THE ED MYLETT SHOW - Amanda Cerny - Dominating Instagram

Episode Date: May 22, 2018

Amanda Cerny is a highly successful actress and social media influencer. With more than 35 million followers across YouTube, Facebook and Instagram, she has emerged as one of the top five most viewed Instagram story accounts in the world. She has acted in films with Millennial Films, Lakeshore, Paramount, Universal, Comedy Central and NBC. She has also directed, written and produced more than 3,000 comedic skits and music videos featuring actors, top chart musicians, and the most influential personalities online gathering millions of views per video. Amanda currently has over 20 million Instagram followers, gains a million followers per month, and her stories are among the top 5 most viewed on Instagram. Her YouTube channel is one of the top 10 in the world. She has also worked as a model, fitness guru and philanthropist with previous and ongoing relief efforts in Haiti and Puerto Rico. Amanda helped raise over $100,000 to provide for disaster relief after Hurricane Irma.

This is the Edmila Show. Complete, lead and win. Welcome back to Max Out with Ed Mylett. Fired up about today's program because of this lady to my left who is, she is one of the most influential people in the world on social media which makes you one of the most influential people in the world ironically so that's awesome so this is a man to cerney everybody thank you for being here no of course it's gonna be a gem we're in the

gym we're in elevator studios in Hollywood my friend Dan Fleischman allowed us to be here today to take advantage of this space so we're grateful to him as well. So fired up, I got a lot of wanna ask you. And a lot of people wanna know more about you too. So. I love that. I'm ready.

Alright, let's do this. Yeah, let's get into it. So it may not know just a couple things. This is like bananas numbers, right? But you're talking about a person who has 20 million plus followers on Instagram, shoot her back up account has more followers than I have right

Several million people on YouTube about 35 million people engage with you somehow her stories on Instagram Are like in the top five most watch stories on the planet on Instagram, which is just unbelievable, right? And so she's highly sought after person and I think a lot of people out there want to know more about you that are fans of yours. She's also, by the way, one of the great actresses out here in the Hollywood area too, that we're going to talk about those parts of your career too, but a lot of you want to know more about you. And I think the other part of this,

people would like to know how to build some type of a following too on social media too, from the business space. So we're going to go both angles. So you went to Florida or Florida State? No, I went to Florida State, but before that, I went to UCF. You did, okay. And in Florida, there's this thing called dual enrollment.

So it's where you can take college courses while you're in high school. And then you get high school credit and college credit. And it's free. That's nice. So I'm like, alright, get me in that for my junior and senior year. So when I went to school, I basically had my AA degree. You did? Already, okay. And then Orlando was closer, so I went to UCF for a year

and I was like, I didn't have the college vibe. So then I transferred to Florida State. You did. And where did Florida State is this what you wanted to do? Did you want to be an actress back then too? And influencer on social media? Like, what did you think you were going to be doing? I didn't even know social media was the thing.

Like college, no. I mean, I think we used my space. Yeah. Still, like, at that time, and then Facebook was starting, and then people were using that more, but just to talk to friends and stuff. So, but when I was going to school, I wanted to do international business.

So. Interesting. Yeah, my mom, I had this weird dream of being in the CIA. So. Yeah, I agree. Interesting. Yeah my mom I had this weird dream of being in the CIA so yeah yeah yeah and so like school wasn't too difficult for me it was mostly partying at Florida State like it entertained me. A lot of people relate to that. Yeah so is college life. Were you like in drama or theater like were you going to be an actress then? No. You're kidding me. No. I mean I always had fun, you know, putting on shows and stuff or like my with my sisters and my family but it was never like a career goal for me.

Are you serious? Yeah. Because I now I'm a lot older than you. You can't tell from looking at us but I am. And so let me tell you who you remind me of. Because I think your social media stuff is brilliant, right? And we're gonna talk about that. But also, I just believe you're a really gifted performer, like a really gifted actress. And who you remind me of, and then this is even older than me. But do you know who Lucy O'Ball is?

Yes, yeah. Okay. Do you ever heard that before? Yes. Okay, because I love Lucy. Like I'd watch the re-when I was a kid, it was already an old show, but she was amazing. And she was this beautiful woman who was like

totally self deprecating and like totally hilarious. And I think some of the most interesting compelling people in life are people who show up totally differently than you think they're going to. Yeah. Right. And so I can't really think of someone else who's got like real beauty, obviously, but such like freaking hilarious person too, right? So that's who you remind me of. I appreciate that.

That's a good compliment. It's really true. And so, and we're going to talk about some of your acting ambitions and all the success you've already had doing that too. But, so you get out of college eventually. How does people want to know this? Because a lot of people watching this want to start careers with their entrepreneurial or their somehow engaged in social media.

And it's probably going to show up differently than you think it's going to. Your life shows up differently than you think it's going to. Sure, you can't map it out completely. You can't. So you never mapped this part of it out, right? How this whole phenomenon of you begin and happen? So I was at college at Florida State.

And like I said, I had a lot of free time because courses like everything, you know, it only takes so much time. And I was on social media and one of my friends messaged me and they're like, oh you should submit for playmate for playboy and I was like, no, yeah, why would I do that? And then the girl's next door was on at the time. And this was never in like, you you know my dreams or whatever was just so spontaneous. And then I was like oh well, there was Marilyn Monroe, you know Cindy, like so many actresses have done it and everything and have done the covers. So I was like oh it's cool,

like I'll just send in bikini photos, they're not gonna respond or say anything. And the next day they responded and they were like we want to fly you out to California. The next day. Yeah, the next day. And I was like, OK, like, sure. But also, at the time, I had to pay for everything on my own, like, growing up like my car, my college, my phone, any vacations, or whatever I wanted to do.

So I'm like a free trip to California. What? So I was like, okay, sure. And then they flew me out in October and I flew out and shot my attest shoe. And it was my first time ever posing nude for a center fold. What was I like? What was I like? It was actually super comfortable.

Like I came to LA, I got picked up by a limo, which I thought was super cool. And then they brought me to the mansion. And then I, yeah, I had it, but I wasn't prepared at all. I'm like, I didn't, you know, it's just so random. Right. And then I go to the mansion and then I'm wearing like, no makeup, like the worst dress ever,

because I don't know why it's like a hand-me-down dress for my sister or something. And then I go in and I um they have me going to the kitchen you're like you have to meet half now I'm like oh now oh my god and then um he comes down and then he's like hi I'm Hugh Heffner so nice to me and he was the nicest like biggest gentleman ever and then I just met him for that second and he went back upstairs and then I went to the guest house and then I just met him for that second and he went back upstairs and then I went to the guest house and then I was just there for a week just doing my test shoot and I had access to like the whole mansion grounds like 24 hours chef. What a crazy, you're sitting like in college zone before it now you're like, what am I here? That's amazing. But it was amazing.

That's like 2011 issues, isn't it? Somewhere around there, what was it? It was 2010. 2010, okay. Okay. And it came out in 2011. Yeah. So I shot it when I was, because I was 19. Yep. At the time. And then, that's when I shot my test shoot.

And then they flew me back to Florida State. And I was back in Tile Housey. And I'm like, what just happened? I don't mind trip that must have been. Like I was back in life again. Yeah, for sure. It was crazy. And then, I was like, all right, but they're not going to choose me,

so I don't have to tell my mom or dad or anybody or anything. They didn't know yet. Yeah, I know. Because they trust me too, that I'm going to do things that I either believe in, or it's just like I think is amazing, and either a good experience, or something really cool. I didn't see it in a negative way at all,

because I thought it was empowering and it's beautiful and it's classic and timeless. So I was like, yeah, I'll do it. But then they called me and they were like, oh, you got centerfold for 2011. We're gonna publish it. You have to fly it back out here and do your centerfold shoot. And I'm like, how much does it pay?

Right, right. Again, and then they're like, oh, it's 25,000 for the centerfold. And for me at that time, I. Again, and then they're like, oh, it's 25,000 for the centerfold. And for me at that time, I'm like, Tour of money. Yeah, I was like, you know, I can buy a new car or something with that, or, you know, pay for my apartment. But then I had to tell my parents, and my dad was like,

well, if you want to be in the CIA. He's just going to see the CIA. Yeah, you're right. So I had to debate whether I wanted to. I was like, well, it's an opportunity and it landed in my lab and it's meant to be. So I'm just going to go for it. What a great lesson, by the way. Yeah.

No, it's true. Just do it if it feels good. Mm-hmm. Do it. And then either learn from your mistakes or, you know, it's going to be the greatest thing ever. That opens some door in your mind, then, too, then too like hey maybe I like being in front of the camera maybe this is something is that when that started literally?

Not for modeling but more for acting because like me going out there I just like saw the whole crew I like met so many people in LA even when I was there for that week. A lot of sketchy people and a lot of like legit people too at the same time. Yeah. And I went to a lot of really cool parties in LA. Yeah. I was there too. So this is awesome.

Yeah. But it's funny how things go full circle too because I was out there for Halloween. I met Paris Sultan and it was like her birthday or Halloween party or something. And I was like, all that's so cool. I get to meet Paris Sultan. And then now it's like I see her everywhere in LA. But and that was then like 2010 or 2018 now. But.

So you like, that was like, that's a major life turning point then. So that's shoot and that going out there and stepping into that door. Yeah, it's like, I think less than for everybody that's out there too, that are entrepreneurial or business. It's like, hey, when a door opens, if it feels like you just step into that door,

because there aren't probably many more coming. Right, like if you, if it feels like you need to step into that door because there aren't probably many more coming, right? Like if you don't do that, you don't step into that opportunity, you probably aren't the CIA either, right? Your whole life is probably completely different from this point, right? You gotta choose your path. And think about like that one decisions,

you've impacted like millions of people from that one decision. Do you ever get your head around that? I'm just curious, like, man, like I reach a lot of people with my stuff. Yeah, it's hard to wrap your mind around that, because, you know, you're in social media, I'm posting videos and I'm reading comments, so I'm able to see engagement and, you know, people's reactions to it, which is really cool.

But at the same time, it's like, I can't picture a room with that many people. It's hard to, like, you know, so it's like that makes me be a little bit more conscious of the content that I'm putting out. And I was gonna say you do that. Like I really respect that about you. Like I think your content is a little bit edgy and it's funny. It's actually hilarious. I was telling you, one of the videos that you have on twerking

I walked in my wife is literally crying, literally crying laughing, watching that video, right? And like, but you- The lack you have on twerking I walked in my wife is literally crying literally crying laughing watching that video right and like But you the lack of skill for twerking Oh, but it's like but I do I can tell when I watch your stuff because you could go in other direction with your stuff right because You are so attractive. You have all these other relationships It's like there seems to me like there's a consciousness that you have about what you're producing and who sees it and kind of what represents. That's probably true, right? And I have my responsibility, I think, too. I mean, anybody that has influence even for you, you know, you kind of want to put your best self forward. And at the same time, it's

a little bit different with comedy, too. It's like, I just want to make people laugh and smile and just like get out of the world for a second. It can be a dark place sometimes, but it's amazing to be able to make somebody smile. But at the same time it's like I want to promote things and that's why I love social media so much is that I'm able to do comedy, but I'm also able to promote like good causes or promote like positive mindsets or you know and make sub accounts for those certain things. That's why you're here because like I there's other influencers that been on my show right you're here because I do think that you've taken this platform like we'll talk about some of these things like some of the stuff you've done with orphans or your vegan stance and some

things like that like I love that you've used this platform for such cool stuff which we're gonna hopefully get into here so I want to tell you something about you that I think you're really gifted though. Like the, you know, people ask me all the time, how do you get bigger on social media? There's gonna be some strategy to tell about like the bottom line of it is your content has to be great for whatever your audience is.

And like your stuff is absolutely beautifully done and it's like you're so gifted and talented. Like I think your stuff is funnier and more entertaining than things I see on television right here. No, I do, it's like,'re so gifted and talented. Like I think your stuff is funnier and more entertaining than things I see on television regularly. No, I didn't know that, because I didn't know that much about you several months ago. Then he came on my radar screen and I'm like, wow, this lady's really,

because I think in six or eight or 10 minutes on a YouTube video, with not all of the, like, the laugh tracks and these other things that people use in television, you had to legitimately have good stuff. Yeah, and be entertaining every second, otherwise people leave. They leave, right?

And your stuff is like one after the other, so good and the stuff you do with your boyfriend too, it's Johannes. Yeah, Johannes. What's his last name, so he's? Bartol, Bartol. And everybody, obviously, that knows you, probably knows him, but he's using the word.

Yeah, and I butcher his name too. So that's why I feel sick. That's why I do say it. So let's talk social media. So that life turning event starts to happen. You obviously make a transition. Then you blow up on vine, then they link that out from under you, right?

So that platform goes away. So let's talk a little bit about what's made you successful in this space. So how much of it was you were lucky and it was timing? you successful in this space. So how much of it was you were lucky and it was timing? I would say there's also, it's a mix of everything. I would say it's luck, it's timing, it's hard work. You know, it's when everything, but that's, you know, when preparation meets opportunity. Yes. So it's like, you got to be, so I'm going to backtrack a little.

Yeah. So when I did the playmate thing, I was like, okay, I had six months left of college. I'm like, you know what, I'm just going to go for this and I moved down to Miami Beach and my whole family's in West Palm Beach. So I'm like, I'm so close to family. And then I went down there and I did live EDM event hosting. So in Miami, that's, if you go to Miami, there's very limited acting there. I think they just filmed ballers there and painting gain and I was in like the background scenes of that. But so when I was out there,

I was like taking acting classes and stuff and then I started to realize, I really need to be in LA if I wanted to do more acting. And I had really no social media following at this time, like none from being a playmate center full, like none from that that didn't help me there at all. And then I was like, you know, maybe I can use that as a stepping stone to really push my career, you know, into acting.

So then I moved out to Los Angeles, and I knew some people out there from being back and forth sometimes. That was gutsy though, you chased your dream. Yeah, yeah. Like most people don't do it, you chased your dream. You have to go where the opportunity is too. So it was an Miami unless I wanted to do music. I didn't. So, but then I moved to LA and then I was trying to get management and representation out

in LA and literally everybody was like, all right,, you're a playmate and that's what you are So we're just gonna focus them on like no, that was so spontaneous. It's not what I want to do I've done the most in that world that I could ever do and you know be proud of and From there I just want to build my career and do more and I the response was just always like no, or this is what you are. And I'm like, okay, this is impossible. Like I need to build a reel for myself and really show what I can do. And then I had some friends that did YouTube just meeting through different people.

And one of them was Jimmy Teatro. He does like a lot of bro comedy and he's an actor now as well. And he has his own Netflix show and everything. So he's killing it. But then I told Jimmy I was like, hey, you have your YouTube show. and he's an actor now as well and he has his own Netflix show and everything so he's killing it. But then I told Jimmy I was like, hey, you have your YouTube show. There's ever a moment where you need actors. I'm trying to build a reel. Got it. And then he was the one that told me, oh, well, there's this app called Vine that you can get on and it's really great because

you need to learn how to edit, you need to learn how to shoot and angles and all that stuff. So it's like a simple app. it's only six seconds long, but comedy is like a huge thing on there. It's like you're a funny person, you could do it. And I'm like, okay, I'll try. And then so I started using Vine and my first Vine's ever were the worst things in the world. Just because I didn't know how to, like what I was doing doing or anything about like filming. I relate to that with my stuff. Yeah. So then I just started studying, premier and editing and just like learning all that because I didn't have a budget for to pay people to do things.

And you know, I didn't have access to a whole team that nowadays I have more access to. So I started doing the vines and then there was my vines starting in more and more popular and I noticed I was getting on the top pages like the more I learned about it. And then I was like, okay, this is fun. Making content, I didn't know. I saw there being an opportunity there just because a lot more people were supporting me now. But not like, it was also a little bit of a battle on there also, because I was doing these vines,

and then some of the comments were super negative, and it kind of puts you down a little bit if you're not used to that. And it was like, blah, blah, blah, blah, and I was like, you know what? And I was getting those comments when I was wearing like, you know, a tank top or something like that. And I was like, all right, I'm not gonna wear any tank tops

anymore, I'm just gonna solely focus on the quality of my comedy and just cut that out from people's vocabulary. And I started doing more of that and gaining more respect for the comedy. And then at the same time, then I just started adding different sexy elements and anyway back in there because then a woman should be sexy, you shouldn't have to hide that. And at the same time, so I started growing on there

and started doing collaborations with other influencers. Influencers on there, who's my best friend now is this guy King Batch, he's hilarious and he's so mean. Yeah. And so we all just started doing collaborations like the top influencers on there and really built a community. So that was a big part of it Your growth was talk about two points. You made there want to hone in on them

So number one was the haters stuff. So a lot of people on social media Like I just feel like I get some of that too like how do you deal with that then and now like it's just it's just there Because you know that holds a lot of people back. Yeah, what starts to happen I think is that people start to try to only make content that they think other people will like, and then they've broken the golden rule which is being you. Don't you agree with that? Exactly. So, how do you deal with the haters stuff, or did or do?

I, um, first I would cry. No, really? Yeah, really? Did it really upset you? Well, there was only one time that I got, like, really emotional about it, because I'm by myself out in LA, like, all my family's back there, and I didn't really emotional about it because I'm by myself out in LA, like all my families back there. And I didn't really know a ton of people out here and then I'm just reading all these negative comments

and like, where's the mean? I'm just trying to do stuff. Right, right. And then, but then you get over it. And then after a while, like you see a bunch. And then I was like, you know, I'm just gonna reply and see what they say if I reply. So I replied, I'm so sorry you had such a hard day.

And I remember doing this and this was like in beginning of I and then the people were like, oh my God, I'm so sorry. I had no idea you're gonna see this. I had a hard day. I was just taking it out on you and blah, blah, blah. And it just went on and on. I'm like, the psychology of it is just people have a computer that they can hide behind and just say the worst things in the world to people and feel like

They're not even gonna see it or just get their anger out real quick And I tell you how amazing what you just said is just I want to jump in on something like that is totally true Because I've done this I don't respond anymore Yeah, but I'm like they do say to you like I didn't think you'd see it Yeah, it has it really almost has nothing to do with you It is honestly it has literally to do with the time your message found them. Isn't that crazy? But I didn't mean to interrupt you,

but I find the same exact thing. No, it's so true. And even after that, I just started ignoring it. And then the more I grew my fan base, the less I got of that and the more loyal people became and supportive. But also, and I got to a point where they were just sticking up for me and I didn't have to. To say here. So I'm like, yeah, that's great. but also, and I got to a point where they were just sticking up for me and I didn't have to anymore.

So I'm like, yeah, that's great. But then also just not replying to them is the best thing that you can do too. Totally agree, I stopped. Yeah, I totally agree. You gotta just stop. You know? Other people are noticing,

oh, they're getting attention for being mean. Let me be mean. You got it. Now, the other thing you've done that's, and we'll talk about Vine to YouTube in a sec, because it is interesting if you have a platform. I think sometimes, what if they yanked Instagram from me? Like am I a prepared on other platforms, right?

For you business people that are out there, but the other way that you just wanna touch on just critical points, the way I've grown my podcast, the way you grew your following, collaboration is so critical, isn't it? With doing well when collaborated with, but at any level you're at, maybe you can't go do this type of collaboration, but there are people in your space that are near your size or a little bit bigger that you

should be seeking out. Do you want to at least recommend this? That you collaborate with to help build each other's followings and the I guess the united energy of what you're producing together. True, no matter what the business is. Yeah, I would say that was the reason why so many of the viners were so successful is because they put aside like the idea of competition between each other and just collaborating more. So we all were like a cast with each other's videos and that's why we grew because even though my best friend was my best friend and

we're in a lot of videos together, his content is different than mine because he creates differently than I do. So he has a different following that crosses over to me and then mine crosses over to him. So if you're tagging each other, it really helps. And I've talked to so many different people about just social media in general and a lot of experts in the space and stuff too. And what they always say is just doing collaborations is the fastest way you can ever grow.

So that's why a lot of companies do influencer marketing. There you go. Because it's a big collaboration. And as long as it's organic and the influencers believed in it and it's a good partnership, it'll do well. It's amazing because this is such good content, because people say I'm a social media expert. Well, you are a social media expert by, it's like when I go to a gym like this, I want

to be trained by somebody who's fit. Right. So if you're such a fitness expert, or if you're such a social media expert, no offense, but why do I have more followers than you? You dominate this space. You're clearly one of the five or seven experts probably on this earth right now in this space. And so first thing I want to do for you is just want to point out to all of our young listeners

and also just to you just to acknowledge like this story you see the after. Everybody sees you're after. You're in the midst of doing something great, but there's also this unbelievable story that's happened. But it started with the courage to go chase that first dream, then to pack up and actually come out here and get all of that rejection, right?

And then just keep swinging and keep fighting. That's, you're gonna have all these doors close on you when you're chasing your dream. And it sometimes isn't even a dream you completely get yourself. You kind of think you know what it is. And what I want everyone to know is like, and this happened with you is like,

sometimes pieces of your dream and your vision and your destiny reveal itself as you're chasing it. Like you have to be in full speed chase and then these doors open and little elements happen and like boom, all of a sudden you've got what you have, which is, and this is now I know for you, we're gonna talk in a minute, it's gonna parlay into and has

into more traditional media into TV and movie and someday you'll be leading some Marvel movie as the lead character or something, right? So like it's moved into that. You actually get more attention than many of the characters in those movies do on their social media already. So they'd be lucky to get you

that even get more viewers. So that's a potential fact. So let's talk about some hardcore social media stuff. So you went from, let's give some tips to people that are like, I got 27 followers, I want 270. Right? Or I want to move forward. So what are some of the keys like, let's talk platforms.

So you vine got yanked from you when you were dominating there and you've now managed to just parlay that into just, I mean, I did this thing. I think I got a million a month new follower on Instagram for you. That's just like, unreal into just, I mean, I did this thing, I did a million a month new follower on Instagram for you. That's just like unreal to me, right? So what would you say to somebody who wants to grow their following?

Is there a particular platform you think as the best one should they be on all of them? What would you say to certain people? Be on every single one, be on the new ones, look in the app, store, see different ones that are coming out and semi-relevant. Not a lot of people know about it, and be the first on that one, you know.

It's a lot about timing, it's really hard to grow on Instagram now and Facebook, but you still can, but it's a lot harder than in the beginning, because not many people knew to make video content. And I would say video content is the best form of content you could do. Besides audio as well because a lot of people consume content. Audio wise but on Instagram I agree still photo versus video video blows it away in terms of engagement. I totally agree that. And a lot of relatable content whether it be depends what you want to do. If you're a business trying to grow, think of things that people struggle with or

the solution that you have as a brand or look for other influencers if you have a budget to do influencer marketing, like reach out to those people that have similar interests as your company. And so I would say it's consistent content and that's huge. You can't post once a month and expect to grow.

What's consistent to you, something every day? Yeah, I would say you have to post every day. So long. You really need to invest in your social media, because now it's a huge part of every single business that's out there today. So I can only think of probably a small handful that it isn't relevant for.

Right now. So I would say really invest in your social media, your website. That's huge too, especially for search engines. When people are trying to find things, look into SEO, look for people that are very knowledgeable about social media as well and can help you with when people are searching for things. Run ads ads are great. Because now they have it on when even just a Google search or in the app store, like you can put yourself as the banner. But if you don't have a budget which a lot of startups don't really have,

you just got to think of innovative ways to make unique, entertaining content and if you have to make it yourself, like I did, then. That's the thing about your stuff. So there's a couple things I noticed about you. So one, it's entertaining. Number one, and people go, well, that's her space. Not all of your content has to be somewhat entertaining, but just, there's been a lot here, so I just wanna go through this. One, it's consistent to more video than just still stuff.

I watch people's feeds, they're just still photos. It's like dead to me. There's no, I don't understand that. Like, people wanna know and see and hear and really like, be a part of it. Like, with just the photo the photo at something you see, you scroll, you forget with the video kind of resonates and.

That's huge. And I know Pupel out there, like I can't create video content every day in my business, no, but you need to create some more than you do, right? Then again, they can, you know? At the same time, it's hard, it is a lot of work, but it's something, if I'm able to do it by myself and have no idea how to edit

or shoot or anything, and just do it on a phone at first, like if that's your style, do it and just start producing that content. I agree with you, by the way, I totally agree, like, and by the way, the amount of work that goes into what you're doing, I have such admiration for, because I know what it's like to produce content daily and really great content, like you produce with the shooting and the editing and the concept and the writing and all the things that you do in your space are just, it's magnificent, what you do. And I think the audience also appreciates

to some extent the work you do. Couple little things I notice on your social, that's interesting, I just wanna know if you did this on purpose. So just for more tips. Your website's beautiful, but when I went to your website like immediately it showed me your social media stuff too. So you weren't wasting time with a bunch of BS.

You're like, here's where else you can engage with me, right? And then also your YouTube, right, when I go to YouTube, here's where else you can engage with me. Is that done tactfully and purposely? For sure, you're wanting to build a community and if somebody gets is over a certain page or if they use another platform, why not follow you there? Because if you're having somebody that subscribes to your YouTube, they're probably going to be

interested in your Instagram and why not have them see you every day on Instagram as well, because you're just building a stronger fan or an even stronger customer, you know. Do you release last thing on social for now? But do you release at the same time? Like, I've noticed for me, like, not only is my group sort of expect me to release daily, but they kind of get used to about the time I release and the times I violate that window, my engagement level drops.

Is that true for you? It's huge, mostly for YouTube, I would say it's important. Yeah. For Instagram, right, I don't think so as much. It just depends. You have to look at your location where you're following us and post when people wake up. Is that right?

Is that wake up? Yeah, I mean, that was my strategy. Everybody has a different theory on it. And honestly, when I'm posting on my accounts, I don't time out my Instagram posts. I just post it whenever I feel like it. Sometimes I post three times a day. Sometimes I post one time a day.

OK. But I think it's different once you have grown that large following, then people just appreciate you posting in general. So it's nice, you have to work for it. I remember on Vine, though, when I first started posting, I was like, okay, I have to post at 3 a.m. every single day. So I was posting at 3 a.m. making sure I was not setting my alarm and posting because you couldn't, with Instagram it I was that setting my alarm and posting. Yeah. Because you couldn't with Instagram was like the worst. You couldn't schedule

anything. Yeah, the edit like on a hack version of the app. And yeah, I was just a pain. Yeah. But I would say time is important if you're new or using YouTube. Okay, boss, great stuff. Okay, let's talk about you now a little bit. Then now they don't want to know more about you. So I would how do you determine like what you'll promote? So you must get hit more about you. So, how do you determine what you'll promote? So you must get hit up constantly for promotional stuff. How do you determine, obviously, part of its money?

I'm sure, but how do you determine what you'll promote, what you'll put your name on now? Well, no, especially because a lot of different brands do reach out to me now. I'm able to be super, super selective. And I don't have that financial need that I needed when I was in college. So at the same time, I'm able to now really look at a brand. And I don't really like doing one-off posts and one-off deals with brands just because it's, as if I was following myself,

and I just saw me posting about a million things, like I would lose the trust in that person just because they weren't being organic and it's not loyal, it's not, you can see right through it, you know, and it's easy checks, but at the same time, I'm thinking long-term. So I'd rather do collaborations with brands that I'm either a part of or invested in

and I'm truly 100% believe in. And otherwise, my audience knows me so well that they're gonna see right through that. If I'm going on there and promoting a chicken sandwich, they're gonna be like, Amanda, I'm really, so at the same time, it's like you wanna do things that benefits your audience that they'd be interested in. You wanna do things that are great products,

like things that you actually believe in and would use. Yeah. And I always try to get, like, if I do a brand deal, I try to get a hook up for my fans as well, just because it's like me doing something nice for them also on a product that they would already want to use. Yeah. So it's beneficial and they appreciate that. You also have done a lot of stuff like philanthropic, like charitable stuff.

I worked in a group home campus with my boys, were basically orphaned boys when I was young. I started my business career. Wow. That's what I did. And so it's always sort of in my heart and calling it you stuff for kids. And so talk about just a couple of things

like you're super passionate about that you've been doing too. Yeah. Well, when I really first started getting into you know charity and just helping out I was in Miami and some of my friends were going to Haiti a bunch and I was like well What are you doing over there? And it's like well with the earthquake and they told me all about it And I just got like super into it and then so I started doing like fun razors and I didn't have a huge and Influence at that time, but I still could help just through who people I knew and just promoting it and networking, I guess.

Well, I love that because people get really famous, then they're all of a sudden, share it. You did it not for your brand, you did it from your heart. So go ahead. Well, it feels good. I recommend everybody does something that helps others. The only way that you can truly be happy is if you're creating happiness and others.

I mean, if you're just spreading, you know, your self or just negativities, you're not ever truly happy. But, um, so when I was in Miami, I was like, okay, yeah, I would love to do stuff and I started getting donations and stuff and just giving it to the, you know, Michael Cuponi was one of the guys that was going back and forth to Haiti a bunch in Jack Mill. And then, I was like, if there's any way I can help or if I can ever go, Michael Couponi was one of the guys that was going back and forth to Haiti a bunch in Jack Mill. And then I was like, if there's any way I can help or if I can never go, let me know. And then he's like, yeah, for sure, come and the kids get so happy, especially not only are you bringing like educational supplies and stuff which is the most beneficial for

children, I think, is just being able to provide them with education. That way they can self-sustained, you know. But so I went to Jackmell and the kids were so happy, the fact that people just go out there and spend time with them and that was like, it's like a little kid on Christmas Day getting like the favorite gift in the whole wide world, was like how these kids acted every single day that they just saw somebody. So it really humbles you being able to go and I recommend it to literally everybody. But that was something I started doing and then I moved out to LA to you know, pursue my my goals and make some money because I needed to make some money too. And so I

moved out to LA and that was just so far I couldn't fly back and forth for Miami. So I just started really focusing on work. And then when I started growing on social media and just being able to make some money as well, I'm like, all right, well, I would love to be a part of something and be able to get back with the audience that I have. And I've done stuff, like things here and there

for stuff in Haiti, like I went to Port-au-Prince and I'm in there with the orphanage. They have a Tim Kitech orphanage, which is like, the kids are amazing. But there's also what recently happened in Puerto Rico, which was the hurricane and it just completely destroyed Puerto Rico. They needed a lot of help.

And I was in New York when I saw it on the news and just watching it. And I was like, I wish I could do something. And I'm like, wait, I can. Wait. Wait, I can't. Yeah, so I just posted on my social media. I didn't know what I was going to do yet.

But I was like, I'm starting to go fund me. If you trust me with your money to go directly to this cause, like donate. And then I raised over 100,000 in like a week or, yeah, a week and a half. And then from there, I was like, okay, I have all this money. And like now I need to find the best way to... I love this.

Yeah. Give it to Puerto Rico or the people there and find out where it can be the most impactful. And so just sending things and not even know where it's going. So I had one of my friends in New York, Jack Morris, he's amazing. Like, he owns his own hospital. And then, so he has a bunch of people that were able to volunteer. And he's like, oh, that's your cause. I love that.

And he's all about doing good. And I was like, yeah, if we could borrow your plane because I met up with this guy, Jack Brewer, who has the Jack Brewer Foundation, he does a lot of charitable causes. And even in Haiti, so I was like, hey, what's the best way? And then he knew Miss Puerto Rico. So she connected us with the town that needed the most help there. And what they needed, which was water.

And then Jack knew the water tablet. So we were able to bring more down than just gallons of water because one cleaned a whole gallon of water. So I was like, all right, this is great. So Jack told me where to put the money, where it was like the water tablets, and he had all the research on that and the generators. And then the other Jack donated the plane

and brought 12 physicians that were just gonna stay there and like help people. And then we just flew it down like the next month. We like flew it down there and just went down for a whole day and just distributed everything. Yeah, and just came back and that was just. That was amazing. Yeah.

I want to just thank you for that. I'm grateful that you did it. It felt amazing though. But you did something unique there. I want everybody to know this. Number one, you used your notoriety to one, get your connections, raise the money. But then you also showed your followers

where their money was going. So it wasn't some black hole of a charity we all hear about and 70% of the money goes, so once I said, hey, no, this is what we're doing with it. And, you know, like, those of you that are like chasing a dream, like, who to thought when she leaves Florida comes out here and everyone's like, no, you're a playmate, blah, blah, blah, blah, these doors are shutting, that you'd find yourself six, seven years later doing this with your notoriety. Like you making your dream happen, you chasing your dream, impacts people's lives in ways, you can't imagine right now if you'll keep chasing it, right?

If you'll keep getting after it, you're like such a cool example of that. And knowing this is like sides of you they don't seek. So it's like this beautiful, funny, like I want them to see this side of you because this is what makes people successful, not just notoriety, not just fame, but taking their great gifts and talents and making the world better. That's what you're doing. And I would say also too, like, you know, just going back to business, just networking, like crazy and finding like the people that you really like and enjoy and feel like, you

know, a good person too. Because what I've learned is especially being out in Los Angeles. Yeah. And you really just want to work with people that if you'll have good energy and just feel good to be around because if you're not, it's just going to just put you down and. So true. This town swallows more people up that way than it elevates. Yeah, for sure.

But it is good about that. you make your way point those, like you do kind of know almost immediately when you meet the good energy people because it's kind of rare anywhere, but especially out here, like you know immediately. All right, let's get, we got a couple more, we got a few more things. So I want to like ask you a few things

that like I'm curious with for like my daughter. Yeah. Okay, so I have a 14 year old little girl. And so your followers are all kinds of people. There's dudes like me and and we're laughing at videos and enjoying ourselves and being entertained. There's men that watch you, but there's a lot of young women who look up to you.

You're a role model, like a superhero kind of to a lot of young women. And so I'm just curious, like, to young ladies out there who want to be somebody, want to be like, what would you just, if you could say something to young women just in general about their, like what would you just, if you could say something to young women, just in general about their lives, what would you tell them? I would say it's just really embracing who you are.

It sounds so cliche, but it's so true. I've noticed a lot of young girls and guys even just want to be social media stars. They want to be famous on social media and that is their goal. Like for most kids nowadays, and I'm like, okay, but anytime somebody says that to me, I'm like, what do you want to be famous on social media and that is their goal. Like for most kids nowadays. And I'm like, okay, but anytime somebody says that to me, I'm like, what do you want to do with that?

Like, you want to be famous, cool, but what does that mean? Because at the end of the day, like, if you're famous or successful, if you're not doing something that you love and you're not passionate about, you're not going to be happy. And you're, honestly, you're just not going to get there anyway, because you're not going to be you're not gonna be happy, and honestly, you're just not gonna get there anyway, because you're not gonna be successful doing something that you hate. But at the same time, it's like, okay, what do you wanna do?

And a lot of them just go blank, they're like, well, I don't know, I just wanna be famous, because there's so much work that goes behind it, and it's not an easy process, especially now, because there's so much content online, that if you wanna be famous on social media, I want them to just stop saying that. I want them to say, oh, I wanna create comedy videos

or I wanna make people laugh or I wanna build a business or like, okay, cool. Like that's something I like to hear. But the only way you're gonna do that too is just being super, super organic, stop watching videos of vloggers or whatever and trying to reenact what they're doing because it's not organic to who you are as a person. And really, and I think the young generation so do what they do have a one up on is the fact that they care about the world a little bit more than you know the older generations I

think that's just because they're so well educated in them and there's so much access to information but just do something with that like yeah I don't know my advice is a little bit everywhere no it's great advice it's the same advice as a 47-year-old male I would give somebody ironically like I would tell them like hey it's not going to get it for what the reason is, it's what you would actually do, it's the impact you can make. And it's also like, honestly, you gotta be,

you gotta chase your passions, you gotta use your natural giftedness. Like if you've leveraged some real natural giftedness and then worked super hard on that gift to make yourself successful. And so it's exactly the same advice that I would give. It's really incredible that way. Now I'm curious about you.

I got two more things for you. I actually have like 17 more things for you, but I got time to ask you two more things. I want to be in your brain a little bit. What like drives you? It's still, I'm just never satisfied. Like it's maybe a bad thing, but I'm never fully satisfied. Are you happy? Yeah. Okay. Yeah. No, I'm really happy. Well, when I say I'm not satisfied,

it's like I don't think I've done my full potential what I can do. Yes. So that's why I'm just kind of like I just I have so much drive because I know I can do so much more. And I have a goal of where I wanna be and what I wanna do, I wanna build businesses, like I have certain things that I wanna do there. And I just acting, like I just, either wanna create my own shows for film and TV. And now the two worlds are merging so much, especially with like Netflix, Amazon, Hulu,

like all those are kinda coming together. So it's joining the world's social media who are talented actors as well. And traditional actors. And before at the time, no other celebrities or anybody was using social media like we are, but now we have Will Smith on social media posting every day just funny videos.

So it's obviously it's so relevant now, but and that just motivates me even more too. I'm like,'s obviously it's so relevant now, but and not just motivates me even more to I'm like I was doing that Right before all then we're doing that. So I'm on the right path here like my mind's in the right place But at the same time like you said rejection happens through your course of reaching your dreams But for me it still happens, you know like I still like go into a casting room or going for an audition or something and I won't get the role. And I'm like, oh man, you know, why not? But then, and it just wasn't right for me. But then, or I'll have a meeting, and this was like two years ago, I would have meetings with producers and directors.

It was like back to 2011 again when they're like, oh, but you're a social media influencer. That's what you do. I'm like, yeah, but I have this whole network of people that want to see me succeed and appreciate my dreams and that's what I'm aiming for. And they're like, yeah, but that's what you are. I'm like, no, tell me that. I'm going to have to do this again. But yeah. Since you say that because I talk about living blissfully dissatisfied.

So that means that's why I love the word that you use because I think there's no correlation between being happy and losing your drive. Like you can you can be completely happy and totally dissatisfied simultaneously right. People confuse those two things and like, wow, if I let myself be really happy right now, I'm gonna lose all my drive and ambition right. Or in order to be really successful, I need like restrain myself from being happy. The thing that strikes me about you is like, you're really driven, you're not satisfied yet you really enjoy in your life, right? You're enjoying your friends, you're enjoying your relationships. The cool thing

for you now, and this is why we'll make a clip out of this part too, but like, really the truth is that the worlds are converging now and crossing over the social media and traditional world, like the biggest movies in the world other than like the Avengers, is a guy like The Rock. Yeah. Well, and I, Dwayne's a great guy, he's going to be on the show, but I don't think that he's making the biggest movies in the world necessarily because he's that much better and active

in everybody else. It's because he's got this massive army of people rooting for him to do well. Exactly. And so producers would be fortunate to get somebody with such a massive army rooting for them in their pictures as well. So like, there's a benefit to that. Just like before, that's going to cross over to where it's your advantage of yours. I was watching something last night with an interview.

And the guy literally said some day goes, you know, the reason Trump got elected is he's got 25 million people on Twitter. The guy said, do you think someday, like we're going to literally elect presidents based on their social media following? And the guy said, it actually already happened once. You know, Bama defeated the guys. He was running against McCain because he had a social media presence initially too.

So it's like, it really is becoming such a, it's like you said, relevance. I think you're almost irrelevant without some presence there. So my last question you kinda answered, but I just like it to be more, like I'm gonna dig a little deeper. And so specifically, so that's what

drives you. But like if it was five years from now, I said, you could wave a wand. Where would you be in your life and in your career? What would that look like? Were you are you in a specific movie? Are you playing a type of character? Are you married? Like what would it be for you in five years? What's your dream life in five years? So then in five years when we do this again, we can play this part of the tape. Very happy, successful actress having my own lead roles in large movies, whether they be in theaters,

which in a lot of, not a lot of people go to theaters anymore unless it's like one of those huge like Marvel movies or something, or my own series on Netflix or HBO, just like those amazing ones that they always do. And even directing. You love to do that. I do. I have so much fun doing that.

I've noticed, and I hear this a lot, it's like I am really passionate about it. So it's like I always end up either directing other people's skits or videos and like sometimes even like friends, music videos and stuff. So it's just like fun for me because it's like putting a puzzle together almost in a creative way. So yeah, it's fun.

I totally see that. Like you're like an exploding star that's like still rising. Like if you were a stalk, I'd buy you. Because I see those things happen. It's funny just to confirm what you said, driving up here. I could see you in one of those Marvel movies, but I actually think about my guests.

I actually pray about them the night before, and then I think about them. And usually they come to my home. This is different today. And it was interesting. I was picturing a series with you. It's interesting. And I don't know if I was watching it in my mind on Netflix or what it was,

but it was a series about you that people were just enthralled with. Because there's an interesting charisma you have to have to be playing the character that is also you to keep it interesting. And you have that. I think you're wonderful. Thank you. I really do. I really enjoyed telling you a lot.

No, I did too. It was full of compliments for me. I'm like, yeah. Feeling good. I only have people on whom I respect. And that I enjoy what they do, so thank you so much for that. No, thank you. So everybody, where can they find you? Oh yeah. You can find me on Instagram, YouTube, Facebook, Twitter, Snapchat. Yeah, oh, and Zeus.

That's right, we didn't get to Zeus. It's fine, but I'll just give a little snippet. It's this new platform that I'm creating with two other influencers and it's the VOD platform. And it's basically series for influencers who want their own series or don't have access to productions to make a cinematic content. So yeah, we're launching that very, very soon.

We'll show you a lot. Awesome. And you know where you can find me because you're watching this. And so you've already found me. I just asked one favor for all of you. I bring you some of the most amazing people on the planet. And we don't charge you anything for this

because I just want to help change the world through these great people. I just asked that when you're watching this, that if you're watching on YouTube, throw it a comment and a like. But if you're on iTunes, these other platforms, if you write a review, it helps us keep moving up. We were number one in the business space last month, and I'd like to stay there.

And I want to remind all of you, also run the two-minute drill on Instagram so that every time I make a post within the first two minutes, if you make a comment with a hashtag maxout, I select a winner every day to get coached by me or gear from me or introductions like this from me. And so make comments as well there in the two-minute drill. God bless you everybody and max out. Bye, guys, look. [♪ OUTRO MUSIC PLAYING [♪

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