The Good Tech Companies - Plutus Launches PLUS More On Base: A New Era Of Tokenised Loyalty Rewards

Episode Date: May 14, 2025

This story was originally published on HackerNoon at: https://hackernoon.com/plutus-launches-plus-more-on-base-a-new-era-of-tokenised-loyalty-rewards. . Today, Plutus an...nounces the go-live of PLUS More—a new, timeless addition for PLU stackers seeking to maximise savings on their spending with the Plutus Card. Check more stories related to web3 at: https://hackernoon.com/c/web3. You can also check exclusive content about #web3, #plutus, #chainwire, #press-release, #plutus-announcement, #blockchain-development, #on-chain-data, #good-company, and more. This story was written by: @chainwire. Learn more about this writer by checking @chainwire's about page, and for more stories, please visit hackernoon.com. Plutus became a pioneer in on-chain integrated finance as the first to tokenise real-world assets (RWA) through on-Chain loyalty rewards with PLU. PLUS More marks a new chapter in the evolution of traditional rewards, bringing them into the open, permissionless world of decentralised finance.

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Starting point is 00:00:00 This audio is presented by Hacker Noon, where anyone can learn anything about any technology. Plutus launches Plus More on Base, a new era of tokenized loyalty rewards. By Chainwire, London, United Kingdom, May 13, 2025, Chainwire, asterisk Plutus became a pioneer in on-chain integrated finance as the first to tokenize real-world assets, RWA, through on-chain loyalty rewards with Pluton, Plu, in 2015. Since its introduction during the early era of blockchain, PLU has continued to pro-Veed on-chain utility and has rewarded over $58 million in in-app savings over the past decade. Today, Plutus announces the Go Live of Plus More, a new, timeless addition for Plu stackers seeking to maximize savings on their spending with the Plutus cardces the go-live of PlusMore, a new, timeless addition for Plu stackers seeking to
Starting point is 00:00:46 maximize savings on their spending with the Plutus card. Built on base, the Ethereum layer 2 incubated by Coinbase, PlusMore marks a new chapter in the evolution of traditional rewards, bringing them into the open, permissionless world of decentralized finance. It redefines how loyalty value is earned, owned, and used, all on chain. Plus more is more than a reward system, it's a movement. One that shifts control from corporations to consumers, from closed ecosystems to open infrastructure, and replaces forgettable points with tokens designed for practical use. From points to protocols. Loyalty, rewired every year, billions in loyalty rewards, from airline miles to cashback, Goon claimed.
Starting point is 00:01:28 Traditional loyalty systems are fragmented, hard to track, and nearly impossible to transfer, they're broken. Plus More redefines loyalty by transforming these legacy models into interoperable, self-custodied tokens, usable across the Plutus app and beyond. To start, Plutus Card customers in the UK and EU will be able to tokenize their rewards in-app and request payouts on the base network, pending the approval of relevant licensing, which is currently in progress. Once licensing under MeSeon, the UK FCA is in place, plus token holders will also be
Starting point is 00:02:01 able to access a growing marketplace of partner perks, travel discounts, and digital gift cards, all powered by smart contracts on base. This ecosystem will be supported by Fuel, a new on-chain network fee, similar togas on Ethereum, launching alongside the Plus token. Fuel is designed to keep the system sustainable over time by recycling rewards back to customers instead of minting new tokens. To see full details, plus morehttps://www.youtube.com//embed//iber49almex7c//youtube.be//iber49almex7c?c="i8u?fwjt from launching the first tokenized loyalty rewards a decade ago to building a scalable rewards infrastructure across the UK and EU, Plutus is the most experienced player to innovate and lead the next wave of real-world on-chain utility. With a sustainable loyalty system for everyday use, fuel, and rewards as a service, ROS, Plutus is now primed for expansion,
Starting point is 00:03:06 making a future US launch possible. Through ROS, businesses can connect to the PlusMore network and launch their own branded loyalty programs, driving growth while giving their customers greater control and real-world utility from rewards. All of this is built on base. To read more from founder and CEO, Daniel Daikapan, ______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ eligible Plutus cardholders will begin once licensing approval is granted. Additional features, including expanded RAA scapabilities for brand partners, are under development and will be launched once licensing is secured. Full details about Plutus Plutus pioneered the tokenization of real-world assets, RWA, in 2015 with the launch of Pluton, PLU, the world's first on-chain loyalty rewards token. Since Ethan, it has reshaped everyday spending, delivering over $58 million in savings and real
Starting point is 00:04:12 crypto rewards to customers. Today, Plutus unveils its biggest leap forward. Plus more, a next-generation on-chain rewards system offering a minimum of 3% back-on-card spend with the Plutus card, empowering customers and PLU stackers with real savings, true ownership, and on-chain utility. For media inquiries, partnerships, or ecosystem integrations, users may contact press at plutus.it www.plutus.it Contact Plutus social press at plutus.it Tip This story was distributed as a release by Chainwire under Hacker Noon's business blogging program. Learn more about the program here. And thank you for listening to this Hacker Noon story, read by Artificial Intelligence. Visit HackerNoon.com to read, write, learn and publish.

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