The Good Tech Companies - Barunson, Studio Behind Parasite, to Launch nPLUG IP Remixing Platform On Story

Episode Date: September 22, 2025

This story was originally published on HackerNoon at: https://hackernoon.com/barunson-studio-behind-parasite-to-launch-nplug-ip-remixing-platform-on-story. The Story Fou...ndation has entered into a strategic collaboration with Barunson, the acclaimed studio in film and drama behind Parasite. nPLUG positions Korea at Check more stories related to web3 at: https://hackernoon.com/c/web3. You can also check exclusive content about #web3, #story, #chainwire, #press-release, #blockchain-development, #intellectual-property, #crypto-adoption, #good-company, and more. This story was written by: @chainwire. Learn more about this writer by checking @chainwire's about page, and for more stories, please visit hackernoon.com. nPLUG will let fans legally remix film, music, and entertainment IP using Story’s programmable licensing infrastructure. The Story Foundation has entered into a strategic collaboration with Barunson, the acclaimed studio in film and drama behind Parasite. nPLUG positions Korea at the forefront of a global movement to turn cultural IP into programmable capital.

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Starting point is 00:00:00 This audio is presented by Hacker Noon, where anyone can learn anything about any technology. Barrensen, studio behind Parasite, to launch NPLUG IP remixing platform on story, by Chainwire. Seoul, South Korea, September 22nd 2025, Chainwire, NPLUG will let fans legally remix film, music, and entertainment IP using Stories programmable licensing infrastructure. The Story Foundation has entered into a strategic collaboration with Barrensen. the acclaim studio in film and drama behind Parasite, known for spearheading the cultural content ecosystem by creating Asia's only 340 billion Korean 1K content investment fund. Together with its Web 3-Arm end project, they will launch NPLUG, a first-of-its-kind remixing platform for cultural
Starting point is 00:00:48 IP. Korean storytellers have captured the world's imagination. Parasite won best picture at the Oscars. Squid Game became Netflix's most watched show. Baby Sharky is a global phenomenon. but behind this success lies a structural problem. Creators rarely retain ownership or share in the long-term upside. Platforms like Netflix own the IP. Studios operate on thin margins. Even as Korean content goes global, the value flows elsewhere. This partnership represents a new model, one where creators retain their IP, raise capital directly from fans, and unlock new ways to monetize through tokenization. Through this partnership, Barrinson will build a structure that allows its flagship IP assets to be remixed, recreated, and revenue shared on the
Starting point is 00:01:34 blockchain. It is already working to port key IPs to the N-project platform, bringing the Monchain via story. This creates new opportunities for K content to evolve from a consumable product into a participatory, expandable asset in the global market. Introducing N plug set to launch in Q4 2025, NPLUG will be the first platform to embed programmable licensing directly into short form media content. Running natively on story, the world's first layer one blockchain purpose built for IP, NPLUG will allow fans, editors, and creators to legally remix licensed IP into new short form videos. Users can mint remixes as on-chain assets with embedded licensing terms, automated royalty splits, and trackable attribution. Smart contracts will handle provenance,
Starting point is 00:02:23 enforce permissions, and unlock new monetization channels for both original rights holders and remix creators will be able to freely produce and post-derivative works based on original IPs and revenues generated through ads or in-app purchases iAP will be automatically shared with the original IP owners backed by baronson's cultural legacy it is one of korea's most iconic film studios having produced internationally acclaimed works such as parasite first foreign language film to win best picture at the academy awards mother inside men the age of shadows cobweb cult and critical hits across genres. With this track record, Berenson is uniquely positioned to bring world-renowned, remixable IP on-chain, starting with NPLUG as the gateway to a programmable
Starting point is 00:03:10 content ecosystem. Until now, remixing IP legally has been nearly impossible. NPLUG, built BYN project, changes that by introducing a new model for creative freedom and fair compensation with real-time licensing of IP for fan remixes. Transparent Royalty, flows for IP holders. Global access to iconic Korean IP as remixable digital assets. With over $12 billion in annual exports across K content and one of the world's most engaged fan economies, Korea's entertainment industry is primed to lead the shift toward a decentralized creative economy. To accelerate adoption, Berencin, Story, and N-Project plan to advance blockchain-based IP monetization models and will launch an IP investment fund within the year. NPLUG positions
Starting point is 00:03:58 Korea at the forefront of a global movement to turn cultural I-pinto programmable capital. This means creators can license their IP legally and flexibly, allowing fans and new creators to remix, adapt, and expand stories without relinquishing ownership. It's the foundation for a more equitable creative economy where IP value compounds over time and stays with those who imagined it. Sung Yun, Sai, Li, co-founder and CEO, Story Protocol. Korean storytellers have proven they can capture the world's imagination, just look at Parasite, Squid Game, or Baby Shark. But the business model behind these successes is broken. Platforms capture the upside, while the creators who built these worlds are treated like work for hire. Stories programmable IP infrastructure changes
Starting point is 00:04:44 this. It enables creators and studios to keep ownership, raise capital directly from their fans, and turn their stories into globally investable franchises. Shin Bomb Kong, CEO, Berensen. Greater than, Barrensen has been at the forefront of Korea's cultural content industry, greater than producing and developing a wide range of works across film, drama, Metaverse, greater than gaming, and live performance. This collaboration with Story and End Project marks greater than a pivotal step toward building a transparent and fair IP ecosystem powered by greater than global fandom, and we are committed to advancing Korea's content industry into greater than the next generation,
Starting point is 00:05:23 blockchain-based IP economy. About Story Story is a L.A.1. Y-E-R-1 blockchain purpose built to make intellectual property programmable. Backed by $136 million from a 16-Z, Polychain, and Samsung Ventures, Story launched its mainnet in early 2025 and has quickly become a letting infrastructure for tokenized IP. The network enables creators, developers, enterprises, and AI labs to register content as on-chain assets with embedded rights, turning media, data, and I generated works into legally enforceable digital property.
Starting point is 00:05:58 As the Foundation for IP's evolution into an Internet native asset class, story powers a more open, equitable, and composable creative economy. Contact Head of Communications HV Story Foundation, Henry. Vise at PIP Labs, XYZ This Story was published as a press release by Chainwire under Hackernoon's business blogging program. Do your own research before making any financial decision. Thank you for listening to this Hackernoon story, read by Artificial Intelligence. Visit hackernoon.com to read, write, learn and publish.

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