The Entrepreneur DNA - 1. $1 BILLION in Tax Savings: The Secrets Your CPA Won't Tell You | David Perez
Episode Date: April 29, 2026In this episode, I sit down with tax strategist David A. Perez, who has helped his clients save over $1 BILLION in taxes. We break down the fundamental difference between how wealthy people and broke ...people think about taxes, and David reveals specific strategies that anyone can use—from early-stage entrepreneurs making their first $50K to 7-figure earners looking to pay zero in taxes legally. We dive into depreciation strategies, the Augusta Rule, employing your children, turnkey investment opportunities, and why most CPAs aren't equipped to help high-income earners. David also explains the real reason people like Grant Cardone buy jets and helicopters (hint: it's not just to show off), and why focusing on making more money should be your #1 priority if you're under $250K. If you've ever felt frustrated paying too much in taxes or confused about what strategies actually work, this episode is a masterclass you can't afford to miss. --- ABOUT DAVID David A. Perez had been a widely regarded tax pro for nearly a decade when he was hit with his own six-figure tax bill, forcing him to realize how little he knew at a strategic level. When an experienced CPA mentor told him there was no fix, David dug deep to uncover the game-changing tax strategies that rarely get implemented. David now brings those strategies to the masses on both ends of the financial spectrum. To serve tax professionals directly, he founded Tax Maverick AI (see below). Meanwhile, he serves individual investors by sharing actionable tax strategies. From his frequent media appearances and viral social media posts to authoring three books, David’s aim is to make the public understand what’s possible: "The tax code wasn't written to punish you. It was written to reward those who understand it. Stop being punished. Start being rewarded." - David A. Perez Connect with David: Website - https://www.davidaperez.com/ Instagram - https://www.instagram.com/iamdavidaperez Facebook - https://www.facebook.com/david.a.perez.301182 YouTube - https://www.youtube.com/@iamdavidaperez --- About Justin: Justin Colby is the host of The Entrepreneur DNA and The M.O.R.E Show podcasts and a best-selling author. He is a serial entrepreneur and a seasoned real estate investor with over 20 years of experience. Driven by a passion to help entrepreneurs thrive, Justin created the Entrepreneur DNA community to support business owners in building wealth, systems, and long-term freedom. Through his podcasts, books, education platforms, and hands-on mentorship, he continues to help entrepreneurs scale with clarity and confidence. Connect with Justin: * Instagram: @thejustincolby * YouTube: Justin Colby * TikTok: @justincolbytsof * LinkedIn: Justin Colby Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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What is up? The Entrepreneur DNA family.
We are back with another incredible guest.
And if you have not yet joined the Entrepreneur DNA community, I advise you to.
Go to The EntrepreneurDNA.com.
Be a part of this community because incredible humans, like our next guest,
will be advisors to this community to help us think through taxes.
You heard me that.
You heard that right.
One of my favorite and least favorite subjects in mankind is taxes.
And our next guest, David Perez is a tax strategist.
In fact, he has helped his clients save over $1 billion with a B in tax savings.
David Perez, what's up, brother?
How are you?
What's up, man?
Thank you for having me.
I'm excited.
Yeah.
Yeah, this is a great community, all entrepreneurs from the fledgling early stage entrepreneurs
all the way to the guys that are figuring out how to take a $10 million company and get it to $100 million plus.
So you have the...
audience that really cares about your circle of genius. Let's just talk about the first things
first, right? It is March 30th as we record this. We have this little tax date coming up very
shortly. Talk to us a little bit about some of the things that are top of mind when you're
consulting your clients and helping them find tax strategies to avoid paying taxes.
Well, as, as, you know, the deadline is April 15th, depending if that falls on a weekend, then it moves to the next business day.
And so that's always going to change every year.
But in the preparation of filing your returns, there's a lot of things that you need to consider.
After a year ends, after December 31st ends, there's relatively not many strategies that can be impactful to your return that's already been completed basically.
Now, what is very important to do in this year before you file is to make sure that you have accurate.
data because that's what we find the most challenging with most entrepreneurs today.
They don't have the most accurate data.
They don't have up-to-day financials.
And so when they file their returns, sometimes they guess or they roundabout or they take
longer than needed, allowing them to either file an extension without making the right
estimated payment or filing a return that may not always be as favorable to them in the moment.
And so right now, I mean, you've got two and a half weeks or a little less than two and a half
weeks to really do this. And if you're not doing it correctly, I mean, I would be going to my
accountant, my tax professional right now and saying, hey, we need to file an extension,
but you have to determine, do you want an extension of time to file or time to pay?
Neither, the time to pay is never extended, but you just need to know, am I going to pay an estimated
payment or am I going to just wing it? And a lot of entrepreneurs in the early stages just wing it.
I noticed that, right? Absolutely. Absolutely. Oh, yeah. We're all there. But as you become
more mature, this just becomes a part of the business cycle, right? And if you're doing this
correctly, by the way, you're not, this is not even a thing. This is just, let's just check the
box, let's get the return done, because the year was already over December 31st for most
business owners or even just high net worth individuals. Yeah, you say so much, I want to impact.
Yeah, let's do it. Most early stage entrepreneurs wing it to the, to the, to the, to the,
and me, me included, right? I'll just get around it. Like, I don't know. I'm just,
I want to make money, right?
Give us the early stage entrepreneur advice that you can, right?
Think about when you just started, when I just started,
the people that have done this, I've done this now 23 years,
and I was the king of winging it, right?
Just who cares, just let me make money.
I'll deal with the IRS later.
Like, I want to make money so they even have something to come get, right?
Yeah.
But what would be some pieces of advice for those early stage entrepreneurs?
Well, my advice for early stage entrepreneurs is always going to be don't run your business out of a bank account.
That is a very common theme amongst business owners today.
They seldom look at their business as a financial equation.
It's more of inputs and outputs.
So it's how much money comes in, how much goes out.
And hopefully there's a surplus at the end of the month.
And that surplus is what they live on.
And depending on the seriousness of your business, meaning seriousness to me means commitment,
will determine how well you manage that input output, right?
Because if you're managing it to live out of there, that's a problem.
And that usually happens to most early stage entrepreneurs.
That was me.
I would go and pay for food or dinner in the evening and groceries and whatever I could use
my business card for because that's what you're supposed to do.
But then as you progress, one of the challenges that you'll see is that I would say
there's a startup phase and then there's what we would call maybe like a growth phase
in a business. And startup phases, to me, are those who are typically under 200,000 or maybe even
under 100, and they haven't really made a serious commitment to the business. But once you seriously
commit to business, you're in the growth phase, and that's typically between 200,000 and above.
And that is where things become different because you realize that managing your business out
of a bank account, it also causes you to be very sloppy when you file your taxes. And this is the
biggest challenge that I see most startup businesses who transition to growth.
businesses go through, which is they need funding of some sort, either to fund the growth of
their business or fund the growth of their lifestyle. So they want to buy a home or they want
to buy a property or they want to buy something. And they can't because those last startup years
are really are really taking them down. They showed no income. They managed their expenses through
their bank account. They have little to no real credit worthiness. They may have a great credit score,
but no worthiness because they just didn't establish themselves from the beginning. And that's not
not to the fault of their own.
It's just what happens.
And I think that's the biggest gap right now is when you go from startup to what I would call growth,
you're really messing up a lot of the things that would really set the right foundation.
So in startup to growth, that zero to 200 grand, let's just use that barometer.
Yep.
What do we need to do?
So as someone that typically advises early stage startup type, going,
into growth. I don't advise the businesses that are at scale and running to 10 million,
but I do advise what we are talking about. Besides just going out and making more muscle and hustling,
just go make more money and hustle, just get it done. What tax strategies can they be thinking
about while doing it on the hustle mode to 200 grand? What specifically, you said, don't run it out
of bank account. Do they need business lines of credit, Amex cards, charge cards? Do you advise
some way of doing how you finance your car.
Like what strategy in that phase do you want to advise?
Well, I mean, the strategy in the beginning,
it's, I hate to say it this way.
There's not a ton of strategies when you're in the startup phase of your business.
Sure.
A lot of it's just expense, right?
So it's documenting expenses that are legitimate to your business,
meaning buying things that your business needs in order that are ordinary and necessary to run.
And the reason that I say that is because most real advanced strategies
require capital intensive investments. And if you're in the startup phase, you don't got the money.
It's just very simple. So the biggest advantage that you have, though, is that your ability to document
things is a lot easier in the startup phase because it's not a lot of things. It's not a lot.
And if you do have to make some investments to grow, like you're buying computers or you've got to
buy some sort of equipment or you are going to buy a vehicle for business, those things can
happen and are huge deductions. I would say that in the beginning, you should be focusing on
expenses that are legitimate, number one.
Number two, depreciation is probably your best friend.
And I say that because depreciation is when you buy an asset, like a laptop or an iPad or a vehicle,
and you place it in service on your return, and it gives you a deduction on that return.
Now, the cool thing about depreciation, though, is that unlike other deductions, like for an example,
if you buy supplies for the office, supplies for an office are a legitimate deduction, or rent is a legitimate deduction,
they go dollar for dollar deductions and it's an expense that goes out.
Whereas depreciation could be accelerated, meaning I can take a computer for $2,000 and I can either
finance it, so I could finance it on a credit card, but I could take a $2,000 deduction.
And since it's in depreciation, when I go to a bank, the bank will allow me to add back depreciation
to my income, allowing me to still look like I made money, even though I spent money on an expense
for my business, where you can't do that with rent, you can't do that with utilities,
you can't do that with notebooks.
You can only do it with depreciation.
So if I had to give you a careful balance,
it's like use legitimate expenses.
And when you can use depreciation,
use it so that you can always show reportable income.
Give us a handful of some of the smaller,
because I come from the space of real estate.
So when you say depreciation,
I go kind of one way.
I'm in real estate, man.
But I would love for you, especially,
I think this concept of putting it in service, right?
So the laptop going into service, maybe phone.
Give us a handful, kind of,
top of mind of a list of some of these smaller things, not going and buying an apartment building,
but some of these are the smaller things that people could look at. Like, oh, I could, go ahead.
Oh, great. So some small things you can get from depreciation, obviously a cell phone, an iPad,
a printer, a computer, not office supplies that you are not, not inventory. Most people get that
very confused if they buy inventory for their business. Inventory is not a depreciating asset.
It's actually same as cash. So it has to be an asset like chair.
or a desk or this microphone.
This is a great example of that.
Things that are used for the nature of business or pursuing income.
And they have to be ordinary and necessary for your business.
Then that's really important.
Some people will say, well, I need a watch to tell a time in my business.
But a watch is not ordinary and necessary unless you're a watch dealer or you sell watches
for a business model, which very few people do.
So depreciation is just a great, it's a great way to get a deduction and allows you,
as the buyer to use that deduction on your return,
but also be credited back to you when you go to a bank for financing,
which is incredible.
And if you're not in this position yet,
you're going to learn it because what most people do is they expense to zero.
They look broke to the bank and broke to the IRS,
where you want to look rich to the bank and broke to the IRS.
That's right.
Yeah, no, that is so powerful.
I know you do a lot of advisement to other CPAs, accountants.
What are the things that they come to you with?
Like, oh, I have a client that makes $30 million a year and they need to find a way for tax write-offs tomorrow.
Or, you know, they're on a rocket ship.
And they know this year they made $10 million.
Next year they're on the trajectory making $30.
So when these accountants come to you and they have more the growing to scale.
component of their clientele. What are some, you know, pieces of advice you talk to them about?
Well, first, when you're, when I'm talking to an accountant about their particular client base,
we have to determine what type of income we're looking to offset, right? There's ordinary
income, there's passive income, there's capital gains income, and so we have to determine that first
and foremost. Number two, it's, it's, it's, what kind of client are we talking about? Are we
talking about somebody who wants to be aggressive in tax saving strategies? Now, when I say aggressive,
I want everybody to pick that up. I don't mean illegal or evasion. I'm just saying there are
strategies that require more capital contribution than others, meaning so if they want to do a capital
outlay that may have some risk involved with that, that's okay. They have to be risk tolerant.
And then we have to know how the accountant feels, the tax pro. This is actually one of the biggest
limiting beliefs that I find is that a lot of accountants don't even know or believe that it is
possible for somebody who's making $30 million to pay zero in taxes. They don't believe that.
Number two, they don't believe that if they do believe it, like, oh, it's possible, but then
they're like, but that's got to be illegal. And then the third thing is like, I don't know how to
explain this to my client because they're going to think that I'm trying to do something
illegal, which is all all not true. The tax code was written in a way that allows to incentivize
behaviors, and those behaviors are typically in investments. Like you mentioned real estate.
That's one of our favorites. It's not it's not. It's not.
the most impactful. I mean, it's very impactful. It's not the most impactful, but it is impactful.
The only problem with real estate today, as you probably know, deals don't make sense.
Yeah. So they may make sense from a tax standpoint, which is cool, but I mean, I don't want to lose
money on an investment. That's right. Yeah, I don't want to lose money. I want to lose money on paper,
but not in real life, you know. That's right. Yeah. But energy sector, like solar is a huge play
right now. We also have some strategies that involve capital gains that are offset through
Forex trading. We have some charitable donation strategies. We have some real estate strategies that
are, they're not really real estate. They're more like temporary housing strategies that allow you
to purchase assets that are similar to homes, but like mobile homes that can depreciate very
quickly. There's a lot of nuance. But when I talk to a client or when I talk to an advisor,
which is a CPA.
I'm really just saying, what's your client's appetite,
what kind of cash outlay do they have,
how aggressive do they want to be in this strategy,
and how soon do they need to make these decisions?
And once we get that, we start rolling with strategies
and start putting things into play
so they can actually execute before the end of the year.
Yeah.
What are some of the tax strategies
that the rich people do regarding their taxes
that poor people don't even know exists?
Well, I would say that a lot of, I mean,
And poor is a very, it's a loose word, right?
So, I mean, meaning I don't know what we would define poor as.
I would just say that a lot of people don't understand that investments are what give you the tax benefits.
Because a lot of just normal taxpayers don't believe that there are investments or don't even invest anything.
They've invested in either the S&P 500 or some sort of, you know, ETF or something.
And that is an investment that they think is the way crypto or something of that nature.
Whereas wealthy people know that businesses by nature are investments.
They know that assets need to be bought in order to offset income.
They understand that investments come with risk, which very few people just generally want to have risk.
Everybody wants certainty.
But the riskier that you get, the more rewards that you're betting on.
And so I think just wealthy people understand this concept of investments in assets versus, I would say a poor person just doesn't understand.
what an asset really is.
Yeah, I mean, we don't have to go into the economic status.
I really believe that the gap is really separating in a massive right now.
I mean, it is, if people are listening to this right now, they think they are poor.
They have to do something about it right now.
I'm not counting.
And by the way, I've been legitimately poor.
My home's been foreclosed on.
The repo man has taken my car.
I've slept on a couch.
Like, I've been legitimately poor as an adult.
I know that.
And I know what being very rich feels like.
I know both of them now.
And I can tell you, if you feel like you're closer to poor than rich,
this episode is very meaningful for you.
Whether you do reach out directly to David or not,
understanding the laws and how the code is written,
literally for us,
that is going to be imperative of how you move forward over the next decade.
Because it is, again, just my own kind of opinion right now is,
this gap of their have and have-nots is going to just be unbridgeable at some point.
I 100% agree with you.
And if I could add that I think that what the big disconnect today is not just that
the income disparity is just growing by leaps and bounds.
And it's really just a disconnect between people want to.
So like I meet people every day who want to save money on their taxes.
But what their real problem is an income problem.
I see that all the time, right?
And I think a lot of people get caught up in this now, this new, I guess this new mantra
or this new belief that investments are the way to wealth.
And I do believe investments help to stack wealth.
But in the early onset of anybody's career, it has nothing to do with investments
other than the investment in yourself and then the business activities that you're going to
because you can't have these tax problems without having income.
You just can't.
And a lot of people put the cart before.
the horse. And they're like, I need to strategize about my taxes. I'm like, bro, you made 50 grand,
okay? That's right. And, and I like that you're ambitious, but 50 grand, right now, you don't
make enough money to do anything. We need to just help you make more money first. And, you know,
because today in the world that we see and I see now, right, when I was coming up, and I mean,
just generally, I used to think a million dollars was a lot of money. Yeah. And, and now a million
dollars is nothing, man. And I know that sounds really arrogant, but it, it, it's, it's,
If somebody has a million dollars in their 401k right now, that's not enough money to live.
If you have a million dollars in the bank and you stop working today, that's not enough money
to live anymore.
I mean, the cost of living is going crazy.
And the luxuries of our lives now, everybody's got new higher standards because we're
all kind of spoiled in our own lives, right?
Unless you have really modest means, but then I feel bad for those people because it's,
like you weren't put here to just, you know, exist.
You've got to enjoy life at the same time.
So I think that there's just this disconnect between what people believe they need to do, which is not invest.
They believe they need to invest.
But it's not investments right now.
It's truthfully, if you're under $250,000, you need to just get your ass to work.
It's funny you just said that.
That has been, I've been yelling that from the mountaintops for the better part of a decade, is if you are personally not putting $250,000 in your pocket, there is only one thing you should be thinking about is that how do I get there faster?
That's it.
Yep.
Everything else is a buy, like, trust me, my accountant would say all the little politically correct things that he should be saying, well, you got to make sure you're putting 30% away and then you got to make sure, go make more money faster.
You'll get there, right?
And so again, if you feel like you're not there yet, if you feel like there's one thing you guys got to do is listen to David, get your butt to work, focus on sales, focus on lead generating and make more money.
Get skills, man.
I hate to be that guy because I've heard a lot of people say this,
but it's just just get some skills, man.
Like skills are what sets you free these days.
And lead generation is a good skill, marketing is a good skill, communication is a skill.
Today I honestly think this is crazy, but I think just thinking is a skill today,
which is unreal to say.
But there's so much dependence and leverage right now on AI, even in intact strategy today,
a lot of people are like, oh, AI, this strategy, it should work.
And I'm like, well, you know, I mean,
Would you trust AI to, you know, do open heart surgery on you right now?
Or would you trust AI to do the things that, you know, I mean, AI is a tool.
It's not the solution.
It's just a tool.
It's a research tool.
It's a great way to move faster.
But it is not the solution to all problems.
And the problem with people today are they're reliant on it as the solver, like the thinker for them.
They're like, oh, this is, you know, I've had people send me emails that I can tell.
We're written by A, and I'm like, dude, you could have put some thought in this.
Just take the AI out of this and just be you.
Just be you, bro.
Yeah.
Easier said than none.
What is something the IRS actually wants us to do, like in their, how they wrote the law?
What is one thing or a handful of thing?
What does the IRS want us to do that no one is doing right now?
Well, that's a very good question.
I would say, let's go a little deeper.
The IRS is just the enforcer of the code, right?
They're not the writer of a code.
The writer of the code is Congress.
So a better way to state that is, what does Congress want us to do?
Right?
Because Congress is ultimately the decider of what's about to happen.
And Congress passed the new one big, beautiful bill that is now, you know, incentivized certain activities, like buying real estate.
Well, they incentivize bonus depreciation, which real estate is just a benefactor of that.
It doesn't necessarily mean that real estate is the only thing.
You could buy a vehicle.
You could buy equipment or machinery.
These are all ways to get depreciation.
But of course, they're also incentivizing some business credits for solar, which is a huge one for 2026.
Even though solar may not sound like something maybe the current administration likes, it's still in play and it's still very big.
But housing is also one, real estate as we mentioned.
I would say that any activity that's putting money back into the stock market, that's why they founded those Trump accounts for children, which is small incentive, but it's still something that they want to incentivize.
I would say there's a lot of small things.
I think so it's kind of interesting.
What about employing your children?
I like that one.
I think employing your children has always been in the code.
So I don't think that that's a disincentive.
I don't think they incentivize that.
I think it's a loophole that was unintended.
And we're capitalizing on two things in this case.
We're capitalizing on each taxpayer in this country, regardless of age, you're a taxpayer at some point.
You have a standard deduction, meaning there's an automatic deduction that's
given to you by the IRS tax code.
All we're doing is contributing income from our business to our children to the extent
of that standard deduction.
So if it's 16,000 this year, 16,100, I can contribute 16,100 to my children just
coincidentally, right?
So we're actually like an unintended consequence.
That's all it is.
It wasn't written.
So there's no code that says, this is the code to pay your kids.
It's just an, same thing for, well, alternatively, like the August.
a rule, which is code 280A to rent your house to your business, that is a code. And it is written in
the code to allow taxpayers to lease their home back to or lease their home just generally.
Okay, just to be clear, they should be able to lease their home up to 14 days generally tax
free. But what business owners decided to do is to lease their own home to themselves.
So that's why the code wasn't written to allow taxpayers to lease it to their business. It was
written for taxpayers to lease their home just generally. And then business owners figured that out
and said, oh, well, my business will be the tenant. And then that's how that became the Augusta rule.
Yeah. By the way, which is a great hack. I mean, you know, I use the word hack. It's written in the
rule. I mean, it's literally written by the IRS or to your point, Congress, that this is how,
if people could just listen to this episode. And again, whether you get a hold of Dave Perez,
Dave, where can people find you if they do want to communicate with you or reach out to you?
You can go tax plan experts with an S.com and set up a schedule call with me or my team.
Or you could find me on any channel.
I am David A. Perez on any channel and you can send me a DM.
Yeah.
And the reason why I say that is because you have to understand all these people, you know, people rip Donald Trump to death and leaving politics out of this.
But it's because people are yelling at all these people for not paying tax these.
billionaires that don't pay taxes, they are just using the codes and the rules to their advantage.
That's right. That's right. Well, I would say, just from my own context, right, I haven't paid taxes in about
six years now. And I report a net income over over seven figures every year. And you don't pay any taxes on
that. I don't pay any taxes. But I, but that's kind of not true at the same time, though,
because I own a lot of real estate. I pay over six figures in just state. Poverty tax.
property taxes every single year. I pay sales taxes every year. I pay property taxes every year. I pay
franchise tax in the state of Texas every year. There are taxes that I pay every single year that I don't
avoid. And I mean, if I could find a way to, I'm not saying that I like paying them. I'm just telling you
that the state of where I live in Texas, right, they're not going, they're not going hungry because I
paying taxes here, man. I'm paying taxes and I'm paying exactly where it needs to go to my local
community where the biggest impact is happening for me. That's what I want. That's right. That's what I want.
That's right. And that's, you know, listen, my accountant says this all the time. He said,
stop bitching about paying taxes because you made a lot of money. The reason why I bitch about it is
because I'm saying, hey, you're not giving me the advice I'm needing. This is why David Perez is so
tax strategist is so important is because a lot of times CPAs literally just fundamentally do what
they are supposed to be doing, which is reporting your income and expenses and all the other things,
but they're not actually strategizing with you like, hey, what do you see coming down the future?
Hey, what kind of assets can we buy? What can we depreciate? Whether it be real estate, you used
machinery. I have a buddy who just bought seven figures worth of, um, machine, like, like, um,
what am I think? Like, bulldozers and shit like that. Like, he was like, dude, I just got a
ridiculously large tax off. Another buddy who bought a oil.
drill. Yeah. Yeah.
And all these things are massive tax write-offs. But if you don't know, if you're not listening to
this podcast, if you're not listening to us right now, a lot of people don't know these things.
What are some of the secret tax write-off? Secrets, not a secret to you, but I think what do you
think the common individual out there making some money, doing some things, they're not even
aware that this would be a tax write-off. Man, that's interesting because a lot of them would
require a little more complex topics. But I would say there are, you know, there are
turnkey business investments out there that offer tax strategies. As an example, you just mentioned
equipment. We have an investment that they can make into a turnkey rental equipment business
that allows them to invest in this business, get a return from the equipment that they purchase
the, you know, so they basically buy equipment, put it into service as a rental company. There's a
secondary party that leases out that equipment, pays a return back to the investor, which is the
taxpayer. The taxpayer owns the equipment, owns the business.
and then they take the depreciation on their tax return to offset their income while they're simultaneously getting income from the rental equipment.
It's called a turnkey investment.
And we have quite a few of those, by the way, beyond just rental of equipment.
But there are turnkey investments that people can make, just kind of like short-term rentals nowadays.
You can buy a short-term rental already in place.
Very, very similar concept.
We have several of those that people can use today.
Obviously, you have to be an accredited investor.
You have to have the ability to purchase equipment.
So there are criteria that needs to be met.
But, I mean, they're out there.
They're out there everywhere.
Yeah.
What is, you know, people look at Grant Cardone as a great public figure that talks a lot about this kind of stuff.
I don't think, I think people think Grant Cardone is just dushy when he, when he's, you know, showing his jets and his G-wagons and all these things and his helicopters.
Remember, he bought two helicopters.
Yeah.
David, tell everyone why he's doing that.
Well, I mean, first and foremost, I like Grant Cardone.
So he's a buddy of mine.
I'm saying it because this is with the public perception, but he is a really great dude.
And very smart when it comes to this.
I get it.
I like Grant Cardone because he's leveraging the tax code.
He uses it to purchase assets.
Then he uses that depreciation to offset his income every year or not every year.
The last, I think he bought a jet at the end of last year in December or October.
December summer in that neighborhood, but he bought a $60 million jet for the same purpose to get a
depreciating asset on his return to offset his income. So is he doing all these things technically
for business activity? Absolutely he's doing it. What I would say that I don't like about Grant Cardone
is that when he's asking people to invest money with him, when you're investing money in Cardone
ventures to go out and purchase real estate, which is a very cool concept, there's a lot of ambiguity.
He's saying, talk to your tax professional before making these investments to
ensure that they benefit you. Well, I'll just be honest, there's no way that those tax benefits
are actually falling to you that are actually beneficial because in most cases you're a passive
investor and that means you're going to get passive losses. And so because of that,
the investment is, it's not a bad investment because I don't know that. I can't say it's a bad
investment. What I can tell you is that tax benefits are not existent in year one and you're not
going to be happy about that. And I know that you're not going to be happy because most people buy
into real estate for the tax benefits.
At that capacity, when they say, come by these $140 million units,
well, automatically I'm thinking, man, tax savings for me.
But the truth is, I don't get any.
And so that's the only thing that I don't think he's doing anything wrong.
I just wish he said that louder.
But, I mean, I can see why he doesn't.
I mean, he's like, hey, go talk to your tax person.
Because honestly, you may have a lot of passive gains on your return from other activities.
And that could offset it.
So it could benefit you.
but I mean, it's probably less than 1% of the people who are investing.
So how, because I have not invested anything of his,
how is he structuring it that is, because it's passive,
because you're a limited partner, I'm assuming, right?
Correct.
You make $10,000 in rent.
Yep.
You still get to write that.
That's tax-free.
Well, I'm not sure how he structures it, right?
Well, so when you make an investment into a syndication is what he's doing,
He calls it a fund, but it's a syndication because he's doing it by property.
So you purchase into this one property.
Let's say you put $100,000 into it and you become an owner.
You're a passive investor, limited partner.
Now, every year you're going to get a distribution from that property, either a gain or a loss.
In year one, he's going to give you a loss because they're going to do a cost segregation study,
which is accelerated depreciation, and it's going to come to you in a negative K1 in the first year.
And let's say that negative K1 is probably equivalent to your $100,000.
Let's just assume that.
So you get a negative that comes to your tax return, and you would expect that that $100,000 loss would offset your $200,000 income.
But it does not because, well, it's a passive loss and passive losses can only offset passive income.
And your ordinary income, which is non-passive, it can't be offset.
Now, your two comes in.
And let's say you get a $1,000 return.
Let's use as an example.
So he's giving you $1,000 K1 positively.
and then you have some depreciation that's going to offset it because there's still depreciation.
You'll probably not report anything.
When they sell the property, let's say in 10 years, and there is a gain.
Let's say you do gain, I don't know, 150,000 as an example.
Well, at that point, it's a capital gain, plus you're going to get the depreciation recapture if there's any.
And so you're going to have to offset your tax return somehow, and that gain is going to be taxable.
Whatever it is going to be taxable.
Let's say it's $50,000.
There's no way to offset that.
So along the way, you may not show any income and you may not actually get any income because the property has to make money, number one.
The depreciation is probably always going to offset the income so you'll never pay taxes on it.
But that $100,000 from the beginning never really benefited you in year one.
So like you're just along the ride.
You just put $100,000 in and you just ride it for 10 years.
It's a long-term investment because there's no immediate rewards.
There's just nothing.
And so I don't like that for me.
And I don't like that I don't get the tax benefits for me.
I think that if you like Grand Cardone and you believe in him, I do too.
I just wouldn't invest in that kind of fund because it doesn't make tax benefits for me
and it doesn't give me a return fast enough.
That's just my belief.
Yeah, and I think you're talking specifically because most of the people would be high income
under W-2s and those employees, you can't use that as an active income tax ride off.
So I'm using a little bit more, I know what you're saying.
I just want to break it down a little bit.
I can make it really simple.
So there's just two types of income.
There's non-passive and there's passive.
So passive is usually real estate.
Non-passive is what you do to get it.
You earn it, right?
You work.
That's right.
That's it.
So these two do not offset each other, period.
Like you cannot take losses from real estate and offset your ordinary income.
Now you can, however, you can take passive losses and turn them into non-passive income.
And the way you do that is by meeting a specific criteria with the IRS called real estate professional status.
That's another conversation.
in itself, but most people can't meet that. Most people can't meet that. That's right.
Now, and I'll briefly do it because that is my background. You need to have some large
amount of hours, 700 hours or so to become rep status, like your real estate professional.
Okay. Most people can't meet that because they're a doctor and they make a million dollars a year and
they don't have time to do that. Now, a caveat. Could that same doctor go out and buy an Airbnb and
treated as a business and then?
100%. Now,
because they own an Airbnb.
They have a real estate business.
They're now a real estate professional.
They can now go take that tax right off
against our active income.
100%.
The challenge would be is that could they buy
an Airbnb big enough
with enough income to support the investment?
Sure.
Yeah.
So again, because for the sake of time, right?
This is why you guys got to reach out to David in his team,
but he's right, right?
I mean, can you buy a $2 million Airbnb
be and you're going to probably have to put 400 grand down on that and then is the income really
going to that 400 grand for that is there enough income and is to make enough sense like just
practical sense to make that investment just so you can take the 100 grand that you gave grand cardone
and use that against your business that's what he's saying is it just becomes math right making
investments to make investments just to do that doesn't make any sense a lot of the times
I find that there's a lot of people who want to do those kind of deals, and it bothers me because there's a lot of, there's a lot of salespeople out there selling these type of deals.
They're like, buy this Airbnb, get the tax benefits.
And there are easier ways than that, by the way.
I have so many strategies at our disposal that you don't have to buy an Airbnb to get that benefit.
In fact, I can get you with less cash out of pocket with bigger deductions.
So, I mean, it definitely happens.
What would be one example that you're thinking of?
What would be that example?
Well, a good one would be our equipment.
The one I mentioned earlier, it's only 10% capital outlays.
So if I want to buy a million dollars of equipment, I just need to put $100,000 out of pocket.
And you get a million dollar tax deduction.
Yeah.
Wow.
And now, but that doesn't still do the rep status.
So that's just talking one for one.
So does that help the high income earner W2?
Yeah, yeah, yeah.
Because that $1 million will be considered an active activity.
So it will be, it will offset your million.
million dollar w too. Oh, that is phenomenal. This is why the great strategy. Yeah, that's why the Airbnb
strategy works because it's active activity. You're running a business. Same idea is you're doing
active against active. To David's point, when you try to go passive against active, that's where
there's a break in the chain. It never connects. There's no bridge to it unless you do some of these
things that we're talking about that David's advising, right? Correct. Unless you move it to the other way
around. But to be honest with you right now, I know there's a lot of noise. Depending on who you talk
to you, they're going to say buy real estate or don't buy real estate. To me, I don't, I think it's
always a great time to buy real estate. I just think the deal needs to make financial sense.
It always has to make sense. And if it doesn't make sense, don't do it. That's it. You don't want to
be speculative right now, especially if you're not in a good cash position. That's the problem.
If you have cash and you're willing to be speculative and you want to sit on something for a year,
that's different.
But if you don't,
if this is all the money you got,
like don't,
don't do that.
Yeah,
I,
you know,
I buy,
I'm with you,
David.
I buy large apartments,
not quite the size of grant,
but, you know,
we just funded a $36 million apartment.
And the month before that,
we funded a $40 million apartment.
So I believe in this.
Now,
I also agree with everything you're saying.
I don't want people going into that kind of space.
Let me rephrase what I'm going to say.
The reason why I believe it,
sure, I do have rep status.
Yes, I get the tax write-offs.
That's great for me.
Not everyone gets to do that.
However, I also believe in building and accruing wealth.
That's right.
And that's more why I'm doing it, not necessarily for the tax write-offs.
However, when I own 4% of a $40 million apartment and I owe 1% of $150 million apartment,
and, you know, that stuff starts to add up for me.
Of course.
But I also think people are so concerned.
with what you and I are talking about.
How do I stop paying taxes?
They're not actually thinking through,
hey, maybe this investment doesn't help your income,
but it creates an opportunity for you to have tax-free wealth accumulation.
Okay.
So what I believe is most people, like you said,
the beginning of the episode,
people have no idea what it's going to take to retire these days.
I have a calculator.
I'm sure you do too.
People that have $2 million sitting in the bank
will not have money if they retire at 65 years old,
and they have 120 grand living style.
They will not have money by the time that they are 78.
They will be done.
There will be no more money.
And they'll probably be living in their 80s.
I say that to say real estate, tax writeoffs, yes, but tax-free wealth accumulation
because you continue to 1031 the money.
It continues to compound.
And then you're able to exit at a time that can be tax-free if you structure it right,
like David would suggest.
That's 100% right.
You are right on that.
Yeah. And so, David, you know, kind of as we're wrapping up, what would be a couple key components that some high income earners should be thinking through, should be going to your team and or their accountants moving into 2027, right? What should they be doing to finish out 2026?
Well, first things first, we touched on this earlier, which is, you know, most accountants today are tax professionals are not equipped to help their clients at the highest levels right now. And there's two.
reasons. Number one, this is going to sound really crazy, but I don't think accountants get paid enough.
I think a lot of accountants undercharge by nature. And then secondly, because they undercharge,
they get overworked. They take on too many clients and then they're not able to really give the
guidance and advice that they're meant to be able to give to their clients. That's number one.
You couple that with an ever-growing landscape of demands, meaning beyond just filing a return,
most people demand so much of their accountant that they don't have the time or the bandwidth
to go get new knowledge.
And this is causing a lot of frustration from high-income earners because they're saying,
well, my guy or gal, they're just not doing it.
They're not cutting it.
And it's relatively not the account's fault.
It's actually the client's fault.
It's kind of funny, but it's actually the client's fault.
They're just not paying enough.
And I encourage everybody to have a serious conversation with their accountant and say,
hey, this needs to stop.
I want to be able to be proactive.
if not reactive. I want to be able to save money on my taxes, and I've actually had conversations
or heard other information, and I want to make sure that we apply it to my situation, and I want you
to still be that person. But if you're not willing to do that, I need to know now because there's a lot of
years still left, and I need to find a new source of information that can help me do these things,
because most accountants today are what I would call glorified patriotic, you know, accountants.
They want to make sure you pay your fair share, and I think that's blind. Let's blind.
line patriotism because patriotism isn't defined by the number of tax dollars you have paid this year.
It is defined by your willingness to abide by the code. And if you can play that game right,
then you should win. So I would have a conversation with my accountant. Then I would look at my
income for the 2026 year. Is it going to be about the same as it was last year? If it was,
then we already know what the estimated bill is. If not, then you need to estimate it. We call that a tax
savings assessment. We review the last year of income, plus we review current year financials.
We forecast liability. Then we lay over strategies that apply to your unique situation to determine
what strategies we can lay in. And then we start executing them one by one every month as we get
closer to the end of the year. So that by the end of 2026, by December 31st, there's no question
of what you're going to pay. There's no question. And hopefully it's zero at that point.
Yeah, that's the number we like to hear. Yeah. That's what we do. And that's what you should
you. David, where, again, we have, you know, your tax planning experts.
Yeah, tax plan experts.com or I am David A. Perez on Instagram, Facebook, or anywhere,
just send me a DM. I'd love to talk to anybody who's looking for some advice.
If you have an accountant that you're working with or a tax pro that you feel need some guidance,
my firm and I, we work with accountants directly. I started to do this, by the way, about four years ago,
because I could not take on as many clients anymore. I just couldn't. And, uh,
accountants were asking me, how are you helping your clients? It seems like they all love you.
I'm like, well, yeah, I help them not pay taxes, man. Like, it's easy. It's easy to get people to love
you when they don't have to pay taxes. I said, it will help me do that. And so today what we do,
just for clarity, there's a lot of TikTok, there's a lot of Instagram, there's a lot of Facebook
strategy people out there. We vet every strategy. We put it through tests. We get opinion
letters from IRS, lawyers or attorneys. We are willing to represent and battle the IRS on any
strategy that we propose. This is the difference between most other providers and ourselves
is what we do is we do the back and the grunt work to make sure that everything we do is
legitimate. And we back that up. And that's not found in this industry today. A lot of people
are coming into the accounting industry that are either coaches, consultants or salespeople
who are just, hey, invest in this thing or hey, do this thing. It's all about just making money.
I've been doing this for 18 years. I'm an enrolled agent with the IRS. I know what I'm doing.
and we do the right things.
And I would encourage you to work with somebody
who's a professional, not a salesman.
Amen to that.
I appreciate your brother.
You are great.
You're going to be helping a lot of entrepreneurs,
a lot of high-income earners.
David A. Perez, I'm Justin Colby.
This has been the entrepreneur DNA,
and hopefully David will share a little bit more time
with our community.
Go to the EntrepreneurDNA.com,
get in the community, me, people like David.
Talk to y'all soon.
Thanks, David.
Thank you.
