THE ED MYLETT SHOW - High-Performance Habits Explained W/ Brendon Burchard

Episode Date: May 6, 2020

BRING ON THE JOY! One of the MOST anticipated and requested interviews of all time is finally here! There is none more accomplished in the space of personal development and peak performance than today...'s AMAZING guest. This interview filled me with so much joy, light, and motivation and I know it will do the same for you! It is my honor to bring you, Brendon Burchard! In case you've been under a rock... Brendon Burchard is a 3-time NY Times bestselling author, one of the most quoted personal development trainers in history. Forbes named him the world’s leading high-performance coach and Larry King named him the world’s top motivational trainer! This is a MAJOR POWER PLAYER and dear friend and we've got a message for YOU! In this interview we dive deep into how you can use your emotions, even the ones we consider to be "bad" emotions like guilt and defeat, to create and fuel success! Brendon and I open up and share how the effects of COVID-19 are affecting our businesses and personal lives and share what we are doing to continue to be a leader in our professional and personal lives. From it, you'll learn how to reprogram your mind to THINK like a peak performer and how to use the struggles we are ALL facing right now to find balance, peace, and endurance for yourself AND for your family. Even if you've already ready Brendon's book, "High-Performance Habits", the tactical skills shared in this interview will help you jump start your life and develop the habits needed to generate momentum and sustain your ability to achieve at the highest levels... even in the midst of this pandemic! Brendon evens shares his emotional and powerful experience with his father during his final days on earth that will move you to your core. I'm a strong dude but this interview truly touched my heart and nearly brought me to tears. If you want to become a better version of yourself, increase your skills, your knowledge, your ability to lead and love yourself, and others, 2 of the most followed and influential motivational and peak performance coaches are RIGHT HERE to teach you how. 

Transcript
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Starting point is 00:00:00 This is the Edmmerlidge Show. Okay, everybody. Welcome back to the Max Out program. I've got a dear friend here today who is a treasure chest of both inspiration and information. And most all of you have to know who he is and if you don't you're going to fall in love like I have after today. I think he's sort of the mentor of mentors and the personal development self-help think better peak performance space. He's a remarkable man. His accolades don't do him justice. Anything I tell you about him doesn't really explain to you the depth of the impact he's
Starting point is 00:00:47 made in millions of people's lives, but he's a New York Times bestseller. He's written a ton of books, most of which up in consuming most of my life, even though he's a young man. He's really probably the world's leading high performance coach. His last book, his latest book, High Performance performance habits, is unflipping believable. Like, you don't need a highlighter, because in most books, when you have a highlighter, you highlight, you know, the 10% of the book that's so good, the problem with this book
Starting point is 00:01:13 is there'll be very few blank spaces. So you should actually highlight the things you don't want to go back and read. It's one of those books, in my opinion, two million some odd people, these coaches, come through his programs. I, you know, first saw him many years ago on stage and then I've watched him with Oprah Winfrey and he's, you know, Forbes magazines give him all these accolades, but the biggest
Starting point is 00:01:32 acclick tell you is he's my good friend and many of the people you've seen on my program go to him for advice and counsel. So I don't know if I could give a better introduction than that. So please welcome Brennan Brushard. Brennan thanks for being here. Yeah, man. Thanks so much, man. I love your show so much. We've been trying to do this for a while, so I'm pumping we get to.
Starting point is 00:01:50 I wish you were in person as I told you off camera, but the timing couldn't be more perfect to share. You, I told you off camera, I had a go-to list of two people. I wanted to get on during this time. I wanted you, I wanted Gary Vee, I wanted his perspective, and I wanted you on. And they're different perspectives, but both have impacted millions of people's lives. So we're doing this, guys, if you hear this a year from now, we're recording this during
Starting point is 00:02:13 kind of the COVID-19 dilemma, if you will. And but I think the things we're going to talk about will find you at any time in your life. At any time in your life, there's stress, there's chaos, there's anxiety, there's dreams, there's obstacles, and Brennan's so good at the habits that are required. But if you could to start out, brother, you talk a lot about during this time striving to win, maybe not always thriving.
Starting point is 00:02:37 What would be some of the things you'd share with someone at any point in their life, but especially now, going through uncertainty, so to speak. Yeah, I think right now, the ultimate question is, can you still strive in chaos and uncertainty? And what's showing up for people right now isn't chaos or uncertainty, what's showing up for them is the patterns
Starting point is 00:02:57 that they develop in previous periods of difficulty in their lives. You know, this is a very new thing, they say, but I say also uncertainty and fear. Those aren't new things. Hard ship. That's not new. And I call on people to call on their own strength. And the resilience that they've developed previously before. And put in great mindsets and great habits now going into this, that will make them proud. You know, when this started, for me, March 5th, I sent a note out to my audience and I
Starting point is 00:03:31 said, listen, we don't know what's going to happen with this. And a lot of them closed down and shutdowns hadn't happened, certainly not in the US. They were still like, what is happening here? And I said, listen, what leaders do is they set their intentions going into battle. They don't get halfway through and go, hey, what are we going to do here? Instead, they determine what will their character be in that chaos. And so, way early, I said, here's my three things to all my audience. Number one, adopt the role model mindset. to all my audience. Number one, adopt the role model mindset.
Starting point is 00:04:11 When you adopt the role model mindset, that's the that's the domino that knocks down every other strength you'll be required to call upon. What's that mindset, bro? What does that mean? Romodel mindset means I realize that as I'm going to endure difficulty in life, the kids are watching, I'm going to endure difficulty in life. The kids are watching. My friends, my family, others are observing and being influenced by me. There is a contagion out there, but there's also an emotional contagion out there. Let me be that role model in showing people
Starting point is 00:04:37 how to deal with things with perspective, with being centered amid the storm, with the strength of intention to say, you know what, I know this is going to be hard, so let me take care of myself and let me be kind to other people. When we determine ourselves to be a role model, we literally change our behavior. We said, you know what, two things happen.
Starting point is 00:04:56 One, I want to be a role model because three months from now, six months now from a year, when we look back, I want to be proud of my character and my behavior during this time. Please let me be proud of how I endured difficulty in my life. Please let me be proud of how I endured difficulty in my life. That requires intention for how you want to endure difficulty. And second, remember, relational, the reality that we're relational animals, that others are observing and seeing and experiencing what we are.
Starting point is 00:05:26 And so let's do a good job for them. Let's show the kids how our values are demonstrated in times of uncertainty. Let's show our team how we deal with scary, fearful business environments. Let's show our friends how much we will be for them when they go and get stuff. That's the role model mindset. Very good. It demands a lot of us, and it's easy to say,
Starting point is 00:05:54 well, it's so much easier just to go along and see how it turns out, and when we put our lives on pause. But if everybody did that, society wouldn't continue on. When I have people on, it's interesting, brother. It's why I love the conversation to me privately too. You have a way of, I kind of put things through my truth meter and my experience meter. If this makes any sense, I don't need to do this.
Starting point is 00:06:17 It's a speaker tip. And I don't articulate, you said, that's exactly what I've been thinking. My kids are watching me. My colleagues in the business world are watching me. People on social media are watching me. And I sort of consciously chosen to create an example that I'd be proud of.
Starting point is 00:06:35 Even though maybe not in every single second, I'm feeling that. I find that as I begin to want to model that behavior, it transforms my state and I now feel it. There's almost a gift you give yourself by doing that. I interrupt that you said there were a few things, but I wanted to make sure that everyone understood what you meant when you said that. Yeah, but also you brought something really important.
Starting point is 00:06:55 You said that sometimes you feel it and you might not show that, right? One part of the role model mindset in this difficulty, too, is showing the uncomfortable feelings to our kids, to let them know or our team know, yeah, I'm tired. Yeah, I'm overwhelmed, too. Yeah, I'm stressed, too. I mean, being vulnerable is not separate than the role model mindset. In fact, you know, real emotional strength comes down to things. Emotional strength comes down from that part of us that's self-reliant.
Starting point is 00:07:26 You know, I'm strong enough to bear difficulties in my life, but also psychologically we talk about resourcefulness and that idea that resourcefulness is our relation to the world. It means our ability to ask for help and search things out when we ourselves don't have the capacity or the capability or the competency to do something. So part of the role model mindset is going, you know what? When I'm really going to struggle, I'm going to tell the truth. And I'm going to tell people, kind of struggling. But then what I'm going to do, instead of backing off, I'm going to enroll.
Starting point is 00:07:56 I'm going to say, you know what? I'm struggling. I bet you are too. How are you doing? Are you struggling too? How can we do this together better? It's not withdrawing or holding back or putting on a fake face just to play, K, or please people,
Starting point is 00:08:11 because I know a lot of parents have to do that sometimes to keep the kids saying, but you also have to say, hey, how can I, how can I find that balance between leading and being strong and making sure I don't discount the part of me that is insecure or vulnerable or unsure because in times of difficulty you want to demonstrate that you're willing to ask for help because then the kids don't ask for help. By the way, and I, right before we did the call, I made a post saying, guys, one of those days, right? And I think also the impact you make
Starting point is 00:08:46 if you're not vulnerable is minimized tremendously. Because also how you have this armor, you're super human. And it's funny, interesting you say that, Max is 18, Bella's 16, and I've always worked hard, but lately harder. And they know, you know, there's been a couple moments like everyone here, if I'm being real, there's been some stressful moments in the house lab. I mean, we're all in the house. I'm working 18 hours a day Yeah, you're watching Netflix with mom. Sometimes it's loud, you know, I'm like, hey, I'm in here working
Starting point is 00:09:15 You know, gosh dad's kind of wound up and I did do what you just said I've everyone just a lesson between the two of us. I said, hey guys. This is a difficult time Dad's got some concerns, you know, and I said, I want you to watch how I behave under this sort of, you know, stress. And one of the things I know how to do, I told my guy, I said, one of the things daddy does is that when I have something, my anxiety goes up, my activity goes up. It's one of the ways I deal with it is I just pour myself into work. It doesn't mean it's exclusive, but I want to remember that.
Starting point is 00:09:47 A lot of people, when anxiety goes up, they freeze Bella, and I don't want when you're in a volleyball game, and it's game point, or you're down five points to freeze, I want you to say, this is when I rise up, this is who we are. And so I did, it's ironic, is that I use my vulnerability
Starting point is 00:10:02 as an opportunity to teach a lesson. Daddy's not superhuman. Daddy's not different than you. I'm making a choice, a conscious choice, which we're going to talk about later. I've made a conscious choice during this time that I am a little scared. I do have anxiety.
Starting point is 00:10:14 I am worried for other people in us. So I just want to second that big time. I love that you went in intentionally with that, communicating to your team or your family or people before you go into a situation to let them know this might be awkward, this might be difficult, this might be intense, we don't know how it's gonna go, but listen, we're in this together, let's be patient with each other, follow my lead, that's the job. That's the job, no matter what you lead, whether it's yourself, your family, or others,
Starting point is 00:10:45 like casting out that intention in advance and having that explicit communication in advance, those are really hard to, like listen, towards intention and explicit communication. You get those right going into chaos or as you're in it, people jowl together and they feel stronger together. And if you don't do those things, things fall apart real fast. It's so interesting. Bro, I just got to share with everyone. It's so interesting how we're on a similar
Starting point is 00:11:14 consciousness right now. The call before this here was a business deal I'm trying to put together. And the person on the other end asked me, are you certain, are you sure that this is right, that I should do this with you? And I leaned in kind of like this same camera, same seat. I said, no, I'm not certain. I'm not completely certain. What I am certain of is my intentions. And I believe there's a power of intention.
Starting point is 00:11:38 I'm certain of your intentions. I think are combined good intent, good will. Us not wanting to do any harm, our intention to do something great together, overrides any necessity for complete certainty right now. Right. And that's a thing in life, everybody, that I want to talk a little bit more about, I'll bring it to other points, but, you know, if everything in your life is predicate on you being totally certain, you're going to do very little in life, because there's very little
Starting point is 00:12:02 complete certainty. But if you give yourself credit for intention, if you understand the power, both you and I have been mentored by everybody, but you know, Wayne Diwan, Wayne's great books, the power of intention, and my self-confidence, often times, in good and bad times, does not come from my incredible ability, but in my belief and my good intent, my belief and my intentions. And so I want to come like quadruple agree with what you just said right there. Absolutely right. Was it in that formula of thriving and striving during this time that you wanted to absolutely?
Starting point is 00:12:36 Yeah, everyone was. First one is adopt the role model mindset because you want to be proud of how you dealt with this. Even if you struggled through, you want to know you did it intentionally and with tenderness and compassion and caring for the people around you. And you set an example. Number two is optimizer health and wellness. Because if we're all out there fighting, whether it's this particular pandemic
Starting point is 00:12:58 or it's future things, we all got optimizer health and wellness, which I know you and I deeply, deeply, deeply care about with our people. Because there's no separation between physiology and performance. There's no separation between mind, body. It's all the health of the sante. And so if you want to have bone sante, which means positive spirit, it's going to come
Starting point is 00:13:18 from health. And I think most people don't realize the major components of that all have to really activate together. Right now you have to be on your A-game in those things. You know, when we did the Study for High Performance Habits at the time, it would instill it to my knowledge. It's the world's largest academic study of high performers. So we evaluated people in 190 countries around the world.
Starting point is 00:13:41 And you know, over 2 million data points points we had an epic, epic, epic team from University of Pennsylvania's positive psychology department, UC Santa Barbara's positive psychology department. We had a lot of smart people on this thing. And one of those habits was the ability for high performance to generate energy. This have energy to generate energy. And it's a lot easier to generate energy when you've been building it up and storing it up. I always tell people, you know, the power plant doesn't have energy, it generates energy. A power plant takes energy from one source.
Starting point is 00:14:18 Wow. Transforms it into another, stores it and transmits it. And so right now we've all got to take energy from this low level, low grade source, negativity, fear, upset, outrage, terror. We've got to take that low grade energy and we've got to be able, you know, in our, like, mind to go to transform that and transmit something different. Another level of energy is, you know, I've been blessed to work with Oprah and her big,
Starting point is 00:14:49 when her big aha is her in a life was to say, you know, this idea that you have to be responsible for the energy you bring into a space. And we have to be responsible for our energy, but also our health and wellness. We've got to practice, you know, meditation, exercise, diet, sleep, we've got to deepen our relationships, we've got to take the supplements, We've got to practice meditation, exercise, diet, sleep. We've got to deepen our relationships.
Starting point is 00:15:07 We've got to take the supplements. We've got to take, feel great. Whatever we have to do, we've got to line it up. And the good news is, as we're recording this right now, and people have either figured that out or not. And my message to people listening right now is if you don't feel like, you found your footing in this yet, emotionally, take a little bit of a time gauge
Starting point is 00:15:33 when you're listening this because, you know, right now we're two plus months in. And, you know, if you haven't found that yet, it's time to ask for help because maybe the tools you have or the knowledge you you have, or the will, or the discipline, or the training isn't there yet that would give you that solid energy to perform from. Because performing from fatigue and exhaustion, you're never going to get your best. You're going to be shorter with people.
Starting point is 00:16:03 Your mind is going to bonk right when you needed to be shorter with people. Your mind is going to balk right when you need it to be kind of smart. You know, and in our study we found high performers were, gosh forgive me if I don't get exact right, high performers were something like 42% more likely to work out five times per week than under performers. Wow, wow. That idea, bro, you know, you and I both are workout people. Obviously, you know, everyone I think knows they should, but sometimes why? I've never heard it said that way. I know you're quoting Oprah, but that idea of bringing conscious of the conscious of the energy bring to an environment. Like, that's a hundred. You and I would both right when we got you clicked into the Zoom. What did
Starting point is 00:16:44 I say? I just completely changed my state. My hand, I really said to him, you guys, my energy just changed. I literally said that. And I do believe that's true. High performance people are extremely conscious of the energy they bring to a, a, an environment at any given time. And you can't be bringing that energy if you're not filling your cup. Yes, you're not, you're not doing it yourself. So wow, very good. Very good. Which three?
Starting point is 00:17:09 What's three? Yeah, well, you know, just on this energy part two, I want to clarify something real fast on high performance and then on this energy piece. High performers, what is high performance? It actually academically means something in our study. It means people achieve long-term success. It actually academically means something in our study. It means people achieve long-term success, while also still maintaining wellbeing, which is usually based on happiness and fulfillment and health, and positive relationships.
Starting point is 00:17:35 Because as a Smith, I can't achieve high performance without burning myself out, without the grind, without wiping myself out, 24, 7, without working everybody out on all these other things. And for some people, that's true. However, high performance for law, it's based on long-term success measures in any even field. And you can't have long-term given success if you wipe out your health or your positive relationships. And so on the health aspect of things, one thing that people do is they think,
Starting point is 00:18:08 you know what we're saying, just work out 24 or 7, do all these things. The world's largest study on productivity, that's ever been done, one of my favorite studies. That's ever been done, found that high performers, the people who achieve the most, produce the most and feel the most fulfill, they take breaks every 52 minutes.
Starting point is 00:18:28 Wow. So every 52 minutes, they break from whatever they're doing. So in my life that kind of shows up at I like when my butt hits the chair, I literally set my iPhone for 50 minutes. 50 minutes starts. When it goes off, I stand up if I'm sitting down. I might bounce in place and close my eyes because visual fatigue is very, very, very,
Starting point is 00:18:52 very intense for people on screens. So bounce in place close my eyes, take 10 deep breaths, get some water, might hit the ground and do a few pushups and vinyasa flows, come back up, set my intention, and go because those pit stops throughout the day, this and y'all, pit stops throughout the day is how the race car wins the race. The high performance machine actually
Starting point is 00:19:17 doesn't need the pit stop. It takes the pit stop so it can go faster longer. The high performance machine doesn't need the pit stop. It actually takes the pit stop so it can go faster longer. The high performance machine doesn't need the pit stop. It actually takes the pit stop so it can go faster and longer. So you have to have breaks on the hour. So people always confuse with brand must be saying, go, go, go, go, go.
Starting point is 00:19:34 Actually, I'm saying go pit stop, go pit stop, go pit stop. And that way when I hit six, seven, eight, nine and clock at night and people were like, holy, how are you still going? I'm like, because I've been recharged in every hour. Well, you've been burning the candle every hour at both ends. It's that recharge that really helped performers go longer at what they do. So I really practice that very good.
Starting point is 00:19:59 Okay. Do we finish that? Do we get to everything on that? Yeah. Role model mindset, health and wellness, and the last piece, which I think is so important, skill up. Skill up.
Starting point is 00:20:11 I said this, you know, my entire career, you got to skill up. You always have to see the vision of the future. And you have to keep vision of the future. Unconnected, per se, to your current circumstances or your past story. What is it you really desire and want and see that vision? It's almost like you wake up in the morning and you pick up a new spear of purpose every day. And you get to cast that spear of purpose as far and why does you can see that day? And March faithfully back that purpose, pick it up and throw it again.
Starting point is 00:20:46 back that purpose, pick it up and throw it again, right? And in doing that, we have to realize a lot of times we don't know how to climb that mountain. We might have to throw that sphere of purpose up. And right now, people have to scale up more than ever. Like Ed, this digital divide just became real for people. Big time. You know, you and I have been telling people probably, you know, for me me it's been 15 years I've been helping people get online earn or grow their business or amplify their sales whatever it is online and I can tell you in that whole process so many people yeah yeah I'm gonna do that right now yoga instructors who knew they needed to like do an online course or figure out a virtual way to earn money guess what they're having to do they're needing to
Starting point is 00:21:24 do it and that's a good. The third habit we found psychologically of high performers is they do something called raise performance necessity. Okay. Necessity means I make it necessary for me to figure out the things for me to be able to grow. I make it necessary for me to do work today. I make it necessary for me to show up well today. Even if other people don't see that necessity, high performers make it necessary. In our mind, it's our hunger, it's our drive, it's our must. We have to. We feel that compelling thing. It's necessary. And right now, people are likely being given that gift on a silver platter. It is necessary for you to get better right now people are likely being given that gift on a silver platter. It is necessary for you to get better right now. Yes, big time.
Starting point is 00:22:08 My main business, well one of my main is my financial business. It's a forced innovation now. That's right. And we're going to be so much better than we've ever been before because of this. And I think sometimes in some cases a scotion of success is sometimes a preventative measure from innovation. And so when you do hit stress like this, it sort of can be a catalyst for true greatness. So guys, if you haven't figured it out yet, you need to get high performance habits.
Starting point is 00:22:38 It's one of the books I would say to you, everybody, that you're behind if you don't have. Like there's books that sort of repeat themselves on success and this is different stuff and so if you don't have these habits and you're not aware of them, you're behind the people that understand this information and you're gonna get you're getting flavors of it today. But chapter one okay I think it's it's amazing when you write something that's profound it stands the test of time. But then when you write something that's profound, it stands the test of time. But then when you write something that's, I think, a bit revolutionary,
Starting point is 00:23:10 it's important and value is magnified during times like these. I think in your book and the things you and I do, even today's show, you say, go seek help, I'm hoping that's what today's show is doing for so many people. But chapter 1's all about clarity. And I think when it gets noisy and all these things are flashing at you, real or imagined, it becomes more incumbent upon us to get clear during that time when most people don't.
Starting point is 00:23:39 So talk about that for a second. I think there's got to be a reason why it's number one in the book. Yeah. And I think during this time, I'd blow this interview if I didn't ask you about that fact for everybody. So give them the gift of some of your wisdom about that. Yeah.
Starting point is 00:23:53 Well, we conducted this study, 190 countries, as I said. I mean, just true labor. It took three years and a million dollars to conduct this study. So this is not Brennan's opinion and high performance habits. It's like, this is real unbelievable data that we found, conclusive stories of people and what made the difference. And what we found was high performers
Starting point is 00:24:13 didn't have habits they weren't aware of. Their habits were very deliberate. We call them deliberate habits. Some people have unconscious habits that make them lucky. Other people have deliberate habits habits which forge real skill. And one of them was this concept that they seek clarity. We're not ready. 300 plus interviews with these folks, not for a podcast or my YouTube show or even my own
Starting point is 00:24:35 stuff. It was for the study. And they had this ability to seek clarity more often than other people. It could show up as simple as two people going into a meeting, Ed. One person just kind of shows up at the meeting, like, I guess, what are we doing here today? And the other person sought clarity in advance. What's the purpose of this meeting?
Starting point is 00:24:55 What do we want to achieve? Who's going to be there? What are their, what are their intents? What do we need to provide service to them? Again, going back to Oprah, if anyone ever has a blessing, you know, a blessing to have meetings with her. And I've had the blessing of training her, training her and
Starting point is 00:25:09 her executive team on some of these concepts in the high-former tapets. She starts every meeting with, what is our intention? It's meeting today. And she did that. I thought, I perform her. She gets it. They don't begin without getting clarity. And so, she's actually, what's our intention? What are we doing here today? And high performers specifically, though, we broke it down. It's a framework for this. They seek clarity in four general areas constantly.
Starting point is 00:25:37 And it's not that they ever get perfect clarity, but they are constantly asking questions. High performers ask more questions than underperformers. Underperformers sit there and they don't engage. High performers constantly ask questions. I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not going to ask you any questions.
Starting point is 00:25:54 I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not going to ask you any questions. I'm not asking that right now. A lot of people happen to redefine themselves, recalibrate their behavior. Who am I without a job? Who am I without commuting? Who am I without a team around me? Who am I in isolation? The stuff of identity? They are constantly checking in
Starting point is 00:26:18 high performers. That's why they journal more than the average population. They're going inside. They're introspective about self. Second area they're constantly seeking clarity on is social interaction, which is, who is this person with me? What are their needs? What is it that they're trying to achieve or have or feel? And how do I want to treat them and be treated in this relationship?
Starting point is 00:26:47 Why do high performers have more positive quality relationships than the average populace? Because they are constantly setting that boundary and expectation and conversation explicitly with others just like you do with your kids. Hey, this is going to be hard. Dad's going to be a little anxious right here, but he's going to do this. That conversation, that explicit conversation, you were setting sort of ground rules in relationship. High performers do that. They don't just bumble in and out of relationships. They set boundaries, set expectations. Very good. A third one is skills coming right back to
Starting point is 00:27:25 scaling up. They're always intentional. Here's a great test for everybody listening. If I came, if I parachute in your life right now, and I opened up your calendar, this is what I do with my private client's head, I'll parachute in, open up their calendar, they don't get to talk to me, they don't get to show me their house or their team, talk about the purpose. No mission statements. Open up your calendar. And I'll sit in front of their calendar for an hour.
Starting point is 00:27:49 Just going day by day, or the past three months, and going day by day in the front. And if I can't tell what skills they are working to develop in their lives, I know they're not. Damn. The other question in our interviews here, listen to this one, you'll love this one. It took me about 150 interviews and these are structured academic interviews, not entertainment interviews.
Starting point is 00:28:13 For me to figure this one out. When I asked high performers and under performers, because we were interviewing a lot of people, I said, tell me, we're the most important skills you're working on in your life right now. High performers could answer that list into this one. Could answer that question on average 11 seconds faster than underperformers, meaning it was top of mind. And their list, usually usually on average was five. They can knock off five things I'm working on and underperformers struggle to figure out one or two. Listen, that doesn't have to do with your
Starting point is 00:28:52 background. It doesn't have to do with your ethnicity. It doesn't have to do with your income. It doesn't have to do with your education level. In fact, high performance we found is not very strongly correlated with where you came from, how much you earn, you know, your education level, you know, all the demographic stuff we assume to be successful, because we all know somebody who came from nothing and succeeded. And we all know lots of successful people who are, are tyrants and have no friends and crap health. So I thought that was fascinating. That's the last question.
Starting point is 00:29:28 That's the last question. And the last piece which unites you and me in brotherhood is they were always seeking clarity on what their service should be. They were servant leaders. They were curious about whether you call it purpose or mission generically in the study we called it service. They wanted to know what is the service they needed to provide.
Starting point is 00:29:53 They wanted to be excellent at that service and intentional about that service. It was important for them to do a good job because that service meant for them whether you call it pride or fulfillment or satisfaction. They just like jump into things that they want to know, what's the value of what am I doing here and how can I do it well? And that was important. Brother, so this topic everyone that has so good, I don't write a lot during my interviews. I usually listen and go back. I'm writing as we're talking. You guys, this is the hardest thing to teach people.
Starting point is 00:30:25 I think one of the hardest thing is why I tacked it with the guys who best of teaching it on clarity. Because people who are unclear, I don't think no to the extent that they are. In other words, the high performers that you and I know to the extent that they're specific, the specificity to their clarity, as it's such a different level, that when you say it to somebody that's listening right now
Starting point is 00:30:51 or watching, it's not pretty clear, I got some goals, you're like, I wish I could put you both together. So you can see how unclear you are. The fact that you just have a few things written down does not make you have specific laser-focused clarity. I open every meeting. Everyone's ever been to one of them. What is your outcome for this meeting? What is our outcome for today? Nice. And to the specifics. So it leads to where I want to go because more than
Starting point is 00:31:15 anybody that I know, you have a system and a process you go through. What I love what you call this like conscious design, right? Like you're the best at this. So just give them a little bit of a flavor of how you seek clarity and how you sort of design your life. And by the way, incredibly simple process, and I would say within a variation of 20%, the same as mine, there's differences, but extremely simple, extremely similar,
Starting point is 00:31:44 easy to duplicate if you chose to. So now that we've talked about clarity, how do you begin to seek accountability, clarity, vision, structure, improvement? Watch this everybody. Here we go. Give them a little bit of flavor about what you do to get it. Yeah, well first, understand it's a practice. It's not a one-time acquisition That's why that's why we found it actually learned this I didn't know it I used to always say you need to get clarity and the reality is no They seek clarity get means you got and you're done seek means this is an active practice Like I'm still honing my craft just as you are on stage. How many stages have you and I been on?
Starting point is 00:32:25 I mean, the biggest arenas in the world have been there, right? We're still trying to get better at speakers. I remember our last conversation, we were just jamming about our love for public communication. It's like, you're not done. So first, excuse me. He's been a humble just so you guys know,
Starting point is 00:32:39 I was also telling him my admiration for his ability to do it, because there's a very small group on one hand, on planet Earth, that I revere when I watch them communicate. And I just told him how much I want to see it in person more than I just keep watching on video. So I just wanted to say that. Now go ahead.
Starting point is 00:32:57 We'll get to do it again. I know it. I know it. You know, I think it's having that clarity in those areas. First, like really sitting down and journaling about self. So, who do you want to be? How do you want to be with other people? What are the skills you need to develop?
Starting point is 00:33:11 And then what's the service one for? And once you have that intention, now it's about going out and absorbing and asking questions. So things you teach, find a great mentor, read great books, take online training. But you know what the truth is about education, tons of people consume. Yeah. The difference between somebody who has clarity and people who just consumed
Starting point is 00:33:32 comes down to concentration time, challenges, and coaching. Okay. Let's go through that. Concentration time. I mean lots of people think about life, other people think deeply about life. Lots of leaders do leadership and think about it once in a while. Great leaders really contemplate leadership. They deeply think about that interaction they just had with the team. They deeply think about that presentation they just get. They're contemplation time. They're not smarter than other people. They're giving more contemplation time. There is an obsessiveness to that.
Starting point is 00:34:05 They're really zeroing in and wanting to improve that thing. So whatever they do consume, like you said, they're taking notes. They're assessing themselves. They're journaling. So concentration time. Next challenge. You got to set challenges for yourself.
Starting point is 00:34:19 You want to learn the skill of swimming. You don't just jump into pool and start slapping around. Instead, you go, okay, how do I learn to swim well? Can I get a coach or a mentor on it? And then you say, okay, swim down that lap, come back. Clock, clock. Okay, that was good. Now do it faster without drowning.
Starting point is 00:34:36 Go ahead. Go ahead. Clock, clock, good job. Now do it again. This time try this. Clock, clock, then it's coaching, it's getting an expert, it's getting somebody who has that perspective to say, hey, kid, try this.
Starting point is 00:34:51 Have you tried that? Have you shot this? Just to give that outside perspective. And then you and I also, our entire lives, I believe, have grown at maxed out capacities because of when you acquire that, when you learn that, the way to develop mastery is then to teach and share what you have learned.
Starting point is 00:35:11 There you go, that's right. Yeah. And Brad, tell them really quick, because I just wanna have the gift of this, kind of your Sunday routine and sort of the area you measure, because I think it helps you seek clarity. I think it's a process that, I mean, you have to go through the entire thing,
Starting point is 00:35:26 but give them a little flavor of that because I think the practical application of the way you describe it is, just it can be done by anybody. What you do, do you know what about that if you don't mind? Yeah, well, I have this, my thing, I don't know where it's from, I have my high performance planner,
Starting point is 00:35:43 which now helps me do that. So I have a weekly review in here, and on that weekly review, it asks questions about your life, and it has questions from the basics of what did you learn last week, but things that most people don't think about, Ed, like, name two things, you learned about the most important people you interacted with this last week.
Starting point is 00:36:03 Because most people think about how is my week last week? Yeah, what did you learn about other people last week? Specifically, because that's going to really develop mastery in life. Then I asked people to think about, well, what if you could think about the last week in terms of what emotions did you have, where the emotions you wanted to have? How did you deal with those emotions? How did you deal with your health last week? How were your relationships last week?
Starting point is 00:36:27 How was your purpose and your progress last week? And just evaluating, we need to evaluate categories are our lives. So I do that every Sunday. I just sit down and I have all these categories that I go through. The score myself on the high-forbid habits after that. And my high-forbid habits are, I'll go through briefly,
Starting point is 00:36:44 you have personal habits, you have social habits that were academically found to correlate the strongest with long-term success. And those were seek clarity, generate energy, raise necessity, increase productive quality output, develop influence, demonstrate courage. So I rate myself on those. And it's not like every week, I'm like, no, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, day. And then I forecast, I sit there and I look at what's upcoming this next week. And a lot of it is pivoting, deleting, changing, shifting based on what happened in the last couple weeks, especially now at this time. It's like, you know what, that meeting is not as important anymore. We got to move that around. You know what, this crisis happened for my friend. I got to shift this thing over here. You know what, this challenge is going on
Starting point is 00:37:43 over here. Let me make sure I give two hours to that. And I look at the blocks of time I'm scheduled for the week ahead. And I just reorganize a little bit, recalibrate. And those simple things always help. And then of course, for me, Sunday's family time. So it's a lot of calls and a lot of face times with my family, my four nephews who are like our lives, just touching based and having an emotional connection to people in our lives.
Starting point is 00:38:09 I think one of the differences guys that maybe you've not heard before is scoring yourself. So I think a lot of people kind of have some goals. Maybe they do review. How many years roughly have you been doing that on a Sunday? 24 years. 24 years, everybody.
Starting point is 00:38:21 So it's a long-term plan to become one of the most influential people on the planet in the career you've chosen, okay? And but what is different that is not talked a lot about? So there's all these things you teach, bro. You're so used to them that that some of the uniqueness and how special it is is even lost on you because you do them, right? And one of them is ranking yourself having an honest not as you would have liked it to have been, but as it really was. And then project forward as to what you would like it to be. That ranking, scoring yourself, everybody, having your own scoreboard. Every person listening should have a category of things that are important to them.
Starting point is 00:38:59 Yeah. And they ought to score themselves on a score of one to ten Every week and just look at and be honest about and not try to be perfect doesn't be tens across the board It's just honest self-evaluation, right? Some people say oh my gosh self-evaluation feels terrible Brandon I'm getting these bad scores in my high-performance planner. I'm like okay Listen self-evaluation is different than self-judgment. You can score yourself in a way in which you observe it, you accept it, you take the lessons from it, you set intentions to do better, without self-hatred, without bemoaning yourself, without making yourself bad or the victim or the martyr.
Starting point is 00:39:45 That's part of maturity, is being able to observe our own behavior, engage it. And so there's not many things in my life that don't have a scale of one to ten on. When I go and stand in line anywhere, which I can't, you know, someday will happen again. When I go and stand in line, I always sit there and I meditate to myself privately and I just think, okay, on a scale of one to 10 right now, how present and joyful am I? And I'll just stand there and lie. No, no, I'm asking myself. I'm like, well, you know, I'm kind of, I'm kind of feeling like a six.
Starting point is 00:40:19 And I'll go, okay, do you want to live a six, Brendan? Or would you like to be an eight right now? I'd like to be an eight, okay. But what would it take to be an eight? Well, I'd remember to stand up a little bit here. I'm gonna take a few deep breaths. You know I'm gonna shake my leg on the ground a little bit. I'm gonna talk to this person in front of me
Starting point is 00:40:34 and make him laugh. Let's go, life is on again. You know that requirement of, when you know you're at a lower level, here everyone runs from guilt, Ed. Yeah. I think guilt can be utilized just like any other emotion.
Starting point is 00:40:48 Emotions are signals, not realities. And guilt can be a signal to say, oh, let me pay attention here, do a better job here. I only want to hire guilty people. I want to hire people, go, you know what, I feel bad if I don't do a job of excellence and service. I feel bad if I don't feel kind to people. Great, I'm glad you feel bad about it. Now don't let it stop or discourage or disparage you.
Starting point is 00:41:08 Use it as a signal to leave it back. So good. I, bro, I gotta just say something everybody. So I get asked that question a lot. And there's a fine line between self-assessment and self-judgment, and you only need to learn that line. And I drive my friends crazy, bro. It's so funny how we're so similar. And, guys, I'll let you all know. I mean, privately, I drive my friends crazy brother so funny how we're so similar and
Starting point is 00:41:25 and you guys I'll let you all know as I privately I drive my family and friends crazy because I'm constantly ranking everything. We'll be showing you how was today one to 10 how was your day today? Dad is good no one to 10 how was it how was that movie one to 10 right how was that bike ride one to 10 how was that meal one to 10 I rank everything one to 10 it tries people nuts I can't you just have to be on like yeah I want bike ride one to 10. I was at me a one to 10. I rank everything one to 10. It drives people nuts. I can't you just have to be on like, yeah, I have to be on my own.
Starting point is 00:41:47 I want to know one to 10. How was that spaghetti sauce? Like everything in my life. I know why, though, because you have, here's the fundamental like observation of that. Because you have been in charge of coaching people's human behavior before. People who have never had to People who have never been responsible for the development of other people's potential, that's
Starting point is 00:42:11 such a foreign concept to them. They're like, how can I ask them to rate themselves? How can I do that? But every great leader or manager listening right now, they're like, oh yeah, no, that is necessary. Because if you don't calibrate people to something, if you don't anchor them to a number, a state of value ethic, then what ends up happening is they're all over the place, but that number or that value or that standard or whatever it is, that gives us a baseline to improve from. Yes. Coated are always helping find that baseline to improve from. And numbers are the most simple and elegant way to do it. So even therapists do that work over and over of having people rate or score
Starting point is 00:42:49 things because you know after you know a century of this industry both you know both in this psychological realm and more of our more popular realm that we function in coaches that's been proven effective. The other thing that he does on Sundays that I do, guys, I just want to just acknowledge really quick is taking an inventory of the emotions you experienced in that week as well. And really, what are the emotions you'd like to get the next week? That was a big breakthrough for me in my life. I'm an achiever. And it wasn't until maybe a decade ago that I started asking myself, I had an experience where we were building a house and I walked in, I was
Starting point is 00:43:24 pissed off about a bunch of stuff. the guys were working on my home that had immigrated to the country that were just working to send money back home to their family. They've got mariachi music on, they're partying in Lafayette and having a great time, working in 120 degrees. I'm the builder of the house and I walk in in this great stress. And I remember thinking one to ten, ranking this moment on bl bliss and happiness those guys are smoking me right now and it wasn't It wasn't a comparison thing
Starting point is 00:43:49 It was a reflection on myself and at the game of life this happiness and bliss I'm losing right now and it wasn't one of these things where I judged myself like I'm a loser It was more the wake up call as a catalyst to change so be yourself, ranking some of the emotions you want and don't want, how much are you getting of them? Two questions left for you, brother. Let me jump in on that real fast, because I tell everybody, it's like I started earlier, like the power plant doesn't have energy,
Starting point is 00:44:16 it generates energy. We also don't have happiness or joy. We generate those things. And when we realize that, that's one of my, you know, I have shirts and hats to say, bring the joy on it. Because if you, when I would, if you ever come over to my house, Ed, which I hope you will, sometime come visit us down here, I, you all, everyone I was like, what should I bring when I show up? I go, bring the joy, baby. Yeah, that's all I can just bring joy into other people's lives
Starting point is 00:44:41 because you will feel so much better about that. And I'll also talk as to your audience is real fast about one miss identification people often have who are high performers when they evaluate their emotions for the past week. They often get upset with themselves step throughout the week. They were too intense or too anxious. And what I tell a former Delta, I'm like, Oh, no, no, for a lot of people, intensity is deep caring. Intensity or what feels like anxiety and other people, that's their readiness state. That's that's like you and I are intense dudes. You see us backstage. We're intense. You better watch out because that intensity isn't
Starting point is 00:45:25 against anybody. That's revving up the engines. And so don't misjudge the times that you were anxious or you had a lot of energy because sometimes that what that appeared to be in reflection as a negative was something that was turning you on, getting you ready to go, you have to be careful about how outlets, but an intense, forward assertive energy, while that scares a lot of people, and when they reflect on my, oh, I was too intense. Know what you were doing was, that's called performance edge,
Starting point is 00:45:59 and performance edge is different than anxiousness, over aggressiveness. It is something that high performers uniquely do. And it's an energy they all describe, like fighting, and having difficulty explaining to people. So if those of you who are listening, you think, well, my emotions have been way too intense on people. Just gauge, realize that might be your performance edge
Starting point is 00:46:23 coming up, and now it's your job to take that edge that's coming up. And how can you translate that into a positive thing? Not something to fight, not something to push down, not something to explode on to people, but rather to go, oh, you know what? This is my readiness state. Oh, instead of having that feel like this, let me get those things in formation a little bit. And let me turn that into joy.
Starting point is 00:46:46 So that you're bringing joy from that experience, and it's not freaking people out. It's the same energy, just delfe more positive than you will do. That's a brilliant distinction, brilliant distinction. I'm really glad you added that, very good, very good. Yeah, I talked, if you go watch a talk I had that had no anxiousness or intensity prior, you would watch a really bad talk with mine.
Starting point is 00:47:08 So, right. I do things. And this is for me personally to ask you, but everyone gets to listen it on. As a guy who's trained millions of people on high performance habits, and I would just say better living. Yeah, Living better. Yeah. What did you used to believe about winning in life that you no longer believe? In other words, as a younger man, there was a belief you had that said, this is required or this is a must or I have to sacrifice X or Y to get Z. What did you used to believe that you no longer believe
Starting point is 00:47:45 with all the years of wisdom? I know it's a difficult question, but I give it a little reflection. What do you think, a fundamental belief you had, you know, I don't, that's not what I believe anymore. Is there something? Yeah, I would, I don't know how to phrase it right, but it would probably be something towards comparison.
Starting point is 00:48:05 It would be to, you know, there's industry standards in every industry. And, you know, so if someone's doing something in this industry, I want to be able to do that or replicate that or model that, that must be the way. And so that, that, you know, just that comparison thing. Oh, people are doing videos like that. Okay. People doing courses on this or they're framing these things that way or or I see them, you know, taking investors here or doing that. I guess that's the way. And not following, I would say my art. Yeah. As much as I would want to follow it. Yes. You know, I have six books out. I probably should have 10, but a lot of times I would compromise my time to oh, I guess I need to go do this here because that's what people are doing. Yeah, I just thought finding my own thing early enough. Yeah, I agree. As I've gotten older, I've learned to, I guess, trust my own voice and intuition or the spirit. then I did when I was younger and I got anxiety
Starting point is 00:49:05 If I wasn't keeping up or doing what other people were doing and I think I would share that that's a very I have other ones But that's a biggie for me then Removal from comparison. Yeah, I still have to fight sometimes Go after the motivation manifesto We read the motivation manifesto. You're like, oh, this guy took his life back. And it's a book of like real intensity about reclaiming your personal life agenda from the debt, doubt, distraction, comparison, fear. And it's a book about reclaiming personal power. That's the, that's the, what I admire about you is that you do kind of do it on your terms. And it's okay with you if every day you don't get 64,000 comments on a post. It's okay with you.
Starting point is 00:49:52 You're, and then you'll turn around and pack out in arena that the guys with 64,000 posts can't feel, right? It's just a different thing, but it's because you are true to your own thoughts and your own mission. The last thing is privately, everybody, I want to share something with you all and I'd like to share it with you and I'd like the lessons from it just for a few minutes. And I hope everyone's stuck around to the end because this is going to be awesome. You know, I have a lot of private conversations with people I've known for 30 or 40 years and but I had one with you and we've been in each other's life for a few years.
Starting point is 00:50:24 That was one of the most impactful of my entire life. And I think you know what it was going to be about. But my dad's been sick for a long time. And your dad was. Yeah. And you did something brilliant with your dad during that time. I'd like you to share with him what you shared with me about what you did with your dad and what those lessons were You learn that you carry with you to this day and you don't have to give them all But if you'd mind since we talk about vulnerability or I know it's a personal story But if you share with them this will be something anyone who listens to this or is watching it I adventure to say you will never forget the next couple minutes here, so please share that with them
Starting point is 00:51:04 Yeah you will never forget the next couple minutes here. So please share that with them. Yeah. Like you, I had an amazing father and my dad was a big hero of mine. And a very simple guy, but he fought three tours in Vietnam, worked for the state of Montana for another 20-plus years. After doing 20-plus years in the Marines, it was an amazing dad, a dad, father, you know, husband. And one day he woke up, it was Mother's Day, in fact, he woke up on Mother's Day and walked
Starting point is 00:51:34 down the hallway, side kind of hurt, felt funny. Mom said, what's wrong with you? They go to the hospital and, you know, the week before he'd been golfing and bowling and racquetballing and fine, good health. Happy dude, just retired. And they do a couple of examinations at the hospital and they diagnose him with acute myelot leukemia. And they give him seven days to live. The leukemia had already just completely started taking his body out of nowhere. He had no idea.
Starting point is 00:52:05 So they put him through chemo first round and as he's going through chemo, his attitude is amazing. He's just, he's the guy he's joking with the doctors and the nurses and everybody's going friends when he's going in for chemo. He's that guy. And he's going to get through it because his marine is strong. And then goes through round one, doesn't work. Round two starts, not looking so good.
Starting point is 00:52:30 I'm on the road at the time doing my seminars and I'm at one of my events, it's a four day event, people from all around the world. And I get to call that chemo number two has not worked. And, you know, of course me, I'm like, I'll cancel everything. I don't need to do this. I'll be out there that. It's like, no, no, I just, you know, we're going to see if we're going to do another one. And just do your event. Don't cancel your event, Brandon. So I got to go on stage and you pull through motivating thousands of people
Starting point is 00:53:05 for nine hours a day. And that night I just, I felt, you know, upset about it. I was worried I wouldn't get to see him. And I grew up in a time, we didn't have a lot of video cameras in my house, like that wasn't something that happened growing up in Montana. And I realized I didn't have much capture to the dad. And I also wanted
Starting point is 00:53:25 to hear his thoughts about life. And if he was going to pass, I wanted to capture his voice, talking about his memories and what he thought of us kids and his life, his career, what he wanted us to know moving on. So I wrote down 30 questions about life And I called him, I said, hey, can I interview on these? I'm gonna send you an email to you. And then tomorrow I'll call you and I'd like to record it.
Starting point is 00:53:53 You know, just in case I can't get out there and I love you and everything. And it was difficult to ask for, but he was like, oh yeah, sure, sure son. And he was in the hospital at that point. And so I called him and I asked him 30 questions about his life, about how he grew up, what he learned in school, what he learned from his mom,
Starting point is 00:54:15 what he learned from his dad, what he learned from his siblings, what he learned joining the military, what he learned in the Marines, in Vietnam, how he met mom, how they fell in love, how they made decisions about kids and family and career, what he thought of each and every one of my family members and what he would want them to know if he was gone. What he wanted us to collectively know as a family if he was gone.
Starting point is 00:54:41 What he wanted to say to me or to any other member of our families, and it was just, it was a beautiful call, and I recorded it. And you know, it was one of those things, I didn't know when it was going on, how soon he would really be gone. And, but in, in having that audio, it's been one of, it's one of my most cherished assets in my life. I listened to it three times a year, usually on his birthday, when he passed away, and usually on my birthday or another time a year like Christmas. It's hard to listen to. It's hard to listen to. But he says things that he taught me throughout my whole life that I didn't realize he'd been doing intentionally. You know, he also, he basically said the same things.
Starting point is 00:55:25 He said, be yourself. Be honest. Do your best. Take care of your family. Treat other people with respect. Be a good citizen. Follow your dreams. He didn't say at all in one list like that, but it was throughout the thing. be a good citizen, follow your dreams.
Starting point is 00:55:48 He didn't say it all in one list like that, but it was throughout the thing. And he was always saying that kind of stuff. Be yourself, be honest, do your best. Since that was in 2009, he passed away just a few short, few weeks after that. And got to be there with them. Mom, me, my siblings holding his hand as he passed away, after going through just, you know,
Starting point is 00:56:12 anyone who's ever been with someone in hospice, Afro-Kemo, it's really kind of a brutal and sad and difficult time and a lot of caregiving. But I have that audio and I have that memory and we and I saw him deal with it with such grace. Yeah. Base death was so much just to strengthen courage and grace and good humor and good attitude. It was really inspiring. And I tell everybody if you're lucky to have a mother or father or a caregiver, somebody who is important to in your life,
Starting point is 00:56:46 still here, interview him. Yeah, can't review him. I get emotional because you know my dad's in that situation and usually you interview, you end interviews, sorry. You end interviews on highs, but I thought, I'm not talking for the interview today and I thought, I'm gonna interview Brennan today but I'd like to interview his dad for five minutes too.
Starting point is 00:57:04 Sorry, just like, the story, I know where I was sitting when he told me it. I'm going to interview Brennan today, but I'd like to interview his dad for five minutes, too. So, I just like, the story, I know where I was sitting when he told me it, and it stuck with me for a long time, and those lessons, bro, or beautiful lessons, we've covered a lot of amazing things today, but those are more amazing. And a lot of you have, sorry, a lot of you have people in your life that you love very much, that have so much more wisdom to share with you than the two of us do. And you ought to be asking them for counsel, not should I do this business or not, but there may be someone in your life who you should be connecting with and reaching out to.
Starting point is 00:57:37 And I think, I'll let you finish on this, but I think what's the great blessing of this time that we're going through is that there's a recalibration, a reconciousness happening of what really matters in life. Yeah, maybe the world had gotten a little out there on all the stuff and acquisitions and maybe we've forgotten mom and dad. Maybe we've forgotten our sisters just a little just a little, you know, maybe we've forgotten our sisters. Just a little, just a little. You know, maybe we've forgotten our faith or what really matters to us. And I really love you for sharing that with me and the team, the family here, but it changed my life when you told me that, bro. It changed my life. I know there's been magic moments on my show, but that's one of them for me. So I'll let you finish things.
Starting point is 00:58:26 Anything you want to share with everybody, is a final thought about this time or them chasing their dreams or anything like that? Is what? Well, first I'll make sure I get over to you and you want to put the show notes to the 30 questions. Or if you're listening, you can just Google brand-of-a-share life interview questions
Starting point is 00:58:43 and it'll come up on my blog somewhere. Because we release those questions to people that they could use in their own. And literally hundreds of thousands of people have interviewed their families with that guide. It's really a beautiful thing. I get videos all the time on it, just ruins me. You know, just ruins me.
Starting point is 00:58:59 You're amazing, God. Yeah. Two things I didn't know I'd do my career. And I've talked 2.5 million people to meditate, do the release meditation technique, and hundreds of thousands of people have interviewed their families. Like that interview guy, I just downloaded, it's been downloaded like 3 million times or something, it's crazy.
Starting point is 00:59:17 I'll get that, but yeah, last thing I agree with what you're saying is people lost touch a little bit sometimes or not everybody, but some people got distracted in the world of things and forgot that we're relational beings. And we all as humans only want four things and I think only one is super important. We all have what I call our being goals. We want to be people that we are proud of. We want to have self-respect and character.
Starting point is 00:59:48 And our being goals is I want to feel good and I want to respect myself. We have our social goals. I want to have deep connected, caring, real relationships without the people. We have our creation goals. I want to create something. I want to, whether it's creativity,
Starting point is 01:00:03 or create a difference, make my difference. I want to create something. We're from a creator in my belief, I believe in God, so we're from a creator and we want to create something. We want to create something significant, contribution or giving, and we want to grow. We want to expand. We want to come into the fullness of who we truly are and we want to experience the fullness of our real potential and that is the area of growth. But what is the most important thing underlying all of that? To me, kid, I told you, I've been, you know, for 24 years, I've done my Sunday routines. And I do my evening routine every night.
Starting point is 01:00:35 And one of the last questions I ask myself is, did I live? Did I love? Did I matter? Because 24 years ago, I was in a car accident and I almost lost my life. And that began my journey in personal development. What I was told people that gave me, was it, it gave me a second chance at life, it made me realize I wanted to live and I wanted love and I wanted matter because prior to that, I was a sad kid.
Starting point is 01:01:00 But the essential takeaway from all this understanding that I have is the most important thing we are being reminded of right now is you want to have a good life. You need to have reverence for this life. You want to have an extraordinary life, have reverence for it. When you deeply have reverence and care and appreciation and gratitude for life. You're not born. You're not, when you have deep appreciation for life, gratitude for life, it shows up in your calendar with what you're doing. Because you don't want to waste life. You want to give to life. You want to experience life. You want to like experience the richness and fullness of it. And right now, we're being reminded by being locked in our house. Wow, there's a big world out there. We've been taken for granted. Oh wow, people are getting sick.
Starting point is 01:01:49 There are people who are dying. Our health might be compromised. Let me appreciate life. Again, thank God I'm still alive. If you're listening to this, thank God you still have this breath. You have this moment. You have this choice. You have this intention. And that is the ultimate thing to keep that reverence for life so close, so inside. Like every day is a second chance to be more of who you are. Every day is a second chance to be a better dad, a better mom, a better caregiver,
Starting point is 01:02:18 a better contributor, a better leader. Every day, that's second chance. If you can accept that gift, if you can accept that gift of if you can accept that gift of a new day and have reverence for that, that will shift everything. You mentioned Wayne Dyer earlier, I had a blessing of touring with Wayne and he woke up every morning, he'd tell the story, he'd wake up, put his two feet on the ground and say, thank you, thank you, thank you. Because imagine beginning the day with deep
Starting point is 01:02:47 reverence that you get another day. And I hope that this experience connects people to that reverence again. Because when reverence is there, when reverence is deep, when reverence is in your being, that appreciation and gratitude for life, you want to earn it. You know, you want to earn it. That was the thing I learned in my car. Because I want to earn this life. Let me give back into this life. Let me enjoy this life.
Starting point is 01:03:11 Let me really live this life. And I think this moment right now, Ed, is reminding us all of the blessing, the preciousness, and the reverence of life. So good, brother. Man, I gotta tell you, for just so you know, you lived, you loved, and you mattered for today. I gotta tell you, for just so you know, you lived, you loved and you mattered for today. I can tell you that. And, man, billions of people are
Starting point is 01:03:29 grateful for you. Everybody, thank you by the way, Brennan. I love you and I'm so grateful for today. This was magic, flat fire and magic. And I want everybody to go get high performance habits. I want you to follow Brennan in the other 10 millions of people that follow him on Facebook and Instagram. And in my case, if you're not following me, go follow me on Instagram, turn your notifications on because every single day I run the max out two minute drill, I post at 730 Pacific, 1030 Eastern AM every day. And when I post every single day within the first two minutes, if you make a comment, so you better turn your notifications on, we pick a winner.
Starting point is 01:04:02 And we pick winners three ways. If you make a comment in the first two minutes, if you replied other people's comments and engage, or if you missed the first two minutes, just make a comment on every post Monday through Friday, we pick winners from there. You can go to the flight on my jet, copy my book, come see me speak, coaching call with me,
Starting point is 01:04:16 my guests, max out gear. So engage with me in the two minute drill everybody. And Brennan, I wanna thank you for doing an unbelievable job today, brother. I love you. And, everybody, I want to challenge you to max out your life. God bless you. [♪ Music playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the background, playing in the you

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