a conversation going for a couple hours is an unbelievably difficult
skill and there are virtually no one else on the planet can do it better than So thank you, Stephen. I hope everybody goes and gets your books. Thank you
so much, Morgan. Thank you. We'll see you again soon. I find it incredibly fascinating that when
we look at the back end of Spotify and Apple and our audio channels, the majority of people that
watch this podcast haven't yet hit the follow button or the subscribe button wherever you're
listening to this. I would like to make a deal with you. If you could do me a huge favour and hit that subscribe button,
I will work tirelessly from now until forever to make the show better and better and better
and better. I can't tell you how much it helps when you hit that subscribe button. The show gets
bigger which means we can expand the production, bring in all the guests you want to see and
continue to doing this thing we love. If you could do me that small favour and hit the follow button
wherever you're listening to this, that would mean the world to me. That is the only favor
I will ever ask you. Thank you so much for your time. Thanks for watching guys!