The Dylan Gemelli Podcast - Episode #60 Featuring Sean Hoess! Creating Eudemonia, The Allure of the Eudemonia Experience, Bringing EVERYONE together, Providing Integrity to conventions, Gathering Epic Speakers and more!
Episode Date: October 23, 2025Episode #60 Featuring Sean Hoess, the founder and creator or Eudemonia! Sean provides IN DEPTH details on his motivations and vision in creating Eudemonia. Get first hand insight on the allure of ...the Eudemonia experience and why it stands out from any other wellness convention and experience in the world! Sean discusses his desire to bring ALL OF US TOGETHER, past any of our differences in opinion, to celebrate HEALTH and giving everyone the opportunity to learn from one another and change each others' lives. He breaks down why he has worked so hard on this project, bringing TRUE INTEGRITY to this conference, where it is more focused on the EPIC speaker lineup, bringing some of the biggest and best minds in the WORLD into one event to provide the most knowledge ever compiled in one area! Sean is very selective on which brands are in the expo, those with the right intentions and that will provide real value to everyone. Dylan and Sean discuss the amazing atmosphere in beautiful West Palm Beach and the FUTURE VISION for Eudemonia. This is a one of a kind experience and event, like no other and is a true life changing experience! Get to West Palm Beach November 13-16th to experience Eudemonia FIRST HAND!! See names such as Halle Berry, Andrew Huberman, Dr. Mark Hyman, Dave Asprey, Dr. Dave Rabin, Dylan Gemelli and SO MANY MORE!! Sean has graciously offered a discount to everyone with my code Gemelli10 https://eudemonia.net/tickets/ Today's episode is sponsored by TIMELINE To PURCHASE MITOPURE visit Dylan's landing page and use code DYLAN to save 20% OFF!! https://shop.timeline.com/DYLAN _______________________________________________________________________________ Get the Apollo Neuro for $90 OFF!! USE CODE GEMELLI to save https://apolloneuro.com/gemelli TONUM supplements for the MIND AND BODY! USE CODE "DYLAN" to save!! https://www.tonum.com/DYLAN THE BREAKTHROUGH MIMIO HEALTH FASTING MIMETIC SUPPLEMENT! 20% OFF with code Gemelli https://mimiohealth.sjv.io/c/6588260/3323599/30611 TRULY Increase Your NAD LEVELS with WONDERFEEL NMN: https://getwonderfeel.com/?utm_source=DylanGemelli&utm_medium=podcast MESCREEN: The world's first and only at home mitochondrial efficiency test Save $100 with CODE DYLAN https://mescreen.com/cart/47561239626013:1?discount=&ref=DYLAN HIRE DYLAN ON THE MINNECT APP HERE: expert.minnect.com/@DylanGemelli Follow Dylan on Instagram, Facebook, Twitter and Tiktok @dylangemelli and PLEASE SUBSCRIBE and leave reviews!! MAKE SURE TO GO TO DYLAN'S YOUTUBE CHANNEL for MORE video content!! https://www.youtube.com/@DylanGemelliBiohacking Email Dylan for booking, collaborations and/or to apply for the Dylan Gemelli Podcast DylanGemelli@gmail.com Visit Dylan's Homepage https://dylangemelli.com
Transcript
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Take control over your health today with Apollo Neuro. All right, everybody, welcome back to the
Dylan Chimeli podcast. Now, today's an extra exciting episode for me, and I'm going to give
my man here a really good intro that he deserves, but I found him at the first, you know,
ever biohacking convention that I ever went to last year. And it turns out that this is,
of all the ones I've been to, it's my favorite. And that's why I have him here because I want to
talk about it. So we're going to get into that. But first, he is the founder and CEO of the
Eudomonias Summit, which is what I speak of. And that is the world's leading gathering of health
and wellness experts. And he's also the co-founder and CEO of the world's very first wellness
festival, which I'm sure many of you have heard of, which is Wanderlust. Now, just a quick brief,
Wanderluss had combined world-class yoga and meditation instruction with outdoor activities,
lectures, music, and the arts. He launched that in 2009 in California, and that grew to 65
annual festivals in over 20 countries. Absolutely amazing. Attendances of 80,000 plus. Now, when he left Wanderers,
he launched the Health and Wellness Summit that I referred to as eudamonia in West Palm Beach.
And that was last year in 2024.
There was 2,750 participants in a three-day summit.
It was a wide range of talks from leaders on the frontiers of wellness.
It was amazing.
I can tell you firsthand of being there, sitting there and experiencing it.
And it's coming back this year.
And that's one of the things we want to talk about today, November 13th through 16th.
Once again in West Palm Beach, my man here has also received his JD and his master's degree
and his BA from Columbia University.
So without further ado, I'm happy to call him my friend now, Sean Hess.
Thanks, Don.
Wow, that's quite a, quite an intro.
I really appreciate it.
Hey, man, I'm known for my intros.
That's all I'm good.
I have done your research.
I do.
That used to be so hard to do, too.
Of course, you can plug anybody into AI, not to steal your thunder, of course, but that was
that was very well done.
I appreciate it, man.
Thank you.
You know, I take it very serious.
And I'm very honored to have you here.
I will tell you, you know, the experience last year was something new to me because I'm
used to the bodybuilding, you know, scene and everything and transitioning into this and feeling
it in the way that you made it feel and your presentation, because I didn't know who you
were when you started talking. Then I put two and two together as things went on, but you spoke very
eloquently and I could see the passion and the drive behind what you were doing. And I just,
before we get into everything, I do want to say thank you for what you're doing for the community
and putting this on and making it something different. And we'll get into what I mean by that,
but it is different. It's a real experience. It's not just a big expo of brands selling a bunch
of stuff. You put so much time and effort to this. So thank you first and foremost for what you've
done here. Well, thank you. It's nice of you to say. I mean, I personally, I guess just for me,
experience is always king. It's like it doesn't matter how interesting the subject matters.
It doesn't matter how deep your personal passion is. If the event you're going to or attending
isn't also fun and exciting, if there are moments of surprise and delayed, if there isn't a
community around you, then it's still going to be lousy even if you love the subject.
So, you know, for me, I think that's sort of the, you know, I guess to some degree, it's sort of like we, we wrap a, I think a kernel of wisdom and knowledge in a very delicious container of, you know, fun and festival and excitement. And that's really the whole goal. It's like, you know, you could think of it's the pill approach, the sugar pill, right? It's like there's in the video, there's a lot of knowledge, except for that's not really a bad thing. But, you know, the knowledge sometimes is, you know, there's like, there's sweat involved. There's learning involved. There's all of those things. But, you know, I
think what it really needs to be first and foremost is just a lot of fun. So that's what we're
trying to achieve. Well, you definitely got off on the right foot last year and I literally
cannot wait for the one this year. I'm counting down the days and, you know, the group that you
put together and the amount of different types of people that just don't speak that often throughout
the year. It's truly a testament to what you are doing there. And having that capability, it's one of a kind.
And that's something that I want to convey to everybody as we get into it.
But let me before, because we're going to focus a ton on that, but I'm curious,
you know, you started with Wanderlust, huge success, started from nothing.
What inspired you to start there and then has driven you into the direction you've gone?
Yeah, it's a good question.
I mean, I think it was a very gradual process for me.
I mean, I really started before Wanderlust, my first real start.
was actually a music company that I founded with Jeff Krasnay, who became my partner in
A Wonderless and also is involved in eunomonia.
Jeff, Jeff and I were musicians and really excited and, you know, sort of be part of that,
you know, late 90s music scene that was burgeoning in New York.
And I basically quit my law job and he opened a recording studio.
We worked on together and we ended up sort of starting in music.
And so, you know, I suppose from that really came not so much to wellness because it
definitely wasn't, it wasn't a lifestyle that was steeped in wellness.
Uh, like 3 a.m. clubs with lots of drinks, but, uh, but, you know, what I did learn from
that was just, you know, I think, you know, the importance of, you know, I suppose entertainment
and community because, I mean, the band scene that we were in were, you know, these were
touring bands, bands that, you know, really built their, their careers on live events, which
is gathering people and gathering people around a shared passion for, in this case a band. But,
I suppose that was the first thing that kind of led to this. And then, you know, the rest of it is a little bit of, you know, sometimes I think of life. I mean, we all tend to pat ourselves on the back. I do it all the time too, like how much wiser we've gotten with age and like, oh, now I know that I shouldn't be out until 4 a.m. having six drinks. Well, the thing is, a lot of it is just your body and age tells you that, right? It's not actually that you've got any wiser at all. It's just you literally can't do it. You feel like crap. And so, you know, for me, I got into my, I started my first,
my record label and an artist management company with Jeff. That was in, you know,
1999. So I was already 29 at the start of that, you know, got into my mid 30s. That label ran for
10 years plus. And so, you know, I started getting into my 40s. And then, you know,
as that was happening, a bunch of other things were happening. Jeff's wife, Skyler was deep. She
became a founding member of a wanderlist as well. She was really deep. It became an extremely
accomplished yogi and yoga teacher opened a studio right above our record label offices. So
personal interest, kind of cross-pollinating with availability and just the scene of wellness.
And, you know, for me, it was sort of a natural thing because the other thing that I was watching
was like all of these music festivals that were being founded in the early 2000s, mid-2000
Barmeru, and, you know, there was a lot of other ones that we were going to in the context of music.
And, you know, the backstage VIP scene was great, but I never wanted to be in the front of
house. It was like packed and crushed and you treated kind of like an animal and it was muddy and
dirty and some 18 year old was peeking on your shoes and like basically, you know, I didn't want that
experience anymore. And so, you know, really wanderless was kind of an amalgamation of all
of that. The need to build community around passion points, identifying a passion point in people,
that burgeoning wellness scene in the, you know, 2009.
2000s, like 2010s, and then the need for an experience that was elevated in a mass participation
gathering, like being in nature, no fences, just an open, beautiful canvas to celebrate with.
And yeah, we threw all that together and that's sort of what led to Wonderless.
And, you know, I'd say that in some ways, you know, eudaimonia is an evolution of that.
I would say the big distinguishing factors of eunomonia is really just that there's obviously a bigger canvas of experts and talent and speakers.
You know, we didn't have speakers of the caliber that we do here.
The big headminers at Wanderluss were, you know, yoga teachers and musicians.
And here it's really like your heberman and your hymen and, you know, highly barring people that are, you know, much more, I suppose, celebrity and media figures.
But the other one is really just, I think, a much more of an emphasis on science and evidence as a kind of tool for talking about the truth. And obviously, you know, science and evidence in human health is something that there will always be debates. There are always contradictory studies. I don't think it's like science in, even in physics, not that that's either perfectly determined either. But the point is that it's not, it's not an exact science, human health. And I think in some ways, you know, we're trying to reflect that while having intelligent conversations based around.
on what people know. So, you know, there's a lot more focus on that at Unimony. And I think that's also
just where culture has gone. Like wellness culture started, I think, came very much in that early phase
was coming very much out of a lot of Eastern practices, a lot of, you know, traditional medicine,
a lot of, you know, stuff that many, much of which has turned out to be evidentially supported by
science and some of it hasn't been. And so now there's like more of a focus on, like,
what are the practices that not only have a rich cultural tradition or, you know,
It's called ancient wisdom, but also are proven to work.
And so that's sort of where we're trying to sit.
Anyway, that was a long-winded answer, but that's the best thing I can do.
No, no, no.
That's what I need.
That's what I want to hear.
I want to convey this to people.
And I want them to understand the mind behind product.
And, you know, it's always important to understand the why.
People don't always get to see all of that or understand it.
And I think it's very important to understand and know that.
and see where everything's coming from.
So I've got several things that I would like to dig into about this.
How difficult is it to piece something like this together and put it together?
Explain how much effort and like not only money, but thinking, thought process, structural.
This all has to come together to really flow together.
And especially when you're doing it over a several day period, that cannot be easy.
That has to be well thought out.
So obviously a testament to you and the people that you have surrounded yourself with on your team,
but just kind of get into what exactly goes into this and what it takes to put this together.
Yeah. Well, that's a good question also. I would say that a lot. I mean, I wouldn't want to have just started this and had to produce something of the scale of eudamonia if this were my first event. I mean, it's over, you know, I've done.
over 100 wellness festivals with Wanderlust over the years. And so, you know, there's been a lot of
practice. But some of the things that, I mean, listen, we've chosen a very particular kind of experience,
right? It's like, it's as big of a wellness conference as you will find anywhere in terms of,
I mean, we have 40 stages. I was just looking at this the other day. I mean, I counted them up. There's
40 stages ranging from small, you know, wellness or, let's call it, movement stages to, you know,
a 2,000 person, you know, a main stage. And each one of these things, at any given moment,
15 or 20 of them are operating simultaneously. And so, you know, you're wandering around,
wondering into this experience or into that experience. And, and, you know, there's just such
a amount of richness. And sort of what it takes, I think, is, you know, it's two things. I mean,
there's, there's, like, the incredible team I have. And it's like all sorts of different kinds
people. My wife does a lot of the programming of talent. She's just amazing in terms of networking
and bringing together different people who are in some ways in conversation greater than the
sum of their parts, which is an art form. And then there's the production side of it, which is,
you know, the sound, the stage, the lights, the access, the systems, the scheduler that allows
you to schedule this advance, the capacity tracking so that each little venue isn't oversubscribed
because we didn't want an experience where you've got to run to the next venue to make sure you
get in before the line gets in because otherwise you're not going to get your that's not a
wellness experience that's not going to have fun so we try to design it where you know we take the
stress away we probably add a little stress in the front end because you have to schedule your sessions
in advance but that means that by the time you get there you know what you want to do you're still free
to change but you're you're you know where you're going to go you know your spots guaranteed
and you can really take advantage of this entire canvas of what we put together but yeah i mean you know
we swell from, I don't know, I mean a full-time staff of about nine people to, you know, several
hundred people to produce the event plus another 100 or 200 volunteers. So there's like 400 people
that are engaged in producing the thing when it's actually on site during the three days. So it is
quite a, it's a circus quite, quite literally to put it all together. Man, but it's so fun. And
to be able to go and see so many different people speak.
and I personally love the ability to set it up and scheduled.
I think that's tremendous.
I wish they all did that.
I understand that you,
you know,
with the amount of speakers that you have and the types of speakers,
it's really important,
but it's nice to have that structure and to know where you're going.
And the whole setup is so precise.
I mean,
the precision that you do everything with is something else.
You know,
like I was talking about before,
it's not just the convention,
it's the experience,
it's the setting,
it's the tranquility,
it's the comfort. I was kind of talking to you off camera that I just kind of needed a nice little reset for this. It doesn't seem to me. Some of the conventions I go to, it's such a hustle of networking. And it's, you know, it's, it's not even fun almost to a point. And you almost get lost in the, all of the different people selling everything and the pressure's here to be here and to be there. And you kind of lose the whole point in being there. And, you know, why do you feel that yours is.
so different and how it's set apart.
Yeah. I mean, that's, I think, a function of a few things.
One is that I think that inherent to a wellness, you know, for lack of better word,
what do you want to call it, a biohacking or whatever you want to call it, a health conference,
it's all those things.
I think inherent to that is a little bit of self-selection.
So people come, tend to be on a path.
They're looking to heal.
they're looking to improve their lives or be sharper.
They have loved ones who maybe are sick
and they're looking to better take care of them.
There's a lot of goals,
all of which I think are just kind of inherently positive, right?
You're starting from a place where people are seeking a positive thing,
a personal transformation or helping someone else.
And so that's one thing.
And I think that just means that the audience that comes is,
in some ways, you know, already prime to be human and to be kind.
And so that, that shines through, I think, and that's not something I do.
I think it's inherent to the, to the, to the, to the, to the, to the, to the, to the, uh, to the type of person who wants to come.
I think beyond that it's like, I've always felt really strongly.
I mean, the thing that even in my 20s that used to bum me out about, you know, the classic music festival model was that there was kind of no way to get away.
You were there and you're kind of jammed in with all these people and there's loud noise everywhere until three in the morning.
And like, you never had these moments where you could go.
to this quiet area and decompress,
where you could wander away from the crowd and be alone.
I mean, maybe I'm too much of an introvert,
so you're learning more, but that's true, you know.
And so, you know, we very consciously carry eunomonia
so that, yeah, sure, there's some really peak, high experience moments,
and there's comedy and there's art, and there's, like, fun stuff,
and there's, like, lectures with people, like, amped up.
But there's also, you know, the sound bathroom and the meditation class
and, you know, these moments where you can really,
get away and escape and I think, you know, we try to curate both. So I think that that's representative
of the human condition. I don't think anyone can be all hype all the time. At least I certainly can't be
and I think that's true with everyone else too. So yeah, I mean, I think it's a mixture of those things.
Yeah. Yeah, I think it's important to convey like you've said multiple times. It's a wellness
convention and it's a time to be well, to get well, to learn how to be well. And I think
that if people get that message conveyed to them more,
and they don't feel like it's just this big auditorium
of people trying to hawk them and sell them the whole time.
I love the brands.
I love going and talking to them and seeing new things,
but I also sometimes it can be a little too much,
and it seems like it's more of a marketplace
than an actual place to go to learn
and to get yourself better,
to learn how to heal yourself
and different concepts and ideology.
that people have. And I think that that seems to me to be one of the main goals of you,
Demone, and that's what I would like to ask you. What is your goal with this? I mean, why?
Why do you do this and put so much of your time and effort into it? What do you ultimately
want to accomplish here? Yeah, a few different things. One thing for sure is that, I mean,
like every American, and then this is where I do align with the Maha movement.
for lack of a better word, is like, like every American, I've just been watching the rise of, you know, obesity and the resulting diseases, you know, diabetes and you can go down the list. And I've been watching this happen in my lifetime very much because it's actually, I mean, I'm 55. And, you know, when I was a kid, if you look around at the statistics, I think obesity was at about 16 or maybe 20 percent, something like that. And now it's at 41 percent, or at least was right before the Antenotisemps, which is a pharmaceutical solution.
Again, I'm not actually even critical, but I'm just saying it's a pharmaceutical institute to a
problem that was very clearly, you know, the result of some sort of external factors.
Human biology didn't suddenly change from 1970 to 1990.
So obviously something changed, you know, in life, in the diet or in our exercise, in our lifestyle,
there's many, many.
So, you know, I want to be part of the solution to that.
That's absolutely.
But then you get into the how.
And, you know, there's a lot of people that have, you know, I think a lot of
public health experts that kind of have thrown their hands up. And one of the reason they throw their hands up and say,
well, as a step is because of godsend is because, as an example, you know, they've tried so many
different interventions to get people to eat better, to get people to lose weight. And guess what?
It doesn't work. One can have a million, you know, there are a million reasons why it doesn't work.
But one thing that I actually firmly believe does work is, you know, empowering individuals to, you know,
and by that word, empowering is the key word. It's empowering individuals. And that's like,
it starts with knowledge and it starts with community.
There's two things. Like you have to know what you want to change. And then you need to be in a supportive
community of people that actually support that change. And it's very hard to do alone. There's a million
studies that show that. So, so the question, so for me, I'm trying to address both. It's like,
okay, we're gathering a wide range of diverse experts. They don't all even agree with each other,
but they are people who, you know, have strong voices and some of whom will definitely resonate
with you as an individual, some of whom will have practices that will be helpful to you. Then we're
bringing together people who are in themselves, you know, kind supportive people, you're going to make
relationships, you're going to have friendships, you're going to find that buddy to go running with or
whatever it is. And, you know, those are the little steps that people take, I think, to affect real
change in their lives. And, you know, I think that that's where a lot of the solution lies. I also think
we need reform of big food. And I also think we need to, you know, exercise more as a country and, like,
I think there's many things that are part of the solution, but I guess one small part of the solution for me is empowering individuals to feel like they can make a difference and they can actually make a change in their health and have positive outcomes.
And then to do that in the context of a community, which is supportive and shares those goals. And I think that's what really makes these good habits stick. So I guess, you know, that's sort of what I'm hoping to achieve here.
So who would you say that eudamonia is for?
Like, is there a, because some people, they get, they get scared when they hear the word biohacking or even wellness.
I think that it gets in people's heads and they think maybe it's not for them.
Who is this for?
Well, anyone who's alive?
I like, I just think teasing, you're still alive.
If you're still alive, it's pretty good for you.
No, I mean, I honestly think that this is the thing.
We're not a biohacking conference.
We're not a conventional medicine conference.
We're not, you know, a OG wellness conference.
What we really are is I am trying to find practices and protocols and tools that work.
And not every tool and not every protocol is going to work for every person.
We're bioindividual.
We all have different things that resonate with our bodies and our, I mean, there's so many different factors.
right? There's there's habits that might be easy for you to adopt that are very hard for me to
adopt. I mean, there's so many different factors that go into this. And so the way I think to get
people to find things that work is for them to be exposed to a lot of different options,
all of which will fall on the spectrum of generally being good for your health or your mental health
or for weight loss or for whatever condition is that you're trying to address. And so, you know,
I think that's, that's how I see it. Anyway. So what I find
you know, being particularly here.
And one of the things is the speakers that you have and the amount of information,
a lot of these people, you know, they charge a lot to speak and to do.
And, you know, they have courses that you have to pay for.
And when you go to these things, you're getting all of that information in a large setting
there.
I mean, that's just part of what you're doing.
It's free of charge, it's the ability to learn.
But also the groups of people to engage with one another once it's over to go,
Did you hear that?
Or you know what I mean?
Like what I found when I was there and the lines they went chat.
Yeah.
To the event.
Yeah.
Yeah.
Yeah.
Yeah.
You build all of that and you build more of a community.
And when I say that, I mean, it's like this ability for people to find common ground.
Like we're working together on our health.
And it almost, it alleviates some of the everyday friction that has been put out there so often.
And when you start talking about.
wow, this diet concept or wow, you know, this concept that Huberman threw out or, you know,
there's a lot of neuroscience things I'd never heard about. And even last year, you and I joked like
the whole GLP one debate. Yeah, I got a little fiery, but you know what? I actually learned
a ton in that moment and I paid more attention because it was so fiery. So, you know,
hearing these like even disagreements and being able to hear both sides and then it kind of makes
you think wow you know i thought one thing maybe i should go look at what so-and-so said and and
take a different look and it gives you the ability to have different perspectives from people that
are considered geniuses and professionals and what they're doing yeah well that's another fan
didn't really touch on you know before but i i mean i guess the larger picture of why
American health doesn't improve one other belief I have is that it's also because the same reason
a lot of things are not improving unrelated to health in America, which is that we are
paralyzed by tribalism in this country, left and right. And I think that, you know, if you could
step back from the tribal belonging, and of course, it's extremely human and natural to want
to belong to our tribe, we'd all, you know, we wouldn't have made it out of the Stone Age if we
didn't have tribes as a species. So it's not, it's not to knock that, but it's to say where,
where that becomes so, uh, so ideologically charged that you're no longer able to consider
good ideas from the other side. Uh, you know, I think that's really to the detriment of everyone.
And so, you know, I've watched that happen to some degree in health as well. And it's honestly
a trend that I really hope that eunonia can play some role in reversing. We,
human health is perhaps the one thing that is, you know, truly shared in common for everyone
who is still indeed alive and, you know, in the need to preserve that experience and to make life
as meaningful and as rich and as long as possible. And so there should be no politics to it,
but obviously there is and there's an incredible amount. And, you know, that's just because we're
human. And so the question is, can we have meaningful discussions and take good ideas from people
we don't otherwise agree with because there are lots of good ideas in Maha and there are lots of
reasons why you might criticize Maha. And like the point is like both can be true and we can have a
dialogue and see if we can agree on the things that we hold in common and move the country forward
that way. And so I hope that I hope that there's some small element to which eunomonia plays a positive
role in that as well, which is I just kind of keeling some of the divisions of society in general.
I'm not a fan of what's going on in the country in general.
I mean, just that I feel that, you know, it's very difficult to see progress happen
because usually there's just massive resistance by tribe on any issue you can pick in this country.
And it's just like you can't find a middle ground and move forward.
And that to me is very disappointing.
So hopefully, hopefully there can be some positive outcome from from this as well.
I could not agree with you more.
And look, real health, real wellness doesn't have a problem.
political side. You know, and I think that it is so important to leave that trash at the door and just
realize that we all need each other to stay healthy, to help each other to learn from each other.
It's a constant group effort. Dude, I got some beliefs about some things just like you do,
and you might have completely different ones, and I could care less because I care about you,
like what you have in your heart, what you're teaching, what you're conveying, and what your mission is.
and if you got a great mission, I can get on board.
You know what I mean?
We don't have to have, you know, the same basketball team or the same like of foods.
I don't give a shit.
I care about you.
Yeah, totally.
Well, I think that's really the, I mean, and that's the point of the in-person gathering, right?
Like, I think that it's easy over the internet to sling hate around over text message or whatever it is
because it's like it's faceless and it's anonymous and you don't hear the human story behind the person.
You don't know what's motivating them.
Why are they angry and upset?
Why are they triggered by what I just said?
You don't know any of that.
And context matters and human interaction matters.
And again, that's why, like, we've always resisted this being, you know, streamed or a virtual version.
Like, we don't want that.
It's not because we're trying to extract money from people.
It's actually, would be probably profitable to put it online.
It's actually, yeah, it's actually just that I don't think you get the value.
And the value is not just the ideas and the information.
The value is the interaction.
and you don't have that in the online version.
And you know, it's, it's, it's everything.
When you see somebody talking in person,
you really feel what they're saying there.
And, and you have that experience live.
It hits way different because you can really feel what they're saying,
what they're conveying.
And it's just more engaging and real.
I mean, not that it's, I mean, this is great.
What we're like what we're doing here,
we got to do what we got to do.
But when you got that amount of people together with those,
kind of speakers making that kind of impact, man, that stuff resonates forever.
And that's what's so important about these conferences and what you're doing and the speakers
and the groups because it just brings all of that together that we're missing.
And I think that that's part of what is important about this.
It's just a whole combination of everything.
And, you know, I think that you really put that together.
Well, now, why Palm Beach?
What is the, because I find it, you know,
I think I know why, but you tell us why.
Yeah.
Well, I mean, it's a mixture of things.
There's a little bit of luck, which I suppose, or just happenstance, which is that I had long had a relationship with the good folks who run Discover the Palm Beach's, which is the tourism group for Palm Beach County.
And, you know, their mission is to basically drive really interesting, cool events to and that attract visitorship to the county.
And I've had a good relationship with them going all the way back to my wanderless days.
And they were always very interested in collaborating on a health and wellness event.
So that was part of it.
But, you know, once I arrived there, I would say that, you know, I used to go to South by Southwest and Austin long time ago.
I'd go to, you know, Jazz Fest and Nola.
And I've sort of been to these kind of events that you could think of as takeovers of a city, for lack of a better word.
I mean, South by Stuff really just takes over downtown Austin.
and obviously Jazz Fest does the same in New Orleans.
And it's really interesting because you can see, first of all, how transformation they are,
but also there's this sense of like what's the city like before and after.
And I've been feeling like there's a change of foot in West Palm Beach,
which is sort of hard to describe, but there's a energy.
There's a whole youth culture of people who are very passionate about health and wellness.
There's a whole entrepreneurial culture coming in.
There's related and a lot of big money.
you know, developers and or, you know, hedge funds on the other side of it thing who have come
and made it, their headquarters. And there's this weird thing about the city, which is that it's got
all these empty lots and all these areas that are still not built like the rest of Florida,
which is like, you know, just building, building, building everywhere you go. And there's this
sense that it's sort of like waiting to happen. There's an energy to it. And I really do feel like
you know, it's a, as a town and a community, West Palm Beach is going to grow into a really,
you know, special place over the next 10 or 20 years. And there's a lot of people who have a very,
very, you know, large vested interest in seeing that happen. And I think, you know, other things,
super interesting. Cleveland clinics moving there is obviously all the major, you know, hospitals and
sort of traditional medicine, you know, purveyors are opening there. And they're,
there's a huge culture on that side growing too. So I think I think just over time, West Palm Beach
is going to become quite an interesting place. And, you know, for us being a relatively blank canvas,
I think it allows us to grow into the downtown area. One of the visions I have for the event
long term is that not that it's just at the current location, but that it begins to, you know,
almost south by southwest style become like a wellness takeover for lack of a better word for the
entire city. And the whole downtown area has tons of open area and outdoor areas and other
hotels and other things going on where you could expand the footprint. So that's where we would
like to also go and sort of create this palpable sense that you've walked into Wellness Mecca
and you are here for a week and this is what you're here to do. And I think that again, you know,
just expanding the power of community by bringing more community together. That's a lot of the goal
there. So final thing is, you know, the airport is six minutes.
from the door. The bright line train stops and you can walk to the convention center in five minutes. And that's connecting, you know, Miami and Fort Lauderdale and Orlando to West Palm Beach. So there's like all these other little, you know, technical reasons why it's great. So yeah, I can go on. But I think it's a great home for us and I'm excited to grow there. Well, I can tell you right now, I'm not complaining about going to Palm Beach in November. I don't.
There's no way. Hell I'm complaining about that. Yeah. Oh, it's not bad either. No, it's, it's really, uh, it's really, uh,
a tranquil area. It's very beautiful. It's not too wild or crazy. It's not like overpopulated.
It's a, it's, and I just asked because I find it to be, I don't know, man, it's just a really
comforting area too. It feels like it fits the mold perfectly. Like it just kind of aligns. And I
feel like that that's part of what makes it such a cool event is it's just everything comes together.
And it's, uh, it's an impactful part of, uh, you know, every year now. And I, and I,
And I hope it continues, and I want to continue to help you.
I want to talk to you about the speakers that you've put together for this,
because last year was very impressive.
And I was newer, yeah, newer to the scene.
And I comprehend now what I experienced last year.
But this year is even bigger.
Now, let's talk about a couple things.
And one is kind of the selection process.
And then I'll expound upon that.
But let's talk about the selection process first.
and then we'll kind of get into the difficulty of getting all of these people to come together.
I guess here at first is an opportunity to win points with my wife by saying how amazing she is,
because she is pretty amazing. She has, she is the lead programmer of the American.
I get involved in some, some capacity in some ways. And we also bring some talent in through our partners and our,
and our sponsors. So there's a sort of mix of ways we'll come in.
but I would say probably 85 or 90% are, you know, we reach out to them and, you know,
basically pitch them on why we believe they should be speaking at eudamonia.
And so that's, you know, it's in our forum.
And particularly last year when no one had heard of us, you know, I think it was, it was a lot of work.
I put a lot of work into it.
I put an incredible amount of work into it.
And we're talking about, you know, it's like hundreds of phone calls, outreach, letters,
you know, connections.
Oh, you know, rich roll, great.
Can I talk to your friend who knows.
patrol and, you know, we just sort of go through the, grow through the network to get there.
But, you know, that's the connections in sort of building trust to get these folks to be
willing to come. And then I'd say, beyond that, it's like, then there's a whole separate
set of, like, the programming itself, like, what are they speaking about? What are we, you know,
asking you hear him to speak about? And what, you know, when you have somebody who's like a
celebrity, like Hallie Berry, why is she there and what, what is, how is her voice relevant and
and interesting to people in the health and wellness context. So, you know, that is another whole
massive thing. We have a team of a green end and a couple other people, but really it was
Karina and her colleague, Emily, who put a lot of that stuff together. And then, of course,
we solicit feedback from the talent. So it's a multi-step process. There's the booking process.
There's the programming process. You know, this year, I would say we were at least, you know,
when we would reach out, most people at least would have heard of Edomone at this point. So that
makes it a little bit easier than being literally a random event in West Palm Beach. But still,
you know, obviously everybody, all these people are really busy. And the question is like,
why do they want to be here? And, you know, I think what we're hoping to do is really, you know,
I think the key thing is in contrast. And I don't, there's, I have no bad things to say about any
wellness conference. And I think they're all performing an important role. But I mean, one of the
things we've tried very hard to do is to make sure that we represent integrity on our stages. We do have
three stages where we allow commercial talks and product pitches, which I think, by the way,
are very valuable and very informative, but we do that on three stages. All the other stages,
you know, we're asking people to present information. I don't care if you're connected to a brand.
That's great, but you need to be presenting pure information, not sales pitches. And that's always
a gray line. And I know everyone walks up, but if you kind of take a step back, a lot of conferences
depend, you know, for getting their talent on the talent's ability to pitch their products.
And that's how this works in a lot of ways. And so, you know, we pay our talent and we do that
because we also want to ensure that we have the ability to say, yeah, we're paying you,
and we're going to cover your costs. We're going to put you up. But you're going to present as an
expert, not as a representative out there to sell a product. And so I do think that makes a difference.
And I think that over time, people will respect that.
And, you know, that's always a lofty goal.
Obviously, at any given moment, you know, somebody might break the rules and, you know,
our only recourse is really to not invite them back.
But, I mean, I think over time, the goal is to establish that, you know, we're not here,
at least with our, the vast majority of our stages, you know, you're not going there to be
sold to.
You're going there to be overly informed.
And also to interact, like Q&A is really important and answering questions from
the audience because, you know, it shouldn't be a one way deposit of information. We're trying to
really create a dialogue also between attendee and speaker. And that was music to my ears and that's
what I wanted to get out of you was how that whole process went because there is nothing
more like bothersome and irritating when these people will get up there. And instead of
helping people and conveying the information that they're blessed to have, they just want to go up
there and do everything to point right back to what they're selling. I mean, you can do that on
ads on Instagram. That's what social media is for, man. That's not what the stage at a convention is
for. Yeah, I agree. I mean, I also think that, you know, listen, I mean, it's very interesting
this whole conversation between, you know, commerce and integrity and science and products and
health and longest products. Because, I mean, the vast majority of the people who are selling a supplement
or whatever, they really believe that the supplements helping people. So it's not like, I don't think
there's many, I actually don't believe there are many charlatans, like true people who know they're
selling snake oil and do it anyway. Like, I don't think that's the problem. I think the problem is that
there's a more subtle thing. And it's the same subtle thing that often gets, you know, big pharma gets
critiqued for it. It's like we talked about this once, but I think it's worth just raising again.
It's just that, you know, people say, oh, well, you know, big pharma's incentives to, you know,
treat, you know, conditions that are chronic and therefore you take a drug for life and they're not there to
cure you, they're there to get you to take the drug forever to maintain a condition with
that curing you. And I think that's all true. And then they're financing studies and which
studies are they finance. Well, they finance the ones where the most lucrative drugs can be
happen. In other words, chronic conditions and their incentive is to keep you on this treadmill.
Okay, fine. That's actually a valid criticism. But now apply that same logic to the wellness
influencer standing on your stage, you know, talking about a supplement that, oh, wait, you have
to take it every day forever to maintain the benefits of the supplement. And, you know, when you look at it,
it's actually in the same category. And again, I don't think either of those groups are necessarily
acting maliciously or in bad for bad faith or bad motives. All both of them, I believe actually
fundamentally the vast majority of people involved in both big pharma and in the wellness industry
want to help people and want to make them healthier and make them live better lives. But there is an
incentive for certain kinds of behavior. And I think that that incentive, we just have to be aware
and recognize it. And, and, you know, if we're aware of it, we're recognizing it. Maybe there's a little
bit of skepticism that we all have to apply to all claims in both wellness and in dimensional
medicine, at least with respect to products that are being sold to you. You know, I think that's good
and that's healthy. And we should have that skepticism. But anyway, I guess I don't want to create it.
Like I just, this is where I sort of depart.
I try to be very non-conspiratorial in my thinking.
And I just don't, I don't believe that there's a large conspiracy against this, but I do believe
the incentives are set so that it skews towards sort of non-optimal outcomes sometimes.
But I want to be aware of that in wellness too, because I'm probably seen more as a member
of the wellness industry than I am is seen as obviously the member of the, you know, conventional
medicine, you know, industry or certainly big pharma.
And, you know, I think it's really important that we behave.
with integrity and that we represent, you know, the best evidence, uh, you know, evidence based
claims that are made for the, the, the products that we're recommending to people.
Well, if I want an infomercial, man, I'm going to stay up until three or four in the
morning and wait and watch it then. I don't want to do it at a convention. I want, you know what I mean?
Like I want. Yeah. And go to those particular things to really dial in knowledge and things I'm
missing and piece it together. And, you know, it's, it's one thing, though, if you get
somebody up there that's, you know, explaining their whole life's work and that's why I
developed this product and leaves it at that. Okay, cool. That's good because then I know, you know,
but leave it at the door and focus on what's needed because you, like I said, you've got your
social media, you've got every, you've got platforms everywhere to sell things. All of these people
are big names. I mean, your lineup, I mean, Holly Berry alone, that's a huge deal and score.
And what I like about that, it's not so much the celebrity name. It's the fact that somebody that
is well known is taking the time to come here and speak on health and wellness. That's what I'm
excited. It's the person. You know, it's the voice. Yeah, it's like, I mean, also there are,
you know, we've, it's funny. I used to do this at Wanderlust. We would, you know, when we would look
for our musical headliners, we were always looking for people that had a demonstrated interest in
health and wellness in some ways because that would align them. I mean, one classic example was
Moby who DJed our events a number of times, but the guy's, like, passionate about neuroscience.
He's a meditator.
He's a vegan.
He's, like, so deep in this stuff.
And he gave two lectures at Wonderless during the day, you know, talking to people about
veganism and one or another one where he talked about music and the effects of music on
the neurobiology of the brain.
I mean, really interesting stuff, right?
But that's Moby.
And then at Moby and Night is like on decks, you know, people jumping up and down.
And I think, and, and I think, you know, and I think, you know, and, and, and I think, you know,
In some ways, Hallie Berry is a good example of that in, as applies to speakers.
I mean, she's obviously a celebrity, but she's passionate about starting a whole company
on, you know, women's menopausal and postmenopausal health and hormonal health.
And she's become an expert in that.
She's partnering, you know, with a number of companies to really educate, you know,
people on menopause and how to live through it in a better way.
Excuse me.
I had to, I realized that my phone is not on.
silent, sorry for ruining that, but...
No, you're fine. Anyway,
so that is, you know,
I think, let me just
cancel this. Yeah, so
I mean, you know, that's really the goal is to find
people who are
to find people who
have, you know, a personal,
if you're a celebrity, your honor's stage
is not because you're a celebrity,
you're on your stage because you're a celebrity with something
really important to convey. And so,
you know, in Halley's case, that's clear.
She's a passionate advocate for
for, you know, hormonal therapy and educator on menopause.
I think, you know, we've looked at a lot of other people that I don't want to disclose now,
but, I mean, there's a lot of conversations with, you know, professional athletes
and other folks who have a story to tell.
And maybe that's a recovery from injury or maybe that's a, you know,
maybe that's they've managed to extend their career for longer than anyone else has in history
because of certain, you know, wellness optimizations or diet or other things.
I mean, there's so many interesting stories to mine from people who are celebrities, but who have achieved something specific in health and wellness.
And so as time goes on, we're hoping to bring more of those voices into the event.
And I think that's important in, you know, I personally have always been more on the side of the fitness side, the nutrition side, and more recently, because I had partnered with timeline for now for a year because of my desire to learn about the cellular side of things and the mitochondria side.
So that's been my area.
But recently, I've really started to focus on the neuroscience and the neuroscience,
the mind-body connection.
And that's actually, I'm coming with Dr. Dave Rabin to the conference there.
I'm working with them.
And, well, I mean, he's my new partner now for many years.
So, I mean, I'm vested in neuroscience.
My whole thing now is putting that, piecing it together.
I went and enrolled in Arizona State to study neuroscience.
But my point is that these places, we are able to,
learn the connection and put it together at a conference like yours. And that is so important
because there's so many facets and areas of wellness that I think people lose sight of. I mean,
even myself that's been doing this for 20 years that I, so called expert, not really because I never,
you're only, the only way that I find myself to be an expert is because I understand what I don't
know. And I surround myself with the people that do. And that's what makes me an expert. And that's what
makes me an expert because I'm smart enough to know that. And I pray that people do that and that's
why they come to these because you have the ability to learn from so many of the best and brightest
people around the world. And if you come in there with that mindset, I mean, it's like limitless
on what you could obtain from a conference like this with the people that you've put together.
And so I want to convey that to people that this, this time, it's, yes, it's supposed to be
fun and you're supposed to talk and network, but you're supposed to like come here to really
piece your life together, right? Yeah. Well, I mean, I think one of the great things about the event is that,
you know, the talent tend to, I call them talent, to speakers, whatever you want to call it. Like,
they tend to be very, very accessible because it's, again, that group, there's a vibe in the audience
and there's a vibe in the air where you know that people are, you know, they're not going to mob you
and they're not going to be disrespectful and they're going to come up and ask you, you know,
interesting and meaningful questions about, you know, what you recommend and what you have learned as
expert in XYC field. And so, you know, what you see is a crazy amount of, you know,
conversation in the halls at the event. And I love that part. You know, it's like casually you're
having dinner and oh, there's, you know, whatever, a doctor sitting next to you that was speaking
earlier on some topic. It's Chris Palmer right there and you ask him a question. And the point is that
that that type of interaction I think is really awesome. The other thing that I think is really cool is
that, you know, we do. We have, you know, we have master meditators and, you know,
you know, lifelong yoga teachers that are just in attendance.
We have tons of medical doctors who just come and attend.
They're not speakers.
But so at any given moment, you know, the attendee you're talking to might be, you know,
like as I said, they might be a meditation master, you know, Qigong master,
or they might be, you know, a medical doctor.
And you never know.
And so there's all of that, you know, sort of interchange of ideas and information that can
cross-pollinate, which I just think is super cool, honestly.
And I agree with what you said. I mean, I see myself in the same way. I'm a, you know, I'm a jack of all trades and a producer primarily of events. I'm not a medical expert. I pick up what I can learn from the people that are around me. And I think the key for me is to just know enough to know who the real experts are and be able to apply filters to make sure that we're bringing really quality people to the event. But yeah, that's, yeah, know your place, right?
always man that's it's the best that i could ever offer to somebody is to be as well-rounded
and versatile in your knowledge base as you possibly can and you can only do that by listening
and learning from the best in their specified fields and and then culminating it all together into
one and i think that's what's so important about these events is you actually have the ability
to do that and that's what you're providing we're honored to uh we're honored to have that many
people there. I think the next thing to do is to like figure out a little bit about we're trying to
think a little bit about how, even though we want you to only have access to the media if you were
there, we're trying to figure out how to maybe ingest, for instance, ingest all the videos and all
the transcripts into AI and make that a kind of searchable knowledge base that we can give to
attendees. You can't obviously attend every session while you're there because there's a lot going on at the
same time. And so it's a way to do that. So there's a lot of things we're thinking about like that too,
where it's sort of become a valuable tool for attendees to dive into after the event as well.
But yeah, no, I love that part too.
It's like sometimes my partner, my partner Jeff used to always say it's like talk about, you know,
the best moments happening in the spaces in between.
In other words, you spend all this time programming for your headliner and there's
humorous talks or, you know, wanderless days.
There's Moby's performance.
But it was actually the 15 minutes before Moby took the stage where,
the most meaningful interactions would sometimes take place. And I think that that's very much the case here.
That's my only criticism, man, as I was trying to go through and schedule everything. And I'm like,
okay, cool, lock that in and I go, oh, shit. Like, wait, wait a minute. Like, what am I going to do here?
How are I going to go to vote? That's the only problem I had is I ran into that a couple of times.
So that would be, that would be nice. Because I understand your hesitation about just throwing it out
to the public. So I do, I see both sides of it. But it would be awesome if like we had the
capability when we were there to see what we miss too. But you know, you could think we're going to
all, you know, so my my my head of content, Rob, of course, I was just absolutely passionate about
finding an AI solution. We're we're recording this year. We're really recording every single talk and
like sure least audio, but probably with video and we'll be able to ingest that into some system,
I think, too, a lot for people to, you know, query. Our hope is that it's actually like a
queryable AI product, like where basically all that gets ingested. And then maybe the AI
pulls from additional sources related to the speakers, but you end up with something that's actually
fairly comprehensive. So that would be really cool. And it's fun to play around some of these
new technology tools. Well, I know we're getting low on time. Why don't you do this?
Why don't you kind of give a short little rundown of what people can expect when they come,
like just an idea of what the day is going to look like there? Yeah, sure. It is kind of hard to
imagine sometimes I think our website doesn't do the best job, but it's a it's a complicated thing. I mean,
I always think of it in the arc of a day. So, you know, what happens is you wake up at the morning.
Maybe there's like a sunrise meditation or a beach run you drop into. There's usually two or three
other fitness or movement or mindfulness experiences you can drop into in the morning. So it'd be
everything from like Phil Daru doing some ass kicking, sweaty, you know, bodyway resistance class.
or something intense cardio. We have like trampoline, you know, like a trampoline at fitness
routine this year. We've got aerial yoga. We've got all sorts of different things. And so the idea is
to kind of wake up, you know, engage in some mindfulness, engage in some either workout or at least
movement. And then, you know, somewhere around 11 o'clock the day begins. There's, you know,
the 11 a.m. through basically 5 p.m. There's just an incredibly wide range of talks and lectures you
can drop into. But there's a lot more experiential things as well in those time periods. So,
you know, throughout the day, we have these kind of chill out zones where there's like,
you know, quadraphonic surround, you know, sound bath experiences. There's also, you know,
treatments throughout the day. We've got hyperbaric chambers. We've got full body MRI scans on site.
We've got red light therapy. We've got a whole contrast therapy set up with a 30 person sauna
and 30 persons, you know, cold plunging. All of this stuff you can drop in throughout the
any time you need to take a break. But in between all that, there's lectures going on. And then,
last but not least, there's the expo itself. So at the center of the event, we've got 120 brands
exhibiting. It's almost twice the sizes last year. Top names and health and wellness across,
you know, supplements technology, you know, wearable tech, everything is there. You can go interact
with this brands. There's a lot of free samples. There's a lot of experts at the booths. You can interact
with the thing. There's three stages in there as well for, for even for our, you know, our cheapest, like
$70 ticket. So there's just a crazy amount to do. And then you get to the evenings and we have some
after-party events. We've got some nighttime dance parties. We've got, you know, some dinners going on.
And then, or you can just go out in a small group, people you met and have a great dinner in
West Palm Beach where there's amazing restaurants right around the corner. So that's more or less
the gist of a day. And then you get to repeat that two days and think how lucky you are. So it's a good,
it's a good time.
I love it.
I mean, it's just, I can't say enough about the experience last year.
And I can see the reason for high expectation this year and moving forward.
And I have really enjoyed talking with you about this and meeting you in general.
I mean, you went from the guy that I just like saw at my first convention last year.
Who's this dude throwing it on to now I get to know you.
And like, it's a real pleasure man to see like what goes into it.
Your reasoning.
and to meet somebody with such good intention,
I really want to spotlight that to people,
like what goes on behind and why you do it
and the drive and the event itself.
And I'm just honored to be a part of it
and to be there and really thankful
that we have people like you that do this.
So, I mean, more than anything,
it's just a big thank you for me
and everybody out there.
Wow, thank you, Dylan.
I really appreciate it and appreciate you taking your time.
And, of course, you were out there building
quite a large platform, also advancing these ideas.
So you should give yourself a little,
on the back too. It's really important for people to be spreading a word about good health.
Simply God's work, brother, which is what we're doing here, and that's all I can do.
But, you know, I do want to encourage everybody, get yourself down to Palm Beach and experience
this because it is literally a one of a kind. I go to several during the year, and this is far
different than other ones I've been to. And that's why I wanted to get Sean on here,
because I've never done this with any other person that puts on any convention, because this one
sticks out for a reason. So I've got a code for people if you want to try to get a little discount
and make it easier for you to get down there. Thank you, Sean. It is Jameli 10 that will save you
on a ticket. So make sure that you take advantage of that. Sean, is there any place else that
people can kind of follow along with eudamonia with things that are going on? Tell them where to go.
Yeah. Well, our website's eudemonia.net, which luckily you'll not have to spell because it'll be
in the show notes somewhere. And we have, we of course have an Instagram and I'm pretty active on
LinkedIn. So if you want to reach out, I'm pretty good at actually responding. I'm not much of a
social media guy, but I like the one-on-one conversation. So anyone wants to reach out. You'll find me
that. Awesome. Well, like I said, I will be there with Dr. Dave Rabin. We will be there several days.
So if anybody wants to come and say hello, I would love to meet people as well. And I will be there,
Sean supporting you every second I can. And I am
gratefully looking forward to seeing you in person and getting to
experience this. So again, God bless and thank you, brother. It's
truly appreciated. So that wraps up another one, everybody. Get down
to West Palm Beach, Eudemonia, November 13th through
16th. My Code is Jameli 10. Get yourself a ticket.
And stay tuned for plenty more to come. Dylan Jameli and Sean
Hess signing on.
Thank you.
