The Dr. John Delony Show - How I Almost Lost My Marriage (With Sean Cannell)
Episode Date: August 9, 2024On today’s episode, John sits down with Think Media’s Sean Cannell to talk about things like mortality motivation, self-awareness and friendships in the new world of social media. Offers From ...Today's Sponsors · 10% off your first month of therapy at BetterHelp · 3 free months of Hallow · 25% off Thorne orders · 20% off Organifi orders with code DELONY · 20% off + 2 pillows at Helix Sleep · $350 off Pod 4 Ultra at Eight Sleep · Up to 30% off Cozy Earth products with code DELONY[ · 20% off DeleteMe with code DELONY Next Steps ✅ Check out more from Sean Cannell: seancannell.com Youtube: Sean Cannell and Think Media X: twitter.com/seancannell IG: instagram.com/seancannell 📞 Ask John a question! Call 844-693-3291 or send us a message. 📚 Building a Non-Anxious Life 📝 Anxiety Test 📚 Own Your Past, Change Your Future ❓ Questions for Humans Conversation Cards 💭 John's Free Guided Meditation 🤘🏼TDJDS T-Shirts Listen to More From Ramsey Network 🎙️ The Ramsey Show 💸 The Ramsey Show Highlights 🍸 Smart Money Happy Hour 💡 The Rachel Cruze Show 💰 George Kamel 💼 The Ken Coleman Show 📈 The EntreLeadership Podcast Ramsey Solutions Privacy Policy https://www.ramseysolutions.com/company/policies/privacy-policy
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Coming up on the Dr. John Deloney Show.
I'll find a way to make money.
And then the drive, because of course in this influencer YouTube culture,
which is so weird, people are chasing money and fame and influence and prestige.
And I'll admit, I could see drive for those things myself.
But the core motivation was like, I'm trying to fight for my family.
What up, what up, what up?
This is John with the Dr. John Deloney Show.
So glad that you are with us.
Real people going through real challenges,
talking about your mental and emotional health,
your marriages, your relationships, your workplace,
whatever you got going on in your life.
Today, we have a special show.
So if you've been following this show for any period of time, you know, A, I'm super
awkward at this because I spent my whole career, all of my life trying to not exist on the
internets.
And now I'm a YouTuber and I'm a podcaster.
So there's this guy who is known as the podcast, not really podcast,
but as the YouTube whisperer. His name is Sean Candle. He's a bestselling author. He is a YouTube
guru and he is a coach for people who create stuff. And so if you, if you were listening to
the show and you're a content creator, if you're a stay-at-home mom and who has a side hustle, if you're in the creation business, Sean's pretty amazing.
And like all of us, he tried to solve it with work.
His wife got very, very sick.
His insecurity, self-awareness became all of it.
So we have, I asked him to be on the show to talk through,
how do you navigate friendships in this transactional world?
How do you navigate your own anxiety?
How do you navigate when the thing that you wanted so badly to work starts working?
How do you navigate when someone you love is sick and your faith goes out the window?
Like, how do you navigate these things?
And we have a, go down some pretty deep rabbit holes some of you may not be familiar with sean um in the youtuber world he's kind of uh
like like uh one of the mount rushmore guys and so this it's a it was a great conversation it's
well worth your listen check out my conversation with my buddy, Sean Cannell. The folks who tune into
the show know I've got this weird relationship with technology and how it works and how it pays
all my bills and how I spent my entire life avoiding it. Not only avoiding it, actively
shunning it. One of the last universities I worked at, my dean called me in and she was like,
I have to put you on the website that you work here. I look like I'm an incompetent leader.
And I was like, ugh. And so I've got so many existential questions. And as I've been dropped
into this creator world, it's really winding me up. And so I'm grateful that you're joining me
as like the YouTube guru,
like the epic guy
and a guy that's been pretty open
about your own adventures
and journeys in life
and addiction and faith
and all that stuff.
But letting me be
a sparring partner with you
as you help me figure out
what in the world I'm doing
and where we're all going.
I'm here for it.
That's awesome.
Super grateful.
And so,
you're a great guest. I mean, I wanted to pull this up on, on your show because
on page 34 of your book, great book, by the way, you know, building a non-anxious life, but I just
have, I actually have some really good news for you. Okay. Because, because you said, you know,
you referenced cargo pants and you said in the footnote, I will never, never give up my cargo shorts. My wife threw them out.
Who knows?
I might need to go on an archeological dig
or Limp Bizkit might need to play guitar
for their comeback tour.
There's two things that are happening right now.
Number one, Limp Bizkit is back.
They're back.
And number two, cargo shorts and cargo pants
are in in a major way right now.
I need A, everyone watching this to know I'm always right.
And B, if you are a cargo short creator,
I will give you the greatest publicity you could ever have.
My wife, I remember the day I opened the drawer.
It was the way she had abandoned me.
Yeah.
I was like, where's my shorts?
She's like, it was time.
Well, it's funny because the thing I struggle with the most in here
is the clutter, maybe a little bit of hoarding or not getting rid of stuff but man she gave those
cargo shorts away because the question how long should you have held them forever you should have
held them because they were a part of me because there's also a cycle always jeans go from skinny
and now they're getting baggier and then they'll go back to skinny so perhaps if you have good
storage and organization lowering your anxiety you're just
ready so you know thank you total money makeover you're saving money macro thank you wise dude
we're but we're we're brothers from another mother dude we've got this figured out and you're about
to go be with my buddy george camel and you're never going to see tighter jeans on a human than
you will see in that room yeah it's It's astounding. Well, yeah.
I hope it's not affecting his circulation.
It affects everything.
Yeah.
Okay.
So let's go to, I want to walk through this.
So I took some notes here.
I'm going to tell a piece of your story
and then I'll hand you the baton.
Is that cool?
Sure.
Because there's some places where you and I,
our stories overlap.
Young married guys whose wife
has some sort of medical crisis
and you're sitting there in the waiting room
sometimes with people,
sometimes by yourself wondering,
is my wife going to make it?
In and around peripherally
or right in the middle of some sort of church community
and a leader does something horrific and blows it up. This idea that if I just do all of the right things,
and if you grew up in the particular faith context, if I just do all the Jesus-y things,
it works out in the end. And not only does it work out in the end, it's amazing. It's better
than the other way, right? Whatever this other way is, right? So take me back to this lonely
night because I've got these moments emblazoned in my nervous system. You don't have any money.
Your church just blew up. You're asking all those faith questions that just burn a hole
through everything. Your wife may or may not make it. And we're going to be able to have kids now.
Like all those existential questions come. Take me back to that night when you're just like, what am I
going to do next? Yeah, that's 2009. Okay. And my wife had been not diagnosed yet. We did not know
why she had been thrown up 10 to 15 times a day. Doctors even had said, we're kind of in a rural
community. And so local hospitals and and whatnot
one doctor said why don't you just stop being bulimic and eat a burger and uh she's like you
know i can't control this that's not that what this is about eventually we discovered she has
what's called gastroparesis paralysis of the stomach slow digestion But in the meantime, she dropped to 82 pounds and had to have a feeding
tube in her nose. And so then- So in real time, you're watching the person you love the most on
the planet that you said, I do in sickness and in health disappear. Yeah. Just get weaker and
weaker and more frail. And she was also the primary breadwinner. I'm waiting tables, trying to grow
this video production business quarter time at the church before it fell apart, just very,
make it a few dollars. She believes in that vision kind of ministry. What are we doing?
And so she's working three jobs and, and she was working at this time, a front desk at a hair
salon. And she was going in with a feeding tube in her nose. And it also led to her being fired.
Yeah.
And, you know, you would hope that it's that front desk position and whatnot.
You'd hope there wouldn't be those types of things in an employment situation.
So, eventually, that was just to get her stabilized.
They installed the feeding tube J-Junum.
And we went home, all of these medical
equipment, we got it checked out of the hospital, like the thing that's kind of like an IV drip
with the machine that'll drip the food in there and then boxes with cans of all the liquid that
would go into her intestine. And so first night it's already, it, the whole situation is so heavy. You know, like, is this now the new daily routine and what is happening?
And so we turn on the first time ever of now running this machine with the liquid going into her intestine.
And all of a sudden she starts to panic.
She's like, Sean, I don't know what's wrong.
My body's like on fire.
Something's really, really wrong.
So we turn it off and we put her into our Honda Civic and
rushed to- Oh, did they miss?
Yeah, it wasn't going into her intestine. It was going into her body cavity, which will suffocate
your organs and kill you quick. So she gets stabilized at the ER in Everett, Washington,
and then they put her in an ambulance to get her to a better facility in Seattle. So it was
dark Seattle, rainy night, and I was following the
ambulance to the hospital. And then once they got her there to cut her open, to clean out around
her organs, a big incision, and we were there for six days in recovery. And at that point,
we had friends, family that stopped by, but I just stayed by her side during that time,
sleeping in the hospital room. And this, I mean, talk about a roller coaster of
emotions. I mean, overwhelm and discouragement and, you know, fear what's going to happen. What,
you know, what are we going to do? And a lot of time to process and pray, but worry, you know.
Just worry, yeah.
Just worrying and like saying that it was very life transformational because it gave me time
to think about where are we at that big short
was happening so we were losing our house in the big because why not lose your house too yeah
the church was already falling apart right and i'm thinking about finances thinking about medical
bills um and so back up back up real quick if it's okay i'm thinking of the time when my wife
was an elementary school teacher and i was trying to make a go of a thing.
I carried so much, like, shame that she was carrying the house.
And I think back, like, how did you carry that?
Because you're carrying a church falling apart.
You're carrying the faith questions.
You're carrying the health stuff.
You're carrying, I have this vision for this business that clearly has panned out over time,
but there's that season. And my wife is putting in a feeding tube to go, like just waking up every
day as this husband. That's a weight, right? Huge weight. I mean, I think no doubt by this time,
I'm so grateful for the anchor of my faith.
Okay.
Faith being an anchor of kind of facing the brutal facts.
And I feel like, by God's grace, I am wired maybe as a leader to be a problem solver.
Okay.
To not stay in despair for too long.
Because I just also, maybe practically, I don't see how that's
going to be helpful. Yeah. So I wish I had that. That's fantastic. And so even in the hospital,
I started thinking, okay, and maybe processing issues. Like there's, I can make a long list of
all the bad things here, but what are the good things? You know, I'm still healthy. I can fight for my family.
What are the possibilities?
You know, I heard a quote that was hidden in every obstacle
is a seed of equal or greater opportunity.
So just, God, what could happen?
How could this be used?
And it was those six days in the hospital
where I did feel
challenged, like Sean, like prayerfully, like, like God speaking, not audibly or anything, but like
you got to man up, you got to step up. I got to make some money. I got to make some money. You're
even, especially in, we were unified in our vision for ministry, but as that was also falling apart,
I remember back all the way to when my wife first
married me. We got married at 21 and I took her dad out to a teriyaki to get his blessing.
And now like fast forward, if we look to them giving that stamp of approval, like,
hey, I want to marry this guy. He's in ministry. So we'll probably like never have money.
He's a college dropout. He actually got expelled from Christian high school. Uh, I think he's really creative and I think he's
got some potential, but, um, you know, there wasn't a, there wasn't even a lot of signs that
this was like, I don't know, you know? And, and so feeling though that way, like, okay, you know,
I need to, whatever it takes, fight, figure out a way to support my family.
And then started thinking about, I've been doing this YouTube stuff and I've been studying these things.
And perhaps, you know, again, this being a major obstacle, but what could we do in the midst of this?
And then it lit a fire.
I've heard of a thing, and you know maybe more about this also called mortality motivation.
And so we are so young to have all this happen
compared to maybe most,
we're 27 as this is happening.
And so to even also see my wife on death's door
was a very sobering at a young age.
And I think that's an opportunity to grow in wisdom.
One of the most shocking things I heard my wife say
in the last couple of years was she said, you know what, Sean, as I look back on everything
that's happened to me and to us, I wouldn't change it. She's still got gastroparesis right now.
She's got a gastric stimulator that's connected to her vagus nerve, still dealing with challenges
like today. But- Were I would yeah I know I'm like I would yeah but but so so much deep
respect for her because I mean I know the chronic illness really increases your chances of divorce
increases every every malady we have right yeah and but it it really drove us closer together okay
um and it it this this whole event I mean I get to tell my story a lot and it resonates with people.
It's kind of like your pain and your trauma and the things you've been through, you start realizing like everyone's carrying something.
Everyone's carrying it.
And then that becomes, it could be an encouragement point.
And it's that chance for you to, the things that you've overcome, how did you overcome it? And so, yeah, I was talking to Donald Miller
who was talking about how,
man, were you always kind of maybe wired
more like a leader?
Because a leader, again, back to,
what are we gonna do, sit in despair here
or start to get into problem solving?
So I started thinking,
we're gonna look for medical solutions.
We're gonna pray.
We're gonna rally with our family.
I'll find a way to make money. And then the drive, because of course, in this influencer YouTube culture, which is so weird, if you really think about your motivations, you know, people are chasing money and fame and influence and prestige. And I'll admit, I mean, I could see drive for those things myself, but but the core motivation was like I'm trying to fight for my family and the
Possibility of being able to work from home make passive income online
when you are fighting for like
like I really believe that reasons come first results come second and
So my reasons got so strong that I was like I will and and tell. I'm going to figure out this YouTube thing.
I'm going to figure out.
I see it's possible.
I see other people doing it.
But now it's not just a motivation to, oh, that's like it'd be cool to have followers and like fill a father wound or something because I didn't get that there.
Which maybe there's probably all kinds of different motivations.
But that lit my fire and the fire hasn't stopped.
All right.
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As I was digging into your story,
and you're, what is it, 10 years almost now with just debilitating chronic pain,
and your search, like, man, you have like an ability to just say okay here's
a problem that here's a problem here's a puzzle i'm gonna solve that puzzle and it's it reminded
me of sitting with people over the last 20 years who had net worth that i could never wrap my head
around right and they had support and cool stuff that I could never have.
But the thing that I feel like is in our culture and the thing that I felt in your story,
I kept asking myself this one question.
Like, for what?
It's become my belief that at the end of the day,
our bodies just are pretty smart,
that we're built pretty well.
And somebody struggling with chronic pain,
somebody who's just going through thing after thing after thing,
their body's trying to say, like, dude, we got to stop.
And now we have this world, this biohacker world, right?
We can just kind of go around it all and we can like try to jump over it and do this.
And what is that push for you?
It almost feels like it's overriding the system.
And I'm speaking to you, but I'm speaking to myself.
Sure.
Because I've got my own, dude, I sit in front of my red light all morning and I have a special relationship with a chiropractor, all that stuff.
Yeah.
It feels like our bodies globally, we've created a world our bodies can't live in.
And instead of stopping and going, all right, dude, we're doing a thing that we're not designed to do.
We're in environments that are artificial. Let's reverse engineer that. It's like, no, no, no.
Hey guys, I found a new bridge to get over this problem. Let's skip over this. And I heard one
story where you're talking about, you had braces on every part of your body just to continue to
YouTube. Right. And as the guy read, I was like, just stop. You're worth being loved, man. Just stop. So walk me through that.
Yeah.
Well, one, I'm here to be reverse engineered,
and I would love to do some deep work.
My wife and I are back to do a two-day marriage intensive.
That'll be going more to our childhood.
Best of luck on that adventure.
Thank you so much.
It's gnarly.
We did those too. I think- Best of luck on that adventure. Thank you so much. It's gnarly. We did those too.
I think self-awareness is a superpower.
And I can say with integrity and authenticity
that I can live in like in two tensions.
Like so many tensions.
I think it was Craig Rochelle that said,
there's so many things that we try to make black or white,
but they're not
problems to solve. They're tensions to be managed. There you go. So it's kind of like, as a business
owner or something, is it greed or is it generosity? That's a tension. Am I slipping into
greed? Well, I should probably give and be generous and start. Or some CEOs give as a way to control, right? Sure. And it's, yeah.
It's tensions.
It's just all tension.
Yeah.
And is it selfish ambition or godly ambition or positive ambition and these different tensions?
So I think on the one hand, like we have core values at our company, purpose-driven, Bible is our blueprint.
Okay.
I would actually say my theology
is anchored in be fruitful and multiply. Like why we're on the earth, steward what you have.
If I've been given a company, grow it. If I've been given a family, grow it. As well as time
is short. I'm thinking of Bible verses. Time is short, it's urgent. And where there's a mission
behind our company. So I feel an urgency.
I think any successful,
if you feel no urgency in business, like you're done.
100%.
And it's also a tension of like,
you're reading John Mark Homer,
Ruthless Elimination of Hurry.
And then David Goggins over here.
And then David Goggins or the CEO of Intel
who wrote a book, Only the Paranoid Survive.
I feel like in my soul, I got peace.
And then I'm paranoid every day as an entrepreneur.
Gotcha.
So tensions.
So on the one hand, I think there's this purpose-driven, mission-driven.
On the other hand, I think it's crippling insecurity, chip on my shoulder, trying to win my dad's approval, trying to prove others wrong i heard somebody say that elements of the successful is
like high insecurity some trying to prove somebody wrong and then also um impulse control
so because if you don't have impulse control you're not gonna be able to be disciplined
and like the combination of those oh yeah it's a toxic it's like it's a it's a poison but it's a poison that's like also jet fuel right sure yeah so is that just is that just the price to pay to play i mean the is that
the price to get in the arena because i'm wrestling with that personally yeah and it's not just guys
like us who have millions of views on it's the single mom who scrolls through instagram is like
oh i'm not doing enough sure or it's the dad who's like trying to get, have a good job,
trying to be a good husband, trying to, the coach is saying, if your kid doesn't play this sport,
then you're going to, you're crushing his childhood. Like, and there's always seems to be,
all right, the finish line keeps moving. Maybe that's the best way to say it. And our bodies
are shutting us down and we're like, no, keep going, keep going. And by the way, to your point,
like, I do think I look back and people would be like,
you're insane. Like you had, you had financial margin. Um, you have a team around you who could
support you. Now, I think one of the things though, with this whole weird personal brand thing,
and we've worked with like other content creators and whatnot, but you feel like if you stop
pedaling the bike bicycle. So, there's i the tension of having this courage
and fear or faith and then the tension of also like having fear like what if i stop pedaling
the bike like what if and what who does that affect but you and i both know what happens
somebody else fills that gap yeah especially in these platforms it happens fast um it happens
fast and even yeah in these platforms too the the momentum of it, because there is something about momentum.
And if you then get into, there's deep conversations about this.
There was this whole wave of articles that came out about creators are burning out, YouTubers are burning out.
One of the biggest creators, PewDiePie, opens up about a drinking problem.
Creators are, they're burning out.
The algorithm is causing it. The way the social media algorithms are for creators are getting you kind of in this trap where even what it's doing to your brain and – but also how fragile your career is.
The upside of cracking success as a content creator is so high, but yet you feel like constantly like tomorrow is not guaranteed.
And that any – so I kind of want to milk this why I can. And perhaps the finances are really crazy good this year, but maybe my
career is over next year. And so then even thinking about that, having a long-term perspective that,
of course, manage your money well and realizing if in the good times, you're smart, then in famine, you're prepared. So I think there's, yeah, there's, you know,
driving through. As I started to get into chronic pain and some stuff and issues because I worked
so hard from 32 or from through my 20s to 32, and 32 is when it started to really kick in and
have embraces. I also started to shift into building a team
and the work became different.
I was able to hire a video editor
and the actual computer work itself,
so much typing and mouse work became delegated.
Nevertheless, even some of the most minimal typing
could trigger repetitive strain injury, RSI.
Was it RSI or was it psychosomatic or both?
Probably both.
I've studied like Sarno's work about the psychosomatic side of it
as well as nerve entrapment.
I think it's, yes, the nerve entrapment, right shoulder,
the nerves go under here.
My wife was just telling me that last night,
and she was just talking about the last six years
and we were laying in bed.
She was just like, man, six years ago versus six years ago before that.
And when I got to Nashville, my neck was so jacked up.
And she just real quick, she's like, man, just think six years ago, our marriage is almost over.
We had a two-year-old.
We packed up and moved away from all of our family across the country for this crazy.
And she just rattled it all off.
I was like, oh, well, of course,
my body was storing that somewhere.
Of course it was.
Yeah.
And it would have been crazy for it not to have been, right?
And so, yeah, there's that, it holds it,
and it holds it and holds it.
And maybe there's just not a great answer right now.
Well, one of the things that came up,
tracking back to the question, I feel like you asked,
but something to definitely share, is feel like you asked, um,
but something to definitely share is I really believe self-awareness is a superpower. And here's what I've seen, especially in this industry. For me, I started to get exposed to like
different individuals that are like on, on social media, you'd call it, there'd be a, what's your
get that grind set on that hustle culture. And, hustle culture. And that also is like, build more and more.
And then you can see these different extremes.
And I had a mentor, I was on a business planning workshop.
And a guy named Patrick David asked me a question.
I did the VIP and he asked me a question.
It was so profound.
And it was talking about our company's doing multiple million.
But he was like, let me ask you this. Would you want to work 80-hour weeks so you could get to 10 million a year in the next 12 months? Or would you be willing to, or would you rather work 20-hour weeks and get to 10 million in the next five years.
And so even just kind of laying out that scenario, here was my answer was, well,
self-awareness is I don't want to work 20-hour weeks. I love what I do. I want to – I'm not
actually chasing money. I'm chasing impact. So for whatever I feel like God has put in my hand
to do right now, I want to put my hand to the plow. I'm not trying to money. I'm chasing impact. So for whatever I feel like God has put in my hand to do right now,
I want to put my hand to the plow.
I'm not trying to solve for Tim Ferriss' four-hour work week.
Right.
But I also don't want the ambition to get so crazy.
I want to be done at five, and I take my kids on a walk.
And I do.
The other day I was thinking,
my mom, who was able to recently, and stepdad,
move one, two minutes walking distance from us.
That's awesome.
And one of the reasons, even it would be better for our business to stay in Las Vegas.
Now we're more in Seattle for growth, ambition, and all that kind of stuff.
But for family, getting kids around the grandparents.
So which were we solving for?
Well, I wanted to make the decision, even if it meant the business grew slower, to be around family and trying to keep my mom healthy and keep her moving. I'm like,
mom, here is what winning looks like. At least three nights a week, five o'clock, we're going
on a walk. We're putting the two boys in our Thule jogging stroller. We're going to the park.
You're coming with me. She's just getting moving, just getting back into that routine. And as we're out walking and processing the day, you're just being, you
know, in the trees. I think to myself, I'm like, this is success. This is what they'll talk about
at your funeral. Not how big your business was that one time, but remember all those walks you
used to take with grandma. The walks we used to take with grandma. So, so, but I still want to
get up and I'm, I'm a grind set day. I'll, you know, I'm, still want to get up and I'm a grind set day.
I'll, you know, I want to get out.
I'll cold plunge, you know,
against Fred or red light therapy.
Like, and so, but self-awareness
and I felt you can just get pulled.
I think it's, there's so many good things to learn.
And a lot of times we go to these extremes.
Culture is so extremes right now.
And so that's why one of the reasons why I love
like Ramsey Solutions is, you know, Dave, when we had him on our podcast was talking about keep
chopping wood. It's work. You got to have the work ethic. You got to have the work ethic. You put in
the work. He also talked about there's seasons of sacrifice, but it's not going to be sustainable.
So we go to these extremes. It's like, sometimes
we're trying to say like anti-hustle culture. Well, that shouldn't be the culture, but you need
to hustle at certain times. And so a lot of it's been self-awareness. And I think as we grow,
thinking about, okay, you know, pushing for that, you know, more views, more subscribers,
more money, whatever. What is that kind of tipping point?
And then maybe having checks and balances to know if something's on fire and if there's smoke.
And so if walks are happening with grandma, then things are good.
If we're hitting date nights or we have some margin and things, and if we don't, we back it up a little bit. And talking to Patrick and David about that, he was talking about his self-awareness.
And at sitting down with his wife, when they got married, he went through this book with 100 questions, knew exactly what his vision was, exactly how much he wanted to work, exactly what he wanted to build.
We got married at 21.
We didn't even know what we'd be doing. So I even think about honoring my wife for what did she sign up for
and letting that be a conversation as opposed to like,
well, you either get on the bus or you're –
I was like, no, we're building this thing together.
So, yeah, if actually we – I really think that it's important we capture vision from God,
but sometimes the clarity of the timeline is uncertain and we might
be a little too hasty on it. Yeah. There's that one of my favorite quotes in relationship world is
that the average adult has four to five great loves in their lifetime. And if you work really
hard, it can be with the same person. And I love the fact that my wife is married to a radically
different husband now than she was at 24 or 23 when she walked down the aisle. Thank God.
That guy was an idiot, right?
And I'm sure in 10 years, I'll be like, that dude was a loony tune.
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Man, this is probably a harder question.
I have really come to believe that loneliness is killing us.
How do you navigate just friendships in this wild, quasi-vulnerable, quasi-transactional, quasi-transparent world we found ourselves in.
I think, I mean, I just turned 40.
I'm terrible at it, by the way.
Just making friends as an adult, I'm awful at it.
Well, actually, yeah, I think making new friends,
I just think of my own situation.
So I just turned 40.
I would say I mainly feel like I have not been a great friend.
Saying that, I just had my 40th birthday.
And one of the, I feel, coolest things
was having Anthony Jesse and Spencer Hurst
and my friend Kevin Davidson
has been dealing with some health issues.
We wanted to be there and having Jeff Moores.
So these guys, this was high school, you know?
And Jeff Moores was my youth pastor
that got me into video in 2003.
And I think we went from like mentor-student relationship
to kind of like we did a collaborative project together
to kind of like, I'd say we're now more peers
to now he's planted this incredible church he's doing
and we will exchange kind of leadership stuff.
But we've been through, we've done life together
and we've stayed connected.
And I think we've at least enough nurtured those relationships. I think about Benji Travis,
the co-author of our book, YouTube Secrets. I think we met transactionally, good values,
good culture, always those alignment. I worked for them. We eventually wrote a book together.
We started this 50-50 kind of side business together. We also went through an incredibly deep dispute, fight. And I don't know if this relationship will ever heal.
I think the fact of on both sides, it always takes two sides, that now together we're working
out together in established, that we kind like fought and split maybe because of the overlap
of how business partnerships can work and different opinions. But as the dust settled and as if we both
humbled ourselves, we've come back together and now can relate over families, got five daughters,
relate, talk about faith, loves to cook, work out. So I'm mainly humbled and grateful. I just feel blessed to be able to mention these individuals that can span all the way back to sophomore year or in just the last few years and whether it's ministry, friendships, I think about. But I will say I did hear some good advice about label relationships correctly and don't call everybody a friend.
Like actually use words like maybe acquaintance, associate, team member.
Colleague, yeah.
And colleague.
And one of – we made – I feel like we made a mistake because the way we're going to treat our team is we want to treat our team like
family. In fact, we want to treat our community from online that meets in person. We want to
treat them like family. But a few years ago, we were almost like saying you are family.
Big difference, right? It's messy.
Yeah. Because we're not, right?
Because we're not actually family.
And not to blur those.
So trying to, a lot of it's been, I think, making mistakes.
And I'm grateful for getting through that.
And I do think, to your point, the networking, the social, I think, yeah, to define things properly.
Like those great synergistic business relationships with people who you can laugh with and that feels like family.
But knowing, yeah, it's not the people you're going to call in the middle of the night.
My high school buddies, I mean, they're the greatest friends in the world.
And now it turns into 20- and 30-year relationships, which is amazing.
Yeah.
What I've found, the trajectory in my own life is it was graduate college and you try to recoup those
and then it turns into let's go play basketball which turns into let's get together once a month
which turns into oh do you hear that dude's having a baby which turns into you hear they got divorced
and now 25 years later it's just a really hilarious long text thread full of memes yeah
but my body knows i'm not okay i'm not safe right here in nashville
by myself right and i can be driving and i've i can call anybody anytime
and it's me using that as like a pass um and so it's just i guess it's just calling out it's hard
it's hard it's hard and i don't know that um the work same as like you, like the hard part about, you know, sitting with somebody and their mental or emotional challenges is I might tell a CEO who's like, I got three kids.
I'm doing this.
I'm also doing this.
I just started a side business.
I'm about to run a triathlon.
I might tell them, you got to stop working out.
Stop.
And then the next person comes in and I, they tell me what's going on.
Like, you got to start exercising.
And so it's knowing, like you said, self-awareness.
It's knowing which side of the grinder sit I'm on.
And I think it's that same self-awareness.
I'm just thinking out loud.
That same self-awareness must be like, no, I've got friends that I know really well.
I've known for a long time.
Yeah.
I got to meet my neighbors.
I got to start hanging out.
2003 was the worst year
in our marriage.
Mm-hmm.
And.
From a,
from a relationship
or just health
and I'm going to lose somebody?
From a,
from,
in December,
Sonia told me
she thought
we were going to get divorced.
Okay.
And,
there's many reasons
we can unpack, but one of the things
I think about that had happened is just all of the momentum of life and over commitments. One of
those things being, I was committed to like three business groups. And I also kind of default that
like, if I, if I do it, then like, then each of the events go on the calendar. It all goes on the
calendar. I'm going to show up to, and, and, and then you add on top of that business. And then you add on top
of that, the kids and, uh, all these different things. And my wife felt very clearly like she
wanted to be home and not traveling with the kids in that season. Cause there's opportunity for us
to go together and we could afford a nanny or something but that was her her clarity and so i went anyways and that was one of
many things but um even to that point i have a i am that type i have a friend named uh gabe perez
in vegas and he's like dude sign up for the las vegas marathon you know i've done a couple halves
maybe we'll do self-awareness is that also lifting right now is healing my body. Absolutely. Lifting heavy. Running is not, running is actually-
Beat you up.
Is beating me up. But if I also put a marathon on the calendar, what is the second order of
consequences? Well, all that training. And so in response to Sonia saying that in December,
there was, the biggest thing was disunity over some important decisions
she's felt so clear about
and I really wasn't listening to.
But then it was also,
it was change the schedule,
drop out of these groups.
I don't need to be a part of three,
scale back,
lean into virtual stuff,
stay off the road.
But also,
even those different decisions.
And to your point,
that's where I feel like,
I think I've overcrowded,
I think, I've definitely overcrowded my calendar with things very out of balance.
Is there a margin for friendships?
Not really.
When I'm barely able to be there for my wife and kids
because I'm doing this many business things and this much stuff.
This year I told, because I wrote three books in three consecutive years. And I told my wife,
I'm going to take the next year off. And when her response to me was so instructive, she said,
that's the best way you could love me this year. And I didn't realize, cause you know,
it's easy for me to be like, no, I'm writing a book for us. Like, cause it's gonna,
it's gonna make us this much money. We're gonna be make us this much money we're gonna be able to do this we're gonna be
able to do this and and it's been hard for me to wrestle with oh you just want me and not some
accolade and not some billboard like you just want this this guy sucks you don't want that guy you
want the stuff that i could do right and i'm still reconciling with oh she just said I do like to me
back when I was a 23 year old 24 year old moron right and she she'll tell you
like I bought really low she goes you're a stock I bought real low I was hoping
it would it would mature and it did but like that sense of I'm still trying to
prove it to her and like I got this and I got this and I got this it was Ryan
Holliday that said uh every yes has a cascade of no's that accompany it.
Yes, I'm going to go speak here.
Not going to the play, not going out to lunch with my son,
not going to this, not doing this.
And it all adds up.
How do you, okay, let's shift gears here.
These platforms have given everybody a voice,
which I think is powerful
because voices have been squashed over centuries.
Right.
Um,
but as everybody has got a voice,
everyone has begun to stand up and consider themselves an expert.
And the number of times people have stopped me at a book signing or pull me
aside or sent me DMS that said,
Hey,
I blew up my marriage and we decided to stay together. And now going back to that word,
we have to use this. And so we're going to write a book on how to have the perfect marriage. And I'm going, no, you have an experience. You have a story and it's cool. And that can be a
beacon for folks.
But the same thing with this particular diet healed everything in the world, so this is the only diet in the world, and here's my platform for that.
There doesn't seem to be any checks and balances, and there doesn't seem to be any nuance.
And my fear as a guy that's been sitting with hurting people for 20 years, You can hurt people real bad with this flood of info.
How do you navigate teaching people,
here's all the nuts and bolts,
with what I believe is a moral responsibility too.
Dude, if you're going to get in front of a camera,
you have to know what you're talking about because you can hurt people
in the way that the algorithm will just spin this stuff up
and spit it out.
Yeah, I mean, I think there's many things that come to mind.
I think the first is that the internet, of course, I believe is really amoral. Money is amoral. It's
how you use it, but they're amplifiers. You know, does money change people? No, it just amplifies
who you already are. And then what does the internet do? Does it, does it actually, you know,
is it made a new problem? I think it's probably the same problem, but it's amplified. There's
always been charlatans. Always. There's always problem, but it's amplified. There's always been charlatans.
Always.
There's always been.
On the street corner, right?
Yeah.
There's always been people who shouldn't have been writing books that are, or that had one
barely successful business that mostly failed or top line looked good, but bottom line was
horrible and they still called themselves a business expert.
So that's just going to get amplified by the internet. I think the way,
a couple of ways to do this with integrity is to think about sequencing and to stay in your lane.
Of course, the joke online is 20-year-old life coach. Right. I was just in Los Angeles and the number of people who were working at like Smoothie King last week are now doing ayahuasca trips as a
shaman. You're like, what are you doing? Like know what i mean it's it's bananas you level you leveled up your shaman game quick real quick yeah uh or you like go to a
essential oil seminar and you're like oh i know how to solve cancer you're like bro dial it back
yeah so i mean that's i think that that maps to human nature but the the thing is yes 20 year old
life coaches i think is, should not be happening.
But it doesn't mean the 20-year-old can't create content.
Tell me about that because there's a tension there for me.
Well, so one of the things we help people do is –
there's a big opportunity right now to – you can make YouTube videos.
You can even make – just go to your pantry or your garage.
Make – just use your smartphone, film yourself reviewing
the socket set that you've been using for the past couple of weeks that you just bought off Amazon,
upload that to Amazon directly. If a percentage of that video is watched, you actually get a commission if
you're the last watched video on that purchase of that product. I've got multiple friends and
people in our community earning thousands of dollars a month, uploading videos directly to
Amazon about stuff around their house that they're actually using. That's not a problem for me.
If you bought it, you used it, you go, yeah, I bought this actually using. That's not a problem for me.
If you bought it, you used it, you go, yeah, I bought this other one. Here's my opinion.
Here's my opinion.
It worked.
Like this is what it looks like.
This is how it fits with this style of hips, this shape of body.
This is how –
So strange.
I get it.
It's like – because I would have asked the person like at the gym or the church like,
hey, I heard you got this vacuum.
Do you like it?
Like, oh, I love it.
100%.
But if you're also –
Well, now they get to check for it.
If you're actually on Amazon, there's those – the videos are right there. You can you got this vacuum do you like it like oh i love it 100 but if you're also get a check for it if you're actually on amazon there's those videos the
videos right there you can just scroll through them you like watch one you're like oh yeah she
has a body that's shaped like mine so i stay in your lane like there's so much opportunity for
people but you don't have to be like a life coach or a marriage expert and you have to step in all
these expertise is there an incentive to sensationalize because one thing we struggle
with here is the number of calls.
We can sit down with the YouTube team here,
and they're like, guys, give us more of,
found out my dad was a priest with 23andMe,
or give me the one, my granddaughter thinks she's a fox or whatever.
Give me some more of those.
And it's real easy to get real Jerry Springer real fast
because it drives this
and it's actually
a discipline here
to say no no no
like here's who's
listening to the show
we're gonna keep
you're hitting the word
that's having clear
clarity of
your brand
your integrity
long term
and not
I don't think being
overly critical of yourself
if you drift into
the more click bait
or you lean
it's course correct
so if you've got your values written
out, you kind of know, then you're like, oh, we're drifting a little bit from purpose. Let's
come back. I think the other big opportunity for people right now is there's this opportunity to
be like a knowledge broker, a reporter, and then the expert. And so-
We'll break those down.
If you're wanting to help and build marriages and write a book someday, then first, become a protege.
You could become a knowledge broker. You could start a podcast where you're like, listen,
all we know is our marriage is jacked up. So we're going to have guests on that can help us.
There you go. And that's, you're a broker of other people's knowledge. And this idea,
I'm going to write my own book or create my own marriage curriculum. Knowledge broker can
share other people's curriculum. I mean, people share financial peace. They could become a coach.
You didn't really crack this, but you can get to this level where you're an extension. You're not
that all-time OG expert, Ramsey, but you could be at that knowledge broker. Reporter kind of ties
into that as well. If you think about this, one of the most famous personal development books of all time, Think and Grow Rich,
was not from an individual who built the big companies. He interviewed Andrew Carnegie,
and there's actually even some speculation of whether that's true or not. But nevertheless,
the idea of packaging those that are proven experts with proven track records. What's cool
about that is when you take the knowledge broker path and the reporter path, and then
all of the life lessons that come around that can then help you even get to the expert,
true expertise with actual depth in the proper order. But in the content creation arena,
I think that's an integrous way to get there.
You're getting there in a way where you're learning,
you're getting to be a student
and you're just not getting ahead of yourself
where you're saying, come alongside me
as opposed to positioning yourself
as this experienced expert.
And that would be a lack of integrity
if that's not true.
So there's a, I like that.
So that means you blow your marriage up,
y'all repair it,
and you keep pretty close tabs
on how that repair process went.
And I'm an old qualitative researcher,
so that story's important.
Tell that story.
Yeah.
And tell that story as our story.
So one of the things as a qualitative researcher,
I always had to say, this is not generalizable. This is those people right there. This tell that story as our story. So one of the things as a qualitative research, I always had to say, this is not generalizable.
This is those people right there.
This is this story.
This is not everybody.
And so to say, here's how me and my wife healed this marriage.
We're the Gottmans, right?
We've sat with 50,000 couples and we've put heart monitors on them.
We've studied them.
We know what we're talking about.
Yeah.
I like that. I think also that- There's a humility in that though.
I think that there is a humility in that. And I think that we're seeing an unfortunate thing
happening. We're seeing that probably certain personality types that are wired to want the
spotlight and have the social media influence are chasing that and fixated on the views
and on that feedback loop.
Meanwhile, one of my messages would be,
there are so many millennials, Gen X, and baby boomers
who need to be on social media
because this wisdom needs to be shared.
There's a channel called Dad, How Do I?
I love that, yeah.
Because a lot of people didn't have the dad showing them how to fix this stuff around the house.
So you're right. It would be awesome if you have a relationship with your neighbors and that is
its own issue and challenge. But also think about the power and the impact that you actually are
having that connection at some level, but you're actually, he's solving problems. He's helping you,
but that's some real wisdom. He's fixed stuff around the house. So I would say to Gen Xers and baby boomers,
what's wild is there's something like eight out of 10
baby boomers in the US are watching YouTube.
And there's a massive move of content creators,
Gen X, baby boomers.
They have so much wisdom.
Sometimes there's a tech gap.
Like, it's sort of like, you know,
are we gonna curse the darkness?
We need to light a lamp.
We need to light a match. So, and sort of like, you know, are we going to curse the darkness? We need to light a lamp. We need to light a match.
So, and part of my, one of the things from my perspective that I feel blessed with is you and I are digital immigrants.
And there's this whole generation that's digital natives.
We have a blessing to be digital immigrants.
I grew up on six acres, climbing trees, playing outside, pre-internet.
I remember when I got the AOL CD disc.
Oh, two hours free.
Oh, another eight hours game.
Start another email.
You know, free internet.
In fact, we have phone cards to call long distance.
And you have like the switch over.
It would go through, pause the internet,
so a call would come through on your one line.
If you had two lines, you're like, oh, we're balling.
Like we have an internet line, 56.6.
We didn't have that kind of money, Sean. Two phone lines. And so if you think about, I think it's biblical. I think about
these heroes of mine, like King David, who just had so much time fighting lions and tigers and
bears that prepared him for Goliath. Samuel comes and anoints him. So he also gets this vision of,
oh, wow, I may be called to prominence and influence. Clearly, that has been affirmed,
but then over a decade passes before he even reaches being king. We're in such a rush in today's world where on the one hand, I'm like, this social media opportunity for good, for
supporting your family, creating side income, making a difference in people's lives. But also, we don't have to be in that much of a rush. And this is a tension to be managed.
If you, I think, have humility and are obsessed with real depth and real Cal Newport, be so good,
you can't be ignored. Like real depth, like really putting in 10,000 hours, like really putting in
the expertise and becoming a true subject matter
expert, at some level, it's going to take time and volume. And I think the tension is, the whole
thing on the 10,000 hour rule was, that's got to be five to 10 years. But we are also living,
Malcolm Gladwell just updated that. He's like, it's actually a little bit different now,
because we do have more access to information.
We can get good information faster.
We can have deliberate practice in a more concentrated way right now. The bright spots of the internet and of YouTube is that we could accelerate our learning.
We're going to need experience, but maybe, I know it's maybe leaders, the old mentality,
maybe in a toxic church culture,
business culture is like, you know, will hold you down. And we have this maybe idea where
stay humble, you know, serve for 30 years before you'll be promoted or whatever. Okay.
Don't promote somebody too soon, but also it also could be too long. Crazy tension to be managed.
How long until someone's ready? It's a good question. What are the signs? Seeing their character, seeing their discipline, seeing their humility.
Think about yourself.
And so there certainly is a too fast, but there also could maybe be a too slow.
And I think we wrestle with that.
And we usually drift to extremes like, oh, man, YouTube or social media.
I don't know if I want to get into that.
What could happen?
But then there's all these people with wisdom that should be sharing, that do have expertise, that are stuck in fear or stuck
behind a learning curve they're not willing to get over. Too many people are writing marriage
books when there's people who should be right now who've maybe buried their talent. They need
to dig that thing up because that thing needs to be multiplied that's and that is probably the ultimate tension for me you mentioned um what is it how to be a dad a dad how do i dad how do i
a great channel and that guy's got the videos on how to clean the back of your fridge and how to
tie a tie and all those and i remember seeing that the first time and I was like what an amazing gift to humanity yeah right and I guess the tension is I'll leave us with this I remember at my dad was a SWAT hostage
negotiator growing up and he got called away to a big SWAT thing and it was the night of like a
Valentine's dance and I'd wear a tie a tie. I had to tie it.
And I had to run down the street and get my neighbor named Mike Stewart, who was my buddy's dad, to tie this tie.
And he came out smiling and laughing.
And he's like, you don't have a tie, tie.
Oh, my gosh.
And he tied it for me.
And he put it on me.
And he's like, you look good.
Like, I remember that.
And then just a few years ago when I launched my first book mike and kathy showed up in dallas texas to the book thing
and it was this long arc of i knew when my dad was out of town if i was going to get in trouble
mike was watching you know what i mean and so it's that it's that both and that i guess maybe I'm old now and nostalgic for like, man, you got to know your
neighbors for just that moment. And also people don't. And so what do you do in that gap? You get
online and teach people, Hey, there's going to be some seventh graders whose dad just got called to
work and you know, a tie tie. Or it's gonna be that dad who just was at 60% of homes don't have
two parents. Fatherlessness is all time. So I'm going to be that dad who just, what is it, 60% of homes don't have two parents.
Fatherlessness is just all time.
So I'm going to step in that gap.
And maybe we have to, maybe as content creators, we have to admit, okay, it's not the same.
It's not.
But nothing is better than something.
Yeah.
Or something is better than nothing.
Something is better than nothing.
Yeah.
And so we're going to put that out there and hope that we can be a light there.
Yeah, it's a tension.
I wrestle with it hard, man.
I feel it.
I think if we stopped
wrestling with it,
we're in trouble.
Yeah.
Maybe that's the best way to say it.
Tensions to be managed
is what leaders would do.
I like that.
It's not problems to be solved,
tensions to be managed.
Yeah.
Well, dude,
I appreciate your honesty
and vulnerability
and letting me ask hard questions
that just haunt me
in this new world.
So I'm grateful for you, man.
I'm grateful to be here.
Love the work you're doing.
It's so needed and appreciate you.
It's awesome.
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All right. That was my conversation with my friend, Sean Cannell. If you're thinking about,
man, I've always wanted to start a YouTube page or you started putting up videos and you realize
it's hard. I don't know how to do this. I don't even know how the cameras work. Or if you're a
police officer, a stato mom, a granddad who just wants to interact
with his kids, you're like, man, I'm going to put this on YouTube. We've linked to all of Sean's
stuff in the show notes, and he is just a treasure trove of great information. And if anything in
this show just struck you, like I need to sit down with my wife or my husband and just start telling
the truth, I'm struggling with anxiety. I have gotten really busy with work and my life has turned transactional all of a sudden, or I need
to listen to my body because I've got this dream job. I'm doing this dream thing and my body keeps
shutting me down. I'm going to be honest about it. I want to encourage you. Make the phone call.
Make the phone call. Take somebody out for coffee or for lunch.
Look them in the eye across the small table in a cafe and just tell them the truth.
Or go for a walk if you're struggling with money.
Just go for a walk and tell somebody the truth.
You're worth that.
We'll see you next time.
I'm so glad that you give us your most precious resource, your time.
See you all soon right here on the Dr. John Deloney Show.
Peace out.