The Dr Louise Newson Podcast - 35 - How vaginal hormones can transform the health of women
Episode Date: November 25, 2025In this episode, Dr Louise Newson is joined by urologist and sexual medicine specialist Dr Rachel Rubin for a clear look at how hormonal changes can often worsen both urinary and vaginal health. The c...onversation examines why recurrent urinary tract infections are so common in women, how prevention with vaginal hormones is often overlooked and what current evidence shows about the safety and effectiveness of vaginal hormone treatments.They also explore the impact of inaccurate hormone labelling, the role of androgens in genitourinary tissues, and the growing push for updated regulatory guidance. Grounded in clinical experience and research, this discussion offers practical insight for anyone seeking to understand menopause care, hormone therapy and the broader health implications that follow when symptoms are dismissed or untreated.Note: This podcast was recorded before the FDA's announcement that it is removing the black box warnings on estrogen products.Want more from the podcast? Sign up to my premium offer: https://www.drlouisenewson.co.uk/premium-podcasts LET'S CONNECT Subscribe here 👉 https://www.youtube.com/@menopause_doctor Website 👉 https://www.drlouisenewson.co.uk/Instagram 👉 / @drlouisenewsonpodcast LinkedIn 👉 / https://www.linkedin.com/in/drlouisenewson/ TikTok 👉 / https://www.tiktok.com/@drlouisenewson LEARN MORE Take my online education course, Hormones Unlocked 👉 https://www.learningwithexperts.com/products/hormones-unlocked-dr-louise-newson Get tickets for my new theatre tour, Breaking the Cycle 👉 https://www.nlp-ltd.com/dr-louise-newson-breaking-the-cycle/ Download my balance app 👉 https://www.balance-menopause.com/balance-app/
Transcript
Discussion (0)
Today it's a great podcast because I'm talking to Rachel Rubin.
She's a urologist and a sexual health specialist in US.
She's also a great friend and a really big ambassador for the health of women.
We talk a lot about how so many women are neglected when they have urinary tract infections,
how we're not thinking about reducing the incidence of them and the harms that can have.
We're talking about the inaccurate labelling of vaginal hormones
and how the FDA are going to change that and we should change that over here.
It's quite a meaty, bit political conversation, but I hope you enjoy it.
So Rachel Rubin, I want you in my studio.
You're nearly here, you're remote, you're in US, and you are just brilliant because you
understand probably as much more than me about how hard it is for women to be listened to,
to be treated properly, the safety and the efficacy of hormones, especially when it comes to
even just vagina hormones right they're really very safe and people can't access them yeah i mean
holy holy holy mother of god and i'm a i'm a urologist i know you're married to urologist we curse a lot
so i'm going to try to be appropriate here because i know on the other side of the pond you guys
are are much more proper than we are but i have a lot of bad words to say about this and i think
it really comes from my frustration on the men's health side because we do not do what we do to women
we don't do to men.
We don't have the same level of you can't do this.
You can't have this.
I saw a woman this week in my busy clinic.
I have one day a week of a busy clinic.
And she was a picture perfect candidate for hormone therapy.
Picture perfect.
She had all the symptoms.
She was very healthy.
She had no medical problems, no family history.
I mean, it was a home run as if I were to give a lecture on the perfect patient to give
easy hormone therapy to.
And she said to me, she said, but Dr. Ribbon, my, my doctor said, I wasn't a good candidate for hormones.
And I said, what are you talking about?
You're a perfect candidate for hormones.
And this poor patient is now stuck between a doctor who truly doesn't know the data and doesn't know what she's talking about, but confidently told her no, you know, and me who is like, yeah, no, this is a no brainer.
You should go on, you know, this is what I would recommend for you.
and our patients are really stuck in this well who should I believe
and so actually I'm grateful for you because I give your information
and all these other people's information who don't just trust me
listen to others yeah and it's really hard in fact what I was waiting for you
to just join I was just looking at my Instagram and I got a DM from a lovely
that sounds lovely lady she just had her ovaries removed
and went to ask her GP for some HRT not unreasonable
because as you know the ovaries produce progesterone
ester dial testosterone so she just asked for some hormones and her GP I could you know said you are just
jumping on the HRT bandwagon because menopause is talked about everywhere like it's like a fashion
drug it's just it's like a cool thing to do but I in my email this I was just getting my hair done
which is why I was late to come do this and I was looking at my email and a new article came out
in the menopause journal that says people who have a hysterectomy and have their ovaries removed are
at a higher risk of stroke.
And yet people think hormones cause strokes, which we know is not true.
And more data is coming out showing that that's not true.
And yet people's brains are flipped.
Like this is no longer a cool thing to do people.
This is called life-saving, you know, lifestyle.
Absolutely.
And I think this is the whole thing.
It's the risks of not having hormones are more than any risks of having
homings, especially when we talk about the natural body identical hormones.
And I can't think of any other area of medicine where there's just so much debate and fear and fear among our colleagues as well.
And, you know, the risks that women are exposed to are huge.
And as a urologist, obviously, you see lots of people with urinary tract symptoms,
but generally genital urinary syndrome with menopause, which is such a long run afoot.
But it basically means vaginal symptoms, symptoms affecting the vulva, the perineum, and ureus.
symptoms and they're so common, aren't they?
I think it's a nightmare, actually, because these are so common.
And the problem is, is we have a marketing problem, as you know, right?
Menopause is actually a marketing problem.
It is, we are, yes, there is information we don't have and data that we need.
And I'm so grateful, actually, your team is always publishing amazing work to help us learn
more.
But the reality is, is we're not using the data that we do have.
And we're ignoring all of the data that we do have.
And we need to market that data better.
And part of this marketing problem is this idea that menopause is a moment in time.
Oh, I had it.
I went through it.
I'm okay on the other side or this is happening.
But when you are 80 years old, you have horrible menopause symptoms.
You have osteoporosis.
You have a genital and urinary syndrome of menopause, which means you have urinary frequency,
urinary urgency, leakage.
And if you're sexually active or not, you have an increased risk of getting
urinary tract infections. And that's all from menopause. That's all from a lack of estrogen and
testosterone in your body. And yet our doctors, our clinicians do not know this. And our patients
definitely don't know this. So they just give out antibiotics like their candy, which has a whole
host of very big problems when you're doing that. And there's no discussion of prevention or the reason
why you have these. And so we were instrumental in advocating for new guidelines to say, hey,
we should be screening, diagnosing, examining, and offering vaginal hormones to every human
on earth who has a hormone issue. But again, a marketing problem. It doesn't matter that we wrote
the guidelines. If nobody reads them or changes their practice pattern, it does nothing. So I'm so
grateful. Honestly, I do so much of my yelling and screaming because I've watched you and how much
progress you've made truly i know i'm i'm playing cool right now but i am you know one of your
biggest fans in the sense of like i watch how you've changed the conversation and it hasn't been
easy and it hasn't been straightforward but it has made real impact in in people's lives because as
we know if you can see if you can help women feel better that actually helps their partners
and it actually keeps men alive longer so you're helping everybody or we're helping
everybody. So the genital and urinary symptoms will kill you. The UTIs will kill you. You will
wake up in the middle of the night to go pee and fall and break your hip and you will die, right?
Like this is not a little vaginal dryness or just a little bit of a lifestyle medication.
This is life-saving therapy. And that's really, really important because, you know, my daughter,
my middle daughter had sepsis when she was 12 and it was horrendous to watch her so poorly.
and that was from an infection in her bones.
But about 30% of sepsis is due to you and retract infections.
And the majority of that is in women.
And I agree with you, Rachel, the majority of those could be prevented by vaginal hormones.
And when we talk about vaginal hormones, that's just something that is inserted in the vagina.
It could be a cream, it could be a Jan, it could be a pezzary, there's even a little silicon ring.
And it doesn't even go into the system.
So it's really, really low dose.
So anybody can use them, but not just menopals or women, women who are perimenopals or women who are on contraceptives, women who are young.
It doesn't, there's no breastfeeding, breastfeeding.
Really important.
And I wish I'd know that.
I feel so embarrassed because I didn't think about it when I was a GP.
And I, on a Monday morning, I'd get to work.
And there'd be literally six or seven women lining outside to come in with their little urine pots.
And the receptionists would dip them to see if they had a ditt stick.
and they'd go, oh no, this one, the dipstick's negative.
This one we're going to send off to the laps.
And I never ever thought about what do they need vaginal hormones.
And we've got data from the 80s, from 1980s showing us
that incidence of recurrent urine retract infections reduces with vaginal hormones.
It's so true, right?
We have had data for decades.
It's been in the New England Journal of Medicine.
There have been guidelines since 2019,
the recurrent urinary tract infection guidelines clearly state,
we should be giving vaginal hormones.
2025, we've published the guidelines on genitone urinary syndrome of menopause.
So it's actually not a research question or a research problem.
This isn't a, oh, we need more data to see that it's safe.
In fact, there was a study came out recently that said,
if you have a urinary tract infection,
you are at much higher risk of stroke and heart attack.
And there is a paper from a few years ago,
I think it was 2018, that showed people who use vaginal estrogen have a decreased risk,
of stroke and heart attack compared to those who don't.
So we have so much data to show that these are life-saving safe and zero papers to show harm.
Zero papers show any problems with vaginal hormones.
You may get a yeast infection initially, but just keep going and treat the yeast infection.
You'll get, you'll be okay.
But the benefits outweigh the risk more than any other thing that I can think of in this
world, like truly, more than any other thing I can think of.
And we published that we would save our Medicare system, our government health care system, between $6 and $22 billion a year if women were given vaginal hormones.
So can you imagine how much money the NHS would save if every woman over 40, I would say 35, was literally just handed vaginal hormones and explained why they must take it for life.
It's a lifelong therapy.
Can you imagine how much money they would save as a system?
It's just a no-brainer.
But I've also changed my practice the last probably three or four years in that.
I don't actually prescribe vaginal Easterden First Line anymore.
I prescribe something called Prasterone, which is DHA.
So it converts to eustod and testosterone.
And you've got some really key papers and research on that
because you've had it in the US, London, we've had it in the UK.
We've had it in the UK for a few years now.
But can you just summarise your dates, especially the ones with people with diabetes?
Yeah.
Is it easy for you to get for your patients in the UK?
Because we have some trouble.
It's a postcode lottery.
And in fact, yes, it's available on the NHS.
It's got MHRA approval, but a lot of doctors refused to prescribe it.
And one of my patients, I spoke to on Monday, actually, has been trying to get it.
And she went to a specialist clinic.
And I read the letter.
I normally cried with her because it said that you cannot have this prasterone.
You need to try four different preparations.
of vaginal estrogen for at least six months each.
So she has to try the vaginal gel, the vaginal cream, the vaginal pezzary, and the vaginal
ring for six months each.
And then, and only then, if she's still having symptoms, she can come back and talk.
So that's two years of inappropriate treatment.
It's wild.
So when it comes to hormone therapy, right, we have, for the approved options,
we have estradiol in the United States and we have DHEA.
And both all are fabulous products that are going.
going to acidify the tissue. We want your pH to be four and a half so that it can have a healthy
microbiome and fight infections like urinary tract infections. And so we know that both vaginal
estrogen and vaginal DHA do this. Now, just like we said, we've had data going back to the
90s and before that vaginal estrogen prevents urinary tract infection. Well, we hypothesized that
vaginal DHA does the same thing. And we published on this a couple years ago, actually last year,
that vaginal DHA also decreases urinary tract infections by more than half, and it doesn't matter if you have a history of diabetes, which we know infections are worse, and it doesn't matter sort of any medical problems, that it really is effective at decreasing your risk of urinary tract infections.
We have, it is, we hypothesize that it is a fabulous mechanism of action because it's not just estrogen, but it is the precursor to both estrogen and androgens or testosterone.
in which the tissue is rich with.
And so what is actually quite revolutionary
about these new guidelines
in the genitone urinary syndrome of menopause,
which have been endorsed by the urologist,
by the urologist, by the neurogynecologists,
by the menopause society,
and the women's sexual health societies,
is that the word androgen is all over this guideline,
and that it really does say that this is not just an estrogen problem,
but this is an androgen problem as well.
And so, again, I hope that this gets,
you know, you all just had even more testosterone approvals in your system.
You know, we're very far behind.
And so I hope that companies are starting to look at more preparations for GSM therapies,
therapies for genitone or syndrome of menopause that have androgens in them.
Because we see, right, if I'll give you an example of why this is so important,
it's important in menopause, but in the women on birth control pills.
Birth control basically shuts down your ovaries and it adds back.
fake estrogen and fake progestin, but it doesn't add back testosterone. And so we actually see a
significant genital and urinary syndrome in these women that they have increased UTIs, pain with
sex, dryness, irritation, low libido, because of the lack of androgens, we think, right,
on this tissue. So it is, what an incredible thing to think about, first we should be thinking
about birth control that adds back testosterone. We should be thinking about more bioidentical
types of birth control if they exist or ones that don't shut your ovaries off but we should be what
if we added testosterone to birth control no one is anyone studying this right this these are the things
that that i need people's brains on and you know everyone in the united states everyone kicks and screams
and says oh we need more research oh we need more research nobody's going to be doing research
there's no money for research and to do research requires as you know because you do research
requires funding and planning and brains and participants and people. And so we have so much work
to do, right, to advance women's health. But in the meantime, we need to use common sense,
so, Rachel, because, you know, we've got androgen receptors around our vulva, our vagina,
our perineum, and are you only tracked? So why would we not give replacement when we know that it's
low? You know, it's so simplistic. It's so logical, right? And I think that's, you know, one of the things,
I do a lot of teaching. I have, like you, I have a course where I try to teach clinicians how to
prescribe hormone therapy. And my big push is, is what are you afraid of, right? What are you
afraid of here? Because, you know, when I think the problem is so many people have these
fears that actually aren't based in any data or logic. And so when you have something you're
afraid of, the question becomes, are you afraid because there is data that says you should be
afraid? Are you afraid because there's no data or are you afraid because they're like you don't
know the data? And so my whole thing is like when you're talking about genital hormones, vaginal
and genital hormones, like there's, I'm not afraid of anything, right? I am afraid of nothing,
no stroke, no blood clots, no heart attacks. Why would dementia happen? It doesn't make any logical
sense. So I love your point is that you have to use logic. You have to use data and logic and
compassion and education, right? That is our pathway to helping get women the information so that they
can make decisions about what's right for them. As our hormones change throughout our lives,
especially during perimenopause and menopause, looking after our bones, muscles and balance
becomes even more important. That's why I love Vivo Barefoot. Their shoes are designed to let
your feet move more naturally, helping you build strength and stability.
from the ground up. That natural movement can support not just your physical health,
but your sense of well-being too.
I'm really thrilled to share with you that I'm doing my UK theatre tour next year.
It starts the 14th of April and goes on for two months. I'm coming to lots of places all over
the UK. And I'm going to be talking a lot about hormones, a lot about the history,
what's happened and what's gone wrong for so many women.
in and how we can change this. It's going to be uplifting. It's going to be sad. It's going to be
happy. And there's a lot of opportunity to ask questions as well. I'm just so excited about
meeting so many of you. So head to the show notes and you can book tickets. I have had
so many eunery tract infections, despite being married to lovely ball, the urologist. He's watched
me swim. He's watched me in pain. He's watched me, you know, have hematurable.
blood in my urine. He's, he's watched me with loin pain. He's, and I've had numerous
antibiotics. And then after I had a history of a few years ago, they became a lot worse. And
I, no one really spoke to me about vaginal hormones. And then I thought, actually, I'm
already on HRT. Do I need vaginal hormones? And of course they do. And my knife has been
transformed with prasterone. But every day I use prasterone. Whenever I open the box of my
Prasterone. There's a lovely patient information leaflets and I'm a very good patient and I
open it and I read it and it tells me that Prasterone has an increased risk of a heart attack
strokes, blood, breast cancer. I'm a migraine sufferer. So if I am a migraine sufferer,
I shouldn't really take it. And and and and that, you know, the list is as long as the box
of Prasterone that your patients or the city as well. So I know your FDA have been looking at
this and you did the most amazing presentation, which I was so proud.
and tingly when I watched it.
I thought it was amazing.
It was a panel discussion,
and everybody was listening
and it's part of starting a conversation
because when they inaccurately labelled
all hormones as carcinogens in the 1980s,
because they realised there was an association
with ethanol estradiol,
which is a synthetic estrogen,
the synthetic progestin's and also
the conjugated equine estrogen,
pregnant autism,
they just made every single hormone
a carcinogen.
it, which is so wrong because how can our natural hormones cause cancer?
Like, you know, our bodies are really clever.
They're not going to come against us and turn against us and cause cancer.
We know that.
But it's, it's unthinking the evidence because I was learning a paper recently
and it was looking at people, like you say, healthcare professionals
are often very scared of prescribing hormones.
And it was looking at urologists, and they were saying one of the big factors
for not prescribing vaginal hormones isn't because they don't know the evidence,
is because of the perceived risks and this insert
because our computer system,
I don't know what it's like for yours is linked with those inserts.
So the inserts, the warnings are exactly the same
that's what's on our computer screens.
So you have to be quite confident to click over ride
to actually prescribe it.
Totally.
And so it's we have, I sort of think of this as we are at war
and the enemy is on multiple fronts, right?
Like this is a battle and we have a lot of enemies.
one of our enemies is the system, right?
The system, the labeling that is harming us,
that is telling us this is dangerous when it's actually not.
It's false.
It's lies.
How they can have such a strong warning label with not a single paper on earth to back it up.
So it's actually killing women by trying to protect them,
but there's no data.
We think there's no data.
There's no data to support it.
So there's that enemy.
There's the enemy of the status quo of the people who are just doing the same thing
over and over again, and women are dying. So it is your clinician who has never taught this,
who has no, even doesn't know how to write the prescription, doesn't know why they have to
write the prescription, doesn't know how to educate the patient about it. And then we have
the enemy of the patient, the uninformed patient, the patient who doesn't know that her urinary
tract infections can kill her, that can be prevented, that can easily be fixed, not just treated,
but fixed and prevented. And so we have this enemy on all fronts, and which is why we
I always joke, you know, people in this space, what I love about this space is how collaborative
it's become and how we all really like each other because anyone who wants to do this work
and wants to get loud about it, I don't need to agree with 100% of what they think. I don't even
agree with 100% of what my husband thinks or what my children think. But the idea is that when
you're in this fight and you see those enemies, those are the true enemies, you know, I need you on
my team and we need to work together to get loud. And that's kind of what.
what we've, this group that we've created and these, this sort of army that we're building.
And I just, honestly, I've watched what you've all done in Britain and the army and the collaboration
and what you've done. And I've been saying for years, how do we copy that? How do we do that in America?
And we're a few years behind, but you feel it. You feel a sea change. You feel a little bit of
more power than we had before in getting the word out. But we're also in this echo chamber.
the way my algorithm works is I only see what I want to see.
And so sometimes you forget how this is half the population.
This is not niche boutique, a super specialized medicine.
So we have to teach everybody how to do this.
Yeah, it's so important.
And it's great because we're part of a group with lots of really inspirational doctors
and we're WhatsApping and different hours because we're in different time zones.
But we're all supporting each other because at the end of the day,
we went into medicine to help people.
And sometimes this is forgotten with politics in medicine.
And I think, you know, there is still a hierarchy with medicine
and, you know, certain people will look at different specialties in different lights.
Whereas I don't think we need to do this because hormonal changes affect every single specialty,
whether you're a urologist, whether you're a family physician,
whether you're a brain surgeon, whether you're a psychiatrist.
It doesn't matter.
The hormones get everywhere.
and it's about time that we all had joined up thinking
and we all thought about how to improve our patients day-to-day living
and their future health as well, isn't it?
I mean, I know of no other field
where people who are not in the field
adamantly tell women they can't have something
so confidently. I was at dinner a few, like last year,
and it was a big dinner with really nice people
and I was sitting next to a neurosurgeon
and he finds out what I do for a living
and he said, oh, hormone therapy, that's so dangerous.
I tell all my patients not to take it because or get off it immediately because it causes
meningiomas.
And I looked at him and I said, huh, what's the data?
Is it all hormones?
Is it certain types of hormones?
And he looked at me and he said, I don't know.
And I was like, well, that doesn't make any sense because hormones are all different.
And like there's estrogen, there's progesterone, there's testosterone, there's
synthetic ones, there's bioavailable.
Like, what are you talking about?
And he had no idea.
And he said, oh, but I tell every woman I know never to take it because of this rare benign brain thing that can happen to you.
And I looked at the data and it was on Depo Provera, okay?
And there's a slight increase of brain meningiomas when you take a high dose synthetic progestin birth control for young people.
And that has absolutely nothing to do with hormone therapy and menopause.
And so he's looking at this one thing.
he's not looking at your bones he's not looking at your urinary tract infections he's not looking at your heart
he's not looking at your mental health he is looking at this very rare brain meningioma that has like a very low risk of ever happening to you
and yet he confidently with the most confidence you've ever seen scares women into thinking that what they're doing is dangerous
so i i just i don't like it's it's one of those moments of like what like it's so again
That's the enemy. That's the, that is part of the enemy.
Yeah, I was at conference recently, and I was telling someone about the difference between
synthetic hormones, which are chemicals in contraception, the difference between that and the natural
body identical hormones that we prescribe. And he looked at me, and he's really clever. I've worked
with him for many years in the past. He said, Louise, I'm sorry, you've lost me. I don't
understand what you're talking about. I said, but hang on, it's not difficult. It's really not
difficult. But there's this willful blindness that has occurred and it carries on. And I
know people are threatened to change. They don't like change. But I think what we're doing
differently to previous generations of doctors who have been silenced is that we can reach
people, not just our patients, we can reach bigger populations. And we can allow them to decide
whether they want antibiotics or vaginal hormones. And they can ask. And some people don't like
it. But I'm sure you're the same as me, Rachel.
I love it when patients come and ask and have a discussion about treatment choices in the
consultation room. I'm with you. An educated patient, an informed patient, a passionate patient,
I absolutely adore. I mean, I think it's with today, with AI, with Google, with what we have
available to us, patients are smarter than we are. They are better research than we are some
of the time. When you have rare conditions and we're seeing more and more sort of these
rare things pop up. I believe that it is patient advocates who change medicine because they are not
messing around. So I work a lot in the pelvic pain space. And nobody is smarter than women who are
trying to navigate pelvic pain and navigate the challenges of being told it's all in your head
when they very clearly have a medical problem. And so I love when patients come in asking questions.
And I actually love when they say, hey, I'm, you know, all the time, I'll tell them, if you see a paper, if you see something that scares you, if you see something that seems wrong about what I've said, listen, we're always learning. We're always pivoting. We're always evolving science changes. Come to me. Teach me. So I actually, like you probably, learn about new articles, new things that come out because patients are very, they're interested. And they're teaching me as much as I'm teaching them sometimes. And so that's part of the army that we're
building educated patients so when we dismiss patients and say you know i i'm an you actually find if
you listen to me carefully and i have lots of people who listen to me carefully i never call myself
an expert i hate i actually hate that word very much because i i feel dumber than ever i feel
completely clueless in that like there is so much we don't know and i'm up to date on a lot of
the data you know and and so because we are so far behind and we have so much
work to do. I can't, you know, I'm always humble and realizing, like, we, you know, be curious,
be interested, be curious, and then balance people's quality of life, what their goals are,
what they care about with risk, benefit, known risk, known benefit, and have, like, good conversations
with people and show them you care. Could people get cancer in life? Of course, are my patients going
to die every single one of them. Every single one of my patients is going to die. But how are my patients
going to live? What do they want to do with their life? How do they want to age? Because I've
seen a lot of ways I don't want to age, right? And you have two. And so it becomes what decisions
am I going to make from my body that I want to try, knowing that I might get some of them right
and I might get some of them wrong, but like I'm going to do the best that I can with the information
that I have. Yeah, such good advice. So I can listen to you forever. And I'm going to have to get
is to come back again, Rachel, but the full we end, obviously I want to ask you three take-home
tips, but three things that I think people should be asking about vaginal hormones. So what are the
three biggest reasons why we should all, I think, be considering vaginal hormones as women?
Everyone should be on vaginal hormones because they prevent urinary tract infections,
which are going to kill you, okay? They help all your urinary symptoms, frequency, urgency,
and leakage, and they make sex possible. So they can help with lubrication, arousal, orgasm,
and make sex not painful. So actually, you know, I'm going to put my, finish with my urology
hat, vaginal hormones, estrogen or DHEA, is better than Viagra or Cialis. Okay, it's better than
Viagra. Why? Viagra helps with erections, arousal. It helps get a penis hard and helps men have
sex. But it can also, if you take a low dose of Seattle's daily, can help with urinary symptoms.
So Viagran's, like those kinds of meds help with arousal and urination. Vaginal hormones help
with arousal for women, urination, and they prevent urinary tract infections. So vaginal hormones
is female Viagra times a million because it will save your life. And so this is so important
because it's a marketing problem.
We've had vaginal hormones long before we had Viagra,
and yet Viagra had great marketing,
and so everyone wants to use it.
Vaginal hormones needs the same excitement in marketing
as Viagra did for men,
and it will actually not only save lives,
it will save our government's billions of dollars.
Great way to end.
Thank you ever so much,
so we all need to be thinking about podina hormones.
Thank you for a great conversation.
Rachel. Thank you for having me.
