The Good Tech Companies - I Call BS: How to Choose an Actually Good Online Course
Episode Date: July 4, 2025This story was originally published on HackerNoon at: https://hackernoon.com/i-call-bs-how-to-choose-an-actually-good-online-course. Learn how to recognize scam courses ...with our red flags list and make sure you’re investing in actually good education, and get a bang for your buck. Check more stories related to science at: https://hackernoon.com/c/science. You can also check exclusive content about #online-education, #professional-development, #online-learning, #edtech, #career-development, #career-change, #selzy-review, #good-company, and more. This story was written by: @selzy. Learn more about this writer by checking @selzy's about page, and for more stories, please visit hackernoon.com. Learn how to recognize scam courses with our red flags list and make sure you’re investing in actually good education, and get a bang for your buck.
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I call BS. How to choose an actually good online course, by Celzy.
Tanya is a junior digital marketer. This year, she set a goal to get a raise but experience alone is
not enough. Tanya spent the last month looking through dozens of online courses to improve her
skills but still can't decide. What if she wastes her time and money on a scam?
For all the Tanyas out there, we've compiled a list of red flags to look for when choosing
paid online courses.
Follow our hero's story and learn how to tell if an online course is a scam.
Red Flags Number 1.
Institutes of Nowhereville.
We suggest starting the background check for an online course with the provider itself. Below, you'll find a list of red flags for online schools and non-educational businesses.
Disclaimer. All the illustrations below are not the screenshots of real websites and the
text on these images is not taken from real websites. We created them as, exaggerated at
times, examples. Online schools there are many well-known platforms for online
education like Coursera, Skillshare, Udemy, you get the drill.
Opting for the online courses uploaded to these platforms is a relatively safe choice.
But these are not the only organizations that sell online courses, and smaller, less popular
online schools focused on a certain niche can be just as good.
Here's what you need to be careful about.
The school name is copying a popular brand with a good reputation, I.E.
The name of a prestigious university or an already existing online school.
If the school in question calls itself, online college, it's not accredited by a well-known
institution.
It depends on the country but if you're considering a course produced in the US, here's the full list of organizations that prove the legitimacy of a college.
The provider is not approved by CPD or other organizations. You can check out your course
provider on the official CPD registrar, which shows a globally recognized certification for
online courses. If you didn't find your provider there, look for other accreditations, like ECICEL, ICE,
or other organizations, depending on the country of operation. No accreditation doesn't necessarily
mean the course is bad, though. However, approval from one of these organizations is vital for paid,
long-term, online degrees. Businesses sometimes companies start their own online courses as a way to share their expertise in a niche or create a semi-passive stream of income.
For example, a lot of email marketing courses were launched by ESPs like Mailchimp or Selzy.
If an online course is provided by a non-educational business, it doesn't mean course will try and sell you something.
For example, free courses in Google Workspace tools run by Skillshare,
which is part of Google, are meant for onboarding, not promotion. However, not all businesses
are that honest. Check out these red flags before enrolling. The company is too young.
A startup that launched six months ago can't provide the same expertise as a corporation
that's been dominating the market for years. The company's products and services are not good.
Check out the reviews and social media mentions.
The company has no active social media accounts.
The especially massive red flag is no LinkedIn account and no employees officially confirming
they work there.
The company is not legally registered.
The checking method depends on the country of operation.
There is a lot of negative news and discussion about the company.
Especially if it's not a big corporation, check out local news and mentions in subreddits and
X threads dedicated to scams.
Red flags number 2. Self-proclaimed, experts.
Tanya is still perplexed. She checked out the school, and it seems legit,
but good schools can have bad teachers, too.
And what about the courses that are not affiliated with any organizations?
If you're like Tanya, don't worry, we've got you covered.
When you scroll through the landing page, pay attention to social media links and how
the tutor's professional achievements are described.
Here are the red flags to look for.
No social media links at all, especially if there are no LinkedIn links or you can't
google any mentions or accounts of this person.
Vague job descriptions like, expert in, industry, or, business owner, which business and who
said you're an expert?
Wacky job titles like, transformation specialist, quote dot, fake company names or real names,
but with no proof that the person actually works there.
Red flags number 3.
Questionable marketing.
Online course landing pages are designed with conversions in mind.
However, how the course is described, even if it's an advertisement, can give a hint
or two, if you know where to look.
Let's dig deeper into the matter.
The promised results since Tanya is a marketer, she knows how manipulative landing pages can
be. She already threw some of the courses off the table because their promotional content
looked like this. Here are all the things wrong with this page.
The rags to riches, narrative and shaming. If a course promises a quick buck or shaming
you into enrolling, it's likely a scam. The from newbie to pro, promises, it's especially
relevant for shorter courses that
last two months or less. The quick first income promises no provider can guarantee getting a job
after any course. These claims sound scammy to say the least. The vague become a senior marketer
promises the clearer the result is described the better. The course info the next thing to pay
attention to is what providers tell you about the course
itself.
No or vague descriptions of the program and structure.
Both should raise suspicions.
The best case scenario is, the full program of the course, including tasks and assessments,
is available.
No free demo.
This implies that you don't know what you'll be paying for.
The outdated program.
This one is especially relevant for old online courses that have existed for years. Red flags number 4, the untrustworthy reviews.
It's not as easy as look for negative
reviews. They are important, but there are a more red flags around. Reviews in one source only.
Check out reviews and discussions on websites like Trustradius, Quora threads, blogs, and social
media. And if reviews and promotional content are the only thing you can find, it's not good.
Common themes in negative reviews.
If there are a lot of detailed reviews discussing the same problem, it's a red flag.
Vague positive reviews and unverified authors.
If reviews are mostly vague or over the top, like the example below, don't trust them.
For the course, having a lot of unverified reviews, especially positive ones, can be
a sign that they were purchased by the course provider, or, in case of negative reviews, its competitor.
Tanya decided not to take one of the courses she was considering specifically because of
this review. Red flags number 5. The lack of practice.
Even if there is a solid free class, there's no guarantee that the rest of the content
will be just as good, and I'm basically purchasing a pig in a poke, Tanya is still thinking.
However, the available program description, reviews, and discussing issues with sales
managers can give you a general idea of the course's content, and whether it's worth
the money.
No practical tasks at all is a major red flag, this course won't be that different from
watching a YouTube playlist.
Here are other things to look out for.
Focus on one format.
Online courses offer different types of practical tasks, such as tests, portfolio-ready projects,
and simulators.
The problem is, tests, even with open-ended questions, are good for assessing your memory
but not how well you understand the material, and whether you can use it for your work-related
tasks.
And simulators, if fully automated, are not a good choice for newbies in the niche.
The lack of or the low quality of feedback.
If the tutor only provides theory without progress checks and detailed and personalized
feedback, it's not worth the money.
Online courses with thousands of students often use peer-to-peer feedback.
However, if it's used for complex and time-consuming tasks, a review from your group mate won't
really help you grow.
Red flags number 6.
No shoulder to cry on.
As we mentioned, the community is one of the most valuable things about paid online courses.
Pay attention to the following.
No designated time for questions.
For example, the tutor is not in the students's group chat, only answers emails in 2-3 business days, and so
on. No managed community. The provider doesn't create group chats for students and doesn't
check out on them at all. You'll end up isolated in the learning process. No group tasks and
projects. The absence of these is not necessarily a red flag, but if the course promises some improvement in soft skills, some kind of teamwork is a must. We get it,
paying for online education is a tough decision for many.
So, why not start small and take a short free course? We're not hinting at anything, but
Selzy's email deliverability course can be a good start for you, it's run by a legit,
award-winning deliverability expert Yana Tori Asprachy, and it contains all you need to know to never end up in spam
again, including a 10-point anti-spam checklist. And the best part is, it will only take you
23 minutes, which is a little longer than an average episode of, what we do in the shadows.
Skyrocket your deliverability and learn the right way with Selzy.
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