The Good Tech Companies - A Web3 Game for Cricket: Why SCOR on Sweet's Sixer Smash Has Fans and Players Talking

Starting point is 00:00:00 This audio is presented by Hacker Noon, where anyone can learn anything about any technology. A Web 3 game for cricket. Why Score on Suite 6 or Smash has fans and players talking by Ashan Pondy? Why is Cricket entering Web 3 through Six or Smash? What happens when cricket's biggest names and Web 3 gaming collide? That is the question behind Six or Smash, a new mini game launched by Score on Suite in partnership with Winners Alliance. The release introduces more than 600 licensed professional cricketers into a mobile-first, arcade-style environment where fanscan play as their favorite athletes. Unlike typical cricket simulations, Six or Smash borrows swipe mechanics similar to Fruit Ninja. Players hit virtual cricket balls for sixes,

Starting point is 00:00:44 stack gems, and eventually convert these gems into dollar score tokens. These tokens can be exchanged for rewards like signed memorabilia and exclusive access to digital experiences. The launch comes at a time when the International Cricket Council, ICC, has been exploring its own mobile gaming ventures. Interestingly, the ICC has looked at licensing without direct player involvement, but Sixer Smash flips that model. By working with Winners Alliance, the game is built around athlete licensing, ensuring players are directly represented. Which cricket stars are part of the game? Six or Smash debuts with a lineup that will be instantly recognizable to cricket fans. Rashid Khan, Jaffra Archer, Ben Stokes, Andre Russell, and Chris Gale are among the first avatars available.

Starting point is 00:01:31 Each player brings a unique identity. Rashid with Spin, Stokes with all-round ability, Russell with raw power, and Gail, who famously calls himself the Universe boss. Additional cricketers like Elise Perry, Pat Cummins, Kieran Pollard, Sunil Nareen, and Heinrich Clausen are also available to unlock. Winners Alliance has secured rights for hundreds more. making this one of the largest athlete-driven integrations in Web 3 sports gaming so far. Mani Redruello, VP of Games at Winners Alliance, explained the approach, greater than, this is a great example of why we build Winners Alliance to help our athlete greater than collectives reach fans worldwide in new and meaningful ways.

Starting point is 00:02:13 We are greater than continuously exploring opportunities to bring athletes into different gameplay greater than experiences, even beyond sports. How does Sixer Smash reward fans beyond gameplay? Score on Suite has positioned its ecosystem as a merit-based model. Players do not earn rewards simply by showing up. Instead, tokens and items are tied Toskill and activity. According to Suite's metrics, in app purchases have grown 650% in the last 30 days. 15% of organic users play for at least five consecutive days.

Starting point is 00:02:46 30% of organic users return for at least two days in a row. Notably, these numbers exclude token incentives. Engagement is being driven by gameplay itself, not speculation. To mark the launch, a competitive event has been rolled out. Top players will learn whitelist access to limited edition NFT sticker packs. These will be among the first telegram-based cricket IP stickers, bridging the gap between mobile gaming and web three collectibles. Tom Mazzone, CEO of Suite, summarized the intent.

Starting point is 00:03:17 Greater than, Cricket is pure adrenaline, fast, global. and built for moments. With Sixer, Smash, we are turning those moments into a game that is as fun and rewarding greater than as the sport itself. Why is this different from previous cricket games? Cricket video games are not new. Titles like Stick Cricket or the licensed Cricket 22 franchise have long attracted fans. The difference here lies in ownership and licensing. Traditionally, publishers struck deals with governing bodies or boards. In Sixers smash, athletes themselves are central. This shift is significant. For the first time, professional cricketers are offering their name, image, and likeness, NIL, as part of a

Starting point is 00:03:56 group licensing deal tied to a web three game. It mirrors movements in tennis, basketball, and football, where player associations have begun asserting greater control over commercial rights. For cricket, a sport with deep global fanbases but fragmented governance, this could set a precedent. players having direct say in digital representation my ray define how games are developed and monetized final outlook sixer smash is not just another mobile cricket game it is a test case for how athletes and fans can connect in the web three era without going through federations or middlemen the fact that winners alliance and suite secured athlete rights directly is a statement players want a bigger role in shaping how their digital identity is used the most interesting element is not the gameplay itself but the potential ripple effect. If fans adopt six or smash in large numbers, governing bodies like the ICC may have to rethink their licensing strategy. Athlete-driven licensing, combined with Web 3 ownership models, could become a long-term shift in sports gaming. As a journalist and observer, I see this as part of a bigger story. Sports are no longer confined to the pitch or broadcast deals. They're being

Starting point is 00:05:06 redefined inside mini-apps, tokens, and mobile-first ecosystems that reward interaction, not just viewership. Whether Six or Smash sustains long-term engagement will depend on more than nostalgia or celebrity power, but for now, it has put the players, not the institutions, in control. Don't forget to like and share the story. This author is an independent contributor publishing via our business blogging program. Hacker Noon has reviewed the report for quality, but the claims here and belong to the author. Hashtag D.Y. Thank you for listening to this Hackernoon story, read by artificial intelligence. Visit hackernoon.com to read, write, learn and publish.

The Good Tech Companies - A Web3 Game for Cricket: Why SCOR on Sweet's Sixer Smash Has Fans and Players Talking

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