THE ED MYLETT SHOW - STOP Trying To Change Others! People Change Only If They Want To - Ed Mylett

Episode Date: April 18, 2026

Upgrade your denim game with rag & bone! Get 20% off sitewide with code MYLETT at www.rag-bone.com #ragandbonepod What if the real reason you’re stuck isn’t a lack of talent… but the invisi...ble patterns controlling your decisions, your confidence, and your ability to take action? In this mashup episode, I’m bringing together some of the most powerful minds on behavior, influence, discipline, and self-awareness to help you break through what’s really been holding you back. You’re going to hear from Zoe Chance, Trent Shelton, Alex Hormozi, and Dean Graziosi as we unpack the hidden forces that shape your life. And I’ll tell you this right now, most people are not losing because they don’t know what to do. They’re losing because something internal is quietly sabotaging their execution. Zoe Chance breaks down the psychology of influence and why so many of us struggle to ask for what we want, whether that’s in business, relationships, or life. Trent Shelton brings the truth about self-worth and discipline, reminding you that your standards determine your results. Alex Hormozi gets tactical and real about what it actually takes to win, why excuses are costing you everything, and how to build leverage through action. And Dean Graziosi shares how shifting your mindset and identity can unlock opportunities that have been sitting right in front of you the entire time. One of the biggest themes in this episode is awareness. Because once you become aware of what’s holding you back, it begins to lose its power over you . Whether it’s discouragement, fear, comparison, or the need for approval, these silent killers are showing up in your life every single day. And if you don’t identify them, they will keep you stuck in the same patterns, the same results, and the same frustration. But the moment you see them clearly, you can start to take your power back. We also dive into the dangerous habits that rob you of happiness and momentum, especially comparison. When you compare your life to others or even to your past, you create unnecessary dissatisfaction and stall your growth . The truth is, your path is your path. And the faster you own it, the faster you can build something meaningful, impactful, and truly yours. This episode is about taking control again. It’s about raising your standards, getting honest about where you are, and deciding that you are no longer going to let these hidden forces run your life. You don’t need more information. You need more awareness, more discipline, and more intentional action. That’s how you separate. That’s how you win. Key Takeaways: Why awareness is the first step to breaking any limiting pattern in your life How discouragement, fear, and doubt quietly steal your dreams if left unchecked Zoe Chance’s insight on why asking boldly is a skill that changes everything Trent Shelton’s truth about discipline and raising your personal standards Alex Hormozi’s no-excuses framework for executing at a high level Dean Graziosi’s mindset shifts that unlock opportunity and growth How comparison creates unhappiness and slows your momentum The importance of taking ownership and controlling your internal state Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:04 This is the Edmiler Show. Hey, everyone. Welcome to my weekend special. I hope you enjoy the show. Be sure to follow the Edmilet show on Apple and Spotify. Links are in the show notes. You'll never miss an episode that way. Now on with the show.
Starting point is 00:00:19 All right, welcome back to the show. I love our Thursday episodes because it gives me a chance to answer your questions on the show. So I love creating content for you when I do the interviews or my solo episodes, but I also love answering your questions because I know that it's exactly the things that you need help with. And so today's no exception. By the way, if you have something you want help with or a question answered, you can DM me on Instagram at Ed Milet, and there's a chance to end up on the show like it did today. Today's question is all about change, which is a really interesting one, except not change
Starting point is 00:00:48 of oneself, change of another person. So this person's question was, can you please help me change my spouse in the way they behave? Let me be very clear with you. No, I can't. And more importantly, neither can you. So many of us, and I'll put myself included in this. We are wasting so much time, effort, and energy trying to get another human being to change when they're not going to. They're certainly not going to change for you.
Starting point is 00:01:15 If a human being is going to change their behavior, they're going to change that behavior because they choose to, because they want to. And no cajoling, no threatening, no encouraging is going to get another human being to change on your behalf. And so so many of you are wasting energy, focus, and time with somebody who, who is not going to change. And so you need to decide. I'm not saying that you don't want people to treat you in a way that you deserve or that you're worthy of. That's not what I'm talking about here. What I am saying is they're probably not going to change.
Starting point is 00:01:47 And so there's two things you can try to do in your life. You can waste all the energy you have trying to change this person or you can just change the person. In other words, maybe it's time you not be with this person anymore or accept the way they are. Now, if they treat you in a way that's not worthy or what you deserve, then you should leave. But wasting energy, all the different things we do, don't we? We try to prod and we try to threaten. Someone's treating us in a way. Think about all the things we do.
Starting point is 00:02:18 We'll give them the silent treatment. We'll give them the cold shoulder. We'll threaten them. We'll try to encourage them. Whatever the thing is that you might do. Has any of it worked for the long term? Not the short term. The long term.
Starting point is 00:02:30 People will eventually reveal to you who they are. And when they do, wouldn't it be more prudent to either accept the way they are if it's worthy of you and you deserve it, or to leave? Or to leave. Are you so afraid to be alone that you're willing to stay with somebody over and over again who mistreats you or treats you or behaves or treats themselves? Maybe they do things where they treat themselves in such a way. It's just terrible. And you watch this happen over over again and it hurts you. you, but yet you stay with them. You have to ask yourself, why do you stay with them? You've already, you know they're not going to change, right? You keep trying to do a different tactic or a strategy or give them a book or something to, they have to decide this on their own. Listen, I know that when my dad was drinking, and I've had other friends of mine that have had substance abuse issues in their life, there's nothing you could do. You can't create a word game to get them to change. They have to hit a place in their life where they decide they're going to change. Human beings have to make
Starting point is 00:03:32 that decision themselves. And so all the games we play, the cold shoulder, I'm not going to talk to you, I'm going to step away for a while, you're going to threaten them. Whatever it is, it doesn't work long term. And what happens when you're constantly trying to get somebody to change, let me tell you what ends up happening. They resist you, they rebel against you, and they resent you, the three ours. And so the more you try to get them to change, they resist, then they rebel and they resent. And then it almost feeds the behavior that they're having. You know, one of them, my greatest strengths of my life is I see somebody as they're capable of being and I love them and I believe in them. And it's been one of my great strengths in my life. It's also been one of the
Starting point is 00:04:13 great weaknesses and one of the things that's been used as a weapon to hurt me, that I see them as they could be. And that's what you want to do as a leader in business or as a parent or as a friend as see somebody as they could be and try to get them to live up to a particular standard. But at some point, someone has shown you who they are. They revealed you at least. At least who they are now. And so many of us stay in a relationship with somebody, haven't you? Many of you listening to this or watching it. And the real reason you're staying is your own lack of self-worth. Your own lack of really believing what you deserve. You would rather be with someone who behaves in a way that either doesn't treat you well, isn't worthy of themselves, they don't treat other people
Starting point is 00:04:57 well, maybe all of the three or one of them. And the reason you stay is you'd rather have that than the fear of being alone because maybe you think you can't do better or get someone else. And so maybe the problem isn't with this other person. Maybe the issue is with you. And so please, stop trying to get other people to change. It's not going to happen. They have to live their own lives, make their own decisions, their own mistakes, and they need to deal with the consequences of those choices. And potentially, maybe one of those consequences is that you're not around in their life anymore. Maybe they're going to suffer the consequence of you won't be quite as close to them anymore. Maybe you won't be close to them at all.
Starting point is 00:05:33 Maybe you just won't be around them as much. This could be a friend. This could be an intimate relationship in your life. Or maybe it's somebody even that you employ. So you can't be so concerned that you're going to be alone that you begin to waste all your energy. It's debilitating. You're going to be waiting for a long time, by the way. If your happiness is contingent on your environment or your happiness is contingent on the behavior or other people's,
Starting point is 00:05:57 If you have surrendered your own happiness to another human being and their choices and their behavior and how they have to conduct themselves in a way that you see fit in order for you to feel happiness and loved, well, you're taking a big risk in your life and you're wasting a lot of energy. And so sometimes you just have to say bye-bye or create distance or just make the decision that it's okay to be alone. Or if someone works for you, maybe let them go. I think there's only so many times you can ask somebody to live up to a standard or a behavior. or hold them accountable or threaten them until at some point all you're really doing is criticizing them and all you're really doing is creating toxicity in your life and in your relationship with this person
Starting point is 00:06:38 and so there's a lot of reasons why i don't think nagging somebody getting on them um giving them unwanted advice stress conflict all that stuff it just negatively impacts human beings and their relationships and when we try to fix change rescue people in our lives over and over again we're really assuming that we know what's best for them. And really what we're really probably trying to do is we really know what's best for us. And so are you really trying to get them to change so that they'll be happier? Are you trying to get them to change so that you'd be happier? This is a point of reflection for so many of us.
Starting point is 00:07:16 And most of us spend most of our lives trying to get the person around us to behave differently. And we set up these expectations. where they constantly are letting us down. Rather than just making one of two choices, I accept you as you are, or I don't. If I accept you as you are, I'm going to encourage you to grow and improve,
Starting point is 00:07:40 and there's obviously in life, there's a particular standard that someone must treat us that we're worthy of and that we deserve. But if someone consistently doesn't live up to that standard, why are you wasting all this energy at this one person to change, this one human being to change,
Starting point is 00:07:55 when there's 8 billion other people, ones. And then what you've got to do is you've got to tell you look at yourself. Why am I so reliant on this person for my happiness? Why am I so dependent on the conditions of how they act based on my own bliss? This is something that's a very dangerous place. And what happens is we become more resentful, we become more frustrated, then we behave in a way that's not worthy of us or reflective of how we should conduct ourselves. And now we're not treating that. And now it's toxic. Rather than just make one of the two choices that I've suggested. When we get distracted from solving our own problems and issues,
Starting point is 00:08:37 and we spend all of our time trying to solve another person's problems and issues, we've depleted all of our energy and now we're not growing ourselves. And by the way, word to the wise, because you listen to my content, because you listen to programs like this, it means you're addicted to growing. You're addicted to improving yourself, an expansion of your being and becoming a better version of you and all of these things. If you're not with someone who is also that way, that's okay, by the way.
Starting point is 00:09:04 But trying to get them to be like you will just create more distance between you and them. I think it's okay that if in a relationship you're growing and expanding and changing and the other person is rather happy the way they are. I think those two people can coexist. I think it's fine. Now, do I think it's best if there's two people sort of running together and I'm going growing and expanding and you're growing and expanding and we're heading somewhere i do think that's best but i also believe that it works where one person's like hey i'm not satisfied with who i am i'm
Starting point is 00:09:34 changing and growing and evolving and the other person's like i'm actually pretty satisfied i like my job i like my life i i i like my emotions i'm okay that relationship can work as well what won't work is when one resents the other one because they're not like them and you want them to change the way they act and conduct themselves, not based on their own happiness probably, but based on yours. So just take a quick look, a long look, if you will, and just decide, is this the right person in my intimate relationship? Is this the person who should be my close friend? Maybe they should be a distant friend. Maybe they should no longer be my intimate partner, but someone that I consider a lifelong friend. Maybe they shouldn't be around me at all. If I employ this person,
Starting point is 00:10:22 how many choices and chances am I going to give them before they just don't live up to the standard? And I've got to make a difficult decision. It's the difficult decisions that you need to make that are what matter. That's what matters. Instead of trying to make the easy one, which is just putting it off on them to change their behavior, I think you're being selfish when you're asking somebody to change against their own will. That's number one. Number two, I think it's exhausting.
Starting point is 00:10:48 If this person is not interested or ready for change, you're putting out a whole lot of energy and a whole lot of focus and a lot of challenges in your life unnecessarily. And again, I want to reinforce this. You cannot get somebody to change. And what's going to happen is you're going to begin to be seen as controlling. And that's not something you want. And let me tell you the other thing. You're going to lose. You're going to lose this battle.
Starting point is 00:11:16 And if you're not careful, if you keep battling them about it. this, you're eventually going to lose this person. And maybe in some cases it's not necessary. If you go back to my dad when he quit drinking and other friends of mine that have quit a habit that didn't serve them or change their behavior, they have to reach their own conclusions. It's an internal, change is an internal thing. They have to make an internal decision, not based on the external forcing of another human being. And change in our lives, if you're someone like me who I'm constantly changing and evolving, and I am. It's hard for you to connect and relate to somebody who isn't.
Starting point is 00:11:55 And you have to evaluate that. And then you just, on your own terms, you have to go, I'm okay that they're not changing and evolving. And let's just be honest. You fell in love with that person the way they were. Is it really fair for you now to say, hey, I want you to be changing all the time? Part of them's like, well, wait a minute. I'm not the one who said, I wanted to grow and change and evolve and increase.
Starting point is 00:12:19 I like my life. I like the way that I am. One of the things we do in the personal development business is we judge people who don't change and grow. I've learned not to do that. I've learned to accept people as they are if they accept themselves as they are. Now, if someone says to me, I don't like the way my life is, I want to change, I want to grow, I want to be better, and then they don't, well, now we've got a real issue. But I have a lot of people that are friends of mine that are like, hey, man, I love that you're always growing and expanding and changing, and I get it.
Starting point is 00:12:52 I'm just not wired that way. And you need to accept me this way or don't. But don't constantly be judging me and assessing me. And my gosh, it's exhausting for them as well, to always feel like they're under the microscope, that you're always watching them. And then what happens is, because they love you, they artificially try to change things in the short term but people return back to their patterns if your pattern is to grow and improve and expand you're going to do that if your pattern is you don't you're probably not going to and so sometimes
Starting point is 00:13:27 you just got to say bye bye and that's the hard thing to do and it's excruciatingly painful and i'm not encouraging you to do that what i'm encouraging to do is one or the other it's one or the other accept them or leave. And if it's leaving is the real painful thing to do, it's the more painful thing to do, right? But it's short-term pain. Long-term pain is to stay with somebody over and over and over again who's going to let you down, who you're in conflict with, who gets your hopes up, your expectations up, and then doesn't meet them. And by the way, they're in pain. Because maybe they love you and they want to be a particular person that they're just not. that they just aren't.
Starting point is 00:14:14 And if you suffer from this disease I have, where I always see people as I think they could be, it's so beautiful as a business leader to be that way. And if you're with the right person, they want you to see the better version of them. Listen, I know in personal development we're constantly talking about getting people to rise to the standard and getting the treatment that you deserve
Starting point is 00:14:32 and not just accepting somebody as they are, but demanding and requiring more of them. That's if that person wants to be required to do this. more if they want to expand, if they've signed up for that agreement. But there are a lot of people in the world that aren't like you and I that are relatively happy the way they are. They don't want to be richer. They don't want to be more fit. They don't want to expand their knowledge and their emotional basis. They're okay the way they are. Now, I don't relate to that. I don't understand that at all. And probably you don't. But you either need to accept that they're that way,
Starting point is 00:15:08 or you need to not be with them because there's no word game, there's no cajoling, there's no cold shoulder, there's no threatening, there's no silent treatment that's going to get them to do it. There's no comparison where you tell them, well, so-and-so's like this or so-and-so's wife does this or spouse does that or husband does this and you begin to compare them to another person. All of this is just this toxic soup of you trying to get another person to meet your condition so you're more comfortable and happy. maybe they're just the wrong person or maybe you need to just give them a break and so today's message is just to have you reflect on this and if you have any relationship like this a work one an intimate one a friendship eventually you got to evaluate and you know what probably the most powerful
Starting point is 00:15:55 thing you could do is to ask them do you want to change do you want to grow and be honest with me do you want to get better do you want to expand and it's okay if you don't but please level with me rather than me constantly have these expectations that things are going to be different and then they never are or they only are short term just please be honest with me and that way you can make your decisions and so this idea that how do I get somebody else to change is a flawed premise and something that doesn't serve you it's not going to work long term and the person every single minute you're spending looking at this other person how much they need to change are minutes you're not looking at you're not looking inside and by the way
Starting point is 00:16:38 Sometimes I've found in my life is that as I've changed and evolved, it's created a space and a comfort level and a security and a safety for the people around me that they now can as well. And so the best thing I can do for this other person is to continue to run my play, play my game, live my life, and support and love them where they are. Meet somebody where they are. Love them where they are. And again, if they're not meeting a standard of what you're worthy of or what you deserve, or they're treating you in a mean way, a condescending way, a threatening way, an abusive way, get out, leave, do not be with them. If they're not honest with you and forthright, it's a wrong person. And it'd be better to be alone than to be with somebody that doesn't treat you in a way that you're worthy of and that you deserve.
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Starting point is 00:18:24 When they ask where you heard about them, please support our money. our show and let them know we sent you. So I AM8 sponsored the show for a while, you guys. I'm to be honest with. They sent me a bunch of their product and I didn't take it because I was on some other stuff. Then I went on vacation. I brought it with me. Oh my gosh. What was I thinking waiting? So if you've been looking for something easy to stick with that makes it easy to feel better, this might be it. For me, it's something I've come to rely on daily and I wouldn't miss it again. I know when I miss a day. Give your body what it deserves with IM8. Go to IM8health.com slash ed and use code ed for a free welcome kit five free travel sachets plus 10% off your order seriously
Starting point is 00:19:02 this is one of those offers you wish you jumped on sooner that's i am8health.com slash ed and use code ed for a free welcome kit five free travel sachets plus 10% off your order i am8health.com slash ed code ed these statements have not been evaluated by the food and drug administration this product is not intended to diagnose, treat, cure, or prevent any disease. Stop trying to change them. It's killing you. It's taking all your energy. It's zapping you of all the juice of life. And life is supposed to be lived. And you were born to do something great with your life. You are also born to be in a relationship that's loving and blissful and kind. And if you so choose growth-oriented and progressive and expansive, if you choose that,
Starting point is 00:19:50 It's okay that you choose somebody who doesn't want to run the race with you, but supports you running your race and you support them running theirs. Very short intermission here, folks. I'm glad you're enjoying the show so far. Don't forget to follow the show on Apple and Spotify. Links are in the show notes. Now on to our next guest. Welcome back to the show, everybody.
Starting point is 00:20:08 So are you like me? Did you ever want to go to Yale? Do you ever want to go to an Ivy League school and wonder what it was like? You know, for me, there was a few obstacles. One was IQ. Two was grades. Three was college scores. and money.
Starting point is 00:20:22 So it kind of eliminated me. So you were almost there. I was almost there. I was this close. But today I'm going to bring you into what I think is, you know, one of the most popular courses at Yale School of Management and the lady who teaches that class. We're going to go in there together today.
Starting point is 00:20:36 So if you're interested in that, listen, and if that never interested you, would you like to be more influential, which I think is the most important skill set a human being can possess is to be able to influence themselves and other human beings? and I have the best person on the planet, I think, to talk about it today. So Zoe Chance, welcome to the show. Ed, thank you so much.
Starting point is 00:20:55 It's an honor to be here, and I'm so happy to meet you. I'm so happy to meet you. By the way, new book out influences your superpower. I like the tagline, though, the science of winning hearts, sparking change, and making good things happen. And it's available by the time you're listening to this, guys, it's February 1st. You can go get it, pre-order it, do whatever you want. But it is outstanding stuff.
Starting point is 00:21:13 And we've got a full hour to cover today on this topic. So you ready to roll? Let's roll. Okay. Interesting first thing for me is that you say something about you may not be able to change people's minds, but you can change people the way that they sort of behave. And so I've always looked at influence, like I'm going to change their mind. Then I'm starting to read your work. I'm like, nope, I was wrong about that. So start out there about changing behavior and not minds. Right. This is a distinction that most of us don't make. We think that if we want to change somebody,
Starting point is 00:21:45 we need to change their mind, but so little of our thinking and our behavior is actually happening consciously or intentionally that often it's not just that it's so, so hard to change people's minds, including yours, of course, as you know, but it is very unlikely that if you do change their minds, their behavior will just naturally follow. And a simple example of conversation somebody was having me with having with me this morning is about his kid not rinsing out the bathroom sink after brushing his teeth. And he's like, how do I, how do I get him to care? How do I get him to remember?
Starting point is 00:22:25 And he thinks he needs to change his son's mind. But he's just forgetting. It's not that his son needs to be motivated to rinse out the sink, right? Motivation, even though this is such a big part of what we talk about in our pursuit of success, motivation, is a smaller part of the question than just making it easy. So I was talking to about what would make it easier for your son to remember to do the thing. And so he's going to ask his son, what would it take for you to remember to do the thing? And they'll decide.
Starting point is 00:22:58 And, you know, is it going to be a hot wheels car sitting next to the sink in the bathroom? And then he knows that's what it means. I don't know. We'll find out. This is where we're going to go. So I love this. By the way, one of the benchmarks of my work is that I don't think the most motivated people win in life.
Starting point is 00:23:11 I think it's their habits and rituals and their routines on. the days they don't feel inspired. And the reason after reading your work that this is true, by the way, guys, you already can tell. If you're listening to this on the treadmill or drive it in the car, you're going to do it. And then you're going to actually want to go write a bunch of notes down because you're going to be in class today on influence. But one of the things you point out in the book is that what you just said, but I want you to elaborate on this point, which is one of the ways to influence people is they're typically always going to take the path of least resistance. And just the understanding and awareness that that's what a human being is likely to do,
Starting point is 00:23:41 I think is one of the first pathways to being more influential. So elaborate, if I'm wrong, correct me. And if I'm right, elaborate on that a little bit. Yeah, thank you. It's not that we're lazy in terms of not being willing to do a lot of hard work. It's that we are on autopilot, maybe 95% of the time. And so if you think of another person as being always already occupied consciously with something else, than whatever it is that you want them to do, you can start to see how difficult it is to break through that mental clutter.
Starting point is 00:24:18 A very simple example in business, but a broader scale example than the toothbrush thing is Domino's Pizza, who figured out the secret to success in business is making it as easy as possible for people to buy things from you. So Domino's Pizza says, we're going to have a Domino's Anywhere campaign
Starting point is 00:24:37 where we know what your favorite pizza is and we know where you live. And we know that by habit, most people ordering pizza order the same pizza to the same address. So they said, listen, what if you just text us or tweet us an emoticon of a pizza? And then poof like magic. Pizza shows up at your house. In that year, they earned 12% higher sales in the United States. Number one pizza company, Pizza Hut, declined by 2%. So you can imagine what's happening here is not just that it's easier to buy pizza from dominoes than Pizza Hut, but they're actually expanding the market for pizza in a place where it's so saturated because it's easier to eat pizza than some other kind of food. And then by three
Starting point is 00:25:21 years after that, they've overtaken Pizza Hut as the number one pizza company in the entire world. That is such a great example. And it's just one of these things. I'm always going to reinforce points when they're being made. But this is something I think about when I'm trying to get my kids to do things or even I'm in a sailing situation or even with myself to get myself to make change. is to take the easiest first steps, the path of least resistance. And the way you said it in the book, I'm like, my goodness, this is so true. Now, one of the things you say in the book, there's so much. And by the way, the reason I'm only going to cover some of this guys is I want you to get the book, right?
Starting point is 00:25:54 But things like behavioral economics is discussed in the book, you know, the neuroscience of creating change. So it's not just like poofy stuff. It's poofy stuff and tangible stuff backed up by the scientific evidence of it, which is why the class, I'm sure, is like, just so, so important. But to use concepts that people can remember, too, what's this alligator and judge analogy that you use? Because this is like people won't forget it, right? I want to start out. We'll go to some complex stuff, but alligator judge, even a guy like Ed Milet can remember. So give us that. Yeah, it helps to give people visual concrete analogies, right? So the gator
Starting point is 00:26:30 represents our unconscious, intuitive, habitual, emotional system that like I was saying earlier, drives 95% of our decisions and our behavior. And the judge represents the conscious, slow, rational, deliberate, effortful system that we think is in charge because it's conscious. And by definition, we just can't perceive the unconscious part. One of the tricky things about the relationship between these two systems, the judge and the gator, is that influence goes one direction, almost exclusively from the gator.
Starting point is 00:27:07 to the judge. So when we have strong preferences, opinions, and feelings about other people, right, or things we do or don't want to do. And then we easily rationalize those preferences. But we can't talk ourselves into, say, like, what's a, do you have any kind of food that you hate, Ed? Yes. I cannot, I cannot eat any type of broccoli whatsoever, which is terrible because it's good for you, but I don't like broccoli. So you hate broccoli. Is there any kind of rational argument that could influence you to love broccoli? No chance.
Starting point is 00:27:46 No chance, right? It's possible you could be influenced in some way to eat broccoli through a rational argument, but you're never going to influence the way you feel through reason. Yes. Okay. Here's how brilliant that is. I actually eat broccoli. We're going to talk about this later in the show.
Starting point is 00:28:03 But frankly, it's because of the way it was framed to me, which is something we're going to talk about a little bit later. I've been talking about framing for years and then you take it to a whole new level. So the way it was framed to me has compelled me to be willing to take that action. And by the way, I do it in the path of least resistance, even though it's something that I would never tell you that I love doing because it's been framed to benefit me, which we'll talk about a little bit later as we go. So this is why her work is so awesome.
Starting point is 00:28:28 I'm so curious to hear about how that happens. So, okay, we'll bookmark it. We will. We're going to go there. That was a great conversation. And if you want to hear the full interview, be sure to follow the Edmy, show on Apple and Spotify. Links are in the show notes. Here's an excerpt I did with our next guest. All right, welcome back to the show, everybody. I'm so excited to have my friend here today.
Starting point is 00:28:46 This guy, he's perfect timing for me in my life. And so I know what we're going to discuss today is going to improve and change your life tremendously. And I just have this feeling. I'm having them on again at the right time. So this gentleman's been on the show. I very rarely have people come back twice. But when they really, really help people, I do it. So very few times. Only a couple. I've done that. But my friend Trent Shelton is here today. Trent is an author. He's a podcaster. Straight up with Trent Shelton is his podcast. And I think I would just call him somebody who, I guess a life strategist, but I just think he helps people manage their lives better. And I want him to help all of you do that today. And I think he's the best at what he does. So Trent Shelton, welcome back to the show,
Starting point is 00:29:27 my brother. Hey, man. I appreciate you, man. Thanks for having me back. It's good to see you. It's good to be back on this epic podcast, bro. So thank you, man. Now there's the, so there's the angels in our life, and then there's the people that aren't angels in our lives. This is part of that peace thing. Yeah. And everybody says all the time, hey, remove toxic people from your life. But here's the truth. Almost nobody ever does it.
Starting point is 00:29:51 Almost nobody does it. They just don't. They go, I'm going to get rid of these toxic people in my life. Yeah, but you don't. You don't. And I think, I don't know if it's a lack of courage or the ability to do it or if people feel like, well, then I'm going to be alone. that's worse than this toxic person in my life. But talk about, because you're just so profound about this,
Starting point is 00:30:12 the way you say it, what do toxic people do to us? And then how do we find the strength to, do we remove them? Do we keep them at a distance? Like, what are your thoughts about toxic people stealing that piece I want this year? Or we all want? Absolutely. I'll just ask everybody's question. And this question seems a little bit straight up and harsh,
Starting point is 00:30:35 but it's the reality. You know, if you're in a situation where your environment sucks, your environment's terrible. And I want to be clear, Ed, you know what I mean? Sometimes we're to talk to people. You know what I mean? Sometimes we've got to lick ourselves in the mirror and make sure we're not that person and take that responsibility.
Starting point is 00:30:50 But once you understand that, you have the things around your life, you've got to ask yourself, picture everything in your life as soil, right? Your environment is soil. The people that you're around, the places you take your life, everything is soil. I believe that each and every one of us, we're a seed. We're a seed of greatness. We're a seed of goodness. We're a seed of, you know, a person being legendary. We have all of those qualities in us. I believe God made us that way. What happens is a lot of us we put our seed in toxic soil.
Starting point is 00:31:27 And we wonder why we're not producing the right harvest for our life, right? We wonder why, why we're producing weed. We wonder why we're producing things that end up dying. So I'm to ask the person, listen to this right now, is what type of soil are you putting your seed in? Because a great seed and bad soil will not produce good fruit, will not produce a good harvest. And you've got to be real with yourself. Do you want to live the rest of your life unhappy? Do you want to die unhappy? Do you want to die miserable? Because like you said, and a lot of people are afraid, they're afraid of, they're afraid of confrontation. They're afraid of what people are going to once they make that decision because we know how it is, people will start to make you feel like
Starting point is 00:32:06 you're the bad person, no matter which you have done for them. They'll point out all the things you didn't do and not all the things you did do. I think people are also, yeah, they're afraid to be alone. But you have to understand this about the journey. Sometimes it takes being perfectly lonely, because I say perfectly to understand what being perfectly loved feels like. So it took me in my darkest moments, in my loneliest times to understand God's true love for my life. And once I realized the love that he had for me, once I realized how he created me, it became a lot easier. So I gained more confidence. I knew my work. And I went on this journey of being the greatest me. And one thing about the journey that's true,
Starting point is 00:32:46 the journey will always be loyal to giving your life what it needs. So as I walked down the right path, yeah, it was lonely at first. As I'm climbing this mountain, I've seen somebody else that was climbing the mountain in the same direction. I've seen somebody else as I went a little higher that was climbing the mountain in the right direction. And then you build this, tribe of like mindsets. And so, you know, another illustration just really quick. And like, yeah, please. It's, it's like a, I'll just put it like this. My neighbor, like two houses down. We're in Texas, right? We're like in Dallas is hot. So we moved here and my neighbor has like a palm tree. And it was about fall time. So the palm tree, it looked good, right? And so when winter hit,
Starting point is 00:33:27 the palm tree was terrible, right? The palm tree was bad. The palm tree, whether or it died, they have to cut the top off. It looked terrible. And it made me realize this truth. Now, I want people to understand this. When you look at your life and you look at yourself as that palm tree, right? You're beautiful. Everybody wants you. You're popular, your popular tree. But if you put yourself, right, if you put that palm tree in New York, that palm tree wouldn't ever reach its full potential. That palm tree wouldn't be a palm tree. It would be an ugly tree nobody would buy. But if you put that palm tree in Cali, you put that palm tree in Florida, you put that palm tree in Puerto Rico in the right environment, that palm tree
Starting point is 00:34:08 lurifices, that palm tree looked beautiful. So with your life, yeah, you're that palm tree, you have all those great qualities. And if you're in the wrong environment, you will never meet the potential that your life has. Before we start, guys, let me tell you something. Factors made a big difference in my life. Just talking to one of my producers, he says, I just ordered with Factor. Why? He's Big goals just like you and I do. Factor makes healthy eating easy with fully prepared meals designed by dieticians and crafted by chefs. Let me tell you something. Super nutritious food prepared by a chef. That's what we're talking about here. No matter what your nutrition plan is, they've got a meal for you. No refined sugars, no artificial sweeteners, none of that weird
Starting point is 00:34:48 seed oil stuff. And here's the cool thing. It's yummy. It's actually better than you would get in a restaurant. Plus the new muscle pro connection, which helps support strength and recovery. It's convenient, it's fresh, it's never frozen, ready in like two minutes, no prep, no stress. They're the best. Head to factormeals.com slash milet 50 off. Use code my let 50 off to get 50% off and free breakfast for a year. Eat like a pro this month with Factor. New subscribers only, varies by plan, one free breakfast item per box for one year while
Starting point is 00:35:20 subscription is active. At the interview with my next guest, just want to remind you all that you can subscribe to the show on YouTube or follow the show on Apple or Spotify. We have all the links in our show notes. You'll never miss an episode that way. Now on with the show. All right, welcome back to the show, everybody. I have been looking forward to this interview for a few weeks. Mutual friends of ours that turn me on to Alex said, you need to get with this young man and get him on your show. And then when I dove into his content and his work, I was blown away. He is brilliant. I don't say that very often when I
Starting point is 00:35:51 introduce people. I think he's probably got one of the highest IQs of anybody I've ever had on the show. and his content as it relates to personal success and particularly entrepreneurship is very unique, very special, very detailed. And I wish we had three hours today like other podcasts have because we could use that entire three hours and still have a bunch of time and stuff left over. So he is the host of the game with Alex Ramosi on all these different platforms. He's a serial entrepreneur. By the way, he's built brick and mortar businesses, virtual businesses. He's written incredible books. He's got another one coming out.
Starting point is 00:36:22 So Alex Ramosi, welcome to the show. Thank you so much for the introduction. I will do my very best to live up to it. You better live up to it. There are people listening to this right now that are failing. They're bleeding money, and maybe they've just had a business shut down, or the last two years has wiped them out a little bit, or they're looking right now going, all right, I'm going to have to make a pivot.
Starting point is 00:36:41 So you're a guy who had a lot of success building gyms. It was really, really going well, as I understand it. You go over the next one, you pour all the juice from all the profits into the next one, and you go bust. So there was a point where this man that I'm talking to you right now, by the way, not that long ago was busted. You were broke. What did you do when you were on your ass?
Starting point is 00:37:02 Were you on your ass mentally ever? Or was it just a physical being broke? And then what did you do to make a move? Because there's a lot of people right now, right where you were. I just focused on the controllable. So there was a lot of things that I felt like I could not control or that were circumstantial, et cetera. And so it was just kind of like the simplicity thing of like,
Starting point is 00:37:19 what are the few levers that I have at my disposal? And at the time, I was like, I know how to market and I know how to sell. And so that's what I'm going to do. And so I, I, the story is crazy, but I had a credit card left from all the businesses that I had sold and then lost all the money. But I still had the credit card and Amex, thank God, had not actually changed my credit limit. So I had a $100,000 credit card. And I wanted to launch gym launch, which was like this turnaround business where we'd fly out to gyms.
Starting point is 00:37:47 And so we had six guys that I had already recruited and I thought this cash was going to be there and it wasn't. And so I put $3,300 a day on a credit card and I only had $1,000 in my bank account. And so every day I was becoming $3,300 poor. And when we started that, I didn't even have a payment process of because we got shut down. And that was where the extra money was supposed to come from. And so we were doing, you know, it was 3,300 day in hotels, airfare, ad spend, rental car, per diem food for all the sales guys who were out on the road, like doing the gym turnarounds. And I could not process the money that they were sending contracts over from.
Starting point is 00:38:19 And so I'm seeing these contracts stack and stack and stack and I had no way to process it and I'm just watching this debt bill go up and then and I got a processor the last week of the month and it was only for 50 grand and we had like three hundred thousand dollars in contracts and I had a hundred thousand in expenses But he's like hey it's per month which means on the first of next month you can run another 50 and so I ran 50 on like the 28th of January and then I ran 50 on February 1st. I got two more that week and got us another 50. So the two 50s back to back covered my hundred from the last month and that was like kind of like the the plane coming under there's like way more of me about to lose it like and losing it again and again after that but um i can i can go as deep on that side as you want well like where were you mentally i mean were you mentally when that's happened you're like my dad was right he's got me or were you like still i'm going to prove him wrong oh i was so i had made the decision that i would either die um or i would succeed and so i didn't know when it
Starting point is 00:39:14 would happen i just figured if i continued so i i so if there's one thing for the audience if anyone who's going through it right now, like one of the thing that I would, the refrain, the repeat, repeated message that I had to myself over and over again was, I cannot lose if I do not quit. And so it was, that was under my control. Then when I talk about like controlling the controllable, like I could choose not to quit. And so if I could just have that, then it meant, it was like, it was like, this tiny little thing is like, if I don't quit, I didn't lose. It just means I still get to play. And when you think about like, I think, I can't remember if Aristotle's or Plato, but he says, like, you shouldn't judge a man until the day he dies.
Starting point is 00:39:51 And so, you know, you've an amazing life. And then the last five years, like, everything goes to shit. And you get executed publicly. Like, wow, would people say you to good life or a bad life? Like, you can only judge after the man is dead. And so I also think about that within my own life now. Like, when you think about, like, what's the leverage for the next chapter? It's like, well, I'm not dead yet.
Starting point is 00:40:07 And so I got to keep going because that's what, you know, that's what we're going to look back on. And so I had this little thing that I could protect, which is my willpower. And it's just like, if I do not quit, I cannot lose. And so I was so afraid of losing that just not quitting became the one thing. And so if I just kept moving one foot at another, one phone cough or another, one sales appointment after another, I knew that if I did that long enough, eventually it would turn around. And I could probably I'll beck myself out of this situation. Yeah. Wow. I'm blown away because I have equated only losing with quitting all of my life.
Starting point is 00:40:43 And the reason for that is, I just want to share it because we're going back and forth. when my dad my dad was an alcohol when he got sober I said dad are you never going to drink again he goes I can't promise you that I'm just not going to quit for one more day I'm not going to drink for one more day and many many times in my business I'm like I can't I am incapable mentally right now saying
Starting point is 00:40:59 I'm never going to quit that's a like 80 year decision based on a bunch of crap right now but I can decide not to quit for one more day and that means I have not yet lost I literally equated quitting with losing and so no matter how behind in the score I was I had not
Starting point is 00:41:15 officially lost the game. The clock has not run out until I go, I quit. And so I was still in the game. So this concept, I just, I love when someone says stuff and I put it through my life barometer, my meter. I'm like, nope, I did that. You're exactly right. I know someone who did that. You're exactly right. What a great answer. Very short intermission here, folks. I'm glad you're enjoying the show so far. Don't forget to follow the show on Apple and Spotify. Links are in the show notes. You'll never miss an episode that way. So I get asked all the time, how on a work? did you go from having no running water in your apartment to living on the water to living ocean front to have another home that's lakefront how does somebody go
Starting point is 00:41:54 from changing their conditions that dramatically in a pretty short window of time and a lot of different things went into that a lot of it was blessing a lot of it was a lot of hard work all kinds of mental changes that I made but there's one area that I've not talked a lot about that I want to cover today that I think you need to know if you want to change the conditions of your life that way as well so when the water got turned off you know what I had to do I had to look around my life. I really had to take an inventory not just of me but what was around my life. And the fact of the matter was I did not have the right people in my life. I
Starting point is 00:42:23 didn't have the people who believed in me. I didn't have the people who supported my vision. I didn't have people who made me want to be better in my life. I had a few but I didn't have enough. I had too many people in my life that have just always been in my life. They always accepted me for who I was and that acceptance, that lack of belief of me, that lack of standard got me all the way to where I couldn't even pay a water bill. I didn't even have a car. Never mind electricity for a while. And so it's very dangerous. It was very dangerous for me for who I allowed just to support my limiting thinking, who I had around me. They weren't bad people. There's very few bad people. They just weren't people
Starting point is 00:43:00 who were going to get me going in my life where I knew I needed to go, where I was born to go. I had read all the books on personal development. I learned about influence. Kind of learned how to change my state, how to think differently. Been to a lot of the events that you go to. Why is it that so many people go to all these self-improvement, personal development, business events. They get all excited when they're there, they're ready to conquer the world. Then they get back home and life very slowly starts to drift back to normal. And that's because environment overrides almost everything in our lives. That's why. And so the reason you're so excited when you're at the event, the reason you're ready to conquer the world is the environment supports what you're doing. And so I had to
Starting point is 00:43:36 start to address my environment. And environment is the place you are, but most importantly, your environment is the people that are around you. Because write this down, number one, in our lives, the most powerful force that I'm aware of in the world is to be consistent and congruent with the expectations of our peer group. Let me say that to you again. The most powerful force on earth is we become consistent with the expectations of our peer group. You're going to get out of life what the people around you expect of you. And so I had to begin to address who were the people around me.
Starting point is 00:44:07 And specifically, what was the environment that I was in? Because number two, proximity is power. The closer somebody is to you, the more influence they have over you. That's why your personal relationship that you're in is something that must be evaluated at all given times. And people ask me, how do I get more spouse support or partner support, boyfriend or girlfriend support? I don't know that you're always going to get more support. And I don't even know that that's needed. But one thing that's a foundation of all relationships is does this person believe in me?
Starting point is 00:44:33 Most people love us. That's one thing. If we're in a relationship, we kind of feel a level of love. But the deeper question is do they truly believe in me? And when I started to evaluate my friends that were around me, if I asked myself, were they supporting where I wanted to go in my life? Not that they didn't love me or like me. In fact, what most of us do is we love to have people around us who accept us.
Starting point is 00:44:54 We say, I want people to accept me as I am. And there's a benefit to that. There's a huge negative as well. If people are constantly accepting this version of you, there's nothing compelling you to go to the next version. There's no stimulus that says, I better change. change. There's no discomfort because these people closest to us, their proximity has influence over us. So number one thing I want you to ask yourself is do the people around me believe
Starting point is 00:45:16 in me? And if they don't, that needs to be evaluated. People say, well then what do I do? Do I get rid of them? Well, maybe, in some case, I mean, if they're antagonistic to you, certainly. But what you have to do is begin to add people in your proximity who do believe in you or who will believe in you. And if they don't believe in you, perhaps they don't need to be eliminated from your life, but one thing you may need to do is start to reduce their proximity to you. Maybe they're not as close to you as they used to be. I've had to do that many times in my life where I've had to eliminate a few people from my life, but very few.
Starting point is 00:45:46 This is so critical to you becoming successful because your environmental game is more important even than your mental game because it's what supports it. And so I want you to evaluate a few things. Do they believe in me? Number two, are they a past or future reference type friend? In other words, when you're around them, what do you find yourself talking the most about? Is it the past or the future? I want to be around people who are constantly talking about either the present, but most importantly, the future.
Starting point is 00:46:15 In other words, I want people who are present with me so that when they're with me, we're together. You know you have those friends too are constantly not present even though they're in your presence. We don't want that either. But if people are constantly taking me in the past frame of reference, old stories, old things, remember when, high school, college, previous date, previous vacation, previous business, remember when constantly, you know, they're just always reminiscing or are they projecting me into the future? If at least 75% of your conversations aren't about the future with the people that you're around, these are not people supporting your future, they're supporting your past. They're reinforcing your past. The more we talk
Starting point is 00:46:53 about something, the more we reinforce its importance in our life. And so this is a very subtle thing. And I think even as I say it, you're going, whoa. They do love me. I think they might believe in me, but man, we talk about the past all the time. Well, this is somebody who's going to reinforce that state of your life. You need to add people to your proximity who are discussing the future with you. You know, you've heard about triggers before where you can learn in personal development that, you know, you snap your fingers, you put yourself in a state. Or you walk, you hear a song, it's a trigger, isn't it? You hear a song from some point in your life, it triggers a memory.
Starting point is 00:47:25 Or a song you love right now, it triggers you want to work out or move your body. So things are triggers. People are also triggers. And if there are people in your life, just by their proximity, trigger events that are prior in your life that didn't serve you. Just by being around them, they're a trigger. Humans are triggers. Do you have people that just when you see them, they trigger peace for you? They trigger joy.
Starting point is 00:47:49 They trigger abundance. They trigger competing. They trigger intensity. They trigger belief. They trigger confidence. They trigger your desire to grow. Ask yourself what triggers? these people are in your life. What do they trigger in you? And you begin to start to look at these
Starting point is 00:48:04 things. You're going, wow, we have this group of friends who they accept me, but I don't know if they believe in me. Then I've got this other group of friends where they believe in me, but we're always talking about the past. And then, you know what, they kind of trigger these states of sort of comfort or average in me. Who do I have that's triggering my desire to grow? Who makes me uncomfortable? Who do I have, like, I kind of clean up the house before they come over? Who do I have where I get excited when I see them because not every conversation is the same. I don't know where it's going to go. You should have those people that accept you in your life. There's nothing wrong with that. It's an important thing. But you said these other people who really don't accept this version of you.
Starting point is 00:48:41 They believe in you so greatly, so much that they don't accept this version of you. They don't accept this performance from you. They don't accept this level of happiness, abundance, abundance, joy, performance from you because they know how much more you're capable of. Who do you have like that in your life? And the reason that that matter is, so deeply for us is because, and I want you to write this down, we get our standards in life. We don't always get our goals. We don't always even get what we focus on. We end up ultimately getting what our standards are. Standards dictate everything in life. And the people around us help create that standard. For example, I was at a birthday party last night and the people
Starting point is 00:49:20 sitting around me were all very fit people. And dessert came. It was birthday cake time. And I probably normally would have probably had that piece of cake. But the first three people that were asked have this standard for how they eat in their life and when their cheap days are, their cheat meals are. And all three people passed on it. And immediately, almost through peer pressure, I went, no, I'll pass too. And then my buddy goes, dude, it's okay. Have a piece. And I said, no, no, no, man, it's good. That standard alters us in every little area. Now, that's an obvious example. But we're going to get our standards, our standards of wealth, our standards of faith, our standards of abundance. And the people in our proximity helps.
Starting point is 00:49:57 set the standard based on what theirs are in their life. So the people around you, evaluate next, what are the standards they help you set in your life? The other thing we win with is energy. And so ask yourself this, is this person in my life an energy giver or an energy drainer? This is massive. So when you're talking to them, do they feed you energy? You know, there's that one number where it shows up on your phone and you're like, oh, right? You know that conversation, that text is going to be an energy drain. This person's proximity to your life is stealing some things from you.
Starting point is 00:50:31 I'm not saying you shouldn't have people in your life who you're supporting and you're helping because we're going to talk about that next. But if the vast majority of people around you are energy neutral or energy drainers, what do you think that's doing to your environment that you're supporting yourself with? Or, on the contrary,
Starting point is 00:50:48 is this someone who gives you energy, feeds your energy, feed your belief, makes you stronger, gives you that juice in your life? Because all of these things, these people around us, all these evaluations, they're creating our environment so that it'll support our thinking. It'll support the changes we're making. It'll support our goals. This is supported by Scripture as well. Proverbs 2717 as iron sharpens iron. So does one person sharpen another. And so one of the obvious questions about this is if someone is lower energy for me or is a past reference person or a trigger that doesn't support me or they don't believe in me or they only accept me as I am if you have some of these issues,
Starting point is 00:51:24 What do you do with them? I'll give you three things. I don't think you just eliminate people from your lives. It's not that hardcore a thing because this is more about adding the right people than it is eliminating people, but it is reducing their proximity. And so I think with people in your life that aren't supporting you the way you want to, number one, I would recommend you be kind to them. Be kind in your conversations with them. You don't have to become mean to them or adversarial to them. And I don't even think you need to let them know this.
Starting point is 00:51:49 Number two, I think you need to be cordial. But I will tell you that you begin to become three, which is concise. which is concise. Your dialogue with them begins to be concise. Their proximity to you begins to shrink. And these are things people say, gosh, that's so difficult. Well, do you want to be happier? Do you want to win? I mean, you've already tried the other things, right? You've already started to write goals down. You're already working on yourself. You've already got some habits that you're working on. Maybe this is the area. Perhaps this is the area. Those of you that have children, this is an audio or video they should be watching or listening to.
Starting point is 00:52:19 Their school teachers influence them. That's their mentors. That's like what we're doing right now, right? really has influence over your children? Who really sculpts who they are? It's their friends and it's their closest friends. That's why parents guard those associations so vigilantly the good parents do because they know the proximity of these kids around their children are going to influence ultimately who they become. Our lives begin to have a pace of that's different than when we're young. But the same exact thing is true for us. These people closest to us dictate who we become. It's not our mentors like our school teachers. They have some influence. I have influence, hopefully with you but not the same as the people that you're texting with when you're done listening to this not the same as who you're having dinner with tonight not the same as who you have lunch who you're around at work who you're around in the evening who you socialize with right they have the greatest form of influence over you because in your life you're trying to build this library of memories aren't you and in your mind right now these memories are going to be different they're different places different experiences different things right different moments different achievements different breakthroughs different feelings
Starting point is 00:53:20 with the same people, with the same people, with the same people you are likely to build the same types of memories over and over again. So if you love your life right now, if everything in your life is rich and you don't want it to change and you don't want it to grow and you'd like to keep repeating these memories you're getting now, well then by all means, keep these people very close to you
Starting point is 00:53:42 and add people as you go. But if there's this party that's, I want to change the memories, I don't want the next 10 years of my life, the feelings, the experiences, the accomplishment, the places I see, moments I have. So all I'm asking you to do today is do an audit on your environment. I want you to audit the people around you in your environment and the things around you. What do you have around you in your environment?
Starting point is 00:54:02 Are your goals up on a board? Do you have visualizations? Are you reading things that you can see visually in your life? Are you listening to the right things? These are all part of your environment, but the most important thing are the people that are inside that environment that are around you. And so that's how you eliminate. Now, adding people to your life. The best way to do that is to seek out, go to places where they are.
Starting point is 00:54:20 So, I mean, where do they have lunch? Where do they have coffee? Where do they work out? Where do they worship? Go to the places where these people that you think could help you to become good friends and just become a part of that environment. And the more you're in the environment, you'll end up meeting people. It's a strategy, it's work to add people to your life.
Starting point is 00:54:38 I could tell you that I work very hard at this. I also believe in the law of reciprocity. You don't just ask somebody to be your friend. You find a way that you can contribute. You want to become a friend of my say, how can I help you? How can I serve you? Just offer whatever you have. You say, well, I don't have anything to offer people.
Starting point is 00:54:52 You'd be surprised. Could you offer me your belief in me? Could you offer me your truth? Could you offer me your prayers? Could you offer me your support? These are real gifts you give people. Not all of them need to be knowledge and breakthroughs and an example and a track record. You'd be surprised someone like myself.
Starting point is 00:55:09 What just your belief means to me? Your support means to me. And I'm the type of person and the people you want in your life. When I feel like you've given me something, I feel obligated, obligated to pay you back even more. And so the way you add people to your life is with the law of reciprocity. Put yourself in environments where they are and begin to offer your belief, your kindness, your support, your love. Maybe it is your collaborations.
Starting point is 00:55:31 Maybe it is your connections. Maybe it is a talent or skill you have. But it doesn't have to be those things. When I was a young person, I ended up adding people to my life that were much more successful to me, much more well known than me. But you know what? As I got to know them, I think they sense this person truly believes in me. They truly care about me.
Starting point is 00:55:47 This is a real friend. You have those people in your life as well. where they don't necessarily have all the experience to support you, but they really believe in you. They really love you. And then the last thing I want to ask you today is, because for you to add these people to your life, what I just said is the most important thing.
Starting point is 00:56:02 How do you show up in people's lives? How do you show up in people's lives? Right now, are you that person that's an energy giver or drainer? Are you a future frame of reference or the past? Do you help your friends set high standards or the acceptable standards they already have? right are you someone who deeply believes in people and they know it or you just kind of accept them as they are these are the things you begin to ask you of how are you showing up in other people's lives because
Starting point is 00:56:28 that'll have an awful lot to do with who shows up in your life how do you show up in other people's lives and if you begin to evaluate these things your environment slowly but surely will begin to support your mental game will be supported by your environmental game and why is that so important because I want to remind you about something you were born to do something great with your life. You were put here to do something special. All your life, since you're a little boy or a little girl, there was some point in your life where you knew you were supposed to do something great, that you were put here for a reason, that you've got a calling, that you've got a home in your life you're eventually going to find where you're living the real
Starting point is 00:57:05 true authentic version of you, your best version. You know you're supposed to do something great with your life. And right now, if you're listening to this or you're watching this, maybe you're not quite there yet. And maybe it's your thinking, maybe it's some tactics, and strategies and habits, which I cover all the time on this show, maybe it's all the mental stuff, but more than likely it's the environmental stuff. It's the standards. It's the people around you that believe in you. It's not just having people that accept you because you want to do something so great with your life. I have this theory that many of you heard that when I die someday, I believe, I want the Lord to say, well done, good and faithful servant, but I have this
Starting point is 00:57:39 hallucination, as many of you know, that when I die, the Lord's going to do that and he's going to turn around and say, Eddie, I want you to meet the man I made you to be. When I made you in my image like this. This is the destiny version of you. This is the man you were born to be. And that guy's going to be standing there. And I want to meet him and go, I've been chasing you all my life, man. And he's going to say, boy, you caught me. You did it. I'm proud of you. You had all the memories, all the moments, all the contribution, all the feelings, all the difference, all of it in your life. You made it all happen. You became the man you were born to be. We're identical twins. To me, that's heaven when I pass away. Heaven is I meet the man I was born to be and we're
Starting point is 00:58:16 identical twins. Hell would be that you'd meet that person and you're total strangers. Your total strangers. That woman someday when you die and you meet the woman you could have been and you're total strangers. You went down different paths, different roads, different decisions, your entire life and you never become that woman. You never become that man. To me, that's hell. So if it's that important to you that you've always known, maybe it got buried as you got older, maybe life sort of kicked us around a little bit to where not everyone in our life believed it. And then maybe our parents, our friends, our school teachers, just life started to happen. And we forget who we are.
Starting point is 00:58:49 We forget who we are. And you know why you forget who you are? Because of the people that have been in your damn life. Because they haven't supported that great version of you. When you were really little, you knew it. You felt it because you were closer to God at that time. And the more and more people were added to your life. They began to treat you in such a way that they didn't expect those things of you.
Starting point is 00:59:09 And maybe you've started to accept that. So if it's people that created these limiting beliefs, created this anxiety, created this fear, created this thing about us where we forget our greatness. If it's people who did this to us, it's people who are going to help us get out of it. If it's the environment that stole this joy, stole this belief, stole this confidence from us, stole this sense of purpose from us and passion, it's the environment that will give it back to us again. And we put the people in our lives that we deserve to have, not just that have always been there. Very short intermission here, folks. I'm glad you're enjoying the show so far. Don't forget to follow the show on Apple and Spotify. Links are in the show notes. Now on to our next guest. Welcome back to the show, everybody. I have a man here who's become such a dear friend of mine and a trusted advisor. I've only had one other person on the show three times. So you are now breaking a record, brother. You are a ratings machine. But more importantly, you bring such value every time you're here. And when we're done talking, Every single time we've done this, I go, oh my gosh, this is going to get millions of downloads because it made me better.
Starting point is 01:00:14 And every time I'm with you, I feel better. I smile more. I feel better about myself. And I learn things about how to win, how to succeed, how to persevere. So Dean Graciosi, welcome back to the show, my brother. So good to be here. And I have to tell you, you're the best, you're the most gracious host ever. And to this day, still, our two podcasts.
Starting point is 01:00:32 Yep. Every day, I send you some of them. Every day, I'm like, best podcast ever, best podcast. And I've been on a lot. And it's because you're so gracious, because you care so much. And the reason people are following you and listening, and I know I'm speaking for the people listening is because they know you care. Thank you.
Starting point is 01:00:48 They know that you have me here for a third time, not for any other reason, except you think it will bring more value. And I hope I don't let everybody down. You've got a lot of options. You're here with us. It'll bring more value to them. And that's why I love your success. I love how your book is crushing it.
Starting point is 01:01:01 Thank you. The world needs more, Ed. What is it about most of us that makes us think we're not worthy of being success? Because it ties into this, right? I mean, if we can unpack that, I'm going to go do this. If I don't unpack that, maybe I don't. I've been struck all my life by people that just, like I, in my case, I'm critical of myself, I'm hard on myself, but I've never had this belief. Like, I don't deserve to win.
Starting point is 01:01:22 I may not thought I could. Right. I don't know how I'm going to, but I've not had it so all the way back there. I'm like, I just don't deserve to win. Someone like me can't win. I've not ever had that. I've had all the other stuff. But what is it?
Starting point is 01:01:36 Wow, that's such good. As you say that, I've never felt that. I always felt the cards might be stacked against me. This one's going to be rough. Not sure I can get through it. Me too. I've had sleepless nights. A lot of them.
Starting point is 01:01:46 I've gone six months with sleep in two, three hours a night because I was stressed and, you know, my wake up and my brain's thinking, thinking, thinking. I like to share that with people because I think when they see success, they think, man, that was just probably a harmonious ride for you, right? I went through a divorce in the middle of it. Like, I've been through a lot of the things on the opposite side, right? But you've also worked with millions of people.
Starting point is 01:02:05 And you know that a lot of them, suffer from this. Yeah, they do, but you just said that. I've never felt I didn't deserve it. And I would say it's, I think it's society. And especially, we live in a society right now where when you're successful, there's a lot of people that look at it as a negative, right? So we almost have this negative association to sales. We have a negative association to success. But I always, here's the last thing I'll say about it. I always, I said this one time on stage randomly and the audience went nuts, but I just said, when it comes to money and success, It's like you're out of therapist.
Starting point is 01:02:38 Money's on one chair. You're on the other. The therapist is in the middle. And you go, I hate that money. If I get that money, I might change. I might be a horrible person. And then in the other part, you're like, but I need that money so I can have freedom and take care of my family and I need control.
Starting point is 01:02:51 And I don't want to work in this horrible job anymore. Could you imagine a therapist saying, well, we got to get this straight. Do you hate money in that chair? Or do you love money? I'm really unsure. And I think that's the conflict. I think the conflict is we think, I think money and alcohol just expose and compound who you are. You're a jerk sober. You're a real jerk drunk, right? You're violent. Sober. You're
Starting point is 01:03:12 very violent, right? Same with money. And I think, I think if you're listening to Ed Milette, you have to realize that money is a byproduct of service. And what money can do is, listen, when people say to me, money doesn't buy happiness, I say you haven't given enough away. Right? When I was on your stage, I was compelled. I was compelled by you. I watched your emotions behind camera when you were talking about the families in Texas. I was compelled. Do you know how great. You're thanking me. You're thanking me for something that filled my heart. You know how great? You know what
Starting point is 01:03:42 $50,000 was to me at 18? I thought if I could make that a year, I'd be the richest man alive. And to be able to sit on stage and say, hey, Ed, let me give you another $50,000. But at the same time, I built two schools in Africa. I fed 7 million people, right? I donated $600,000
Starting point is 01:03:58 last year to Operation Underground Railroad. How blessed are we that we get to do those things, right? Yeah. So I don't know. You know, earlier I said, you know, Tony, I like when he says, get leverage. I said, get in the right mindset. If you feel that being successful that you don't deserve it or that money is bad, I'm going to tell you to dig into that. Find out where that is. Ask yourself, one of the simplest ways I always do is ask yourself why seven times. Why do I think I don't deserve it? I'm not that smart. Well, why do I think not being smart has anything to do with being successful?
Starting point is 01:04:31 And just keep asking why over and over again. And you'll get to a point where you'll start getting emotional and be like everything I just shared. Really, really good because it's a story we, you're the best at talking about the story we tell ourselves. Let's stay on this just for a second because I feel like all of this is tied together in order to participate in the challenge. And I also every week. I want people on here to change their life every single week. It's why I do the show. You know, like I said, there's only been two humans come back here three times. You and Dr. Joe Dispenza. And because I just think that you, you work on this story thing so well with people. So I have this new shows, you know, coming out.
Starting point is 01:05:03 I can't say a lot about it. But it's a show. It's a show where I intervene in people's lives. It'll be out the end of August, beginning of September. And one of the ladies on the show had gained a bunch of weight, like 180 pounds, and then had lost like 90 of it, gained it back and did that a couple times. And in the middle of it, I said, why do you have all this weight on your body? And I said, there's two things. I said, one, you have the identity.
Starting point is 01:05:26 She adopted the identity of a heavy person who happened to have lost weight. And in that case, she's going to get back to that identity. So she was a heavy person who lost weight. I said, I won't say her name, but I said, we have to adopt that you're a healthy, beautiful, vibrant woman who's gained weight. Yeah, what a great switch. Switch this identity. Like you did in chapter two, I think you about the thermostat, right?
Starting point is 01:05:47 The same thing. You shifted a certain thermostat. Shifting this story. And then later, I said, listen, we don't do anything in our life that there's not some benefit for, even if the majority of it is detrimental. So this story you're all telling yourself, those of you that suffer from it, you don't deserve it. you're doing that for a reason that you get something for doing it.
Starting point is 01:06:06 And in her case, she said, I think I hide in my weight. That as I start to lose the weight, maybe people are going to see other things in me that I don't think I can handle. And it was really this very emotional breakthrough. I want people to watch the show. So I'm not going to get. There's 10 of them. But what about that? That this story we tell ourselves, Dean, even though it may not serve us, there's some service in it that we can hide in it.
Starting point is 01:06:28 Yeah. That it masks other things in our lives. And I think for everyone listening to this right now, this could be the breakthrough moment of your life as we just talk about this concept. This thing you keep telling you about you that hold you back from jumping into a challenge, hold you back from starting a business, hold you back from getting into that relationship or getting fit like you know you should or asking yourself the right questions. You're getting something from it. Even if massive, most of it's negative for you. How does one just in general start to change the story they tell themselves about their life? Because you're the master of this.
Starting point is 01:06:58 Well, you know, and I know if you're listening to Ed Milet, you've heard this before, you've other people talk about it, but I think it's, maybe this is the first time you get to really feel it, or maybe this silly version that I'm going to give you sticks with you. And if this is why you're here today, this is why you're here. Here's the way I look at it. We need pain sometimes to disconnect from a story. You know, somebody asked me about success once, and I would love to say I was always aspirational. I wanted more.
Starting point is 01:07:24 I didn't want to be like my dad and struggle and be like my mom who worked three jobs to make nine bucks and I had this vision of something bigger and better and being in control of my life. And all those things sound good at this phase. Sometimes you got to go to the dark side. I just didn't want to be them. My father was miserable and fought with everyone and he'd be in love for six months and be divorced within three and always mad. And sometimes you got to give your permission, give yourself permission.
Starting point is 01:07:51 When I went in my toughest thing, when I needed the extra boost, the turbo boost to get off the ground, I'm like, you're going to end up like you're dead. You're going to end up broke. You're going to end up alone. You're going to end up not in control of your life. Someone else is going to tell you how to raise your kids and how to dress and when to go to work. I would push myself. So sometimes you got to go to the dark side to get the momentum.
Starting point is 01:08:13 And I'm telling you to use that to shift your story. Very good. Right. So I'm, you know, Tony always says to get the rocket off the ground, all the energies in the first couple of feet. And then once it gets in space, you hit the button you're a thousand miles an hour, right? Do whatever it takes to get the rocket off the ground. to start the new business, to say I'm worthy, to shift the story, if it's pain that'll drive you, then use the pain.
Starting point is 01:08:34 Because half of us run away from pain, half of us run towards pleasure. We know that. Use the one that you're custom to and amplify it, right? So amplify the pain. Most people, Joe Dispense would probably tell you not to do that, and I love that guy, and I'm glad you had them three times. But I needed that. Secondly, you know the story, if you think back.
Starting point is 01:08:55 I could have made it but, or I would do it, or I would do it, or, or, you know, Or that's how you find this, the number one thing. I'm, you know, I don't have the money. I don't have the time. My family thinks I'm nuts. I could never do something like this. I'm an introvert. I don't have a following.
Starting point is 01:09:09 I don't know what that is. But here's the way I look at it. If you spend enough time today, and this is my quick hack on stories, if you spend enough time today, you can find the one thing. There's lots of them. But you can find the one that's probably held you back the most. So the two things I would say is go look at what it's already cost you. Again, this is personal development 101.
Starting point is 01:09:30 I don't want to act like I made this up, but I want to remind you today. We all need reminder services. This story, this thing, this too young, too old, not money, it's already cost you pain. You already missed opportunities. You already let the ship go down the track, the train go down the tracks.
Starting point is 01:09:45 You didn't start the business. You didn't go for the relationship. You didn't fix that thing. And it's already cost you a lot. So what I say, here's a cool way to look at. It'd be like two armies. you already know the story that will come up when you decide to go all in. When you say, you know, I don't care about it.
Starting point is 01:10:03 I'm going, I'm starting the business. I'm scaling the business. I'm not going to, you already know the army that's coming. You already know the story that's going to go, uh, uh, uh, uh, Ed, little Eddie, you know, come on, Ed, you know, you know where you came. You know what your house looked like when you were a little. You know you weren't that good school. You know you cheated in ninth grade.
Starting point is 01:10:19 You know you cheated your way through. I'm making this up, I'm just saying. No, pretty close. Biology. Yeah. Accounting. So if you use the dark or the light, whatever you need to get the engine going,
Starting point is 01:10:31 if you identify the story that's already cost you and you really think about it becomes painful. But here's the thing, as you think about this next thing you want to do, you want to thrive in a shifting economy. If that story's coming, it's like you're going to war, but the scout went out and you know that the other army is two days away. You know what kind of guns they have.
Starting point is 01:10:52 You know how kind of horses you have. You already know, here's the thing. you already know your enemy. So if you're not preparing and fortifying and creating the things that block the enemy, then you're kind of inviting the story back. So you could be, you know, how many Uber drivers have you had?
Starting point is 01:11:08 I haven't been in Uber in a while, but before COVID when you're in Uber, how many Uber drivers did you say, oh man, I was out my way, Dean. I love your books. And 2007, when the market shifted, I lost my business, I just said the hell with it.
Starting point is 01:11:19 You know what many of those stories I've heard? Me too. What they've done is they let that army come in, that story come in because at least they have something. And what I want to tell you is if you really want more, you know your enemy, the number one enemy is that story that's held you back. You can fortify the gates. You can decide to turn that story around and you cannot let it in. Very short intermission here, folks. I'm glad you're enjoying the show so far. Don't forget to follow the show on Apple and Spotify. We have all the
Starting point is 01:11:47 links in our show notes. You'll never miss an episode that way. Now on with the show. Welcome back to max out everybody I'm Ed Milet and today I'm extremely excited to share these thoughts with you because I think what we're gonna cover today may be the single most important thing that will lead to you reaching the ultimate version of yourself your optimal results your max out level of play or not ever getting there and so it's that important to me you know people ask me often what were some of the decisions and choices and areas I focused on that made the biggest difference for me in my life and today's topic is the thing
Starting point is 01:12:20 that I would probably give you the gift of first. And that is the power of your identity. See, I believe the most powerful force in the world is to be consistent with the thoughts, ideas, concepts, and beliefs you hold to be true about yourself. And that is what identity is. Identity is the governor on every single area of your life. It literally sets the temperature
Starting point is 01:12:41 for all of the conditions of your life. Shakespeare has this incredible quote that says, we know what we are, but not what we may be. And the who you may be is gonna be dictated by your ability to alter your identity because you are going to always be consistent with what you believe you're worth and what you believe you deserve or what is your identity your identity. Your identity, the best analogy I could give you is like a thermostat sitting on the wall of your life. It sets the entire temperature for the conditions of your life in multiple areas.
Starting point is 01:13:11 And so most people think their life is dictated by external circumstances. They spend their entire life trying to control what is outside of them. You've all heard the great saying that people in 12-step programs talk about about learning to control the things they can and letting go of the things that they can't control. And the fact of the matter is you cannot always control the external factors that are impacting you in your life. The good news is it's the external things in your life that do not dictate the direction or the ultimate destination of your life. That is a fallacy. Listen to me when I tell you this. External circumstances do not dictate the ultimate destination of your life.
Starting point is 01:13:47 It's an internal game. You and your faith, your God, are what will control the direction of your life, not the external things that are impacting you all the time. And this identity is that internal thermostat. It sets the temperature, just like a thermostat sitting on the wall, of the conditions of your entire life. Let me give an example of how the thermostat of our lives works. The best analogy I could give you is exactly how one works in the room I'm sitting in.
Starting point is 01:14:12 It sets the temperature of the room. And so the external conditions don't impact the internal temperature of this room, because that thermostat regulates the condition of the room so if we open the door in the windows in this room and cold air blue in here the thermostat would kick on wooden it and heat the room back up to 75 degrees so no matter what hit it it regulates the temperature of the room the reverse is also true of a bunch of hot air blue in the room if we open the doors in the windows the thermostat would cool the room back down and regulate it to 75 degrees guess what that's exactly how your life works once you accept this truth it is a fact
Starting point is 01:14:49 That is not the external things that are happening. It's the internal thermostat. Too often in life, people don't work on changing their identity. They're always working on producing external results. Have you ever known somebody who was wealthy and no longer is? Have you ever known somebody who made a bunch of money and no longer does? How about somebody who was in a great relationship and that relationship no longer exists? How about someone who got in great shape that is no longer in that shape again?
Starting point is 01:15:14 If your results begin to exceed your internal thermostat, you will find a way to cool your life back down to what you believe you're worth and you're comfortable at your identity you'll think it's coincidental oh I was this accident happened or this appointment canceled or this circumstance took place it's not coincidence all of those things have happened because you set the thermostat of your life and you've regulated what you're going to get isn't that incredible that you can learn all the talents the behaviors the skills the tactics all the strategies that I teach you but if you don't alter that thermostat internally you could have
Starting point is 01:15:47 all of the skills of a 100 degree producer and you will live a 75 degree existence because you will turn the air condition of your life on back down to cool it where you're comfortable it's also true by the way you've seen this in your own life maybe you've had something really good going in business before you've got momentum it seems like things are happening great and then you wake up four five six months later and you've cooled your life your business right back down to where it was before maybe you'd save some money at one time and then coincidentally your car broke down or a bill happened or there was a run a birthday party and all of a sudden that bank account's back to where it always was it's not coincidental you've cooled the conditions back down again and so you've seen this happening maybe you've gotten great shape at one point but your identity wasn't that fit a person and you've cooled it back down to about what you're comfortable being this is true in your faith and your relationships by the way you have multiple thermostat settings you have one in your faith you have one in your fitness one in your money one in your happiness right one in your business life so there's multiple identities we have
Starting point is 01:16:47 The reverse is also true. There's been times of your life where the circumstances, the conditions were terrible. You thought you'd never get out of it. You're never going to eat again. Well, guess what? You ate again, didn't you? And you heated your life back up to that same place again. So you've proven this over and over in your life, haven't you?
Starting point is 01:17:03 So have I. So has every single human being. The governor on our life, the regulator of our life is our identity, which is the internal thermostat that sets the temperature for our life. So the key in life is to learn all the thoughts, the skills, the tactics, and the strategy. that can heat our life up in the areas that matter most to us. But if we don't simultaneously change the conditions of our thermostat, change what we're comfortable living at, change our identity, our worth, change the thoughts, beliefs, concepts, and value we hold to ourselves,
Starting point is 01:17:36 we will cool or heat our life back to that regulated temperature. And so I'm telling you the overall key to changing the external conditions of your life is changing that internal thermostat setting. So that's what we're going to talk about some strategies on today. Just being aware that you need to alter the thermostat is a life-changing, liberating condition. I cover this in very specific detail and hashtag Max Out Your Life, my book. It's a quick read, 100 pages. I wrote it so that every page has strategies on it, no fluff.
Starting point is 01:18:05 If you want the book, go to max outbook.com. If you put in the code Max Out, I'll buy the book for you. So I cover this in detail there, but I want to cover it in detail right now with you as well. What you need to be doing is becoming aware of how important you. it is that you adjust this thermostat setting as you produce better results as you start to learn new skills and strategies and tactics see you can move from an average business into an extraordinary business with incredible opportunity but you will produce the same results you're getting in the average business if you don't change that thermostat setting up to 95 or 100 or 120 degrees of what you believe you're worth the thoughts concepts and beliefs you hold true to be about yourself so it is the regulator on our lives and it's the main thing that I work on with my private coaching with some of the elite performers I work with in business
Starting point is 01:18:52 and athletics and entertainment and politics is me working with them on changing that internal thermostat where we can heat it higher and higher and higher so that they can produce the results and the conditions of their life stay and exceed those levels all the time. In fact in my own life, I'm always working on my self-confidence. I'm working on my tactics and strategies, my ability to influence, right? My thoughts, all of those different things. But the thing I'm most obsessed about that I know is going to get me to the ultimate version of me is constantly elevating the temperature in the areas that matter to me, adjusting that
Starting point is 01:19:25 thermostat setting higher and higher and higher and higher so that I can get those conditions to match it because it always will. You will always get your thermostat setting, always in your life. So can I give you any insights as to how to change that thermostat setting? I can. Let me give you a couple. The most powerful way and the easiest way to change your thermostat setting is by adding people to your circle very close proximity that live at a higher temperature in that area than
Starting point is 01:19:52 you do for example in your faith let's just say you're a 75 degree or in your faith you've already seen this you can't possibly begin to regularly associate with good godly people who pray regularly who try to live righteously and they're 110 120 degrees of faith in their life and not have that proximity heat you up now you won't get to where they are you'll get to somewhere between where you are at 75 degrees and they are at 110, over time you become 100-degreeer, and you alter the thermostat setting through association. Same in business.
Starting point is 01:20:22 If you and I were to hang around each other every single day, and let's say you were a 75-degreeer in business, hypothetically, and I don't know that about you, but let's just say you were, and I was 150-degreeer, and we hung around each other all the time. Don't you think through that association, especially if you had two or three or four people like me in your life,
Starting point is 01:20:39 that just over time, you don't even feel it. You're at 80, you're at 85, you're at 90, you're at 95, and that's where you are. We understand the power of this with our children, because we know at school the teachers have influence over them, they're mentors, but the people that really have influence over our children are their friends because they're around them all the time. And so we know it sets their temperature.
Starting point is 01:21:00 This is true in fitness. If you're 75 degree of fitness at every meal, every day at the gym, all your associations, hypothetically speaking, were with someone who was shredded and fit the way you wanted to look at 150 degrees. You know over time you get heated up and so you can't be with someone every day You can't be with them all the time but the key is to get more proximity in the areas that matter with people whose thermostat setting is higher than yours I am a product you are listening to me right now because I've been so obsessed with this concept of adding new associations to my life That live in the areas that I want to improve in at higher temperatures than me. It's my obsession to this day
Starting point is 01:21:39 I'll give you a secret one of the reasons I even do my show is I know that I'm influencing many of these guests in the areas that matter most of them through our proximity, and in some cases they do it for me. And so I'm obsessed with the power of association, but I don't just associate. See, all personal says, yeah, you're the five people you hang around. Kind of. You really are the five to ten people you hang around if you're conscious all the time of studying them, of observing them, of asking questions, of the fact that you should be altering your thermostat setting. That's when it really moves. It's not just hanging around. It's consciously and intentionally spending time with people where you allow it to impact you, where you study them, where you really observe them, where you're open to their influence. There has to be a level of trust before you can do that, where you surrender yourself to them. But it's not just being around them.
Starting point is 01:22:32 It's intentionally being around people that alters that thermostat setting. So power of association is the main way to do it. Second way to alter your identity is an assurance. window of time behave completely differently and a 30-day window of time in your fitness life you shock your system into eating or training completely differently than you used to or in your business life you make a hundred times more phone calls a hundred more contacts you do something in a very short window of time that shocks you into believing my gosh I could never go back where I was
Starting point is 01:23:03 before you trick your brain into believing you're different there's this part of our brain that always wants to be consistent with what we're worth well if in a short window of time I begin to be completely differently your brain begins to believe you deserve something differently when you begin to do the things nobody else is willing to do you begin to believe you deserve the results nobody else deserves to get this is important also because it changes the water line it's almost like a water line in the pool if you raise it it leaves a new mark you ever seen that
Starting point is 01:23:29 before it in a lake or a pool we raise the water line a short window of time and it just changes the mark in your life it changes the thermostat setting so you can alter things in your life in short bursts and I do this often in an area where I really need to change like right now I just started back on a really seriously deeply committed fitness journey I want to get back and passed where I've ever been in fitness in my life so I'm gonna add some of these new associations I'm gonna train with a new group of people because I've been training alone I'm going back to training with some people that are fitter
Starting point is 01:24:00 than me men and women that are fitter than me that's my first combination that 'll alter my thermostat setting our proximity and secondly I'm going psycho the next 30 days I'm going psycho I'm all my nutrition and my diet dramatically, my workouts dramatically, and I'm gonna shock my system in the next 30 days into changing the water line, changing that temperature setting. That's the second way you alter identity,
Starting point is 01:24:23 alter the thermostat setting, so that you alter the external results. I've said this to you before as well. See, beliefs are so important to guard, because once you have a belief, your brain goes to work, and I've said this in another audio video, where your brain has to go to work to prove your beliefs to be true.
Starting point is 01:24:40 your brain literally goes to work on finding the evidence to prove you right and so that identity you're constantly reinforcing it let me give you an example of what i mean if you believe a certain worth about yourself a certain identity that impacts the type of action you're willing to take so if there's a goal you've got set it doesn't matter what it is pick a goal to the extent that you believe it's consistent with your identity is to the extent that you will make an effort towards it it's a self-fulfilling prophecy however because what happens is is if your identity is here and the goal is there, you will only make an effort congruent
Starting point is 01:25:14 with what you believe you're worth. And so that limited effort you make produces the result not consistent and it reinforces the belief. It's like a self-fulfilling prophecy. So you set a goal that is inconsistent with an identity you're working on. You will only make an effort consistent
Starting point is 01:25:31 with the identity, which you'll get you to hear, doesn't produce the result, and it reinforces this belief you have about yourself. So it's important as you set new business as you set new goals, as you set new visions, that you also upgrade your identity simultaneously. You're in process of upgrading it because that identity impacts the effort you make,
Starting point is 01:25:51 impacts the will you put towards it, and that will is reinforced by the lack of result. And so it becomes this self-fulfilling prophecy. So your mind has this belief, it wants to prove to be true, and it starts to find references. So if you believe you're 75 degrees, it's gonna start finding legs
Starting point is 01:26:07 to put under that table to make it immobile so it can't move to prove you right. And so our identity equals our effort, and the challenge is that effort produces the result. And so this identity has everything to do with the effort you make which produces the result, which will reinforce the identity or the lack thereof. So it's critical that you upgrade identity
Starting point is 01:26:28 with your new visions and goals. The next layer of this is you need to stop what's no longer needed. In other words, there were behaviors and thoughts you've had in the past, that were needed to produce the results you currently have. But you need to stop what's no longer needed. Maybe you're continuing a behavior in your life
Starting point is 01:26:48 that's no longer needed. Maybe you're continuing a thought or a worry that at one time was needed but no longer is. Maybe there's a stress or an anxiety or a belief you're holding true to be about yourself that maybe you needed at some point in your life that you no longer need. It could be something to protect yourself from fear,
Starting point is 01:27:05 to protect yourself from harm, or to serve you in getting through a certain circumstance, But if we're not conscious of dropping a thought or a behavior that's no longer needed, we take old thoughts, old behaviors that serve an old version of ourselves into trying to become the new version of ourselves. So ask yourself that question. What do I need to drop that's no longer needed? Is it a person? Is it a thought? Is it a behavior or is it an emotion? One of those things you probably are carrying with you from the past that maybe you needed to get through a circumstance. Maybe you needed to get through a relationship, through a setback, through a failure, or just to produce the results you currently get. But that thought, that behavior, that emotion, that person is no longer needed for you to go to the next level of your identity, the next level of your performance, the next level of yourself. And then finally is this, if you're stuck, you're stuck in a story. That's where you're stuck.
Starting point is 01:28:02 There's a story you're telling yourself that doesn't serve you anymore. And you have to evaluate what that story is. I'm serious. Right now if you say, Ed, I'm kind of stuck where I am. But what you need to do is you need to alter your associations. You need to do something in a short window of time. No question about it. You definitely need to evaluate what is no longer needed
Starting point is 01:28:22 and evaluate the story you're telling yourself. There's all kinds of stories we tell ourselves that don't serve us anymore. This is critical. Maybe it's a story about your past, a story about your parents, a story about a previous relationship, a story about a success you used to have. you keep talking about that doesn't serve you to get to the next level.
Starting point is 01:28:40 If I can be real with you, whatever you've achieved up to this point, that story you keep talking about, every second you spend in that old story about what you've achieved, your degree, some business you had, one thing you were real successful at in the past, every time you live in that story, you're stripping time and focus from the new story.
Starting point is 01:28:58 What's the new story you're telling yourself? You can't have a new identity without a new story. What's the old story you keep? Maybe it's not a success. Maybe it's a failure that you've had. It was a business setback. It was the market turned. It was the economy.
Starting point is 01:29:12 It was someone who did you wrong. A relationship that let you down. A business partner who wasn't consistent. A failure you've had. A poor decision you made. A mistake you made in your life. And you're repeating this story to yourself simultaneously trying to create a new identity.
Starting point is 01:29:29 You can't take that old story into the new identity. One of the things we have to do to create a new identity is to begin to tell a new identity story. What's your new story? Who are you now? What are you all about now? Where are you going now? What's this new version of you? See, here's what's amazing. At any point in your life, you can just decide to write a new script. You can decide to become a whole new character. See, the leading character in the story of your life is you. And guess what? You and God control the script. You could write a new script at any time you want. Listen to me. At any time you want,
Starting point is 01:30:05 you can simply decide to be a new character. I'm strong now. I'm beautiful now. I'm handsome now. I'm bold now. I'm funny now. I'm smart now. I'm going there now. Stop telling the old story. Here's the truth. Nobody cares. No one cares if you had a failure. No one cares if you've had a setback. No one cares if you had a victory. And none of those failures, none of those setbacks, none of those victories. And that old character you keep playing is the very thing that will prevent you from becoming this new. version of you. It's a story if you're stuck. It's an old story you're telling with an old character that was last year's version, last decade's version. Who's the new character? What's the new script? What's the new story? I must tell you, I have a lot of weaknesses. A lot of things
Starting point is 01:30:53 I do that don't serve me. But this identity thing, I get this. It's the key. Now there's a lot of little many things in life that matter. There's never one thing. If you said, what's the I can tell you it's my addiction and my obsession to working on my identity. It's the thought of mine that dominates most of my thinking. That's number one. So I'm conscious of the concept. That's huge. Just being aware of the concept will put you light years ahead of 99.9% of it.
Starting point is 01:31:22 Just awareness of the power of identity. Just now you knowing about the thermostat puts you in the 0.1% of all the people on the spinning earth right now. And then the next thing I'm really focused on is always at always adding people to my life in the areas that matter to me that live at higher temperatures than me. The second thing is I'm constantly doing things in short bursts of time to change the water line.
Starting point is 01:31:45 I'm also super obsessed with dropping what's no longer needed. There were certain things I needed to think and do and say or people I needed to be around, emotions I needed to have that got me to the place I'm currently at. I'm evaluating all the time. What is no longer needed? What emotion? What anxiety? What thought?
Starting point is 01:32:04 belief what person what behavior is no longer needed in my life and then lastly i never tell the old story i don't like telling the old story i'm constantly trying to write the new script become the new character in my life and it could just be the new emotions it could be the new beliefs i have it could be the new story the new place i'm moving but i'm constantly retelling a new story all the time. I'm constantly obsessed with writing the next chapter of my life, not reading the previous ones. The happiest and most fulfilled people don't read the past chapters of their life, whether they're good or bad. They are writing new ones all the time. These are the keys of changing the internal thermostat of our lives and ultimately are the keys of changing the external
Starting point is 01:32:51 circumstances of our lives.

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